56: OS X El Camino
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I don't feel like there's a lot going on you should there's a lot going on so you
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know what's running before you texted me yesterday added to to get on this this
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just shows how was thinking where is the talk show episode for this week
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turns out I met exactly but if you let down from me but I must be thinking
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where the housing new show and then you find out your own show
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yeah exactly do you like it but yeah but I like it like I said I was a kid I
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didn't think we had him to talk about and then when I thought about it and a
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lot has happened so a lot has happened it's good that means you have an agenda
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ya go to last year I have a few things I have a lot you know it's a classic slow
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sad news period but I mean look at this link the new phones came out I was seven
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came out Mavericks NGM
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second enders who's to use passing
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apple vodka you think Microsoft had some crazy shit going down into video games
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and actually thought about what happened this week there's been a lot
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yeah there's a lot of the sound like a lot but there's not a lot of talk about
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with a lot of that you know like with the panic in video games thing sounds
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cool it really does it say they're they're sort of investing in little
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video games start up with some really cool names attached but but you know but
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you know what the cool part of that is going to be when actual games come out
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not just the announcement and events it is what it is he got covered on polygon
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interview with it cable and the guys there yeah
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school districts adding something to upset about this week I was about
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anything that might be the problem the problem might be that nothing made me
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yeah pretty straightforward I think the 64 bit thing I like a marketing gimmick
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yeah I think that's still interesting I feel like there's like this there's
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there's still a contingent of love and it's funny because I feel like the
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people who heard the most skeptical about it are somewhat technically
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informed but there there is a subset of technically informed nerds who also the
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Venn diagram is don't like Apple or don't trust outboard don't think Apple
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stuff is technically cutting edge and that at the intersection of them as
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people who think that the 64 bit the movies 64 bit is like maybe even almost
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a scam to work with my cash writer or did you not overlap you guys did
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overlapping you guys we worked to get a little bit when I was working and and he
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really really did however right up his blog piece unsorted was a 64 bit and you
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just got a layman's overview and informed layman's overview of what the
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actual advantages of 64 bit and I've emailed that to some people who like
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getting my email is often should sell access to my email but I you know it's
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not as vitriolic as as comments would be but it's you know it's it's acerbic from
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the people who don't don't like the stuff that I write you know you know but
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you know I'm friends with Mike and
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he got email there was basically arguing with you which is directed at him
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telling him he's his blog posts to technical and I don't know if you know
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he does not take that kind of shared a little momentum of you that he does not
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suffer fools exactly that I couldn't think of a better way to describe you
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should have seen what it is but yet a very very small piece that explains
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exactly what the benefits and pros and cons and are not just affect the chip is
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sixty-four beard but this software changes to the runtime that it be made
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to take advantage of it right and that's where he really covered well that's what
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I really I have to say going and it wasn't I kind of knew vaguely the stuff
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that there was a lot better but that really that's the heart of it and I
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think maybe in basic terms in general if just platform just call it a platform is
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32 bit computing platform and then you move it to 64 bit in general that
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doesn't necessarily mean anything gets faster it might even get so yeah you can
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tell anything just by doubling everything doesn't doesn't know right
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it's it's almost like like the canonical logical argument that ok there's a
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hundred hundred bills of money in a bag and one guy takes 10 of them and get an
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idea who got more money
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yes you can answer because you don't know the value of the denominations that
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the guy who took the 10 bills might have taken all hundreds and the other guy was
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left with $91 bills you know it's it's it's very productive to just be like
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well this one's got 32 bit or 64 bits go twice as good just doesn't work like
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that all right you have to know the specifics but in the specifics of this
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move of iOS and they seven armed going from 32 to 64 it actually is a lot of
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very practical advantages yes both in the chip in the there's sort of you find
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the ISO which is the instruction said did you know the assembly that is
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generated as you see good less is good ways of doing stuff and it's sort of
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like Kraft the can accumulate and going to disarm 64 I said it does away with a
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lot of the craft and so the hitting reset but yeah and they take advantage
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of that often when Apple Genius architectures Creek the objective on
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time because it is the Briton binary compatibility anyway so since binary
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compatibility is going to be booked in they take that opportunity to do fancy
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stuff the projected time that the kind of unable to do up until that point in
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the case of the m60 for the deal with them because this pointers 64 bit and
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they don't need all those bids to accurately represent what's in memory
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they can do some fancy tricks like having
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pointers which means it let's say you've got a number you don't actually need it
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to point to a number you can sort of encoded in line in in what is
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essentially appointed
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defacto it is sort of an in-line memory object that seems like one of the bigger
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ones they came away with is the fact that they don't need all 64 bits in a 64
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bit pointer for the printer itself use those extra bits very judiciously to
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stash some information about the object itself or the pointer big win
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here's the one thing somebody sent me somebody and I can't say who it was a
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friend that Apple but in my gashes piece he wrote in short the approved the
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improvements to Apple's runtime make it so that object allocation and 64 bit
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mode costs only forty to fifty percent of what it doesn't 32 bit mode if your
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app creates and destroys a lot of objects that's a big deal and what my
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friend Alfa Romeo where they just quoted that part the city if your app creates
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and destroys a lot of objects he said that every so maybe if you're writing
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let's say a game where the game is only very thin layer of cocoa and it's
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everything else inside is all custom C or C++ or something like that it may not
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be as big a deal but there might be other graphics headlines but like for an
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app that actually doing a lot of standard iOS Coco stuff it's a huge win
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because object everything's an object yeah that's exactly the case if you
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braiding Coco you are allocating objects left right and center especially now
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that it's been made even easier like they hear your ideas but recently couple
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years ago they added
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Objective C language so you could you could you could add sign and then a
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number and I would allocate I can annus number which is a class which represents
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a number in the old days that would actually have to be like an actual
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allocation to allocate a small object and now these days with the way that
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they've rejected the user take pointers and everything that's it's effectively
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for free so there's a lot of really good wins in a lot of small places that you
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wouldn't expect but did you know they really do it right I think and so I
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think one way to look at it is that for most iOS developers the ones that are
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let's say most non game developers and I think it almost makes sense to separate
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them because even if you look at the Tech Talks right which are going around
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the country they've broken up into two now where there's the games one and then
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everybody else one yeah and I think one way to look at that is are you writing
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mostly cocoa and Objective C code or you mostly writing sort of cross-platform
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graphics code for the games for the cocoa people iOS and Mac OS 10 to
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especially as the years have gone by and and carbon assorted been put out to
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pasture and even absurd officially are technically carbon absurd really now
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mostly Coco internally because you know they can do that
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that the the operating system is more than just what you think of as an
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operating system it's it's the operating system plus that that Coco runtime on
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top of it yet and that's where a lot of these you know not all but a lot of this
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the advantages to going 64 bit and I was 7 really take effect
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I'm one of those guys who would do 64 bit build because it's not that
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complicated anyway given the you've been very encouraging you know he doing ok
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I'm sure didn't spend a lot of time getting this proved to be 64 know even
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said on his blog I mean literally just a couple minutes he had a couple of
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buddies it was but it was a couple of things in them is easy to search and
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replace for throughout the whole so for me personally I wouldn't necessarily
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need to take a long time evaluating the benefits and would just do it because
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it's not that big a deal and it they're typically telegraphing with it went to
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go and that's what brand marlys of behind the scenes was that he'd really
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does if anybody has a hard time goings has no sympathy for him because Apple
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may not have actually said they were gonna go 64 bit on iOS iOS soon but he
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would you know brent perspective was anybody even if you weren't a Mac
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Developer all even if you're relatively you know if you your introduction that
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Apple development is iOS you should at least have had the common sense to know
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that you know iOS trails Mac OS 10 by a couple of years in terms of cards yet
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some regards and one of them would be 64 bit frankly this is a particularly when
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I would've guessed I would guess next year
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yeah yeah like a higher and iPad you know maybe not the media I think I
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mention this on the show couple weeks ago after the event but I was at the
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event when I was in the audience I was two seats over from a 909 attack and
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when they announce the 64 bit thing there are a couple people before the
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show everybody you know we all just sit around waiting for them to let him
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everybody starts taking guesses what what might be a surprise and couple
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people did say that but it was sort of like a
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just should check but when they announce that I looked over at him on and he
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seemed like surprised he was and I was like ok and there must be a surprise you
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know and I i asked him after he said yeah I woulda thought I would have
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thought that was a 2414 thing yeah I was really can before the event you know
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there was a couple of 64 bit rumors but there's always liked you know that new
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mini yes there's there's always a I told him he had something running on 64 bit
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I'm sheds whether or not that actually product is a totally different question
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you know and figuring out what the product is actually going to be that see
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if rumors is a totally different game I'm glad they did this thing looks it
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governor debate weeks are crazy
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very very pretty just
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accessing large amount to memories know what the point of this ship is right and
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one thing that I've heard it's a one on one PC speculation that's become quick
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comment is did if they do an Apple TV to compete with his next generation of
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consoles it'll be built on this which i think is pretty obvious you know they're
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not going to ship something that's not on this picture
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yeah I would definitely think that that's the case I mean I whether thats
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gonna happen this year I would think no I would just think common sense says
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know that the chip is probably too expensive to put in a $99 Apple TV and
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it's probably too too too hard to make right now they'd rather you know what
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why waste time in the $99 Apple TV when there are still three four weeks behind
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shipping the fight I tend to agree
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the other thing is is that whatever the Apple TV console de slashed living room
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thing is going to be the next generation of consoles from Sony and Microsoft
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coming out with eight gigs of ram and is no way you can put it into a $99 right
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well maybe they would I mean they're already there for example I mean they're
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definitely behind in RAM compared to you know cutting-edge Android devices I mean
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I think if I Vestal as one gigabyte around and I think like the most of the
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top tier and red concept to pics yet I'll come back to that in bed but I
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agree I don't think that they would try to compete in terms of raw performance
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and I think a lot of these articles are you looking at this this new i7 chip in
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being really excited about its capabilities and China projected into an
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Apple TV are really seeing it as did
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I don't think they're appreciating how hard it would be to get that kind of
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power in the kind of price point Apple TV sales but maybe next year maybe next
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yeah exactly so with regards to the Android have any more RAM I think a
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bunch of that has to do it the more RAM you have them repaired and we talked
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about this
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offline before I think maybe this on the show I don't know but if you got like
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two gigs of ram you need to power there and I think so just wait till I don't
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empower you know one gigabit and only power the second gate when using I've
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never heard of anything like that
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haven't heard that you have to do some crazy swapping stuff in order to get
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that working out enough never heard of that be the way the more RAM you packing
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you mean the more chances you see packing device the more power you did a
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great part of the chain oh well and I still think and i know i've i've sort of
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banging this drum for years but I still think it's very telling that I know that
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we can't even talk on this later in the show that's one of my ideas reagan maybe
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is next year would go with a bigger screen iPhone at least as an option and
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I know that way more breath is spent wondering why Apple hasn't already gone
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to a bigger screen and will they go to a bigger screen soon whereas I feel like
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the thing that doesn't get attention is how come if the current iPhone with a
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relatively smaller screen and smaller form factor is the single most
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profitable device in the industry which nobody denies it is the single best
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selling phone in the industry wide why still don't any of the other you know
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like Samsung or somebody like that come out with a top tier SPECT phone of that
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size and I can't help but wonder is that they can't that they don't you know that
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the power consumption that they're going through to get the performance that they
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have that they need a bigger battery and that's why they have one of the reasons
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why they only had attended you that I think that if they did naked device the
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same sort of size and form factor then it would be found wanting in battery
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life the screen would be shittier fast maybe they couldn't call it as well
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whatever you know I think if they went to tell in the exact same sort of form
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factor they're just not as good IT hardware Apple you know maybe Nokia yeah
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and Nokia's the only one who's done it I guess you know although I think it's
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questionable I feel like you know you could argue that the Lumia is that are
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the highest regarded and have the best performance are the bigger screen ones
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but some of the first ones were in a relatively speaking about iPhones and I
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don't think it's any surprise in Tokyo was the only other company to do it
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yeah I don't either but they felt they just haven't seen one of the bigger
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screen one but yeah I totally expect Apple screen next year if only because
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they think now they're getting it today remember the first few years
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iPod we're just be after iPod and they just getting bigger more features and
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then they started diversifying the line I think we're at the point and I for now
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we were gonna start diversifying having a large screen one effectively iPhone
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pro which is you know you go to your game and then did you know the disorder
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more consumers from five see I always forget whether spoke about on the show
[TS]
00:19:19
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it's not in the show so if I'd said the Sun maybe I said this on the show last
[TS]
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week with months but I still think it's a good question
[TS]
00:19:26
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alright clearly there's some demand for a bigger screen i've but I feel there's
[TS]
00:19:30
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two entirely different groups who want a bigger screen iPhone one is relatively
[TS]
00:19:36
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younger people who have good eyes and want to pack more pixels on the screen
[TS]
00:19:40
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so they can fit let's just say if they're reading
[TS]
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they can fit more words on the screen at one time the other group is in general
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relatively older people who have were size who want the same amount of tax but
[TS]
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they just wanted twenty percent bigger so that the same data text is different
[TS]
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and and how would you implement that one group I think you would want like you
[TS]
00:20:04
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know way more pixels per inch they wanted a higher density screen the other
[TS]
00:20:08
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group would want what's effectively like the residue
[TS]
00:20:11
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264 pixels per inch of the current right now
[TS]
00:20:16
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iPad and just cut five-inch iPhone screen out of that same display but I
[TS]
00:20:22
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don't see how you make both of those groups happy well so one argument effort
[TS]
00:20:26
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for me to remember where I got this from somebody pretty smart but if you get
[TS]
00:20:34
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where you want to be attributed in a lot of the world
[TS]
00:20:43
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you get to pick one computing device and phones
[TS]
00:20:49
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kemal and tablets too big and so you can get a phone like a sort of a mid-range
[TS]
00:20:54
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so to screen you can accomplish sort of like to have a DES like I had many sort
[TS]
00:21:02
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of stuff on on her phone on something that you can carry in your pocket you
[TS]
00:21:07
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know me like it's it's clearly compromised down the line but it but it
[TS]
00:21:10
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works if you wanna go one kind of device yeah I think you'd probably want but I
[TS]
00:21:17
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don't think that that market is necessarily sensitive to that it's more
[TS]
00:21:20
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sensitive to lick well this device would have a sweet spot for you know certain
[TS]
00:21:30
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markets I think that some of the note for example is it really is almost silly
[TS]
00:21:35
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devices use it doesn't but I feel like maybe it's there's a practical advantage
[TS]
00:21:43
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to only carrying one device not you know the guy I think that's too big but I
[TS]
00:21:48
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think it does sort of its popular right now while its popular enough and I was
[TS]
00:21:53
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able to actually where I was I wrote about this last year was a year ago but
[TS]
00:21:57
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it was when I was switching from AT&T or Verizon before the iPhone 5 came out I
[TS]
00:22:02
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wanted to get my account switched before the phone came out to suit all be in
[TS]
00:22:06
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order so I had to go into a Verizon store and it wasn't there I was a couple
[TS]
00:22:10
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that the week before the iPhone came out wasn't by the thought it was too
[TS]
00:22:14
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to ask a guy to Verizon story if this is what I'm going to do is it is it gonna
[TS]
00:22:18
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go off without a hitch and while I was in the Verizon store it was
[TS]
00:22:23
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you know I would say she's probably colleges but role you know real short
[TS]
00:22:27
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very short woman was in there you know why you say she was just just just left
[TS]
00:22:34
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his college age and then but I think the fact that she was small emphasize she
[TS]
00:22:40
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was there looking for
[TS]
00:22:41
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got it phone and she and her boyfriend was with you sure you don't wanna knife
[TS]
00:22:46
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and she was like right out of a commercial for Sampson she was a no I
[TS]
00:22:50
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want you know I don't have a tablet and I wanna do a lot of reading on it so she
[TS]
00:22:53
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was gonna buy the Galaxy s3 or whatever the current year ago and then she even
[TS]
00:22:59
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said she was obviously well-informed too because then she said I you know I think
[TS]
00:23:03
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she and she said can I was even thinking about the note and I think Verizon
[TS]
00:23:08
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didn't sell the note and so that was the only if Verizon had sold the Galaxy Note
[TS]
00:23:13
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which was even bigger should have bought that she wanted to stay in Verizon so
[TS]
00:23:16
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she just wanted the exactly what you mean this is you know I was just there
[TS]
00:23:21
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overhearing exactly that she didn't own a tablet didn't want to buy a separate
[TS]
00:23:25
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tablet just wanted one thing and I've heard from a lot of people that actually
[TS]
00:23:29
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like a big part of the overall sales of these five inches bigger screens are two
[TS]
00:23:35
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women in asia and you know who are you know just you know demographically
[TS]
00:23:40
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physically smaller and certainly their hands are smaller but they like it
[TS]
00:23:43
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because they only have one device to carry and they don't have to worry about
[TS]
00:23:47
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putting in a pocket because they have a person with them at all times and they
[TS]
00:23:50
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just put it in your purse so it doesn't matter if it doesn't fit in a pocket
[TS]
00:23:54
◼
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so would be stupid for your iPad to make calls it is it always is to stick it up
[TS]
00:24:03
◼
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your face but it comes with us here but with a talking well any other thing too
[TS]
00:24:08
◼
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is you know you don't have to get me anywhere you know that's even vaguely
[TS]
00:24:13
◼
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touristy you you don't have to go far before you see someone with the full
[TS]
00:24:17
◼
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screen iPod or iPad taking photos with it so if they're going to hold it up and
[TS]
00:24:21
◼
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take photos and then why not hold it up and make phone calls I don't mean it is
[TS]
00:24:25
◼
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kind of stupid but it's stupid but I mean it's stupid not to do that i mean
[TS]
00:24:32
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it does FaceTime FaceTime I think that the thing with using iPads as cameras I
[TS]
00:24:37
◼
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see so many people doing it that it's it's like the the repetition of it is is
[TS]
00:24:45
◼
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eroding the comedy so many people are doing it that it you can't make fun of
[TS]
00:24:52
◼
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it anymore because everybody's doing it was like when the kids wear the pants
[TS]
00:24:56
◼
►
that their ass showing yeah I clicked the sagging jeans after five or six
[TS]
00:25:01
◼
►
years of that you just can't get bored of thinking it's stupid it's just the
[TS]
00:25:05
◼
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way things are and I'll tell you where I see I'm in any kind of kids event you
[TS]
00:25:09
◼
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know little league game
[TS]
00:25:11
◼
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school players who might that I mean it's unbelievable how many parents have
[TS]
00:25:16
◼
►
the iPod iPad in front of their face the whole time just holding it up videoing
[TS]
00:25:23
◼
►
holding cash that's that's we went good I guess I don't know but I thinks
[TS]
00:25:32
◼
►
there's something about it they don't i mean maybe they know that they look
[TS]
00:25:35
◼
►
stupid but they don't care what they have a maybe maybe when you record you
[TS]
00:25:40
◼
►
did you just did not give it would anybody thinks it's a good one it I want
[TS]
00:25:46
◼
►
to capture this may be the x-factor on that too is especially for like video in
[TS]
00:25:51
◼
►
something like that so the argument against using your phone to do it is
[TS]
00:25:54
◼
►
like the Louie CK argument right but is more or less
[TS]
00:25:59
◼
►
how about you just put your fucking phone in your pocket and enjoy this
[TS]
00:26:02
◼
►
moment for real for once you know they hear these kids up on stage singing her
[TS]
00:26:08
◼
►
heart out being embarrassed and nervous in front of all these people how about
[TS]
00:26:11
◼
►
you just be in the moment and just enjoy it and remember it I like we going with
[TS]
00:26:18
◼
►
his cuz you about to say that with the iPad it's a larger screens exactly right
[TS]
00:26:22
◼
►
it's not so much that you're watching it on a little two or three inch screen
[TS]
00:26:26
◼
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missing you're watching it on its own ice cream still which is not the same as
[TS]
00:26:30
◼
►
watching it for real but it's almost like in terms of your field of vision it
[TS]
00:26:34
◼
►
is you know relatively comfortable it's interesting I think Louie CK would still
[TS]
00:26:40
◼
►
have plenty of fish yeah definitely we have but it might explain why people do
[TS]
00:26:48
◼
►
that so yeah but I so I do think that Apple do I think it's inevitable yeah I
[TS]
00:26:55
◼
►
think so I think and I think may be the way to go is to put more pixels in it
[TS]
00:27:01
◼
►
but maybe have some kind of way into settings to you know within a day in
[TS]
00:27:08
◼
►
that direction that they're going with the the dynamic to say I you know
[TS]
00:27:14
◼
►
alright I got this bigger phone and as all these pictures I want to text bigger
[TS]
00:27:18
◼
►
and then when you adjusted and settings once that hopefully systemwide not just
[TS]
00:27:24
◼
►
in Apple's apps button third party apps will take that Q and make stuff bigger
[TS]
00:27:29
◼
►
rather than pack more on the screen they mean they can defaulted by device is
[TS]
00:27:36
◼
►
nothing saying that every day to deal with SSL the same default device should
[TS]
00:27:44
◼
►
you got a device with a wacky resolution you could just type right it could even
[TS]
00:27:49
◼
►
be the default is bigger tax and that the the younger nerdier people who want
[TS]
00:27:54
◼
►
to pack more on screen would have to set lower expect other people to set a
[TS]
00:27:58
◼
►
higher ok I honestly expected the IP
[TS]
00:28:01
◼
►
enemies r-iowa 72 have different default type settings I did to the president
[TS]
00:28:09
◼
►
yeah well I mean that I was seven on that but not quite fully baked yet
[TS]
00:28:15
◼
►
yeah I think I mention this to I think I actually think they even got worse with
[TS]
00:28:20
◼
►
the gym I because I was running the bases on iPad and the iPhone over summer
[TS]
00:28:24
◼
►
and I feel like it got worse with the iPad with the gym I'm still some really
[TS]
00:28:30
◼
►
kind of surprise announced today that they released it at the same time I
[TS]
00:28:34
◼
►
really thought maybe they would do like 7.0 would be iphoneonly and we have to
[TS]
00:28:38
◼
►
wait an extra month for 7.1 and then it would support ya Kos what people want to
[TS]
00:28:43
◼
►
start like when they had just like the iPad only build yeah I mean I don't
[TS]
00:28:49
◼
►
think it was a disaster for them and it doesn't seem like it's been a disaster
[TS]
00:28:52
◼
►
but it is clearly still i mean you know that the WWC right it's just always
[TS]
00:28:58
◼
►
seemed like it was tracking three weeks through four weeks behind the iPhone
[TS]
00:29:01
◼
►
version and it still did even when they released the GAO
[TS]
00:29:05
◼
►
yeah I don't know one thing I've seen over and over again is it you know i i
[TS]
00:29:10
◼
►
relied on my email on the iPad just catch up on email the end of the day and
[TS]
00:29:14
◼
►
a lot of my email is you know people send me links at Apple Inc and Apple Inc
[TS]
00:29:18
◼
►
and usually shoot over to Safari and you read loading you read it but every once
[TS]
00:29:22
◼
►
in awhile at Apple Inc and I just get like a white screen just wait and it's
[TS]
00:29:27
◼
►
you know I'm guessing that it's like flushing memory or something like that
[TS]
00:29:30
◼
►
but it takes a long time 56 seconds and even when it's not happening I can't if
[TS]
00:29:34
◼
►
I click the home button nothing happens it's his locks up for 56 seconds and
[TS]
00:29:39
◼
►
then support comes in it's all back to normal but that's very unusual get two
[TS]
00:29:44
◼
►
days that you click yeah ok so you do eventually get yeah but it's just a very
[TS]
00:29:49
◼
►
unusual for iOS wait I mean I think it's more or less
[TS]
00:29:53
◼
►
the the iOS equivalent of Pakistan's rainbow cursor right they just don't
[TS]
00:29:58
◼
►
show you the rainbow never been killing me it is I were 73 has internet taps
[TS]
00:30:06
◼
►
thing which just means that I now have infinite number of tabs set up you know
[TS]
00:30:12
◼
►
somebody told me I had it I said that but somebody told me that there is no
[TS]
00:30:16
◼
►
limit I think it's like 32 I'm I guess what and don't actually have an infinite
[TS]
00:30:23
◼
►
but it got way more than like a deal on my Mac and are complaining I felt but it
[TS]
00:30:34
◼
►
is kinda funny like they used to be pretty disciplined about like it opened
[TS]
00:30:37
◼
►
something and it had read it within a day now I've got a to Micro yeah hoping
[TS]
00:30:42
◼
►
that next few weeks ago and she probably didn't write like on the one hand it
[TS]
00:30:46
◼
►
really sucked when you had all eight tabs lots filled up and you opened the
[TS]
00:30:50
◼
►
ninth and it would overwrite the oldest or whatever it used to figure out which
[TS]
00:30:54
◼
►
one would overwrite it would overwrite one of them and if you don't remember
[TS]
00:30:57
◼
►
what it was you have this nagging feeling about there was something
[TS]
00:31:00
◼
►
important I had an attack I'm lost it but in a weird way it's it's almost like
[TS]
00:31:04
◼
►
disciplinarian like every major like to read it and closed it or book market but
[TS]
00:31:13
◼
►
either way do something with it and get out here and whereas now yeah sorta like
[TS]
00:31:18
◼
►
you I'm surprised I haven't had the 32 limit yeah me too I actually really an
[TS]
00:31:25
◼
►
express I do like the fact that they show you all the tabs open only other
[TS]
00:31:30
◼
►
machines that's awesome yeah I think that's great I think that's one of those
[TS]
00:31:33
◼
►
little quiet places where for me at least iCloud is working great
[TS]
00:31:37
◼
►
yes 2010 I should follow it on this but if I engage do not disturb and this is
[TS]
00:31:44
◼
►
only for people like us who are two stories like stacks and he seems like
[TS]
00:31:48
◼
►
around but if I put do not disturb on one phone I just want that to put all my
[TS]
00:31:53
◼
►
devices
[TS]
00:31:54
◼
►
I got a bad I do not disturb and then get an email and it's got to turn it off
[TS]
00:32:01
◼
►
in like 30 2012 happen to have an extra terminal just keeping it yes to being a
[TS]
00:32:07
◼
►
device setting it should be a service said yeah like Cloud accounts like any
[TS]
00:32:15
◼
►
any machine that has the Maya my iCloud account should also shut up until yeah
[TS]
00:32:21
◼
►
yeah I could see that gave Golden bit of course looping back to the arm 64
[TS]
00:32:30
◼
►
besides the Apple TV console fantasy stuff a lot of people started talking
[TS]
00:32:36
◼
►
about sticking this chip inside a Mac yeah I did too I should I get done like
[TS]
00:32:44
◼
►
publicly I just said today that it was announced as I can't help but think you
[TS]
00:32:48
◼
►
know this procedure you know I don't think you're doing my laundry shocked if
[TS]
00:32:55
◼
►
it's not running in the labs right I would definitely think so there's no way
[TS]
00:32:59
◼
►
it's not otherwise you just crazy weird weird weird everybody is trying to do
[TS]
00:33:07
◼
►
something in for a couple reasons you know i i think for one thing once Mac OS
[TS]
00:33:14
◼
►
10 moved to 64 bit on on Intel couple years ago
[TS]
00:33:19
◼
►
clearly any future transition to another platform was also gonna have to be 64
[TS]
00:33:25
◼
►
you can't go back to 32 bit
[TS]
00:33:27
◼
►
but I think for other real good but I don't think it would be weird right i
[TS]
00:33:35
◼
►
mean they're good at spotting marketing stuff at times I don't think I just
[TS]
00:33:38
◼
►
don't think that but I think for a couple of other reasons too though like
[TS]
00:33:43
◼
►
when they describe the new arm
[TS]
00:33:46
◼
►
64 instruction said and the whole day 7 as a whole is being a desktop class
[TS]
00:33:52
◼
►
architecture they punch that word times they also punched oh here's one thing
[TS]
00:33:59
◼
►
for the A six did they were describing inside 25 °c like it if they kept
[TS]
00:34:08
◼
►
punching console Evan gaming so level graphics and then the a seven was even
[TS]
00:34:15
◼
►
explode away and just waited a pic words randomly like when they say desktop
[TS]
00:34:27
◼
►
class CPU they they want to evoke exactly that sort of thought they want
[TS]
00:34:34
◼
►
to revoke the conspiracy conspiracy theories of the next MacBook Air is
[TS]
00:34:37
◼
►
gonna because it's just a powerful well and i also think too that way especially
[TS]
00:34:43
◼
►
with the MacBook Air MacBook Air and this is one of those areas to wear where
[TS]
00:34:48
◼
►
you know the iPhone has clearly gone this route now where there's two new
[TS]
00:34:53
◼
►
devices one of them is about having cutting-edge specs and being like
[TS]
00:34:58
◼
►
high-end you know very you know the most expensive phone on the market and the
[TS]
00:35:02
◼
►
other one is about being still great but more about other things right with the
[TS]
00:35:07
◼
►
MacBook has been like that all along they've always been tears and the
[TS]
00:35:11
◼
►
MacBook Pro is you know has the Retina screen now you know obviously has as
[TS]
00:35:17
◼
►
much higher performance than the air the air is always about being lightweight
[TS]
00:35:21
◼
►
really thin
[TS]
00:35:23
◼
►
battery life ditch the optical drive early right as his team was auctioning
[TS]
00:35:29
◼
►
the very first ones I think it was always a sissy I don't think they've
[TS]
00:35:31
◼
►
ever had a movie a was you can get a spinning hard and it was placed right
[TS]
00:35:40
◼
►
but it was like what was the point because exactly performance was bad and
[TS]
00:35:43
◼
►
everything ya know you're right so I feel like they could do that they
[TS]
00:35:49
◼
►
couldn't theory I think put an arm 64 chip in a MacBook Air and even if
[TS]
00:35:55
◼
►
performance takes a hit on certain benchmarks if battery life doubles again
[TS]
00:36:00
◼
►
and they could say you know here now if we have a Mac with 21 hours of battery
[TS]
00:36:04
◼
►
life that's a win because of your concern is the performance you're buying
[TS]
00:36:08
◼
►
a MacBook Pro anyway yeah I yes it's so I'm speaking at Coco confident the end
[TS]
00:36:16
◼
►
of the month in my target actually all about power management and I don't know
[TS]
00:36:22
◼
►
I think people have been chasing this current track analogy way too much juice
[TS]
00:36:28
◼
►
I mean its debt that that was what Steve Jobs explanation is Iowa's devices in
[TS]
00:36:35
◼
►
this the Mac and will always have the Mac is the magazine trapped in the iOS
[TS]
00:36:38
◼
►
devices around and everybody just needs a car to get around that was circuit
[TS]
00:36:42
◼
►
2010 which is at the deed whatever All Things D conference about three months
[TS]
00:36:48
◼
►
after the original iPad came out yes
[TS]
00:36:51
◼
►
and people keep trying this out over and over and over and I i mean less again
[TS]
00:36:58
◼
►
but everybody knows he just so you know I think there was a metaphor to describe
[TS]
00:37:04
◼
►
the situation at the time I don't think that is anything set in stone it's not
[TS]
00:37:08
◼
►
an immutable fact the way to computers work I think then rather than just
[TS]
00:37:14
◼
►
seeing cars and trucks I think we're going to end up seeing a continuum of
[TS]
00:37:20
◼
►
performance versus power consumption and you know and you can't even look at it
[TS]
00:37:26
◼
►
you can take you know if you want to you could look at it and say there's all
[TS]
00:37:30
◼
►
sorts of different trucks to there's everything you know
[TS]
00:37:33
◼
►
yeah you get UFC 150 right now we've got one of the giant which is to make
[TS]
00:37:41
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through versus you know my kid lit legitimate Metro that'll be out in about
[TS]
00:37:46
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a month ago nothing versus a macbook pro vs MacBook Air Force's an iPad programs
[TS]
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iPad with a bunch of extra money
[TS]
00:37:56
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storage all the way down to look a little watching something right or
[TS]
00:38:06
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you've got something like a member the El Camino Ave El Camino up in canada
[TS]
00:38:11
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yeah yeah yeah you know what I want but I wanted to evoke I gotta say is that is
[TS]
00:38:21
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the Microsoft Surface a demotion
[TS]
00:38:27
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no compromises no compromises to cards truck it's not even just a current
[TS]
00:38:35
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attract its sporty car it's a muscle car and that's the problem with it is
[TS]
00:38:40
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combined Vegas sports karadzic but it appeals to ascertain like you can say
[TS]
00:38:49
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look a Subaru it's kind of a similar sort of hybrid and super 8 for Subaru
[TS]
00:38:55
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had one like that I forget what it was all better fuel Subaru welcome you know
[TS]
00:39:01
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they had a car that was like a suit like
[TS]
00:39:05
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Kamina Daddy super the BRAC look at this
[TS]
00:39:11
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you gotta go to the Super have you seen you look at this link
[TS]
00:39:17
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yeah I remember hanging out with you got his Subaru Brat and pratt was an acronym
[TS]
00:39:27
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for by Dr recreational altering holy crack that is saying you don't want you
[TS]
00:39:34
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will see about the draft though is that they didn't go the sports coat job
[TS]
00:39:40
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tracking do it it the superb read I think looks like like something that a
[TS]
00:39:49
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couple of really clever high school kids yes taking auto shop
[TS]
00:39:55
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could could do to a Subaru station wagon yes like they would get hired
[TS]
00:40:01
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immediately into
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designing automobiles yeah right out of high school and then they would be
[TS]
00:40:10
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embarrassing yeah but it is at this ones you know seems a little bit more
[TS]
00:40:18
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practical but anyway it's like you said there is a continuum even between cars
[TS]
00:40:22
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and trucks yeah I think they're holding anything that Steve said to preciously
[TS]
00:40:28
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is a mistake just in general I don't think he held anything he said so I
[TS]
00:40:34
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don't know why everybody else
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00:40:36
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well i i think just take a look I think that he only meant that metaphor that
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00:40:40
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analogy at a very very shallow level which was that look for a while
[TS]
00:40:44
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everybody drove trucks and a you know if you're going to buy a motor vehicle you
[TS]
00:40:47
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might as you have to haul stuff around and then all of a sudden there was you
[TS]
00:40:51
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know a market opportunity to come out with something that we just moved the
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00:40:55
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people around and didn't have all that cargo you know there's a certain speck
[TS]
00:40:58
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in terms of what you can haul that cars you know come out almost practically
[TS]
00:41:03
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zero like what you can put in the trunk of a car compared to the bed of a truck
[TS]
00:41:06
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is tiny and you know it's true then and there is a point though were the people
[TS]
00:41:12
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who you know a diehard truck users are going to assume that everybody needs it
[TS]
00:41:15
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and they're gonna say nobody nobody can get by but this and I think that's true
[TS]
00:41:20
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that so I would ever talk fully but definitely I see that there's going to
[TS]
00:41:32
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be continuing between these things and I i think you know like an armed 64 in the
[TS]
00:41:37
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MacBook Air I don't think that's crazy
[TS]
00:41:40
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in fact I bet you working there now whether or not it'll be a product that's
[TS]
00:41:50
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that has to do with things that we can't possibly guess from the outside
[TS]
00:41:56
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yeah and who knows you know it could it could really come down to you know some
[TS]
00:42:02
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kind of shoot your meeting you know between Tim cooking and whoever else and
[TS]
00:42:05
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executives from Intel and you know they come into the room and there's already
[TS]
00:42:10
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the machine running you know here's the here's a prototype running now what kind
[TS]
00:42:17
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of deal you wanna give us yes exactly
[TS]
00:42:20
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and the funny thing is is it until just throw money at Sampson if you want I can
[TS]
00:42:28
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remember from hearing this rate but I seem to recall that maybe they did that
[TS]
00:42:32
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with like I did with IBM
[TS]
00:42:35
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before they went Intel they showed like the last PowerPC you know what I used to
[TS]
00:42:45
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know the code name for them but that they needed one trying to get IBM to
[TS]
00:42:50
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actually you know they were begging and pleading they did not want to go to the
[TS]
00:42:54
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power PCs right and true I was pretty good just told you start out there so
[TS]
00:43:02
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the thing with the power PC as they would IBM was actually developing power
[TS]
00:43:07
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chips actually called she's power something but they were high and service
[TS]
00:43:12
◼
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yeah yeah they were like you know they were competing with Sun SPARC chips and
[TS]
00:43:18
◼
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you know the heavy duty late nineties early two thousands kind of workstations
[TS]
00:43:25
◼
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workstations glass chips and the power PC was cut down versions of those and
[TS]
00:43:33
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they had promised to be able to fit into a laptop and they just could never get
[TS]
00:43:38
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the g5 in there because its way to hot which is kind of a surprising when you
[TS]
00:43:42
◼
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think about it because it taking something is built to be working with
[TS]
00:43:47
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you no air conditioning fans and all kinds of stuff and you know trying to
[TS]
00:43:51
◼
►
stick to the laptop it's clearly but if stretch there so this
[TS]
00:43:57
◼
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new way of coming out from the ARM chips seems interesting gives us another
[TS]
00:44:04
◼
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interesting thing is to identify a an application class where we are required
[TS]
00:44:15
◼
►
a lot more performance over the years like recently during a mean like seems
[TS]
00:44:20
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like we can edit Word files fine you know I mean Rick maps media but even
[TS]
00:44:26
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acts more CGP used I feel like I feel like some of the performance stuff
[TS]
00:44:34
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recently and one of them I for one of them I feel you can never underestimate
[TS]
00:44:38
◼
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is is how computationally expensive HTML rendering yeah like it's you forget
[TS]
00:44:46
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about shockingly
[TS]
00:44:48
◼
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this investment rate when you try to text is as well but we never used we
[TS]
00:44:54
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never used the but prior to iowa 7 you know whatever the text you is that you
[TS]
00:45:00
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know what i'm saying is like what people don't understand is if you want to
[TS]
00:45:05
◼
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proper training and if you want to measure the lines per correctly just
[TS]
00:45:09
◼
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simple just good proper text layout is actually computationally expensive
[TS]
00:45:12
◼
►
especially when it's in a view that you expect to be able to scroll with your
[TS]
00:45:17
◼
►
finger at 60 frames as you need to sort of Italy iteratively sold the Lego Harry
[TS]
00:45:22
◼
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going way out the text inside of me becoming a little bit extra to find out
[TS]
00:45:26
◼
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but the end like you know depending how you see the alignment now it's all
[TS]
00:45:37
◼
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expensive and then add in all the arbitrary layout stuff that you know a
[TS]
00:45:41
◼
►
modern HTML engine do and its end up being very expensive and you can tested
[TS]
00:45:46
◼
►
I remember testing it with the original iPhone where everybody knew that the
[TS]
00:45:50
◼
►
edge you know that the cellular network in with super super slow on the original
[TS]
00:45:54
◼
►
iPhone but even when you were on why fight it took a long time to reply to
[TS]
00:45:58
◼
►
render web pages
[TS]
00:46:00
◼
►
general you don't see any more is that you know that checkbox patterns used to
[TS]
00:46:05
◼
►
school to terry has come a long range so that's one area where performance is
[TS]
00:46:12
◼
►
still a factor I do I just read this week there is a good piece on MacRumors
[TS]
00:46:16
◼
►
maybe was last week about deejay and Vijay from the rhythm and the
[TS]
00:46:23
◼
►
performance gains they saw just by recompiling 464 like the same app before
[TS]
00:46:28
◼
►
they recompiled 464 ran it on the iPhone 5s so it's you know and it's not when
[TS]
00:46:35
◼
►
you run a 32 bit app on the 5s it's not emulated it's you know it runs 32 bit on
[TS]
00:46:42
◼
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code natively yeah they've actually got a separate section of the chip that will
[TS]
00:46:46
◼
►
just 132 big coat right
[TS]
00:46:48
◼
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32 per code is executing they'll just cut power to it so there is a classic if
[TS]
00:46:54
◼
►
you guys don't know djane Vijay there these you know really cool but I don't
[TS]
00:46:59
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have this crime but you know they're like it for like was indeed a program
[TS]
00:47:04
◼
►
and program they can mix video in a similar way both very very well done but
[TS]
00:47:09
◼
►
even even deejay the one just for music though is graphically intensive in terms
[TS]
00:47:13
◼
►
of having these controls the track your fingers so you can sync up the two songs
[TS]
00:47:18
◼
►
and do all the stuff that DJs dude to scrub and they must get that as soon as
[TS]
00:47:25
◼
►
possible and it's super smooth going 64 bit just recompiling
[TS]
00:47:29
◼
►
without rewriting to Sri compiling 464 way more performance so that I think
[TS]
00:47:37
◼
►
there's definitely stuff like that so I agree I just think that there was this
[TS]
00:47:44
◼
►
crazy our I think there
[TS]
00:47:46
◼
►
in the minority use case probably I think one of the areas where which isn't
[TS]
00:47:52
◼
►
to say everybody but I think everything started to show ya I know details but
[TS]
00:48:02
◼
►
once you know what i'm saying is I think maybe now we're camping out in terms of
[TS]
00:48:08
◼
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what we need in terms of power and sorry in terms of computational speed and
[TS]
00:48:16
◼
►
maybe now what we want to be going for his I never want to put my computer
[TS]
00:48:22
◼
►
yeah yeah like when they be great to get two solid days out of an iPhone still
[TS]
00:48:29
◼
►
get one day but have to be a little faster yeah I mean average is 1 p.m.
[TS]
00:48:32
◼
►
this week can we talk about that I think so I'm gonna
[TS]
00:48:38
◼
►
and you know the major features of that our policy meeting and this isn't a
[TS]
00:48:42
◼
►
desktop OS in 2013 to head out find it fascinating that sort of the major push
[TS]
00:48:50
◼
►
air is is too
[TS]
00:48:54
◼
►
to make your Mac act more like an iPhone I think that's definitely the case
[TS]
00:49:00
◼
►
wholesalers do this for sponsor reagan and that's about however with 50 minutes
[TS]
00:49:06
◼
►
any shipments calling it a bit early to start wanting to start the first one
[TS]
00:49:13
◼
►
early bird outcome if you've ever read certain me god bless you because you
[TS]
00:49:17
◼
►
know that the companies that most of the company's la register domains all there
[TS]
00:49:21
◼
►
to do it registering a domain is named in their business their businesses up
[TS]
00:49:25
◼
►
selling you with all sorts of stuff you don't want if you don't check the right
[TS]
00:49:29
◼
►
box you gonna buy by accident
[TS]
00:49:32
◼
►
there's there's their scams really they really are I'm not going to name names
[TS]
00:49:35
◼
►
but you can probably take against some of the companies however is the complete
[TS]
00:49:39
◼
►
opposite they never try to upset up so you on anything all they want to do is
[TS]
00:49:44
◼
►
so you domain names with a great interface a great management interfaces
[TS]
00:49:48
◼
►
after you register domains and offer you good services that you might want from a
[TS]
00:49:54
◼
►
domain registrar like who is privacy and domain forwarding features that you know
[TS]
00:50:00
◼
►
actually makes sense for domain registry they make the whole process easy to get
[TS]
00:50:05
◼
►
a.com address for.net Dodd co Dods CEO that's what we got 44 Vesper app . me or
[TS]
00:50:14
◼
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just about done anything you wanted to legitimate top-level domain they make it
[TS]
00:50:19
◼
►
easy to search for available domain names which is often one of the hardest
[TS]
00:50:24
◼
►
parts and they make it easy to see what's available
[TS]
00:50:27
◼
►
similar to what you're looking for what top-level domains you can get the the
[TS]
00:50:31
◼
►
word for
[TS]
00:50:32
◼
►
if you have any problems at all they are well known throughout the industry for
[TS]
00:50:37
◼
►
having great customer support you just call her in a real human being answers
[TS]
00:50:42
◼
►
the phone and I'll take care of your problems they even have something called
[TS]
00:50:46
◼
►
Valley transfers so if you have a domain somewhere else at some domain registry
[TS]
00:50:51
◼
►
that you're unhappy with you wanna switch they will literally do the whole
[TS]
00:50:55
◼
►
process of moving the demand a hug her for you and that can be a huge pain in
[TS]
00:50:58
◼
►
the ass and they recently also didja started offering if you want Google Apps
[TS]
00:51:04
◼
►
for domains so you can use their using Google Apps to get you know let's say
[TS]
00:51:09
◼
►
you have your whole demeanor company your small business whatever running
[TS]
00:51:13
◼
►
gmail through your domain you can go to hover and I'll help you integrate that
[TS]
00:51:18
◼
►
I'll tell you what they've got is they've got a 30 day free trial to see
[TS]
00:51:21
◼
►
what you think I bet there's no single person has taken up under 30 day free
[TS]
00:51:26
◼
►
trial who hasn't stuck with him to go to Harvard ID com slash talk-show TLK SH 0
[TS]
00:51:36
◼
►
W find out mourner and demand from you know what I gotta do I gotta use it
[TS]
00:51:44
◼
►
lasers thing I gotta get it to mean it stuck on network you know the guys you
[TS]
00:51:51
◼
►
don't forget about it all the time but I'm going to use him Valley think it got
[TS]
00:52:01
◼
►
a few unlike some oddball registrars where I don't even remember why over the
[TS]
00:52:04
◼
►
years that I used some oddball one off I got one domain on this one read the
[TS]
00:52:09
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►
story I got it
[TS]
00:52:10
◼
►
consolidate all have a good they have a tasty beverage with a tasty beverage
[TS]
00:52:21
◼
►
actually ducked up to two beloved doing here a dream but we talking about
[TS]
00:52:27
◼
►
the chips power management said we're isn't it interesting that that Apple's
[TS]
00:52:33
◼
►
direction after 24 Mavericks both the hardware and it was really i mean that
[TS]
00:52:38
◼
►
was the whole the whole take away from this year's upgrade to the MacBook Airs
[TS]
00:52:42
◼
►
was really all about battery Li yeah I mean the screen which is a shame I kinda
[TS]
00:52:47
◼
►
don't envy them working although it is a good page twelve those batteries good
[TS]
00:52:52
◼
►
whatever 18 hours whatever but the same time since sex you know you don't get to
[TS]
00:53:01
◼
►
do it Emily the Unreal Engine but you sort right it's definitely harder to
[TS]
00:53:07
◼
►
demo you know I mean let's face it mean in some ways you know the Mac Pro is
[TS]
00:53:12
◼
►
almost certainly going to be the by unit sales the least popular Mac that Apple
[TS]
00:53:17
◼
►
makes it probably always has been
[TS]
00:53:19
◼
►
because it's so expensive in so one of my most interesting devices looking
[TS]
00:53:25
◼
►
forward to but it's you know it's not a mass-market device you know it's a race
[TS]
00:53:30
◼
►
car but it demos it's great for demos because you can you know that's the one
[TS]
00:53:35
◼
►
where you can do that you know you can run the most advanced demos you can
[TS]
00:53:39
◼
►
possibly think of right you can do you can create video you know or graphics
[TS]
00:53:44
◼
►
demos that could only run on a Mac Pro so it's great for demos and and you know
[TS]
00:53:49
◼
►
what's the MacBook Air and probably almost certainly the Mac with the least
[TS]
00:53:53
◼
►
graphics capabilities you need to do they need to look like a MacBook Air in
[TS]
00:53:59
◼
►
a glass cube of the Vegas trip with one of those situations just as a kinder and
[TS]
00:54:06
◼
►
stuff just have it running she would run last longer while i was thinkin bout
[TS]
00:54:13
◼
►
whenever I go whenever I'm in an airport and you just walking down the terminal
[TS]
00:54:16
◼
►
or gate and and you just see you know grown businessman wearing
[TS]
00:54:21
◼
►
nice suit just sitting on the floor back against the wall because they need to
[TS]
00:54:27
◼
►
have their laptop near an outlet yep it's a serious something to vote for
[TS]
00:54:32
◼
►
high school thing for me there and I know it's just weird helplessness of
[TS]
00:54:38
◼
►
this guy that's like this kinda stuck sitting in the corner with his laptop
[TS]
00:54:42
◼
►
plugged in sitting like right it's not comfortable but it's the greatest
[TS]
00:54:50
◼
►
commodity in an airport is battery because there's so few outlets you know
[TS]
00:54:57
◼
►
very few airlines I mean there's Virgin America which sadly few people fly on
[TS]
00:55:03
◼
►
their struggling they've got power outlets by the seats but most airlines
[TS]
00:55:06
◼
►
don't so once you're on the plane it's like whatever battery life you've gotten
[TS]
00:55:09
◼
►
your laptop when you get on the plane that's all you've got for the flight and
[TS]
00:55:13
◼
►
Virginia Ave
[TS]
00:55:15
◼
►
Virgin Wines can you get when I probably to Vegas no Vegas to San Francisco for
[TS]
00:55:24
◼
►
the weekend then went to be on time I've done the opposite I have owned San
[TS]
00:55:31
◼
►
Francisco virgin all the two quick of a fight was very nice yeah it really is
[TS]
00:55:38
◼
►
particularly tasty but there's very few airlines I mean just because the way
[TS]
00:55:43
◼
►
there you know that planes redesign few of the airlines have planes that were
[TS]
00:55:46
◼
►
designed for the modern hero where people really desperately need AC power
[TS]
00:55:52
◼
►
in their seats and who knows you know the way that everything is transitioning
[TS]
00:55:56
◼
►
to these long life tablets
[TS]
00:55:58
◼
►
you know by the time you know planes get refresh there may not even be an issue
[TS]
00:56:03
◼
►
anymore and people still wanna see phones and stuff but
[TS]
00:56:08
◼
►
version even has a mess I miss remembering I it's been a couple of
[TS]
00:56:12
◼
►
months since I fly virgin even has USB outlets which is really way need you
[TS]
00:56:17
◼
►
have seen a few things but anyway it's clearly and I'm not optimistic about
[TS]
00:56:22
◼
►
battery technology
[TS]
00:56:25
◼
►
well i think thats you know it certainly hasn't been advancing in the same move
[TS]
00:56:31
◼
►
you know computer technology no definitely not but that's why some of
[TS]
00:56:36
◼
►
the things some of the jumps that Apple is taken in recent years stick out like
[TS]
00:56:40
◼
►
the fact that this year's MacBook Airs went from I forget what they were the
[TS]
00:56:44
◼
►
year before but it was more than just like a one or two hour bump it was like
[TS]
00:56:48
◼
►
a five or six hours yet and as far as I haven't looked at this have to do some
[TS]
00:56:53
◼
►
musicians talking any good but it's not like the batteries got better it's that
[TS]
00:56:58
◼
►
the software and hardware got better to me but the basic power source is not
[TS]
00:57:05
◼
►
improving very good you know that's clear like you said that's clearly a lot
[TS]
00:57:11
◼
►
of averages about what else is in Mavericks that battery oK so that's a
[TS]
00:57:18
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good question there's a couple of things they play near if all of the windows in
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00:57:24
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your app recovered you'll get a call back you'll you'll be notified and then
[TS]
00:57:30
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you can start doing a kind of background processing because you clearly not
[TS]
00:57:34
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rendering right you will be updating
[TS]
00:57:38
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that seem like a big one in and of itself the fact that a window that
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00:57:44
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obscured isn't going to consume power cuz I was it really good demo at WWDC
[TS]
00:57:51
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yes I was sitting with his parish in where none after the show up as a parish
[TS]
00:57:57
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in Luke Adams and whose ex gay very gay we were trying to figure out how that
[TS]
00:58:05
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works because if you're expecting to update if you're in you know you're
[TS]
00:58:13
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let's say you were you playing something back in the background in expecting to
[TS]
00:58:17
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update sixty times a second dividends issues and you do work that isn't purely
[TS]
00:58:24
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two-banded but is is to do some sort of housekeeping staff and when you get
[TS]
00:58:28
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covered then you don't get a chance to do that housekeeping stuff what happens
[TS]
00:58:32
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doing now what's the answer the answer is you get told when you're first of all
[TS]
00:58:40
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you often today's
[TS]
00:58:42
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even as a web page know we also heard it right and they juggle whatever their
[TS]
00:58:48
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legal rights over nap to take advantages have to opt into it yet and you know
[TS]
00:58:53
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it's very does update and guess what they don't have to wait for Adobe did
[TS]
00:58:59
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make this work they just do it themselves with their own stuff
[TS]
00:59:06
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and you just you basically is dominated you you when you get called rendered you
[TS]
00:59:12
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just wondering if you don't get called to meet you doing so you try to separate
[TS]
00:59:15
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the logic of any kind of housecleaning to do from Jake see get called on it but
[TS]
00:59:22
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you can be told it's kind of like the way when you get swept out on iOS you
[TS]
00:59:29
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have just gets told by Katie going to sleep well he take that principle bring
[TS]
00:59:34
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it to the Mac gets told when her window when the window gets obscured so the
[TS]
00:59:40
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rendering is pointless and he gets told winning all of the news in the appt go
[TS]
00:59:45
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away so you can you know further turn back any any housekeeping
[TS]
00:59:56
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huge win i mean and I've always known it to like you know and armed nerdy enough
[TS]
01:00:03
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that I'll be route running activity monitor just to see what's going on but
[TS]
01:00:08
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I'll be on an airplane and I'm writing an article and I have two or three tabs
[TS]
01:00:13
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open in Safari cuz they're the things I'm referencing for what I'm writing
[TS]
01:00:15
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about and I can see that safari is taking thirty percent of my CPU and it's
[TS]
01:00:20
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because I have these things open and they're just it's just running
[TS]
01:00:23
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JavaScript or something over and over and over again
[TS]
01:00:26
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yeah I know it's killing my battery but there's like nothing i dont wanna close
[TS]
01:00:31
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the window well so we feature which is currently I'm a little surprised that
[TS]
01:00:39
◼
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the surface this but you know had to you know quite this sort of usual level
[TS]
01:00:46
◼
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but if you click the battery icon Mavericks it will show you like do you
[TS]
01:00:53
◼
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know that how much they charge the battery has but it'll also give you a
[TS]
01:00:56
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list of the absentee using the most energy that's pretty interesting and so
[TS]
01:01:02
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you can click on it and just kill it and that's kind of weirdly nearly thing for
[TS]
01:01:11
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them to do like stan is usually been trying to move away from like pointing
[TS]
01:01:16
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out new stuff you know right there or even making you think about like what is
[TS]
01:01:20
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running and what is not i mean you know and every couple of years they'll come
[TS]
01:01:23
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out with a new doc design and usually the first thing they do is they always
[TS]
01:01:29
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take away the indicator of what apps are running and then you guys hey hey hey
[TS]
01:01:33
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come on I gotta know what's wrong and what's not running and then I kind of a
[TS]
01:01:39
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kind of ok with him not having indicated there well you know what I mean by guys
[TS]
01:01:43
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I people who truly at least understand the difference between an app that still
[TS]
01:01:47
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running an app that is not yes a gang of Palace I feel that I would be the odd
[TS]
01:01:53
◼
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man out being like I don't want to see the little died in theory I think
[TS]
01:01:58
◼
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everybody would agree that nobody wants to know what happens actually open and
[TS]
01:02:02
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closed it should all be working right which is the eyewear has always been
[TS]
01:02:08
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exactly exactly in tractors still a Mac and it still some bullshit going on
[TS]
01:02:14
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right and the goal should be that if your app isn't running you should make
[TS]
01:02:17
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it is too quick to launch as possible and go break back to where they would
[TS]
01:02:21
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you were the last time you are in so that the user doesn't even see the
[TS]
01:02:24
◼
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difference maybe there's a couple of seconds of difference but you know some
[TS]
01:02:28
◼
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mountain I and Mavericks have both added a bunch of abyei's to make that allows
[TS]
01:02:33
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you to do you can save state and Queen you happen should I just come back to
[TS]
01:02:41
◼
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exactly what you were with the selection you know you can save off what you have
[TS]
01:02:48
◼
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selected so when you realize you had to get the same selection
[TS]
01:02:51
◼
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which we define a pin in what you do lose which kinda sucks is that so you
[TS]
01:02:58
◼
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can opt in and say that you can quickly kill my appt at any point and what will
[TS]
01:03:03
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happen is when you switch away from a little automatically save in the
[TS]
01:03:06
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background and then discuss some kind of memory pressure or does no windows on
[TS]
01:03:12
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the screen or if the user just loves out your Apple be killed when you love back
[TS]
01:03:19
◼
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in whatever when you launch the app your act is expected to be stored state which
[TS]
01:03:27
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you can do if you recall correctly but what you lose is the under the state you
[TS]
01:03:33
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can keep you and your steak which to me is you're breaking the illusion you're
[TS]
01:03:40
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not only a baking in the lesion on do is I think one of the best beaches
[TS]
01:03:48
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computers exactly undoing is what computers do you know what the Mac style
[TS]
01:03:57
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of interface design chapare did you mess around
[TS]
01:04:01
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did you fuck it out and do not a problem and removing that is it that's that's it
[TS]
01:04:09
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was you know what they're probably thirty different people who came up with
[TS]
01:04:13
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the exact same design for tshirt and you know but I remember like back in college
[TS]
01:04:17
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in the early nineties there is a lot of people had a short it just said I never
[TS]
01:04:22
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had one I got it but it just said come and see the little as it was you know
[TS]
01:04:29
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the best yeah it's good I love it yeah I mean to say that it's it's minor
[TS]
01:04:37
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breaking the illusion yeah it's it's actually like losing the end attack is
[TS]
01:04:40
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is losing something important it's true destructive behavior
[TS]
01:04:45
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exactly and I think it is mostly i mean again
[TS]
01:04:50
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to be productive you know guys like us like people that would be listened to
[TS]
01:04:55
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the show would notice it and I don't think most people would notice it but I
[TS]
01:05:00
◼
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think that while they won't notice exactly what happened they will learn to
[TS]
01:05:05
◼
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become mistrustful I did a more seamless you make the illusion the app is running
[TS]
01:05:11
◼
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even when it's not the more apparent he will be did the induced at just vanishes
[TS]
01:05:21
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its gonna feel random I think given to someone like me like I may not even
[TS]
01:05:24
◼
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guess right like I'm fairly technically adept I could be running napkin and
[TS]
01:05:29
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sometimes it sometimes undue works and sometimes it doesn't
[TS]
01:05:32
◼
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as well it's going to seem like to me because I wasn't even aware that it got
[TS]
01:05:35
◼
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closed out the background because I had left it open for two days let us know
[TS]
01:05:40
◼
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I'm coming back to this thing I remember what I was doing and now my dad this
[TS]
01:05:45
◼
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stupid texts and you may have figured out we may just yell at me and I'll tell
[TS]
01:05:49
◼
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you what happen but it's it's an issue
[TS]
01:05:56
◼
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go he had something in mind I was going to take a second sponsored by Dan di ang
[TS]
01:06:06
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by tight new sponsor what is doing it
[TS]
01:06:10
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time tracking for people who are on your own show it's built for freelancers
[TS]
01:06:18
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small teams and it's a product that the guys who built it these guys it's there
[TS]
01:06:22
◼
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it's it's the Time Tracker they wanted to use the building for themselves and
[TS]
01:06:25
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it's meant for any small teams got all the features that managers you know the
[TS]
01:06:31
◼
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type of things DAGA type of time tracking software is designed by like
[TS]
01:06:34
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managers and it's a real pain for the actual people using at work and they
[TS]
01:06:38
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took all those features out and all they did was focus on the features that
[TS]
01:06:41
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people actually have to do stuff during the day would want to use focus on hours
[TS]
01:06:45
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you put in what you spend it on the money you're gonna make a beautiful UI
[TS]
01:06:50
◼
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at all you're actually gonna like using in your day because it just looks cool
[TS]
01:06:55
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very fast
[TS]
01:06:57
◼
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any iPhone app is designed for Iowa seven and a pretty pretty slick Iowa 7
[TS]
01:07:04
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design in terms of and i know i spent a lot of time last few weeks talking about
[TS]
01:07:08
◼
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what to do with the new status bar and endeavour pretty cool solution to it you
[TS]
01:07:13
◼
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can to see the screenshots you go to the AppStore and search for Dane but it's
[TS]
01:07:18
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designed for Iowa 7 indefinitely looks like it so if you sign up here we go to
[TS]
01:07:23
◼
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sign up their website is dangerous I / the talk show the ING died 02 / the talk
[TS]
01:07:32
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if you use the promo code the talk show you get a ninety day free trial no
[TS]
01:07:38
◼
►
credit card required up front that's amazing deal I mean that's like three
[TS]
01:07:43
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►
months thats they well past the end of the year
[TS]
01:07:46
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well more than enough time to tell this is the time track of you that's how
[TS]
01:07:49
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►
confident these guys are so you're gonna like it
[TS]
01:07:52
◼
►
the App iPhone app is in the App Store now
[TS]
01:07:55
◼
►
brand new bill Fri 07 you can check that out just by searching for dang in the
[TS]
01:07:59
◼
►
App Store
[TS]
01:08:00
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►
my thanks to Dan anybody out there looking for time tracking software check
[TS]
01:08:05
◼
►
them out
[TS]
01:08:06
◼
►
it's really cool stuff very nicely designed and use it in class and work
[TS]
01:08:13
◼
►
for my company and said I'm actually have much use for it but man keeping
[TS]
01:08:20
◼
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track of that stuff span the as i I used to before identifiable full time I do a
[TS]
01:08:25
◼
►
lot of freelance where I guess you know had some full-time jobs in their most of
[TS]
01:08:30
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my career before that
[TS]
01:08:32
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doing freelance work and at the time I was doing freelance work there were no
[TS]
01:08:35
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good time tracking ups not terrible yeah tell me the worst so you want to make it
[TS]
01:08:44
◼
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as easy as possible
[TS]
01:08:45
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exactly she then yeah I could see mean you drive across the country in juneau
[TS]
01:08:55
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my joke is going to be going to buy one of these are going to get out you know
[TS]
01:09:00
◼
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but we gotta get one like this
[TS]
01:09:07
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ok so dang designed for ya gonna switch and we're going to go along with
[TS]
01:09:22
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►
whatever going to turn the tables on you
[TS]
01:09:25
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►
Vesper I were seven ya bazi yes or no to go I S seven only yeah I don't think so
[TS]
01:09:34
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and it was funny and back at WWDC when they first announced Iowa so I mean this
[TS]
01:09:43
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is literally wild Britain Dave and I were all in San Francisco for the BBC
[TS]
01:09:47
◼
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and they announced it and it showed in a day or two to think about it and we're
[TS]
01:09:52
◼
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like 20 Wednesday of that week and I had a meeting on Thursday with a rapid the
[TS]
01:10:00
◼
►
App Store just take a sort of meet and greet you know we're happy to have you
[TS]
01:10:03
◼
►
guys in the store and you know just you know get to know you type of thing and
[TS]
01:10:07
◼
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you have any questions for us and I asked then when they said hey do you
[TS]
01:10:11
◼
►
have any questions I said he would you guys think about us going
[TS]
01:10:14
◼
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Iowa seven for our next update I was seven and they even even the guys at
[TS]
01:10:19
◼
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Apple really don't know them ideal way to call you know we love we love that
[TS]
01:10:25
◼
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you're interested in it we want everybody to get on board with it and we
[TS]
01:10:28
◼
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know we want everybody to you know to designed for it but I was seven only
[TS]
01:10:32
◼
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right out of the gate we don't know I don't know about that you know that you
[TS]
01:10:37
◼
►
know think about their do you think about it but the more we thought about
[TS]
01:10:41
◼
►
it without who is our current audience our current audiences clearly people who
[TS]
01:10:44
◼
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are a little bit more dirty right people who know read during fireball know who
[TS]
01:10:51
◼
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Brent simmons's
[TS]
01:10:52
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there clearly gonna be a day at the leading edge of that you know what is a
[TS]
01:10:57
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200 million people very updated 27 and we knew it was going to be like that
[TS]
01:11:02
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I I don't know how many people there are who you that's where users who still
[TS]
01:11:08
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cleaning tile with six you know maybe for good reasons but doesn't seem like
[TS]
01:11:14
◼
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it's been a support issue for us we have had if there are if there are complaints
[TS]
01:11:17
◼
►
about that I don't even know about it I think it was a no-brainer
[TS]
01:11:21
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►
identity theft protection could use in supporting both six and seven is it s
[TS]
01:11:26
◼
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one thing as shown in 28 you know what I don't know a quota because could this
[TS]
01:11:32
◼
►
could be second hand but didn't compare the rollout of the day the ACA website
[TS]
01:11:41
◼
►
2007 yeah I just saw that yesterday that fascinating as that I don't think it's a
[TS]
01:11:48
◼
►
knock against Apple crusades more that leg it's such a cultural touchstone now
[TS]
01:11:53
◼
►
the yeah you can just compare one to the other as technology shit happens and
[TS]
01:11:58
◼
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even the best of his problems
[TS]
01:12:01
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politics is gotten so weird and not to turn us into political show but any
[TS]
01:12:05
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without taking any partisan side even yeah but it's gotten so weird over the
[TS]
01:12:11
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last decade or two where we're certain extraordinarily shirt short catch
[TS]
01:12:17
◼
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phrases will capture the coverage for about 48 hours and then gym and the
[TS]
01:12:23
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►
thing that happened this week with the rollout of the Affordable Care Act
[TS]
01:12:27
◼
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website was this word glitch instead of bugs you couldn't go anywhere without
[TS]
01:12:32
◼
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seeing you know that there were glitches quote unquote glitches and you know that
[TS]
01:12:38
◼
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some people jumped on this is somehow sign
[TS]
01:12:41
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it was a disaster and it's never gonna work and other people like no it's just
[TS]
01:12:46
◼
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a sign that it's way more popular than it was expected and yes Obama as
[TS]
01:12:51
◼
►
President Obama said something to the effect of luck even you know you always
[TS]
01:12:55
◼
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look that's why Obama should look even iOS 7 from Apple shipped with a glitch
[TS]
01:13:04
◼
►
they fixed it moved on improved do the same thing
[TS]
01:13:08
◼
►
fix the glitch which is really reasonable he did ten weirdly
[TS]
01:13:17
◼
►
politically charged and granted but even if you think it's it's crap public
[TS]
01:13:23
◼
►
policy even if you think it's a mistake
[TS]
01:13:26
◼
►
public policy was implemented to jump on the fact that the website can keep up
[TS]
01:13:31
◼
►
with the traffic on day one is you know that's that's a fixable problem yeah no
[TS]
01:13:39
◼
►
problem that every website has an ejection it was found interesting is
[TS]
01:13:47
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►
that he compared it to Iowa 7 specifically right and dad dad gets back
[TS]
01:13:53
◼
►
to me off in the weeds because I'm from Canada and we have health insurance I
[TS]
01:14:05
◼
►
just couldnt occurred avoid that day and I couldn't finish the shoving the night
[TS]
01:14:09
◼
►
when he gets assume they can go to a doctor in half and put these medical
[TS]
01:14:24
◼
►
yeah you know when the president of the united states the engine stand up in
[TS]
01:14:33
◼
►
comparing his roll out of his signature legislation of his career probably of
[TS]
01:14:40
◼
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his life
[TS]
01:14:41
◼
►
yeah I mean yeah and and clearly in the big leagues at that point so yeah
[TS]
01:14:55
◼
►
targeting the latest seems acceptable thing to do I think that's fair to say
[TS]
01:15:01
◼
►
no matter which side of the partisan divide Iran where even if you like the
[TS]
01:15:05
◼
►
car dislike the guy that everybody would agree that you know historically that's
[TS]
01:15:09
◼
►
his signature legislative accomplishment and if you go if you're right maybe you
[TS]
01:15:14
◼
►
think on one side you think this is why everybody's eventually everybody's gonna
[TS]
01:15:17
◼
►
agree the guy was a terrible present and on the other side maybe you think this
[TS]
01:15:20
◼
►
is why I remembered as a guy you accomplish something that really prove
[TS]
01:15:24
◼
►
it but it's clearly you know it's the biggest thing he he's going to get past
[TS]
01:15:28
◼
►
the biggest thing I did and then he compared it to something Apple yeah I
[TS]
01:15:33
◼
►
think too weird it's real it's almost petty in a way like he should be kind of
[TS]
01:15:38
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AboveNet but it I think it speaks to the culture the time I think that are the
[TS]
01:15:43
◼
►
tech crowd underestimates especially with iOS 7 vastly underestimated just
[TS]
01:15:50
◼
►
how aware the general public is things like Iowa seven right because there are
[TS]
01:15:56
◼
►
a lot of people who for the whole summer there was a lot of people that you know
[TS]
01:16:02
◼
►
in the iOS developer circles really look I think when this thing ships people are
[TS]
01:16:06
◼
►
gonna you know people are going to go nuts and hate it they're going to see
[TS]
01:16:09
◼
►
the dialogue that says oh you have an update available and you know the last
[TS]
01:16:14
◼
►
five years when they've seen that dialogue they hit ok they wait five
[TS]
01:16:21
◼
►
minutes in their phone or iPad restarts and it looks the same as it did before
[TS]
01:16:25
◼
►
except you know as bugs fixed and stuff and now this one time they're gonna do
[TS]
01:16:29
◼
►
it and when they hit restart their phone or iPad is gonna look completely
[TS]
01:16:34
◼
►
different and they're gonna lose their ship because normal people stuff changes
[TS]
01:16:38
◼
►
and showed probably shouldn't have been delayed should have been to a couple of
[TS]
01:16:49
◼
►
friends of mine do not text illiterate it all and they really take not plus
[TS]
01:16:57
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there's no look it off but they could navigated the same do you like a big
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deal we we see differences way more easily than most think a lot of us even
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me when I see me included underestimated how much work I did to keep it at a
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certain fundamental level from familiar yeah I agree and I didn't really realize
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01:17:26
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that until I put the phone in the hands of people really don't know anything
[TS]
01:17:31
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about tech yeah my mom is a good example of that because my mom is more in charge
[TS]
01:17:37
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of the Macan in their house then my dad and but she'll never install on Mac OS
[TS]
01:17:42
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10 update without calling there just waiting for me to visit and do it myself
[TS]
01:17:46
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you know even though they're relatively automated now whereas she never even
[TS]
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asked me she just called me after she upgraded her iPad Iowa seven and one
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question and and in all day one question about it
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01:18:01
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and she said I keep hitting I keep going to the wrong side of the bar in Safari
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cuz the Bookmarks menu moved and said it wasn't really a complaint use just like
[TS]
01:18:11
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isn't it funny how my fingers is always goes the same size and that was it I
[TS]
01:18:14
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mean it was I couldn't believe it she didn't even called ask that when you
[TS]
01:18:18
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give her Syracuse's number and talk about spatial Ottawa that would be a
[TS]
01:18:25
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good show John Siracusa talks to John Gruber's mother about technology would
[TS]
01:18:30
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be attributed to solve her problems with their computer that would be pretty sure
[TS]
01:18:34
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you can hook that up
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01:18:35
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holy hell that would be good work out a way to get John Siracusa sauce
[TS]
01:18:47
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rate by the end of the ten 10 episode series he'd be he'd be like he'd be in
[TS]
01:18:53
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Nigeria I love it would be like a limited run we can make this happen I do
[TS]
01:19:05
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think that I think that that's kind of I think a lot of all the predictions of
[TS]
01:19:08
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doom and gloom about consumer reaction I was 7 of all been overstated you know
[TS]
01:19:14
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and if you wanted to make hay out of certain things like the parallax making
[TS]
01:19:19
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you know a few ppl motion sickness but I don't want to make like a serious
[TS]
01:19:28
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problem and yeah you know what though the way that it got reported it was
[TS]
01:19:32
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funny I was talking to somebody else in my family you know total regular
[TS]
01:19:36
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consumer person and they were very confused by it because they saw it on TV
[TS]
01:19:41
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and said what it's just making that up this is stupid I don't see anything like
[TS]
01:19:46
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that because they got the impression from the TV report that everybody was
[TS]
01:19:51
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getting sick from Iowa 77 had these 3d effects and Apple screwed up and they're
[TS]
01:19:57
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making everybody ill and this is
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and she you know she has an iPhone and iPad and is upgrading both like the
[TS]
01:20:04
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first two days and likes and enjoys it I gotta get it when you don't get is that
[TS]
01:20:09
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it's it's people with a certain disorder I don't know if you want to call this or
[TS]
01:20:14
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did they just have a proclivity to get motion sickness from from certain 3d
[TS]
01:20:19
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effects and this is triggering it for them and she was i didnt get that cause
[TS]
01:20:25
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I feel like the way you know it gets reported as a I was 7 makes you sick
[TS]
01:20:30
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right which is an ideal in video games be making people sick for right you know
[TS]
01:20:39
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and I sympathize because if your video games make you sexually just know bored
[TS]
01:20:46
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playing video games good ranking cyclic I'm not going to play this 3d video game
[TS]
01:20:49
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right where any and all of a sudden your phone gets screwed that's that sucks you
[TS]
01:20:55
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know it's just turn up in the air and I know that you can only turn off some of
[TS]
01:21:02
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the effects right now there's some of the zooming ones you can't help but feel
[TS]
01:21:06
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but by that by like I was 7.1 or something like that there will be a
[TS]
01:21:10
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setting in accessibility or something like that that turns off some of those
[TS]
01:21:15
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unis funny subtle distinction is that whenever you talk to Mike on the app how
[TS]
01:21:24
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we zoomed in on iOS we need to happen on a seven is zoomed in from where the icon
[TS]
01:21:30
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is on the screen rather than from the center right and for some reason that
[TS]
01:21:35
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triggers this motion sickness yeah we're and it's for me it's what I one of the
[TS]
01:21:43
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things that makes Iowa seven so much more pleasing to me
[TS]
01:21:46
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semantically because it's a diving into things this is booming out to take the
[TS]
01:21:52
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screen and when you go back the screen is going into that icon yes you know
[TS]
01:21:57
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there's this more of this sense of place and there's even a crossfade anacondas
[TS]
01:22:01
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canonized yeah I think it's more than just the fact that it's not always from
[TS]
01:22:05
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the center though I do think that it seems more
[TS]
01:22:07
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and I think its rooms for longer a longer period of time or at least there
[TS]
01:22:11
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are at least it seems like it does yeah the animations definitely feel a little
[TS]
01:22:16
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bit slower cuz I have also heard from readers like when it when they first saw
[TS]
01:22:21
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it in person you know like in the first day or two after it came out some daring
[TS]
01:22:25
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fireball readers who emailed emily is there a way to speed that up because
[TS]
01:22:28
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they're like it's not that they're getting sicker anything it's that
[TS]
01:22:31
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they're so probably they're all jazzed up on coffee but they're so you know
[TS]
01:22:37
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intent on making it go as fast as possible that it drives them not that
[TS]
01:22:41
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they're waiting for an animation that they see is superfluous now it's easy
[TS]
01:22:45
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just wait for 7.1 and no shave her split second I mean if you look at the
[TS]
01:22:52
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animations to hand over the course of history they just keep getting that
[TS]
01:22:57
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investor and you know they i I think seven point zero introduces a new visual
[TS]
01:23:07
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language do things so too did little bit sluggish it lacked a pinstripe sort of
[TS]
01:23:16
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win over the top of the accuracy of the speedy animations was slower because
[TS]
01:23:20
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there is an immediate prouder of them did they want to show them off they want
[TS]
01:23:24
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they want to experience there when the novelty sort of soft and shave down in a
[TS]
01:23:31
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lot faster yeah totally agree we do the last sponsored third third and final
[TS]
01:23:37
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sponsors shown we can we can talk about whatever is on your mind I talked about
[TS]
01:23:41
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longtime friend of the show our good friends at Squarespace Squarespace is
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01:23:46
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the all-in-one platform that makes it fast and easy to create your own
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01:23:50
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professional website online portfolio you get a free trial and 10% off your
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01:23:57
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first purchase if you go to Squarespace that common use the offer code talk show
[TS]
01:24:01
◼
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10 talk show 10 you can always tell do with the Squarespace for anything in a
[TS]
01:24:08
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way to come up with these crazy coach at a secret between me and attendance for
[TS]
01:24:13
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the month and that way they test they can tell which sponsorships shots came
[TS]
01:24:19
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from which month so let's say you're like months ago with your three months
[TS]
01:24:25
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behind on the talk show and you plug in talk show seven that's because you're
[TS]
01:24:29
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listening to an episode from July that's a little unsettling go for
[TS]
01:24:35
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what are they doing they're constantly improving their platform with new
[TS]
01:24:39
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features new designs and even better support they i mean they focus on
[TS]
01:24:43
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support Mike no company I've ever heard of beautiful designs to choose from you
[TS]
01:24:49
◼
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can tweak them when you want to modify the layout of your page 1 ad which
[TS]
01:24:53
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features they have to do it you can do it all by dragging and dropping and
[TS]
01:24:57
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modify the code you can do that too but if you wanna stick at the higher level
[TS]
01:25:00
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and just move stuff around ragle after I get right up and down you can do that to
[TS]
01:25:04
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really really easy they've won all sorts of wards the web ease they've done award
[TS]
01:25:11
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from Forbes all that ease of use and customer support
[TS]
01:25:16
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when's our customer support available 24 7 24 7 24 hours seven days a week
[TS]
01:25:22
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seventy Squarespace employees are on our customer care team all of it based in
[TS]
01:25:27
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New York City and I i think is the key to their success go to Squarespace type
[TS]
01:25:34
◼
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com find out more if you need to make a website and you don't check out squares
[TS]
01:25:38
◼
►
Pacers you're you're crazy talk show 10 is the code and you'll save their
[TS]
01:25:53
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continuing support of the show great great company great sponsor probably
[TS]
01:25:58
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wouldn't be here without script but I think I would ever get things back I
[TS]
01:26:10
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expect macro by the end of the month is going to drop that any comments to a BBQ
[TS]
01:26:16
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see you you eat because it's there's all sorts of ways you could just talk about
[TS]
01:26:24
◼
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that and then lets and on what we're both really good to talk about
[TS]
01:26:27
◼
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very knowledgeable about Microsoft yeah I'm a long time Microsoft expert devotee
[TS]
01:26:34
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tell me you know cue I never heard I saw this I don't even think of him during
[TS]
01:26:38
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fireball because not because it was a big deal but because I I never even
[TS]
01:26:42
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heard of them before I knew I had her take you had not checked him out he was
[TS]
01:26:48
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one of those things that's a good idea and then I just didn't really follow up
[TS]
01:26:52
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on it what it is is effectively a service liquid Google mount is in the AM
[TS]
01:27:04
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tempted to come up with it we describe the category but it's an aggregator the
[TS]
01:27:14
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way I like an aggregated view life
[TS]
01:27:16
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yeah and I've heard it is that it's it's this is my layman's understanding but
[TS]
01:27:22
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that whatever it is they bought them for surely it's to help populate that today
[TS]
01:27:28
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tab of notifications that it what's going on with you today like now we're
[TS]
01:27:35
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yeah that's what people have been saying you think it's important that we don't
[TS]
01:27:42
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know but in interface calendar weird little
[TS]
01:28:13
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like a lot of this stuff should be like why is today different than might like
[TS]
01:28:23
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what's the difference between today in Syria well see really comes up when you
[TS]
01:28:29
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ask for the voice interface right sort of related though and I think it looks
[TS]
01:28:36
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more related I don't know if it's an overlay over the tickets eerie and call
[TS]
01:28:41
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her sarah is your personal assistant to be gender whenever you personally would
[TS]
01:28:53
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tell you got to do today and then he can just ask the question why are these the
[TS]
01:28:59
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same thing
[TS]
01:29:01
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weil ich shouldn't she be Sara Jean be servicing information to you late like
[TS]
01:29:11
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Google now does well here's an example of that and and so I do I haven't seen
[TS]
01:29:17
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this because I don't go anywhere I wake up and just come downstairs coffee but I
[TS]
01:29:22
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just got an email you know there's a featured in in Iowa seven where it was
[TS]
01:29:27
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two uses the m7 motion co-processor and figures out where you go on a daily
[TS]
01:29:33
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basis and when you do it and somebody reads during fire budgets think wow this
[TS]
01:29:38
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just happened to me today for the first time pretty impressive is that
[TS]
01:29:42
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Thursday afternoon 44 45 you know today tab it gave them an estimate of the
[TS]
01:29:52
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traffic to drive home that it will take longer than usual to drive home because
[TS]
01:29:57
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there is traffic on the route
[TS]
01:29:57
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there is traffic on the route
[TS]
01:30:00
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that he usually drives which I guess I remember being advertised as a future
[TS]
01:30:04
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but I never really gave much thought to cause a doesn't really apply to me but
[TS]
01:30:08
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wasn't sure how work and he was like I never did anything I i mean i you know
[TS]
01:30:12
◼
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obviously he opted into the whatever you know ask permission for his location but
[TS]
01:30:17
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other than that he did not into it and now like when he goes to work his today
[TS]
01:30:20
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tab gives him like a traffic history so I think that's pretty cool and that is
[TS]
01:30:27
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definitely that's the sort of cool thing to let's face it the Google is been a
[TS]
01:30:31
◼
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lot better at than anybody else
[TS]
01:30:33
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yes Apple and Microsoft anybody Google is is clearly leads the industry in that
[TS]
01:30:39
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sort of combination of literacy and yes service is in and your history online
[TS]
01:30:50
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services the know what the state of the whole world is right now to certain road
[TS]
01:30:55
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is backed up
[TS]
01:30:56
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combined with the prediction of you know I think you're gonna do this again
[TS]
01:31:00
◼
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because everyone in a funny way of things that make them creepy rather
[TS]
01:31:04
◼
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strings right and I me and not even trying to be a jerk about that it cuts
[TS]
01:31:12
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both ways right they know exactly where you up to you where you goin in your ETA
[TS]
01:31:20
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alone isn't creepy it's you know what can be creepy about them in my opinion
[TS]
01:31:24
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is what they do with it
[TS]
01:31:25
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how far they'd go with it and what and when is you know when you get a 30
[TS]
01:31:30
◼
►
minute drive home this vote blocks here why did you stop and have your favorite
[TS]
01:31:34
◼
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burger right he was he's a $5 discount right back into little bit weird
[TS]
01:31:42
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but so you know i dont to me what this says that they bought cute isn't so much
[TS]
01:31:49
◼
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that they wanted to Google Maps Google now kind of thing what he says to me is
[TS]
01:31:54
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that they haven't got one going yet or at least they need to get right they
[TS]
01:32:02
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were well down there devoted to getting this done they would necessarily need to
[TS]
01:32:06
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book you possibly you know let's face it syria was the exact same type of
[TS]
01:32:12
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acquisition I mean syria denies any change names they actually mean which is
[TS]
01:32:15
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one of the most unusual marketing decision I mean I'm even saying that
[TS]
01:32:19
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Steve 10 really yet I wish I could find a source for that it could have been the
[TS]
01:32:26
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book I don't remember that from the book but couldn't come up with anything
[TS]
01:32:31
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Siri is going to be something coldly personal assistant state and the
[TS]
01:32:39
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building but you know syria was just start of the day
[TS]
01:32:43
◼
►
Siri used to be an app in the App Store yet
[TS]
01:32:50
◼
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so you know you know it's finally settling what we're talking about
[TS]
01:32:55
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Microsoft and how well you know I feel like it its it was perfect for him and
[TS]
01:33:07
◼
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you know divided everybody away putting it perfect for him it was a perfect
[TS]
01:33:12
◼
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Steve Ballmer goodbye and for those who didn't watch it if you skip the video
[TS]
01:33:17
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you should go look it up cuz it's worth watching is only four minutes long but a
[TS]
01:33:22
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it just shows all sorts of things that I think are unique to Microsoft like the
[TS]
01:33:25
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fact that they have a company meeting every year in a fourteen thousand seat
[TS]
01:33:30
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basketball arena you know is crazy I mean you know Apple's got lots of
[TS]
01:33:35
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employees like that but they never rent out you know the place where the San
[TS]
01:33:39
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Jose Sharks play and have them all meet there once for like a effectively a pep
[TS]
01:33:42
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rally and I'm gonna lie I put it down because you know i i wouldn't let me
[TS]
01:33:47
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know some people go for that Microsoft always gone for things like that
[TS]
01:33:52
◼
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yes I mean believe me that is not my stuff there is you know what I would be
[TS]
01:33:56
◼
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doing group always accused Apple of being more like a religion like forever
[TS]
01:34:03
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but in my experience people who work at Apple are the opposite of that people
[TS]
01:34:06
◼
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who work at Apple that they made love Apple in the middle of the products but
[TS]
01:34:09
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they're not they don't have a further about it I you know this story hiring
[TS]
01:34:15
◼
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the ready to cut off
[TS]
01:34:17
◼
►
member you thought you ever thought my story I remember was from way back and
[TS]
01:34:24
◼
►
this was back when Microsoft the space today they screwed IBM over on the next
[TS]
01:34:32
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generation operating system where what was it was it was nice to think so
[TS]
01:34:39
◼
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alright so you know more night long story short tho OS two it was supposed
[TS]
01:34:47
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to be like a joint product of Microsoft and IBM mostly IBM and Microsoft would
[TS]
01:34:52
◼
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back it
[TS]
01:34:53
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and they'd write apps for it and they'd port office in excel in everything to it
[TS]
01:34:56
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and then you know that could work
[TS]
01:34:59
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dad a joint team with Canon EOS what the the file system for ways to end up being
[TS]
01:35:04
◼
►
converted into NTFS but secretly behind the scenes they kept working on Windows
[TS]
01:35:11
◼
►
day had their own kernel that they dropped in underneath you is to cuddle
[TS]
01:35:16
◼
►
and anyways we secretly behind the scenes they made and tea while IBM was
[TS]
01:35:22
◼
►
working on ways to and Microsoft is working on ways to write and they had no
[TS]
01:35:26
◼
►
real intention of ever putting Word Excel those two and and just kind of
[TS]
01:35:32
◼
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sand but I remember reading a story it's politically murky but yet I remember
[TS]
01:35:38
◼
►
reading and I miss remembering details I guess before it showed us but it was
[TS]
01:35:43
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►
something they had like a big one of these big company meetings with ten
[TS]
01:35:47
◼
►
twenty thousand Microsoft employees of ones and they like drove out like like a
[TS]
01:35:52
◼
►
jalopy that said OS two and and everybody boo'd and then they drove out
[TS]
01:35:57
◼
►
like a cool looking car that said windows and everybody chief
[TS]
01:36:01
◼
►
this is absurd a falling out after the fire became public it was just you know
[TS]
01:36:06
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►
yes it just seemed vaguely dangerous always seem to rub me the wrong way that
[TS]
01:36:12
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►
it was dangerously close to like a book burning
[TS]
01:36:15
◼
►
yeah yeah that's horrible to work it just this is totally in his ideas to
[TS]
01:36:28
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►
work and used bookstore in every now and then we'd by a lake
[TS]
01:36:31
◼
►
you know we will buy books and people who selling them to be so and you know
[TS]
01:36:35
◼
►
eventually would have like five copies of some romance novel and like three of
[TS]
01:36:41
◼
►
them have to go in the trash and I could never actually threw them out in the
[TS]
01:36:45
◼
►
trash I would just take the big box it was tasked with drawing out and I would
[TS]
01:36:50
◼
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sit down next to be safe I couldn't bring myself to actually just destroy
[TS]
01:36:54
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the box it is always remember working on it but I worked at like a drugstore
[TS]
01:37:00
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chain had you know that sold like mass-market books and used after tearing
[TS]
01:37:06
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the cover off for the day and they even used to sprint and it probably still do
[TS]
01:37:10
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they say if you bought this book without a cover you've bought any legal book you
[TS]
01:37:16
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you would tear the cover off and send those covers back to the publisher's
[TS]
01:37:20
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proof that you didn't sell those box but in the meantime yet expected the lake
[TS]
01:37:25
◼
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shred the box in and out and about you but I was a fuck that in my arms and
[TS]
01:37:33
◼
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there's just too much history behind book burning
[TS]
01:37:35
◼
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even like you said even if it's just like a totally apolitical just a pope
[TS]
01:37:41
◼
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romance or detective thriller just like to just under something I have been me I
[TS]
01:37:48
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am NOT putting books in the garbage I am NOT which is weird be anyway back to
[TS]
01:37:55
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appoint yes kind of weird company culture
[TS]
01:37:58
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what I found striking about this bunker farewell is that he was at his best when
[TS]
01:38:07
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he's a sort of creepy and screaming and fist pumping the air sweaty sweaty let's
[TS]
01:38:15
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face it there's sort of a even if you love even if you love the guy got it met
[TS]
01:38:20
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the guy has a history of sweating yes that's his style what it what I found
[TS]
01:38:24
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interesting but this sort of took a bit of the staying away from that developers
[TS]
01:38:28
◼
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developers developers in the when I watched that I just thought he was on
[TS]
01:38:33
◼
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the hook shield literally take his mind and just whatever maybe doesn't like
[TS]
01:38:40
◼
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public speaking to the couple managed to get out there and Jews and this is again
[TS]
01:38:46
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this is just interpretation of excitement it had nothing to do with
[TS]
01:38:50
◼
►
anything else but this was a nice just to legendary very emotional can again
[TS]
01:38:55
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and you know what did you know the person that just came down we love you
[TS]
01:38:59
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that's weird yeah I would not be screaming at my CEO but it's felt it fit
[TS]
01:39:07
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right in
[TS]
01:39:09
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did and and I saw that little farewell thing to me was ok this is weird this is
[TS]
01:39:15
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not my culture but difficult to culture there this is there a thing and it's
[TS]
01:39:20
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interesting I get the verge I think maybe I don't even know how they got the
[TS]
01:39:26
◼
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quote unquote exclusive video to a day after mounting
[TS]
01:39:31
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but they had the video and their their description of any knows maybe ads
[TS]
01:39:35
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partly because they pulled some strings and got it from Microsoft and so they
[TS]
01:39:38
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had to frame it positively but they really made it seem like it was like
[TS]
01:39:42
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like everybody's gotta love this video where is a couple of readers after
[TS]
01:39:47
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failing to it wrote to me in their life
[TS]
01:39:49
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you know I don't really even gonna take that video made me uncomfortable if I
[TS]
01:39:54
◼
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was there I would have been all I was told I would have been really
[TS]
01:39:56
◼
►
uncomfortable I can't believe that nobody is mentioning just how kind of
[TS]
01:40:02
◼
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uncomfortable missus and I was right there with ya I don't think that they
[TS]
01:40:07
◼
►
were I don't have a good thing I don't think he was passing off this is just
[TS]
01:40:14
◼
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amazing and great and isn't it I think it was more like you gotta love these
[TS]
01:40:20
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well with this distinction of being I was uncomfortable but the same time
[TS]
01:40:26
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everybody in this room seems kind of into this well and it was not sure but I
[TS]
01:40:32
◼
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mean that's a lot of people litter kind of into this was definitely his style
[TS]
01:40:36
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yeah yeah and went out like he you know when I like you lived I he definitely
[TS]
01:40:45
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got her trusted
[TS]
01:40:48
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yeah I think so too and I think who knows if anything will come of it but it
[TS]
01:40:54
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wasn't reported in a crackpot publication and they was Bloomberg said
[TS]
01:40:58
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that there's a group that controls like five percent three to five percent of
[TS]
01:41:02
◼
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microsoft shares you want bill gates to step down as chairman exactly so it was
[TS]
01:41:08
◼
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believed to be at the top 20 investors which is such a weird thing to say
[TS]
01:41:13
◼
►
because that's a previous range right you know what is it like number five
[TS]
01:41:19
◼
►
number eighteen well the big question is are they just the three who are willing
[TS]
01:41:25
◼
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to put their names out in public right now and do it do they speak for a larger
[TS]
01:41:30
◼
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number of the
[TS]
01:41:32
◼
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institutional investors you know normal people like us if we do you when I go
[TS]
01:41:36
◼
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out tomorrow and and login or trade accounts and you know to spend a couple
[TS]
01:41:40
◼
►
hundred thousand dollars we don't give it matters of the big investors the
[TS]
01:41:46
◼
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institutional and pension funds hedge funds and somebody who controls even if
[TS]
01:41:53
◼
►
it's just 1 percent of your control 1 percentage talking serious money
[TS]
01:41:57
◼
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billion dollars then you have a say in the matter you know and how many how
[TS]
01:42:03
◼
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many is is this just a small group and that's it and it's just gonna float away
[TS]
01:42:07
◼
►
or is there a serious contingent of institutional Microsoft investors who
[TS]
01:42:11
◼
►
want you know effectively not just bomber gone but they want the board gone
[TS]
01:42:16
◼
►
including gates ok so let's just back up a bit and just is running on but let's
[TS]
01:42:24
◼
►
play this back sort of chronologically when you get stepped down like 15 years
[TS]
01:42:32
◼
►
type thing it was sort of gradual yeah but whatever they give us a while years
[TS]
01:42:38
◼
►
ago might have been too long I think it was more about about 10 years ago okay
[TS]
01:42:41
◼
►
but I don't know following that stock price effectively stagnates Microsoft
[TS]
01:42:48
◼
►
fails to get into mobile does get into consoles but doesn't really make a
[TS]
01:42:56
◼
►
shitload of money off that window starts to stagnate as tablets can wave to a
[TS]
01:43:06
◼
►
time when it was over loaded up January 2000 so we're about halfway right about
[TS]
01:43:10
◼
►
thirteen years not a little bit closer and closer
[TS]
01:43:16
◼
►
is about to come on his show just gonna be late I'm not going to rub it in his
[TS]
01:43:25
◼
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face closer than two months away from being fourteen years
[TS]
01:43:28
◼
►
halfway between now and you know and and well what happened pretty quickly run
[TS]
01:43:36
◼
►
here's a quick example and who knows what would have been different if he'd
[TS]
01:43:39
◼
►
stayed in Benin if you want to do state but a perfect example is XP XP is
[TS]
01:43:44
◼
►
probably
[TS]
01:43:46
◼
►
I think everybody my degree was the most successful version of Windows over that
[TS]
01:43:50
◼
►
at a time it came out it was popular and it remained popular but they got stuck
[TS]
01:43:56
◼
►
right and you know and it was a long time before the next one came out which
[TS]
01:44:01
◼
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was Vista and Windows Vista did come out people didn't like it so it was a
[TS]
01:44:06
◼
►
disaster and in fact bomber mentioned in the early 2002 failure
[TS]
01:44:18
◼
►
effectively they vote to business people Longhorn which had this crazy fascist in
[TS]
01:44:23
◼
►
a whole bunch of other stuff and then this and they've had to back off a bunch
[TS]
01:44:28
◼
►
of that and then ship which is Canada's half assed we gotta ship something holy
[TS]
01:44:34
◼
►
shit it's been five yes six years a gay you know we now have 12 to 18 months to
[TS]
01:44:39
◼
►
get something out the door or we just look like a total idiot right it was
[TS]
01:44:43
◼
►
more like ok none of this weird now we haven't had any of this stuff from
[TS]
01:44:47
◼
►
Longhorn here's some invisible windows are ya
[TS]
01:44:53
◼
►
overdone blur effect that's probably similar effects in Iowa seven right now
[TS]
01:44:58
◼
►
probably I'm sure there's somebody up in Redmond who you know when the day that I
[TS]
01:45:03
◼
►
was seven was unveiled in everybody was
[TS]
01:45:05
◼
►
wow look at that cool blurred the guy who liked wrote the blur for me is what
[TS]
01:45:11
◼
►
do you think it was like a fist pumper facepalm I think it was like four out of
[TS]
01:45:14
◼
►
scotch this is why daddy drinks right there was like the exact same people who
[TS]
01:45:23
◼
►
like in 2007 when mr shipp they're like what the fuck are you wasting my time
[TS]
01:45:32
◼
►
and now they're like wow the background for battered stock stagnates the end up
[TS]
01:45:45
◼
►
losing well-known executives left right and center for the past couple years J
[TS]
01:45:50
◼
►
Allard Sinofsky what's-his-name Ray Ozzie
[TS]
01:45:56
◼
►
yeah they bought into sort of rejuvenate the technologist side of the company and
[TS]
01:46:03
◼
►
then I have to equate to use 25 years after he got it wasn't long enough ten
[TS]
01:46:09
◼
►
you to make its mark you know just recently announced to total viewers to
[TS]
01:46:18
◼
►
fit the Apple model which is weird only Apple does seemingly effortless for
[TS]
01:46:29
◼
►
companies of that size where you know there's only one marketing division you
[TS]
01:46:33
◼
►
know Phil Schiller it is in charge of marketing for Apple not there is no
[TS]
01:46:36
◼
►
separate Mac marketing manager there's no separate iPhone marketing manager
[TS]
01:46:41
◼
►
you know there's one and now there's 100 RBIs marketing group does not fly with a
[TS]
01:46:47
◼
►
man who gets the ad it's a just right not even have to be well there may be a
[TS]
01:46:55
◼
►
debate but it's a debate within one team yes it's not up to
[TS]
01:47:00
◼
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butting heads and writing
[TS]
01:47:10
◼
►
well and maybe because they know they were always like always I mean you know
[TS]
01:47:21
◼
►
and and at least always dating back to 1997 to say that you know that Apple
[TS]
01:47:27
◼
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effectively truly got you know if they ever had if you give if you give and the
[TS]
01:47:37
◼
►
problem with Apple Institute in terms of organisation lies before Steve Jobs came
[TS]
01:47:42
◼
►
back in 97 wasn't really that they were set up in divisions it's just that they
[TS]
01:47:46
◼
►
would they were just a mess I mean I wasn't really like Microsoft they had
[TS]
01:47:49
◼
►
separate that the Newton group was separate from app from the Mac group
[TS]
01:47:53
◼
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even though they were in it was part of the problem but it was really just more
[TS]
01:47:56
◼
►
that they were a mess and didn't have you know they were just disorganized
[TS]
01:48:00
◼
►
disorganized rather than how they were realized yes yes yes that's so whatever
[TS]
01:48:08
◼
►
in a couple months later mom gets the boot it looks bad
[TS]
01:48:21
◼
►
makes you wonder just how nervous and desperate they're behind the scenes
[TS]
01:48:24
◼
►
because you wouldn't do that right if you gonna give given the boot before he
[TS]
01:48:31
◼
►
doesn't you were gonna let the new guy do it right and how did he how did they
[TS]
01:48:34
◼
►
let him go you know clearly I the reorg you know I don't know how much how much
[TS]
01:48:41
◼
►
is that it's just paperwork yet how much the six months you will change your
[TS]
01:48:46
◼
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organization to be black and then it's actually changed and you just can't get
[TS]
01:48:51
◼
►
it said it you can just cancel all the paperwork without actually reassigning
[TS]
01:48:54
◼
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people so bomber had been CEO for thirteen years and he had been at the
[TS]
01:48:59
◼
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company
[TS]
01:49:01
◼
►
right-hand man to gates all along so we've been there since the company was
[TS]
01:49:07
◼
►
you know 1313 fourteen people probably double digits I don't think that you
[TS]
01:49:20
◼
►
know one thing I don't think Steve Ballmer was lacking in or even still is
[TS]
01:49:24
◼
►
probably is confidence you know how much does a CEO who's been there for all
[TS]
01:49:29
◼
►
along he's been CEO for 13 yrs clearly a pretty confident guy how much does he
[TS]
01:49:34
◼
►
have to run by the Board before he gets through what I would guess something
[TS]
01:49:38
◼
►
like the reorg is something he has to go to the board and say here's what I want
[TS]
01:49:42
◼
►
to do I don't think that he can announced a company-wide reorganization
[TS]
01:49:46
◼
►
without going to the board first but there is some kind of weird dynamic
[TS]
01:49:50
◼
►
there where he went to the board presumably got the OK for it but at the
[TS]
01:49:54
◼
►
same time the board must have already been thinking we want to ask this guy to
[TS]
01:49:58
◼
►
step down it seems weird that they didn't you know say let's slow down on
[TS]
01:50:03
◼
►
the reorg for a second we want to talk to you about something I don't
[TS]
01:50:09
◼
►
understand there is a cancer is an area with this is good for my good side maybe
[TS]
01:50:17
◼
►
maybe just did it without talking to the board I don't know but I like that that
[TS]
01:50:22
◼
►
kinda makes business sense we publicly wanna shame I hate to make sports
[TS]
01:50:33
◼
►
analogies were loved him but it's to me it's like a team of trouble and coach
[TS]
01:50:40
◼
►
announces here's our new playbook for next year's third quarter of the
[TS]
01:50:44
◼
►
fourteenth season and weaved we're gonna get these
[TS]
01:50:48
◼
►
gonna sit the whole team up to fit this playbook thats new it's a totally
[TS]
01:50:52
◼
►
different style of play them what you're talking about a totally different style
[TS]
01:50:57
◼
►
play we're gonna switch to it
[TS]
01:50:59
◼
►
gonna set the whole thing up for going to get all the players we gonna get
[TS]
01:51:02
◼
►
players who fit this new style of play
[TS]
01:51:04
◼
►
and oh by the way I'm not gonna be here next to the new coach and I you come in
[TS]
01:51:09
◼
►
but we've already shuffled the team and reorganize the team yet at to me just a
[TS]
01:51:15
◼
►
very bad about you don't get to set the play
[TS]
01:51:22
◼
►
desperately try to follow you now you don't get to set up the play and then
[TS]
01:51:26
◼
►
just walk away from the field in let's let somebody else a deal with the
[TS]
01:51:30
◼
►
consequences but it seems it's backwards are you really want to pick the leader
[TS]
01:51:34
◼
►
first and let the leaders at the organizational structure exactly like
[TS]
01:51:38
◼
►
you structure gonna wait my hands of this and mr Conway good luck with it
[TS]
01:51:42
◼
►
that's just crazy and even bomber in his belief is trying to remember the email
[TS]
01:51:51
◼
►
wasn't lying and revelation and she might be needed three pair guess frankly
[TS]
01:52:00
◼
►
I thought I thought he was unusually honest about the fact that he you know
[TS]
01:52:07
◼
►
he didn't think you know now would not have been the time he would have picked
[TS]
01:52:12
◼
►
that's the bit I was going to comment on heeey comes out and says that he wanted
[TS]
01:52:17
◼
►
to do it
[TS]
01:52:18
◼
►
leader at least halfway through the transition which even thats weird but
[TS]
01:52:23
◼
►
the beginning she's weird anyway and now we're hearing the Bill Gates is facing
[TS]
01:52:31
◼
►
pressure to step is not accompanied it's chaos like this I can't as much as his
[TS]
01:52:45
◼
►
spent talking about Apple I think microsoft is the most interesting story
[TS]
01:52:51
◼
►
and textures yeah because there's more drama I mean I think there is any
[TS]
01:52:56
◼
►
salacious right I mean that in this is a technological powerhouse with a lot of
[TS]
01:53:01
◼
►
talent that is clearly in turmoil I don't know
[TS]
01:53:05
◼
►
the other big towel and this is the sort of thing where it because I don't follow
[TS]
01:53:09
◼
►
Microsoft is closely I never even heard of the guy before back in April of this
[TS]
01:53:13
◼
►
year Microsoft CFO Peter Klein announced his resignation as he wanted it had
[TS]
01:53:19
◼
►
literally is the explanation he wanted to spend more time with his family which
[TS]
01:53:23
◼
►
is you know sort of PR speak for I'm not gonna take it could be anything but MGC
[TS]
01:53:29
◼
►
was the first one I remember where I was when the bomber resignation was
[TS]
01:53:33
◼
►
announced he was like you know who's the first one to know you know a typical but
[TS]
01:53:40
◼
►
it with it like a TV or movie reference but to know when winter is coming to you
[TS]
01:53:44
◼
►
know sort of Game of Thrones MGS it heat up his sleeve
[TS]
01:53:49
◼
►
you know what he means yeah I know people give him a hard time about his
[TS]
01:53:55
◼
►
movie and TV references but he uses a min away where it saves a lot of words
[TS]
01:53:59
◼
►
and you know what I like and I like you I just think he's like who knows of each
[TS]
01:54:06
◼
►
the Great Lakes the CFO is the one who knows when bad news coming six months
[TS]
01:54:10
◼
►
nine months from now which way the wind is blowing and publicly they only talk
[TS]
01:54:15
◼
►
about what they just didn't in the last quarter and they give guidance for the
[TS]
01:54:20
◼
►
next quarter I mean I think that's right yeah of course but behind the scenes he
[TS]
01:54:28
◼
►
might have a better idea of what's going on
[TS]
01:54:31
◼
►
yeah and you know and and they can say all they want that there you know not
[TS]
01:54:39
◼
►
worried about the post-pc effect on PC sales but I mean it's been a long time
[TS]
01:54:44
◼
►
since PC sales have grown quarter quarter they're drinking and that
[TS]
01:54:48
◼
►
it's the sort of 50 to use this analogy it's the hemingway description of what
[TS]
01:54:54
◼
►
is how do you go bankrupt and that you go bankrupt two ways
[TS]
01:54:58
◼
►
slowly then quickly you know that the the pop in and windows licensing sales
[TS]
01:55:05
◼
►
could happen very quickly and it's seems like before it would get dramatically
[TS]
01:55:11
◼
►
bad what you would see is exactly what you've seen over the last year or two
[TS]
01:55:15
◼
►
where it gets lonely bad city thing that's what's happening Microsoft is it
[TS]
01:55:19
◼
►
it's their executive level and their most informed investors see the writing
[TS]
01:55:28
◼
►
on the wall that's exactly what I think is happening I think the most informed
[TS]
01:55:31
◼
►
investors I think that the reason the reorg was made in a way that I think it
[TS]
01:55:36
◼
►
was contrary to Microsoft us you know the way they've been for 20 years and
[TS]
01:55:42
◼
►
following who else Apple is about that writing on the wall like we don't know
[TS]
01:55:46
◼
►
what else to try but to try this because it seems to be working for somebody and
[TS]
01:55:50
◼
►
I think with the investors what they see is the only good thing about this
[TS]
01:55:54
◼
►
company over the last 10 years has been the revenue they've had from the
[TS]
01:55:59
◼
►
institutions of Windows PCs and office sales on top of those PCs and Enterprise
[TS]
01:56:09
◼
►
Service money they also add whatever else you want to file into that but all
[TS]
01:56:12
◼
►
of that is going
[TS]
01:56:15
◼
►
based on people sitting at desks using Windows right i mean the client-side
[TS]
01:56:22
◼
►
getting voted by Max Gradel whatever you've written books whatever you want
[TS]
01:56:27
◼
►
to say and the services said getting invited by Google I totally understand
[TS]
01:56:31
◼
►
that it is Microsoft's revenue and profit centers are way more complicated
[TS]
01:56:35
◼
►
than it used to be where you really could you say it all just Windows and
[TS]
01:56:39
◼
►
Office and its
[TS]
01:56:40
◼
►
I totally understand that it's more complicated than that but I still think
[TS]
01:56:44
◼
►
that all the stuff that makes it more complicated than that is still sitting
[TS]
01:56:47
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on top of Windows PCs and I think that there's a lot of people who say that the
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01:56:51
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bottoms is gonna drop out
[TS]
01:56:53
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and I think that it's not a date necessarily think haiti existing team
[TS]
01:57:00
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can't possibly be the ones who write this I think it's more or less but we've
[TS]
01:57:05
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given them enough time and they've they've dropped the ball enough times
[TS]
01:57:08
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that we're going to make a change so she gets go I don't know I don't know it's
[TS]
01:57:14
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hard for me to say cuz I don't really know I really have no idea how involved
[TS]
01:57:16
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he is well I do know that he's been a big supporter of bomber right but he's
[TS]
01:57:21
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always at his bank so maybe it's one of those bombers clear lead let us into
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01:57:27
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these words and it happened on you while we're yeah it's like now we're looking
[TS]
01:57:32
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for a new CEO we don't want gays to be the one to pick the next year
[TS]
01:57:36
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same thing where he's the one who left bomber stay as long as example but I
[TS]
01:57:43
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frankly I can't imagine Microsoft without either bummer gauge it seemed to
[TS]
01:57:48
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lose my mind and they're talking about getting it from 42 min Microsoft
[TS]
01:57:54
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anything like a pet CCH alright silencer water right it just does not seem to me
[TS]
01:58:03
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that they need somebody from outside tech you know I know what they need
[TS]
01:58:11
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what do you think you need
[TS]
01:58:13
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you know I'm tempted sailing jail orderly ask you something comes back but
[TS]
01:58:18
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I mean that's because those names and I know you know what I like is the guy
[TS]
01:58:22
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that does all presentations for the for the surface 21 guided on stage he does a
[TS]
01:58:31
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great job
[TS]
01:58:31
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yeah but I'm sure there's mostly just thinking to stage manage anything today
[TS]
01:58:40
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so yeah what do you think they need I wonder I wonder if there's anything that
[TS]
01:58:51
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they can do to stay relevant as the type of company that we talked about on shows
[TS]
01:58:55
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like this right about blogs like you know to me the easiest out is an end to
[TS]
01:59:02
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make investors happy and keep the stock footage to go the IBM room where you
[TS]
01:59:08
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just sort of become consulting company and there's all sorts of money to be
[TS]
01:59:13
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made the enterprise any still have you know all sorts of people in the
[TS]
01:59:16
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enterprise you know and trust Microsoft products but to sort of fade fade from
[TS]
01:59:21
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view as a consumer tech company right when his idea when's the last time IBM
[TS]
01:59:25
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has done anything that you are I have taken note of my eye I can't remember
[TS]
01:59:29
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IBM remains one of the most successful profitable and success you know their
[TS]
01:59:34
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stock is successful that profits are high the revenues high earners contains
[TS]
01:59:39
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the last time I paid attention to IBM where is always to walk for twenty years
[TS]
01:59:52
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yeah I would say it was probably for me last time I remember paying attention to
[TS]
01:59:55
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him was when they still own the ThinkPad brand and yeah but it's been
[TS]
02:00:03
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I just you know and I wasn't like I was buying ThinkPad but I always thought and
[TS]
02:00:10
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still good quality hardware right I still think in general I've seen them in
[TS]
02:00:16
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Cape Town wherever they say Obama makes good laptops that have had to use a
[TS]
02:00:21
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laptop other than a MacBook it probably had to just pick a brand but but IBM's
[TS]
02:00:28
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been out of the game for a while but I did that sort of route of you know sort
[TS]
02:00:32
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of getting away from consumer technology and off this train of chasing this one
[TS]
02:00:37
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solution I can think and I can't help but think too that if they were to hire
[TS]
02:00:42
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the Ford guide that that's what they're talking about he would need a Microsoft
[TS]
02:00:46
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Word lou gerstner was to IBM yeah it was in his interest in Iraq I mean that
[TS]
02:00:56
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companies tanking and he fired for the first time in their history he laid off
[TS]
02:01:01
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a bunch of people I'm not change the wrong the wrong way to go but for the
[TS]
02:01:07
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enthusiasts the people who read the Virgin really like Microsoft products
[TS]
02:01:12
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that people who read Paul throws people like you and I will not fun last time
[TS]
02:01:19
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we'd do you know the name of an IBM executive
[TS]
02:01:23
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right and you know but I could see them you know I know that Blackberry goes to
[TS]
02:01:29
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the way to his chains on airliners at least you know you going down fighting
[TS]
02:01:35
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at that point on the other hand though at least at this point with the current
[TS]
02:01:40
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board and leadership it certainly doesn't seem like Microsoft's current
[TS]
02:01:45
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leadership even with bomber on the way out is thinking the net weight like
[TS]
02:01:48
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doesn't cause if they were there is no way they would be you know trying to
[TS]
02:01:52
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acquire Nokia's handset business
[TS]
02:01:54
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it's you know Microsoft as it stands today
[TS]
02:01:57
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wants to fight they want to they want to get ahead of Android and market share
[TS]
02:02:03
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and they want to compete get ahead of Apple terms of you know popularity
[TS]
02:02:09
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branding and the creepiest things about that bedbugs right but one of the
[TS]
02:02:15
◼
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creepiest things about that bomb video ways the signage in the background like
[TS]
02:02:22
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above this sort of the first row of seats did you notice it no I don't think
[TS]
02:02:27
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so tall blue and it's it's like a banner ad and it's it's Microsoft call and
[TS]
02:02:32
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can't hold us which is weirdly defensive I don't like it we're getting picked on
[TS]
02:02:47
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boot we're not going to we have got to stop going to keep fighting to keep
[TS]
02:02:52
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fighting sort of message can't hold us in places somebody's trying to hold you
[TS]
02:02:58
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down and they're not going to succeed in its that's a weird mentally to be
[TS]
02:03:03
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sticking on a banner
[TS]
02:03:06
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upstart you copies that's it's
[TS]
02:03:13
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funny it's it's a rival leading can't hold us I don't know somebody's getting
[TS]
02:03:20
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held down in like having a fit right failure doesn't sit right with anybody
[TS]
02:03:24
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maybe failure is well in some regards some of the products have done recently
[TS]
02:03:31
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which i think that they were totally serious and put a lot of wood behind the
[TS]
02:03:36
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arrows you know like surface I i know i think it is fair to describe surfaces of
[TS]
02:03:40
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failure windows I was on the show with you right after the announcer surface
[TS]
02:03:47
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things and we both like the surface RT better than the service so totally can
[TS]
02:03:52
◼
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you give me too and attacked but in her defense I think we both want to call it
[TS]
02:03:58
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the Metro tablet isn't there something else and get reminders to us I still
[TS]
02:04:03
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think I think the biggest problem with the whole surface two things that
[TS]
02:04:05
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they've stuck with the door you know we don't understand that i dont i dont get
[TS]
02:04:10
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it I think I would have rather have killed bedrm version version or just
[TS]
02:04:16
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kill I I would have preferred that they stick with the arm and RT version as a
[TS]
02:04:21
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product I like that better right
[TS]
02:04:23
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outcome given the previous generation pick one of the other great I would be
[TS]
02:04:28
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saying the last time even if they just took two of them through my up in the
[TS]
02:04:33
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air and whichever one the glass didn't break we'll have one more pic I mean
[TS]
02:04:37
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flip a coin but just put put all of your wood behind one of those hours and i
[TS]
02:04:42
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cant believe too that that I can see how they launched a year ago with both
[TS]
02:04:47
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because I wanted to keep them secret so they didn't talk to people about it but
[TS]
02:04:50
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then after they came out and how much palpable confusion there was over what
[TS]
02:04:54
◼
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the hell the difference between them and even vaguely interested in one which one
[TS]
02:04:58
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should you buy
[TS]
02:04:59
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that they didn't realize army and we really screwed this up because people
[TS]
02:05:03
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have no idea what the differences between these two things even know the
[TS]
02:05:06
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difference is actually pretty significant I can't believe they do that
[TS]
02:05:09
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themselves cassini more than Windows right and they named both these things
[TS]
02:05:14
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surface even though they're very different they gave him like almost
[TS]
02:05:17
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identical names and they run literally run different operating systems that
[TS]
02:05:21
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look the same I could almost forgive that of him six service metro and
[TS]
02:05:27
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service windows I don't mean they even that's a bit confusing but at least
[TS]
02:05:33
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you're describing the device in the USA is running you know maybe maybe Windows
[TS]
02:05:38
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Phone maybe failures a bad word for that it's it's having trouble getting
[TS]
02:05:42
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traction but it's not zero it seems like it's at least growing a little bit
[TS]
02:05:48
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BlackBerry is right
[TS]
02:05:51
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definitely has heat and I did and I really thought this software was total
[TS]
02:05:58
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mass I thought the hardware was pretty interesting they did a pretty good job
[TS]
02:06:01
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at the software was so bad I really can't do the the axe the axe stink the
[TS]
02:06:09
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software stack is pretty decent it but if you and then you swipe up to sort of
[TS]
02:06:19
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get into the task switcher so it moves into basically like a card like sort of
[TS]
02:06:24
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a web of lies covered the camera as you panning around the camera still active
[TS]
02:06:29
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down to occurred to me it's it's live updating while you switching we talked
[TS]
02:06:37
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about you know what you think
[TS]
02:06:41
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from you know it's very serious computer science underneath and yeah I've got a
[TS]
02:06:49
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good stack and
[TS]
02:06:50
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awful implementation of any kind of ass and in the you know there's some
[TS]
02:06:54
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conceptual stuff that you know like going left to get the all messages view
[TS]
02:06:58
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it's just shows like a universal inbox of everything but it's not really a nap
[TS]
02:07:03
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it's just you've gone left and now here is all your messages to seems like some
[TS]
02:07:07
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kind it's one of those things where they're headed to this idea that
[TS]
02:07:09
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Blackberry devices all about being communicator first messaging app first
[TS]
02:07:16
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so how do you do that well from anywhere you just go after you've got this weird
[TS]
02:07:21
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mix in box we can do some stuff you can't assume other stuff and that they
[TS]
02:07:29
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would have come out with it two years ago
[TS]
02:07:30
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those three years but for this year's to have the pieces he just can't he
[TS]
02:07:39
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couldn't do that had to stick to get into a minute they're gone now what's
[TS]
02:07:43
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your advice for Microsoft I think Microsoft in credit I think microsoft is
[TS]
02:07:52
◼
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his success story I think they've won if you look at the original mission
[TS]
02:07:58
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statement it was a PC on every desk did succeed he stayed widely succeeded and
[TS]
02:08:09
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then they didn't know what to do next I think they need to figure out what to do
[TS]
02:08:13
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next I think they missed you know they told me sort of flood the PC market so
[TS]
02:08:23
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that miss their I think they need somebody with a good vision to try to
[TS]
02:08:27
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figure out what the next over the top goal is that they can try to aim for you
[TS]
02:08:32
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think you have the talent you know to to build the weird given that video the
[TS]
02:08:38
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crazy cultish passion to get there I just think they need to know what that
[TS]
02:08:45
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is I don't know I don't that is I think if they if they wanted my ten seconds of
[TS]
02:08:49
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consulting advice i would tell them
[TS]
02:08:52
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I think that they need to be focused on who they're the competitor that really
[TS]
02:08:57
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hurt them is into me it's Google not Apple not that Apple's success hasn't
[TS]
02:09:01
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been somewhat at their expense but that it's worth organized and they're never
[TS]
02:09:05
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gonna be out in the things that Apple's best never gonna be good to see Google
[TS]
02:09:09
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because they undercut they basically quantized operating systems they
[TS]
02:09:12
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commoditized operating systems and their commoditized during office type
[TS]
02:09:17
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applications with docs and stuff like that and that the you know that they've
[TS]
02:09:22
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got institutions like schools that are buying based on something other than
[TS]
02:09:27
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design and quality of just how nice the stuff is they've got them using you know
[TS]
02:09:32
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get all the kids on Google Docs yeah but I disagree with you on that because what
[TS]
02:09:37
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can they do ok so you focus on Google what he can do given in with your tree
[TS]
02:09:41
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that's doesn't suit a business model you know like I don't think they need to be
[TS]
02:09:48
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figuring out Google has gotten their business they need a new business you
[TS]
02:09:54
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know what I think I think the biggest mistake Microsoft made in the last 10
[TS]
02:09:58
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years honestly and I've I think I've mentioned this before but I think the
[TS]
02:10:03
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biggest mistake they made was that somewhere around 2008 or so they should
[TS]
02:10:09
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have focused on shipping versions of Internet Explorer for Windows that
[TS]
02:10:17
◼
►
blocked all advertising any and all advertising by the fall just to cut
[TS]
02:10:23
◼
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their off it from Google is that was the way michael c 2008 slate but you have to
[TS]
02:10:29
◼
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give that and you know and I may well have found themselves back in court yet
[TS]
02:10:34
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and you know what and in the old days when that happened then they'd financial
[TS]
02:10:38
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aid fight it and by the time even if they lost by the time they were no
[TS]
02:10:43
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matter what no matter because Google would have been dried up time they
[TS]
02:10:47
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needed to cut off advertising to Google was the thing that I think God's
[TS]
02:10:51
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Microsoft the most is a Google 2006 I think that almost all of this money that
[TS]
02:11:00
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►
made Google what Google is today came from people using Windows PCs and a day
[TS]
02:11:05
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you know and I think a lot of them are using most of them were using IE and
[TS]
02:11:09
◼
►
they could have just said it couldn't they wouldn't have to come and say we're
[TS]
02:11:12
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going to block Google as issues said you know as a great new feature in that
[TS]
02:11:16
◼
►
locker right its ad blocker built into its on by default it saves you know 20%
[TS]
02:11:21
◼
►
battery life every time I don't know maybe at this point in time it is too
[TS]
02:11:26
◼
►
late I don't know how you compete it is it's just for the record I don't mine
[TS]
02:11:30
◼
►
had bloggers I don't believe I don't have to think that would have really
[TS]
02:11:36
◼
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cripple said Google yeah but that was the old Microsoft could you know they've
[TS]
02:11:39
◼
►
cut off the air supply what was the heir to google it was ads being shown to
[TS]
02:11:46
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►
users yeah I think that would have been about this I think it probably would
[TS]
02:11:52
◼
►
have been the right move in there here's what happens when they let somebody
[TS]
02:11:57
◼
►
growing it is you know and I do think I think a lot of people get confused
[TS]
02:12:03
◼
►
everybody wants to pit Android against iOS and its market share
[TS]
02:12:07
◼
►
hundred really is hurt is hurt the whole idea of a licensed operating system they
[TS]
02:12:13
◼
►
use cell from money because now there is what's the price to get totally
[TS]
02:12:18
◼
►
professional robust modern operating system for a computing device not sure
[TS]
02:12:23
◼
►
that's entirely fair microsoft said at first because i get charged for Windows
[TS]
02:12:30
◼
►
but they had these crazy deals where even if you didn't ship Windows on your
[TS]
02:12:37
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►
PC you would pay for Windows anyway you don't you gonna get to guess it get to
[TS]
02:12:43
◼
►
jail G on the show I should you and you alone getting outbid save me in montana
[TS]
02:12:52
◼
►
wants to show he's the regular host I always forget you just getting other
[TS]
02:13:08
◼
►
weeks let's wrap it up when you wear let me think Microsoft at one point
[TS]
02:13:23
◼
►
commanded such power in the PC industry that it could force PC manufacturers to
[TS]
02:13:30
◼
►
give it money even if they didn't ship windows right that was right and that
[TS]
02:13:35
◼
►
was the terms it effectively crippled BOS right and and that's why I'm saying
[TS]
02:13:40
◼
►
you should see right let's make up the numbers but it was something like if you
[TS]
02:13:46
◼
►
agreed to the good contract with Microsoft letting you run Dell Compaq
[TS]
02:13:52
◼
►
the good contract says every PC you sell dollars in that it doesn't say every PC
[TS]
02:13:59
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►
with Windows every PC
[TS]
02:14:01
◼
►
you give Microsoft 50 bucks or if you just want a paper copy of Windows well
[TS]
02:14:07
◼
►
that'll cost you $150 per PC and so crippling and then if you agreed to the
[TS]
02:14:14
◼
►
one that only $50 but it's for every PC and me on my PC company we take the
[TS]
02:14:19
◼
►
other one cuz we only want to pay for actual windows are using we might want
[TS]
02:14:23
◼
►
to ship some of our PCs with Linux or with B or whatever other OS or maybe you
[TS]
02:14:29
◼
►
know call Apple and see if we get a patent license as a copy for Intel $300
[TS]
02:14:36
◼
►
behind on every single Windows PC we sell which is right now our bread and
[TS]
02:14:40
◼
►
butter on a quarterly basis and $100 per PC
[TS]
02:14:45
◼
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you couldn't you couldn't afford that kind of thing so everybody agreed to the
[TS]
02:14:48
◼
►
other one will definitely crippled BOS
[TS]
02:14:52
◼
►
and while I don't believe I was using it at the time but Linux and FreeBSD and
[TS]
02:15:00
◼
►
all that on the desktop would not there yet you're using be I know I used a few
[TS]
02:15:05
◼
►
BSD the time they weren't there yet major desktop operating systems and as
[TS]
02:15:15
◼
►
much it is funny to laugh at like has two years to Linux on the desktop no
[TS]
02:15:20
◼
►
they weren't there yet but in a lot of ways environment just was not could not
[TS]
02:15:29
◼
►
support that kind of film and because it is kind of weird sweeter deals in my
[TS]
02:15:33
◼
►
head with the manufacturer's yeah he was the example that sort approved it and
[TS]
02:15:36
◼
►
NBC actually be never quite got there in terms of having the whole software stack
[TS]
02:15:40
◼
►
there but they had enough they had enough I mean it was a real compelling
[TS]
02:15:45
◼
►
they could have had a good way better than windows super 90 definitely in a
[TS]
02:15:51
◼
►
way more modern than Mac OS Mac OS and you know it certainly would have been
[TS]
02:16:00
◼
►
compelling enough with Microsoft in have those deals some number of Dell and
[TS]
02:16:04
◼
►
Compaq PCs would have been sold
[TS]
02:16:07
◼
►
who knows what percentage in 0345 but that's how something starts short as
[TS]
02:16:13
◼
►
Microsoft you I think they need a vision I think we need to figure out what the
[TS]
02:16:16
◼
►
hell is going to do honestly I think that their efforts in consumer
[TS]
02:16:25
◼
►
electronics mostly by the Xbox combined with this weird thing that they're
[TS]
02:16:32
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really good at doing that instead of the people don't appreciate ya
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disclosure you've been responsible is this your guys but they do a good job as
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isn't here as I say I said is your people wrote in and said i mispronounced
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02:16:48
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it never mispronounce it in French media it's fine
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02:16:53
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Xbox life is good day have a good one of the first six bucks ship $10.99 yeah so
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02:17:11
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they've got a long history of integrating consumer hardware with
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back-end services and that's where the world is these days I think I think of
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02:17:23
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infection with Windows is sort of led by bomber but it's kind of lead them down
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02:17:31
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the you know it's almost been putting him out to pasture they need to focus on
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02:17:36
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things that have two attributes that a that they can be the best in the world
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02:17:40
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yes be that have a bigger future ahead of them than their present and that's
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02:17:47
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the problem with Windows Windows future is smaller than the present yeah windows
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02:17:54
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is not helping but anything that doesn't qualify for both of those things they
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02:17:58
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should scratch off the list yes so maybe you know again it could be like an enemy
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02:18:03
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of my enemy is my friend where if they're focused on Google as their
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02:18:08
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primary enemy you know in terms of you know integrated services and stuff like
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02:18:14
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that and companies that just run the back end stuff on Google
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02:18:18
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working with apple or at least 90 min maybe even working with Apple but
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02:18:21
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working with just assume that there's going to be institutions that have an
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02:18:25
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awful lot of iPhone users but making backend services that work great for
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02:18:29
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iPhone users there's money that I still don't think that there what will happen
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02:18:35
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in any way I don't think so either but I feel like buying Nokia confuses that I
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02:18:44
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don't know no more than like Apple's iPhones or office and Microsoft's Nokia
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02:18:51
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phones I would say this I think that they should set themselves up and I
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02:18:55
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think very near future they should set themselves up for how can a profit in a
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02:19:00
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world where awful lot of people at the high end of the market whether their
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02:19:05
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consumers or whether their enterprise users who are using iPhones and iPads
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02:19:10
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are so also using Microsoft products right don't set them up the thing that I
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02:19:16
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think that bomber might have blended into his world where they somehow want
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02:19:19
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to stop the iPhone and iPad and defeat them you know they almost need like that
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02:19:26
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Steve Jobs moment where you know 90710 Gate on-screen macro and said look we
[TS]
02:19:31
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have to get past the idea that Microsoft has to lose for Apple to win but I think
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02:19:35
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Microsoft needs the exact opposite to get past the idea that Apple needs to
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02:19:39
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lose from Microsoft exactly well I don't I don't know you you seem fixated on
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02:19:45
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this idea that Microsoft Certified apple and I'm not sure that that's why are
[TS]
02:19:49
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they making things like the surface and I don't think is to fight Microsoft and
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02:19:57
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i think is to fight apple pie I think it's and then you used showed it
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02:20:03
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yourself where Apple makes more money like more revenue despite signing
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02:20:10
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hardware then Microsoft and Google dude spelling like signs software
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02:20:15
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I think Blair higher marks which is the remarkable thing which is weird and
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02:20:20
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crazy and I think I don't think Microsoft necessarily want to fuel the
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02:20:25
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phone that will destroy the iPhone I think they want a portion of the market
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02:20:29
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well I don't think I don't know that they can get that kind of need to plan
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02:20:33
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for failing in that regard
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yeah I I honestly think that they should be teaming up with Apple's much possible
[TS]
02:20:39
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to be beat the prize fighting back into Yahoo should be doing the same as I
[TS]
02:20:46
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think there's a lot of that where you know and I really do mean it and I know
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02:20:49
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you know trying to say that Apple is you know touchy-feely hippie company that
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02:20:56
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just wants to get along with everybody else but I still think that I still
[TS]
02:20:59
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think back to the original iPhone introduction when Steve Jobs had Eric
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02:21:02
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Schmidt from Google come up on stage that Apple didn't want to do all the
[TS]
02:21:07
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online stuff well you know how to make the culo ass and will will you know will
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02:21:12
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work with you i think there's a lot of opportunities there for Microsoft may be
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02:21:17
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boring that's but I've got a good way to wrap this up to talking to you at
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02:21:27
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AllThingsD
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02:21:29
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when Bill Gates and Steve Jobs on stage with Kerry and his team wanted that's
[TS]
02:21:40
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that's great
[TS]
02:21:45
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sometime in the future each was asked what they ended about the other company
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02:21:51
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bill Gates said he envied jobs as sensitive taste
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02:21:58
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and Steve said he envied Microsoft's ability to partner with other people and
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02:22:06
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that if he had had that ability
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02:22:08
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early on in his life things would have been different and he thinks he would
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02:22:13
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have forced a stronger company
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02:22:17
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i think thats asked I think that's very astute analysis of the company's I think
[TS]
02:22:26
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microsoft is great at making partners I think historically they've kind of ship
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02:22:30
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them every now and then when they needed to which is not good but I think Apple
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02:22:36
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is little bit timid about it but I do think of both of these companies and and
[TS]
02:22:41
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Yahoo in a couple of other companies are going to continue to succeed in 20
[TS]
02:22:44
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they're going to need to swallow their pride and partnerships I curse because
[TS]
02:22:51
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that is the show I'll also say this I will say this out loud on that I also
[TS]
02:22:57
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think that Google today is more like the Microsoft of old in terms of seemingly
[TS]
02:23:02
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having a mindset of we can do it all ourselves just walking down my awesome
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02:23:09
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ending no no I'm kidding yeah no i agree
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02:23:15
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less less interested in partnerships with any other company than anybody else
[TS]
02:23:19
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and tech today even Apple which is weird right i mean apples to LinkedIn LinkedIn
[TS]
02:23:30
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logo and my Mac OS 10 happy with it exactly right but they have facebook
[TS]
02:23:38
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building and Linkedin and I know that I've when I bring this up under
[TS]
02:23:43
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incredible people say we don't need those things built into Android because
[TS]
02:23:46
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it has this sharing features between apps that when you install the Facebook
[TS]
02:23:50
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app has not entered its not untrue that they have great to have that but it
[TS]
02:23:55
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doesn't see the point that when you just right out of the factory your eyes on
[TS]
02:23:59
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Twitter logo and a LinkedIn logo says something about Apple's relationship
[TS]
02:24:05
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with those companies that well ideally I want to see first among equals but I
[TS]
02:24:21
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if Apple is more open with sharing services I would totally I think I
[TS]
02:24:27
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honestly think they think they've figured out how to do it yet but anyway
[TS]
02:24:34
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somewhere in there is an opportunity for Microsoft a big up and write English
[TS]
02:24:40
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thank you for being there is gonna be a short show
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