79: 2019 Yearly Themes
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Two traditional episodes back to back.
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This is an established tradition though.
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- We're quite traditional here at Cortex.
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- Yeah, yeah, around prime Cortexmas
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is when we get the most traditional.
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And that is now, we're in Cortexmas prime season.
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- The best part of the year.
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- The most productive time of the year.
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That's how the song would go.
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- No, that's not how the song would go at all
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because it's the best time of the year.
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I don't think Cortexmas is the most productive time
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the year. Don't try to tie me into that, Myke. All right, well anyway, it is time to talk about
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our yearly themes for 2019. What are yearly themes, Myke? How would you describe this
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to listeners? This was the thing that was established a few years ago now, where you
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mentioned that you were trying to focus, I believe the year of less was the first yearly theme.
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- Yes, I was. - It was when you had decided
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that you wanted to kind of pull back from some commitments
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and just try and get things all taken care of
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a little bit more.
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And we were talking about that a bunch
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and I really liked the thinking around a yearly theme,
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like some kind of overarching idea
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that can guide my decisions for a year
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based upon how I feel.
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And so I then decided that I wanted to implement
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a year of less in 2017.
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So I decided that that was something that I wanted to do.
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And you enjoyed the year of less so much
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that you wanted to keep that going.
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So we both set themes in 2017 to run the whole year,
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and then we set themes again for 2018.
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And now here we are to set our 2019 themes.
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- Right, right, okay, that makes sense.
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I was trying to think about what the timeline was.
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And it was very fuzzy.
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It's very fuzzy in my head, but yes,
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the year of less, the most glorious of the yearly themes,
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the clearest of the yearly themes,
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and also very successful the year of less.
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But as I remember it now,
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I believe I was pitching it of the year of less
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and then in brackets gray.
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It was like, I was less involved in things.
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That was what's with my pitch for the year of less.
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- I think the actual phrase was year of less, me.
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Ah, okay, right, all right, that sounds good.
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That sounds good.
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- Right, I think that was the original thing.
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And that was just something that had prevailed for a while,
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but then back in January of 2017 was when we were like,
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"Okay, this is a useful thing."
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So then we started out setting them officially since.
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And I think since then,
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I've really gotten excited about all of this
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and I set multiple themes for myself throughout the year.
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and I have two for this year,
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like I had kind of two and a half for last year,
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'cause I had one theme, the year of positivity
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that was a holdover from June to June.
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But I really enjoy these themes
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because I see my yearly theme as like a North Star.
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So when I'm working through the year
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and I'm making decisions and potentially big decisions,
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I look at my theme, what did I think I wanted to do?
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How did I feel last year that informed me to change in some way?
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And does this new thing align to that?
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Because that's where my themes come from.
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My themes come from a frustration I've had throughout the year or was built over a year.
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And then I plan my next year based around that theme.
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So it could be something that's annoying me, you know, like something that I want to change,
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Or it could just be like a creative itch that I want to scratch, right?
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Like there is something that has been bubbling up inside of me over the year and it's kind
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of become more and more.
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So then I decide, right, the way that I'm going to output this, the way that I'm going
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to fix this is I will set a theme for the next year, which will allow me to act upon
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the feelings I'm having.
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And that's your initial thing.
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That's where the year of less came from.
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You were very frustrated, I think, with how 2015 went for you.
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So in 2016, you were like, nope, we're going to change this.
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and 2017 and 2018 themes for both of us have been pretty similar in that regard. It's like,
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we did a thing, it went how it went, good and bad, and we've decided that for the next year
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we want to move forward in a different way. Yeah, and I also like yearly themes because
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New Year's resolutions are dumb and ineffective. Yes, let's make this very clear. Themes are not
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resolutions. Resolutions are an action, a goal that you've set for yourself. A theme is an
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overarching idea which doesn't necessarily have any things you must complete, but will
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just help guide you with the decisions that will naturally come to you, rather than you
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trying to force a decision on something that doesn't exist, which a resolution is.
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Yeah, and it's also why I really like the theme thing, and when people are thinking
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about productivity and goals and things, it's very easy to get caught up in specifics. And
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I feel that the theme is an excellent counterbalance to that of, it's just an idea. You think of
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it as the North Star. I think of it as just a kind of background process that's in my
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mind where it's not directly affecting anything, but it's just sort of there.
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I think that they're pretty, the way I'm thinking about it, they're pretty similar metaphors.
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Yeah, but it has this effect of just tapping decision making a little bit in one direction
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or another. And also for me, while we have traditionally now, enforced by Myke, this idea
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that we talk about the yearly themes in January, I feel very freeform with these themes. And I
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I really think for anybody who's listening to this episode
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and thinking about doing something like this for themselves,
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it's a broad idea that is applicable in many ways.
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- You don't have to think about
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what is your theme for the year.
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You know me, Myke, I like seasons.
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I think seasonal themes are perfectly appropriate.
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- We're gonna get to seasonal themes later on.
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Later on, we will talk about seasonal themes.
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We're not gonna get into that right now.
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But this was something that I really wanted to underscore as well.
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We do it now because look, now is the right time if we're going to talk about this.
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If we're going to pick a time of the year in which we will tell you what we're doing for a whole year,
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January 1st is a pretty good time to do it.
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But if you're listening to us now and you like the conversation and you think,
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"Oh, this could work for me," don't feel pressured to come up with one now.
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Like maybe come up with it in March or in April or in May,
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like spend some time on it.
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And then if you could let it run until the end of the year,
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or you could let it run for a year.
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Like I've done it, right?
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On this show, I had the year of positivity.
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It ran from June to June.
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Like you can add more.
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- That's a great example of one.
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And I think that may be one of my favorite ones on the show.
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- It really changed me in a big way.
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And I am very happy that I did that a lot.
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That was again, just a reminder in case you didn't know,
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I felt that all of the conversation
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around the technology that I was interested in had just become very frustrating.
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And I wanted to try and find more positives, uh, without like, you know,
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still criticize where criticism is needed,
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but I was trying to look at things more positively and that made a big difference
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on my life because I went back to enjoying what I loved rather than just being
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annoyed about it.
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And it's a perfect example of the way I think about the background process of it
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probably caught you while you were talking on your podcast and a little moment of
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like, do I need to be really negative in this moment?
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And the answer to that can be yes,
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like sometimes things deserve criticism,
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but it's helpful to just have that like,
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but maybe there's something
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that you can positively talk about
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or think about it in this way.
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So yeah, they're very free form.
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And I only just wanted to mention that
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because I almost feel like our tradition now
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of doing it in the year implies more structure
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and formality than I think is necessary
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for any of the listeners to have,
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and that it is just this thing to think about
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in your own life, and that is the way that it is useful.
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It's useful precisely because it's not a goal
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with a particular marker of success or failure
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and a time period in which it needs to occur.
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It's useful to have something that is much more
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freeform in the background that's also big picture.
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So I wanted to recap our 2018 themes so we could kind of look at what we set and how
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So I had two themes that I set.
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One was the year of adulting and one was the year of branching out.
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The year of positivity ran through and it came to June and I decided that I wasn't going
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to make this a thing anymore. This is just part of who I am. I will just try and be more
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positive and continue to be positive where I can be. So that was great. That was a huge
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success the year of positivity. It was a fantastic thing. I'm pleased that I did it. The year
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of adulting, the biggest thing that that included was my wedding, which when I was listening
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back to our 2018 episode, couldn't fathom that that all happened this year. It feels
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like a long time ago and not a long time ago, but the reason that I wanted to focus on this
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is I knew what would happen, which is what did happen, is up until my wedding in July,
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every single thing in my life was going to be affected. It touched every part of my life
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And kind of setting that as a thing of like, this is one of my big goals of the year is
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just to get married, made it feel a lot better that it was affecting me so much, right? Because
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if I would have been like, no, no, I've got to try and just like, do everything as normal
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and just let this thing happen when it happens, I would have lost my mind because planning
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a wedding is really, really, really, really difficult and time intensive. And it made
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a huge impact on the first half of my year.
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Yeah, planning a wedding is hugely time intensive. And also being married is a different experience
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as well. So yeah, it's good to have that in the background. Like you're saying, when
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this wedding and getting married and being married is taking up a lot of space in your
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life that it's fine because this is what you have said is one of the themes. This is obviously
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it's going to take up a whole bunch of time and so it will and that's the point of it.
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It's like it's a big deal. It's a big event and especially in your position like you said
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it touches on everything in your life and for myself and let's say everyone else in
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the greater orbit of Myke it had ripple effects.
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huge effects
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It was like hilarious, hilarious ripple effects across everyone else who works with you and
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then like second tier effects that Myke doesn't even know about where it's like, oh, other
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people had to change things and then like people Myke doesn't even know were affected
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because stuff had to move around.
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It's like I think many of us at your wedding were discussing the enormity of the ripples
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in the pond that this wedding caused in internet land.
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It was very funny.
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Turns out, most of my closest friends are people that work with me.
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And so bringing them to my bachelor party and to my wedding, because most people are
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traveling, pretty much everyone's traveling a long distance.
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It was a disruption for everyone, which I, you know, I hold it very dear to my heart
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that everybody was willing to disrupt their lives that way.
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But it was something I had to be aware of for my own, but even for the disruption to
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my company, to my business. There were multiple weeks where everyone was traveling and there
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was like, we took some weeks off of some shows. It was a huge impact on my first, kind of
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like the first eight months of the year, like three quarters of the year, this was a focus
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on it. And I continue to be very pleased that I chose this as one of my themes. There were
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some other events to occur from this, like potentially learning to drive. Just haven't
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even bothered.
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I was going to ask about that. Where's your electric car?
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I haven't started that process yet. It is something that we will probably do this year,
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but Adina has been very much like, "No, thank you for more projects." Because then she started
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going through the citizenship stuff, right? So to get British citizenship, and she was like,
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"I don't want to do another thing. We're gonna wait." It's like, "Okay, no problem."
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Yes, speaking from experience, the citizenship permanent right to stay paperwork
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work. That's a big project that could take up a lot of time. So I can completely understand
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not wanting to get involved in the world of driving at the same time that is occurring.
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So my second theme, which was more tied to kind of like my creative output, was the year
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of branching out. And this ended up taking many different forms for me. There were things
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that occurred to me this year, which definitely fit within the theme that I wouldn't have
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expected, like for example, getting into Twitch streaming. That was not something that I thought
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was going to occur to me this year, but when that became an option, I was like, "Okay,
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that fits with the year of branching out. That's a different thing. I'm going to go
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for it." And it's something I don't know, if I wouldn't have been having this thinking,
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would I be like, "Oh, I don't know if I want to commit more time, like I have a structured
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time, every week." It's a big commitment if you want to do it right. And I don't know
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how easily I would have taken to it if I wasn't in the year of branching out because I was
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in that mindset of like, I want to try some new stuff. So that was great. And that has
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been great. But there were a couple of things that were specifically set for me as the year
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of branching out. One was more live shows and oh boy, did we do more of those.
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Yeah, you did a big relay tour. Yep. We did our big tour, big show in WWDC.
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We did a tour through a few cities. That was fantastic. Um, it went so well. Uh, my co-founder
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to Steven arranged it perfectly and this is big I hope will become bigger and
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bigger part of our business moving forward because we enjoy doing it more
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than anything else live shows for me they're just one of these things where
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it's like this is a fun thing we can do not something we need to do not
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necessarily something we should do but I enjoy doing it so let's keep doing it
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and I think that's gonna become a thing for our business moving forward where we
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try and do more of those.
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- Yeah, and as someone who's been able to see those,
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like it is obvious that you guys are enjoying yourself
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on the stage, and so like, it's interesting to see that,
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like a natural, oh, we're on the stage and this is great,
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and it's a different environment,
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and something that you don't get to experience
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most of the time in podcasting is playing to the audience,
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or getting like the immediate audience reaction.
00:16:59
◼
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- Yeah, it gives you a totally different feedback on that,
00:17:04
◼
►
and the live shows are fun for that.
00:17:06
◼
►
And I wanted to try to catch you when you were in New York
00:17:10
◼
►
and it didn't quite work out,
00:17:11
◼
►
so I'm looking forward to more Relay Live shows
00:17:13
◼
►
as a thing that you're gonna do in the future.
00:17:15
◼
►
Like I'm glad that's really worked out for you.
00:17:17
◼
►
- Yeah, we're really happy with it.
00:17:18
◼
►
It is not a money-making endeavor for us right now.
00:17:21
◼
►
It can be, it can at least be something
00:17:23
◼
►
we don't lose money on.
00:17:25
◼
►
But that is a long-term goal to get to that point
00:17:28
◼
►
where it makes financial sense, but we can,
00:17:31
◼
►
you know, like there are other parts of our business
00:17:33
◼
►
that can outweigh it, so we're fine doing it
00:17:35
◼
►
because we enjoy it, right?
00:17:36
◼
►
So like, makes perfect sense that way.
00:17:38
◼
►
- Yeah, or that's the kind of thing where
00:17:41
◼
►
the more dedicated of the audience members
00:17:44
◼
►
are the ones who are going to go out of their way
00:17:46
◼
►
to go to the live shows, and yeah,
00:17:49
◼
►
like it may not make sense in a purely business sense,
00:17:53
◼
►
but it makes sense in the way of,
00:17:56
◼
►
It's a very rewarding thing for a particular section of the audience.
00:18:01
◼
►
And so, yeah, it's like you can try to make that work.
00:18:05
◼
►
The other thing that I was talking about at the beginning of 2018
00:18:09
◼
►
was this project that I was working on,
00:18:11
◼
►
which is something that I've been speaking about for this whole year.
00:18:14
◼
►
It has since taken on the name as the fiction project, right?
00:18:16
◼
►
Like I've mentioned that.
00:18:18
◼
►
And a few months ago, I just said, like, it's going on the back burner.
00:18:23
◼
►
because it's just something that I feel like I can't move forward.
00:18:26
◼
►
I feel like I just want to address what it was now.
00:18:29
◼
►
- Okay, oh, okay. - Just so people know.
00:18:31
◼
►
- Alright. - Because it's something that people continue to bring up to me,
00:18:34
◼
►
and I figure it's...
00:18:36
◼
►
I know as a person who listens to shows that it can be frustrating
00:18:40
◼
►
if I just keep obtusively mentioning something for like two years at this point.
00:18:45
◼
►
So I was working on an idea for an actual play podcast,
00:18:51
◼
►
which is something like the Adventure Zone, something like Dragon Friends, Total Party
00:18:56
◼
►
Kill, like Dungeons and Dragons maybe or a different game. I ended up deciding I wanted
00:19:02
◼
►
to make my own ruleset, which was probably the wrong idea because oh boy did that make
00:19:05
◼
►
things more complicated.
00:19:06
◼
►
It's a big project anyway, but let's also you now design a game that this project exists
00:19:13
◼
►
But the problem was, and the problem is because I've never played Dungeons and Dragons,
00:19:16
◼
►
right? Like I've never played any of these games, so it's like well I don't actually
00:19:20
◼
►
know those rules, so I'll just make up my own rules. I have what I think is an interesting
00:19:24
◼
►
nugget of a story, which could potentially be built into something one day, and now the
00:19:29
◼
►
only reason I'm talking about it is because I have no idea when this would ever happen,
00:19:34
◼
►
if ever. It is not something I have put any work into, probably in a year. But I have
00:19:41
◼
►
notes, I have an overarching story, but I'm only talking about it now so people know.
00:19:48
◼
►
I could have set myself up for an even worse situation by talking about such a thing that
00:19:54
◼
►
I have an idea for, but that was it.
00:19:57
◼
►
I don't know if I'm ever going to do it now, but that was something that I was hoping to
00:20:01
◼
►
do in my year of branching out, but it ended up not going that way.
00:20:05
◼
►
But I have something that has occurred, which we're going to talk about in my 2019 themes,
00:20:10
◼
►
which I think ladders into the year of branching out, but I never got to any level with this
00:20:18
◼
►
fiction project that I was happy with.
00:20:20
◼
►
Can I ask why? Like what do you think happened?
00:20:23
◼
►
It's very hard to do. And I think I started to realise that the amount of time that I
00:20:35
◼
►
would need to write and edit and produce something like this to the level at which I am happy
00:20:41
◼
►
with, which would be if you've ever heard any of our member specials that we do for
00:20:46
◼
►
Cortex every August where we join up with Upgrade and we do a text adventure. That kind
00:20:53
◼
►
of production is what I would want to make, like from an audio perspective. And those
00:20:58
◼
►
things are very, very, very time intensive. And so I just don't know if I have that time
00:21:05
◼
►
in my life right now to dedicate to making something that I would be happy to put out
00:21:14
◼
►
into the world. And then, you know, there are a couple of other elements to it. And
00:21:23
◼
►
one thing is, and this is something that I learned from, I think in like 2016, which
00:21:28
◼
►
I think actually ended up going into the year of less was, I think what I'm ultimately looking
00:21:33
◼
►
for is something that is different to what I do every day. And this wouldn't be that.
00:21:40
◼
►
Like at its core, it's still making a podcast.
00:21:43
◼
►
- The project the way you talked to me about it is,
00:21:48
◼
►
it would be different for you to create a fictional thing,
00:21:53
◼
►
but the end result is still very adjacent
00:21:59
◼
►
to your current projects.
00:22:03
◼
►
- Yeah, the other 50% of it is the same.
00:22:06
◼
►
And I don't know,
00:22:08
◼
►
I just don't know if I want to commit myself to that, you know, like to doing that right
00:22:16
◼
►
This is, you know, this is likely only ever something that I would look at again if I
00:22:21
◼
►
had a lot more free time and I don't foresee that in the near future.
00:22:27
◼
►
It would take a lot of time for me to get this to where I wanted it to be and for me
00:22:31
◼
►
also to be motivated to want to produce it the way that I want to.
00:22:38
◼
►
But potentially, no gain.
00:22:41
◼
►
I have no idea how a project like this would go for me, because it's so
00:22:46
◼
►
different to everything else that I do.
00:22:48
◼
►
Right. So like it could end up being a real loss for me.
00:22:52
◼
►
So there's a lot of risk attached to it, too.
00:22:55
◼
►
So, yeah, it's just not something that that I want to progress for now.
00:23:00
◼
►
But it's definitely not something that I think of as dead forever.
00:23:03
◼
►
Like one day I would love to do this.
00:23:07
◼
►
but that one day is just not now.
00:23:09
◼
►
- It sounds to me like it's much less like
00:23:11
◼
►
it's on the back burner, which implies that it's simmering,
00:23:14
◼
►
which you're not paying attention to it.
00:23:16
◼
►
But it is in the freezer.
00:23:18
◼
►
- Freezer's a better way.
00:23:18
◼
►
- Yeah, and it may come out.
00:23:21
◼
►
- It may come out at some point in the future.
00:23:22
◼
►
You haven't thrown it in the bin,
00:23:24
◼
►
but it's in that freezer that we all have of like,
00:23:28
◼
►
here's a whole universe of projects that I may want to do,
00:23:31
◼
►
and it's gonna go back in there,
00:23:33
◼
►
and maybe it will come out, maybe it won't,
00:23:36
◼
►
but it's not truly active in any sense.
00:23:39
◼
►
- That is the perfect way of describing it.
00:23:41
◼
►
- But there are other new things I know that are coming,
00:23:45
◼
►
which are interesting and exciting.
00:23:47
◼
►
But I was just curious about that one in particular,
00:23:50
◼
►
because it's a thing that we've discussed privately
00:23:52
◼
►
a few times.
00:23:53
◼
►
- Yeah, I've kind of just got fed up
00:23:54
◼
►
of being obtuse about it as well.
00:23:56
◼
►
- Here's my thought on it,
00:23:57
◼
►
is like we have discussed this as an idea for a project,
00:24:02
◼
►
and your vision for what it would be
00:24:06
◼
►
always struck me as a monstrously large project
00:24:11
◼
►
that also I thought had a very variable possible outcome
00:24:16
◼
►
in terms of like, does this make sense to spend time on?
00:24:18
◼
►
- There is like only two parts to this in my mind.
00:24:21
◼
►
It's either wildly successful or a wild failure.
00:24:25
◼
►
- Yeah, I agree.
00:24:26
◼
►
That was my assessment as well.
00:24:28
◼
►
Either this becomes a big, huge deal
00:24:31
◼
►
or it's a total failure.
00:24:33
◼
►
- And an embarrassment.
00:24:36
◼
►
- Well, I mean, putting that, I meant failure
00:24:39
◼
►
in terms of like a business sense.
00:24:40
◼
►
- Well, yes, that too.
00:24:41
◼
►
- Of course, if something is fiction,
00:24:43
◼
►
it also has the possibility of just being very embarrassing.
00:24:46
◼
►
Like, you know, when someone shows you
00:24:49
◼
►
like the novel they've been working on,
00:24:50
◼
►
and somebody's like, "Wow, that's great."
00:24:53
◼
►
- Like everyone, you know, actually thinks,
00:24:54
◼
►
"Oh, his story is bad," right?
00:24:58
◼
►
And that's like another thing where like,
00:24:59
◼
►
I don't have this type of stuff usually.
00:25:01
◼
►
You know, it's like, "Oh, I think I had
00:25:03
◼
►
"a really great idea here."
00:25:04
◼
►
but everyone's like, "Ah."
00:25:06
◼
►
- And from the members episodes that we do with "Upgrade,"
00:25:11
◼
►
which is the closest thing to what you would want to do,
00:25:14
◼
►
I mean, I've said it on the show before,
00:25:16
◼
►
but if someone takes a look at the logic file
00:25:18
◼
►
for those things, it'll blow your mind away.
00:25:21
◼
►
It's just like the amount of work
00:25:24
◼
►
that goes into something like that is incredible.
00:25:27
◼
►
With "Cortex" and with "Relay,"
00:25:28
◼
►
there's a clear business trade-off
00:25:31
◼
►
in that it only has to happen once a year.
00:25:34
◼
►
it's worth putting a lot of effort into
00:25:36
◼
►
because it's also like a fun gift
00:25:38
◼
►
for the people who support the shows.
00:25:40
◼
►
But that's why the fiction project
00:25:43
◼
►
would almost have to be wildly successful
00:25:46
◼
►
in order to justify the tremendous amount of work
00:25:51
◼
►
that would have gone into it.
00:25:53
◼
►
So I think, if I can say this, Myke,
00:25:56
◼
►
I think the reason that you're okay
00:25:59
◼
►
with being more specific about what it is
00:26:03
◼
►
is because I think that you're letting go of this project.
00:26:06
◼
►
I think you're putting it in the freezer,
00:26:08
◼
►
but I don't expect that it's going to come out,
00:26:11
◼
►
and I think that's probably the right decision.
00:26:16
◼
►
- Yeah, it's like it's going away now.
00:26:18
◼
►
I'm not gonna forget about it,
00:26:20
◼
►
and if something changes in my life,
00:26:22
◼
►
which means I could pursue it, then I would.
00:26:25
◼
►
But yeah, I'm talking about it now
00:26:27
◼
►
because I'm probably not gonna talk about it again.
00:26:30
◼
►
- Yeah. - Right?
00:26:31
◼
►
So that's my guess.
00:26:33
◼
►
That's what it was.
00:26:34
◼
►
Your year was the year of order and you went from what you ended up describing as the year of chaos.
00:26:41
◼
►
I mean, look, Myke, if we have to talk about embarrassments, things that are potentially embarrassing, it's like, oh man, my year of order.
00:26:49
◼
►
What a failure.
00:26:54
◼
►
Like I really do think that like this has been, we'll get to this when we talk about what the new year themes are.
00:26:59
◼
►
I've been thinking about this a lot, but it's like, man, Year of Order had such great hopes
00:27:05
◼
►
and such poor outcomes for Year of Order.
00:27:09
◼
►
So your main thing that you spoke about of like what was going to develop the Year of
00:27:14
◼
►
Order was a system and you said, and I like this quote, "The work isn't the work, the
00:27:18
◼
►
system is the work."
00:27:20
◼
►
And your plan was to systematise a lot of things in your life to allow there to be more
00:27:24
◼
►
order in it.
00:27:26
◼
►
And so I'm assuming that that didn't pan out.
00:27:28
◼
►
- No, it totally didn't pan out.
00:27:30
◼
►
And I mean, part of the reason why we can get
00:27:32
◼
►
to this later too, it's like you suggested
00:27:34
◼
►
that I should listen to the old episode,
00:27:36
◼
►
the episode where we talked about this.
00:27:38
◼
►
And I am just, I am a man who has a hard time
00:27:43
◼
►
looking backwards and it's been the back of my mind
00:27:47
◼
►
of like, Myke was like, oh, you should go listen
00:27:48
◼
►
to the old episode where we talked about our things.
00:27:50
◼
►
Like, I just can't, I can't, I'm constitutionally incapable
00:27:53
◼
►
of looking back at old videos and old podcasts
00:27:57
◼
►
all the rest of it, I prefer to think about it in a sort of general way.
00:28:02
◼
►
But yeah, at that time, my memory of it was exactly that, that I was, I was
00:28:07
◼
►
frustrated because a bunch of things had sort of changed in my life, which
00:28:11
◼
►
made things feel more chaotic and that I was really aware of one of the
00:28:20
◼
►
most important things, I think, when you become self-employed and you
00:28:25
◼
►
control your own time is that you really have to be
00:28:29
◼
►
on top of that.
00:28:30
◼
►
And even though I was doing time tracking,
00:28:34
◼
►
I didn't feel like I had a regular schedule.
00:28:38
◼
►
And my idea was, like, I am going to think of
00:28:42
◼
►
maintaining the schedule of like,
00:28:45
◼
►
what do I do at this time of the day?
00:28:47
◼
►
What do I do at that time of the day?
00:28:48
◼
►
That I was going to think of that as,
00:28:50
◼
►
this is my theme for the year, this is the job.
00:28:54
◼
►
The work isn't any particular output.
00:28:56
◼
►
The work is maintaining this schedule.
00:29:01
◼
►
And little did I know about the upcoming year
00:29:05
◼
►
that was ahead of me.
00:29:06
◼
►
And I could not have picked a worse possible theme
00:29:09
◼
►
that would have been more impossible
00:29:11
◼
►
to maintain during that year.
00:29:14
◼
►
And I know people can sometimes get a little bit frustrated
00:29:18
◼
►
with the vagueness, but this is just where
00:29:20
◼
►
my personal life abuts the fact that I have a podcast
00:29:23
◼
►
where I talk about my life.
00:29:24
◼
►
But there were, depending on how you want to count them,
00:29:27
◼
►
three major changes in my life this year
00:29:31
◼
►
and also five pretty big disasters that occurred.
00:29:36
◼
►
And the possibility of me maintaining,
00:29:41
◼
►
coming out from this with,
00:29:44
◼
►
I'm at the end of the year of order
00:29:45
◼
►
and I have maintained and worked on a regular schedule
00:29:48
◼
►
was basically zero.
00:29:50
◼
►
It just wasn't gonna happen.
00:29:51
◼
►
So I will freely, freely acknowledge
00:29:56
◼
►
that the Year of Order was,
00:29:57
◼
►
in terms of what I was intending at the start,
00:30:01
◼
►
a total failure.
00:30:02
◼
►
We have discussed that I think there are cases
00:30:05
◼
►
where having the year theme was helpful
00:30:08
◼
►
in that it helped mitigate downsides in a number of cases
00:30:13
◼
►
and in particular with travel.
00:30:19
◼
►
Even thinking about the Year of Order
00:30:21
◼
►
when I was traveling helped me make many more
00:30:26
◼
►
reasonable decisions about how far am I going to push myself
00:30:30
◼
►
while traveling and I was very much trying to turn down
00:30:35
◼
►
the dial on travel decisions if I could.
00:30:39
◼
►
Like I'm at this place, but just because people are out
00:30:43
◼
►
and things are happening don't necessarily stay up
00:30:45
◼
►
until three in the morning because it's gonna totally screw
00:30:47
◼
►
you the next day because you're just not a person
00:30:50
◼
►
who can really stay up late at night.
00:30:52
◼
►
Those kinds of things were helpful,
00:30:54
◼
►
but I would phrase it that way,
00:30:55
◼
►
that it was year of order at best limited downside,
00:31:00
◼
►
but I cannot remotely describe that year
00:31:05
◼
►
as like what a successful execution of a theme.
00:31:11
◼
►
- This episode of Cortex is brought to you by FreshBooks.
00:31:15
◼
►
We are in a new year.
00:31:16
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their notification center is like
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and continue to be so happy with it.
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We are very fast approaching our 2,000th invoice
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sent with FreshBooks.
00:32:08
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Tell them that you came to them from this show.
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So that's freshbooks.com/cortex to get a 30 day free trial of FreshBooks.
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Our thanks to FreshBooks for their continued support of this show and Relay FM.
00:32:47
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In our last episode, I shared with you my toggle report
00:32:53
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and I shared it with our listeners for 2017.
00:32:57
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Kind of just like overview, how do I spend my time?
00:33:00
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So I thought, oh, let me take a look at that again. Right.
00:33:04
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So I opened up the image and I took a look at what was going on.
00:33:07
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I was like, OK, that's a lot of stuff, right?
00:33:09
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There's a lot of stuff in there.
00:33:10
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A lot of hours, like there's lots of hours, like
00:33:13
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800 hours podcast editing 50% of my time, that kind of thing.
00:33:17
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►
And we had this long conversation about how, you know, like I understand that
00:33:21
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it seems like a lot and people want to, and then because I shared this publicly,
00:33:25
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people were like offering their editing services to me and stuff.
00:33:28
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And we had this long conversation about like, oh, this is like part of my work,
00:33:33
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blah, blah, blah, blah, blah.
00:33:34
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All that kind of thing.
00:33:35
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I, this is an important part.
00:33:36
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Turns out there were 600 of those hours that were incorrect.
00:33:43
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Because what happened was I looked at my 2018 and was like, I had done 500 hours less of
00:33:52
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work this year than last year.
00:33:55
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And I was like thinking about this.
00:33:56
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500 is a big number.
00:33:58
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And I was like, it can't be true.
00:34:00
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Like I feel like I've been busier this year.
00:34:03
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Like I was like racking my brain.
00:34:04
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And it's like, this doesn't make any sense.
00:34:06
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I started comparing the charts.
00:34:09
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And I was like, there's just no way, right?
00:34:11
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because I'd done 400 hours of editing this year and it was 800 the year before and I
00:34:18
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was like what have I gotten rid of?
00:34:19
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Yeah that's like you've lost two or three months of 40 hour work weeks.
00:34:22
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Yeah I was like looking at our show because Cortex is my biggest editing project typically
00:34:29
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and I was like we didn't do half the amount of episodes so I found there was a 600 hour
00:34:35
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editing entry that had been incorrectly left to run at one point. So I fixed that and now
00:34:42
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I can actually accurately compare year over year and by and large they are the same. As
00:34:50
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of right now I've done about 100 hours of work more this year than last year and 67
00:34:58
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of those have been video game streaming. So I can look at it and be like "yeah I know
00:35:03
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that was a bigger task that I took on this year. It's a time intensive thing, but it's
00:35:08
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not labor intensive. It's playing video games. It's a fun thing, but I do track it because
00:35:13
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it's now part of my overall work. It's doing that. And basically, comparing year over year,
00:35:21
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the breakdown of editing, recording and prep has been basically exactly the same. So I
00:35:30
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I got like 130 hours preparing for shows,
00:35:33
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220 hours editing shows, 450 hours recording them.
00:35:38
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That breakdown, it makes more sense this year
00:35:41
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than it did the year prior,
00:35:43
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and kind of fits kind of exactly
00:35:45
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with what I would want it to be.
00:35:47
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It's also super funny to me to look at my kind of year chart
00:35:51
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as it is because July's working hours is kind of ridiculous.
00:35:56
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Every month is like 100, 100, 100, 120 of logged hours, right?
00:36:01
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July was 24, 'cause that was when I went on my honeymoon.
00:36:04
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So I am pleased that I have this data.
00:36:10
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Again, we'll just use any time to plug this, right?
00:36:14
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Like you should be time tracking.
00:36:16
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Because now I can look year over year.
00:36:18
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But pay attention to it in case you end up
00:36:20
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with a 600 hour erroneous entry like I did.
00:36:23
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- Yeah, I do wish Toggl had a feature
00:36:25
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where they could identify items that are, say,
00:36:29
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10 standard deviations away from the norm and be like,
00:36:32
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"Me?" - I think they do.
00:36:34
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Like, they can email you if something seems weird,
00:36:36
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but I think I shut all that off because--
00:36:38
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- Ah, okay, yeah.
00:36:39
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- It was driving me crazy at the beginning.
00:36:41
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- I wouldn't see those emails.
00:36:42
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- Exactly. - Whatever.
00:36:43
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But it's, this is just interesting because I,
00:36:48
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again, with, like, not looking back,
00:36:50
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►
I'm not really interested that much
00:36:51
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►
comparing my 2017 and 2018 numbers.
00:36:55
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I took a quick look just because I saw that you were doing
00:36:57
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it for the show and it's like, oh, yeah,
00:37:00
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some things are similar.
00:37:01
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►
There's been a big jump in what I record as like
00:37:04
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in-person time, which we can sort of get to later,
00:37:07
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like how much time am I spending like one-on-one
00:37:09
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with another person?
00:37:10
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But as a different view for people who are interested
00:37:15
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possibly in time tracking, the way I tend to use it
00:37:17
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when I find most useful with the reports
00:37:21
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is I like to always be looking at
00:37:23
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what is the time tracked for the last 10 days rolling
00:37:29
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and what is the time tracked for the last rolling six weeks.
00:37:33
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So I've made like a little webpage
00:37:36
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that I turned into a separate app with Fluid on my Mac
00:37:39
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and it just opens up automatically
00:37:40
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►
and it shows me like a running tally of
00:37:44
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what have you been up to for the last six weeks
00:37:46
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and what have you been up to for the last 10 days?
00:37:48
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And that is the way I like to always look at it,
00:37:52
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because I find that provides a sort of motivation
00:37:55
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on any particular day to like get the numbers right in a way,
00:38:00
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►
or just like have this look the way that I want it to look.
00:38:04
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But I'm personally much less interested
00:38:06
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in the historical data.
00:38:07
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►
I find it just useful as like,
00:38:09
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I want to see the reports rolling by
00:38:12
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and feel like any particular day,
00:38:15
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I can try to make these reports
00:38:17
◼
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asymptotically approach ideal gray,
00:38:20
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which is always fundamentally impossible,
00:38:22
◼
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but it's like a target that you can aim for.
00:38:23
◼
►
- What is that word you just used?
00:38:25
◼
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- Asymptotically, like-
00:38:27
◼
►
- What is that?
00:38:27
◼
►
- In math, it's a function that always approaches a number,
00:38:31
◼
►
but never quite reaches a number.
00:38:34
◼
►
- So this is like a, it's a very specific thing,
00:38:36
◼
►
but it's like a curve and the value on the curve is say,
00:38:39
◼
►
always getting closer to one.
00:38:41
◼
►
But even if you go out to like infinity,
00:38:44
◼
►
you're still always at like 0.9999999, right?
00:38:47
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►
Where I use that just to try to express the idea
00:38:51
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►
that you can never achieve the ideal
00:38:54
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►
of what you want your day to be.
00:38:58
◼
►
But you can always be trying to approach it.
00:39:01
◼
►
I just think it's a fool's errand and I see people do it
00:39:03
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►
where they start time tracking stuff
00:39:06
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►
and they're like, "Oh, my day isn't what I want it to be,"
00:39:09
◼
►
and they're discouraged.
00:39:11
◼
►
And I feel very strongly like, hey, spoiler alert,
00:39:14
◼
►
your day is never gonna be what you want it to be.
00:39:17
◼
►
Even when I'm having like perfect weeks,
00:39:20
◼
►
it's still not 100% perfect.
00:39:24
◼
►
You can only just approach this idea of perfection,
00:39:28
◼
►
but you can never reach it.
00:39:30
◼
►
And that's fine.
00:39:31
◼
►
Like that's what life is.
00:39:33
◼
►
But so, anyway, I just wanted to mention it
00:39:35
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►
'cause that's the way I use it.
00:39:36
◼
►
I find that very actionable and useful to look at it in that way.
00:39:44
◼
►
I think what this shows and what it continues to show is it doesn't matter what you want
00:39:49
◼
►
to do with the data, but I think most people can find something of use to them in it.
00:39:54
◼
►
And like my biggest one is relating how I feel on a day to how much time I've logged
00:40:00
◼
►
on a day to make me feel better.
00:40:03
◼
►
This is the overwork problem for you?
00:40:05
◼
►
You feel like overworked?
00:40:06
◼
►
Yeah, when I'm like, "Oh my God, I feel so tired today.
00:40:08
◼
►
Like, I really feel like I've had a long day."
00:40:10
◼
►
And then I look at it and then my data confirms to me,
00:40:14
◼
►
it kind of makes me feel validated in a way where I'm like, "Oh, yeah,
00:40:18
◼
►
I logged nine hours of work time today."
00:40:21
◼
►
And it's like, OK, so that is like, again,
00:40:24
◼
►
while you may think, "Oh, I work twelve hour days,"
00:40:26
◼
►
this is like nine hours of there's nothing else happening.
00:40:29
◼
►
This is like nine hours of sitting and doing something,
00:40:32
◼
►
not like idling around or taking lunch or talking.
00:40:35
◼
►
Like this is like, this is all the work for the day, right?
00:40:38
◼
►
And those days, like okay, I feel tired on those days.
00:40:40
◼
►
And it's like, that makes sense to me now.
00:40:42
◼
►
Or when I can look at it and be like,
00:40:44
◼
►
I feel like I had a good day today.
00:40:46
◼
►
And the look is like, oh, you did three hours work today.
00:40:49
◼
►
You know, like that kind of daily affirmation type stuff
00:40:52
◼
►
is kind of useful to me,
00:40:54
◼
►
as well as looking at it from a bigger picture.
00:40:57
◼
►
And I like to look at year over year
00:40:58
◼
►
and see the trends that have changed for me.
00:41:01
◼
►
And there have been some for 2018
00:41:04
◼
►
and I'm pretty happy with how the breakdown has continued.
00:41:07
◼
►
So it continues to be a great resource to track your time.
00:41:11
◼
►
- Everyone should do it.
00:41:13
◼
►
- They should.
00:41:14
◼
►
- Especially if you're self-employed.
00:41:17
◼
►
- Let's talk about our 2019 themes,
00:41:20
◼
►
our themes for this coming year.
00:41:23
◼
►
- I'm very excited, Myke.
00:41:23
◼
►
I wanna know what your theme is.
00:41:25
◼
►
- I have two.
00:41:26
◼
►
- Ooh, okay, okay.
00:41:27
◼
►
- They're kind of interesting when put together
00:41:29
◼
►
and I feel like that they're different enough
00:41:32
◼
►
that they need to be split out.
00:41:34
◼
►
the first theme is something that I've been angling towards for a while. And it is the
00:41:42
◼
►
year of stabilization.
00:41:44
◼
►
Oh, that is great. That's a really interesting one. Okay, tell me tell me what this means to
00:41:51
◼
►
Alright, so some episodes ago, episode 74, I was talking about just some things that I was trying
00:41:56
◼
►
to change in my life, which included like fitness and diet, and listening to music more. Do you
00:42:02
◼
►
Do you remember that?
00:42:02
◼
►
I was talking about that stuff.
00:42:04
◼
►
So that was part of it, right?
00:42:05
◼
►
That was part of trying to find a little bit more peace
00:42:10
◼
►
in my life, I think, and those were ways to do it.
00:42:13
◼
►
And my fitness, my yoga is something that I have not kept up
00:42:17
◼
►
to the level of every single day, but I am keeping up.
00:42:21
◼
►
It's something that I'm still doing.
00:42:23
◼
►
Unfortunately, I've been struggling with some RSI issues
00:42:25
◼
►
over the last month, and when it's really bad,
00:42:28
◼
►
as it has been, the yoga actually can make it worse
00:42:31
◼
►
for me. Really? Yeah, but it's okay. It's okay. This is just a... As you know, flare
00:42:38
◼
►
ups occur. I was very stupid playing Pokemon with the switch in my hands for like four
00:42:44
◼
►
hours and it ruined me for about two months. Yeah, but you gotta catch them all. I do,
00:42:50
◼
►
but I should have used the controller to catch them all. I made a stupid mistake, but I mean,
00:42:55
◼
►
you know this, right? If you hurt yourself, everything you do will contribute towards
00:43:00
◼
►
it. So you kind of just have to wait it out. And I'm in that phase right now, because the
00:43:05
◼
►
way to fix it would be stop editing. But I can't do that. Right. I can't stop my life.
00:43:11
◼
►
So I'm in a I'm in a phase right now of like getting back to normal and I'm bringing yoga
00:43:17
◼
►
back in again. But at the moment, I can't do it every day, which is a shame. But at
00:43:21
◼
►
the same time, I have not spoken about this anywhere because I really don't want to get
00:43:25
◼
►
into it in any specific detail, but I'm eating better and losing weight, which is great.
00:43:31
◼
►
So that's just another thing that I'm doing and that, you know, whilst I feel like I'm
00:43:36
◼
►
frustrated and I'm not doing the yoga, at least I am getting into a better shape anyway.
00:43:41
◼
►
So like that's kind of like looking at my fitness and health, stabilising that because
00:43:45
◼
►
I was not in control of that part of my life and I feel like I'm getting some control over
00:43:52
◼
►
So that's kind of me as a person and trying to stabilize me as a person and I'm feeling
00:43:55
◼
►
pretty good going into this year about where I am with that right now.
00:44:00
◼
►
But there's also the business stuff.
00:44:04
◼
►
And this year, my company turns five years old.
00:44:12
◼
►
And so, yes, in August.
00:44:14
◼
►
That is hard to believe.
00:44:15
◼
►
That is really hard to believe.
00:44:18
◼
►
So I am in a place right now where I am not indie anymore, right?
00:44:26
◼
►
Are you the man, Myke?
00:44:29
◼
►
Well, no, I just feel like we are a company now.
00:44:34
◼
►
Like, it's not the same anymore.
00:44:36
◼
►
We're like an established thing and we've been running profitably for four and a half
00:44:43
◼
►
So, we're just a business now.
00:44:46
◼
►
We're a company.
00:44:47
◼
►
And we do what we do. We are independent in the sense of we don't have investors or anything
00:44:53
◼
►
like that. But I just don't think of me and my company in the same way. I am now a small
00:44:58
◼
►
business owner. I'm not like indie self-employed. Like I don't feel like that anymore because
00:45:05
◼
►
it's not new anymore. Like I feel like this is who I am and we run a company and our company
00:45:11
◼
►
is becoming more serious over time. Like it's getting more moving parts to it. And so I
00:45:19
◼
►
want to spend this year making sure that our foundation is in place for the next five years.
00:45:27
◼
►
So I am not interested this year in growth. That is not something that I want to do. We
00:45:35
◼
►
We have a lot going on. We have a lot of irons in the fire as it is. And my focus is on making
00:45:42
◼
►
sure that we are doing the very best that we can to serve our current position. So this
00:45:51
◼
►
includes financial growth. But we have been on a steady financial growth percentage year
00:45:57
◼
►
over year for the last four years. And all signs are indicating that we will probably
00:46:04
◼
►
meet or exceed that growth level again for 2019. So I don't want to focus on trying
00:46:13
◼
►
to make that explode this year. I don't want 75 or 100% year-over-year growth. I'm
00:46:20
◼
►
not interested in that because I know how disruptive that can be and that's not where
00:46:26
◼
►
I am in my life right now.
00:46:30
◼
►
I want to make sure that we continue to hit the goals that we want to hit as a company,
00:46:37
◼
►
but focus on making everything better for everyone involved, and that comes with making
00:46:43
◼
►
sure that we're stable.
00:46:46
◼
►
That's my goal.
00:46:48
◼
►
That's very interesting.
00:46:55
◼
►
- If I could maybe phrase it in a particular way,
00:46:58
◼
►
it's that you're not,
00:47:00
◼
►
like obviously you welcome growth,
00:47:04
◼
►
but you are not optimizing for growth.
00:47:07
◼
►
- I'm not seeking it.
00:47:08
◼
►
- You're optimizing for something else,
00:47:11
◼
►
which is long-term stability.
00:47:14
◼
►
- In other years, we have actively pursued
00:47:17
◼
►
growth opportunities and have been successful in that.
00:47:21
◼
►
But right now,
00:47:24
◼
►
we're not going to turn any opportunities away if they look good.
00:47:28
◼
►
But when I am not personally, and then this is me, right?
00:47:31
◼
►
Like I am not personally interested in hunting it down because I feel like we
00:47:36
◼
►
could do a lot of good for our company if we spend some time making sure we're all good.
00:47:45
◼
►
I'm just thinking that this is the, this is just recognizing that you can be in a
00:47:51
◼
►
different phase and I mean practically by definition a brand new company if it
00:47:59
◼
►
is not optimizing for growth is just going to fail like there's a point that
00:48:04
◼
►
you just have to grow and that has to be the number one thing on your mind is
00:48:09
◼
►
this thing has to increase yeah and I would say that we have set in place a
00:48:14
◼
►
a path to grow every year, we did that, and that is continuing.
00:48:20
◼
►
So I wanna make sure that we've got all of that in place.
00:48:24
◼
►
We wanna develop some systems this year which will allow us to grow more easily in the future.
00:48:29
◼
►
And I have ideas for what I might wanna do, or what we might wanna do in 2020/2021, about
00:48:35
◼
►
how we continue to grow our company.
00:48:37
◼
►
But that, I believe, requires taking stock beforehand.
00:48:42
◼
►
Yeah, but I guess what I mean is that, like, I'm thinking of, you know, when people hear
00:48:47
◼
►
about the startup world and you hear these things that are crazy about how companies
00:48:52
◼
►
are focused on growth, not profitability, right?
00:48:55
◼
►
And you think like, but wait, isn't the whole point of a company to make money?
00:49:00
◼
►
Like how on earth, how on earth can a company be focused on growth and not profitability?
00:49:03
◼
►
It's like, well, because it's just a different phase.
00:49:08
◼
►
It's a different phase of it.
00:49:09
◼
►
And if it doesn't grow fast enough, like it can just fade out or if Relay hadn't grown
00:49:15
◼
►
to support you and Steven and also pay all the hosts, like that would have been a much
00:49:21
◼
►
bigger problem.
00:49:22
◼
►
So I think it's really interesting that you, I mean, again, like I can't quite conceptualize
00:49:28
◼
►
that Relay is five years old.
00:49:30
◼
►
It's still, you know, it's one of those funny things where it still feels very new to me,
00:49:35
◼
►
but I also know that it's been around for a while.
00:49:38
◼
►
I've started to notice recently, we're not the new kids on the block anymore. And that
00:49:45
◼
►
kind of change in how I think that we're perceived, which isn't a problem. Like nothing bad has
00:49:52
◼
►
happened, but it's just, we're not new anymore. So that's kind of what has started to make
00:49:59
◼
►
me think more about like how we're not this like indie startup anymore. We're established
00:50:05
◼
►
and if we're established, maybe we should make sure that we're established.
00:50:09
◼
►
Right. I think that's the perfect way to put it. Like if you are established, you should
00:50:14
◼
►
actually make sure that your company is really established, that it has processes in place
00:50:20
◼
►
that can ensure future success and future growth. But there's a big difference in a
00:50:27
◼
►
company that is established, that has a lot of people working with it, and how does that
00:50:31
◼
►
thing grow versus how does the thing that you're just stringing together with shoelaces
00:50:38
◼
►
and duct tape, like how does that grow? Those are two very fundamentally different questions.
00:50:42
◼
►
Well, that's really interesting. That's really interesting.
00:50:46
◼
►
But I have a second theme.
00:50:48
◼
►
How does it tie into the second one?
00:50:51
◼
►
So stability for me personally includes some slightly different things to stability for
00:50:58
◼
►
Relay FM. Stability for Relay FM is, as we spoke about, making sure everything's in place.
00:51:05
◼
►
Stability for me is maybe looking at ways to ensure my long-term stability as somebody
00:51:14
◼
►
who can continue to be self-employed. So this may include the need to diversify my personal
00:51:22
◼
►
income a little bit because right now my income is all tied up in podcast advertising. Basically
00:51:30
◼
►
where it all comes from.
00:51:31
◼
►
Just terrifying.
00:51:33
◼
►
I'm not scared about it, but it is a risk area, right? Like all my eggs are in that
00:51:42
◼
►
So I've been thinking a lot about ways to try and take what I'm doing now and find natural
00:51:50
◼
►
places that I can move to in business, right?
00:51:55
◼
►
So we got talking about this a while ago,
00:51:59
◼
►
'cause we kind of started to stumble on an idea
00:52:02
◼
►
which became cortexmerch.com.
00:52:05
◼
►
- Cortexmerch.com.
00:52:09
◼
►
- Okay, thank you.
00:52:10
◼
►
And I started to talk to you,
00:52:15
◼
►
and we started to have these conversations about like,
00:52:18
◼
►
Merchandise is a thing that exists in the world,
00:52:21
◼
►
and it seems that YouTubers are doing lots of it.
00:52:25
◼
►
It's a great success.
00:52:26
◼
►
Like this is a thing that exists of like,
00:52:29
◼
►
not just here is a T-shirt with our podcast logo on it,
00:52:33
◼
►
which I do for many shows and it's awesome,
00:52:36
◼
►
but that's not really a sustainable business.
00:52:39
◼
►
That is a we are selling merch for this period of time
00:52:42
◼
►
so you can wear T-shirts at our live shows or whatever.
00:52:46
◼
►
- Right, it is adjunct to,
00:52:48
◼
►
It is a subsection of the existing podcaster YouTube audience.
00:52:55
◼
►
But yeah, we've seen people broaden out from that in interesting ways.
00:53:01
◼
►
And I was thinking, we're pretty creative and we have some interesting ideas.
00:53:06
◼
►
I like to think so.
00:53:08
◼
►
So maybe we should do this.
00:53:10
◼
►
And there was a test case, which was the subtlety.
00:53:14
◼
►
Yes, the very successful subtlety.
00:53:17
◼
►
And that's why we feel pretty confident that this is something we can try and do.
00:53:22
◼
►
That t-shirt sold better than I thought it was going to.
00:53:26
◼
►
And the idea behind the subtlety was, here is an item of clothing that is intended to
00:53:32
◼
►
be a little bit more traditionally stylish, right?
00:53:37
◼
►
So it uses our logo, but not emblazoned in gold foil across your chest as a funny thing,
00:53:45
◼
►
here is a t-shirt that looks nice and all of I have been really happy about the feedback
00:53:49
◼
►
that we got for that shirt because a lot of my friends said to me this is now my favorite
00:53:54
◼
►
podcast t-shirt because I can wear it whenever I want and I'm like exactly so me and Grey
00:54:02
◼
►
are starting a company yes yes we are we are and it's called cortex brand that's the name
00:54:12
◼
►
of our company and we are just beginning with this. We have some ideas for some products
00:54:20
◼
►
for over the next year but we're working on making sure that they are where we want them
00:54:27
◼
►
to be and we have some exciting stuff that we're working on.
00:54:30
◼
►
Yeah, it's been very, I would say this is embryonic at the moment, like it's out in
00:54:35
◼
►
the world and we have a bunch of stuff that is in development but it is something that
00:54:41
◼
►
that is new and it is small,
00:54:44
◼
►
but it's small after this successful test
00:54:47
◼
►
with the subtlety to see, like,
00:54:49
◼
►
let's make a shirt where the cortex logo
00:54:53
◼
►
is a brand in the way that you could see
00:54:56
◼
►
with other clothing brands.
00:54:58
◼
►
- Yeah. - That it's not,
00:55:00
◼
►
it is not obviously,
00:55:02
◼
►
here is a shirt where you are a fan of the thing.
00:55:05
◼
►
It's a shirt that has a logo on it like many shirts do.
00:55:10
◼
►
And so like, yes, embryonic stage is a good way to put it.
00:55:13
◼
►
And you may think, well, why are we talking about it right now?
00:55:15
◼
►
Well, because the idea is, wouldn't it be interesting
00:55:18
◼
►
for us to talk about the business that we're starting
00:55:21
◼
►
on our show where we talk about side projects?
00:55:23
◼
►
So that's why we're talking about it now,
00:55:26
◼
►
because we are just beginning this journey.
00:55:30
◼
►
So Cortex brand is just beginning.
00:55:33
◼
►
- Yeah, really just beginning.
00:55:34
◼
►
Like, I think as of the time of recording,
00:55:38
◼
►
We signed some paperwork yesterday
00:55:41
◼
►
to make things super official about what's really occurring.
00:55:45
◼
►
But yeah, there's actual paperwork,
00:55:47
◼
►
an actual company as like a separate entity.
00:55:51
◼
►
- Yep, it's like it's a thing that we own together
00:55:54
◼
►
and we're gonna go through this process
00:55:57
◼
►
talking about it on the show,
00:55:58
◼
►
like what it is gonna be like for us to build this company
00:56:02
◼
►
and where it's gonna go and the things that we wanna do.
00:56:05
◼
►
And something that I am really keen to do is to find interesting people who do interesting things to collaborate with to try and make products.
00:56:16
◼
►
And let me be clear, right, like, we're not just talking about t-shirts here.
00:56:19
◼
►
We are open to making anything if we think that it fits with the Cortex brand.
00:56:26
◼
►
Yeah. And we have things in development that are not t-shirts.
00:56:30
◼
►
Exactly. Many things.
00:56:31
◼
►
Very excited about.
00:56:33
◼
►
And so our thinking, kind of like the overall idea of what Cortex brand is, is it's products
00:56:38
◼
►
for people like us, so nerdy people, who want something that speaks to them without having
00:56:46
◼
►
to shout to the world that they're nerdy.
00:56:49
◼
►
I think that's kind of like the main idea that we're trying to put across right now.
00:56:54
◼
►
So this could be anything.
00:56:58
◼
►
So we are looking for collaborators, people that make stuff that they think could fit
00:57:05
◼
►
into this, artists that think that they may have something that could work quite nicely
00:57:10
◼
►
with a product that we're trying to develop.
00:57:12
◼
►
This is something we will talk about more in the future as we start to flesh more ideas
00:57:17
◼
►
But if you are somebody who makes something that you think could be of interest to us,
00:57:21
◼
►
we want to know and we have an email address.
00:57:24
◼
►
So just email business@cortexbrand.com.
00:57:29
◼
►
We do not want you to send specific pictures for things.
00:57:32
◼
►
We're not asking for you to work for free.
00:57:34
◼
►
Send in examples of stuff that you do.
00:57:36
◼
►
If you have any ideas, tell me what they are.
00:57:39
◼
►
I want to hear from you.
00:57:40
◼
►
Yeah, like we're not we're not looking for finished products here.
00:57:44
◼
►
And it was like we're looking for someone like a designer with an interesting portfolio.
00:57:49
◼
►
That's like that's that's the idea and then someone who who who thinks that they have
00:57:53
◼
►
something that could could fit in with this.
00:57:55
◼
►
Yeah, like maybe you sell stuff on Etsy that you think would be of interest to the larger
00:58:01
◼
►
Cortex audience. And this is the thing is we don't know what that stuff is, which is
00:58:05
◼
►
why we want to hear from people. Like I want to see and I want to I want ideas and we want
00:58:12
◼
►
to work with people. So business@cortexbrand.com.
00:58:18
◼
►
I've got to say, I don't know, it's exciting
00:58:22
◼
►
and also terrifying to actually talk about it on the show
00:58:26
◼
►
because we've been discussing it for a while.
00:58:28
◼
►
Also in this phase where we have an idea,
00:58:33
◼
►
but it's also looking for people to collaborate.
00:58:38
◼
►
It's a little bit terrible.
00:58:39
◼
►
Like I am much more, in my world, Myke,
00:58:42
◼
►
I prefer for things to be like done
00:58:46
◼
►
and we know what it is and it has these boundaries
00:58:49
◼
►
and then the project is announced.
00:58:52
◼
►
That's the way I like things. - Oh, me too.
00:58:54
◼
►
Me too, i.e. fiction project, right?
00:58:56
◼
►
- Yeah, exactly.
00:58:57
◼
►
And this really feels like, I don't know, not quite,
00:59:02
◼
►
but way closer to the end of the spectrum of like,
00:59:06
◼
►
oh, we've had a couple conversations
00:59:07
◼
►
and we've sketched out a few things on napkins.
00:59:10
◼
►
It's not there, but it's way closer to that end
00:59:13
◼
►
of the spectrum of then talking about the idea, then quite frankly, I am comfortable
00:59:20
◼
►
Me too. I'm like losing my mind right now talking about this, but we have to talk about
00:59:27
◼
►
But we do. No, I agree with you. We have to talk about it now because we have been talking
00:59:32
◼
►
about it for a while. But listeners, I cannot convey how terrifying it is to you for me
00:59:38
◼
►
to discuss a project which is not complete in any way. It's like, oh, here's this thing
00:59:43
◼
►
we're going to try.
00:59:44
◼
►
But this is part of the other reason we want to talk about it, is this is so weird for
00:59:50
◼
►
us to talk about. But we do believe, and I do really feel that there could be some stuff
00:59:56
◼
►
that's of great interest to listeners of the show in hearing what it's like for us to start
01:00:00
◼
►
a company that we hope will work.
01:00:03
◼
►
Yeah, that's exactly it.
01:00:05
◼
►
So, Cortex brand, that this is it, it's coming at you. And so once again, if you have any
01:00:10
◼
►
ideas this could just be like you might not even make something but you think oh
01:00:13
◼
►
I know what I would like to see business at cortex brand calm but there is one
01:00:18
◼
►
one last part of the year of diversification mm-hmm I this year will
01:00:24
◼
►
start the process of getting an out-of-home studio oh to work from
01:00:33
◼
►
really yeah yeah like a proper your own your own glass cube to work now not a
01:00:38
◼
►
Glass cube definitely not one of those like I want real brick walls, but oh, okay. I
01:00:45
◼
►
Am just aware of over the next few years. It is potentially likely that I will lose the room in my house
01:00:52
◼
►
That is the office to somebody else, right? Right. Mm-hmm. So I don't want to be blindsided by this
01:01:02
◼
►
I want to make sure that I am in my own place
01:01:06
◼
►
for long before we need to give this room up.
01:01:09
◼
►
- That's a great idea.
01:01:11
◼
►
- I don't know how to begin,
01:01:15
◼
►
but I figure I'm gonna try and find a real estate agent
01:01:17
◼
►
and move on from there.
01:01:18
◼
►
And this is just, you know,
01:01:22
◼
►
I don't know if 2019 will be the year that I find a place,
01:01:26
◼
►
but 2019 is the year I'm going to begin the process.
01:01:29
◼
►
Because I'm gonna wait until I find a thing
01:01:31
◼
►
that's right for me. And that's why I'm doing it now so I don't have to rush.
01:01:34
◼
►
Yeah, this is the this is the right way to do this is to is to like, let's hear it. Let's say as
01:01:43
◼
►
someone who has rather hastily moved from glass cube to glass cube, that is a terrible way to do
01:01:49
◼
►
it right the way the way that you're doing it is much better of start surveying the landscape
01:01:56
◼
►
before you have pressure to do it.
01:02:00
◼
►
Especially in your case where when you say
01:02:02
◼
►
like you're looking for a studio outside the house,
01:02:05
◼
►
you have many more requirements as someone who is
01:02:09
◼
►
dealing with audio and recording
01:02:12
◼
►
than just a regular workspace,
01:02:14
◼
►
which makes your search task 10 times harder than,
01:02:18
◼
►
oh, I just need a place to work during the day
01:02:21
◼
►
and I don't want annoying people around me.
01:02:23
◼
►
- Yeah, I need very specific things.
01:02:26
◼
►
Do you have an idea in your head of what ultimately you would want?
01:02:30
◼
►
Like your goal of what would be an ideal studio?
01:02:33
◼
►
Like, okay, here's my question.
01:02:35
◼
►
Would you want a place where people could record in person with you?
01:02:39
◼
►
Is that the kind of thing you're looking for?
01:02:40
◼
►
Or are you just looking for something for yourself?
01:02:42
◼
►
I want an office that's big enough that it can be kind of like compartmentalized.
01:02:49
◼
►
Okay, what do you mean?
01:02:50
◼
►
That I would have like a working area and a recording area,
01:02:55
◼
►
You know, like space if I ever wanted to make YouTube videos
01:02:58
◼
►
that I could do it, right?
01:02:59
◼
►
Like I kind of want a place that I would be in
01:03:02
◼
►
for multiple years and could change with me.
01:03:05
◼
►
I'm not looking for a small room that I can soundproof,
01:03:08
◼
►
right, like that's not what I want.
01:03:10
◼
►
I want a bigger space where I'm able to kind of
01:03:15
◼
►
stretch out a little bit, you know,
01:03:17
◼
►
bigger than my current office, right?
01:03:19
◼
►
Like in my home, you know.
01:03:20
◼
►
- It's not very big, that office.
01:03:21
◼
►
- It's not very big.
01:03:22
◼
►
It's a single bed bedroom effectively.
01:03:25
◼
►
- A London single bed bedroom.
01:03:28
◼
►
- Yes, that's a good clarification.
01:03:30
◼
►
- Listener, whatever you have in your head, trust me,
01:03:32
◼
►
it is a room that you can fit a bed in.
01:03:35
◼
►
- Just to help you understand,
01:03:37
◼
►
I mean, this isn't great for everybody else,
01:03:38
◼
►
I want something that's probably about three times bigger
01:03:40
◼
►
than my office currently.
01:03:42
◼
►
- Which is an office.
01:03:44
◼
►
- All right, so you are looking for a studio,
01:03:47
◼
►
a place with space.
01:03:49
◼
►
How interesting.
01:03:51
◼
►
I can soundproof anything, right?
01:03:52
◼
►
Like I've seen your setup, right?
01:03:55
◼
►
Like I know it's possible to soundproof a space,
01:03:59
◼
►
but to be honest, I think that with the equipment that I use,
01:04:03
◼
►
I wouldn't need to go to the lengths necessarily that you did,
01:04:06
◼
►
'cause plus I would be very careful
01:04:07
◼
►
about where I'm moving to.
01:04:09
◼
►
But you know, I can soundproof
01:04:10
◼
►
whatever needs to be soundproofed,
01:04:11
◼
►
but I ideally want to have a space
01:04:14
◼
►
that is mine to expand into,
01:04:18
◼
►
as opposed to like getting six months down the line
01:04:21
◼
►
and regretting that it's too small. And I live in the out the near to outer rim as you
01:04:26
◼
►
call it so like, you know,
01:04:27
◼
►
You're much closer rim now than you used to be.
01:04:30
◼
►
Yeah, but I'm still in a part of London where, again, there's not a lot necessarily a lot
01:04:36
◼
►
of this type of space, but the space that there is, is I think, is more affordable than
01:04:41
◼
►
what you are. Yeah, so I will struggle to find stuff more. But when I do, I will probably
01:04:47
◼
►
be able to get more bang for my buck.
01:04:49
◼
►
Yeah, there's a reason why I'm in a glass cube and it's because being in the very centre
01:04:54
◼
►
of London, to get a space that's the size of what you're looking for, I simply could
01:05:01
◼
►
not afford it.
01:05:02
◼
►
No, no, no, it would be it, right?
01:05:05
◼
►
Like that would be it, I'd be done.
01:05:07
◼
►
Nothing more for me.
01:05:08
◼
►
But yeah, that's kind of the other part of the year of diversification, diversify my
01:05:16
◼
►
Oh, interesting.
01:05:17
◼
►
about your hunt for space.
01:05:20
◼
►
- Oh, I'm sure you will.
01:05:22
◼
►
- It's very easy, Myke.
01:05:23
◼
►
It always works out just perfectly the first time.
01:05:26
◼
►
- This episode of Cortex is brought to you by our friends
01:05:30
◼
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over at Hover who are celebrating
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their 10 year anniversary this January.
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With Hover, you can find the domain that shows the world
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who you are and what you are passionate about.
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So for example, when we were getting everything ready
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to announce Cortex Brand, I went and got CortexBrand.com on Hover because they are the perfect place
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to go to to find the domains that you're looking for. They give you all of the options that
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project you're planning on, they're going to be perfect for you. And talking about that
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10 year anniversary, I genuinely believe I have been a Hover customer for basically that
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entire time that they've been around. They were a breath of fresh air in the domain industry
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when they launched and they have continued to keep that level of quality and that level
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stuck of a hosting service that doesn't meet your needs. They have a best-in-class
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customer support, they have personalized email and they also do no upsells and
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they have a clean user interface throughout. I really really love Hover
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for these reasons and many more. So to celebrate their 10-year anniversary
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Hover have some amazing promotions this month from January 16th to January 30th
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they're going to be doing dot-com domains for $10, $10 domains for email
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on $10 domain transfers and they even have some 99 cent domains available.
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to hover.com register that domain you're looking for they're always amazing for that stuff
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but make sure you keep an eye on that page from January 16th to January 30th to get your
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hands on one of these great offers.
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I love Hover. Hey Hover, happy anniversary. You're all the best. We think you're amazing over here.
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Thanks for making it so easy for us to register the domains that we're looking for. Thank you
01:07:49
◼
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to Hover for their support of this show and Relay FM. Alright so come on then. What is the 2019
01:07:55
◼
►
theme? I should say like just to underscore this, we do not share these with each other in advance.
01:07:59
◼
►
Like the first time we are finding out about our Yellie themes is right now. Gray is... I've
01:08:06
◼
►
I've never mentioned to Grey my themes and I have no idea what his is going to be.
01:08:10
◼
►
Yeah, and again, I'm always kind of annoyed because I want to talk about these themes
01:08:14
◼
►
in September.
01:08:15
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►
And you're like, "La la la, we can't talk about them now and don't tell me anything
01:08:19
◼
►
about it," right?
01:08:20
◼
►
And it's like, "God damn it."
01:08:21
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►
January 1st is the perfect time.
01:08:24
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►
Ah, September, it just feels so right.
01:08:27
◼
►
It's summer's past.
01:08:28
◼
►
Yeah, but now you've had a few months to test it out maybe and work out if it is the right
01:08:32
◼
►
theme for you.
01:08:34
◼
►
Well, God damn it, Myke.
01:08:36
◼
►
Okay, so I'm sort of annoyed with you
01:08:40
◼
►
because you have such an orderly,
01:08:45
◼
►
bullet pointed set of things that you wanna talk about.
01:08:51
◼
►
And I'm here with a real vague mess for my theme again.
01:09:00
◼
►
I guess I'll tell you I'll tell you the name first.
01:09:07
◼
►
For me, this is the year of reorder.
01:09:16
◼
►
So as I've been dropping hints all the past year, I knew that the year of order was not
01:09:23
◼
►
going to be a single year, the year of order was going to be a much longer project.
01:09:28
◼
►
you did say that, I remember that, that was something that kept coming up in our check-ins,
01:09:33
◼
►
like, "Oh, I think it might last a little longer!"
01:09:38
◼
►
Well, it's partly because I wanted to set expectations for people that they need to
01:09:41
◼
►
understand that, I think my exact words are like, "Well, a year, sometimes it's more than
01:09:47
◼
►
one year," right? Which makes no sense. So there's a part of it which is very straightforward,
01:09:56
◼
►
which is with the Year of Order having been just a total disaster,
01:10:00
◼
►
I want to give it a second go.
01:10:04
◼
►
It's very interesting hearing you talk about your stability,
01:10:11
◼
►
because there are some ways in which I feel
01:10:14
◼
►
those same thoughts that you do of stability,
01:10:17
◼
►
"Oh, that sounds really nice."
01:10:19
◼
►
I feel like I've had this really chaotic period
01:10:25
◼
►
for really what has now been almost like two years.
01:10:30
◼
►
And so the straightforward part of it is year of order,
01:10:35
◼
►
but again, and hopefully much more successful.
01:10:39
◼
►
I already dread like future Grey at the end of 2019
01:10:44
◼
►
and what he's gonna be saying about it.
01:10:47
◼
►
- No, don't think of it that way, you're gonna do it.
01:10:52
◼
►
Well, it's only because I had such a disparate experience
01:10:55
◼
►
between the last year and last year theme.
01:10:58
◼
►
And it's like, oh, I think back to the halcyon days
01:11:02
◼
►
of the year of less as like, oh, that was great.
01:11:04
◼
►
But here's why I'm calling it reorder.
01:11:08
◼
►
So I think I always have like complicated brackets
01:11:11
◼
►
around it, but like the re is in brackets around order.
01:11:17
◼
►
- And so I've been thinking a lot about
01:11:20
◼
►
Like why is it that I've had this period of chaos?
01:11:25
◼
►
Or I feel like, oh, things have been just like,
01:11:33
◼
►
it's hard to maintain a schedule,
01:11:34
◼
►
or there's always something that's like happening.
01:11:39
◼
►
I don't like that.
01:11:40
◼
►
I too want more order in my life.
01:11:45
◼
►
And let me back up.
01:11:50
◼
►
There are some things that I think of as
01:11:53
◼
►
the foundational ideas of being gray.
01:11:58
◼
►
Of like, what is it,
01:11:59
◼
►
what at the very core are some of the things
01:12:03
◼
►
that I think are like the most important
01:12:05
◼
►
about living a life?
01:12:08
◼
►
And one of these foundational ideas to me is,
01:12:13
◼
►
I'll express it in many ways,
01:12:17
◼
►
but it's fundamentally this idea,
01:12:18
◼
►
like you don't owe your past self anything.
01:12:23
◼
►
Like that guy, he was some other guy.
01:12:26
◼
►
And many times in my life,
01:12:28
◼
►
I feel like I've gone through a phase
01:12:32
◼
►
where there's very clearly like a sharp transition
01:12:35
◼
►
between like, oh, there was an old person
01:12:38
◼
►
and there's a new person.
01:12:41
◼
►
And for readers of my blog,
01:12:45
◼
►
they may remember that a long time ago,
01:12:47
◼
►
I wrote an article called "I Have Died Many Times" where I tried to express this idea.
01:12:54
◼
►
Do you remember that article, Myke?
01:12:55
◼
►
I do remember that.
01:13:00
◼
►
I won't read it now because I feel like the guy who wrote that is already gone.
01:13:04
◼
►
I'm not interested in what he had to say.
01:13:07
◼
►
But it is a place where I tried to sit down and express this idea.
01:13:12
◼
►
So when I think about the transition times, it's like very clearly high school to college
01:13:19
◼
►
was one of the most big and important transition times.
01:13:23
◼
►
And I even remember as a kid really feeling it then where everyone's going around and
01:13:28
◼
►
signing each other's yearbooks and like, "Oh, we'll stay in touch forever.
01:13:33
◼
►
We're such great friends."
01:13:35
◼
►
And 18-year-old Gray is like, "In the optimal case, I will never see almost all of you ever
01:13:41
◼
►
again. Like goodbye, and like a whole new person is going to be born in the next phase. And
01:13:49
◼
►
there's good things about being that way and there's bad things about being that way,
01:13:55
◼
►
but I have found it useful and I have found it useful to cultivate this idea that
01:14:01
◼
►
you can be a new and different person.
01:14:08
◼
►
But most of these changes have come with a very obvious change in location.
01:14:17
◼
►
So like high school to college, college to London.
01:14:22
◼
►
Like this is another big change or like a change in career of unemployed person to teacher.
01:14:31
◼
►
And then later in that time, teacher to person desperately trying to become anything other than a teacher.
01:14:37
◼
►
And then, right? Like, new YouTuber.
01:14:44
◼
►
But I mention all of this because I've been thinking about it a lot.
01:14:48
◼
►
And this summer, this past summer in particular, I feel like I finally realized something that in retrospect seems obvious,
01:14:59
◼
►
but has taken me a long time to really figure out.
01:15:02
◼
►
And it's that I am going through another one of these little changes in life again,
01:15:10
◼
►
where it's like, oh, there's where the previous me, I have no interest in his concerns or his goals or his targets.
01:15:20
◼
►
And there and it's it's like waking up again as a new person in the same way that transitioning from high school to college was a very intentional,
01:15:29
◼
►
I'm like, I'm gonna drive up to college,
01:15:32
◼
►
I'm gonna go to bed and I'm gonna wake up
01:15:34
◼
►
and that guy has nothing to do with the guy who came before.
01:15:38
◼
►
And I can peg it very exactly,
01:15:42
◼
►
which was the summer of gray, part one and three,
01:15:47
◼
►
and part two soon, any day now soon, I'm sure.
01:15:51
◼
►
Like that summer a year and a half ago
01:15:54
◼
►
that a couple things happened.
01:15:57
◼
►
Like I started a new venture with some other people,
01:16:01
◼
►
and I also at that point
01:16:03
◼
►
really started to recognize the value of spending time with
01:16:10
◼
►
and talking to other interesting people in my field.
01:16:16
◼
►
And just, I started to just I think
01:16:20
◼
►
be a very different sort of person
01:16:25
◼
►
without recognizing that I was really going through
01:16:28
◼
►
a kind of transition at that point in time.
01:16:33
◼
►
And I think it's become very clear to me
01:16:37
◼
►
that that is partly why I have had this chaotic
01:16:41
◼
►
and somewhat very frustrating and unsatisfying time
01:16:45
◼
►
since that summer, like 18 months ago and now.
01:16:50
◼
►
And it's why I was originally like,
01:16:51
◼
►
I'm gonna have a year of order.
01:16:53
◼
►
I'm going to get things all set and straight, was feeling this discord.
01:16:58
◼
►
And I call it the year of reorder because I do want to do year of order again, but
01:17:06
◼
►
I'm very consciously trying to figure out, okay, who is the person that I am now?
01:17:15
◼
►
Like I don't...
01:17:19
◼
►
Like pre-2017, I feel like I identified very strongly
01:17:23
◼
►
with the guy who had been a teacher
01:17:26
◼
►
and who was struggling very hard to become not a teacher,
01:17:31
◼
►
and then the person who was trying very hard
01:17:34
◼
►
to double down and triple down on the thing that had worked
01:17:38
◼
►
and grow his online presence and all the rest of that.
01:17:40
◼
►
And now when I think back to that person,
01:17:44
◼
►
it feels very much like the way when I think back
01:17:47
◼
►
to who I was when I first moved to London.
01:17:50
◼
►
Like a guy I knew,
01:17:52
◼
►
but I don't personally identify with that.
01:17:54
◼
►
And I just think because between 2017 and now,
01:18:00
◼
►
there wasn't any obvious physical transition.
01:18:04
◼
►
There wasn't really like a big moment
01:18:06
◼
►
that made this very clear.
01:18:08
◼
►
I just didn't realize that I was going through
01:18:10
◼
►
like another one of these phases again.
01:18:15
◼
►
And so, reorder also means to me like I am trying
01:18:20
◼
►
to re-figure out what are my actual priorities and goals
01:18:25
◼
►
and what are the things that I want to do
01:18:32
◼
►
now that I am this person that a past version of me
01:18:36
◼
►
set out to become.
01:18:38
◼
►
That now that I have like woken up as a person
01:18:40
◼
►
who is self-employed, has several successful projects,
01:18:45
◼
►
and has a lot of control over his time
01:18:49
◼
►
and what he can spend his time doing.
01:18:52
◼
►
And so I feel like I'm leaving myself
01:18:55
◼
►
very open to thinking about that.
01:19:00
◼
►
And I'm also a little worried
01:19:02
◼
►
because I've been talking for a while
01:19:04
◼
►
and I'm very concerned that I sound like a crazy person.
01:19:08
◼
►
So can I take like a dipstick now with mic and see like, how do I sound?
01:19:13
◼
►
Do I sound like a lunatic in this moment?
01:19:15
◼
►
It doesn't sound too far away from what I'm doing.
01:19:19
◼
►
It feels pretty close to like my stabilization idea, right?
01:19:23
◼
►
Well, I was thinking that when you were talking, yeah.
01:19:25
◼
►
You're taking some time now to take stock of what you have and
01:19:31
◼
►
focus on the things you care about.
01:19:32
◼
►
Like it's not, it's not too far away, honestly, from what,
01:19:36
◼
►
from what I'm doing as well.
01:19:37
◼
►
But yours is, it has a little bit more to it,
01:19:42
◼
►
which is pretty interesting to me.
01:19:44
◼
►
The idea of seeing yourself as a new person,
01:19:48
◼
►
which I don't necessarily think of as me, right?
01:19:52
◼
►
I just feel like I've kind of steadily transitioned
01:19:56
◼
►
and advanced into the different phases
01:19:58
◼
►
that would naturally occur
01:19:59
◼
►
through somebody running a business.
01:20:00
◼
►
But you are in a very different position,
01:20:02
◼
►
very, very different position now
01:20:05
◼
►
to when you started in YouTube.
01:20:07
◼
►
because now creating YouTube videos
01:20:11
◼
►
is not the most, most very, very important thing to do
01:20:15
◼
►
to continue living.
01:20:16
◼
►
Like your life has changed.
01:20:18
◼
►
And so you have your fingers in many pies now,
01:20:21
◼
►
which are all pretty successful.
01:20:23
◼
►
So it's diversified what you're all about.
01:20:28
◼
►
And I totally get it.
01:20:29
◼
►
Like I get the idea that you did not get
01:20:32
◼
►
to do what you wanted last year.
01:20:34
◼
►
so you're giving it another go to create the order,
01:20:37
◼
►
but also the idea of reordering your life
01:20:40
◼
►
to fit the priorities that you have,
01:20:42
◼
►
I think is a good one.
01:20:45
◼
►
It's hippy dippy, right?
01:20:47
◼
►
In the idea of-- - I hate that so much,
01:20:49
◼
►
but yeah. - Of you being this butterfly
01:20:53
◼
►
who's broken out of the shell of the previous man,
01:20:55
◼
►
but the metaphor's good, so I think it could stand.
01:21:00
◼
►
- Yeah, I mean, I tend to think of it much more
01:21:03
◼
►
like burning down the past and not caring about it.
01:21:08
◼
►
And I have an example of,
01:21:12
◼
►
I don't know if I've ever really discussed this on the show,
01:21:13
◼
►
but I think a thing that I do that I just like, okay,
01:21:16
◼
►
well, I'm just gonna set a torch to this and start over.
01:21:18
◼
►
But I've kept for a long time a document on my computer
01:21:22
◼
►
that I just call like the gray guide,
01:21:25
◼
►
which sort of like the year themes
01:21:27
◼
►
are intended to be unstructured.
01:21:30
◼
►
They're useful in their unstructuredness.
01:21:32
◼
►
The Gray Guide was just a pages document
01:21:37
◼
►
where I sort of just wrote out some of the general things,
01:21:42
◼
►
like what do I think are good ideas
01:21:43
◼
►
for how I want to be or act?
01:21:46
◼
►
Or if I came across a quote that made me think
01:21:49
◼
►
about something in an interesting way
01:21:50
◼
►
that I thought was useful, like, oh, I'll put that in there.
01:21:53
◼
►
Or I would just write down some things I felt like,
01:21:56
◼
►
oh, here's a little lesson I learned from this interaction.
01:22:01
◼
►
It's not, it's very unstructured, which was the whole point of it.
01:22:04
◼
►
It makes me so happy to think of the idea that you have a manual.
01:22:09
◼
►
I never really thought about it that way, but yeah, I guess you're totally right.
01:22:13
◼
►
Like it is, it is the manual.
01:22:15
◼
►
It's like, oh, this, this gray is acting up.
01:22:17
◼
►
Let me just check the manual.
01:22:19
◼
►
Ah, that's why.
01:22:20
◼
►
I'll get it now.
01:22:22
◼
►
But it's a document that I've been maintaining for, I mean, since I was a
01:22:29
◼
►
teacher probably, like it started.
01:22:32
◼
►
And I would review it maybe like once a month on average,
01:22:35
◼
►
just kind of go through it and look at all of this stuff
01:22:38
◼
►
and think about if anything needed to be changed.
01:22:41
◼
►
And this summer when I kept having this feeling of like,
01:22:46
◼
►
oh, I'm waking up again.
01:22:49
◼
►
At some point I took a look at the gray guide
01:22:51
◼
►
and I was like, well, select all, delete.
01:22:55
◼
►
Like all of this is just gone.
01:22:57
◼
►
- Doesn't apply anymore.
01:22:58
◼
►
Yeah, like I'm not interested in reinforcing these old ideas.
01:23:02
◼
►
Well, I've seen you change, you know?
01:23:04
◼
►
Like, over the time I've known you, you've changed a lot.
01:23:07
◼
►
You know, like your kind of approach to social interactions
01:23:11
◼
►
and how much time you're willing to spend on them
01:23:13
◼
►
has definitely changed.
01:23:15
◼
►
So like, I'm not surprised that a document
01:23:19
◼
►
which has a lot in it about how you interact
01:23:21
◼
►
in social situations will not apply anymore.
01:23:26
◼
►
Yeah, or even just like things that I thought were useful to know.
01:23:31
◼
►
It's like, oh, I've either internalized that or I just don't want to reinforce this.
01:23:37
◼
►
I can imagine you look at something like that and be like, yeah, well, of course.
01:23:41
◼
►
Because by that point you have made it part of your thinking permanently.
01:23:46
◼
►
Yeah, exactly.
01:23:47
◼
►
And so that's just an example of a place where I feel like, Oh, I want to just get
01:23:52
◼
►
rid of all of this stuff from past me.
01:23:57
◼
►
Like I'm just not interested anymore
01:23:58
◼
►
in what he had to think about these things.
01:24:01
◼
►
So I was like, goodbye and start over afresh.
01:24:05
◼
►
And now I have a document that has basically nothing in it,
01:24:07
◼
►
but I'll keep doing the same thing
01:24:09
◼
►
going forward in the future.
01:24:10
◼
►
But that's like an example of,
01:24:13
◼
►
I'm trying very hard to hold on to this feeling
01:24:21
◼
►
because I think one of the reasons why I wanted
01:24:22
◼
►
to make it a year theme is
01:24:25
◼
►
in an alternate universe where I was just a person
01:24:32
◼
►
on my own in the world, this is the time when I would move.
01:24:36
◼
►
Like I would move to a different city
01:24:38
◼
►
and just totally burn down everything.
01:24:41
◼
►
Like everything about my life up until this point,
01:24:44
◼
►
goodbye and just start over.
01:24:46
◼
►
But because now like I'm an adult in the world
01:24:50
◼
►
And as you grew up, like you have more connections to things,
01:24:52
◼
►
like that's just not practically possible for me to do.
01:24:55
◼
►
And so that's part of why, like,
01:24:57
◼
►
I wanna have it as the theme,
01:25:00
◼
►
because since I can't just be in a new environment,
01:25:04
◼
►
I wanna have this as a thing
01:25:06
◼
►
that's running in the back of my mind,
01:25:08
◼
►
that it is this sort of start over.
01:25:13
◼
►
And while I'm interested,
01:25:16
◼
►
and I want to have more order and more regularity
01:25:21
◼
►
and a regular schedule in my life,
01:25:22
◼
►
because I think that that is a good thing to have,
01:25:25
◼
►
I'm doing it with the idea of what is the schedule
01:25:30
◼
►
that the current me wants to set up,
01:25:33
◼
►
and what is the schedule that the current me
01:25:35
◼
►
will find most valuable?
01:25:37
◼
►
And I think that's part of also my frustration last year
01:25:40
◼
►
in the Year of Order, was a number of times
01:25:43
◼
►
I kind of had this feeling that I think I can recognize now
01:25:46
◼
►
as I'm trying to impose the goals and the targets
01:25:51
◼
►
of the earlier version of me,
01:25:57
◼
►
like the guy who was trying to establish this
01:25:59
◼
►
much more clearly.
01:26:01
◼
►
And I think that's also partly didn't help
01:26:03
◼
►
in trying to achieve that target.
01:26:05
◼
►
So I don't know, I really do,
01:26:08
◼
►
like I hate so much how hippy dippy this sounds,
01:26:13
◼
►
but it's a conversation I've been having with people
01:26:17
◼
►
during the summer and until now,
01:26:20
◼
►
and I feel like some people get it very strongly.
01:26:24
◼
►
They resonate very clearly with this feeling of
01:26:28
◼
►
waking up anew sometimes and just feeling like,
01:26:32
◼
►
"Oh, I've just appeared in this scenario.
01:26:35
◼
►
What is the best way to act from here on out?
01:26:38
◼
►
And my previous concerns don't matter."
01:26:40
◼
►
So I hope that this resonates with some of the audience,
01:26:45
◼
►
but I'm aware, again, from personal conversations
01:26:48
◼
►
that some people go like,
01:26:49
◼
►
"I don't understand at all what you're talking about."
01:26:52
◼
►
And it sounds crazy to feel disassociated from your past
01:26:57
◼
►
so sharply and so strongly.
01:27:00
◼
►
But I can really put that mark at like,
01:27:03
◼
►
Summer of Grey was the start of a thing
01:27:05
◼
►
and it just took me a little while to recognize
01:27:08
◼
►
like I'm going through one of these things again. So that's part of my year theme here.
01:27:15
◼
►
Maybe I'm in on this in the way that you mentioned, but I really don't think that this sounds
01:27:21
◼
►
as crazy as you think it does. Like you've just entered a new stage of your life. Like
01:27:27
◼
►
that's what's happened and this happens to everyone.
01:27:29
◼
►
I feel like, you know, like there are certain times in your life where you're like, okay,
01:27:34
◼
►
So like, oh, you know, for a lot of people,
01:27:38
◼
►
like, oh, I just got my own home, it's a big change.
01:27:41
◼
►
I'm married now, it's a big change.
01:27:42
◼
►
Or I've met the person that I want to spend
01:27:44
◼
►
the rest of my life with, like that's a big change.
01:27:46
◼
►
Right, or like you're starting a family,
01:27:48
◼
►
it's a big change.
01:27:49
◼
►
Like all of these things,
01:27:50
◼
►
like they will make huge impacts on someone.
01:27:52
◼
►
One of the others is, started a new business,
01:27:55
◼
►
it's a big change.
01:27:56
◼
►
I'm involved in new ventures, big change, right?
01:27:59
◼
►
Like, oh, I've stumbled across something
01:28:02
◼
►
that was fun for me, but it's turned out
01:28:04
◼
►
that it's a big part of my income, right?
01:28:06
◼
►
Like big change.
01:28:07
◼
►
You are in, like in that business realm,
01:28:11
◼
►
you're in like a few of those parts right now.
01:28:13
◼
►
Like it is not surprising to me that you've been like, okay,
01:28:17
◼
►
CGP Graves not this person anymore.
01:28:21
◼
►
Like part of me is that guy,
01:28:24
◼
►
but his priorities are different to mine now, right?
01:28:29
◼
►
'Cause you're doing more stuff,
01:28:31
◼
►
which is not just the stuff that people see.
01:28:34
◼
►
Like you are doing things,
01:28:36
◼
►
you are doing different businesses,
01:28:38
◼
►
like you are working on more projects now
01:28:41
◼
►
than you probably ever have,
01:28:43
◼
►
especially more public projects than you've ever had before.
01:28:46
◼
►
So I'm not surprised that like you are changing
01:28:49
◼
►
along with that.
01:28:50
◼
►
- Yeah, I mean, for sure it's like the number
01:28:54
◼
►
of concurrent things is large,
01:28:57
◼
►
which is partly why in the last episode I was talking
01:28:58
◼
►
about like the just logistical difficulty
01:29:00
◼
►
of managing multiple threads.
01:29:02
◼
►
Like there's a lot going on at any particular point.
01:29:05
◼
►
But again, I would describe it as like this feeling of,
01:29:08
◼
►
oh, I've appeared in the world as a person
01:29:10
◼
►
who has a big YouTube channel, right?
01:29:13
◼
►
And it's like, okay.
01:29:14
◼
►
And then who has podcasts with a big audience
01:29:17
◼
►
and who has these other ventures.
01:29:19
◼
►
And just to think of them in a very detached
01:29:24
◼
►
and abstract way of like, okay,
01:29:25
◼
►
how do I wanna work with these various things?
01:29:28
◼
►
and possibly to calm down fans of the YouTube channel.
01:29:33
◼
►
This ties into, I mentioned on a previous show
01:29:39
◼
►
how my separation from the internet was like a bridge project
01:29:44
◼
►
between the two yearly themes.
01:29:47
◼
►
It's the same thing of, I wanna be detached from,
01:29:52
◼
►
okay, this is so hard to talk about,
01:29:57
◼
►
But there's this phenomenon where, like, when you are a person who makes things in public, people want to tell you what you are.
01:30:07
◼
►
And part of my wanting to step back from the internet was lining up with this idea of the year of reorder of, I want to be detached from the audience telling me what I am.
01:30:26
◼
►
And I made two videos while I was away,
01:30:31
◼
►
and I was doing those two videos,
01:30:37
◼
►
again, almost in a very different way
01:30:42
◼
►
of approaching them as though I hadn't made videos before.
01:30:46
◼
►
And it's like, oh, I know that there are ways
01:30:48
◼
►
that I have made videos in the past,
01:30:50
◼
►
but let me try something different here.
01:30:52
◼
►
And I think very attentive listeners could hear,
01:30:55
◼
►
like I was going to the library and like looking at old books and this is a very different
01:30:59
◼
►
kind of thing but I was intentionally approaching it that way.
01:31:02
◼
►
And I made these two videos and it's like, man, I just loved the process of making these
01:31:11
◼
►
And I put them out in the world and I was like, I'm really happy to have uploaded these
01:31:17
◼
►
I'm really pleased with the way those two came out.
01:31:19
◼
►
I'm so happy with them.
01:31:22
◼
►
But I'm also very happy to not have seen how the world reacts to them because I'm trying
01:31:30
◼
►
to focus on this idea of how do I feel about it?
01:31:35
◼
►
The answer is I feel great.
01:31:37
◼
►
I'm sure, you know, like anytime you release one of these things to a very large audience,
01:31:42
◼
►
like there's lots of people who hate it for whatever reason, but it's just like, oh, okay,
01:31:46
◼
►
I feel really good about this.
01:31:47
◼
►
And it's like, okay, that's a thing that I want more in life.
01:31:51
◼
►
And not hearing back from the audience is a key part of that.
01:31:59
◼
►
Like, I don't want their thoughts to push me in a particular way
01:32:04
◼
►
while I feel like I'm in this little bit of a transition.
01:32:08
◼
►
Like, oh, I tried something new, and oh, people really don't like it this way,
01:32:12
◼
►
and now it makes me feel worse about a thing that I judged as good for me.
01:32:16
◼
►
For me, I'm just trying to avoid that whole feedback.
01:32:20
◼
►
And it's been the same thing with the podcast of like,
01:32:23
◼
►
we put out a podcast, I really hope people like it,
01:32:27
◼
►
but the only thing that I'm left with
01:32:29
◼
►
is my own judgment of the thing.
01:32:31
◼
►
And then, if we're talking about a show,
01:32:34
◼
►
like what you think about it as well.
01:32:37
◼
►
I mentioned another example of a thing
01:32:39
◼
►
that I did very deliberately differently,
01:32:43
◼
►
which is I'm working on another video.
01:32:46
◼
►
and I actually took a trip that involved going to places
01:32:51
◼
►
that the video is about as part of just the background
01:32:57
◼
►
process of making the video.
01:33:00
◼
►
- Like immersing yourself in the idea, right?
01:33:03
◼
►
- Yeah, yeah, that's a good way to put it.
01:33:05
◼
►
Like I'm being immersed in the idea.
01:33:07
◼
►
Was that necessary for the video that I'm going to make?
01:33:11
◼
►
Almost certainly not.
01:33:14
◼
►
- It wasn't, it was not.
01:33:15
◼
►
Yeah, listeners, Myke does know what this is about, and I think he thinks it's kind
01:33:20
◼
►
of hilarious, but…
01:33:22
◼
►
I encouraged it, but still thought it was ridiculous.
01:33:25
◼
►
You encouraged it with a twinkle in your eye, right, which is like, "Hehehe," is the
01:33:30
◼
►
way I would describe it.
01:33:31
◼
►
Yeah, but little did I know how much disruption on my life that trip would incur.
01:33:35
◼
►
Yeah, yeah, it's again, ripples in the pond, but that's a… but it's just another
01:33:41
◼
►
Another example of past gray would never in a thousand years have said, oh, it makes any
01:33:49
◼
►
sense to spend 10 days driving around between a bunch of different locations that are related
01:33:57
◼
►
to a thing that you're doing with no clear goal or target for what you're trying to achieve.
01:34:04
◼
►
Looking at stuff you could have found in books.
01:34:06
◼
►
Yeah, like this entire project could have been done through books.
01:34:11
◼
►
This is not necessary in any way.
01:34:13
◼
►
And specifically because of that, I felt like I want to try to do this in this different way.
01:34:19
◼
►
And it's like, in some sense, it's totally a disaster because it has dramatically delayed and expanded the scope of the project, right?
01:34:28
◼
►
But it doesn't, I feel fine with that because I wanted to try something that was just different.
01:34:34
◼
►
and then I'm going to assess how do I feel about that in the end.
01:34:38
◼
►
And so I don't know, I really I have some vague ideas about how I think this will work,
01:34:50
◼
►
but I don't want to specifically say anything now because that really defeats the whole purpose of
01:34:59
◼
►
the project. It's like, here's how I think I want to be different in the future, right? Like, well,
01:35:04
◼
►
Well, no, I'm still figuring that out in the moment, but it is also the reason why,
01:35:15
◼
►
come September, when I was ready to talk about themes, I also brought down the iron curtain
01:35:21
◼
►
of isolation from the internet.
01:35:23
◼
►
It's like, okay, this is the start of this thing, and I'm going away.
01:35:27
◼
►
Yeah, it makes sense now, doesn't it, Myke?
01:35:30
◼
►
Now I get it.
01:35:31
◼
►
Yep, I get it now.
01:35:33
◼
►
We weren't allowed to talk about themes, so I wasn't allowed to tell you, but yeah, that's
01:35:39
◼
►
why it happened right then.
01:35:40
◼
►
I'll try and put this on me.
01:35:42
◼
►
Look, I didn't want there to be spoilers.
01:35:46
◼
►
The thing with the internet is also just, it's so related to this to me because of this
01:35:52
◼
►
phenomenon of you're not just doing things, you're doing things and then there's this
01:35:58
◼
►
audience reaction. And I felt that I've needed a period of time where I don't have this audience
01:36:06
◼
►
reaction, where I don't have the thing where people tell you what they want you to be,
01:36:13
◼
►
right? Or for everything that you release, they're like, this is how it should have been,
01:36:16
◼
►
it should have been this way or that way. Like, I just wanted a period of time where
01:36:22
◼
►
I didn't have that. That's also partly why this isolation from the internet is a is like
01:36:27
◼
►
a transitional project between the total failed year of order into the year of reorder.
01:36:35
◼
►
Is the internet project over?
01:36:38
◼
►
I mean, do you really want to get into it, Myke?
01:36:42
◼
►
I mean, honestly, it feels like something we should delve into
01:36:48
◼
►
a little more, but like high level, are you loosening it? Are you staying the same?
01:36:57
◼
►
High level, I'm not ready to come back.
01:37:04
◼
►
That's my feeling is I've actually been dreading the approach of January,
01:37:12
◼
►
which is like the end of the project.
01:37:15
◼
►
I think this is wrapped up in a lot of stuff though because like of course you're going to
01:37:20
◼
►
of course I'm going to what?
01:37:21
◼
►
dread it like of course like it's terrifying because when you do if you do
01:37:30
◼
►
to people that follow you it's gonna be an event and making that kind of like reappearance is like
01:37:41
◼
►
like it's like a thing that you will have to go through. So like it's gonna be a tough
01:37:50
◼
►
transition to go back to that eventually.
01:37:54
◼
►
Yeah, it's not going to be a great transition back under any circumstances. But I've been
01:38:00
◼
►
I've been dreading it. Because and that's why like, we're talking about our January
01:38:06
◼
►
year themes for the year, right?
01:38:10
◼
►
I don't feel remotely like I'm done here.
01:38:13
◼
►
And I think that I'm still in a phase
01:38:15
◼
►
where this isolation is good.
01:38:19
◼
►
And I don't know, I also,
01:38:22
◼
►
I feel like I particularly left at a good time where,
01:38:28
◼
►
I don't know, there just seemed like there was a lot more,
01:38:33
◼
►
particularly on like Reddit,
01:38:35
◼
►
like speculation about my private life
01:38:37
◼
►
and personal life and things.
01:38:38
◼
►
And I was like, this is a great time to go away.
01:38:40
◼
►
I don't wanna deal with any of this.
01:38:42
◼
►
And I don't want people giving me feedback
01:38:43
◼
►
about my work for a little while.
01:38:45
◼
►
And I just wanna disappear
01:38:46
◼
►
and do this whole like reorder thing.
01:38:50
◼
►
And I just, I'm really not ready yet to actually come back.
01:38:55
◼
►
I do have, we don't need to go into details now
01:39:00
◼
►
because it doesn't really matter.
01:39:01
◼
►
but like low level, I am mulling over ways to,
01:39:06
◼
►
instead of having like, oh, I'm back,
01:39:09
◼
►
I'm back from my HATIS,
01:39:11
◼
►
to do a much more gradual transition.
01:39:15
◼
►
Like that's something that's on my mind.
01:39:16
◼
►
- Yeah, I would assume that you will begin
01:39:19
◼
►
by bringing back some stuff that was just your consumption.
01:39:24
◼
►
Right? - Yeah.
01:39:25
◼
►
- It's like as a way to like start stepping into it,
01:39:27
◼
►
like, you know, maybe you just go to places
01:39:31
◼
►
you've not been to in a while, you know, and instead of it being like "send tweet,
01:39:36
◼
►
graze back" right like as your first thing, it's maybe a bit much.
01:39:41
◼
►
Yeah, that would be a bad idea. Yeah, I don't know. I don't know, but it's, I think part
01:39:50
◼
►
of it is also, I had anticipated that by this point I would have had a couple more videos
01:39:59
◼
►
out by the time January was going to roll around. And partly because of my idiotic idea
01:40:07
◼
►
to go traveling around, right? It's like, well, that's a worse idea. The plan was there
01:40:12
◼
►
should have been two more videos by now, but that just didn't happen. And that also is
01:40:17
◼
►
partly why I feel like I'm not quite ready. Because I did want to do a few more productions
01:40:24
◼
►
where it's the same thing.
01:40:25
◼
►
those videos have to come out before you would even start to think about it.
01:40:30
◼
►
Because this is part of the idea, right?
01:40:33
◼
►
It's like seeing, does this actually...
01:40:34
◼
►
Because, you know, you enjoyed the process of those two videos, it was great,
01:40:38
◼
►
but was that just because it was the first ones?
01:40:40
◼
►
Like, maybe you need to do some more, right? I get it.
01:40:42
◼
►
That is exactly right. That's exactly what it is.
01:40:45
◼
►
It's like, well, the production of those two, and as I discussed at the time,
01:40:50
◼
►
maybe it was a fluke for various reasons?
01:40:53
◼
►
and it's why I want to do a bit more.
01:40:56
◼
►
I actively encourage that thinking.
01:40:58
◼
►
I think that you are taking the best course of action for yourself right now.
01:41:01
◼
►
I think that, genuinely, I think that if you had a plan and you've not saw it through yet,
01:41:08
◼
►
I think you really need to do that before you can move forward.
01:41:12
◼
►
I think that this is probably the best course of action.
01:41:14
◼
►
That's very interesting, Myke, because I know that when we have discussed this in person,
01:41:19
◼
►
you have mostly been like, "You've got to come back to the internet."
01:41:22
◼
►
You do have to come back. I believe you really do need to come back at some point.
01:41:28
◼
►
But you haven't expressed to me this idea about the videos and how that ties into it.
01:41:34
◼
►
So I think that you shouldn't do it until you're at a point where you have at least
01:41:39
◼
►
achieved what you originally set out to do, which was to make some productions
01:41:42
◼
►
under this veil. And if you've not, considering you've only really done one, I mean, it's two
01:41:49
◼
►
videos but they were like pretty pretty tightly linked. They were a project yeah. I think you need to have
01:41:53
◼
►
more done beforehand. I do 100% think that you need to come back to the internet in some form.
01:42:00
◼
►
Right. I mean genuinely I believe that you at least need to have more promotion methods than
01:42:07
◼
►
you do currently right like I think that it's important for you in the future. I also do believe
01:42:15
◼
►
that like, while I completely support your idea of why you would maybe want to step away
01:42:22
◼
►
from some internet communities, that ultimately some way of getting feedback where you want
01:42:29
◼
►
it in a way that fits you would be ultimately beneficial, but I think it might be a new
01:42:36
◼
►
method maybe.
01:42:37
◼
►
Yeah, I agree with all of that. Like I do. I'm going to come back at some point. But
01:42:42
◼
►
feels like it's too soon. I will say, personally, this has flown by. This whole thing has gone
01:42:49
◼
►
by pretty quickly. I didn't even realize that now should have been the time until you mentioned
01:42:55
◼
►
it. Yeah, it has gone by far too fast. And again, I do feel like being separated from
01:43:05
◼
►
audience reactions. And what I think of as like the Hank Green indicator of like when
01:43:13
◼
►
the audience is talking about you once you reach a certain size as opposed to the audience
01:43:19
◼
►
is talking to you.
01:43:20
◼
►
That is a really weird phase to go through.
01:43:23
◼
►
Yeah and it's like I never like I never with the Reddit in particular like I never really
01:43:29
◼
►
wanted that phase to happen. But in September, like it was approaching like 100,000 subscribers
01:43:38
◼
►
on the subreddit. And I think I've tried really, really hard to keep it a place where people
01:43:46
◼
►
feel like they're talking to me, they're not talking about me. But at some scale, it just
01:43:51
◼
►
becomes, it becomes so hard to manage.
01:43:54
◼
►
It's weird to hear you say that because honestly, I love the subreddit because it can be very useful
01:44:01
◼
►
but I have always felt that way since we started this show. The way that conversation occurs there
01:44:09
◼
►
is so different to other platforms that I'm a part of where there is conversation that is happening
01:44:15
◼
►
about you and the work as opposed to in every other feedback mechanism that I have, it's direct.
01:44:23
◼
►
So like people are talking to me.
01:44:25
◼
►
I mean, I noticed this with YouTube comments as well, right?
01:44:27
◼
►
Like we were talking about this,
01:44:29
◼
►
that like it eventually becomes that people stop saying
01:44:32
◼
►
like, "Hey, I like this thing that you did,"
01:44:35
◼
►
to be like, "What is this thing he's doing?"
01:44:38
◼
►
- Yeah, exactly.
01:44:39
◼
►
- That there becomes a, "We're talking to each other,"
01:44:42
◼
►
as opposed to, "We're talking to the creator."
01:44:45
◼
►
And Reddit has always had that feeling for me,
01:44:47
◼
►
because I guess for you, it grew slowly,
01:44:51
◼
►
where for me, I kind of just like stepped in
01:44:53
◼
►
and it was already a thing.
01:44:55
◼
►
- You have been at the more of the brunt of it
01:44:57
◼
►
because I feel like for most of the time,
01:45:00
◼
►
commenters are talking to me.
01:45:02
◼
►
And then when we start Cortex,
01:45:03
◼
►
it's like this mic guy showed up.
01:45:04
◼
►
Let's talk about this mic guy.
01:45:06
◼
►
Yeah, exactly.
01:45:08
◼
►
But so, you know, and that's also partly why
01:45:12
◼
►
I wanted to step away because it's the same thing of,
01:45:15
◼
►
oh, people are having conversations about you,
01:45:19
◼
►
but it's really about their idea of you.
01:45:22
◼
►
And I did just want to step away from that
01:45:26
◼
►
while I'm feeling like I don't even really know
01:45:28
◼
►
who I am at this moment.
01:45:30
◼
►
And so I really don't want to read comments
01:45:33
◼
►
where people are talking about the me
01:45:36
◼
►
that exists in their head.
01:45:38
◼
►
Like I just don't even want to see it.
01:45:39
◼
►
I don't want to be influenced by it in any way
01:45:41
◼
►
because the year of reorder is about being open
01:45:47
◼
►
the possibility of difference. And just like deleting the grey guide and starting over
01:45:54
◼
►
so that I'm getting rid of those re-influencing patterns, stepping away from feedback on the
01:46:02
◼
►
internet in any way was a similar thing. Like I want to step away from people influencing
01:46:09
◼
►
me to continue to be the grey that's in their head as opposed to being the grey that
01:46:15
◼
►
I want to be. So anyway, year of reorder, Myke. That's what it is.
01:46:22
◼
►
We've got some interesting ones going on. I'm excited about this next year. Like,
01:46:28
◼
►
I like that we've got a bunch of interesting things happening, but I also like that there
01:46:32
◼
►
is more accidental overlap in our themes than there has been before, I think.
01:46:37
◼
►
Good. I'm glad you feel that way so that I can feel like less of a crazy person.
01:46:42
◼
►
Yeah, honestly, I think that they are coming from very different places, but they are closer
01:46:48
◼
►
than I think we would have expected them to be.
01:46:50
◼
►
Yeah, I agree.
01:46:52
◼
►
It'll be an interesting year.
01:46:55
◼
►
So Gray, I asked for some Ask Cortex for people to send in their themes so we could share
01:47:01
◼
►
them with maybe a bit of inspiration for our listeners when they're thinking about setting
01:47:06
◼
►
But we also got a handful of questions as well that I wanted to go through.
01:47:10
◼
►
we have kind of answered as the show's gone on, but there was a few more that I wanted
01:47:14
◼
►
to kind of add in to add a little bit more clarity. So the first comes from Jenny. Jenny
01:47:19
◼
►
says, "The show has had me thinking more along the lines of themes and not resolutions."
01:47:23
◼
►
Good. Excellent. Good work, Jenny.
01:47:25
◼
►
improvement. Yep. Good, good.
01:47:27
◼
►
"My 2019 theme is the year of me, but it's the same as my 2018 theme. How do you feel
01:47:33
◼
►
about this theme? Do you think it's lazy and unfocused? Or if it's unfinished, do you think
01:47:38
◼
►
it's sensible and when should theme planning start? So there's a bunch of questions in
01:47:43
◼
►
here I want to try and break them down a little bit. So I think ultimately, right, you should
01:47:48
◼
►
be focusing on yourself for your theme. Like that is the point, I think. Like there should
01:47:54
◼
►
be at least a level of like me in this. But I think that maybe the year of me is potentially
01:48:01
◼
►
a little broad. Like you should have some sub themes, I think, or, you know, just pick
01:48:07
◼
►
a specific element to focus on?
01:48:09
◼
►
What do you think?
01:48:10
◼
►
- Yeah, with the themes, it really depends
01:48:15
◼
►
on what does it mean to you.
01:48:18
◼
►
- And it's like when I say, oh, my year theme
01:48:20
◼
►
is the year of reorder.
01:48:22
◼
►
Well, that doesn't mean anything to anyone.
01:48:24
◼
►
- It's super broad and means nothing.
01:48:25
◼
►
- Yeah, yeah, it means nothing at all,
01:48:27
◼
►
but it does mean something to me.
01:48:29
◼
►
So year of me can be that, but I agree with you, Myke.
01:48:35
◼
►
Again, in terms of foundational ideas, for me,
01:48:38
◼
►
one of the foundational ideas is you should always
01:48:40
◼
►
be working towards building a life that you want to live.
01:48:43
◼
►
And so I agree that all of the themes ultimately are
01:48:48
◼
►
like the year of me in some way.
01:48:52
◼
►
Even if you had a year theme that was something like,
01:48:55
◼
►
I want to get better at socializing with people
01:48:58
◼
►
or being better with my family or my husband or whatever,
01:49:01
◼
►
like that kind of thing, it's still really about you
01:49:05
◼
►
becoming a better person, even if it's externally focused.
01:49:09
◼
►
So it does sound a little broad.
01:49:13
◼
►
Obviously I have no problems with repeating a theme,
01:49:16
◼
►
but now this may not be Jennie at all,
01:49:21
◼
►
but I do wanna say that the one red flag for me here,
01:49:26
◼
►
and the one thing that is why I really hate
01:49:28
◼
►
the hippy dippy stuff, and I think you should stay
01:49:30
◼
►
far away from it, is this sounds very close
01:49:35
◼
►
to the concept of working on yourself.
01:49:38
◼
►
And working on yourself is a hippie language for going to retreats and
01:49:49
◼
►
thinking about your childhood and how that affects you now.
01:49:53
◼
►
And I just, I know people who get caught up in this weird vortex of like,
01:49:59
◼
►
they're always working on themselves, but you know what changes about their life?
01:50:05
◼
►
Nothing. Nothing ever changes.
01:50:07
◼
►
And they're working on themselves for 20 years and go nowhere.
01:50:14
◼
►
So I just think like, just be careful about getting sucked into that kind of world or that kind of mentality.
01:50:25
◼
►
That's my only little bit of concern is like the language is just getting a little close to this kind of thing.
01:50:32
◼
►
So I want to come back to one of Jenny's questions, but I want to jump ahead to one because I
01:50:39
◼
►
think that it could help.
01:50:40
◼
►
So Jay asks, "Do you write up your themes and how do you write them up?"
01:50:44
◼
►
So I kind of write a heading and then write a bunch of bullet points that relate to the
01:50:49
◼
►
heading to help flesh it out for me a little more.
01:50:52
◼
►
I kind of write it as just as I write most things honestly, which is almost like an outline.
01:50:57
◼
►
It's just everything's bulleted.
01:50:58
◼
►
I write everything in bullets.
01:51:00
◼
►
I don't know why, it's just how I think.
01:51:02
◼
►
I say this and then I go on to this,
01:51:05
◼
►
this is like indented points which relate to the one above
01:51:08
◼
►
and then will outdent to continue writing something different,
01:51:13
◼
►
which maybe relates to a point before it.
01:51:15
◼
►
That's kind of how I write. You see it all the time,
01:51:17
◼
►
because it's how I write our show notes.
01:51:19
◼
►
I write in a pseudo outline style.
01:51:22
◼
►
So this is how I write up my themes as well.
01:51:25
◼
►
I'll write down, so for example,
01:51:28
◼
►
example, like I have written down here, right, like the year of diversification.
01:51:34
◼
►
So then I've got another point.
01:51:35
◼
►
Looking at ways to ensure long term stability by diversifying my income.
01:51:40
◼
►
Indent, Cortex brand, Indent.
01:51:42
◼
►
This ties in with stabilizing. Indent, looking for collaborators, right?
01:51:45
◼
►
Like this is how it's actually written out in my notes document that I keep,
01:51:50
◼
►
which I'm adding to as my kind of my thoughts start to crystallize about
01:51:54
◼
►
what my theme is going to look like.
01:51:56
◼
►
So I wanted to mention this because I will refer back
01:51:58
◼
►
to Jenny and say, you should try and do something like this.
01:52:02
◼
►
Write out what the year of mean means to you
01:52:05
◼
►
a little bit more, and you might be able to hone in
01:52:08
◼
►
on something specific to just be focusing on
01:52:12
◼
►
that ladders up to making you better.
01:52:14
◼
►
- Yeah, I'd agree with that.
01:52:18
◼
►
And for me, the year theme exists mainly in the gray guide,
01:52:23
◼
►
and it's just at the top, so it's just a thing that I see.
01:52:27
◼
►
And again, that is a very unstructured document.
01:52:32
◼
►
I don't, not even as structured as your bullet points
01:52:36
◼
►
and indentations and things,
01:52:37
◼
►
but it is a thing that I review and add to,
01:52:41
◼
►
and will be reviewing and adding to
01:52:43
◼
►
like over the course of the next year.
01:52:45
◼
►
And I think what's important about that
01:52:48
◼
►
is it's a living document that changes,
01:52:51
◼
►
And it may be helpful in something like a year of me
01:52:56
◼
►
to have that as well,
01:52:58
◼
►
like a place where you're going back to the thing
01:53:01
◼
►
and you don't get stuck in the same loop
01:53:05
◼
►
because when you write a note to yourself
01:53:08
◼
►
about like being better about X
01:53:11
◼
►
and you look at it every month and you think like,
01:53:13
◼
►
wow, I'm exactly the same as I was with that.
01:53:15
◼
►
I haven't gotten better at all.
01:53:17
◼
►
It's a motivating factor to be like,
01:53:19
◼
►
well, whatever I'm doing isn't working
01:53:20
◼
►
and I should change something else.
01:53:22
◼
►
So I do think it helps to write it down somewhere
01:53:26
◼
►
and to see it and to think about it in a structured way,
01:53:31
◼
►
even if like in my version, it's very unstructured,
01:53:34
◼
►
but coming back to it and seeing it
01:53:36
◼
►
and keeping it in your mind is what's important.
01:53:38
◼
►
- I don't think you're gonna like this,
01:53:39
◼
►
but the gray guide sounds like a mood board to me in a way.
01:53:43
◼
►
It's like, here is a bunch of mixed media, which relates--
01:53:47
◼
►
- I don't know what a mood board is.
01:53:48
◼
►
- Good, which kind of relates to a specific idea.
01:53:52
◼
►
So you're gonna put quotes and maybe images
01:53:55
◼
►
and links and stuff into one document
01:53:57
◼
►
and they're not necessarily tied to each other
01:54:00
◼
►
but they all line up to the overall thinking
01:54:04
◼
►
behind the document.
01:54:05
◼
►
- Yeah, I mean, if we're going with what you said before,
01:54:09
◼
►
I don't know what a mood board is,
01:54:11
◼
►
but it's more like a user guide for yourself.
01:54:15
◼
►
That's what the great guide is.
01:54:16
◼
►
- You made a mood board, but it's cool, man.
01:54:18
◼
►
go for it. Okay. Arian asks, have you considered quarterly themes, i.e. every three months?
01:54:23
◼
►
I mean, Myke, you know that I love seasons. Yep. Seasons at the best. Yes, the answer
01:54:28
◼
►
is yes. But I thought about it, but I'm not personally sold on how I would implement it.
01:54:38
◼
►
Maybe I would want like, rolling themes, you know, but I don't know. Right now for me,
01:54:45
◼
►
I think a yearly theme is really good. Quarterly themes could be kind of interesting. Gray
01:54:50
◼
►
thinks about this more than I do. I want to see how this year starts to unfold and then
01:54:56
◼
►
maybe yes, we could kind of break it down a little bit more. Maybe if you have your
01:55:02
◼
►
entire year theme, there might be things that you want to focus on for three months at a
01:55:06
◼
►
time which all add up to it. Like yes, if that is a thing that makes more sense to you
01:55:10
◼
►
as a person, go for it, you know? But I haven't got there yet.
01:55:16
◼
►
Yeah, I mean, for me, this feeling of like, oh, waking up and thinking about what do I
01:55:23
◼
►
want my current situation to be, that strikes me as very likely to be maybe something that's
01:55:30
◼
►
closer to like a two-seasonal part of the year of reorder. I don't know, but that's
01:55:37
◼
►
I'm very flexible about the start times and the end times don't really matter.
01:55:42
◼
►
I will also just say though that I am in love with the idea of seasonal themes and I also
01:55:48
◼
►
think that they would make a perfect beginner mode because it gives you an opportunity to
01:55:53
◼
►
review it more.
01:55:55
◼
►
So if you're just starting out with the idea of themes, making a theme for the winter and
01:56:01
◼
►
then you review it when the season changes and thinks do you want to extend it, do you
01:56:04
◼
►
want to change it. I think that's a good way to get started. If you've been doing
01:56:11
◼
►
it for a while, a year theme does make possibly more sense, but seasonal themes could totally
01:56:16
◼
►
be a good beginner's mode for theming your life.
01:56:21
◼
►
And Lou asks, "Is the yearly theme simply a way to categorize activities you would have
01:56:26
◼
►
undertaken regardless of the theme, or do you actually do new planning or find the theme
01:56:31
◼
►
driving new activities you wouldn't have done otherwise.
01:56:34
◼
►
It's what I said before that I find it's a way to nudge my thinking in particular
01:56:39
◼
►
directions over the course of the year. It's things I could have stumbled upon
01:56:44
◼
►
but by having the names, having the words, having the idea of this theme, it helps push me in the
01:56:55
◼
►
right, well I think is the right direction for me. Like I don't know how long it would take me to
01:57:00
◼
►
find this stuff otherwise.
01:57:01
◼
►
- Yeah, and that can definitely lead to new things.
01:57:08
◼
►
Like I think, you know, my recent research trip, right?
01:57:14
◼
►
That's a thing that happened because of this,
01:57:20
◼
►
but really why did it happen is because I was sitting down
01:57:25
◼
►
and I was working on a video and this idea flitted
01:57:28
◼
►
across my brain of, "Hey, you could go to this place."
01:57:32
◼
►
And because I already had the idea of reorder
01:57:38
◼
►
and trying new things in place,
01:57:40
◼
►
I didn't immediately dismiss it.
01:57:43
◼
►
Like I played with it for a moment and I thought,
01:57:45
◼
►
"Is this a good idea?
01:57:46
◼
►
I don't know."
01:57:47
◼
►
And then it spiraled up into becoming actually a thing.
01:57:50
◼
►
Whether it was a good idea or not is still debatable,
01:57:53
◼
►
but it was a new action that resulted from
01:57:57
◼
►
in the moment, not immediately dismissing something,
01:58:01
◼
►
giving it just a second or two to settle
01:58:04
◼
►
and to think about.
01:58:08
◼
►
So yeah, I think that's why I like them as opposed to goals.
01:58:13
◼
►
It's a very different kind of thing.
01:58:15
◼
►
- So we also had some listeners that sent in their themes
01:58:20
◼
►
and I wanted to touch on a few of them
01:58:22
◼
►
because I hope that it might help inspire people
01:58:26
◼
►
little bit, that if they hear more ideas of themes that people have, it might help them
01:58:32
◼
►
kind of solidify theirs, especially because mine and yours are pretty similar this time.
01:58:37
◼
►
I want to hear people's themes. I really want to hear it. Tell me.
01:58:41
◼
►
So Mark is working on the year of production for 2019. 2018, Mark spent a lot of time getting
01:58:47
◼
►
his life in order and now wants to do something with it. So he's going to actually... So last
01:58:52
◼
►
year was getting stuff together, next year, this year is actually making stuff.
01:58:58
◼
►
That's great. I like it.
01:59:00
◼
►
Bridger says this year's theme was the year of the bright to focusing on mental health
01:59:06
◼
►
and financial stability. 2019 is the year of advancement focusing on moving my projects
01:59:11
◼
►
into full production and release. Love it, right? Spend time getting your house in order,
01:59:17
◼
►
then go out and do something.
01:59:19
◼
►
I really like that as a name,
01:59:21
◼
►
as the Year of the Bright. - Yeah, isn't it nice?
01:59:23
◼
►
- It's, but I think it's a good example of,
01:59:25
◼
►
I've always said before,
01:59:27
◼
►
it needs to be a thing that means something to you.
01:59:30
◼
►
Like just in the abstract,
01:59:31
◼
►
the Year of the Bright would mean nothing
01:59:32
◼
►
without a little bit of an explanation,
01:59:34
◼
►
but I can see how that really resonates
01:59:37
◼
►
with the person who's focusing on it.
01:59:39
◼
►
So I like that a lot.
01:59:40
◼
►
- Joshua's yearly theme has been, for 2018,
01:59:44
◼
►
the Year of Sustainability.
01:59:45
◼
►
Joshua graduated this year,
01:59:48
◼
►
has been focusing on the transition from crazy college life into something more sustainable.
01:59:53
◼
►
The real world, I'll call it. Joshua is in. The year of the real world.
01:59:57
◼
►
Mary's yearly theme is stability. In the past four years, Mary's graduated college as well,
02:00:04
◼
►
started three new jobs, got married and bought a house. In 2019, Mary is planning on stability.
02:00:11
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"Mary, we are kindred spirits, you and I."
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So we actually have pretty much the same theme.
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Stability, stabilization, it's the same thing.
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So Mary, I hope this episode has been of some help to you.
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- That's great. - That's a lot of stuff.
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- That is a lot going on.
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- Ravenous Badges says, "I think I need something
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"like the year of rebuilding.
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"I was laid off last January
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"and have been stumbling accidentally
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through an almost functional freelance business, but I need to build something that will actually
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last not just a few things here and there that somehow mostly work.
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Mmm that's good. Good name and good target.
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Blind Blonde PhD says "I'm continuing my theme from last year, the year of finishing.
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I have so many half-finished projects that I just need to get done and move on. I did
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make some progress this year by finishing off some older stuff, but I still managed
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to add even more things on my plate.
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Part of that is the nature of my job
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as an academic publishing papers,
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and I have worked with colleagues
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to start a writing group to help with this theme.
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So progress has been made,
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but I need to make more before switching to a new theme.
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- What a perfect theme to do for two years,
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the year of finishing, right?
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- Yeah, I did. - It's like, I'm not done.
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I started it, and I'd be fooling myself
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if I started a new theme,
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so it's going to be another one of these until we're done.
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That's perfect.
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What a thematic theme.
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And finally, The Chaletco has said, "The idea of yearly themes has been so helpful
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This past year was the year of independence, and though I didn't accomplish everything
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I wanted, I was still proud of my progress.
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Because I'm excited, here's a high-level summary of my victories this year.
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I traveled solo for the first time, graduated university, started my first business, got
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my first paying clients, got a full-time job, and learned to drive."
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I think we can take full responsibility for the Sheleko's progress this year, right?
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Because the yearly theme, so pat on the back for us, like yes, look at everything we help
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I think the Sheleko takes all the responsibility for the things that he has done.
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But we can claim to have inspired.
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That's the claim that we can take.
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We can do that.
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But I think that's awesome.
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That is a great list of stuff.
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That's a busy year.
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This is why I like themes and year of independence,
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like all of those things that line up along that idea.
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You've gotten stuff done.
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It's nice to see that sort of thing.
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And I really hope that people who've listened
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to this episode, it's a thing that you take away
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and you think of, and at some point articulate
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in your mind, like what is the theme
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that you are going to have for the next period of time?