27: Jony Magic Table
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(upbeat music)
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From Relay FM, this is Connected, episode number 27.
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Today's show is brought to you by lynda.com,
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where you can instantly stream thousands of courses
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created by industry experts.
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For a 10-day free trial, visit lynda.com/connected.
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Igloo, an internet you'll actually like,
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and Squarespace, build it beautiful.
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My name is Myke Hurley, and I'm joined
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I'm Stephen Hackett. Hello, Stephen Hackett.
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Hello, Michael Hurley.
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And Mr. Federico Vittigi. Hello, Federico Vittigi.
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Hey, guys. Hey, Michael Hurley.
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Are you are you a billionaire yet?
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I am multiple times over a billionaire. Yes.
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So like I saw you're like a trillionaire.
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Mm hmm. Hmm. OK, cool.
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Is there any specific reason you asked me that question?
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Just so I know, because you you have been everywhere today.
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Oh, at least in my in my Twitter and RSS feeds.
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There's like Myke, Myke, Myke, Myke, Myke all over the place.
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Everywhere I turn my face there's Myke.
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Feels like I'm being, I don't know, like I'm being followed by you.
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I feel like I should reinvent podcasts every single day just so I can, I have to say it's
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very nice to see your name in lights in places, you know.
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In case you don't know what we're talking about, as a show that I do on Relay FM, this
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this network of which connected is a part of called inquisitive.
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And since like November I've been working on a new show.
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Well I've been working on a new kind of direction for inquisitive called Behind the App.
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So basically the show is like a series of maybe 10 to 15 episodes we'll see how many
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it will end up being where I'm looking at the history of iOS app development in episode
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one and it's going to go through to like what it takes to build iOS apps and kind of what
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it's like to have Apple as a gatekeeper and stuff like that.
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It's a very different type of show to the shows that we tend to make and I would hazard
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I guess to say to many of the podcasts you listen to from a production standpoint it's
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very different and I put a lot of work into it and I'm very proud of it and I think that
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you might enjoy it if you haven't already heard it so you should do that.
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So relay.fm/inquisitive/27 is the episode that you want to start with.
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I mentioned in my post today about it like this this sort of show is one
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reason that we started Relay so you know this is only possible when you control
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the whole stack and so you know you we you had the idea we fled we fleshed out
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the idea you have the time and your schedule to it's very I mean people just
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don't know this is for I don't how long the show in it being 40 minutes or so
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45 minutes, hours of editing.
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And yeah, just the piecing together of the episode, let alone cutting up all the clips
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or the interviews or the script writing.
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Like just the actual edit of the episode probably took about three hours.
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I mean, I don't know how many drafts and pieces of it I've heard over the last couple of months,
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but I know I'm super happy that you're doing it, Myke.
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It's really exciting.
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Myke you are now full-stack podcasters
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You control it all you control all the pieces you're like
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What's the like the mastermind of?
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No, seriously, man. It's it's so like I listened to the first episode twice three times maybe
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It's it's really great. And and again, I say this not because you're my friend
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I mean, you are.
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You know, like, you are my friend.
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But I think objectively, it's a great show.
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And I think it's a great idea at the right time.
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The format is really, feels fresh, but also,
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it doesn't feel strange.
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Like, it feels just right to me.
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And so, I know that you and Steven have been doing so much planning for this,
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and, you know, all the work behind the scenes.
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scenes, so I'm a big fan myself. Thank you. Thank you very much. Yeah, I'm very proud
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of it. I'm very proud of it. But you are my friend, so don't worry when I say that kind
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of stuff. You are my friend. Okay, good. I was worried. I was really. Nothing happened,
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Myke. I can assure you. No, I am worried. Shall we do follow-up and leave us break it
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behind. So Microsoft is still on the move. Outlook for iOS, which we've talked about
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the last couple weeks, it's really kind of stuck around, offers straight up IMAP support.
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So if you're like me and have mail at Fastmail or some other IMAP service, you can use Outlook
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now. And I plugged my Fastmail stuff in, it seemed to work just fine. I'm not using Outlook
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day to day, but it's great to have some options in here. And they just keep, they keep rolling
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the updates out to the stuff.
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The whole Office Suite actually this week also picked up support for iCloud Drive and
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other cloud services.
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So for a while it was just OneDrive and then it was OneDrive plus Dropbox and now you can
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use iCloud Drive or anything else.
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Microsoft is doing stuff, they're making their apps sort of better on iOS and that's a good
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I still need to add my IMAP accounts to Outlook.
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But this is what, like a month that it relaunched?
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Maybe three weeks, I don't know.
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I'm really enjoying Outlook.
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And especially I find myself when I need to look up a time or just my schedule in general,
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instead of opening my calendar app, I open Outlook, which is kind of weird because it's
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my email client.
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But I don't know, I formed this new habit and it's been working fine for me.
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I wanted to ask you, Steven, because you seem to be the person who's an expert about this
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sort of stuff.
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Do you guys have certified email?
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Basically in Italy, if you own a business, you have to create these, if you want to receive
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like government messages over email and you want them to be certified you need
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to create this special it's called a PEC it's spelled PEC in Italy and it's
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basically like a certified email account that allows you to I don't know it's
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like it's got like a special signature or whatever do you have this sort of
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email I guess there's like different name outside of Italy yeah we we don't
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here in the States, I mean, I've heard of that before, but it's not something that goes
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I mean, if I wanted this, you know, for instance, the state of Tennessee where the LLC is located,
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they send me emails about various things and that could go to an AOL address for all they
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It seems like that's going to the state website changes.
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So I don't think there's anything real special about that.
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It's probably one of those bureaucracy things that we do in Italy.
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It's not a bad idea though, right?
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Like if you send email attacks information, it just goes to somebody.
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I mean, I don't know.
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Yeah, it's kind of cool, I guess.
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It's just the process of stuff.
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I remember last year, it was kind of awful.
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We have a special ability in Italy to overcomplicate things, and this is one of them.
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So all this to say I'm going to add this account over IMAP for those occasional government
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emails that I get.
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They're just like, "Hey, Federico.
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How you doing?"
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It's a picture of a cat.
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How do you do it?
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How do you do the certification?
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You sign up.
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You have to provide your documents, like your ID, like business information, and you go
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through this process you pay with a credit card and there's like a couple of providers
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that you can use to buy one of these email accounts and they have like a @PEC.IT domain
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name and then you wait a couple of days and the email becomes active and you gotta go
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you gotta I basically gave this email to my local government business and like office
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I don't know how it's called in America.
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And then they use this email when they want to send you notices when you do something
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wrong and you don't want to get those emails.
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So I just get the good emails like, "We remind you that you gotta file your taxes between
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January and whatever."
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Those kind of messages.
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And I need sign up.
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The good news is that normally you would be forced to go to a website, to like a web app
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for email that looks like Windows 95.
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But thankfully you can configure this special email over IMAP.
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So that's what made me think of my email account that I need to add to Outlook.
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That seems a little crazy.
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This was not where I expected the conversation to go.
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Businesses and government?
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It's a fun conversation.
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Oh yeah, my favorite of all conversations.
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I bet that there must be some sort of, this sort of expert out there who will send us
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some follow up for stuff that I got wrong.
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I'm sure there must be some government email certified expert.
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I did find the link to the page.
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The parts of it that are in English seem to be...
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They're talking about the PEC.
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So, Federico, if someone wanted to find this in our show notes, where would they go?
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They would go to the web and just go to Google and type "connected show notes" and Google
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will just give them to you.
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I think you gotta go to relay.fm/connected, which is the name of the show, and then another slash, and you type 27 for 27, and you get the show notes for this very episode.
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- Google would probably work as well, though. - It actually does.
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- It does? Really? - Yeah, it pulls up episode 8 or something first.
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- That doesn't make any sense. - But if you only want to see the show notes for episode 8...
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It was a good episode. Yeah, just listen over and over to episode 8. Yeah, just what was episode 8
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It was I've closed the tab now it was
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Squidges we talked about Twitter and health apps and then the current state of iOS 8
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Like every episode for like a month true
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We all talk about this was leading up to the retina iMac now. We're just
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Reading our own show notes. So we're gonna move on. So I've got a little follow-up
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we spoke last week about how Memphis doesn't do very well in snow and ice. I
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have no idea how that became a topic, but it was. And the prompt
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curse has followed us to connected, and now it's about weather. So we,
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Memphis woke up Monday morning to like an inch and a half of just solid ice
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over everything and tomorrow is the first day that the schools will be open
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this week because like you can't I was out yesterday and today and it's sketchy
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to drive and because we don't have snow plows and snow plows don't even deal
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with ice we got a little snow last night on top of the ice and now they're calling
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ice plow dude go to Kickstarter and start that it's just all it is is me
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driving with Federico in the back of my car with a shovel like scraping it long
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Do you want me to use a shovel?
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I don't know.
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I don't think I ever use a shovel in my life.
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I don't think a shovel's going to help you with ice too much.
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You know when it snowed in Italy a couple of years ago and it was really, really bad
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in Viterbo because there was like two meters of snow.
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That's like 20 miles, Steven.
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So basically it snowed so much that my family was like, "You need to go outside with a
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shovel and remove the snow from your car. I was just like, yeah, whatever. I don't want
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to. I stayed inside for like three days. I basically ran out of food at one point. I
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was forced to bake my own cookies.
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I remember that! I'm sure I remember you taking pictures of what was in your fridge.
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Yeah, all I can do is make cookies.
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Exactly. It was a really popular Instagram picture, I remember. I got a lot of likes
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for cookies. So I stay inside, Steven. Don't try to make me use a shovel. The only shovel
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I use is a shovel knife. Right, Michael?
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Oh yeah. We'll pivot then to something else. But now they're calling for more snow and
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ice now tomorrow night so I might never see you guys again but uh so we've
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cursed it and we got ice and everyone is dead so that's that's a good time so
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moving on to the follow-up we got an email this week from a listener named
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Spencer and I thought was interesting I thought it'd be worth talking about
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Spencer writes I wanted to know what you thought of a price reduction strategy
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for the Apple Watch. This individual device would be expensive. With the iPhone, there's
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less initial cost because of a two-year contract with the cellular provider. Basically, could
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Apple do that and somehow subsidize the watch with iCloud storage or vice versa?
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I thought it was interesting. I don't ever foresee that sort of thing happening for a
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bunch of reasons, but what do you guys think about this?
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It doesn't to me like those things don't really seem to like add up like that it would happen.
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Like it just doesn't seem like those two things would really make much sense for Apple to
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do because like the subsidizing of the iPhone is not something that Apple subsidizes.
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Like they are selling them at full price just to the cell companies and then they subsidize
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it for Apple.
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So like Apple still making all of the money and like then they still make money on the iCloud?
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Like selling you iCloud services feels like money left on the table?
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Because they would sell you the iCloud services anyway?
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Yeah, I totally agree. I mean that really sums up my thoughts.
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And I think it's especially problematic when you consider how often Apple has changed the iCloud pricing scheme over the years.
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It started as one type of service and then they changed the price and then they changed
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the price again.
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And I think that maybe just trying to sell the Apple Watch in this way would force Apple
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to never change iCloud pricing again.
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I don't know.
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It just seems, it doesn't seem to me like the sort of thing that Apple would do.
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yeah and may I think above all of that
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iCloud and the watch that from what we know today don't have a ton of
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interaction right because the watch is basically a satellite for the phone and
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so if Apple was ever going to do more with with iCloud and and may make the
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pricing better more aggressive or or something like that
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I don't think the watch is the product they would attach it to just you know
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back in the day when you bought a Mac you know I remember very clearly the
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Apple Store like trying to sell .Mac memberships because that was an add-on
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and you know right now iCloud doesn't really connect to the watch it connects
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all these other products and so I do think iCloud pricing is still a little
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weird in places I hate that I can't pay for just a year but that they paying my
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debit card for 99 cents a month but I don't really see a world where the watch
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is somehow subsidized or iCloud is subsidized by the watch or anything like that honestly.
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But an interesting point I think. So something to talk about. Michael.
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You want to tell us about some of our friends?
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And I mentioned Illustrator and Photoshop.
00:19:06
◼
►
Lynda.com have great courses on those.
00:19:08
◼
►
Maybe you're interested in getting into design.
00:19:10
◼
►
They have just courses in general maybe about drawing,
00:19:14
◼
►
but also on how to draw vector graphics and stuff like that.
00:19:17
◼
►
So maybe you're just in graphic design or logo design or even app design.
00:19:20
◼
►
All of those courses can be of great help to you.
00:19:24
◼
►
Node.com is just a great resource.
00:19:26
◼
►
It's one of those things that you kind of,
00:19:27
◼
►
once you start digging into it,
00:19:29
◼
►
you learn all those things that you've kind of been putting off for years.
00:19:33
◼
►
It's like, "Oh, I have always wanted to try and make my own podcast."
00:19:37
◼
►
Or you can learn GarageBand or you can learn Logic.
00:19:39
◼
►
You know, I have always wanted to learn GTD.
00:19:44
◼
►
They have courses on that.
00:19:45
◼
►
So it really is just a fantastic resource.
00:19:47
◼
►
And if for some reason you haven't tried it out yet,
00:19:50
◼
►
you can get a free 10-day trial by going
00:19:52
◼
►
to lynda.com/connected.
00:19:54
◼
►
You can sign up right now, and you'll
00:19:55
◼
►
get to play around with it for 10 days for free.
00:19:58
◼
►
Thank you so much, lynda.com, for supporting
00:20:00
◼
►
this show and all of Real AFM.
00:20:02
◼
►
I challenge you to learn something new with lynda.com.
00:20:09
◼
►
So the New Yorker published a, I think I saw 16,000 word.
00:20:14
◼
►
It's crazy, it's a book basically.
00:20:16
◼
►
Did you read it Myke?
00:20:19
◼
►
- No, of course I didn't.
00:20:21
◼
►
- Hey, I read it.
00:20:23
◼
►
I've read it all on my iPad and it was great.
00:20:27
◼
►
It is long and it is at times a little tedious,
00:20:32
◼
►
but definitely the best look the public's been given
00:20:37
◼
►
of Ive and his work and so I thought maybe, I mean I'm sure lots of people have read it
00:20:42
◼
►
again it'll be in the show notes, but I thought maybe we could just kind of touch on some
00:20:47
◼
►
high points that sort of we thought were interesting and then go from there.
00:20:51
◼
►
How about you two just tell me the interesting things that you found?
00:20:55
◼
►
Okay so basically Johnny Ive secretly he comes from Mars and he came to our planet to basically
00:21:05
◼
►
finish all our aluminum resources, so that basically the human race will end. And it's
00:21:12
◼
►
like it's part of Johnny Ives' master plan, is to finish us off by using all the aluminum
00:21:21
◼
►
depleting the world's aluminium sources.
00:21:24
◼
►
That's the takeaway from the old pieces, this one.
00:21:29
◼
►
Well, I wouldn't have expected that.
00:21:31
◼
►
I'm pleased that the New Yorker was able to capture this very important piece of information.
00:21:35
◼
►
It's also awesome reporting by the New Yorkers.
00:21:39
◼
►
Should we move on?
00:21:42
◼
►
Okay, so basically, I will start.
00:21:45
◼
►
I think the general theme of the article is that Johnny Ive is a really tired and stressed
00:21:52
◼
►
person that he works a lot and he oversees a lot of projects.
00:21:57
◼
►
So he's in charge of iPhone, iPad, Mac, hardware design.
00:22:03
◼
►
He handles the human interface group, so that means software and other design initiatives
00:22:10
◼
►
is also in charge of, I mean, he's basically overseeing a major redesign of the Apple Store,
00:22:17
◼
►
which would include, according to the article, new see-through tables for the Apple Watch.
00:22:23
◼
►
He's also overseeing the new Apple Campus 2 project, and he drives there basically every
00:22:29
◼
►
day to check on the status with the Norman Foster company guys working at the site.
00:22:41
◼
►
I think that those two things maybe somebody else could do.
00:22:45
◼
►
Yeah, that was kind of weird.
00:22:47
◼
►
Basically it's like obsessed over the construction of the site.
00:22:52
◼
►
There's a lot of details in the article about how the floor and the walls will form some
00:23:01
◼
►
sort of corner when they collide.
00:23:04
◼
►
It's like a lot of details, like a lot of, you know, minimal details, small details of
00:23:13
◼
►
the old structure is in charge of those and it's changing stuff.
00:23:18
◼
►
Again, I apologize.
00:23:19
◼
►
I'm just going to apologize once for my ignorance because I haven't read this.
00:23:23
◼
►
But like when you say about like the floors and walls corner thing, is that like when
00:23:27
◼
►
you create like a lightbox out of photography and it's got this specific term to it where
00:23:33
◼
►
Yeah, kinda. That's my understanding. Like the transition is seamless. That's what I understood from...
00:23:42
◼
►
No, not meant to be a joke.
00:23:43
◼
►
No, no, no. I'm not laughing at you. I'm laughing at the thought that now they'll just do those product videos from any corridor.
00:23:51
◼
►
Just any office. And if you get lost, you find where they're keeping Scott Forstall.
00:23:56
◼
►
And he's just like touching an original iPad over and over.
00:23:59
◼
►
No, no, get this mic.
00:24:01
◼
►
Basically, I'm not joking.
00:24:04
◼
►
Johnny Ivey has a problem with sharp corners, so he specifically mentions that he wanted
00:24:12
◼
►
to change the shape of icons of iOS 5 and iOS 6 to more soft and rounder corners in
00:24:23
◼
►
iOS 7 because he was annoyed by the shape before iOS 7.
00:24:29
◼
►
And like the article mentions in other sections that is really like he has a basically a personal
00:24:36
◼
►
problem with corners of stuff and that he used to argue for hours with Steve Jobs about
00:24:42
◼
►
corners of basically everything.
00:24:44
◼
►
Clearly he doesn't use folders on his iOS devices because the corner radius still changes
00:24:50
◼
►
I can't look at it.
00:24:53
◼
►
Yeah, it does.
00:24:54
◼
►
Oh man, I didn't know that it still did that.
00:24:56
◼
►
Yeah, at least in iOS 8.1.3 it still does.
00:25:01
◼
►
Yeah, Federico, I was impressed too by the fact that he just seems to be doing lots of
00:25:08
◼
►
Now, I'm sure that he has lots of people helping him in all these things.
00:25:11
◼
►
And I know because I've been through a commercial construction project that there's a lot of
00:25:18
◼
►
parts and a lot of people but it does seem like
00:25:21
◼
►
Why does he have to go on site and
00:25:25
◼
►
The question is did he do that because there was a reporter and there's trying to show that he's doing all these things or is
00:25:31
◼
►
this like is he really as
00:25:33
◼
►
Thinly stretched as it seems and it definitely is a little concerning
00:25:39
◼
►
Someone's word of the day was like we're gonna get to the car stuff
00:25:44
◼
►
but like Apple will do a car to keep Johnny I for being bored like I
00:25:47
◼
►
Don't think boredom is is the risk with Johnny. I think it's I think it's like
00:25:55
◼
►
annihilation of your time
00:25:57
◼
►
Actually, if anything, I think they're making the Apple watch because this guy needs to take care of his health, you know, yeah
00:26:04
◼
►
They mentioned that there is being so stressed out and so tired before the introduction of the iPhone 6 and the Apple watch
00:26:14
◼
►
and Apple Pay, the September event, that he was basically really ill and that he needed
00:26:20
◼
►
to rest so he took a vacation for the first time in years.
00:26:25
◼
►
Like this guy needs to take like six months off and just sleep.
00:26:30
◼
►
I feel like that maybe the construction project, like the architecture project, that might
00:26:38
◼
►
just be something like he wants to do because he's never going to get to do that again,
00:26:43
◼
►
in theory like you can imagine someone being like really interested in that because he's
00:26:49
◼
►
probably not an architect right by training like I'm just going to assume that that's
00:26:53
◼
►
the case. I mean I might sound stupid but I don't know what he's off the top of my head
00:26:58
◼
►
what his formal training was. So like he's probably in a situation where he can play
00:27:04
◼
►
architect like in this scenario like and nobody's going to tell him he can't and he might just
00:27:10
◼
►
be interested in that process?
00:27:12
◼
►
So I can kind of see that one, but maybe some of the other stuff, like the idea of helping
00:27:19
◼
►
redesign the Apple stores.
00:27:20
◼
►
Like there was just to me, just allow the people that do that to just do that.
00:27:26
◼
►
You don't need to do that.
00:27:27
◼
►
Yeah, the article says what we already knew, that basically Steve Jobs set up Johnny Ives'
00:27:33
◼
►
role in a way that he can basically have his say in everything that Apple does.
00:27:39
◼
►
So and also they say that at Apple the role of designers is held in such high regard that
00:27:47
◼
►
it's like when a priest walks into a church.
00:27:51
◼
►
So when a designer walks into a meeting it's like whatever the designer says you got to
00:27:56
◼
►
basically shut up and listen.
00:27:58
◼
►
So yeah, Johnny I basically can go to the retail team and say yeah I don't like the
00:28:03
◼
►
corner of the table.
00:28:05
◼
►
Then he goes to the campus site and he's like yeah I don't like the corner of the wall.
00:28:09
◼
►
He's just done Corner Brigade.
00:28:12
◼
►
Where are the corners?
00:28:15
◼
►
Well let me eradicate them.
00:28:16
◼
►
Maybe he has a Tumblr where he makes fun of bad corners.
00:28:19
◼
►
Johnny AI redesigns corners.
00:28:24
◼
►
But you know, I think that is interesting.
00:28:28
◼
►
There was a quote in the article comparing the way design works at Apple and the way
00:28:33
◼
►
design works at other companies.
00:28:35
◼
►
that instead of being like one vertical stripe as you move through a product
00:28:39
◼
►
lifestyle that oh I'm in design now I'm out of design that it's horizontal that
00:28:43
◼
►
you are always design is always involved and there you know comments the article
00:28:48
◼
►
about like retail packaging and all these things and it's really you know we
00:28:53
◼
►
made the joke about being full stack podcasters but with Apple it really is
00:28:56
◼
►
like full stack design like world where you know the guys in this lab can can
00:29:03
◼
►
can speak into any project and are involved from the very inception, you know, they're meeting with engineers. They're milling things
00:29:11
◼
►
I mean, I know they had had
00:29:13
◼
►
milling machines have put in in Cupertino that's been written about before
00:29:17
◼
►
but like they just go make prototypes and they had a prototype for all the iPhone sizes when they were going to go bigger and
00:29:24
◼
►
they, you know, settled on 4.7 and 5.5 by
00:29:28
◼
►
ruling out all the others and I think that approach
00:29:32
◼
►
while I'm sure
00:29:34
◼
►
Exhausting like that's why this stuff is so
00:29:36
◼
►
Especially the hardware is so good
00:29:39
◼
►
And there was a there was a bit in the article Myke about the desks that the tables actually that they use in the design
00:29:47
◼
►
lab, which is basically this
00:29:49
◼
►
large room where
00:29:51
◼
►
What's the number like 40 people Steven 50 people?
00:29:54
◼
►
Yeah, I think that I don't remember but I think that's the high end
00:29:59
◼
►
>> This is just Johnny's team, right?
00:30:02
◼
►
>> Yeah, the design team.
00:30:03
◼
►
It isn't like the really special people at Apple.
00:30:07
◼
►
They have these tables.
00:30:09
◼
►
Again, Johnny, I and Steve Jobs obsessed over these tables because they
00:30:15
◼
►
made them that they are basically low enough when you want to sit down and work,
00:30:23
◼
►
but also high enough when you want to demonstrate stuff while standing up.
00:30:28
◼
►
That seems like it defies the laws of physics.
00:30:31
◼
►
No, they say it's possible. It's a table that you can stand at
00:30:35
◼
►
and sit at and it's the exact right height for both things.
00:30:39
◼
►
The giant magic table. They have a trademark.
00:30:43
◼
►
Yeah, well, the table thing really pulls through Apple.
00:30:48
◼
►
An interview with Tim Cook several years ago, I think maybe right after he was CEO,
00:30:53
◼
►
named CEO, he had this quote of "everything we make we can put on this table"
00:30:59
◼
►
he repeated it on the Charlie Rose show, that's sort of an idea that Tim Cook likes to spout
00:31:04
◼
►
that "everything we make we can put on your dining room table" and that's our business,
00:31:10
◼
►
And thinking back at this article, they're talking about they would have all these iPhones
00:31:15
◼
►
on the table and then the old stuff gets cleared off and the new thing is on the table and
00:31:20
◼
►
That sort of like hands on collaborative approach to design, I think, is something that resonates
00:31:26
◼
►
even with Tim Cook, on the product side that you know, this is really, it's, there's a
00:31:31
◼
►
lot going on here, but it's sort of simple to understand.
00:31:33
◼
►
And that's really, I think, why I was so good at what he does is like, these things are
00:31:39
◼
►
complicated devices, and iOS seven and eight are complicated pieces of software, but they're
00:31:45
◼
►
doing what they can to make it simple to use and easy to understand, you know, that one
00:31:50
◼
►
One of my favorite bits of industrial design ever out of Apple is the iPhone ringer mute
00:31:57
◼
►
switch where if it's on mute you get a little sliver of that sort of orangey red down there.
00:32:01
◼
►
So even if it doesn't vibrate, if you can't remember, you can just look at it and know
00:32:06
◼
►
okay it's on mute because you know what that red means.
00:32:09
◼
►
It's those little types of touches that really set their stuff apart.
00:32:13
◼
►
One of the other great parts from the article Myke is when the reporter asks about how do
00:32:23
◼
►
you relate to the fact that people are about to walk into an Apple store in September and
00:32:29
◼
►
buy a new iPhone and you're already working on the next iPhone.
00:32:33
◼
►
And I says when we develop a new product in this way like an iPhone, of course when the
00:32:42
◼
►
current iPhone comes out we're already using the next iPhone and he says, he looks at the
00:32:49
◼
►
iPhone 6 and he says this is already boring to me because he's using the iPhone 6s or
00:32:57
◼
►
the iPhone 7 and I think that's fascinating because we know that of course Apple is working
00:33:02
◼
►
already, probably they have already finished the next iPhone but just to think that a person
00:33:08
◼
►
like me and you were all excited to get the new iPhone 6 and the 6 Plus and there's somebody
00:33:14
◼
►
on this planet who thinks it's already ugly and boring. I think that was kind of funny.
00:33:20
◼
►
Yeah, because you probably assume, right, that he's using a version of the iPhone 7
00:33:29
◼
►
when the iPhone 6 comes out because they don't need to start thinking about the 6s or whatever
00:33:34
◼
►
because it's the same like for Johnny's perspective like his team is done like for a whole like
00:33:42
◼
►
I mean, maybe I mean the 4S and 5S did have minor hardware revisions, but I see what you're
00:33:48
◼
►
saying right that it's adding touch ID or changing the antenna breaks.
00:33:52
◼
►
Not a huge deal as opposed to the next major release.
00:33:56
◼
►
Yeah, like he's already thinking about like the whole next full redesign.
00:34:03
◼
►
I'm sure there's people in his team that are working on the minor revisions, but he's not.
00:34:07
◼
►
Like I can't imagine that he's doing that.
00:34:10
◼
►
They began testing the bigger iPhones with the iPhone 4 design in 2010, 2011.
00:34:19
◼
►
And basically because of the design, it was all, you know, it was basically with the sharp
00:34:25
◼
►
You're carrying like a VHS tape around.
00:34:28
◼
►
Yeah it was.
00:34:29
◼
►
I bet he hated it.
00:34:32
◼
►
They tested this 5.7 inch iPhone 4, and it's like it was too bulky and uncomfortable.
00:34:40
◼
►
We just decided to wait.
00:34:42
◼
►
Probably a good call.
00:34:43
◼
►
Yeah, yeah, the rounded corners, as slippery as it makes it, does help with the kind of
00:34:47
◼
►
making it seem smaller.
00:34:50
◼
►
I think kind of the last thing that I wanted to touch on was the sort of Johnny Ive outside
00:34:59
◼
►
So that means they he interviewed him in his house. He talked to people who know him
00:35:03
◼
►
They kind of made it a sort of a story about how he
00:35:07
◼
►
He chauffeured to work now like he was in a car accident several years ago, and I think people were like, okay
00:35:13
◼
►
Someone needs to drive you
00:35:15
◼
►
He kind of makes jokes about Toyota's because he rides into Bentley. I
00:35:18
◼
►
None of that really rubbed me the wrong way. Like dude has been super successful. He's super wealthy because of it
00:35:24
◼
►
Like that's great. But what what struck me was
00:35:28
◼
►
the the writer whose name has escaped me
00:35:32
◼
►
they get to his house and he
00:35:36
◼
►
apologizes that they got there after
00:35:38
◼
►
dark like I know part of that's like
00:35:41
◼
►
sort of like I can kind of like see him
00:35:45
◼
►
in a top hat with the British flag like
00:35:47
◼
►
that some of that is sort of ingrained I
00:35:49
◼
►
think in the in the British culture but
00:35:52
◼
►
maybe Myke could disagree with that but I
00:35:55
◼
►
I just, that little thing kind of like, that little story reminded me like he is, he is
00:36:01
◼
►
a real person, right?
00:36:02
◼
►
Like he's not just this machine that's cranking out aluminum things, but that sort of like,
00:36:06
◼
►
Hey, you know, I'm sorry we got here after dark.
00:36:08
◼
►
Like that, that little like human touch, uh, I thought it was a really nice all, you know,
00:36:13
◼
►
all throughout this article, really nice touch of seeing him not only at work, but kind of
00:36:18
◼
►
like, what makes him tick.
00:36:20
◼
►
And um, I don't know, that little story just kind of jumped out at me.
00:36:23
◼
►
I thought it was pretty, pretty nice.
00:36:25
◼
►
And also when they say that he has a poster in his office with a lot of curses in this
00:36:32
◼
►
poster, like a lot of words that we cannot say here, I was like, yeah, Johnny keeps posters
00:36:39
◼
►
like teenagers.
00:36:40
◼
►
It's kind of human, you know.
00:36:43
◼
►
There's always the thing that I love about Johnny Iov, which was the video of him on
00:36:49
◼
►
the British TV show called Blue Peter.
00:36:53
◼
►
I'll put it in the show notes in case you've never seen it, but it's such a great moment.
00:37:00
◼
►
It makes sense to me because if you are a British person and was a child as a British
00:37:07
◼
►
person in the last 40 years, you would feel that way and that happy about being on Blue
00:37:15
◼
►
Peter and getting the gold badge like he does.
00:37:18
◼
►
It's this whole thing.
00:37:20
◼
►
You can look it up.
00:37:21
◼
►
much upon me going into it, but the idea is like it really showed to me that like he has
00:37:27
◼
►
a very human side and I think that especially under Steve Jobs like there was you know
00:37:35
◼
►
there was at least a time where we kind of thought of Apple executives as kind of like
00:37:42
◼
►
not real people you know what I mean? - Yeah because he's an alien. - Oh yeah except for the fact
00:37:49
◼
►
fact that it's an alien. No, I get it. Because like Jobs was such a like, obviously was a
00:37:55
◼
►
human, you know, but like was was you never saw him that way. And it kind of that that
00:38:02
◼
►
kind of in the secrecy helps that kind of permeate. Yeah. But it, you know, that that
00:38:10
◼
►
for me, like it really showed like a personal side to him that I really liked. And I think
00:38:14
◼
►
It's a personal side that Tim Cook, Tim's Apple, is bringing out in the executives now.
00:38:22
◼
►
Where Steve's Apple was very much like, "We are not real people.
00:38:27
◼
►
We are like the machine that you mentioned."
00:38:31
◼
►
We are above you as a next level human.
00:38:34
◼
►
I get this sort of feeling from the old Apple.
00:38:37
◼
►
And what's really sad is that the Steve Jobs biography failed miserably to capture this
00:38:47
◼
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It was factually wrong and it's not really a biography.
00:38:50
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And of course, Johnny, I cannot remember the exact quote, but it's not really happy about
00:38:56
◼
►
the biography in the article.
00:38:58
◼
►
He says, I think I couldn't hold it in lower regard.
00:39:03
◼
►
Was really bad.
00:39:04
◼
►
I did read that. I read that somewhere over the last,
00:39:07
◼
►
like I've seen a few quotes here and there, you know,
00:39:09
◼
►
but like I did see that, I was like,
00:39:11
◼
►
"Oh, like, do you know that just put it down like--
00:39:13
◼
►
- That's a sick burn.
00:39:14
◼
►
- "You knew exactly what he wanted to say.
00:39:16
◼
►
"Like, I could not hold it in lower regard."
00:39:19
◼
►
What a great line.
00:39:21
◼
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And that must be so upsetting, like,
00:39:23
◼
►
to people like Johnny who,
00:39:25
◼
►
Steve was such a close friend of his
00:39:27
◼
►
and maybe thought that this biography,
00:39:29
◼
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when he knew it was happening,
00:39:31
◼
►
would finally give people a taste
00:39:33
◼
►
what he knew one of his closest friends to be like and kind of the book just
00:39:38
◼
►
didn't do that. it must suck. I think I'm gonna start saying my regard
00:39:43
◼
►
couldn't be any lower like in meetings and stuff like what do you think about
00:39:46
◼
►
this logo concept? I should also get a driver Steven. I should. I bought a Toyota though.
00:40:01
◼
►
Just buy a Bentley logo and put it on the car.
00:40:09
◼
►
I'll be on eBay during the next ad read.
00:40:17
◼
►
Anything else?
00:40:19
◼
►
From Jadikal?
00:40:21
◼
►
I mean there's the Apple Car but we're going to talk about that in a few minutes.
00:40:25
◼
►
Now I think we summed up the most relevant quotes.
00:40:29
◼
►
Those are some funny bits that I don't remember.
00:40:34
◼
►
One more thing that I want to mention, there's no, like, the reporter got access to Apple,
00:40:39
◼
►
to Johnny Ives' wife, to close friends, to, what's the guy, Mark Newsome, the designer.
00:40:47
◼
►
He didn't talk to Phil Schiller at Apple for some reason.
00:40:53
◼
►
That kind of stood out to me, because Phil, we always see him on stage, you know, in videos,
00:40:59
◼
►
And he talked to Mansfield, I think, to Big Bob, and he didn't talk to Schiller.
00:41:06
◼
►
Was kind of strange.
00:41:08
◼
►
If there's, you know, we were talking about like the bigger than you, kind of like look
00:41:14
◼
►
down upon you type Apple, maybe he's the only person left who's kind of like that.
00:41:21
◼
►
I don't know.
00:41:22
◼
►
I don't know.
00:41:23
◼
►
I mean that's allegations to make about the man, but all I mean is like if there's going
00:41:27
◼
►
to be anybody that's potentially going to still be like that in the Apple Executive
00:41:33
◼
►
He may still be in that mindset.
00:41:36
◼
►
Or he was probably busy just taking pictures of squirrels.
00:41:39
◼
►
Probably was doing that.
00:41:42
◼
►
With the iPhone 7, I don't know.
00:41:45
◼
►
About that, very quick aside, the families of the Apple Executive Teams are very different
00:41:52
◼
►
all the time.
00:41:53
◼
►
They have huge families.
00:41:54
◼
►
They're always talking about their family vacations that they go on and they've got
00:41:58
◼
►
completely new families in their photos.
00:42:01
◼
►
There should be a TV show about the Apple executive families.
00:42:06
◼
►
Call it like I have friends.
00:42:11
◼
►
I feel like there could be such great stories in this show.
00:42:16
◼
►
I don't know.
00:42:20
◼
►
They have dinners together and they talk behind their backs, you know, like a parenthood for
00:42:26
◼
►
Apple executive families.
00:42:29
◼
►
That could be such a great show.
00:42:30
◼
►
Man, where's Joe Steele when you need it?
00:42:32
◼
►
I need to talk to Joe.
00:42:35
◼
►
This week's episode of Connected is also brought to you by igloo, the internet you'll actually
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00:44:22
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So I guess we should talk about the car thing.
00:44:29
◼
►
I've sort of been...
00:44:30
◼
►
I feel like Myke should talk about cars.
00:44:39
◼
►
Because I know that you're a very passionate driver.
00:44:44
◼
►
Oh, right, I get it. Yes, yes, of the three of us I don't have a driving license, that's
00:44:51
◼
►
So, let me ask you, if Apple does a car, would you buy one and finally get a license?
00:44:59
◼
►
Oh, come on!
00:45:01
◼
►
It's nothing to do with car manufacturers, I just can't...
00:45:03
◼
►
He could buy one and just keep it at home.
00:45:07
◼
►
He's a strong drummer.
00:45:10
◼
►
It's difficult to warrant the cost of a car in London.
00:45:16
◼
►
Is it really that bad?
00:45:17
◼
►
It's just a lot of congestion and public transport's really good.
00:45:21
◼
►
So you can kind of get everywhere you need to get with public transport.
00:45:25
◼
►
So it kind of seems pointless to spend all that money on a car.
00:45:30
◼
►
Or maybe, maybe when you all have a family you will move to the British countryside,
00:45:38
◼
►
in a house in a very big house in the country, Myke, and you will get a car to commute to
00:45:48
◼
►
I think what will end up changing me is when I have a family, so when I have kids, that's
00:45:52
◼
►
probably what will change me into getting a car because then you kind of, there are
00:45:55
◼
►
more tangible reasons for owning a car at that point.
00:45:59
◼
►
Okay, thank you.
00:46:00
◼
►
So Steven, tell us about Project Titan.
00:46:03
◼
►
Project Titan, which is an epic name.
00:46:05
◼
►
This came out last week or over the weekend I think.
00:46:09
◼
►
Just a couple links, one to the Wall Street Journals, one to Reuters.
00:46:17
◼
►
It's not like where you connect your internet to.
00:46:20
◼
►
That's a modem.
00:46:25
◼
►
So Do-It-J and Modemers.
00:46:28
◼
►
Kind of conflicting, WSJ says that Apple is working on a car project, could it be as many
00:46:34
◼
►
is a thousand people working on it. It is for an electric car. This comes on the heels
00:46:39
◼
►
of a lot of reports that Elon Musk and Tim Cook are fighting over employees in the valley
00:46:46
◼
►
to work on their apparently respective car projects.
00:46:50
◼
►
Did you feel like Tim Cook could take down Elon in a fight?
00:46:53
◼
►
No, Elon Musk is like Iron Man.
00:46:55
◼
►
Yeah, I don't know, but Tim Cook has some serious bulk. The guy's big.
00:47:00
◼
►
Yeah, yeah, but Elon Musk has like rocket hands, so you're gonna lose.
00:47:05
◼
►
I feel like you made up the rocket hands thing.
00:47:08
◼
►
You don't know that.
00:47:10
◼
►
I made it up.
00:47:14
◼
►
So obviously like our corner of the internet sort of just went crazy with this.
00:47:20
◼
►
A lot of people, including myself, my knee jerk reaction was an apple car sort of made
00:47:26
◼
►
laugh because finder had just crashed
00:47:31
◼
►
for like the fifth time that day but
00:47:35
◼
►
I think big picture it's pretty
00:47:39
◼
►
interesting you know a thousand engineers
00:47:41
◼
►
working on this they're not pulling
00:47:44
◼
►
engineering resources from like you know
00:47:47
◼
►
the Swift framework team more likely
00:47:48
◼
►
than not you know it's not it's not like
00:47:50
◼
►
these people were working on iCloud
00:47:51
◼
►
infrastructure and now working on seat
00:47:55
◼
►
belts it's I don't think this is a big
00:47:55
◼
►
of resource drain in terms of they're hiring people in.
00:47:57
◼
►
But I don't know, like.
00:48:01
◼
►
Is is an Apple car the most ridiculous thing in the world?
00:48:04
◼
►
I don't think it is because the.
00:48:06
◼
►
Technology industry and the car industry are just like
00:48:10
◼
►
merging more and more every year, and so I don't know.
00:48:14
◼
►
It's it's it's weird.
00:48:16
◼
►
The ways in which the emerging
00:48:17
◼
►
that were still so very far away from each other, like.
00:48:22
◼
►
Just because a car runs on electricity doesn't make it a consumer electronic.
00:48:28
◼
►
I know we've had this discussion, I believe, a few times.
00:48:30
◼
►
My feeling about it, yes, it is electric, but it's very different.
00:48:36
◼
►
A car will cost 20 grand as opposed to a computer which costs one.
00:48:43
◼
►
These are very different things.
00:48:48
◼
►
as well, Apple tends not to have to worry about a myriad of things.
00:48:54
◼
►
Like, if the computer hits a wall or the computer crashes, will it kill anyone?
00:49:02
◼
►
Like, no. All it will do is make a Skype recording really upset and you have to
00:49:06
◼
►
use that and then all of the listeners get upset, you know, if your computer crashes.
00:49:11
◼
►
Oh, when does that happen?
00:49:15
◼
►
- Not today.
00:49:16
◼
►
It's not the same, like the ramifications of issues
00:49:22
◼
►
are so vastly different, like fundamentally
00:49:25
◼
►
you have to start thinking things differently as a company.
00:49:28
◼
►
And where I had the same feeling that you did initially,
00:49:32
◼
►
like this is insane, and I still do to a point think
00:49:35
◼
►
this is insane, it's like, I just, like, you know,
00:49:40
◼
►
I just, like, you know, I get what you're saying.
00:49:45
◼
►
Like your piece on it, I thought was very, very thoughtful
00:49:52
◼
►
and I quite liked it.
00:49:54
◼
►
I still think that like, this is such a huge change
00:49:57
◼
►
for the company that it doesn't even really make sense
00:50:00
◼
►
to me, like it would seem so peculiar.
00:50:02
◼
►
- Oh yeah, oh, it definitely is.
00:50:04
◼
►
And it's beyond consumer electronics for sure.
00:50:07
◼
►
I mean, you know, Apple doing CarPlay, like that's still Apple doing iPhone type things,
00:50:14
◼
►
But this is something totally different.
00:50:15
◼
►
And I think the reality is that, you know, Apple is the largest, the largest tech company
00:50:24
◼
►
in the world, one of the largest companies in the world, period, tech or not.
00:50:28
◼
►
So they're playing with all sorts of things, you know, is Project Height never going to
00:50:34
◼
►
end up sitting in my driveway?
00:50:36
◼
►
I don't know but it's not crazy for Apple to be playing with things.
00:50:43
◼
►
You know one thing that I had kind of came to memory under Steve Jobs R&D at Apple was
00:50:49
◼
►
very small for the size of the company they were and it's expanded under Tim Cook if you
00:50:53
◼
►
look at their at their earnings reports and I think I don't think it's necessarily a bad
00:50:58
◼
►
thing I think Apple needs to be experimenting and thinking about different things but as
00:51:02
◼
►
As far as a car swimming up in two years or five years, I'm not sold on that.
00:51:07
◼
►
But um, I don't know.
00:51:09
◼
►
What do you think Federico?
00:51:12
◼
►
It all sounds so far away from me.
00:51:16
◼
►
Not in just in the sense that I'm not really a car expert.
00:51:21
◼
►
Like I don't think about my car.
00:51:23
◼
►
I like I just want to drive my car because it needs to take me places.
00:51:28
◼
►
I don't follow car news.
00:51:31
◼
►
Not just in that sense that I don't care that much, but also all this talk about self-driving
00:51:39
◼
►
cars, Tesla, electric cars.
00:51:44
◼
►
I mean in Italy we are very much far away from this Silicon Valley type of car news.
00:51:52
◼
►
And also here driving old school manual shift is still very much what most people do.
00:52:03
◼
►
And I myself have grown up and I learned to drive manual.
00:52:09
◼
►
And to me driving is manual because I actually like driving.
00:52:15
◼
►
I like all the gestures and not the gestures in the sense of stereotype, but all the stuff
00:52:22
◼
►
you need to do to drive a car, to you know, the shift and the steering wheel.
00:52:28
◼
►
So thinking about these electric cars with presumably automatic shifts and
00:52:34
◼
►
maybe even self-driving, it sounds so, you know, so different, so new to me.
00:52:43
◼
►
And so it's difficult for me to imagine this sort of Apple car stuff.
00:52:48
◼
►
And also, it seems like what you said, Stephen, it's a massive undertaking, it's a massive change.
00:52:56
◼
►
Because making a car is not like making an iPhone.
00:53:00
◼
►
And I think Craig Hockenberry made a great point on his blog about you cannot ship thousands of
00:53:10
◼
►
Apple cars overnight from China on a plane like you can with iPhones.
00:53:17
◼
►
It's a really big plane. Unless you have a really big plane, exactly. I don't know.
00:53:23
◼
►
It's so... And I have a friend who works at Maserati here in Italy. He's a project manager.
00:53:32
◼
►
And when we talk, when he comes down to Viterbo and when occasionally we meet and we catch up,
00:53:38
◼
►
and he explains to me the process of the manufacturing and all the different pieces
00:53:46
◼
►
and how many people are involved and all the machinery and they constantly need to upgrade
00:53:52
◼
►
these machines and like how they build stuff all the little details it's just it's a completely
00:53:58
◼
►
different manufacturing marketing everything is different so while you can reuse like apple makes
00:54:07
◼
►
iphones they make ipads and they can reuse components they can reuse people they can share
00:54:12
◼
►
I don't know, marketing people making a car is like a whole different market. It's not another type of computer
00:54:19
◼
►
It's another type of object with a completely different type of price
00:54:24
◼
►
And so for this reason, I don't know it seems
00:54:28
◼
►
If they're really doing this and this is my other the other half of my feelings about this
00:54:35
◼
►
I think Apple is working on this stuff because it just makes sense. They have all that cash
00:54:41
◼
►
They are crazy enough to have people like Johnny Ivo basically don't sleep anymore and they want to oversee everything
00:54:49
◼
►
and they seem to be
00:54:51
◼
►
in a good way self-conscious enough that they know that they can make better design than others and
00:54:57
◼
►
also considering Apple's interest in, you know, being green and
00:55:03
◼
►
supporting renewable energies that kind of stuff making a car that allows people to drive without, you know,
00:55:11
◼
►
pollution or that sort of old school, like you need to put gas into your tank
00:55:16
◼
►
mindset, it makes sense, but it's a massive undertaking and change.
00:55:22
◼
►
So I'm kind of torn between, you know, my nature of an Italian who drives a manual car and doesn't follow car news and
00:55:28
◼
►
the idea that Apple is in theory well positioned to do this sort of effort.
00:55:35
◼
►
But in practice, it's a massive change. And
00:55:39
◼
►
So, I don't know it's it's fascinating much more fascinating than the iPad stylus for sure
00:55:45
◼
►
So I'll leave you with that. What if the car will come with a stylus that he could do real work in it?
00:55:51
◼
►
Yeah, I agree totally it's it's such a different ballgame the
00:56:01
◼
►
ex CEO of GM who has been in the news a lot recently for building cars that kill people unfortunately
00:56:09
◼
►
They've got to recalls and whatnot going on right now.
00:56:13
◼
►
You know, he had a quote that was eerily similar to like Steve Ballmer rejecting the iPhone
00:56:18
◼
►
and kind of the they're not going to walk in and figure this out type of feeling.
00:56:26
◼
►
And that is, you know, it's not shocking, but I think even more so than with Ballmer
00:56:33
◼
►
and the phone and these other companies looking at Apple in the past.
00:56:37
◼
►
This really is a huge jump.
00:56:38
◼
►
I mean going from a computer to a smartphone, that's a jump, but it's still a computer type thing and a car is not a computer type thing
00:56:46
◼
►
You know, maybe all we see out of this is carplay gets a lot better or you know
00:56:50
◼
►
It's easier to use or something. I would love to see Apple take over the dashboard and in a more robust way. I mean
00:56:56
◼
►
What can I look for?
00:56:59
◼
►
Mmm widgets inside my inside my car and
00:57:03
◼
►
When you add a new and you get the little ripple effect be exciting Steven stop
00:57:08
◼
►
You like the ripple effect? No, just widgets. Just widgets. Widgets are really helpful. Um,
00:57:14
◼
►
for some people.
00:57:16
◼
►
Yeah, I don't know.
00:57:18
◼
►
Time will tell with this. I think this is, I think Project Titan is one of many things Apple is doing that we don't know about.
00:57:25
◼
►
This one leaked obviously because it seems to be really big. The fact that it is so big
00:57:30
◼
►
I think leads credence that Apple is taking it seriously, you know,
00:57:33
◼
►
it's not just a handful of people in a room somewhere like tinkering with something, but
00:57:38
◼
►
It would definitely mark a new chapter in the company if this were to come true
00:57:43
◼
►
I think it would be a really really big deal
00:57:46
◼
►
It doesn't mean they're losing focus does it mean that the software quality is gonna continue to suffer for the Mac and iOS
00:57:53
◼
►
I don't know if they're if those things are hand in hand, but it would definitely be an adventure
00:57:59
◼
►
I think I think for now that's all we could really say
00:58:02
◼
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This week's episode of Connected is also brought to you by Squarespace, the all-in-one platform
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Squarespace have applied everything that they have learned from powering millions of sites
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on the web to make an even better platform with their newly released Squarespace 7.
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Squarespace's fantastic, clean and beautiful designs allow you to craft a home for yourself
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online and with Squarespace 7 they have added even more of them.
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They have 15 new templates in total that all feature responsive web design built right
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with some really cool musicians, artists, architects and chefs to develop new templates
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that even cater to these professions.
00:59:04
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They've added something called cover pages that allows you to create really great looking
00:59:08
◼
►
single page websites of all of the full power of a Squarespace site.
00:59:12
◼
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They're really cool for personal announcements or intros to your website or something like
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They've partnered with Getty Images to provide you with a great deal on awesome photography
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at just $10 an image.
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They have their fantastic 24/7 support through live chat and email.
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They have teams located in New York, Dublin and Portland who are there to help you with
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◼
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Squarespace is a commerce platform as well.
00:59:33
◼
►
They have that which is fantastic.
00:59:35
◼
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This allows you to build your own store into your Squarespace site.
00:59:39
◼
►
That's what we use to sell our Relay FM merchandise as well.
00:59:43
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If you sign up for a year with Squarespace, you'll get a free domain name allowing you
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to choose exactly what you want your site to be called and their plans start at just
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Sign up for a free trial right now with no credit card required and start building your
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website today by going to squarespace.com. When you decide to sign up, make sure that
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you use the offer code "world" to get 10% off your first purchase and show your support
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for this show. Thank you so much to Squarespace for helping us out today. Squarespace, build
01:00:10
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it beautiful.
01:00:15
◼
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So there was something that we kind of wanted to bring up today after Dropbox announced
01:00:22
◼
►
that they've kind of beefed up their app by adding extensions.
01:00:29
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►
And I'm kind of interested to understand how is everybody using extensions these days.
01:00:39
◼
►
From the share sheet?
01:00:43
◼
►
I'm sorry, mate.
01:00:45
◼
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Okay, so this is a topic that in all seriousness, I'm sorry, guys.
01:00:50
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►
I like to be funny on occasion.
01:00:54
◼
►
I want to talk about extensions because it's been a few months since IUSAC came out and
01:00:59
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►
I know that I, I mean, you also know that I use my iPhone and iPad a lot but I want
01:01:05
◼
►
to start from you, Steven, because you seem to be the more Mac OS X type of guy here.
01:01:12
◼
►
So tell me, when you use your iPhone or your iPad, do you use extensions much?
01:01:18
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►
Do you use them for, excuse me for using this terminology, consumption type of stuff or
01:01:26
◼
►
do you use to actually do stuff more quickly that is not reading or watching a movie or
01:01:33
◼
►
Yeah, so my usage is really based around only a handful of extensions, but the ones that
01:01:42
◼
►
have stuck around I'm using pretty heavily.
01:01:46
◼
►
The big three for me are day one, Instapaper and Pinner, which is a pinboard application.
01:01:51
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►
And so with with day one, for instance, you can have a photo, you can be in the camera
01:01:55
◼
►
roll, and send it off to day one and add information to it.
01:01:59
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►
That makes it really easy to you know, I really like day one, but it can be a little slow
01:02:04
◼
►
to go in, add a new post and tell it what info you want.
01:02:07
◼
►
You can do it all from the share sheet, which is really fast, really nice.
01:02:11
◼
►
my day one usage has gone up incredibly since that extension has worked.
01:02:15
◼
►
Instapaper and Pen are definitely more in the consumption space of things, of "hey I
01:02:21
◼
►
want to send something to one of these two services" but it's definitely something that
01:02:26
◼
►
makes it a lot faster.
01:02:27
◼
►
I have gotten rid of almost all of my little bookmarklets that I used to run in Mobile
01:02:31
◼
►
Safari to do all this stuff.
01:02:32
◼
►
Extensions have just completely taken over all of that.
01:02:37
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►
And of course there's some others, there's some utility ones like 1Password and the Workflow
01:02:40
◼
►
extension which are both super powerful and 1Password in particular has really made browsing
01:02:49
◼
►
and like the other night I bought something on Amazon just on my phone because I knew
01:02:53
◼
►
that I had the 1Password extension and didn't have to go and copy my Amazon password in
01:02:57
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►
and do all that crazy stuff.
01:02:59
◼
►
So it was definitely a time saver for me on kind of both sides of that question.
01:03:05
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►
Myke, what about you?
01:03:08
◼
►
So I think my main problem is that the majority of the time I forget that extensions exist.
01:03:17
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►
Like I might be doing something or I open up that extension and it's paying for something
01:03:23
◼
►
and I'm like "oh yeah, that extension is here that I can use to do these things" or like
01:03:28
◼
►
I'm thinking about a way to get something done and don't even consider to think "maybe
01:03:33
◼
►
an extension could fix this, maybe I should go and find an app that has an extension".
01:03:38
◼
►
Like that has yet to really truly become part of my kind of thinking.
01:03:46
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►
And I don't know why that is.
01:03:49
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►
Maybe just there aren't as many use cases as there could be yet, or like there aren't
01:03:54
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►
as many ways in which you can pass this information around.
01:03:58
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►
Like maybe there needs to be more extension types before...
01:04:01
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►
Do you feel like the way that you need to activate extensions makes you forget about
01:04:09
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►
Yeah, that makes sense.
01:04:10
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►
Like you need to hit this share icon and then there's a panel.
01:04:14
◼
►
Because one of my, I think I will start, you know, every year I do this annual iOS WISH
01:04:23
◼
►
round up on Mac stories.
01:04:26
◼
►
This is the period of the year when I create my note with all my wishes for the next version of iOS.
01:04:34
◼
►
And one of my big things in this article that I'm starting now is being able to activate extensions
01:04:42
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►
in different ways. Because I imagine, what if instead of going through all these steps,
01:04:51
◼
►
that I need to press the share icon and then scroll through extensions. What if I could just
01:04:56
◼
►
customize shortcuts to specific extensions directly in the toolbars or the menus of the
01:05:04
◼
►
apps that I use? So imagine if you have Instapaper installed, you get an Instapaper icon in Safari
01:05:10
◼
►
instead of going through the share icon and or for instance, allow me to...
01:05:18
◼
►
this is gonna sound weird but again allow me to have an extension side by side with the current
01:05:25
◼
►
app that I'm using so that I don't have to choose either you use the app or you use the extension
01:05:31
◼
►
that comes on top of the app. You can do stuff for like a few seconds maybe with both apps and
01:05:39
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►
the app and the extension next to each other. So I'm thinking that maybe in iOS 9 it'll make,
01:05:44
◼
►
because you made me think of this point
01:05:50
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►
that I was just considering.
01:05:52
◼
►
I get it, it makes sense that you
01:05:54
◼
►
forget about extensions because
01:05:57
◼
►
the entire environment, and I guess for
01:05:59
◼
►
security reasons but also because Apple
01:06:00
◼
►
didn't have much time,
01:06:02
◼
►
it feels kind of limited in the ways
01:06:06
◼
►
as a user can get into extensions and it
01:06:09
◼
►
slow after a while and then because
01:06:11
◼
►
it's slow you forget about
01:06:11
◼
►
the share sheet and extensions. So yeah, all these to say, Myke, that's a great point,
01:06:15
◼
►
Dana. I think it makes sense. And it needs to change.
01:06:18
◼
►
Yeah, I've got a couple things I would add to that wishlist. I wish that you could turn off
01:06:23
◼
►
some of the built-in Apple stuff. So like, I never want to send anything to Reading List.
01:06:28
◼
►
I never want to print anything.
01:06:31
◼
►
I also, even though they said they fixed it, they really haven't fixed it. Where if you reorder
01:06:38
◼
►
something so I remember this and with tweet by and Safari like I can't ever get my ordering
01:06:43
◼
►
what I want because I change it one place it has a tendency to affect it the other place
01:06:48
◼
►
that the ordering is still sort of buggy but um honestly I would love to order them per
01:06:55
◼
►
app even like that would be fine with me just leave them where I put them and let me turn
01:07:00
◼
►
off ones I don't want but I definitely agree with you it is it's sort of weird that they
01:07:05
◼
►
sort of hijack the share button for this and I get it gets philosophically like
01:07:09
◼
►
most extensions send data somewhere else but I do think that by putting them one
01:07:16
◼
►
layer away it's it's a little bit removed from like a lot of people's a
01:07:22
◼
►
lot of people's minds I will say though that on the iPad especially like using
01:07:28
◼
►
something like tweet bot that hasn't been updated yet it I look for them
01:07:32
◼
►
because you know tweet bot can do some of that stuff natively but it's sort of
01:07:35
◼
►
weird and like I you know I'm looking for a share button and that's not there
01:07:39
◼
►
so it has sort of stuck for me but I do wish that someone said there was a
01:07:44
◼
►
little more polish in the in sort of the experience of actually using and editing
01:07:47
◼
►
them and that sort of thing. For a second like I heard you say it but then like
01:07:52
◼
►
didn't think that you said iPad and I was like bro I've got something to tell
01:07:57
◼
►
The iPhone app was updated ages ago.
01:08:02
◼
►
- Oh no, I've been running the old one.
01:08:04
◼
►
Everything looks like metal all the time.
01:08:09
◼
►
- So basically the only extensions that I use
01:08:13
◼
►
instinctively of any sort of frequency are workflow.
01:08:17
◼
►
I mean, I use that a lot because there are some things
01:08:19
◼
►
that I wanna do and the only way to do them is workflow.
01:08:25
◼
►
So if I ever think of doing a certain thing,
01:08:27
◼
►
it's like the only way I can do it.
01:08:29
◼
►
Or it pops up at certain points, like for example,
01:08:31
◼
►
it's a bit like, one workflow that I use a lot
01:08:35
◼
►
is just very simply take the current URL and open in Safari.
01:08:40
◼
►
And there are a couple of things as being a Chrome user,
01:08:43
◼
►
which is super frustrating.
01:08:44
◼
►
Like if you click a link, if I click a link in mailbox
01:08:49
◼
►
to open the TestFlight app,
01:08:51
◼
►
because I get an email or something,
01:08:54
◼
►
it will just, it opens in Chrome
01:08:57
◼
►
and then opens the app store
01:08:58
◼
►
and takes me to the TestFlight app in the app store.
01:09:01
◼
►
And it's like, you're just trolling me.
01:09:03
◼
►
Like that's fine.
01:09:04
◼
►
Someone here is trolling me
01:09:06
◼
►
because that doesn't make any sense.
01:09:07
◼
►
- You know which email client
01:09:09
◼
►
can open TestFlight links correctly?
01:09:13
◼
►
- There you go.
01:09:14
◼
►
- So Myke, question.
01:09:16
◼
►
Is the workflow extension slow sometimes
01:09:19
◼
►
to come up for you?
01:09:20
◼
►
- If it is, I don't remember it being.
01:09:23
◼
►
- Okay, yeah, because I'm running into this strange bug
01:09:27
◼
►
and I need to tell the developers.
01:09:29
◼
►
- You probably have like a billion in there.
01:09:31
◼
►
And there are other things that pop up,
01:09:33
◼
►
like I want to use,
01:09:36
◼
►
like send something to Huffduffer or whatever,
01:09:38
◼
►
but the thing is,
01:09:40
◼
►
the workflow extension is like a whole other thing.
01:09:42
◼
►
Like I don't even think of it as an extension,
01:09:44
◼
►
it's just like the way I use that app.
01:09:46
◼
►
But anyway, the other one that I use
01:09:49
◼
►
of any kind of frequency is group text plus.
01:09:52
◼
►
And the only reason that I use that frequently is because I open up the share sheet to send
01:10:00
◼
►
something to someone by text message and then that one's right next to it.
01:10:05
◼
►
I'm like, oh yeah, that one's easier.
01:10:07
◼
►
Like I never think, oh, I better send this in group text plus.
01:10:10
◼
►
It's just like it's right next to the message icon.
01:10:13
◼
►
This is your problem, your process.
01:10:15
◼
►
You surprise yourself every single time.
01:10:18
◼
►
That is effectively all it is.
01:10:19
◼
►
That's an awesome way to live life, Myke.
01:10:22
◼
►
They are, they are, you know, it's just little miracles.
01:10:25
◼
►
They are literally the only ones that I use
01:10:28
◼
►
of any kind of frequency.
01:10:29
◼
►
- Interesting.
01:10:33
◼
►
I didn't think it'd still be using Workflow that much.
01:10:37
◼
►
- It's just, there are a few things
01:10:39
◼
►
that I have it do frequently
01:10:41
◼
►
that just no other app can help me with as easy.
01:10:45
◼
►
- Yeah, yeah, of course, yeah.
01:10:48
◼
►
So there you go. - Nice.
01:10:49
◼
►
Nice, very nice, Michael.
01:10:51
◼
►
So is anyone asking me or should I just start talking by myself?
01:10:55
◼
►
I was just about to ask you, but carry on.
01:10:57
◼
►
As you were, sir.
01:10:58
◼
►
As you were.
01:11:00
◼
►
I appreciate it, Myke.
01:11:01
◼
►
So the ones that I use the most, the extensions, Todoist, Workflow,
01:11:08
◼
►
Clips, and 1Password.
01:11:10
◼
►
These are my big ones.
01:11:12
◼
►
Todoist, because this has been such a huge help for me.
01:11:17
◼
►
I always forget to remember things I need to do and thanks to the extension, Todoist
01:11:26
◼
►
is the todo app that I use.
01:11:27
◼
►
I switched to Todoist last summer.
01:11:31
◼
►
I feel like I can remember stuff because I can create todos more easily.
01:11:38
◼
►
So there's less friction.
01:11:41
◼
►
It's always right there in the share sheet which I always open so I don't forget about
01:11:46
◼
►
extensions because I think for work and for, you know, maxstories articles I use them a lot so it's
01:11:52
◼
►
kind of become really a habit for me and because Todoist is there like I'm forgetting less stuff
01:12:00
◼
►
I'm still, I still need to get better because I often just don't save something that my girlfriend
01:12:06
◼
►
or my somebody else tells me to do and then I don't save it manually and I forget but I'm
01:12:12
◼
►
getting better and the extension has been a huge help.
01:12:15
◼
►
Clips, it's a clipboard manager for iOS and I love the ability to, like you can
01:12:24
◼
►
save multiple bits of text like when I'm in Twitterrific
01:12:30
◼
►
because the Twitter app doesn't have the sharesheet and I want to save, I don't
01:12:35
◼
►
know, like links to a bunch of tweets that people have sent me. I can just save
01:12:40
◼
►
them to clips and then using the widget I can pull the link back and like paste it in
01:12:45
◼
►
my text editor or my or slack or whatever.
01:12:49
◼
►
Super useful.
01:12:50
◼
►
1Password of course to log in into websites and apps and especially impressive because
01:12:57
◼
►
of Touch ID and I didn't think that I would use Touch ID on my iPad much but thanks to
01:13:04
◼
►
apps like 1Password and stuff that implements Touch ID authentication, it has been useful.
01:13:12
◼
►
Touch ID on my iPad and 1Password is I think the app that I use the most with Touch ID
01:13:18
◼
►
And Workflow, I do so much stuff into this app and I think I do all this stuff because
01:13:26
◼
►
it has this crazy action extension.
01:13:29
◼
►
I use it to share links, like when I'm reading in Pocket or in Nasl, these apps use their
01:13:40
◼
►
own custom short links.
01:13:42
◼
►
And when I share a link on Maxories or on Twitter, I don't want to use these custom
01:13:49
◼
►
So I have a workflow that expands the real link for me, which is super useful.
01:13:54
◼
►
I have workflows to create what people call text shots, which is like when you want to
01:14:01
◼
►
tweet a quote from an article and you just assemble.
01:14:05
◼
►
I learned this terminology from MG Sigler, text shot.
01:14:09
◼
►
It's a thing that people do.
01:14:12
◼
►
There's a whole theory on the best color and the best typography to use for text shots,
01:14:17
◼
►
if you're interested, Myke.
01:14:19
◼
►
I recommend using the sepia theme because the contrast is much better.
01:14:26
◼
►
Anyway, I used to share links, I used to save files in Dropbox and getting the link back.
01:14:34
◼
►
I used this crazy workflow for Virtual and Mac Sorry Weekly.
01:14:40
◼
►
I save all the links that I want to talk about in an Evernote note.
01:14:47
◼
►
When it comes to the time that I need to record with you, Myke, or to put together the newsletter,
01:14:52
◼
►
I want to open all these links back again into Safari and go through them, go through
01:14:58
◼
►
each link to make sure that I want to talk about it.
01:15:01
◼
►
So I have a workflow that takes all these links from a note and it opens all of them
01:15:07
◼
►
at once in Safari.
01:15:09
◼
►
It's crazy, I don't know how to do it.
01:15:11
◼
►
These guys are geniuses.
01:15:13
◼
►
So yeah, I use Workflow to... a lot of the stuff that I used to do in Python with Pythonista
01:15:18
◼
►
or Bookmarklets in Safari, now I have this visual way with Workflow and it's got the
01:15:26
◼
►
So for me, from the productivity perspective, these days working on iOS is much better thanks
01:15:37
◼
►
to extensions.
01:15:38
◼
►
There are many others, like today I needed to track a shipment and I used the Deliveries
01:15:44
◼
►
extension, which is really nice.
01:15:46
◼
►
There's the Anylist extension that I used to save recipes.
01:15:51
◼
►
I also basically forced the developers to support Italian recipe websites.
01:15:56
◼
►
They were awesome, they added support for my favorite recipe website.
01:16:03
◼
►
I love how like me and...
01:16:05
◼
►
I knew this was going to be the case that me and Steven have like one or two.
01:16:08
◼
►
And then it's like, "Oh, let me list the ways."
01:16:11
◼
►
I mean, because the phone doesn't have any apps anymore, all it is is extensions.
01:16:16
◼
►
It's like Safari and just a bunch of extensions and nothing else is happening.
01:16:21
◼
►
That is not too far from the truth.
01:16:22
◼
►
That was the awesome, really awesome view source, extension to view the source code
01:16:29
◼
►
of a web page.
01:16:30
◼
►
I used that on my iPad.
01:16:33
◼
►
That's good.
01:16:34
◼
►
tend to be a web developer. Look at me, I'm looking at code. And that's really, really
01:16:40
◼
►
funny. Yeah, extensions, guys. I cannot wait to see what happens in iOS 9. Assuming it
01:16:48
◼
►
is going to be called iOS 9.
01:16:50
◼
►
What else are they calling?
01:16:53
◼
►
I don't know. iOS next.
01:16:56
◼
►
8.6. Semicolon. We're bad at new OSes.
01:17:00
◼
►
Maybe they'll go with Apple phone OS 4.
01:17:03
◼
►
I think they go with iOS 10, just like Microsoft.
01:17:07
◼
►
I think that does it for this week.
01:17:13
◼
►
If you would like to find the show notes for this week's episode, go to relay.fm/connected/27.
01:17:21
◼
►
If you'd like to find us online, you can find Federico.
01:17:24
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He is @vitiici, V-I-T-I-C-C-I, and he writes at maxstories.net.
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Stephen is @ismh on Twitter and you can find him at 512pixels.net and I am @imike and I
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host a bunch of shows at relay.fm of which this show is a part of that commitment.
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Thanks again to our sponsors for this week, our friends over at Lynda, Squarespace and
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And thank you for listening and we'll be back next time.
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Say goodbye gentlemen.