354: Even Safari Knows It's Yellow
00:00:08
◼
►
From Relay FM, this is Upgrade, episode 354. Today's show is brought to you by Memberful,
00:00:15
◼
►
Pingdom, and Public Sector Future from Microsoft. My name is Myke Hurley and I am joined by Jason Snell. Hi Jason Snell.
00:00:22
◼
►
From my garage, I'm Jason Snell. Hi Myke Hurley.
00:00:26
◼
►
Hi, I have a #Snellkatalk question for you from Arjun. What's it called?
00:00:30
◼
►
A Snellkatalk. Snellkatalk?
00:00:32
◼
►
Yeah, I'm changing it up today. It's #Snellkatalk.
00:00:35
◼
►
From Arjun. Okkate.
00:00:37
◼
►
Who asks, "When walking outside in the rain, where do you keep your iPhone?
00:00:41
◼
►
Trousal pocket inside your coat underneath an iPhone-sized umbrella? What do you do?"
00:00:46
◼
►
Well, this has got to be for you and not me because it doesn't rain in California anymore.
00:00:50
◼
►
We don't have that anymore. In fact, this question came in and I thought,
00:00:54
◼
►
"Oh man, imagine that it rained." Ok.
00:00:57
◼
►
When it's raining, if I'm outside, it so seldom rains, I would, I just put it in my pocket.
00:01:02
◼
►
I mean, I just put it in my pocket. And modern iPhones are all kind of waterproof-ish anyway,
00:01:08
◼
►
and it's in my pocket. And so yeah, it's in my pocket. That's it.
00:01:10
◼
►
I feel like the two of us don't really worry about that because we are both professed to take the phone in the shower, people.
00:01:18
◼
►
Right? I feel like at that point, that's way more water than any rainfall would put on the phone.
00:01:24
◼
►
The problem with taking the phone in the shower is that the touchscreen stops working properly.
00:01:28
◼
►
But if all you're doing is using it as a speaker because you don't have your speaker
00:01:32
◼
►
or your speaker has a dead battery or something, then it doesn't matter.
00:01:36
◼
►
So yeah, in the rain, it doesn't worry me.
00:01:37
◼
►
The biggest issue is if a water drop gets into the speaker because then it sounds like your phone's on the water.
00:01:42
◼
►
It doesn't happen very often, but it happens just enough that it can be frustrating.
00:01:46
◼
►
As a place where there is rain, I mean, I'm more concerned about keeping myself dry than I am the phone.
00:01:53
◼
►
So like I have an umbrella, right? So then the phone benefits from my umbrella-ness.
00:01:57
◼
►
Or if you've got a raincoat, then if it's long enough to go over your pocket, then your phone is protected in the pocket.
00:02:04
◼
►
Even with a raincoat, I will always want to have an umbrella.
00:02:07
◼
►
I don't like getting the water on me even if I have a coat.
00:02:10
◼
►
Mmm, interesting.
00:02:11
◼
►
Because the raincoat doesn't protect your trousers or your shoes or any of that.
00:02:15
◼
►
No, it doesn't. It's true. I will take an umbrella, but not as often.
00:02:19
◼
►
I think maybe the difference is that when I'm out, if I'm walking the dog or something like that, I don't bring an umbrella.
00:02:25
◼
►
And that's mostly if I'm out in the rain.
00:02:28
◼
►
It used to be I had to go to work and I had to commute and I had to go places in the rain.
00:02:32
◼
►
But now I don't have to go places in the rain. Plus, there's no rain.
00:02:36
◼
►
But yes, if I was walking to the bus stop or something like that, I would have a raincoat on and I would have an umbrella.
00:02:41
◼
►
It's true. It's true. But my phone would still just be in my pocket.
00:02:44
◼
►
So, we actually have an action-packed show today, so I'm probably not going to end this rain discussion here.
00:02:49
◼
►
If you would like to help us open an episode of Upgrade, just send out a tweet with the hashtag #snowtalk
00:02:54
◼
►
and yours may be included in the future.
00:02:57
◼
►
WWDC draft next week.
00:02:59
◼
►
I can't believe we actually know when a draft is going to happen, but we know.
00:03:03
◼
►
Yeah, it's hard to believe that WWDC is in two weeks and that our draft is next week.
00:03:07
◼
►
And it is hard to believe, because we've been so...it's been a year, basically,
00:03:11
◼
►
to have enough notice that we can do a draft without it being an emergency draft.
00:03:17
◼
►
And we can plan it and we can do it with a full week to go.
00:03:19
◼
►
So, next week.
00:03:21
◼
►
The problem now, Myke, is that we're going to have to imagine all the possibilities for operating system revisions.
00:03:29
◼
►
This is the hardest.
00:03:30
◼
►
And it's one of the harder drafts to do, yeah.
00:03:32
◼
►
It is the hardest, because, you know, even if we go on the rumors, which we will,
00:03:37
◼
►
there's always stuff in the software which is going to be a surprise.
00:03:42
◼
►
I would say, I mean, maybe, you know, maybe I'm tempting fate here,
00:03:46
◼
►
but I'm surprised about the lack of information or leaks that have come out leading up to this point.
00:03:55
◼
►
You know, being so close.
00:03:57
◼
►
That's okay.
00:03:57
◼
►
Mark Gurman will have a story on, like, Thursday that will reveal everything and ruin many of our draft picks.
00:04:03
◼
►
So, there's that to look forward to.
00:04:06
◼
►
But we have to come up with a whole set of stuff for ourselves,
00:04:09
◼
►
which we and Jason are working on over the next week.
00:04:12
◼
►
You already created the thing.
00:04:13
◼
►
So, a bunch of Upgradients have sent me in a note about something called eARC, Jason.
00:04:19
◼
►
This is something new for the Apple TV.
00:04:21
◼
►
So, with Apple TV and eARC, if you have all of the right gear,
00:04:26
◼
►
so if you have HomePods and a TV that supports eARC,
00:04:30
◼
►
you can now have your HomePods operate as the audio output for anything connected to your television.
00:04:37
◼
►
So, if you had PlayStation and Xbox or any, like, maybe you had something audio related, you go into the TV,
00:04:44
◼
►
and then it will be able to stream that out to your HomePods.
00:04:47
◼
►
Now, this is only the original HomePod, not the HomePod mini, which is funny to me.
00:04:54
◼
►
I have gotten this set up and I've been playing around with it.
00:05:00
◼
►
I haven't really had a ton of experience with it yet because I only got it set up yesterday,
00:05:04
◼
►
so I'll say more about it in the future.
00:05:07
◼
►
I'm also going to be talking about -- because we don't have time for it in this episode.
00:05:09
◼
►
We're going to be talking about the Apple TV and connected this week.
00:05:12
◼
►
So, if you want to hear about my thoughts about the Apple TV and the remote,
00:05:15
◼
►
I'll be talking about connected.
00:05:17
◼
►
But this eARC thing is intriguing because it is a new feature for a product that no longer exists,
00:05:22
◼
►
which is the HomePod.
00:05:23
◼
►
-Well, and the argument and something that you've mentioned before is if you really like the idea
00:05:28
◼
►
of using a pair of HomePods as your speakers for Apple TV,
00:05:32
◼
►
the problem is if you have another device, you can't do this.
00:05:36
◼
►
And now with eARC, you can do it.
00:05:38
◼
►
You can route everything into the TV, and then the TV returns down the HDMI cable,
00:05:43
◼
►
returns to the Apple TV, the audio signal, which then it sends out.
00:05:49
◼
►
-It's kind of wild.
00:05:50
◼
►
So, if I was using my PlayStation, I still use the Apple TV remote to turn the volume up or down,
00:05:55
◼
►
but I don't get any indication on screen about the volume level
00:05:59
◼
►
because they don't work together like that.
00:06:02
◼
►
It's really intriguing.
00:06:03
◼
►
The thing that also intrigues me about this is they label it as a beta feature.
00:06:08
◼
►
So, look, if you wanted any kind of indication that Apple's not out of this game
00:06:14
◼
►
of home theater stuff, this is it.
00:06:17
◼
►
Like, I genuinely think that this is a feature which all but confirms
00:06:22
◼
►
that they're working on something to replace the HomePod.
00:06:27
◼
►
I feel like, look, it's possible that this is just a last vestige of work on the old HomePod,
00:06:36
◼
►
assuming it was gonna be a hit.
00:06:38
◼
►
But it feels to me more like this is yet another clue that Apple has a new home strategy
00:06:44
◼
►
that has a bunch of different pieces,
00:06:45
◼
►
and one of them has something to do with a home theater kind of thing,
00:06:49
◼
►
whether it's a new big HomePod or revision to HomePod mini
00:06:55
◼
►
or a soundbar that runs some version of tvOS.
00:06:59
◼
►
Like, there are lots of options here, but the idea that you might have --
00:07:03
◼
►
You know, my wild idea about an Apple TV soundbar,
00:07:07
◼
►
like, when you add eARC to the Apple TV,
00:07:10
◼
►
it's like you are almost completely there now, right?
00:07:14
◼
►
Like, it's really interesting.
00:07:16
◼
►
So, something's going on, I think.
00:07:18
◼
►
And although it is possible that this is all just the vestiges of a strategy
00:07:22
◼
►
that basically they've gone in a new direction now and killed the HomePod, I don't know.
00:07:27
◼
►
I think it's more likely that there's something else going on in the background.
00:07:32
◼
►
-We'd like to thank everybody that has enjoyed and sent us in comments
00:07:35
◼
►
about the membership bonus special that we put out last Friday.
00:07:39
◼
►
I also want to thank everyone who signed up for Upgrade Plus to get it.
00:07:42
◼
►
If you haven't yet and you want to enjoy our RPG special,
00:07:46
◼
►
if you go to getupgradeplus.com, you can sign up.
00:07:49
◼
►
And not only will you get the RPG special with myself and Jason and Gray
00:07:53
◼
►
and Tony Centolaro, our wonderful game master,
00:07:56
◼
►
you'll also get access to our Upgrade Plus feed,
00:07:59
◼
►
which includes longer episodes of Upgrade every single week with no ads.
00:08:02
◼
►
This is a great deal.
00:08:04
◼
►
Go to getupgradeplus.com, and thank you to everybody that has.
00:08:08
◼
►
So, Apple released a press release last week about some new accessibility features
00:08:13
◼
►
that they've added to various pieces of the OS and their support system and stuff.
00:08:18
◼
►
I just want to go through some of these really quickly,
00:08:20
◼
►
and then there's one that I want to touch on a little bit more.
00:08:22
◼
►
So, the first is Sign Time, which is just a fantastic name,
00:08:27
◼
►
which is AppleCare support via sign language
00:08:30
◼
►
in a variety of different territories and languages.
00:08:32
◼
►
Sign Time is just so good.
00:08:35
◼
►
iPadOS is going to be supporting eye tracking via third-party devices.
00:08:41
◼
►
There will be enhancements to VoiceOver to help describe what's happening in images.
00:08:45
◼
►
So, you could use VoiceOver, and it can tell you, like, in this image,
00:08:48
◼
►
this person's doing this.
00:08:49
◼
►
Like, it can describe what people are doing.
00:08:52
◼
►
There's support for new bi-directional hearing aids,
00:08:55
◼
►
hearing aids that have microphones in them so people could take calls and stuff.
00:08:58
◼
►
They're adding background sounds, like white noise type stuff to the OS.
00:09:03
◼
►
By the way, these OS enhancements, these are coming, quote, "later in the year."
00:09:07
◼
►
They're clearly iOS 15 things.
00:09:09
◼
►
The big one, though, is AssistiveTouch for the Apple Watch.
00:09:12
◼
►
So, in our show notes, there's a link to Apple's press release.
00:09:15
◼
►
You have to go to watch this video.
00:09:17
◼
►
It's amazing.
00:09:18
◼
►
So, if you turn on this feature, you will be able to,
00:09:22
◼
►
with a few different physical interactions with your hands,
00:09:28
◼
►
to operate the UI.
00:09:29
◼
►
So, the two main ones are clenching, so you clench your fist
00:09:32
◼
►
or pinch your fingers together.
00:09:34
◼
►
If you clench your fist twice, it will, like, enable this VoiceOver mode,
00:09:38
◼
►
and then you can use pinching your fingers and clenching
00:09:41
◼
►
to scroll through UI buttons and press them.
00:09:44
◼
►
It's unbelievable.
00:09:47
◼
►
-Yeah, it's really impressive.
00:09:49
◼
►
It's like AssistiveTouch on the phone,
00:09:53
◼
►
except it's using, you know, gestures, very broad gestures
00:10:01
◼
►
to drive the Apple Watch.
00:10:03
◼
►
It's a pretty wild demo, and it's like, "How does it do it?"
00:10:08
◼
►
And I think the answer is it's got some very interesting,
00:10:10
◼
►
clever training about the motions that the Apple Watch senses
00:10:16
◼
►
that it's interpreting, but it's pretty remarkable.
00:10:20
◼
►
For somebody who -- Basically, the idea here is,
00:10:23
◼
►
if you're unable to manipulate the little touch screen
00:10:25
◼
►
on the Apple Watch
00:10:26
◼
►
because you can't make those movements or gestures,
00:10:29
◼
►
you can now use these larger hand gestures,
00:10:33
◼
►
essentially, to do the same thing.
00:10:35
◼
►
But, again, this is one of those features that --
00:10:38
◼
►
Like, this is one of the great things
00:10:39
◼
►
about a lot of Apple's accessibility stuff.
00:10:41
◼
►
We've spoken about this in the past.
00:10:43
◼
►
Anybody can take advantage of the power
00:10:45
◼
►
that these things unlock, you know?
00:10:47
◼
►
So, and I think that's super cool,
00:10:49
◼
►
because they make these things so powerful.
00:10:51
◼
►
Like, anybody can use this,
00:10:52
◼
►
and you can have it do wonderful things for you.
00:10:55
◼
►
And there's also an on-screen pointer, as well,
00:10:57
◼
►
which, using your wrist --
00:10:58
◼
►
I just think it's incredibly clever
00:11:00
◼
►
that they're able to use the sensors in the Apple Watch.
00:11:03
◼
►
Just the idea of you moving your fingers,
00:11:07
◼
►
being detectable by the Apple Watch -- so cool.
00:11:10
◼
►
So they announced all of this to coincide
00:11:12
◼
►
with Accessibility Awareness Day, which was last week.
00:11:15
◼
►
It feels like, though, some of these features,
00:11:17
◼
►
especially the Assistive Touch one,
00:11:20
◼
►
could have been a big moment in the WWDC keynote.
00:11:23
◼
►
And I expect that this is a symptom of a packed keynote,
00:11:27
◼
►
so maybe they wanted to make sure
00:11:28
◼
►
that these features really got noticed properly.
00:11:31
◼
►
-I think there's probably some truth to that,
00:11:33
◼
►
although I think whenever you're rolling out
00:11:35
◼
►
all your operating systems,
00:11:36
◼
►
the keynote's always gonna be packed.
00:11:38
◼
►
I don't think it actually tells us much,
00:11:39
◼
►
because obviously they can fill a keynote many times over,
00:11:44
◼
►
and that's why there'll be a State of the Union,
00:11:45
◼
►
and there'll be all sorts of tidbits that we don't even see,
00:11:49
◼
►
but they drop in other sessions.
00:11:51
◼
►
I think what Apple has learned --
00:11:52
◼
►
and this is a new Apple thing,
00:11:55
◼
►
relatively, from the last few years --
00:11:57
◼
►
is that there are other venues that are good
00:12:01
◼
►
to make certain PR announcements, and they get more pickup.
00:12:03
◼
►
And this is a great example
00:12:05
◼
►
where because of Accessibility Awareness Day,
00:12:07
◼
►
Apple is able to pull these features forward out of iOS 15
00:12:12
◼
►
and get them noticed on Accessibility Awareness Day.
00:12:16
◼
►
So it allows Apple to say,
00:12:18
◼
►
"Look at our great new accessibility features.
00:12:20
◼
►
They get covered at a level that would probably not get covered
00:12:23
◼
►
if it was just part of a developer keynote."
00:12:26
◼
►
The other example I was thinking of is World Emoji Day,
00:12:29
◼
►
where they use that.
00:12:32
◼
►
In journalism, we often will call that a news peg.
00:12:35
◼
►
The idea is you want an angle, and it can't just be like,
00:12:38
◼
►
"Today, Apple just decided to show you
00:12:40
◼
►
a feature from the future."
00:12:41
◼
►
That's not that interesting.
00:12:42
◼
►
But if they can say, "Oh, it's World Emoji Day,"
00:12:45
◼
►
that gives us an excuse to do a press release
00:12:48
◼
►
about all the emoji that are coming in the future to iOS.
00:12:53
◼
►
And Accessibility Awareness Day gives them something to hang
00:12:56
◼
►
a story about Apple's support for accessibility.
00:12:59
◼
►
So I think that Apple likes doing this, and you're right.
00:13:01
◼
►
They can afford to do it
00:13:03
◼
►
because it's not as if the keynote isn't going to be packed.
00:13:05
◼
►
And if they still want to mention it in the keynote,
00:13:07
◼
►
they can now mention it and have it be kind of an aside,
00:13:10
◼
►
which is, plus we've got all these amazing
00:13:11
◼
►
accessibility features that we announced two weeks ago.
00:13:13
◼
►
So I don't think it's evidence of anything
00:13:16
◼
►
other than the fact that, sure,
00:13:17
◼
►
the WWDC keynote will be packed as usual.
00:13:21
◼
►
But I like it. I actually really like the idea
00:13:23
◼
►
that Apple doesn't feel like they need to hold
00:13:25
◼
►
all of their future announcements
00:13:27
◼
►
until the one moment at one time
00:13:29
◼
►
when they roll out a developer beta.
00:13:33
◼
►
-If you want to know more about these kinds of features,
00:13:36
◼
►
you should check out Parallel here on Relay FM.
00:13:38
◼
►
So it's hosted by Shadi Brisbane.
00:13:40
◼
►
Shadi's going to do a better job of talking about
00:13:42
◼
►
all of this stuff than we will.
00:13:43
◼
►
So you can go check it out.
00:13:44
◼
►
Let's set relay.fm/parallel.
00:13:46
◼
►
-Yep. -Jason, you have some upstream
00:13:49
◼
►
news that you'd like to share with your gradients.
00:13:51
◼
►
-I do. I do. I want to give you the upstream update.
00:13:55
◼
►
A couple of stories this week that I thought
00:13:58
◼
►
were interesting enough for us to mention,
00:13:59
◼
►
even though we've got such a packed show.
00:14:01
◼
►
One of them is there was a "New York Times" story
00:14:03
◼
►
about Netflix doing this trilogy of films called "Fear Street."
00:14:10
◼
►
And I just thought it was really funny
00:14:12
◼
►
because they're selling it as if it's a new idea,
00:14:15
◼
►
which is they made three movies,
00:14:18
◼
►
and they're going to release one of them every week
00:14:20
◼
►
for three Fridays in a row.
00:14:22
◼
►
It's like binge-watching, but for movies.
00:14:26
◼
►
And I thought to myself, "How is this any different
00:14:29
◼
►
from anything else that Netflix does?"
00:14:32
◼
►
Other than the fact that it's a weekly release
00:14:33
◼
►
instead of just dropping them all at once,
00:14:35
◼
►
but, like, at what point is movies just TV?
00:14:38
◼
►
Like, what makes these movies?
00:14:40
◼
►
What makes them movies?
00:14:42
◼
►
It seems to me like three episodes
00:14:44
◼
►
of a three-episode TV series.
00:14:46
◼
►
They're made, I would imagine,
00:14:49
◼
►
the same way that TV shows are made.
00:14:52
◼
►
I just thought it was really funny that Netflix is like,
00:14:54
◼
►
"Oh, get this, everybody.
00:14:56
◼
►
We're going to release this thing weekly."
00:14:59
◼
►
And everybody's like, "Uh, yeah, that's what TV has done forever
00:15:02
◼
►
until you came along, Netflix."
00:15:04
◼
►
-Why not, like, six one-hour --
00:15:06
◼
►
Like, why three movies?
00:15:07
◼
►
-Well, apparently, it's set in three different settings.
00:15:10
◼
►
And so they're interconnected,
00:15:12
◼
►
but they're set in three different settings,
00:15:13
◼
►
which I would say, great, that's three episodes.
00:15:16
◼
►
We call those episodes of a TV show.
00:15:19
◼
►
But I just -- I point this out --
00:15:22
◼
►
I mean, I can see the arguments either way.
00:15:24
◼
►
I just think it's really funny
00:15:26
◼
►
because the definitions of movies and TV
00:15:29
◼
►
have become so blurred because of streaming
00:15:31
◼
►
and because of the way things get made
00:15:33
◼
►
and the way things get released.
00:15:34
◼
►
And it just tickled me, the idea that Netflix is sort of like,
00:15:38
◼
►
"Oh, we've invented something brand-new.
00:15:40
◼
►
It's weekly releases of new content on our platform."
00:15:44
◼
►
Like, that's not new at all.
00:15:49
◼
►
But they've decided that this is a movie, which it's not, right?
00:15:51
◼
►
It's -- Or is it -- I don't know.
00:15:55
◼
►
I think it's very funny that this is just --
00:15:57
◼
►
It's literally -- We're releasing three
00:15:59
◼
►
two-hour things on a weekly basis.
00:16:02
◼
►
And it's kind of a stunt, but also, at the same time,
00:16:05
◼
►
like, it's entirely based on marketing.
00:16:07
◼
►
Like, they could do this.
00:16:08
◼
►
They could have released it all on a binge.
00:16:09
◼
►
They could have released it all across,
00:16:11
◼
►
you know, six episodes and called it episodes.
00:16:13
◼
►
They just decided to market it as three movies.
00:16:15
◼
►
And it's from a long series of books,
00:16:18
◼
►
so they could do this more.
00:16:20
◼
►
I guess they could order more episodes of whatever this is.
00:16:22
◼
►
I'm also curious about how it looks
00:16:23
◼
►
in the Netflix interface, right?
00:16:26
◼
►
Have they created a new, like, Fear Street movie series index?
00:16:32
◼
►
It's like, "Oh, it isn't a TV series.
00:16:33
◼
►
It's a movie series."
00:16:35
◼
►
Look at movie one, movie two, and movie three of,
00:16:39
◼
►
I don't know, release one?
00:16:42
◼
►
Can we rename seasons and episodes
00:16:43
◼
►
to sound more movie-like?
00:16:47
◼
►
Ah, okay, so that's that one.
00:16:50
◼
►
Netflix, it's gonna Netflix.
00:16:53
◼
►
There's a story that made me laugh
00:16:56
◼
►
that I wanted to mention,
00:16:57
◼
►
which we've been talking here about the plus,
00:16:59
◼
►
the rise of the plus, so many plus services.
00:17:02
◼
►
A bunch of streaming services offer ad tiers,
00:17:05
◼
►
where you pay less and you get ads.
00:17:09
◼
►
So Paramount Plus does this. Peacock does this.
00:17:12
◼
►
A lot of the especially traditional
00:17:15
◼
►
entertainment companies that have,
00:17:17
◼
►
I think what we were talking about with Peacock Plus
00:17:19
◼
►
was they've got ad salespeople, right?
00:17:23
◼
►
And like, well, what do the ad salespeople have to do?
00:17:26
◼
►
And they're like, "No, no, no, it's okay.
00:17:28
◼
►
We're gonna have an ad version of our service,
00:17:31
◼
►
and we'll make money. We'll have more viewers.
00:17:33
◼
►
They'll pay us a little bit less, but we'll make money
00:17:35
◼
►
because we'll sell ads and show them the ads."
00:17:39
◼
►
But WarnerMedia hadn't done that, and HBO famously,
00:17:43
◼
►
you know, is an ad-free kind of service.
00:17:45
◼
►
But now they've announced ad-supported tier of HBO Max,
00:17:50
◼
►
which I don't know what we call that.
00:17:54
◼
►
Is there, you have a name?
00:17:55
◼
►
- We were joking around about like HBO Max minus,
00:18:01
◼
►
plus HBO Max minuscule, Max small, right?
00:18:13
◼
►
- There you go.
00:18:14
◼
►
- Anyway, for $10 a month, which is cheaper
00:18:17
◼
►
than the $15 a month for no ads,
00:18:19
◼
►
you will be able to get a version with ads.
00:18:21
◼
►
And it's more complicated than that
00:18:23
◼
►
'cause like HBO shows don't have ad breaks in them,
00:18:25
◼
►
so how will they do it?
00:18:26
◼
►
And the answer seems to be that you'll get the HBO shows
00:18:29
◼
►
with no ads.
00:18:29
◼
►
Maybe there'll be a pre-roll ad or a post-roll ad
00:18:31
◼
►
or something like that,
00:18:32
◼
►
but like they're not gonna be ad breaks in HBO shows.
00:18:34
◼
►
But all their other stuff that they do,
00:18:36
◼
►
they're gonna be able to start sticking ads in there.
00:18:39
◼
►
And you know, the load of streaming ads is not as great
00:18:42
◼
►
as the load of ads on broadcast TV or anything like that.
00:18:45
◼
►
And in fact, the head of ad sales,
00:18:47
◼
►
because of course the head of ad sales is quoted here,
00:18:50
◼
►
says it will have the lightest ad load in the industry.
00:18:53
◼
►
So it's not a lot of ads,
00:18:55
◼
►
but they are going to basically cut you a deal
00:18:57
◼
►
where if you spend $5 a month less,
00:19:00
◼
►
you will get access to HBO Max, but you will see some ads.
00:19:03
◼
►
So HBO Max minus coming soon.
00:19:10
◼
►
And then one more item,
00:19:15
◼
►
which is what we predicted sort of has come true.
00:19:19
◼
►
MGM looks like maybe finally getting snapped up
00:19:24
◼
►
by a tech giant, reports that Amazon may buy MGM.
00:19:29
◼
►
And MGM, you know, what it has, it's a studio,
00:19:34
◼
►
it's got some things that it owns.
00:19:36
◼
►
The classic MGM films all got sold off a long time ago,
00:19:39
◼
►
but it does have a film library.
00:19:41
◼
►
It has James Bond, although that's even complicated
00:19:44
◼
►
because the Eon Productions actually controls James Bond.
00:19:49
◼
►
So you can buy MGM and release James Bond movies,
00:19:52
◼
►
but you still need the, basically the Broccoli family
00:19:55
◼
►
has to work with you and approve everything that you do.
00:19:59
◼
►
But so there's, this story is interesting background wise
00:20:03
◼
►
because MGM has been trying apparently to sell itself
00:20:06
◼
►
for a long time to a tech giant.
00:20:08
◼
►
And the feedback has been, they're asking too much,
00:20:11
◼
►
but maybe Jeff Bezos is now intrigued.
00:20:13
◼
►
Maybe Jeff Bezos just wants to own James Bond.
00:20:16
◼
►
I don't know, but we had speculated
00:20:19
◼
►
that maybe this would be something that Apple could snap up.
00:20:21
◼
►
And apparently Apple and Amazon and other companies
00:20:24
◼
►
have sniffed around MGM,
00:20:26
◼
►
but they've all found the price to just be
00:20:28
◼
►
more than it's worth because it's not that,
00:20:31
◼
►
it's not that great.
00:20:33
◼
►
It's something, but it's not that great.
00:20:35
◼
►
- Yeah, really what you want is James Bond, right?
00:20:38
◼
►
Like that's probably what anybody would buy MGM for.
00:20:41
◼
►
- There's the library of stuff.
00:20:43
◼
►
You get some content
00:20:45
◼
►
and there's some franchise possibilities in there,
00:20:47
◼
►
but James Bond is the big asset for them,
00:20:51
◼
►
even though it's not entirely theirs,
00:20:52
◼
►
that's the big asset.
00:20:54
◼
►
I do wonder though, following the rule,
00:20:56
◼
►
which is who benefits by having a story leak like this.
00:21:00
◼
►
I do wonder if this is once again,
00:21:02
◼
►
somebody at MGM trying to stoke the flames and be like,
00:21:05
◼
►
look, MGM might actually get bought by somebody
00:21:08
◼
►
in hopes of either making the deal go along
00:21:12
◼
►
or making the deal close faster
00:21:13
◼
►
or making somebody else come to the table and say,
00:21:16
◼
►
no, no, I wanna buy MGM.
00:21:18
◼
►
I don't know, but the story seems to be,
00:21:20
◼
►
the implication is that it's progressed a little bit further
00:21:22
◼
►
and that Amazon is in serious talks to buy MGM.
00:21:26
◼
►
But the truth is the Amazon is so huge
00:21:29
◼
►
and Joe Bezos has so much money on his own
00:21:31
◼
►
that really they can buy whatever they want.
00:21:35
◼
►
The question is, is it worth it to them?
00:21:38
◼
►
And I do sometimes wonder if in the end,
00:21:40
◼
►
if the world's richest man says,
00:21:42
◼
►
yeah, but I want James Bond.
00:21:43
◼
►
They're like, all right, okay, Jeff wants James Bond.
00:21:47
◼
►
Jeff knows what a good TV show is and he wants James Bond.
00:21:51
◼
►
- He knows what a good spy movie is too.
00:21:53
◼
►
- I also wonder just as a sidebar,
00:21:55
◼
►
because of Eon Productions,
00:21:58
◼
►
which is the family owned company that is,
00:22:00
◼
►
Albert Broccoli was one of the original producers
00:22:02
◼
►
of the Bond movies and MGM does the releasing
00:22:04
◼
►
and it's kind of this shared thing.
00:22:06
◼
►
And one of the stories that I read pointed out that,
00:22:10
◼
►
like one of the challenges with this
00:22:11
◼
►
is that they control it and they can say yes or no.
00:22:14
◼
►
And they have been,
00:22:15
◼
►
they are very conservative in what they do.
00:22:17
◼
►
And so they have been pretty focused on,
00:22:20
◼
►
there's just a James Bond movie every three or four years
00:22:22
◼
►
and they don't do spin-offs
00:22:23
◼
►
and there's no TV show or anything like that.
00:22:26
◼
►
And I wonder if that's one of the deals here.
00:22:29
◼
►
And if one of the delays might be
00:22:31
◼
►
that anybody who buys MGM
00:22:32
◼
►
has to go talk to Eon Productions and say,
00:22:35
◼
►
look, what are you gonna let us do?
00:22:37
◼
►
Or can we buy you out?
00:22:40
◼
►
Is the family willing to sell James Bond after all of this?
00:22:43
◼
►
And if not that, what does our partnership look like?
00:22:46
◼
►
Does Amazon go to them and say,
00:22:47
◼
►
did you see what we did with the Jack Ryan show?
00:22:49
◼
►
Now imagine what we could do with James Bond.
00:22:51
◼
►
We could have movies and we could have a TV show spinoff.
00:22:53
◼
►
We could have a double,
00:22:54
◼
►
the English agents office double O numbers TV show
00:22:58
◼
►
and we could do all this stuff.
00:23:00
◼
►
And it would be like a huge franchise
00:23:02
◼
►
and would you be amenable?
00:23:03
◼
►
And if they say, well, no,
00:23:05
◼
►
we just want one theatrical release every three years.
00:23:08
◼
►
It's like, oh, well then MGM is less intriguing to us.
00:23:12
◼
►
So I wonder about all of those kinds of conversations.
00:23:14
◼
►
I love the idea that you can buy this whole company,
00:23:17
◼
►
but in the end, there's this other little small company
00:23:19
◼
►
that's basically family run that can say yes or no
00:23:21
◼
►
to everything you want to do.
00:23:22
◼
►
That's hilarious.
00:23:24
◼
►
So we'll see.
00:23:25
◼
►
But anyway, there's a little bit of upstream
00:23:27
◼
►
and that was it.
00:23:28
◼
►
- This episode of Upgrade is brought to you
00:23:29
◼
►
by our good friends at Memberful.
00:23:31
◼
►
Memberful is the easiest way to sell memberships
00:23:33
◼
►
to your audience used by the biggest creators on the web.
00:23:36
◼
►
We use it here on this very show to power Upgrade Plus.
00:23:39
◼
►
You're able to generate sustainable recurring income
00:23:42
◼
►
while diversifying your revenue stream.
00:23:44
◼
►
You've heard us talk about Relay for membership program.
00:23:47
◼
►
It is powered by Memberful.
00:23:49
◼
►
We've used them for years now,
00:23:51
◼
►
for all the way back to the beginning
00:23:53
◼
►
of our membership program and are using them even more
00:23:56
◼
►
like in using all of their new features
00:23:58
◼
►
to power our bonus content stuff.
00:23:59
◼
►
And it makes it super easy for us to be able to do that,
00:24:02
◼
►
to offer to our members and then for us
00:24:04
◼
►
from a business perspective,
00:24:05
◼
►
to diversify the income that we make as creators,
00:24:08
◼
►
which is amazing.
00:24:09
◼
►
And it has been, especially over the last year,
00:24:12
◼
►
such a weight off our minds to be able
00:24:14
◼
►
to provide this content for people
00:24:16
◼
►
that want to give us money.
00:24:17
◼
►
And that kind of balance in the way that we make our revenue
00:24:22
◼
►
as creators has been really amazing.
00:24:25
◼
►
And we've been so thankful for Memberful
00:24:27
◼
►
for the tools that they provide to let us do that.
00:24:30
◼
►
Maybe you're already producing content of your own,
00:24:32
◼
►
you're relying on advertising or some other means.
00:24:34
◼
►
Memberful makes it easy to diversify
00:24:37
◼
►
with everything that you need to run a membership program,
00:24:39
◼
►
including custom branding, gift subscriptions, Apple Pay,
00:24:43
◼
►
free trials, private podcasts, and tons more,
00:24:46
◼
►
while leaving you with full control and ownership
00:24:48
◼
►
of everything that relates to your audience,
00:24:50
◼
►
your brand, and your membership.
00:24:51
◼
►
If you're a content creator,
00:24:53
◼
►
Memberful can help you monetize your passion.
00:24:55
◼
►
Get started for free at memberful.com
00:24:58
◼
►
with no credit card required.
00:24:59
◼
►
That's M-E-M-B-E-R-F-U-L.com.
00:25:02
◼
►
Go there right now and check it out.
00:25:04
◼
►
It could be the start of something exciting.
00:25:06
◼
►
Our thanks to Memberful for their support
00:25:07
◼
►
of this show and Relay FM.
00:25:09
◼
►
Jason Snell, I am talking to you right now
00:25:12
◼
►
from a yellow iMac.
00:25:15
◼
►
So, kind of late last week, I took delivery
00:25:20
◼
►
of my very first pre-release Apple review hardware.
00:25:24
◼
►
So, last Thursday, I had an iMac arrive.
00:25:29
◼
►
- This was kind of funny because it was originally
00:25:31
◼
►
supposed to arrive on Wednesday,
00:25:33
◼
►
but it got delayed in shipping,
00:25:34
◼
►
and I was so nervous because if it arrived on Friday,
00:25:37
◼
►
it wasn't pre-release hardware anymore,
00:25:39
◼
►
it was just the day everybody else had it.
00:25:42
◼
►
And it was like, I was like, please let it arrive Thursday,
00:25:45
◼
►
because then I'll actually get what I wanted from it.
00:25:47
◼
►
'Cause look, just as a quick sidebar,
00:25:49
◼
►
this just was an important thing to me.
00:25:51
◼
►
You know, like I've been doing this stuff
00:25:52
◼
►
for 10 or 11 years now,
00:25:55
◼
►
and this was always something that I wanted, right?
00:25:57
◼
►
Like I've had some review hardware in the past,
00:25:59
◼
►
but it's been of products that were already available,
00:26:01
◼
►
and this was like, it was 24 hours,
00:26:04
◼
►
but it was 24 hours where I had this iMac
00:26:06
◼
►
and nobody else had it, right?
00:26:07
◼
►
Or like just such a small group of people.
00:26:09
◼
►
So, it was really cool,
00:26:11
◼
►
and I was very thankful to get that.
00:26:13
◼
►
But now let me talk about my experiences of it,
00:26:15
◼
►
'cause I've been using this iMac
00:26:16
◼
►
for the best part of half a week now.
00:26:20
◼
►
And I've been using it quite extensively, actually.
00:26:23
◼
►
So I have the yellow one.
00:26:24
◼
►
Apple offered me the choice,
00:26:27
◼
►
and I said I would like either the orange one
00:26:29
◼
►
or the yellow one, and I got the yellow one.
00:26:30
◼
►
And I was actually in the end happy to have the yellow one,
00:26:33
◼
►
because then I had a different one to you, right?
00:26:36
◼
►
'Cause you had the orange one, so I have a different one.
00:26:39
◼
►
And I wanted to try something different.
00:26:41
◼
►
One of the reasons I asked for yellow
00:26:44
◼
►
is 'cause I don't think it's one
00:26:45
◼
►
that I necessarily would have bought myself,
00:26:47
◼
►
but I wanted to see something different.
00:26:51
◼
►
And like I think most of these iMacs,
00:26:56
◼
►
what you see in person is so different looking
00:26:58
◼
►
to what you see on the website,
00:27:00
◼
►
'cause these things are hard to photograph, right?
00:27:03
◼
►
Like this yellow one, it's, and again,
00:27:05
◼
►
like I've been sharing pictures of mine,
00:27:08
◼
►
and I feel like I can't get the color in my images
00:27:12
◼
►
to look how they look in real life.
00:27:14
◼
►
Did you find that with the images
00:27:15
◼
►
that you were taking of your orange model?
00:27:18
◼
►
- It's really hard.
00:27:19
◼
►
Color, getting color accurate is hard.
00:27:24
◼
►
And then depending on the setting and the context,
00:27:27
◼
►
there's a picture I posted, I think on Twitter,
00:27:29
◼
►
that was literally the orange iMac with an orange iPad case
00:27:33
◼
►
and a San Francisco Giants baseball cap.
00:27:36
◼
►
And I was really, and my wall, which is orange,
00:27:38
◼
►
and I was really just trying to get at,
00:27:40
◼
►
look at all the different shades of orange, right?
00:27:42
◼
►
Just to say, it's kind of hard to get it across.
00:27:46
◼
►
And I think you're right, like Apple has all of its
00:27:51
◼
►
sort of photography on this very light gray.
00:27:54
◼
►
It's very much like the border of the iMac screen.
00:27:57
◼
►
And are they trying to make it look accurate
00:28:00
◼
►
or are they trying to make it look good?
00:28:02
◼
►
I don't know, it's very hard to get across
00:28:03
◼
►
what they actually look like.
00:28:04
◼
►
And honestly, as lighting changes,
00:28:06
◼
►
this is an anodized aluminum and it's got a texture.
00:28:11
◼
►
And so the reflection and the texture
00:28:14
◼
►
change in different light.
00:28:16
◼
►
So it's very hard to get across what it looks like
00:28:21
◼
►
because it looks different in different contexts.
00:28:23
◼
►
And then you add in different lighting and it's, yeah,
00:28:26
◼
►
you kind of need to see it in person.
00:28:28
◼
►
And I hate to say this 'cause it's not practical,
00:28:30
◼
►
but I think you kind of need to see it
00:28:32
◼
►
where you're gonna have it,
00:28:34
◼
►
which means you kind of need to take one home.
00:28:35
◼
►
- Yeah, that's hot.
00:28:36
◼
►
- And be willing to take it back, right?
00:28:40
◼
►
Which is not something that you can do,
00:28:41
◼
►
but there's truth in that.
00:28:43
◼
►
Like, depending on what it looks like in the store,
00:28:46
◼
►
it might not look the same in your house.
00:28:48
◼
►
- At least I have been hearing from people
00:28:50
◼
►
and seeing pictures too that Apple stores
00:28:52
◼
►
seem to have them all.
00:28:54
◼
►
Like, even though you can't buy all the colors
00:28:56
◼
►
or maybe whatever, they actually do have them.
00:28:59
◼
►
So, 'cause I think there's a few colors
00:29:00
◼
►
you can only get online, if I remember rightly.
00:29:03
◼
►
Yeah, I think Steven reported on that.
00:29:05
◼
►
But they have all the colors at the stores.
00:29:07
◼
►
'Cause I've been having people message me
00:29:10
◼
►
and say, "Oh, look, I wasn't sure about the yellow one.
00:29:12
◼
►
"I saw it in person."
00:29:13
◼
►
Or like, "Oh, actually I want the green one."
00:29:15
◼
►
That kind of thing.
00:29:16
◼
►
And so this yellow model, it's like a combination
00:29:18
◼
►
of like a pastel kind of yellow on the front
00:29:21
◼
►
and like a kind of like Easter kind of yellow on the front.
00:29:24
◼
►
And then almost gold, right?
00:29:26
◼
►
Like the foot and the back of it are gold.
00:29:29
◼
►
But again, like in the images that I take,
00:29:32
◼
►
the gold seems way more gold.
00:29:34
◼
►
Like I can't seem to get it.
00:29:36
◼
►
Like it looks like it's like a real like gold, gold,
00:29:39
◼
►
but it's way more on the yellow end.
00:29:42
◼
►
What it looks like to me, honestly,
00:29:44
◼
►
is anodized yellow aluminum.
00:29:47
◼
►
But in the images that I take,
00:29:48
◼
►
it looks like they've tried to make a gold version
00:29:50
◼
►
and it isn't as so strong as that color.
00:29:53
◼
►
The unboxing experience is so good for this product.
00:29:59
◼
►
They did such a great job with the packaging
00:30:01
◼
►
that even like the handle is like a woven material.
00:30:06
◼
►
- Yeah, it's fabric handle that's in the color of the iMac.
00:30:10
◼
►
- Which again, it's like,
00:30:11
◼
►
yeah, how hard do they make it for themselves, right?
00:30:14
◼
►
We're managing these products that now have like
00:30:17
◼
►
not only seven different boxes,
00:30:18
◼
►
seven different handle colors for all the boxes.
00:30:21
◼
►
And also you get colored stickers.
00:30:25
◼
►
I have colored stickers in two tones.
00:30:26
◼
►
There's one which is more yellow
00:30:28
◼
►
and one which is gold, which is fun
00:30:29
◼
►
'cause they do the color stickers now.
00:30:31
◼
►
But the actual opening of the whole thing is really nice.
00:30:34
◼
►
Like you lay the box down,
00:30:35
◼
►
you open it up, you pull the sides down
00:30:37
◼
►
and it all kind of presents itself.
00:30:39
◼
►
And you've got like a big sticker on the screen
00:30:42
◼
►
and it says, hello again, in the color of the computer.
00:30:46
◼
►
I don't know.
00:30:46
◼
►
You spend this kind of money on a product like this,
00:30:49
◼
►
you want it to be special.
00:30:50
◼
►
And I feel like, Apple is now I think finding its way
00:30:55
◼
►
in making special unboxing experiences that are responsible
00:31:03
◼
►
from a environmental perspective.
00:31:06
◼
►
- Yeah, it's all cardboard.
00:31:10
◼
►
And they also, they do things like they have the pull tabs
00:31:12
◼
►
and stuff now that make it a lot easier to get in and out.
00:31:15
◼
►
It is, what struck me about it that's funny is first off,
00:31:17
◼
►
the iMac is shipped upside down.
00:31:19
◼
►
- Yeah, that took me a minute.
00:31:20
◼
►
It took me a minute to work out how to open the box.
00:31:23
◼
►
Oh, you gotta kind of lay it down
00:31:24
◼
►
and yeah, it's upside down, which is funny.
00:31:27
◼
►
- Right, and it's also a rectangular box now.
00:31:31
◼
►
It's no longer kind of angled
00:31:32
◼
►
where you can't put it anywhere.
00:31:33
◼
►
The old iMac boxes were all like trapezoid or something,
00:31:37
◼
►
like thicker at the bottom than at the top.
00:31:39
◼
►
And it's not like, no.
00:31:41
◼
►
So it's, and it's really nice packaging.
00:31:44
◼
►
It's very easy to get the iMac out too.
00:31:47
◼
►
'Cause obviously when you open up that box,
00:31:49
◼
►
that's what you wanna do is get your iMac out
00:31:50
◼
►
and they did a good job for sure.
00:31:52
◼
►
- The peripherals, I just love the look of them all.
00:31:57
◼
►
Like the colors and shapes are nice.
00:31:59
◼
►
Like I like the shapes of everything
00:32:01
◼
►
and like everything's nice and round and stuff.
00:32:04
◼
►
The keyboard, okay, so I love the look at the keyboard.
00:32:09
◼
►
It's too low to the desk, like the profile.
00:32:11
◼
►
If it's too low for me now,
00:32:13
◼
►
you know, I'm used to much chunkier keyboards
00:32:15
◼
►
with bigger typing angles and stuff now.
00:32:17
◼
►
So using a magic keyboard is so strange feeling.
00:32:22
◼
►
Touch ID is great.
00:32:24
◼
►
I've noticed as well,
00:32:25
◼
►
like it's a little slower than touch ID on other devices,
00:32:27
◼
►
which I assume is something to do
00:32:29
◼
►
with needing to send that information wirelessly.
00:32:32
◼
►
I'm leaving the keyboard on my desk right now.
00:32:36
◼
►
Like even though I'm using a keyboard,
00:32:38
◼
►
one of my fancy keyboards,
00:32:41
◼
►
I have the magic keyboard behind it
00:32:44
◼
►
so I can get the touch ID.
00:32:45
◼
►
And I had a friend recommend to me
00:32:47
◼
►
to mount the keyboard underneath my desk
00:32:50
◼
►
so I can just reach under and authenticate.
00:32:53
◼
►
When I have one of my own, I'm going to do this.
00:32:57
◼
►
It's such a silly little idea, but makes sense.
00:32:59
◼
►
'Cause all I have this on my desk for right now
00:33:02
◼
►
is just to get to the touch ID button.
00:33:04
◼
►
- So somebody on Etsy is going to make
00:33:07
◼
►
like a magic keyboard touch ID cover thing
00:33:10
◼
►
that you just snap on and it locks out all the other keys.
00:33:13
◼
►
- That's a good idea too.
00:33:14
◼
►
- But it has just the one key and then you can,
00:33:16
◼
►
and then you mount it or put stuff on it.
00:33:18
◼
►
And it's just for that one, yeah.
00:33:21
◼
►
- So the power brick too is big.
00:33:25
◼
►
It's bigger than I thought, right?
00:33:26
◼
►
The actual power brick itself.
00:33:28
◼
►
But having ethernet there is great
00:33:29
◼
►
because I use ethernet in this machine.
00:33:31
◼
►
I just plug it in.
00:33:31
◼
►
It's one less cable that needs to be long, right?
00:33:34
◼
►
Like everything's down on the ground now.
00:33:36
◼
►
I like that.
00:33:37
◼
►
Because as well, something that was happening for me
00:33:39
◼
►
was my ethernet cable is shorter than the cable
00:33:43
◼
►
that Apple ships with the power brick.
00:33:45
◼
►
So I had to like suspend my Eero
00:33:48
◼
►
on top of some sound dampening foam
00:33:49
◼
►
because if I would put my desk into standing mode,
00:33:51
◼
►
my Eero was just like hanging there.
00:33:54
◼
►
So now I don't need to do that
00:33:55
◼
►
'cause it just plugs straight into the one on the ground,
00:33:57
◼
►
which is much nicer.
00:34:00
◼
►
- The iMac foot, you know, we knew this to stand.
00:34:03
◼
►
Like it's not high enough for me.
00:34:05
◼
►
It has to be raised.
00:34:06
◼
►
It's too low down to the desk.
00:34:07
◼
►
- Like are you telling me that all of Apple's
00:34:12
◼
►
ergonomic consultants and calculations
00:34:14
◼
►
that calculated that this is exactly the right height
00:34:17
◼
►
for the iMac did not work for you?
00:34:19
◼
►
- It did not work for me.
00:34:20
◼
►
I'm sure, look, I believe that they did
00:34:23
◼
►
what Nevpreet told us, right?
00:34:24
◼
►
That they looked at a bunch of data
00:34:26
◼
►
and they picked the size that they think is best.
00:34:28
◼
►
Why would you not do that, right?
00:34:30
◼
►
- But it's like the average size, right?
00:34:31
◼
►
- And I'm not an average size guy.
00:34:33
◼
►
- Well, I was gonna say people who are taller or shorter
00:34:37
◼
►
in whatever length, you know,
00:34:39
◼
►
maybe it's from the waist up when you're sitting down
00:34:42
◼
►
and it's different when you're standing,
00:34:43
◼
►
but like there's gonna be a lot of people
00:34:44
◼
►
who don't fit in that area,
00:34:45
◼
►
which is why there should be an adjustable stand
00:34:47
◼
►
because you get this beautiful thing
00:34:49
◼
►
that's all color matched.
00:34:50
◼
►
And then you've got it sitting on top of a Mac mini.
00:34:53
◼
►
It's sort of, I mean, come on.
00:34:55
◼
►
- Yeah, mine is sitting on top of my Mac mini
00:34:57
◼
►
that was on my desk right now.
00:34:59
◼
►
And I've bought this stand as a company called Grovemade
00:35:01
◼
►
who make nice but inexpensive products.
00:35:04
◼
►
And I bought this stand 'cause I like the look of it
00:35:07
◼
►
and it matches my desk.
00:35:09
◼
►
And I figured that this stand,
00:35:11
◼
►
I'm gonna keep around for whatever product comes next.
00:35:15
◼
►
So I was thinking about like if for my next iMac
00:35:18
◼
►
to go with VESA, but for me,
00:35:23
◼
►
I feel like I got an arm.
00:35:24
◼
►
Put an arm on it.
00:35:25
◼
►
- Maybe, potentially, but I'm gonna have this stand anyway.
00:35:28
◼
►
So I have this stand coming.
00:35:29
◼
►
Also though, I do hope, and we said this before,
00:35:33
◼
►
that on a higher end iMac,
00:35:37
◼
►
Apple creates at least an option
00:35:39
◼
►
for a high adjustable stand like the XDR.
00:35:42
◼
►
Even if I have to pay extra for it,
00:35:45
◼
►
as long as it's not $1,000,
00:35:48
◼
►
I would pay extra for it though.
00:35:49
◼
►
You know, like if they said like, this is it,
00:35:51
◼
►
but you can get the Pro stand
00:35:52
◼
►
and it's like 400 bucks more,
00:35:54
◼
►
I would think about it, right?
00:35:56
◼
►
Depending on how much I'm spending on the machine,
00:35:58
◼
►
I would think about it.
00:35:59
◼
►
Because I really do want that adjustability
00:36:02
◼
►
just in a way that this machine doesn't provide.
00:36:04
◼
►
Similarly, this machine doesn't have enough ports for me.
00:36:09
◼
►
You know, like the four USB shaped ports,
00:36:11
◼
►
two Thunderbolt, it's just not enough.
00:36:13
◼
►
Like what I really need is two regular USB ports as well.
00:36:17
◼
►
Because I just have stuff that isn't,
00:36:20
◼
►
like so for example, like I use a Logitech mouse
00:36:22
◼
►
and I need a little unifying receiver
00:36:24
◼
►
and they only do those in USB-A.
00:36:26
◼
►
- The iMac Pro has seven ports on the back.
00:36:29
◼
►
And I just looked, I have five of them plugged.
00:36:33
◼
►
So the four on the higher end iMac
00:36:36
◼
►
would not be enough for me.
00:36:38
◼
►
What we know about the M1, right?
00:36:42
◼
►
Is that if you look at the Mac mini,
00:36:44
◼
►
it's got two Thunderbolt and then two USB-A.
00:36:46
◼
►
And then we look at this one
00:36:47
◼
►
and it's got two Thunderbolt and two USB-C.
00:36:50
◼
►
Clearly the M1 can't do more than that in terms of ports.
00:36:54
◼
►
So what I wonder is if they do the larger iMac
00:36:57
◼
►
at some point here, who knows,
00:36:59
◼
►
Mark Gurman said they stopped for a while.
00:37:00
◼
►
I don't know what that means.
00:37:01
◼
►
But if they do a larger iMac,
00:37:03
◼
►
which is what I would really like to see
00:37:04
◼
►
and be very interested in buying,
00:37:06
◼
►
will they then go back to doing what they did?
00:37:10
◼
►
Especially if we're thinking it's more for,
00:37:11
◼
►
you know, it's more expensive and it's bigger
00:37:13
◼
►
and it's more for pro level users
00:37:14
◼
►
and it's using a different chip,
00:37:17
◼
►
would they go back to something like what the iMac Pro has,
00:37:19
◼
►
which is the multiple Thunderbolt and USB-C
00:37:23
◼
►
and USB-A ports to have a bunch of ports back there?
00:37:26
◼
►
I don't know what they feel about ports.
00:37:29
◼
►
And yeah, you can do hubs and stuff, but it's not as good.
00:37:32
◼
►
It's not as nice if you have to start buying hubs
00:37:34
◼
►
and hubs are expensive and complicated
00:37:36
◼
►
and it gets weird really fast.
00:37:39
◼
►
- Yeah, like I have a seven port USB hub,
00:37:43
◼
►
which I now have three things plugged into.
00:37:46
◼
►
You know, and I'm mostly fine with that,
00:37:49
◼
►
but some stuff just doesn't work as well
00:37:52
◼
►
when it's plugged into a hub.
00:37:54
◼
►
And those things I also can't plug into the machine
00:37:57
◼
►
because the USB-A thing is kind of stuck, right?
00:38:01
◼
►
Like my hope is that for more professional machines,
00:38:06
◼
►
they like higher end machines down the line,
00:38:12
◼
►
they find a way to put more ports on them.
00:38:14
◼
►
The rumors of the MacBook Pro, you know, getting the HDMI
00:38:17
◼
►
and the SD card slot do actually fill me with some confidence
00:38:20
◼
►
because they do feel like for that machine specifically,
00:38:24
◼
►
that's the best stuff to plug on it.
00:38:26
◼
►
Like I don't really mind so much about US,
00:38:28
◼
►
regular USB on the laptops,
00:38:31
◼
►
because you know, you're probably gonna use a dock
00:38:35
◼
►
or a hub for those things anyway,
00:38:38
◼
►
but it feels like they're adding more stuff on.
00:38:40
◼
►
I would hope to see them continue to do that.
00:38:43
◼
►
I personally love how thin this iMac is.
00:38:48
◼
►
It feels like a complete flex from Apple
00:38:50
◼
►
to make it this thin, right?
00:38:51
◼
►
It's just like, we're gonna make a thin computer,
00:38:53
◼
►
that's what we wanna do.
00:38:54
◼
►
But like, it surprises me,
00:38:56
◼
►
like when you turn on this machine,
00:38:58
◼
►
like the first time I turned it on,
00:38:59
◼
►
like you reach around to the back to press the button,
00:39:02
◼
►
you know, you put your thumb on the front
00:39:03
◼
►
and your finger on the back,
00:39:04
◼
►
I kind of misjudged it based on my iMac Pro.
00:39:08
◼
►
And it's like, oh, wait, hang on a minute.
00:39:10
◼
►
Like, it feels like you're kind of just pinching
00:39:12
◼
►
your fingers together to turn the thing on.
00:39:14
◼
►
Like it really is very impressive,
00:39:17
◼
►
just from a technical standpoint,
00:39:19
◼
►
but adds just this thing is just so beautiful.
00:39:22
◼
►
Like how thin it is, it's just so incredible to me.
00:39:25
◼
►
And I, for me, like the thinness
00:39:30
◼
►
adds to the overall specialness of the design.
00:39:33
◼
►
And I have more to say on the design in a bit,
00:39:34
◼
►
but personally, I think they made the right decision
00:39:37
◼
►
with making this whole thing just so thin
00:39:40
◼
►
and modern looking.
00:39:41
◼
►
I love it the way it is.
00:39:42
◼
►
- Yeah, I agree.
00:39:43
◼
►
I am not a fan of the school of thought that's like,
00:39:46
◼
►
well, it's just an iMac,
00:39:47
◼
►
you should make it as thick as possible.
00:39:49
◼
►
It's like, well, no, it is in a bunch of spaces
00:39:53
◼
►
and you want it to look pretty.
00:39:55
◼
►
It looks much nicer flat than it did
00:39:57
◼
►
when it kind of had the thickening at the back edge
00:40:00
◼
►
and sort of trying to fake it at the corners.
00:40:02
◼
►
And then you're right, like for turning it on or tilting it,
00:40:06
◼
►
anytime you're reaching out and moving it around,
00:40:08
◼
►
I imagine this will be true if you put it on an arm as well.
00:40:11
◼
►
It is, first off, your hands are,
00:40:13
◼
►
instead of on the sort of slope of the current iMac design
00:40:17
◼
►
that we have with the iMac Pro,
00:40:19
◼
►
it's just, it's very easily grabbable.
00:40:22
◼
►
It's super light 'cause it's less than 10 pounds.
00:40:24
◼
►
Moving it around is really easy.
00:40:26
◼
►
Like carrying it around to different locations in your house
00:40:30
◼
►
is also really easy.
00:40:31
◼
►
Like I think it's the right thing to do
00:40:33
◼
►
and it's the right kind of shape.
00:40:37
◼
►
I just, I don't, I appreciate the fact
00:40:41
◼
►
that it could be any size
00:40:42
◼
►
and they could just make it thicker and heavier and bigger.
00:40:45
◼
►
Like heck, they could just make it the size
00:40:46
◼
►
of the original iMac if they really wanted to.
00:40:48
◼
►
Just have it be enormous and weigh 40 pounds.
00:40:51
◼
►
But I think in general, having it be thin and light
00:40:54
◼
►
and having that consistent, the flat back
00:40:56
◼
►
that also looks really good, I do think it matters.
00:40:59
◼
►
If you're somebody who puts it at a desk
00:41:01
◼
►
and never adjusts it and never sees the back
00:41:04
◼
►
because it's facing against a cube wall or something,
00:41:06
◼
►
well, yeah, you're not really taking advantage
00:41:08
◼
►
of what this thing is,
00:41:09
◼
►
but you're not who this design is for.
00:41:11
◼
►
This design is for people seeing it from the back
00:41:14
◼
►
and people seeing it from the side
00:41:15
◼
►
and it being in environments.
00:41:17
◼
►
That's why the colorful stuff is on the backside too.
00:41:20
◼
►
That's the whole idea here.
00:41:21
◼
►
So I think it's, I like that they did this.
00:41:26
◼
►
I think that this is what the iMac should be.
00:41:28
◼
►
This is like the ideal.
00:41:29
◼
►
They're trying to get closer to the,
00:41:31
◼
►
that little floating monitor that was on top
00:41:33
◼
►
of the G4 iMac back in the day
00:41:35
◼
►
that had the giant heavy computer beneath it.
00:41:38
◼
►
Like the ideal of the iMac is that the computer
00:41:41
◼
►
starts to disappear.
00:41:42
◼
►
And I think that this one gets closer to that ideal
00:41:47
◼
►
in a lot of delightful ways.
00:41:48
◼
►
- 24 inch screen, I think is fine for me.
00:41:53
◼
►
I would say that going from 21 to 24,
00:41:56
◼
►
that's a big difference.
00:41:57
◼
►
And I think that 24 is fine.
00:42:01
◼
►
I set the resolution to give me more space
00:42:03
◼
►
and that gave me kind of just enough real estate
00:42:05
◼
►
to work with from what I'm used to on say 27 inch monitors
00:42:09
◼
►
or whatever.
00:42:11
◼
►
One thing that I immediately noticed,
00:42:13
◼
►
which I didn't think I would notice but did,
00:42:16
◼
►
is just how much nicer the screen is on this
00:42:19
◼
►
than any third party monitor that I have.
00:42:23
◼
►
- I've been used to recently using third party monitors
00:42:25
◼
►
more than using my iMac.
00:42:27
◼
►
And I have a 27 inch Dell that was on this desk
00:42:32
◼
►
and it was a 4K display.
00:42:34
◼
►
And I was like, oh, this is just as good
00:42:36
◼
►
as my iMac screen or whatever, it was fine.
00:42:39
◼
►
Big difference.
00:42:40
◼
►
It just looks so much better in every possible way.
00:42:43
◼
►
I don't know exactly what it is that Apple does
00:42:46
◼
►
to make their monitors look so good, but they do something.
00:42:49
◼
►
I know it's like a lot of little things, I'm sure,
00:42:51
◼
►
but this just is so much nicer,
00:42:53
◼
►
it's so much crisper as a display.
00:42:56
◼
►
Like I'd be sad to go back now on this desk from it.
00:43:00
◼
►
- I think they don't, I mentioned this in my review,
00:43:03
◼
►
I think that we don't give enough credit to Apple
00:43:05
◼
►
for its displays because they advance it so much
00:43:09
◼
►
that you end up sort of just taking it for granted.
00:43:12
◼
►
Like they've been pushing these iMac displays forward
00:43:14
◼
►
for the last, what, six years,
00:43:16
◼
►
since they first came out with a retina iMac.
00:43:18
◼
►
And they added the wider color gamut
00:43:21
◼
►
and presumably at some point here,
00:43:23
◼
►
there's gonna be mini LED in these things
00:43:26
◼
►
and they'll be even more impressive.
00:43:28
◼
►
But like they're really good displays.
00:43:29
◼
►
This is the root of why people complain
00:43:32
◼
►
that there isn't a non expensive 6K Apple external display.
00:43:37
◼
►
It's like the iMac display is just better
00:43:40
◼
►
than any of those third-party displays that are out there.
00:43:43
◼
►
And you have to have an iMac to get it basically,
00:43:47
◼
►
or buy the Pro Display XDR, which is ridiculous.
00:43:49
◼
►
So those are your choices right now
00:43:51
◼
►
because the third-party displays just aren't as good.
00:43:53
◼
►
Apple is really good at this.
00:43:55
◼
►
And that's why it's a little frustrating
00:43:57
◼
►
if you're somebody who wants a Mac Pro or a Mac Mini
00:44:01
◼
►
or just an external display for your laptop,
00:44:03
◼
►
that the third-party choices there aren't great
00:44:05
◼
►
and Apple is not letting you just buy
00:44:07
◼
►
essentially an iMac screen and make it your display.
00:44:11
◼
►
Because like the iMac, imagine a version of that
00:44:14
◼
►
that was maybe, you know, doesn't have the chin
00:44:16
◼
►
and it's just a display.
00:44:18
◼
►
That would be really good.
00:44:20
◼
►
That would be a really good display.
00:44:21
◼
►
A lot of people would buy it,
00:44:22
◼
►
but Apple doesn't wanna make it for some reason.
00:44:24
◼
►
Not yet, anyway.
00:44:27
◼
►
So going back to the color,
00:44:29
◼
►
I really like and I very much enjoy,
00:44:33
◼
►
it puts a smile on my face to have this hint of color
00:44:36
◼
►
in my peripheral vision from the chin, from the foot,
00:44:40
◼
►
just while I'm looking at the Mac.
00:44:41
◼
►
And also the, again, like those,
00:44:44
◼
►
I understand what Apple's saying now
00:44:46
◼
►
about the edges not being white.
00:44:48
◼
►
It's like white with a mix of light gray.
00:44:53
◼
►
It's almost as if there was something dark behind it
00:44:56
◼
►
and the plastic was semi-translucent.
00:44:59
◼
►
- It's a light gray.
00:45:01
◼
►
If you hold a piece of paper next to it,
00:45:02
◼
►
you're like, oh yeah, it's not white.
00:45:04
◼
►
It's light gray.
00:45:05
◼
►
But it is very light, light gray, but it's a neutral color.
00:45:10
◼
►
I mean, my experience in using it,
00:45:12
◼
►
which we talked about last week,
00:45:14
◼
►
was that it's almost like a gradient
00:45:15
◼
►
where there's the bright pop from the foot
00:45:18
◼
►
and then there's the lighter color on the chin.
00:45:21
◼
►
And then there's the gray border and then there's the screen.
00:45:24
◼
►
And I think that, like, as I use it,
00:45:26
◼
►
I was like, oh, I get why they did this.
00:45:28
◼
►
Like, you can really focus on the screen
00:45:29
◼
►
and the rest of it just kind of drops away.
00:45:31
◼
►
And yet in your peripheral vision,
00:45:33
◼
►
you still got kind of the color popping there.
00:45:35
◼
►
And if you lean back a little bit
00:45:37
◼
►
and then you're looking at your iMac,
00:45:38
◼
►
you're like, oh, yellow, right?
00:45:41
◼
►
But you're not like trying to focus on the screen.
00:45:43
◼
►
And like, look, this yellow is getting in my vision.
00:45:46
◼
►
I can't see the screen.
00:45:46
◼
►
I feel like it's a good balance
00:45:48
◼
►
where it's not overwhelming you.
00:45:50
◼
►
Like, I think people were worried about.
00:45:52
◼
►
- And I use my Mac in dark mode
00:45:54
◼
►
and I don't feel like it's out of place.
00:45:56
◼
►
Because dark mode on the Mac,
00:45:58
◼
►
I mean, there's still a lot of color going on.
00:45:59
◼
►
There's still a lot of brightness going on.
00:46:01
◼
►
Maybe if you, you know, really were aggressive with it,
00:46:04
◼
►
but like right now I'm looking at a Google Docs window
00:46:06
◼
►
and it's white, you know?
00:46:07
◼
►
So I feel like there's some differences
00:46:10
◼
►
with dark modes on the Mac than on iOS devices
00:46:12
◼
►
and stuff like that.
00:46:14
◼
►
- But I feel like the design, the color of this Mac,
00:46:17
◼
►
it sparks joy for me.
00:46:20
◼
►
Like, and I can't remember the last time
00:46:23
◼
►
that hardware gave me that kind of joyous feeling,
00:46:25
◼
►
like it's playfulness.
00:46:28
◼
►
And Apple designs used to do this for me, right?
00:46:32
◼
►
I used to feel like there was a playful joy to the hardware.
00:46:37
◼
►
And it's not that hardware design has been bad.
00:46:41
◼
►
I just think that Apple had a different priority
00:46:44
◼
►
for their design.
00:46:45
◼
►
Like they wanted to create premium,
00:46:47
◼
►
sleek, stylish looking devices.
00:46:50
◼
►
And whilst this machine is still premium and sleek,
00:46:54
◼
►
it's also in big bright colors
00:46:56
◼
►
and that kind of makes it more joyous.
00:46:58
◼
►
Like my system tint is yellow and that also makes me smile
00:47:03
◼
►
because it's like, oh, even Safari knows
00:47:05
◼
►
that this is a yellow computer, right?
00:47:07
◼
►
Like I love that little stuff.
00:47:09
◼
►
Like these are like frequent reminders
00:47:12
◼
►
that I am using a computer that I find fun
00:47:15
◼
►
whilst also it is incredibly powerful.
00:47:17
◼
►
Like I've not even really spoken to me
00:47:19
◼
►
'cause there isn't really much to say.
00:47:20
◼
►
I think about the M1 that you haven't heard before,
00:47:24
◼
►
but it has made me realize something
00:47:26
◼
►
and using this machine for editing and stuff like that.
00:47:29
◼
►
One I had noticed about the MacBook Pro
00:47:31
◼
►
compared to my iMac Pro where the M1 right now
00:47:35
◼
►
is not as fast in some tasks as my iMac Pro is,
00:47:39
◼
►
like exporting a project from Logic.
00:47:42
◼
►
But during the actual editing process,
00:47:45
◼
►
everything is much more smooth, right?
00:47:48
◼
►
The M1 in Logic is a much nicer experience.
00:47:51
◼
►
And I actually think for me, that is more important
00:47:54
◼
►
than a few seconds on the export
00:47:57
◼
►
because I'm less frustrated
00:47:58
◼
►
and have more of an enjoyable experience
00:48:02
◼
►
actually doing the hard part of the work.
00:48:04
◼
►
So I think this machine right now
00:48:06
◼
►
is more tuned to what I need,
00:48:08
◼
►
but what I expect from M1X or M2 or whatever it's gonna be,
00:48:13
◼
►
it's both of those things.
00:48:15
◼
►
All of the performance gains that I see
00:48:17
◼
►
in these Pro applications because of Apple Silicon,
00:48:21
◼
►
plus the power to export more fast than the iMac Pro would.
00:48:26
◼
►
Go back to the design.
00:48:30
◼
►
I know that a lot of people are like,
00:48:31
◼
►
"Why is the chin here?
00:48:33
◼
►
Get rid of the chin.
00:48:35
◼
►
I just want no bezels."
00:48:38
◼
►
I love, I don't want them to get rid of the chin on the iMac.
00:48:42
◼
►
I think that it adds personality to this computer.
00:48:46
◼
►
If it had no chin, it would look like a monitor.
00:48:48
◼
►
And I don't want my computer to look like a monitor.
00:48:51
◼
►
I want my computer to look like a computer.
00:48:54
◼
►
And maybe this is like a nostalgia thing for me,
00:48:57
◼
►
or there's like some kind of blinkered vision.
00:49:00
◼
►
I don't know.
00:49:01
◼
►
But for me, this looks like a computer
00:49:04
◼
►
and it looks like a fun, beautiful computer.
00:49:07
◼
►
With my phone, with my iPad, I want no bezels.
00:49:11
◼
►
Do you know why?
00:49:11
◼
►
'Cause I have to hold it.
00:49:12
◼
►
Spaces of a premium in my hands.
00:49:15
◼
►
I don't have that concern with my computer.
00:49:18
◼
►
Like it's not a problem for me to have no bezels.
00:49:23
◼
►
- For 17 years, the iMac's look from the front
00:49:28
◼
►
has been a screen with a chin below it.
00:49:31
◼
►
Like that's what an iMac looks like, right?
00:49:34
◼
►
And although they took the logo off of it,
00:49:36
◼
►
they have the color accent there.
00:49:38
◼
►
This is their decision, right?
00:49:41
◼
►
Is to do it this way because they,
00:49:42
◼
►
of course they could have put it behind.
00:49:44
◼
►
It would have been a little bit thicker,
00:49:46
◼
►
but they could have put it behind the screen
00:49:48
◼
►
and had like a thicker iMac that didn't have it.
00:49:52
◼
►
But I think you're exactly right.
00:49:53
◼
►
Like the chin, and we mentioned this
00:49:55
◼
►
when we interviewed them,
00:49:57
◼
►
but like the chin is part of the design language
00:49:58
◼
►
of the iMac, it has been for a long time.
00:50:00
◼
►
You could get rid of it, but like,
00:50:02
◼
►
I don't view the last 17 years of the iMac
00:50:05
◼
►
as the eternal struggle to get rid of the chin.
00:50:08
◼
►
Like the chin, it's part of the iMac.
00:50:11
◼
►
Like you could, yeah, fine, you're right.
00:50:14
◼
►
You could take it off.
00:50:14
◼
►
It would look like a monitor at that point,
00:50:16
◼
►
more than a computer.
00:50:17
◼
►
And I think that that chin almost signals like,
00:50:20
◼
►
oh, you're looking at an iMac.
00:50:23
◼
►
- And I think it's just like one of the,
00:50:24
◼
►
it's just whatever your tastes are for the design.
00:50:27
◼
►
'Cause if you got rid of the chin,
00:50:29
◼
►
it would look more sleek.
00:50:30
◼
►
But as I said earlier, I kind of want it to be fun.
00:50:33
◼
►
Like this iMac feels iconic in its design to me, right?
00:50:38
◼
►
Like, because it is building on all of the design language
00:50:41
◼
►
of iMacs before, but the color and the thinness,
00:50:45
◼
►
I think makes it a design that we will look back on.
00:50:49
◼
►
I feel maybe as fondly as we look back on the G3,
00:50:54
◼
►
because my hope and my feeling is right now,
00:50:59
◼
►
this is the beginning of Apple computers
00:51:02
◼
►
with more personality and fun again,
00:51:06
◼
►
in a way that they haven't for a while.
00:51:07
◼
►
You know, this is something you touched on so much
00:51:09
◼
►
during 20 Macs in 2020.
00:51:11
◼
►
That the design of a lot of the computers
00:51:13
◼
►
have been very similar for a long period of time.
00:51:16
◼
►
I did a whole rant in that podcast series
00:51:18
◼
►
about how Apple should put color on the Mac again.
00:51:20
◼
►
So I'm very happy that this is here.
00:51:21
◼
►
- We've been asking for this for ages, right?
00:51:23
◼
►
Like starting with the iPhone
00:51:24
◼
►
and we want colors on our iPads and colors on our Macs.
00:51:27
◼
►
Like it's been great for a long time.
00:51:30
◼
►
Been very happy with the design.
00:51:31
◼
►
Apple have made beautiful products,
00:51:33
◼
►
but you gotta change every now and then.
00:51:35
◼
►
And I think that all this bright and beautiful color,
00:51:38
◼
►
that is a great change.
00:51:40
◼
►
And yeah, I don't think I'm gonna get
00:51:42
◼
►
these wonderful pastel colors on Pro machines,
00:51:44
◼
►
but I'm expecting like midnight green, Pacific blue,
00:51:49
◼
►
like, you know, that kind of stuff.
00:51:50
◼
►
So I can still have something different.
00:51:55
◼
►
- I actually wanna wrap up my thoughts here
00:51:57
◼
►
by talking about the speakers,
00:51:59
◼
►
because I had a revelation with the speakers.
00:52:02
◼
►
So I just put some music on,
00:52:05
◼
►
'cause I was like, oh yeah, this has speakers in it.
00:52:07
◼
►
Apple talk about the speakers being good.
00:52:08
◼
►
And I didn't expect the speakers on this machine
00:52:11
◼
►
to sound as good as they do,
00:52:13
◼
►
considering the kind of limited space
00:52:15
◼
►
that they're dealing with.
00:52:16
◼
►
And like to my ears, they sounded really great for music.
00:52:20
◼
►
Like it just sounded like there was some separation
00:52:23
◼
►
and the bass was good and everything was clear.
00:52:26
◼
►
And I thought it sounded really great.
00:52:27
◼
►
And it made me think that,
00:52:30
◼
►
like I could imagine someone very happily
00:52:32
◼
►
having this computer in their living room
00:52:35
◼
►
and using it to play music like a home pod,
00:52:38
◼
►
as well as you might do other computer style stuff on it.
00:52:42
◼
►
And then I thought, well,
00:52:44
◼
►
I think that this is kind of what this iMac is,
00:52:46
◼
►
like it's where it shines.
00:52:48
◼
►
It is a computer that becomes a part of your home
00:52:52
◼
►
in a way that computers, I think for a long time,
00:52:55
◼
►
they've been like, you put them in the office
00:52:58
◼
►
or like you get them out of the way.
00:53:00
◼
►
And I think that this one has more going for it
00:53:04
◼
►
to be a part of the living room or the family room
00:53:08
◼
►
than maybe a lot of computers have in a while.
00:53:10
◼
►
Like it doesn't take up a lot of space.
00:53:12
◼
►
There's a great screen, which is big.
00:53:14
◼
►
The touch ID makes it super easy
00:53:16
◼
►
to switch between family members, which is super cool.
00:53:19
◼
►
Like anybody, if like,
00:53:20
◼
►
if me and Jason are both registered as a computer,
00:53:23
◼
►
if I'm logged in and Jason puts his finger
00:53:25
◼
►
on the touch ID sensor, it will switch to his account.
00:53:28
◼
►
It has great, the girl has great speakers.
00:53:29
◼
►
It has a good camera and mics of video calling and stuff.
00:53:32
◼
►
Like it feels like it has this vibe
00:53:34
◼
►
of a kind of general purpose home family computer
00:53:38
◼
►
in a way that I don't remember for a while.
00:53:41
◼
►
And I think all of the colors and stuff
00:53:42
◼
►
really accentuate that.
00:53:45
◼
►
I think this, for what this machine is
00:53:48
◼
►
and what it is expected to be used for,
00:53:50
◼
►
I think it's a slam dunk.
00:53:51
◼
►
Like I adore it.
00:53:53
◼
►
I think it's a fantastic computer.
00:53:56
◼
►
And I didn't think that I would feel so excited
00:53:59
◼
►
about the 21 inch iMac replacement,
00:54:03
◼
►
because I feel like I knew what that computer was gonna be,
00:54:07
◼
►
but I was wrong.
00:54:08
◼
►
It's a way cooler computer than that one that was in my mind.
00:54:11
◼
►
I think it's great. I love it.
00:54:12
◼
►
- Yeah, I more or less agree.
00:54:16
◼
►
I'm disappointed by the webcam,
00:54:17
◼
►
even though it's the best Mac webcam ever,
00:54:19
◼
►
because having seen center stage,
00:54:21
◼
►
like they should have done that on the iMac
00:54:23
◼
►
and maybe they will do that in the future.
00:54:25
◼
►
In fact, I think it's almost certain that they will.
00:54:28
◼
►
But yeah, I think I agree with you that it's fun.
00:54:31
◼
►
And most of the criticism I've seen honestly
00:54:34
◼
►
is from people for whom this is not the Mac that they want.
00:54:37
◼
►
Like this isn't for you.
00:54:39
◼
►
And also it's just funny.
00:54:41
◼
►
A lot of the criticism is very much sort of stuff
00:54:44
◼
►
that's not an issue.
00:54:45
◼
►
Like people don't like the colors.
00:54:46
◼
►
It's like, well, that's why there's the silver one.
00:54:48
◼
►
So stop talking about the colors.
00:54:50
◼
►
If we like the colors,
00:54:51
◼
►
we're not telling you you have to get the colors,
00:54:55
◼
►
get the silver one.
00:54:56
◼
►
They make the silver one for a reason,
00:54:57
◼
►
but we're excited about the colors.
00:54:58
◼
►
And similarly, it's a low end iMac.
00:55:01
◼
►
It is the 24 inch, formerly the 21 and a half inch iMac.
00:55:05
◼
►
There will be more, and it's on an M1.
00:55:08
◼
►
There will be more powerful, bigger,
00:55:10
◼
►
probably iMacs in the relatively near future.
00:55:14
◼
►
But for what this is,
00:55:16
◼
►
and Apple trying to find a place for it,
00:55:18
◼
►
where does it belong?
00:55:19
◼
►
Why do you need a desktop computer at your house now?
00:55:21
◼
►
Something like this is that's Apple's argument
00:55:24
◼
►
of like this is pleasant to reside in a house
00:55:28
◼
►
and you can move it around
00:55:29
◼
►
and different people can use it.
00:55:31
◼
►
And it's got the big screen,
00:55:32
◼
►
which is a lot bigger than any mobile device you're using
00:55:36
◼
►
for when you wanna use that big screen.
00:55:37
◼
►
And yeah, yeah.
00:55:39
◼
►
Also, I agree about the speakers.
00:55:40
◼
►
I didn't write about it,
00:55:41
◼
►
but I did write my article
00:55:43
◼
►
with music playing on the speakers.
00:55:46
◼
►
And it's good enough that I don't think
00:55:48
◼
►
that I would need a separate external speaker
00:55:51
◼
►
most of the time when I'm working,
00:55:53
◼
►
if I was just editing podcasts
00:55:55
◼
►
and listening to music when I'm writing.
00:55:58
◼
►
Yeah, I've been choosing to listen to music
00:56:00
◼
►
on the speakers where typically even with my iMac Pro,
00:56:03
◼
►
I would use my headphones instead.
00:56:05
◼
►
I've been quite surprised at how good they sound.
00:56:09
◼
►
I just wanted to dovetail
00:56:11
◼
►
from the beginning of our conversation
00:56:13
◼
►
and just say that for a memory for me
00:56:16
◼
►
is like my first experience with pre-release hardware.
00:56:19
◼
►
I'm really pleased it was this computer
00:56:22
◼
►
'cause I think this is just gonna be
00:56:25
◼
►
a memorable computer anyway.
00:56:26
◼
►
And so, yeah, it's been a fun experience for me.
00:56:30
◼
►
- This episode is brought to you by Pingdom from SolarWinds.
00:56:33
◼
►
Today's internet users expect a fast website experience.
00:56:36
◼
►
No matter how targeted your marketing content
00:56:39
◼
►
or how sleek your website may look,
00:56:41
◼
►
if it's gonna be slow, people are gonna bounce.
00:56:44
◼
►
But with real user monitoring from Pingdom,
00:56:46
◼
►
you can discover how website performance
00:56:48
◼
►
affects your visitors' experiences.
00:56:51
◼
►
So you're able to take action
00:56:52
◼
►
before your business is impacted,
00:56:54
◼
►
all for as low as $10 a month.
00:56:56
◼
►
Whether your visitors are dispersed around the world
00:56:59
◼
►
or across browsers, different devices, different platforms,
00:57:03
◼
►
Pingdom will help you identify bottlenecks,
00:57:05
◼
►
troubleshoot performance and make informed optimizations.
00:57:09
◼
►
And this will ensure that your users
00:57:10
◼
►
have a great experience.
00:57:12
◼
►
Real user monitoring is an event-based solution
00:57:15
◼
►
and it's built for scalability.
00:57:16
◼
►
This means that you're able to monitor millions of page views,
00:57:19
◼
►
not just sample data at an affordable price.
00:57:22
◼
►
Get live site performance visibility today
00:57:25
◼
►
with real user monitoring from Pingdom.
00:57:27
◼
►
Go to pingdom.com/relayfm right now
00:57:29
◼
►
for a 30-day free trial with no credit card required.
00:57:32
◼
►
Then when you're ready to buy,
00:57:34
◼
►
use the code UPGRADE at checkout
00:57:35
◼
►
to get an awesome 30% off your first invoice.
00:57:38
◼
►
Our thanks to Pingdom from SolarWinds
00:57:40
◼
►
for their support of this show and Relay FM.
00:57:43
◼
►
Let's talk about the iPad Pro.
00:57:45
◼
►
- Yeah, let's do it.
00:57:46
◼
►
- Wow, so I love this.
00:57:49
◼
►
I feel like we could sum it up
00:57:51
◼
►
with this one line from your review.
00:57:54
◼
►
It's in your introduction.
00:57:55
◼
►
"A Hall of Fame device
00:57:56
◼
►
that just can't fulfill its remarkable potential."
00:57:59
◼
►
It's really great.
00:58:01
◼
►
We got one on Friday, so I got one for Adina
00:58:05
◼
►
and I've been poking around with it very much,
00:58:07
◼
►
but I haven't spent anywhere near as much time as you.
00:58:10
◼
►
Like I've just been doing the kind of things
00:58:12
◼
►
you would do, right?
00:58:13
◼
►
I looked at how dark some UI is in the images
00:58:16
◼
►
and we played around the center stage.
00:58:19
◼
►
But you know, I haven't done any of the testing
00:58:20
◼
►
that you will have done on yours.
00:58:23
◼
►
Overall, how do you feel about this?
00:58:26
◼
►
Does this iPad excite you?
00:58:28
◼
►
Are you gonna get one for yourself?
00:58:30
◼
►
- Well, it doesn't excite me.
00:58:36
◼
►
It is very impressive in a lot of ways,
00:58:39
◼
►
but this is the theme of the whole thing,
00:58:41
◼
►
which is it's impressive in a lot of ways
00:58:43
◼
►
and I'm sure that I could use some of the power
00:58:46
◼
►
doing some of the stuff I do like editing,
00:58:49
◼
►
but it still feels like I would like there to be more here.
00:58:53
◼
►
That you could really argue that if you bought an iPad Pro
00:58:57
◼
►
in 2018, you have no reason to update to this,
00:59:02
◼
►
unless you really want that screen.
00:59:04
◼
►
I'm like everybody else hoping that at
00:59:08
◼
►
the developer conference, we're gonna get iPadOS 15
00:59:11
◼
►
and it's going to legitimately use the features
00:59:16
◼
►
of this thing in a way that older devices don't
00:59:20
◼
►
and it's gonna make you wanna get it.
00:59:21
◼
►
And I have some theories about that.
00:59:23
◼
►
I actually wrote about that Six Colors Members post
00:59:26
◼
►
last week about that.
00:59:28
◼
►
I have a theory that one of the reasons
00:59:30
◼
►
that they come with eight and 16 gigs of RAM,
00:59:33
◼
►
in addition to it just sort of being M1 standard,
00:59:35
◼
►
is if you're gonna rethink multitasking on the iPad
00:59:38
◼
►
and potentially allow apps to run in Windows
00:59:43
◼
►
and have multiple apps running and viewable
00:59:45
◼
►
at the same time, they need to be in memory.
00:59:49
◼
►
There's much more memory pressure
00:59:53
◼
►
if you expand multitasking on iPadOS than there used to be.
00:59:56
◼
►
And it's one of those things where having eight
00:59:58
◼
►
or 16 gigs of RAM suddenly becomes really convenient
01:00:02
◼
►
and not just I can have a lot of browser tabs
01:00:05
◼
►
or I can launch a bunch of apps and they instantly launch
01:00:08
◼
►
instead of having to relaunch 'cause they quit
01:00:09
◼
►
in the background because of memory pressure.
01:00:11
◼
►
Like I feel like you can definitely invent all sorts
01:00:15
◼
►
of ways where the specs of this thing are suddenly made
01:00:20
◼
►
much more necessary by the OS.
01:00:25
◼
►
But today, for 99% of the people who use the iPad Pro,
01:00:30
◼
►
you could just, if you're using the 2018 model,
01:00:35
◼
►
you just go on using it
01:00:36
◼
►
and it's not gonna be appreciably different.
01:00:39
◼
►
The, yes, the screen is amazing.
01:00:41
◼
►
It is beautiful.
01:00:42
◼
►
I imagine that every Apple display
01:00:45
◼
►
that is currently using backlight LCD
01:00:49
◼
►
is going to go to this mini LED backlight
01:00:52
◼
►
and that's gonna roll out over the next few years
01:00:56
◼
►
and it's going to dramatically improve everybody's displays.
01:00:58
◼
►
And that's really exciting 'cause it's gorgeous.
01:01:01
◼
►
It is a fantastic display.
01:01:02
◼
►
- I so desperately want it in an 11 inch
01:01:07
◼
►
'cause just, I was trying to play around.
01:01:09
◼
►
I was like, okay, let me fill this.
01:01:11
◼
►
And I was reading some stuff or whatever.
01:01:13
◼
►
For what I'm using my iPad for most these days,
01:01:16
◼
►
which is like a lot of reading and entertainment stuff
01:01:18
◼
►
and just taking some basic notes,
01:01:20
◼
►
I am using it in my hands more than I'm using it
01:01:23
◼
►
in the Magic Keyboard.
01:01:24
◼
►
And it's too big and heavy compared to the 11,
01:01:28
◼
►
like the 12.9, it's just too big and heavy.
01:01:30
◼
►
- I mean, and I am a 12.9 user and have been,
01:01:33
◼
►
and this one is just a little bit bigger,
01:01:36
◼
►
a little bit heavier.
01:01:38
◼
►
And as Federico said, and last week on Connected
01:01:41
◼
►
and as I said in my review and he wrote in his review,
01:01:43
◼
►
you can tell it's one of those moments I send him a text.
01:01:45
◼
►
I basically said, I like it when we're working
01:01:48
◼
►
on these things in parallel and not talking to each other.
01:01:51
◼
►
And then I read your review and I think,
01:01:52
◼
►
oh, he said the same thing I did.
01:01:54
◼
►
And one of them is, yeah, it's noticeably heavier.
01:01:57
◼
►
It's not a lot heavier, but it's already a device
01:02:00
◼
►
that's kind of pushing it in terms of how big this thing is
01:02:04
◼
►
and how heavy it is.
01:02:05
◼
►
And it's now a little bit heavier.
01:02:07
◼
►
So what am I going to get out of this?
01:02:09
◼
►
What am I going to get out of it?
01:02:10
◼
►
Well, the screen is beautiful, no doubt about it.
01:02:12
◼
►
Center stage is amazing, no doubt about it.
01:02:14
◼
►
Yes, 11 inch iPads with this technology
01:02:18
◼
►
that will come at some point here
01:02:20
◼
►
will bring this to a lot more people
01:02:23
◼
►
and they'll love it too.
01:02:24
◼
►
Center stage is going to go everywhere.
01:02:27
◼
►
I feel like it's only a matter of time
01:02:28
◼
►
before every Apple device has center stage.
01:02:32
◼
►
- It's so cool.
01:02:33
◼
►
- The whole idea that you'd put an ultra wide camera
01:02:36
◼
►
in the front facing camera.
01:02:37
◼
►
And so, yeah, the selfies aren't quite as good
01:02:39
◼
►
because the selfies by default,
01:02:40
◼
►
they're basically like cropped and de-skewing
01:02:42
◼
►
the ultra wide camera to make it look like
01:02:44
◼
►
the same frame of view, field of view as it was before.
01:02:48
◼
►
But if you tap or pinch, you can get the ultra wide view,
01:02:51
◼
►
which is very, very wide and kind of weird,
01:02:55
◼
►
but you get a 12 megapixel ultra wide view,
01:02:57
◼
►
and then you can dynamically crop and de-skew
01:03:00
◼
►
and create that effect of you having
01:03:04
◼
►
your own personal camera man tracking you
01:03:07
◼
►
as you move around and somebody comes into frame.
01:03:10
◼
►
There's in my story, there's a GIF
01:03:12
◼
►
of an actual family Zoom that we did.
01:03:16
◼
►
And my son and I sit down next to my wife and my daughter
01:03:20
◼
►
and the camera pulls out so that all four of us
01:03:23
◼
►
are in the frame.
01:03:24
◼
►
And when we leave, it's not in the story,
01:03:26
◼
►
but like when we leave, I left and it goes down to three
01:03:29
◼
►
and then my son leaves and it goes down to two.
01:03:31
◼
►
And it's just, it's magical.
01:03:33
◼
►
It really does feel magical.
01:03:34
◼
►
It is a wonderful thing.
01:03:35
◼
►
So I can't see how Apple isn't gonna be putting
01:03:37
◼
►
ultra wide forward facing cameras and center stage
01:03:40
◼
►
into every product that it makes at some point,
01:03:43
◼
►
especially any product that is likely to be set down
01:03:46
◼
►
somewhere and not held in a hand.
01:03:47
◼
►
So maybe the iPhone, maybe not the iPhone,
01:03:50
◼
►
although maybe the iPhone, but maybe not the iPhone,
01:03:52
◼
►
but like every Mac and all the iPads.
01:03:55
◼
►
Like it's such a great feature.
01:03:57
◼
►
We use this stuff all the time.
01:03:58
◼
►
It's so natural.
01:03:59
◼
►
I'm at the point now where if I can do a video,
01:04:02
◼
►
anything on that iPad Pro, that's where I choose to do it
01:04:05
◼
►
because it's so nice. - They should put it
01:04:06
◼
►
on the iPhone.
01:04:07
◼
►
I mean, the iPhone already has a ultra wide
01:04:10
◼
►
on the front facing.
01:04:11
◼
►
- I think the only issue with the iPhone
01:04:13
◼
►
is that if it's in your hand,
01:04:14
◼
►
it's gotta fight your own hand movement.
01:04:17
◼
►
And I wonder if there's stabilization and issues there
01:04:20
◼
►
where it's trying to focus on your face
01:04:22
◼
►
and then you're moving it around and how does that work?
01:04:25
◼
►
And I don't know.
01:04:26
◼
►
So that's the caveat I'll give there.
01:04:28
◼
►
But otherwise, yeah, I mean, it's great.
01:04:31
◼
►
I hate to do the thing that everybody is doing,
01:04:34
◼
►
but this is what it is, which is it's center stage is great.
01:04:38
◼
►
The screen is great.
01:04:41
◼
►
It's just as fast as all those M1 Macs.
01:04:44
◼
►
I did the tests.
01:04:45
◼
►
It's just as fast.
01:04:46
◼
►
It doesn't boost the speed over the 2020 and 2018 iPad Pros
01:04:52
◼
►
as much because they already were using Apple Silicon, right?
01:04:56
◼
►
So it's not, it doesn't have to,
01:04:57
◼
►
they don't get the leg up on Intel effect, but it's faster.
01:05:00
◼
►
But again, how often are you pushing against the speed
01:05:04
◼
►
of the A12 in those models?
01:05:07
◼
►
How much do you hit the RAM limit,
01:05:11
◼
►
especially on the 2020 model
01:05:13
◼
►
that was all at six gigs of RAM?
01:05:14
◼
►
Thunderbolt is nice,
01:05:17
◼
►
but unless you're in very particular things
01:05:19
◼
►
where you're hanging a whole bunch of devices,
01:05:21
◼
►
probably including a monitor off of it,
01:05:23
◼
►
then what, you know, you're not gonna see it
01:05:26
◼
►
because the USB three is, the USB that's on the previous
01:05:31
◼
►
models is faster than any, you know,
01:05:33
◼
►
regular hard drive that you would plug in is gonna be.
01:05:36
◼
►
So Thunderbolt, it's like, it's overkill.
01:05:38
◼
►
It's all overkill.
01:05:40
◼
►
And that's great because you could buy this thing
01:05:43
◼
►
and it's probably gonna work great at full capacity
01:05:46
◼
►
for a long time because it's such overkill.
01:05:49
◼
►
But at the same time, first off,
01:05:51
◼
►
you may already have one that works fine.
01:05:52
◼
►
So you should wait if it works fine for you,
01:05:55
◼
►
because, you know, this doesn't really enable
01:05:57
◼
►
that much that's new.
01:05:59
◼
►
And two, it's frustrating because I want it,
01:06:03
◼
►
you know, I want this hardware that's so amazing
01:06:06
◼
►
to allow me to do more.
01:06:08
◼
►
And it doesn't because there are missing apps.
01:06:12
◼
►
Apple's Pro apps aren't there,
01:06:14
◼
►
and I know there are alternatives,
01:06:15
◼
►
but you know, if you're, like LumaFusion is great,
01:06:20
◼
►
but LumaFusion is not Final Cut Pro.
01:06:24
◼
►
And so you have to learn a different app
01:06:25
◼
►
that behaves differently.
01:06:27
◼
►
And then if I wanna work on a project on Final Cut Pro
01:06:30
◼
►
and then take it to LumaFusion or vice versa,
01:06:32
◼
►
it's either you can't do it or it's hard to do it.
01:06:36
◼
►
And you know, this could be better.
01:06:38
◼
►
Like Apple could have its own Pro apps.
01:06:40
◼
►
Apple could rethink multitasking.
01:06:43
◼
►
Apple could do proper external device support
01:06:45
◼
►
or external display support.
01:06:46
◼
►
There are lots of things that would make this new iPad Pro
01:06:51
◼
►
be like, oh yes, look what it enables for me.
01:06:54
◼
►
But instead, I worry that it ends up being an exercise
01:06:58
◼
►
of counting specs and saying,
01:07:01
◼
►
look at all the specs that are big.
01:07:03
◼
►
And a number without any context,
01:07:05
◼
►
a feature without any way to really use it is pointless.
01:07:09
◼
►
So that's where we are with the iPad Pro.
01:07:11
◼
►
And I'm somebody who loves the iPad,
01:07:12
◼
►
and I use the iPad a lot, but I look at this thing
01:07:15
◼
►
and I just think, where's the rest of it?
01:07:18
◼
►
And I apologize for that not being an original take
01:07:21
◼
►
'cause it's literally every iPad Pro take
01:07:24
◼
►
for the last three years.
01:07:25
◼
►
But that, you know, we're kind of there again,
01:07:27
◼
►
which is this is an amazing piece of hardware
01:07:29
◼
►
with some really remarkable technology on it.
01:07:32
◼
►
And now what?
01:07:34
◼
►
- At least we can say it is a better buy
01:07:37
◼
►
than the 2020 iPad Pro
01:07:39
◼
►
because this one got some real great quality of life features
01:07:44
◼
►
like center stage, like the display.
01:07:45
◼
►
- The 2020 iPad Pro had essentially nothing.
01:07:48
◼
►
It had the LIDAR scanner and the one extra GPU core.
01:07:52
◼
►
I had somebody ask me like,
01:07:53
◼
►
I would have liked you to run your benchmark tests
01:07:55
◼
►
against the 2018 iPad Pro as well.
01:07:57
◼
►
And I'm like, it's the same,
01:07:59
◼
►
like except the GPU score would be slightly less
01:08:03
◼
►
because it would be seven eighths instead of, you know,
01:08:05
◼
►
a hundred percent of the GPU cores of the Z model.
01:08:08
◼
►
But like, it's just, they didn't change it.
01:08:11
◼
►
It was so far ahead that they basically didn't change it.
01:08:13
◼
►
And they just added a LIDAR scanner.
01:08:15
◼
►
And this is more than that.
01:08:16
◼
►
This is appreciably faster.
01:08:18
◼
►
But again, you know,
01:08:22
◼
►
like I was talking to the developer of Fairite
01:08:25
◼
►
and he said, MP3 exports are a lot faster
01:08:27
◼
►
'cause that's multi-threaded
01:08:29
◼
►
and they're a lot faster on the M1.
01:08:30
◼
►
And I edited a podcast this weekend on it.
01:08:32
◼
►
And yeah, that's great.
01:08:34
◼
►
That's an example where it's good.
01:08:36
◼
►
And I'm sure video editing is more responsive.
01:08:38
◼
►
I exported a two hour almost long video
01:08:42
◼
►
from LumaFusion over the weekend.
01:08:43
◼
►
And you know, it was,
01:08:46
◼
►
it's pretty much the same performance
01:08:48
◼
►
as my MacBook Air, right?
01:08:49
◼
►
Like it's, or the 24 inch iMac, it's an M1.
01:08:53
◼
►
It does what you'd expect.
01:08:55
◼
►
It's just that in an iPad context,
01:08:58
◼
►
I just feel all of the,
01:09:00
◼
►
by calling it an M1, Apple is drawing attention to the fact
01:09:04
◼
►
that it's just as powerful as the Mac
01:09:06
◼
►
in terms of the hardware.
01:09:08
◼
►
And then you start looking around and say,
01:09:10
◼
►
well, yeah, but all of these things that I do on my Mac
01:09:14
◼
►
that I can't do on my iPad.
01:09:15
◼
►
- I was seeing, I think it was Matt Castanelli today
01:09:19
◼
►
on Twitter was saying that potentially Apple
01:09:23
◼
►
do a disservice by releasing the hardware
01:09:25
◼
►
before the software.
01:09:27
◼
►
And I wonder what you thought about that.
01:09:30
◼
►
Would it be better to have at least waited until WWDC
01:09:35
◼
►
to show off the hardware and put the hardware on sale?
01:09:38
◼
►
'Cause then you could at least say like,
01:09:40
◼
►
we've seen what iOS 15 can do
01:09:43
◼
►
and we know how that's gonna take advantage of this.
01:09:45
◼
►
Like, especially with being so close,
01:09:48
◼
►
you know, like a few weeks really difference.
01:09:51
◼
►
I understand the argument of like,
01:09:52
◼
►
if you've got the hardware, release the hardware,
01:09:55
◼
►
release the hardware, but there's, you know.
01:10:00
◼
►
- But the hardware development is going,
01:10:02
◼
►
it's in its pipeline and you're replacing the old model
01:10:06
◼
►
with a new model.
01:10:07
◼
►
And I don't think that the new model like is
01:10:16
◼
►
harmed in some way by the fact that the software
01:10:18
◼
►
hasn't changed.
01:10:20
◼
►
It's more a frustration about the platform,
01:10:22
◼
►
like holding off on it and not releasing a thing
01:10:25
◼
►
that you designed, you know, two years ago
01:10:28
◼
►
and built a year ago and now is ready for production
01:10:30
◼
►
and then holding it for nine months or six months
01:10:33
◼
►
or even a month or two in order to reveal your plan
01:10:37
◼
►
for your next operating system release.
01:10:40
◼
►
It seems like a silly thing to ask.
01:10:43
◼
►
It's like, you should just release the hardware
01:10:44
◼
►
when you release the hardware.
01:10:45
◼
►
If honestly, part of my, what my heart tells me is,
01:10:49
◼
►
if this was the case, we'd still be waiting
01:10:51
◼
►
for the 2018 iPad Pro to come out.
01:10:53
◼
►
Right, I mean, not really, but like they could have held
01:10:58
◼
►
that for a while and they could have held this.
01:11:01
◼
►
Holding the hardware that already exists
01:11:03
◼
►
and could be mass produced because the software isn't ready
01:11:06
◼
►
is not only kind of a ridiculous suggestion,
01:11:09
◼
►
but it shows you just how broken this situation is.
01:11:13
◼
►
That that's the solution is don't make the software look bad.
01:11:16
◼
►
Just wait with the hardware.
01:11:17
◼
►
We know you're way ahead in hardware.
01:11:18
◼
►
Just sit on your hardware for a year
01:11:20
◼
►
until the software can catch up.
01:11:22
◼
►
And you know, that's the truth of it.
01:11:24
◼
►
So it's an amazing product.
01:11:26
◼
►
And if you're in the market for an iPad Pro,
01:11:28
◼
►
if you want that screen, if you want center stage,
01:11:30
◼
►
there's lots of reasons to get it.
01:11:31
◼
►
But yeah, we are put back in the position
01:11:36
◼
►
where we're hoping that the platform advances
01:11:38
◼
►
to make the more impressive hardware more useful.
01:11:43
◼
►
And I talk about the screen a lot.
01:11:45
◼
►
Yes, the 11 is going to give you the M1 in center stage.
01:11:47
◼
►
It's just not going to give you the screen.
01:11:49
◼
►
So this goes for the 11 inch model as well.
01:11:52
◼
►
- Yeah, I think that screen though,
01:11:53
◼
►
like it's a big feature of this device.
01:11:57
◼
►
- It's huge.
01:11:58
◼
►
It's a huge feature.
01:11:59
◼
►
And it's the future of Apple displays.
01:12:02
◼
►
Like it very clearly is that this is
01:12:04
◼
►
where they're going next.
01:12:05
◼
►
And I would be, I'd actually be surprised
01:12:07
◼
►
if you don't see it in Apple's next round of laptops.
01:12:11
◼
►
And probably if they do that higher end iMac,
01:12:14
◼
►
that it would be there too.
01:12:16
◼
►
'Cause this really feels like it's a tech intro
01:12:19
◼
►
of something and center stage actually.
01:12:22
◼
►
Those are tech intros of things
01:12:23
◼
►
that are going to go across the platform.
01:12:24
◼
►
They just happen to be in the iPad Pro first.
01:12:27
◼
►
- This episode is brought to you by Public Sector Future.
01:12:30
◼
►
Public Sector Future is a podcast from Microsoft.
01:12:32
◼
►
I love finding new podcasts to listen to.
01:12:34
◼
►
I love the insight that they can give.
01:12:35
◼
►
And I love having something new in my rotation every week,
01:12:38
◼
►
something fun to look forward to.
01:12:39
◼
►
If you're looking for something new to check out,
01:12:41
◼
►
you want to check out Public Sector Future.
01:12:43
◼
►
It discusses real stories from public sector leaders
01:12:45
◼
►
who have been successful at driving change.
01:12:48
◼
►
You can hear their first hand experiences,
01:12:50
◼
►
the challenges that the users face
01:12:51
◼
►
and the lessons that they've learned.
01:12:53
◼
►
Throughout the series, they discuss technology and trends
01:12:56
◼
►
as well as cultural aspects of change.
01:12:58
◼
►
Host Olivia Neal digs deep into the use of digital approaches
01:13:01
◼
►
to help the public sector work better
01:13:03
◼
►
for those that it serves.
01:13:05
◼
►
And she's the director of the digital transformation
01:13:07
◼
►
in Microsoft's World Public Sector team.
01:13:11
◼
►
Before Microsoft, Olivia spent her career
01:13:12
◼
►
in the government of Canada and the UK government as well.
01:13:15
◼
►
So she knows the public sector.
01:13:17
◼
►
There's a ton of interesting show topics,
01:13:19
◼
►
including mixed reality, rules of code, digital policing,
01:13:23
◼
►
digital strategy and digital access.
01:13:25
◼
►
And they have some great guests,
01:13:26
◼
►
like the episode that I listened to featured Mark Polifaz,
01:13:30
◼
►
who is the professor of computer science at ETH Zurich
01:13:33
◼
►
and the director of science at Microsoft.
01:13:35
◼
►
And in the episode that I listened to,
01:13:37
◼
►
it was about mixed reality.
01:13:39
◼
►
And it was super interesting to see, to hear,
01:13:41
◼
►
some of the stuff that Mark was saying about AR
01:13:44
◼
►
on our phones right now
01:13:46
◼
►
and how that's kind of just really a tiny step
01:13:49
◼
►
into the overall future
01:13:50
◼
►
of what mixed reality technology can be.
01:13:53
◼
►
Because it's really just a small window
01:13:55
◼
►
and you're holding it and it's not in our vision.
01:13:57
◼
►
And it was really intriguing to hear
01:13:59
◼
►
how mixed reality devices could be utilized
01:14:01
◼
►
to help us undertake specific tasks
01:14:04
◼
►
with things like instructions overlaid in front of your eyes
01:14:06
◼
►
and how they've actually been doing this stuff.
01:14:09
◼
►
And there was some stuff being done in hospitals
01:14:11
◼
►
during COVID, I think in the UK,
01:14:13
◼
►
where doctors were able to instruct multiple people a time
01:14:18
◼
►
by using this device without having to be
01:14:20
◼
►
in a million places at once.
01:14:22
◼
►
Super fascinating to hear about this stuff
01:14:24
◼
►
from the people building these futures.
01:14:25
◼
►
So go and listen to it right now.
01:14:27
◼
►
Just search for Public Sector Future
01:14:29
◼
►
wherever you get your podcasts.
01:14:31
◼
►
That's Public Sector Future
01:14:33
◼
►
or click the link in the show notes
01:14:34
◼
►
and go and check it out right now.
01:14:36
◼
►
Our thanks to Public Sector Future
01:14:37
◼
►
for their support of this show and Relay FM.
01:14:41
◼
►
So usually we would say right now in the show,
01:14:43
◼
►
it's time for #AskUpgrade, but we have more
01:14:45
◼
►
because there was a report that we just couldn't let go
01:14:48
◼
►
because that's the lasers powering down.
01:14:51
◼
►
They were so ready to go.
01:14:53
◼
►
Mark Gurman released a report kind of detailing
01:14:56
◼
►
the future of Apple's Mac hardware last week
01:14:59
◼
►
and I wanted to touch on it.
01:15:00
◼
►
We can go through all these things,
01:15:02
◼
►
we can stop where we want to,
01:15:04
◼
►
but there was a lot of interesting detail in here
01:15:06
◼
►
that I was afraid otherwise we wouldn't talk about
01:15:09
◼
►
for weeks and I didn't want that to be the case
01:15:11
◼
►
in case we see some of it before now.
01:15:13
◼
►
MacBook Pro will debut as soon as early summer,
01:15:17
◼
►
fingers crossed for WWDC.
01:15:19
◼
►
So stuff we know, 14 and 16 inches mag safe HDMI SD card,
01:15:24
◼
►
but it will feature new Apple Silicon chips.
01:15:27
◼
►
These chips will feature eight high performance cores
01:15:30
◼
►
and two energy efficient cores, 16 or 32 graphics cores
01:15:35
◼
►
and up to 64 gigabytes of memory.
01:15:38
◼
►
Now, just to put this into perspective,
01:15:40
◼
►
the current M1, it's four high performance,
01:15:43
◼
►
four energy efficiency.
01:15:45
◼
►
So this will be more high performance cores,
01:15:49
◼
►
fewer energy efficiency cores with the ability
01:15:51
◼
►
to now have up to 64 gigabytes of RAM.
01:15:55
◼
►
Sounds exciting, doesn't it?
01:15:57
◼
►
- Yeah, so again, it's a mystery
01:16:00
◼
►
of how they're gonna brand this,
01:16:01
◼
►
but my guess is that this is the M1X, essentially.
01:16:06
◼
►
That this is not, 'cause it's coming as soon as early summer,
01:16:11
◼
►
I'll have the as soon as, could be five years from now,
01:16:14
◼
►
but it could be this summer, early summer.
01:16:16
◼
►
So it'd be mid summer, late summer, fall,
01:16:19
◼
►
those are all, but as soon as early summer.
01:16:21
◼
►
Anyway. - Late spring, no way.
01:16:22
◼
►
- So if you think about the A14 core
01:16:27
◼
►
that is in the iPad Air and then the iPhone,
01:16:31
◼
►
'cause they had the weird sequencing thing there.
01:16:34
◼
►
The way I generally view how Apple
01:16:37
◼
►
does their silicon advancement is
01:16:40
◼
►
they build a new base core every year.
01:16:42
◼
►
And then we're in the A14 year.
01:16:46
◼
►
And the M1 is based on that A14 core.
01:16:48
◼
►
That's the chip generation, for lack of a better word,
01:16:52
◼
►
that we're on right now.
01:16:54
◼
►
And so if there's gonna be a new Apple silicon chip
01:16:57
◼
►
this summer, it strikes me that it's more likely
01:17:00
◼
►
that it's based on that A14 core.
01:17:02
◼
►
And they built a new model that's got a different set
01:17:06
◼
►
of characteristics, but it's still based on that
01:17:08
◼
►
kind of fundamental system.
01:17:11
◼
►
And so you could see a scenario where M1 is essentially,
01:17:16
◼
►
you know, the A number,
01:17:18
◼
►
the M processors are the A number minus 13.
01:17:22
◼
►
And they advance together every year.
01:17:25
◼
►
So this is, we're in M1 year.
01:17:28
◼
►
Year one of Apple silicon is M1.
01:17:30
◼
►
And this would be eight high-performance cores
01:17:33
◼
►
and two energy-efficient cores.
01:17:35
◼
►
Those would still be A14 cores essentially, or M1 cores,
01:17:39
◼
►
but there are more of them.
01:17:40
◼
►
And so it's M1X.
01:17:41
◼
►
Or they could call it something else,
01:17:43
◼
►
but like, let's call it M1X, at least for now.
01:17:45
◼
►
It's that idea that it's more of the same.
01:17:48
◼
►
And if that disappoints you, it shouldn't.
01:17:51
◼
►
Performance of Apple's processors
01:17:54
◼
►
historically has scaled basically
01:17:56
◼
►
with the number of high-performance cores.
01:17:58
◼
►
Energy-efficient cores are really nice,
01:17:59
◼
►
but obviously if you're measuring peak performance,
01:18:01
◼
►
it all comes out of the high-performance cores.
01:18:04
◼
►
This rumored processor would mean that these rumored max
01:18:07
◼
►
would be literally twice as fast as the previous M1 max,
01:18:12
◼
►
which were already pretty fast.
01:18:14
◼
►
So that's pretty great.
01:18:15
◼
►
- I hadn't thought of it that way.
01:18:17
◼
►
- And then you throw in 16 or 32 graphics cores
01:18:20
◼
►
instead of eight, so you're gonna double or triple
01:18:22
◼
►
your graphics performance.
01:18:24
◼
►
And now you've got the memory to go up to 64 gigs of RAM.
01:18:27
◼
►
So yeah, it's a big step up.
01:18:29
◼
►
- Apparently there's also gonna be potentially
01:18:31
◼
►
a new Mac mini with these same chips
01:18:35
◼
►
and four ports on them, which, okay, fine.
01:18:39
◼
►
Mark also details the potential for a new MacBook Air.
01:18:42
◼
►
Now this, Mark labels to be a direct successor
01:18:45
◼
►
to the M1 chips, let's imagine M2.
01:18:47
◼
►
And it would have the same CPU core count,
01:18:50
◼
►
but would run faster.
01:18:51
◼
►
So this is all kind of tying into what you were saying,
01:18:54
◼
►
right, that this would be based on the A15 core
01:18:59
◼
►
and there would be the same amount,
01:19:00
◼
►
but they would run quicker because it's the new generation.
01:19:03
◼
►
And apparently they would also look to potentially
01:19:05
◼
►
increase graphics a little bit.
01:19:07
◼
►
And this new MacBook Air will probably be
01:19:10
◼
►
what we were talking about over the last couple of weeks
01:19:12
◼
►
of this new design with new colors.
01:19:14
◼
►
And we can expect this maybe towards the end of the year,
01:19:16
◼
►
maybe, or maybe next year.
01:19:18
◼
►
- That's your A15 generation and it would be the M2
01:19:21
◼
►
and it would be, yeah, it would be the same CPU count
01:19:24
◼
►
as you said, and it will be faster because it's an A15
01:19:27
◼
►
instead of an A14, it's an M2 instead of an M1,
01:19:30
◼
►
but not as fast as the, let's call it M1X.
01:19:34
◼
►
And then of course, this sets them up to then do another
01:19:37
◼
►
wave of high-end updates next year that are M2X,
01:19:41
◼
►
that are lots of cores of the new hot thing.
01:19:44
◼
►
And they don't have to do it this way,
01:19:46
◼
►
and this may not be how they do it.
01:19:48
◼
►
But if you look at it from this perspective,
01:19:50
◼
►
it's like exactly their playbook
01:19:52
◼
►
for the iPad and the iPhone.
01:19:54
◼
►
And I think that although they can do whatever they want,
01:19:57
◼
►
the most likely scenario is that they're gonna look
01:20:01
◼
►
what they did with the iPad and the iPhone and say,
01:20:03
◼
►
"Yeah, that works, let's do that."
01:20:05
◼
►
And make an M1 and an M1X and then an M2 and an M2X
01:20:09
◼
►
and have it essentially be kind of consumer and pro
01:20:14
◼
►
of chip variants.
01:20:17
◼
►
And then that leads to the bigger question,
01:20:19
◼
►
which is, is Apple gonna revise their computers every year?
01:20:24
◼
►
Now that they control the chips,
01:20:26
◼
►
I mean, would you just do refresh them every year
01:20:29
◼
►
because you control the chips,
01:20:30
◼
►
you just drop in the new chip and move along?
01:20:34
◼
►
They could, they could.
01:20:35
◼
►
It'll be interesting to watch that.
01:20:36
◼
►
If there are, if like the Mac Mini is a great example
01:20:38
◼
►
where Mark Gurman says, "Maybe, or maybe not."
01:20:42
◼
►
I think that's like a great question of like,
01:20:45
◼
►
what is Apple gonna refresh all these models
01:20:47
◼
►
on a regular basis?
01:20:48
◼
►
Are they gonna be like, "Yeah, maybe every two years
01:20:50
◼
►
or every 18 months or something?"
01:20:52
◼
►
- I think maybe the difference will be they can
01:20:54
◼
►
if they want to, right?
01:20:56
◼
►
Where maybe they haven't been able to in the recent,
01:21:00
◼
►
in recent memory.
01:21:01
◼
►
If they want to just bump the chip every year
01:21:04
◼
►
with no change, they can do that.
01:21:06
◼
►
- Sure, they can.
01:21:06
◼
►
And the iPad did go, as was just pointed out
01:21:09
◼
►
in the member Discord, you know, Apple sometimes goes,
01:21:13
◼
►
you know, the iPad chip only gets updated
01:21:15
◼
►
every couple of years.
01:21:16
◼
►
Well, it's like, that's true.
01:21:17
◼
►
Although now it's the iPad and the Mac, right?
01:21:18
◼
►
So there's a little more weight behind doing it
01:21:20
◼
►
on a regular basis, but yeah, there's nothing
01:21:22
◼
►
that forces Apple to refresh their product line
01:21:24
◼
►
except when they want to.
01:21:25
◼
►
I just wonder like, if they get on a cycle
01:21:28
◼
►
where they're rolling out a couple of chip variations
01:21:32
◼
►
every year, would they want to keep the old ones around
01:21:37
◼
►
or would they be, would they rather refresh everything?
01:21:41
◼
►
'Cause keeping in mind here that most of these updates
01:21:44
◼
►
won't be redesigns of the products.
01:21:46
◼
►
It'll be the same product that it looked like before
01:21:48
◼
►
with a different chip inside.
01:21:50
◼
►
So it's not, it's still an update.
01:21:52
◼
►
It still has cost, but it's not quite the same
01:21:55
◼
►
as a complete rethink.
01:21:57
◼
►
- And it would make sense that we would get
01:21:58
◼
►
a new MacBook Air with, you know, a year after the first one
01:22:01
◼
►
because the current M1 MacBook Air
01:22:03
◼
►
is just the same MacBook Air as before.
01:22:06
◼
►
And if they're gonna redesign all of the machines
01:22:08
◼
►
potentially by that point, or at least, you know,
01:22:10
◼
►
like we'll have say maybe another new iMac at some point
01:22:15
◼
►
and we'll have new MacBook Pros
01:22:16
◼
►
and maybe there's a new Mac Pro.
01:22:18
◼
►
You know, you want to want a new MacBook Air in there.
01:22:20
◼
►
You don't want like the most popular computer
01:22:22
◼
►
to be the only one that hasn't got a new design.
01:22:26
◼
►
Could be a bit strange.
01:22:27
◼
►
Now, one of the things that,
01:22:29
◼
►
actually the main thing I don't understand from this report,
01:22:32
◼
►
or at least the thing that I wouldn't have expected
01:22:33
◼
►
is a new low-end MacBook Pro,
01:22:36
◼
►
which has the same chip as the MacBook Air.
01:22:39
◼
►
And that's all it says.
01:22:40
◼
►
Now I expect here, this is like a,
01:22:43
◼
►
it looks like the current one,
01:22:45
◼
►
but like how long are they gonna keep that around and why?
01:22:49
◼
►
- Yeah, that's like,
01:22:51
◼
►
is that not the existing 13 inch MacBook Pro?
01:22:54
◼
►
So would they do like an M2 13 inch MacBook Pro
01:22:56
◼
►
and keep it around?
01:22:58
◼
►
I mean, they may, because I don't know why.
01:23:00
◼
►
It would make more sense for them not to do it that way.
01:23:03
◼
►
But if the rumors are true
01:23:04
◼
►
that there's gonna be a 14 inch MacBook Pro,
01:23:06
◼
►
then they would have 13, 14, 16.
01:23:09
◼
►
But like, why is it a MacBook Pro
01:23:11
◼
►
if it's basically a MacBook Air?
01:23:13
◼
►
Like why, how is that a MacBook Pro?
01:23:17
◼
►
I don't understand it.
01:23:17
◼
►
- And would that be the- - It's weird.
01:23:20
◼
►
- With a touch bar then?
01:23:23
◼
►
- Right, like what is this computer?
01:23:26
◼
►
Like I don't understand this one.
01:23:28
◼
►
It is I think of everything in the report,
01:23:30
◼
►
the thing that has the least information.
01:23:33
◼
►
And that might be for a reason.
01:23:34
◼
►
But like it was just like a really weird addition to me.
01:23:39
◼
►
Another weird thing, larger iMac, new processor,
01:23:42
◼
►
but put on hold for Apple to focus on the 24 inch.
01:23:46
◼
►
- Yeah, I mentioned this earlier.
01:23:47
◼
►
It is a mysterious bit of the report
01:23:49
◼
►
and it's unclear whether this is,
01:23:51
◼
►
again, who's the source?
01:23:54
◼
►
What were they working on?
01:23:55
◼
►
- Yeah, who was maybe put on hold?
01:23:57
◼
►
- Or did they have to pull some people off
01:23:59
◼
►
in order to ship the 24
01:24:00
◼
►
and now they're going back to the other one?
01:24:02
◼
►
But it is a little, has a little chilling effect, right?
01:24:06
◼
►
Which is like, oh, maybe that larger iMac
01:24:07
◼
►
isn't coming right this fall.
01:24:10
◼
►
- For all we know, that was further along
01:24:12
◼
►
and they put it on, you know, like we don't,
01:24:14
◼
►
we don't have detail, right, on that one.
01:24:16
◼
►
- It's true.
01:24:17
◼
►
Maybe they made some decisions about it.
01:24:19
◼
►
I would say I'd still bet on it being done by this fall
01:24:23
◼
►
because I think Apple wants this transition
01:24:25
◼
►
to happen quickly.
01:24:27
◼
►
And now that they've got the 24 inch iMac out there,
01:24:30
◼
►
having that Intel, that big Intel iMac out there
01:24:32
◼
►
is just not like, no, gotta get rid of it.
01:24:35
◼
►
Gotta get rid of it.
01:24:36
◼
►
- And then the new Mac Pro.
01:24:39
◼
►
How about 20 or 40 cores?
01:24:42
◼
►
(both laughing)
01:24:43
◼
►
16 or 32 high performance cores
01:24:46
◼
►
with four or eight high efficiency cores,
01:24:49
◼
►
depending on whether you go for the 20 or 40 core option.
01:24:53
◼
►
64 or 128 core GPU as an option.
01:24:57
◼
►
On paper being, I guess, two to four times more powerful
01:25:02
◼
►
than the Intel Mac Pro.
01:25:03
◼
►
Smaller physical design, but with a similar look.
01:25:07
◼
►
I can't even fathom this computer, Jason.
01:25:10
◼
►
I can't imagine what this would be like to use.
01:25:15
◼
►
Like the 40 core version with 128 graphics cores.
01:25:20
◼
►
I can't even imagine what that computer would be like.
01:25:24
◼
►
- Sounds like a Mac Pro, doesn't it?
01:25:25
◼
►
- It sounds like a very much a Mac Pro.
01:25:28
◼
►
This sounds more like what I imagine, in my mind,
01:25:32
◼
►
the Mac Pro of old.
01:25:34
◼
►
Like when you would go to the configurator
01:25:36
◼
►
and you'd bump it all the way to the top
01:25:37
◼
►
and it would be like soap and on
01:25:38
◼
►
as compared to everything else.
01:25:40
◼
►
Like, yeah, I really, I'm super intrigued by this machine.
01:25:45
◼
►
I don't really, it's just like everything about it, right?
01:25:50
◼
►
Like what is it gonna be like on the inside?
01:25:52
◼
►
What will it keep of the old one?
01:25:54
◼
►
How expandable will it be?
01:25:56
◼
►
- Are Apple's GPUs the only GPUs?
01:25:58
◼
►
- Gurman still believes that it's actually gonna be
01:26:00
◼
►
kind of like a mini version of the existing tower
01:26:03
◼
►
that they're gonna shrink it down a little bit.
01:26:05
◼
►
But still like the idea of an Apple Silicon based Mac
01:26:10
◼
►
that's got expansion cards or internal storage,
01:26:13
◼
►
or there's stuff that the Mac Pro has to deal with
01:26:17
◼
►
beyond just having lots of cores
01:26:19
◼
►
that are kind of part of what having a big tower computer
01:26:23
◼
►
means and what do they have to do?
01:26:26
◼
►
'Cause I do think that they're committed
01:26:28
◼
►
to building this computer,
01:26:29
◼
►
but like what do they have to do
01:26:30
◼
►
to rethink how Apple Silicon works?
01:26:33
◼
►
Because they've already had to come from iPhone
01:26:35
◼
►
and iPad to the Mac and that necessitated changes.
01:26:38
◼
►
And now they're gonna have to make more changes
01:26:40
◼
►
in order to handle a sort of Mac Pro kind of architecture.
01:26:44
◼
►
But what is interesting here is we had a thought
01:26:49
◼
►
for a long time, which is like,
01:26:50
◼
►
well, what does a Mac Pro running Apple's ARM processors
01:26:53
◼
►
even look like?
01:26:54
◼
►
Like what would that even be?
01:26:56
◼
►
And what Mark Gurman is saying is,
01:26:58
◼
►
they're gonna take their A14 or A15, probably the A15,
01:27:02
◼
►
and they're just gonna put 48 A15 cores
01:27:05
◼
►
and 128 GPU cores in this thing and go to town.
01:27:10
◼
►
It's like, okay, well, that's one way to do it.
01:27:15
◼
►
It's just like just all the cores
01:27:18
◼
►
because Pro workflows are mostly multi-core enabled.
01:27:21
◼
►
Like I'm trying to imagine one of my multi-core plugins,
01:27:25
◼
►
audio plugins running on 40 cores.
01:27:29
◼
►
Like, yeah, that would be pretty good.
01:27:31
◼
►
That'd be pretty good, pretty fast.
01:27:32
◼
►
- Yes, super wild.
01:27:33
◼
►
- And there was a good story that we didn't,
01:27:36
◼
►
maybe we can find and put in the show notes.
01:27:37
◼
►
There's a good story about last week that I read
01:27:39
◼
►
that was basically an ode to the efficiency cores.
01:27:42
◼
►
And the article essentially said,
01:27:44
◼
►
one of the reasons that the M1 Macs feel faster
01:27:48
◼
►
is because now that they've got the efficiency cores
01:27:50
◼
►
and the performance cores,
01:27:52
◼
►
what it does is it allows Apple to do a level
01:27:54
◼
►
of scheduling of tasks that forces your kind of like
01:28:00
◼
►
regular stuff onto the efficiency cores.
01:28:02
◼
►
And so that's always going on,
01:28:05
◼
►
but it doesn't slow down your need for bursts of performance
01:28:08
◼
►
which go to the performance cores.
01:28:09
◼
►
And the idea that this architecture
01:28:11
◼
►
makes your Mac feel faster
01:28:13
◼
►
because it can prioritize all those different tasks.
01:28:16
◼
►
And I thought that was really smart.
01:28:17
◼
►
And I think that that is, when I think of a Mac Pro
01:28:20
◼
►
with eight efficiency cores and 32 performance cores,
01:28:24
◼
►
I think, okay, like I can see that, right?
01:28:27
◼
►
Where it's like you expect a lot of good Mac Pro performance
01:28:30
◼
►
happening on a baseline,
01:28:33
◼
►
and then you want the enormous performance
01:28:34
◼
►
when you really need it.
01:28:36
◼
►
And so having four or eight efficiency cores,
01:28:38
◼
►
it's gonna feel like a really fast computer,
01:28:41
◼
►
but then when you give it a job,
01:28:42
◼
►
it's gonna crank up those high performance cores
01:28:45
◼
►
and spin the fans, and it's gonna be very impressive.
01:28:49
◼
►
- Jason and I have realized if we don't do Ask Upgrade today,
01:28:52
◼
►
we're probably gonna do it for like two or three weeks
01:28:54
◼
►
because of the next few episodes.
01:28:55
◼
►
So let's do a few today.
01:28:56
◼
►
I'm gonna warm up the lasers.
01:28:58
◼
►
- #AskUpgradeQuestion, first one from Rajeev.
01:29:01
◼
►
Would you ever consider releasing a podcast episode
01:29:03
◼
►
that supported spatial audio?
01:29:05
◼
►
Total Party Kill is done in stereo with panning.
01:29:08
◼
►
Incomparable Radio Theater has done that.
01:29:10
◼
►
I've done stereo podcasts before.
01:29:12
◼
►
We had some stereo effects in the Outgrade episode
01:29:15
◼
►
last year for Summer of Fun.
01:29:18
◼
►
A lot of people listen with one headphone
01:29:21
◼
►
and they have to turn it to mono
01:29:22
◼
►
because they don't want any effects.
01:29:26
◼
►
Any attempts to do stereo panned episodes,
01:29:29
◼
►
a lot of people don't like it.
01:29:32
◼
►
And I'm not sure you would like it if you heard it.
01:29:35
◼
►
Would we consider it?
01:29:37
◼
►
Maybe, but it would probably be as a joke.
01:29:40
◼
►
And we'd probably need to release a version
01:29:43
◼
►
that didn't have it.
01:29:43
◼
►
I think most people just don't.
01:29:45
◼
►
They think that this sounds cool
01:29:46
◼
►
and then they would not want that.
01:29:48
◼
►
But you never know.
01:29:50
◼
►
You never know what you might do.
01:29:52
◼
►
But yeah, I mean, mostly it's not appropriate.
01:29:55
◼
►
- Yeah, there's no way I would record, say,
01:29:58
◼
►
release a regular episode of Upgrade in special audio.
01:30:01
◼
►
But we might, if there was a, as well,
01:30:05
◼
►
I don't even know how you would do it
01:30:06
◼
►
and really take advantage of it.
01:30:07
◼
►
- Right, right, I mean beyond stereo.
01:30:10
◼
►
If we did a 5.1 episode somehow.
01:30:14
◼
►
- Then I would maybe consider it
01:30:15
◼
►
if I was then making something specifically
01:30:18
◼
►
to take advantage of the fact
01:30:19
◼
►
that we have that available to us, right?
01:30:22
◼
►
And I really don't like the mixing
01:30:26
◼
►
of left and right personally.
01:30:27
◼
►
Like I've heard it done aggressively
01:30:29
◼
►
and I don't like it.
01:30:31
◼
►
I made that mistake way back in the day.
01:30:32
◼
►
It just doesn't work.
01:30:34
◼
►
- The truth is that 90, I would say 98%
01:30:37
◼
►
of your listening audience doesn't want it
01:30:39
◼
►
and wouldn't notice it and is not interested in it.
01:30:42
◼
►
- So Aaron asks, after a year of iOS 14 being around,
01:30:47
◼
►
do you find that you're hiding most apps
01:30:49
◼
►
from the home screen or have you kept most of them
01:30:52
◼
►
in folders on the home screen?
01:30:53
◼
►
So using app library and that kind of stuff.
01:30:55
◼
►
- I only have one page that's got apps on it
01:30:58
◼
►
and so I have gone for no folders
01:31:01
◼
►
and everything beyond page one is in app library.
01:31:03
◼
►
- Exactly the same.
01:31:04
◼
►
I have an extra widget page
01:31:06
◼
►
but there's no other app icons on it.
01:31:08
◼
►
Everything's gone now.
01:31:09
◼
►
I'm either searching for it or app library.
01:31:11
◼
►
- And I look forward to doing that on my iPad.
01:31:14
◼
►
- Me too, hopefully, oh my God.
01:31:16
◼
►
Just I have all these folders that just like,
01:31:20
◼
►
these bins, just put apps in.
01:31:22
◼
►
Like I don't even, I never look in there, I don't know.
01:31:25
◼
►
Like I have just one folder called tools
01:31:27
◼
►
and it's like eight pages
01:31:29
◼
►
and so everything just gets put in there.
01:31:31
◼
►
I don't know what's in there.
01:31:33
◼
►
And Alex asks, having seen assistive touch
01:31:36
◼
►
on the Apple Watch, which we were talking about earlier,
01:31:37
◼
►
used to navigate the screen with hand and wrist movements,
01:31:41
◼
►
what do you think the chances are
01:31:42
◼
►
that the watch becomes an input or control method
01:31:44
◼
►
for future AR devices?
01:31:47
◼
►
I love this question.
01:31:49
◼
►
I did not consider this.
01:31:51
◼
►
This is very intriguing to me.
01:31:53
◼
►
Like Apple's getting good at sensing hand movements.
01:31:56
◼
►
This could be really interesting
01:31:58
◼
►
for when you're trying to control computer devices
01:32:01
◼
►
that are in your eyes.
01:32:03
◼
►
- Yeah, I don't know if the Apple Watch
01:32:04
◼
►
actually becomes the input
01:32:06
◼
►
because you generally, you're also then saying
01:32:08
◼
►
you only have one arm that is doing input
01:32:11
◼
►
and the other one has nothing
01:32:12
◼
►
'cause you're not wearing a watch on it.
01:32:15
◼
►
But I could see this as being a spinoff technology
01:32:17
◼
►
of them trying to do hand tracking and stuff.
01:32:20
◼
►
- Yeah, like that you would put, say,
01:32:22
◼
►
two little wristbands on and then that's it, right?
01:32:25
◼
►
- And that could be how you could control
01:32:27
◼
►
the mixed reality device at home or something like that.
01:32:30
◼
►
It could start sensing how you would type
01:32:31
◼
►
on a magical invisible keyboard,
01:32:34
◼
►
like all that kind of stuff, right?
01:32:36
◼
►
Very interesting technology
01:32:38
◼
►
if they can then harness it to do other stuff,
01:32:41
◼
►
but in its current, like of just helping people
01:32:43
◼
►
who need additional assistance with their devices
01:32:46
◼
►
is also an amazing thing.
01:32:47
◼
►
All right, we'll be back next week
01:32:50
◼
►
with the draft for WWDC.
01:32:53
◼
►
- Yeah, get ready. - As we are fast approaching.
01:32:55
◼
►
If you would like to listen to longer episodes of Upgrade
01:32:58
◼
►
with no ads, you can go to getupgradeplus.com and sign up.
01:33:01
◼
►
Thank you so much to every one of you that does.
01:33:03
◼
►
If you wanna find Jason online,
01:33:05
◼
►
you can go to sixcolors.com and he is @jsnew, J-S-N-E-L-L-L.
01:33:09
◼
►
I am @imike, I-M-Y-K-E.
01:33:12
◼
►
Thank you so much to Memberful, Pingdom,
01:33:14
◼
►
and Public Sector Future for Microsoft
01:33:16
◼
►
for the support of this episode.
01:33:17
◼
►
And thank you for listening.
01:33:20
◼
►
Until next time, say goodbye Jason Snow.
01:33:22
◼
►
- Goodbye everybody.
01:33:23
◼
►
(upbeat music)
01:33:26
◼
►
(upbeat music)
01:33:28
◼
►
[MUSIC PLAYING]