Connected

00:00:00 ◼   ► [Music]

00:00:07 ◼   ► From Relay FM, this is Connected, episode number 40. Today's show is brought to you by

00:00:14 ◼   ► igloo, an intranet you'll actually like, lynda.com where you can instantly stream

00:00:18 ◼   ► thousands of courses created by industry experts, and PDF-Pen-ScanPlus from SMILE,

00:00:23 ◼   ► which is the app for mobile scanning and OCR. My name is Myke Hurley.

00:00:29 ◼   ► Today I am joined by the editor-in-chief and the owner of my heart, Mr Federico

00:00:34 ◼   ► TG! Wow, I keep getting upgrades. Yep, I didn't even say the name of your website,

00:00:40 ◼   ► I just needed to get, you know, you are both, you are the editor-in-chief and owner of my heart,

00:00:44 ◼   ► as well as MacStories. Well, I've always wanted to be your editor-in-chief.

00:00:49 ◼   ► Not as much as the owner of your heart, but I want to edit you. I want to, you know?

00:00:58 ◼   ► I could probably do with some editing, like right now.

00:01:00 ◼   ► See, there are, you know, every time we do the show, I feel like I need to keep making

00:01:05 ◼   ► you more and more grand, you know, so...

00:01:08 ◼   ► I wonder how long this can go, you know?

00:01:13 ◼   ► But it's nice that you have these introductions for me.

00:01:17 ◼   ► I appreciate it.

00:01:18 ◼   ► Hey Myke.

00:01:19 ◼   ► Hey buddy.

00:01:20 ◼   ► How are you doing?

00:01:21 ◼   ► I'm good, it's just me and you today.

00:01:22 ◼   ► Yeah, yeah.

00:01:23 ◼   ► American friend has been abducted by a group of apologeniuses, so he's unfortunately unable to

00:01:34 ◼   ► join us because they tasked him with having to rewrite the K-BASE. Well they saw his new series,

00:01:44 ◼   ► this new K-BASE series that Steven's doing, and they're like "we need to make sure we shake all

00:01:48 ◼   ► this knowledge out of his head. So they've stolen him and for a week he's

00:01:54 ◼   ► going to just be like mined for kbase information and then maybe we'll get him

00:01:58 ◼   ► back at the end of it. Maybe, we'll see. So Myke you will have to do usually

00:02:05 ◼   ► what Steven does, the follow-up. Yes, so I'm gonna take care of follow-up. We

00:02:10 ◼   ► actually have some special edition extended follow-up this week. We're gonna

00:02:14 ◼   ► have Sam Sophis, the developer of Redacted joining us in a little bit. So that's

00:02:21 ◼   ► gonna be a lot of fun, so that'll be some extra special follow-up, so you can

00:02:24 ◼   ► look forward to that. But we do have our regular old follow-up first. In the

00:02:31 ◼   ► phenomenon that is nose tapping, it continues to...

00:02:34 ◼   ► Come on, phenomenon. I don't know if it's a phenomenon.

00:02:37 ◼   ► It is a phenomenon. It continues to sweep the globe.

00:02:41 ◼   ► Oh my god.

00:02:42 ◼   ► I keep seeing more people referencing it, I see more and more praise I receive every

00:02:46 ◼   ► day for Rico from the world.

00:02:48 ◼   ► It's true.

00:02:49 ◼   ► Wow, look.

00:02:50 ◼   ► Yeah.

00:02:51 ◼   ► We're sent many links of people, you know, when they find nose tapping referenced in other

00:02:55 ◼   ► bodies of work.

00:02:57 ◼   ► We did receive a tweet from Kim today, or a couple of days ago, it says that he's actually

00:03:04 ◼   ► tried nose scrolling the Digital Crown.

00:03:07 ◼   ► I do not condone this as a thing.

00:03:10 ◼   ► I have used my nose to return to the home, but I don't like doing that.

00:03:16 ◼   ► Basically once you use your nose for one...

00:03:18 ◼   ► Wait, wait, what did you do?

00:03:19 ◼   ► Sometimes, like, you know, I want to go back to the home screen, so I've like pushed the

00:03:23 ◼   ► digital crown of my nose.

00:03:24 ◼   ► I don't like that, that's not...

00:03:25 ◼   ► With the side of your nose.

00:03:27 ◼   ► The thing is, once you have tried a form of interaction, just go with all of them, you

00:03:33 ◼   ► know?

00:03:34 ◼   ► Yeah, I can see that, yeah.

00:03:35 ◼   ► I mean there's people like you, people like to do a lot of things with their nose, it seems.

00:03:41 ◼   ► Yep, and tapping your Apple Watch is the best thing you can possibly do.

00:03:47 ◼   ► I still think this is crazy, but I know that there's people like you out there,

00:03:52 ◼   ► so it's not like it's just you and I don't know a bunch of other guys.

00:03:56 ◼   ► It's maybe at least a hundred people, let's say, maybe even more.

00:04:01 ◼   ► Way more.

00:04:02 ◼   ► But let's say, I don't know, a thousand people around the world do this kind of thing.

00:04:07 ◼   ► You should start some sort of group.

00:04:11 ◼   ► I think nose tap mania is into the millions now?

00:04:14 ◼   ► Sure buddy.

00:04:16 ◼   ► But fine.

00:04:18 ◼   ► Ben wanted to write in to clarify something.

00:04:21 ◼   ► If you remember last week when you guys were saying that we were crazy because we drive on the left hand side of the road.

00:04:28 ◼   ► It's not that you're crazy, it's that you're the only ones in the entire planet doing that.

00:04:33 ◼   ► There was something that Steven said, like saying "oh but you're closer to the central divide" and

00:04:38 ◼   ► I was like "I don't really understand what he means" and Ben has written in to clarify,

00:04:42 ◼   ► because he's actually put the thought into it that I couldn't muster,

00:04:44 ◼   ► obviously our driver's sides are like diff- they're swapped, right?

00:04:50 ◼   ► Oh yeah, sure, yeah.

00:04:51 ◼   ► Yeah, so you know, we drive- drivers sit on the right of the car and we drive on the left side.

00:04:58 ◼   ► Yeah, see, that's one of the things that I've always wanted to know from a British person.

00:05:05 ◼   ► Because to me, it's just natural to assume that the passenger seat is on the right side

00:05:12 ◼   ► of the driver.

00:05:14 ◼   ► So for people like you, when you think of the concept of the passenger seat, you think

00:05:19 ◼   ► of the passenger as being on the left.

00:05:21 ◼   ► Yeah, the front left.

00:05:22 ◼   ► So I always...

00:05:23 ◼   ► This is crazy.

00:05:24 ◼   ► This is like Australian.

00:05:25 ◼   ► People from Australia, they have Christmas and it's like summer.

00:05:30 ◼   ► This is insane.

00:05:31 ◼   ► This is like a basic difference in a very common idea that people from two different

00:05:40 ◼   ► countries can have profoundly different representations of this idea.

00:05:47 ◼   ► It's crazy to me.

00:05:48 ◼   ► Like this is the stuff that I keep obsessing about.

00:05:51 ◼   ► Passenger seats.

00:05:54 ◼   ► a real concern of mine. Whenever I'm in America I always accidentally get to get

00:06:00 ◼   ► in the driver's side of the car when I'm a passenger. People look at me funny.

00:06:08 ◼   ► What are you doing buddy? I want to drive. Like taxi cab drivers give me an

00:06:13 ◼   ► interesting confused look. Regarding date formats a few people sent in to us this

00:06:21 ◼   ► tweet which is a quite a nice illustration if you remember last week

00:06:25 ◼   ► we were talking about the month month day day year year format that Americans

00:06:30 ◼   ► use you know month before the day this is like people sent us in somebody's

00:06:35 ◼   ► created this tweet a couple of days ago basically showing that the parts of the

00:06:40 ◼   ► world that use that format so month and day is just America the rest of the

00:06:44 ◼   ► world uses day in their month which makes it me even more sad you know it

00:06:49 ◼   ► It makes it even better because they truly believe they are the chosen ones for this

00:06:54 ◼   ► date format.

00:06:58 ◼   ► See it's just perfect.

00:07:00 ◼   ► So let's make them believe that they're using the right format.

00:07:07 ◼   ► It just makes me sad.

00:07:09 ◼   ► It is amazing, honestly.

00:07:13 ◼   ► Do we, we're gonna get so many angry tweets and emails about, you know, especially because

00:07:20 ◼   ► Steven is not on the show to kind of guide us through American traditions.

00:07:26 ◼   ► I feel like we're, the Europeans can, can, you know, say this kind of stuff because Steven

00:07:31 ◼   ► is not here.

00:07:32 ◼   ► So, hey, it's cool.

00:07:35 ◼   ► In regards to me and you were talking over, I say talking over, I think it was probably

00:07:40 ◼   ► an argument about old apps and having them removed from the App Store.

00:07:46 ◼   ► Quite a lot of interesting follow-up came through from this of people that disagreed

00:07:50 ◼   ► with me or agreed with me or vice versa for you about the way that apps should be displayed

00:07:57 ◼   ► in the App Store after a certain period of time.

00:08:00 ◼   ► I think one of the best pieces of follow-up on a possible solution for this came from

00:08:04 ◼   ► Nash, who said maybe instead of removing apps from the App Store they go into a section,

00:08:10 ◼   ► an archived section that's kind of like a graveyard because people were saying

00:08:14 ◼   ► like you know if I have this old device how can I get apps for it and I mean my

00:08:17 ◼   ► feeling is you know at some point you just have to get rid of them just just

00:08:21 ◼   ► like cut them out and I know that you don't like the idea of that so maybe

00:08:26 ◼   ► there could be a place where these old apps go maybe you can only see them if

00:08:30 ◼   ► you have an old device or I don't know but yeah that could be an interesting

00:08:35 ◼   ► way of doing it well it's like when you when you think about for example one

00:08:39 ◼   ► Nintendo is doing on their eShop, they have sections for different consoles.

00:08:48 ◼   ► And of course the stuff for the 3DS and the Wii U is front and center in the eShop, but

00:08:54 ◼   ► you can also scroll a bit and you get to the old DS, WiiWare sections, and those are old

00:09:02 ◼   ► software, it's no longer supported, but you can still browse, you can still see stuff,

00:09:07 ◼   ► maybe you can still download stuff. So it wouldn't be too dissimilar as a concept.

00:09:14 ◼   ► Of course the newest stuff that is updated all the time for the latest iOS and OS X,

00:09:20 ◼   ► of course that kind of software is highlighted by Apple more and you can easily find it.

00:09:27 ◼   ► But what if I purposefully want to find an old app from three years ago that never received

00:09:33 ◼   ► an update for some weird reason.

00:09:37 ◼   ► I should be able to and I think that having a special buried section where you can find

00:09:43 ◼   ► these old apps, it's a good compromise.

00:09:46 ◼   ► So thanks for the follow up to neshp, should be the username.

00:09:54 ◼   ► It's a pretty cool username actually.

00:09:56 ◼   ► So thank you.

00:09:58 ◼   ► And then finally in standard follow up this week, Garak wrote in about upgrade pricing

00:10:03 ◼   ► on the Mac App Store and said "I've often wondered why developers don't release their

00:10:06 ◼   ► application as a 1.0 and provide 1.x releases for free as normal in most cases, but then

00:10:14 ◼   ► when they have a big upgrade, why don't they add features in the upgrade as an in-app purchase,

00:10:18 ◼   ► effectively making the 2.0 version of the app as an in-app purchase from the 1.0 version.

00:10:24 ◼   ► It doesn't have to specifically be called version 2, but you get what I mean."

00:10:28 ◼   ► So basically what he's saying is why don't little features and bug fixes and stuff just

00:10:32 ◼   ► as one point x, but then when there's new features, why not do those as an in-app purchase?

00:10:38 ◼   ► And Stephen wrote some notes here which I think me and you both agree with and I kind

00:10:41 ◼   ► of want to go through this.

00:10:42 ◼   ► So the problem with doing this sort of stuff is it can really make the code base quite

00:10:46 ◼   ► complex as you have to try and work out, like the app can have, some users might have these

00:10:52 ◼   ► features, some users might have these features, and it can make things quite difficult.

00:10:56 ◼   ► I think coding an app to have actual app features hidden behind in-app purchase can make things

00:11:03 ◼   ► quite difficult to do.

00:11:05 ◼   ► It can be confusing for users.

00:11:08 ◼   ► And also if somebody wants to do a design change, like an overall design change, a lot

00:11:12 ◼   ► of the time if you're completely overhauling your UI, that's a huge selling point and many

00:11:18 ◼   ► people see that as a time to go to a version 2.

00:11:21 ◼   ► How do you do stuff like that with in-app purchase?

00:11:23 ◼   ► It doesn't really work so well.

00:11:25 ◼   ► So one way that people thought that this stuff was going to get easier was by the ability

00:11:32 ◼   ► to read the receipts of stuff, like in-app purchase receipts or purchasing receipts, but

00:11:37 ◼   ► this is still a problematic mess, as we know from some of our developer friends, and working

00:11:43 ◼   ► that stuff out and being able to read who's purchased what and where and restoring from

00:11:50 ◼   ► previous versions, and when you go into an app and you restore purchases and stuff, all

00:11:53 ◼   ► All of that can still be an absolute mess and whilst it seems like, in theory, a good

00:12:00 ◼   ► thing to do, it is apparently very very difficult to effectively pull off and make it work just

00:12:06 ◼   ► the way that you would want.

00:12:09 ◼   ► One major benefit of having a single version of your app on the App Store would be that

00:12:15 ◼   ► you retain, as a developer, you retain all of your rankings and your position in the

00:12:20 ◼   ► App Store search.

00:12:22 ◼   ► So when you're in steady, if you want to launch a new app, you get to start from scratch.

00:12:26 ◼   ► So you don't have any reviews or rankings and you don't have any, you know, your position

00:12:32 ◼   ► in the App Store search results is lower.

00:12:35 ◼   ► So that's one argument for staying with just one version of the same app over time.

00:12:43 ◼   ► But it gets crazy when you want to do upgrades like major overhauls or UI changes.

00:12:51 ◼   ► Or maybe you want to rewrite the entire code base of your app and you want to hide that

00:12:56 ◼   ► behind an in-app purchase.

00:12:59 ◼   ► It gets too complex and too complicated when you want to account for the different versions

00:13:04 ◼   ► of what a user is using on his device and what if the same user maybe uses the app on

00:13:15 ◼   ► one device, doesn't unlock the in-app purchase on the other device, it gets really complex

00:13:20 ◼   ► and it from a technical perspective and therefore also as a final product on the App Store it

00:13:27 ◼   ► is easier and recommended to, if you want to start from scratch, if you have a major

00:13:32 ◼   ► update to an app, to just have a new version on the App Store.

00:13:36 ◼   ► And so I think that the solution would be to model some kind of upgrade pricing for

00:13:42 ◼   ► companies like OmniGroup for example, kind of like a complete my bundle that works.

00:13:50 ◼   ► So developers including the Omni Group have been trying to use Complete My Bundle to offer

00:13:56 ◼   ► some kind of upgrade pricing and they've run into all sorts of limitations and errors and

00:14:02 ◼   ► confusion.

00:14:03 ◼   ► So it would be something like that, only done for upgrades for really expensive apps and

00:14:10 ◼   ► for companies that want to keep the same customers over 3, 5, 10 years.

00:14:16 ◼   ► Because it's not crazy at this point to believe that the App Store can go on for decades,

00:14:21 ◼   ► because it launched seven years ago.

00:14:24 ◼   ► So it's been quite a few years, and there's companies that want to do business with the

00:14:29 ◼   ► same customers over and over, and definitely using in-app purchases to unlock new features

00:14:36 ◼   ► of the same app is not going to work, I think.

00:14:39 ◼   ► And Joseph Rosenstiel in the chat room has given another good part of this, another problem.

00:14:45 ◼   ► The in-app purchase model like this for a paid app doesn't work for new purchases because

00:14:50 ◼   ► you buy the app and then you have to go and buy more stuff, right?

00:14:53 ◼   ► It's just not a nice way to begin your time with the application.

00:14:59 ◼   ► You buy it when it's at version 3 or whatever.

00:15:05 ◼   ► You go in, you buy it once and then you have to buy like six different in-app purchases

00:15:09 ◼   ► to get it up to the current version.

00:15:12 ◼   ► It just doesn't work very well.

00:15:14 ◼   ► I believe what the internet calls this type of model is Paymium, which is an abomination

00:15:22 ◼   ► of a word, but it exists.

00:15:25 ◼   ► Paymium.

00:15:26 ◼   ► Paymium.

00:15:27 ◼   ► Paymium, all the monies.

00:15:30 ◼   ► It's like pay and opium.

00:15:32 ◼   ► It sounds like paymium.

00:15:33 ◼   ► I don't know.

00:15:34 ◼   ► Sure.

00:15:35 ◼   ► On that note, let's take a quick break and when we come back from this break, we're going

00:15:38 ◼   ► to be joined by Sam Fosofis to talk about Redacted for the Mac.

00:15:42 ◼   ► But this week's episode is brought to you by our friends over at lynda.com, the online

00:15:47 ◼   ► learning platform with over 3000 on-demand video courses to help you strengthen your

00:15:52 ◼   ► business, technology and creative skills.

00:15:55 ◼   ► To get yourself a free 10-day trial to try it out for yourself, visit lynda.com.

00:15:59 ◼   ► That's L-Y-N-D-A dot com slash connected.

00:16:03 ◼   ► Lynda.com is for people that want to learn new things, people that want to learn new

00:16:08 ◼   ► hobbies, people that want to make things happen in their life.

00:16:11 ◼   ► you are looking for a promotion, maybe you want to fill some time that you have

00:16:15 ◼   ► with a new hobby that you and it's something you've always wanted to learn

00:16:18 ◼   ► for years and years. This is the stuff that Linzer.com can help you learn. Maybe

00:16:23 ◼   ► you want to learn Photoshop, right? You want to become a designer, you want to

00:16:27 ◼   ► learn Photoshop, you want to learn Illustrator. They have some incredible

00:16:30 ◼   ► courses like on these Adobe programs and apps alone. They have like a whole

00:16:36 ◼   ► breadth of courses on all types of things like the fundamentals of how to

00:16:41 ◼   ► to actually use the app and they can teach you from start to finish basically, like getting

00:16:45 ◼   ► started and all complex tools as well. But also if you're thinking about that sort of

00:16:50 ◼   ► stuff, you could think about some of the other fundamental things you might want to learn,

00:16:55 ◼   ► so like typography and colour and stuff like that. Once you start getting into design with

00:16:59 ◼   ► Photoshop you might want to learn a little bit more about that as well to help you bring

00:17:03 ◼   ► out your best work. Maybe you're looking to develop your first app and you want to learn

00:17:07 ◼   ► how to use Xcode, you want to learn how to develop an iOS app from the start.

00:17:13 ◼   ► Or maybe you're getting into it right now and you're thinking maybe I just go and learn

00:17:16 ◼   ► Swift and they have Swift programming first looks and then they have how to build an iOS

00:17:21 ◼   ► app with Swift.

00:17:22 ◼   ► They have courses on all of this and then once you've built a really popular and successful

00:17:26 ◼   ► iOS app you maybe want to bring it over to Android they have courses on that and then

00:17:29 ◼   ► maybe you want to learn how to do marketing for your app as well.

00:17:32 ◼   ► We're going to talk about marketing in a moment.

00:17:34 ◼   ► Midlander.com they can help you learn this stuff if you want.

00:17:37 ◼   ► courses are taught by absolute experts who are really passionate about the stuff that they're

00:17:41 ◼   ► teaching. You can stream these courses wherever you want, whenever you want, using their android or iOS

00:17:46 ◼   ► apps. You can also watch them on demand on the web as well. Their courses are structured so you can

00:17:51 ◼   ► watch them from start to finish in order or you can consume them in bite-sized pieces. You can

00:17:55 ◼   ► watch them in any order you want and you can make playlists and watch them with all different types

00:18:00 ◼   ► of courses and you can watch different chunks in whatever order you may wish to watch them in.

00:18:05 ◼   ► Your lynda.com membership will give you unlimited access to training on hundreds of topics all for

00:18:10 ◼   ► one flat rate. Whether you're looking to become an industry expert, you're passionate about a hobby,

00:18:14 ◼   ► you just want to learn something new, go ahead and visit lynda.com/connected. That's L-Y-N-D-A

00:18:20 ◼   ► dot com slash connected and sign up for your free 10 day trial. Thank you so much to lynda.com for

00:18:26 ◼   ► supporting this show and all of Relay FM. So we're now joined on Connected by Sam

00:18:32 ◼   ► Sophus who you may remember from last week's episode where we were talking

00:18:35 ◼   ► about Redacted and Sam I believe you listened into the show and you said

00:18:41 ◼   ► you'd like to share some thoughts so we were very happy to ask you to join us on

00:18:46 ◼   ► today's show so thank you so much for joining us.

00:18:47 ◼   ► Yeah thanks for having me.

00:18:49 ◼   ► It's probably been a peculiar couple of weeks for you right?

00:18:53 ◼   ► Yeah for sure.

00:18:54 ◼   ► So for anyone that didn't listen to last week's episode or didn't remember

00:18:59 ◼   ► basically a couple of weeks ago Sam released an app called Redacted onto the

00:19:03 ◼   ► Mac App Store and kind of wrote up some interesting findings about where the app

00:19:08 ◼   ► was sitting in the charts and kind of the revenue that it brought in. So Sam

00:19:14 ◼   ► could you give like a brief kind of what that was on day one like where you were

00:19:19 ◼   ► charted, what those numbers were and kind of talk about how the app is performing

00:19:23 ◼   ► now and if things are going better or worse than before? Sure so by the end of

00:19:29 ◼   ► the first day I was number eight top paid in overall in the US and number one

00:19:38 ◼   ► in graphics and that was only 105 units so it was like I don't know a couple

00:19:46 ◼   ► hundred dollars. I was like really surprised that you know my little app

00:19:50 ◼   ► with a hundred sales could be number eight overall. I wrote a little post

00:19:54 ◼   ► there's just like you know this is crazy people think the Mac App Store is like

00:19:58 ◼   ► you know still this like really great thing similar to iOS and it's you know

00:20:03 ◼   ► not really the case and I'd kind of known this from Mac apps in the past but

00:20:07 ◼   ► didn't realize it was like this bad still. When you kind of saw people

00:20:12 ◼   ► talking about you on like you know you wrote this post I mean I don't know what

00:20:17 ◼   ► you were thinking about when you wrote the post initially, but how did it feel

00:20:21 ◼   ► to then kind of become part of the news cycle for a few days as people were kind

00:20:26 ◼   ► of talking about your post and it kind of blew up? What was that like?

00:20:32 ◼   ► It's kind of surprising. There's lots of different reactions, people you know

00:20:36 ◼   ► saying like, "It was ridiculous that I felt that I should have made more

00:20:40 ◼   ► being this high or whatever" and I was like, you know, that wasn't at all

00:20:43 ◼   ► what I was getting at. I was just like sharing my numbers because I

00:20:46 ◼   ► I said I was going to anyway before I launched it.

00:20:49 ◼   ► It was just crazy that with 100 downloads on the first day,

00:20:53 ◼   ► I could be number eight top paid.

00:20:54 ◼   ► So it was interesting to see everyone's take.

00:20:57 ◼   ► A couple of podcasts blamed sandboxing on the Mac App Store

00:21:01 ◼   ► and some podcasts were saying it was ridiculous

00:21:04 ◼   ► that I didn't do any marketing

00:21:06 ◼   ► 'cause in my post I just said all I did was tweet it.

00:21:08 ◼   ► And it was just fair, it was my second day of my new job,

00:21:11 ◼   ► so I was busy.

00:21:14 ◼   ► Yeah, it was just interesting to see everyone's reaction,

00:21:17 ◼   ► but no one really liked defending the Mac App Store.

00:21:20 ◼   ► Everyone was just kind of like,

00:21:20 ◼   ► "Yeah, this is terrible."

00:21:22 ◼   ► And then trying to explain why they thought that was.

00:21:25 ◼   ► I don't know, it was very interesting.

00:21:28 ◼   ► - So Sam, I was thinking about your strategy

00:21:31 ◼   ► to basically don't do any marketing for the app

00:21:34 ◼   ► and still you manage to get in the top charts.

00:21:39 ◼   ► And I found that quite amusing because at first

00:21:43 ◼   ► I was thinking like why is not doing any marketing that seems like a, you know, it doesn't seem

00:21:49 ◼   ► like a good strategy.

00:21:51 ◼   ► But then again, I'm thinking this app with no marketing basically with just a few tweets,

00:21:57 ◼   ► you ended up in the top charts.

00:21:59 ◼   ► Do you think that's the reflection of a problem?

00:22:02 ◼   ► Do you think that basically with no marketing a simple Mac app can still get in the top

00:22:07 ◼   ► charts?

00:22:08 ◼   ► Do you think that's maybe you should have done some marketing, you know, but maybe you

00:22:13 ◼   ► Even without marketing you went into the top charts. That's pretty crazy

00:22:18 ◼   ► Yeah, I mean definitely I would have had I had time as it was like, you know transitioning to a new job

00:22:25 ◼   ► It's like whatever it's done. I'll tweet it and kind of like forgot about it

00:22:28 ◼   ► You didn't post it to product hunt or anything. Literally all I did was like tweet it and went to work

00:22:31 ◼   ► And I feel like of those hundred downloads the first day most of them are people that follow me on Twitter

00:22:37 ◼   ► So I mean great hundred downloads, whatever

00:22:42 ◼   ► But it was crazy that

00:22:44 ◼   ► You know, that's the top chart

00:22:46 ◼   ► So I mean if that's all it takes and like sure if you have like any sizable Twitter following like a tweets all you need

00:22:51 ◼   ► Just pretty nuts

00:22:53 ◼   ► So I don't know. I mean, I guess that's good

00:22:56 ◼   ► But like still the next day was like half the sales from the first day and I was still like top church and even I think

00:23:03 ◼   ► Best new app at that point

00:23:05 ◼   ► So at this point it's like, you know, well under a thousand dollars being like super featured in

00:23:11 ◼   ► in the App Store

00:23:13 ◼   ► so yeah, so as a

00:23:15 ◼   ► From your from your perspective as an indie developer

00:23:20 ◼   ► How do you think that especially not just the App Store but the Mac App Store?

00:23:25 ◼   ► Could be better. Do you think?

00:23:28 ◼   ► There's anything that Apple should be doing to help people like you even you know

00:23:33 ◼   ► small indie developers who want to make simple apps and be able to sustain themselves in the top charts or

00:23:40 ◼   ► You know just in the in the Mac App Store in general. How do you feel like the Mac App Store should be improved?

00:23:46 ◼   ► Just one extra thought on the marketing stuff, you know

00:23:52 ◼   ► See I had done a bunch of marketing and it's been all this time or even money on ads and stuff

00:23:55 ◼   ► Like I feel like I wouldn't have done that much better than than I did anyway

00:24:01 ◼   ► Just kind of I mean because my best day so far was 410

00:24:05 ◼   ► units

00:24:07 ◼   ► Which was when I was like on the front of Mac rumors. Yeah, I feel like it's hard to get much better than that for

00:24:13 ◼   ► Something like in a bunch of other blogs, you know picks up that day as well, you know

00:24:17 ◼   ► I feel like it's hard to do better than that to have like all the major Apple blogs

00:24:20 ◼   ► reblogging the Mac rumors stuff

00:24:23 ◼   ► You know, like I couldn't have bought that much press

00:24:29 ◼   ► I don't know. Yeah, because I mean it's it's a simple utility, you know, it's it's

00:24:34 ◼   ► Like I get what you're saying even even with a major marketing plan

00:24:38 ◼   ► It's still a very niche application for for OS 10 users. So but yeah, I understand

00:24:45 ◼   ► I mean it especially, you know indie developers like you cannot

00:24:48 ◼   ► Cannot just you know, do all the you know, the marketing and to think about I don't know like App Store

00:24:56 ◼   ► search optimization and all that kind of stuff. You just want to make an app and you want to set it.

00:25:01 ◼   ► And the fact that you managed to be in the top charts, I think that's great, but also a problem.

00:25:08 ◼   ► So I was wondering again, what kind of improvements would you like to see maybe in the future?

00:25:14 ◼   ► I mean, I don't really think it's anything Apple is doing that's like causing this really.

00:25:20 ◼   ► I mean, sure they could update the Mac App Store and make it better, because the app's just old

00:25:24 ◼   ► and you know like the design doesn't really match Yosemite that much and

00:25:28 ◼   ► Whatever but I mean sure there's like tools I could add for developers like analytics like we have on iOS

00:25:34 ◼   ► We don't have on on Mac and you know, fine whatever

00:25:37 ◼   ► I think the main problem is people just don't care about the Mac

00:25:39 ◼   ► I mean you can even see it in the shift from Apple's keynotes like

00:25:43 ◼   ► Less and less focused on OS 10 and like way more on iOS and and I wish related devices like you like the watch or whatever

00:25:50 ◼   ► I think just people aren't buying

00:25:53 ◼   ► Mac apps really and I don't know like maybe that's like a big marketing push

00:25:59 ◼   ► from Apple to fix this but I think it's you know we're moving less or we're

00:26:03 ◼   ► moving more away from the desktop and maybe that's okay and maybe this is just

00:26:07 ◼   ► like how it is and it's gonna keep going down unless you're someone like that's

00:26:12 ◼   ► selling an expensive app and a lot of it you're just not gonna do well making Mac

00:26:18 ◼   ► software I don't know.

00:26:20 ◼   ► After you saw kind of the charts and stuff on the first day

00:26:24 ◼   ► Did you think did you put on that you said you were you're asking people what they thought or you had people?

00:26:30 ◼   ► Coming to you and saying what they thought you were going to be earning

00:26:33 ◼   ► Did you think that the numbers were gonna be higher than they were?

00:26:35 ◼   ► Yeah, I mean I assumed like number eight top paid would be a lot more money like you at least like $5,000

00:26:46 ◼   ► But you know like it one of feels like yeah, it's at least 20 grand. I was like oh, man

00:26:51 ◼   ► I didn't even like think it would make this much ever because it's this little utility time to retire

00:26:55 ◼   ► Yeah, it's like a second day of a new job. Maybe it's my last day. You know

00:26:59 ◼   ► If I'm gonna make like you know 20 grand a day for a couple months like that would be spectacular

00:27:05 ◼   ► Which is totally not out of the question for you know a top paid on iOS. That's like a crazy amount of money

00:27:13 ◼   ► But I didn't realize the gap was was that much and most people were guessing, you know, like

00:27:16 ◼   ► Well over a thousand dollars at least, you know, I think my total was like what was it?

00:27:22 ◼   ► 302 dollars so

00:27:26 ◼   ► You know

00:27:27 ◼   ► Not great overall so to date so it came out May 5th. It's the 19th today

00:27:32 ◼   ► My total proceeds are six and a half thousand

00:27:37 ◼   ► Which I make six and a half thousand every week like that's not bad at all, but it's definitely going down

00:27:43 ◼   ► You know my spike from all the press is definitely like chilling off it and that's fine. That's expected

00:27:49 ◼   ► It's definitely performing around the numbers. I would have kind of guessed as far as like number of units

00:27:54 ◼   ► But to have that number of units be in the top charges is

00:27:58 ◼   ► super surprising

00:28:01 ◼   ► Was it a bit of a gut punch?

00:28:03 ◼   ► When you saw the the analytics on the on the second day

00:28:07 ◼   ► Yeah, I definitely like gotten my my expectations up after like going out to dinner and people like oh, yeah

00:28:14 ◼   ► I'm gonna make all this money and then all these people on Twitter guessing

00:28:16 ◼   ► to realize it was like $300 was

00:28:20 ◼   ► It was a little sad, but I mean that's more of like what I would expected just like the charts, you know

00:28:28 ◼   ► Gave me all these high hopes and it's just sad to see that

00:28:32 ◼   ► But you can make that much of a splash in the App Store with just so few downloads.

00:28:39 ◼   ► So over the years there's always been some kind of discussion about the benefit of having

00:28:46 ◼   ► the top charts on the App Store.

00:28:48 ◼   ► Because all the popular apps end up in the top charts and indie developers can never

00:28:53 ◼   ► make it in the top charts.

00:28:55 ◼   ► And this is very true on iOS but as we've seen with your case and your story on the

00:29:00 ◼   ► the Mac, indie developers can make it to the top charts and especially in the top 10.

00:29:05 ◼   ► What are your thoughts on the top charts, on the App Store?

00:29:08 ◼   ► Do you think they're useful as a developer or as a user to kind of discover apps?

00:29:15 ◼   ► Have you ever thought about getting rid of the top charts?

00:29:18 ◼   ► Would they make the App Store a better place for indie developers like you?

00:29:24 ◼   ► So I think the alternative to top charts is more curated lists either by Apple or by whoever.

00:29:32 ◼   ► So now if I'm trying to find a game, I don't really play mini games, but sometimes I'm

00:29:36 ◼   ► like you know I want to go find a game to play and I'll browse the top charts because

00:29:39 ◼   ► I feel like that's a pretty good like what's popular, these can't be that bad.

00:29:44 ◼   ► That I'll look at Apple's lists and I feel like browsing Apple's list or browsing the

00:29:48 ◼   ► top charts, you know like I'm going to check both and that's fine.

00:29:52 ◼   ► If the top charts weren't there, I'd feel like I was missing out.

00:29:55 ◼   ► Like that I'm trusting Apple to pick the good ones and maybe there's some indie one that

00:29:58 ◼   ► just took off that they're not featuring yet.

00:30:01 ◼   ► So I don't know, I think overall as a user I prefer having the option to look at the

00:30:06 ◼   ► top charts.

00:30:07 ◼   ► And as a developer I think it's great because once you get in the top charts you're more

00:30:10 ◼   ► likely to stay in the top charts for longer than, you're more likely to do well longer

00:30:17 ◼   ► than if you weren't in the top charts.

00:30:19 ◼   ► So they don't bother me per se.

00:30:24 ◼   ► Do you guys think they should be removed?

00:30:28 ◼   ► It's tricky because I feel from a personal perspective, I want more curation and I want

00:30:37 ◼   ► to see better lists of apps and games handpicked by other human beings because I feel like

00:30:46 ◼   ► I trust the taste of people better than algorithms.

00:30:51 ◼   ► But as a user, when I talk to my friends and they don't read Apple blogs, they don't follow

00:30:59 ◼   ► Apple people on Twitter, I just want to kind of relate to them with the latest game, with

00:31:04 ◼   ► the latest app on the iPhone, and I feel like browsing the top charts is a good way to talk

00:31:11 ◼   ► with people, like with normal people, about software and apps, because everybody's downloading

00:31:17 ◼   ► apps. So, they're kind of like a simple way to discover popular stuff, but maybe it's

00:31:27 ◼   ► like this because it's the only easy way to discover popular stuff. Maybe with an alternative

00:31:33 ◼   ► there would be another, you know, the alternative would become popular with people. So, I don't

00:31:38 ◼   ► I feel like I use them, but I want another solution.

00:31:43 ◼   ► I don't know if it makes sense.

00:31:44 ◼   ► Yeah, I mean if I could see what my friends are downloading or using, that would be spectacular.

00:31:49 ◼   ► I don't see Apple doing that ever or doing a good job at it, but that'd be great.

00:31:54 ◼   ► I feel like when I...

00:31:55 ◼   ► I can't remember the last time that I found something truly useful or enjoyable for me

00:32:02 ◼   ► by looking at top charts.

00:32:04 ◼   ► I've downloaded stuff that's been in there that I've seen somebody link to, right, like

00:32:09 ◼   ► a game or something.

00:32:10 ◼   ► But I can't remember the last time I was in the App Store, looked in the top charts and

00:32:13 ◼   ► was like, "Ooh, that looks fun."

00:32:15 ◼   ► You know, I feel like it's full of stuff that is maybe not for me.

00:32:21 ◼   ► I think, yeah, I'd have the same experience.

00:32:23 ◼   ► Yeah, pretty much.

00:32:24 ◼   ► Or on the Mac App Store, it's full of Apple's apps.

00:32:27 ◼   ► Yes.

00:32:28 ◼   ► Yeah, Final Cut does pretty well from what I gather.

00:32:32 ◼   ► So Sam, the last thing I wanted to ask you today, looking back at this, has your

00:32:40 ◼   ► opinions changed on Apple's platforms in any way? Like are you gonna continue to do

00:32:43 ◼   ► stuff like this do you think? Or is this an experiment and you've kind of learned

00:32:47 ◼   ► something from it which maybe says that you maybe don't want to do this again?

00:32:52 ◼   ► That's tough. I've worked on client apps before that have had, you know, over

00:32:59 ◼   ► two million downloads in a day before and have done super well from that perspective.

00:33:05 ◼   ► So being able to replicate that on my own would be pretty great.

00:33:12 ◼   ► So knowing that that's obtainable is kind of a nice incentive, but I think on the Mac

00:33:21 ◼   ► I don't think that that's really a reality at all.

00:33:26 ◼   ► Unless you have something that's $50 plus and can sell a lot of it, it's just not going

00:33:31 ◼   ► to do well because the volume's just not there compared to iOS.

00:33:34 ◼   ► So I don't know, I'm sure I'll make some more...

00:33:37 ◼   ► I've been working on this market editor called Whiskey for a really long time, and I'm definitely

00:33:41 ◼   ► still going to finish it and release it on the Mac App Store.

00:33:45 ◼   ► But it's not so much like I want to make a bunch of money with it, it's more this is

00:33:48 ◼   ► something I enjoy working on and would like to sell.

00:33:51 ◼   ► I think that's kind of the attitude I've always had and then kind of was, you know, thought

00:33:57 ◼   ► it would be great to make all this money, you know, when I saw the charts.

00:34:01 ◼   ► But you know, it's like, well, I'll just keep making stuff because I like it for the Mac

00:34:05 ◼   ► and for iOS is maybe that's where like actual businesses is possible.

00:34:10 ◼   ► But now that I have a job, I've been, you know, on my own for a long time and just switched

00:34:15 ◼   ► to having a job a couple weeks ago.

00:34:18 ◼   ► So it's less of a thing now.

00:34:20 ◼   ► It's like, well, make something because it's fun and whatever.

00:34:22 ◼   ► But you can see a lot of folks panic left the App Store.

00:34:27 ◼   ► And I feel like just Mac apps in general have really--

00:34:31 ◼   ► the amount have gone down a lot.

00:34:33 ◼   ► Even RealMac puts out great stuff,

00:34:35 ◼   ► and they have been focusing on clear overall,

00:34:38 ◼   ► their other things lately.

00:34:41 ◼   ► At least from my view, I'm sure they work on other things.

00:34:44 ◼   ► But I don't know.

00:34:47 ◼   ► I feel like the Mac App Store is just on the decline.

00:34:49 ◼   ► and no one seems to be saying otherwise.

00:34:53 ◼   ► - Sam, thank you so much for joining us.

00:34:57 ◼   ► Where can people find your work and keep in touch with you?

00:35:01 ◼   ► - I'm Sophus on Twitter, S-O-F-F-E-S,

00:35:05 ◼   ► and my website's S-O-F-F dot E-S.

00:35:09 ◼   ► So feel free to say hi.

00:35:10 ◼   ► Thanks again for having me, guys.

00:35:11 ◼   ► I really appreciate it.

00:35:12 ◼   ► - Thank you. - That's an absolute pleasure.

00:35:13 ◼   ► Thank you for joining us.

00:35:15 ◼   ► Right, so Federico, I just wanna take our second break here

00:35:18 ◼   ► and then we can talk all about your Apple Watch,

00:35:20 ◼   ► which I'm very excited about.

00:35:22 ◼   ► - Okay.

00:35:23 ◼   ► - This week's episode of Connected is also brought to you

00:35:25 ◼   ► by Smile Software and PDF Pen Scan Plus,

00:35:29 ◼   ► which is the app for mobile scanning and OCR.

00:35:32 ◼   ► With PDF Pen Scan Plus from our good friends at Smile,

00:35:35 ◼   ► you can scan documents with the greatest of ease,

00:35:40 ◼   ► right from your iPhone and your iPad.

00:35:43 ◼   ► It is a super powerful, super beautiful app.

00:35:46 ◼   ► One of the great things about this app

00:35:48 ◼   ► because it is an iOS app, it is always with you. When you have the power of an app like this in

00:35:54 ◼   ► your pocket it totally changes the way that you use it. PDF/Pen/Scan+ has recently been updated

00:35:59 ◼   ► to version 2 and it's a free upgrade for existing users. You can now blast through stacks of

00:36:06 ◼   ► documents faster than you ever could before. Basically all you need to do now is you get your

00:36:11 ◼   ► documents, you get maybe your receipts or contracts or bills or whatever, you put them all in a pile,

00:36:17 ◼   ► You open PDF/Pen scan plus, you point PDF/Pen scan plus, like you know you point your iPhone

00:36:22 ◼   ► with the app running at the document and it does everything else. It automates capturing the image,

00:36:28 ◼   ► cropping the image and setting the size and color depth of the scan. You no longer need to tap

00:36:33 ◼   ► anything, you just point and scan, take the next one, scan, take the next one, scan, take the next

00:36:37 ◼   ► one. You just could just blast through them all faster than ever before. You can export multiple

00:36:43 ◼   ► documents at once so it makes this batch scanning even easier than ever before.

00:36:47 ◼   ► And when you combine this with the on-device OCR that will automatically

00:36:51 ◼   ► name files for you by date and also lets you grab the text of your scanning for

00:36:56 ◼   ► copying and pasting, you combine this with the fact that you can send them

00:36:59 ◼   ► straight up to iCloud and Dropbox your scans once you're done. This is all of

00:37:03 ◼   ► the scanning and OCR that you're ever gonna need on a device that can fit into

00:37:07 ◼   ► your pocket. This is mind-blowing. You should try it out for yourself it's

00:37:11 ◼   ► absolutely incredible. This is just one of the other fantastic apps from Smile

00:37:15 ◼   ► that I just cannot get enough of. PDF Pen Scan Plus is now available in the PDF

00:37:21 ◼   ► Business Kit which is an app bundle from Smile which includes PDF Pen Scan Plus

00:37:27 ◼   ► and PDF Pen for iPad and iPhone for just $21.99. If you were to buy them separately

00:37:32 ◼   ► PDF Pen Scan Plus is $6.99 and PDF Pen for iPad and iPhone is $19.99. You get

00:37:38 ◼   ► and they're both together for $21.99 so you can scan things with PDF/PenScan+ and then

00:37:42 ◼   ► you can make amendments to them, you can edit them and everything in PDF/Pen for iPad. This

00:37:46 ◼   ► is a super deal, you should go and get it for yourself today. You can find out more

00:37:50 ◼   ► at Smilesoftware.com/connected. The best scanner is the one that's with you so go grab PDF/PenScan+

00:37:57 ◼   ► from the App Store today. Thank you so much to Smile for their continued support of Connected

00:38:02 ◼   ► and Relay FM.

00:38:05 ◼   ► Ferik Avatice, how long have you had your watch for and how excited are you?

00:38:09 ◼   ► Okay so, today is Tuesday so I believe for five days maybe?

00:38:19 ◼   ► Let's check the activity app on my iPhone.

00:38:22 ◼   ► So I received my Apple Watch from Germany thanks to a friend of mine who received my

00:38:29 ◼   ► watch and shipped it to me in just about 24 hours.

00:38:33 ◼   ► I received my watch on Thursday, on May 14th.

00:38:38 ◼   ► So yeah, it's six days that I've had my watch and I have a few thoughts, Myke, and a few

00:38:45 ◼   ► questions also for you and for Lisa.

00:38:48 ◼   ► I've been so excited about this.

00:38:50 ◼   ► Well, I've been very excited too because, you know, a new Apple product in five years

00:38:58 ◼   ► and considering what the latest Apple product, the iPad, did to the way that I work and communicate

00:39:07 ◼   ► with people, you can guess that I'm very curious and excited to see what this new gadget can

00:39:14 ◼   ► do for me.

00:39:15 ◼   ► So if you don't mind, I organized just a bunch of notes and thoughts in sections, so maybe

00:39:22 ◼   ► we want to go through these sections and I would like to start from the sport band.

00:39:27 ◼   ► Sure, let's do it.

00:39:28 ◼   ► So I bought this sport model with the black band.

00:39:32 ◼   ► It's the 42 model with the black sport band.

00:39:38 ◼   ► So coming into this watch, and I was kind of skeptical about the sport band because

00:39:45 ◼   ► I saw a lot of people saying that it was really sweaty, that it was difficult to strap on,

00:39:53 ◼   ► And that it was kinda... that it was not the best material from Apple.

00:40:00 ◼   ► And I kinda agree and disagree with those thoughts from some people.

00:40:06 ◼   ► I don't...

00:40:07 ◼   ► I haven't found it to be sweaty at all.

00:40:10 ◼   ► Like it's just fine for me.

00:40:12 ◼   ► So maybe there must be some kind of skin stuff going on that maybe it's different from people

00:40:19 ◼   ► to people.

00:40:20 ◼   ► I found that like on some days it might be sweaty if I'm really warm or active but

00:40:26 ◼   ► like it's I wouldn't call it sweaty like a couple of times I've noticed you know

00:40:32 ◼   ► but like it's it's I don't find it to be that way either you know I don't know

00:40:38 ◼   ► and I'm sure like after you've worked out right if you move the band the sweat

00:40:41 ◼   ► over it right because that's just what's gonna happen but I don't find that every

00:40:46 ◼   ► day I'm like oh this thing is terrible you know I don't feel that I agree if

00:40:50 ◼   ► you're completely there how tight do you have it?

00:40:54 ◼   ► I'm wearing the what's the name the medium large band and I'm on the from

00:41:01 ◼   ► the left on the third pole in the in the band okay I have mine on the fourth one

00:41:07 ◼   ► so for me if I raise my arm my watch goes up my watch goes down my arm if I

00:41:13 ◼   ► I lower it, it goes down, you know, so like it moves.

00:41:16 ◼   ► If I raise and lower my arm, like up in the air right now,

00:41:19 ◼   ► the watch will move around.

00:41:21 ◼   ► Does that happen for you or do you have it really tight?

00:41:23 ◼   ► - No, it's really tight.

00:41:25 ◼   ► - Yes, I don't like that.

00:41:26 ◼   ► - No, no, no, I like it to be tight.

00:41:28 ◼   ► Like I feel like it's sitting on my wrist

00:41:33 ◼   ► and I like, I want it to be like firm in place.

00:41:37 ◼   ► I don't want it to wiggle around and move.

00:41:40 ◼   ► I could go crazy with that kind of stuff.

00:41:42 ◼   ► I've never been like that. For me...

00:41:44 ◼   ► Is it not a problem with the sensor?

00:41:46 ◼   ► The way that you wear it?

00:41:48 ◼   ► No, I can really...

00:41:49 ◼   ► If I try and get my heartbeat now, it will do it.

00:41:52 ◼   ► Uhm...

00:41:52 ◼   ► Which is, you know, that works.

00:41:54 ◼   ► And...

00:41:55 ◼   ► I would say I probably feel like 3/4 of the taps.

00:41:59 ◼   ► Which I feel probably isn't too out of whack for most people.

00:42:02 ◼   ► Hm.

00:42:04 ◼   ► I don't know, I feel like it's...

00:42:07 ◼   ► I would go crazy with a watch that moved.

00:42:10 ◼   ► And so I chose to like I did a few tests with the position of the band and I chose to keep it just

00:42:19 ◼   ► tight enough not to be you know not to basically hurt my wrist. So I feel like this is the best

00:42:26 ◼   ► spot. Yeah I mean you know it's not going crazy but it moves up and down my wrist quite easily.

00:42:31 ◼   ► But I have been a watch user for longer and that is just how I have always worn watches.

00:42:36 ◼   ► It's your personal preference. Yeah. Yeah. I haven't worn a watch for like a decade, maybe.

00:42:43 ◼   ► Especially a digital watch. The last time that I wore a watch it was an analog one that my

00:42:50 ◼   ► girlfriend bought me and the digital watch I stopped wearing maybe 15 years ago. That's quite

00:42:56 ◼   ► a comeback for me. Anyway, the sport band, it's not sweaty, at least in my experience,

00:43:03 ◼   ► but it's very difficult to put on and this is something that I'm still noticing because it's

00:43:09 ◼   ► kind of weird like the part of the band that basically latches onto the other part of the band

00:43:19 ◼   ► kind of has to go below and then you have to slide it to find the position that you like and

00:43:30 ◼   ► it is kind of difficult and I'm still struggling to find the best way to kind of rotate my wrist

00:43:37 ◼   ► and use my fingers to kind of put on the sport band in the morning. And we just had an article

00:43:48 ◼   ► today on Mac stories by Steven Aquino, writing about the accessibility of the sport band,

00:43:55 ◼   ► and it makes a few points about people with disabilities and with motor delays,

00:44:02 ◼   ► they can have real issues with sport band and if I don't have any disabilities but I'm already

00:44:12 ◼   ► struggling and I'm still struggling with the sport band so I can only imagine how some people

00:44:17 ◼   ► would be really problematic for them. But I also understand why Apple went with this design

00:44:24 ◼   ► because when you manage to put on the sport band, especially if you keep it tight on your wrist,

00:44:32 ◼   ► it never moves and it's super comfortable. So I can understand why they went with this design,

00:44:39 ◼   ► which by the way seems to be like one of the Mark Newzone, the watch company that Mark Newzone had.

00:44:49 ◼   ► So it's a design that has been around for a while and I understand it, it's just a bit difficult for me.

00:44:54 ◼   ► It's interesting, I wonder if it will get easier because I have, now I have developed like a

00:45:02 ◼   ► just a way that I put it on. I can do it one-handed, I'm doing it right now. So like

00:45:08 ◼   ► watch goes over, I just tuck it under, I clip in the pin and then slide it through.

00:45:15 ◼   ► How do you clip the pin?

00:45:18 ◼   ► I just so like, I grab, so I'm like, I'm holding the strap with my forefinger and thumb.

00:45:26 ◼   ► But you have those really long fingers.

00:45:28 ◼   ► Yeah, see I might be at an advantage.

00:45:31 ◼   ► You have an advantage.

00:45:32 ◼   ► So then I, with my middle finger, I'm now pushing the other side up and I'm holding it in place

00:45:39 ◼   ► and then I just clip it in.

00:45:41 ◼   ► Yeah, this is one of your moves.

00:45:45 ◼   ► I can't replicate that.

00:45:48 ◼   ► So I have a thought about getting multiple bands for the Apple Watch.

00:45:53 ◼   ► So I got the black band, which is, you know, it's a sport band, it's fine, I go out with

00:46:00 ◼   ► the sport band, I don't care.

00:46:03 ◼   ► Black goes on everything, it's no problem for the way that I usually dress.

00:46:07 ◼   ► I usually have black t-shirts or white t-shirts anyway, so it's fine from a visual standpoint.

00:46:14 ◼   ► But I'm wondering maybe I wanna get, you know, even if I have the Space Gray Apple Watch

00:46:20 ◼   ► Sport which is the cheap one, maybe I could get one of the unofficially supported fancier

00:46:28 ◼   ► bands for the Apple Watch, the steel one, and still use it on my Apple Watch Sport.

00:46:33 ◼   ► I don't know, maybe I could get the black Link bracelet or maybe something fancy like

00:46:38 ◼   ► the leather loop or whatever it's called.

00:46:41 ◼   ► And I'm thinking maybe I should think about in the future having two or three bands to

00:46:49 ◼   ► kind of swap around so I can go with the best configuration that I want for any given day

00:46:54 ◼   ► or occasion.

00:46:56 ◼   ► You know me from VirtualMic.

00:46:59 ◼   ► You know how I'm seriously affected by the problem, the paralysis really of choice, of

00:47:05 ◼   ► having too many choices.

00:47:07 ◼   ► And I've been thinking about this problem and I've been considering the way that I relate

00:47:16 ◼   ► to this problem and I see it as some sort of de-Pokemon effect.

00:47:24 ◼   ► So because I know myself, once I get an additional ban for the Apple Watch, just like Pokemon,

00:47:32 ◼   ► I want to catch them all.

00:47:34 ◼   ► I wanna have them all, you know, like a collection.

00:47:38 ◼   ► This is also why I'm not buying the amiibo figurines from Nintendo, because otherwise

00:47:42 ◼   ► I'm just gonna, something is gonna trigger in my brain and I will want to have them all.

00:47:49 ◼   ► So because I will know that once I get the Milaness loop, maybe I wanna get the leather

00:47:54 ◼   ► one because hey, why don't you like the leather one, get the leather one.

00:47:58 ◼   ► And so I'm thinking maybe I should just stick with the sport band, life will be easier for

00:48:03 ◼   ► me, my wallet will thank me and it'll just be a black band and it's fine.

00:48:09 ◼   ► So I mean I still want and will be still getting a Milanese loop but I agree with you completely

00:48:16 ◼   ► because now I also want a black sport band and I'm hoping I'll be able to buy them both

00:48:23 ◼   ► in San Francisco because the sport bands, they're like two week shipping now in England,

00:48:30 ◼   ► Like the Milanese is like eight weeks, so I'm just not gonna buy it yet.

00:48:34 ◼   ► I'm gonna wait until I can go out there.

00:48:35 ◼   ► If I can't get it, I'm just gonna order them both.

00:48:37 ◼   ► Like if they're not available.

00:48:40 ◼   ► I've seen, you know, everyone's been saying June, so I mean that is June, so maybe I can

00:48:45 ◼   ► get it then.

00:48:46 ◼   ► But, you know, so I'm gonna wait and just see what I can do.

00:48:52 ◼   ► It is true.

00:48:53 ◼   ► You are inclined to buy multiple bands.

00:48:57 ◼   ► Oh, definitely.

00:48:58 ◼   ► Definitely.

00:48:59 ◼   ► Cool. So the next...

00:49:03 ◼   ► I kind of want to talk about software now because I don't feel like there's much to

00:49:06 ◼   ► say about the hardware. Digital Crown has a...

00:49:09 ◼   ► Okay, so you say about Digital Crown, but what do you feel about the weight and stuff?

00:49:13 ◼   ► Like how do you feel on your wrist?

00:49:14 ◼   ► Fine. It's super light. Not a problem. The support band, it's very, very nice.

00:49:22 ◼   ► The screen is great, I can kinda see the pixels if I put it up close to my eyes, but I really

00:49:33 ◼   ► have to look at the screen, it looks like a retina display most of the time.

00:49:40 ◼   ► I think it's awesome, it's super light, comfortable.

00:49:45 ◼   ► I do think the charging system is genius, but I want to buy a stand, because I don't

00:49:51 ◼   ► like it when like it rolls on the side because I have no no charging stand or

00:49:56 ◼   ► accessory just the cable. So my top tip I have some like we call it blue tack here

00:50:04 ◼   ► so what you put on the back of a poster to stick on the wall? You put the what on

00:50:09 ◼   ► what? Right you know posters that you put on the wall? Yes. Right do you have

00:50:14 ◼   ► anything there that is kind of like it's like an adhesive but it just comes right

00:50:18 ◼   ► it off again like you use it to just tack things to a wall so you're not

00:50:23 ◼   ► putting a nail in them or anything like that you just use something to stick it

00:50:27 ◼   ► onto a wall with but you can take it off and there's no damage to the wall yeah

00:50:31 ◼   ► yeah so I have stuff like that it's called blue tack maybe you should google

00:50:34 ◼   ► it so you can see what I'm looking at here but I've stuck some of that to the

00:50:41 ◼   ► back of my charger and it's just stuck to my bedside table and it's perfect

00:50:47 ◼   ► doesn't move. No. I've never seen, like I know what this is, not sure I've ever seen

00:50:56 ◼   ► it used by my family or friends in Italy. It's kind of like one of those things that

00:51:02 ◼   ► children play with. Yeah I guess so, I guess so, but this is more, it's kind of like a

00:51:07 ◼   ► plasticine but it's like that but it's used for this kind of stuff. Bluetac I believe

00:51:13 ◼   ► is like a brand name so you'll be able to find something in Italy which is

00:51:17 ◼   ► similar and that I believe you'll find Federico is what is known as a life hack

00:51:21 ◼   ► that I have just given you there. You should start a blog. Ah, the life hack

00:51:27 ◼   ► blog. The British life hack. I don't want you to be sued by life hacker so

00:51:35 ◼   ► please don't follow my advice. We don't have... I don't know what you're talking about.

00:51:39 ◼   ► This is my personal disclaimer for you.

00:51:42 ◼   ► So Myke, anyway, the hardware is fine.

00:51:46 ◼   ► The Digital Crown has a very smooth feeling.

00:51:54 ◼   ► Sometimes I find myself just scrolling the Digital Crown for a reason, just because it

00:51:58 ◼   ► feels good to do that.

00:52:00 ◼   ► I don't know.

00:52:02 ◼   ► It's very nice.

00:52:05 ◼   ► I want to talk about the software.

00:52:07 ◼   ► I feel like software and apps are the big part for me.

00:52:11 ◼   ► So let's just get this out of the way.

00:52:14 ◼   ► You were right about notifications and receiving notifications while you don't want to pull

00:52:22 ◼   ► out your phone and you don't want to be distracted.

00:52:27 ◼   ► There's many software features of the Apple Watch that I want to talk about, but notifications

00:52:31 ◼   ► have been the biggest surprise maybe for me because I didn't think that my lifestyle would

00:52:38 ◼   ► adopt so quickly to not using my phone to check on notifications.

00:52:47 ◼   ► I found myself leaving my iPhone in my pocket or maybe on my desk or on my kitchen table

00:52:55 ◼   ► and I'm doing stuff around the house, right?

00:52:58 ◼   ► Maybe I'm cleaning the house or maybe I'm making lunch or dinner or I'm cleaning the

00:53:05 ◼   ► espresso machine or whatever and I get notifications from iMessage, from you, Steven, from Slack.

00:53:13 ◼   ► I get pushover alerts from stuff that happens on the internet like today I got a pushover

00:53:19 ◼   ► notification for the watchOS update and I get tons of notifications every day and I

00:53:25 ◼   ► And I tried to come up with a list of stuff that I deemed important to me, that I never

00:53:31 ◼   ► want to miss.

00:53:33 ◼   ► So I went into the Apple Watch app for the iPhone and my suspicion was confirmed that

00:53:38 ◼   ► I don't get the big deal that people were making the initial Apple Watch reviews, that

00:53:43 ◼   ► the television settings are broken, you just decide what you want to activate or deactivate.

00:53:48 ◼   ► I understand the idea of having more granular controls, but I think the critic of notifications

00:53:56 ◼   ► was way overblown.

00:53:57 ◼   ► Anyway, I went into the Apple Watch app, I enabled a bunch of notifications for apps

00:54:02 ◼   ► that I find important to me, and this was Thursday, I was immediately blown away by

00:54:11 ◼   ► the feeling of taps and sounds.

00:54:14 ◼   ► This is one of those things that I couldn't quite remember from my demo at the March event

00:54:22 ◼   ► in San Francisco because the demo room was very loud and there's people bumping around

00:54:27 ◼   ► you and there's like someone, there's people taking pictures and then there's a guy behind

00:54:36 ◼   ► you that wants to really see the Apple Watch so he starts pushing to see the demo table,

00:54:41 ◼   ► messy and I couldn't get the feeling of the optic feedback and the sounds so those are

00:54:48 ◼   ► really really nice and I especially like the sound of the iMessage notification. But one

00:54:56 ◼   ► thing that I noticed is that the taps from the Taptic Engine were really weak or at least

00:55:05 ◼   ► weaker than I expected.

00:55:08 ◼   ► So initially I was concerned that maybe I got a defective unit, but then quite a few

00:55:14 ◼   ► people on Twitter told me that they're just supposed to be this gentle, they're really

00:55:19 ◼   ► soft.

00:55:20 ◼   ► And maybe initially I couldn't feel them all the time so I turned on the prominent haptic

00:55:28 ◼   ► setting in the Apple Watch settings and I feel like the initial vibration before the

00:55:36 ◼   ► tap and the sound helps in getting my attention, but with time, by time I mean 6 days, I've

00:55:46 ◼   ► found that the notifications that don't have the prominent pre-alert, such as the move

00:55:54 ◼   ► progress or the stand progress during the day, those are just taps.

00:56:01 ◼   ► And now I can feel them just fine.

00:56:04 ◼   ► And I think I'm getting used to taps and the fact that they're weak, that was just, I think,

00:56:13 ◼   ► the first couple of days, now they seem to be fine.

00:56:17 ◼   ► And maybe I've adjusted to the kind of tactile feedback from the Apple Watch.

00:56:21 ◼   ► This is also true in the opposite direction for phantom taps.

00:56:26 ◼   ► So the first couple of days I was sure I was getting ghost taps, but instead I was getting

00:56:33 ◼   ► nothing, there was no tap.

00:56:36 ◼   ► And now the sensation of those invisible taps has gone, mostly.

00:56:41 ◼   ► And so I feel like as you start wearing a wearable device, you need to adjust a bit

00:56:47 ◼   ► to taps, vibrations, that kind of stuff.

00:56:50 ◼   ► And I feel like I'm in the middle of this process.

00:56:54 ◼   ► I feel like now I can understand taps and vibrations better.

00:57:00 ◼   ► What I'm really impressed by is just how much I depended on pulling out my phone to check

00:57:10 ◼   ► notifications and then being distracted by something else.

00:57:14 ◼   ► So I open slack because I receive a slack notification and I end up inevitably doing

00:57:20 ◼   ► something else in slack and talking to people, opening links and sharing gifs.

00:57:24 ◼   ► You know?

00:57:25 ◼   ► And then two hours later you're back out of slack again.

00:57:27 ◼   ► That is kind of the way it tends to be.

00:57:30 ◼   ► And this happens with, you know, Twitter, iMessage.

00:57:33 ◼   ► Imagine all the notifications that you get and because you know you're using your phone

00:57:38 ◼   ► and all your apps are there and you unlocked your phone already because it's so easy we

00:57:44 ◼   ► with Touch ID and now you're using apps so why not go check out Twitter, why not go check

00:57:50 ◼   ► out email, RSS and you're wasting time and you're being distracted.

00:57:55 ◼   ► And in using the watch and making an effort to really try to understand the watch, I feel

00:58:02 ◼   ► like I'm free in a way.

00:58:07 ◼   ► My phone is in my pocket and I know that I can use my phone if I want to or if necessary

00:58:13 ◼   ► but my watch is on my wrist and I can just look at my watch when I get a notification

00:58:19 ◼   ► which is way more elegant as a solution, the tap and the sound

00:58:24 ◼   ► has a loud sound effect on your phone, distracting other people, possibly.

00:58:30 ◼   ► And I get a notification, I can just raise my wrist and I can take a look at the notification

00:58:36 ◼   ► and at that point I can decide.

00:58:39 ◼   ► And most of the time I can just look at the notification and just be "ok, so this happened,

00:58:47 ◼   ► so this thing is going on, on my phone, and now what am I doing?"

00:58:52 ◼   ► Maybe I'm doing dishes or I'm making lunch or dinner for my girlfriend and I'm like "ok,

00:58:58 ◼   ► whatever, this happened, I will deal with it later" and I feel like the form factor

00:59:03 ◼   ► because it's a watch, and the software, because the apps are limited, they help me in this

00:59:10 ◼   ► mindset of "new information is available on my phone, but now I'm doing something else

00:59:18 ◼   ► and I need to finish what I'm doing because I don't want to be glued to my phone all the

00:59:23 ◼   ► time".

00:59:24 ◼   ► But this is not just some kind of hippie way of thinking about the Apple Watch and notifications

00:59:30 ◼   ► and like "I've found a new way of this new age of notifications".

00:59:35 ◼   ► It's just a practical approach.

00:59:37 ◼   ► Today, for example, I was shopping with my girlfriend, and as we were shopping, I got

00:59:43 ◼   ► a bunch of notifications from you and Twitter, and I just checked the notifications and I

00:59:50 ◼   ► just continued shopping and enjoying my afternoon with my girlfriend.

00:59:54 ◼   ► But at some point I got a notification from Pushover, and it told me that there was a

01:00:00 ◼   ► a software update for the Apple Watch. And that was really important because it was the

01:00:05 ◼   ► first software update and I knew that when that happened I needed to be ready for Mac

01:00:11 ◼   ► stories. So I told my girlfriend and so of course this I checked on the Apple Watch and

01:00:18 ◼   ► in a couple of seconds I told my girlfriend and she told me go ahead and just post it

01:00:25 ◼   ► on Macstories. So because I've been preparing for this time of just using the Apple Watch

01:00:32 ◼   ► and the iPhone, I made sure that all the blogging tools and scripts and workflows that I have

01:00:37 ◼   ► on my iPad are also on my phone now. So, since the notification, in just 2 to maybe 3 minutes,

01:00:45 ◼   ► I chose to use my phone and I created the article and I published the article on Macstories

01:00:53 ◼   ► the screenshots and everything.

01:00:56 ◼   ► And that was like, it made me think because most of the notifications I continued with

01:01:02 ◼   ► my day and I dealt with them later.

01:01:06 ◼   ► But with the important one, the watch helped me make a decision.

01:01:10 ◼   ► And it wasn't like I was walking around the store with my face inside the iPhone just

01:01:18 ◼   ► being totally distracting, totally distracted and not enjoying my day.

01:01:22 ◼   ► I was using the same device, only most of the time I ignore notifications.

01:01:29 ◼   ► It's not that I ignore them.

01:01:30 ◼   ► See that's wrong.

01:01:32 ◼   ► I see notifications just in a more concise environment that doesn't incentivize me to

01:01:45 ◼   ► be distracted by the phone.

01:01:47 ◼   ► So that's been, like I'm still exploring the notifications that I want to receive, how

01:01:53 ◼   ► much I want to be aware of stuff happening on Twitter and my website and Slack.

01:02:03 ◼   ► But I already feel like when you were, last year when you were talking about the feeling

01:02:09 ◼   ► of having notifications on your wrist, just quickly glance at notifications and go on

01:02:13 ◼   ► with whatever you're doing, I feel like you were right.

01:02:18 ◼   ► And so whether it's shopping and you're walking around the store and you just want to look

01:02:23 ◼   ► at notifications, or maybe I'm in the kitchen and I'm doing stuff and I just flick a flick

01:02:30 ◼   ► of a wrist and I'm looking at a notification, I feel like there's very much a solid potential

01:02:37 ◼   ► and not just, again, not just a philosophical potential, but it's very practical.

01:02:43 ◼   ► I keep coming back to the idea that all of this is just practical.

01:02:48 ◼   ► It's just I want to do stuff, and see, I want to work, and I want to enjoy my day,

01:02:54 ◼   ► and I feel like the Apple, and this is a bigger topic than just notifications,

01:03:00 ◼   ► but I feel like the Apple Watch is helping me in both cases,

01:03:03 ◼   ► and notifications is just one aspect.

01:03:06 ◼   ► Is that enough about notifications, Myke?

01:03:10 ◼   ► Yeah, I'm pleased that you spoke a little bit about that and I'm really happy that

01:03:15 ◼   ► you have found them to be useful in this way.

01:03:20 ◼   ► Like, that is... that makes me happy, basically.

01:03:25 ◼   ► Awesome.

01:03:26 ◼   ► Because, I mean, because, you know, me and you spoke about this for a while and I think that you were never really sold on it

01:03:32 ◼   ► I was always convinced that you would understand it once you used it, because it does need

01:03:38 ◼   ► that.

01:03:42 ◼   ► And I'm happy that that has been the case for you, because I was convinced that it would

01:03:46 ◼   ► be.

01:03:47 ◼   ► So I'm happy to feel like I wasn't crazy.

01:03:51 ◼   ► And you know that Myke was right.

01:03:54 ◼   ► You know how important that is to me.

01:03:57 ◼   ► So the second big aspect for me is the fitness features.

01:04:04 ◼   ► Because I've been talking about this stuff for a while and I believe that a wearable

01:04:09 ◼   ► device that is on your body basically and has sensors and can understand your movements

01:04:17 ◼   ► and habits can really be helpful on a daily basis.

01:04:21 ◼   ► So there's a bunch of thoughts here.

01:04:25 ◼   ► The first one is, this is very nice for what people call the gamification of fitness and

01:04:36 ◼   ► health features.

01:04:38 ◼   ► I feel like I'm making an effort to stand up more, to just walk around.

01:04:47 ◼   ► I was already the kind of guy who walked around the house quite a bit during the day, even

01:04:54 ◼   ► because I use the iPad and I like to stretch myself during work times.

01:05:01 ◼   ► And I was already doing that.

01:05:03 ◼   ► But the Apple Watch is helping me visualize that, the stand activity.

01:05:08 ◼   ► And I feel like that's really helpful because maybe when you work at a desk,

01:05:15 ◼   ► it's easy to forget that maybe you want to go outside for a couple of minutes,

01:05:19 ◼   ► catch a fresh breath, and maybe you want to go to the bathroom.

01:05:23 ◼   ► It's important to kind of have breaks and I feel like the Apple watch makes it easy to have these breaks and it's they can

01:05:30 ◼   ► be healthy, I'm sure and

01:05:32 ◼   ► The the fact that I can see them in this

01:05:35 ◼   ► You know in this ring interface

01:05:39 ◼   ► It's it is really helpful and nice and I like you know

01:05:43 ◼   ► all the visual breakdowns and the end of the day to be able to see charts and to be able when I

01:05:48 ◼   ► To see what I don't stand up because I'm sleeping

01:05:52 ◼   ► So that's really nice.

01:05:54 ◼   ► As far as

01:05:57 ◼   ► the workouts are concerned

01:06:00 ◼   ► So lately I've been... I've started doing

01:06:04 ◼   ► indoor cycling again

01:06:07 ◼   ► because I need to walk to work on my

01:06:10 ◼   ► my leg muscles as part of my

01:06:14 ◼   ► physical therapy routine and

01:06:19 ◼   ► So I've started doing indoor cycling again and

01:06:22 ◼   ► So the workout app on the Apple watch has been quite helpful for

01:06:28 ◼   ► Two things the first one is to be able to see my BPM as I as I as I'm on the on the on the bike and

01:06:36 ◼   ► That's helpful because maybe I need to slow down

01:06:40 ◼   ► You know, there's a like a control on the on the on the bike that can help you

01:06:46 ◼   ► make a make it like

01:06:48 ◼   ► tougher or easier. And the BPM is a good metric for me to understand whether I'm going too

01:06:58 ◼   ► hard or not. But what's really nice is that I can just focus on my workout. The Apple

01:07:05 ◼   ► Watch is on my wrist. I don't have to care for my phone, basically, because I used to

01:07:11 ◼   ► keep my phone in my pocket but I needed to have like a whole setup for my earpods and

01:07:21 ◼   ► I always, like I dropped my phone a bunch of times when I was either on the indoor bike

01:07:27 ◼   ► or on the treadmill.

01:07:28 ◼   ► It was always uncomfortable to have, especially with the iPhone 6 which is bigger.

01:07:35 ◼   ► Now I can just look at my watch, it tells me the elapsed time for the workout and it

01:07:43 ◼   ► tells me we actually progress in the middle of the workout, which is very nice that it

01:07:49 ◼   ► gives me a tap in my halfway point.

01:07:52 ◼   ► So that's really nice.

01:07:54 ◼   ► But the best part so far is not related to the workout app or the achievements or the

01:07:59 ◼   ► activity app on the phone, those are super nice, but it's still, I believe, early for

01:08:05 ◼   ► me to judge. Because there's a bunch of achievements that you can unlock and I want to see how

01:08:11 ◼   ► the activity goes, not just in a window of 6 days, but maybe in a window of 6 months.

01:08:17 ◼   ► So we'll talk about this again in the future. But I was really impressed by the media control

01:08:24 ◼   ► Glance on the Apple Watch. So I like to work out with music. And in fact I'm receiving

01:08:31 ◼   ► my Bluetooth earbuds tomorrow. So far I've been using just the Bose... what's the name

01:08:38 ◼   ► of a portable speaker that I use to play music? I believe it's...

01:08:44 ◼   ► - Sound... - Sound...

01:08:45 ◼   ► - Sound Bar? - Sound Mini, maybe? Is that a name? I don't

01:08:49 ◼   ► know. Sound...

01:08:50 ◼   ► - The Bose Bluetooth sound thing. - Yes.

01:08:53 ◼   ► Yes, Google that. Take my word for it. It's a real thing. So I've been using that, and

01:09:02 ◼   ► it's awesome to me that... So let me back up a little. When I used to do the indoor

01:09:09 ◼   ► cycling or just the treadmill to walk and run, it's terrible to use the iPhone to switch

01:09:21 ◼   ► music, to play and pause, to skip songs. I know that you can use the physical controls

01:09:27 ◼   ► on the EarPods, but I don't exactly like the EarPods. And it's awful that I, you know,

01:09:33 ◼   ► to look at the screen while you're on the bike or maybe while you're walking and sweating

01:09:37 ◼   ► and you know, you want to focus on what you're doing, not Spotify for example. I really like

01:09:44 ◼   ► that I can just look at my watch and there's the glands for the media controls, they work

01:09:50 ◼   ► with any app that uses, basically any app that shows up in Control Center. I can adjust

01:09:57 ◼   ► the volume, I can skip songs, play and pause and that's it. And that's super helpful to

01:10:02 ◼   ► me because once I choose a playlist, maybe I want to skip songs, I don't have to use

01:10:08 ◼   ► my phone, I can just use my watch and my hands continue to be free. And I don't risk dropping

01:10:15 ◼   ► my phone of course. So that's really nice. And I'm a big fan of the media, the remote

01:10:22 ◼   ► glance I think it's called. Also when I'm driving I'm not distracted by the phone or

01:10:29 ◼   ► I don't have to switch songs only when I'm at a stoplight. I can, you know, just because

01:10:38 ◼   ► I know where the tap target is, I can just unlock my phone and my watch even without

01:10:44 ◼   ► looking and I can just switch songs and that's really helpful.

01:10:48 ◼   ► So I'm very excited by the fitness and workout stuff on the Apple Watch and as I start doing

01:10:57 ◼   ► different types of workouts, I'm interested to see how the Apple Watch can understand

01:11:03 ◼   ► what I'm doing and I want to see how the Activity app on the phone gives me data and helps me

01:11:12 ◼   ► visualize my progress over time. Right now, it's nice that the Apple Watch gives me weekly reports

01:11:19 ◼   ► about my goals and my workouts. I want to see how, maybe a year from now,

01:11:25 ◼   ► what kind of features that will add to provide more context to my progress and to my activity.

01:11:33 ◼   ► It's a total... I mean, I don't ever want to buy another fitness band ever again,

01:11:41 ◼   ► That's for sure. I have been thinking about the Fitbit and the Jawbone.

01:11:45 ◼   ► I don't ever want to buy one of these things again.

01:11:48 ◼   ► I just, I like, I totally, I'm a believer of the having a single watch with a bunch of features

01:11:58 ◼   ► rather than dedicated accessories.

01:12:00 ◼   ► Yeah, I'm not up for wearing a smart watch and a fitness band.

01:12:05 ◼   ► Like, it's just not something I want to do.

01:12:07 ◼   ► Now, like I'm using the workout app and I'm looking at the activity app on the Apple Watch,

01:12:15 ◼   ► I'm never gonna, unless it's some major revolutionary breakthrough of a fitness band that can read

01:12:23 ◼   ► your mind, basically I'm never gonna buy another fitness band or step counter or whatever,

01:12:30 ◼   ► I just want everything on my watch.

01:12:32 ◼   ► And I want everything on my watch because it goes to the iPhone, where it's all my apps

01:12:36 ◼   ► are and like the, like for example yesterday I was tracking my meals in Lifesum and maybe

01:12:47 ◼   ► it was the other day not yesterday.

01:12:49 ◼   ► Anyway, it just, I didn't have to configure anything, it just pulled my workout calorie

01:12:56 ◼   ► count from the health app from Apple just because I used the Apple Watch.

01:13:04 ◼   ► I didn't have to log in to anything, it just worked out of the box and it was awesome.

01:13:10 ◼   ► That's one of the advantages of an open model, at least an open technology to developers.

01:13:19 ◼   ► In this case it just works out of the box, you don't have to give your account information

01:13:24 ◼   ► to anybody.

01:13:27 ◼   ► Or even worse, you don't have to be constrained by the limitations of the Fitbit ecosystem,

01:13:34 ◼   ► which is, they decided not to go with the HealthKit technology, so if you use the Fitbit,

01:13:40 ◼   ► you gotta stay inside the Fitbit, or you gotta use one of those few third party integrations.

01:13:47 ◼   ► Today I can, with the Apple Watch, with HealthKit, it's just this data is available to anyone

01:13:53 ◼   ► who wants to use it on my iPhone.

01:13:55 ◼   ► And I found that as a user, I found that to be incredibly respectful of my data and of

01:14:03 ◼   ► my choice of the apps that I want to use.

01:14:05 ◼   ► So yeah, I'm going to keep using the fitness and workout features on the Apple Watch.

01:14:11 ◼   ► Cool.

01:14:12 ◼   ► Let me stop you Federico to have our final break for this week and then we'll finish

01:14:17 ◼   ► up with some more thoughts about your time with the watch so far.

01:14:20 ◼   ► How does that sound?

01:14:22 ◼   ► Sounds perfect.

01:14:24 ◼   ► This week's episode of Connected is also brought to you by Igloo, the intranet you'll actually

01:14:28 ◼   ► like.

01:14:29 ◼   ► We're talking about new devices, right?

01:14:32 ◼   ► This is a thing that we're always thinking about.

01:14:34 ◼   ► And we spend a bunch of money on this stuff, and when we buy new devices, like we buy new

01:14:38 ◼   ► iPhones or buy new Macs, we want to be able to use these products, these lovely things,

01:14:45 ◼   ► these beautiful things we buy, and look at beautiful things on them.

01:14:49 ◼   ► It's like, you know, if you buy yourself one of these new Macbooks, right, that,

01:14:53 ◼   ► you know, I know a lot of people are talking about these, or, you know, when iPhone time or iPad

01:14:58 ◼   ► time comes around, when you take a look at these devices and their beautiful screens,

01:15:01 ◼   ► you don't want something to be looking back at you like it was built in the 90s.

01:15:05 ◼   ► Like nobody cares about the software or the sites that you're looking at.

01:15:09 ◼   ► And if you're looking at an intranet product on your own device, you know,

01:15:13 ◼   ► on some sort of lovely device that you've bought, and it looks like it was built in the 90s,

01:15:17 ◼   ► that sucks, nobody wants that and this is where igloo comes in

01:15:20 ◼   ► one of the things I really love about igloo is also the idea that you can look at it on your

01:15:24 ◼   ► own device I mean typically

01:15:26 ◼   ► intranets are like locked down horrible things on corporate

01:15:29 ◼   ► PCs you can't do anything with and then these environments that are shielded from the

01:15:33 ◼   ► world

01:15:34 ◼   ► but igloo can be looked at on any device that can connect to the internet

01:15:37 ◼   ► and it makes it really easy for people that you work with to be able to do the

01:15:41 ◼   ► work that they want to do wherever they want to do it

01:15:43 ◼   ► that's what's really great about igloo, it's one of my favorite features

01:15:46 ◼   ► You can customize igloo to look exactly how you want,

01:15:49 ◼   ► you can make it look fantastic,

01:15:52 ◼   ► and with their responsive design,

01:15:53 ◼   ► it makes sure that this device and any changes that you make

01:15:55 ◼   ► are carried to all of your devices.

01:15:57 ◼   ► But being able to look at that everywhere and anywhere,

01:16:00 ◼   ► that's super cool.

01:16:01 ◼   ► You can share files, coordinate calendars,

01:16:03 ◼   ► provide status updates, and manage your projects and tasks.

01:16:07 ◼   ► igloo is not just for your traditional internet stuff,

01:16:11 ◼   ► like HR policies or expense forms.

01:16:13 ◼   ► It also lets you work better together

01:16:16 ◼   ► with the people in your team.

01:16:18 ◼   ► Like for example, I recently added the ability to track

01:16:22 ◼   ► who has read critical information.

01:16:24 ◼   ► So you can like set a document or a post or something

01:16:26 ◼   ► that is critical and you can see who's read it, right?

01:16:29 ◼   ► So you can make sure that everybody that needs to have seen

01:16:32 ◼   ► a particular piece of information in your company can see it.

01:16:34 ◼   ► It's kind of like read receipts in your email.

01:16:36 ◼   ► It helps you keep track of whether employees read

01:16:39 ◼   ► and acknowledging policies or signing off on legal

01:16:41 ◼   ► agreements or training materials and stuff like that.

01:16:44 ◼   ► Igloo continues to blow my mind because it is a project and a product that is constantly

01:16:49 ◼   ► being added to and updated.

01:16:51 ◼   ► This is not something you see with stuff like SharePoint.

01:16:56 ◼   ► Igloo lives in 2015 and is going to continue into the future.

01:17:00 ◼   ► If your company has a legacy intranet that looks like it was built in the 90s, you should

01:17:04 ◼   ► be giving Igloo a try.

01:17:06 ◼   ► They understand that love doesn't just happen overnight.

01:17:10 ◼   ► If you sign up right now you can try out igloo for free for any team of up to 10 people for

01:17:15 ◼   ► as long as you want.

01:17:17 ◼   ► So you can try it for free if you have a team under 10 for as long as you want.

01:17:20 ◼   ► So sign up right now at igloosoftware.com/connected.

01:17:24 ◼   ► Thank you so much to igloo for their support of this show and Relay FM.

01:17:28 ◼   ► Federico, tell me what it's been like using some apps on your Apple Watch so far.

01:17:34 ◼   ► What has your experience been?

01:17:36 ◼   ► Again, not as terrible and doomed as most people on Twitter were saying.

01:17:46 ◼   ► Well, I mean...

01:17:48 ◼   ► They're slow, but they're not unusable.

01:17:50 ◼   ► 1.0.1 has come out today, and this could be a placebo effect,

01:17:53 ◼   ► but I do feel like apps are loading faster for me right now.

01:17:56 ◼   ► No, the glances are just so much faster, it's ridiculous.

01:18:01 ◼   ► I feel like stuff's being retained in memory for longer.

01:18:04 ◼   ► I feel like that's one of the things that's happening because I can launch an app, launch an app, launch an app, go back to app number one and it loads well

01:18:10 ◼   ► but then maybe if I come back to it 20 minutes later it just takes a little bit longer to load again

01:18:13 ◼   ► but still much much faster

01:18:15 ◼   ► but like saying about the Doom thing and I know you make a joke of it but

01:18:18 ◼   ► it has been terrible like you know I've taken two minute videos of spinners for you

01:18:24 ◼   ► you know trying to show you stuff

01:18:25 ◼   ► I don't know why I've never seen that kind of stuff on my watch

01:18:30 ◼   ► and I have the same first version

01:18:33 ◼   ► The only difference that I can think about is that on my phone I have the iOS 8.4 beta.

01:18:40 ◼   ► That's the only difference between you and me.

01:18:42 ◼   ► But I've never ever seen a spinner that long.

01:18:45 ◼   ► Right.

01:18:46 ◼   ► I mean whether you've seen them or not, it is happening.

01:18:49 ◼   ► Or was happening.

01:18:50 ◼   ► Yeah.

01:18:51 ◼   ► Like, you know, it's very frustrating.

01:18:53 ◼   ► The word people saying using apps on the Apple Watch is useless.

01:18:57 ◼   ► And I don't think that's the case.

01:18:59 ◼   ► I agree that the up screen on the Apple Watch is not the main experience, and I agree that

01:19:06 ◼   ► I spend most of my time with the watch at least, again, in these first six days, using

01:19:13 ◼   ► notifications, the watch face and glances, and the friends interface.

01:19:19 ◼   ► But it's not like the up screen is useless.

01:19:22 ◼   ► In fact, this may sound totally crazy and again, it's never been a problem for me to

01:19:33 ◼   ► share unpopular thoughts and I've found myself enjoying, actually enjoying, reading email,

01:19:44 ◼   ► Twitter and news on the Apple Watch.

01:19:47 ◼   ► So I'm not doing this just to prove a point, because I have a few real life situations

01:19:54 ◼   ► that I brought to the show as examples.

01:19:56 ◼   ► Yeah I feel like you need to, because when you say things like that, right, it makes

01:20:01 ◼   ► it sound like you're just sitting there all day now, just dancing on twitter.

01:20:05 ◼   ► So I need you to explain to me.

01:20:06 ◼   ► No, no, no.

01:20:07 ◼   ► Okay, yeah.

01:20:08 ◼   ► One day I went to a bar, so to a coffee shop, to you non-Italian people, to have an espresso.

01:20:19 ◼   ► And as I was waiting, so usually you gotta wait 40 to 60 seconds for an espresso at a

01:20:27 ◼   ► bar here.

01:20:29 ◼   ► In those 60 seconds I could have, as I've always done, I could have taken my phone and

01:20:38 ◼   ► you know, started using my phone as I was waiting for the bar owner to make my espresso.

01:20:45 ◼   ► And as the espresso was ready, what I would have done was I could have stirred my espresso

01:20:54 ◼   ► with a bit of sugar with one hand and kept using the phone with the other hand. And I

01:21:04 ◼   ► wouldn't have enjoyed my coffee at all. So in those 60 seconds instead I just opened

01:21:10 ◼   ► nozzle on my Apple Watch and I saw that there was a bit of some news about Apple in my Twitter

01:21:20 ◼   ► stream and so I just checked the headlines, couple of paragraphs, I was like "okay cool"

01:21:26 ◼   ► And then my espresso was ready and I totally enjoyed my espresso.

01:21:34 ◼   ► I wasn't that guy with the iPhone at the bar drinking the espresso, because see this is

01:21:41 ◼   ► the other thing.

01:21:42 ◼   ► I feel like the Apple Watch is helping me be less rude to people.

01:21:46 ◼   ► It's always rude when, especially when you're buying something and they give you like, I

01:21:52 ◼   ► I don't know, maybe a coffee or a slice of pizza, and you're totally absorbed by your iPhone.

01:21:58 ◼   ► And you're like "Oh yeah, thanks", and you're still looking at the screen.

01:22:01 ◼   ► With the watch, in that coffee example, I feel like when I saw that the espresso was ready,

01:22:10 ◼   ► I didn't have to fumble and put my phone in my pocket, or to keep looking at the phone

01:22:15 ◼   ► and get the espresso with the other hand, I just did it naturally, because it was a watch.

01:22:21 ◼   ► And so that was one example. Today, as I was shopping for clothes at my nearest mall where the

01:22:30 ◼   ► Apple store is also located and where an Apple employee looked at my Apple Watch because, you

01:22:37 ◼   ► know, I think he figured it out that it was an Apple Watch, not a regular Android smartwatch.

01:22:42 ◼   ► Anyway, as I was shopping, I was in line at the cash register to pay because we do pay with cash.

01:22:51 ◼   ► still. And as I was waiting, there was a couple of people that I had to wait for and instead

01:23:04 ◼   ► of again pulling out my phone, I opened Twitterrific on my Apple Watch and I checked for my mentions

01:23:12 ◼   ► and DMs on Twitter and when it was my turn to pay, I didn't have to do anything. It was

01:23:20 ◼   ► a watch, it was already there, so I just kept using my hands to pay with cash and to hand

01:23:26 ◼   ► off the T-shirt that I wanted to buy to the store employee.

01:23:32 ◼   ► And it was natural and it was out of the way in a second, because it's already on you,

01:23:37 ◼   ► so you don't have to put it away, you just have to stop looking at it, which I think

01:23:42 ◼   ► it's easier because it's a watch.

01:23:46 ◼   ► And the other, the final example that I brought to you for your consideration Myke, is the

01:23:53 ◼   ► crazy traffic in Rome.

01:23:56 ◼   ► So when you drive in Rome, I drive quite a bit every day, and as you drive in Rome there's

01:24:04 ◼   ► a traffic light and some traffic lights can go on for several minutes because even when

01:24:10 ◼   ► the green comes on, maybe there's so many cars in front of you that you're not gonna

01:24:16 ◼   ► make it till the next green light. So there's especially one traffic light near my house

01:24:22 ◼   ► that I need to wait usually like 3 to 4 minutes. You know, you move slowly and it's a very

01:24:31 ◼   ► slow process. Because it's not like you're totally stuck, you move slowly car after car

01:24:40 ◼   ► after car. And usually I have to admit that even when I'm moving super slowly I check

01:24:49 ◼   ► my phone. And I know that it's wrong, but because it's so slow I check my phone. But

01:24:54 ◼   ► it's still dangerous, because even if you're moving slowly you can end up being distracted

01:24:59 ◼   ► by your phone and maybe hitting another car. That fortunately never happened to me, but

01:25:06 ◼   ► But I've been concerned by my habit of checking my phone while moving very slowly at the traffic lights.

01:25:13 ◼   ► With the Apple Watch, because my hands are already on the steering wheel, and because

01:25:18 ◼   ► it's meant to be like a shorter, brief interaction, I've been checking email at the traffic lights,

01:25:27 ◼   ► and it's fine.

01:25:28 ◼   ► I've been using this beta of the new RIDL email app called Spark.

01:25:35 ◼   ► and I have it on my watch. And I think it's convenient to check email for 10 seconds and

01:25:44 ◼   ► then to continue doing what you're doing. So it's not like I'm sitting at my desk and

01:25:50 ◼   ► making an effort to use Twitter, email and read news on my watch. That's insane, because

01:25:56 ◼   ► when I'm at my desk I either use my iPad 90% of the time or I use my phone. And if I have

01:26:04 ◼   ► 5 or 10 minutes free. I use my phone anyway because I...

01:26:07 ◼   ► See this is the main point. I don't want to use the Apple Watch for everything.

01:26:13 ◼   ► But I do believe that there are some parts of my life where I was using the iPhone and

01:26:21 ◼   ► I was being either rude or distracted or I was being absorbed by apps and notifications

01:26:32 ◼   ► And instead, in some parts of my life, some moments of my days, and some situations and contexts,

01:26:40 ◼   ► I feel like having a watch as a more discrete device is better for me.

01:26:48 ◼   ► And I feel like I'm already in the six days, I've enjoyed being around people more.

01:26:57 ◼   ► And today, like, I cannot describe the feeling of shopping and just enjoying time with my

01:27:04 ◼   ► girlfriend and not having to check my phone all the time.

01:27:09 ◼   ► And it's not like I didn't have free will before.

01:27:14 ◼   ► I've always been able to say "Yeah, I don't wanna check my phone.

01:27:19 ◼   ► I'm not stupid.

01:27:20 ◼   ► I'm not being forced to use my iPhone."

01:27:25 ◼   ► But it's human nature and you're tempted and you're inclined to check your smartphone because

01:27:32 ◼   ► everybody does.

01:27:34 ◼   ► And if, see this is the big if of my discussion today.

01:27:38 ◼   ► If these six days are of any indication of what the Apple Watch is going to look like

01:27:47 ◼   ► in my daily life going forward, I think it'll be a major change in terms of how I do fitness,

01:27:55 ◼   ► How I wait for notifications to come to me, how I take advantage of brief moments of availability,

01:28:06 ◼   ► whether it's a traffic light or whether it's waiting for a coffee.

01:28:11 ◼   ► And I feel like not having the phone all the time and not being tempted by the phone because

01:28:18 ◼   ► you trust the watch to bring you important stuff.

01:28:23 ◼   ► seem potent to me and it'll make a deep difference, a very sharp difference with before. There's

01:28:33 ◼   ► been other examples, like the other day I was at the beach, and when we got to the beach

01:28:42 ◼   ► I gave my phone to my girlfriend because she can keep it in her purse, because I don't

01:28:47 ◼   ► trust my pocket, they're kinda loose and I don't want my phone to end up in the sand.

01:28:53 ◼   ► So when we wanted to leave the beach, every time I asked my girlfriend "hey, do you have

01:29:01 ◼   ► my phone?" and she has to go look in her purse and she's always annoyed.

01:29:07 ◼   ► The other day as we were like "ok, just go back home" and we were leaving the beach and

01:29:14 ◼   ► of course I was like "where's my phone?

01:29:17 ◼   ► Does she really have my phone?"

01:29:19 ◼   ► So on the Apple Watch you can use the settings glands to ping your phone and to play a sound

01:29:24 ◼   ► effect.

01:29:25 ◼   ► So I just played a sound effect and the phone pinged in my girlfriend's purse and she wasn't

01:29:32 ◼   ► annoyed by my request of looking inside her purse to find my phone and it just worked

01:29:37 ◼   ► like magic.

01:29:39 ◼   ► Or I was also at the beach and my phone was also in my girlfriend's purse and my mom called

01:29:47 ◼   ► me and instead of struggling to find my phone and responding to my mom, I just talked to

01:29:57 ◼   ► the Apple Watch.

01:29:58 ◼   ► A phone call on the watch.

01:30:01 ◼   ► It totally makes you look like a spy.

01:30:04 ◼   ► I do it at home.

01:30:06 ◼   ► I do it at home quite a lot now.

01:30:07 ◼   ► It's amazing.

01:30:08 ◼   ► It's amazing.

01:30:09 ◼   ► Because I usually when I'm at home I just put it on loudspeakers.

01:30:11 ◼   ► This is just kind of the same thing and I don't need to go and grab my phone from wherever

01:30:15 ◼   ► it is.

01:30:16 ◼   ► doing that.

01:30:17 ◼   ► So, I just wanted to make a conclusion to be a general note that will follow up, will

01:30:25 ◼   ► circle back in a few weeks.

01:30:28 ◼   ► We'll see.

01:30:31 ◼   ► Before buying the watch, there was a lot of excitement and a lot of hope for this new

01:30:41 ◼   ► device.

01:30:43 ◼   ► It seems to me like it's become some kind of a trend to be cynical, to be not excited

01:30:53 ◼   ► by new technology.

01:30:55 ◼   ► Because maybe for some people it's kind of cool to always be unimpressed by new tech.

01:31:01 ◼   ► And I'm not saying that it's not right to point out flaws, because I'm the first person

01:31:08 ◼   ► to always want better or more or simpler from iOS and Apple hardware. But it's just there's

01:31:19 ◼   ► a some underlying negativity I think with the Apple Watch and maybe with the wearable

01:31:24 ◼   ► talk on Twitter and blogs in general. I feel like some websites and some writers and some

01:31:33 ◼   ► people in general, they think it's maybe cool to be unimpressed and to be...

01:31:42 ◼   ► I don't know...

01:31:43 ◼   ► I mean it's a computer on your wrist and it's awesome and I mean you can have phone calls

01:31:49 ◼   ► and you can check your heartbeat and you can get taps from friends and it's a new, totally

01:31:56 ◼   ► new device with sensors and it looks great and it's light and it works with your iPhone

01:32:03 ◼   ► which is the most amazing device ever and I like I'm giddy with excitement and

01:32:09 ◼   ► I feel lucky because I don't I the places that I check and read and and

01:32:17 ◼   ► listen like I don't see that stuff oh I'm jealous like it might be I don't know

01:32:23 ◼   ► like I don't read as many sites or whatever is you but like from the

01:32:27 ◼   ► majority of people that I know like everyone like everyone has their

01:32:30 ◼   ► complaints. Like I have my complaints and I'm sure that you do yours as well and then maybe

01:32:34 ◼   ► they'll take a little bit more time to come out still but there are things that

01:32:37 ◼   ► frustrate me about this device. But on the whole like I really like it a lot

01:32:43 ◼   ► and I'm very happy with it and it's becoming a big part of the way that I

01:32:49 ◼   ► kind of my computer life works I suppose.

01:32:52 ◼   ► I feel like more people should be more

01:32:56 ◼   ► excited more often. I like optimism. I like, especially when it comes to new

01:33:03 ◼   ► technology, new gadgets and you know stuff that matters to people like

01:33:08 ◼   ► workouts and fitness and health features that stuff is important and you cannot

01:33:13 ◼   ► write off this stuff with meh I don't care it's you it's just wrong to me this

01:33:21 ◼   ► is stuff that matters and to have technology on you to have a do you have

01:33:24 ◼   ► whether it's an Apple Watch or Google Fit, you know, on Android Wear, it doesn't matter,

01:33:29 ◼   ► this is exciting times, you know? And you know, I'm always kind of the happy guy, you

01:33:36 ◼   ► know, I like new tech, I like new gadgets, I like iOS and new features, but this is really

01:33:42 ◼   ► like a major change, and it's a new device, and everybody used to be crazy when Apple

01:33:49 ◼   ► release a new device and maybe this time, because maybe Apple is also more popular,

01:33:56 ◼   ► I've seen some people being bored already with the Apple Watch, which I think is crazy

01:34:04 ◼   ► because it's like I've never been this excited and curious and interested in a new device

01:34:12 ◼   ► in years.

01:34:13 ◼   ► So yeah.

01:34:14 ◼   ► I'm pleased you like it. Try not to worry about negative people Federico.

01:34:21 ◼   ► No, no, it's not that I worry. It just, it worries me that they can't be happy.

01:34:29 ◼   ► Because quite, you know, I'm sure people are happy.

01:34:34 ◼   ► Why can't they be happy?

01:34:39 ◼   ► Or optimistic?

01:34:43 ◼   ► Like stress makes you age more quickly.

01:34:46 ◼   ► Did you know that?

01:34:48 ◼   ► People are allowed to like what they like.

01:34:51 ◼   ► Sure!

01:34:52 ◼   ► But they're also...

01:34:53 ◼   ► This isn't going to fit for everyone though, is it?

01:34:58 ◼   ► I feel like this is...

01:35:00 ◼   ► I mean, you're entitled to your opinion, but to me it seems like some people that I follow

01:35:06 ◼   ► on Twitter especially, this is especially the case on Twitter, which is just in general,

01:35:10 ◼   ► it tends to be a negative place.

01:35:11 ◼   ► It's a cynicism machine.

01:35:13 ◼   ► Yes.

01:35:14 ◼   ► So this is mostly the case on Twitter.

01:35:16 ◼   ► But I feel like people are of course entitled to their thoughts, and I don't want to say

01:35:22 ◼   ► they're wrong, but you're also entitled to be the silly guy, you know, excited by new

01:35:28 ◼   ► stuff and to smile because you got a tap on your Apple Watch. You're entitled to be the

01:35:33 ◼   ► stupid person who's excited by, you know, getting a ping on your wrist by a friend or

01:35:41 ◼   ► getting an animated emoji because it's fun. You're entitled to fun as well, not just serious,

01:35:48 ◼   ► cynical, "Oh my god, I'm so bored" tech analysis, you know? It's good to have fun with tech.

01:35:57 ◼   ► That's all I'm saying.

01:35:58 ◼   ► >> Myke, we should start a new web series, Fun with Tech with Federico Vittucci.

01:36:03 ◼   ► >> Yes, I'm up for that.

01:36:05 ◼   ► >> Federico Vittucci teaches you how to have fun with tech.

01:36:11 ◼   ► I think that about wraps it up for this week's episode of Connected.

01:36:13 ◼   ► If you'd like to find the show notes for today, you can head on over to relay.fm/connected/40.

01:36:18 ◼   ► Federico, thank you for joining me.

01:36:21 ◼   ► >> No, thank you for having me for like a year now, Myke.

01:36:26 ◼   ► If you'd like to find Federico's work online, you can do that.

01:36:29 ◼   ► He is over at maxstories.net and he issues his tweets into the Cynicism Machine at his

01:36:36 ◼   ► advertici, V-I-T-I-C-C-I, and I am at i-mic, I-M-Y-K-E.

01:36:42 ◼   ► Thanks again to our sponsors this week, Linda, PDF Pen, Scan Plus from Smile, and igloo.

01:36:49 ◼   ► And thank you most of all for listening, and we'll be back next time.

01:36:52 ◼   ► Until then, say goodbye Federico.

01:36:54 ◼   ► Thank you.