45: Cortex Working Group
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Timers set. Let's do this thing, shall we?
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Alright, let's do this. Timer's running.
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We got a ton of time tracking follow up.
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Yeah, we did. It seems like from the Reddit and from various other sources of feedback that
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time tracking is a topic a lot of people were interested in and a lot of people had a bunch of questions about.
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Yeah. It's not surprising because it's an interesting idea
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It's one of the things that I think yeah as we were kind of pushing towards that everyone can do
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Mm-hmm, and but it's just depending on how you want to do it, right?
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And we got a bunch of questions
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One of them was students should students track their time and I wonder what you think about this because I have no idea
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Because I've never been one. I
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Mean you've gone to school at some point Myke. Yeah, but it was not like it was important
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You know like I I quit when the school got important
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Alright, so you stopped right after they they taught you how to read and how to tie your shoes
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I was out of there
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Which I think is where the marginal utility of school starts to rapidly decline is after those two points. I
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Went to sweep chimneys man. I was I was I was straight out of there down the coal mine
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There were a number of students who were actually asking about about this and I would say that if I was
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in college or university now with the level of technology that we have now versus when I was actually in
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college or university, I would totally do
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some kind of time tracking
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around, at the bare minimum,
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study hours. In the same way that before I started embarking down this
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goal of trying to time track all of my waking hours,
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I used to just keep track of the most core important things, which was primarily
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writing and podcast recording. I think the equivalent to that of being a student is studying, like that is the core
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prime activity that you want to record.
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And I would suspect for any students who are listening to the podcast,
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if they do that,
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They would probably have a similar reaction that you did last time
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where you were describing on the previous episode, if I can summarize it, like a feeling of
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relief at realizing that you are not actually
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working all day like every waking moment of your life, that you just have these times that are punctuated and
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your brain kind of tricks you into feeling like you've been doing a thing all day.
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I definitely know that when I was in university there were days that I almost certainly felt like,
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"Oh God, I've been studying all day!"
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But what really happened is I was probably in the library all day,
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which is a very different thing from studying all day.
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And so I think that there would definitely be real value to be gained around
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a better understanding of how much time are you really actually studying.
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And if I was a student I would totally track at least that.
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I mean, what's the utility though?
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Like, because I guess with the way that we're doing it, so we can maximize our efficiency for our work,
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would you say it's a similar kind of idea, like to maximize your study time?
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My view on this is
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the time tracking is beneficial
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because it increases my awareness of what am I doing with my time.
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And I think that is a thing that I find valuable in and of itself.
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And it's a thing that seems to me to be much more valuable the more time that I am tracking.
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It's just simply an awareness of exactly how am I really spending my time.
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And we only have a limited amount of time. You know, grains of sand passing through an hourglass
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toward the end. Like it is a non-renewable resource, and I think that this is
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really helpful in all directions of
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achieving anything.
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And so for example, a total non-monetary thing that I'm doing,
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but I've been working over the last couple months to try to increase the number of books that I read.
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Like I'm not entirely happy looking over my book list for the last couple years of how many books are on there.
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And this is a case of like, is that a monetary value?
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I mean like it's sort of related to my work, but not really, not in a directly effective way.
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And the time tracking is just a case of being mindful of how much time am I actually spending on that.
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you know, I can say like, "Oh, here's a bunch of time where I was reading" or "here's a bunch of time
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when I wasn't reading" like were there other other activities that were taking up that time that could have been better spent and
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particularly if you're being really honest with the time tracking and
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putting in like wasted time in some sense, I feel like it's helpful in
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constraining
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wasted time.
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Because it's like, "Well,
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if I want all of the days to be as full as they can be of time tracking, like I'm gonna have to put this on
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here of like what am I doing or what am I not doing. So I feel like it is a
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generally useful mindfulness and like self-direction tool in addition to just
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being about like the bottom line and trying to increase efficiency. Here's my
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concern with that like with the tracking of everything. If you are very aware of
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the worth of your time because of the calculations that you've done, by
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tracking everything don't you run the risk of not spending enough time doing
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things that aren't working don't you just look at those reports and be like I
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spent three hours playing video games because you actually see what it is and
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then you're like could that not have been three hours spent trying to write a
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script like isn't there a risk in that like I see the number of hours that I
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work every day I don't know how many hours I'm awake really so maybe it's
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like the rest of the time like sitting and binging on Parks and Recreation
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isn't a problem for me because I don't see it in hard numbers.
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This sort of gets to the thing that I mentioned last time briefly, which is I have these two categories of
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like for recreation a kind of like intentional recreation and like an unintentional recreation.
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I'm working on refining a bunch of these categories over time.
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And what I feel like those two categories really are is
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recreation and entertainment time that I can purely, unadulteratedly feel good about and
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recreation time where I feel like maybe there's something else I should be doing and
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My view on it is like, oh, okay
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this is a this is a helpful thing for me to try to move as as much of my non-working time
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into like a higher state of enjoyment
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versus non enjoyment and like that's that's what this is, but there's
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If you're doing calculations of how much is your time
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Worth like well, there's there's no way that you can possibly be working all day every day in a sustainable way
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And if you if you think that you are mistaken or if you are able to do that
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you are a totally lucky genetic freak like you are different from the rest of us and
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Like that's that's not what a normal person's life is like. How do you decide how much recreation time you get though?
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Well, I mean at the moment, I'm still in the early phases of this. I am not making any real
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Intentional decisions about how much work versus non working time is occurring
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I'm still mostly in the recording and just trying to see what like is naturally
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happening over time but
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For me, and I would suspect for other people who are
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self-employed in
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Extreme ways where like you are in control over your own schedule
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What I'm more keeping in mind is a diminishing returns on the working time
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So if I am working on a thing
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Like let's say Myke, let's say you and I we wanted to record like 10 podcasts in a single day
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It's like okay, we could do one
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we could maybe do two, but probably by the time we get to podcast three, there's a severe diminishing returns in there.
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Like you just--
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Like you just-- you just can't keep going at a certain point.
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And I feel like lots of high-intensity work, if you-- if you pay attention to your mind, has a kind of natural point that is a diminishing return.
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like in my winter review when I was doing a lot of like
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meta work, sort of working on the work and thinking through systems and setting up the time tracking and doing all these other things
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It wasn't a question of like how many hours of recreation do I get? It was coming from entirely the opposite perspective of
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I'm doing some high-intensity work
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When do I feel like I have kind of run out of steam for this and I need to
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shift to a different activity. Be that going to the gym, right? Or be that
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goofing off and playing video games. Like it's that I feel like it's coming from an opposite question.
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Like I would I would like to have the work hours in my life be
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maximally effective.
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And I feel like that's the thing that I'm trying to pay attention for. Not necessarily aiming for like, "Oh boy,
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You know, my billing rate is X dollars per hour.
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Let me try to maximize in every possible way the sheer number of hours per day that work is occurring.
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And so I think with anybody who's doing the time tracking, like if you're a student tracking your time or anything,
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I feel like this is one of the big benefits to get. It's like, it's not just
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not just a record of hours, but a sense of the
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effectiveness of those hours, and I feel like tracking the time
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forces you to pay attention to
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what were you really doing.
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And that's why I think like the studying is a great place to start
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because I think it forces you to be honest if you're running a little timer of like
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"Was I really studying for the last 15 minutes, or was I kind of dancing around studying for the last 15 minutes?"
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And if the latter then it's like okay, well that doesn't count and
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sort of start again and and try to get in like a real
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Solid block of actually doing like high quality work on the thing that you're attempting to do
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How is it going for you Myke? So I have been recording for about I'm in my fourth week now. Mm-hmm
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So my data is becoming more
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stable I have logged about 84 hours of work so far into toggle and
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I'm feeling pretty good about it a lot of the assumptions that I made last time
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Are holding true about where my time is being spent. Mm-hmm. I'm finding
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That I could probably have maybe four to five hours of my time taken away
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On just the basic things that we would want to give to an assistant
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Which I feel like lines up with the kind of around ten hours a week
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we wanted to give because that person coming in initially it would take them longer to
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do the stuff that I do than me because they would be learning, right? And then over time
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you would kind of that would take them less time and then you'd find new tasks for them
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to do. So I feel like the goal has been achieved. I feel personally I feel like that I've found
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enough of my time to give to somebody. And the statistics of like editing to recording.
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So in the last three and a half weeks, it's been about three and a half weeks, I've spent
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thirty five and a half hours recording shows, and I've spent twenty one hours editing shows,
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and about twelve hours preparing.
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Those numbers are not lining up based on my original expectations, but they are lining
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up based on what week one taught me.
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Right okay, I see, so you did the first week of time tracking, and then that allows you
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to project forward with a somewhat reasonable basis
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to start, or at least a data point to start with.
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- Exactly, and that seems to have rung true.
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It's about 2/3 of the recording time in editing,
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and what I saw was about 1/3 of the time
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recording in preparation.
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And again, I remain very happy with the preparation number.
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I am less comfortable with the editing number,
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and I'm thinking about that now.
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What can I do about that?
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When I'm editing now, I'm being more conscious
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of the time that I'm taking.
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And not that I'm rushing it,
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but trying to be more efficient with it
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and just seeing what sort of things I can do there.
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So that has been useful so far.
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One thing that I was interested to see
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is kind of on a breakdown of shows,
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how all that stuff works out.
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And again, I'm happy to kind of look at that
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and I feel that what I'm seeing from that,
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so from the reporting based on like
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how long each show is taking me,
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I'm not concerned about that at all,
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because that is lining up exactly how I expected and wanted.
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So the shows that we have the largest audiences for,
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the shows that make the most money,
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are the shows that I'm spending the most time on,
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and then it goes down from there,
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and that feels like the right kind of thing
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for me to be doing with that.
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- Yeah, that feels like the correct way
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that it should be ordered,
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It's good to see that in the actual data. Yeah, do you want to reveal how many hours it took the last cortex to be?
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Made yeah, I do information up. Yep. I'm gonna bring it up the last cortex
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took eight hours and 12 minutes and 44 seconds in total
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from recording editing
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Preparation and posting. Mm-hmm. It's a bunch of time. It's a lot of time, but I think it's worth it Myke
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I think it's worth it. I do too
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I mean and again like it that might change when it comes to working out like what my time is worth
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Mm-hmm, but based upon what I expect
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That is that makes perfect sense to me, but just that shows you
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Ladies and gentlemen that it takes eight and a quarter hours to get you 90 minutes
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That's why we do it every two weeks
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This is all the editing time Myke requires to make me sound like a normal coherent person
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That's what's occurring.
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A hundred percent what that is.
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It was only one hour of recording and then seven hours of editing.
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Yeah, I'm real incoherent when I record.
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Myke is piecing together individual words to make sentences.
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Rearranging words in sentences.
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I just have a bank of words and I just put them all together.
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It's brilliant.
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Yeah, I'm just pulling up my report for the last 30 days.
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Yeah, again, it's-- it is very interesting to me to attempt to do this thing of
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recording all of the time and
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I would be interested to hear in the comments if anybody else is attempting to do a similar thing because I
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am endlessly fascinated by how
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surprisingly hard it actually is to record a full day. Like in-- in theory,
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Right? There should be something like 16 hours tracked a day because that's about as long as I'm going to be awake.
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It is so hard to actually get to that because
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there are so many kinds of projects that I'm working on where it feels like, "What is this thing that I'm doing right now?
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Like how would this get categorized?" Or
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things that I'm aware of that are like
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transition times where you're switching from one thing to another and you're sort of in between two tasks and
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it's interesting just trying to find the balance of
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recording things without being a crazy person and recording lots of little categories that don't matter
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Yeah, one of these for me was listener feedback
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I started to track that but it's impossible for me to track that because that would be like tracking two seconds
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Right to like or you know
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like in the time it takes for me to send a tweet or to you know to favor tweet or
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to reply to an email like it's it's that would be way too many entries of really
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short time that I figure it's not worth it's not worth doing because plus as
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well when it's like Twitter well I'm also slacking off at the exact same time
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that these tweets will come through so it that was just too difficult for me to
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track going forward yeah and I had a I had a moment like this just the other
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where I was really aware of...
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So here's the thing that I'm doing.
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I'm sitting on the couch with my wife.
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We're sort of half watching a TV show,
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but I'm also replying to a bunch of comments in my subreddit
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and talking to some people on Slack.
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How is this activity to be categorized?
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There is no meaningful, useful way to describe this period of time.
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It's supposed to be watching a TV show.
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And then you can get from that everything you need to know.
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from that everything you need to know.
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Yeah, and it's like that is a perfect case of like, well, okay, here was an hour or two
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of time that was useful in a bunch of ways, but is impossible to consistently and meaningfully
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categorize. And so that's time that I felt like, okay, well, I'm just letting that go.
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But it's a perfect example of like a mixed kind of thing. I have, for anyone else trying this
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I have come up with two useful rules of thumb for difficult to categorize time, though.
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And one of these is, okay, I'm thinking of things like sort of my equivalent of a commute.
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Now, many things that I do are within walking distance of where I live, but I was like,
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"Okay, how am I going to track exercise time?"
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Because there's many different categories here.
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It's like, well, am I tracking the literal minutes in the gym that I'm exercising?
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Am I tracking the entire time that I'm in the gym?
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Or am I tracking like the time that it also takes me to get ready to go to the gym?
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Right, like it's it's not an immediately clear answer and
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my rule of thumb for this kind of stuff is as soon as the transition starts, start recording.
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I have finished activity A, I am now deciding like I am going to the gym,
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Timer starts now until I'm finished and if that means that it includes like packing up the gym clothes and
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Walking down the street to the gym. Like that's fine because what I'm trying to capture is
00:19:22
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Not really the literal minutes that I'm exercising. I'm trying to capture
00:19:27
◼
►
The total amount of time out of my life that exercise takes. Do you track?
00:19:35
◼
►
The time in which you're trying to convince yourself to go to the gym
00:19:40
◼
►
But instead you're coloring
00:19:42
◼
►
Do you track that time?
00:19:45
◼
►
Because that's that's time that is included in my gym time
00:19:48
◼
►
See, that's that. Okay. I was gonna say this sounds like a very specific question
00:19:53
◼
►
Not a general question for a person in particular. Um
00:19:57
◼
►
So I do have a category that's like
00:20:01
◼
►
Essentially a version of wasted time
00:20:05
◼
►
which always gets filled in retrospect, which is I intended to do a thing and failed and then I recognize okay
00:20:12
◼
►
well look back in the clock and see what like when was the point of the last timer stopped and
00:20:16
◼
►
Then fill like from that moment until now you failed time, right? That's essentially what that is
00:20:22
◼
►
So no coloring in your coloring book and not going to the gym
00:20:27
◼
►
But thinking about going to the gym at least the way I track things
00:20:30
◼
►
I would not actually put as gym time in my system. I wouldn't recommend that
00:20:34
◼
►
FYI, I'm back on the coloring train.
00:20:37
◼
►
I didn't know you ever left.
00:20:39
◼
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This episode of Cortex is brought to you in part by FreshBooks.
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That's freshbooks.com/cortex.
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Thank you so much to FreshBooks for supporting the show and all of Relay FM.
00:22:29
◼
►
The other just quick rule of thumb that I have found useful is
00:22:31
◼
►
if there is a situation where I'm recording some time that could possibly be two different things,
00:22:38
◼
►
so it's not a multifaceted ambiguous thing like the thing I was saying before,
00:22:44
◼
►
but let's say I'm having a meeting with someone and there's a question about
00:22:50
◼
►
is like this meeting that I'm having with the person.
00:22:54
◼
►
It's like half a social meeting
00:22:56
◼
►
and it's half a business meeting,
00:22:58
◼
►
like which one is the thing?
00:23:01
◼
►
Under those circumstances, my rule of thumb
00:23:03
◼
►
is just to put it in the less frequently tracked category
00:23:07
◼
►
of whatever it could be if I'm trying to choose
00:23:09
◼
►
between two different activities.
00:23:10
◼
►
- What do you mean by less frequently tracked?
00:23:12
◼
►
- So it's like if I have a category which is say,
00:23:15
◼
►
like social time and I have another category
00:23:18
◼
►
which is business planning time, and I'm having a meeting with someone that could be both of those things
00:23:24
◼
►
Whichever of those categories I have less time tracked for in the system
00:23:29
◼
►
I will count that towards the one that is less.
00:23:33
◼
►
It's gonna be social time, right?
00:23:35
◼
►
Yeah, just checking.
00:23:37
◼
►
I have those two rules of thumb
00:23:39
◼
►
Not because they're the correct way to do it
00:23:41
◼
►
But they exist to cut down on the thinking and the ambiguousness in any situation as far as time tracking goes
00:23:49
◼
►
The rules are good because like do you end up with 25 seconds of thinking about time tracking before you track any action?
00:23:56
◼
►
And then at that point it's like it's starting to work against itself
00:23:59
◼
►
Exactly like what one of the key things here and one of the very reasons why I'm using toggle is
00:24:06
◼
►
This is all about
00:24:10
◼
►
speed and ease of entry. Like it has to be a
00:24:16
◼
►
no-brainer to start a timer for a particular activity and
00:24:19
◼
►
like if you're gonna spend any brainpower at all filing away the thing that you're doing like this becomes
00:24:24
◼
►
I think totally self-defeating. So that's why I eventually settled on those two rules as when situations came up that were a little bit unclear
00:24:32
◼
►
either of these rules most of the time resolves whatever it is that I'm attempting to do and
00:24:38
◼
►
And again, particularly with the exercise thing, it's like, I'm concerned about how much time does this take out of my life?
00:24:45
◼
►
Like if I wasn't exercising, if I wasn't going to the gym,
00:24:47
◼
►
I wouldn't be getting ready to go to the gym and walking to the- so it's like I would be getting all that time back.
00:24:53
◼
►
So I think it's a fair thing to represent in that way. So those are the- those are my rules of thumb so far.
00:25:01
◼
►
I want to give a shout out to...
00:25:03
◼
►
...someone in the Reddit.
00:25:05
◼
►
Why is this so funny, Myke?
00:25:08
◼
►
Is that what you do now? She gives shoutouts to people?
00:25:11
◼
►
I don't know. Isn't that the words?
00:25:14
◼
►
No, that's it. Yeah.
00:25:15
◼
►
Yeah, it's a shoutout referencing someone? I don't know.
00:25:18
◼
►
Shoutout to Reddit user @egoready
00:25:24
◼
►
@egoready in the Reddit left a comment that I am really grateful for.
00:25:30
◼
►
He proposed an alternate name for my year of new
00:25:35
◼
►
as "Year of Redirection" and I thought this was fantastic because listening back to the previous show
00:25:44
◼
►
I was just so aware of I am doing a terrible job of attempting to explain like what am I going for here
00:25:51
◼
►
and just like I mentioned with the quarterly reviews and trying to change that word into "season"
00:25:57
◼
►
I think a large part of it was like "new" was just not quite the right word
00:26:02
◼
►
and that ends up like coloring the way that I'm thinking about things.
00:26:05
◼
►
But I feel like Year of Redirection is the label that I was not able to come up with on my own.
00:26:11
◼
►
But someone else listening to me ramble about my ideas of what's going to happen is like,
00:26:16
◼
►
"Oh, you nailed it better than I did." Year of Redirection feels
00:26:20
◼
►
exactly right. I'm not-- I wasn't aiming for a whole ton of new things.
00:26:26
◼
►
It's-- it's more like a
00:26:29
◼
►
refinement of a bunch of things and exactly how I'm going to be spending my
00:26:33
◼
►
energy and where am I putting my efforts and like this this just feels like the perfect label so I'm crossing out year of new and
00:26:41
◼
►
writing over it year of
00:26:44
◼
►
Redirection so thank you ego ready for coming up with that
00:26:47
◼
►
This makes way more sense as to why year of new didn't mean new projects, but that's exactly what it's about
00:26:53
◼
►
It's about doing the same stuff, but doing it differently like different
00:26:59
◼
►
Levels of time going to each of them like if you imagine them in in a bar chart
00:27:04
◼
►
And I'm only thinking of this because I was just looking at a report
00:27:07
◼
►
It's because it's emblazoned in my brain now to see all those little bars going up and down
00:27:12
◼
►
It's that basically if you had all of your little tasks in a bar chart and just moving them around
00:27:17
◼
►
Right, so like the same amount of time is there but it's just being moved into different silos
00:27:22
◼
►
Yeah, exactly
00:27:23
◼
►
Exactly, and it's also why, like why does the attempt at several months of time tracking
00:27:30
◼
►
everything, why does that fall under the year of new?
00:27:32
◼
►
That makes no sense, that doesn't fit at all.
00:27:34
◼
►
But year of redirection, oh it's perfect, it's a perfectly sensible project to take
00:27:37
◼
►
on during that time.
00:27:38
◼
►
Exactly, because that's how you find out where to redirect.
00:27:41
◼
►
Exactly, you're measuring things, and it also lines up with my own personal feelings that
00:27:47
◼
►
that led me towards this, which was a lot, a lot of
00:27:51
◼
►
monkeying around with schedules for my business
00:27:54
◼
►
over the next year and thinking about how I'm working.
00:27:57
◼
►
It's like, yes, all of this lines up much, much, much better
00:28:00
◼
►
with Year of Redirection.
00:28:01
◼
►
So I am ridiculously pleased about this
00:28:04
◼
►
because I really was not entirely satisfied
00:28:06
◼
►
with Year of New and I was even more grumpy
00:28:08
◼
►
listening to myself talk about Year of New
00:28:10
◼
►
on the previous episode.
00:28:11
◼
►
So I'm a much happier man right now.
00:28:14
◼
►
- This is, you know, this is why you have a podcast
00:28:16
◼
►
talk about your work so people can make it better.
00:28:21
◼
►
I have to say, it is a great little moment of feedback.
00:28:25
◼
►
Let me talk about some things in an incoherent way.
00:28:28
◼
►
Maybe one of you can summarize this in a better way.
00:28:30
◼
►
And somebody did.
00:28:31
◼
►
On that train, I mean, whilst it is not really practical for all of our listeners to have
00:28:40
◼
►
their own versions of Cortex where they talk to someone about their productivity, I would
00:28:46
◼
►
recommend that people in their lives try and find someone they can have these types of
00:28:50
◼
►
conversations with. Because I know that I have become better at working since me and
00:28:56
◼
►
you started explaining things to each other. Because I feel like I have to justify how
00:29:02
◼
►
I think about things. And when I do that, it enables me to make things clearer. And
00:29:09
◼
►
also, as I, you know, the more I talk about the fact that I'm switching to Todoist but
00:29:14
◼
►
haven't done it, the more I've realized that I need to actually do it because otherwise
00:29:19
◼
►
I just keep saying that I'm gonna do it. If you can find someone in your life that you
00:29:24
◼
►
can talk to about these things, that's good. Or just spend time in the Cortex subreddit.
00:29:28
◼
►
Honest, like I'm being serious, because there are people in there who are talking about
00:29:34
◼
►
this stuff of each other and I think that that's valuable.
00:29:36
◼
►
Yeah, I really have to agree with that and it's like it is a thing that is mutually beneficial
00:29:44
◼
►
to have somebody else that you talk to this stuff about.
00:29:47
◼
►
Because there really is a process by which, when you have to articulate out loud
00:29:52
◼
►
your own reasons for doing a thing,
00:29:55
◼
►
you often find that you have been doing a thing without really thinking about it.
00:30:02
◼
►
You are so much nicer than me. I was gonna finish a sentence by saying "stupidly".
00:30:07
◼
►
No, but here's the thing. I really...
00:30:11
◼
►
there is a real distinction between doing something stupidly and doing something unintentionally.
00:30:19
◼
►
And it's very, very easy to do lots of things in an unintentional manner.
00:30:26
◼
►
And to just not think through the process of "Why am I doing this thing this way?"
00:30:31
◼
►
"Am I doing it this way because this is the way I did it the first time?"
00:30:36
◼
►
and I've just repeated that activity all over again, or like,
00:30:39
◼
►
"Am I doing this thing because this is the way other people do it?"
00:30:43
◼
►
It's like, okay, well if that's the reason,
00:30:44
◼
►
do other people have a good reason for doing it this way,
00:30:47
◼
►
or are they doing it just because they see other people doing it, right?
00:30:53
◼
►
It is hugely valuable
00:30:56
◼
►
repeatedly and consistently reassess your reasons for why you do something,
00:31:02
◼
►
when you talk to somebody else about it,
00:31:05
◼
►
there's an accountability that happens when you
00:31:09
◼
►
externalize these thought processes and
00:31:12
◼
►
It's I mean, it's funny
00:31:14
◼
►
I actually saw someone somewhere and on the reddit described this show as like it has turned into like a
00:31:21
◼
►
Working journal between the two of us. Oh, wow that we're coming together every two weeks and we're talking about our work
00:31:28
◼
►
together and then that like the the listener is
00:31:32
◼
►
participating in this like working journal of hearing two people just talk about what they're up to and I thought like
00:31:38
◼
►
That's an interesting. That's an interesting way to look at the way this has developed over time and I think it's it's pretty accurate
00:31:46
◼
►
yeah, and and does have this effect like I am really aware that
00:31:50
◼
►
You know, there's there's a few things in my own working world that I have
00:31:56
◼
►
Changed or work to change because I realize when I talk about it on the show
00:32:01
◼
►
It's like, oh, it makes me think about it more. Like I've sort of mentioned a number of times like growing frustrations
00:32:06
◼
►
with like getting things done and not necessarily working for me the way that it used to. It's like,
00:32:10
◼
►
and you know, and I make, and I'll say this on the show and then that causes me to think about it more, right?
00:32:15
◼
►
Which has like a little bit of a feedback loop.
00:32:18
◼
►
But yeah, I really do think that's the case and if you can find someone in
00:32:24
◼
►
real life to do this with, it's even better. You know, form a little
00:32:29
◼
►
Cortex working group with some people to get together and talk about what you're up to. I
00:32:33
◼
►
really do think it is hugely beneficial.
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Today's episode of Cortex is brought to you by a new sponsor and that is Movement Watches.
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say that wearing something like this has a real nice different feel to it. There's definitely
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Thank you to Movement Watchers for supporting this show and Relay FM.
00:35:14
◼
►
I have a question for you.
00:35:16
◼
►
Maybe this will uh, will be a good entry in the journal.
00:35:22
◼
►
Why has it been so long since there's been a video?
00:35:26
◼
►
Like this is not, I don't think this has been the longest amount of time, but you were
00:35:33
◼
►
on a real tear for a while with a bunch of videos.
00:35:39
◼
►
Some would call it an out of character amount of videos for you.
00:35:44
◼
►
I would call it an out of character number of videos.
00:35:46
◼
►
But we're about, what are we, just over two months?
00:35:51
◼
►
Which usually, looking at your page here, I guess at the last year, you've had a video
00:35:58
◼
►
every month or two months and then when it's been two months there is like a couple of
00:36:03
◼
►
videos or something like that.
00:36:05
◼
►
And again, just from me knowing a little bit about what you do, I don't get a sense that
00:36:12
◼
►
you're knee deep on a video right now.
00:36:16
◼
►
So I'm just wondering what's going on?
00:36:19
◼
►
Is it like, are you still going to hangover from CortexMus?
00:36:24
◼
►
Like what's happening over there?
00:36:26
◼
►
I was just looking through my in-depth, private video analysis spreadsheet upon which I record
00:36:33
◼
►
all of the data about all of the things.
00:36:36
◼
►
It is not the longest gap between real videos, but it is rapidly gaining on the longest gap
00:36:42
◼
►
between what I consider to be real videos.
00:36:45
◼
►
Do you think it's going to surpass it?
00:36:49
◼
►
At this point, if I had to put money on it, and I of course have insider knowledge in
00:36:53
◼
►
this betting pool.
00:36:54
◼
►
Yeah, I don't think you could.
00:36:55
◼
►
I think you definitely could not make this bet.
00:36:58
◼
►
But see Myke, bets where you have insider information are the best bets to make.
00:37:02
◼
►
They're the best bets, yeah.
00:37:03
◼
►
I really want there to be like a betting pool about the day that my next video would come
00:37:07
◼
►
out because it's like, man, I would just, I would clean house with that.
00:37:11
◼
►
You really would.
00:37:13
◼
►
But unfortunately that's not a thing that exists.
00:37:15
◼
►
It would be super upsetting if you didn't.
00:37:18
◼
►
Yeah, it would be upsetting to me as well to be missing out on all of that.
00:37:21
◼
►
But yeah, it has been a very long time.
00:37:25
◼
►
I mean, this is one of these things that I'm not even really sure how to talk about this,
00:37:31
◼
►
or even how much I want to talk about it.
00:37:35
◼
►
Because it comes very close along this fine edge of,
00:37:41
◼
►
What is my personal life and this thing about being a person who does work in public?
00:37:52
◼
►
Back in November, my wife had a very serious, repeated number of hospitalizations
00:38:03
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that were as serious as these things can possibly be.
00:38:08
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She's fine now. She's fine. Just so people know.
00:38:11
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►
It ended up taking up a large portion of my mental energy managing this situation.
00:38:20
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When you're self-employed, it's great on one hand that you can drop everything
00:38:27
◼
►
and focus on what is the most important thing at the moment,
00:38:31
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►
But it does also mean that there's nobody else to pick up the slack when you yourself are not working.
00:38:40
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►
And so this has definitely been a thing which caused some delays.
00:38:45
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►
There is no such thing as compassionately when you have no employer.
00:38:49
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►
Yeah, that is true.
00:38:51
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This is something where, at this moment had I been just a regular employee,
00:38:56
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many things would have been much easier in a way.
00:38:59
◼
►
You sort of get time off, you know, you know everything's running when you're not there,
00:39:04
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►
and you, you know, you come back at some later point.
00:39:06
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►
But it is definitely a case of
00:39:09
◼
►
everything kind of stops if you are the one person who is running your own business.
00:39:17
◼
►
And so I spent a large amount of energy on the situation and then,
00:39:22
◼
►
not surprisingly,
00:39:25
◼
►
I myself became pretty horrifically sick after this for a while.
00:39:31
◼
►
And it's not something I really wanted to discuss at the time.
00:39:34
◼
►
It was something that a few people who are used to the way my voice normally sounds
00:39:38
◼
►
definitely picked up on a couple of those podcasts that were going out in December.
00:39:41
◼
►
I did see people saying like, "It doesn't sound so great."
00:39:45
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►
And yeah, the answer was I was not in great shape.
00:39:50
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►
I think we had to stop one of the Cortex podcasts halfway through.
00:39:53
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►
I don't even actually really remember.
00:39:54
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►
It was a whole thing. There was just a whole. It was just a big, big old thing.
00:40:00
◼
►
But yeah, so that's a-- people ask, that's one of these things that's been happening.
00:40:05
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►
I don't necessarily really like to talk about this stuff.
00:40:07
◼
►
Again, because there's this weird line between being like a public person and a private person.
00:40:13
◼
►
Yeah, so people don't need to know.
00:40:15
◼
►
Yeah, exactly.
00:40:16
◼
►
But you feel-- sometimes, not always-- you feel an obligation to be open.
00:40:24
◼
►
Because people care about you, right?
00:40:28
◼
►
Well, no, no, no. You gotta back up there, Myke. I'm gonna disagree with you there.
00:40:32
◼
►
I actually think that it's...
00:40:36
◼
►
Part of the hesitation is understand... I think it's very important for
00:40:40
◼
►
anybody who does any work in the public space to understand that the audience
00:40:44
◼
►
actually doesn't care about you. There's this big difference between, like,
00:40:48
◼
►
you, the person who lives your life, and
00:40:52
◼
►
the you that exists in the audience's mind through the media that you create.
00:40:59
◼
►
That was the you I meant though. It is CGP Grey that they care about. That's what I mean.
00:41:04
◼
►
It is the version of yourself that they interact with, which is not the whole person.
00:41:10
◼
►
Right, it's not the whole person and it's a thing that's like,
00:41:13
◼
►
I've had some conversations with some people where I try to convince them very hard about this where it's like,
00:41:17
◼
►
you have to understand as a public person, it's like,
00:41:20
◼
►
Like, I am very aware that when people listen to the podcasts,
00:41:24
◼
►
they're not listening to the podcasts because it's me.
00:41:28
◼
►
People listen to podcasts because they get some kind of enjoyment or some sort of entertainment out of it or some value out of it.
00:41:36
◼
►
Right? That's the reason that people listen to podcasts.
00:41:40
◼
►
It's the same thing with the videos.
00:41:44
◼
►
Like, why do people subscribe to my YouTube channel to watch my videos?
00:41:48
◼
►
is because they derive some sort of enjoyment and entertainment out of the videos that I produce.
00:41:54
◼
►
Like, and that's where what the audience cares about comes from.
00:42:00
◼
►
And I feel like sometimes talking about personal stuff is like blurring a line
00:42:07
◼
►
that often the audience doesn't even necessarily want to have blurred.
00:42:11
◼
►
Yeah, yeah. And so that's why it's like
00:42:15
◼
►
while all of this stuff was going on
00:42:18
◼
►
I just I didn't really want to talk about it at all because it's like I'm much more comfortable just like
00:42:24
◼
►
mentioning that like a thing has occurred and
00:42:26
◼
►
then I'm on the other side of it and it's over and this is why there was a delay as
00:42:31
◼
►
opposed to saying oh
00:42:33
◼
►
I'm in the middle of a terrible thing right now. All right, because you know what?
00:42:36
◼
►
It's not fun to listen to on a podcast if I don't need to know yeah, and people don't need to know
00:42:41
◼
►
There's nothing they can do. It's cool. No. Yeah, that's why I didn't feel like I really wanted to talk about these things
00:42:45
◼
►
But we are mentioning it now like normally
00:42:49
◼
►
I'm very happy just having there be like a big gap between the videos like I have I have intentionally
00:42:54
◼
►
Set up my career in such a way so that big gaps between videos are a normal thing like nobody's super surprised
00:43:01
◼
►
When there's a big gap between CGP great videos the expectation is there will be a gap exactly
00:43:06
◼
►
Which is the inverse to most people
00:43:09
◼
►
Exactly. Yeah, I'm always playing with fire with that YouTube algorithm with these big gaps
00:43:14
◼
►
Which I think one day will come to bite me in the ass
00:43:16
◼
►
But hopefully not today. I do just want to mention it on on this show because I feel like there have been some times
00:43:23
◼
►
Because we are having this like meeting and discussing our work
00:43:29
◼
►
Where I've been sort of talking around a thing in a way that doesn't make it
00:43:36
◼
►
helpful or clear to the listener.
00:43:39
◼
►
And so, I think that was one of the things that was also happening on the last show about like,
00:43:43
◼
►
why was I doing a bad job of explaining Year of New?
00:43:46
◼
►
It's because I felt like I was talking around a thing that I didn't really want to directly talk about.
00:43:51
◼
►
And so, I think that's why we're just mentioning it now.
00:43:55
◼
►
To generalize out to the listener though, I do think that there's something to
00:44:02
◼
►
be aware of and to just really like learn from something like this, which is...
00:44:08
◼
►
Like I had this really rough time
00:44:11
◼
►
but as far as these things go, I could not have been better prepared for it
00:44:18
◼
►
because this is the kind of thing
00:44:20
◼
►
that if you're self-employed you sort of have to set up the business to be like this and
00:44:26
◼
►
to be ready for
00:44:30
◼
►
the possibility of you having to step away from stuff for a while. And so this is part of the reason
00:44:37
◼
►
why like my YouTube channel is run in this particular way where the videos come up somewhat randomly,
00:44:42
◼
►
because I am aware that the process of creating them is not building widgets and
00:44:49
◼
►
sometimes there are delays and
00:44:53
◼
►
that's just built into the system, and I've said before one of by far and away
00:45:00
◼
►
the best decisions, and probably costliest decisions, I have ever made
00:45:04
◼
►
was to switch the patronage on my YouTube channel from billing monthly to
00:45:12
◼
►
billing when a video goes out. And even then, not every video, only the videos
00:45:18
◼
►
that I select. I cannot tell you what a huge mental relief that was, like
00:45:24
◼
►
especially during this time, as like that is a decision that has paid
00:45:29
◼
►
if not actual monetary dividends, like working life dividends, because then I feel like I am not,
00:45:36
◼
►
I am not taxing the people upon which my living depends needlessly.
00:45:44
◼
►
Because there would have been what, like two or three payments come out?
00:45:47
◼
►
Right, exactly. There would have been something like three payments for what should have been
00:45:51
◼
►
three videos and nothing. And, you know, my, my patron was, was briefly set up like that in
00:45:59
◼
►
in the very beginning, and I loathed it. I hated it. Like it made my life unhappy.
00:46:03
◼
►
I hated the feeling of a billing going out and people getting nothing in return.
00:46:09
◼
►
I just, I loathed it.
00:46:13
◼
►
But here's the thing. One of the things that occurred when I was doing those changes
00:46:18
◼
►
is I realized, okay, if I'm going to do this,
00:46:21
◼
►
what I need to have in place is a bigger emergency fund
00:46:27
◼
►
so I can get through potentially longer periods of time.
00:46:30
◼
►
And it was also then thinking about some kind of income diversification,
00:46:36
◼
►
which ended up being podcasts, like the very podcast that I'm talking on right now.
00:46:40
◼
►
And what is one of the big advantages of doing a podcast?
00:46:44
◼
►
One of the huge advantages, especially if you're working with Myke,
00:46:47
◼
►
is it's a hell of a lot less work than producing a YouTube video.
00:46:51
◼
►
- This is not a recommendation, by the way. - [laughs]
00:46:56
◼
►
And this is the thing, it's like, okay, even during a rough time, I can still make some podcasts.
00:47:05
◼
►
Because doing podcasts is much easier.
00:47:08
◼
►
And so this is the kind of thing of like, structuring a business to be okay even if you're not doing great.
00:47:18
◼
►
And so it's like, okay, CGP Grey hasn't made a video in a long time, but there's still content coming out,
00:47:24
◼
►
like there's still podcasts coming out and
00:47:26
◼
►
for the nature of my business
00:47:29
◼
►
I think that that is an important thing to not just drop off the face of the earth for six months and then, you know,
00:47:36
◼
►
then pop back up later and
00:47:40
◼
►
mentioned this and I think it's important to mention because
00:47:42
◼
►
this is the hard part about
00:47:46
◼
►
being self-employed is
00:47:51
◼
►
really being able to prepare yourself for these kinds of things and
00:47:55
◼
►
being able to structure your business in such a way so that it's ready to absorb these sorts of problems and
00:48:02
◼
►
I think sometimes there are people who
00:48:05
◼
►
want to become self-employed and they're only ever thinking of all of the upsides
00:48:10
◼
►
but you really have to be aware of
00:48:16
◼
►
Your life is in your own hands when you're self-employed and then like that is in the best of all possible ways
00:48:23
◼
►
And that is also in the worst of all possible ways. So it is like it is a is a big
00:48:28
◼
►
Big scary decision that you really have to be prepared for I am lucky in that I have a co-founder
00:48:35
◼
►
Mm-hmm, and my co-founder has me
00:48:38
◼
►
So our business has two people if one person cannot do something
00:48:46
◼
►
by and large the other person is able to
00:48:48
◼
►
to pick that up and
00:48:51
◼
►
Part of the thinking for me in us getting an assistant to help with
00:49:00
◼
►
arranging and dealing with with sponsors is
00:49:04
◼
►
another part of that because that's one of the things that I have the majority of visibility over and
00:49:12
◼
►
It would be great to have the companies that we work with
00:49:15
◼
►
Familiar with another person in the process that if they can't get a hold of me. There's someone that they can talk to
00:49:22
◼
►
So like this is another step in that and it's some I mean, you know, we could just have Steven do this
00:49:29
◼
►
But that's not the way that we want to do it. We want to kind of
00:49:32
◼
►
broaden it out and make some of this not the stuff that we do but
00:49:37
◼
►
Another thing that comes as a benefit of that is having this other person visit who has visibility on the process to help
00:49:44
◼
►
deal with things when we can't
00:49:47
◼
►
mm-hmm, so there is a
00:49:49
◼
►
Benefit there and also, you know of all of my shows having co-hosts. There is another person who can help
00:49:55
◼
►
There is another person that can put more time in
00:49:58
◼
►
And or in many cases there is another person who can host a show with somebody else thinking they can get I can get someone
00:50:05
◼
►
To fill in for me and it can just carry on as normal
00:50:07
◼
►
So there are, you know, my business is structured a little better than your video part of the business in that way.
00:50:14
◼
►
So you say with the podcast part, you can lean on me if you need to and I'll pick up the reins and do more if you need it.
00:50:22
◼
►
But with the videos, so much of it comes from you. I mean, and you have your animator now who helps, but there's nobody at the start process.
00:50:32
◼
►
There's nobody in the script writing process. It is just you and that is a huge bottleneck.
00:50:39
◼
►
You know, you discussed the way Relay is set up. I've been a listener long enough that you can definitely be aware like,
00:50:45
◼
►
"Oh, there's times when you or Steven are there more or less."
00:50:49
◼
►
That's how these things work and the machine of Relay is vast beyond just you, Myke, now.
00:50:58
◼
►
now and that is definitely an advantage. But yeah, if you're like a freelancer and it's
00:51:03
◼
►
just you, that is an occasionally precarious situation. And yeah, the YouTube videos are
00:51:11
◼
►
like being a freelancer. I don't need to be on the air for the company
00:51:15
◼
►
to be making money anymore and that wasn't how it was when it started.
00:51:19
◼
►
Right right. And that is a good thing.
00:51:21
◼
►
Oh yeah, it totally is. It totally is a good thing. But yeah, without a doubt, for my YouTube
00:51:27
◼
►
channel, the script writing process is the biggest bottleneck. Like it has always been
00:51:34
◼
►
the biggest bottleneck and until I bring on some apprentices, right, it's always going
00:51:41
◼
►
to be the biggest bottleneck.
00:51:43
◼
►
Please do not send any submissions in for this job application. Thank you very much.
00:51:47
◼
►
This was always fun to mess around in the Reddit.
00:51:50
◼
►
Today's show is brought to you by our friends at Casper, the company focused on sleep who's
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00:53:38
◼
►
We have identified that the script writing is maybe the biggest issue here, in that it
00:53:47
◼
►
is currently something that you don't have any help with in your whole pantheon of work.
00:53:53
◼
►
Ooh, a pantheon.
00:53:54
◼
►
I know, it's the best thing I could think of at the time.
00:53:56
◼
►
I like that.
00:53:57
◼
►
Every other area is, there is somebody else involved.
00:54:01
◼
►
Podcast editing, podcast production, animation, posting, everything else has another person
00:54:07
◼
►
nail which touches it, affects it, and can pick up slack from you.
00:54:13
◼
►
There is one big issue with script writing that I don't think we've ever touched on before,
00:54:19
◼
►
which is writer's block. Are you, CGP Grey, currently suffering from writer's block?
00:54:24
◼
►
No, I wouldn't say that. Are you writing any scripts?
00:54:27
◼
►
Okay so... I don't believe in the existence of writer's
00:54:31
◼
►
block, however I'm currently struggling to write.
00:54:33
◼
►
No, okay, so that's a different thing. Look at you, Myke, you're trying to frame
00:54:37
◼
►
this in a particular way that I disagree with already.
00:54:39
◼
►
Five. I don't know what you're talking about.
00:54:41
◼
►
When I said before, like, "Oh, you have big disasters,
00:54:43
◼
►
like, made of multiple things."
00:54:46
◼
►
All of this stuff happened right around the time that I was experienced,
00:54:51
◼
►
much more like what I would describe as a kind of burnout.
00:54:53
◼
►
There was a running joke in the Reddit where people were like,
00:54:56
◼
►
"Oh, wow, look at this new piece of content."
00:54:58
◼
►
And I would say, "Don't get used to it."
00:55:00
◼
►
And they're like, "Ah, no, the content will keep coming forever."
00:55:03
◼
►
I was like, "No, people, it won't."
00:55:05
◼
►
Because I was really aware...
00:55:08
◼
►
Like, 2016 was a very interesting year in my working life.
00:55:14
◼
►
It was the most successful year in my working life thus far.
00:55:18
◼
►
And it was also, in terms of years where I have been self-employed,
00:55:23
◼
►
it was the year that had by far and away the most deadlines in it of some kind.
00:55:31
◼
►
Anytime there's like sponsorships, there's some kind of deadlines,
00:55:35
◼
►
There are other deadlines behind the scenes that people don't see.
00:55:38
◼
►
These two things, I think, are very much related.
00:55:42
◼
►
Like, deadlines and the financial success of the business.
00:55:47
◼
►
Between videos, podcasts every other week, some other things behind the scenes.
00:55:53
◼
►
2015 Gray signed 2016 Gray up for too many things.
00:56:00
◼
►
God, that's a joke.
00:56:01
◼
►
this is just it, right? Like, 2015 Gray's like, "Ah, 2016 Gray, he'll be fine handling all of these things."
00:56:07
◼
►
And by the end of the year, sort of after the rules for rulers video, I was really feeling like,
00:56:14
◼
►
"Whew, man, it has been just, like, too much, too constantly."
00:56:20
◼
►
And that's where I said, like, starting in the summer, when I was doing a little summer review,
00:56:25
◼
►
I was already making plans and scheming for a 2017 that would have fewer deadlines in a whole bunch of different ways.
00:56:35
◼
►
Because I was like, "This year is great for the business, but it is not a sustainable thing for me over the long term."
00:56:44
◼
►
Like, this can't go on forever because I will just be totally burned out.
00:56:50
◼
►
And so I like almost made it to the end of the year, but around November time
00:56:56
◼
►
I was beginning to feel like I am just a little burned out from this schedule that I have set for myself.
00:57:04
◼
►
This is too much. And then the things I mentioned before happened.
00:57:09
◼
►
And so the combination of those two things have essentially meant that like I have done
00:57:17
◼
►
almost no productive writing work.
00:57:22
◼
►
That's the situation that I was in, really just up until just a few days ago, sort of, is like,
00:57:29
◼
►
also dealing with the fallout from like a kind of burnout from over-scheduling.
00:57:36
◼
►
But what, I mean, were the ideas there?
00:57:38
◼
►
Were you burnt out from a creation perspective or just burnt out from a production perspective?
00:57:44
◼
►
I don't really understand what the difference is between those things.
00:57:48
◼
►
Well, I mean if you're burnt out from an ideas perspective you're sitting down
00:57:52
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to do something and you can't do anything. But if you're just burnt out from a production
00:57:58
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perspective you're having ideas but you just don't have the desire to sit down and actualize them.
00:58:03
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It seems like a distinction without a difference.
00:58:07
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I think it's a clear difference.
00:58:11
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Well, the thing is, I have a long list of prioritized and ordered ideas for the videos that I want to make.
00:58:19
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And there's like, okay, I have a top five list of like, here's the next videos that I want to do,
00:58:24
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tons of notes on them, and stuff to work on them.
00:58:27
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But the difference is, what I think is an interesting phenomenon is,
00:58:33
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what I have come to call over my working life, a bounce rate.
00:58:39
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And so this is the way I think about going into work in the mornings, is get up, going in, like I'm going to go write something,
00:58:48
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this is the first thing that I try to do in the day, and some mornings, I just, I kind of bounce off the work.
00:58:56
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This is the best word I have come up with to describe this phenomenon.
00:59:01
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People always talk about something like procrastination. This word holds no real value for me.
00:59:06
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I don't think the things that people are talking about when they talk about procrastination are the thing that I'm doing.
00:59:10
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I'm in the office, and I want to write, but I just sort of don't.
00:59:17
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But I'm there, like I'm all, like I'm all set, like the routine has gone, and...
00:59:21
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Just nothing happens. And for the entirety of my writing life,
00:59:27
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this has always been a thing that occurs sometimes. And so I think of it as like a
00:59:33
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a bounce rate. That if you are doing any kind of creative work, there is going to be some
00:59:41
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portion of bouncing off of that work. Like, "Oh, you went in to do the thing, but nothing
00:59:45
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happened." It's like, why? Because creativity is mysterious.
00:59:49
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I see what's going on here. Oh yeah? What's going on here?
00:59:52
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It's like you're applying your logic to these situations. Your logic is accurate in what
01:00:01
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you're saying I agree with it but what you are calling bounce rate people call
01:00:08
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writer's block like you are sitting to produce a script and on that day maybe
01:00:15
◼
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that week nothing is coming and you're just chalking it down to this is fine
01:00:21
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this is normal this is how it goes people categorize it as writer's block I
01:00:28
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I think when they feel like the situation is dire and or out of their hands, but you
01:00:35
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consider it as something which is part of the creation process and you're fine with
01:00:40
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it. That's how I'm reading this situation.
01:00:43
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Yeah, I guess. I guess because I think it's out of my hands, but not dire at all. Like
01:00:48
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it's just part of the thing. Like it's just part of the process.
01:00:50
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is just maybe the way that you are good at detaching emotion from situations. Like that
01:00:59
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is a good skill that you have and that you're able to just be like, "This is fine." Where
01:01:05
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other people would maybe worry about it more.
01:01:08
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Maybe you're right. Maybe you're right about that. I guess it's also a thing that I am
01:01:12
◼
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aware of always like comes and goes in various waves.
01:01:16
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Yeah, but a lot of people worry that at one point it's never gonna go, right? That the
01:01:25
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block comes and that's it, right? I think that is a fear that people have about their
01:01:33
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Yeah, but that's why they should diversify their business into podcasting.
01:01:36
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Right, but this is what I mean though. It's like you see things the way that you see things
01:01:44
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and the exact same thing that somebody else sees, but they react to it differently.
01:01:51
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I feel like my way of thinking about this is correct and superior.
01:01:54
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Your way is rational, and not everybody is as rational as you.
01:02:00
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I mean, I would be very curious to hear from other people who do any kind of creative work.
01:02:07
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►
Like, what they're... like, how they internalize it?
01:02:11
◼
►
This is very interesting. Like I happen to be like because of because of my line of work
01:02:14
◼
►
I happen to be in a position where I can have conversations with other
01:02:19
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►
successful people who do creative work in various fields. Again, I do find it interesting that
01:02:24
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almost everybody who does this kind of thing has their own way of describing
01:02:30
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►
what is it that they're doing that's like specific to them and I feel like oh even even that must be part of the process
01:02:38
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►
Like it's such a strange thing to try to produce any kind of creative output that is going to be consumed by a large number of people.
01:02:51
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►
That I think it ends up becoming a very internalized process for anybody who's doing it.
01:02:58
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►
And then like everybody has their own like weird language or description of how they do these things.
01:03:04
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►
things and I feel like this using this word bounce like this is this just feels
01:03:11
◼
►
like oh it's the word in my brain that feels like the right thing that is like
01:03:15
◼
►
go into the office but you're sort of like bounce out of the office and like
01:03:19
◼
►
oh nothing occurred okay well it's it's like a it's like a batting average you
01:03:24
◼
►
know it's just like well you're expecting to do perfect things every
01:03:27
◼
►
time well you're crazy no nobody does that nobody you ever have spoken to does
01:03:31
◼
►
that. It's like bizarre beyond rationality to expect some kind of perfect hit rate every
01:03:38
◼
►
single time.
01:03:39
◼
►
All right, but here's the thing, right? There are people that work differently to you and
01:03:47
◼
►
have different schedules and have, I would say, maybe luxuries in the way that they work,
01:03:53
◼
►
which means that they have to be creative,
01:03:56
◼
►
but can't treat it like this is fine, work will come.
01:04:01
◼
►
So I'll use two examples.
01:04:04
◼
►
I will use me, and then I will use general person
01:04:09
◼
►
who works in creative field for their job in a company.
01:04:14
◼
►
So I'll start with me.
01:04:16
◼
►
There is an off joke, like an often told joke on this show,
01:04:21
◼
►
that I love schedules.
01:04:23
◼
►
I don't necessarily love schedules,
01:04:26
◼
►
but I choose that my business will run on one.
01:04:31
◼
►
I make the choice because that makes more sense to me.
01:04:34
◼
►
It's easier to plan.
01:04:35
◼
►
My shows run on schedules.
01:04:38
◼
►
All of my podcasts, they run on schedules.
01:04:41
◼
►
And that makes it easier for me to book advertising
01:04:44
◼
►
in a way that I'm comfortable with.
01:04:46
◼
►
It's not necessary, but I figure it to be for me
01:04:50
◼
►
a more realistic way of getting my work done.
01:04:53
◼
►
There are times when a show is looming
01:04:57
◼
►
and I have no idea, I have no inspiration,
01:05:02
◼
►
I have no topics, some weeks there is no news.
01:05:06
◼
►
What do you do?
01:05:08
◼
►
So I work in a couple of different ways.
01:05:12
◼
►
Sometimes I despair.
01:05:17
◼
►
because there is nothing and I have nothing planned.
01:05:20
◼
►
Sometimes I work in advance in that.
01:05:25
◼
►
If I am feeling particularly inspired, I will make notes
01:05:29
◼
►
and I have this for all of my shows, lots of notes of ideas
01:05:32
◼
►
and planned out topics.
01:05:33
◼
►
I have topics that I have had planned out for this show
01:05:36
◼
►
in outline form for over a year.
01:05:40
◼
►
And they sit there waiting to either be pulled in
01:05:43
◼
►
at a time when one of us is inspired
01:05:46
◼
►
to talk about that thing or at a time when we have no other inspiration of any kind that
01:05:51
◼
►
is drawing us towards something. So I have these planned out things that are ready. So
01:05:56
◼
►
for someone like me who goes through these problems but is able to work in the way that
01:06:04
◼
►
I work, I will have things kind of in the chamber ready to be pulled in. But there are
01:06:10
◼
►
definitely times when I don't and there are times when I am lucky in the type of
01:06:16
◼
►
work that I do that I can ask our audience, "What do you want to hear me talk about?"
01:06:22
◼
►
And that is a very valuable thing.
01:06:24
◼
►
So like that is a thing for me where it's like I have decided I want to be – my work
01:06:30
◼
►
to be on a schedule that there is an expectation set by a calendar as to when the work will
01:06:37
◼
►
be completed.
01:06:39
◼
►
And I have understood that and I have tried to use my experience to build the business
01:06:43
◼
►
the way that I want, right?
01:06:44
◼
►
So that is a difference to you, but a solution.
01:06:48
◼
►
But there is another option, so like the third route of this, which is person who is creative,
01:06:56
◼
►
but for somebody else.
01:06:57
◼
►
Like they work in a job and they are employed and they have to be creative.
01:07:03
◼
►
What does that person do?
01:07:04
◼
►
And that is tricky, because I'm very aware of that, that not everybody has the luxuries
01:07:08
◼
►
to choose the things that they want to do in the way that we do. So if somebody is burnt out,
01:07:12
◼
►
they haven't taken a vacation in a while, and they're being given a thing that they're not
01:07:16
◼
►
very passionate about, that is a real problem, right? That they have expectations put on them,
01:07:22
◼
►
and they have timelines, and they have deadlines, and they have people that want things in a certain
01:07:27
◼
►
way, and they aren't able to just be like, "Nah, I'm gonna wait until it comes to me,
01:07:35
◼
►
because maybe it's due in a week. That's tricky, right?
01:07:38
◼
►
I think it's terrible the way many professions treat creative employees.
01:07:46
◼
►
Like it's just a faucet.
01:07:47
◼
►
Yeah, exactly. Like they're in a factory cranking out widgets all day,
01:07:53
◼
►
and widgets are beautiful ideas that are new in the world.
01:07:58
◼
►
It's like, okay, well, that's not how it works.
01:08:00
◼
►
And what I think is so interesting is how many creative fields have a very natural ebb and flow to them.
01:08:09
◼
►
If you talk to anybody who works in TV and movie writing, that is a prime example.
01:08:16
◼
►
Like, why do TV seasons exist?
01:08:20
◼
►
One of the huge reasons is you can't have a script writing team just working all year.
01:08:25
◼
►
Right? It's just like, they just can't do it.
01:08:27
◼
►
And if you make them do it, you get terrible TV at the end of it.
01:08:31
◼
►
Because it's like, you're gonna burn out your writers if you ask them to write
01:08:34
◼
►
every day for the whole rest of the year.
01:08:37
◼
►
I find it interesting that like lots of creative areas have this kind of ebb and flow. Like it's a very
01:08:44
◼
►
it's a very natural thing and
01:08:47
◼
►
it is something that I am aware--
01:08:50
◼
►
I am the most fortunate person in the world in this position, but let's say like I am aware that
01:08:56
◼
►
Let's just say like a lot of people who work on YouTube
01:09:00
◼
►
Like YouTube does not have any kind of ebb and flow to it
01:09:05
◼
►
Everything about the way YouTube is set up is almost like an employer
01:09:10
◼
►
who constantly wants new things produced all the time and
01:09:15
◼
►
as I think that for
01:09:18
◼
►
Individual creators, that's that's not necessarily a great thing over the long run
01:09:24
◼
►
And I think that's also why I do know some channels that sort of like
01:09:29
◼
►
rotate out teams of people who are producing content for them.
01:09:34
◼
►
But yeah, because it's the same thing. Like, you're gonna burn out people if you're asking them to just work all of the time.
01:09:41
◼
►
This is a thing that you see on YouTube sometimes where various creators will have to put up a video of like
01:09:47
◼
►
"I'm really sorry, but like, you know, it's just been too much for two..."
01:09:51
◼
►
You know, they kind of are forced to take a break because they push themselves like too far and too fast.
01:09:59
◼
►
And that is very much the thing that I'm like, I'm
01:10:02
◼
►
totally trying to avoid.
01:10:05
◼
►
It's like I never want to do that. I want to do stuff at a sustainable pace.
01:10:09
◼
►
But that means I can't possibly treat it like
01:10:13
◼
►
stuff's going to come out at the exact right time every time.
01:10:17
◼
►
I think it just I think creative work fundamentally doesn't work like that and
01:10:23
◼
►
Would say I do not view
01:10:25
◼
►
employers who treat it that way in a in a very
01:10:28
◼
►
Favorable light I think that's the that's the wrong way to look at this kind of work when I started my youtube channel
01:10:34
◼
►
I was treating it very much like all of my other work
01:10:36
◼
►
Then that I would have a schedule that I would adhere to and it was basically weekly
01:10:42
◼
►
I have since just decided to myself that I'm not going to do it that way.
01:10:47
◼
►
And that I'm going to maybe be a little bit more like you in that I am treating this as a project,
01:10:54
◼
►
but I don't want to just be pumping out content. I want to make things when I have an inspiration to do so.
01:11:01
◼
►
So that's what I'm doing now with my YouTube channel.
01:11:04
◼
►
So I have seen that and it's something that I'm trying to be comfortable with because I'm not comfortable with it.
01:11:11
◼
►
Just because of my working routines.
01:11:14
◼
►
Let me tell you something, Myke.
01:11:15
◼
►
Even if you have very different working routines, say your working routines are much more like mine,
01:11:19
◼
►
it is still a deeply uncomfortable thing to not have regular output.
01:11:24
◼
►
That is one of the trade-offs for this is you still feel that.
01:11:29
◼
►
Like I'm still always aware that there is an audience there that wants a thing.
01:11:34
◼
►
It's always going to be uncomfortable.
01:11:37
◼
►
But obviously I think it's a very good decision to not build in a regular schedule.
01:11:45
◼
►
I don't need another one.
01:11:47
◼
►
Yeah, you don't need another one.
01:11:48
◼
►
And I mean just in general for anybody who's doing the YouTube stuff,
01:11:52
◼
►
this is one case where I deeply disagree with YouTube's standard advice to new creators.
01:11:57
◼
►
We're like, "Make sure you have a schedule and teach your audience that you upload it every Tuesday at five o'clock," right?
01:12:01
◼
►
And I was like, I so strongly disagree with that as a piece of advice.
01:12:09
◼
►
I don't think it's a good idea to upload a video just because this is the time where
01:12:14
◼
►
you're supposed to upload a video.
01:12:17
◼
►
I really deeply disagree with that.
01:12:20
◼
►
And I am glad to hear that you are also going to go down the path of not feeling like every
01:12:26
◼
►
Sunday at 8 there's going to be a new episode of the Myke Hurley Show.
01:12:30
◼
►
I also want to offer a couple of pieces of advice for people who work in a
01:12:36
◼
►
creative field as part of an organization.
01:12:39
◼
►
If you are feeling like this level of burnout, there's one thing that you
01:12:43
◼
►
should could try and do pay attention to the people that you are delivering
01:12:46
◼
►
your work to and try and notice from them what they consider to be the
01:12:52
◼
►
base level of acceptance and sometimes try and work just to that, like have,
01:12:59
◼
►
Have a real sense for what, you know,
01:13:03
◼
►
if you're turning in something you don't think is very good
01:13:07
◼
►
and they seem okay with it,
01:13:10
◼
►
just pay attention to what that looks like.
01:13:13
◼
►
Because later, when you need to just turn something out,
01:13:18
◼
►
you then might have a better understanding
01:13:22
◼
►
for what might fly.
01:13:23
◼
►
Because a lot of times, people that are creative
01:13:27
◼
►
are turning in work to people that are not creative by nature.
01:13:31
◼
►
So you might find, depending on where you work,
01:13:36
◼
►
that people are impressed by something that you don't find impressive.
01:13:41
◼
►
And maybe you can just target that.
01:13:44
◼
►
That is great advice. That's great advice.
01:13:47
◼
►
If your boss is a creative person, he might be f*cked.
01:13:49
◼
►
Or you might be more creative than them, huh?
01:13:53
◼
►
That is possible. Definitely tougher.
01:13:55
◼
►
But I also think it's great advice for any kind of job.
01:13:58
◼
►
Anyway, like be aware of what the acceptable level is like.
01:14:01
◼
►
And that that's your actual target.
01:14:02
◼
►
I would say that maybe if you're if you are creative and you work for a creative
01:14:06
◼
►
person, they may understand more.
01:14:08
◼
►
Yeah, that is possible.
01:14:10
◼
►
And that they may they're more likely to get it and that you might be able to have
01:14:15
◼
►
some open conversations with them when you're in this type of situation.
01:14:19
◼
►
Another thing that I will just recommend is that one of the ways to break out of
01:14:23
◼
►
burnout is to change things up, is to like refocus your mind.
01:14:28
◼
►
And if you have a project at work, you can't just turn in something different.
01:14:31
◼
►
Like that's not how it works.
01:14:33
◼
►
But what you could do is maybe start a new side project or hobby that helps get
01:14:37
◼
►
your creative juices flowing in something that's less high stakes than the work
01:14:41
◼
►
that you're supposed to be working on and that you can work at at a time when
01:14:44
◼
►
you're not supposed to be working.
01:14:45
◼
►
And it might help you kind of get back into the creative mode again.
01:14:49
◼
►
There's some things that I learned from trying to be creative inside of an organization that
01:14:55
◼
►
didn't care for creativity.
01:14:56
◼
►
Alright, so have you been doing anything specifically to help you kind of break through into making
01:15:05
◼
►
videos again?
01:15:07
◼
►
Or is this it now?
01:15:08
◼
►
I don't know, like are we done?
01:15:12
◼
►
No we're not done, Myke.
01:15:15
◼
►
But what I have done, and what I always find is like, the "break glass in case of emergency"
01:15:26
◼
►
creativity stuff is bringing out the old paper and a pen.
01:15:33
◼
►
Oh, my favorite!
01:15:34
◼
►
I thought you might like that.
01:15:36
◼
►
But yeah, so in the past week or so, I've been feeling like, "Okay, I've been going
01:15:43
◼
►
into the office, I've been trying to do work, but the bounce rate is just unacceptably high
01:15:48
◼
►
and I'm trying to do a bunch of different things and blah blah blah. But the thing that
01:15:52
◼
►
works for me in the end is essentially giving my brain no options in the world except to
01:16:03
◼
►
do the thing that I want it to do. I feel like this is a key thing about productivity
01:16:07
◼
►
and trying to accomplish anything.
01:16:10
◼
►
It's not about motivation.
01:16:13
◼
►
It's not about knuckling down and working hard.
01:16:16
◼
►
It's about tricking your brain and constraining options.
01:16:19
◼
►
And so, what I have been doing is I have been
01:16:23
◼
►
going to a different and new cafe
01:16:28
◼
►
with just a pad of legal paper and a pen
01:16:34
◼
►
Literally nothing else except headphones connected to a song I can loop on my watch.
01:16:40
◼
►
It's like, "Okay Brain,
01:16:43
◼
►
we're gonna sit here, and we're gonna sit here, and we cannot leave until you have done two hours of writing."
01:16:50
◼
►
It's like, "I don't care what you write Brain. I don't care at all, but we're not leaving until this happens."
01:16:56
◼
►
And it's like, guess what? Under these circumstances where there's literally nothing else in the world to do,
01:17:04
◼
►
eventually something will come out. And it's like, okay, I'm just gonna start writing a stream of consciousness here.
01:17:09
◼
►
I was like, this is all we need to do.
01:17:10
◼
►
We're just gonna get the hand moving and that's it. And this is always my like last resort
01:17:16
◼
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trick into trying to boot myself back into having a better
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actually writing rate. So this is the thing I've been working on for a little while and it's pulling me out of it and
01:17:28
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it is just, it is my
01:17:32
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ultimate kind of last trick is to give the brain no options.
01:17:36
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You have to do the thing, brain. That's all there is.
01:17:40
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However, there's a thing that like the listener might ask which is why don't you just do this right from the start?
01:17:47
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I think a key thing about
01:17:51
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creative work is being aware, like when do you need to step back for a little while and
01:17:58
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When I was first aware that like my my bounce rate was just way too high and I wasn't getting any
01:18:03
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quality writing work done at all. It's like, okay
01:18:07
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This this is a time not to push it like don't don't push it too hard
01:18:14
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when you're not going to get anything out like it feels like you could break something here when
01:18:20
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it's just not going to happen and so
01:18:25
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What I did and what I was kind of alluding to last episode is this thing where I have spent a very
01:18:33
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significant part of January
01:18:38
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breaking down the entirety of
01:18:40
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How do I work? What are my systems around work? How do I use task management? How do I organize notes? Breaking down
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absolutely everything to nothing and
01:18:51
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starting over and
01:18:54
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spending a lot of the time that I would normally be writing,
01:18:59
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thinking very intentionally about
01:19:03
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how do I work?
01:19:05
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What am I working towards?
01:19:07
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Doing a very intense
01:19:10
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seasonal review and trying to think of how to structure a
01:19:15
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2017 that is a great 2017 and also sustainable.
01:19:22
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So that's what I've been that's what I've been doing and I would love to talk about that more
01:19:27
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But we've been talking for a very long time Myke
01:19:30
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Are we gonna leave this episode on a cliffhanger?
01:19:33
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Is that what this is? I think it might be this is unprecedented next time on cortex