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Cortex

Cortex 16: Structural Trust

 

00:00:00   so great I feel like I need to make a statement like a kind of press [<a href="https://overcast.fm/+EtBla47NM/0">TS</a>]

00:00:04   conference like stamen [<a href="https://overcast.fm/+EtBla47NM/4">TS</a>]

00:00:05   make help if the president doesn't really bad and needs to get everybody in [<a href="https://overcast.fm/+EtBla47NM/5">TS</a>]

00:00:09   a room to talk to them [<a href="https://overcast.fm/+EtBla47NM/9">TS</a>]

00:00:10   people think I'm evil because of last lost episode you know when we were [<a href="https://overcast.fm/+EtBla47NM/10">TS</a>]

00:00:18   talking about the email list stuff Yeah Yeah right [<a href="https://overcast.fm/+EtBla47NM/18">TS</a>]

00:00:22   and basically people think that I want to sell all of their information to [<a href="https://overcast.fm/+EtBla47NM/22">TS</a>]

00:00:28   companies that that's the sum of the feedback I have received over the last [<a href="https://overcast.fm/+EtBla47NM/28">TS</a>]

00:00:34   few weeks ago so the mic and looking at our show notes rights as I have [<a href="https://overcast.fm/+EtBla47NM/34">TS</a>]

00:00:40   commented many times are very very thorough show notes but you have a [<a href="https://overcast.fm/+EtBla47NM/40">TS</a>]

00:00:47   section where you want to justify and defend yourself for your marketing [<a href="https://overcast.fm/+EtBla47NM/47">TS</a>]

00:00:53   nature and this section is hugely long I've been thinking about it alot yeah I [<a href="https://overcast.fm/+EtBla47NM/53">TS</a>]

00:01:00   think about it long there are 123456 top-level blips for this section we then [<a href="https://overcast.fm/+EtBla47NM/60">TS</a>]

00:01:10   have many many bullets in them all of which I can see in advance are Mike [<a href="https://overcast.fm/+EtBla47NM/70">TS</a>]

00:01:16   trying to justify his position as a marketing man it is much much more [<a href="https://overcast.fm/+EtBla47NM/76">TS</a>]

00:01:24   thorough I think you might have written more in your defense than the whole [<a href="https://overcast.fm/+EtBla47NM/84">TS</a>]

00:01:28   movie audience wrote in their credits [<a href="https://overcast.fm/+EtBla47NM/88">TS</a>]

00:01:31   about your marketing needs yes campaign and really it was like three people the [<a href="https://overcast.fm/+EtBla47NM/91">TS</a>]

00:01:38   class till I die I did also feel this listening back like I've heard you say [<a href="https://overcast.fm/+EtBla47NM/98">TS</a>]

00:01:43   this element in a bunch especially in the early days you'd listen back and you [<a href="https://overcast.fm/+EtBla47NM/103">TS</a>]

00:01:47   like man look what I've done and the time so that's what we're talking about [<a href="https://overcast.fm/+EtBla47NM/107">TS</a>]

00:01:53   is Google match thing and the idea of people like companies being able to [<a href="https://overcast.fm/+EtBla47NM/113">TS</a>]

00:01:57   upload their databases have that to some targeted marketing [<a href="https://overcast.fm/+EtBla47NM/117">TS</a>]

00:02:02   and I was talking about why here now I think that is a good idea in traditional [<a href="https://overcast.fm/+EtBla47NM/122">TS</a>]

00:02:08   marketing if that's your business where I was thinking about it is in the stuff [<a href="https://overcast.fm/+EtBla47NM/128">TS</a>]

00:02:12   that I used to work in and how that would work for me if I was still in that [<a href="https://overcast.fm/+EtBla47NM/132">TS</a>]

00:02:15   business but one of the key parts about marketing is knowing your audience and I [<a href="https://overcast.fm/+EtBla47NM/135">TS</a>]

00:02:23   know my audience well enough that I would never do anything like this [<a href="https://overcast.fm/+EtBla47NM/143">TS</a>]

00:02:26   because it's let's say for example we set up an email as we took people's [<a href="https://overcast.fm/+EtBla47NM/146">TS</a>]

00:02:32   email addresses and we spoke to about stuff in the same way that you do if I [<a href="https://overcast.fm/+EtBla47NM/152">TS</a>]

00:02:36   saw the list I would lose all my listeners because everyone be really [<a href="https://overcast.fm/+EtBla47NM/156">TS</a>]

00:02:41   really mad about it so I know not to do it so I wouldn't do it yet but last time [<a href="https://overcast.fm/+EtBla47NM/161">TS</a>]

00:02:46   when we were talking about the email us and the Google match programme the idea [<a href="https://overcast.fm/+EtBla47NM/166">TS</a>]

00:02:53   on the table was Google match would in theory want me to upload that database [<a href="https://overcast.fm/+EtBla47NM/173">TS</a>]

00:03:01   not sell it just upload it and then I could advertise CGP grey related [<a href="https://overcast.fm/+EtBla47NM/181">TS</a>]

00:03:06   products to people while they're just browsing around the web if Google knows [<a href="https://overcast.fm/+EtBla47NM/186">TS</a>]

00:03:11   who they are they can match this e-mail address people and I believe your exact [<a href="https://overcast.fm/+EtBla47NM/191">TS</a>]

00:03:16   words where that's an amazing idea you so i didnt say you should do that I [<a href="https://overcast.fm/+EtBla47NM/196">TS</a>]

00:03:22   don't think a monster if I uploaded that database into Google's new advertising [<a href="https://overcast.fm/+EtBla47NM/202">TS</a>]

00:03:33   program and then told Google I want you to follow these people around with ads [<a href="https://overcast.fm/+EtBla47NM/213">TS</a>]

00:03:39   for CGP grey sweat shirts wherever they are on the internet marketer inside you [<a href="https://overcast.fm/+EtBla47NM/219">TS</a>]

00:03:51   as a great idea on their traditional marketing methods the same feeling I [<a href="https://overcast.fm/+EtBla47NM/231">TS</a>]

00:03:57   feel plus is a great idea if you're approaching it from a traditional way [<a href="https://overcast.fm/+EtBla47NM/237">TS</a>]

00:04:03   but if you did it will be death your business that's just a different feeling [<a href="https://overcast.fm/+EtBla47NM/243">TS</a>]

00:04:08   like I could do all of this stuff like in the same way that we could put ads on [<a href="https://overcast.fm/+EtBla47NM/248">TS</a>]

00:04:14   the relay site which track people around the web that we don't do any of that [<a href="https://overcast.fm/+EtBla47NM/254">TS</a>]

00:04:18   because I know it would be detrimental to my business I think it's key to say [<a href="https://overcast.fm/+EtBla47NM/258">TS</a>]

00:04:24   that I understand my audience and I know that people wouldn't like it so I [<a href="https://overcast.fm/+EtBla47NM/264">TS</a>]

00:04:29   wouldn't do it so all I can do is ask you trust evil and I will now because I [<a href="https://overcast.fm/+EtBla47NM/269">TS</a>]

00:04:36   know that that's difficult when you say there I will now ask you agree do you [<a href="https://overcast.fm/+EtBla47NM/276">TS</a>]

00:04:39   trust level I trusted you not evil because we're we're working together I [<a href="https://overcast.fm/+EtBla47NM/279">TS</a>]

00:04:47   wouldn't work with you if I thought that you were an evil businessperson so [<a href="https://overcast.fm/+EtBla47NM/287">TS</a>]

00:04:52   that's what I thought the only way I could get out of this because I know [<a href="https://overcast.fm/+EtBla47NM/292">TS</a>]

00:04:56   everything I've just said could still be used against me I need to lean upon the [<a href="https://overcast.fm/+EtBla47NM/296">TS</a>]

00:05:00   goodwill people have for you as a barometer of my evilness you're [<a href="https://overcast.fm/+EtBla47NM/300">TS</a>]

00:05:06   basically a credibility leads right now that's just work is is you think people [<a href="https://overcast.fm/+EtBla47NM/306">TS</a>]

00:05:12   will trust me that your time evil person and a businessperson [<a href="https://overcast.fm/+EtBla47NM/312">TS</a>]

00:05:17   I have a I have an appreciation for traditional marketing and how it works [<a href="https://overcast.fm/+EtBla47NM/317">TS</a>]

00:05:21   but this type of stuff works big businesses because it doesn't matter [<a href="https://overcast.fm/+EtBla47NM/321">TS</a>]

00:05:25   that they upset a percentage of people because they did they're they're working [<a href="https://overcast.fm/+EtBla47NM/325">TS</a>]

00:05:30   on such a large scale but the percentage of our audience that would be upset by [<a href="https://overcast.fm/+EtBla47NM/330">TS</a>]

00:05:34   doing something like this is way higher than a bank that's why I know that I [<a href="https://overcast.fm/+EtBla47NM/334">TS</a>]

00:05:38   should never do well again I will I will take your word at the experience that [<a href="https://overcast.fm/+EtBla47NM/338">TS</a>]

00:05:44   i've have a podcast which is listening back to yourself and being astounded by [<a href="https://overcast.fm/+EtBla47NM/344">TS</a>]

00:05:48   how remarkably unclear you are because I don't remember any part of that [<a href="https://overcast.fm/+EtBla47NM/348">TS</a>]

00:05:51   conversation involving the words you shouldn't do it would be bad for your [<a href="https://overcast.fm/+EtBla47NM/351">TS</a>]

00:05:57   business [<a href="https://overcast.fm/+EtBla47NM/357">TS</a>]

00:05:58   just remember that conversation [<a href="https://overcast.fm/+EtBla47NM/358">TS</a>]

00:05:59   no we did I didn't say that I'm saying that now but I didn't say that there is [<a href="https://overcast.fm/+EtBla47NM/359">TS</a>]

00:06:04   a problem I was talking about why it would be a good idea but it would [<a href="https://overcast.fm/+EtBla47NM/364">TS</a>]

00:06:08   actually be a worse idea than that is rather key part to a few I had had [<a href="https://overcast.fm/+EtBla47NM/368">TS</a>]

00:06:20   loaded up on my ice cream a tweet that I think summarized what I was thinking [<a href="https://overcast.fm/+EtBla47NM/380">TS</a>]

00:06:25   during that conversation better than I could have said it but Anthony C on [<a href="https://overcast.fm/+EtBla47NM/385">TS</a>]

00:06:31   Twitter tweeted at you and said people sitting at home waiting for special [<a href="https://overcast.fm/+EtBla47NM/391">TS</a>]

00:06:37   offers targeted to them is a fairy tale to tell baby marketers felt like that [<a href="https://overcast.fm/+EtBla47NM/397">TS</a>]

00:06:44   was exactly the feeling that I had during that whole conversation I saw [<a href="https://overcast.fm/+EtBla47NM/404">TS</a>]

00:06:48   this and I bit my tongue is it's like Anthony is is is mocking my marketing [<a href="https://overcast.fm/+EtBla47NM/408">TS</a>]

00:06:57   and of course I know people not so hard that it offers have been better response [<a href="https://overcast.fm/+EtBla47NM/417">TS</a>]

00:07:04   than non-targeted office that's what I'm not imagine people sitting there like [<a href="https://overcast.fm/+EtBla47NM/424">TS</a>]

00:07:08   cross-legged looking at the mailbox into their hands out waiting for the mail to [<a href="https://overcast.fm/+EtBla47NM/428">TS</a>]

00:07:12   come but I just know from my tons of stuff if you can target something it has [<a href="https://overcast.fm/+EtBla47NM/432">TS</a>]

00:07:19   massively better response rate this is like what you do with the targeting for [<a href="https://overcast.fm/+EtBla47NM/439">TS</a>]

00:07:24   your e-mail newsletter so you ask people what they wanna know right around they [<a href="https://overcast.fm/+EtBla47NM/444">TS</a>]

00:07:29   get things are related and that's the targeting is there anything else from [<a href="https://overcast.fm/+EtBla47NM/449">TS</a>]

00:07:32   this gigantic bill appointed list that you won't talk about or what was really [<a href="https://overcast.fm/+EtBla47NM/452">TS</a>]

00:07:36   this this list here that i'm looking at an active catharsis for you [<a href="https://overcast.fm/+EtBla47NM/456">TS</a>]

00:07:41   oh yeah I needed to get all this stuff out and then I think I would come bring [<a href="https://overcast.fm/+EtBla47NM/461">TS</a>]

00:07:45   points forward from this multiple multiple hundred-word [<a href="https://overcast.fm/+EtBla47NM/465">TS</a>]

00:07:50   I expect I'll probably be pulling from this essay again in the next episode as [<a href="https://overcast.fm/+EtBla47NM/470">TS</a>]

00:07:56   people continue to mine my evil ways from the words that I speak I am a nice [<a href="https://overcast.fm/+EtBla47NM/476">TS</a>]

00:08:03   guy [<a href="https://overcast.fm/+EtBla47NM/483">TS</a>]

00:08:03   a promise of course they know it's good luck as last time yes we were to my [<a href="https://overcast.fm/+EtBla47NM/483">TS</a>]

00:08:12   contact bloggers I have installed another content blogger but this one is [<a href="https://overcast.fm/+EtBla47NM/492">TS</a>]

00:08:16   not an ad blocker so this is like one of the good things about this content [<a href="https://overcast.fm/+EtBla47NM/496">TS</a>]

00:08:20   blockers is it can block anything in your web browsing world moon and I have [<a href="https://overcast.fm/+EtBla47NM/500">TS</a>]

00:08:24   found my friend Rob this is a content blocker to block the cookie notices on [<a href="https://overcast.fm/+EtBla47NM/504">TS</a>]

00:08:33   European Union websites so few people that don't don't know maybe even in the [<a href="https://overcast.fm/+EtBla47NM/513">TS</a>]

00:08:40   EU are you don't visit websites every time you go to a website that's part of [<a href="https://overcast.fm/+EtBla47NM/520">TS</a>]

00:08:45   the European Union it pops up a little to tell you about the cookie policy that [<a href="https://overcast.fm/+EtBla47NM/525">TS</a>]

00:08:50   you have to go through like you have to click Continue or close to to know that [<a href="https://overcast.fm/+EtBla47NM/530">TS</a>]

00:08:54   you're having cookies tracked on you and this this blocker basically just removes [<a href="https://overcast.fm/+EtBla47NM/534">TS</a>]

00:09:00   all of those notices which is fantastic [<a href="https://overcast.fm/+EtBla47NM/540">TS</a>]

00:09:05   cookie box those things are so annoying I don't know I'm not exactly sure how [<a href="https://overcast.fm/+EtBla47NM/545">TS</a>]

00:09:12   that works like if someone from america is just browsing websites I don't know [<a href="https://overcast.fm/+EtBla47NM/552">TS</a>]

00:09:16   if they see that I don't know I don't know that I know it's a European Union [<a href="https://overcast.fm/+EtBla47NM/556">TS</a>]

00:09:21   sing so I know the websites in the EU have it on there I don't know if it's [<a href="https://overcast.fm/+EtBla47NM/561">TS</a>]

00:09:27   restricted to people suffering from the EU as well yeah so Americans listening [<a href="https://overcast.fm/+EtBla47NM/567">TS</a>]

00:09:31   might not have any idea what we're talking about but it is hugely [<a href="https://overcast.fm/+EtBla47NM/571">TS</a>]

00:09:37   irritating that every time you go to a website that I oh by the way did you [<a href="https://overcast.fm/+EtBla47NM/577">TS</a>]

00:09:40   know that we use this completely standard piece of web technology please [<a href="https://overcast.fm/+EtBla47NM/580">TS</a>]

00:09:43   click Yes to allow us to use the standard piece of web technology and [<a href="https://overcast.fm/+EtBla47NM/583">TS</a>]

00:09:47   it's it's just irritating and very often on iOS end up covering up stuff like [<a href="https://overcast.fm/+EtBla47NM/587">TS</a>]

00:09:51   it's hard to even click Yes to continue onward this is this is a very [<a href="https://overcast.fm/+EtBla47NM/591">TS</a>]

00:09:56   interesting use of Content bloggers which is not at blocking [<a href="https://overcast.fm/+EtBla47NM/596">TS</a>]

00:10:03   so I was doing my evil marketing during the time the cookies were came around [<a href="https://overcast.fm/+EtBla47NM/603">TS</a>]

00:10:10   and I remember is to in the company's cook apocalypse [<a href="https://overcast.fm/+EtBla47NM/610">TS</a>]

00:10:15   funny because everyone you how worse it makes everybody sports especially on [<a href="https://overcast.fm/+EtBla47NM/615">TS</a>]

00:10:21   mobile right like that on the on the absolute description page there's a [<a href="https://overcast.fm/+EtBla47NM/621">TS</a>]

00:10:27   picture the BBC website and I guess on an iPhone 6 and its 50% of the page [<a href="https://overcast.fm/+EtBla47NM/627">TS</a>]

00:10:33   yeah it is it's absolutely irritating one of those laws that I think just [<a href="https://overcast.fm/+EtBla47NM/633">TS</a>]

00:10:40   accomplishes nothing what are you trying to protect people from why is this [<a href="https://overcast.fm/+EtBla47NM/640">TS</a>]

00:10:45   requirement here of all of the tracking that ever happens like is this the worst [<a href="https://overcast.fm/+EtBla47NM/645">TS</a>]

00:10:49   kind I don't really think so it's just it it seems like this is a great idea [<a href="https://overcast.fm/+EtBla47NM/649">TS</a>]

00:10:56   fifteen years ago when the web with newer but this is just just so way [<a href="https://overcast.fm/+EtBla47NM/656">TS</a>]

00:11:00   behind the times now that it's just irritating so this is an example there [<a href="https://overcast.fm/+EtBla47NM/660">TS</a>]

00:11:04   are the most popular anything but normal one blogger also does this is also a [<a href="https://overcast.fm/+EtBla47NM/664">TS</a>]

00:11:11   blocker as well but it can also block if you're looking for just an app that does [<a href="https://overcast.fm/+EtBla47NM/671">TS</a>]

00:11:15   that this is one of them actually want to mention one blogger somewhat related [<a href="https://overcast.fm/+EtBla47NM/675">TS</a>]

00:11:20   fashion talking about content blocking that is not necessarily a blocking [<a href="https://overcast.fm/+EtBla47NM/680">TS</a>]

00:11:23   because I one blogger is what I have installed on my iOS devices and straight [<a href="https://overcast.fm/+EtBla47NM/683">TS</a>]

00:11:29   away one of the things I did notice was yesterday bloc the EU cookies thank this [<a href="https://overcast.fm/+EtBla47NM/689">TS</a>]

00:11:34   is just great but you can use one blogger to write your own custom [<a href="https://overcast.fm/+EtBla47NM/694">TS</a>]

00:11:41   blocking of whatever you want [<a href="https://overcast.fm/+EtBla47NM/701">TS</a>]

00:11:43   they actually have a little web interface where you can if you know [<a href="https://overcast.fm/+EtBla47NM/703">TS</a>]

00:11:47   regular expressions you can write out a regular expression to do [<a href="https://overcast.fm/+EtBla47NM/707">TS</a>]

00:11:51   content blocking of just about anything that you want so if you want to you can [<a href="https://overcast.fm/+EtBla47NM/711">TS</a>]

00:11:55   disable all of the ad blocking stuff that's in there and then just kind of [<a href="https://overcast.fm/+EtBla47NM/715">TS</a>]

00:12:00   create your own little blocker if if that's something that you want to do and [<a href="https://overcast.fm/+EtBla47NM/720">TS</a>]

00:12:05   if you have a little bit of technical knowledge or you at least now about how [<a href="https://overcast.fm/+EtBla47NM/725">TS</a>]

00:12:09   to use wildcards in [<a href="https://overcast.fm/+EtBla47NM/729">TS</a>]

00:12:10   strings I'm doing something with that right now but we'll probably talk about [<a href="https://overcast.fm/+EtBla47NM/730">TS</a>]

00:12:15   that on the next episode but just want to give that a little bit of a shout out [<a href="https://overcast.fm/+EtBla47NM/735">TS</a>]

00:12:17   another interesting way that content blockers can be used that is not a [<a href="https://overcast.fm/+EtBla47NM/737">TS</a>]

00:12:22   blocking you'll be happy to know that my close X t-shirts have finally arrived [<a href="https://overcast.fm/+EtBla47NM/742">TS</a>]

00:12:25   Sheffield arrived I have had so many problems [<a href="https://overcast.fm/+EtBla47NM/745">TS</a>]

00:12:30   customs and post and everything it's been a nightmare but my for t-shirts [<a href="https://overcast.fm/+EtBla47NM/750">TS</a>]

00:12:35   arrived and over the last three days have just been working on changing them [<a href="https://overcast.fm/+EtBla47NM/755">TS</a>]

00:12:39   and I mean blue today obviously because blue is the correct color the correct [<a href="https://overcast.fm/+EtBla47NM/759">TS</a>]

00:12:45   color for you yeah well I just came back from trip to Indianapolis talk about a [<a href="https://overcast.fm/+EtBla47NM/765">TS</a>]

00:12:50   little bit later on the show was a conference and I saw a good handful of [<a href="https://overcast.fm/+EtBla47NM/770">TS</a>]

00:12:55   monkey brain t-shirt and the majority are solvable so I think a pound or in [<a href="https://overcast.fm/+EtBla47NM/775">TS</a>]

00:13:01   person who is going to be that however it felt good [<a href="https://overcast.fm/+EtBla47NM/781">TS</a>]

00:13:04   yeah that's not a random sampling of the population no no it's completely bias [<a href="https://overcast.fm/+EtBla47NM/784">TS</a>]

00:13:08   still liked it very much to text when you bring t-shirts around the conference [<a href="https://overcast.fm/+EtBla47NM/788">TS</a>]

00:13:14   it's very nice to see everybody loves bias in their favor [<a href="https://overcast.fm/+EtBla47NM/794">TS</a>]

00:13:18   today's episode of cortex is brought to you very kindly [<a href="https://overcast.fm/+EtBla47NM/798">TS</a>]

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00:13:34   prices effective because you are going to buy something is pretty expensive and [<a href="https://overcast.fm/+EtBla47NM/814">TS</a>]

00:13:38   the way that you have to do it is really kinda weird you go to a store and you [<a href="https://overcast.fm/+EtBla47NM/818">TS</a>]

00:13:43   sit on a bed for a moment or two and then you decide if you want to sleep in [<a href="https://overcast.fm/+EtBla47NM/823">TS</a>]

00:13:46   the bed next 10 years the mattress that you can't answer in London store you [<a href="https://overcast.fm/+EtBla47NM/826">TS</a>]

00:13:50   don't know if it's gonna be the right one for you so casper is here to [<a href="https://overcast.fm/+EtBla47NM/830">TS</a>]

00:13:54   revolutionize everything about the matches industry but cutting the cost of [<a href="https://overcast.fm/+EtBla47NM/834">TS</a>]

00:13:58   dealing resellers insurance passing the savings on to you creating new products [<a href="https://overcast.fm/+EtBla47NM/838">TS</a>]

00:14:03   and creating a new experience ago casts matches to provide your resilience and [<a href="https://overcast.fm/+EtBla47NM/843">TS</a>]

00:14:07   long lasting supportive comfort custom mattresses are one of a kind they've [<a href="https://overcast.fm/+EtBla47NM/847">TS</a>]

00:14:11   created their own type of mattress is a hybrid that combines premium latex farm [<a href="https://overcast.fm/+EtBla47NM/851">TS</a>]

00:14:16   and memory foam together these two technologies come together beautifully [<a href="https://overcast.fm/+EtBla47NM/856">TS</a>]

00:14:19   for better nights and brighter [<a href="https://overcast.fm/+EtBla47NM/859">TS</a>]

00:14:21   days it has just the right sank and just the right balance is the best book [<a href="https://overcast.fm/+EtBla47NM/861">TS</a>]

00:14:25   usually a mattress [<a href="https://overcast.fm/+EtBla47NM/865">TS</a>]

00:14:27   your finest or is going to cost you well over $1500 the Castro addresses cost [<a href="https://overcast.fm/+EtBla47NM/867">TS</a>]

00:14:32   between 500 for twin sized 754 a full sized 854 a queen 954 a king which is [<a href="https://overcast.fm/+EtBla47NM/872">TS</a>]

00:14:40   fantastic and even better or custom mattresses are made in America customer [<a href="https://overcast.fm/+EtBla47NM/880">TS</a>]

00:14:45   understands that the idea of buying a mattress online seemed kinda crazy right [<a href="https://overcast.fm/+EtBla47NM/885">TS</a>]

00:14:50   we used to going to the showroom and sitting on them you know you get those [<a href="https://overcast.fm/+EtBla47NM/890">TS</a>]

00:14:53   leases couple of minutes police to get to feel how it feels [<a href="https://overcast.fm/+EtBla47NM/893">TS</a>]

00:14:57   cast understand how important this is so buying a mattress from them is [<a href="https://overcast.fm/+EtBla47NM/897">TS</a>]

00:15:01   completely risk free they will ship it to you for free and you will be able to [<a href="https://overcast.fm/+EtBla47NM/901">TS</a>]

00:15:05   return it within a 100 day period for free as well if you're not happy it is [<a href="https://overcast.fm/+EtBla47NM/905">TS</a>]

00:15:10   that simple you will get to sleep on this bed for three months before you can [<a href="https://overcast.fm/+EtBla47NM/910">TS</a>]

00:15:15   decide if it's the right one for you that is a complete risk-free experience [<a href="https://overcast.fm/+EtBla47NM/915">TS</a>]

00:15:18   and a brand new way to try out a mattress the ship two units fantastic [<a href="https://overcast.fm/+EtBla47NM/918">TS</a>]

00:15:23   box opening is an experience with its on the boxes super small and you can open [<a href="https://overcast.fm/+EtBla47NM/923">TS</a>]

00:15:28   and it is life in UCI matches come to life before you you try out for a [<a href="https://overcast.fm/+EtBla47NM/928">TS</a>]

00:15:33   hundred days if you're not happy you send it back but I'm sure that you will [<a href="https://overcast.fm/+EtBla47NM/933">TS</a>]

00:15:37   be happy because they've built something super also listen as this show can get [<a href="https://overcast.fm/+EtBla47NM/937">TS</a>]

00:15:41   $50 towards any matches purchased by visiting casper dot com slash cortex and [<a href="https://overcast.fm/+EtBla47NM/941">TS</a>]

00:15:47   using a code cortex a check out terms and conditions apply please see our site [<a href="https://overcast.fm/+EtBla47NM/947">TS</a>]

00:15:51   for details thank you so much to caspar supporting Bisha and relay [<a href="https://overcast.fm/+EtBla47NM/951">TS</a>]

00:15:56   yesterday evening I was doing some busy work and preparing more of that said to [<a href="https://overcast.fm/+EtBla47NM/956">TS</a>]

00:16:02   YouTube following the great tutorial having fun with that [<a href="https://overcast.fm/+EtBla47NM/962">TS</a>]

00:16:06   yep it's fantastic I didn't want to mention about the great tutorial it is [<a href="https://overcast.fm/+EtBla47NM/966">TS</a>]

00:16:10   not a public thing unfortunately a bunch of people asked for it to be included in [<a href="https://overcast.fm/+EtBla47NM/970">TS</a>]

00:16:15   the shelves but we can't do it because it's all specific stuff to context of [<a href="https://overcast.fm/+EtBla47NM/975">TS</a>]

00:16:20   things [<a href="https://overcast.fm/+EtBla47NM/980">TS</a>]

00:16:23   I'm afraid there is no grey YouTube tutorial maybe you should think about [<a href="https://overcast.fm/+EtBla47NM/983">TS</a>]

00:16:27   that one [<a href="https://overcast.fm/+EtBla47NM/987">TS</a>]

00:16:27   yeah it'll be relevant for exactly one day before YouTube changes something in [<a href="https://overcast.fm/+EtBla47NM/987">TS</a>]

00:16:34   the bank for example yesterday was doing it I came across two new pieces of you [<a href="https://overcast.fm/+EtBla47NM/994">TS</a>]

00:16:40   either one of them was a processing progress which seems like a genius thing [<a href="https://overcast.fm/+EtBla47NM/1000">TS</a>]

00:16:49   to have one of the things that we were complaining about was the when it when [<a href="https://overcast.fm/+EtBla47NM/1009">TS</a>]

00:16:53   you upload your video and it goes into processing it just seemed like a good [<a href="https://overcast.fm/+EtBla47NM/1013">TS</a>]

00:16:57   amount of time that you have no idea so it makes a ton of sense to have a [<a href="https://overcast.fm/+EtBla47NM/1017">TS</a>]

00:17:02   progress bar but for some reason it doesn't show every time you send me the [<a href="https://overcast.fm/+EtBla47NM/1022">TS</a>]

00:17:06   screenshot and you were really excited as though someone working at YouTube [<a href="https://overcast.fm/+EtBla47NM/1026">TS</a>]

00:17:10   listened and change this for you immediately and I didn't even know what [<a href="https://overcast.fm/+EtBla47NM/1030">TS</a>]

00:17:14   you were trying to point out because to me that little percentage processing bar [<a href="https://overcast.fm/+EtBla47NM/1034">TS</a>]

00:17:19   is just one of the many pieces of you I that sometimes there sometimes it isn't [<a href="https://overcast.fm/+EtBla47NM/1039">TS</a>]

00:17:23   who knows who knows why it is there who knows why it isn't I would say I see it [<a href="https://overcast.fm/+EtBla47NM/1043">TS</a>]

00:17:28   about 25 percent of the time when I upload something and the rest of the [<a href="https://overcast.fm/+EtBla47NM/1048">TS</a>]

00:17:32   time it's just whatever it says processing and you don't get the little [<a href="https://overcast.fm/+EtBla47NM/1052">TS</a>]

00:17:35   indication of when it's done if you get that bar in the future Mikey may be [<a href="https://overcast.fm/+EtBla47NM/1055">TS</a>]

00:17:39   happy to know that sometimes it'll zoom all the way to 95% and then just stay [<a href="https://overcast.fm/+EtBla47NM/1059">TS</a>]

00:17:44   there for a really long time in 95 percent maybe its processing maybe it's [<a href="https://overcast.fm/+EtBla47NM/1064">TS</a>]

00:17:48   not who knows who knows but they still even with their processing body's [<a href="https://overcast.fm/+EtBla47NM/1068">TS</a>]

00:17:53   telling me how long it takes to process to like 360 P still have no idea what it [<a href="https://overcast.fm/+EtBla47NM/1073">TS</a>]

00:17:57   takes to get to me like an impossible amount of time I continue to hate [<a href="https://overcast.fm/+EtBla47NM/1077">TS</a>]

00:18:02   YouTube you to back and what was the other thing that you saw there was no [<a href="https://overcast.fm/+EtBla47NM/1082">TS</a>]

00:18:09   these are there are two things are also where you put the ads so you know you [<a href="https://overcast.fm/+EtBla47NM/1089">TS</a>]

00:18:13   can put the odds before and after the video previously it was just like boxes [<a href="https://overcast.fm/+EtBla47NM/1093">TS</a>]

00:18:18   that you checked this time it was like a graphic oh yeah you slid around this [<a href="https://overcast.fm/+EtBla47NM/1098">TS</a>]

00:18:22   slider on the graphical [<a href="https://overcast.fm/+EtBla47NM/1102">TS</a>]

00:18:25   I think I have seen that graphic exactly once and I haven't seen it since and [<a href="https://overcast.fm/+EtBla47NM/1105">TS</a>]

00:18:31   this is this is what I was telling you last time is the craziness of YouTube it [<a href="https://overcast.fm/+EtBla47NM/1111">TS</a>]

00:18:36   these days back end pieces come and pieces go it's not even like it just [<a href="https://overcast.fm/+EtBla47NM/1116">TS</a>]

00:18:42   changes consistently and I said I would just love to know what the reasoning is [<a href="https://overcast.fm/+EtBla47NM/1122">TS</a>]

00:18:45   behind a get my guess is that some kind of a/b testing randomly on a small [<a href="https://overcast.fm/+EtBla47NM/1125">TS</a>]

00:18:51   portion of the people who are using the background that's my guess about what it [<a href="https://overcast.fm/+EtBla47NM/1131">TS</a>]

00:18:55   is like they're just taking five percent of the population on a given day and [<a href="https://overcast.fm/+EtBla47NM/1135">TS</a>]

00:18:58   just trying out new stuff you Hughes YouTube alot like you're going to you [<a href="https://overcast.fm/+EtBla47NM/1138">TS</a>]

00:19:03   going to bump into this stuff relatively frequently and it is also why I can't [<a href="https://overcast.fm/+EtBla47NM/1143">TS</a>]

00:19:08   imagine doing a tutorial on how to do anything on YouTube because it just [<a href="https://overcast.fm/+EtBla47NM/1148">TS</a>]

00:19:12   couldn't stay relevant for very long [<a href="https://overcast.fm/+EtBla47NM/1152">TS</a>]

00:19:15   where people are you did hear constantly from people trying to do stuff that the [<a href="https://overcast.fm/+EtBla47NM/1155">TS</a>]

00:19:18   screen doesn't look that way it looked in your tutorial so I don't know how [<a href="https://overcast.fm/+EtBla47NM/1158">TS</a>]

00:19:22   anybody could could make something like this because I get confused every time I [<a href="https://overcast.fm/+EtBla47NM/1162">TS</a>]

00:19:27   cannot say I don't know how to deal with these things but every time I open [<a href="https://overcast.fm/+EtBla47NM/1167">TS</a>]

00:19:31   following along with this tutorial and the USS not the same kind of just guess [<a href="https://overcast.fm/+EtBla47NM/1171">TS</a>]

00:19:36   yeah there I just happen to run into something this weekend but I was on [<a href="https://overcast.fm/+EtBla47NM/1176">TS</a>]

00:19:43   YouTube's official help pages trying to get something done and looking at their [<a href="https://overcast.fm/+EtBla47NM/1183">TS</a>]

00:19:48   official how to do a thing documents and their documents didn't match the screen [<a href="https://overcast.fm/+EtBla47NM/1188">TS</a>]

00:19:54   that I was on that it had changed since they had written their official [<a href="https://overcast.fm/+EtBla47NM/1194">TS</a>]

00:19:57   documents that kind of moment is just usually frustrated I am on your official [<a href="https://overcast.fm/+EtBla47NM/1197">TS</a>]

00:20:04   support page that I got to by clicking help on the page that I want help with [<a href="https://overcast.fm/+EtBla47NM/1204">TS</a>]

00:20:09   and this thing is not relevant it works entirely differently now thanks thanks a [<a href="https://overcast.fm/+EtBla47NM/1209">TS</a>]

00:20:14   whole lot how are you doing this did you get a new Mac Mac you have problems did [<a href="https://overcast.fm/+EtBla47NM/1214">TS</a>]

00:20:23   you buy one and it arrived I am talking to you on my new Mac right now [<a href="https://overcast.fm/+EtBla47NM/1223">TS</a>]

00:20:29   me to review iMac buddies [<a href="https://overcast.fm/+EtBla47NM/1229">TS</a>]

00:20:35   so what's the old one the that's why I wanted to ask if I just wanted to see [<a href="https://overcast.fm/+EtBla47NM/1235">TS</a>]

00:20:43   what happened [<a href="https://overcast.fm/+EtBla47NM/1243">TS</a>]

00:20:45   yeah you want to see what happened long story short its is who knows why but for [<a href="https://overcast.fm/+EtBla47NM/1245">TS</a>]

00:20:52   some reason I was I was able to get the old one to boot again I don't know why I [<a href="https://overcast.fm/+EtBla47NM/1252">TS</a>]

00:21:02   was just playing around and seeing if I could if I could get turned on at all [<a href="https://overcast.fm/+EtBla47NM/1262">TS</a>]

00:21:05   and i got to the point where at least I could boot it and reformat its and then [<a href="https://overcast.fm/+EtBla47NM/1265">TS</a>]

00:21:11   see if I could fix the HFS plus stuff so I actually did get it back into a [<a href="https://overcast.fm/+EtBla47NM/1271">TS</a>]

00:21:18   working state but my policy on this stuff is I just do not trust a computer [<a href="https://overcast.fm/+EtBla47NM/1278">TS</a>]

00:21:26   when that kind of thing has happened has failed you know I know I know that I [<a href="https://overcast.fm/+EtBla47NM/1286">TS</a>]

00:21:32   will hear from many of the computer nerds talking about the nature of HFS [<a href="https://overcast.fm/+EtBla47NM/1292">TS</a>]

00:21:38   plus errors and how they are software is and how they are random and how it [<a href="https://overcast.fm/+EtBla47NM/1298">TS</a>]

00:21:42   doesn't have anything to do with the hard drive it's not like the hard drive [<a href="https://overcast.fm/+EtBla47NM/1302">TS</a>]

00:21:45   is failing this kind of thinking just happens there's nothing wrong with the [<a href="https://overcast.fm/+EtBla47NM/1305">TS</a>]

00:21:48   system if you if you were able to eventually get it to reformat I'm know [<a href="https://overcast.fm/+EtBla47NM/1308">TS</a>]

00:21:52   all of that but it is it is irrelevant I just have this feeling I will never [<a href="https://overcast.fm/+EtBla47NM/1312">TS</a>]

00:21:56   trust you again computer and there are many projects where I can not have it go [<a href="https://overcast.fm/+EtBla47NM/1316">TS</a>]

00:22:02   down in the middle of a project and no matter how small the error is I just [<a href="https://overcast.fm/+EtBla47NM/1322">TS</a>]

00:22:08   don't even want to think about that as a possibility so even though I did get [<a href="https://overcast.fm/+EtBla47NM/1328">TS</a>]

00:22:13   that computer into a working state it has done the shuffle down progress in [<a href="https://overcast.fm/+EtBla47NM/1333">TS</a>]

00:22:19   our house which is that we used to have a a very old non retin iMac that [<a href="https://overcast.fm/+EtBla47NM/1339">TS</a>]

00:22:24   functioned as our computer screen and that iMac was in terrible terrible state [<a href="https://overcast.fm/+EtBla47NM/1344">TS</a>]

00:22:31   it was borderline unusable and so I thought ok perfect everything is just [<a href="https://overcast.fm/+EtBla47NM/1351">TS</a>]

00:22:35   worked out well here that old computer which was our TV is time for that thing [<a href="https://overcast.fm/+EtBla47NM/1355">TS</a>]

00:22:39   to just go and now what was previously my work computer is now functioning [<a href="https://overcast.fm/+EtBla47NM/1359">TS</a>]

00:22:44   our TV because if there's a catastrophic error on a computer that is functioning [<a href="https://overcast.fm/+EtBla47NM/1364">TS</a>]

00:22:49   just as the TV it doesn't matter if we're just watching Netflix or whatever [<a href="https://overcast.fm/+EtBla47NM/1369">TS</a>]

00:22:53   on there and now I have a nice bigger screen which is acting in their TV so [<a href="https://overcast.fm/+EtBla47NM/1373">TS</a>]

00:22:59   everything is good so come up roses yeah everything's coming up great that's how [<a href="https://overcast.fm/+EtBla47NM/1379">TS</a>]

00:23:04   it works so last week when you're doing your final pass through the show us [<a href="https://overcast.fm/+EtBla47NM/1384">TS</a>]

00:23:08   right if you listen for both published it moves you sent me back my message of [<a href="https://overcast.fm/+EtBla47NM/1388">TS</a>]

00:23:14   video of you driving truck driving a truck on the computer I can't remember [<a href="https://overcast.fm/+EtBla47NM/1394">TS</a>]

00:23:20   why I sent you this video I don't know why you didn't even spoken about this [<a href="https://overcast.fm/+EtBla47NM/1400">TS</a>]

00:23:24   game a long time ago what's it called this is called Euro Truck Simulator 2 [<a href="https://overcast.fm/+EtBla47NM/1404">TS</a>]

00:23:30   2nd edition to find really entertaining near the should one goal the road [<a href="https://overcast.fm/+EtBla47NM/1410">TS</a>]

00:23:39   markings assumed that you'd obviously started playing this game for a reason [<a href="https://overcast.fm/+EtBla47NM/1419">TS</a>]

00:23:45   unknown to me that hopefully I'll be able to understand in a moment I thought [<a href="https://overcast.fm/+EtBla47NM/1425">TS</a>]

00:23:48   there's only one reason you've sent me this video like something funny happened [<a href="https://overcast.fm/+EtBla47NM/1428">TS</a>]

00:23:52   maybe crash in like for forklift but no it was four minutes of you just driving [<a href="https://overcast.fm/+EtBla47NM/1432">TS</a>]

00:23:58   down motorways driving across the bridge is delivering some onions to France and [<a href="https://overcast.fm/+EtBla47NM/1438">TS</a>]

00:24:05   you also told me and I must hold lessons this and all the lights off because you [<a href="https://overcast.fm/+EtBla47NM/1445">TS</a>]

00:24:12   were driving overnight and you felt like you had to be in the correct yeah to be [<a href="https://overcast.fm/+EtBla47NM/1452">TS</a>]

00:24:17   clear it was night time in the game so it felt like setting the scene correctly [<a href="https://overcast.fm/+EtBla47NM/1457">TS</a>]

00:24:23   to turn off all the lights in my office so it really did feel a bit more like [<a href="https://overcast.fm/+EtBla47NM/1463">TS</a>]

00:24:26   driving at night [<a href="https://overcast.fm/+EtBla47NM/1466">TS</a>]

00:24:28   compelled you to stop playing you [<a href="https://overcast.fm/+EtBla47NM/1468">TS</a>]

00:24:31   ok this was a joke and episode of the show and how since I mentioned Euro [<a href="https://overcast.fm/+EtBla47NM/1471">TS</a>]

00:24:40   Truck Simulator 2 on the podcast I just kept hearing in the small dribs and [<a href="https://overcast.fm/+EtBla47NM/1480">TS</a>]

00:24:45   drabs from people [<a href="https://overcast.fm/+EtBla47NM/1485">TS</a>]

00:24:46   little remarks on Twitter or an email about how they play euro truck simulator [<a href="https://overcast.fm/+EtBla47NM/1486">TS</a>]

00:24:51   while they listen to podcasts and it's really an enjoyable experience and it [<a href="https://overcast.fm/+EtBla47NM/1491">TS</a>]

00:24:56   was like Chinese water torture we're just like every once in a while these [<a href="https://overcast.fm/+EtBla47NM/1496">TS</a>]

00:24:58   little drips would come in about oh this is really fun to do and just the [<a href="https://overcast.fm/+EtBla47NM/1498">TS</a>]

00:25:03   ridiculousness of a thing called the Euro Truck Simulator I finally decided [<a href="https://overcast.fm/+EtBla47NM/1503">TS</a>]

00:25:07   you know what the hell with it I'm gonna cave let me just try this out let me [<a href="https://overcast.fm/+EtBla47NM/1507">TS</a>]

00:25:11   just see because I'm just I made myself curious about this over time and she was [<a href="https://overcast.fm/+EtBla47NM/1511">TS</a>]

00:25:24   totally totally hooked on the game and the original original intent here was as [<a href="https://overcast.fm/+EtBla47NM/1524">TS</a>]

00:25:34   as a very often the case when I do some editing the podcast so you usually on on [<a href="https://overcast.fm/+EtBla47NM/1534">TS</a>]

00:25:40   hello internet when I do the first and the final edits of that podcast I [<a href="https://overcast.fm/+EtBla47NM/1540">TS</a>]

00:25:46   usually want something else to do on the screen because I'm listening just for a [<a href="https://overcast.fm/+EtBla47NM/1546">TS</a>]

00:25:52   very broad changes are things that need to be fixed for the first and final one [<a href="https://overcast.fm/+EtBla47NM/1552">TS</a>]

00:25:55   and then with cortex I only do the final edit where you've done most of the work [<a href="https://overcast.fm/+EtBla47NM/1555">TS</a>]

00:25:59   and then you send it to me to give a listen through and so I've always found [<a href="https://overcast.fm/+EtBla47NM/1559">TS</a>]

00:26:03   the doing the video game during that time is is a helpful tool I get keeps me [<a href="https://overcast.fm/+EtBla47NM/1563">TS</a>]

00:26:09   alert so that I'm still paying attention to what I'm listening to and I don't get [<a href="https://overcast.fm/+EtBla47NM/1569">TS</a>]

00:26:14   border [<a href="https://overcast.fm/+EtBla47NM/1574">TS</a>]

00:26:14   zoned out by the podcast so I am always looking four games to play and so I [<a href="https://overcast.fm/+EtBla47NM/1574">TS</a>]

00:26:19   thought I would give Euro Truck Simulator try at like ok this will be [<a href="https://overcast.fm/+EtBla47NM/1579">TS</a>]

00:26:22   the one that I try this time for editing cortex and meant it just I don't even [<a href="https://overcast.fm/+EtBla47NM/1582">TS</a>]

00:26:28   know if I can call it a game behind it really did it really did just suck me in [<a href="https://overcast.fm/+EtBla47NM/1588">TS</a>]

00:26:34   and I could see exactly what everybody who had messaged me over the past couple [<a href="https://overcast.fm/+EtBla47NM/1594">TS</a>]

00:26:39   of months was saying that [<a href="https://overcast.fm/+EtBla47NM/1599">TS</a>]

00:26:41   it feels surprisingly like driving if you're also listening to something that [<a href="https://overcast.fm/+EtBla47NM/1601">TS</a>]

00:26:48   is very much like listening to talk radio here I am I'm driving it fits a [<a href="https://overcast.fm/+EtBla47NM/1608">TS</a>]

00:26:54   podcast and driving a truck they they they fit in a weird way it is amazing [<a href="https://overcast.fm/+EtBla47NM/1614">TS</a>]

00:27:01   amazing synergy it's hard to explain and so now I find myself in the position of [<a href="https://overcast.fm/+EtBla47NM/1621">TS</a>]

00:27:07   I know I made fun of Euro Truck Simulator last time with seriously [<a href="https://overcast.fm/+EtBla47NM/1627">TS</a>]

00:27:11   people if you had tried listening to a podcast while driving an imaginary from [<a href="https://overcast.fm/+EtBla47NM/1631">TS</a>]

00:27:20   prague you're really missing you want to do it now but I feel embarrassed if [<a href="https://overcast.fm/+EtBla47NM/1640">TS</a>]

00:27:28   anybody saw me you gotta let that go if I'm playing this game and edema comes [<a href="https://overcast.fm/+EtBla47NM/1648">TS</a>]

00:27:33   home she's like what are you doing I'm driving a truck to Scotland because I [<a href="https://overcast.fm/+EtBla47NM/1653">TS</a>]

00:27:38   need to deliver the maple syrup [<a href="https://overcast.fm/+EtBla47NM/1658">TS</a>]

00:27:40   like you know I'm gonna look like a madman you have to let that go you know [<a href="https://overcast.fm/+EtBla47NM/1660">TS</a>]

00:27:46   you you you enjoy what you enjoy I ended up uploading and I think like a 40 [<a href="https://overcast.fm/+EtBla47NM/1666">TS</a>]

00:27:50   minute long video to my second YouTube channel that was just a really long [<a href="https://overcast.fm/+EtBla47NM/1670">TS</a>]

00:27:54   drive but also people can see them they can see what it's like for great to [<a href="https://overcast.fm/+EtBla47NM/1674">TS</a>]

00:27:59   drive a truck [<a href="https://overcast.fm/+EtBla47NM/1679">TS</a>]

00:27:59   yeah yeah unseat to be great to where I only upload very boring very long videos [<a href="https://overcast.fm/+EtBla47NM/1679">TS</a>]

00:28:05   sometimes I put a video that I guess I'll put in the show notes so people can [<a href="https://overcast.fm/+EtBla47NM/1685">TS</a>]

00:28:08   see what it looks like to drive trucks 20,000 people of wash this think that's [<a href="https://overcast.fm/+EtBla47NM/1688">TS</a>]

00:28:15   worse than you plain and I don't know why people watch it I hope that you can [<a href="https://overcast.fm/+EtBla47NM/1695">TS</a>]

00:28:21   look at the car off and just see a massive decline after a minute that's [<a href="https://overcast.fm/+EtBla47NM/1701">TS</a>]

00:28:24   why I hope I really hope I don't want people watching 40 minutes of you [<a href="https://overcast.fm/+EtBla47NM/1704">TS</a>]

00:28:28   driving a truck let me look it up the worst part of all of this is like I'm [<a href="https://overcast.fm/+EtBla47NM/1708">TS</a>]

00:28:32   interested in playing but I can't do it because I need to be more focused during [<a href="https://overcast.fm/+EtBla47NM/1712">TS</a>]

00:28:36   you get the idea [<a href="https://overcast.fm/+EtBla47NM/1716">TS</a>]

00:28:37   GPS GPS on here really tickles me the fact that there is a GPS within the game [<a href="https://overcast.fm/+EtBla47NM/1717">TS</a>]

00:28:46   that you have to follow it [<a href="https://overcast.fm/+EtBla47NM/1726">TS</a>]

00:28:51   I still like you may be more fun if there was no GPS he went right after the [<a href="https://overcast.fm/+EtBla47NM/1731">TS</a>]

00:28:56   road rage / until then post just start of this is perhaps the most interesting [<a href="https://overcast.fm/+EtBla47NM/1736">TS</a>]

00:29:01   audience retention graph I have ever seen on YouTube so for the for the [<a href="https://overcast.fm/+EtBla47NM/1741">TS</a>]

00:29:06   listeners one of the parts of the U-two back end which is good which I always [<a href="https://overcast.fm/+EtBla47NM/1746">TS</a>]

00:29:12   want to give YouTube credit for is they are crazy with analytics and stuff that [<a href="https://overcast.fm/+EtBla47NM/1752">TS</a>]

00:29:17   you can find out about the viewers and they include this chart that shows when [<a href="https://overcast.fm/+EtBla47NM/1757">TS</a>]

00:29:22   people stop watching the video which is surprisingly helpful but I've never seen [<a href="https://overcast.fm/+EtBla47NM/1762">TS</a>]

00:29:28   a graph like this one because it starts off below average meaning that more than [<a href="https://overcast.fm/+EtBla47NM/1768">TS</a>]

00:29:35   an average number of people stopped watching within the first minute but it [<a href="https://overcast.fm/+EtBla47NM/1775">TS</a>]

00:29:41   does nothing but pick up steam so that by the 20 minute mark it's now losing [<a href="https://overcast.fm/+EtBla47NM/1781">TS</a>]

00:29:46   viewers at an average rate for a comparable video and by the end by the [<a href="https://overcast.fm/+EtBla47NM/1786">TS</a>]

00:29:53   end of the 40 minute mark it's it's max out the charge for the number of people [<a href="https://overcast.fm/+EtBla47NM/1793">TS</a>]

00:29:57   who are still watching so this confirms to me thats right out of the gate a [<a href="https://overcast.fm/+EtBla47NM/1797">TS</a>]

00:30:03   large number of people like you know what I'm not going to watch an imaginary [<a href="https://overcast.fm/+EtBla47NM/1803">TS</a>]

00:30:06   truck drive across the continent but there is a significant number of people [<a href="https://overcast.fm/+EtBla47NM/1806">TS</a>]

00:30:10   who watch all the way to the end who realized this is exactly what they [<a href="https://overcast.fm/+EtBla47NM/1810">TS</a>]

00:30:16   didn't know they needed it life you're not very much into trailers yeah well [<a href="https://overcast.fm/+EtBla47NM/1816">TS</a>]

00:30:24   not very good at that bakery [<a href="https://overcast.fm/+EtBla47NM/1824">TS</a>]

00:30:28   that's that's gonna be a disaster waiting on you made it you made it [<a href="https://overcast.fm/+EtBla47NM/1828">TS</a>]

00:30:34   congratulations to you thank you for anyone who actually does give this a try [<a href="https://overcast.fm/+EtBla47NM/1834">TS</a>]

00:30:38   adjusting to to immediately recommend something which I didn't know when I was [<a href="https://overcast.fm/+EtBla47NM/1838">TS</a>]

00:30:42   watching this video but there are a variety of ways to try to control the [<a href="https://overcast.fm/+EtBla47NM/1842">TS</a>]

00:30:45   truck don't try to drive it by the keyboard that that'll make you go crazy [<a href="https://overcast.fm/+EtBla47NM/1845">TS</a>]

00:30:49   you can get by with the mouse but what I eventually learned is that a trackball [<a href="https://overcast.fm/+EtBla47NM/1849">TS</a>]

00:30:57   is a very good input device for this game that's really where it's at I can [<a href="https://overcast.fm/+EtBla47NM/1857">TS</a>]

00:31:02   second imagine that I can imagine that being a nice ball and you turn the ball [<a href="https://overcast.fm/+EtBla47NM/1862">TS</a>]

00:31:08   left and right exactly trackball is really good unless you want to really go [<a href="https://overcast.fm/+EtBla47NM/1868">TS</a>]

00:31:13   off the deep end it's investigating you can drop a couple hundred dollars to get [<a href="https://overcast.fm/+EtBla47NM/1873">TS</a>]

00:31:25   a force feedback pretends to you and the gearshift you know what the best part is [<a href="https://overcast.fm/+EtBla47NM/1885">TS</a>]

00:31:36   I've been looking into this show I have never ever learn to drive any other car [<a href="https://overcast.fm/+EtBla47NM/1896">TS</a>]

00:31:41   than an automatic so I don't even know how to shift gears but I found myself [<a href="https://overcast.fm/+EtBla47NM/1901">TS</a>]

00:31:45   looking up videos I wonder how you to shift gears [<a href="https://overcast.fm/+EtBla47NM/1905">TS</a>]

00:31:49   real the biggest hurdle for me is that all of these wheels are dependent on [<a href="https://overcast.fm/+EtBla47NM/1909">TS</a>]

00:32:00   Windows and so they don't work with force feedback in a bunch of the other [<a href="https://overcast.fm/+EtBla47NM/1920">TS</a>]

00:32:05   features on a Mac but I did started a thread on the Euro Truck subreddits [<a href="https://overcast.fm/+EtBla47NM/1925">TS</a>]

00:32:12   about trying to figure out if this stuff can work in a virtual machine on Mac [<a href="https://overcast.fm/+EtBla47NM/1932">TS</a>]

00:32:18   have it running in parallel you start talking about this and you say are doing [<a href="https://overcast.fm/+EtBla47NM/1938">TS</a>]

00:32:25   some research making it sound like I'm just seeing what it would be like you [<a href="https://overcast.fm/+EtBla47NM/1945">TS</a>]

00:32:31   would already own one if it worked [<a href="https://overcast.fm/+EtBla47NM/1951">TS</a>]

00:32:34   that's what I can see you have more 14 ready when you make it sound like are [<a href="https://overcast.fm/+EtBla47NM/1954">TS</a>]

00:32:39   just looking into it the only reason you don't have one is because it doesn't [<a href="https://overcast.fm/+EtBla47NM/1959">TS</a>]

00:32:43   work you would have bought and I am not sure how I feel about my imagination if [<a href="https://overcast.fm/+EtBla47NM/1963">TS</a>]

00:32:51   you see in your computer chair with pedals that your thing and you are [<a href="https://overcast.fm/+EtBla47NM/1971">TS</a>]

00:32:59   driving down the autobahn listening to hello I'm not sure ok aside from the [<a href="https://overcast.fm/+EtBla47NM/1979">TS</a>]

00:33:07   fact that I have gone in really deep on this quote game that is barely a game [<a href="https://overcast.fm/+EtBla47NM/1987">TS</a>]

00:33:12   it's the only game [<a href="https://overcast.fm/+EtBla47NM/1992">TS</a>]

00:33:16   yeah it is what it is but I do have an actual work case for this I mean [<a href="https://overcast.fm/+EtBla47NM/1996">TS</a>]

00:33:21   obviously not the steering wheel or anything but I did find this interesting [<a href="https://overcast.fm/+EtBla47NM/2001">TS</a>]

00:33:26   and i wanna talk a little bit more broadly to back up a little bit from the [<a href="https://overcast.fm/+EtBla47NM/2006">TS</a>]

00:33:30   craziness of the particulars of this about why I do play games during certain [<a href="https://overcast.fm/+EtBla47NM/2010">TS</a>]

00:33:38   cuts of the podcast and I actually find it a useful tool is I'm doing something [<a href="https://overcast.fm/+EtBla47NM/2018">TS</a>]

00:33:45   while I'm listening and what would I have a tendency to do is really [<a href="https://overcast.fm/+EtBla47NM/2025">TS</a>]

00:33:53   intensely edit the podcasts if I don't find a way to slow myself down to [<a href="https://overcast.fm/+EtBla47NM/2033">TS</a>]

00:33:59   distract myself from it so the middle additive hello internet that I do is an [<a href="https://overcast.fm/+EtBla47NM/2039">TS</a>]

00:34:04   intense intense added of that show is possibly too long you to edit that show [<a href="https://overcast.fm/+EtBla47NM/2044">TS</a>]

00:34:10   too much because I mean I don't know how you feel about the Edit when I give you [<a href="https://overcast.fm/+EtBla47NM/2050">TS</a>]

00:34:16   but you don't ever really do too much to it which makes me think that you have an [<a href="https://overcast.fm/+EtBla47NM/2056">TS</a>]

00:34:23   acceptable standard level which is a lot lot lower than what you allow yourself [<a href="https://overcast.fm/+EtBla47NM/2063">TS</a>]

00:34:30   to do for our internet yet hello internet is is little crazy but I have [<a href="https://overcast.fm/+EtBla47NM/2070">TS</a>]

00:34:35   to get it to a certain stage but it's it's it may be too much because it is [<a href="https://overcast.fm/+EtBla47NM/2075">TS</a>]

00:34:40   not uncommon for a Hello engine episode to have [<a href="https://overcast.fm/+EtBla47NM/2080">TS</a>]

00:34:42   have a thousand to 1200 cuts in an episode [<a href="https://overcast.fm/+EtBla47NM/2082">TS</a>]

00:34:46   yeah I mean but the thing is an average cause excess of 700 [<a href="https://overcast.fm/+EtBla47NM/2086">TS</a>]

00:34:50   audio segments and it points so when you when you open up that little tray on the [<a href="https://overcast.fm/+EtBla47NM/2090">TS</a>]

00:34:56   right side and it and it shows you how many lawyer parts there are in their [<a href="https://overcast.fm/+EtBla47NM/2096">TS</a>]

00:35:00   last episode was over 700 yeah if you're doing if we doing that thing that is [<a href="https://overcast.fm/+EtBla47NM/2100">TS</a>]

00:35:06   like 2012 yeah I think the last episode was just about 1,700 and appoints a [<a href="https://overcast.fm/+EtBla47NM/2106">TS</a>]

00:35:13   little bit unusual that one it is not not normally that high which is why I [<a href="https://overcast.fm/+EtBla47NM/2113">TS</a>]

00:35:17   noticed but so I have a tendency to edit that show quite a lot but so here is [<a href="https://overcast.fm/+EtBla47NM/2117">TS</a>]

00:35:24   where are you just got a speeding offence I'm watching this video as all [<a href="https://overcast.fm/+EtBla47NM/2124">TS</a>]

00:35:29   get out come back to that in a moment the fact that I'm still watching us but [<a href="https://overcast.fm/+EtBla47NM/2129">TS</a>]

00:35:34   the here is where I find the game is a useful tool because the game is an [<a href="https://overcast.fm/+EtBla47NM/2134">TS</a>]

00:35:39   engaging think there's a certain amount of friction to alt tabbing out of the [<a href="https://overcast.fm/+EtBla47NM/2139">TS</a>]

00:35:45   game to fix something in the audio and so when you say oh I don't change a lot [<a href="https://overcast.fm/+EtBla47NM/2145">TS</a>]

00:35:51   in cortex the game is part of the tools so that I don't spend an entire [<a href="https://overcast.fm/+EtBla47NM/2151">TS</a>]

00:35:58   afternoon making cortex exactly the way that I wanted because they're lots of [<a href="https://overcast.fm/+EtBla47NM/2158">TS</a>]

00:36:05   little things in the final edit that if I was just sitting there looking at the [<a href="https://overcast.fm/+EtBla47NM/2165">TS</a>]

00:36:09   screen watching the audio go by I would take the time to fix every single one of [<a href="https://overcast.fm/+EtBla47NM/2169">TS</a>]

00:36:13   those excuse loosen the amount that you've done over time [<a href="https://overcast.fm/+EtBla47NM/2173">TS</a>]

00:36:17   yeah that's one of the things that when I do the second at a of hello internet [<a href="https://overcast.fm/+EtBla47NM/2177">TS</a>]

00:36:21   that's what I'm doing I just have the podcast on the screen and I edit [<a href="https://overcast.fm/+EtBla47NM/2181">TS</a>]

00:36:25   everything as I see it go by but so when I do that final edits having the game to [<a href="https://overcast.fm/+EtBla47NM/2185">TS</a>]

00:36:31   gauge me a little bit of a friction means I'm not gonna alt tab out every 10 [<a href="https://overcast.fm/+EtBla47NM/2191">TS</a>]

00:36:37   seconds to adjust something I'm going to alter about much much less frequently [<a href="https://overcast.fm/+EtBla47NM/2197">TS</a>]

00:36:42   and only for the bigger things that it feels like okay it is worth it to switch [<a href="https://overcast.fm/+EtBla47NM/2202">TS</a>]

00:36:46   for a second pick something and then switch back so that's why I can make a [<a href="https://overcast.fm/+EtBla47NM/2206">TS</a>]

00:36:50   case for playing a game during the final [<a href="https://overcast.fm/+EtBla47NM/2210">TS</a>]

00:36:55   actually decreases the amount of time that I would spend otherwise if I was [<a href="https://overcast.fm/+EtBla47NM/2215">TS</a>]

00:36:59   just looking at it I know why would I would at the show too much if I didn't [<a href="https://overcast.fm/+EtBla47NM/2219">TS</a>]

00:37:03   distract myself to some extent in the final cut [<a href="https://overcast.fm/+EtBla47NM/2223">TS</a>]

00:37:06   little hope that long way of justifying why was driving a car across Europe so [<a href="https://overcast.fm/+EtBla47NM/2226">TS</a>]

00:37:12   the problem that I have now lost 10 minutes watching you drive which so I [<a href="https://overcast.fm/+EtBla47NM/2232">TS</a>]

00:37:21   have upset some co-hosts of my shows in the past with the admission that I have [<a href="https://overcast.fm/+EtBla47NM/2241">TS</a>]

00:37:31   been known to play video games whilst recording podcast and the reason I do [<a href="https://overcast.fm/+EtBla47NM/2251">TS</a>]

00:37:36   this is a very similar reason for you what it does is it stops me doing other [<a href="https://overcast.fm/+EtBla47NM/2256">TS</a>]

00:37:40   things like somehow finding myself in another tab I have to turn around [<a href="https://overcast.fm/+EtBla47NM/2260">TS</a>]

00:37:46   because I am I can concentrate a lot better on a show and I have something to [<a href="https://overcast.fm/+EtBla47NM/2266">TS</a>]

00:37:53   occupy my eyes and my hands it just helps me listen better looking at this [<a href="https://overcast.fm/+EtBla47NM/2273">TS</a>]

00:37:58   very crash into a wall looks like a very like low engagement video again that's [<a href="https://overcast.fm/+EtBla47NM/2278">TS</a>]

00:38:08   exactly right it's very low engagement and I'm thinking I could imagine me [<a href="https://overcast.fm/+EtBla47NM/2288">TS</a>]

00:38:14   playing this game right now can you play just out of interest is there a [<a href="https://overcast.fm/+EtBla47NM/2294">TS</a>]

00:38:21   multiplayer mode of this there is a multiplayer mode yes because I now quite [<a href="https://overcast.fm/+EtBla47NM/2301">TS</a>]

00:38:26   like the idea of us doing a normal episode but both of us [<a href="https://overcast.fm/+EtBla47NM/2306">TS</a>]

00:38:29   truck in across germany was not really making any reference to it but making a [<a href="https://overcast.fm/+EtBla47NM/2309">TS</a>]

00:38:36   delivery I meanwhile I'm driving right now I just have to it but really really [<a href="https://overcast.fm/+EtBla47NM/2316">TS</a>]

00:38:44   like I am NOT you get when I am I couldn't do it because when I do the [<a href="https://overcast.fm/+EtBla47NM/2324">TS</a>]

00:38:53   podcast I I find that I have to concentrate a lot it's just part of it [<a href="https://overcast.fm/+EtBla47NM/2333">TS</a>]

00:39:00   is just part of the way it works so I can possibly do anything else and I want [<a href="https://overcast.fm/+EtBla47NM/2340">TS</a>]

00:39:05   to be really clear that's not me saying like oh I'm giving this my full [<a href="https://overcast.fm/+EtBla47NM/2345">TS</a>]

00:39:08   attention [<a href="https://overcast.fm/+EtBla47NM/2348">TS</a>]

00:39:08   and i cant believe youre over over there playing three years but whatever it is [<a href="https://overcast.fm/+EtBla47NM/2348">TS</a>]

00:39:12   that you play because it's just knowing yourself and knowing how you work and I [<a href="https://overcast.fm/+EtBla47NM/2352">TS</a>]

00:39:19   saw a little bit of this when I was a teacher that is a bit of a divide with [<a href="https://overcast.fm/+EtBla47NM/2359">TS</a>]

00:39:24   teachers about students doodling but I was just about to bring up to Lincoln [<a href="https://overcast.fm/+EtBla47NM/2364">TS</a>]

00:39:29   that's what I do when we record yeah there were definitely students I could [<a href="https://overcast.fm/+EtBla47NM/2369">TS</a>]

00:39:34   tell that they would be better in class if they could doodle while a lecture was [<a href="https://overcast.fm/+EtBla47NM/2374">TS</a>]

00:39:41   happening and my policy on that was always if you're not being disruptive I [<a href="https://overcast.fm/+EtBla47NM/2381">TS</a>]

00:39:47   don't have a problem with you doing and I think for some students they need to [<a href="https://overcast.fm/+EtBla47NM/2387">TS</a>]

00:39:52   keep the visual part of their brain active while they are listening to [<a href="https://overcast.fm/+EtBla47NM/2392">TS</a>]

00:39:59   something or they just need to keep their hands active and so that's that's [<a href="https://overcast.fm/+EtBla47NM/2399">TS</a>]

00:40:05   why I never get worried about is Mike paying attention or is Mike you know [<a href="https://overcast.fm/+EtBla47NM/2405">TS</a>]

00:40:12   doodling or playing a game or something over there because you know you well [<a href="https://overcast.fm/+EtBla47NM/2412">TS</a>]

00:40:16   enough to know that this is part of the process for you that this helps and I [<a href="https://overcast.fm/+EtBla47NM/2416">TS</a>]

00:40:21   completely agree with what you said before that a low engagement video game [<a href="https://overcast.fm/+EtBla47NM/2421">TS</a>]

00:40:27   helps me stay focused on for hello Internet a piece of audio that at that [<a href="https://overcast.fm/+EtBla47NM/2427">TS</a>]

00:40:34   point I have heard four times because we recorded it and I've added it already a [<a href="https://overcast.fm/+EtBla47NM/2434">TS</a>]

00:40:38   couple of times like now it's the final thing they get it helps the focus stay [<a href="https://overcast.fm/+EtBla47NM/2438">TS</a>]

00:40:44   in place to have something like so I've gone from being very disappointed in you [<a href="https://overcast.fm/+EtBla47NM/2444">TS</a>]

00:40:50   to now I have the tab open at the page opened by this video game only a matter [<a href="https://overcast.fm/+EtBla47NM/2450">TS</a>]

00:40:57   of time until you get a wheel if I can figure out how to make them work on Mac [<a href="https://overcast.fm/+EtBla47NM/2457">TS</a>]

00:41:00   I'm really scared as I can sell the case for the wheel because think about how [<a href="https://overcast.fm/+EtBla47NM/2460">TS</a>]

00:41:05   easy it would be it is like produces the engagement even further you can just [<a href="https://overcast.fm/+EtBla47NM/2465">TS</a>]

00:41:09   keep one hand on the wheel while you're talking to your co-host [<a href="https://overcast.fm/+EtBla47NM/2469">TS</a>]

00:41:17   to drive time with Michael Gray [<a href="https://overcast.fm/+EtBla47NM/2477">TS</a>]

00:41:21   miercoles this episode of cortex is brought to you by fracture fractures are [<a href="https://overcast.fm/+EtBla47NM/2481">TS</a>]

00:41:27   really like no other photograph you're going to have in your house they're [<a href="https://overcast.fm/+EtBla47NM/2487">TS</a>]

00:41:31   printed directly onto glass but they are surprisingly lightweight and easy to [<a href="https://overcast.fm/+EtBla47NM/2491">TS</a>]

00:41:37   mount on the wall or display on your desk they look just fantastic and they [<a href="https://overcast.fm/+EtBla47NM/2497">TS</a>]

00:41:43   are ridiculously easy to make you just go to their website you upload whatever [<a href="https://overcast.fm/+EtBla47NM/2503">TS</a>]

00:41:47   image you want tell them what size it is you want and they ship it right to your [<a href="https://overcast.fm/+EtBla47NM/2507">TS</a>]

00:41:52   door and it really can be any image that you want to have printed out i mean [<a href="https://overcast.fm/+EtBla47NM/2512">TS</a>]

00:41:56   photographs are great they make excellent gifts hint him to the holidays [<a href="https://overcast.fm/+EtBla47NM/2516">TS</a>]

00:42:00   are coming up but maybe you're playing a video game [<a href="https://overcast.fm/+EtBla47NM/2520">TS</a>]

00:42:03   some games are quite frankly breathtakingly beautiful maybe they're [<a href="https://overcast.fm/+EtBla47NM/2523">TS</a>]

00:42:07   so beautiful you feel like you want to take a quick screen grab of what you are [<a href="https://overcast.fm/+EtBla47NM/2527">TS</a>]

00:42:11   looking at that's an image to you can upload your video game screenshots to [<a href="https://overcast.fm/+EtBla47NM/2531">TS</a>]

00:42:17   fracture and get them printed out and put up on your wall just saying I can [<a href="https://overcast.fm/+EtBla47NM/2537">TS</a>]

00:42:22   imagine some pretty cool looking game rooms covered in fractures may be one of [<a href="https://overcast.fm/+EtBla47NM/2542">TS</a>]

00:42:27   you listeners will create such a thing and let us and fracture know on Twitter [<a href="https://overcast.fm/+EtBla47NM/2547">TS</a>]

00:42:31   other factors are hand assembled in their factory in Gainesville Florida [<a href="https://overcast.fm/+EtBla47NM/2551">TS</a>]

00:42:36   with his does mean that because fracture has become so popular and because they [<a href="https://overcast.fm/+EtBla47NM/2556">TS</a>]

00:42:41   are lovingly individually assembled if you're thinking about getting one of [<a href="https://overcast.fm/+EtBla47NM/2561">TS</a>]

00:42:46   these done for the holidays you seriously need to act right now to make [<a href="https://overcast.fm/+EtBla47NM/2566">TS</a>]

00:42:52   sure that you get it in time [<a href="https://overcast.fm/+EtBla47NM/2572">TS</a>]

00:42:55   head over to fracture me.com and use the code cortex to get 15% off your first [<a href="https://overcast.fm/+EtBla47NM/2575">TS</a>]

00:43:02   order seriously if you haven't done your Christmas shopping there are plenty [<a href="https://overcast.fm/+EtBla47NM/2582">TS</a>]

00:43:06   plenty of family members who would love to receive fractures of you and those [<a href="https://overcast.fm/+EtBla47NM/2586">TS</a>]

00:43:13   you love as gives so head on over to fracture me.com and use the offer code [<a href="https://overcast.fm/+EtBla47NM/2593">TS</a>]

00:43:18   cortex to get a great gift for you or those you love or set up your awesome [<a href="https://overcast.fm/+EtBla47NM/2598">TS</a>]

00:43:22   gaming room and also to support cortex and all of real ASM [<a href="https://overcast.fm/+EtBla47NM/2602">TS</a>]

00:43:26   so I have just gotten back from a trip [<a href="https://overcast.fm/+EtBla47NM/2606">TS</a>]

00:43:30   conference and I gave a talk during this conference keynote speaker was about [<a href="https://overcast.fm/+EtBla47NM/2610">TS</a>]

00:43:37   that during businesses but focused on iOS app developers so people that make [<a href="https://overcast.fm/+EtBla47NM/2617">TS</a>]

00:43:43   absolutely loving and make helping them think about their business is a business [<a href="https://overcast.fm/+EtBla47NM/2623">TS</a>]

00:43:48   because they can be but many times they think I'm an independent developer in [<a href="https://overcast.fm/+EtBla47NM/2628">TS</a>]

00:43:54   this is lovely in the money will come and sometimes yet they invite me to [<a href="https://overcast.fm/+EtBla47NM/2634">TS</a>]

00:43:58   speak because business for a year and this is creating a presentation so I'd [<a href="https://overcast.fm/+EtBla47NM/2638">TS</a>]

00:44:05   been working on it for a few months and seriously over the last few weeks [<a href="https://overcast.fm/+EtBla47NM/2645">TS</a>]

00:44:08   beforehand and part of this step was practicing the presentation to you which [<a href="https://overcast.fm/+EtBla47NM/2648">TS</a>]

00:44:15   was the worst part in the nicest possible way I think I was more [<a href="https://overcast.fm/+EtBla47NM/2655">TS</a>]

00:44:21   presenting to you then I was actually giving the talk I think I believe you [<a href="https://overcast.fm/+EtBla47NM/2661">TS</a>]

00:44:31   into this a little bit I'm pleased that you did though I was very happy that you [<a href="https://overcast.fm/+EtBla47NM/2671">TS</a>]

00:44:34   offered your time and I appreciate that was a very helpful part of the process [<a href="https://overcast.fm/+EtBla47NM/2674">TS</a>]

00:44:39   yeah I know this this sort of thing is very uncomfortable to do which is why I [<a href="https://overcast.fm/+EtBla47NM/2679">TS</a>]

00:44:44   was a little bit insistent on I think this would be helpful for you to do even [<a href="https://overcast.fm/+EtBla47NM/2684">TS</a>]

00:44:49   if it feels very awkward giving a presentation to a room with just one [<a href="https://overcast.fm/+EtBla47NM/2689">TS</a>]

00:44:55   person in it [<a href="https://overcast.fm/+EtBla47NM/2695">TS</a>]

00:44:56   yeah you look i've i've never known you to be so fixed on logistics before I was [<a href="https://overcast.fm/+EtBla47NM/2696">TS</a>]

00:45:03   just in so much that we were we were messaging late in the evening as as you [<a href="https://overcast.fm/+EtBla47NM/2703">TS</a>]

00:45:07   were trying to get rooms booked for us to do so I could I could tell that this [<a href="https://overcast.fm/+EtBla47NM/2707">TS</a>]

00:45:12   was something that you wanted to happen [<a href="https://overcast.fm/+EtBla47NM/2712">TS</a>]

00:45:16   well it's serious business had to book a room in my coworking space which you got [<a href="https://overcast.fm/+EtBla47NM/2716">TS</a>]

00:45:21   to visit so that you would have a place that felt like an official place to give [<a href="https://overcast.fm/+EtBla47NM/2721">TS</a>]

00:45:27   the presentation so imagine this tell us that you are standing in a long room and [<a href="https://overcast.fm/+EtBla47NM/2727">TS</a>]

00:45:34   there is a conference table in front of you which sits about twelve people you [<a href="https://overcast.fm/+EtBla47NM/2734">TS</a>]

00:45:38   seen these in the movies at least [<a href="https://overcast.fm/+EtBla47NM/2738">TS</a>]

00:45:40   he's long wooden tables and you're standing there we've got a TV behind you [<a href="https://overcast.fm/+EtBla47NM/2740">TS</a>]

00:45:43   at the presentation for a few weeks and you've got your laptop in front of you [<a href="https://overcast.fm/+EtBla47NM/2743">TS</a>]

00:45:48   notes saying at the other end table is set to be trained with a legal pad and a [<a href="https://overcast.fm/+EtBla47NM/2748">TS</a>]

00:45:52   pen and he says to you I'm going to keep a very stern face which he does have a [<a href="https://overcast.fm/+EtBla47NM/2752">TS</a>]

00:45:59   couple of exceptions I was able to make you laugh when you knew you didn't want [<a href="https://overcast.fm/+EtBla47NM/2759">TS</a>]

00:46:03   to ruin the whole time you're giving a presentation grades are making them [<a href="https://overcast.fm/+EtBla47NM/2763">TS</a>]

00:46:07   imagine how that feels it was never seems like a low pressure situations all [<a href="https://overcast.fm/+EtBla47NM/2767">TS</a>]

00:46:14   yeah no problem I had given this presentation too much different people [<a href="https://overcast.fm/+EtBla47NM/2774">TS</a>]

00:46:18   and it was all fine I this is the only time I screwed up and I screwed up so [<a href="https://overcast.fm/+EtBla47NM/2778">TS</a>]

00:46:23   badly during this presentation I had to put 22 beginning again I got so far into [<a href="https://overcast.fm/+EtBla47NM/2783">TS</a>]

00:46:29   a hole I couldn't get back out and had to just say we need to start over but [<a href="https://overcast.fm/+EtBla47NM/2789">TS</a>]

00:46:35   that was actually a very useful part of the whole process does it help me fix [<a href="https://overcast.fm/+EtBla47NM/2795">TS</a>]

00:46:38   ipod presentation so I wanted to thank you for your help I'm definitely glad [<a href="https://overcast.fm/+EtBla47NM/2798">TS</a>]

00:46:43   you found it helpful I wanted to do this with you because back when I was [<a href="https://overcast.fm/+EtBla47NM/2803">TS</a>]

00:46:52   learning to be a teacher I had this done to me as part of teacher training and I [<a href="https://overcast.fm/+EtBla47NM/2812">TS</a>]

00:47:01   often think back to that and it was a deeply deeply uncomfortable experience [<a href="https://overcast.fm/+EtBla47NM/2821">TS</a>]

00:47:06   where I had someone who was in charge of the teacher training program and what [<a href="https://overcast.fm/+EtBla47NM/2826">TS</a>]

00:47:12   they made you do with its ok you have to prepare a lecture on a topic that was [<a href="https://overcast.fm/+EtBla47NM/2832">TS</a>]

00:47:17   maybe only half an hour and my advisor to the same thing [<a href="https://overcast.fm/+EtBla47NM/2837">TS</a>]

00:47:21   sit at the other end of the table and you give a presentation to our and she's [<a href="https://overcast.fm/+EtBla47NM/2841">TS</a>]

00:47:25   out there very sternly the whole time and the other details that you left out [<a href="https://overcast.fm/+EtBla47NM/2845">TS</a>]

00:47:28   here mike is that I was also recording you while you were giving the [<a href="https://overcast.fm/+EtBla47NM/2848">TS</a>]

00:47:32   presentation yeah has to play was going to ask and yes I i in addition to having [<a href="https://overcast.fm/+EtBla47NM/2852">TS</a>]

00:47:40   my advisor watching me she was also doing a video recording of me giving [<a href="https://overcast.fm/+EtBla47NM/2860">TS</a>]

00:47:44   presentation [<a href="https://overcast.fm/+EtBla47NM/2864">TS</a>]

00:47:45   and that experience was so deeply uncomfortable because she laid bare all [<a href="https://overcast.fm/+EtBla47NM/2865">TS</a>]

00:47:58   of the fault that I had as a presenter and then I also watched the video and [<a href="https://overcast.fm/+EtBla47NM/2878">TS</a>]

00:48:05   could see that there was no arguing with her on a few points about things that I [<a href="https://overcast.fm/+EtBla47NM/2885">TS</a>]

00:48:13   did when I was giving a presentation is like i cant get defensive about this I [<a href="https://overcast.fm/+EtBla47NM/2893">TS</a>]

00:48:18   just do X Y and Z poorly I can see it right there on the film but that single [<a href="https://overcast.fm/+EtBla47NM/2898">TS</a>]

00:48:28   session probably helped more than almost anything during my teacher training with [<a href="https://overcast.fm/+EtBla47NM/2908">TS</a>]

00:48:35   actually being able to talk in front of the classroom is being aware of the [<a href="https://overcast.fm/+EtBla47NM/2915">TS</a>]

00:48:39   things that you do badly and attempting to fix them it was because of that is [<a href="https://overcast.fm/+EtBla47NM/2919">TS</a>]

00:48:46   because you were giving this this keynote presentation I thought I really [<a href="https://overcast.fm/+EtBla47NM/2926">TS</a>]

00:48:49   do want to try to to help you with this if I can but I was I was going to put [<a href="https://overcast.fm/+EtBla47NM/2929">TS</a>]

00:48:55   money on the table that you might not have been able to bring yourself to [<a href="https://overcast.fm/+EtBla47NM/2935">TS</a>]

00:48:59   watch the actual video of you doing the presentation because that stuff is just [<a href="https://overcast.fm/+EtBla47NM/2939">TS</a>]

00:49:03   it's just so so intensely awkward to see yourself on a video it in the same way [<a href="https://overcast.fm/+EtBla47NM/2943">TS</a>]

00:49:12   that many people find it very intensely uncomfortable to hear their own recorded [<a href="https://overcast.fm/+EtBla47NM/2952">TS</a>]

00:49:16   voice it's a thing that you you just have to get used to but it is deeply [<a href="https://overcast.fm/+EtBla47NM/2956">TS</a>]

00:49:20   uncomfortable the first time you do it because you gave me some really good [<a href="https://overcast.fm/+EtBla47NM/2960">TS</a>]

00:49:25   pointers some that were leaked you know basically fix things that you don't know [<a href="https://overcast.fm/+EtBla47NM/2965">TS</a>]

00:49:32   you're doing which is you know difficult like you told me about like the way I [<a href="https://overcast.fm/+EtBla47NM/2972">TS</a>]

00:49:36   was pushing my glasses on my face and the way I was kind of Lake shift in [<a href="https://overcast.fm/+EtBla47NM/2976">TS</a>]

00:49:40   awkwardly from side to side and like it's like I don't even know I'm doing [<a href="https://overcast.fm/+EtBla47NM/2980">TS</a>]

00:49:45   those things is already so much to think about I didn't I couldn't bear [<a href="https://overcast.fm/+EtBla47NM/2985">TS</a>]

00:49:49   because then I knew I wouldn't be able to stop thinking about going out on [<a href="https://overcast.fm/+EtBla47NM/2989">TS</a>]

00:49:54   stage I was thinking about it [<a href="https://overcast.fm/+EtBla47NM/2994">TS</a>]

00:49:56   don't push up now and I every time I wanted to to shift to decide took a stab [<a href="https://overcast.fm/+EtBla47NM/2996">TS</a>]

00:50:02   wounds or I probably placing like a madman but it went really well and I I [<a href="https://overcast.fm/+EtBla47NM/3002">TS</a>]

00:50:08   deeply appreciate the assistance you gave me and I will recommend it to [<a href="https://overcast.fm/+EtBla47NM/3008">TS</a>]

00:50:13   anyone that you need to find someone who will be presented it to my family and my [<a href="https://overcast.fm/+EtBla47NM/3013">TS</a>]

00:50:20   girlfriend she is also very good at giving pointers but one thing I didn't [<a href="https://overcast.fm/+EtBla47NM/3020">TS</a>]

00:50:25   like I wasn't standing up an appointment was giving the presentation to her and [<a href="https://overcast.fm/+EtBla47NM/3025">TS</a>]

00:50:30   you basically made me going to fall on mode like you need to completely do this [<a href="https://overcast.fm/+EtBla47NM/3030">TS</a>]

00:50:35   is your gonna do it in front of people [<a href="https://overcast.fm/+EtBla47NM/3035">TS</a>]

00:50:37   yeah you have to do it for real for anybody giving a presentation you [<a href="https://overcast.fm/+EtBla47NM/3037">TS</a>]

00:50:41   absolutely have to do it as though it's really going to happen I've given a few [<a href="https://overcast.fm/+EtBla47NM/3041">TS</a>]

00:50:46   presentations in my time not only recently but when I was preparing for [<a href="https://overcast.fm/+EtBla47NM/3046">TS</a>]

00:50:50   things I would always do the presentation standing up as though [<a href="https://overcast.fm/+EtBla47NM/3050">TS</a>]

00:50:57   you're on a stage you know talking to a group of people you have to do it like [<a href="https://overcast.fm/+EtBla47NM/3057">TS</a>]

00:51:01   that and and also for anyone preparing for presentation no matter how good your [<a href="https://overcast.fm/+EtBla47NM/3061">TS</a>]

00:51:07   family is at giving you feedback or your close friends there's always something [<a href="https://overcast.fm/+EtBla47NM/3067">TS</a>]

00:51:14   in your mind that just never quite fully trust them to be fully honest no matter [<a href="https://overcast.fm/+EtBla47NM/3074">TS</a>]

00:51:20   how fully honest they are being so it it helps to have someone who can really be [<a href="https://overcast.fm/+EtBla47NM/3080">TS</a>]

00:51:25   objective get someone who you'd really know is able to be objective watching [<a href="https://overcast.fm/+EtBla47NM/3085">TS</a>]

00:51:34   you do a presentation it's it's family is great and they might be telling you [<a href="https://overcast.fm/+EtBla47NM/3094">TS</a>]

00:51:40   the 100% truth but you in your mind are always going to doubt just how truthful [<a href="https://overcast.fm/+EtBla47NM/3100">TS</a>]

00:51:44   they are when you're when you're hearing their feedback I get this is not [<a href="https://overcast.fm/+EtBla47NM/3104">TS</a>]

00:51:48   something that you can you can necessarily help by giving presentations [<a href="https://overcast.fm/+EtBla47NM/3108">TS</a>]

00:51:52   and high-stakes stuff everybody needs a great [<a href="https://overcast.fm/+EtBla47NM/3112">TS</a>]

00:51:56   I should start a side business is valued have to sit behind some sort of screen [<a href="https://overcast.fm/+EtBla47NM/3116">TS</a>]

00:52:02   so people couldn't see you right now I do I do it in person but it would be a [<a href="https://overcast.fm/+EtBla47NM/3122">TS</a>]

00:52:07   lot of money right [<a href="https://overcast.fm/+EtBla47NM/3127">TS</a>]

00:52:09   yeah actually that makes the sound like an even better idea for a business like [<a href="https://overcast.fm/+EtBla47NM/3129">TS</a>]

00:52:13   this are you a businessman in London with a lot of money and a very important [<a href="https://overcast.fm/+EtBla47NM/3133">TS</a>]

00:52:19   presentation to give getting 25 recommended I recommend this yet another [<a href="https://overcast.fm/+EtBla47NM/3139">TS</a>]

00:52:29   thing to do but yes the presentation went well cuz we haven't actually really [<a href="https://overcast.fm/+EtBla47NM/3149">TS</a>]

00:52:35   spoken about it since since you since you did it I I messaged you right after [<a href="https://overcast.fm/+EtBla47NM/3155">TS</a>]

00:52:41   it happened just because I want to know that it wasn't a total disaster but you [<a href="https://overcast.fm/+EtBla47NM/3161">TS</a>]

00:52:44   were you were confident with all the whole event yeah I was actually I mean I [<a href="https://overcast.fm/+EtBla47NM/3164">TS</a>]

00:52:49   was I was nervous before but I got myself into like his own of the way that [<a href="https://overcast.fm/+EtBla47NM/3169">TS</a>]

00:52:52   I was can prepare in the hours leading up to it [<a href="https://overcast.fm/+EtBla47NM/3172">TS</a>]

00:52:55   likely my on the first day of the conference get out ways the first and [<a href="https://overcast.fm/+EtBla47NM/3175">TS</a>]

00:53:02   once I got on the state I knew I was talking too fast to begin once I got [<a href="https://overcast.fm/+EtBla47NM/3182">TS</a>]

00:53:07   like once I could hear people laughing at jokes I intend to make I knew that [<a href="https://overcast.fm/+EtBla47NM/3187">TS</a>]

00:53:11   then people are on my side and that's a pretty good I felt confident touches the [<a href="https://overcast.fm/+EtBla47NM/3191">TS</a>]

00:53:17   rest of it and I came in at times like 40 minutes and I haven't done it so I [<a href="https://overcast.fm/+EtBla47NM/3197">TS</a>]

00:53:24   felt really good about that I had some good feedback as well so I wanna do more [<a href="https://overcast.fm/+EtBla47NM/3204">TS</a>]

00:53:29   of this was partly because I enjoy it because it will help me see other parts [<a href="https://overcast.fm/+EtBla47NM/3209">TS</a>]

00:53:35   of the world so it's something I really want to do more of I'm not sure there is [<a href="https://overcast.fm/+EtBla47NM/3215">TS</a>]

00:53:41   there wasn't video of the talk but there may be audio of it at some point in the [<a href="https://overcast.fm/+EtBla47NM/3221">TS</a>]

00:53:45   future [<a href="https://overcast.fm/+EtBla47NM/3225">TS</a>]

00:53:47   people come up after after the talk and discuss it with you not immediately [<a href="https://overcast.fm/+EtBla47NM/3227">TS</a>]

00:53:52   after but during the rest of the conference yeah yeah that's what i mean [<a href="https://overcast.fm/+EtBla47NM/3232">TS</a>]

00:53:55   during the conference people emails from people that [<a href="https://overcast.fm/+EtBla47NM/3235">TS</a>]

00:53:59   as well as it the way that I basically told the story of when I started [<a href="https://overcast.fm/+EtBla47NM/3239">TS</a>]

00:54:04   podcasting to now so it kind of hit most of the people in the audience who like [<a href="https://overcast.fm/+EtBla47NM/3244">TS</a>]

00:54:09   you were just starting out with a thing I wanted to do [<a href="https://overcast.fm/+EtBla47NM/3249">TS</a>]

00:54:12   getting ready to quit their job starting a business or like having been in [<a href="https://overcast.fm/+EtBla47NM/3252">TS</a>]

00:54:17   business for some time so it hit a lot of people quite nicely way I'm asking [<a href="https://overcast.fm/+EtBla47NM/3257">TS</a>]

00:54:23   that because that is one of my little metrics for also trying to get out the [<a href="https://overcast.fm/+EtBla47NM/3263">TS</a>]

00:54:28   true impact of a talk is after you have given it at the event [<a href="https://overcast.fm/+EtBla47NM/3268">TS</a>]

00:54:34   do people come up to you to talk about your talk because everyone everyone will [<a href="https://overcast.fm/+EtBla47NM/3274">TS</a>]

00:54:40   applaud at the end and and what they all went great but does anybody engage with [<a href="https://overcast.fm/+EtBla47NM/3280">TS</a>]

00:54:45   you about what you said over the course of the event you are at if the answer to [<a href="https://overcast.fm/+EtBla47NM/3285">TS</a>]

00:54:49   that is yes then you have had a successful talk that's a way that you [<a href="https://overcast.fm/+EtBla47NM/3289">TS</a>]

00:54:54   can get a sense of people's true reactions to what you have done as [<a href="https://overcast.fm/+EtBla47NM/3294">TS</a>]

00:54:57   opposed to just their polite reactions or just just there like feedback on a [<a href="https://overcast.fm/+EtBla47NM/3297">TS</a>]

00:55:01   little card about oh yeah it was great you know whatever you did you were you [<a href="https://overcast.fm/+EtBla47NM/3301">TS</a>]

00:55:05   able to actually convince people to come up with you and continue the discussion [<a href="https://overcast.fm/+EtBla47NM/3305">TS</a>]

00:55:09   if so that's an excellent talk [<a href="https://overcast.fm/+EtBla47NM/3309">TS</a>]

00:55:11   yes good point like if people what if he would just let me hear nothing about [<a href="https://overcast.fm/+EtBla47NM/3311">TS</a>]

00:55:15   that's bad news [<a href="https://overcast.fm/+EtBla47NM/3315">TS</a>]

00:55:17   yeah everybody just as something like oh yeah it went great and then they don't [<a href="https://overcast.fm/+EtBla47NM/3317">TS</a>]

00:55:21   mention anything specific about your talk that that's feedback that the next [<a href="https://overcast.fm/+EtBla47NM/3321">TS</a>]

00:55:26   time you give a talk you need to change your strategy so all of my talk focused [<a href="https://overcast.fm/+EtBla47NM/3326">TS</a>]

00:55:32   on what I kind of want to do in my second year of being independent and [<a href="https://overcast.fm/+EtBla47NM/3332">TS</a>]

00:55:37   having my own business [<a href="https://overcast.fm/+EtBla47NM/3337">TS</a>]

00:55:39   and one of the things I was thinking about is how my time and how I start to [<a href="https://overcast.fm/+EtBla47NM/3339">TS</a>]

00:55:46   think about what are some of the things I'm currently doing that I don't need to [<a href="https://overcast.fm/+EtBla47NM/3346">TS</a>]

00:55:50   do or I can pass along to somebody else to this leads into something that we [<a href="https://overcast.fm/+EtBla47NM/3350">TS</a>]

00:55:56   have been wanted time which is this idea of these words actually they came from [<a href="https://overcast.fm/+EtBla47NM/3356">TS</a>]

00:56:02   you and they made into my talk which is the idea of what you need to do others [<a href="https://overcast.fm/+EtBla47NM/3362">TS</a>]

00:56:07   can do for you and you are trying to explain this from the way to explain it [<a href="https://overcast.fm/+EtBla47NM/3367">TS</a>]

00:56:14   to me which is understanding what the jobs are that you are currently doing [<a href="https://overcast.fm/+EtBla47NM/3374">TS</a>]

00:56:18   side of your business that you can outsource because you don't need to do [<a href="https://overcast.fm/+EtBla47NM/3378">TS</a>]

00:56:22   the more you don't like to do them and it's all about how you delegate things [<a href="https://overcast.fm/+EtBla47NM/3382">TS</a>]

00:56:26   and it does kind of an idea of the way the money like how much money you [<a href="https://overcast.fm/+EtBla47NM/3386">TS</a>]

00:56:33   willing to pay to get some of your own time back I just got his with the number [<a href="https://overcast.fm/+EtBla47NM/3393">TS</a>]

00:56:37   of people who are running their own businesses or who have started up their [<a href="https://overcast.fm/+EtBla47NM/3397">TS</a>]

00:56:42   own things and I think it should be no surprise that the kinds of people who [<a href="https://overcast.fm/+EtBla47NM/3402">TS</a>]

00:56:53   end up creating their own businesses are also the kinds of people who feel like [<a href="https://overcast.fm/+EtBla47NM/3413">TS</a>]

00:57:00   they can do a lot of different things in a lot of different areas and that they [<a href="https://overcast.fm/+EtBla47NM/3420">TS</a>]

00:57:06   don't shrink from doing additional things like even just think sometimes [<a href="https://overcast.fm/+EtBla47NM/3426">TS</a>]

00:57:13   about being a professional youtuber there are a surprising number of very [<a href="https://overcast.fm/+EtBla47NM/3433">TS</a>]

00:57:21   different skills that you need to have to make this work at the start like when [<a href="https://overcast.fm/+EtBla47NM/3441">TS</a>]

00:57:28   you're just a person on your own you know you you need to be able to figure [<a href="https://overcast.fm/+EtBla47NM/3448">TS</a>]

00:57:32   out how to put together a presentation you need to figure out how to work with [<a href="https://overcast.fm/+EtBla47NM/3452">TS</a>]

00:57:35   video equipment you need to figure out what you can do to be engaging to some [<a href="https://overcast.fm/+EtBla47NM/3455">TS</a>]

00:57:43   section of the global audience but then you also need to figure out on your own [<a href="https://overcast.fm/+EtBla47NM/3463">TS</a>]

00:57:47   all the back end stuff of YouTube like we were complaining [<a href="https://overcast.fm/+EtBla47NM/3467">TS</a>]

00:57:50   out earlier than you also need to start thinking about some of the the business [<a href="https://overcast.fm/+EtBla47NM/3470">TS</a>]

00:57:54   stuff and so it's very natural you take someone who starts building a business [<a href="https://overcast.fm/+EtBla47NM/3474">TS</a>]

00:57:58   like that you get very used to doing all the things your self and I'm just [<a href="https://overcast.fm/+EtBla47NM/3478">TS</a>]

00:58:07   thinking about you too because that's what I'm familiar with but I imagine [<a href="https://overcast.fm/+EtBla47NM/3487">TS</a>]

00:58:09   it's very similar to for almost any kind of business but it's it's going to be [<a href="https://overcast.fm/+EtBla47NM/3489">TS</a>]

00:58:16   very similar for almost anybody who starts up their own thing that at the [<a href="https://overcast.fm/+EtBla47NM/3496">TS</a>]

00:58:19   beginning when you don't have a business that is generating revenue you are the [<a href="https://overcast.fm/+EtBla47NM/3499">TS</a>]

00:58:25   person who needs to do everything everything is your responsibility but [<a href="https://overcast.fm/+EtBla47NM/3505">TS</a>]

00:58:31   then if the business become successful there comes a point where you have to [<a href="https://overcast.fm/+EtBla47NM/3511">TS</a>]

00:58:38   start letting go of control of a lot of these different areas and again at least [<a href="https://overcast.fm/+EtBla47NM/3518">TS</a>]

00:58:47   an experience of everyone that I have spoken to nobody picks the right moment [<a href="https://overcast.fm/+EtBla47NM/3527">TS</a>]

00:58:52   to do this [<a href="https://overcast.fm/+EtBla47NM/3532">TS</a>]

00:58:53   everybody waits until way way after they should have done it because they're [<a href="https://overcast.fm/+EtBla47NM/3533">TS</a>]

00:58:59   recognizing like man I am just overburdened with dealing with all of [<a href="https://overcast.fm/+EtBla47NM/3539">TS</a>]

00:59:05   the parts of my business that I just have to bring on someone to help me [<a href="https://overcast.fm/+EtBla47NM/3545">TS</a>]

00:59:10   because other otherwise I am this bottleneck in my own business and I am [<a href="https://overcast.fm/+EtBla47NM/3550">TS</a>]

00:59:15   the person who is just running me down with the huge number of things that I [<a href="https://overcast.fm/+EtBla47NM/3555">TS</a>]

00:59:20   have to do but it's I think it can be hard for that kind of personality type [<a href="https://overcast.fm/+EtBla47NM/3560">TS</a>]

00:59:25   to let go of stuff that you have always done so I wanted to take a look at some [<a href="https://overcast.fm/+EtBla47NM/3565">TS</a>]

00:59:31   of the things that we do and off the other people and some of the things that [<a href="https://overcast.fm/+EtBla47NM/3571">TS</a>]

00:59:36   maybe we could try and understand the reasons that we do in Darfur agencies so [<a href="https://overcast.fm/+EtBla47NM/3576">TS</a>]

00:59:41   for example accountants and lawyers now accountants and lawyers they do job so [<a href="https://overcast.fm/+EtBla47NM/3581">TS</a>]

00:59:50   very important that if we wanted to we could learn mean you're smart enough we [<a href="https://overcast.fm/+EtBla47NM/3590">TS</a>]

00:59:58   could we could take the time necessary [<a href="https://overcast.fm/+EtBla47NM/3598">TS</a>]

01:00:00   at least to do our own taxes because there are people that do that but [<a href="https://overcast.fm/+EtBla47NM/3600">TS</a>]

01:00:05   there's no way in hell I won't put that time so I'm more than happy to pay for [<a href="https://overcast.fm/+EtBla47NM/3605">TS</a>]

01:00:10   an account more than happy to pay for a lawyer just to clarify some there's just [<a href="https://overcast.fm/+EtBla47NM/3610">TS</a>]

01:00:14   certain to be nice to accounts I could do it to a acceptable standard but [<a href="https://overcast.fm/+EtBla47NM/3614">TS</a>]

01:00:20   there's no way I could do it as well as an account did you know what I mean I [<a href="https://overcast.fm/+EtBla47NM/3620">TS</a>]

01:00:23   could I could learn how to deliver a tax return by within the pain way more tax [<a href="https://overcast.fm/+EtBla47NM/3623">TS</a>]

01:00:27   no shipping or I'll get something wrong yeah they think the thing with the [<a href="https://overcast.fm/+EtBla47NM/3627">TS</a>]

01:00:31   accountancy for example is i have i mean let's let let's say I've been in [<a href="https://overcast.fm/+EtBla47NM/3631">TS</a>]

01:00:37   business for myself to some extent for its four years five years now let's say [<a href="https://overcast.fm/+EtBla47NM/3637">TS</a>]

01:00:43   it's four years I have done my own accounting for essentially that whole [<a href="https://overcast.fm/+EtBla47NM/3643">TS</a>]

01:00:52   time because it feels like ok this is something that I need to be on top of [<a href="https://overcast.fm/+EtBla47NM/3652">TS</a>]

01:00:56   because it's the money coming in and is the money going out and I need to make [<a href="https://overcast.fm/+EtBla47NM/3656">TS</a>]

01:01:01   sure that things are profitable and I need to have a good sense of where [<a href="https://overcast.fm/+EtBla47NM/3661">TS</a>]

01:01:04   everything is but it is just in the last year that I am in the process of of [<a href="https://overcast.fm/+EtBla47NM/3664">TS</a>]

01:01:10   handing over the accounting to someone else and it is the process of doing that [<a href="https://overcast.fm/+EtBla47NM/3670">TS</a>]

01:01:15   that makes me realize man I should have done this two years ago I should have [<a href="https://overcast.fm/+EtBla47NM/3675">TS</a>]

01:01:18   done this as soon as i could have hired unaccounted because while I can do it [<a href="https://overcast.fm/+EtBla47NM/3678">TS</a>]

01:01:25   the real question with handing stuff office does me doing the accounting [<a href="https://overcast.fm/+EtBla47NM/3685">TS</a>]

01:01:33   really help the bottom line of my business and the answer to that is very [<a href="https://overcast.fm/+EtBla47NM/3693">TS</a>]

01:01:41   clearly know that if if I spend a weekend doing all of my accounting what [<a href="https://overcast.fm/+EtBla47NM/3701">TS</a>]

01:01:50   has the business gain from that not not really very much I should have spent [<a href="https://overcast.fm/+EtBla47NM/3710">TS</a>]

01:01:56   that weekend making something that the business makes so for me that's editing [<a href="https://overcast.fm/+EtBla47NM/3716">TS</a>]

01:02:02   the podcast it's writing a video its animating a video [<a href="https://overcast.fm/+EtBla47NM/3722">TS</a>]

01:02:07   these are the things that are the stuff that I should be working on in the [<a href="https://overcast.fm/+EtBla47NM/3727">TS</a>]

01:02:13   business and so I really really try very hard to to constantly remind myself that [<a href="https://overcast.fm/+EtBla47NM/3733">TS</a>]

01:02:19   I have these core activities writing recording editing and a meeting if I'm [<a href="https://overcast.fm/+EtBla47NM/3739">TS</a>]

01:02:27   not doing one of those four I should really evaluate if I am the best person [<a href="https://overcast.fm/+EtBla47NM/3747">TS</a>]

01:02:33   to do this thing because those for activities are at the core of my [<a href="https://overcast.fm/+EtBla47NM/3753">TS</a>]

01:02:39   business they are to use corporate speak they are where the value is generated in [<a href="https://overcast.fm/+EtBla47NM/3759">TS</a>]

01:02:45   my business and the value is not generated in my business in doing the [<a href="https://overcast.fm/+EtBla47NM/3765">TS</a>]

01:02:51   books that that is that is a case of where I can hand something over but it's [<a href="https://overcast.fm/+EtBla47NM/3771">TS</a>]

01:02:56   very hard to let that go because it just feels like such an intimate part of the [<a href="https://overcast.fm/+EtBla47NM/3776">TS</a>]

01:03:02   business and it's something that I've just been doing on my own for so long [<a href="https://overcast.fm/+EtBla47NM/3782">TS</a>]

01:03:06   that I feel like oh but I can do this so maybe I should do this very funny to me [<a href="https://overcast.fm/+EtBla47NM/3786">TS</a>]

01:03:13   because one of the first things I did was to get there was no way I would be [<a href="https://overcast.fm/+EtBla47NM/3793">TS</a>]

01:03:19   able to do that stuff efficiently yeah because I don't understand it but I [<a href="https://overcast.fm/+EtBla47NM/3799">TS</a>]

01:03:24   don't understand any of it and I don't want to take the time to adjust I have [<a href="https://overcast.fm/+EtBla47NM/3804">TS</a>]

01:03:28   no desire to do that [<a href="https://overcast.fm/+EtBla47NM/3808">TS</a>]

01:03:30   forgiving when I was making no money I was still paying an account I just know [<a href="https://overcast.fm/+EtBla47NM/3810">TS</a>]

01:03:36   I'm not gonna go through this scenario I have to say I advise the mic strategy on [<a href="https://overcast.fm/+EtBla47NM/3816">TS</a>]

01:03:41   this one he kept an accountant way before you think you ever need one like [<a href="https://overcast.fm/+EtBla47NM/3821">TS</a>]

01:03:47   as soon as you decide you want to start a business that is why he can you to do [<a href="https://overcast.fm/+EtBla47NM/3827">TS</a>]

01:03:51   because they hope you put so much stuff into place and she get a really good one [<a href="https://overcast.fm/+EtBla47NM/3831">TS</a>]

01:03:56   then that just becoming a good person you can ask business-like questions to [<a href="https://overcast.fm/+EtBla47NM/3836">TS</a>]

01:03:59   give you another point of view [<a href="https://overcast.fm/+EtBla47NM/3839">TS</a>]

01:04:02   and I agree with that exactly the same way of a lawyer but I don't know if he [<a href="https://overcast.fm/+EtBla47NM/3842">TS</a>]

01:04:06   had a lawyer immediately depending on the type of thing to do [<a href="https://overcast.fm/+EtBla47NM/3846">TS</a>]

01:04:09   yeah the the lawyer is a bit of a different case and the lawyer to me is [<a href="https://overcast.fm/+EtBla47NM/3849">TS</a>]

01:04:13   it is an example of something where I I'm under no illusion that I could do [<a href="https://overcast.fm/+EtBla47NM/3853">TS</a>]

01:04:18   with a lawyer could do I could not go to law school and become a lawyer I just [<a href="https://overcast.fm/+EtBla47NM/3858">TS</a>]

01:04:23   don't think I would be capable of doing that because when I try to read [<a href="https://overcast.fm/+EtBla47NM/3863">TS</a>]

01:04:27   contracts is I swear my brain tries to protect itself by making me fall asleep [<a href="https://overcast.fm/+EtBla47NM/3867">TS</a>]

01:04:34   i cannot read a contract and focus on it for any length of time and he even when [<a href="https://overcast.fm/+EtBla47NM/3874">TS</a>]

01:04:43   I can ok bringing all of my concentration to bear on this clause [<a href="https://overcast.fm/+EtBla47NM/3883">TS</a>]

01:04:47   it's still just reads to me like in my head it almost sounds like a swarm of [<a href="https://overcast.fm/+EtBla47NM/3887">TS</a>]

01:04:53   bees they can help these words all of these words are floating around but I [<a href="https://overcast.fm/+EtBla47NM/3893">TS</a>]

01:04:57   just cannot make any sense out of what this is this whole other legal language [<a href="https://overcast.fm/+EtBla47NM/3897">TS</a>]

01:05:02   and seemed like a miracle that lawyers communicate to each other in these terms [<a href="https://overcast.fm/+EtBla47NM/3902">TS</a>]

01:05:06   and so yes I have a lawyer that I signed contracts and stuff to do his bills like [<a href="https://overcast.fm/+EtBla47NM/3906">TS</a>]

01:05:11   thank you I just she is there to read through all of these paragraphs because [<a href="https://overcast.fm/+EtBla47NM/3911">TS</a>]

01:05:17   I couldn't do it for all over the tea in China it just wouldn't be possible for [<a href="https://overcast.fm/+EtBla47NM/3917">TS</a>]

01:05:23   me to derive any meeting for most of the contract that I have to look out yeah I [<a href="https://overcast.fm/+EtBla47NM/3923">TS</a>]

01:05:28   mean and this other things like just making sure that you have all of the [<a href="https://overcast.fm/+EtBla47NM/3928">TS</a>]

01:05:33   paperwork that apparently you need to have that you'd never know you'd need to [<a href="https://overcast.fm/+EtBla47NM/3933">TS</a>]

01:05:37   lawyer can tell you that it's required yeah it's like oh if you don't have this [<a href="https://overcast.fm/+EtBla47NM/3937">TS</a>]

01:05:41   anyone in the world could see you and you immediately lose like okay mister [<a href="https://overcast.fm/+EtBla47NM/3941">TS</a>]

01:05:47   aside because that's the system has been created around this deep into it so if [<a href="https://overcast.fm/+EtBla47NM/3947">TS</a>]

01:05:54   you want to have a serious business eventually so that's why you end up [<a href="https://overcast.fm/+EtBla47NM/3954">TS</a>]

01:05:59   again you could do all the reading if you really wanted to try and do a job [<a href="https://overcast.fm/+EtBla47NM/3959">TS</a>]

01:06:04   but you just because of the amount of time you're spending not doing what your [<a href="https://overcast.fm/+EtBla47NM/3964">TS</a>]

01:06:13   business is supposed to be [<a href="https://overcast.fm/+EtBla47NM/3973">TS</a>]

01:06:14   yeah yeah without a doubt this is where I think there are a bunch of mental [<a href="https://overcast.fm/+EtBla47NM/3974">TS</a>]

01:06:20   tools that you can have which helped you think about this stuff and the number [<a href="https://overcast.fm/+EtBla47NM/3980">TS</a>]

01:06:23   one of these is opportunity cost just simply the idea that whatever you're [<a href="https://overcast.fm/+EtBla47NM/3983">TS</a>]

01:06:29   doing something you can't be doing something else which sounds like that [<a href="https://overcast.fm/+EtBla47NM/3989">TS</a>]

01:06:35   idea is so obvious but it's very useful to keep in mind of I'm working on this [<a href="https://overcast.fm/+EtBla47NM/3995">TS</a>]

01:06:42   part of my business is the best part like what like how much revenue my [<a href="https://overcast.fm/+EtBla47NM/4002">TS</a>]

01:06:48   potentially losing out on by not working on the value generating parts of the [<a href="https://overcast.fm/+EtBla47NM/4008">TS</a>]

01:06:53   business that that is a real costs and actually find it's very helpful in [<a href="https://overcast.fm/+EtBla47NM/4013">TS</a>]

01:07:01   decision-making to figure out what that actual number is and this is where I [<a href="https://overcast.fm/+EtBla47NM/4021">TS</a>]

01:07:06   think mission but yeah I didn't mention on the previous shows how I use Launch [<a href="https://overcast.fm/+EtBla47NM/4026">TS</a>]

01:07:12   Center pro as this impromptu Time Tracker [<a href="https://overcast.fm/+EtBla47NM/4032">TS</a>]

01:07:16   I want to know more about this one day I don't think you're ever gonna tell the [<a href="https://overcast.fm/+EtBla47NM/4036">TS</a>]

01:07:20   world I want to see us [<a href="https://overcast.fm/+EtBla47NM/4040">TS</a>]

01:07:22   yeah well I just say what I do with it now which is that I track the time that [<a href="https://overcast.fm/+EtBla47NM/4042">TS</a>]

01:07:28   I spend on on various parts of my business so i'm i'm able to know pretty [<a href="https://overcast.fm/+EtBla47NM/4048">TS</a>]

01:07:34   accurately how much time did I spend writing or animating YouTube video vs [<a href="https://overcast.fm/+EtBla47NM/4054">TS</a>]

01:07:39   working on cortex vs working on hello internet I track all over those in [<a href="https://overcast.fm/+EtBla47NM/4059">TS</a>]

01:07:44   regular units of time for myself but one of the big reasons that I do that is it [<a href="https://overcast.fm/+EtBla47NM/4064">TS</a>]

01:07:51   half just because I find that very effective way to work I just learned [<a href="https://overcast.fm/+EtBla47NM/4071">TS</a>]

01:07:55   that my brain likes timers [<a href="https://overcast.fm/+EtBla47NM/4075">TS</a>]

01:07:57   it's like doing these little dashes of work that's very helpful but it's also [<a href="https://overcast.fm/+EtBla47NM/4077">TS</a>]

01:08:02   so that I can take some numbers about what revenue is generated by different [<a href="https://overcast.fm/+EtBla47NM/4082">TS</a>]

01:08:08   activities and come up with an exact number for opportunity cost for various [<a href="https://overcast.fm/+EtBla47NM/4088">TS</a>]

01:08:15   things that I do so when I say like oh I have an idea about how much it costs me [<a href="https://overcast.fm/+EtBla47NM/4095">TS</a>]

01:08:20   to work on part exit the business versus part why I actually have a number I know [<a href="https://overcast.fm/+EtBla47NM/4100">TS</a>]

01:08:26   actly what that number is and in a business context that's also where it's [<a href="https://overcast.fm/+EtBla47NM/4106">TS</a>]

01:08:31   helpful when you think about things like hiring and accounted for hiring a lawyer [<a href="https://overcast.fm/+EtBla47NM/4111">TS</a>]

01:08:36   or like with my personal assistant I can have some numbers that make sense about [<a href="https://overcast.fm/+EtBla47NM/4116">TS</a>]

01:08:41   how much am I willing to pay in the business to have people help me with [<a href="https://overcast.fm/+EtBla47NM/4121">TS</a>]

01:08:47   various things over time this has been really interesting because I have seen a [<a href="https://overcast.fm/+EtBla47NM/4127">TS</a>]

01:08:52   personality shift in myself in the last maybe year or two where I used to be [<a href="https://overcast.fm/+EtBla47NM/4132">TS</a>]

01:09:02   very very used to being on top of every single part of my business and keeping [<a href="https://overcast.fm/+EtBla47NM/4142">TS</a>]

01:09:08   track of absolutely everything and now I find myself much more focusing on ok [<a href="https://overcast.fm/+EtBla47NM/4148">TS</a>]

01:09:14   what else can I have other people do or help me with to the point where as we [<a href="https://overcast.fm/+EtBla47NM/4154">TS</a>]

01:09:19   were actually discussing just before the show started i just load paper work of [<a href="https://overcast.fm/+EtBla47NM/4159">TS</a>]

01:09:25   any kind and I used to be really good at always filling out paperwork and making [<a href="https://overcast.fm/+EtBla47NM/4165">TS</a>]

01:09:30   sure all the forms are in are in place and everything is set and now my opinion [<a href="https://overcast.fm/+EtBla47NM/4170">TS</a>]

01:09:34   on that is largely ok my personal assistant knows just about everything [<a href="https://overcast.fm/+EtBla47NM/4174">TS</a>]

01:09:38   about me can she just fill out this form for me and submitted for me I can do it [<a href="https://overcast.fm/+EtBla47NM/4178">TS</a>]

01:09:44   I'm not incapable of writing my name in block capitals in these boxes but i just [<a href="https://overcast.fm/+EtBla47NM/4184">TS</a>]

01:09:50   i wouldn't do it for fun and so this is work and I have a number which is OK [<a href="https://overcast.fm/+EtBla47NM/4190">TS</a>]

01:09:55   does it make sense for me to pay my personal assistant to do this if the [<a href="https://overcast.fm/+EtBla47NM/4195">TS</a>]

01:09:59   answer is yes like yes I would love to do this and any any time I can I can [<a href="https://overcast.fm/+EtBla47NM/4199">TS</a>]

01:10:03   come up with a little solution like that I guess this makes this makes very good [<a href="https://overcast.fm/+EtBla47NM/4203">TS</a>]

01:10:07   sense for the business [<a href="https://overcast.fm/+EtBla47NM/4207">TS</a>]

01:10:09   the flip side of this is of course that over the past two years this also means [<a href="https://overcast.fm/+EtBla47NM/4209">TS</a>]

01:10:13   that I have been getting a lot more business expenses than I ever used to [<a href="https://overcast.fm/+EtBla47NM/4213">TS</a>]

01:10:17   have a used to feel like oh boy this business is great it has no expenses and [<a href="https://overcast.fm/+EtBla47NM/4217">TS</a>]

01:10:21   now it's like to have a lot of business expenses that I didn't used to have but [<a href="https://overcast.fm/+EtBla47NM/4221">TS</a>]

01:10:25   the tradeoff is is definitely worth it but it is interesting to see that this [<a href="https://overcast.fm/+EtBla47NM/4225">TS</a>]

01:10:30   has caused a a personality shift that I notice that trying to always think in [<a href="https://overcast.fm/+EtBla47NM/4230">TS</a>]

01:10:37   this efficient way [<a href="https://overcast.fm/+EtBla47NM/4237">TS</a>]

01:10:39   has really really driven down my patients for certain kinds of activities [<a href="https://overcast.fm/+EtBla47NM/4239">TS</a>]

01:10:44   with god can I have someone do this I really hope the answer is yes we can [<a href="https://overcast.fm/+EtBla47NM/4244">TS</a>]

01:10:49   actually when you get too far into it can actually be detrimental thing [<a href="https://overcast.fm/+EtBla47NM/4249">TS</a>]

01:10:53   because you you may be spent more money than you need to because you know how [<a href="https://overcast.fm/+EtBla47NM/4253">TS</a>]

01:10:57   such a low tolerance for work you don't want to do anything today someone yeah [<a href="https://overcast.fm/+EtBla47NM/4257">TS</a>]

01:11:05   but this but this is where the spreadsheet in the numbers act as the [<a href="https://overcast.fm/+EtBla47NM/4265">TS</a>]

01:11:08   sanity check where does this not make sense what should you do and what should [<a href="https://overcast.fm/+EtBla47NM/4268">TS</a>]

01:11:12   you not do you have to have it some kind of anchoring reality I really do [<a href="https://overcast.fm/+EtBla47NM/4272">TS</a>]

01:11:17   recommend anybody out there who is running their own business to do the [<a href="https://overcast.fm/+EtBla47NM/4277">TS</a>]

01:11:23   actual calculations of what your time is worth per hour and the really they're [<a href="https://overcast.fm/+EtBla47NM/4283">TS</a>]

01:11:27   really key feature here is to not lie to yourself about how much time you spend [<a href="https://overcast.fm/+EtBla47NM/4287">TS</a>]

01:11:34   on things so if you're sitting at home all day and you feel like oh I had a [<a href="https://overcast.fm/+EtBla47NM/4294">TS</a>]

01:11:39   whole work day you don't just get to divide oh how much money I earn today [<a href="https://overcast.fm/+EtBla47NM/4299">TS</a>]

01:11:43   divided by the eight hours I spent in the office like this is one of the [<a href="https://overcast.fm/+EtBla47NM/4303">TS</a>]

01:11:47   reasons why I use the timers is I am really really strict about was this a [<a href="https://overcast.fm/+EtBla47NM/4307">TS</a>]

01:11:55   solid 40 minutes of writing if it wasn't a solid 40 minutes of writing it doesn't [<a href="https://overcast.fm/+EtBla47NM/4315">TS</a>]

01:12:01   count so I i really do keep a very very accurate account of this stuff and if [<a href="https://overcast.fm/+EtBla47NM/4321">TS</a>]

01:12:08   you do that it is really eye-opening like I have convinced a few people to [<a href="https://overcast.fm/+EtBla47NM/4328">TS</a>]

01:12:12   try this and once they do just a little bit of tracking the time and then [<a href="https://overcast.fm/+EtBla47NM/4332">TS</a>]

01:12:17   working out their hourly rates it does really change how they think about their [<a href="https://overcast.fm/+EtBla47NM/4337">TS</a>]

01:12:20   business and how they're spending their time so the obvious thing he'll like [<a href="https://overcast.fm/+EtBla47NM/4340">TS</a>]

01:12:24   maybe the elephant in the room in looking at this scenario is production [<a href="https://overcast.fm/+EtBla47NM/4344">TS</a>]

01:12:28   so we're talking about the way to maximize money and part of the thing [<a href="https://overcast.fm/+EtBla47NM/4348">TS</a>]

01:12:32   we're talking about is take things away from us so we can make more stuff so [<a href="https://overcast.fm/+EtBla47NM/4352">TS</a>]

01:12:38   what if you had people making stuff for you [<a href="https://overcast.fm/+EtBla47NM/4358">TS</a>]

01:12:42   so I do some of this I'm not on every show and relay this is your specialty [<a href="https://overcast.fm/+EtBla47NM/4362">TS</a>]

01:12:48   Mike yeah so we have currently like 20 28 posts between them pretty use 18 [<a href="https://overcast.fm/+EtBla47NM/4368">TS</a>]

01:13:01   shows I'm on nine of them a lot of there is a need is only like six or so [<a href="https://overcast.fm/+EtBla47NM/4381">TS</a>]

01:13:07   frequent shows the hawk yeah but over time you are on a decreasing percentage [<a href="https://overcast.fm/+EtBla47NM/4387">TS</a>]

01:13:15   of the total number of shows that really produces exactly so that is the idea of [<a href="https://overcast.fm/+EtBla47NM/4395">TS</a>]

01:13:21   me bringing in people because every show producers money for the business of [<a href="https://overcast.fm/+EtBla47NM/4401">TS</a>]

01:13:25   which I as a business owner have some of that money [<a href="https://overcast.fm/+EtBla47NM/4405">TS</a>]

01:13:29   natural we the ad sales infrastructure so it work out deals of all of our hosts [<a href="https://overcast.fm/+EtBla47NM/4409">TS</a>]

01:13:34   on a split the revenue and so I make money by people doing work which is the [<a href="https://overcast.fm/+EtBla47NM/4414">TS</a>]

01:13:42   other part of this whole thing and overtime I'm trying to maybe pull back [<a href="https://overcast.fm/+EtBla47NM/4422">TS</a>]

01:13:48   the amount I do to push forward more people to do that because facilitator of [<a href="https://overcast.fm/+EtBla47NM/4428">TS</a>]

01:13:54   other people's work that day that is how in the long term [<a href="https://overcast.fm/+EtBla47NM/4434">TS</a>]

01:13:58   my business seats have a host of people that are happy to work with me and [<a href="https://overcast.fm/+EtBla47NM/4438">TS</a>]

01:14:03   Steven on these new shows that we can help continue to foster talent and make [<a href="https://overcast.fm/+EtBla47NM/4443">TS</a>]

01:14:09   that push us to forward and to be clear the whole proposition from relay is the [<a href="https://overcast.fm/+EtBla47NM/4449">TS</a>]

01:14:15   reason why I agreed to do this podcast is a big part of it [<a href="https://overcast.fm/+EtBla47NM/4455">TS</a>]

01:14:19   his I can do this show but only if I don't have to worry about details [<a href="https://overcast.fm/+EtBla47NM/4459">TS</a>]

01:14:25   XY and Z like with the hello Internet podcast I'm in charge of all of the [<a href="https://overcast.fm/+EtBla47NM/4465">TS</a>]

01:14:30   background logistics and all of the editing with the exception of ad sales [<a href="https://overcast.fm/+EtBla47NM/4470">TS</a>]

01:14:35   work with someone for that but I just knew I could not possibly replicate all [<a href="https://overcast.fm/+EtBla47NM/4475">TS</a>]

01:14:42   of that for a second podcast it would just be far too much and so yes that's [<a href="https://overcast.fm/+EtBla47NM/4482">TS</a>]

01:14:45   why it's like okay as really as a company takes a portion of the [<a href="https://overcast.fm/+EtBla47NM/4485">TS</a>]

01:14:48   advertising revenue for the show but I was very happy to sign up for that if it [<a href="https://overcast.fm/+EtBla47NM/4488">TS</a>]

01:14:54   meant that [<a href="https://overcast.fm/+EtBla47NM/4494">TS</a>]

01:14:54   oh I don't have to upload the show's to the website I don't have to put the [<a href="https://overcast.fm/+EtBla47NM/4494">TS</a>]

01:14:59   Sooners together is like this is what we worked out you and I and it is a good [<a href="https://overcast.fm/+EtBla47NM/4499">TS</a>]

01:15:03   example of the same kind of thing like having someone else do something and [<a href="https://overcast.fm/+EtBla47NM/4503">TS</a>]

01:15:08   being more than happy to help pay for that [<a href="https://overcast.fm/+EtBla47NM/4508">TS</a>]

01:15:11   yeah let's take a quick sidebars and I'll tell their story to say if we keep [<a href="https://overcast.fm/+EtBla47NM/4511">TS</a>]

01:15:15   it in but will mean you were talking about the split between the two of us as [<a href="https://overcast.fm/+EtBla47NM/4515">TS</a>]

01:15:21   hosts of the like the remaining revenue I was pushing to give you more of it but [<a href="https://overcast.fm/+EtBla47NM/4521">TS</a>]

01:15:27   you were pushing to give me what I was trying to give you a better split [<a href="https://overcast.fm/+EtBla47NM/4527">TS</a>]

01:15:33   because I i as a person looking for talent wanted to try and make the [<a href="https://overcast.fm/+EtBla47NM/4533">TS</a>]

01:15:41   sweetest deal possible for you right that was my thinking so I wore offer you [<a href="https://overcast.fm/+EtBla47NM/4541">TS</a>]

01:15:45   more money because then more money means more likely to say yes right but you [<a href="https://overcast.fm/+EtBla47NM/4545">TS</a>]

01:15:50   think so that was one part thinking on the other side you wanted to give as [<a href="https://overcast.fm/+EtBla47NM/4550">TS</a>]

01:15:55   much as possible for me to do work wise [<a href="https://overcast.fm/+EtBla47NM/4555">TS</a>]

01:15:58   wanted to compensate me accordingly to keep me happy so we worked out a very [<a href="https://overcast.fm/+EtBla47NM/4558">TS</a>]

01:16:03   very fair deal but that that resulted in me happily agreed to do things like all [<a href="https://overcast.fm/+EtBla47NM/4563">TS</a>]

01:16:08   of the book and the editing and that's exactly that's that's the both sides of [<a href="https://overcast.fm/+EtBla47NM/4568">TS</a>]

01:16:12   this coming into play which is quite interesting in the way that we are [<a href="https://overcast.fm/+EtBla47NM/4572">TS</a>]

01:16:15   coming to the arrangement we did you know without a doubt I was convincing [<a href="https://overcast.fm/+EtBla47NM/4575">TS</a>]

01:16:20   you to take a larger portion of the show and also to do more of the things like I [<a href="https://overcast.fm/+EtBla47NM/4580">TS</a>]

01:16:27   wanted you to be more invested in the show than the original deal was going to [<a href="https://overcast.fm/+EtBla47NM/4587">TS</a>]

01:16:32   be and that that's exactly part of it like out in some way I am hiring relay [<a href="https://overcast.fm/+EtBla47NM/4592">TS</a>]

01:16:37   and Mike to help with a larger portion of the show and so I want to pay for [<a href="https://overcast.fm/+EtBla47NM/4597">TS</a>]

01:16:41   that that that that is my perspective on how the negotiations went down the [<a href="https://overcast.fm/+EtBla47NM/4601">TS</a>]

01:16:47   interesting part of this is very much focused on optimizing but you gotten [<a href="https://overcast.fm/+EtBla47NM/4607">TS</a>]

01:16:54   your business [<a href="https://overcast.fm/+EtBla47NM/4614">TS</a>]

01:16:57   yeah this is because I found a way for my company to generate money that I [<a href="https://overcast.fm/+EtBla47NM/4617">TS</a>]

01:17:04   don't need to actively be apart yeah i i do the ad sales part which is a lot of [<a href="https://overcast.fm/+EtBla47NM/4624">TS</a>]

01:17:10   work but recording shows his is where the advertising goes on to so I don't [<a href="https://overcast.fm/+EtBla47NM/4630">TS</a>]

01:17:15   recall the will to shows so I have found a way to optimize my business by [<a href="https://overcast.fm/+EtBla47NM/4635">TS</a>]

01:17:21   creating a scenario in which we have a welcoming environment for many people to [<a href="https://overcast.fm/+EtBla47NM/4641">TS</a>]

01:17:26   come and do their work [<a href="https://overcast.fm/+EtBla47NM/4646">TS</a>]

01:17:28   yeah now I remember a long time ago [<a href="https://overcast.fm/+EtBla47NM/4648">TS</a>]

01:17:31   episode we spoke about a scenario that you believe he would try to look at with [<a href="https://overcast.fm/+EtBla47NM/4651">TS</a>]

01:17:35   your work but that didn't pan out [<a href="https://overcast.fm/+EtBla47NM/4655">TS</a>]

01:17:38   yeah I did I did at one point try to do an additional YouTube channel and pull [<a href="https://overcast.fm/+EtBla47NM/4658">TS</a>]

01:17:43   together a little team of people to do that and i realize very quickly that [<a href="https://overcast.fm/+EtBla47NM/4663">TS</a>]

01:17:48   there were a few reasons why it just couldn't work out and also that I might [<a href="https://overcast.fm/+EtBla47NM/4668">TS</a>]

01:17:52   be particularly ill-suited to this exact role and is one of the things that with [<a href="https://overcast.fm/+EtBla47NM/4672">TS</a>]

01:17:57   cortex that i think is interesting because while you and I are both [<a href="https://overcast.fm/+EtBla47NM/4677">TS</a>]

01:18:02   self-employed the nature of our businesses are very different in that [<a href="https://overcast.fm/+EtBla47NM/4682">TS</a>]

01:18:08   you are working with a very large number of people and you you don't have [<a href="https://overcast.fm/+EtBla47NM/4688">TS</a>]

01:18:13   employees but you would you have this company structure whereas I am just an [<a href="https://overcast.fm/+EtBla47NM/4693">TS</a>]

01:18:20   individual there is nobody in my business but me on the only person here [<a href="https://overcast.fm/+EtBla47NM/4700">TS</a>]

01:18:25   there are people that I work with on a freelance basis like like for example [<a href="https://overcast.fm/+EtBla47NM/4705">TS</a>]

01:18:29   right now I'm working with an artist for a future project and so you know I paid [<a href="https://overcast.fm/+EtBla47NM/4709">TS</a>]

01:18:34   the artists for their assistance but I don't have any I don't have an in-house [<a href="https://overcast.fm/+EtBla47NM/4714">TS</a>]

01:18:38   artists who I employee who does the work and this is just a personality [<a href="https://overcast.fm/+EtBla47NM/4718">TS</a>]

01:18:44   difference that I I just don't think I would be very well suited to be in [<a href="https://overcast.fm/+EtBla47NM/4724">TS</a>]

01:18:51   charge of that kind of company so I make a lot of business decisions to [<a href="https://overcast.fm/+EtBla47NM/4731">TS</a>]

01:18:58   intentionally keep what I'm doing very very small scale and in the U-two world [<a href="https://overcast.fm/+EtBla47NM/4738">TS</a>]

01:19:05   it's a bit weird like it's actually quite easy to end up [<a href="https://overcast.fm/+EtBla47NM/4745">TS</a>]

01:19:10   spinning up your business and having a whole lot of people working with you and [<a href="https://overcast.fm/+EtBla47NM/4750">TS</a>]

01:19:14   for you to get is actually quite remarkable when you look into it how [<a href="https://overcast.fm/+EtBla47NM/4754">TS</a>]

01:19:17   many big YouTube channels are actually small to medium-sized companies that [<a href="https://overcast.fm/+EtBla47NM/4757">TS</a>]

01:19:23   have changed behind the scenes like it still might be the same guy or girl on [<a href="https://overcast.fm/+EtBla47NM/4763">TS</a>]

01:19:27   camera but you don't realize they have acquired like an entire staff behind [<a href="https://overcast.fm/+EtBla47NM/4767">TS</a>]

01:19:31   them is also assisting with things so for me it's it's just me because that's [<a href="https://overcast.fm/+EtBla47NM/4771">TS</a>]

01:19:35   a a personality difference but it does mean that I am the bottleneck for just [<a href="https://overcast.fm/+EtBla47NM/4775">TS</a>]

01:19:42   about everything like if i'm having a look if it's taken me a long time to [<a href="https://overcast.fm/+EtBla47NM/4782">TS</a>]

01:19:48   write the scripts like it is taking a long time to write a script and I am the [<a href="https://overcast.fm/+EtBla47NM/4788">TS</a>]

01:19:52   only one holding up my business I'm not sure I would use a word like [<a href="https://overcast.fm/+EtBla47NM/4792">TS</a>]

01:19:55   productivity like I don't focus on productivity but I do spend a lot of [<a href="https://overcast.fm/+EtBla47NM/4795">TS</a>]

01:20:01   time thinking about maximizing output per hour I think that is really my focus [<a href="https://overcast.fm/+EtBla47NM/4801">TS</a>]

01:20:10   because I am aware that I am always going to be the one who limits the [<a href="https://overcast.fm/+EtBla47NM/4810">TS</a>]

01:20:15   amount of things that I produce because I only have so much time that I'm going [<a href="https://overcast.fm/+EtBla47NM/4815">TS</a>]

01:20:20   to dedicate to work and so I have to get the most out of that time that I [<a href="https://overcast.fm/+EtBla47NM/4820">TS</a>]

01:20:26   possibly can and actually to bring to bring it around to give you a perfect [<a href="https://overcast.fm/+EtBla47NM/4826">TS</a>]

01:20:30   example of this so I mentioned before that I haven't done any speaking [<a href="https://overcast.fm/+EtBla47NM/4830">TS</a>]

01:20:33   engagements in awhile and one of the reasons I haven't done that is because [<a href="https://overcast.fm/+EtBla47NM/4833">TS</a>]

01:20:37   when I'm invited to do a presentation somewhere like there's a conference and [<a href="https://overcast.fm/+EtBla47NM/4837">TS</a>]

01:20:42   they want to speaker just like what happened with you because I am the [<a href="https://overcast.fm/+EtBla47NM/4842">TS</a>]

01:20:48   bottleneck in my own business when I get an invitation like that I on an actual [<a href="https://overcast.fm/+EtBla47NM/4848">TS</a>]

01:20:54   spreadsheet do a literal opportunity cost calculation for I know what my [<a href="https://overcast.fm/+EtBla47NM/4854">TS</a>]

01:21:02   saves video production time is worth per hour and then I do an estimate of how [<a href="https://overcast.fm/+EtBla47NM/4862">TS</a>]

01:21:08   many work hours would I lose going to this conference and this is what I mean [<a href="https://overcast.fm/+EtBla47NM/4868">TS</a>]

01:21:14   by it's very important to know your value per hour per project and so I spec [<a href="https://overcast.fm/+EtBla47NM/4874">TS</a>]

01:21:21   out things like ok [<a href="https://overcast.fm/+EtBla47NM/4881">TS</a>]

01:21:23   well I have to do the opportunity cost for the travel days I have to do the [<a href="https://overcast.fm/+EtBla47NM/4883">TS</a>]

01:21:29   opportunity cost for preparing for the trip for preparing for the presentation [<a href="https://overcast.fm/+EtBla47NM/4889">TS</a>]

01:21:34   and I also have to do the opportunity cost for coming back because it's very [<a href="https://overcast.fm/+EtBla47NM/4894">TS</a>]

01:21:39   easy to think of a conference as and conference organizers like to think of [<a href="https://overcast.fm/+EtBla47NM/4899">TS</a>]

01:21:43   it this way [<a href="https://overcast.fm/+EtBla47NM/4903">TS</a>]

01:21:43   oh we just want you to come and give a one hour presentation like okay yes but [<a href="https://overcast.fm/+EtBla47NM/4903">TS</a>]

01:21:49   from my perspective if you want me to give a one hour presentation in [<a href="https://overcast.fm/+EtBla47NM/4909">TS</a>]

01:21:53   California that does not subtract one hour of scriptwriting time from my work [<a href="https://overcast.fm/+EtBla47NM/4913">TS</a>]

01:21:59   schedule so I do that opportunity cost of at a bare minimum like how much in [<a href="https://overcast.fm/+EtBla47NM/4919">TS</a>]

01:22:05   theory would I be losing out by doing this conference and then I have to [<a href="https://overcast.fm/+EtBla47NM/4925">TS</a>]

01:22:11   figure well if I'm going to do this I don't just want to break even like this [<a href="https://overcast.fm/+EtBla47NM/4931">TS</a>]

01:22:14   has to be in actually profitable engagement for me and so I have to put [<a href="https://overcast.fm/+EtBla47NM/4934">TS</a>]

01:22:17   some kind of markup on that and then the answer to all of this is the amount of [<a href="https://overcast.fm/+EtBla47NM/4937">TS</a>]

01:22:23   working time that I would lose by going to a conference was never ever is going [<a href="https://overcast.fm/+EtBla47NM/4943">TS</a>]

01:22:29   to work out with the amount of speaking fees that an organization can pay again [<a href="https://overcast.fm/+EtBla47NM/4949">TS</a>]

01:22:34   I'm not trying to be a jerk here I'm not trying to be like oh pay me an enormous [<a href="https://overcast.fm/+EtBla47NM/4954">TS</a>]

01:22:38   amount of money I'm really just trying to do this in the most dispassionate way [<a href="https://overcast.fm/+EtBla47NM/4958">TS</a>]

01:22:42   of MI willing to delay releasing a video for a conference and the answer to that [<a href="https://overcast.fm/+EtBla47NM/4962">TS</a>]

01:22:51   question is almost always know what it is because I am the only person in my [<a href="https://overcast.fm/+EtBla47NM/4971">TS</a>]

01:22:57   business and because you have a business where you have multiple people working [<a href="https://overcast.fm/+EtBla47NM/4977">TS</a>]

01:23:02   with you in the business generates income you are much more free than I am [<a href="https://overcast.fm/+EtBla47NM/4982">TS</a>]

01:23:07   to accept more conference invitations like that's where this plays out as a [<a href="https://overcast.fm/+EtBla47NM/4987">TS</a>]

01:23:12   difference between the two of us there are very very many things i would like [<a href="https://overcast.fm/+EtBla47NM/4992">TS</a>]

01:23:17   to do but that from a business perspective are are very hard decisions [<a href="https://overcast.fm/+EtBla47NM/4997">TS</a>]

01:23:23   to say yes to whereas the structure of your business allows you to say yes to a [<a href="https://overcast.fm/+EtBla47NM/5003">TS</a>]

01:23:29   much wider variety of things much more easily [<a href="https://overcast.fm/+EtBla47NM/5009">TS</a>]

01:23:33   yeah even goes into because of the weather my business is structured next [<a href="https://overcast.fm/+EtBla47NM/5013">TS</a>]

01:23:38   year I'm going to reduce my output in some areas and I can do that safely now [<a href="https://overcast.fm/+EtBla47NM/5018">TS</a>]

01:23:42   and the effect it will make my income won't be dramatic right where they keep [<a href="https://overcast.fm/+EtBla47NM/5022">TS</a>]

01:23:48   you said I'm gonna make one less podcast week 21 this video month that would make [<a href="https://overcast.fm/+EtBla47NM/5028">TS</a>]

01:23:55   a dramatic impact on your income and I just actually just happened this month [<a href="https://overcast.fm/+EtBla47NM/5035">TS</a>]

01:24:02   I'm going to admit I'm probably gonna put up an article in the next couple of [<a href="https://overcast.fm/+EtBla47NM/5042">TS</a>]

01:24:08   days but basically this is this month for various reasons I had to delay a [<a href="https://overcast.fm/+EtBla47NM/5048">TS</a>]

01:24:13   video that was supposed to go up at the end of this month [<a href="https://overcast.fm/+EtBla47NM/5053">TS</a>]

01:24:15   like man is that a costly business decision that really hurts like it makes [<a href="https://overcast.fm/+EtBla47NM/5055">TS</a>]

01:24:20   a big difference if I can upload a video in a month versus not uploading a video [<a href="https://overcast.fm/+EtBla47NM/5060">TS</a>]

01:24:25   in a month and that like that is the downside of being the guy who was also [<a href="https://overcast.fm/+EtBla47NM/5065">TS</a>]

01:24:29   in total control of everything that's going on in my business is like also the [<a href="https://overcast.fm/+EtBla47NM/5069">TS</a>]

01:24:33   guy that everything depends on but I i pay that price because I prefer to be an [<a href="https://overcast.fm/+EtBla47NM/5073">TS</a>]

01:24:42   independent person like I'm not sure like I said before I will do very well [<a href="https://overcast.fm/+EtBla47NM/5082">TS</a>]

01:24:46   working with lots of other people so that's that's why make this decision the [<a href="https://overcast.fm/+EtBla47NM/5086">TS</a>]

01:24:49   way that I do today's episode of cortex is also brought to you by the lovely [<a href="https://overcast.fm/+EtBla47NM/5089">TS</a>]

01:24:54   people over at igloo to make the internet actually like if you use any [<a href="https://overcast.fm/+EtBla47NM/5094">TS</a>]

01:24:59   kind of internet product I'm pretty sure you'd probably be unhappy with I [<a href="https://overcast.fm/+EtBla47NM/5099">TS</a>]

01:25:03   remember using an Internet my previous job and I had to use it only on the [<a href="https://overcast.fm/+EtBla47NM/5103">TS</a>]

01:25:08   machine is connected to my network so I could only be using my internet stuff [<a href="https://overcast.fm/+EtBla47NM/5108">TS</a>]

01:25:13   while I was sitting at the Windows PC that I used to sit in front of her eight [<a href="https://overcast.fm/+EtBla47NM/5113">TS</a>]

01:25:17   hours a day [<a href="https://overcast.fm/+EtBla47NM/5117">TS</a>]

01:25:18   this did not mix the way that I like to work I like to be able to work from all [<a href="https://overcast.fm/+EtBla47NM/5118">TS</a>]

01:25:22   of my devices like to be able to work from wherever I am that's the way that [<a href="https://overcast.fm/+EtBla47NM/5122">TS</a>]

01:25:26   my brain is programmed I think that's the way it is for many people these days [<a href="https://overcast.fm/+EtBla47NM/5126">TS</a>]

01:25:30   and this is what it is all about [<a href="https://overcast.fm/+EtBla47NM/5130">TS</a>]

01:25:33   you're able to do your work from wherever you want to get your work done [<a href="https://overcast.fm/+EtBla47NM/5133">TS</a>]

01:25:36   you can manage your task list from your laptop or maybe not [<a href="https://overcast.fm/+EtBla47NM/5136">TS</a>]

01:25:39   paying full attention on during a meeting you can share status updates [<a href="https://overcast.fm/+EtBla47NM/5139">TS</a>]

01:25:43   from your phone as you're at the site of a client and you can even share and [<a href="https://overcast.fm/+EtBla47NM/5143">TS</a>]

01:25:47   access the latest version of a file from home in your pyjamas maybe in the garden [<a href="https://overcast.fm/+EtBla47NM/5147">TS</a>]

01:25:52   wherever you wanna do your work that's where you can be with you it was also [<a href="https://overcast.fm/+EtBla47NM/5152">TS</a>]

01:25:58   really customizable and you can do so much to make it look and feel exactly [<a href="https://overcast.fm/+EtBla47NM/5158">TS</a>]

01:26:02   how you want to make your organization you can customize the colors you can add [<a href="https://overcast.fm/+EtBla47NM/5162">TS</a>]

01:26:07   your logo and you can even permit different parts of functionality to the [<a href="https://overcast.fm/+EtBla47NM/5167">TS</a>]

01:26:12   different teams of in your business so everybody has the stuff that they're [<a href="https://overcast.fm/+EtBla47NM/5172">TS</a>]

01:26:15   gonna need to get their work done you can also integrate services like box [<a href="https://overcast.fm/+EtBla47NM/5175">TS</a>]

01:26:20   Google Drive Dropbox internet big easy to secure platform because we're so [<a href="https://overcast.fm/+EtBla47NM/5180">TS</a>]

01:26:25   mobile these days people are increasingly bringing in their owner [<a href="https://overcast.fm/+EtBla47NM/5185">TS</a>]

01:26:28   inside today companies and also sharing documents with these services to maybe [<a href="https://overcast.fm/+EtBla47NM/5188">TS</a>]

01:26:33   they shouldn't because if you're using stuff personally maybe breaks and [<a href="https://overcast.fm/+EtBla47NM/5193">TS</a>]

01:26:36   security protocols or something like that you have so that's why a glove made [<a href="https://overcast.fm/+EtBla47NM/5196">TS</a>]

01:26:41   it possible to integrate these services inside of your secure platform making [<a href="https://overcast.fm/+EtBla47NM/5201">TS</a>]

01:26:45   sure that people are keeping things where they need to be so people can [<a href="https://overcast.fm/+EtBla47NM/5205">TS</a>]

01:26:50   store stuff in Dropbox but in the company's dropbox is really reals the [<a href="https://overcast.fm/+EtBla47NM/5210">TS</a>]

01:26:54   used 256 bit encryption single sign-on and Active Directory integration is to [<a href="https://overcast.fm/+EtBla47NM/5214">TS</a>]

01:26:58   make sure that your platform is secure at all times and you can also use its [<a href="https://overcast.fm/+EtBla47NM/5218">TS</a>]

01:27:03   own document preview engine to collaborate and stuff and also see you [<a href="https://overcast.fm/+EtBla47NM/5223">TS</a>]

01:27:07   can track who has read things we've read receipts this make sure that when that [<a href="https://overcast.fm/+EtBla47NM/5227">TS</a>]

01:27:11   new health and safety document goes around rather than walking around the [<a href="https://overcast.fm/+EtBla47NM/5231">TS</a>]

01:27:14   office of pen and paper and checking everybody office you're getting it done [<a href="https://overcast.fm/+EtBla47NM/5234">TS</a>]

01:27:18   to make sure that everyone is on the same page you will actually be able to [<a href="https://overcast.fm/+EtBla47NM/5238">TS</a>]

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01:27:25   that haven't is time to break away from the internet that you hate gone sign up [<a href="https://overcast.fm/+EtBla47NM/5245">TS</a>]

01:27:29   right now and you can try it out for free with any team of up to 10 people [<a href="https://overcast.fm/+EtBla47NM/5249">TS</a>]

01:27:33   for as long as you want sign-up offer dot com slash cortex thank you so much [<a href="https://overcast.fm/+EtBla47NM/5253">TS</a>]

01:27:38   for supporting the show and relay [<a href="https://overcast.fm/+EtBla47NM/5258">TS</a>]

01:27:41   a couple weeks ago we spoke about your personal system with the way that you [<a href="https://overcast.fm/+EtBla47NM/5261">TS</a>]

01:27:45   work with them on email and I actually think that it might be a good point now [<a href="https://overcast.fm/+EtBla47NM/5265">TS</a>]

01:27:49   to finish that kind of conversation about your personal system because this [<a href="https://overcast.fm/+EtBla47NM/5269">TS</a>]

01:27:54   is obviously a scenario in which are passing off probably the majority of [<a href="https://overcast.fm/+EtBla47NM/5274">TS</a>]

01:27:59   things that maybe you don't want to do because you're paying somebody to to do [<a href="https://overcast.fm/+EtBla47NM/5279">TS</a>]

01:28:03   a lot of the kind of day today [<a href="https://overcast.fm/+EtBla47NM/5283">TS</a>]

01:28:05   menial work I supposed you're not interested in taking care of ya I [<a href="https://overcast.fm/+EtBla47NM/5285">TS</a>]

01:28:10   wouldn't say necessarily mean you work at this is I'm trying to think of a word [<a href="https://overcast.fm/+EtBla47NM/5290">TS</a>]

01:28:14   for it that's the icon yeah here's here's the way I think about it right [<a href="https://overcast.fm/+EtBla47NM/5294">TS</a>]

01:28:19   because I actually feel like there's a lot of menial work that I have to do I'm [<a href="https://overcast.fm/+EtBla47NM/5299">TS</a>]

01:28:22   looking at you [<a href="https://overcast.fm/+EtBla47NM/5302">TS</a>]

01:28:23   animation who is incredibly tedious work to do you just get someone to do that [<a href="https://overcast.fm/+EtBla47NM/5303">TS</a>]

01:28:29   for you like I'm in this scenario now where we are starting to more seriously [<a href="https://overcast.fm/+EtBla47NM/5309">TS</a>]

01:28:33   consider an audio editor for some shows and that is partly due to time and [<a href="https://overcast.fm/+EtBla47NM/5313">TS</a>]

01:28:38   partly due to the fact that I'm having some pretty worrying RSI which we will [<a href="https://overcast.fm/+EtBla47NM/5318">TS</a>]

01:28:44   talk about on later so don't talk about yeah yeah we should talk about that I [<a href="https://overcast.fm/+EtBla47NM/5324">TS</a>]

01:28:48   need to get a handle of what's going on in my life before a little talk about it [<a href="https://overcast.fm/+EtBla47NM/5328">TS</a>]

01:28:54   so we're thinking about you know basically told me that if I lose the use [<a href="https://overcast.fm/+EtBla47NM/5334">TS</a>]

01:28:59   of my hands [<a href="https://overcast.fm/+EtBla47NM/5339">TS</a>]

01:29:01   risk and that's we have a scenario that we have an editor so we're starting to [<a href="https://overcast.fm/+EtBla47NM/5341">TS</a>]

01:29:06   more seriously think about what that would look like to have somebody to take [<a href="https://overcast.fm/+EtBla47NM/5346">TS</a>]

01:29:11   care of a lot of stuff for us now you could you could have somebody do the [<a href="https://overcast.fm/+EtBla47NM/5351">TS</a>]

01:29:17   animation for you and it probably wouldn't make too much of a difference [<a href="https://overcast.fm/+EtBla47NM/5357">TS</a>]

01:29:23   presentation of your videos if you think about it objectively because the [<a href="https://overcast.fm/+EtBla47NM/5363">TS</a>]

01:29:26   majority of the work for you [<a href="https://overcast.fm/+EtBla47NM/5366">TS</a>]

01:29:28   goes in the writing and then you could storyboard video and then hand over the [<a href="https://overcast.fm/+EtBla47NM/5368">TS</a>]

01:29:34   animation somebody else whether you want to do this could mean I could do it [<a href="https://overcast.fm/+EtBla47NM/5374">TS</a>]

01:29:43   because obviously this is how a company like Pixar works they don't they don't [<a href="https://overcast.fm/+EtBla47NM/5383">TS</a>]

01:29:48   have one dude rights and animate Incredibles has not like that's not how [<a href="https://overcast.fm/+EtBla47NM/5388">TS</a>]

01:29:54   that movie comes together obviously obvious either way the team could work I [<a href="https://overcast.fm/+EtBla47NM/5394">TS</a>]

01:29:58   just think there are tradeoffs [<a href="https://overcast.fm/+EtBla47NM/5398">TS</a>]

01:29:58   just think there are tradeoffs [<a href="https://overcast.fm/+EtBla47NM/5398">TS</a>]

01:30:00   involved in having a larger structure like that I do think the animation style [<a href="https://overcast.fm/+EtBla47NM/5400">TS</a>]

01:30:06   would have to change a little bit but my always have a hard time communicating [<a href="https://overcast.fm/+EtBla47NM/5406">TS</a>]

01:30:11   this but my problem is that by the time I have finished writing the script I [<a href="https://overcast.fm/+EtBla47NM/5411">TS</a>]

01:30:16   know exactly how I want animations to go and I'm also I'm off and writing the [<a href="https://overcast.fm/+EtBla47NM/5416">TS</a>]

01:30:21   script so that the animation lines up in a particular way and the result is [<a href="https://overcast.fm/+EtBla47NM/5421">TS</a>]

01:30:27   trying to communicate this to someone is a lot of overhead of exactly how I [<a href="https://overcast.fm/+EtBla47NM/5427">TS</a>]

01:30:33   wanted to be now now could I get someone else to do it of course but if you have [<a href="https://overcast.fm/+EtBla47NM/5433">TS</a>]

01:30:40   someone else working creatively I think it's a lot better if you can give them [<a href="https://overcast.fm/+EtBla47NM/5440">TS</a>]

01:30:45   some creative control than is as an example here [<a href="https://overcast.fm/+EtBla47NM/5445">TS</a>]

01:30:49   das ki who I work with who does the hello Internet animated videos he has [<a href="https://overcast.fm/+EtBla47NM/5449">TS</a>]

01:30:56   total artistic control over those things that we do that together in the sense [<a href="https://overcast.fm/+EtBla47NM/5456">TS</a>]

01:31:02   that he selects audio clips I approve of the audio clips he sends me a draft and [<a href="https://overcast.fm/+EtBla47NM/5462">TS</a>]

01:31:07   I approve or make some feedback on the draft and then he makes it but it is [<a href="https://overcast.fm/+EtBla47NM/5467">TS</a>]

01:31:10   almost entirely under his control of his discretion how he wants those things to [<a href="https://overcast.fm/+EtBla47NM/5470">TS</a>]

01:31:14   look and I have an element of creative control over the show was yeah yeah yeah [<a href="https://overcast.fm/+EtBla47NM/5474">TS</a>]

01:31:20   without a doubt this is it's a similar thing like I i allow you allow you I the [<a href="https://overcast.fm/+EtBla47NM/5480">TS</a>]

01:31:29   right in which are you is a bit different from video but it's definitely [<a href="https://overcast.fm/+EtBla47NM/5489">TS</a>]

01:31:35   the case that yes there is a certain amount of artistic pneus to how are [<a href="https://overcast.fm/+EtBla47NM/5495">TS</a>]

01:31:39   things that it how it is but together and so that's a that's a similar things [<a href="https://overcast.fm/+EtBla47NM/5499">TS</a>]

01:31:43   so if I were to ever have someone else anime one of my videos I would have to [<a href="https://overcast.fm/+EtBla47NM/5503">TS</a>]

01:31:52   write the script differently from the perspective of someone else is going to [<a href="https://overcast.fm/+EtBla47NM/5512">TS</a>]

01:31:56   enemy which would change the way I would phrase things in some points and I would [<a href="https://overcast.fm/+EtBla47NM/5516">TS</a>]

01:32:00   also want to give that person much more creative control over what happens [<a href="https://overcast.fm/+EtBla47NM/5520">TS</a>]

01:32:04   because that's the only way I could be happy about it I couldn't be happier [<a href="https://overcast.fm/+EtBla47NM/5524">TS</a>]

01:32:08   about it imagine [<a href="https://overcast.fm/+EtBla47NM/5528">TS</a>]

01:32:09   ok I this is exactly what I want and if it's not exactly what I want then it's [<a href="https://overcast.fm/+EtBla47NM/5529">TS</a>]

01:32:13   terrible so I I would have to change the structure of the way that I do things [<a href="https://overcast.fm/+EtBla47NM/5533">TS</a>]

01:32:17   and i also think I would have to really be working with someone who was a [<a href="https://overcast.fm/+EtBla47NM/5537">TS</a>]

01:32:20   full-time animator and then that goes back to the very question of is that the [<a href="https://overcast.fm/+EtBla47NM/5540">TS</a>]

01:32:24   kind of structure that i want for my business and the answer is No [<a href="https://overcast.fm/+EtBla47NM/5544">TS</a>]

01:32:30   at this stage like a really just I don't like the idea of other people being [<a href="https://overcast.fm/+EtBla47NM/5550">TS</a>]

01:32:34   dependent upon me for their living this is the issue of have been thinking about [<a href="https://overcast.fm/+EtBla47NM/5554">TS</a>]

01:32:38   it is that with the way that I currently do things I want it picked up [<a href="https://overcast.fm/+EtBla47NM/5558">TS</a>]

01:32:42   immediately and that usually means that that person needs to have nothing else [<a href="https://overcast.fm/+EtBla47NM/5562">TS</a>]

01:32:47   that they do exactly all I need to change the way that I think about things [<a href="https://overcast.fm/+EtBla47NM/5567">TS</a>]

01:32:51   ya know there's a huge advantage to obviously having someone around to help [<a href="https://overcast.fm/+EtBla47NM/5571">TS</a>]

01:32:56   our full-time what this whole conversation is reminding me of is again [<a href="https://overcast.fm/+EtBla47NM/5576">TS</a>]

01:33:02   going back to my days as a teacher and perhaps the first exposure I ever had [<a href="https://overcast.fm/+EtBla47NM/5582">TS</a>]

01:33:08   with the idea of having someone help you with work now in the school where I [<a href="https://overcast.fm/+EtBla47NM/5588">TS</a>]

01:33:15   first worked there was a photocopy lady and she was in charge of the photocopy [<a href="https://overcast.fm/+EtBla47NM/5595">TS</a>]

01:33:22   machine and so the idea was if you had some worksheets you would take one of [<a href="https://overcast.fm/+EtBla47NM/5602">TS</a>]

01:33:29   those worksheets you quickly fill out a little forum about how many copies you [<a href="https://overcast.fm/+EtBla47NM/5609">TS</a>]

01:33:32   need and who you are of course she would know where to deliver the photocopies [<a href="https://overcast.fm/+EtBla47NM/5612">TS</a>]

01:33:36   and put it in in basket for her and she would make little photocopies for you [<a href="https://overcast.fm/+EtBla47NM/5616">TS</a>]

01:33:41   and I resisted so hard using the photocopy laity for me be the first year [<a href="https://overcast.fm/+EtBla47NM/5621">TS</a>]

01:33:50   year and a half of being a teacher because I always thought I can make [<a href="https://overcast.fm/+EtBla47NM/5630">TS</a>]

01:33:54   photocopies this isn't hard this is an easy thing to do and I'm perfectly [<a href="https://overcast.fm/+EtBla47NM/5634">TS</a>]

01:34:00   capable of doing it why don't I just make the photocopies but then I [<a href="https://overcast.fm/+EtBla47NM/5640">TS</a>]

01:34:07   eventually started using the photocopy lady and when you do that you realize [<a href="https://overcast.fm/+EtBla47NM/5647">TS</a>]

01:34:16   that in order to be able to fully take advantage of someone helping you you [<a href="https://overcast.fm/+EtBla47NM/5656">TS</a>]

01:34:23   you actually need to be more organized in a way so what this means is if if I'm [<a href="https://overcast.fm/+EtBla47NM/5663">TS</a>]

01:34:29   going to have someone make the photocopies for my lesson that needs to [<a href="https://overcast.fm/+EtBla47NM/5669">TS</a>]

01:34:33   be in her inbox at least a day before the lesson is actually going to happen [<a href="https://overcast.fm/+EtBla47NM/5673">TS</a>]

01:34:38   and so that takes away the option of waiting until the last minute to prepare [<a href="https://overcast.fm/+EtBla47NM/5678">TS</a>]

01:34:44   a lesson and doing the photocopies of the last moment you have to be more [<a href="https://overcast.fm/+EtBla47NM/5684">TS</a>]

01:34:50   organized in some ways to take advantage of other people helping you and so when [<a href="https://overcast.fm/+EtBla47NM/5690">TS</a>]

01:34:57   I started to learn to use the photocopy led it meant that I had to be preparing [<a href="https://overcast.fm/+EtBla47NM/5697">TS</a>]

01:35:02   lessons much more in advance [<a href="https://overcast.fm/+EtBla47NM/5702">TS</a>]

01:35:05   than I normally would [<a href="https://overcast.fm/+EtBla47NM/5705">TS</a>]

01:35:07   but the payoff of that was definitely worth it because one of the other things [<a href="https://overcast.fm/+EtBla47NM/5707">TS</a>]

01:35:14   that I find with having people help you with things is unexpected snags can just [<a href="https://overcast.fm/+EtBla47NM/5714">TS</a>]

01:35:19   derail your whole day and so you know what the photocopier it doesn't always [<a href="https://overcast.fm/+EtBla47NM/5719">TS</a>]

01:35:24   work or there's a jam and then suddenly you're doing something at the last [<a href="https://overcast.fm/+EtBla47NM/5724">TS</a>]

01:35:28   minute and now you're trying to fix a paper jam in the photocopier or the [<a href="https://overcast.fm/+EtBla47NM/5728">TS</a>]

01:35:33   photocopy yours out of paper and so now you need to go to the stock room to get [<a href="https://overcast.fm/+EtBla47NM/5733">TS</a>]

01:35:36   some paper and fill it up [<a href="https://overcast.fm/+EtBla47NM/5736">TS</a>]

01:35:37   whereas if you doing things more in advance all of these problems just [<a href="https://overcast.fm/+EtBla47NM/5737">TS</a>]

01:35:41   disappear but they just they just go away and so I'm thinking with you for [<a href="https://overcast.fm/+EtBla47NM/5741">TS</a>]

01:35:48   example and talking about bringing on an editor possibly for the podcasts this [<a href="https://overcast.fm/+EtBla47NM/5748">TS</a>]

01:35:55   means that you need to change some aspects of your business [<a href="https://overcast.fm/+EtBla47NM/5755">TS</a>]

01:35:58   about what is the turnaround time on on podcast it means if you're going to have [<a href="https://overcast.fm/+EtBla47NM/5758">TS</a>]

01:36:04   someone do this you can't have a really rapid turnaround it may mean that [<a href="https://overcast.fm/+EtBla47NM/5764">TS</a>]

01:36:09   there's going to be a multiplication of the number of things that you can [<a href="https://overcast.fm/+EtBla47NM/5769">TS</a>]

01:36:12   produce or a reduction in the number of hours that you are working both of which [<a href="https://overcast.fm/+EtBla47NM/5772">TS</a>]

01:36:17   are good but it does fundamentally change some of the things that happened [<a href="https://overcast.fm/+EtBla47NM/5777">TS</a>]

01:36:22   in your business and in my own analogy here with my own life and without a [<a href="https://overcast.fm/+EtBla47NM/5782">TS</a>]

01:36:27   meeting like yes if I did bring on an animator maybe I could produce more but [<a href="https://overcast.fm/+EtBla47NM/5787">TS</a>]

01:36:33   it would dramatically increase the cycle time and quite frankly I like being able [<a href="https://overcast.fm/+EtBla47NM/5793">TS</a>]

01:36:40   to finish the script and then have the video up relatively fast I'm just going [<a href="https://overcast.fm/+EtBla47NM/5800">TS</a>]

01:36:46   to grind through a few days of animating and getting it done that's something [<a href="https://overcast.fm/+EtBla47NM/5806">TS</a>]

01:36:50   that I actually don't want to change like I don't want the the tradeoffs [<a href="https://overcast.fm/+EtBla47NM/5810">TS</a>]

01:36:54   involved there but anyway it's it's just this stuff is just very very connected [<a href="https://overcast.fm/+EtBla47NM/5814">TS</a>]

01:37:02   with who you are and and how you run your business but to get back to your [<a href="https://overcast.fm/+EtBla47NM/5822">TS</a>]

01:37:08   original question where you were talking about having my personal assistant do [<a href="https://overcast.fm/+EtBla47NM/5828">TS</a>]

01:37:12   the groundwork I feel like that is not necessarily the case [<a href="https://overcast.fm/+EtBla47NM/5832">TS</a>]

01:37:16   I think that in my mind I am passing off to her a lot of what I think of [<a href="https://overcast.fm/+EtBla47NM/5836">TS</a>]

01:37:20   administra- to work it's it's administered yeah there you go [<a href="https://overcast.fm/+EtBla47NM/5840">TS</a>]

01:37:26   some of it is surprisingly difficult or complicated and as an example a little [<a href="https://overcast.fm/+EtBla47NM/5846">TS</a>]

01:37:35   while ago she was on the phone with the tax the business sub Department of the [<a href="https://overcast.fm/+EtBla47NM/5855">TS</a>]

01:37:43   IRS to fill out some papers and to get some forms to have the right number to [<a href="https://overcast.fm/+EtBla47NM/5863">TS</a>]

01:37:48   give to the UK for a business that exists both in the USA and in the UK and [<a href="https://overcast.fm/+EtBla47NM/5868">TS</a>]

01:37:54   they boy that work is it is administrative work it is it's not a [<a href="https://overcast.fm/+EtBla47NM/5874">TS</a>]

01:37:59   grind work because there's a lot of questions that need to be answered [<a href="https://overcast.fm/+EtBla47NM/5879">TS</a>]

01:38:02   correctly and forms that need to be filled out but it is something that I [<a href="https://overcast.fm/+EtBla47NM/5882">TS</a>]

01:38:07   would just like I don't think I could bring myself to be on the phone and [<a href="https://overcast.fm/+EtBla47NM/5887">TS</a>]

01:38:14   repeating long strings of numbers to tax people in different countries like I [<a href="https://overcast.fm/+EtBla47NM/5894">TS</a>]

01:38:19   just couldn't possibly manage doing that and from the perspective of CGP grey the [<a href="https://overcast.fm/+EtBla47NM/5899">TS</a>]

01:38:25   YouTube channel and that doesn't help get a video made any faster [<a href="https://overcast.fm/+EtBla47NM/5905">TS</a>]

01:38:29   spending a day doing that kind of work having somebody be on the phone to the [<a href="https://overcast.fm/+EtBla47NM/5909">TS</a>]

01:38:34   IRS for you i think is a real issue of trust and trust is an important part of [<a href="https://overcast.fm/+EtBla47NM/5914">TS</a>]

01:38:41   this and i wanna put a pin in that just for a moment to stop Pakistan how did [<a href="https://overcast.fm/+EtBla47NM/5921">TS</a>]

01:38:47   you find your post the way this came about was I just tried a series of [<a href="https://overcast.fm/+EtBla47NM/5927">TS</a>]

01:38:53   companies that specialize in the stuff so you search for virtual assistant [<a href="https://overcast.fm/+EtBla47NM/5933">TS</a>]

01:38:58   there are just a bunch of companies that will attempt to match you with someone [<a href="https://overcast.fm/+EtBla47NM/5938">TS</a>]

01:39:03   based on your needs and they all make it sound like it's going to be magic right [<a href="https://overcast.fm/+EtBla47NM/5943">TS</a>]

01:39:09   from the start [<a href="https://overcast.fm/+EtBla47NM/5949">TS</a>]

01:39:10   photo we're gonna find a perfect person who you can just work with and in my [<a href="https://overcast.fm/+EtBla47NM/5950">TS</a>]

01:39:15   experience it took several tries to find someone who meshed with me and the [<a href="https://overcast.fm/+EtBla47NM/5955">TS</a>]

01:39:24   current person that I'm working with now is the [<a href="https://overcast.fm/+EtBla47NM/5964">TS</a>]

01:39:28   second long-term personal assistant that I worked with the so it's not an easy [<a href="https://overcast.fm/+EtBla47NM/5968">TS</a>]

01:39:35   thing to just immediately find someone and they were a few people who were just [<a href="https://overcast.fm/+EtBla47NM/5975">TS</a>]

01:39:39   at least for me not great to work with who I didn't think did really really [<a href="https://overcast.fm/+EtBla47NM/5979">TS</a>]

01:39:46   excellent work I'm going to highly recommend that if anyone out there is [<a href="https://overcast.fm/+EtBla47NM/5986">TS</a>]

01:39:50   trying to find a virtual assistant this is not the place to cheap out they give [<a href="https://overcast.fm/+EtBla47NM/5990">TS</a>]

01:39:55   don't try to get someone on the other side of the earth [<a href="https://overcast.fm/+EtBla47NM/5995">TS</a>]

01:40:01   who's going to work for $7 an hour it seems like it's a really tempting thing [<a href="https://overcast.fm/+EtBla47NM/6001">TS</a>]

01:40:07   to do but my experience has led me to believe that that is a terrible terrible [<a href="https://overcast.fm/+EtBla47NM/6007">TS</a>]

01:40:13   decision that you will regret like it'll just end up being more work than it's [<a href="https://overcast.fm/+EtBla47NM/6013">TS</a>]

01:40:17   worth I would recommend you know find someone who speaks your language as [<a href="https://overcast.fm/+EtBla47NM/6017">TS</a>]

01:40:23   their native language and yeah I get what you think it sounds just fine egexa [<a href="https://overcast.fm/+EtBla47NM/6023">TS</a>]

01:40:32   finest speech language is a is a metaphor for you mean it literally I do [<a href="https://overcast.fm/+EtBla47NM/6032">TS</a>]

01:40:39   mean it I do mean it literally but it's just that there are enough communication [<a href="https://overcast.fm/+EtBla47NM/6039">TS</a>]

01:40:42   problems with someone you're working with just normally that for me obviously [<a href="https://overcast.fm/+EtBla47NM/6042">TS</a>]

01:40:49   I need someone who speaks English fluently as a first language but [<a href="https://overcast.fm/+EtBla47NM/6049">TS</a>]

01:40:54   whatever your first languages make sure that person speaks that as their first [<a href="https://overcast.fm/+EtBla47NM/6054">TS</a>]

01:40:58   language as well that is an absolute requirement because there's just enough [<a href="https://overcast.fm/+EtBla47NM/6058">TS</a>]

01:41:02   barriers are ready to communicating clearly with other human beings and then [<a href="https://overcast.fm/+EtBla47NM/6062">TS</a>]

01:41:07   again I would be looking for someone who has a lot of experience which means [<a href="https://overcast.fm/+EtBla47NM/6067">TS</a>]

01:41:11   they're going to be charging a bunch of money but again this is a business [<a href="https://overcast.fm/+EtBla47NM/6071">TS</a>]

01:41:15   decision and this is going back to you like you to return on investment or the [<a href="https://overcast.fm/+EtBla47NM/6075">TS</a>]

01:41:19   opportunity cost spreadsheet before you should be looking at the value of your [<a href="https://overcast.fm/+EtBla47NM/6079">TS</a>]

01:41:23   time and the answer is you are finding someone who the cost for their hourly [<a href="https://overcast.fm/+EtBla47NM/6083">TS</a>]

01:41:31   work is less than the value of your time from a business perspective would you [<a href="https://overcast.fm/+EtBla47NM/6091">TS</a>]

01:41:38   advise that before somebody goes [<a href="https://overcast.fm/+EtBla47NM/6098">TS</a>]

01:41:40   down a route like this they need to understand the value of their Alice yeah [<a href="https://overcast.fm/+EtBla47NM/6100">TS</a>]

01:41:44   you cannot make this decision unless you have a very good sense of what your [<a href="https://overcast.fm/+EtBla47NM/6104">TS</a>]

01:41:50   hourly work is because really you need to be paying less than that [<a href="https://overcast.fm/+EtBla47NM/6110">TS</a>]

01:41:56   yeah and and you know when I say this is not a place to cheap out like some some [<a href="https://overcast.fm/+EtBla47NM/6116">TS</a>]

01:42:00   of the the really high end of this there is this is a fascinating world but [<a href="https://overcast.fm/+EtBla47NM/6120">TS</a>]

01:42:05   there's a whole world of executive assistants and super high-end executive [<a href="https://overcast.fm/+EtBla47NM/6125">TS</a>]

01:42:11   assistant placement services and the numbers that some of those companies [<a href="https://overcast.fm/+EtBla47NM/6131">TS</a>]

01:42:18   companies charge are just crazy you cannot believe how much the apex of the [<a href="https://overcast.fm/+EtBla47NM/6138">TS</a>]

01:42:26   apex of personal assistants can earn but the thing is they are working for people [<a href="https://overcast.fm/+EtBla47NM/6146">TS</a>]

01:42:32   like Bill Gates when I see him as well as we can really perceive the amount of [<a href="https://overcast.fm/+EtBla47NM/6152">TS</a>]

01:42:38   money would pay because we also can't perceive just the level of the work that [<a href="https://overcast.fm/+EtBla47NM/6158">TS</a>]

01:42:43   they do [<a href="https://overcast.fm/+EtBla47NM/6163">TS</a>]

01:42:44   yeah I imagine when you get up to that level so you just don't need to worry [<a href="https://overcast.fm/+EtBla47NM/6164">TS</a>]

01:42:48   about anything anymore because you're a system as if I can find for the show but [<a href="https://overcast.fm/+EtBla47NM/6168">TS</a>]

01:42:53   there was an article that I was reading which was talking about some of the [<a href="https://overcast.fm/+EtBla47NM/6173">TS</a>]

01:42:56   highest tier executive assistants and one of the reasons why there was [<a href="https://overcast.fm/+EtBla47NM/6176">TS</a>]

01:43:00   executive assistants are able to charge such high rates is that those assistance [<a href="https://overcast.fm/+EtBla47NM/6180">TS</a>]

01:43:06   they use a networking service that puts them in contact with the other executive [<a href="https://overcast.fm/+EtBla47NM/6186">TS</a>]

01:43:13   assistants a very high level people so that makes so much sense right [<a href="https://overcast.fm/+EtBla47NM/6193">TS</a>]

01:43:19   so they are acting as a conduit across very high level social and political [<a href="https://overcast.fm/+EtBla47NM/6199">TS</a>]

01:43:28   circles yeah the way they get things done is by talking to each other [<a href="https://overcast.fm/+EtBla47NM/6208">TS</a>]

01:43:33   exactly you're really buying into this whole network of you know what you get [<a href="https://overcast.fm/+EtBla47NM/6213">TS</a>]

01:43:40   is access to everyone right and so it's it's a case of you can say someone like [<a href="https://overcast.fm/+EtBla47NM/6220">TS</a>]

01:43:45   a very high level business executive needs to get the chancellor of some [<a href="https://overcast.fm/+EtBla47NM/6225">TS</a>]

01:43:51   country on the phone [<a href="https://overcast.fm/+EtBla47NM/6231">TS</a>]

01:43:53   right and they they they can just pass it off to their assistant and say you [<a href="https://overcast.fm/+EtBla47NM/6233">TS</a>]

01:43:58   need to make a meeting happened with acts and that assistant can charge [<a href="https://overcast.fm/+EtBla47NM/6238">TS</a>]

01:44:01   that's crazy high rates because they are in contact with a whole network of other [<a href="https://overcast.fm/+EtBla47NM/6241">TS</a>]

01:44:06   assistance at a very high level and they can try to work that out amongst [<a href="https://overcast.fm/+EtBla47NM/6246">TS</a>]

01:44:09   themselves to see if they can make this happen but I I bring this up because [<a href="https://overcast.fm/+EtBla47NM/6249">TS</a>]

01:44:14   again it's just the value of someone like Bill Gates Richard Branson Elon [<a href="https://overcast.fm/+EtBla47NM/6254">TS</a>]

01:44:21   Musk any of these guys [<a href="https://overcast.fm/+EtBla47NM/6261">TS</a>]

01:44:23   outwardly value generation from them is just crazy and so that's why they can [<a href="https://overcast.fm/+EtBla47NM/6263">TS</a>]

01:44:31   afford to have very high level very expensive people helping them out but if [<a href="https://overcast.fm/+EtBla47NM/6271">TS</a>]

01:44:38   you'd like we are not Elon Musk you like we're not in that position but you still [<a href="https://overcast.fm/+EtBla47NM/6278">TS</a>]

01:44:44   need to have an understanding of where you are are in this hierarchy of people [<a href="https://overcast.fm/+EtBla47NM/6284">TS</a>]

01:44:50   who you can have assist you and my advice is to probably go higher than you [<a href="https://overcast.fm/+EtBla47NM/6290">TS</a>]

01:44:56   think you should as long as it is lower than like your hourly value so go back [<a href="https://overcast.fm/+EtBla47NM/6296">TS</a>]

01:45:03   to the trust thing so you found the gun to service you found the person and you [<a href="https://overcast.fm/+EtBla47NM/6303">TS</a>]

01:45:08   been working with time eventually I see you start them off of smaller tasks [<a href="https://overcast.fm/+EtBla47NM/6308">TS</a>]

01:45:15   right just to test to see if there are fifty oh yeah like what you would you [<a href="https://overcast.fm/+EtBla47NM/6315">TS</a>]

01:45:21   give to someone to begin on this path because you can't just be like he's the [<a href="https://overcast.fm/+EtBla47NM/6321">TS</a>]

01:45:24   pastor to my email can go crazy yeah there are there are definitely [<a href="https://overcast.fm/+EtBla47NM/6324">TS</a>]

01:45:29   boundaries which I would not cross again talking about some of you two [<a href="https://overcast.fm/+EtBla47NM/6329">TS</a>]

01:45:35   presentations from before the way the whole YouTube system works that you have [<a href="https://overcast.fm/+EtBla47NM/6335">TS</a>]

01:45:39   a password that allows you to access everything just like that the video [<a href="https://overcast.fm/+EtBla47NM/6339">TS</a>]

01:45:43   upload also all the emails absolutely everything that's a that's the kind of [<a href="https://overcast.fm/+EtBla47NM/6343">TS</a>]

01:45:47   very high level thing which I wouldn't trust anybody in the world with just [<a href="https://overcast.fm/+EtBla47NM/6347">TS</a>]

01:45:51   because it's so it's like the beating heart of my business and if anything [<a href="https://overcast.fm/+EtBla47NM/6351">TS</a>]

01:45:54   goes wrong I want to be the one who messed it up [<a href="https://overcast.fm/+EtBla47NM/6354">TS</a>]

01:45:57   not somebody like that isn't I think you're stupid into something wrong the [<a href="https://overcast.fm/+EtBla47NM/6357">TS</a>]

01:46:03   trust element was if you [<a href="https://overcast.fm/+EtBla47NM/6363">TS</a>]

01:46:04   had an active you did something by accident exam could have a catastrophic [<a href="https://overcast.fm/+EtBla47NM/6364">TS</a>]

01:46:08   effect on everything exactly I give you an example of a company that does things [<a href="https://overcast.fm/+EtBla47NM/6368">TS</a>]

01:46:14   well that I wish more companies would follow but MailChimp has a sub-account [<a href="https://overcast.fm/+EtBla47NM/6374">TS</a>]

01:46:20   level where you can give someone access to setting up something in MailChimp for [<a href="https://overcast.fm/+EtBla47NM/6380">TS</a>]

01:46:25   you but they can't have the authority to press the button to send they can just [<a href="https://overcast.fm/+EtBla47NM/6385">TS</a>]

01:46:30   set it up so that you have the authority to review it and then only you can press [<a href="https://overcast.fm/+EtBla47NM/6390">TS</a>]

01:46:35   the send button do you think you should have this for some people they must [<a href="https://overcast.fm/+EtBla47NM/6395">TS</a>]

01:46:39   consider such big companies and organizations that use YouTube account [<a href="https://overcast.fm/+EtBla47NM/6399">TS</a>]

01:46:45   sp1 parser to everybody shares I wonder if this is something that has changed [<a href="https://overcast.fm/+EtBla47NM/6405">TS</a>]

01:46:51   but I can say for a fact as of a few years ago they didn't have anything like [<a href="https://overcast.fm/+EtBla47NM/6411">TS</a>]

01:46:59   this because I knew of gigantic companies that just had some dude who [<a href="https://overcast.fm/+EtBla47NM/6419">TS</a>]

01:47:05   has the password to their account and has access to everything I just did a [<a href="https://overcast.fm/+EtBla47NM/6425">TS</a>]

01:47:09   Google search YouTube for teams and there's nothing I cannot believe that [<a href="https://overcast.fm/+EtBla47NM/6429">TS</a>]

01:47:15   doesn't exist [<a href="https://overcast.fm/+EtBla47NM/6435">TS</a>]

01:47:16   yeah I think they're bringing on a few tools now like I think there's a little [<a href="https://overcast.fm/+EtBla47NM/6436">TS</a>]

01:47:20   bit more of this with with some of the Google+ integration but is not enough [<a href="https://overcast.fm/+EtBla47NM/6440">TS</a>]

01:47:24   and it's not adequate so I I bring this up simply because there's a certain [<a href="https://overcast.fm/+EtBla47NM/6444">TS</a>]

01:47:28   amount of what I might call structural trust in that there are ways that you [<a href="https://overcast.fm/+EtBla47NM/6448">TS</a>]

01:47:33   can have someone help you because limitations are built into the system [<a href="https://overcast.fm/+EtBla47NM/6453">TS</a>]

01:47:39   like there is trust structurally there it doesn't depend on you actually [<a href="https://overcast.fm/+EtBla47NM/6459">TS</a>]

01:47:44   trusting you human being but ideally you want someone that you actually can trust [<a href="https://overcast.fm/+EtBla47NM/6464">TS</a>]

01:47:49   and so yeah that's something you have to build up over time and what I used as my [<a href="https://overcast.fm/+EtBla47NM/6469">TS</a>]

01:47:53   initial tests with the personal assistant that I was trying some of whom [<a href="https://overcast.fm/+EtBla47NM/6473">TS</a>]

01:47:58   worked out obviously many of whom didn't [<a href="https://overcast.fm/+EtBla47NM/6478">TS</a>]

01:48:01   was I would send a scripts that I had marked up by hand to have corrections [<a href="https://overcast.fm/+EtBla47NM/6481">TS</a>]

01:48:10   made and so I think if if you if you take a look at that that iteration blog [<a href="https://overcast.fm/+EtBla47NM/6490">TS</a>]

01:48:17   post I wrote a while back I have an example of some scripts that would mark [<a href="https://overcast.fm/+EtBla47NM/6497">TS</a>]

01:48:20   up my hands and I would pass that off to someone and say I need these corrections [<a href="https://overcast.fm/+EtBla47NM/6500">TS</a>]

01:48:26   made on this text file but here's the thing I write all of my text files in [<a href="https://overcast.fm/+EtBla47NM/6506">TS</a>]

01:48:34   markdown which is a very lightweight markup language that you can mark out [<a href="https://overcast.fm/+EtBla47NM/6514">TS</a>]

01:48:39   things like italics or a link or bold it's not really complicated but you just [<a href="https://overcast.fm/+EtBla47NM/6519">TS</a>]

01:48:46   need to know a couple of things and so as this first test project when I would [<a href="https://overcast.fm/+EtBla47NM/6526">TS</a>]

01:48:52   say to the person is here is my original text file written work down here is a [<a href="https://overcast.fm/+EtBla47NM/6532">TS</a>]

01:48:57   PDF of the changes that I want made which are written in my abysmal [<a href="https://overcast.fm/+EtBla47NM/6537">TS</a>]

01:49:02   handwriting this document is written in markdown you need to go look up the [<a href="https://overcast.fm/+EtBla47NM/6542">TS</a>]

01:49:10   syntax and just make sure that any of the changes are compatible with marked [<a href="https://overcast.fm/+EtBla47NM/6550">TS</a>]

01:49:16   down to test that I think it's an excellent test because I'm trying to see [<a href="https://overcast.fm/+EtBla47NM/6556">TS</a>]

01:49:23   if they can figure out something it's not complicated but it's just something [<a href="https://overcast.fm/+EtBla47NM/6563">TS</a>]

01:49:28   that almost nobody would have run across before under normal circumstances yeah [<a href="https://overcast.fm/+EtBla47NM/6568">TS</a>]

01:49:32   it's ever so slightly nerdy the idea of a markup language and then also I know [<a href="https://overcast.fm/+EtBla47NM/6572">TS</a>]

01:49:40   very well exactly how all of those corrections are supposed to be made and [<a href="https://overcast.fm/+EtBla47NM/6580">TS</a>]

01:49:46   I want to make sure that someone reading through what I have written can [<a href="https://overcast.fm/+EtBla47NM/6586">TS</a>]

01:49:51   understand and make all of the corrections in the way that I want done [<a href="https://overcast.fm/+EtBla47NM/6591">TS</a>]

01:49:54   and I would get back some abysmal things I mean a couple people just right out of [<a href="https://overcast.fm/+EtBla47NM/6594">TS</a>]

01:50:00   the gate it was just know when I get back a word document right where [<a href="https://overcast.fm/+EtBla47NM/6600">TS</a>]

01:50:05   someone's copied and pasted the text file into a Word document and send it to [<a href="https://overcast.fm/+EtBla47NM/6605">TS</a>]

01:50:09   me I am part of the original instructions is you are modifying this [<a href="https://overcast.fm/+EtBla47NM/6609">TS</a>]

01:50:13   text file [<a href="https://overcast.fm/+EtBla47NM/6613">TS</a>]

01:50:15   like I'm not I don't want to different document back I want this thing back so [<a href="https://overcast.fm/+EtBla47NM/6615">TS</a>]

01:50:20   there's a lot of a lot of stuff like this you'd be surprised when you're [<a href="https://overcast.fm/+EtBla47NM/6620">TS</a>]

01:50:23   trying to work with someone like communication difficulties of the little [<a href="https://overcast.fm/+EtBla47NM/6623">TS</a>]

01:50:26   ways that things can go wrong that you would never expect that was always my [<a href="https://overcast.fm/+EtBla47NM/6626">TS</a>]

01:50:30   first test and some people just failed immediately but from there like if [<a href="https://overcast.fm/+EtBla47NM/6630">TS</a>]

01:50:35   someone can do that then you can start working up to [<a href="https://overcast.fm/+EtBla47NM/6635">TS</a>]

01:50:38   to bigger things but I did notice with a few of the first assistance that I work [<a href="https://overcast.fm/+EtBla47NM/6638">TS</a>]

01:50:41   with they were ok it is very low-level tasks but I found myself not wanting to [<a href="https://overcast.fm/+EtBla47NM/6641">TS</a>]

01:50:49   use them for higher level tasks and then that was a sign of like you know what I [<a href="https://overcast.fm/+EtBla47NM/6649">TS</a>]

01:50:54   don't want to work with this person and an example of a higher level task is [<a href="https://overcast.fm/+EtBla47NM/6654">TS</a>]

01:50:59   when someone is representing me to somebody else so I don't we have we [<a href="https://overcast.fm/+EtBla47NM/6659">TS</a>]

01:51:05   discussed at meetings and remember discuss meeting on the podcast not [<a href="https://overcast.fm/+EtBla47NM/6665">TS</a>]

01:51:09   really ok so as an example of a higher level task is like easily have my [<a href="https://overcast.fm/+EtBla47NM/6669">TS</a>]

01:51:14   personal assistant set up a meeting for me with someone else now again this is [<a href="https://overcast.fm/+EtBla47NM/6674">TS</a>]

01:51:20   something I would totally be capable of doing on my own but it's nice to be able [<a href="https://overcast.fm/+EtBla47NM/6680">TS</a>]

01:51:25   to have somebody else workouts a time zones or available times but that's a [<a href="https://overcast.fm/+EtBla47NM/6685">TS</a>]

01:51:31   higher level task because not only is the person just doing that thing but I [<a href="https://overcast.fm/+EtBla47NM/6691">TS</a>]

01:51:35   also want them to be representing me well with third party and so like [<a href="https://overcast.fm/+EtBla47NM/6695">TS</a>]

01:51:42   recently my personal assistants set up a meeting with a domain experts for a [<a href="https://overcast.fm/+EtBla47NM/6702">TS</a>]

01:51:47   future project and I want to be able to know and be able to rely on that just [<a href="https://overcast.fm/+EtBla47NM/6707">TS</a>]

01:51:53   going smoothly and that the higher level task was harder to defined what how is [<a href="https://overcast.fm/+EtBla47NM/6713">TS</a>]

01:51:58   it to be nicely interacting with someone else like you just you can't write that [<a href="https://overcast.fm/+EtBla47NM/6718">TS</a>]

01:52:02   down in words as a series of instructions but you need to be able to [<a href="https://overcast.fm/+EtBla47NM/6722">TS</a>]

01:52:05   trust that someone can do that how do you get to the point when you can say to [<a href="https://overcast.fm/+EtBla47NM/6725">TS</a>]

01:52:11   somebody here is my [<a href="https://overcast.fm/+EtBla47NM/6731">TS</a>]

01:52:17   email here is the most important communication method in my business [<a href="https://overcast.fm/+EtBla47NM/6737">TS</a>]

01:52:23   you now have access to what comes in you could sense something out you see stuff [<a href="https://overcast.fm/+EtBla47NM/6743">TS</a>]

01:52:30   so I don't let other people see how do you get to that point [<a href="https://overcast.fm/+EtBla47NM/6750">TS</a>]

01:52:37   well for me having a one-person business I don't think I ever really need to get [<a href="https://overcast.fm/+EtBla47NM/6757">TS</a>]

01:52:48   to the point where someone else is controlling directly all of the email [<a href="https://overcast.fm/+EtBla47NM/6768">TS</a>]

01:52:54   account that I use a bit like that is that is just like the YouTube password [<a href="https://overcast.fm/+EtBla47NM/6774">TS</a>]

01:52:59   is a beating heart of the system and so the the way that I i worked things out [<a href="https://overcast.fm/+EtBla47NM/6779">TS</a>]

01:53:05   with my assistant is that I have a bunch of rules that forwards stuff to her that [<a href="https://overcast.fm/+EtBla47NM/6785">TS</a>]

01:53:10   comes through my account and then it filters that stuff out of my view so I [<a href="https://overcast.fm/+EtBla47NM/6790">TS</a>]

01:53:15   don't see it but this is this is a case of what I mean by structural trust like [<a href="https://overcast.fm/+EtBla47NM/6795">TS</a>]

01:53:21   certain messages go to her and she is able to reply to them but that's very [<a href="https://overcast.fm/+EtBla47NM/6801">TS</a>]

01:53:27   different from saying handing over the keys to my primary email account but no [<a href="https://overcast.fm/+EtBla47NM/6807">TS</a>]

01:53:33   system is perfect and there are gonna be things that she will see that you would [<a href="https://overcast.fm/+EtBla47NM/6813">TS</a>]

01:53:37   maybe prefer that she did eventually over time that happened already so [<a href="https://overcast.fm/+EtBla47NM/6817">TS</a>]

01:53:41   that's where the human trust comes in so yeah so that definitely requires a [<a href="https://overcast.fm/+EtBla47NM/6821">TS</a>]

01:53:48   certain amount of amount of trust and that kind of thing only comes from [<a href="https://overcast.fm/+EtBla47NM/6828">TS</a>]

01:53:52   working with someone over a long period of time there's no test that you can [<a href="https://overcast.fm/+EtBla47NM/6832">TS</a>]

01:53:58   necessarily do with that so it's all about having having increase the number [<a href="https://overcast.fm/+EtBla47NM/6838">TS</a>]

01:54:03   of things that you are willing to rely on someone for and that they have [<a href="https://overcast.fm/+EtBla47NM/6843">TS</a>]

01:54:07   successfully helped you out with in the past and that continuing onward overtime [<a href="https://overcast.fm/+EtBla47NM/6847">TS</a>]

01:54:13   isn't there is no way around it that's that's the only way to have it work but [<a href="https://overcast.fm/+EtBla47NM/6853">TS</a>]

01:54:16   I mention that thing about being a single person business before because at [<a href="https://overcast.fm/+EtBla47NM/6856">TS</a>]

01:54:20   a certain level this is again goes to like why very high-level assistants are [<a href="https://overcast.fm/+EtBla47NM/6860">TS</a>]

01:54:27   almost certainly extraordinarily expensive as well is because [<a href="https://overcast.fm/+EtBla47NM/6867">TS</a>]

01:54:30   I don't think someone like Elon Musk is really in charge of his personal email [<a href="https://overcast.fm/+EtBla47NM/6870">TS</a>]

01:54:35   anymore but he really shouldn't be I don't think there should ever be a time [<a href="https://overcast.fm/+EtBla47NM/6875">TS</a>]

01:54:40   where he sits down and let go let me check my email click Refresh what came [<a href="https://overcast.fm/+EtBla47NM/6880">TS</a>]

01:54:45   in [<a href="https://overcast.fm/+EtBla47NM/6885">TS</a>]

01:54:45   someone should be filtering almost everything that gets to him at that [<a href="https://overcast.fm/+EtBla47NM/6885">TS</a>]

01:54:49   point saying about that one of the Apple executives because there's always these [<a href="https://overcast.fm/+EtBla47NM/6889">TS</a>]

01:54:54   stories of like I'm replying to individuals what do you think about that [<a href="https://overcast.fm/+EtBla47NM/6894">TS</a>]

01:54:59   he no like someone will right to complain about something and i right [<a href="https://overcast.fm/+EtBla47NM/6899">TS</a>]

01:55:03   back at ya I wonder about that my guess is that they find it useful sometimes to [<a href="https://overcast.fm/+EtBla47NM/6903">TS</a>]

01:55:11   dip into a stream of unfiltered stuff so you can write to him at apple.com but [<a href="https://overcast.fm/+EtBla47NM/6911">TS</a>]

01:55:20   was it is it's T cook and I know what is his address I forget what the hell yeah [<a href="https://overcast.fm/+EtBla47NM/6920">TS</a>]

01:55:25   I think it's teacup but so you can write to him but I don't imagine that he's [<a href="https://overcast.fm/+EtBla47NM/6925">TS</a>]

01:55:30   using that email in any kind of work function I think that just might be a [<a href="https://overcast.fm/+EtBla47NM/6930">TS</a>]

01:55:36   useful tool for him to just see what like what is coming in from the [<a href="https://overcast.fm/+EtBla47NM/6936">TS</a>]

01:55:40   unfiltered outside world just to calibrate every once in a while his [<a href="https://overcast.fm/+EtBla47NM/6940">TS</a>]

01:55:44   sense of things like that might be my guess about what some of the higher [<a href="https://overcast.fm/+EtBla47NM/6944">TS</a>]

01:55:48   level up people are doing but I I just have a hard time imagining that it and [<a href="https://overcast.fm/+EtBla47NM/6948">TS</a>]

01:55:53   they're really extremely high levels it really makes sense for a person to [<a href="https://overcast.fm/+EtBla47NM/6953">TS</a>]

01:55:56   really be doing with their own email anymore like you just you just have to [<a href="https://overcast.fm/+EtBla47NM/6956">TS</a>]

01:56:00   have someone that you rely on 22 filter and present to you the most important [<a href="https://overcast.fm/+EtBla47NM/6960">TS</a>]

01:56:04   things that are coming through this dream and I remember a while ago you [<a href="https://overcast.fm/+EtBla47NM/6964">TS</a>]

01:56:07   were talking about using stuff like 12 list of the list as they like to call it [<a href="https://overcast.fm/+EtBla47NM/6967">TS</a>]

01:56:12   as a way to share tasks as that panned out over the long term [<a href="https://overcast.fm/+EtBla47NM/6972">TS</a>]

01:56:17   yeah yeah that's definitely there's definitely something that I still use [<a href="https://overcast.fm/+EtBla47NM/6977">TS</a>]

01:56:21   actually just added something to wonder list today wonder list through this [<a href="https://overcast.fm/+EtBla47NM/6981">TS</a>]

01:56:31   before [<a href="https://overcast.fm/+EtBla47NM/6991">TS</a>]

01:56:32   yeah I know we went through this before but I'm not giving up so yes I added [<a href="https://overcast.fm/+EtBla47NM/6992">TS</a>]

01:56:36   something to wonder lists [<a href="https://overcast.fm/+EtBla47NM/6996">TS</a>]

01:56:37   today and I i have to say I quite like that as a tool for communicating with [<a href="https://overcast.fm/+EtBla47NM/6997">TS</a>]

01:56:44   another person [<a href="https://overcast.fm/+EtBla47NM/7004">TS</a>]

01:56:45   these kind of actionable tasks it much better than email because I can open up [<a href="https://overcast.fm/+EtBla47NM/7005">TS</a>]

01:56:49   and I can see a list of oK here are the 10 to 15 things that I can have some [<a href="https://overcast.fm/+EtBla47NM/7009">TS</a>]

01:56:56   assistance on and you can leave comments on that the other person can see and i [<a href="https://overcast.fm/+EtBla47NM/7016">TS</a>]

01:57:01   can reply to those comments very easily on wonder list and it keeps everything [<a href="https://overcast.fm/+EtBla47NM/7021">TS</a>]

01:57:04   together with a with a project so I really like that as a as a method for [<a href="https://overcast.fm/+EtBla47NM/7024">TS</a>]

01:57:09   assisting working together with someone I'm not sure it would be good for it [<a href="https://overcast.fm/+EtBla47NM/7029">TS</a>]

01:57:15   team but I think for two people working together under list is is a pretty good [<a href="https://overcast.fm/+EtBla47NM/7035">TS</a>]

01:57:21   tool does Steven have been using Trello recently as a way to like plan out some [<a href="https://overcast.fm/+EtBla47NM/7041">TS</a>]

01:57:32   stuff together and that's at all that week were like I for some future [<a href="https://overcast.fm/+EtBla47NM/7052">TS</a>]

01:57:36   projects and things like that so I tried to run out there is actually pretty good [<a href="https://overcast.fm/+EtBla47NM/7056">TS</a>]

01:57:39   tool we we tried to enlist a few times and when we were launching it was very [<a href="https://overcast.fm/+EtBla47NM/7059">TS</a>]

01:57:43   useful for us because those a lot like you need to do this I need to do this [<a href="https://overcast.fm/+EtBla47NM/7063">TS</a>]

01:57:46   you need to do this but now we kind of both just manager and systems and [<a href="https://overcast.fm/+EtBla47NM/7066">TS</a>]

01:57:50   communicate because he's a person I work with the closest business together but [<a href="https://overcast.fm/+EtBla47NM/7070">TS</a>]

01:57:57   we we've tried using stuff like that but neither of us all in on that system [<a href="https://overcast.fm/+EtBla47NM/7077">TS</a>]

01:58:02   personally so that's where it starts to fall down a bit because then I'm [<a href="https://overcast.fm/+EtBla47NM/7082">TS</a>]

01:58:06   checking to to do which doesn't [<a href="https://overcast.fm/+EtBla47NM/7086">TS</a>]

01:58:09   as we've been for before I use different systems two different things but most of [<a href="https://overcast.fm/+EtBla47NM/7089">TS</a>]

01:58:14   my task to read a related tasks I wouldn't want to different lists there [<a href="https://overcast.fm/+EtBla47NM/7094">TS</a>]

01:58:18   right now from the list is not the system that I feel most comfortable in [<a href="https://overcast.fm/+EtBla47NM/7098">TS</a>]

01:58:24   using on a day-to-day basis but trailer is definitely one which is very good as [<a href="https://overcast.fm/+EtBla47NM/7104">TS</a>]

01:58:31   a way to like outline picture longer-term projects and bigger projects [<a href="https://overcast.fm/+EtBla47NM/7111">TS</a>]

01:58:35   as a good way to keep track of that kind of stuff yeah I played around with [<a href="https://overcast.fm/+EtBla47NM/7115">TS</a>]

01:58:39   travel a little bit it is look like it's optimized for i think i think is really [<a href="https://overcast.fm/+EtBla47NM/7119">TS</a>]

01:58:44   as well as well as I read but I never said out loud [<a href="https://overcast.fm/+EtBla47NM/7124">TS</a>]

01:58:46   it's optimized for Kanban system work on ya gonna call it a Kanban system can [<a href="https://overcast.fm/+EtBla47NM/7126">TS</a>]

01:58:55   bond Kunda bond I think that as a method of programming right which lends itself [<a href="https://overcast.fm/+EtBla47NM/7135">TS</a>]

01:59:03   well to try low by Carmen board is called you talking about a job ya think [<a href="https://overcast.fm/+EtBla47NM/7143">TS</a>]

01:59:11   ya I was planning on it but we'll put a link to say we will but I really mean [<a href="https://overcast.fm/+EtBla47NM/7151">TS</a>]

01:59:16   you too can ban in the same way it is an interesting system that I have looked [<a href="https://overcast.fm/+EtBla47NM/7156">TS</a>]

01:59:23   into and I have tried for myself and I have adopted some parts of but campaign [<a href="https://overcast.fm/+EtBla47NM/7163">TS</a>]

01:59:30   is very good for high level and I think bigger teams of we have these big blocks [<a href="https://overcast.fm/+EtBla47NM/7170">TS</a>]

01:59:37   a project that we are trying to move forward and so yeah if you want a bigger [<a href="https://overcast.fm/+EtBla47NM/7177">TS</a>]

01:59:41   team that definitely seems like it might be a better tool to use it was one of [<a href="https://overcast.fm/+EtBla47NM/7181">TS</a>]

01:59:46   the things I did also evaluate for thinking about what's a tool for me to [<a href="https://overcast.fm/+EtBla47NM/7186">TS</a>]

01:59:50   use with my assistant and rejected it very quickly because of that was like Oh [<a href="https://overcast.fm/+EtBla47NM/7190">TS</a>]

01:59:53   is not great if it's just two people a little bit too much or just it's just [<a href="https://overcast.fm/+EtBla47NM/7193">TS</a>]

01:59:58   not optimized for that but yeah if you're in a bigger team I think that's [<a href="https://overcast.fm/+EtBla47NM/7198">TS</a>]

02:00:01   something to look at [<a href="https://overcast.fm/+EtBla47NM/7201">TS</a>]

02:00:02   to write kind of 20 in this sections and now his big messy family all over the [<a href="https://overcast.fm/+EtBla47NM/7202">TS</a>]

02:00:11   place section that's why it needs above right to test hi all together [<a href="https://overcast.fm/+EtBla47NM/7211">TS</a>]

02:00:15   look at this mess it looks so much nicer with a bow on top [<a href="https://overcast.fm/+EtBla47NM/7215">TS</a>]

02:00:20   how have you had a presence [<a href="https://overcast.fm/+EtBla47NM/7220">TS</a>]

02:00:25   yes maybe three years and some form so this is something you'd recommend people [<a href="https://overcast.fm/+EtBla47NM/7225">TS</a>]

02:00:31   in basically yeah it's something I use way less in the beginning and something [<a href="https://overcast.fm/+EtBla47NM/7231">TS</a>]

02:00:38   that I constantly think about how can I use more of a guy I underutilized this [<a href="https://overcast.fm/+EtBla47NM/7238">TS</a>]

02:00:44   resource for some of the things that we are some of the reasons that we [<a href="https://overcast.fm/+EtBla47NM/7244">TS</a>]

02:00:48   mentioned earlier in this in this conversation that it is difficult to let [<a href="https://overcast.fm/+EtBla47NM/7248">TS</a>]

02:00:52   go of some areas of your business so we live today I wanted to just very briefly [<a href="https://overcast.fm/+EtBla47NM/7252">TS</a>]

02:00:57   mention your six degrees of Mike idea oh yeah I'm have you seen any notable [<a href="https://overcast.fm/+EtBla47NM/7257">TS</a>]

02:01:03   progress you wish the one that I have seen which is the closest to the one [<a href="https://overcast.fm/+EtBla47NM/7263">TS</a>]

02:01:11   that you have in the show notes which is six degrees of Mike dotnet with Ohio [<a href="https://overcast.fm/+EtBla47NM/7271">TS</a>]

02:01:16   ashes [<a href="https://overcast.fm/+EtBla47NM/7276">TS</a>]

02:01:16   26 hyphen degrees hyphen I could have got it all in one right I can't imagine [<a href="https://overcast.fm/+EtBla47NM/7276">TS</a>]

02:01:23   that was taken up now shows six degrees of Mike dot com is already purchased [<a href="https://overcast.fm/+EtBla47NM/7283">TS</a>]

02:01:29   course so this this actually is definitely the system which is closest [<a href="https://overcast.fm/+EtBla47NM/7289">TS</a>]

02:01:34   to what I envisioned you can kind of put me or any other podcaster in and then [<a href="https://overcast.fm/+EtBla47NM/7294">TS</a>]

02:01:40   select another person and see what their connection is and this is built by Alex [<a href="https://overcast.fm/+EtBla47NM/7300">TS</a>]

02:01:49   and its closest what I would like it to be but I personally if I was to ask [<a href="https://overcast.fm/+EtBla47NM/7309">TS</a>]

02:01:57   something which I don't really have any right to do would like to see more [<a href="https://overcast.fm/+EtBla47NM/7317">TS</a>]

02:02:01   people in this list way more people in this list and some of the connection to [<a href="https://overcast.fm/+EtBla47NM/7321">TS</a>]

02:02:07   be tied up because there are I do actually have some connections to people [<a href="https://overcast.fm/+EtBla47NM/7327">TS</a>]

02:02:10   there says I have no connections to make his other works you you you obviously [<a href="https://overcast.fm/+EtBla47NM/7330">TS</a>]

02:02:15   you obviously can't request this person change anything in particular but we [<a href="https://overcast.fm/+EtBla47NM/7335">TS</a>]

02:02:23   like the six degrees of Mike idea the idea of having a gigantic network of all [<a href="https://overcast.fm/+EtBla47NM/7343">TS</a>]

02:02:30   podcasts and how they are connected to each other just because it's fun it's a [<a href="https://overcast.fm/+EtBla47NM/7350">TS</a>]

02:02:35   it's a fun thing and I would also like to see the big web [<a href="https://overcast.fm/+EtBla47NM/7355">TS</a>]

02:02:38   how all podcasts are connected and be able to do the calculations and and see [<a href="https://overcast.fm/+EtBla47NM/7358">TS</a>]

02:02:41   what see what the hops are from one person to another [<a href="https://overcast.fm/+EtBla47NM/7361">TS</a>]

02:02:45   so while it is a monstrous task to attempt to do this you know that if you [<a href="https://overcast.fm/+EtBla47NM/7365">TS</a>]

02:02:51   are a person who makes progress on this you are very likely to be mentioned on [<a href="https://overcast.fm/+EtBla47NM/7371">TS</a>]

02:02:54   the show in very very going like it within the next couple of weeks you know [<a href="https://overcast.fm/+EtBla47NM/7374">TS</a>]

02:03:03   six the number [<a href="https://overcast.fm/+EtBla47NM/7383">TS</a>]

02:03:05   degrees of Mike COE appears and it has a massively improve database [<a href="https://overcast.fm/+EtBla47NM/7385">TS</a>]

02:03:11   you know we might mention it very likely that that's how is work there's an [<a href="https://overcast.fm/+EtBla47NM/7391">TS</a>]

02:03:16   incentive out there in the world to create this thing that we would like to [<a href="https://overcast.fm/+EtBla47NM/7396">TS</a>]

02:03:20   see but so far we're going to plug 6 dash degrees dash of dash my dot net as [<a href="https://overcast.fm/+EtBla47NM/7400">TS</a>]

02:03:27   the current leader in podcasting host connector technology [<a href="https://overcast.fm/+EtBla47NM/7407">TS</a>]