38: Titles Are Not Jobs
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From Relay FM, this is Upgrade, episode number 38.
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Today's show is brought to you by Hover, simplified domain management.
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Mail route, a secure hosted email service for protection from viruses and spam.
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And, go to meeting.
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Make it easy to meet with your team, whenever you need to, wherever you are.
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My name is Myke Hurley and I'm joined as always by the man behind Six Colors, Mr. Jason Snell.
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Hello, Mr. I'm Michael. How are you?
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I am very well, sir. How are you?
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I'm doing good. We had the long weekend, which in England is called the, a very bureaucratic
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name, the Spring Bank Holiday.
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We have many bank holidays. This one doesn't really have too much of a purpose. So it's
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just called the Spring one.
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And the bank is just because the banks are closed and they felt that that was the most
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important thing was that the banks are closed.
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I have no idea why they're called that. I feel like I've looked it up once or twice,
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but they're just called bank holidays. I mean, sometimes when I used to work in a bank, sometimes
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the banks were open, which didn't make any sense, but they were.
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That's a crime, the banks open on a bank holiday. That's madness.
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You can imagine how we felt.
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I was in, on this weekend, which I was in Europe, I forget when that was, 2004 or something
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like that. We ended up in Bruges in Belgium and it was also a long weekend there. I think
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it was something related to a church calendar thing, but I think everybody sort of agrees
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that they're going to find a way to have the last Monday in May off as a kickoff to summer.
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It was funny because the banks were definitely on holiday in Bruges because there was no
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money in the ATMs. So we were like, "We don't have money and we can't get money." It was
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interesting. And we finally found an ATM somewhere, like our fifth ATM, finally we found some
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ones that would send some euro to us. It was weird. Belgium, what are you going to do?
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Anyway, yes, Memorial Day here in the US. And so, my daughter marched in a parade yesterday,
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and yeah, it was nice. It's the official kickoff to summer in San Francisco, which
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means that it was like 60 degrees and foggy all day, as it usually is on Memorial Day.
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So you know, stand outside and shiver.
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Woo, summer.
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I'm hoping for a little bit of sun in a couple of weeks' time.
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I hope, well we haven't had any so far, but I hope that it turns nice so that we can put
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on a nice show for you people when you're all out here in two weeks.
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Two weeks, Myke.
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So you know what that means next week, right?
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I don't know.
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No, what does that mean for next week?
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Predictions!
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Oh no, okay good.
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I was worried that, I was worried you were going to say something like it's the mid-year
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Upgrady Awards! No! I have ideas about the Upgradies by the way for the end of the year.
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I have ideas.
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Steve: See? I told you. I told you it would kick in.
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Adam; I do have some ideas. They will actually be the second annual Upgradies, which is you
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can't do annual unless you do them again. So it will actually be legitimately annual.
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Anyway, yes, we'll do some predictions next week and then we will be together for our,
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I guess this will be our third live in-person upgrade in two weeks after the keynote.
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So that will be exciting.
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We'll be recording on Monday as well which is fantastic.
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So we'll be live from San Francisco which I enjoy.
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This is where the Monday broadcast pays off.
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Although today it's on Tuesday.
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And also whatever day, podcasting, whatever day you choose to listen to this, it might
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be Thursday where you are.
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Hello Thursday.
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Should we do some follow up?
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I think that's a good idea.
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A couple of things this week.
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So we had something from listener Eric who wanted to kind of just... we were talking
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about pronunciations again last week in Ask Upgrade about trying to teach Siri pronunciations
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And we were saying that where you can't necessarily teach it, pronunciations of different words
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for the text dictation, you can teach it to learn your name and to say your name back
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to you correctly.
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However, Eric has had some problems with this.
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cannot teach Siri how to pronounce his name. His last name is spelled R-A-U-C-H. It has
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a silent C-H. So I'm going to say it's like Rau or Raul or something like that. He
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says he cannot get Siri to learn his name in any fashion, which is so unfortunate. I
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guess you'd have to like put it in as like R-A-W or something like that.
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Well, this is my understanding is that there is a field in contacts for pronunciation.
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And I think, but I don't know where it gets used, but it might get used in this way, where
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you can put in the pronunciation and you can have that be a phonetic, you know, pronunciation,
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something ridiculous. Like when I do the incomparable intros and the little computer voice reads
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the number and sometimes those are bizarre phrases that I put in there in order to get
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it to sound the way I want it to sound. And I think you can do that with any contact is
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have a pronunciation field and it gets used in some places, but it's inconsistent and
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yeah, Siri, you know, she's going to do what she's going to do or if you're in other parts
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of the world, he's going to do what he's going to do. But, you know, Siri is just, Siri is
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going to Siri, is what I'm saying.
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-Siri is a dude here.
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-Yeah, I know.
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-I think that there is a female voice now, but I'm very used to British Siri being a
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guy, so I kind of just leave it as it is. But I think that we got the female voice in
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and like, you know, a seven or something.
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- But, you know, it takes on a certain personality, so.
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- Yeah, oh yeah.
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- So we were talking about Letterman a bit last week.
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We were talking about your "Encompro" episode,
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and I'd kind of just wanted to get,
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'cause I don't know if you're gonna talk about it
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anywhere else, I wanted to just get a brief feeling
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for were you happy, did you watch Letterman finale?
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How did you feel about it?
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- Yeah, we watched it on broadcast,
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stayed up late and watched it,
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I talked about it a little bit on the TV podcast I do with Tim Goodman, the TV critic at The
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Hollywood Reporter, which is on the Incomparable. It's called TV Talk Machine. I talked about
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it a little bit with him there. You know, it was a good sendoff. It wasn't Weepy and
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Maudlin. It was lots of montages of stuff. And it ended with this crazy montage that
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the producers have been working on since December. Basically, Foo Fighters comes out, starts
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playing Everlong live on stage, but then instead of showing them, they run this montage. Somebody
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annotated it on Facebook. It's like 500 different clips over the span of four minutes or something.
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It's super crazy. I literally felt like my life was passing before my eyes, especially
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for the first half of it because I remember almost everything in the first half, certainly
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in his NBC days. Suddenly, I had that moment of like, "That is my life from 1985 to,
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1995 at least. It was pretty crazy. So it was good. I think it was a good send-off to
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just say goodbye and talk about stuff, memories and do some funny bits and have it be done.
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And it wasn't one of those kind of teary finales and I think that was fitting. And so yeah,
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it was good. Beyond that, I mean I didn't watch the show. I wasn't watching the show
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show regularly the last few years anyway. So, you know, it's just a passing of a moment
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then. And I said that in the incomparable episode that I did about it is, you know,
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when I thought about it, you know, this is something that I moved on from this a long
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time ago. And so it's not as if something was taken from me so much as it was a moment
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to think about those good times in the past. And I think the finale did that too. So, yeah.
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So thanks for asking, but it was good. Yeah.
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- So when I saw everybody talking about it,
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I decided that I would go to YouTube
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and I watched a few clips from the finale.
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But it was one of those scenarios,
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like I just wanna watch the whole thing.
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Like just give me the whole thing.
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However you need to do that, just let me watch it.
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Like I've never wanted to watch Letterman before
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because it's just never been something
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that was on my radar too much.
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Like I know of him, I know about all the late night shows.
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But I didn't really particularly have an interest
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in watching it before.
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But I wanted to watch that episode.
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Couldn't like just watch these little snippets of it, which was fine
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But I kind of wanted to see the whole thing and plus like they were you know
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The snippets that I watched were good
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But like they weren't I mean and I had heard people talking about this like they weren't like the kind of snippets that you see from
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Talk shows where they're like you can just take that one little bit and you're good, right?
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It felt like that there was more to it than that because I know like, you know
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I'd heard like in some profiles that maybe one of the reasons he's decided to go away is because shows like
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Jimmy Fallon and James Corden and people like that they make their bits to be shared right to go viral, right?
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And he wasn't too interested in doing that
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Well, I think there is a full show up there
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You may have to do your magical things to make it think that you're in the US
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but there is on the CBS comm slash late show there's a
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The leftmost in their list of latest videos is full episode, and it looks like that's
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the final episode, so it may be there.
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>> So I was just going to YouTube.
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>> I don't know why not just put it on YouTube.
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>> Well I'm sure they have their reasons, but I think there's a way to get it.
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>> I can't watch it because of my geographical reasons, although I can if I do some stuff.
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>> You can do your magic tricks anyway, but yeah.
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It's funny because they're done now and they were ripping the seats out of the theater
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and they asked him about it actually. He was at the Indy 500, the auto race this weekend
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because he's from Indianapolis and he is a co-owner of cars that race in that race actually.
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He said, "Yeah, day later they're tearing the seats out of the theater." So that pretty
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much says it all about show business, right? So they're done. They're moving out the staff
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and it's just over. It wasn't just, "We're going to have some time to tidy up." It's
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shows over, folks. So that's kind of interesting, that website on the CBS site. It presumably
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is just abandoned now and then at some point, it will get turned into the Stephen Colbert
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site. And I have this question about contractually, at what point are they on their own and that
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Letterman's company owns all that material and are they going to… Is there a staff
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at his company because Worldwide Pants is his production company. Are they building
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a David Letterman.com or something like that that's got old clips or archives or things
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they post on YouTube? Johnny Carson's estate actually has that. So I wonder if they'll
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do that. But it's interesting. This is one of those cases of like digital permanence
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and impermanence where I feel like a lot of these clips that are on the official site,
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they're just going to go away because CBS is going to want to promote the new version
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of the show hosted by Stephen Colbert and I'm not sure whether that all the Letterman
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stuff won't just get thrown in the trash you know digitally like the like the set and the
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seats were thrown in the trash the next day.
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David: You don't want to like you know from that perspective you don't want to revel in
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how great the past is when you're trying to promote the new show.
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Tim: CBS's job is to promote the new show plus I'm not quite sure what CBS's rights
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to that stuff are contractually after some period of time like it may be that the moment
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Colbert premieres, the Letterman stuff has to go off because it's not theirs anymore.
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It belongs to Letterman and not CBS. That is probably the case. So it's a weird thing,
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but it made me think about the fact that NBC and David Letterman, they have never made
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much effort to show old clips. There have been reruns a couple of times of old David
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Letterman shows and those got nipped in the bud pretty quickly. And so that stuff is not
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available anywhere except on YouTube where huge amounts of it are available. In fact,
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I was seeing people, even Jimmy Kimmel, I think, when he said goodbye to Letterman on
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the same night as Letterman's last show, he played a clip from YouTube of a favorite
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moment of his. So these people just put, you know, and I was going to do it and I discovered
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that every clip that I saved on an old VHS tape that I got out and I was playing and
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all that, they're all already on YouTube. So in the end, that's your digital permanence.
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It's like people going outside of the law in order to get this stuff around and then
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that becomes this incredibly valuable resource.
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Whereas the official channels, you know, that stuff is inaccessible like you said, you didn't
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even look on CBS.com and then it goes away because their, you know, their contract expires
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and it's just all gone.
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So you know, bless you YouTubers for uploading things you don't have the rights to so that
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we could actually see this stuff.
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So, otherwise it's just lost.
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Yeah. So many of the Farewell Letterman pieces in the last couple of weeks have had YouTube
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embeds in them. Those are all not authorized by David Letterman or NBC, but that's also
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the legacy of the show. I mean, thank goodness those things exist because otherwise… Well,
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I sent you… We were talking last week, not to spoil a future episode of a different podcast,
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we were talking last week about off of this show about music and I sent you a still of
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David Letterman holding up the record of my favorite album of all time.
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David Why would we have been talking about that?
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Tim I don't know why that would be. It's for
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a future episode of Clockwise obviously. So that was just, that was just, you know, that's
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on YouTube. I searched for the band and Letterman and I got all of their performances on Letterman
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they're all on YouTube so yeah shine on you crazy pirates.
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So you released your photo book. It's out now. It's finally all done.
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Yeah I think they're calling it version 1.1. I would say it's the real final version of it.
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We released sort of the first half and yeah yeah so it's a Photos for Mac, a Take Control crash course is the name of it.
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can get it at TakeControl.com. Or no, TakeControlBooks.com, sorry. Don't go to... that's like that dash.com
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that's laundry detergent. Don't go there. And don't go to TakeControl. TakeControlBooks.com.
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And so it's part of the Take Control Books line, so what you're going to get is it's...
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I think the page count is like 60-ish. It's this like super boiled-down design, lots of
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screenshots, lots of references. It is me trying to boil down everything like you need.
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kind of dense. I think it's visual, so it's easier to get through. I was thinking about
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it. If I had written a traditional book, I probably would have written four times the
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amount of words, but I'm not sure it would have been any more informative, and I'm pretty
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sure it wouldn't have been as easy to read. It's an interesting format. I wrote this to
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to fit their format, but their format is interesting in that the Crash Course format is, you know,
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it's kind of no nonsense. The chapters…
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David: Not a lot of voice in there, I assume.
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David Tzemba-Lemmich Yeah, there's some jokes in there. I tried
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to put some voice in there, but you know, there's not a lot of room for it. You know,
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the chapters are of a fairly constrained length. You've got a column running down the side
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with sidebars and images in it. It is a format that you're fitting, but I think what's
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powerful about it is it's really no nonsense. It's like, you know, if you want to read
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a book that is thousands and thousands of words about some piece of software because
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it's fun. This is probably not the book for you. This is a book that is like, "Let's
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get down to business. Here's what you need to know. Here's some tips. Here's what
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these different tools do." And I kind of appreciate that because I think there's
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probably more of an audience for that than there is for sort of recreational reading
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about software. So that's what they're… and Adam and Tanya Anx to do it. You know,
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they know their business and they know their audience. But it was an educational experience
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to write it. I feel like I've learned a whole lot about photos for Mac and I like it. I'm
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not going to ditch it. I do like it, although it's got some serious limitations that hopefully
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Apple is already working on.
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I think having a short book that gives you all the information you're going to need is
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good if what you're trying to do is just learn how to use a program. As nice as it is to
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get a lot more of the character around it, if a crash course is what you're looking for,
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60 pages seems about right.
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Yeah, I mean, and you can jump around and it's got, you know, it's very visual.
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They do some nice things like when you say click on this button or look at this icon,
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the icon is in the text, like you put it right. I mean, it was a lot of work for me to take
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the screenshots and all that, but it ends up being, yeah, so it's interesting. It's
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been interesting. I've gotten some feedback already from people, you know, and some of
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►
it is why did it take so long and the answer is because Apple like sort of unveiled photos
00:17:16
◼
►
really much earlier than I think anybody anticipated. And I started writing it when it was in that
00:17:21
◼
►
first beta. And it just with my travel and a bunch of other production issues with them,
00:17:26
◼
►
it took until now for us to get the final final. But that's what we got the first half
00:17:29
◼
►
out when we did is we wanted to get as much as we could out as soon as we could. And then
00:17:34
◼
►
again, like the format, you know, I think it's actually a really clever format and I
00:17:40
◼
►
think it's a very useful format. If you are expecting, you know, Jason's 20,000, you know,
00:17:46
◼
►
word essay on the meaning of photos, you're not going to get it because that's not the
00:17:49
◼
►
point of the book. The book is really, you know, what are all the tools and how do I
00:17:53
◼
►
use it? And I think it's very useful in that.
00:17:56
◼
►
- Cool. We have a ton of stuff to get to today.
00:17:59
◼
►
- So we should probably do that. But before we do, let me take a moment to thank our friends
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◼
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over at Hover. Hover is the best way to buy and manage domain names. Me and Jason were
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talking before we recorded today about the fact that we're both coming up to about a
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a year on our projects like Six Colors and Relay are both coming up towards a year old.
00:18:19
◼
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And I'm getting, and I know Jason is as well, a lot of domain renewal notices right now.
00:18:23
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So I'm getting some stuff coming from Hover where it's like, you know, it's coming up
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to a year, do you want to renew?
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And you know, the only thing that I ever hear from them is just these renewal notices, which
00:18:34
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is great, they don't send me a bunch of spam.
00:18:36
◼
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But what it's doing is reminding me of like a year ago about all of the stuff that I was
00:18:42
◼
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trying to buy to think of names for Relay when me and Stephen were thinking about this
00:18:46
◼
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stuff and it reminds me of the process like so we would have an idea for a name so we'd
00:18:51
◼
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go over to hover it was like the first place that we'd go is the domain available if it
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was we'd buy them and it was really simple to do and what it will allow you to do is
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to collect up these names that you could then maybe use other stuff or just to make sure
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that you have them in place and then once you get the domains that you want they sit
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there and they're very easy to manage, they have great domain management tools but their
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buying process is just so simple and so easy. You don't have to go through a thousand screens,
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it shows you what's available. If the domain that you want isn't available they'll show
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you some really smart recommendations and all of the TLDs that are available. So .com
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might not be but they have .net, .me, .co.uk, .plumbing, .coffee, .fish, anything you need
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they have it. Hover have got them all. They give you who is privacy for free, that's one
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of my favorite things about hover because when you buy a domain you don't
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necessarily want the whole world knowing your home address that's what hover makes
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sure that you get for free of all of your domains and I was registering a
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domain a couple of days ago with hover and I like is it's automatically checked
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you can't miss it right they check it for you the who is privacy which is
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fantastic of course you don't have to have it but you should have it because
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it keeps your private information safe however have great customer support
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including a no hold no wait no transfer telephone support policy you give hover
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have great email support as well, they have great guides and support
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documents on their website in case you want to do stuff on your own and don't
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forget Hover's valet service where they can take all the domains you have as a
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number provider and move them to Hover for free for you. They'll just do it all
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it's fantastic it's absolutely fantastic they'll just do that for you. So head on
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Myke, Upgrade.fish is available by the way.
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I don't know why I haven't bought it already.
00:21:00
◼
►
So yesterday as we record this, so it was Labor Day in the States.
00:21:06
◼
►
Memorial Day.
00:21:08
◼
►
Memorial Day.
00:21:09
◼
►
I was getting those ones mixed up.
00:21:10
◼
►
I don't think I need to worry about it.
00:21:12
◼
►
It's not my country.
00:21:14
◼
►
I know it's a holiday.
00:21:16
◼
►
I apologize.
00:21:17
◼
►
Well, judging by your accent, it's rapidly becoming your country, so watch it early.
00:21:21
◼
►
We'll wait until I actually get the visa and make the move.
00:21:26
◼
►
So it was Memorial Day.
00:21:27
◼
►
There we go.
00:21:28
◼
►
We got it right this time.
00:21:29
◼
►
Good job. And Johnny Ive got a new job.
00:21:34
◼
►
Apparently, or has he had it for a while? He told Stephen Fry about his new job.
00:21:39
◼
►
Yes, this is really interesting. So it was announced in the UK, in the Telegraph, in
00:21:44
◼
►
a profile by Stephen Fry. That was how it came to the world.
00:21:48
◼
►
And then Tim Cook sent a memo. Yeah.
00:21:51
◼
►
Yeah, which then leaks out, as these things tend to do, and I believe they're written
00:21:55
◼
►
that way. They've got to be, right? You've got to write those knowing that the world's
00:21:58
◼
►
going to see them. Like, "Oh, by the way, everyone, secret project X is coming along.
00:22:03
◼
►
It's coming along nice and I don't tell anyone."
00:22:06
◼
►
Shh! Keep it under your hat.
00:22:09
◼
►
So he is now Chief Design Officer. So he is what is now known as a C-level executive.
00:22:15
◼
►
C-level. That's right. He's living in C-level. He's pivoting with brands at C-level.
00:22:21
◼
►
So this puts him with… is Phil Shiller like a CMO or is he just…
00:22:29
◼
►
I think he's senior vice president, executive vice president, yeah.
00:22:34
◼
►
So this puts Ive at a very, very strong position in Apple now, at least from a title perspective,
00:22:41
◼
►
because in theory, as people have said, he's probably one of the most strong people.
00:22:46
◼
►
It effectively goes Tim Cook, Johnny Ive, everybody else.
00:22:50
◼
►
else is senior vice president. So the only, that we know of at this point, the only C-level
00:22:57
◼
►
executive is Johnny Iff.
00:23:01
◼
►
Well, so we have what, Tim Cook and then we have the COO as well?
00:23:09
◼
►
Is there a, there's a, you know, do they call that, do they call that person the COO?
00:23:16
◼
►
I have no idea anymore.
00:23:17
◼
►
I'm looking at the executive profile list and I don't see anybody with a chief title
00:23:22
◼
►
other than Tim Cook.
00:23:25
◼
►
Well, there we go.
00:23:27
◼
►
There are now two people that are working underneath Johnny.
00:23:31
◼
►
So if you remember, when Forstor left, they pushed the industrial design and user interface
00:23:40
◼
►
teams together and Johnny was running them both.
00:23:44
◼
►
Now they've split them apart again with Johnny overseeing everything.
00:23:49
◼
►
They now have a vice president of industrial design and a vice president of user interface
00:23:54
◼
►
design which was how, if I'm remembering correctly, kind of how it was before and then Johnny
00:24:00
◼
►
took them both over but now there are officially people that are heading up those two departments
00:24:05
◼
►
with Johnny sitting above them.
00:24:06
◼
►
That's a different structure but it reminds me of how it was before.
00:24:11
◼
►
I'm not sure if it's different. And this is the thing, I don't have any insider information
00:24:17
◼
►
about this, but my gut feeling about this is this is... So one of the things that I
00:24:22
◼
►
learned in my years doing some media company stuff, but anyway, is you get the job and
00:24:31
◼
►
then you get the title a lot of the time. That's just sort of how it works. Putting
00:24:35
◼
►
Jonny Ive in charge of software design means he was doing, I mean, that's when his job
00:24:41
◼
►
changed. That's when his job changed. Because that's too much. Either he didn't change anything
00:24:47
◼
►
at which point he wasn't in charge of it, or, let's be serious, he was in charge of
00:24:50
◼
►
it, which means he was not able to spend the amount of time he was able to spend on other
00:24:54
◼
►
things. I'm sure he had trusted lieutenants. Maybe these two people were the trusted lieutenants
00:24:59
◼
►
at the beginning, Alan Dye and Richard Howarth. Maybe they were not. Maybe they emerged as
00:25:07
◼
►
this went along. I don't know that. But let's just assume they more or less were.
00:25:16
◼
►
This strikes me as being the quantification of that, that this was part of the plan. Now,
00:25:21
◼
►
it may be that this is moving the story forward in the sense that this is also Johnny Ive
00:25:26
◼
►
saying, "Now that we've got this ship running more like we talked about, Tim, I don't want
00:25:33
◼
►
to be a manager who's doing day-to-day stuff because I'm a designer. These guys are my
00:25:43
◼
►
Boy, first off, I can identify with that because I had those same feelings, which is you get
00:25:49
◼
►
to that point where you're like, "I'm not doing the thing that I am good at and that
00:25:52
◼
►
you hired me to do, I'm now doing all of this other stuff. But he's so talented that you
00:25:57
◼
►
don't want to lose him, and you trust him, so how do you structure it? And I feel like
00:26:03
◼
►
my gut feeling again with no inside information, this is Apple outsider territory, me and Matt
00:26:07
◼
►
Drance, we're on the outside. But I view this as being Johnny Ive saying, "I'm in charge
00:26:15
◼
►
because you trust me, Tim, but I don't want to be the day-to-day manager of these giant
00:26:20
◼
►
groups because I'm a designer at heart and I want to follow, you know, Steven Fry called
00:26:25
◼
►
it like blue sky stuff. I don't view it that way. I don't think that he's saying I like
00:26:29
◼
►
to just imagine crazy things that will never be built. I think it's more like I want to
00:26:34
◼
►
get back to the business of focusing on products. So I read this as being Johnny I'm saying,
00:26:39
◼
►
"Look, I have two jobs. I have to be the leader of this giant group and with that I'm going
00:26:43
◼
►
to have a couple of people who I manage who are going to be worried about the nuts and
00:26:48
◼
►
bolts day-to-day and then I'm also going to be an active participant in product design
00:26:53
◼
►
and because that's what I love and that's what you want me doing anyway. So I'm fairly
00:26:57
◼
►
positive about this. It could be that this is corporate speak for the fact that Johnny
00:27:01
◼
►
Ive is getting burned out and wants to spend more time in England and you know or in his
00:27:08
◼
►
mansion in San Francisco and not coming. It could be that but I think it could easily
00:27:13
◼
►
be, and I think a perfectly reasonable scenario that I've seen happen in other places is,
00:27:19
◼
►
this is allowing your super creative, talented guy to not get lost in being the head of two
00:27:28
◼
►
giant groups. So that's my take on it, is that this could easily just be a formalization
00:27:37
◼
►
of how this has already come to be that explains how they're functioning gives these two
00:27:45
◼
►
other guys the authority and visibility to be part of it while Johnny Ive can go back
00:27:51
◼
►
to being, you know, kind of like totem of design at Apple plus work on projects because
00:27:59
◼
►
he's really good at that. And honestly, you know, that makes sense to me because if
00:28:06
◼
►
whatever the next hard super important design project is at Apple,
00:28:10
◼
►
you kinda want Johnny Ive on that, right? You kinda don't want him being like, "Nah,
00:28:13
◼
►
I'm too busy. We got a reorg in the software design group over here." It's like,
00:28:18
◼
►
no, you don't want him doing that. You want him on those projects. So,
00:28:22
◼
►
you know, maybe I'm being a little optimistic here and it's entirely
00:28:27
◼
►
possible that this is just a bad sign that Johnny Ive is leading
00:28:29
◼
►
and we want to get these guys in place so that when he goes,
00:28:32
◼
►
you know, will have people who are visible, but I think it's very easily
00:28:36
◼
►
explained as just being that. That he's a really talented guy,
00:28:39
◼
►
this is too much for him to manage day to day, they feel like the ship is kind of
00:28:44
◼
►
righted from where it was when they made this move,
00:28:46
◼
►
and this way those guys get to be seen as leaders while Johnny Ive gets to be
00:28:51
◼
►
the guy who does design and also go back to
00:28:55
◼
►
formally to working on the most important design projects that Apple has.
00:29:01
◼
►
So I actually think of it as being a little bit of all of those and kind of in a reverse
00:29:07
◼
►
order to the way that you mentioned them.
00:29:09
◼
►
So I think that probably first and foremost this is succession planning.
00:29:15
◼
►
And that should start in theory 15 years, 20 years before Johnny Ive's going to go.
00:29:21
◼
►
You need to know, because it's like the Steve Jobs conundrum all over again.
00:29:25
◼
►
Like Apple has to know that they have people that can make stuff without Johnny Ive making
00:29:30
◼
►
That is a thing that needs to happen and that should start now.
00:29:33
◼
►
It does happen but they need to… they've over messaged Johnny Ive just like they over
00:29:38
◼
►
messaged Steve Jobs and again Steve Jobs was responsible for a lot of that himself. But
00:29:44
◼
►
I think you're right that this is the… we already have a good team here. You risk
00:29:49
◼
►
when one guy has everything invested in him that if he leaves then people are like freaking
00:29:55
◼
►
out. Oh my God, he left. He did everything. And so some of this is sending the message
00:29:59
◼
►
that no no there's very talented teams here that are also working on this stuff.
00:30:04
◼
►
That's a PR thing I think that's right. Yeah and then I think it's like going
00:30:08
◼
►
back from that is like it is so they just take the managerial stuff away
00:30:14
◼
►
because we like to think of Apple as a beautiful incredible place but it is a
00:30:21
◼
►
company big company stuff and as the head of a division he will have been
00:30:27
◼
►
bogged down in HR stuff. Well, and the people who rise to this level are not rising to that
00:30:33
◼
►
level because of their greatness at that stuff. Maybe some of them are great at it. Maybe
00:30:36
◼
►
some of them are good at it. Maybe some of them love it. My old boss at IDG, my last
00:30:41
◼
►
boss at IDG, was a C-level executive. He was the chief content officer for IDG. And he
00:30:48
◼
►
used to be an editor, but he was, he loved being a manager and doing all the political
00:30:52
◼
►
he loved it. And I liked him. I like him. He's a good guy. But he took to it in a way
00:31:00
◼
►
that I just never—I could not imagine doing that job where he just didn't make stuff
00:31:07
◼
►
anymore. His job was to be a manager. So different people react to it differently. I look at
00:31:12
◼
►
Johnny Ive, too, and I say, "Well, first off, he doesn't need to do this," right?
00:31:19
◼
►
than the excitement of changing the world and making great products. He doesn't need
00:31:26
◼
►
the money. He doesn't need the acclaim. The queen has bestowed some accolades on him.
00:31:34
◼
►
He will be honored regardless. So what keeps him at Apple? It's the opportunity to make
00:31:39
◼
►
cool stuff, and it's probably the opportunity to be involved in designing this stuff in
00:31:45
◼
►
detail. So if you're Johnny Ive, I cannot imagine that he wouldn't have a moment where
00:31:50
◼
►
he'd say, and maybe this was when he was given this division in the first place, where
00:31:54
◼
►
he would say to Tim, "Yeah, I'll get the act together, but at some point I want to
00:31:58
◼
►
go back in the design lab, and I'm happy to do it at a high level, but I'm going to
00:32:03
◼
►
need to bring in some managers because I don't want to do that job." I mean, that's just
00:32:07
◼
►
my gut feeling about him, is that he's not the kind of person who just would be happy
00:32:14
◼
►
to give up design altogether and just manage a design group. That doesn't make any sense
00:32:17
◼
►
from anything we know about Jonathan and I.
00:32:21
◼
►
And then my other thought, you know, working back from that, is if you take those responsibilities
00:32:26
◼
►
away from him, he can then spend a bit more time living his life how he wants to live
00:32:31
◼
►
it. Because he will continue doing everything he's doing now minus some stuff. He's not
00:32:38
◼
►
going to do more, right, in theory. Because from the profiles that we've seen about him
00:32:43
◼
►
everything that Stephen Fry talks about is stuff we already knew he was doing.
00:32:47
◼
►
So if you take away the vice president, like the SVP and the EVP stuff from somebody and
00:32:54
◼
►
allow them to do the free thinking, right, that he should want to be doing and/or work
00:33:01
◼
►
on the projects that he wants to work on delegating the rest to his new teams, that is the path
00:33:09
◼
►
to someone who has a job that they really want to do and they really love. Because he
00:33:15
◼
►
has a, in theory, one of the best jobs in the world, in theory. If you are a designer,
00:33:21
◼
►
you want Johnny Ive's job.
00:33:22
◼
►
And he, you know, I don't know Johnny Ive. I would imagine that he loves that part of
00:33:28
◼
►
his job. And if, I think one of the challenges of all of these incredibly talented people
00:33:33
◼
►
who have made a huge amount of money at Apple is how do you get them to stay? You get them
00:33:38
◼
►
to stay because where else in the world will they have the opportunity to have the kind
00:33:42
◼
►
of impact they can have at Apple and because they're doing things they love. And if somebody
00:33:48
◼
►
as a manager, as somebody who used to manage a lot of people, I look at that and say, "Okay,
00:33:53
◼
►
you're really talented and we don't want to lose you. We don't have like leverage on you.
00:33:57
◼
►
You didn't just buy a super expensive house and now have a big mortgage and there's no
00:34:01
◼
►
way you're going to leave your job. You know, you are just, how do I motivate you?" I never
00:34:06
◼
►
really liked it when people congratulated you on buying a house because they knew you
00:34:10
◼
►
wouldn't quit your job by the way because they did that to me. I never liked that. We
00:34:13
◼
►
got you right where we want you, worker. But I look at Jon Yann and it's like, "How do
00:34:21
◼
►
you motivate somebody like that?" Well, you say, "I'll unburden you from some of this
00:34:26
◼
►
stuff. You've got lieutenants. You already can't do it all. You've got lieutenants who
00:34:31
◼
►
are doing this and doing a good job at it and maybe you know those lieutenants hopefully
00:34:36
◼
►
and you're like, "Oh, and those guys love that stuff and are really good at it. So let's
00:34:40
◼
►
take it off your shoulders." I mean, that makes a lot of sense. And that could very
00:34:44
◼
►
well be the whole story here is it's not good for Johnny Ive. It's not good for Apple to
00:34:51
◼
►
have Johnny Ive worried about things that aren't designing products, quite honestly.
00:34:56
◼
►
Designing products or determining the overarching design philosophy at the company. I feel like
00:35:00
◼
►
those are his two jobs and they are bracketed by all of this management junk that he doesn't
00:35:05
◼
►
need to deal with.
00:35:06
◼
►
Yeah, and there's other things that I think about, like,
00:35:10
◼
►
potentially, and I mean, I think this is, there's a good chance that this is the
00:35:16
◼
►
case. Stuff like designing the campus is to keep him interested.
00:35:20
◼
►
I think, yeah.
00:35:21
◼
►
There's no reason in the world that he would be involved in designing
00:35:27
◼
►
the new building, because that's not what he designs.
00:35:31
◼
►
but if you are a designer, like, that is an incredible project to work on.
00:35:37
◼
►
- As somebody who has done a slightly smaller project on the new Apple Campus,
00:35:42
◼
►
which is we redid our kitchen.
00:35:47
◼
►
- I will say, if you view the architect and the...this isn't entirely accurate,
00:35:57
◼
►
but if you view the architect and the builders of this as sort of your
00:36:00
◼
►
contractor. The fact is that when you're building something like this, there are a million little
00:36:04
◼
►
decisions that have to be made. And if you're the client, if you're the person who's paying
00:36:11
◼
►
to do the work, they will come to you with those decisions. So who at Apple is going
00:36:15
◼
►
to make those decisions? And I think that's sort of what's going on here too, is like,
00:36:20
◼
►
"Look, Steve's not here anymore to make these decisions. He got the ball rolling here. Johnny
00:36:24
◼
►
probably knows what Steve was thinking. He's got his own thoughts." Maybe if you really
00:36:29
◼
►
want this thing to have the attention to detail that they want to have it. It is an Apple
00:36:32
◼
►
product that they're designing here. Then I feel like maybe that's the role he's in.
00:36:37
◼
►
I don't think he's doing architecture, right? They have a prestigious architecture firm
00:36:41
◼
►
to do that. But I think he and his people may be the ones who are like making those
00:36:45
◼
►
decisions of, you know, for us it was like, "What color do you want the outlets to be?"
00:36:50
◼
►
We can put white outlets here, but the material on your wall here is green, so we could custom
00:36:57
◼
►
order some green outlets, which was the point where my wife and I melted down and were like,
00:37:01
◼
►
"Just put the white outlets in! Ah!" Because there's so many decisions. But that seems
00:37:05
◼
►
to me to be the place where Johnny Ive might be fitting in is, "Oh, we need tables. We
00:37:11
◼
►
need carpet," or whatever, and being like, "All right, what do we want that to be at
00:37:16
◼
►
a high level?" And I know that seems ridiculous because maybe it is not at a high level, but
00:37:21
◼
►
I think you're also right that it keeps him engaged, and it also invests in him the idea
00:37:26
◼
►
that everything Apple does regarding design is his purview. He's setting the tone there.
00:37:31
◼
►
And I think it's also good for Tim Cook because it lets Tim Cook say, "Look, I got this guy.
00:37:35
◼
►
This is my guy. I'm not designing products, but I got the best guy at it. I got Sir Jonathan
00:37:40
◼
►
Ive doing it for us. He's my chief design officer." I think that's good for Tim Cook
00:37:47
◼
►
Because you know, they say, it says in the profile that like, he is even designing chairs
00:37:55
◼
►
and stuff like that.
00:37:56
◼
►
Tim Cynova Yeah, yeah, it is a little bit of whatever
00:37:59
◼
►
you want, Johnny, just don't go.
00:38:02
◼
►
Whatever interests you, let's do it.
00:38:06
◼
►
But at the same time, I mean, I do believe that they view that Apple Campus as an Apple
00:38:14
◼
►
It's their new home and they want it to be… the last thing you'd want to do is spend
00:38:19
◼
►
all that money and then have it be let down with lots of like, you know, crappy chairs
00:38:27
◼
►
You know, it would be… you want to take it the last mile.
00:38:30
◼
►
I think that is a sign of Apple's design philosophy is you want to take it the last
00:38:35
◼
►
You want to get it all the way there and not have this great idea that then doesn't come
00:38:38
◼
►
through in the final execution.
00:38:40
◼
►
So just to try and save some follow-up, Luca Maestri is the CFO.
00:38:49
◼
►
So there isn't a COO, which is interesting to me because Tim was, wasn't he?
00:38:55
◼
►
He was a COO.
00:38:57
◼
►
But Jeff Williams is just an SVP.
00:39:00
◼
►
Well, Luca is Senior Vice President and Chief Financial Officer.
00:39:04
◼
►
Chief Financial Officer, yep.
00:39:05
◼
►
But he's the only one looking at that page that has that.
00:39:08
◼
►
there will be three C-level executives. That is so interesting to me that
00:39:14
◼
►
it's just that. Like you think about Phil Schiller and he's not the CMO, right?
00:39:20
◼
►
Well maybe he will be. Maybe he will be but you know it's just so
00:39:24
◼
►
interesting to see. I mean it feels obvious in a company like Apple that you
00:39:30
◼
►
would give someone a title like that because design is what they have. That is
00:39:36
◼
►
is all they have. They are the company that designs things incredibly well, top to bottom,
00:39:41
◼
►
inside and out. That is what they are. So it makes sense that you would create a position
00:39:47
◼
►
And Shiller used to be worldwide product marketing and now he's worldwide marketing, which I
00:39:52
◼
►
think is also kind of interesting. I don't know when that happened. That might have been
00:39:55
◼
►
years ago. But yeah, it's a one step from there to be CMO. I think if you're Phil Shiller
00:40:00
◼
►
also, he might just say, "I don't like that title. I'd rather just be SVP."
00:40:04
◼
►
Maybe. Maybe. This is an interesting thing to me. I think there's a lot of...
00:40:13
◼
►
Titles... It's dripping. It's dripping with subtext. Yeah, titles are not jobs. Titles
00:40:20
◼
►
are not jobs. Titles are... They're statements. They're communication. Titles are communication.
00:40:25
◼
►
You communicate your role and your importance with your title when you're talking to your
00:40:29
◼
►
peers or you're applying for another job. And your company is communicating your importance
00:40:34
◼
►
and visibility within the organization with the title. But titles aren't jobs. Jonathan
00:40:39
◼
►
and I could be, and this is the thing, Phil Schiller's job, if Phil Schiller wanted
00:40:44
◼
►
to be CMO, maybe they'd make him CMO. Maybe he would prefer not to be. But it doesn't
00:40:49
◼
►
change his job. And you can have, again, just to bring my history in here, when I got, let's
00:40:58
◼
►
When Macworld was sucked inside of PC World, my boss Rick LePage was let go because he
00:41:08
◼
►
was the president of Macworld at that point. The guy named Jeff Edmond was put in charge
00:41:13
◼
►
of PC, was in charge of PC World, was now also in charge of Macworld. And I had the
00:41:17
◼
►
conversation where I went up to see upstairs to see Jeff Edmond and he said, "Here's
00:41:22
◼
►
what's happening. Rick is leaving. We're going to take care of him. I'm going to
00:41:26
◼
►
in charge, you know, you're going to sit on my management team." And then he said, "And you're
00:41:30
◼
►
now senior vice president and editorial director of Macworld." And I was like, "Okay." And I got
00:41:37
◼
►
promoted. Why did that happen? Because I didn't do anything. My boss lost his job. And the answer was,
00:41:44
◼
►
they wanted to send a message. They wanted to send a message of importance of Macworld. They wanted
00:41:50
◼
►
wanted to make me feel better, I guess. I'm not sure. I guess it did. I don't know.
00:41:55
◼
►
But it was all about communication. It was about—because it was kind of unbidden. It's
00:41:59
◼
►
not like I went to him and said, "Well, I don't know about this." It's not like
00:42:02
◼
►
it was the annual review process. It was there to communicate some things to me and to the
00:42:09
◼
►
staff and to maybe other observers. And so that's what this is all about. I feel like
00:42:16
◼
►
this is communicating changes that have already happened or changes that need to happen, but
00:42:24
◼
►
the titles themselves kind of, I mean, Johnny Ive's title could be, you know, he could have
00:42:32
◼
►
no title. He could be like, "I prefer to be titleless," and he would be on the executive
00:42:35
◼
►
profile page and there would be nothing. He could do that, right? And that would just
00:42:41
◼
►
be, we would all just accept it. Well, it's quirky designers, whatever. Yeah, so titles
00:42:47
◼
►
are not, titles are about communication with other people and what it, so it's always good
00:42:52
◼
►
to ask the question, what is Apple trying to communicate here? It may or may not be
00:42:56
◼
►
about us. It may be about those people, but it's probably about us. It's probably about
00:43:02
◼
►
everybody observing Apple too and wanting to know what the deal is with, you know, and
00:43:06
◼
►
stop whispers of like, "Well, you know, Johnny isn't doing day to day." They're like, "Yeah,
00:43:10
◼
►
Donnie isn't doing day to day. You know, we already announced that. Gets in front of that
00:43:15
◼
►
change that they want to make.
00:43:17
◼
►
But do you think, I mean, a lot of people speculated that they announced it on a day
00:43:22
◼
►
that the markets were closed because it could potentially have had a bad effect on the market.
00:43:26
◼
►
I mean, any change, right, affects the market, like will affect the market.
00:43:31
◼
►
Sure. Any change involving a member of your staff, sure. Sure. It softens the, yeah, it
00:43:38
◼
►
also softens the rather than being a knee-jerk reaction right of like oh god
00:43:42
◼
►
Jonathan I've what what's happening out fear fear fear instead it's like it
00:43:46
◼
►
trickles out people are like eating a hot dog their barbecue in a hamburger and
00:43:50
◼
►
they're like Oh Jonathan I and they have time to process and there's nothing they
00:43:53
◼
►
can do and it doesn't you know like everything Apple does now as an effect
00:43:58
◼
►
like this it's interesting they did on the Monday though they don't Monday
00:44:02
◼
►
where like plausibly people at Apple who don't observe holidays were back to work
00:44:06
◼
►
instead of doing it Friday evening, which is the traditional bad news time.
00:44:10
◼
►
So what they didn't want to do is send the message that this was bad news,
00:44:13
◼
►
but they still, I think, wanted to mute the response.
00:44:17
◼
►
- Yeah, yeah, that makes sense. But it was interesting news nonetheless, I think.
00:44:23
◼
►
- And I'm interested to see how this plays out. Like, are we going to see more of these other
00:44:28
◼
►
people, you know? How is that going to work? I think that would be interesting to see.
00:44:35
◼
►
I hope that we do. I hope that we do. Yeah, I imagine we'll be seeing those people at
00:44:39
◼
►
WWDC. Yeah, that'd be interesting. Maybe in some videos or something. We'll see.
00:44:45
◼
►
Alright, should we take a break and then talk about some Google stuff?
00:44:48
◼
►
Great idea. Let's go on a skewer. This week's episode
00:44:52
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is also brought to you by GoToMeeting from Citrix. We've been talking about businesses
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00:46:43
◼
►
So Jason, it is Google I/O this week. It's Google time. So we have all of that to think
00:46:50
◼
►
about before WWDC, which is, you know, that's that. So Google tends to do this. I don't
00:46:56
◼
►
know if they do it purposefully, but I would if I was them. Just get your news out quickly.
00:47:00
◼
►
Get it out first because if you and Apple are working on a similar thing, at least you
00:47:03
◼
►
can get the news cycle for a few days. Because otherwise, your product launches are just
00:47:08
◼
►
ruined by everybody talking about how it's not Apple's one.
00:47:11
◼
►
It's very--also, you know, Google will have some hardware partner announcements and all
00:47:15
◼
►
that, but they don't necessarily dazzle--have all the tools to dazzle like Apple does because
00:47:20
◼
►
they, you know, they're talking very much about cloud and software and operating systems.
00:47:25
◼
►
and Apple has some hardware to, you know, glint a little bit and people are like, "Ooh,
00:47:32
◼
►
It's funny, Google I/O is very different. It's shorter than WWDC and the keynote is
00:47:38
◼
►
much longer, traditionally. We'll see if it is this year. But in the past, the Google
00:47:42
◼
►
I/O keynotes have been endless because there seems to be -- I mean, Google is doing a lot
00:47:48
◼
►
of stuff, but there seems to be a reluctance to let parts of Google that don't have anything
00:47:56
◼
►
that merits being on stage, a reluctance to not have them be on stage. So for the last,
00:48:03
◼
►
I think, what was it, two years ago, there was a maps demo at Google I/O keynote that
00:48:07
◼
►
was like, "Hey, maps. You like maps, right? Yay, maps." And goodbye. And that was what
00:48:13
◼
►
just happened. And it was just a waste of our time. So it'll be interesting to see that's
00:48:18
◼
►
one of the ways where Google I/O's keynote differs often from Apple is even though so
00:48:22
◼
►
many companies, including Google and Microsoft, now are like using the Apple playbook in terms
00:48:27
◼
►
of their event structure, they really have been inspired by the kind of classic Steve
00:48:32
◼
►
Jobs event structure, there are still moments where as a close Apple follower you look and
00:48:37
◼
►
you say, "Oh, that's not, you know, they're not doing it the same way." And with Google,
00:48:42
◼
►
I feel like some of it is just the discipline to say you're out of the keynote person who's
00:48:47
◼
►
got a whole fiefdom that, you know, you're really excited about this product, but you're
00:48:51
◼
►
out of the keynote because we're going to keep it to two hours. And so it'll, you know,
00:48:54
◼
►
be three and a half hours or whatever. But there's always really interesting stuff announced
00:48:59
◼
►
at the Google I/O keynote because it is Google's chance to do that thing where they get a big
00:49:04
◼
►
event and the developers are excited and they can sort of set the direction for where they're
00:49:08
◼
►
going with their platforms for the next year.
00:49:11
◼
►
Yeah, I mean, it's interesting to think about them in these kinds of terms now, because
00:49:19
◼
►
they're definitely trying to pump up the showmanship a little bit, right?
00:49:24
◼
►
I think when I/O originally started, it was very much a developer conference, and they
00:49:28
◼
►
still are more heavy on that than Apple, but when you see them come on stage, they are
00:49:35
◼
►
trying to give a bit of lip service to all of the different departments, showing how
00:49:39
◼
►
how much of a corporation they are, but I think they are also now trying to do more
00:49:43
◼
►
to dazzle because they're aware that it's a public event. So that's one of the things
00:49:47
◼
►
that I think makes IO more and more interesting to tune into. Because I do think that Google
00:49:52
◼
►
do some very interesting things, and I actually look forward to this presentation.
00:49:57
◼
►
Yeah, I am always interested to see that you're guaranteed to get some, like I said, some
00:50:02
◼
►
boring things that you wonder why they're there. Some things that are interesting from
00:50:08
◼
►
an impact standpoint where they will talk about something new that's coming in the next
00:50:12
◼
►
version of Android and you'll say, you know, "Oh, that's interesting." Although, I feel
00:50:16
◼
►
like with Android and iOS, we've left the period of, "Oh my God, they added 80 new features
00:50:23
◼
►
that totally we need and that we've been clamoring for." And, you know, it's much more sort of
00:50:27
◼
►
the steady development of it. And the fact that Google has changed their version numbering
00:50:32
◼
►
to reduce the gap, perceived gaps between this year's model and last year's model because
00:50:38
◼
►
they got tired of getting beat up over, you know, it doesn't even run Android 4. So they're
00:50:43
◼
►
like, "Fine, we will just do 4.1, 4.2, 4.3 and we'll call them all Android 4 and, you
00:50:48
◼
►
know, if you want to cite it more specifically, you'll look like a jerk. So, ha-ha, we win."
00:50:53
◼
►
I mean, that's actually a Google strategy. So, you know, that stuff will come through
00:50:59
◼
►
and be interesting. Although, I'd say mildly interesting, there'll be those moments where
00:51:04
◼
►
you'll be like, "Oh, that's a thing that Apple does." And there'll be other moments where
00:51:07
◼
►
you're like, "Oh, Apple doesn't do that," because those inevitably happen. And then
00:51:11
◼
►
there will be some announcements that we're not really expecting where we will all be
00:51:15
◼
►
like, "Whoa, what just happened? That's crazy." And all of those things are guaranteed for
00:51:20
◼
►
a Google I/O keynote. I'm really interested to see the intersection of Android and Chrome
00:51:25
◼
►
OS because I feel like, you know, Google's pattern lately seems to be you do lots of
00:51:32
◼
►
crazy stuff and then at some point you evaluate the crazy stuff and you start to decide what
00:51:36
◼
►
works and what doesn't and you kind of bring it together into a strategy. And I feel like
00:51:41
◼
►
Android with Android and Chrome OS, we've got this strange kind of question about what
00:51:46
◼
►
is Chrome OS for? What is Android for? Do they do they connect? Why do you have these
00:51:50
◼
►
different operating systems? You've got a computer operating system without apps and
00:51:56
◼
►
then you've got a mobile operating system with apps and they've talked about bringing
00:52:01
◼
►
them together and I wonder if that I'd like to see their their current thinking on that
00:52:05
◼
►
like how close do they come together? Does Chrome OS combine with Android and
00:52:10
◼
►
just sort of have an Android computer experience versus an Android tablet and
00:52:15
◼
►
phone experience? I don't know but I'm interested to see so much of it with all
00:52:19
◼
►
these keynotes is reading the tea leaves of like what are they thinking?
00:52:22
◼
►
Not even so much the specific announcements as much as that what those
00:52:26
◼
►
announcements tell us some things about their philosophy.
00:52:28
◼
►
I mean I do every Apple keynote is like that too which is like what what does
00:52:32
◼
►
Apple think of the Mac?
00:52:33
◼
►
One of the ways we find that out is what they say about what they're doing on the Mac versus
00:52:37
◼
►
what they're doing on iOS.
00:52:38
◼
►
And Google, this is a good way to get that read out of Google.
00:52:41
◼
►
And sometimes you can't, Google, it's harder to read it from their product announcements
00:52:45
◼
►
because they make lots of crazy product announcements and it's hard to judge whether they're meaningful
00:52:50
◼
►
or just another crazy project that they thought they would try.
00:52:56
◼
►
So do you have any kind of feeling for what you think might come out?
00:53:01
◼
►
I mean, I know we were talking about this a little bit on Clockwise last week.
00:53:05
◼
►
I mean, I've kind of got my eye on something TV related, you know, more on Google TV.
00:53:12
◼
►
I do like the idea and I am also very interested in seeing about where Chrome and Android begin
00:53:20
◼
►
to overlap, you know, if at all.
00:53:23
◼
►
And they've kind of gone both directions with that.
00:53:27
◼
►
so it'll be it seems like right now they're coalescing a little bit more but will that
00:53:32
◼
►
continue or will they say no no we rethought forget it forget about that that could that
00:53:37
◼
►
could entirely happen the TV stuff is really interesting and and I would say beyond that
00:53:41
◼
►
also home automation stuff they've got they've got nest and when they bought drop cam they
00:53:47
◼
►
put them inside nest so I wonder if nest is officially Google's like incubator for all
00:53:52
◼
►
home tech and will there be a nest segment and will they talk about what they're doing
00:53:56
◼
►
with Nest and is that confused with what Google is doing or is Google going to
00:54:00
◼
►
say no all of our home automation stuff is here it's part of this nest thing
00:54:05
◼
►
we're going to call it whatever we're going to call it because I think that's
00:54:07
◼
►
one of Google's weaknesses is sometimes you get confused about you know well
00:54:11
◼
►
what's your initiative is it this one that's over here or this one that's way
00:54:14
◼
►
over here so some clarity on what nest is doing and what their ecosystem is for
00:54:22
◼
►
home automation I think would be good and the TV stuff related to that sort of
00:54:26
◼
►
you know you get Chromecast you've got app platforms Google TV Android TV you
00:54:33
◼
►
know all these different things
00:54:34
◼
►
what's the next step there you know they're going to build their own box are
00:54:38
◼
►
they going to have like a partner that's demoing a box that's going to come out
00:54:41
◼
►
what what's their take on it is voice control the big thing for them you know
00:54:46
◼
►
or is it something else I just it'll be interesting to see because sometimes
00:54:52
◼
►
it's unclear, like I said, from the signal. Like, "Hey, a product, what does that tell
00:54:56
◼
►
us?" And with Google, it's hard to tell sometimes.
00:54:59
◼
►
It is interesting when you look at some of their products and realize how much they compete
00:55:03
◼
►
with themselves. And I wonder if that's something that is a little bit inbuilt in their corporate
00:55:10
◼
►
culture. Like, you know, you mentioned a couple, right? So if you think, like, for years, Android
00:55:16
◼
►
didn't have Chrome, it had a different web browser, which is called Browser. Like, you
00:55:20
◼
►
you think you're Google TV and you've got Chromecast,
00:55:23
◼
►
like in theory that should be one product,
00:55:25
◼
►
you know, like how Apple have AirPlay.
00:55:27
◼
►
And I know that Chromecast is more,
00:55:29
◼
►
but it should be one product.
00:55:30
◼
►
There should not be two products here.
00:55:33
◼
►
Like it is very interesting to see
00:55:35
◼
►
how some of that stuff works.
00:55:36
◼
►
And I agree, like if they do something home automation
00:55:39
◼
►
and it's not all under the Nest umbrella,
00:55:41
◼
►
that'll be madness.
00:55:42
◼
►
Like pick something, just pick one thing,
00:55:46
◼
►
give it all one name and get people to work together
00:55:49
◼
►
rather than working in their own silos, which it seems to be there is a little bit too much
00:55:53
◼
►
of that going on at Google. At least that's how it appears to be from the outside.
00:55:57
◼
►
I think Google culturally the biggest difference between Apple and Google is probably the idea
00:56:02
◼
►
that Google has these different groups that are doing different things. There is no, you
00:56:09
◼
►
know, it's let a thousand flowers bloom kind of thing. Like we will have crazy stuff happening
00:56:15
◼
►
over here and over there. It's completely I would say I'd say the history of Google
00:56:19
◼
►
is it's become more disciplined over time. It was originally completely undisciplined
00:56:25
◼
►
in terms of you know what's our corporate strategy was a lot of brilliant engineers
00:56:31
◼
►
making things up and trying things out and then we'll figure out what to do with them
00:56:34
◼
►
later and and that that is still culturally part of Google and if they if they completely
00:56:38
◼
►
lock that down I feel like they wouldn't be Google but at the same time sometimes you
00:56:44
◼
►
look at Google and you get frustrated and you say, "Can you guys act like grown-ups
00:56:48
◼
►
for a minute?" I don't want to clamp off all of your creativity because one of the things
00:56:55
◼
►
that makes you an interesting company is that you do crazy stuff and try to see where it
00:56:59
◼
►
leads you. Good for you. The world doesn't need everybody to behave like Apple and be
00:57:03
◼
►
completely locked down. So that's great. But there are those moments where you're like,
00:57:08
◼
►
"God, will you guys just settle on something to do on TVs? Will you guys settle on what
00:57:12
◼
►
you want to do in home automation? Will you settle on your operating system strategy?
00:57:16
◼
►
Please, right? And that's the give and take, I think, of managing Google. And when Eric
00:57:24
◼
►
Schmidt stepped aside and Larry came back into a more active role, I feel like that
00:57:32
◼
►
was sort of what was implied was, "We're going to try to lock this down a little bit
00:57:37
◼
►
more and I'm gonna try to be a little more Steve Jobs like and give us a little more
00:57:43
◼
►
focus and a little more discipline here. And I'm not sure, I mean Google is such a huge
00:57:48
◼
►
company and they have so many projects that I think adding more of that to the equation
00:57:51
◼
►
is good for them because it frustrates the market, it frustrates their partners, but
00:57:56
◼
►
at the same time I wouldn't want them to be so locked down that they became another
00:57:59
◼
►
Apple because it's good to have Google be the wacky, you know, the place where wacky
00:58:03
◼
►
ideas come from because some of those wacky ideas are going to be great and I'd hate to
00:58:07
◼
►
stifle them.
00:58:08
◼
►
Should we talk about Google a little bit about how we feel about them and use them?
00:58:14
◼
►
Yeah, I mean, when we were talking about previewing a Google I/O and I guess I should say that
00:58:19
◼
►
we're going to delay clockwise this week as well from its usual Wednesday slot and we're
00:58:23
◼
►
going to do it after the Google I/O keynote and we're going to have a couple of smart
00:58:28
◼
►
people who know a lot about Google stuff, especially Android, Andy Anako and Angé Tomich
00:58:36
◼
►
are going to be our guests. So it will be a little later than usual but we're going
00:58:39
◼
►
to do it after the Google I/O keynote. But every time we talk about Google on shows that
00:58:43
◼
►
are populated by people who focus so much on Apple, you know, you definitely get feedback
00:58:47
◼
►
of like, "Oh, Google, I hate them. They're the enemy." Just like with Microsoft in the
00:58:50
◼
►
old days, right? "Oh, they're bad. They're the enemy. Why would you, you know, they're
00:58:55
◼
►
just gathering all our information and you know all those arguments and I find it funny
00:59:01
◼
►
and I put it in our document that we used to plan the show our Google doc if you will
00:59:09
◼
►
because that's where it is that I use Google stuff all the time and I think you do too
00:59:13
◼
►
and I find out I actually Derek Walter wrote a piece who's a freelancer who actually writes
00:59:19
◼
►
for IDG's Android site, Greenbot, among other places, about how he's actually an Android
00:59:25
◼
►
user who's going back to the iPhone because he loves Google's apps on the iPhone, and
00:59:31
◼
►
that gives him the best of both, which is he gets the iOS ecosystem plus he gets to
00:59:36
◼
►
use Google's services. And, you know, I use a lot of Google services too, and I don't
00:59:42
◼
►
have a problem, I don't feel like it's an either/or, but I think it's interesting that
00:59:47
◼
►
For some people it really is, like, you know, Google is the enemy, you can't use anything
00:59:51
◼
►
involving Google, and I am firmly in Google's ecosystem as a Mac and iOS user.
01:00:01
◼
►
I am across, and I think you are too, right?
01:00:03
◼
►
>> Yup, I both use and love Gmail.
01:00:09
◼
►
We use the Google Apps and personal Gmail.
01:00:13
◼
►
I use Google Maps, even though I've been using the Apple Maps more recently because of the
01:00:20
◼
►
Apple Watch directions.
01:00:21
◼
►
But I'm just excited for whenever Google have a good app, but that might be like 2.0 if
01:00:28
◼
►
they really want to make it something that's worthwhile, because I don't think they could
01:00:31
◼
►
do too much of WatchKit.
01:00:34
◼
►
So I've been using the Apple Maps more even though I prefer Google Maps.
01:00:39
◼
►
I use Google Docs.
01:00:40
◼
►
I love Google Docs.
01:00:42
◼
►
a lot of our business is run using Drive.
01:00:44
◼
►
- Yeah. - It's actually,
01:00:45
◼
►
you know, I'm a big fan, I'm just a big fan of it.
01:00:48
◼
►
And I have this feeling about how I am with Google products
01:00:53
◼
►
and I think it's something that people need to consider
01:00:56
◼
►
how they feel either way.
01:00:58
◼
►
Like, I am a firm believer that I get genuine use
01:01:02
◼
►
from Google stuff, right?
01:01:05
◼
►
The products that I use I find very useful
01:01:08
◼
►
and I've tried competitors, you know,
01:01:10
◼
►
because I'm a nerd and I try stuff out.
01:01:12
◼
►
and the competitors of Gmail, Maps, and Docs,
01:01:15
◼
►
in my opinion, are inferior.
01:01:17
◼
►
- I've tried so much other stuff--
01:01:19
◼
►
- They're better than they used to be.
01:01:20
◼
►
It used to be no competition at all,
01:01:23
◼
►
but now there's competition.
01:01:26
◼
►
- The iOS, have you used the iOS apps,
01:01:29
◼
►
especially on the iPad, the Google iOS apps for Docs sheets?
01:01:32
◼
►
And I mean, I don't do slides, but they're really good.
01:01:36
◼
►
- They have some employables that really annoy me,
01:01:38
◼
►
but they're good.
01:01:40
◼
►
I use them all the time, actually.
01:01:41
◼
►
That's one of the things like, you know,
01:01:44
◼
►
gone back and forth trying to use iCloud, right?
01:01:48
◼
►
And I know people are gonna come and say,
01:01:50
◼
►
"iCloud on the web is so good."
01:01:51
◼
►
Yes, but there is one massive, massive,
01:01:54
◼
►
fundamental problem with trying to collaborate
01:01:57
◼
►
with people using iCloud.
01:02:00
◼
►
Try and do it on iOS.
01:02:01
◼
►
Just try, 'cause you can't.
01:02:02
◼
►
Can't do it.
01:02:03
◼
►
It's not possible for Jason, you to share with me
01:02:06
◼
►
a document and me make changes to that document
01:02:09
◼
►
on iOS that you will see.
01:02:11
◼
►
All I can do is download the document and make changes and they're offline.
01:02:17
◼
►
I just don't understand.
01:02:18
◼
►
It drives me insane.
01:02:20
◼
►
Well, you know, the Microsoft apps are very good on iOS, but it's the same story that
01:02:27
◼
►
you can edit a document and save it back, but it is not -- and go back into your OneDrive
01:02:37
◼
►
and other people can see that there are changes, but it's not the same.
01:02:40
◼
►
It is not that sort of completely seamless experience that you get with what Google is
01:02:48
◼
►
So, obviously, I also use Google Search, right?
01:02:51
◼
►
I feel like I always miss that one off, but yes, of course I use Google Search.
01:02:55
◼
►
So I feel like I really enjoy using the products and I get a lot of use out of them.
01:03:01
◼
►
So I personally am happy for Google to take my data and create ads that they'll serve
01:03:08
◼
►
I know that's the trade-off, and I'm happy with that.
01:03:12
◼
►
I feel like you just need to think about it.
01:03:15
◼
►
Like, yeah, they're doing all this stuff,
01:03:16
◼
►
and people think that they're like big evil,
01:03:18
◼
►
and they're like creeping on you,
01:03:20
◼
►
and they're gonna try and ruin your life.
01:03:23
◼
►
People feel that way, genuinely.
01:03:25
◼
►
And if you feel that way, that's fine.
01:03:27
◼
►
But I get a lot of use out of Google's products,
01:03:31
◼
►
so I'm happy with that trade-off.
01:03:33
◼
►
Like, that's fine for me.
01:03:35
◼
►
Like, I don't care.
01:03:37
◼
►
I would be happy to pay and that's just not in their business model, but I mean it is
01:03:44
◼
►
in some places, but I would be happy to pay and I don't love the fact that it's just all
01:03:49
◼
►
free and we want your data, but I'm kind of okay with that tradeoff like you are because
01:03:55
◼
►
I feel like they've got the best products.
01:03:58
◼
►
Like the best products and I don't feel like what they're asking in the exchange is so
01:04:02
◼
►
so compromised that I can't pay that price because it's a fairly painless thing right
01:04:06
◼
►
now. And I realize there are lots of arguments to be made here about, "Well, that's how they
01:04:10
◼
►
get you and they're driving other people out of the market that would be better." This
01:04:15
◼
►
is all true and yet, you know, boy, those products, the products are good. And I don't
01:04:20
◼
►
use them because they're free. I use them because they're good.
01:04:23
◼
►
Yeah, they are just the best.
01:04:27
◼
►
Like, I'm not one of the people that would rip a thermostat off a wall because Google
01:04:33
◼
►
like, you know?
01:04:36
◼
►
And it's a joke, but like when Nest were bought by Google, there were people that were saying,
01:04:41
◼
►
"I'm taking it down."
01:04:42
◼
►
Like, what do you think they're going to do to you?
01:04:44
◼
►
Like, they're not evil.
01:04:45
◼
►
They're just a company that makes money by selling ads.
01:04:48
◼
►
I don't understand why people are so terrified of them
01:04:52
◼
►
and I can't wait for the email that I'm gonna get.
01:04:55
◼
►
But I just don't understand it.
01:04:57
◼
►
If you don't like that,
01:04:58
◼
►
if you don't like them looking at your data
01:05:01
◼
►
and selling you ads, that's fine.
01:05:03
◼
►
But what are you scared of?
01:05:06
◼
►
That I don't understand.
01:05:08
◼
►
The fear of they must be an evil company.
01:05:11
◼
►
They do things that are not good.
01:05:14
◼
►
And Google have been caught up
01:05:15
◼
►
and they've been dragged through the courts.
01:05:17
◼
►
That is true.
01:05:18
◼
►
They've done stuff like they were doing this weird thing with Wi-Fi by using Google Street
01:05:24
◼
►
View or something.
01:05:25
◼
►
There are loads of things they do that aren't good.
01:05:26
◼
►
But you know who also does really terrible things?
01:05:28
◼
►
Apple do really terrible things.
01:05:30
◼
►
They do things that they get dragged through the Supreme Court of Justice for because they
01:05:35
◼
►
price fix on e-books.
01:05:36
◼
►
That is not good stuff.
01:05:38
◼
►
Steven: Supreme Court of Justice is not a thing, but okay.
01:05:41
◼
►
That's fine.
01:05:42
◼
►
You're not an American yet.
01:05:43
◼
►
So we haven't forcibly moved you to our shores.
01:05:46
◼
►
So I'll let you have it.
01:05:48
◼
►
Do you understand what I'm saying?
01:05:50
◼
►
All big companies do bad things.
01:05:53
◼
►
And it doesn't necessarily prove that they're intentionally malicious.
01:05:58
◼
►
Yes, Apple has done some interesting things.
01:06:03
◼
►
Google has done some interesting things.
01:06:04
◼
►
I think we can quibble about some of Google's stuff.
01:06:09
◼
►
They're not saints.
01:06:10
◼
►
You're right.
01:06:11
◼
►
Apple's not a bunch of saints either.
01:06:14
◼
►
the end, yeah, for me, I mean, every consumer has the right, you absolutely have the right
01:06:17
◼
►
to not like them and not want to use them, but I think, you know, the flip side of that
01:06:21
◼
►
is that we have the right to use the products if we like them, and I do like them, and I
01:06:24
◼
►
just have not gotten caught up. But you know what? I, our friend John Syracuse, I won't
01:06:28
◼
►
buy an Xbox because it's made by Microsoft. He just won't because it's Microsoft. He won't
01:06:33
◼
►
do it. And I get that on one level, but on the other level, I'm like, you know, I just
01:06:38
◼
►
don't, I just don't care enough about that. I just don't get caught up in that because
01:06:43
◼
►
I think it is what you said, which is, you could demonize them, but I hate to say, "Let
01:06:53
◼
►
he who is without sin cast the first stone," but it's like, these are big corporations.
01:06:59
◼
►
Apple may be better than Google, but they're not without sin. There are probably other
01:07:05
◼
►
products that you use from companies that you don't like, but you use them because you
01:07:08
◼
►
like them, but you can afford to get away with not using Google's products or not using
01:07:12
◼
►
Microsoft products, that's fine. I just have never gotten that. It's like, I'm not, no,
01:07:16
◼
►
I'm not going to buy any blood diamonds, okay? I'm not going to do that. But for something
01:07:21
◼
►
like Google stuff, it's like, I think it's good. It doesn't creep me out when I use it.
01:07:27
◼
►
You know, it feels like the best in class. And so, you know, and that is why I'm using
01:07:34
◼
►
it. It's not because it's free, but because it's good, like I said. So I'm not going to
01:07:38
◼
►
tear my nest off the wall. And I do have a nest. The reason I would tear my nest off
01:07:41
◼
►
the wall is if there's a war over home automation between Google and Apple, and it means that
01:07:47
◼
►
like my Nest stuff just can never integrate with my other stuff in my home. That's the
01:07:52
◼
►
part that actually really does bother me about the Apple-Google relationship is that they're
01:07:57
◼
►
fighting for turf, and I feel like consumers, including me, are going to be potentially
01:08:01
◼
►
hurt by that. I don't want to live in a world where you have to think about what your long-term
01:08:07
◼
►
smartphone platform preferences before you buy a light bulb. And we've had home automation
01:08:14
◼
►
in the show notes for weeks now. It's our new Kindle of the topic we never get to, maybe
01:08:18
◼
►
next week. We'll just keep saying that forever. But that was one of the points I wanted to
01:08:24
◼
►
make there and I can make it briefly here, which is when you get these format wars, the
01:08:31
◼
►
consumers all get hurt. And I'm really concerned that we're headed that way with some of this
01:08:35
◼
►
home automation stuff. Now, fortunately, Google is not like Apple in the sense that Google
01:08:40
◼
►
is happy to put its stuff on Apple's platforms, and Apple has no reason to do the reverse
01:08:44
◼
►
for lots of good reasons. You know, they sell hardware. They're in a different business
01:08:51
◼
►
than Google, so I understand that. But that doesn't mean Google stuff is operable on iOS,
01:08:54
◼
►
and that's great. But still, the point is, you shouldn't have to buy a car or a light
01:09:00
◼
►
bulb or a thermostat thinking, "Well, does this commit me to using one, you know, using
01:09:06
◼
►
an iPhone or the reverse which is I can't buy that light bulb because I use an iPhone?"
01:09:10
◼
►
That's crazy, but I worry that that may be where we're going with some of this stuff.
01:09:14
◼
►
So that's when I would get angry at Google and Apple is if they start erecting barriers
01:09:20
◼
►
like that. That's where my interest in Google services and my reason why I might rip the
01:09:26
◼
►
nest off of my wall, it would be stuff like that. Where if they're like, "Oh yeah, thanks
01:09:31
◼
►
for buying a nest, but we decided that it's just not going to work with any of your other
01:09:36
◼
►
stuff." That would be where it would get me, and it would be some sort of spiteful cooperation
01:09:43
◼
►
competition thing between Google and Apple.
01:09:46
◼
►
Tim Cynova Yep. "Oh man, I'm worried about the email
01:09:49
◼
►
I'm going to get. I got on my high horse. It's one of the things I get on my high horse
01:09:54
◼
►
you are way up there on that horse. Who's on the pillar in Trafalgar Square? Is that
01:10:02
◼
►
Jason: Nelson's column.
01:10:03
◼
►
Tim Cynova Is he on a horse? Or not? He's just standing
01:10:07
◼
►
there. He should get a horse. All right, that would be a high horse is what I'm saying.
01:10:10
◼
►
Jason: Yeah, it would be. But yeah, I don't know.
01:10:13
◼
►
Tim Cynova No, no, I want to hear.
01:10:14
◼
►
something that frustrates me. I want to hear from people, I mean, look, if you don't, I'm
01:10:18
◼
►
not saying please deluge us with email, but if you would like to make points about why
01:10:21
◼
►
you don't use Google services or why you do and don't think it's a problem, I would love
01:10:25
◼
►
to hear those because I think there are perfectly good arguments. What I would say is don't
01:10:30
◼
►
try to prove that we shouldn't because I'm not interested in that. I'm not interested
01:10:34
◼
►
in you telling me why what I'm doing is wrong. I'm interested in why it's wrong for you.
01:10:41
◼
►
the distinction I would make there. But I am in, I think there are lots of valid reasons
01:10:45
◼
►
why people would be like, "Yeah, I'm not going to use Google stuff or Microsoft stuff
01:10:49
◼
►
or whoever stuff because X." And I think that would be interesting because I think
01:10:53
◼
►
there are probably some very interesting reasons why people don't or do use services by,
01:10:58
◼
►
you know, if you're an Apple person and you're using Google stuff, why or why not
01:11:03
◼
►
if you're not. I think that's perfectly good there. But yeah, don't get mad at Myke.
01:11:09
◼
►
I'd like to hear other perspectives, but all, you know, it's a personal choice about
01:11:14
◼
►
whether you're okay with it or not. And I'm okay with it because, like I said, because
01:11:19
◼
►
their products are good. That's the bottom line for me. I hate to say it. I mean, again,
01:11:22
◼
►
I'm not going to use blood diamonds, but the products are good and they work for me.
01:11:27
◼
►
And I don't feel like I'm giving up. I'm happy to spend money. I am spending $100 a
01:11:32
◼
►
on Adobe Creative Cloud Photoshop and I'm spending $100 a year on Office 365. But, and
01:11:39
◼
►
I would do that for Google stuff, but I don't have to because that's not their business
01:11:43
◼
►
model and their stuff is good so I'm still using it.
01:11:45
◼
►
David: I know that we pay for Google Apps Email for Relay.
01:11:48
◼
►
Tim Cynova Oh, good.
01:11:49
◼
►
David; We pay for that.
01:11:50
◼
►
Tim Cynova Right, that's like $5 per user per month or
01:11:52
◼
►
something like that.
01:11:53
◼
►
David; Yeah, something like that. Yeah, we pay for that.
01:11:55
◼
►
Tim Cynova Yeah, see?
01:11:56
◼
►
David; They do have stuff and we pay for it.
01:11:58
◼
►
Tim Cynova They do. I don't pay for that but that's
01:12:00
◼
►
because I'm grandfathered because I had a Google Apps account before they started charging
01:12:03
◼
►
for it. But that's the only reason that I'm not paying for it is that I don't have to.
01:12:08
◼
►
They said, "You don't have to pay. It's fine." But otherwise, I would.
01:12:11
◼
►
- Talking about email, should we get onto AskUpgrade and that means our friends at MailRoute.
01:12:17
◼
►
- Let's do it. Oh, yes. Yes, our friends at MailRoute have sponsored AskUpgrade against
01:12:22
◼
►
this week. We love MailRoute. Speaking of mail, so I do use Google Apps for domains.
01:12:27
◼
►
But before my mail comes to me, it's already passed through MailRoute, and MailRoute has
01:12:32
◼
►
taken out all the bad stuff. Before it even gets to Google, the bad stuff is gone. It's
01:12:37
◼
►
in a holding bin. It can stink up the holding bin all it likes, but I don't have to see
01:12:42
◼
►
it. And it does do a better job than Google spam filters. When I've turned MailRoute
01:12:47
◼
►
off, I'm like, "What is happening?" Because Google spam filters don't catch the stuff
01:12:50
◼
►
that MailRoute catches. This is how MailRoute works. You sign up. It's a risk-free trial,
01:12:56
◼
►
credit card necessary. You change your MX records, which are the things that tell mail
01:13:01
◼
►
servers where to send mail for a particular domain. You point those at mail route instead
01:13:05
◼
►
of your mail server. And that's it. Your mailbox and your hardware are completely protected.
01:13:11
◼
►
All the mail goes to mail route first. Mail route uses its intelligence software to sort
01:13:15
◼
►
through your mail and say, "That's good. That's bad. That's good. That's bad." They
01:13:18
◼
►
see a lot of spam. They see a lot of viruses. They see a lot of email bounces. They know
01:13:22
◼
►
how to detect it. That stuff gets put in a holding bin. You can get an email every day
01:13:27
◼
►
or every week that says, "Here's what we filtered out." You can check it if you want
01:13:30
◼
►
to see if there's something that you did want to receive. And with one click, you can have
01:13:35
◼
►
delivered or even whitelist the sender so that all their mail forevermore will be passed
01:13:40
◼
►
through to you and not go through the filters, which is really great. So you set that all
01:13:45
◼
►
up and that's it. You don't have to install any hardware or software. You don't have to
01:13:49
◼
►
put anything on your email server that's doing auto-filtering. MailRoute does all that for
01:13:53
◼
►
you, and then it connects to your server, passes all the good mail through. It's easy
01:13:58
◼
►
to set up, reliable, trusted by large institutions like universities and corporations. If you're
01:14:03
◼
►
a desktop user, you'll find the interface simple and effective, like I do. And if you
01:14:08
◼
►
are an email administrator or IT professional, we've said it before, they've got all the
01:14:11
◼
►
buzzwords, they've got all the tools you need. There's an API so you can do account management,
01:14:16
◼
►
support for all of that stuff. LDAP, Active Directory, TLS, mailbagging.
01:14:21
◼
►
Mailbagging?
01:14:22
◼
►
Mailbagging. Outbound relay, everything that you'd want from the people who are handling
01:14:26
◼
►
your email and the good stuff gets passed along to your server. So, like I said, risk-free
01:14:31
◼
►
trial, no credit card required. It's simple, effective, there's no good reason not to try
01:14:36
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►
it. All listers to upgrade get 10% off for the lifetime of your account. Not for six
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months, not for three months, not for seven days. 10% off for a lifetime, but you have
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to go to mailroute.net/upgrade. Now that's mailroute.net/upgrade and thank you to MailRoute
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◼
►
for sponsoring. #AskUpgrade.
01:14:58
◼
►
So we have some Ask Upgrade for you. For both of us. This comes from Dave first. How much
01:15:05
◼
►
do Bluetooth headphones affect the Apple Watch battery? Jason, have you tried this yet? I
01:15:12
◼
►
I don't even have any Bluetooth headphones. I do have, I bought some Bluetooth headphones. I have used them briefly with the Apple Watch.
01:15:17
◼
►
I don't know. I imagine that they have some effect.
01:15:22
◼
►
I don't know if that was why Apple, you know,
01:15:25
◼
►
we had a whole bunch of people say, "Well, Apple, the battery lasts so long
01:15:29
◼
►
because it's gonna,
01:15:29
◼
►
it's gonna reduce battery life over time," which is true. Maybe it's something like
01:15:33
◼
►
Bluetooth headphones, that's true. I haven't,
01:15:35
◼
►
I haven't done a battery test, like, while listening to a playlist
01:15:38
◼
►
on Bluetooth headphones, how long does the Apple Watch last?
01:15:41
◼
►
I'm sure it has an effect because everything does, but I don't know the details of it.
01:15:46
◼
►
I bought the Bluetooth headphones specifically because I wanted to try them with the Apple
01:15:50
◼
►
Watch and I have tried them, but when I've gone running, I generally like to bring my
01:15:54
◼
►
phone with me because then I get the GPS tracking and I like to listen to podcasts and really
01:15:59
◼
►
the right now music playback is kind of what it's built for when you've just got the watch,
01:16:04
◼
►
so I need to test it more.
01:16:07
◼
►
As an aside, what I found is that I love the Bluetooth headphones when I'm doing stuff
01:16:10
◼
►
in the kitchen because I would always get my wired headphones would get yanked out of
01:16:15
◼
►
my ears because they would snag on a knob on one of the drawers and now I use the Bluetooth
01:16:21
◼
►
headphones when I'm doing stuff like cooking something or emptying the dishwasher and it's
01:16:26
◼
►
there great. So I'm glad I bought them but I haven't spent enough time with them on the
01:16:34
◼
►
And now we have from Danny. Have you noticed any digital crown stickiness in your day-to-day?
01:16:41
◼
►
Danny notices it after workouts mainly on the sport edition.
01:16:45
◼
►
I haven't. Have you?
01:16:50
◼
►
No, I mean I saw, what was it, was it David's Park?
01:16:52
◼
►
Somebody said that they had they had gotten it where it started to feel gritty and the the
01:16:56
◼
►
stated instructions are basically run it under warm water and spin it and it'll like wash out.
01:17:01
◼
►
It seems horrific.
01:17:01
◼
►
But you know, it's covered.
01:17:04
◼
►
Like, you know, people won't believe me
01:17:05
◼
►
that you can take a shower with the Apple Watch,
01:17:07
◼
►
but it's in the Apple Watch manual
01:17:11
◼
►
to run the crown under warm water
01:17:14
◼
►
and spin the dial around and just get the junk out.
01:17:18
◼
►
I did notice something, and I wanted to mention this
01:17:23
◼
►
because we're talking about Digital Crown,
01:17:25
◼
►
where my mind was kind of twisted a little bit
01:17:28
◼
►
a couple of days ago.
01:17:30
◼
►
You know when you do things with the digital crown, like for example, if you zoom out really
01:17:34
◼
►
far on the app screen and let go, it like pings back into focus, right?
01:17:39
◼
►
So you're like scrolling, scrolling, and then the apps fly back at you.
01:17:43
◼
►
For some reason, my brain assumed that the crown spanned back.
01:17:48
◼
►
Oh, interesting.
01:17:50
◼
►
That's a little mind hack they're doing on you.
01:17:54
◼
►
But it doesn't.
01:17:55
◼
►
Like the same with like, no, it doesn't.
01:17:56
◼
►
Software can't control the crown.
01:17:57
◼
►
The crown is entirely physical.
01:17:59
◼
►
And the same with the rubber banding.
01:18:02
◼
►
For some reason, in my mind,
01:18:04
◼
►
it felt like, as it probably should,
01:18:08
◼
►
that the crown was having a manipulation over the software
01:18:12
◼
►
and that the software was manipulating the crown.
01:18:14
◼
►
And it was just this very interesting thought.
01:18:16
◼
►
I was like, "Hang on a minute, that doesn't move."
01:18:19
◼
►
- And it was just very interesting to me to see that
01:18:22
◼
►
and like, "Okay, you did something very smart here
01:18:25
◼
►
"because you found a way."
01:18:27
◼
►
Because when I'm looking at it,
01:18:29
◼
►
and I'm spinning it, it doesn't, but again, it feels to me like there's resistance
01:18:34
◼
►
of some description that increases. That is not the case. But that's how I feel, and
01:18:39
◼
►
I find that very interesting.
01:18:41
◼
►
Tim Cynova I think also the way they expect that if you
01:18:45
◼
►
zoom out, then you're going to let go, that you're not going to hold on to the crown.
01:18:50
◼
►
And so the way after a certain amount of time, you're going to let go. And so the way it
01:18:55
◼
►
is you scroll it back and if you then hold your finger there and on the crown you have
01:19:00
◼
►
to wait like half a second and then it snaps back. So the illusion is broken but that's
01:19:06
◼
►
what they're intending is they think most people aren't going to do that they're going
01:19:09
◼
►
to scroll back and then they're going to let go and then the snapback effect makes you
01:19:12
◼
►
feel like the metaphor is still intact but if you hold on to it which I have to be honest
01:19:17
◼
►
I've never done. That totally does happen. It's funny. That's the power. It's just like
01:19:25
◼
►
with the haptic stuff on a force touch trackpad. You don't even realize that you're buying
01:19:34
◼
►
into the metaphor until something happens that breaks the metaphor. And the crown, that's
01:19:40
◼
►
a good example where there are certain cases. I think the rubber band on scrolling is a
01:19:46
◼
►
good a more likely example right but even there what they try to do is just
01:19:50
◼
►
stop it so you keep pushing the crown and it just doesn't scroll and then you
01:19:53
◼
►
let go and it rubber bands but in reality it's not that you letting go
01:19:57
◼
►
it's you stopping the scroll and if you hold on to the crown the the magic is
01:20:02
◼
►
broken a little bit cool very cool mind control so this comes from Doc Elliot on
01:20:09
◼
►
Twitter do you use Mac macro software and if so what do you use why don't you
01:20:15
◼
►
answer this one Myke? So I have used Keyboard Maestro in the past to make
01:20:20
◼
►
like a really rudimentary soundboard like it was madness pressing a different
01:20:24
◼
►
function key played off the sound that was coming through it was this crazy
01:20:29
◼
►
setup I had of a mixer and I did it for that but and I also use I don't know if
01:20:33
◼
►
it counts I use Hazel to basically to file photos for me this is like a thing
01:20:40
◼
►
that Federico came up with in Dropbox I'll put a link in the show notes so like
01:20:43
◼
►
Dropbox automatically uploads pictures from my iPhone, they go into a camera uploads folder,
01:20:49
◼
►
Hazel takes them, puts them into folders by month and date, like month and year, it's
01:20:54
◼
►
very cool. And I also use it to do some stuff like a Skype call recorder that I use to record
01:21:01
◼
►
the shows or to make backups of the shows. It keeps a history of all the calls and I
01:21:09
◼
►
I have it dump those out after a couple of months when they're a couple of months old.
01:21:12
◼
►
That's all I use, kind of macro-automation-y-wise. Do you use anything different?
01:21:18
◼
►
Yeah, I have grand plans of using more of this stuff and I just haven't. And so maybe,
01:21:27
◼
►
again, I'll make some grand plans, maybe I will sometime. I would say the things that
01:21:30
◼
►
I use that are most like this are LaunchBar, which has some ways to kick off scripts and
01:21:38
◼
►
it has some various actions that it will do. I'm not sure it counts but I'm gonna
01:21:42
◼
►
throw it in there. And then I'm actually, I have to say, I'm using Automator to do
01:21:49
◼
►
some stuff mostly because I know people, and I think I might have mentioned this in a
01:21:54
◼
►
previous show, I know people who are programmers. We know people who are
01:21:58
◼
►
programmers and oftentimes they come up with these very clever, very clever
01:22:04
◼
►
solutions to problems that involve shell scripting or terminal commands because
01:22:08
◼
►
that's where they live and that's how they think. And I look at those and think,
01:22:12
◼
►
"Okay, I understand these terminal commands. I would rather not type them
01:22:15
◼
►
every time." And so what I'll end up doing is writing is building an automator
01:22:20
◼
►
service, which is something that you can basically get with a keyboard shortcut
01:22:25
◼
►
or a contextual menu, and I will wrap the terminal command in that or I
01:22:32
◼
►
will wrap it in an Apple script that generates the terminal command and then fires it off.
01:22:37
◼
►
And I have a bunch of those. I have one for a thing that Dr. Drang wrote that's about
01:22:41
◼
►
Southwest Airlines, uh, uh, iCal files that they send you for your confirmation, fixing
01:22:48
◼
►
them so that they're better and adding them to your calendar. And then Marco Arment wrote
01:22:53
◼
►
a script about MP3 encoding for podcasts that I adapted. And there's another command line
01:22:59
◼
►
thing that Marco did and I built that into a service. And so all of those I can now when
01:23:05
◼
►
I'm building a podcast I can select a couple of files and do a keyboard shortcut and it
01:23:10
◼
►
turns them into from MP3s or AACs into WAVs because I need to use those for editing and
01:23:16
◼
►
then I've got a couple of other keyboard shortcuts or submenus based on a control click. So you
01:23:24
◼
►
know that's what I'm doing. I wouldn't say Automator is really a macro utility but those
01:23:29
◼
►
are the automation things that I'm doing right now. I keep telling myself to use keyboard
01:23:33
◼
►
maestro and text expander and I have most of these things.
01:23:37
◼
►
I use text expander, of course, yeah, I use text expander.
01:23:39
◼
►
I have it, I don't use it very much and I don't know why. I just, it's, and I've got
01:23:43
◼
►
a bunch of clippings in BB edit and I don't use those either. So I realized the other
01:23:47
◼
►
day that I have a keyboard shortcut that if I've got a URL on my clipboard and I select
01:23:52
◼
►
text in BB edit, I do a keyboard shortcut and it makes the markdown link structure for
01:23:56
◼
►
me and I never use it. I just type them out manually. I think there's, I've just got a
01:24:00
◼
►
block there. So I'm recommitting now. I will try in the next few weeks to look at some
01:24:06
◼
►
of my workflow and identify the places where I could, I think I could save time and make
01:24:10
◼
►
my life better. But right now, I've got access to all this stuff and yet I'm not really using
01:24:15
◼
►
It really does blow my mind that you don't use TextExpander. Like that is just one of
01:24:19
◼
►
those ones where I'm like, "You're a writer!"
01:24:22
◼
►
out there is going to be mad because they sent me an email saying stop talking about
01:24:27
◼
►
it but I'll just say again I type really fast and that means that I feel less needed, less
01:24:33
◼
►
of a need to use TextExpander because I type really fast. I'll just type it. And I realize
01:24:40
◼
►
that's kind of insane and yet there it is. I keep trying to think of phrases that I use
01:24:46
◼
►
over and over again that I could just put into an expansion and I just I can't come
01:24:50
◼
►
up with them and then I move on. I use TextExpander all the time for live blogging. When we were
01:24:58
◼
►
doing live blogging, especially in a text document, I used it all the time because it
01:25:02
◼
►
was really great in that scenario because you just type a couple of letters and things
01:25:06
◼
►
would happen. You were typing really fast and furiously so that was good. But in my
01:25:11
◼
►
day-to-day kind of writing life, I have a hard time imagining things that would require
01:25:16
◼
►
that kind of thing. And like I said, I think that my perception is that I wouldn't save
01:25:20
◼
►
quite as much time because I could just type it. I don't know. It's great and I have a couple things in there but it's just, you know, like
01:25:29
◼
►
Keyboard Maestro, I've been writing about that for ages and, you know, I just have never, it's just never happened. So maybe someday.
01:25:39
◼
►
Adrian wants to know how do you use overcast playlists?
01:25:45
◼
►
So for me I have an all unplayed list
01:25:48
◼
►
right so it has everything that's unplayed and I have some priority podcasts in there
01:25:53
◼
►
they basically come to the top right so I have a few shows in there that I want
01:25:57
◼
►
to be at the top so I know when they're there so they don't get lost in the shuffle
01:26:00
◼
►
because I have lots and lots of stuff I don't listen to everything that's in my
01:26:03
◼
►
all unfinished some stuff just gets deleted you know pick and choose some shows
01:26:07
◼
►
I have a classics playlist for some episodes of old shows that I love and want to keep
01:26:13
◼
►
in case the mood ever strikes and I want to listen to them.
01:26:17
◼
►
That includes certain episodes and just certain shows in general, right?
01:26:20
◼
►
Like "You Look Nice Today" used to be in there, but it seems like things might be changing
01:26:26
◼
►
I don't know what's happening, but it's very exciting.
01:26:27
◼
►
I also have playlists for shows that I enjoy that I have a back catalogue that I want to
01:26:32
◼
►
work through.
01:26:33
◼
►
So I put them in there as well, which is quite cool.
01:26:36
◼
►
I have one playlist. It's called The Playlist.
01:26:40
◼
►
The Playlist?
01:26:42
◼
►
The Playlist in honor of the magazine and other things named by Marco. It is The Playlist
01:26:48
◼
►
and it has, there's some priority ones that are, you know, because you can set a priority.
01:26:53
◼
►
So I've got some that are prioritized and then the rest of them are all just in there.
01:26:56
◼
►
So I have a single playlist and I will slide things up and down and I've got stuff in there
01:27:00
◼
►
that I've been meaning to listen to. I think about creating, like, for The Flop House.
01:27:06
◼
►
I've got a bunch of old episodes of The Flop House downloaded because I haven't listened
01:27:10
◼
►
to all of them yet. I'm very slowly going through the ones that I never heard because
01:27:15
◼
►
I don't want to, you know, it's going to be sad when I've run out. But right now, I've
01:27:19
◼
►
got extra episodes of The Flop House. I've thought about creating a classics playlist
01:27:23
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►
like that. The problem is that just so often, I want to say, "Well, this podcast has 10
01:27:29
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minutes left, what do I want to have come next? And I'll order them like that. And
01:27:32
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I want there to be some of those classic episodes hovering down there for either when I'm
01:27:37
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in the mood or when I'm out of the stuff that I really want to listen to. And I want
01:27:43
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to move on to the classic thing because I've run out. And if I have them in different
01:27:47
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David: You can have them in two places though.
01:27:48
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Craig; I guess. I suppose.
01:27:49
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David; Which I do.
01:27:50
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Craig; I suppose.
01:27:51
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David; Like for example, I have a Flop House playlist for the same reason. But they still
01:27:54
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live in the all unfinished as well in case I'm flying around to see something. But
01:27:58
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I just want to see flophouse shows, they just go there.
01:28:01
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- Yeah, yeah, well, I'll explore that,
01:28:02
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but right now, a single playlist, but it works for me.
01:28:05
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It works, that's why I use Overcast,
01:28:07
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is not only do I think the sound effects are better
01:28:10
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than any other podcast player I've listened to
01:28:13
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in terms of being able to listen at more than 1.0 speed,
01:28:18
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which I was never able to do on other podcast apps
01:28:20
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because of the weird artifacts, and they're not there,
01:28:24
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but also the way the playlist is set up works for me.
01:28:28
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So that's why I use Overcast.
01:28:30
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- Troy wants to know what is the best way
01:28:35
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to keep the Apple Watch from lighting up
01:28:38
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at the movie theater?
01:28:40
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Turn it off.
01:28:44
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Or put it in the battery mode or something.
01:28:47
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Yeah, if you're, first off,
01:28:49
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almost everything on the Apple Watch
01:28:50
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is a black background with a little bit of stuff on it.
01:28:55
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So I think you could probably have a face
01:28:57
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that was like the extra large or modular with red as the color and no complications just
01:29:05
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►
the time, you could probably switch to that face when you're in the movie theater and
01:29:09
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nobody would notice if your watch came on. It's only going to come on when you move your
01:29:14
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wrist. It's not going to come on when you get a notification. So I'm sure you can minimize
01:29:19
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it but yeah, if you absolutely don't want it coming on, I would say you put it in the
01:29:24
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battery-saver mode and then reboot it when you leave the theater or you wear
01:29:28
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►
something with sleeves and you just make sure that it's under the sleeve. I think
01:29:33
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that's it. But try to the red because you know the red wavelengths don't don't
01:29:37
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►
broadcast so much and it's the black background on the OLED screen so it's
01:29:41
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►
gonna be emitting very little light if you do it that way so that might be a
01:29:45
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►
thing. You can set any number of different presets for watch faces even
01:29:49
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►
of the same face with different settings so create a movie theater preset maybe.
01:29:54
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I guess do not disturb is your friend I suppose.
01:29:59
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To stop it from lighting up when it's not bothering you but yeah if it's not lighting up I don't know what you'd do.
01:30:04
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►
I think the issue is just if you know you move your wrist a little bit and it turns on because it thinks it's you know wrist raised but you're actually just hiding covering your eyes because it's a horror movie and you're afraid of what's going to happen next that would be annoying.
01:30:15
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I think it's very bright though.
01:30:17
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►
It's not. Having been to a couple movies since I got it, I've not found it to be an issue at all.
01:30:23
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►
Make sure your brightness is down. There you go. That's one tip.
01:30:26
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Just go into the watch app on your phone. Turn your brightness all the way down. That's going
01:30:32
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►
to help a lot. And finally today, Thomas wants to know which grocery apps would you recommend
01:30:38
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►
for the iPhone and watch has to be able to sync between two people. So I have a suggestion that
01:30:44
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►
that doesn't fulfill everything in this list. So I have an app that I use, it's
01:30:48
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►
not necessarily a grocery list app, but it's a shared, it's a
01:30:54
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►
list app that allows you to do shared lists. It's called Silo and it's only on
01:31:00
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the iPhone, they don't have a watch app so I can't help you with that part. I
01:31:04
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don't know if there are any, I'm sure there are but I've not come across any,
01:31:08
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►
but Silo is the best joint list app that I've tried and I tried a bunch and me
01:31:13
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►
my girlfriend has some shared lists in there but they don't yet have a watch component.
01:31:19
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►
They do have an iPad app.
01:31:21
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►
All right. I have, yeah, again, I don't, I haven't done shopping lists on the Apple Watch
01:31:25
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►
either. My wife and I are still using Grocery IQ which is not great but it works. It syncs
01:31:32
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►
shopping lists between us and lets you scan in barcodes and is attached to a database
01:31:37
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►
of various products at the market. I keep meaning to do a final like official test of
01:31:44
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►
our groceries, which I had recommended to me, but I haven't tried it enough to move
01:31:50
◼
►
us over to it so I can't endorse it yet. And then also I had Anylist recommended to me,
01:31:57
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►
which is another grocery list app that has a little bit of meal planning on top of it,
01:32:03
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►
which I'm not sure works with how we shop,
01:32:05
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►
but I'm looking into that, too.
01:32:07
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►
So I'd say stay tuned.
01:32:09
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►
Still using Grocery IQ because it works,
01:32:13
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►
but not 100% satisfied with it and looking around.
01:32:17
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►
It would be cool.
01:32:19
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►
My wife does most of the shopping, though,
01:32:21
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►
and she doesn't have an Apple Watch,
01:32:22
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►
so it would be less of a big deal for her.
01:32:24
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I think that, you know, taking out the iPhone
01:32:25
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►
and using it as a shopping list, though, that is a thing we do.
01:32:28
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We absolutely do that.
01:32:30
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►
-I do use Clear when I'm in the grocery store,
01:32:32
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►
but you know you then kind of have to move things around that it doesn't work too well but
01:32:36
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►
Yeah, hey, huh
01:32:38
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►
All of those will be in the show notes along of a bunch of other stuff that we've spoken about today
01:32:42
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►
And you can find all of that over at relay.fm/upgrade/38
01:32:46
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►
If you want to find us online there's a couple of ways you can do that
01:32:49
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►
You can find Jason's great work over at sixcolors.com and he is @jsnell on Twitter J S N E double L
01:32:56
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I am @imike and don't forget you can ask questions
01:33:00
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►
but also send us follow up if you like through the #AskUpgrade. We love to see your stuff
01:33:06
◼
►
there. But you know if you want to send us tweets or if you really want to send us an
01:33:11
◼
►
email you can find out all that information out on our show notes page as well. Did you
01:33:15
◼
►
see how I waited that? If you really want to send us email, you can. You know, go for
01:33:22
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►
it. Go for it if you like.
01:33:23
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►
Steve McLaughlin You can also see our show notes probably by scrolling in the podcast
01:33:26
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►
app you're listening to right now.
01:33:28
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Most definitely, but you do not see an email link there.
01:33:30
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►
You do have to go to the website to find that, so you can do that if you so desire.
01:33:34
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But we'll be back next time.
01:33:36
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►
Sure, we'll have some Google stuff to talk about and maybe have some predictions as well
01:33:41
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To an end, thanks so much for tuning into this week's episode of Upgrade.
01:33:46
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Thanks again to our sponsors this week, MailRoute, GoToMeeting and Hover, and we'll be back
01:33:51
◼
►
Say goodbye, Jason Snow.
01:33:52
◼
►
Goodbye, Myke Hurley.
01:33:53
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I'm Myke Hurley.
01:33:54
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[MUSIC PLAYING]