33: The RoboCop of Apple Watches
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From Relay FM this is Connected episode 33. Today is Tuesday March 31st 2015.
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Connected is brought to you by these awesome sponsors.
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Lynda.com where you can instantly stream thousands of courses created by industry experts.
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Screens which is a great family of applications that allows you to access your computers from wherever you are.
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And Wealthfront the automated investment service that makes it easy to invest your money the right way.
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I'm not Myke Hurley, but I'm your co-host Stephen Hackett, and I'm joined across the world
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Standing at six foot one hailing from Rome, Italy. Mr. Federico Vatici. Hey, Stephen. Hey
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It's uh, it's like deep in basketball season here
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So I thought I'd go for like a height and where you're from like they do for basketball games
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the problem is I don't know how tall our guest is who is
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Just just a one state away from me
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I'm gonna say that David is six foot tall and
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Hails from the the town of underscore set that's close. That's pretty close. It's pretty close. How you doing David? I'm doing well
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Thanks for having me on guys. Yeah, we're glad to glad to have you so so Myke's at the at the all conference
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He's not dead. We're not gonna make that joke today probably
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He's at a conference. So
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David you were very gracious to step in and we have a lot of things to talk about today
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So I'd say that we're just gonna jump jump right in and and Federico the follow-up is basically all your fault this week
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What did I do your?
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Wireless needing to turn the wireless off at night
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Has spawned more email than almost anything we've talked about and the two years we've done a show together like it just
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It won't stop so
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Lots of emails came in we're gonna talk about a few of them
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The first one is from listener diggery and diggery suggests a second wireless network to have Wi-Fi separate from the DSL
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Router so you can put the wiimote in between so basically you could leave the internet on all the time
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so that we the
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The wiimote switch can talk to the internet so you can turn it off and on over LTE
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And then the wireless would be downstream of that so you could turn the wireless on and off but leave the internet always on
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Just complicated enough to really make sure I'm following
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Okay, what am I supposed to do here so is your is the wireless coming out of the same yes, okay
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So what you would do is you would buy like an airport extreme or something. Oh, I need to buy stuff
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yeah, well, I mean Myke could buy for you and
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you put you plug that into the we mo right and
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So the the the we mo cut goes on and off so like if you imagine the we mo being the bridge, right?
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So the bridge goes up, it closes, and the wireless doesn't work anymore.
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But the Wiimote is still attached on the other end to internet.
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It's pretty brilliant.
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I like that it has a lot of moving pieces.
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It's a little Rube Goldberg, but I think it's pretty clever.
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I will say, though, Ted's suggestion is much simpler.
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Federico, do you want to describe this Amazon link for our listeners?
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I first opened this link last night, and I couldn't quite figure out what was going on.
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So this is an extension cord with a footswitch.
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And basically there's like an American cable, because I can turn from the plug, and there's
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like a little capsule in the middle and you're supposed to press this little switch with
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your foot and I'm guessing that it cuts off the power.
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And now I'm not sure, am I supposed to keep this under my bed and then when I wanna turn
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off my wi-fi i just press this uh foot switch before sleeping my thought was you put it under
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your pillow and so when your head hits the pillow and it probably won't cause any fires when you
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sleep i think that's the way to do it or maybe just you know maybe i can just activate it with
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my hand keep it on my nightstand and when i go to sleep i just you know and the wi-fi goes off
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I don't know. It's an idea.
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It is an idea.
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It's an idea. It's another idea.
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It's another idea.
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We also received, Steven, a suggestion for an app to use.
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A lot of people I know, you may have emailed you correctly because I always tell people
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to send emails to Steven, which is the right way to send feedback.
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So there's a Netgear app for iOS.
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I didn't know this.
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and it looks horrible. It's pretty bad. It is the kind of Netgear app that you would expect
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for Stull to design. It's not even taller, it's like iPhone 4 size still. There's black bars in
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the screenshot on top and the bottom and there's a bunch of, I'm guessing icons,
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looks like icons from windows and you can access parental controls, wireless settings, guest access,
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my media, which i'm not sure what you're supposed to do with this, and there's folders, you can
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browse your media server. Thanks for the recommendation. I mean there's also the
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rotation lock in the status bar and one thing that really bothers me is that the battery
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goes, you know, if you take a look at the screenshot, you could tell that this guy was
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going through, you know, a serious process because the battery goes 35%, 36%, 37%, 38%.
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So it took a lot of screenshots, this person.
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The screenshots are also from iOS 6?
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Because it doesn't have the dots in the top left?
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Doesn't have the dots?
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Look how weird those lines look now.
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I actually really hated the dots when Iowa 7 came out, but now I've come to appreciate
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them looking back on the screenshot.
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Do people say like, "I have three dots"?
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Because I still hear people saying, "Of course in Italian, I still have three bars."
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I hear the same.
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They still call them bars, but it's dots.
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I hear the same thing.
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It's something that's really tearing society apart, I think.
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So the next bit of feedback, I actually put a dropper link in the show notes, basically
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just copying Dan's email for the world to read, so sorry Dan. But he basically
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wrote this email saying that you could script this sort of stuff, which of
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course, Federico is right up your alley. I didn't really kind of get what he was,
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you know, I didn't pick up what he was laying down here, but do you have some
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ideas on how you could somehow script your Wi-Fi to turn on and turn off at night?
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Yeah, I could use Python to basically interact with my local Wi-Fi IP address.
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There's a couple of modules on Pythonista that you could install or maybe even have
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already in the app.
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I guess I could put together some workarounds to mess around with my wifi.
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I just don't want to because I know that I would break things somehow and I would
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rather just have a local timer.
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Again, just give me a local timer on the Wiimote.
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I'm sort of giving up on turning off my Wi-Fi,
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so I needed to explain my girlfriend problem.
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And so again, thanks for all the feedback,
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but I'm just giving up because there's no--
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the kind of solution that I want is not possible right now
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with the Wiimote, which by the way, I'm still
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using with my espresso machine.
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And today, I was just driving home,
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And I was, uh, I was at a, you know, uh, in my car and I just press the, the wemo
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icon and like the button to turn on the switch.
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And when I walked into my apartment, uh, I just went into the kitchen, made some
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espresso and it was, I mean, it's always amazing when I walk into my, my home
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house and you know, the espresso machine is ready, right?
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A robot, the wifi.
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The wifi I'm giving up on the wifi.
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I think that's probably probably for the best. So we also spoke about teletext
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and Ned points us to I guess it's "Mintel" is that how you pronounce that
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Federico or David? "Mintel" it's like Intel with mint.
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That's what I thought but it's French so maybe it's... Oh maybe it's "Mintel"
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I'm not sure how I can do it. I never studied French. David do you know French?
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Nope, just manage but only that barely. Yeah, that's that's why I am so this was a
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Another online service available through telephone lines and it was primarily
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Pro it's not a mean tell it's Minitel Minitel
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So basically it required a terminal. So there's a Wikipedia page like look at this hardware. This thing is
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Not good-looking. I mean it's it's I want one but it's not good-looking
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But so it's pretty cool you should check out the Wikipedia article
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Federico if someone wanted to find this link and the other links we've discussed where would they where would they go?
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But they can go to page 33 of their teletext
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Done just press 3 3 on the on the two-year
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Yeah, the glorious interface of the teletext yeah or
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if you're you know a little more old-fashioned you could go to relay.fm/connected/33
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Awesome, so we have an announcement before we move out of follow-up we have
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connector shirts for sale over on Teespring and it plays on the joke of
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I've been beta testing things for a couple weeks, glorious artwork by our
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friend ForgottenTowel who does all the artwork here at Relay, all the show art
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and the web design and all that stuff comes out of out of his brain and he was
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very kind to do a shirt for us. You should definitely go check it out. You've got
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until April 12th to order so another 12 days or so from recording. We'll be
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reminding you again we would definitely love if you guys would check that out it
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helps us helps us do our thing and you get to look super handsome or super
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beautiful all at the same time. It's a win-win as they say guys. Yeah yeah
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It's in your best interest to buy t-shirts. I can't enforce that. But
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you will look good. Some really nice colors, men's and women's cut, so I definitely go
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check them out. Guys we should take a break. Okay. And thank our friends at
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So guys, Uncle Tim's been in the news, I would say, the last couple days.
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Did you guys see this article in Fortune about him as kind of like a mini profile?
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Yeah, the one about him giving away all his money before he dies.
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Yeah, basically.
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quite awesome. I didn't know he had a nephew because this is the article when they say
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he's giving away all his wealth and also paying for his nephew's tuition college, right?
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Yeah, which is, I kind of like the contrast there. Like, "Oh, I'm putting my nephew through
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college and then I'm going to give all the rest of my money away."
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As though, of course, that it's a pretty expensive college if that's a significant amount compared.
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Yeah, yeah. He's like, "I'm gonna go to a state technical school." No, I'd imagine his nephew's going someplace expensive.
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But the article's really interesting too. They obviously talk about that, and that's sort of the big subject.
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But they also talk about, sort of compare and contrast Tim Cook and Steve Jobs.
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And we're gonna talk, I think, next week about the "Becoming Steve Jobs" book.
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But the Fortune writer really tried to, like, paint this picture of, you know, Jobs is always moving forward,
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Cook's apples sometimes lose things behind and then they have like a quote from Tim saying if you don't break away with the past
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you can never move forward and
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I thought was really interesting to like compare and contrast the two leaders and not clearly they're very different right like
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Tim is out there in the world in a way that Steve Jobs wasn't and didn't want to be
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but but I for one really
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If if you didn't like Tim Cook before this article and you'd like there's no way you can't like not like him now
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Right, like he's just he's awesome. I
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Totally agree, but there's people who don't like him which is
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Interesting, you know because there's people who say is mixing the business with his own beliefs, you know with his own ideas about
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Politics and religion and there's people especially I'm guessing especially in America
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Who don't like this, you know way of doing things and instead from my again
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I'm just guessing that things are different but from my European perspective. I think this guy is doing, you know
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Really great stuff because he's leading
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One of the biggest if not the biggest company in the world and he's using this kind of position, you know
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these influence to
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You know to make meaningful changes that are not just you know bug fixes and performance improvements
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it's actually stuff that matters. Again, like you said, it's awesome.
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So you're referring also to this Washington Post op-ed that
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Tim Cook wrote about some legislation that's gone on here that can
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open the door for discrimination based on sexual orientation and some
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other things. So he basically is saying like, "This is dangerous." And I definitely agree
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with him and there's definitely conflict, I think, in parts of the country about this.
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It's insane. Oh yeah. Again, not the politics show, but it's insane.
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Yeah. And I'm always struck when I read things that Tim Cook writes, and clearly they're
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edited and polished or whatnot, but it's so concise and so well-written. Like his letter
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where he came out, I guess that was the end of last year, and then this essay in the Washington
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Post, just really well written, really well said. And I don't know about the two of you,
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but I definitely read Tim Cook and I hear him in his voice. Do you guys do that?
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Yes. Yes. And I also see his face at this point.
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Wow. Yeah, because I know what he's like. So I
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just pictured the guy talking to me reading his...
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I definitely did that in the "Becoming Steve Jobs" book. At the end, Tim Cook has some quotes,
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and I definitely read them in my head in his voice. And it's, of course, easy for me because
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he is originally from Georgia or Alabama somewhere, not far from me. So it's not hard for me to
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imagine a southern accent. Yeah, sometimes he does say words like you do. I noticed this.
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I'm not sure what the terminology is, but he has some kind of, you know, the vocals
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at the end of some words, they're like different from, you know, standard English or American
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English, I guess.
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Otherwise Myke, if I'm calling it standard.
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Although I will say Myke sounds more American than ever.
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And sometimes...
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But Myke used to sound more American.
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Well, Myke, he's alive.
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sometimes says things like me and like then I feel really guilty about that
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like oh no it's like he and I as you might imagine talk a lot off the air
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some weeks as much or more than we talk on the air together so it's I definitely
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have that influence on him and that's no good for anyone really. So we're
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gonna get into the into the watch stuff but before we do that I want to talk
00:18:05
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about about screens. This episode of Connected is brought to you by screens
00:18:09
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which is a beautiful powerful screen sharing client for OS X and iOS that
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lets you connect back to your computer from the comfort of your living room, the
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corner coffee shop, or anywhere in the world. It's really simple and easy to use.
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I've used screens for years. It's so just it works so much better than what
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OS X does by default. You can send and receive images, URLs, plain text, rich text,
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and so much more with the remote max via clipboard sharing so I can copy
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something here and paste it on the live streaming server for relay and it all
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just works really seamlessly. You can connect as a registered user or as a
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guest to a max you can help out a friend or relative without the need of their
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user credentials which is really nice. It makes everyone feel more secure and if
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you're if you disconnect from a computer you can even send on disconnect actions
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like logging out, trigger, a hot corner, etc. Screens also supports multiple
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displays allowing you to access what you need no matter what display it's on. A lot of these
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tools are just limited to the primary display but you know with with a lot of people having
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more complicated setup screens adapts that very easily. It's available on the iOS and
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Mac App Stores like I said I've used this for years I use it to manage the relay FM
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the Mac mini server we have a Mac mini colo we have a Mac mini hooked up to our television
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at home I remote into that from the office and do things to take care of issues and it's
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all just really straightforward. The best part is Screens is on sale this week
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30% off the regular price. On iOS it's usually 20 bucks, this week is $14.99
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and on the Mac just $20.99. The sale ends May 10th so go to the App Store now or
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go to screensapp.com to find out more. Thank you so much to Screens for
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sponsoring this week's episode of Connected. I love tools that work well
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you know it's just so great to have them on board.
00:19:59
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So, Underscore, you agreed a couple days ago to come on,
00:20:04
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and my thought was we could talk about Apple Watch apps
00:20:08
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beginning to show up, so like Evernote and a bunch of others
00:20:11
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had an update and says, "Hey, this includes support
00:20:15
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for Apple Watch."
00:20:16
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And then today, right, like an hour ago, Apple said,
00:20:21
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"Developers, you can submit your Watch apps."
00:20:25
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So hey, I'm a little confused between those two things.
00:20:28
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I guess people were submitting just the iOS parts and not the watch code but
00:20:33
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anyways we have lots of questions for you but I kind of wanted to start
00:20:39
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sort of broadly there's this website that I'm sure you guys have seen called
00:20:45
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WatchAware and developers are submitting apps to this or
00:20:50
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this site is going out and finding them and coming up with basically a laundry
00:20:56
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list of watch apps.
00:20:57
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Have you guys looked through this?
00:20:59
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Like do you have any thoughts on kind of what people are doing before we get into what Underscore
00:21:04
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Well, I think at least initially now, again, this is the reason why we have David today,
00:21:11
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but initially we're going to see based on these interactive demos and screenshots on
00:21:16
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this website, we're going to see a lot of similar apps, meaning that most of these apps,
00:21:22
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use standard interface elements and they all have the same basic structure and layouts.
00:21:32
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And I think it makes sense and it's obvious because developers are still learning.
00:21:38
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Nobody knows what using a watch every day is like.
00:21:41
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And the simulator of course is no replacement for an actual watch.
00:21:46
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So most developers are playing it safe and going with the Apple guidelines and making
00:21:51
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apps that respect these guidelines.
00:21:55
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And my main, I wouldn't say concern, but curiosity would be to see, are these apps actually going
00:22:06
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to be useful on a daily basis?
00:22:09
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Because there's many limitations in WatchKit, which again I want to ask David about.
00:22:17
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But looking at these demos, I don't want to say that all these apps are going to be useless.
00:22:27
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But I'm curious if there's going to be too much similarity between apps, too little differentiation
00:22:37
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Let me ask you.
00:22:38
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In building, so you have this awesome series on your blog called As I Learn Watch Kit.
00:22:45
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And in building, I don't know how many, like 20 or 30 watch apps, you have a full catalog
00:22:52
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of watch apps basically.
00:22:54
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In building watch apps, has it been a struggle for you to find ways to be original, to take
00:23:03
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an iPhone app and to, you know, cut it down to an essential group of features that make
00:23:09
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sense on a watch.
00:23:12
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I think there are two kinds of originality that are probably worth talking about separately.
00:23:19
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So the visual and sort of aesthetic similarities between watch kit apps are in some ways coming
00:23:27
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from the way that WatchKit itself is structured and how constrained it is and how geared towards
00:23:36
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There's only a certain number of UI elements that you can use, period, for building your
00:23:42
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applications and we're all building with those same tools.
00:23:45
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And sort of like, Apple gave us six crayons and those are the only crayons we can use
00:23:50
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to draw our pictures and so a lot of our pictures are going to have similarities to them.
00:23:55
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And so in that side, that side is a bit trickier to get out of.
00:24:00
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I think the distinctiveness that you can get in terms of functionality, I think that's
00:24:07
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much easier in the sense because every app has a different purpose and a different usefulness.
00:24:14
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And while there are certain types of apps that I think lend themselves very strongly
00:24:20
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to being on the watch, things where it makes sense to have something that you only look
00:24:25
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at for a few seconds or that is made more useful by being kind of always available to
00:24:31
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Like there's only so many things that that falls into but at least from my experience
00:24:37
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I think that there's a lot of you know every almost every app that I have has when I know
00:24:43
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if I think about it and try and boil it down there is some experience that would be made
00:24:47
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better by being by residing on a watch and the hard part is just finding that thing and
00:24:53
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And working, you know, which is tricky obviously because we don't have them yet, but trying
00:24:57
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to think through what would I want to be able to access all the time?
00:25:02
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What would be the experience that is made better by doing that?
00:25:07
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And I'm sure we're going to find that we're going to have a bunch of apps that, you know,
00:25:12
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get launched on day one, and I'm sure some of mine will fall into this category, that
00:25:16
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in reality don't end up being as useful as our developer imaginations think they might
00:25:21
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be, and then we'll go through a process over the next few months of, you know,
00:25:25
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►
refining that, changing that, and, you know, honing in on what is actually going
00:25:30
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to be useful. But that's, I think, the process by which we're sort of trying to
00:25:34
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work out how each developer is just having to sort of find their own
00:25:38
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home in the watch landscape. Right, I mean, and back in a second, about the
00:25:45
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visual consistency make part of that is is good I think if you think back to
00:25:52
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the original iPhone you know Apple's bundled apps before the the App Store
00:25:56
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there was a there was a shared design language yes there were outliers but a
00:26:01
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lot of things you know looked and felt the same way I think that helped sort of
00:26:06
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►
guide the users like hey I haven't used this particular app before but I know
00:26:09
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►
what this button this type of button does I think there's a value to that
00:26:13
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►
with the watch and you know maybe maybe it's watch kit holding holding people
00:26:19
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back and maybe the SDK comes out there be you know more options
00:26:23
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available to developers in terms of visual design. I think the other part of
00:26:27
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is too there was a there was a post by Craig Hockenberry the other day about
00:26:32
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the the actual display of the the watch itself being an OLED display which which
00:26:43
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basically you know they've done that with the blacks are really deep and you
00:26:46
◼
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know all the pictures you see in the watch and the the black screen it's kind
00:26:50
◼
►
of hard to tell where the LCD ends and the glass begins and much more sort of
00:26:54
◼
►
fluid experience from you know component to component but there are trade-offs
00:27:00
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there I would definitely recommend this article but you know you look at these
00:27:04
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screenshots and everything is very you know based you know black background
00:27:09
◼
►
white text and use your color for the information. There's going to be
00:27:14
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►
shrinks to that. I think people who go real far outside of that, I wonder how
00:27:19
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well they would do if everyone else kind of stays within the same
00:27:22
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language. And I think what you said, there's also a significant part that is
00:27:27
◼
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the training advantage or like there's a it's a different platform and while
00:27:35
◼
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While people are used to doing things on iOS, when we had the iPad, it's a new device or
00:27:39
◼
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a new platform.
00:27:41
◼
►
Everything you learned on iOS applied directly to that experience, whereas Apple and developers
00:27:49
◼
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kind of have to teach people how to use it.
00:27:53
◼
►
There is certainly an advantage to there's only so many ways and so many structures that
00:27:56
◼
►
developers have for building apps.
00:27:59
◼
►
Once you learn those, you'll know what to look for and you'll know what little cues
00:28:03
◼
►
on the screen mean, what it means when you have four dots at the bottom of the screen,
00:28:08
◼
►
or what it means when you push on something and a bunch of buttons appear.
00:28:14
◼
►
That's probably just a helpful thing in terms of trying to get people used to a completely
00:28:19
◼
►
new way of interacting.
00:28:22
◼
►
So maybe a couple of years down the road they can start removing borders from buttons.
00:28:29
◼
►
You take the training wheels off.
00:28:31
◼
►
David, what do you think of all these apps getting approved on the App Store before launch
00:28:39
◼
►
and now Apple starting to open up some submissions for WatchKit apps today?
00:28:45
◼
►
What do you think of this timeframe before the actual release date?
00:28:50
◼
►
I think there's certainly a risk that Apple takes in doing that, insofar as obviously
00:28:58
◼
►
Very few people have spent significant amounts of time with the Apple Watch outside of Apple.
00:29:03
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And so a lot of us are just guessing.
00:29:05
◼
►
A lot of us are, and I've spent a tremendous amount of time over the last few months working
00:29:10
◼
►
in the Apple Watch simulator and trying as best as I can to get used to it.
00:29:16
◼
►
But there's certainly a risk in terms of, I don't really know what it's going to be
00:29:19
◼
►
like to wear an Apple Watch day in and day out.
00:29:21
◼
►
But I think Apple was exactly right in terms of making sure that there is a rich, vibrant
00:29:28
◼
►
App Store to whatever degree they can get it on launch day.
00:29:34
◼
►
I guess in many ways getting ready for April 10th when the pre-orders and try-on and all
00:29:39
◼
►
that process starts, that they're able to show a variety of different experiences and
00:29:46
◼
►
a variety of different apps to people.
00:29:48
◼
►
And reviewers and people like that are going to be able to have a full experience because
00:29:54
◼
►
I think the watch, in a way that is probably more significant than your iPhone, the apps
00:30:02
◼
►
that you use and the apps that are useful to you to be on your watch is going to be
00:30:07
◼
►
very personal and very unique to you.
00:30:12
◼
►
In the way that we all take pictures of our home screens and share them, there's a lot
00:30:16
◼
►
of overlap, I think, between those.
00:30:17
◼
►
Whereas I think the watch will probably have a bit more distinctiveness to it because what's
00:30:23
◼
►
useful to you and what is probably going to be very personal and very related to the life
00:30:28
◼
►
you lead and the things you do.
00:30:31
◼
►
And so having the more that they can do to have from the beginning a compa...
00:30:36
◼
►
Being able to show people a compelling experience is helpful.
00:30:41
◼
►
If all they had were travel-related apps, if all they had were airlines and hotels,
00:30:45
◼
►
well, if you don't travel, that's not very compelling and interesting to you.
00:30:50
◼
►
And so the more they can expand that out, I think makes sense.
00:30:53
◼
►
And this process that they're going through now of having the initial batch, I think,
00:30:57
◼
►
of the chosen few who were able to go through the process early, and then a few hours ago
00:31:04
◼
►
they opened it up to the rest of us to start submitting our apps, I think it makes sense.
00:31:10
◼
►
And hopefully, I imagine they're expecting that we're going to, in a few weeks, in that
00:31:20
◼
►
big run-up, there'll be a lot of apps and I'm sure they'll brag about it, you know.
00:31:24
◼
►
They love saying they still do it with the iPad and I'm sure they'll do it with the watch
00:31:28
◼
►
of, you know, "Hey, we have..."
00:31:30
◼
►
I don't even know what the number is going to be.
00:31:32
◼
►
"We have 10,000 watch apps available on day one.
00:31:35
◼
►
We have 5,000.
00:31:36
◼
►
We have 100,000."
00:31:37
◼
►
I mean, the scale of the app store is insane, so it's hard to predict how many there'll actually
00:31:41
◼
►
be, but I'm sure it's a number that's going to be big and they're going to be proud of
00:31:48
◼
►
Do you think there's any downside to having all these apps directly at launch?
00:31:55
◼
►
Do you think people can get confused or do you think it's better for the platform to
00:31:59
◼
►
have all this choice right away?
00:32:04
◼
►
There's certainly some risk of that and I think there's also certainly a risk of...
00:32:10
◼
►
Because those...
00:32:11
◼
►
It would be bad for Apple if people downloaded new apps.
00:32:17
◼
►
They're like, "Oh, I got my new watch.
00:32:20
◼
►
I open it up.
00:32:21
◼
►
I open up my iPhone, browse to the watch section out of the App Store.
00:32:25
◼
►
I get a bunch of apps."
00:32:27
◼
►
And turns out, those apps aren't very good.
00:32:31
◼
►
That can hurt their initial impression of the watch in a way that could be damaging
00:32:39
◼
►
to their experience.
00:32:40
◼
►
Now, and it's in a way that's outside of their control.
00:32:42
◼
►
Like with the iPhone, when it launched, the advantage Apple had is for the first year,
00:32:48
◼
►
I guess, or plus or minus, everyone's experience on the iPhone was entirely curated and guided
00:32:58
◼
►
It was only their apps and that was the way it was.
00:33:01
◼
►
And so they could make sure that that was a quality experience.
00:33:04
◼
►
And so I think there's an even higher bar that I would hope in some ways they're going
00:33:12
◼
►
have to apply, the risk that they're trying to mitigate is that people are going to get
00:33:17
◼
►
watch apps, if they're not very good, they can associate that with a watch and say "oh,
00:33:22
◼
►
the watch isn't actually as useful as I thought it would be" when it's really just the apps
00:33:26
◼
►
that they're using on it aren't quite at the level that they need to be and probably will
00:33:29
◼
►
be down the road.
00:33:32
◼
►
What about the indie developers point of view?
00:33:34
◼
►
Is it going to be more difficult to stand out on day one on the App Store because of
00:33:39
◼
►
all these options?
00:33:40
◼
►
>> I honestly, it's hard to know.
00:33:44
◼
►
I think the thing that was very encouraging to me on that score is that Apple showed in
00:33:49
◼
►
the keynote and we can see now in 8.2 that the Apple Watch app on every iPhone running
00:33:56
◼
►
8.2 or greater, there's a tab that is the App Store.
00:34:01
◼
►
And as best as I can understand, only apps that have been updated to support the Apple
00:34:07
◼
►
Watch are going to show up there.
00:34:10
◼
►
And so for someone like me who looks at the App Store in general with 1.3, 1.4 million
00:34:18
◼
►
apps in it, to imagine a world where my apps are competing with probably just a few thousand
00:34:26
◼
►
to start with, whether that's 5,000, 10,000, 100,000, I don't really know, but there's
00:34:33
◼
►
probably only going to be a few thousand in there, that's delightful.
00:34:38
◼
►
Like when I saw that during the keynote, the Spring Forward event, that was amazing to
00:34:44
◼
►
me because that gives me a great opportunity to shine because I'm competing with such a
00:34:51
◼
►
smaller pool and it sort of reminds me in some ways of the old days of the App Store
00:34:54
◼
►
where if someone goes to that area and opens up a category, there may only be a handful
00:35:02
◼
►
of apps or if they search for something in it, there's only going to be a handful of
00:35:05
◼
►
apps and so being discovered in that is much more likely and so that part of me
00:35:11
◼
►
is excited about it and I want to be there on day one you have a bunch of
00:35:14
◼
►
apps that are going to be ready to be out there to kind of see where that goes
00:35:19
◼
►
yeah the the parallel to the sort of early days of the of the iOS App Store
00:35:25
◼
►
definitely comes to mind and I can't help but think that like we're making
00:35:31
◼
►
fun of the Netgear app at the top of the show like I'd like that so they are
00:35:35
◼
►
never gonna have a watch interface, although, Federica, if you get a new Wi-Fi
00:35:38
◼
►
off on your watch, that's gonna open a whole new world of email for me. Never say
00:35:41
◼
►
never. I know, but I think, you know, for the the type of user who's gonna have a
00:35:47
◼
►
watch on day one, I think there's a real opportunity that, you know, say that I use
00:35:52
◼
►
product A, but product B has a watch app and I have a watch, then there might be
00:35:57
◼
►
enough people to start switching between apps, and I think there's this real
00:36:02
◼
►
possibility for disruption in like some like app categories that have been
00:36:06
◼
►
pretty buttoned up for a while. So I think any developer worth their
00:36:10
◼
►
salt I think is definitely you know doing what we're taking time out of your
00:36:15
◼
►
day you know what you'd be doing David to get there on day one in that small
00:36:19
◼
►
pool and yeah I can't help but think that that could be a pretty interesting
00:36:25
◼
►
you know break point in the history of the App Store you know having these
00:36:29
◼
►
things siphoned off into their own little silos is something new for Apple.
00:36:33
◼
►
So I'm excited to see where that ends up.
00:36:37
◼
►
And I think it's just it's a rare there are very very increasingly few
00:36:42
◼
►
opportunities like that you know more for the independent software developer
00:36:45
◼
►
side of things where it's you know the thing that I have in going in my favor
00:36:50
◼
►
that a lot of a bigger a bigger software company doesn't is the fact that I can
00:36:54
◼
►
do whatever I want and I don't need approval I don't need you know like a
00:36:59
◼
►
a big process to do that.
00:37:00
◼
►
And so once I decided a couple of weeks, a couple of months ago that like, you know,
00:37:04
◼
►
I'm going to make lots of watch apps, I'm going to focus on it, it's going to be kind
00:37:07
◼
►
of my full time focus for between, from when watch kit was announced until now, I'm able
00:37:13
◼
►
to really focus on that and make it happen in a way that, you know, you could imagine
00:37:17
◼
►
that there will be some, you know, a variety of my competitors who are more slow moving
00:37:21
◼
►
because they don't, they can't just, you know, they have to take a more wait and see approach.
00:37:26
◼
►
They're like, well, are we gonna put all this effort
00:37:28
◼
►
into building a watch app?
00:37:29
◼
►
And then if Apple doesn't sell a lot of watches,
00:37:32
◼
►
then it's not gonna work,
00:37:33
◼
►
or there's that kind of bureaucracy about it.
00:37:34
◼
►
And so I'm hopeful, fingers crossed,
00:37:37
◼
►
that there's gonna be a bit of a first mover advantage
00:37:39
◼
►
in that way, but who knows, time will tell.
00:37:42
◼
►
- Yeah, let's take a quick break
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00:39:01
◼
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Past performance is no guarantee of future results.
00:39:04
◼
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Please visit Wealthfront.com to read their full disclosure.
00:39:07
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Yeah, also drink responsibly.
00:39:11
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That's also really good advice.
00:39:13
◼
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Man, this is just, we're helping people here on Connected.
00:39:17
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So David, you know, you're talking about before the break, you know, you sort of made this
00:39:20
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this deliberate decision to spend time on watch apps because you're a one-man band,
00:39:27
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you get to do that.
00:39:30
◼
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And so what have you been learning about WatchKit itself?
00:39:36
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We talked a little bit about maybe visual consistency, but what should users be expecting
00:39:40
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as far as types of functionality out of these apps?
00:39:45
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So at a first glance, it's probably useful to say that there's three kinds of watch kit
00:39:51
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apps that developers can make at this point.
00:39:55
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They can make essentially rich or interactive notifications.
00:40:00
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So you get a notification on your phone, it shows up on your watch, and you can interact
00:40:04
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Maybe the simple sort of canonical example is you get a meeting invitation and you can
00:40:08
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accept or decline it.
00:40:09
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And so it's interactive rather than just telling you something, you can do something with it.
00:40:14
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The second kind are glances, which are little read-only widgets that are available if you
00:40:23
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swipe up from the clock face on the watch.
00:40:28
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And these are entirely static in terms of they're not interactive.
00:40:32
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Their purpose is just to display useful information to the user in a way that's sort of in some
00:40:38
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ways not unlike today widgets on the iPhone, especially today widgets that aren't the big
00:40:46
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launcher, or these things that caused all that controversy in the first place.
00:40:51
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Things that are just showing you data, they kind of fit into that venue.
00:40:56
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And then lastly, there are sort of watch kit apps, which are actual apps you would launch
00:41:01
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from your watch's home screen.
00:41:04
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And these are apps that you can do a bit more with, that you can make interactive, that
00:41:09
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the user can have a longer engagement with.
00:41:13
◼
►
And the thing that's probably important to keep in mind is all of these apps run, or
00:41:19
◼
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at least Glintz's and Watch Git apps, run on your iPhone.
00:41:25
◼
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And all of the logic, all of the programming, and all that heavy work is done on your phone
00:41:32
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and is being just sort of shipped up to the watch for display.
00:41:35
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So you can't, there is at this point no watch kit, no third-party watch apps that will run
00:41:42
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without a connected iPhone close by.
00:41:46
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And as a result, there's a lot of limitations that come from that in terms of what I was
00:41:50
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talking about, the UI consistency and things there.
00:41:53
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Apple is very, I think very intelligently, but very strongly pared down what is possible,
00:42:00
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the types of things that you can do, the types of interactions that you can create, because
00:42:05
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everything you hit a button on your watch, that button press is being sent over Bluetooth
00:42:09
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►
to your phone, your phone is responding to it, doing whatever it needs to do, and then
00:42:13
◼
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it sends back to the watch, "Hey, as a result of that, you need to update the UI this way."
00:42:18
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Which is a very disjointed process compared to on an iPhone, where obviously you tap the
00:42:24
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screen and all of the processing and everything is done entirely locally.
00:42:29
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And so it's a very streamlined process that isn't rich and graphical and fluid in any
00:42:36
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sort of interactive way.
00:42:39
◼
►
What's interesting to me about those three types, like you look at that website we mentioned
00:42:45
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earlier with all the apps and even look at what you're doing, that's not as limiting
00:42:49
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as it seems.
00:42:51
◼
►
From the outside, and maybe your experience is different, but it seems to me at least
00:42:57
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that I don't know how many users would really realize that it was so limited.
00:43:03
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Because there is there is flexibility within those constraints.
00:43:06
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Yes, definitely.
00:43:08
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I mean, when I was first speculating, after the watch was announced, but before watch
00:43:13
◼
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get was announced, when I was sort of speculating about what I thought they would allow us to
00:43:16
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do, I thought we would be much more limited than we are currently.
00:43:21
◼
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We can build pretty interesting applications that can do actual work for the user starting
00:43:30
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on day one before anyone's ever bought a watch.
00:43:34
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And so that's pretty cool.
00:43:35
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And I think there are certainly some odd cases.
00:43:38
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The weird things like if you leave your phone in one room and you walk away and you try
00:43:42
◼
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and use the app, it's not going to work.
00:43:45
◼
►
But beyond those kind of odd edge cases, the fact that it's running on your phone and it
00:43:52
◼
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has this kind of very streamlined lifecycle that it can have is in some ways just an implementation
00:43:58
◼
►
And most users probably won't know that or at least care about that.
00:44:02
◼
►
But I think you're certainly right in that there's not a lot of things that I want to
00:44:07
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do that I can't.
00:44:09
◼
►
There are a lot of things that I want to do that would be better with a native app, that
00:44:13
◼
►
you could have, you know, would be more fluid and more performant and have few weird, you
00:44:18
◼
►
know, sort of performance characteristics.
00:44:20
◼
►
But at its core, other than things that are offline, sort of in their nature, like say
00:44:27
◼
►
you wanted to be in a play a podcast from your watch, that you that kind of thing you
00:44:31
◼
►
can't do now, who is now you have to do that kind of thing based on your phone.
00:44:35
◼
►
But beyond those kinds of offline capabilities, there's really not much that you can't do
00:44:39
◼
►
fundamentally.
00:44:42
◼
►
Are there any software features that third party developers cannot access?
00:44:50
◼
►
Can you access the heart rate sensor?
00:44:53
◼
►
Can you access the haptic feedback in third party apps or are those limited to just Apple
00:45:02
◼
►
Probably the best way to think about it, and A, well firstly you can't access those types
00:45:07
◼
►
Really the best way to think about it is a watch kit app is really an iPhone app that
00:45:13
◼
►
happens to have a view that's being projected onto the watch.
00:45:19
◼
►
And so there's really no local access or interactivity or things.
00:45:25
◼
►
You can't make it the haptics thing, you can't play sounds from the watch, you can't play...
00:45:31
◼
►
I mean, it's unless, yeah, like in WatchKit, everything is done from the phone.
00:45:38
◼
►
And you just have touch on the watch.
00:45:41
◼
►
The only point that I get is when, like, I have interactivity when someone taps something,
00:45:48
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►
And that's really all the interaction I have.
00:45:51
◼
►
And so a lot of things that you're doing, like, you can still make that work.
00:45:55
◼
►
There's a lot of powerful things you can do from your phone.
00:45:58
◼
►
But nothing that's actually just watch specific is going to be available at least to start
00:46:04
◼
►
Do you think WatchKit and this initial wave of watch apps is the right move from Apple
00:46:11
◼
►
or should have they waited for a native SDK?
00:46:15
◼
►
Do you think it is right to give developers the tools to make limited apps in a way and
00:46:22
◼
►
then later update those apps with better features and technologies?
00:46:27
◼
►
Or maybe, I don't know, I guess we'll know with time, but as a developer, what's your
00:46:32
◼
►
point of view on these limitations right now?
00:46:35
◼
►
I mean, I think it's better than the sweet solution we had for the iPhone.
00:46:43
◼
►
Which is, I think, the reality that I'm encouraged by.
00:46:48
◼
►
Like I could, obviously, I always want everything as soon as I can.
00:46:53
◼
►
If I could make native apps for the Apple Watch, I would have been doing it.
00:46:57
◼
►
I would have been all in on building native apps.
00:47:00
◼
►
So I'll take whatever I can get.
00:47:02
◼
►
But I'm very glad that they didn't take an approach that was incredibly limited and incredibly
00:47:08
◼
►
constrained.
00:47:09
◼
►
And I think it's ultimately a strategic move by Apple because they're trying everything
00:47:14
◼
►
they can to, you know, they're essentially inventing a new, or they're trying to forge
00:47:22
◼
►
out into a brand new platform, in a brand new way, in a brand new user base.
00:47:26
◼
►
And so they're needing to make that as compelling as they can.
00:47:30
◼
►
And one of the ways that they can do that is by having third-party apps.
00:47:33
◼
►
And so I think they're trying as far as they can to make rich, compelling third-party apps
00:47:38
◼
►
available from the beginning.
00:47:41
◼
►
And there's certainly pros and cons in that.
00:47:46
◼
►
The way they're doing it is incredibly elegant in so far as it's incredibly battery respectful.
00:47:56
◼
►
I'm not running any code on the watch.
00:47:59
◼
►
I don't have the ability to do something that's going to run down the user's battery in many
00:48:08
◼
►
All I can do is display this text, show this picture.
00:48:11
◼
►
There's things that I can do that may in the long term have slightly, if the user's using
00:48:15
◼
►
the watch all the time and working with my apps, it's going to use their battery, but
00:48:19
◼
►
it avoids this whole realm of possibilities that truly native applications could bring
00:48:27
◼
►
I think that's really clever and really elegant that they're finding this interesting way
00:48:31
◼
►
to have a balance between locking it down totally and saying, "No, no, no.
00:48:36
◼
►
Only Apple apps are going to be here."
00:48:40
◼
►
the other extreme of saying, you know, anybody can make anything.
00:48:43
◼
►
This kind of balanced middle ground is, I think, very clever and very elegant and accomplishes
00:48:50
◼
►
most of the goals and the advantages that they'd be wanting without a lot of the downside
00:48:55
◼
►
and a lot of the problems that either other extreme would include.
00:49:00
◼
►
And what have the cons been during your development time?
00:49:04
◼
►
I mean, I think the biggest challenges are because we have...
00:49:12
◼
►
There are so many things that I just take for granted on work developing for the iPhone.
00:49:17
◼
►
Like doing an animation on the iPhone.
00:49:21
◼
►
The iPhone, almost every iPhone app, just out of the box, can do so many richly animated
00:49:26
◼
►
and lively and engaging experiences that on the watch are really hard to do, just because
00:49:34
◼
►
of the way that they're structured and the way that they're running in this strange disconnected
00:49:39
◼
►
thing where the watch talks to the phone, the phone talks to the watch.
00:49:42
◼
►
And so you don't have the ability to make things quite as fluid in the way that you're
00:49:48
◼
►
And so the challenges that I've had is to try and still make compelling, interesting
00:49:53
◼
►
applications in that context has been much more difficult.
00:49:58
◼
►
And I'll run into things where it's like, "Oh, wouldn't it be great if I could do this?"
00:50:02
◼
►
Or it's like, if only I could access more than just when the user pushes a button, what
00:50:07
◼
►
happens when they push their finger down?
00:50:09
◼
►
Or those types of things.
00:50:11
◼
►
Not having access to that is a bit constraining.
00:50:15
◼
►
And it's in some ways nice because it focuses the mind and it means that we have to do things
00:50:20
◼
►
and find creative solutions to the problems we're solving.
00:50:23
◼
►
We can't just do the easy stuff.
00:50:27
◼
►
But I think the biggest difficulty has just been trying to make apps that have that interest
00:50:32
◼
►
and have that degree of polish is a bit more difficult, I think, at least at this point.
00:50:39
◼
►
Yeah, but I think a good example of some of that polish, you have a post up on your site
00:50:45
◼
►
about Podometer++, and you're talking about different ways that you could display the
00:50:52
◼
►
user's, you know, their goal and where they are in your step counting application.
00:50:58
◼
►
And I really find the second animation you have, the bars kind of come in from the bottom
00:51:04
◼
►
and they're very playful.
00:51:06
◼
►
A, it's crazy to me reading this, how you're doing it, that it's all getting pushed as
00:51:13
◼
►
a series of images basically from a phone.
00:51:18
◼
►
But I think that level of playfulness and just little polished touches are going to
00:51:25
◼
►
as important as they are on iOS, I think they're going to be so much more
00:51:27
◼
►
important on the watch because it's so small because you know you're only using
00:51:32
◼
►
it for a couple of seconds at a time and so it kind of it's kind of like each
00:51:36
◼
►
each view each interaction really counts much more I think than on an iOS app.
00:51:43
◼
►
Sort of you know how has it been you know kind of working on those
00:51:47
◼
►
limitations and something like animation or you know being able to polish
00:51:50
◼
►
something with a simpler set of tools than you have on the phone.
00:51:55
◼
►
>> Yeah, there's definitely a strange mentality that you have to get into, I found, when you're
00:52:04
◼
►
working on watch apps.
00:52:06
◼
►
Because for most apps, your goal is to minimize the time that the user will be looking at
00:52:13
◼
►
your app, or at least making it so that the app is immediately useful in a way that if
00:52:21
◼
►
they only opened the app for a second or two, it would still have been a meaningful interaction
00:52:27
◼
►
in some ways.
00:52:29
◼
►
And that, I think, is an interesting challenge from a design perspective, because you have
00:52:36
◼
►
You can't be lazy in a way that you can often get away with.
00:52:40
◼
►
If you're developing an app for say a 6+, you have a tremendous amount of information
00:52:45
◼
►
that you can just throw on the screen and let the user have to wade their way through
00:52:52
◼
►
Or you can just throw lots of buttons on the screen and they can find what they want to
00:52:57
◼
►
You have such a tiny amount of space and you have such a tiny amount of the user's attention
00:53:01
◼
►
because the expectation and the way all of the Apple's guidelines around this tend to
00:53:06
◼
►
be driving you towards is that your users are expected to only interact with your application
00:53:13
◼
►
for seconds at a time.
00:53:16
◼
►
And so it's really complicated to make sure that you're able to really make that impact
00:53:21
◼
►
in that short amount of time.
00:53:23
◼
►
And you've boiled down the utility of what you're doing to those just bare essentials
00:53:29
◼
►
that are still useful.
00:53:32
◼
►
It's still actually solving a problem or meeting a need, but it's doing it in a way that only
00:53:39
◼
►
takes two seconds.
00:53:41
◼
►
And that certainly is a different mindset that you have to get into.
00:53:45
◼
►
And it's especially kind of odd in some ways coming from over the last summer where all
00:53:51
◼
►
the phones got bigger and bigger.
00:53:53
◼
►
And so suddenly I was trying to deal with the problem of like, "What do I do with all
00:53:56
◼
►
this extra space?"
00:53:57
◼
►
Now you're instead going the complete opposite direction and saying, "What do you do when
00:54:01
◼
►
when you have a display that is maybe a quarter
00:54:06
◼
►
of the original, of like an iPhone 4 screen
00:54:09
◼
►
or something like that.
00:54:10
◼
►
It's a really small amount of data
00:54:12
◼
►
that you have to work with.
00:54:13
◼
►
- Right, and kind of the flip side is,
00:54:17
◼
►
I think when I think about how I might use it,
00:54:20
◼
►
it's when I'm walking, when I'm doing something else
00:54:22
◼
►
with my hands, something comes in,
00:54:24
◼
►
and I don't wanna have to wait
00:54:26
◼
►
for someone's cute animation to finish.
00:54:28
◼
►
So I think that balance is gonna be something that
00:54:32
◼
►
I think a lot of developers are gonna have to tweak
00:54:34
◼
►
as time goes on, as expectations shift around that use case.
00:54:38
◼
►
And maybe it is that we're gonna be using these
00:54:41
◼
►
for five or 10 seconds as opposed to two or three seconds
00:54:44
◼
►
the way we think now.
00:54:45
◼
►
So I think it'll be,
00:54:46
◼
►
I think there'll be an evolution there maybe
00:54:49
◼
►
as people kind of settle into usage habits.
00:54:57
◼
►
So kinda to head towards wrapping up,
00:55:00
◼
►
David, what specifically are you working on
00:55:04
◼
►
that you would like to share?
00:55:06
◼
►
I know you've written a lot about this.
00:55:07
◼
►
What kinda, out of your library of apps,
00:55:09
◼
►
has you excited about the watch?
00:55:12
◼
►
- Sure, so I have a watch kit update
00:55:18
◼
►
for most of my major apps.
00:55:22
◼
►
So I have, for my recipe organizer, my recipe book,
00:55:26
◼
►
I have a thing for managing your grocery list from your wrist, which seemed the most compelling
00:55:31
◼
►
thing for me to be able to just imagine walking through a store, and you can check things
00:55:36
◼
►
off and add things to a list just from your wrist.
00:55:40
◼
►
I have some audio-based things.
00:55:42
◼
►
I have a podcast client and an audiobook client, and for them it's about being able to navigate
00:55:46
◼
►
around either what you're listening to in terms of skipping ahead, skipping back, or
00:55:51
◼
►
switching to something else all without having to get your phone out.
00:55:55
◼
►
Or I have a feed reader, feed wrangler, which for there it's trying to be able to quickly
00:56:00
◼
►
browse headlines and articles and just doing that in a context where you can just pick
00:56:07
◼
►
up, raise your wrist, flip up the glance and see what's going on.
00:56:12
◼
►
And with pedometer it's taking your current step count data and moving it onto your wrist
00:56:19
◼
►
and displaying it in a way that is just even easier to see and to see where you are and
00:56:24
◼
►
to see how active you've been.
00:56:26
◼
►
In some ways it was easier for my existing apps to just kind of look at them and say,
00:56:32
◼
►
how would this be better on a watch?
00:56:34
◼
►
And then for a bunch of other apps, things that I'm not quite at the point of announcing
00:56:38
◼
►
yet, there are other apps that I've been working on that are just trying to think through things
00:56:43
◼
►
that I think would be cool and just starting from the ground up and building new apps for
00:56:48
◼
►
And you know we've talked a lot about the last couple weeks about the watch,
00:56:54
◼
►
you know, specifically you know which one we're looking at purchasing, kind of how
00:56:58
◼
►
our friends and family view it. You know as you've been working on this, what's
00:57:02
◼
►
the feedback been like from people? You know, do friends and family kind of
00:57:07
◼
►
kind of look at you and then you know and look at the watch and sort of you
00:57:10
◼
►
know shake their head or are people generally excited about it that you've
00:57:14
◼
►
come across.
00:57:16
◼
►
I think the most interesting thing that I've run into when I talk to friends and family,
00:57:23
◼
►
people who aren't in the iOS development world, is that everybody's interest in the watch
00:57:31
◼
►
is different, and they have very different motivations and reasons for why they think
00:57:37
◼
►
it would be cool.
00:57:40
◼
►
For some people it's about fitness, for some people it's about messaging, for some people
00:57:44
◼
►
it's about notifications, for some people it's about business stuff and calendaring
00:57:49
◼
►
and for travel.
00:57:52
◼
►
Everyone I've talked to seems to have a very unique picture of when they imagine what having
00:58:00
◼
►
-- and I tend to describe it as squeezing down an iPhone and putting it on your wrist,
00:58:07
◼
►
which is only sort of right, but it's much more easy to explain it that way than to really
00:58:12
◼
►
get into what it is, everyone puts a different thing onto it.
00:58:16
◼
►
I know my wife is most excited about the fitness stuff.
00:58:20
◼
►
She wears a jawbone up band, but there's a lot of things about it that drive her crazy,
00:58:25
◼
►
and she'd love to have something that can track her workouts and to have a more integrated
00:58:32
◼
►
version of it that she can wear all the time that's fashionable enough to do in that way.
00:58:37
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►
But that's different than other people I know, who when they think about it, they're like,
00:58:41
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I just I like they you know they see the this all the silly
00:58:44
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You know connectivity and messaging types of things where you know you can draw pictures to each other or tap
00:58:50
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You know tap your loved one on the wrist, and that's what's compelling to them and what's interesting about that is
00:58:54
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I don't I really think it is
00:58:57
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Everyone's going to be different and everyone has a different reason for why they might want one and so in some ways
00:59:02
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That's kind of a I'm sure Apple has a you know has it were cut out in terms of it's harder to have a
00:59:09
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compelling narrative about that, a straightforward narrative anyway, of like
00:59:12
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you need an Apple Watch because of X, because that's going to be different for
00:59:17
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everybody, and the thing that's going to resonate with them is going to be
00:59:20
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different. And so they're having to find, you know, you can see it even in
00:59:24
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their marketing, like they're going in all these different directions to try
00:59:28
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and make sure that people understand like, "Oh, it can do this, and it can do this,
00:59:30
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and it can do this," and you can find whichever one of those fits for you.
00:59:34
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Right, and you know even thinking back, you know, Apple had this back in 2007 a
00:59:41
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series of advertisements, you know, there were TV ads here in the States and it
00:59:46
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was, you know, maybe 30 seconds of just the mail application, right? So you just
00:59:49
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saw an iPhone and then like floating dismembered hand doing email or in maps
00:59:54
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or in Safari making a phone call. You know, we've even talked about it here
01:00:01
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where that idea that the marketing seems really scattershot,
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you know, it's worrisome to some people,
01:00:06
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but the more I think about it and the longer this goes on,
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it really is like the original iPhone,
01:00:12
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where they had to explain that, you know,
01:00:14
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this isn't like just a regular phone with an iPod taped to it,
01:00:17
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it does all these other things.
01:00:19
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And some people are gonna be really excited about email,
01:00:21
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some people are gonna be really excited about Safari.
01:00:24
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And they had to tell that story sort of in a pattern,
01:00:27
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like blending all these things together with the phone.
01:00:30
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And now it's only more complicated because we all know how smartphones work, right?
01:00:34
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So they have to explain, like you said, it's like squeezing an iPhone down, but it's really
01:00:38
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not like that at all.
01:00:39
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And it does all these different things.
01:00:41
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I'm not nearly as worried about the marketing or Apple's narrative around it as I was before
01:00:46
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the spring event.
01:00:47
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And even in the couple weeks since, I feel like they're doing what they need to do and
01:00:53
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that that's okay.
01:00:54
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That there are people who are going to be really interested in it for very different
01:00:58
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And I think long term that's great because they can hit all those audiences and that's
01:01:03
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a bigger usage base for developers, obviously a bigger customer base for Apple is good as
01:01:09
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But yeah, I think that's really well said.
01:01:14
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What's your reason, David, to get a watch besides making apps?
01:01:20
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The things that I'm most excited about and looking forward to I think are...
01:01:25
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and it's probably fair to say take a step back and say as soon as they
01:01:28
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announced the Apple Watch I went and got a bunch of different wearable type of
01:01:33
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things and then but the thing that's closest to an Apple Watch that I got was
01:01:36
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a Microsoft band which you know is a reasonable device but nothing special
01:01:43
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and the things that I found that were most compelling to me were the
01:01:47
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messaging side of things so like being able to be to never miss a notification
01:01:52
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You know, if a notification comes in, like I have very few notifications turned on on
01:01:57
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Like if my phone buzzes, it's because one of my servers exploded or because, you know,
01:02:02
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someone I care about is trying to get a hold of me.
01:02:04
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And so I loved that I finally, like the feeling of not having to worry about missing those
01:02:10
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was just really reassuring and I think it helped me to use my phone less because I didn't
01:02:16
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constantly pick it up and just, you know, wake the screen to see if there was any missed
01:02:20
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notifications.
01:02:23
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And so that kind of thing that a watch can do in a way that's way more deep and rich
01:02:28
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than anything, you know, a Microsoft band or a Pebble or anything can do because it's
01:02:32
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built into the core OS.
01:02:35
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Like that side of things I think is very compelling to me.
01:02:39
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And then I'm excited about, since I've started wearing all these bands, like the fitness
01:02:43
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tracking side of it is very compelling to me.
01:02:45
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I enjoy having like a picture of what I'm doing when I work out, seeing my heart rate,
01:02:50
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seeing how hard I worked out, in the middle of a workout, looking down and seeing like,
01:02:54
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am I really working out or I just feel like I'm working out, and those kinds of things.
01:02:58
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And so those two things are what I'm looking forward to most.
01:03:03
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You have a model picked out?
01:03:05
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Well, I can cheat a little bit because I'm a developer.
01:03:09
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It's like, I'm just going to, I'm buying one of each size.
01:03:15
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Not of each model, but of each size.
01:03:19
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And then I'm probably just going to get the ones that look best to me is the I'll probably
01:03:23
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get a black sport in the 38 and the 42.
01:03:29
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I mean that's the funny thing too being a developer is I will probably own several dozen
01:03:37
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Apple watches over the course of the next few years.
01:03:41
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And so it's easy for me to say I'm probably just going to get the sport because it's a
01:03:46
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a little bit less, but that little bit of difference will add up over the years.
01:03:50
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At this point, I think, it's like I own a dozen iPhones.
01:03:54
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And it's like a lot of times for an iPhone, I get smaller capacities than I would otherwise
01:04:01
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because I know I'm only going to use it for a year and then I'll get a new one.
01:04:05
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And so I don't have quite the same problem of having years and years of photos building
01:04:09
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up or those kinds of things.
01:04:11
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And so I'm just going to get a pair of sports.
01:04:13
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At this point I expect to pre-order them as soon as I can, if I have to wait up to 3 in
01:04:18
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the morning to do that, or however they manage pre-orders, and then just see them and go
01:04:25
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Yeah, maybe in a few years you'll have your entire arm full of watches.
01:04:31
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It'll be like the Robocop of Apple Watch users.
01:04:35
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You just keep wearing watches on your entire arm.
01:04:39
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I mean, yeah, it makes sense, I guess, from a developer's perspective to have, you know,
01:04:45
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better access to as many units as possible.
01:04:48
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I was kind of wishing you would say you're getting all the edition models.
01:04:53
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I'm wishing you all the success on the App Store, David, that you'll be able to buy edition
01:04:59
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Well, let's put it this way.
01:05:00
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If my watch apps do just wildly well, then I'll be able to afford an edition and I can
01:05:10
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go in and use my watch money to buy a watch.
01:05:13
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Apple can just complete the cycle there.
01:05:15
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The money they give me just goes right back into them.
01:05:17
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When they say it's a gold rush, that kind of thing, the goal is actually to get gold
01:05:24
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at the end of it.
01:05:27
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Well, David, thank you so much for coming on today.
01:05:33
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Where could people find you on the internet?
01:05:35
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Sure, I'm @_davidsmith on Twitter and you can find me, I have a blog at david-smith.org,
01:05:43
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which has a bunch of writing including all of my Watch Kids series.
01:05:47
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So thank you everyone for listening.
01:05:50
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If you want to find show notes this week, you can point your browser to relay.fm/connected/30.
01:05:56
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You can find Federico Vatici at the the glorious maxstories.net and
01:06:03
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Vatici on Twitter. You can find me at 512pixels.net and ISMH on Twitter.
01:06:09
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Until next time, say goodbye gentlemen. Arrivederci. Goodbye.