30: Full Frontal Thumb
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I want to be a good character designer we have anything to talk about tonight I
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don't know I guess I mean there were new iPhones and stuff but it's really funny
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how unsurprising it was even even the parts that we expected to be surprised
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by what we were wrong actually so I guess therefore it was surprising in
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those ways and I thought the camera stuff was mildly surprising I hadn't
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heard anything about that now obviously it's to be expected that there will be
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better newer faster camera things but I didn't know the the magnitude of it all
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I don't think anyone did it seems pretty compelling as it was in like really
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camera hardware so much as it was applying even more software to write
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camera problem because there is a point of diminishing returns with camera
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hardware and phones because optically speaking you only have so much room to
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work with their right but if the computing power keeps going up and up
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hey let's do something with that may be a better place to get benefit from it
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and that seems like it and that's why we wouldn't have heard about that I thought
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about that because you can't leak but I guess you could but it's not uncommon
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the supply chain is softer side is not in supply chain all over the world and
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there was a small hand in the WTC slides for iOS Evans announcement there was one
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of the one of those like million little bullet points they put all over the
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one of them was a hundred and twenty frames per second capture and I really
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out of 120 FBS like on the upper right I think and I don't think any hardware
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before the 5s could actually do that so that I think it was a slight give but
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otherwise I mean this is awesome I cannot wait to use it i mean there was
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there is an app called is it snappy cam
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talking about I know what you're talking about but never used it I put the link
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in the show notes but I believe it's called snappy can and it was it was a
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camera app that was written by some incredibly good programmers who
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basically wrote their own JPEG encoder and really liked week the heck out of
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the out of the CPU to get tons of performance so that they can capture
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I believe it was 30 frames per second on the iPhone 5 and 30 or 60 was they
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couldn't reach 122 the harbour couldn't do it but it was 30 or 60 and so they
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could capture that and in similar to what we saw in yesterday's iPhone
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announcement you could like scroll through and pick like your favor photo
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from that giant purse and so that was pretty cool so you know I'm actually
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really happy it they might not be but I'm really happy to see that now be a
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regular feature and to have a better integrated in the camera roll to do
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things like pick the two or three shot at you like and delete all the other
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ones which we can only do in very limited ways because it doesn't have
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full access to the camera API's etcetera
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so yeah I think it's I i'm looking forward to playing that camera that
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that's me you know the 5s is actually a pretty substantial speedup read so it
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looks haven't read yet but sure looks that way but the two things I think that
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I'm most excited about our fingerprint unlock because I'm as we discussed last
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episode I believe I'm one of those people who never set a passcode on my
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phones I just don't want the constant day-to-day annoyance of that and so now
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I will do the fingerprint lock and I'll just put a couple of my fingers my
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wife's finger and that's it I'm done maybe maybe Adams if he's lucky maybe
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maybe hopson knows otherwise I think that works but we'll see maybe I'll try
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my new iphone 5s never get what is your what is your annoyance thresholds for
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stopping using that would make you stop using what percentage of it
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failing like you try to do it and it doesn't work do you know I need to try
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again try again you like 50% success rate ninety like when do you say all
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right forget this I would say it would have to work probably at least 95% of
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the time within about a second period that I i didnt read IRA trying to get as
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much as I could have the coverage but what I wanted to see I guess probably
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Apple control this someone if they had direct access to the you know the
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hands-on area afterwards to 250 trials to do you know hundred trials do as many
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trials as you can with success or failure not a man and get some
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number about you know percent advising senators try and sell it seemed to work
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pretty well you tried two times yet maybe I mean like the ones we saw in the
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CNN tech video and a few other ppl 2010 watching CNN tech one and it was really
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good and they you know they put it through the whole process of registering
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with fingerprint which worked really well and then downloaded a few times and
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it worked very quickly in all instances the things they shouldn't get a little
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movie or one of the ads or something they showed the guy like grabbing your
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phone like you doing kind of activating it and liked him one of the things he
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was using like the side of the corner of his time like we all do and you grabbed
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the phone and go for like the home button with your thumb right and now if
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that works that well that I found that impressive because of that we work so
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well that means that like or maybe did he have to train and on the corner of
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his thumb you know him in like because we don't always like if you're gonna go
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in like let me give you the full frontal of my thumb or finger and to test the
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feature vs
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let me grab my pocket but I think round out looking and you know get a good read
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on it and I think that's where you know using it in real life is going to be
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different than trying to put your finger on the demo area but it works it works
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like it like I saw it working all the little demos all the time then
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especially in Apple's iPad that'd be great
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yeah I'm looking forward to trying and having that I mean you know as they say
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in the Keno like most people don't use the passcode and that's kind of bad and
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it would be better if security could be reasonably secure yet also very easy so
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that people would actually do it and so looking forward to it I thought to be
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cool and I know that I feel like I feel like us talking this much about the
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iPhone 5s is almost like talking about as much but the Mac Pro I feel like I
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feel like we've now left the mainstream where we were the three of us ever the
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mainstream but here's the thing here's the thing that everything you see on the
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5s will eventually be on the mainstream so it's like you know it's a glimpse of
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a glimpse of the future of the rest of the iOS line even though it's only on
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this one product now surely unless it's a gigantic flop it will move on down the
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until it's everywhere and just becomes standard just like you know rear-facing
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camera they can we go back a step to the camera Marco I'm curious to hear as a
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quasi professional photographer at one point your life what do you think about
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the flash because I remember vividly years ago when the four of us you mean
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if we're somewhere we were talking about how I wish I was a better photographer
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and he said well let me give you the number one best way to be a better
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photographers to never use the flash ever ever ever and so I stuck by that as
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any time I couldn't it has made for much better pictures but I'm curious what
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your take is on the to flash set up well it's that rule still holds true if you
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can avoid using the flash at all you should the flash introduces two huge
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problems to the entire see one of them is a mess up all the colors of
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everything and the other one is the direction of the light makes everything
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look really weird and an unappealing now the flash which is a really cool idea
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only solves one of those problems that only solved the color problem and that
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is a big problem certainly but I think the the amount of light coming from
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straight on is a bigger problem that makes things look worse than just having
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their own car light shone on them and so it's a very good idea for when you have
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to use the flash and a lot of people just leave the flash on auto and use it
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whenever the phone things should or needs to and so it's gonna help a lot of
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pictures out but it's not gonna make a non flash picture very it's not going to
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make a flash picture look anywhere near as good as a novelist picture now a lot
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of times if you're in such a dark place that you know if you're looking at a bar
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with your friends there's no light and you're gonna have to use the flash it
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you know you have a choice if you want a picture at all you have to use the flash
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and that's it and so if your choice is picture or no picture at all maybe take
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the picture of the flash and maybe but
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but it's not I certainly wouldn't rely on that and it's not going to its not
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gonna make me want to use the flash any more than before but when I have to use
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which is very rare but when I have to use it it'll be a little bit better but
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do you think of the little ridges
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Fresnel lenses on the flash I didn't see that we're what's that about
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I didn't see this on all the slides and if you look at Apple's website they seem
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right and I so they must not be shy away from it but it is totally at odds with
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every other physical design feature of this iPhone and all past iPhones go to
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Apple's iPhone 5s site and scroll down to the part that shows in a flash
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this is I'm here is it any wonder if that's if thats to spread the light more
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which would help that is still you know that the direction as someone has
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pronounced for now but I will have you know that I looked it up and both
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transitions are valid according to Wikipedia has been no Wikipedia never
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contained in a hearse know now is that I am looking at my phone 505 flash does
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not look like that at least from a distance I am NOT a macro lens but I
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think I think you're right I think that is new I think that will help because
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just having a little like white LED r you know probably doesn't have a grade
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spread pattern for the light and now they're taking it more seriously like
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what can we do in this limited amount of space we can put a little ends on it
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that's pretty good
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yeah i i think that that could be good it's again it's one of those things that
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I don't think it's going to really meaningfully make you able to use the
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flash in a lot of cases where you couldn't before and the pictures look
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good I think there's this will just make the pictures look a little bit better
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when you have to use the flash but this is a key I think this is a key feature
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because this gigantic vast majority of people who use phones do not follow
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Marcus advice don't know about Marcus advice and we'll just hope he's use
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whatever the charismatic we end up taking a picture of their friends in
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dark rooms and if this can make their pictures look better that is it's like
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the fingerprint thing I get such a huge win
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for all the people who never used any security at all if maybe if the the team
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that does chrome security was considering its features a well
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fingerprint is not as good as a pass for their therefore we should include
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physical sense of security
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I i think we probably also go through the few things we know we're going to be
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sure about this fingerprint thing and and why doesn't matter like you will be
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able to spoof it
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jailbreakers will get the little finger print signature things out of that chip
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somehow and none of that matters because it's time to get out and pass codes are
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also more secure
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not four-digit passcode obviously but like you know big long one or password
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more secure but I think none of that matters because this is not an attempt
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to heighten the maximum possible security of the iPhone this is an
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attempt to hiding the average security of iPhones in use and I think if it
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works it will definitely do that oh yeah definitely I'm curious to see is is it
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possible to have the fingerprint scanning in addition to a passcode to
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have arguably two factors security which and big corporate jobs can make or break
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your ability to use services that you want to use so for example a lot of VPNs
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are you need to get on for corporate environment they might require like an
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IRS idea and RSI Dior and in addition to a password or something along those
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lines and I wonder if there will be a way that you can have the fingerprint in
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addition to some sort of pass code plus you have to factor security in the US
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you can do all these things you want to do when your corporate network they
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didn't mention that and I'm guessing the reason they didn't mention that is even
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obviously it is possible but even if you can enable that feature in the OS like
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the patch for the fingerprint thing is get all those people who aren't using a
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past current you something two pitches not let's double up security because
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like that isn't that would be the worst way to advertise a fingerprint thing
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would be to pitch it as a as a heightening of maximum possible security
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because even though with the 2008 you would help that its I think it's so
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important to pitch this as a casual convenience for people who don't want
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enter code and I'm one of those people like I never I have never had a passcode
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on any of my
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devices in fact when I connected my was in the past my works VPN and the VPN
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Exchange Server something in the stack their required that I put a passcode on
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my thing I merely disconnected from his head while never doing that again enter
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passcode I will try this fingerprint thing it works if I ever get a device
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that has a good point lead you think this is going to filter down into the
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iPod touch and iPad
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ten years or something the iPad will get it I'm pretty like I don't see why they
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would leave it out of the iPad it so much bigger you know that the iPad with
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the top 10 iPad will surely have the a seven like the only reason not to be
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like some crazy segmentation to make sense and I don't see why it wouldn't be
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on the top and iPad iPod Touch of course I care about that this is an S here and
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here is the iPod Touch get screwed so we'll wait till next year I'm curious to
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see if you know what happens with the iPad is it seems like you know most of
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the time the iPhone is Apple's big thing for the year and it's it's the event the
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most people watch it's the one that brings all the live streaming live
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blogging things you know it's it's the most it's the highest-profile event they
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have of the year but they started with this year and and there's still a whole
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lot of products to announce that are there very likely be coming out in the
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next few months I wonder if you know how quickly we are going to forget about how
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unsurprising this was once we see the other product unveilings no I'm not sure
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what I'm still processing like the whole of then i watch the video and I have
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some thoughts on that we get to at some point but I'm a little disappointed and
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this has been such a lot that that so much was known I am very enthusiastic
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about the camera I'm very enthusiastic that the thumbprint scanner seems to
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work is as great as it does obviously we'll find out whenever we get them I'm
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super disappointed that there is not to be pre-orders on the five ask because it
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it is our year in the list household new phone and I'm very excited but I don't I
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have an actual jail be jobs I can't just blow off work on a Friday and wait in
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line for hours and hours not that I'd probably want to anyway so now I've
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gotta just suffered the unbelievable tragedy of not having my 5s on launch
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day it's probably a good bet that the the financial be supply constrained in
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which means we won't have them for a long time might not be that long but
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like you know they're gonna they're going to sell out not because it's
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wildly popular though it may be but really because the first device ever to
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have a seven and presumably that's the game tractor yeah and I heard about this
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in his post about the event and i think i think thats part which is that
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splitting up the phone line like this and and making making the old iPhone or
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the old iPhone core making that the new mainstream model allows them to do
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things like member there all the rumors they were having trouble with in-cell
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touch and getting getting good yields on that things like retina iPad stuff I
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like all the the like big bold forward-looking supply decisions or
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component decisions that can severely limit yields limits apply in and make
[TS]
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that a problem they can now start doing that because the highest end of ice is
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no longer the mainstream device that's true of iPads and iPhones now and I i
[TS]
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think that's actually a good move
[TS]
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presumably they're getting making them making more money but like if the most
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popular phone turns out to be the five see baby making a phone for a while now
[TS]
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and their cost of manufacture must be down even if they had gone to plastic
[TS]
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which they also did they also lowered the price as well but I wonder I wonder
[TS]
00:16:38
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if the smile and Tim Cook's face was an expression of the fact that we're gonna
[TS]
00:16:45
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sell a ton of five seasons and that actually might have higher you know
[TS]
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profit margins for us than the original five dead which would be an amazing
[TS]
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thing we're like they sell the same quarter a year later
[TS]
00:16:58
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and they drive down the cost of manufacture so much it actually gives
[TS]
00:17:00
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you a bigger profit margins than your previous top end and they need that you
[TS]
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know wall street's been picking on them alot alot of it is just temporary
[TS]
00:17:09
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unfounded but it's also pretty obvious that their margins are going down slowly
[TS]
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over time because these markets are getting more competitive especially
[TS]
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price by especially in tablets and and so their margins are gonna get getting
[TS]
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smaller and smaller the iPad these to be able to sell these things for like six
[TS]
00:17:27
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or seven hundred bucks to the mass market and now they're selling like you
[TS]
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know the $300 iPad Mini and you know who knows what's gonna happen there this
[TS]
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fall and so I did I think they need something like the five see
[TS]
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honest as I think it's a brilliant move it's a brilliant product launch to do
[TS]
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this cuz I bet you're right I bet their margin is substantially better on their
[TS]
00:17:50
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also now selling first-party cases again and we you cannot discount how
[TS]
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significant that is you know if they you know let's say they make two or three
[TS]
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hundred bucks I i dont the profit margin is usually on a phone iPhone something
[TS]
00:18:03
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like that I think it's a two hundred bucks if they're also selling you a $40
[TS]
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case till like sixty year forty percent of the people who buy the phone which i
[TS]
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think is probably fair that's really good I mean they made a killing off the
[TS]
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bumper for the iPhone 4 and for us I think they're going to make good on
[TS]
00:18:20
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these cases too and that's just so much money they probably still make more
[TS]
00:18:25
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money from the you know made for iPhone certification program because they get a
[TS]
00:18:30
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cut of every single other case manufacturers profits of a cumulative
[TS]
00:18:34
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total of their license fees for the made for iPhone products Gila River thing
[TS]
00:18:38
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they have going there still is their own things but they're probably like if we
[TS]
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can make a product with 90% margins even if it's only nine percent 90% of forty
[TS]
00:18:47
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year 70 bucks let's do that because it can't hurt
[TS]
00:18:51
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thing on the 25 C Martin as if you think back to the earnings calls before the
[TS]
00:18:54
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iPad Mini came out they said you know our our margins are gonna be decreasing
[TS]
00:18:59
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blah blah blah like and then the many came out and it made sense like okay
[TS]
00:19:02
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that's why you martensitic listening because you know you're gonna sell ton
[TS]
00:19:05
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of his many years and they cost less money
[TS]
00:19:07
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and you know you don't make as much money to honor those who are making the
[TS]
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previous iPad so there you go
[TS]
00:19:12
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but that don't recall a similar warning about margins are least not wanted to
[TS]
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such a degree before the five see announcement and I think it's because
[TS]
00:19:21
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they feel like they can maintain like it they're probably going to go down a
[TS]
00:19:25
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little bit but it's not going to be as dramatic drop it was funny they still
[TS]
00:19:30
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have had many yeah I think you're right about that and I certainly did
[TS]
00:19:34
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opportunity to gather you make a very good point and it certainly seems to me
[TS]
00:19:37
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that the five see is a play to to continue to make a tremendous amount of
[TS]
00:19:42
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money from people who may be like what would if you if I see did exist what
[TS]
00:19:47
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would they be fine just buying just a regular iPhone 5 and probably doing so
[TS]
00:19:51
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grudgingly because it's not new and shiny so I had two thumbs up for the
[TS]
00:19:55
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five seen principal from a business perspective I don't personally see why I
[TS]
00:20:01
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I would want one because its older tack and there's a few things in the 50 S
[TS]
00:20:06
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that I still think we should talk about that are also very interesting but from
[TS]
00:20:11
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a business perspective it's it's it seems like a killer deal we're talking
[TS]
00:20:15
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about a sure thing about how are you going to differentiate the 25 CNV like
[TS]
00:20:20
◼
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for that you know the five see looks really cool and it feels nice in your
[TS]
00:20:23
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hand and it comes in colours what can they do to the boring old little black
[TS]
00:20:29
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grey white monolith iPhone 5 looking thing to make it an object of desire for
[TS]
00:20:35
◼
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anyone for him although that probably is a factor there and we got the answer and
[TS]
00:20:42
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the answer was the fingerprint thing which we knew and apples second part is
[TS]
00:20:47
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emphasizing you know good plain old-fashioned computing power like that
[TS]
00:20:52
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was their pitch to people it's got a fingerprint thing and it's twice as fast
[TS]
00:20:55
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and the combination of those two they hope is enough to securely grab all the
[TS]
00:21:00
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people who got out of that the latest greatest thing in to make us forget
[TS]
00:21:03
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about the colorful more comfortable nicely curved five see ya steven hack it
[TS]
00:21:09
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in the chat said I talked to several semi nerds who said they were thinking
[TS]
00:21:13
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about quote upgrading to the five see from the five that's the power of colors
[TS]
00:21:17
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and marketing
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00:21:17
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i think thats dead-on totally I mean you can't underestimate the importance of
[TS]
00:21:22
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things like color and appearance and newness for something like this for for
[TS]
00:21:26
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most products especially for something that's where people are kind of you know
[TS]
00:21:29
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there's a fast upgrade cycle relative to most electronic products and it's very
[TS]
00:21:34
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much a personal item it's always with you people shouldn't personalize it with
[TS]
00:21:37
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cases and stuff like that and and so to have something like visibly very new and
[TS]
00:21:42
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different especially something that's so so visually different from what came
[TS]
00:21:47
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before it I think that's really the table and a lot of people are going to
[TS]
00:21:50
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want that even if you already have iPhone 5's and I've been on the
[TS]
00:21:54
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bandwagon for a long time but like Apple needs to make a new to operate the phone
[TS]
00:22:01
◼
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line to be more than just one trying to make a new very thing it's like why
[TS]
00:22:04
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would they make it just keeps on the old one they've got all the parts they know
[TS]
00:22:08
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how to make the open just fine and I've always said I think you can make it
[TS]
00:22:10
◼
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better phone if you start from scratch but make a purpose-built phone but you
[TS]
00:22:17
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know you're gonna sell for less money and people they do why don't they wanted
[TS]
00:22:22
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to keep talking about well you know how do you get stopped using a loonies
[TS]
00:22:26
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plastics cheaper to make the battery little bigger you can put it in a nicer
[TS]
00:22:30
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►
camera you can give a call is differentiated and were right technology
[TS]
00:22:36
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wise there's a slightly bigger battery spying on me that much difference no
[TS]
00:22:39
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one's gonna notice the front cameras little bit better anything but everyone
[TS]
00:22:42
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will notice the lower price which you know the plastic up there I've never
[TS]
00:22:45
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noticed the different shape and color and it's such a dramatically different
[TS]
00:22:50
◼
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product sales marketing and performance wise like market performance wise than
[TS]
00:22:56
◼
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the five even though it is like a 99.9% just a plain old iPhone 5 and this is
[TS]
00:23:02
◼
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what I was talking about him and the fact that they can sell it for $100 less
[TS]
00:23:05
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for the for the bottom and model so I'm glad to see they went through it that I
[TS]
00:23:09
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still think there's more diversification possible but like you know one step at a
[TS]
00:23:12
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time this is a good step in the right direction
[TS]
00:23:14
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definitely do you want to tell us about something awesome then I'd like to get
[TS]
00:23:18
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nerdy about the a 74 few minutes
[TS]
00:23:20
◼
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absolutely do me out here that either but I was referring to the Apple safety
[TS]
00:23:26
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our first function this week is a return sponsor it is mail route mail route is
[TS]
00:23:32
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at root or route
[TS]
00:23:33
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depends on where you're from nice a route I think most Americans say route
[TS]
00:23:36
◼
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its mail route email is still the number one foreign business and personal
[TS]
00:23:42
◼
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communication and yet ninety percent of all email is spam
[TS]
00:23:47
◼
►
surprised that low anyway to ninety percent of all male Hispanic male rats
[TS]
00:23:52
◼
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cloud services solve this problem from the same team that created Microsoft's
[TS]
00:23:56
◼
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forefront emailing felt email filtering service use me mail route is always
[TS]
00:24:00
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innovating creating better faster spam and virus filtering to protect you and
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00:24:04
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your servers there's no hardware or software to install on your mail service
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00:24:08
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get a much-needed rest by not having to deal with all that massive volume of
[TS]
00:24:11
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spam just sign up online and change your DNS MX records to start the flow of
[TS]
00:24:16
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clean email they even have an API for developers who want to automate
[TS]
00:24:20
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management of their email filtering or integrated with their own systems if
[TS]
00:24:24
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your current solution is suddenly disappearing Miller Rapaport all over
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00:24:27
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00:24:51
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promo code ATP thanks a lot to sponsor in the show so during the event they
[TS]
00:25:00
◼
►
talked a lot about the a seven which is Apple's new system on a chip and they do
[TS]
00:25:05
◼
►
it's brown sock like nice now anyway so they they talked a lot about how it 64
[TS]
00:25:13
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bit and I'd like to explore that little bit and they also talked about how it's
[TS]
00:25:17
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a different instruction set and I believe during the keynote they also
[TS]
00:25:22
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talked about there being more registers which is what really interesting to me
[TS]
00:25:26
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twice as many
[TS]
00:25:27
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so let me start with the 64 bit she's
[TS]
00:25:31
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so I it's been a long time since I've taken computer hardware courses and
[TS]
00:25:36
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things of that nature but trying to grasp why that's a big deal today I
[TS]
00:25:43
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think it I'm guessing that it's important for multimedia applications
[TS]
00:25:48
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such is moving data for images around and things of that nature but if you
[TS]
00:25:54
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take the the very shallow of you if you're not addressing more than four
[TS]
00:25:58
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gigs of memory why does this matter and I'm kinda looking to you john to fill us
[TS]
00:26:02
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all in the reaction was kind of disappointed in their reaction to this
[TS]
00:26:07
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because as far as I can tell and I did watch the video plus you know the live
[TS]
00:26:10
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blogs Apple never said that the a seven is twice as fast as the six because it's
[TS]
00:26:17
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64 bit and every single thing I saw from like 64 bit doesn't make it faster 64
[TS]
00:26:23
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bit is not twice but of course it's not they never said it was who's saying
[TS]
00:26:26
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everyone just set up that strong man was beaten to death over the course of the
[TS]
00:26:30
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whole day and I know regular people are confused I think 64 slice the biggest 32
[TS]
00:26:34
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whatever but you know wrong there it's here we know 64 bit doesn't make it
[TS]
00:26:37
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twice as fast like he was alive during the Nintendo 64 area learned that when
[TS]
00:26:41
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you're eight years old old old you are so that was that was disappointing
[TS]
00:26:48
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because I don't think it was bashing on anything that Apple said Apple said it
[TS]
00:26:52
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was 64 bit Apple said it was twice as fast but I don't think they drew any
[TS]
00:26:55
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sort of line . or otherwise between those two things so that's at issue 1
[TS]
00:27:00
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and by the way the reason people don't know the details reason that's people
[TS]
00:27:05
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were beating up in a strong man is because all other things being equal 64
[TS]
00:27:09
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bit CPU is are slower than 32 bit because only a point or 64 bit and it
[TS]
00:27:13
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all things are equal that means your instruction and data caches in the same
[TS]
00:27:16
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size and now they may be the same size when I get it or 64 bit players instead
[TS]
00:27:20
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of 32 Sony have more cash pressure and that you know like it's not a memory
[TS]
00:27:24
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bandwidth for getting instructions to and from there things get bigger and sit
[TS]
00:27:28
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for a bit and unless you increase everything else which of course regular
[TS]
00:27:31
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City apartments chips usually do but again all other things being exactly
[TS]
00:27:34
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equal 64 bit is actually slower than 32
[TS]
00:27:37
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and when you make a real 64 bit ship you know they know that you have more day to
[TS]
00:27:41
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move around and they make the catch is bigger and then make the bus is wider
[TS]
00:27:44
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and they you know tweak things into all the stuff so in the end it can end up
[TS]
00:27:48
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being awash but you're not getting twice as much performance out of it unless
[TS]
00:27:51
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other things are different and the reason there may be some misinformation
[TS]
00:27:54
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floating around about this is that in real live CPU architectures there have
[TS]
00:27:59
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been cases where 64 gives you a boost that has nothing to do with 64 bit
[TS]
00:28:03
◼
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directly so for example x86 32 bit instruction set on Intel's chips
[TS]
00:28:09
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detention and crappy and disgusting and when Andy created 64 bit extension of
[TS]
00:28:16
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that instruction said it says now it's our chance to get rid of some of the
[TS]
00:28:19
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crappy stuff and let's make instructions that are nicer and so 64 bit you know
[TS]
00:28:24
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Intel chips that use the x86 64 instruction set for me and they got like
[TS]
00:28:29
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a 15% speed boost not because they were 64 bit but merely because the
[TS]
00:28:33
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construction second do less stupid ass backwards things and so you don't want
[TS]
00:28:38
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to use 67 struggle W got access to more registers because you know the old x86
[TS]
00:28:42
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32 architecture like Register Star by modern standards and they made
[TS]
00:28:47
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instructions that you know could execute faster under way of modern ships are
[TS]
00:28:50
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designed there is that so
[TS]
00:28:52
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64 bit Intel chips were no faster than 32 bit ones but not because they were 64
[TS]
00:28:58
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but merely because the 64 bit transition gave the designers a chance to sort of
[TS]
00:29:01
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update their thinking that could be the case in the ARM architecture as well
[TS]
00:29:06
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maybe they got a couple a couple percentage speed of saying okay well out
[TS]
00:29:10
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of his arm things were made back in the day when we were really tiny chips and
[TS]
00:29:14
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you know smartphones are just a glimmer RI now is our chance with this
[TS]
00:29:18
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transition from the 32 bit to 64 bit to revisit some of those assumptions and
[TS]
00:29:23
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maybe make an instruction set the time are tailored to modern hardware
[TS]
00:29:27
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capabilities and maybe at like a couple of percent here in their speed that's
[TS]
00:29:32
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still not where you going to double performance and that i think is the
[TS]
00:29:35
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place where people are still scratching their heads like okay well you know
[TS]
00:29:40
◼
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anyone in the know like you know and tech or whatever said ok they say apple
[TS]
00:29:44
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says twice as fast if we take them at their word there has to be some
[TS]
00:29:48
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exploration
[TS]
00:29:49
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higher clock speed you know a larger amount of you know instructions per
[TS]
00:29:53
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clock you know extracting more instruction parallelism of the bigger
[TS]
00:29:56
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►
you know Windows more rename registers didn't like all the typical things you
[TS]
00:30:02
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do with any CPU and making the pipeline on aircraft like we don't know what they
[TS]
00:30:05
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did because I didn't tell us all they said but only to show us a chart so once
[TS]
00:30:09
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the CPU guys get their hands on this thing they will tell us it actually
[TS]
00:30:12
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twice as fast under what conditions and how did they do it in the answer how it
[TS]
00:30:15
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is not going to be a 64 bit right and some of the things you said I think were
[TS]
00:30:22
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absolutely true in this case specifically by moving to a new version
[TS]
00:30:27
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of the ARM architecture so front based on little bit of reading I did before
[TS]
00:30:31
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the show
[TS]
00:30:32
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accidental it seems as though they've moved on VA and I found a blog post has
[TS]
00:30:39
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►
couple great links which I put in China moment ago and it talks about some of
[TS]
00:30:43
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the changes that were made now I think the speed increase to me probably comes
[TS]
00:30:47
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from more registers but we can talk about a second but some of the things
[TS]
00:30:51
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they did where they made all of the instructions exactly 32 bits and so
[TS]
00:30:56
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instructions are always exact same size they added a crud load of registers like
[TS]
00:31:01
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I said and they did change the instruction set just like you said John
[TS]
00:31:06
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in order to simplify it and get rid of some of the craft that they didn't want
[TS]
00:31:11
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me more so if the 87 really is using armed the eight then that could explain
[TS]
00:31:19
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a lot of these differences and give you double promise though adding W matter
[TS]
00:31:24
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registers not kind of your performing like none of those things you listed
[TS]
00:31:27
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again if you gonna get a doubling it has to be more execution units bigger
[TS]
00:31:32
◼
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execution window higher clock speed maybe longer pipeline to get that like
[TS]
00:31:37
◼
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that's the you don't get done performance from those things you get
[TS]
00:31:40
◼
►
like percentage increases you have to do something fundamental like you know how
[TS]
00:31:44
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many instructions to dispatch per clock how high is the clock speed like those
[TS]
00:31:48
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type of things that's where you get your W and all we have to go bond is Apple's
[TS]
00:31:53
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claim of doubling there may be specific benchmarks in which it really does
[TS]
00:31:57
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double but like this we need to get into the hands of someone who's gonna do real
[TS]
00:32:00
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benchmark
[TS]
00:32:01
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ok what is the actual increases it is a double and Cindy stuff because the same
[TS]
00:32:05
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instruction set in 32 bit was crappy and now it's way way better that's easy to
[TS]
00:32:08
◼
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get a double win there you just you know with the new assembly instructions that
[TS]
00:32:12
◼
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is way better than it was before we have twice as many city registers and we can
[TS]
00:32:16
◼
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address them as 64 bits and condition 228 bits and so now we can easy doubling
[TS]
00:32:21
◼
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on this particular benchmark but do you get doubling across the board probably
[TS]
00:32:25
◼
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not so we'll see no I agree and I think the thing that's interesting to me about
[TS]
00:32:32
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the need to significantly increase I guess doubling of the amount of
[TS]
00:32:36
◼
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registers is that if if you're not familiar yeltsin registers are little
[TS]
00:32:40
◼
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bits of memory that that are basically on the CPU from tents and purposes
[TS]
00:32:44
◼
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oftentimes literally and so if you need store something somewhere the quickest
[TS]
00:32:48
◼
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and easiest place to store that is in these registers and then eventually can
[TS]
00:32:51
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move it off into other memory elsewhere and so having a lot more these registers
[TS]
00:32:54
◼
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makes things like you said a lot quicker now how much is a lot maybe it's one
[TS]
00:32:57
◼
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percent maybe it's 10%
[TS]
00:33:00
◼
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I would tend to agree it's probably not nearly 200% I'm curious to see what's
[TS]
00:33:06
◼
►
what's gonna be made of that and I'm curious to see just like you said what
[TS]
00:33:10
◼
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what what is this really all about deep down inside did you find out if it's
[TS]
00:33:14
◼
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really double the number of no code addressable registers are they trying to
[TS]
00:33:18
◼
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rename registers I thought it was double the number of registers they went like a
[TS]
00:33:24
◼
►
teepee for the chats and this is the sounds right
[TS]
00:33:27
◼
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14 to 31 with a hardwired stack pointer and and getting a look at that thing
[TS]
00:33:35
◼
►
that I don't know anything about the previous times directions and just look
[TS]
00:33:38
◼
►
at the slide this assume you do but it was like I don't know the program
[TS]
00:33:42
◼
►
counter is in and register again so used to be the stack pointer is an interest
[TS]
00:33:45
◼
►
or a stack pointer and be okay let's go to an end to dedicate 20 register like
[TS]
00:33:50
◼
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ya also some things that make me give me a vague indirect picture of what the old
[TS]
00:33:55
◼
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arms direction said three to be used to be like compared to the new one i i've
[TS]
00:33:59
◼
►
heard reports of people on Twitter that the new that the instructions that farm
[TS]
00:34:03
◼
►
looks like mix which was a very sort of classical risk type thing again you know
[TS]
00:34:09
◼
►
the same size you know executing and predictable number of clock cycles and
[TS]
00:34:14
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the whole nine yards vs arm which looks kind of weird but there's no power
[TS]
00:34:19
◼
►
sipping features where things could be small and variable size and stuff like
[TS]
00:34:23
◼
►
yeah so we'll see what they dissected whenever they get their hands on it and
[TS]
00:34:30
◼
►
another easy way about the Waverly stopped to get speed boost its just add
[TS]
00:34:34
◼
►
a bunch more now 102 cash that's a cheap way to not cheap
[TS]
00:34:38
◼
►
well you know me but like to win benchmarks if you could if it couldn't
[TS]
00:34:42
◼
►
fit in it couldn't fit it all to cash before but now it can suddenly you get a
[TS]
00:34:47
◼
►
double speed up its like a were twice as fast provided you something to fit some
[TS]
00:34:50
◼
►
cash so any other extraordinarily nerdy this I think it's worth looking at a lot
[TS]
00:34:58
◼
►
of these things you know the CPU is one thing we saw last year when when the a
[TS]
00:35:02
◼
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60 viewed and used Apple's new Swift architecture we saw the beginnings of it
[TS]
00:35:07
◼
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there I think we're seeing Apple do more more specialized things maybe not
[TS]
00:35:14
◼
►
necessarily primarily but certainly secondarily for the purpose of making it
[TS]
00:35:19
◼
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harder to copy or match what they're doing like if you look at a lot of these
[TS]
00:35:23
◼
►
things I was seven is a total redesign we talk about this back and was
[TS]
00:35:29
◼
►
announced and how a lot of that is going to be not an impossible to copy but
[TS]
00:35:34
◼
►
harder in certain for certain hardware for certain designed for certain set-ups
[TS]
00:35:38
◼
►
look at things like the crazy camera stuff that the camera stuff you can copy
[TS]
00:35:44
◼
►
cuz that's just like a nap and Samsung can bundle their own camera app and and
[TS]
00:35:48
◼
►
and do that but like to do something like the fingerprint unlock of not just
[TS]
00:35:54
◼
►
the phone but to use fingerprints to read to you to the store to buy things
[TS]
00:36:01
◼
►
that's gonna be one thing you need a lot of integration down the line to make
[TS]
00:36:06
◼
►
that happen and I don't know if Anderson will pull it off with Windows Phone
[TS]
00:36:08
◼
►
could be closed can do the crappy car that here's here's the crap decline of
[TS]
00:36:12
◼
►
fingerprint lock in the store they make him into your password
[TS]
00:36:15
◼
►
they start off sides recognize your fingerprint they get the password little
[TS]
00:36:20
◼
►
file I T can do a terrible copy of all these things and so who would make a
[TS]
00:36:23
◼
►
terrible copy of Apple's think they're above like doing it the right way yes
[TS]
00:36:30
◼
►
I'm not sure these doing these things to be difficult to copy in one instance
[TS]
00:36:35
◼
►
when you're saying like the with the OS reminds me that Apple some of Apple's
[TS]
00:36:40
◼
►
features and I was actually difficult or iOS developers to copy anything in
[TS]
00:36:44
◼
►
particular of like the little transparent things that finds out the
[TS]
00:36:47
◼
►
background slide up over very easy to copy and paste it depends on the contact
[TS]
00:36:53
◼
►
us a lot of people in the NDA forums discussing this very issue and saying
[TS]
00:36:58
◼
►
we'd like to be able to have a way to do that kind of filtering that you do and I
[TS]
00:37:02
◼
►
was seven and Apple people saying there's not a public API for that in the
[TS]
00:37:06
◼
►
fighting with each other about why there's not yet for all the things they
[TS]
00:37:10
◼
►
want to do all that you can rip the layer of a toolbar and done you can do
[TS]
00:37:16
◼
►
some things for their like basically you know you'll see an Apple app will do
[TS]
00:37:20
◼
►
something you'd say hey I'd like to do the same thing in my app and you'll find
[TS]
00:37:23
◼
►
out that is a public API to do something close to that but not quite
[TS]
00:37:26
◼
►
and is no public API to do exactly what they do and then you complain so it's
[TS]
00:37:31
◼
►
not because Apple's obstinate it's because you know technically speaking
[TS]
00:37:34
◼
►
Apple's barely able to do with their able to do and they can't do it in a way
[TS]
00:37:39
◼
►
that works in a general-purpose ABI they can only do so do with the crazy
[TS]
00:37:42
◼
►
cheating with that they have to do it you know it's true of anything that
[TS]
00:37:45
◼
►
looks like a lot of times Apple AAPL get the APS first I think or text in like
[TS]
00:37:50
◼
►
boring things like that you know I'll get some first their apples at first you
[TS]
00:37:54
◼
►
don't get them their private API is in the Mac days it's like well you could
[TS]
00:37:57
◼
►
figure it out and and use them anyway but if your own risk putting iris like
[TS]
00:38:01
◼
►
no you don't get them at all until until or unless Apple decides we can make a
[TS]
00:38:05
◼
►
general-purpose API from this that we're going to support for ever nothing ever
[TS]
00:38:08
◼
►
can you never get the API but in the meantime only Apple App Store the OS
[TS]
00:38:13
◼
►
wanna do I can sponsor this week
[TS]
00:38:17
◼
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sure our second sponsor is can you guess I'll give you one guess I'm gonna go
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the same thing is that right I have no idea at least using Squarespace is way
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so I i realize there's another bit of nursery we should probably talk about
[TS]
00:40:30
◼
►
which is the m7 but I miss being W announcement somebody Joe to remember
[TS]
00:40:36
◼
►
who was now that you know Apple's come out with the m7 BMW come out with the
[TS]
00:40:41
◼
►
IAEA yeah things are totally backwards now so we should talk about the same
[TS]
00:40:45
◼
►
seven which is gonna call it will probably be wrongly call it a
[TS]
00:40:49
◼
►
coprocessor but it's kind of like a second ship that sits there and
[TS]
00:40:54
◼
►
apparently deals with the accelerometer I believe the GPS and a bunch of other
[TS]
00:40:59
◼
►
motion related things and the implication but not statement to my
[TS]
00:41:04
◼
►
knowledge was that it will also log a lot of these events so that the a seven
[TS]
00:41:10
◼
►
doesn't have to power on and handle them and deal with them and then it can
[TS]
00:41:14
◼
►
potentially official these log entries off 22 some applicants get a per
[TS]
00:41:19
◼
►
something like that and it seems like a very interesting play in order to
[TS]
00:41:25
◼
►
enables some really interesting more biometric data on the phone and somebody
[TS]
00:41:30
◼
►
might even when you guys pointed out you know I wonder if this AM seven is going
[TS]
00:41:34
◼
►
to end up in some other kind of device eventually like maybe a watch or
[TS]
00:41:38
◼
►
something like that you guys have any thoughts on this and that states the
[TS]
00:41:41
◼
►
obvious move it and send it also by the way for the 87 that that's the buzz
[TS]
00:41:45
◼
►
about both of these things is other devices that they could appear in m7
[TS]
00:41:49
◼
►
obviously that will make something wearable yeah you'll be seeing that ship
[TS]
00:41:54
◼
►
again or that the marketing label that Japan and the a 7 64 bit ARM chip has
[TS]
00:42:02
◼
►
always liked wounded arm in the MacBook Air and get 50 hours of battery life out
[TS]
00:42:06
◼
►
of her some crazy things while the air is already up like reading is not a
[TS]
00:42:10
◼
►
battery life with Intel chips in it so I'm not entirely convinced there's any
[TS]
00:42:13
◼
►
need in particular to bring the arm to the air because I think intel is coming
[TS]
00:42:19
◼
►
from the other direction and I haven't yet met in the middle EA seven isn't it
[TS]
00:42:22
◼
►
isn't as fast as current MacBook Air CPUs and the current MacBook Air CPUs
[TS]
00:42:26
◼
►
are nowhere as power efficient as they as they seven but they're converging on
[TS]
00:42:30
◼
►
a middle point and wherever whenever they hit each other look at that point
[TS]
00:42:33
◼
►
is and decide is this a viable you know when we make a viable match
[TS]
00:42:38
◼
►
with this amount of processing power because if you can't then you know
[TS]
00:42:41
◼
►
there's no point in enduring the pain that binaries of trying to make an
[TS]
00:42:45
◼
►
arm-based Mac but the NTLM seven in some other device that you know where seems
[TS]
00:42:53
◼
►
like a slammed and we should also point out that enables they say it enables
[TS]
00:42:59
◼
►
things like knowing the difference between you driving and walking and I'm
[TS]
00:43:03
◼
►
not really clear why we didn't already know that my way the GPS or something
[TS]
00:43:07
◼
►
power-hungry like that maybe it's just that it doesn't need something
[TS]
00:43:10
◼
►
power-hungry to figure this out but that that presumably will lead to some
[TS]
00:43:15
◼
►
interesting use cases that I can't fathom but I think the example I saw was
[TS]
00:43:19
◼
►
an Apple said when you are getting directions somewhere let's say you're
[TS]
00:43:24
◼
►
driving in 20 metropolitan area and you park your car but you're not quite where
[TS]
00:43:29
◼
►
you need to be then maps will automatically switch from driving
[TS]
00:43:33
◼
►
directions to walking directions once it's easy to slow down to the point of
[TS]
00:43:36
◼
►
walking so things like that are a red light at all I can say they can't tell
[TS]
00:43:43
◼
►
whether you're in the car from the vibrations of the book massaging it
[TS]
00:43:48
◼
►
doesn't vibrate or not the future of the m7 I was it is like API is that Apple
[TS]
00:43:53
◼
►
you know score motion API's that I was going to expose the ship is doing is
[TS]
00:43:58
◼
►
being really low power and writing about information out to some place that the
[TS]
00:44:02
◼
►
when this whole system comes back up they can read interpreters and his
[TS]
00:44:06
◼
►
reading and interpreting this code that Apple writes that then provide API's to
[TS]
00:44:10
◼
►
figure this stuff out the m7 itself is just you know not the impressive thing
[TS]
00:44:15
◼
►
is that it exists not the implementation of it because it's probably you know how
[TS]
00:44:18
◼
►
this tiny chip has been resent it as such but for all we know could be on the
[TS]
00:44:24
◼
►
same package somewhere sits there and does one job and does it well and
[TS]
00:44:29
◼
►
doesn't have to involve the CPU and its old job is to be there and read and
[TS]
00:44:32
◼
►
write stuff down so in the CBD wakes up I don't know what's happening as I was
[TS]
00:44:37
◼
►
asleep but that guy with their nose let me get a list of everything that
[TS]
00:44:40
◼
►
happened and let me run a whole bunch of software that Apple wrote the crimes
[TS]
00:44:43
◼
►
over the data to figure out ok driving doing this will never end of course if
[TS]
00:44:46
◼
►
everything's turned on the same time they're working in concert but the key
[TS]
00:44:49
◼
►
features you walk around in your pocket and you take it out over your fitness
[TS]
00:44:55
◼
►
tracker and intermediate he wakes up reads all historical data and tells you
[TS]
00:44:58
◼
►
how many steps you also may be doing a lot of that in hardware or in very very
[TS]
00:45:04
◼
►
lightweight so forgive you know so far we've had even with the even the very
[TS]
00:45:08
◼
►
first iPhone accelerometer but the day you get from it is very raw it's just
[TS]
00:45:13
◼
►
like the current you know the current motion acceleration being put on the
[TS]
00:45:19
◼
►
phone and three axes XYZ that's that's it
[TS]
00:45:22
◼
►
and eliminated the gyroscopes and you get things like the current phone
[TS]
00:45:25
◼
►
alignment or add to the card I think the angle in space the phone currently is
[TS]
00:45:30
◼
►
and then the compass doesn't work so have you ever had a compass at work I
[TS]
00:45:35
◼
►
happened you have to have to move it into figure a pattern of you know that
[TS]
00:45:38
◼
►
that's that's not elaborate roll by someone who saw it happen to see if they
[TS]
00:45:43
◼
►
can take their phones and totally so like you know so before even and Apple
[TS]
00:45:49
◼
►
has improve UPI I believe iOS 5 was it at court motion and six but you know
[TS]
00:45:55
◼
►
they they at damper Vapi to make this a little bit easier but you still have to
[TS]
00:45:58
◼
►
deal with raw data for the most part in software you know in the fold in
[TS]
00:46:04
◼
►
userspace code that you were writing and so if they can move if they moved some
[TS]
00:46:08
◼
►
of that damages it sounds like the m7 regardless of what its implementation is
[TS]
00:46:13
◼
►
it's it's something that parses all that raw data for you in some kind of
[TS]
00:46:19
◼
►
extremely low power state and so rather than saying here you know here's all of
[TS]
00:46:25
◼
►
the data from 60 Hertz for the last six hours you know here's a tremendous array
[TS]
00:46:30
◼
►
of floats you have to deal with in Figure It Yourself they can they can
[TS]
00:46:34
◼
►
turn that down with some kind of terrorist acts that are hopefully very
[TS]
00:46:36
◼
►
lightweight just if you want to know how many steps you took just register for
[TS]
00:46:42
◼
►
number of steps tell us when to start when to stop and we'll give you what was
[TS]
00:46:46
◼
►
there in the middle
[TS]
00:46:48
◼
►
and if if that's really what it does that's a massive not only time saver for
[TS]
00:46:53
◼
►
developers but if they do it right if this in you know low-level hardware
[TS]
00:46:58
◼
►
that's very low power of sound that was the idea that this this is a whole new
[TS]
00:47:03
◼
►
class of possibilities that before we're just not only way too power hungry but
[TS]
00:47:07
◼
►
you wouldn't do them unless you were using GPS constantly because you
[TS]
00:47:11
◼
►
wouldn't be able to run the background that this kind of analysis that has
[TS]
00:47:15
◼
►
events in Pakistan where you have something was trying to keep track of
[TS]
00:47:19
◼
►
everything that happens the thousand just too much did so it massively
[TS]
00:47:23
◼
►
compresses tópico losses similar events in periods of time and it summarizes and
[TS]
00:47:27
◼
►
James it all into a log so yeah this little thing is it has to be doing if
[TS]
00:47:31
◼
►
only for compression purposes some interpretation of the data because you
[TS]
00:47:35
◼
►
know you can't you can't store that recorded data for an hour's worth of
[TS]
00:47:40
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walking and it really was it sixty hertz is just too much needed to be putting
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00:47:43
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somewhere so I have to imagine this doing some sort of coalescing
[TS]
00:47:46
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compressing and summarization and interpretation or even just like
[TS]
00:47:51
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lowering the sample rate because seriously does need to be 60 Hertz
[TS]
00:47:54
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telling people are walking and then anything up the chain could further
[TS]
00:47:59
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massage today to buy I think it's probably like a storage issue in terms
[TS]
00:48:02
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of who decides summarized who does the motion smoothing who does the
[TS]
00:48:06
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interpretation and it they must be doing something down there and the m7 because
[TS]
00:48:12
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otherwise it would just be filling up this giant purple stuff you don't want
[TS]
00:48:16
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to bring up coalescing I was thinking and I was going to say minute ago that
[TS]
00:48:19
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this is almost like the year of coalescing for Apple because we had the
[TS]
00:48:23
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time are coalescing and in 10 Mavericks and now we have this motion coalescing
[TS]
00:48:28
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and I know federico can be very happy about that so in any case anything else
[TS]
00:48:33
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on either of the bits of hardware the the five-seat case talking about it you
[TS]
00:48:42
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know if they make this none out that while I mean I mean first before we get
[TS]
00:48:47
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to the thing with the holes in it
[TS]
00:48:48
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the plastic back of it being curved Mr comfortably also for the pictures but we
[TS]
00:48:52
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can't see in the pictures is what kind of material is that and I mentioned last
[TS]
00:48:56
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time that if they made it out of the material that's more grippy and less
[TS]
00:48:59
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slippery than you know the glass back over the metal thing that maybe you
[TS]
00:49:04
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wouldn't even need a case on it and you know again because they're coming in
[TS]
00:49:07
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different colors who's gonna buy colorful sauna and slap a case on a
[TS]
00:49:10
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completely covering the cover park the car park so Apple the answer was we're
[TS]
00:49:15
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going to make it out of a super hard super glossy material so forget about
[TS]
00:49:18
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being or not being remotely squishy and we're gonna Celeron case made of
[TS]
00:49:23
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silicone mild fever case material because it is squishy and they're going
[TS]
00:49:27
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to solve the problem of ok why am I gonna put a case over my colors phone by
[TS]
00:49:32
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just touching a whole bunch of holes in it which when I first saw that holds my
[TS]
00:49:38
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first reaction was yeah I guess that's one solution to making the case color
[TS]
00:49:43
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continue to matter but I also wondered like that for heat reasons or something
[TS]
00:49:48
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seems like a man doesn't really make sense they'd be doing a pretty reasons
[TS]
00:49:52
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over only half of the phone or something but who the hell they otherwise you
[TS]
00:49:55
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can't be doing for hearings because there's going to be cases about Holzman
[TS]
00:49:58
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so it's got to be able to deal with that anyway but it is definitely odd and I
[TS]
00:50:02
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love the fact that all apples videos when they showed this case with the
[TS]
00:50:05
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holes in it
[TS]
00:50:06
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no actually see information and no iPhone text on the back of the phones
[TS]
00:50:11
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yes that's that's really convenient for your ads that the real phone said that
[TS]
00:50:14
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text there and it looks weird one of the videos definitely had it because I back
[TS]
00:50:19
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to I was watching the keynote I was watching it on my TV and I thought to
[TS]
00:50:24
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myself wow look at doesn't have the HOA or whatever it is that shows through and
[TS]
00:50:28
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i actually backed up got off my butt walked up to the TV because my eyes are
[TS]
00:50:33
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terrible and sure enough it was there and I'm pretty sure this is the key know
[TS]
00:50:36
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they had some videos with it for that text not they're very close to presume
[TS]
00:50:42
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damages the total cheat and not something I would expect from Apple
[TS]
00:50:46
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because they're supposed to do like the idealized thing sure like in 3d renders
[TS]
00:50:50
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are that they're doing or do not completely massage look real but it
[TS]
00:50:53
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shouldn't be like a racing stuff you couldn't erase the word iPhone because
[TS]
00:50:57
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it actually isn't the back of the phone you should erase the FCC things because
[TS]
00:51:00
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actually are there so that's a shame and that's strange and I don't like I
[TS]
00:51:07
◼
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haven't felt any of these things in my hand but I'm kind of disappointed that
[TS]
00:51:10
◼
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is not squishy but on the other hand I found from you know from my TPU case
[TS]
00:51:14
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which is very shining and very very smooth it's not textured like you know
[TS]
00:51:18
◼
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like silicon based on fuzzy or anything like that it's still supplies surprise
[TS]
00:51:22
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me because you get a big contact patch it's kind of like slicks on a race car
[TS]
00:51:25
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you actually do get a big contact patch as long as I contact patches not wet in
[TS]
00:51:31
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the rain richer bed then you actually do get some goodness but in terms of
[TS]
00:51:35
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resting on the curved arm of a sofa with that shiny back thing that's not so
[TS]
00:51:41
◼
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great some kind of disappointing that it didn't go with any kind of squishy back
[TS]
00:51:44
◼
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but I kind of understand it as well because of I thought about it for more
[TS]
00:51:47
◼
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than a couple minutes of it how can they make the back of the phone squishy you
[TS]
00:51:51
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would have to have a complete a rigid sort of inner skeletal structure over
[TS]
00:51:57
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which they stretch the squishy stuff instead they didn't do that they had the
[TS]
00:52:00
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antenna which is rigid but it's only around the edge and the whole back its
[TS]
00:52:04
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rigidity comes from the fact that he's in the super hard plastic case to go
[TS]
00:52:10
◼
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back a step the case I cannot believe that Apple did that and if this were any
[TS]
00:52:15
◼
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other manufacture that that had done that the internet would have blown up
[TS]
00:52:19
◼
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ten times worse than it did about how stupid they are they don't pay attention
[TS]
00:52:22
◼
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to detail this is ridiculous is why Apple so much better than everyone else
[TS]
00:52:27
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and yet here it is
[TS]
00:52:28
◼
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Apple letting hun show through it I'm just kidding French and I went to the
[TS]
00:52:35
◼
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top of the age cutoff French people saying no that's you can't do that right
[TS]
00:52:43
◼
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like you realistically speaking that like it's a judgment call I'm saying
[TS]
00:52:46
◼
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like Apple knows that no one except super nurse or doctor knows this but
[TS]
00:52:50
◼
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we're all super nerds rightfully flipped out about it and will continue to feel
[TS]
00:52:54
◼
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bad about it I don't think I would by the case tonight even ignore for now the
[TS]
00:52:59
◼
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terrible cutting off the words anyway do you think anybody even one person who is
[TS]
00:53:07
◼
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who is complete currently complaining about the hot / non
[TS]
00:53:11
◼
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do you think even one of them was lying when I get there was no like well I
[TS]
00:53:15
◼
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would buy that ugly case it wasn't sure how it off the letters but I know you
[TS]
00:53:19
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want me by the five see but it's not like the five see i've seen
[TS]
00:53:24
◼
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I think people people who held it to say it feels impressive and you know if you
[TS]
00:53:28
◼
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like the color lot of people who have special customized if you can make an
[TS]
00:53:34
◼
►
interesting phone like the yellow on the great thing about the five seasons black
[TS]
00:53:37
◼
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faces right i think im pretty sure they all black faces so it's kind of it's
[TS]
00:53:43
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►
it's an interesting combination of my you can you could have a black and
[TS]
00:53:46
◼
►
yellow phone if you're like you know
[TS]
00:53:47
◼
►
Georgia Tech fan or something I know what caused my wife went there but we
[TS]
00:53:51
◼
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know whatever your school colors are and the cases with the holes in them though
[TS]
00:53:54
◼
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I find it ugly the color combinations do give you a lot of options to sort of
[TS]
00:53:59
◼
►
accessorizing Apple is giving the people what they want they want you know
[TS]
00:54:03
◼
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sometimes they want case with rhinestones on them they could still get
[TS]
00:54:06
◼
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that you know and the aftermarket but Apple is giving many more options than
[TS]
00:54:09
◼
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just black and white and I think it's going to be a net winner from them
[TS]
00:54:13
◼
►
except for the Olympic collection things I think even normal people will notice
[TS]
00:54:17
◼
►
after while the amount of clinton's gonna collecting those little circles I
[TS]
00:54:22
◼
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can confirm yes they are indeed all black faceplate in the five see if they
[TS]
00:54:26
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offer a white back color but I like the white back plate with the with the black
[TS]
00:54:31
◼
►
front i think thats so cool combination I'm thinking this this is the first time
[TS]
00:54:36
◼
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that I've been tempted to get the white phone not the 562 507 no no the other
[TS]
00:54:44
◼
►
one still there
[TS]
00:54:47
◼
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the silverback quite yeah this is the first I've been to get that because when
[TS]
00:54:52
◼
►
we talk about gorillas I was going to cut that out
[TS]
00:54:57
◼
►
iOS 7 is so white and light and I am finding as in designing my own a
[TS]
00:55:05
◼
►
phantasm seeing what Apple has done with their apps the default before was
[TS]
00:55:10
◼
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everything was just dark black you know texture like it it was like you were
[TS]
00:55:14
◼
►
sitting like you know in a far everything is black and letter and
[TS]
00:55:19
◼
►
everything that well we're bar a stop there but it's you know imagine by the
[TS]
00:55:27
◼
►
way john in this picture on on the five see site
[TS]
00:55:30
◼
►
the top of the and is clearly not fully paid off and it looks like Han anyway
[TS]
00:55:36
◼
►
you know I was seven I think white is in style now it's before it was you know
[TS]
00:55:44
◼
►
people would show that it was like you know for women or or something else
[TS]
00:55:48
◼
►
probably horribly insensitive but it's just the style now most of the iPod's
[TS]
00:55:53
◼
►
ever sold at least those were all white
[TS]
00:55:57
◼
►
you know i i think there there are areas where this is going to be in fashion and
[TS]
00:56:02
◼
►
this is one of them and having everything by Michael app design is
[TS]
00:56:07
◼
►
white based and because I S seven and it looks really good it's kind of
[TS]
00:56:11
◼
►
refreshing and makes it look newer makes it look nice and modern and to put all
[TS]
00:56:15
◼
►
that on a phone with a black faceplate I think kind of weakens it or or doesn't
[TS]
00:56:21
◼
►
take advantage of of the new the new style have to see it in action to make
[TS]
00:56:28
◼
►
it when you're seeing an action by having you as I fully plan to put a
[TS]
00:56:31
◼
►
black background as I always happen on my iOS devices on iOS 7 you know I did
[TS]
00:56:35
◼
►
that I did that for my first few
[TS]
00:56:37
◼
►
my first month using it I had a solid black background and I turned off the
[TS]
00:56:41
◼
►
parallax everything just thought I did that but it was ok and it worked for a
[TS]
00:56:47
◼
►
while but then I I had when I was picking colors and an icon for my appt I
[TS]
00:56:52
◼
►
decided let me let me put the phone in a more stock configuration so I could see
[TS]
00:56:56
◼
►
like how most people are likely to see the apt on the home screen and so I
[TS]
00:57:00
◼
►
switched over to the stone graphite looking wallpaper like a stone texture
[TS]
00:57:09
◼
►
there was that and I was like you know this light for a while and now I like it
[TS]
00:57:14
◼
►
light now I feel like going back to all black would be kind of retro in a bad
[TS]
00:57:19
◼
►
way just kind of going backwards in time like going back in 2006 Saturn in you
[TS]
00:57:25
◼
►
know I have never wanted a white iPhone I do not understand the appeal but if
[TS]
00:57:30
◼
►
that's what makes you happy then feel free and I should I should add the last
[TS]
00:57:33
◼
►
time I said I just didn't understand the appeal of something it was a BMW and we
[TS]
00:57:38
◼
►
also have that ended up so don't forget Apple products before that and for that
[TS]
00:57:43
◼
►
I'm sure I'm doomed to be to drive a 911 with my white iPhone sometime in the
[TS]
00:57:49
◼
►
future but regardless I i dont no I don't I never understood what I
[TS]
00:57:53
◼
►
personally John if you had an iPhone what would you have I don't know like
[TS]
00:57:59
◼
►
nice I've always liked how the white ones look as devices especially being an
[TS]
00:58:05
◼
►
old-school Apple guy I really love the people who like found a tiny rainbow
[TS]
00:58:09
◼
►
colored Apple sticker and stuck on the back of the white iPhone because back in
[TS]
00:58:12
◼
►
the days of the snow white design language of the you know the Mac 30 my
[TS]
00:58:18
◼
►
favorite old Mac to see I and all those things but it was like Apple platinum
[TS]
00:58:22
◼
►
with slats and everything if you had envisioned a futuristic Apple phone it
[TS]
00:58:27
◼
►
would be platinum or white and have a rainbow-colored Apple logo on it so I
[TS]
00:58:31
◼
►
think those things look great except for as I mentioned fasho the fact that ok
[TS]
00:58:36
◼
►
it's not a piece of art is actually device's screen that you have to use and
[TS]
00:58:38
◼
►
the white screen is never going to be or not never but certainly in with current
[TS]
00:58:43
◼
►
LCD technologies is not as white as actual real live white reflective
[TS]
00:58:47
◼
►
surface that's next to it so in any kind of bright light I think it white iOS
[TS]
00:58:53
◼
►
device makes the screen look worse and that's why I always go for black
[TS]
00:58:57
◼
►
faceplate like that's what I think the five seats away but they all have black
[TS]
00:59:00
◼
►
faceplate even with the white background so you can get and really the feisty
[TS]
00:59:04
◼
►
college to appeal to me except maybe the yellow if I was really into something
[TS]
00:59:08
◼
►
yellow like a sports team or something but the white one is the only one that
[TS]
00:59:13
◼
►
could be considered neutral but it still has a black face so thumbs up so fashion
[TS]
00:59:19
◼
►
although I do like most of the white devices and I do like the silver back on
[TS]
00:59:23
◼
►
that thing pragmatically I think I'd still prefer black face to make the
[TS]
00:59:27
◼
►
screen with better and more conditions I will say to I have a white iPad Mini
[TS]
00:59:31
◼
►
because after buying the iPhone 5 and it's like very dark black car last year
[TS]
00:59:35
◼
►
I learned after having it and getting it that the black is not good it's it's too
[TS]
00:59:43
◼
►
you know said that before the show go into it again but you know the iPhone 5
[TS]
00:59:47
◼
►
black was just too dark and I don't think it looks good and so when I have
[TS]
00:59:51
◼
►
had many took the exact same design options basically I said no I'm getting
[TS]
00:59:56
◼
►
that again I get the white and I like it looks really nice guy I got the little
[TS]
00:59:59
◼
►
red you know crappy Apple cover with it and it looks really good it's a nice
[TS]
01:00:02
◼
►
pairing and I you know I think certainly on future iPad you know the issue you
[TS]
01:00:07
◼
►
raised John have it out here with me now she raised about the white of the
[TS]
01:00:12
◼
►
faceplate not matching the color of the brightness of the light on the screen
[TS]
01:00:17
◼
►
that's a very real issue right now I'm sitting in a room painted red at night
[TS]
01:00:22
◼
►
lit by warm temperature LED bulbs the light in the room is very yellowish and
[TS]
01:00:26
◼
►
the faceplate very clearly looks yellowish like a little tent and the
[TS]
01:00:32
◼
►
screen of courses relatively neutral and so the screen is a very lucky to break
[TS]
01:00:36
◼
►
cool Mourinho closer to five thousand K
[TS]
01:00:39
◼
►
kind of white so there is an imbalance right now but it doesn't look bad
[TS]
01:00:43
◼
►
doesn't look great if you look at it and pay attention to what most of the time
[TS]
01:00:45
◼
►
you don't pay attention to it I was thinking more in terms of brightness
[TS]
01:00:48
◼
►
where as you get it like at night I'm sure looks like as in the white face
[TS]
01:00:51
◼
►
becomes basically blackface the source of light is green but out in bright
[TS]
01:00:54
◼
►
sunlight they all the crappy on Black Sun like a white one bright sunlight but
[TS]
01:00:58
◼
►
why was it crappy because it makes it look like I can't the screen the screen
[TS]
01:01:02
◼
►
can really can't keep up like you don't realize how dem current LCDs are until
[TS]
01:01:05
◼
►
you actually bring them under direct sunlight reflected screens like the
[TS]
01:01:08
◼
►
Kindle right once you get out in the sunlight that backlight is just totally
[TS]
01:01:12
◼
►
overpowered you thought boy this thing was so bright it was blinding me when I
[TS]
01:01:15
◼
►
was inside my house her lay in my bed or whatever at night but when you go out in
[TS]
01:01:19
◼
►
bright sunlight it is totally overpowered and you know that type of
[TS]
01:01:23
◼
►
underpowered backlight in the face of bright light of any kind indoors or
[TS]
01:01:27
◼
►
outdoors
[TS]
01:01:28
◼
►
really benefit from having from being next to black needs all the help it can
[TS]
01:01:32
◼
►
get because color look bright white will look brighter what is next to a dark
[TS]
01:01:35
◼
►
color so it's an optical illusion like I will make my screen look brighter to you
[TS]
01:01:39
◼
►
because it's next to a black thing when you put it next to a white thing that's
[TS]
01:01:42
◼
►
the worst possible condition it's it's highlighting all the weaknesses of the
[TS]
01:01:45
◼
►
screen I i agree that's a real issue but I disagree how much tax a noticeable in
[TS]
01:01:51
◼
►
practice
[TS]
01:01:52
◼
►
well you're not John Siracusa that's when you use your thing most people use
[TS]
01:01:57
◼
►
it mostly indoors or use it you know mostly indie musicians and doesn't
[TS]
01:02:00
◼
►
matter and it doesn't buy a lot of people to share me about his music you
[TS]
01:02:03
◼
►
like it's just I don't also distracts me visually like I might as well be drawn
[TS]
01:02:08
◼
►
more to the other day I just want a black frame with it's like getting a TV
[TS]
01:02:11
◼
►
I want a black frame around my TV as well you don't want a white or shiny
[TS]
01:02:16
◼
►
kramer anything that's going to draw your eye around the TV because the
[TS]
01:02:18
◼
►
screen is supposed to be the start not the thing and the only way I would go
[TS]
01:02:21
◼
►
with the white faces when we finally get to screen technology it really is likely
[TS]
01:02:25
◼
►
that they can match it so the white is exactly the same some sort of
[TS]
01:02:28
◼
►
combination of reflective in this is screaming and some distant future the
[TS]
01:02:32
◼
►
really doesn't the same then find adult white anything else on hard red like to
[TS]
01:02:37
◼
►
talk about the actual presentation the keynote briefly but anything else on the
[TS]
01:02:42
◼
►
harbor no so I i feel like Tim did not do a particularly good job he stumbled a
[TS]
01:02:51
◼
►
lot in seemed really nervous which is weird because usually he is extremely
[TS]
01:02:55
◼
►
not nervous and he's very deliberate which is something I wish I was a little
[TS]
01:02:59
◼
►
better with me he'll often times lead leave long pauses if he's thinking
[TS]
01:03:04
◼
►
something through or perhaps trying to remember the next line on a script to
[TS]
01:03:07
◼
►
these things are and he's always very deliberate and I felt like this time he
[TS]
01:03:13
◼
►
didn't feel that way he felt like it it seemed as though he felt like he was out
[TS]
01:03:17
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of his element and conversely craig Venter et who it said for a while now is
[TS]
01:03:22
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actually turned into one heck of a great presenter he has just he didn't
[TS]
01:03:26
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the WBC this year he absolutely killed it again
[TS]
01:03:29
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and and I was very confused by teams apparent confusion I don't know did you
[TS]
01:03:34
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guys notice that as well and I the only one he did call as he called it a call
[TS]
01:03:40
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can order spreadsheet or pages this prejudicial something as friends who
[TS]
01:03:44
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came in chiller called FireWire ports on a boulder like that's messed up like
[TS]
01:03:49
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people to speak of all people know better than anyone I the vibe I got from
[TS]
01:03:53
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him was that he seemed like Gideon happy like that he was excited that these
[TS]
01:03:59
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products were going to be released and did that affect his performance he maybe
[TS]
01:04:03
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he was you know
[TS]
01:04:05
◼
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kidding harry just happy black and white to these things you know he seemed very
[TS]
01:04:09
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smiley to me like he was really happy about these products really happy that
[TS]
01:04:12
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they're going to be out there and he wasn't like the serious delivered
[TS]
01:04:17
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Tim Cook that we'd seen before explaining like you know how only Apple
[TS]
01:04:22
◼
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could do this and how what Apple's philosophies or whatever but I think
[TS]
01:04:25
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that was ok like martin Dempsey and these things anyway and shelter shelter
[TS]
01:04:31
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and Federer he did his thing perfectly well so I don't mind is it stumbling and
[TS]
01:04:38
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10 missteps or whatever because I think it was not I didn't get the nervous live
[TS]
01:04:42
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from I didn't get the I'm really nervous and worried about what we're gonna
[TS]
01:04:46
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announced I got the I'm excited about these products and maybe I'll triple
[TS]
01:04:50
◼
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myself in excitement and what do you think wow I skipped most of 10 sections
[TS]
01:04:57
◼
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about watching the video he doesn't really say a lot that's like new
[TS]
01:05:01
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wrenching especially getting have asked if you're that tired of the directions I
[TS]
01:05:06
◼
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was watching the live blogs and you know I knew roughly what he said and what I
[TS]
01:05:09
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was talking about and that was all I really needed this event so I can't
[TS]
01:05:13
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really comment on that except that I always like it when your watching the
[TS]
01:05:19
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videos on your computer if you open up in QuickTime you can actually get like a
[TS]
01:05:24
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20 X control you like a little speed control that you can adjust and I always
[TS]
01:05:28
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put him only two or three acts because he just speaks so slowly I have to get
[TS]
01:05:32
◼
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through it in a reasonable time so I i I really can't judge for sure because I
[TS]
01:05:40
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skipped most of it he said
[TS]
01:05:42
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and the party didn't skip I played very quickly as I was bored usually I like I
[TS]
01:05:47
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like him a little bit more I just thinking in this in this keynote there
[TS]
01:05:51
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wasn't a whole lot for him to say that was a very interesting like I don't
[TS]
01:05:55
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►
think it's necessarily his fault I just think you know there wasn't a whole lot
[TS]
01:05:59
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from to say that there wasn't a whole lot for any of them to say really hear
[TS]
01:06:03
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some new iPhones they're really good in some ways and really unsurprising and
[TS]
01:06:07
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boring and others and it's almost always out there would you expect you've
[TS]
01:06:12
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already seen these things on rumor sites here you go
[TS]
01:06:16
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it wasn't there wasn't a whole lot of room in this event to really get that
[TS]
01:06:20
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interesting by the presenters and then drag it out like it was a pretty tidy
[TS]
01:06:25
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presentation format right on the hour so I think I think it was fine like those
[TS]
01:06:30
◼
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know there's no showmanship required for this they weren't revealing I was
[TS]
01:06:34
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something but the first time like there's a time and a place for that type
[TS]
01:06:37
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of thing in this was just more of letting go out the door although I do i
[TS]
01:06:41
◼
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mean Steve Jobs of revenge flipping out about how much was known about these
[TS]
01:06:46
◼
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things ahead of time but it seems like the current crew is like and supply
[TS]
01:06:50
◼
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chains going to leak is gonna happen what can we do it I can I can't tell if
[TS]
01:06:54
◼
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this if people are still seething back there are four was all like jobs to
[TS]
01:06:58
◼
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secrecy personality that you know I was doubling down secrecy and people make
[TS]
01:07:04
◼
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fun of that was like well good job as we know everything about these homes
[TS]
01:07:07
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basically but I am assuming what he meant was like whatever new product
[TS]
01:07:12
◼
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category thing that they release I'm assuming we won't have complete video
[TS]
01:07:16
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people playing with that i mean we don't even know what they're doing either make
[TS]
01:07:21
◼
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me TV set on making a watch the making a nose ring we don't like that type of
[TS]
01:07:26
◼
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secrecy so so far
[TS]
01:07:29
◼
►
assuming any of those things have any reality behind them so far operator has
[TS]
01:07:33
◼
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doubled down secrecy because we have no idea what they're doing and in TV that
[TS]
01:07:36
◼
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we haven't already seen we have no idea if they're making watches just a bunch
[TS]
01:07:39
◼
►
of numbers now as we get closer we'll see if they really holds but I'm not
[TS]
01:07:42
◼
►
ready to say that is doubling down secrecy thing was you know a total
[TS]
01:07:46
◼
►
failure because I think that Apple could still potentially have secrets that it's
[TS]
01:07:51
◼
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kept a hundred percent
[TS]
01:07:52
◼
►
nothing from those things we just have speculation and rumors we have no blurry
[TS]
01:07:57
◼
►
pictures we have no videos of people playing with cases or anything like that
[TS]
01:08:02
◼
►
yeah we and we don't even know what they're doing you're right it's like
[TS]
01:08:05
◼
►
even when the iPad was about to come out everyone had pretty good you know pretty
[TS]
01:08:10
◼
►
good rumor saying Apple is doing a tablet specifically like it is a tablet
[TS]
01:08:14
◼
►
it will run iOS and it will come out roughly around this time in those days
[TS]
01:08:18
◼
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ended up being correct you know to have it if they if they are indeed very close
[TS]
01:08:25
◼
►
to launching a new category which we don't really know but if they're really
[TS]
01:08:29
◼
►
close to launching a new product category a ride in a heck of a job
[TS]
01:08:31
◼
►
keeping secrets and is also a massive number of important product details that
[TS]
01:08:38
◼
►
we know are coming soon like for one of the biggest is like whether the iPad
[TS]
01:08:43
◼
►
Mini will have a retina version this fall
[TS]
01:08:45
◼
►
that's a major product detail and we don't know the answer to that yet
[TS]
01:08:48
◼
►
everyone's all over the place with the predictions in the rumors in the MENA BS
[TS]
01:08:51
◼
►
analyst on these things so there's that there's whether they're going to be
[TS]
01:08:55
◼
►
Retina Display is right now I max what the heck's happening to the MacBook Pro
[TS]
01:08:58
◼
►
line when there's gonna be updated with what they have in them like the Mac Pro
[TS]
01:09:02
◼
►
released when the text is going to happen with itself they totally didn't
[TS]
01:09:08
◼
►
even know they were in the computer mine and i cant you knows nobody had spy
[TS]
01:09:11
◼
►
shots and like garbage can exact I feel like you know the the phone is always an
[TS]
01:09:18
◼
►
exception and the iPad a little bit it's an exception because they just have to
[TS]
01:09:20
◼
►
make so many of these things and you know for them to say you can buy this
[TS]
01:09:25
◼
►
next week they they had been producing them for a while already and they had to
[TS]
01:09:31
◼
►
have been testing and producing parts for a while before that and so they're
[TS]
01:09:35
◼
►
they're making these things in such ridiculous quantities so many suppliers
[TS]
01:09:40
◼
►
are involved that's why I know is that what the phone so is leaking a little
[TS]
01:09:43
◼
►
bit of the iPads to that's why there was leaked in advance now because they're
[TS]
01:09:46
◼
►
just making so many them too many people are involved they can't control them all
[TS]
01:09:49
◼
►
the other products than max in particular just don't sell anywhere near
[TS]
01:09:54
◼
►
those kind of volumes and so it's easier for them to keep those things secret and
[TS]
01:09:58
◼
►
certainly a new product category probably falls into that same protection
[TS]
01:10:03
◼
►
well depending on what it is I suppose if it's something that says universally
[TS]
01:10:08
◼
►
desired as an iPhone then there you need to make it easily into those too but I
[TS]
01:10:13
◼
►
guess it's a hard thing to bed on before you've even announced that anyone and
[TS]
01:10:17
◼
►
maybe the very first version will be successful in the very first iPad was
[TS]
01:10:21
◼
►
not a massive blockbuster hit it sold more than anyone thought but it didn't
[TS]
01:10:26
◼
►
sell as much as the iPhone still doesn't know the iPhone is the best example like
[TS]
01:10:30
◼
►
the very first version the iPhone was you know not selling that made a slower
[TS]
01:10:35
◼
►
ramp-up so I whatever thing they come out with us watching television I still
[TS]
01:10:39
◼
►
have time to ramp up manufacturing and some of the jurors that the easy way to
[TS]
01:10:43
◼
►
do it is what they did with the iPhone which is like secrecy behind the iPhone
[TS]
01:10:47
◼
►
known that and it was gonna look like but we all know they're making a phone
[TS]
01:10:49
◼
►
just announced it six on Sat for ships like the gym but the Mac Pro like it did
[TS]
01:10:54
◼
►
with the iPhone I remember six months whatever it was because then you haven't
[TS]
01:10:58
◼
►
started manufacturing yet and there are a million of these things shipping
[TS]
01:11:01
◼
►
around the world and you have a big lead done and they did it with the iPhone and
[TS]
01:11:05
◼
►
because the FCC FCC in the USA does require pictures of the device and
[TS]
01:11:10
◼
►
everything like that so it's gonna be spoiled anyway so they had to pronounce
[TS]
01:11:13
◼
►
it which is find and the Mac Pro they pronounce it because he made his way god
[TS]
01:11:17
◼
►
knows how long and we were gonna flip out and so they are making when you can
[TS]
01:11:22
◼
►
have it now but don't worry it's not dead and that was they need to do that
[TS]
01:11:26
◼
►
messaging laws and for new category product if there's some sort of a sec
[TS]
01:11:31
◼
►
stuff maybe they have to pronounce that too but I don't know if there is going
[TS]
01:11:35
◼
►
to have to know what the requirements are sure fitness tracker II things that
[TS]
01:11:39
◼
►
you wear under offer television sets I don't think you have to do is they don't
[TS]
01:11:42
◼
►
think either one of those things is probably going to have its own LTE 3G
[TS]
01:11:46
◼
►
whatever connection so they're probably okay I want to wrap it up yeah that's
[TS]
01:11:54
◼
►
fine unless you wanted to do some late follow-up which we can always say for
[TS]
01:11:57
◼
►
the next show come to the front of showcasing I was late follow-up John
[TS]
01:12:03
◼
►
Lake get to put a modifier change it
[TS]
01:12:06
◼
►
yes we should end the show
[TS]
01:12:09
◼
►
alright thanks led to her to mail route and Squarespace and we'll see you next
[TS]
01:12:14
◼
►
week now the show is over they didn't even need to be in it was accidental
[TS]
01:12:33
◼
►
it was accidental and you can see the list and a remarkable
[TS]
01:13:16
◼
►
the more important issue in the talent here market to see the two links I put
[TS]
01:13:23
◼
►
in a Skype chat its we talking about the hon vs non yes there's enough of that
[TS]
01:13:30
◼
►
takes shaft I guess there's enough I don't know how it will turn out the
[TS]
01:13:39
◼
►
yellow and green one shows more of the stem of the H
[TS]
01:13:43
◼
►
then there is a stamp money in the white one look shows pretty much equal amounts
[TS]
01:13:48
◼
►
of stem above the age and the end and as we know this case is not like a
[TS]
01:13:52
◼
►
precision a line like it
[TS]
01:13:53
◼
►
motion can clearly be you know just shifting around a little bit so I still
[TS]
01:13:59
◼
►
say and I went because the amount of extra stem that you're gonna get above
[TS]
01:14:04
◼
►
the end is so minuscule and may actually be non-existent so when is my take in
[TS]
01:14:09
◼
►
the white one supports my theory they're super zoomed in probably artificially
[TS]
01:14:14
◼
►
rendered yellow and green one does show a tiny bit more stamina I think tank top
[TS]
01:14:23
◼
►
and drawers on the line across the way I would say the white one is a shadow
[TS]
01:14:27
◼
►
shadow covering that part and then we'll see how you have to buy them with a case
[TS]
01:14:33
◼
►
and silicone skin stretches and you just move your thumb and they say about
[TS]
01:14:39
◼
►
covering us not have real-time follow-up Marco I think you're thinking of a
[TS]
01:14:46
◼
►
sender apparently
[TS]
01:14:50
◼
►
centers are the things that break the baseline but yeah alright anyway
[TS]
01:14:55
◼
►
shaft is better to talk about this this USB 3.0 Micro connector actually have
[TS]
01:15:01
◼
►
one of these things onto its on my bus powered one terabyte drive yeah I have
[TS]
01:15:06
◼
►
have a card reader that that you know why is this the thing right now we've
[TS]
01:15:09
◼
►
known about people who don't don't buy a lot of accessories are don't keep up
[TS]
01:15:14
◼
►
with the different USB connectors think this is a new thing the story was this
[TS]
01:15:19
◼
►
will be coming to your Android phone which may or may not be true whatever
[TS]
01:15:23
◼
►
and maybe it's more embarrassing because it's such a relatively large connector
[TS]
01:15:27
◼
►
for a phone
[TS]
01:15:28
◼
►
but it's not one thing over regular you know the the regular whatever just type
[TS]
01:15:33
◼
►
B I think the Alesis externally asymmetrical
[TS]
01:15:39
◼
►
given that but I mean for my biggest turn a card reader actually use it and
[TS]
01:15:46
◼
►
it is really hard to in terms of that cable and just mine and that makes it
[TS]
01:15:50
◼
►
may be my stocking my readers and that well made but it's it's really kind of a
[TS]
01:15:55
◼
►
pin and I always think I'm breaking it's it's that bad there's an online
[TS]
01:16:02
◼
►
connection lightning lightning connector this genius both because it can be
[TS]
01:16:05
◼
►
plugged in either way and there's no wrong and also because it inverts the
[TS]
01:16:08
◼
►
normal relationship of connectors which is a bent piece of metal like into like
[TS]
01:16:12
◼
►
not a tuba like you know how cylinder and then change the shape of that so
[TS]
01:16:17
◼
►
it's got this flimsy metal wall surrounding this internal thing where
[TS]
01:16:21
◼
►
the pins are where the Lightning says no we're gonna make a solid metal flange
[TS]
01:16:25
◼
►
and put our contacts on top of it and anything with the flimsy metal wall
[TS]
01:16:29
◼
►
especially as you shrink it down it just becomes ridiculous because lots of my
[TS]
01:16:32
◼
►
career speaking actors are externally asymmetrical but just barely like you
[TS]
01:16:36
◼
►
have to squint at to get the loan you some of them are just microscopically
[TS]
01:16:40
◼
►
the one like my new camera has whatever the Super teeny tiny USB thing as a
[TS]
01:16:45
◼
►
trapezoid shape but you can't barely fit with your fingers and you have to really
[TS]
01:16:50
◼
►
squint to see it and you have to make sure you put in the right way and then
[TS]
01:16:53
◼
►
you're shoving a little you know ring of metal into another ring of flimsy medal
[TS]
01:16:59
◼
►
it's much more satisfying to stick the solid metal lightning connector
[TS]
01:17:03
◼
►
something so Apple's connectors way better here
[TS]
01:17:06
◼
►
yeah I agree that the the USB Micro connectors the 2.1 is is awful I mean
[TS]
01:17:12
◼
►
it's it's every time there's a tiny almost every camera these days as on
[TS]
01:17:15
◼
►
every Kindle it's on you know a lot of devices now and I always have to look
[TS]
01:17:20
◼
►
very carefully to see what direction it goes in and I gotta run have time it's
[TS]
01:17:24
◼
►
almost or even more I would say it's almost as as hard to plug in as a VGA
[TS]
01:17:30
◼
►
cable like those I always got VGA cable back or even I would look and I was I
[TS]
01:17:35
◼
►
would like not quite see it right and still going backwards opt I never
[TS]
01:17:39
◼
►
bothered me but DVI to the state
[TS]
01:17:41
◼
►
every single time do you look for the cross more like the dash but even then I
[TS]
01:17:49
◼
►
still messed up to other nothing I mean USB regular USB a cables those messed me
[TS]
01:17:55
◼
►
up like doesn't there ridiculous to have said on past shows like if it's your job
[TS]
01:18:00
◼
►
to design a connector there are very few axis on which you can excel and you
[TS]
01:18:04
◼
►
would think that I want to be a good designer like what do you even have to
[TS]
01:18:09
◼
►
think about except these exact very issues is not a possibility this is
[TS]
01:18:13
◼
►
reliability this aspect in there is a plugin unplugging all the time don't
[TS]
01:18:19
◼
►
make them in the butt like this that's what you do it's job is your connected
[TS]
01:18:23
◼
►
designer I don't know how people sleep at night like I should have done a good
[TS]
01:18:28
◼
►
job design that connected not how are you measuring yourself how are you
[TS]
01:18:32
◼
►
decided that you did a good job and I i hope they suffer their entire lives just
[TS]
01:18:36
◼
►
getting their connections wrong and fumbling with their cameras and not
[TS]
01:18:39
◼
►
being able to amass a boy sucking my job to keep mine Apple has two massive
[TS]
01:18:48
◼
►
luxuries that most designers don't work well I don't have been this field is but
[TS]
01:18:54
◼
►
they have to use of juries they don't have to worry that much about cost and
[TS]
01:18:59
◼
►
they can completely break backwards compatibility and its kind and the third
[TS]
01:19:04
◼
►
I guess is that they're kind of a dictatorship in that didn't have to work
[TS]
01:19:09
◼
►
on some committee and please sixteen different companies who were all trying
[TS]
01:19:13
◼
►
to make the same connectors you for the next ten years and there they can just
[TS]
01:19:18
◼
►
say they can just decree this is what's best we're going to do it we don't care
[TS]
01:19:23
◼
►
what you think and we don't care what it costs you and that's it cost has to be
[TS]
01:19:28
◼
►
the biggest one but I still think at this point you should still throw in the
[TS]
01:19:33
◼
►
criteria oh and by the way it should be impossible to put in the wrong way and
[TS]
01:19:38
◼
►
very clear which way it's supposed to go and you like your job is to make that
[TS]
01:19:42
◼
►
also make it cheap like yes may get reliable make it a good connection and
[TS]
01:19:46
◼
►
also make a cheap and I don't think that outside the realm of possibility granted
[TS]
01:19:49
◼
►
maybe you can make something is this you know beautiful and precious as the
[TS]
01:19:53
◼
►
lightning
[TS]
01:19:53
◼
►
actor but surely we can do better than these crazy USB things like you know
[TS]
01:19:58
◼
►
even if you just like the cost I call we can't have irreversible because it makes
[TS]
01:20:03
◼
►
so much more expensive for the for the devices because now they have to handle
[TS]
01:20:08
◼
►
it being both ways I think we can overcome that I think the the University
[TS]
01:20:11
◼
►
Ethernet cables being able to detect whether it's a crossover cable not like
[TS]
01:20:15
◼
►
week re-cross that hurdle now we don't have to deal with you know even the
[TS]
01:20:18
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super cheap crappy PCs have that so it's possible you can be done this just takes
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01:20:23
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just a little tiny bit of effort we can we can make USB connectors that are
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01:20:27
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impossible to put in their own way without breaking the bank like they're
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01:20:31
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they're they're being penny-wise pound-foolish oh how was the review or
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01:20:35
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update so excited today through Twitter someone direct me to death forms which
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01:20:41
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gave me a solution to getting indications working you had to get that
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01:20:47
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working I didn't have to I was directed there by some helpful person on Twitter
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01:20:50
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like I wouldn't you wouldn't think like a cat got deeply saddened by this
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01:20:54
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feature doesn't work let me search the dev forum see if there's a way I can
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01:20:58
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make it work and sure enough there was a bad update or something we just
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01:21:05
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involving assembling to a framework or somethin somethin species they couldn't
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01:21:09
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find the thing that was executing he just like assembling the network
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01:21:12
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suddenly so you know I was happy to see that this is some sort of packaging and
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01:21:17
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install our problem and not like a technical problem like the code was
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01:21:22
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there could actually does work it's just said this system couldn't find it
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01:21:27
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because it was in the right place so does it work it does and used it and I
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01:21:32
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wrote that little section which is like three paragraphs but yeah so it's it's
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01:21:38
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being edited it's done being what they have but across the having to the people
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01:21:42
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i three paragraphs and attention and I still running test battery tests like I
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01:21:47
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would like to get tests on the gym and put those in their view and not to like
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01:21:51
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okay want a piece of Mike although I don't think things have been varying
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01:21:55
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that much between these bills so if we can get the AGM version won't be the end
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01:21:59
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of the world to run tests against it
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01:22:02
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numbers that we get on whatever the second to last build are probably gonna
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01:22:05
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be pretty accurate but I would love him like a ship date and the gym like and
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01:22:12
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not have to be like iOS everywhere these days from now but sounds like your kinda
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01:22:17
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ready for that though i mean is as much as you're going to be I gotta send these
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01:22:21
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things bookstore I don't know the turnaround yeah I have to assume not
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01:22:26
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getting rejected first so that the one turnaround time are you send to them
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01:22:29
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they rejected some crazy reason that you're lucky of a second i'm ok this is
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01:22:32
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the first time I'm sending any books the iBookstore so I assume they will be
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01:22:37
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rejected the first time should I look 2-3 innings a run-stuffing to mention
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01:22:43
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the store and shift the lack of storage yeah c'mon man had started to seriously
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01:22:51
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how much does how much does an additional 16 gigs of class costs these
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01:22:55
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days not $100 on the margins I know what it's like even Apple ships eventually
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01:23:02
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eventually stopped shipping
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01:23:03
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you know standard examination 24 like that happens it has to happen eventually
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01:23:09
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was give me 10 years from now is like welcomes the 16 32 and 64 no I think we
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01:23:17
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have to put the Scranton the show I'll do better next week because I know I was
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01:23:22
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never asked about this
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