115: Out in the Real World
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(upbeat music)
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- From Real AFM, this is Connected, episode 115.
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It is brought to you this week by Braintree and MailRoute.
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My name is Stephen Hackett and I'm joined by my friend
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and lead singer of The Senors, Federico Vittucci.
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- Why do you do this?
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Hi, Stephen, but it's unnecessary to--
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- New listeners just have to discover
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what that means on their own.
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♪ And I just know, I say I know ♪
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♪ There is nothing we can do ♪
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♪ We wrote our names on the tree ♪
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♪ And I say never, never, never ♪
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- Oh God, well, okay.
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- So Myke's not here.
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Myke is at the OOL Conference in Ireland
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with a bunch of our friends, and he is away this week.
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- The OOL Conference is a metaphor for the afterlife,
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so we miss you, Myke, and yeah.
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- Get better soon.
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So we spoke last week obviously about the Apple event.
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There's some more of that to unpack this week.
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But something that we didn't really get to talk about
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because the event just overwhelmed the show
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was the AirPod delay.
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So the night before the event,
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Apple made it known to several reporters
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that the AirPods were gonna be delayed.
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They weren't gonna be sold in October.
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And I think the language was basically
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we need a little more time to get it right.
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and they're not ready yet.
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And now, according to supply chain rumors,
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which I mean take the whole thing with a grain of salt,
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is saying that it may not be until January,
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that they may miss the holiday season altogether,
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which is not great.
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I mean, the AirPods, I mean, it's expensive,
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but it's in line with other wireless headphones' costs,
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and I could see these things being a huge holiday gift
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for people who have a spouse or a loved one
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who is a big iPhone user
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and may not buy this for themselves.
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And it makes me sad because I wanted to buy it for myself.
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And now we're all waiting.
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Yeah, and in another plot twist, according to Apple Insider,
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there's no way-- and I'm quoting--
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that Apple is delaying the AirPods until 2017.
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So they make it sound like they know something.
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But again, we can't know for sure.
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I think if there's a delay to next year,
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it's going to be extremely odd.
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because the AirPods are exactly the kind of gift that were perfect for the holidays, you
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know. Just the right price point to buy a gift for a loved one, for example. But also,
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I think we talked about this before, it's the statement that Apple was making with the
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iPhone 7, that they believe that the future of wireless audio were something like the
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AirPods, you know, moving away from the headphone jack, moving away from cables in general.
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now to have that kind of delay from a September announcement to a January release, that would
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be kind of strange, especially when you basically sell people on the promise of wireless audio
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and then you wait four months. That'd be a little strange, I think.
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Yeah, and you know, we have friends who have review units and Apple labeled those as like
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beta hardware, which is super strange. But from what I've seen, from what I've talked
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to people who have them, they seem fine. It's not like they're super janky or broken. So
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So, I mean, who knows what's going on here?
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You know, these things are complicated.
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They have hardware and software,
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and then there's software on the phone.
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Like, there's a lot of moving parts,
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and I would rather Apple wait,
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and they be really good out of the box
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than be sort of broken and not, you know, what Apple wants.
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Because that's a really bad first experience, right?
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And if you're, to your point,
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if you are pitching people on the
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future of wireless audio,
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and your first entry into that world is not a good experience or sort of broken out of
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the box, then you've sort of soured people on that vision, right? So I understand it,
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but I am bummed and I think that the absence will only make my heart grow fonder for the
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Yeah, I mean, I can't wait really for these things. I was thinking about this the other
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day. I'm that kind of person who tends to fall asleep listening to podcasts or listening
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into music and to not have a wire, you know, going to bed with the risk of being choked
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by my own music. That'd be very nice. And I was surprised when I see that Apple was
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delaying the product. But I guess it makes sense, like you said, if you're going to
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make a, you know, this grand debut into the world of wireless audio, it's best if you
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have a solid product without issues, whether it's hardware or whether it's software.
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So I mean I get the reason. I also think it'd be kind of strange if Apple cannot figure
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out a solution before January or before February, but I guess we'll see.
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So up next, iOS 10.2 developer beta and then late last night the public beta has arrived.
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It brings some new stuff. We have a link to Mac stories in the show notes, some new wallpaper,
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a new iMessage effect, which I did not expect them to honestly ever change, but they added
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a new one, which is fine. And 72 new emojis. So this brings Apple in line with the latest
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Unicode release. And what's even more interesting to me is that they've also redesigned the
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bulk of emoji that people use. What do you think about this new look?
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Yeah, it's a major redesign actually. From what I've seen on Twitter, and Cable Sasser
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from Panic has been very efficient at tweeting screenshot differences between the old emoji
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and the new ones. I dig the new look. I think it's a combination of very artistic 3D/photo
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realistic icons. Like, it makes me sort of nostalgic of the old Apple way of drawing
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icons on the Mac. These are very detailed, very colorful, very realistic in a way emoji,
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whether it's landscapes or food. I mean the food emoji are super, like they make me hungry.
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And I think I love the style. They're definitely moving away from the cartoonish/2D effect
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of the old emoji. But even if you just look at the comparisons between the old emoji and
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the new ones. There's a considerable amount of detail that the new ones have that the
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old ones didn't have. And it sort of makes sense if you consider the move from old screens
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and small screens to this world of larger displays, retina displays, high resolution
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screens everywhere. I think it makes more sense given the time, you know, that we're
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in right now. I don't know, I've seen a lot of people saying, I don't think reemoji
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should be more realistic, I don't think it makes a lot of sense. Personally I'm a fan,
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I love the new look, I'm not sure, I mean, I think Apple is gonna tweak this before the
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final release because when they did this last year, even on iOS 9 they did a bit of a redesign
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of emoji, I think they kinda changed the glossy look to something else, and they changed the
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style between the first beta of iOS 9.2 I think to the last beta. So there's still room
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for improvements and optimizations but overall I think it's a solid new look for Emoji. I
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think it's very fun. And you can see why they've done it right. You have them much bigger now
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in messages and some of those old designs just didn't scale up very well and some of
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them look kind of fuzzy even. So it was nice, it's a nice opportunity to do that. I'm with
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you, I like the new look. I like that they are more detailed and I think they look really
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nice on the retina displays where you can really see those details so thumbs up
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for me and you can send bacon emoji to all your friends if you update to the
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beta or I mean some really 10.2 would be out here in the next couple weeks
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do you know anything else that 10.2 brings I mean the emoji were why people
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will update right because it's what people want
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I have a good one I'm not sure if it's a bug yet or if it's a feature but if
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If it's a feature, I bring good news, Steven.
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Because now the Notification Center/Search screen with widgets remembers your last viewed
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So if you dismiss the, for example, Notification Center while you are viewing widgets, the
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next time you slide down, you won't go to the notification list again.
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You will be taken to the previous widget screen, which is super handy.
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Control Center does that, right?
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Yeah, exactly.
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one, it remembers that when you go back in.
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Yeah, and I never look at notifications and I realize now Myke is gonna go crazy
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because I've seen Myke use his iPhone, he's constantly pulling down to view his
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notifications and he's very upset about the changes to notifications in iOS 10.
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We've talked about this before, but for someone like me I use widgets all the
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time, especially the launcher and the workflow widgets and that extra swipe
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always required to go from notifications to the other screen. If Apple is going to
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change this in iOS 10.2, that's going to be super welcome. So fingers crossed it's
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not a bug, it's a feature. For once.
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Yeah, no, I would imagine they want that to be the same as control center. It really makes
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sense, right, that if one place works this way, both places should work that way.
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So I will put it in the feature column until proven otherwise, I guess.
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Alright, so we have a lot more to talk about, but first we're going to take a quick break
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and talk about our first sponsor this week, which is Braintree.
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Once again, that's BraintreePayments.com/connected.
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Thank you so much to Braintree for their support of this show and Relay FM.
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So Federico, you bought a new MacBook Pro.
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It's true, I bought a new Mac and it's got a touch bar.
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No, no, not really. I didn't buy anything. Why am I even playing along with you? I don't
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I don't know. You really went for it there. No. You did not buy a new MacBook Pro.
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I didn't buy anything, man.
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You didn't buy anything. But I did. So we spoke last week about my very conflicted feelings
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about what to purchase. As I shared last week, I recently picked up a refurbished 5K iMac
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from Apple, which if you've never bought refurbished as a sidebar, totally the way
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to go. Sometimes you have to wait to get what you want, but they warrant them like
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news, a bunch of money off. It's a sweet option. You can even do in-store pickup
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with them. So I had mine shipped to my Apple store and I went out there and got
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it. So this iMac is what I'm talking to you right now on. This is now my main
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machine in my studio and it's fast and it's powerful and it's gonna last me a
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long time. And in doing this I have decided that my notebook is going to be
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my secondary machine. So when I travel, when I work outside of the home, or if I need to
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edit on the go, I still need a Mac. I can't be iMac and iPad, but the
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MacBook Air or Pro, whatever it was going to be, will be a secondary machine. And after
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the show did some more thinking on it and I ordered the 1499 MacBook Pro. So
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So this is the one with two Thunderbolt 3 ports
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that does not have a touch bar.
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It's the only one of these new machines
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that is currently shipping.
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And I got it just bone stock, the 1499 model as it is.
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And I have some initial thoughts on this.
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And it is a complicated machine
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with a bunch of complicated decisions that went into it.
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But as someone who was really looking at,
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I was really probably gonna buy the MacBook Air,
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wanted something with a Retina display because I wanted something thin and light.
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And under those parameters this machine is a big win. The screen is
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excellent, it's got the the wide color gamut, it's really bright. It meets
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that need of mine where I wanted something with a Retina display but as
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thin and light as the MacBook Air. I did get it in space gray which looks awesome.
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It still looks like a Mac but the dark look is something that I really like.
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And because the bezels around the screen are so much smaller, it feels like a much smaller
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Federico, do you remember when they went from the iPad 3, 2, 3, 4 design to the Air?
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It was amazing how much smaller it felt.
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Yeah, I like how you bring up the iPad so you can relate with me.
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That's right.
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Other than that, it's just me talking for an hour.
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But it's that same, it's that exact same thing
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where like I know the screen sizes are the same,
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but it feels so much more compact.
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It feels very dense.
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But there are some downsides.
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You know, this MacBook, none of them have MagSafe anymore.
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USB-C is the charger now, and it sticks in there
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like a USB port so the magnetic breakaway is gone.
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MagSafe was so brilliant.
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I don't know about you Federico, but for me,
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I definitely have instances where MagSafe saved my computer.
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It gets plugged in and the dog walks by
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or a family member walks by, is not paying attention,
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and yanks that cord right off the side of the laptop
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and it stays safe and sound.
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- Yeah, it's definitely one of the best features
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about the Mac.
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When I got my first MacBook, I remember the feeling
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of having a charger that was so clever.
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unlike any other PC notebook that I had in the past.
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It was so genius and I mean I get it why people are sad about the MagSafe.
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I saw that there's an adapter
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made by Belkin maybe or Griffin? Griffin makes one.
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Yeah that sort of turns the USB-C plug into a MagSafe like
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magnetic charger that snaps into the MacBook. I do understand why people are
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you know sad about leaving this feature behind.
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definitely made the Mac, you know, a better machine because of that. Because, you know,
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if you have a dog, if you have kids running around, it made it better. So yeah, sad.
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Yeah, and USB-C port people in the chair are asking, it is snugly in there. Like it is
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not something that if someone trips over this cable, the MacBook Pro is going to go in the
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direction of the cable. It's not going to break away freely. But I mean, I'm bummed
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buy it. I wish that they could have made it work. I mean clearly USB-C adding
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charging is like a big benefit of the whole chipset so why not take advantage
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of it but it is a bummer and something that I will miss. Because of that you
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don't have the little you know status LED on the charger, either orange or
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green so you can see your battery status. The power brick doesn't have the little
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arms anymore because it's just like a big iPad charger basically and you plug a
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USB-C cable into one end and then the same end goes into the laptop. There's
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not like an integrated charger anymore with little wings to wrap it around.
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Just something that's not as nice. The keyboard has been a big point of
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conversation. You know Apple said it's the second generation butterfly
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mechanism and it's designed to feel like it has more travel. So I have a
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MacBook here. My wife has a first generation Retina MacBook that we
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bought her and side by side with this new MacBook Pro it sure feels and it
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sure looks like this keyboard has more travel. Now Apple has said to some people
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including Jason that the travels the same and I actually read somewhere else
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that Apple told them that there is more travel so I don't know if there's
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actually more travel or not I can tell you in using it it feels like there's
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more travel than the MacBook. Whether that's smoke and mirrors and some sort of
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magic trick I don't know. It's not as good as the magic keyboard they sell for
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the Mac. It's not really even as good as the smart keyboard they sell for the
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iPad but it's closer to the MacBook. It's that shallow key style. It is
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going to take some getting used to. It is going to take me learning not to type so
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hard and like bottoming out the keys. It does make a wonderful sound when you
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type on it's very clicky and clacky which I like but it's um it's something
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that takes some some getting used to but funnily enough one thing that has
00:17:38
◼
►
prepared me for this keyboard is typing on my iPad Pro with the smart keyboard
00:17:43
◼
►
cover because I think it's so shallow I've gotten used to typing more soft you
00:17:48
◼
►
know in a softer fashion so I'm not slamming my fingers into the base of the
00:17:52
◼
►
keyboard and it'll take some time to get used to but I think I can get there. I
00:17:56
◼
►
think I'm already adjusting to it after a couple of days but it's not as good as
00:18:01
◼
►
what I think is Apple's standard right now of the the magic keyboard that
00:18:07
◼
►
external bluetooth keyboard I think is still better. That makes me a little sad.
00:18:12
◼
►
The big thing though right is the, the big thing today at least is the the port
00:18:19
◼
►
situation on this thing. So as we talked about all the, and I'm gonna use huge
00:18:23
◼
►
air quotes here, "legacy ports" because I really don't think USB-A is legacy, but we'll call it
00:18:28
◼
►
legacy. They're all gone and it's USB-C and Thunderbolt 3. This computer has two
00:18:34
◼
►
of them. The others have four ports which is nicer and really more than anything
00:18:39
◼
►
it makes the Mac feel more like an iOS device. Now I can still adapt and dongle
00:18:48
◼
►
my way to Elmas anything which we're going to talk about. But sort of in its default
00:18:52
◼
►
state it's just it's just a like a machine that's kind of unto itself and we were talking
00:18:58
◼
►
before we recorded when the iPad you know the run to the iPad when the rumor is really
00:19:04
◼
►
strong and then afterwards you know there was a group of people saying this thing needs
00:19:08
◼
►
USB port so you can put a jump drive in it. This thing needs an SD card slot so you can
00:19:14
◼
►
import photos to it and Apple did end up shipping the camera connection kit so
00:19:18
◼
►
you could they still sell it today so you could pull images in from an SD card
00:19:23
◼
►
and import them into photos. I have one I use it actually several times a year
00:19:27
◼
►
with my iPad if I just travel with my tablet and a camera it's really nice but
00:19:32
◼
►
they didn't build that stuff in on the iPad and clearly the iPad has been fine
00:19:37
◼
►
without it I mean I don't think you're pining for a USB port on your iPad Pro
00:19:41
◼
►
are you? Not really, no. That's good. Never gonna get it. So that stuff's all gone here and there
00:19:52
◼
►
was conversations today about should have Apple left an SD card slot should they have left a sort
00:19:59
◼
►
of standard USB port on this machine and I feel very conflicted about that. I wrote about this
00:20:08
◼
►
this morning, they'll be linking the show notes to my piece, where I understand and
00:20:14
◼
►
kind of wish Apple had left at least the SD card slot on this machine. Because it's another
00:20:22
◼
►
adapter that you do have to purchase and carry. Now that's not the end of the world, and it's
00:20:26
◼
►
nothing new. If you had a Thunderbolt-equipped Mac, you were carrying a dongle for FireWire
00:20:31
◼
►
or ethernet or VGA or DVI.
00:20:34
◼
►
So in reality, I think I own a total of two additional
00:20:39
◼
►
adapters than I used to.
00:20:41
◼
►
Not a huge deal.
00:20:42
◼
►
I spent $1500 on a computer.
00:20:44
◼
►
Spending 150 bucks on dongles and adapters
00:20:46
◼
►
is not the end of the world.
00:20:48
◼
►
But it's something you have to deal with, right?
00:20:49
◼
►
Because on the Mac, we still have the need
00:20:54
◼
►
to plug a bunch of stuff in.
00:20:55
◼
►
At least a lot of us do.
00:20:57
◼
►
And I just keep coming back to the idea of,
00:21:00
◼
►
should have Apple done something different? Clearly they were never going to do it.
00:21:04
◼
►
I don't think that was ever on the table. But I think about it too in comparing it
00:21:09
◼
►
to the iPad where the iPad has always been a wireless machine. The camera
00:21:15
◼
►
connection kit uses an SD card but it still to this day only uses that to
00:21:21
◼
►
import photos and video shot on a camera. If you have audio files on an SD card
00:21:27
◼
►
So it's like when we travel with relay, I have a portable recorder that records audio
00:21:34
◼
►
onto an SD card and I can, you know, stick it in my Mac and pull the WAV files off.
00:21:40
◼
►
The camera connection kit doesn't offer me that.
00:21:42
◼
►
There's no mechanism within iOS to pull files off of an SD card that aren't images and videos.
00:21:49
◼
►
And that's really frustrating and I wish they would look at that.
00:21:52
◼
►
But the iPad has had a healthy life and now, you know, six years into it without all that
00:21:59
◼
►
stuff, right?
00:22:01
◼
►
And the Mac is moving towards that in a way.
00:22:03
◼
►
I just find that very interesting that you have platforms that Apple even today and every
00:22:10
◼
►
feel similar said, you know, they're separate platforms are going to stay separate, but
00:22:13
◼
►
that the Mac is inching closer to the iPad, at least in terms of like hardware philosophy.
00:22:20
◼
►
And I'm just, I feel really, really conflicted about that.
00:22:23
◼
►
I don't know.
00:22:24
◼
►
I mean, you have a Mac still, you have a MacBook Air, and you only use it for podcasting, right?
00:22:31
◼
►
So you have a USB interface and a microphone cable and a microphone.
00:22:35
◼
►
And so, you know, it's, it's that, that keeps coming back to my mind in this of like, how
00:22:43
◼
►
many people are like me and I bought every adapter I could because I'm in situations
00:22:47
◼
►
where I need that stuff.
00:22:48
◼
►
But I think a lot of people aren't.
00:22:51
◼
►
And I think a lot of people are like you and they have one or two things they really need
00:22:57
◼
►
And so you could do, you know, USB C to A adapter or even just buy a different type
00:23:04
◼
►
of USB cable for your interface and you would be okay.
00:23:08
◼
►
Or you could, you know what I'm saying?
00:23:10
◼
►
Like I feel like it's not a big deal to people who aren't nerds.
00:23:13
◼
►
Yeah, I feel like nerds are a very peculiar breed in the sense that I'm looking at people
00:23:23
◼
►
on Twitter, right, these past few days, and the same people who generally praise Apple's
00:23:31
◼
►
drive and push to move past old technologies, like the people who in the past praised Apple
00:23:38
◼
►
for moving on from the floppy drive, from the serial port, from the VGA cables and that
00:23:45
◼
►
kind of stuff, now are upset that HDMI is gone and USB A, whatever is the name, is replaced
00:23:54
◼
►
by USB C. And they're sort of applying a double standard, because when it happens to
00:24:01
◼
►
other people it's okay, but when it happens to them it's not. And I sort of don't get
00:24:06
◼
►
the perspective because we can make the same argument that we're making today for people
00:24:11
◼
►
who relied on floppy drives in the past, which is where I get to my question is how and when
00:24:17
◼
►
do we draw the line and how do we understand when a port or a cable that Apple is getting
00:24:24
◼
►
rid of is truly past its time or when is it too soon? This is what I want to understand
00:24:31
◼
►
because otherwise we're just left with a bunch of people on Twitter saying Apple really made
00:24:37
◼
►
a mistake this time but in the past it was okay and now it's not okay. So how do we decide?
00:24:43
◼
►
Yeah, I mean that's sort of the crux of it, right? And I think where people are divided
00:24:50
◼
►
on this is some people think that it's not a big deal because you can adapt and most
00:24:56
◼
►
people don't use most of that stuff anyways, right? Or they use it so rarely that just
00:25:01
◼
►
having a couple of adapters is not a huge deal.
00:25:05
◼
►
And then there are other people who say,
00:25:06
◼
►
"Look, USB-A has been around on the Mac since 1998,
00:25:09
◼
►
"the first iMac ushered it in,"
00:25:11
◼
►
which I know a thing or two about.
00:25:13
◼
►
And it's the standard, right?
00:25:16
◼
►
It's more of a standard than serial or SCSI or ADB ever were
00:25:21
◼
►
'cause USB is like truly universal.
00:25:24
◼
►
I mean, you could buy anything with USB plug
00:25:26
◼
►
on the end of it.
00:25:28
◼
►
You can buy, I mean even my BB-8 little Star Wars toy robot I bought last year
00:25:33
◼
►
charges over regular USB. It's everywhere.
00:25:36
◼
►
And I think why I'm conflicted is because I don't know what side of that divide I stand on.
00:25:43
◼
►
I think that yes, USB, especially USB, the standard regular USB plug, is universal
00:25:52
◼
►
and it is painful to see Apple moving past that.
00:25:57
◼
►
But at the same time, you come to that idea of like,
00:26:00
◼
►
I don't really know how big of a deal it is to most people.
00:26:03
◼
►
You know, when Apple introduced the original MacBook Air
00:26:06
◼
►
in 2008, there was a slide, I love this image,
00:26:09
◼
►
it's Steve Jobs standing in front of a slide
00:26:12
◼
►
in this presentation, and it has all the things
00:26:16
◼
►
that we used to use optical media for,
00:26:19
◼
►
and now we don't need it.
00:26:20
◼
►
So he has, you know, you don't need a DVD, you have iTunes.
00:26:23
◼
►
And you don't need to burn a CD because you have the iPod,
00:26:26
◼
►
and you don't need to install software
00:26:30
◼
►
'cause you can do that over the internet now.
00:26:32
◼
►
And he was building the case that the original MacBook Air
00:26:35
◼
►
losing the optical drive was not a big deal.
00:26:38
◼
►
And people were worked up about that
00:26:39
◼
►
and now I don't know the last time I put a DVD in anything.
00:26:44
◼
►
And so we will get there.
00:26:47
◼
►
Apple has an uncanny ability to see
00:26:52
◼
►
where things are going and move in that direction.
00:26:55
◼
►
and in moving that direction they make things happen, right?
00:26:57
◼
►
Like it's two sides of one coin.
00:27:00
◼
►
My gut says they may have been too early on this,
00:27:05
◼
►
but I also am not surprised at all
00:27:09
◼
►
that they didn't leave a single USB port on this
00:27:11
◼
►
as like a bridge to the future.
00:27:14
◼
►
Like that idea that they should have left one
00:27:17
◼
►
or that you should have had some sort of legacy I/O,
00:27:20
◼
►
that's generally not the way Apple works.
00:27:23
◼
►
And in my post I talk about an example where that is how they worked.
00:27:27
◼
►
When they brought the iMac design to the Power Mac, they left one legacy port on it for nine
00:27:34
◼
►
And then that ADB port went away and it was all USB and FireWire.
00:27:37
◼
►
And so Apple's done it in the past, but it's not something that is super common.
00:27:49
◼
►
I don't know what the answer is Federico.
00:27:50
◼
►
I don't know.
00:27:51
◼
►
why it's so like I closed my article saying I don't know what I think because
00:27:56
◼
►
on one hand I like this MacBook Pro because it's thin and it's futuristic
00:28:00
◼
►
and Thunderbolt 3 and USB C is crazy fast and awesome but at the same time I
00:28:08
◼
►
have a whole bunch of stuff on my desk that I can't plug into it without a
00:28:11
◼
►
adapter. You know, so I don't know. Yeah I just wonder if the problem here is
00:28:18
◼
►
is that the people who have these needs
00:28:22
◼
►
are the people with a voice on the internet.
00:28:25
◼
►
So the people who have blogs, the people who talk to the press,
00:28:28
◼
►
the people who have podcasts, are also the people who make software
00:28:32
◼
►
and need a lot of power, are people who have a lot of external drives,
00:28:37
◼
►
a lot of monitors, a lot of other devices, a lot of cables.
00:28:40
◼
►
And so the opinions you read and the
00:28:44
◼
►
thoughts you listen to generally come from people who are at the very
00:28:48
◼
►
edge of what they need from a computer.
00:28:52
◼
►
And now it's a totally fine argument. I totally get it. Like it's
00:28:57
◼
►
maybe too early because USB, the standard plug is
00:29:01
◼
►
anywhere. And I totally get it. But I also wonder
00:29:08
◼
►
most people will notice. But then again, will most people buy the MacBook Pro?
00:29:12
◼
►
Well, no. But it is the
00:29:17
◼
►
the canary in the coal mine, right?
00:29:18
◼
►
The MacBook is already here.
00:29:20
◼
►
Like, that's the funny thing about this.
00:29:21
◼
►
This is only in the conversation
00:29:23
◼
►
because it happened on the Pro machine.
00:29:25
◼
►
Like, when it's just the MacBook,
00:29:27
◼
►
it's like, oh, that kind of stinks,
00:29:28
◼
►
just don't buy the MacBook.
00:29:29
◼
►
But when Apple updates the iMac and the Mac Pro,
00:29:34
◼
►
and maybe the Mac Mini one day,
00:29:37
◼
►
then this will be everywhere.
00:29:39
◼
►
And, but I see what you're saying, right?
00:29:41
◼
►
Like, I think about, like, my family members
00:29:43
◼
►
or friends who don't own a podcast network,
00:29:47
◼
►
they may plug their phone into their computer
00:29:50
◼
►
a couple times a year.
00:29:51
◼
►
Most people don't even do that.
00:29:53
◼
►
Most people, I think one of the more common things
00:29:58
◼
►
is maybe transferring stuff over USB
00:30:00
◼
►
and then maybe you just need to get a new USB drive,
00:30:03
◼
►
a single USB-C to USB-A adapter for that.
00:30:06
◼
►
But I think for most people, most of the time,
00:30:09
◼
►
it's probably at most an inconvenience.
00:30:14
◼
►
And some people are gonna roll their eyes about it.
00:30:17
◼
►
I mean, last night, so I have a Pixel XL review unit
00:30:21
◼
►
from Verizon, I hung out with some friends last night,
00:30:24
◼
►
I took it with me, 'cause one of them wanted to see it.
00:30:26
◼
►
And so I kinda got passed around the group,
00:30:27
◼
►
people were commenting, and two people,
00:30:30
◼
►
independently of each other, who aren't nerds,
00:30:32
◼
►
were like, oh, this has a headphone jack.
00:30:34
◼
►
Like, poking fun of Apple for doing something
00:30:38
◼
►
they thought was clearly ridiculous.
00:30:40
◼
►
And I think there's gonna be some of that in this too,
00:30:43
◼
►
where somebody's gonna buy this machine
00:30:45
◼
►
not knowing all this, not listening to Connected or following us on Twitter. And they're like,
00:30:50
◼
►
"Oh, what are these silly ports? I don't know what to do with these." Right? So I'm very
00:30:56
◼
►
curious to see how it goes in the real world.
00:30:58
◼
►
Here's what I think. I believe the problem lies, most of it at least, in the message.
00:31:07
◼
►
Let's follow along. Compare the announcement of the iPhone 7 and the truly masterful PR
00:31:15
◼
►
strategy that was the headphone jack. With a leak, quote-unquote "leak" coming out, what,
00:31:22
◼
►
December 2015? Months, almost a year before the iPhone 7. And I see all of that maneuver
00:31:30
◼
►
as a truly, almost perfect PR job. And it makes sense, right? It makes total sense,
00:31:39
◼
►
because otherwise people are just gonna go crazy and focus only on the lack of a headphone
00:31:45
◼
►
jack come September 2016.
00:31:48
◼
►
Now I think that Apple were, I don't know if unprepared or maybe a little too certain
00:31:55
◼
►
about the MacBook Pro announcement. But they could have done a lot to mitigate the nature
00:32:03
◼
►
of the MacBook Pro and the lack of other desktop Mac announcements coming into the event. It's
00:32:12
◼
►
all in the message, it's all in the perception. Because look at the iPhone 7. It lacks an
00:32:17
◼
►
iPhone jack, but it's got a dongle inside, so you can adapt. And I don't know what you
00:32:22
◼
►
you notice, but from what I've seen on Twitter, nobody's talking about the headphone jack
00:32:27
◼
►
anymore. And when you talk to people and you mention, well, there's a free adapter in
00:32:30
◼
►
the box, everyone is like, well, all right then, whatever. And if you apply that strategy
00:32:37
◼
►
to the Mac community, I wonder if maybe a different structure of the keynote, different
00:32:45
◼
►
messages in the keynote, different leaks coming into the event, different interviews after
00:32:50
◼
►
the event, not the sort of scrambling that we're seeing now, with CNET releasing multiple
00:32:55
◼
►
interviews and, you know, another interview with Phil Schiller today. It just feels like
00:33:00
◼
►
all of the PR strategy went into the iPhone 7 and not so much went into the MacBook Pro
00:33:06
◼
►
because Apple was surprised by the criticism that they received and Phil Schiller said
00:33:11
◼
►
so in the interview today. So I think that a better orchestrated message and strategy
00:33:18
◼
►
would have done wonders to the MacBook Pro announcement. And now Apple is kind of figuring
00:33:22
◼
►
out what went wrong, but I don't think it's necessarily wrong with the computer itself.
00:33:26
◼
►
And I truly believe that it's okay to move past a few things even when it's painful.
00:33:31
◼
►
But most of the problem is not taking care of the message beforehand and leaving people to speculate,
00:33:38
◼
►
leaving people to say, "Well, I should just maybe switch to Microsoft. I should just maybe switch
00:33:44
◼
►
to Windows, the lack of an explanation, the lack of a coherent story at the event.
00:33:50
◼
►
I think that's at least one of the most important aspects to consider.
00:33:57
◼
►
Not just the technology part.
00:34:00
◼
►
Because I feel like nerds, if you know how to take care of them, it's going to be okay.
00:34:06
◼
►
And when it comes to this MacBook Pro, it almost feels like Apple was all invested in
00:34:11
◼
►
the iPhone 7 announcement in the iPhone 7 story and when it came to the Mac event
00:34:16
◼
►
they were like well you know Mac people are gonna be fine they love us.
00:34:19
◼
►
Turns out if you don't know how to announce things that those people can
00:34:24
◼
►
you know rally against you and it's definitely been a surprise.
00:34:28
◼
►
Yeah I think there's something to be said there that the PR gamer on the iPhone was
00:34:34
◼
►
strong and you know there's there's the angle too with these particular models
00:34:39
◼
►
of they they're more expensive than their predecessors you know one reason I
00:34:45
◼
►
bought the none the non touch bar one the MacBook escape as as ATP dubbed it
00:34:50
◼
►
was the price as a secondary machine you know I just couldn't couldn't really
00:34:55
◼
►
justify a more expensive purchase but I do wonder out in the real world would
00:35:03
◼
►
have throwing a USB CD USB a adapter in the box been so bad you know they did it
00:35:08
◼
►
- I don't think they'll do it on the iPhone ever again.
00:35:12
◼
►
I agree with Myke, I think Myke said that first.
00:35:14
◼
►
It's a one-time deal on the iPhone
00:35:17
◼
►
to help usher people in and then the AirPods
00:35:19
◼
►
will come out in March and everyone will be happy.
00:35:21
◼
►
But why not do that on the MacBook Pro?
00:35:24
◼
►
Is it that they are making such a statement
00:35:27
◼
►
that you don't need any of that old stuff?
00:35:30
◼
►
Which I think is probably the wrong statement,
00:35:32
◼
►
it's probably too soon.
00:35:33
◼
►
Or are they just assuming that people will just go get them?
00:35:36
◼
►
I mean, I bought, I got a whole laundry list of things,
00:35:40
◼
►
of dongles and adapters that are like slowly trickling
00:35:42
◼
►
to my house from Amazon and Apple and everyone else
00:35:45
◼
►
to plug stuff into this thing.
00:35:47
◼
►
And it would have been a nice gesture for Apple
00:35:49
◼
►
to include one.
00:35:50
◼
►
And I think in a world where they were never going to put
00:35:53
◼
►
a USB-A port on the side of this thing,
00:35:57
◼
►
they were never gonna do it.
00:35:59
◼
►
Then at least put that adapter in the box.
00:36:03
◼
►
'Cause you know what that adapter gives you?
00:36:05
◼
►
the ability to plug in your iPhone.
00:36:07
◼
►
Like, if there's anything this thing's
00:36:09
◼
►
to be able to plug into, is the iPhone.
00:36:11
◼
►
And you can buy a USB-C to lightning cable.
00:36:14
◼
►
I have one now, and it's very confusing
00:36:17
◼
►
'cause the ends look very similar.
00:36:18
◼
►
But, at least do that, at least put that adapter in the box.
00:36:22
◼
►
And I think that they could have avoided
00:36:24
◼
►
a lot of this sort of stress in the Mac community
00:36:28
◼
►
if they had done that.
00:36:30
◼
►
And then people like me who do need
00:36:33
◼
►
every once in a while who do need to plug in to VGA sometimes. They'll just go get what
00:36:39
◼
►
they need and that'll be fine. But everyone is going to need the USB-C to A adapter, like
00:36:45
◼
►
everyone. And so why not at least include that? That's really what I keep coming back
00:36:48
◼
►
to of like, I think they should have done it and why didn't they? And I think it's
00:36:54
◼
►
the same answer because they think that this is the future and it's going to be great.
00:36:58
◼
►
But again, there's that tension with the present.
00:37:01
◼
►
It's all those little things, right? It's the little details that eventually kind of
00:37:06
◼
►
snowball from a PR perspective and you end up with the memes on Twitter, you end up with
00:37:12
◼
►
the people tweeting stuff like "if you buy a new iPhone you cannot even plug it into
00:37:17
◼
►
the new MacBook" and it's PR's job to consider those scenarios, to kind of push the product
00:37:26
◼
►
people to say "look, you gotta include a dongle in the box, otherwise we're gonna end up
00:37:31
◼
►
with this kind of criticism from people and they're gonna paint us as a greedy corporation
00:37:37
◼
►
because we let people buy the computer and buy the iPhone and they cannot even connect
00:37:41
◼
►
them because we're gonna sell them a different cable. It's the changing the MagSafe with
00:37:46
◼
►
no explanation. It's the removing the extra cable that goes from the wall to the power
00:37:52
◼
►
adapter. It's all this little... It's leaving Aperture as an example of Mac Pro performance
00:37:59
◼
►
when Aperture has been discontinued for two years. It's on the website. It's all those
00:38:05
◼
►
little details, all those little things that I guarantee if you go to the iPhone webpage,
00:38:10
◼
►
you're not going to find a detail like that. And you're not going to find a PR message
00:38:14
◼
►
like that because it's all more tightly rehearsed. It's all more tightly prepared when it comes
00:38:20
◼
►
to iOS devices than it is for the Mac. So, Fyos Shiller can say we're surprised, but
00:38:27
◼
►
But are you really, should you really be surprised when you're doing such, I mean, in many ways
00:38:31
◼
►
in different aspects, a sloppy job, honestly.
00:38:35
◼
►
And surprising, but not really also.
00:38:39
◼
►
Yeah, and the Cinex angle, this is what's going on in our chat room right now, is that
00:38:46
◼
►
the dongles and the adapters and that extra extension cable, Apple makes money on that,
00:38:52
◼
►
they make really good money on that.
00:38:54
◼
►
I mean, I think the Thunderbolt 3 to Thunderbolt 2 adapter is like 50 bucks or something.
00:38:58
◼
►
The others are cheaper and they don't make all of them.
00:39:00
◼
►
So like I bought a couple from Belkin because Apple didn't make them, but it's whatever
00:39:05
◼
►
is listed on Apple's website.
00:39:07
◼
►
But it's, it is, I mean, there's that side of it too of like Apple, like you buy this
00:39:10
◼
►
machine and it's not a big deal to spend more, a little bit more money, but it is spending
00:39:15
◼
►
more money and it does feel like you're being nickel and dimed a little bit if you need
00:39:18
◼
►
to plug in all this different stuff.
00:39:19
◼
►
Now I would, I would counter that argument.
00:39:21
◼
►
I will counter it to our chat room by saying this has been the case with Apple
00:39:25
◼
►
notebooks for a long time when they went to Thunderbolt and made DisplayPort and all that and got rid of DVI and
00:39:33
◼
►
VGA and all that stuff in the years ago like we've been in this adapter world for a while
00:39:39
◼
►
People are bummed because they have to buy new adapters
00:39:42
◼
►
Like I basically just took out my Thunderbolt 2 adapters out of my backpack and put in USB C ones today
00:39:46
◼
►
it's like well, these guys are now retired and
00:39:50
◼
►
Y'all are on the front line now.
00:39:52
◼
►
But you know I bought those adapters four or five years ago
00:39:55
◼
►
And they've been fine, and they'll sit here because I save everything and I'll have them when I need them
00:40:00
◼
►
Which is my excuse for lots of things and and it's fine so
00:40:04
◼
►
All in all I think at the end of all of this
00:40:07
◼
►
I like the machine
00:40:09
◼
►
There's I'm not crazy in love with parts of it. I think there are some limitations that are a little frustrating
00:40:17
◼
►
around what you can do with it under certain circumstances.
00:40:20
◼
►
But what I wanted was a well-specced machine
00:40:24
◼
►
that was fast enough for editing and logic and Final Cut
00:40:28
◼
►
and something with a render display in a 13-form factor.
00:40:31
◼
►
And I got that plus more because it is so small
00:40:35
◼
►
and it is so light and it comes in space gray
00:40:36
◼
►
which just looks sick.
00:40:38
◼
►
And so I'm happy with my purchase.
00:40:40
◼
►
And it means I gotta carry some dongles
00:40:44
◼
►
but I was already doing that.
00:40:45
◼
►
It means that I'm gonna explain to my family members Christmas if they get new Macs that
00:40:49
◼
►
You know hey you gonna have to buy some adapters that maybe you you didn't have to with the previous one
00:40:55
◼
►
It is what it is right like apple is not gonna go back on it. They don't there's one thing Apple does
00:41:02
◼
►
It's we don't go back
00:41:04
◼
►
those ports aren't gonna grow back overnight and
00:41:06
◼
►
So it's a matter of if you need a machine and this fits your needs then order one
00:41:10
◼
►
one. And if it doesn't, that's fine. Don't order one. But at some point you'll be in
00:41:14
◼
►
this world with us now. And that kind of is how it is.
00:41:19
◼
►
Yeah. On the other hand, people who have these new MacBook Pros, you know, you're never
00:41:26
◼
►
gonna run out of gift ideas because you can always buy a dongle and it's always gonna
00:41:31
◼
►
be a welcome gift. You know, it's like when you know someone is a smoker and you can buy
00:41:36
◼
►
lighters you can buy ashtrays you know it's like a bad habit you cannot buy
00:41:41
◼
►
dongles and it's gonna be a great gift because it's always gonna be convenient
00:41:45
◼
►
so yeah I'm gonna give you dongles Stephen if you don't mind thank you yeah
00:41:49
◼
►
I think I bought all the ones that needed but I appreciate the gesture
00:41:53
◼
►
extras you know I mean I love extras after 39 I'm exiting in the next room
00:42:01
◼
►
This episode of Connected is also brought to you today by MailRoute. You
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So, we're gonna talk about Alexa? Yeah, you made me talk about Macs, now let's
00:44:01
◼
►
talk about something fun that doesn't get people angry.
00:44:04
◼
►
Wow. Let's talk, yeah, I mean, you know, just
00:44:07
◼
►
take a look on Twitter, it's a bunch of people yelling at each other about USB cables,
00:44:11
◼
►
you know, not my definition of fun. Anyway, so, Alexa, I hope you listeners have put your
00:44:19
◼
►
Alexa devices on mute, otherwise please wait until I turn off your lights. Alexa, turn
00:44:26
◼
►
off my kitchen light. So if that went off, I'm sorry, but I really wanted to make that
00:44:33
◼
►
Now, now, Steven.
00:44:35
◼
►
Mine is muted. I muted mine.
00:44:36
◼
►
Yeah, me too.
00:44:37
◼
►
Before we were recording, you said the magic words, and yours went off. And I heard it
00:44:45
◼
►
in the background. I was like, "You gotta mute." So mine is right here on my desk, and
00:44:48
◼
►
I just muted it. So you picked up an Echo Dot.
00:44:53
◼
►
So I've been talking about my new found affection for Alexa for the past few weeks. It feels
00:45:01
◼
►
like my usage has picked up a little and it picked up a lot since Todoist rolled out their
00:45:07
◼
►
integration with the Amazon Echo which is you can now add tasks to your todo list just
00:45:15
◼
►
by talking to Alexa, just by using your voice. You can add new tasks to Todoist because there's
00:45:21
◼
►
native integration between the two which is basically works that Todoist plugs into the
00:45:27
◼
►
native task manager built into the Alexa and it imports those tasks into the Todoist service.
00:45:35
◼
►
It's very neat, very useful, I've been using it a lot. At the same time I asked Myke if
00:45:42
◼
►
he was able to pick up an Echo Dot for me. The Amazon Echo or the Echo Dot, they're not
00:45:49
◼
►
available on the Italian Amazon at all. I bought my first Echo from some shady seller
00:45:56
◼
►
on eBay who got the Echo from the United States. But I decided to buy the Echo Dot from the
00:46:02
◼
►
UK because I have an actual friend who's not shady at all, I think, for the most part
00:46:06
◼
►
in the UK. So Myke got me an Echo Dot. And on the very day that I got the Echo Dot, I
00:46:13
◼
►
started wondering, is it going to be a problem if I have a US Echo and a UK Echo Dot? So
00:46:17
◼
►
good news, it's not a problem, it totally works. The Echo Dot just picks up the existing
00:46:22
◼
►
language from your Amazon Echo setup.
00:46:26
◼
►
So, I totally love the fact that I have two Alexa entry points in my house. I have the
00:46:33
◼
►
full Echo speaker in the kitchen and the second one, the Echo Dot, in the bedroom. Just because
00:46:41
◼
►
my bedroom is also in the tiny corner, there's a desk where I get work done, so it seemed
00:46:46
◼
►
more convenient to just talk to Alexa that way instead of yelling, you know.
00:46:49
◼
►
Yeah. I put, I put my Echo Dot here in my office and the full size Echo is in the kitchen,
00:46:54
◼
►
which I'd like I said it before, I'll say it again. That's where the Echo wants to be.
00:46:59
◼
►
Like it is at home in the kitchen. But having the Dot out here in the office where I can
00:47:03
◼
►
just shout at it all day is awesome. Like it's almost like I can walk in the house and
00:47:09
◼
►
our kitchen is pretty central in the house. So if you're in that house, it can hear you.
00:47:13
◼
►
and then out here I have it, it's kind of like Alexa is with me, you know, kind of wherever
00:47:18
◼
►
I go during my day.
00:47:20
◼
►
So initially I wanted to connect the Echo Dot to my Sony, what's it called, the soundbar,
00:47:28
◼
►
you know, the thing that you put into it.
00:47:29
◼
►
Sure, yeah, soundbar.
00:47:30
◼
►
Yeah, the soundbar.
00:47:31
◼
►
But there was some kind of problem with the soundbar and the activation of the speaker,
00:47:35
◼
►
which is when I activated the Echo Dot by voice, it didn't play the activation sound.
00:47:41
◼
►
So because of that and because I needed to always leave the soundbar switch to analog
00:47:46
◼
►
input because of the Echo Dot, I thought I should just maybe buy a pair of cheap speakers
00:47:52
◼
►
on Amazon and use those, turn them on all the, leave them turned on all the time just
00:47:58
◼
►
for the Echo Dot.
00:47:59
◼
►
So I bought like two Logitech PC speakers for like 15 euros from Amazon.
00:48:05
◼
►
And they were, they're amazing because I don't usually listen to music in the bedroom when
00:48:09
◼
►
I'm writing, listening to music usually happens in the kitchen, which is also a shared
00:48:15
◼
►
space, so it made more sense to have the better echo speaker there. And now it's fine, I
00:48:21
◼
►
have these speakers next to my TV and it's perfect. So I love the fact that I can walk
00:48:28
◼
►
around the house, talk to Alexa, and Alexa activates on the speaker which is nearest
00:48:34
◼
►
to me. This is a new feature called "special recognition" I think, and it basically uses
00:48:39
◼
►
distance to measure which Echo device should respond to you. So if I'm in the bedroom,
00:48:45
◼
►
it responds to the Echo Dot next to my television. If I'm nearest to the kitchen, the full Echo
00:48:53
◼
►
speaker replies, which makes a lot of sense. It works really well in practice. I read about
00:48:59
◼
►
this on six colors because of Dan Moran and it was right, it totally works as advertised.
00:49:07
◼
►
Besides using Alexa for timers, listening to Spotify, which I gotta clean, I have two
00:49:14
◼
►
subscriptions to music services. I use both Apple Music and Spotify. I just gave up on
00:49:20
◼
►
the fact that I cannot choose because each does a few things that I like. This is probably
00:49:27
◼
►
be another topic for a future episode. So besides timers and music now, I'm using
00:49:31
◼
►
Todoist a lot. Like, I'm saving tasks with Alexa all the time. It's super convenient,
00:49:38
◼
►
especially because it picks up the natural language input that you say to Alexa.
00:49:43
◼
►
But I've also bought Steven, and I realized that I'm late to this Logitech Harmony remote.
00:49:50
◼
►
I think these remotes have been going around for like a decade?
00:49:55
◼
►
Yeah, they've been around a long time.
00:49:57
◼
►
Like, they're super popular.
00:49:59
◼
►
But I only recently realized they are, in fact, a thing that people enjoy because Logitech
00:50:06
◼
►
rolled out — or should I say Logi?
00:50:08
◼
►
The name of the company is just Logi.
00:50:09
◼
►
Anyway, Logitech or Logi.
00:50:11
◼
►
Yeah, I know.
00:50:12
◼
►
They rolled out this Alexa integration.
00:50:15
◼
►
And it's awesome.
00:50:16
◼
►
So I bought a Logitech Harmony Remote and a Harmony Hub.
00:50:22
◼
►
So the hub is like a glossy Apple TV, it's this little puck that you put next to your
00:50:28
◼
►
television and it does a bunch of things. It can control Philips Hue lights and other
00:50:33
◼
►
home automation devices, but also it connects to a lot of home entertainment systems. It
00:50:41
◼
►
supports televisions, Vitagang consoles, DVRs, speakers. If it's a home entertainment
00:50:51
◼
►
system made in the past 10 to 15 years, it probably works with the Harmony Hub. And now,
00:50:59
◼
►
what I can do is frankly amazing, and I can confirm that even my girlfriend was impressed
00:51:05
◼
►
by this. She's usually not impressed by my geeking around, but this time she was. I can
00:51:10
◼
►
turn on my TV, turn off my TV, switch channels, and switch inputs, so I can say things like
00:51:17
◼
►
like "Alexa, turn on Apple TV" and my TV turns on, switches to HDMI 1, the soundbar
00:51:25
◼
►
switches to HDMI 2, which is the input for the Apple TV. The Apple TV turns on and in
00:51:30
◼
►
a second I'm looking at the Apple TV home screen, which I don't use, it was just an
00:51:34
◼
►
experiment, I actually set up a Chromecast recipe which I use all the time. I can say
00:51:38
◼
►
things like "Alexa, turn on the TV" and then "Alexa, switch to 5" and it switches
00:51:43
◼
►
to the Channel 5, which I watch all the time. It feels like the future, like I can talk
00:51:48
◼
►
to my television and turn it on. It's awesome. And I'm very excited by this. Also by the
00:51:53
◼
►
fact that I can control all of these different inputs from a single remote. Now I'm going
00:51:59
◼
►
to sound like a person who just discovered a thing that has been around for like 20 years,
00:52:06
◼
►
but this is totally new to me. Like I can have a single remote and I can switch inputs
00:52:10
◼
►
without having to use all of these remotes which I put in my drawer because I don't use
00:52:14
◼
►
them anymore. This is amazing. Why didn't you guys tell me about this before?
00:52:20
◼
►
The thing that really gets me about that is, so you have this working with Logitech and
00:52:26
◼
►
Amazon and the stuff in between and the Google Home stuff works with Chromecast so you can
00:52:34
◼
►
shout to your Google Home little friend and say, "Hey, turn on the TV," and it can do
00:52:38
◼
►
that sort of thing. I have a Google Home on the way. I ordered it on air a couple weeks
00:52:44
◼
►
ago. But this is another situation where Siri is not competitive. I understand this is all
00:52:53
◼
►
new so I'm not upset with Apple yet, but it's something they should be listening to.
00:52:58
◼
►
Because they have the Apple TV sitting there and they have the watch on your wrist where
00:53:08
◼
►
Siri works pretty well most of the time actually for me I have the most luck
00:53:11
◼
►
with the with watch OS Siri and they have it on your phone in your pocket or
00:53:16
◼
►
your iPad on the on the kitchen table and it's so isolated from each other
00:53:22
◼
►
where because the the Alexa platform is open logitech was able to hook into it
00:53:29
◼
►
and do all this stuff and if Apple's not going to do that or is there a Siri kid
00:53:35
◼
►
is gonna still be really limited,
00:53:36
◼
►
then at least make your own devices
00:53:39
◼
►
smarter about each other.
00:53:42
◼
►
Where I could tell Siri on one device
00:53:44
◼
►
to do something on another device.
00:53:46
◼
►
Or I could ask Siri about something that is
00:53:50
◼
►
happening on the Apple TV when I'm on my iPad.
00:53:53
◼
►
Just be aware of what's going on on these other devices.
00:53:56
◼
►
Right now it just doesn't have that.
00:53:58
◼
►
And I'm curious, we kinda blew through it last week,
00:54:03
◼
►
this TV app and there's not much known about it.
00:54:06
◼
►
There's still some questions.
00:54:07
◼
►
It's coming to iOS.
00:54:08
◼
►
And I really hope that they're doing some stuff in there
00:54:12
◼
►
where I can pick up my iPad and I can just pick up
00:54:15
◼
►
the TV show that I was watching on the Apple TV
00:54:17
◼
►
that had turned off last night to go to bed.
00:54:20
◼
►
And I can pick my iPad up on my lunch break
00:54:22
◼
►
and hit play and be in the same place.
00:54:26
◼
►
I would love for them to start applying this stuff
00:54:30
◼
►
cross device, you know, cross platform.
00:54:33
◼
►
And this is another example of someone else
00:54:35
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beating them to it, but I think it's time
00:54:37
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that Apple tackles them, especially in the living room,
00:54:40
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right, where it makes the most sense,
00:54:42
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where you can walk in and say,
00:54:44
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hey, you know, put on the Memphis football game.
00:54:47
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And it knows what to do, and it turns the TV on,
00:54:49
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and it all just works, it'd be great.
00:54:52
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So, hopefully Apple follows suit here,
00:54:54
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because this stuff sounds really interesting,
00:54:56
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Google Home stuff sounds really nice.
00:55:00
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And I think that it's something that they need to look at
00:55:03
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because they have all the components, right?
00:55:05
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It's just time to start putting them together.
00:55:08
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- Yeah, I think, I've been thinking about this
00:55:11
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and all the interactions that I'm having with Alexa
00:55:15
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and with connected services and devices,
00:55:18
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those are interactions that are not going to Siri.
00:55:22
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And the more I buy into this ecosystem,
00:55:26
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the more I switch to services and apps
00:55:28
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and devices that don't plug into Siri.
00:55:32
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The more my iPhone, in a way, is becoming a dumb pipe,
00:55:37
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if you think about it.
00:55:38
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It just delivers access to an app
00:55:41
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that is connected to a service that
00:55:44
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works with another ecosystem.
00:55:46
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So I'm using Todoist on my iPhone, for example.
00:55:51
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But Todoist is based on a service that talks to Alexa.
00:55:54
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And none of that is part of Siri.
00:55:56
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None of that is part of my iPhone.
00:55:58
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And probably right now, that's not a problem.
00:56:01
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And we don't know how many units Amazon has sold of Echos.
00:56:06
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I'm gonna say a couple of millions maybe to be optimistic.
00:56:09
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But it's, I mean, once you try these things,
00:56:12
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and I mean, right now it's totally convoluted.
00:56:16
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You gotta buy a bunch of devices, a bunch of cables,
00:56:19
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the different logins, the Amazon Alexa app is a mess
00:56:23
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if you want to configure a bunch of settings.
00:56:25
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It's all very early, but it works.
00:56:27
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And it's amazing when it works, which is most of the time.
00:56:30
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It's very reliable, at least in my experience.
00:56:33
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And I have a bit of an accent.
00:56:34
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I talk to Alexa in English.
00:56:35
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I have an accent.
00:56:36
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And she's learned to understand me.
00:56:39
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And once you try this convenience, it makes sense.
00:56:43
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And I want to see Apple experimenting with this.
00:56:46
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But on the other hand, you look at Siri,
00:56:48
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and you look at the Siri kit on iOS 10,
00:56:51
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and it's limited to a bunch of things
00:56:54
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that I don't use on a daily basis.
00:56:57
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And instead, I can connect anything I want to to my Amazon Echo. And so when I, when
00:57:02
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I'm, sometimes I look at, I'm sitting in my kitchen or actually I'm washing dishes
00:57:07
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and I turn around and I think about something that I want to ask. And I, for a second, I
00:57:13
◼
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go like, should I invoke Siri or should I just invoke Alexa? And I've come to the
00:57:18
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point where it's almost second nature. I just talked to Alexa because I know it's
00:57:25
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gonna work and I feel like that's a problem. Maybe it's just me, maybe it's a
00:57:29
◼
►
bunch of other people like me and you and Myke but I do believe Apple should
00:57:34
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consider having a wider presence for Siri in the home because if they don't
00:57:39
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maybe they're just kind of stuck in their ways.
00:57:43
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►
I don't know man, I mean Siri started life inside of one iPhone model and while it has spread it still
00:57:51
◼
►
feels very much like that's their approach. Like Siri is inside my iMac or
00:57:57
◼
►
inside my iPad and it doesn't exist as a service bigger than the device that it's
00:58:03
◼
►
on. So like speaking to my Echo Dot or to my Echo in the kitchen feels like I'm
00:58:09
◼
►
speaking to the same like all-knowing service. Or if I would imagine if I got
00:58:13
◼
►
my Pixel and speak to the assistant there and then my Google Home comes in
00:58:17
◼
►
and they will overlap hopefully so I can do this, that it will feel
00:58:21
◼
►
like I'm speaking to one all-knowing service and it's not handcuffed to the
00:58:26
◼
►
device that it's housed on. And I mean I understand why Apple like well how it's
00:58:33
◼
►
gotten this way and for a long time there was no real competition in this
00:58:38
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►
but the competition is here and I think that they need to think think bigger
00:58:43
◼
►
about what Siri can do and think you know begin to approach it as this is a
00:58:49
◼
►
service and the like you said the device is just a pipe to get there and it's not
00:58:53
◼
►
about Siri on the phone versus Siri on the iPad. I mean clearly there's always
00:58:59
◼
►
going to be platform specific stuff like the Apple TV series you can always do
00:59:03
◼
►
things that are different the Mac series can do stuff with files but like the the
00:59:07
◼
►
base layer of what this service is needs to be needs to feel more encompassing
00:59:13
◼
►
and I agree with you right now it just doesn't and I like you will reach for
00:59:17
◼
►
the Alexa command first, and it does a good job
00:59:20
◼
►
of understanding me, it understands my young kids,
00:59:23
◼
►
it understands the kids even.
00:59:26
◼
►
I guess, I mean, I don't feel bad about this,
00:59:31
◼
►
right, it's not that, this is the option
00:59:34
◼
►
that works best for me right now.
00:59:37
◼
►
Hats off to Amazon, right, they had the Kindle,
00:59:40
◼
►
and they had tablets, which are hilarious,
00:59:43
◼
►
and the phone that was a disaster, but this thing,
00:59:46
◼
►
have tapped into something here that is good. And I like that they're investing in it. I
00:59:51
◼
►
like that they are opening it up to developers. And I think there's a lot that Apple could
00:59:55
◼
►
learn from Amazon in this category.
00:59:58
◼
►
A bigger point that we don't usually mention and I don't see a lot of people talk about
01:00:03
◼
►
is that all of Apple's assistant efforts are based on, when it comes to third-party integrations,
01:00:11
◼
►
are based on the, are predicated even on the idea of having an app on your phone, downloading
01:00:19
◼
►
an app. So if the app is not installed or if the app is crashing, I cannot do stuff
01:00:26
◼
►
with the Assistant and the app. Whereas the trend we're seeing with Alexa and in the future
01:00:32
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►
with the Google Home is web APIs, web services talking to each other without having to install
01:00:40
◼
►
the bits of an app locally on your device. And I think, I mean, of course it plays to
01:00:46
◼
►
Apple's strengths to rely on the App Store, to rely on the secure framework and, you know,
01:00:52
◼
►
the sandbox of iOS. But I worry if the, if having sort of taken that approach is going
01:01:01
◼
►
to limit Apple going forward, is going to limit developers going forward, because every
01:01:05
◼
►
time you want to roll out a new integration, you've got to make sure that instead of having
01:01:11
◼
►
the freedom of the web and the different APIs that you can mix and match on the web, you've
01:01:16
◼
►
got to talk to a different silo every time. You've got to talk to a different app all
01:01:21
◼
►
the time. I believe that's fine when it comes to extensions, that's fine when it comes to
01:01:27
◼
►
widgets, that's fine when it comes to custom keyboards. But for something such as an assistant,
01:01:33
◼
►
such as machine learning, such as using multiple services together, I wonder if the app is
01:01:39
◼
►
the correct approach. And I wonder if maybe relying on web services, which is what Amazon
01:01:44
◼
►
and Google do best, may be the preferable way going forward. It's definitely going
01:01:49
◼
►
to be an interesting scenario, I think, between such three different companies, you know,
01:01:56
◼
►
Amazon, Google and Apple, sort of playing in the same field together. Because you've
01:02:02
◼
►
got to believe that Apple is working on a Siri device. We saw the leaks a few months
01:02:08
◼
►
ago and those things usually happen because Apple wants to send a message. So it is going
01:02:13
◼
►
to be interesting to see these three companies battling for the same space. But I also wanted
01:02:19
◼
►
to add, to sum up, when we talk in general on this show about competitors to Apple, we
01:02:28
◼
►
We don't want to, we get this kind of feedback quite on a regular basis. We are not down
01:02:34
◼
►
on Apple. We're just trying to be fair, you know, because I'm speaking for myself,
01:02:41
◼
►
but I think we're all on the same page. We like technology in general. We like messing
01:02:47
◼
►
around with different devices, different hardware. We're lucky because we get to play with
01:02:52
◼
►
these things because it's our job. And we like to talk about it. But it's not that
01:02:58
◼
►
we're… it's not like the… I actually got an email. I think we got an email saying
01:03:03
◼
►
that the competition is paying us to talk about them in a different light. And I mean,
01:03:10
◼
►
you can't believe what you want, but it's just a genuine, you know, interest in what
01:03:17
◼
►
is going on around Apple, especially because on the iPhone today you can have so many different
01:03:22
◼
►
services. You can have Cortana from Microsoft on the iPhone. You can have the Google Assistant
01:03:27
◼
►
on your iPhone. It's kind of crazy, all of the different ecosystems you can have inside
01:03:32
◼
►
of another ecosystem. And that's the beautiful thing about the App Store. You can buy an
01:03:37
◼
►
iPhone because you like Apple, because you like the iPhone, and then you can try all
01:03:40
◼
►
these other different companies. You can try all these other different devices. And often,
01:03:44
◼
►
You know, Apple is kind of following in the footsteps of other companies such as music
01:03:49
◼
►
streaming or photo storage, you know. I mean, it's always best, I think, to keep an open
01:03:56
◼
►
mind. And when it comes to Assistant, when it comes to Alexa, I think we're going to
01:04:02
◼
►
see Siri taking a similar approach in the future. So I feel like it's best to be prepared
01:04:10
◼
►
and best to know what we're dealing with and to prepare our expectations accordingly.
01:04:18
◼
►
Well said my friend.
01:04:21
◼
►
So I think that does it for this week.
01:04:23
◼
►
I think that's it.
01:04:25
◼
►
If you want to find the show notes to links we talked about, you can do so on the web
01:04:30
◼
►
at relay.fm/connected/115.
01:04:36
◼
►
You get in touch with us as well.
01:04:38
◼
►
There's an email link.
01:04:39
◼
►
You can email us conspiracy theories.
01:04:41
◼
►
You can find us on Twitter.
01:04:42
◼
►
Federico is at Viti, V-I-T-I-C-C-I.
01:04:47
◼
►
You can find his writing at the glorious,
01:04:51
◼
►
the website with the night mode, which you haven't used.
01:04:55
◼
►
Super awesome.
01:04:56
◼
►
Maxstories.net.
01:04:58
◼
►
You can find Myke in the afterlife on Twitter at I-M-Y-K-E
01:05:03
◼
►
and you can find me at 512pixels.net
01:05:06
◼
►
or on Twitter at ISMH.
01:05:09
◼
►
Until next week, Federico, say goodbye.
01:05:12
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- Arrivederci.