The Talk Show

00:00:00 ◼   ► this episode of the talk show is sponsored in part by Audible find out [TS]

00:00:04 ◼   ► more at Audible podcast dot com slash the talk show [TS]

00:00:10 ◼   ► Malik what a week [TS]

00:00:13 ◼   ► yes it is and it's not even over yet I'm just surprised it's only Friday just [TS]

00:00:24 ◼   ► waiting for something else to happen tomorrow I am not even sure what the [TS]

00:00:30 ◼   ► biggest news of the week as I think it probably the the Facebook com / facebook [TS]

00:00:35 ◼   ► phone HTC first but I don't know there's also the the the WebKit I don't know [TS]

00:00:44 ◼   ► what you want to call it a divorce between Apple and Google or Google sort [TS]

00:00:47 ◼   ► of taken there have a webcam going their own way I think those two story is [TS]

00:00:52 ◼   ► pretty much the same story of Google vs Apple the narrative you now have been [TS]

00:00:59 ◼   ► talking about for a very long time I will I will think of the two events very [TS]

00:01:07 ◼   ► separately I think the Facebook Holmes story is essentially another assault by [TS]

00:01:18 ◼   ► the Android ecosystem on on Apple grade I mean even if you read all those [TS]

00:01:25 ◼   ► interviews black rubber gave to other print publications by fortune now I [TS]

00:01:35 ◼   ► didn't actually and Chinese basically talking about like how easy it is to [TS]

00:01:41 ◼   ► innovate on Android and how open your days and then they have a great [TS]

00:01:45 ◼   ► relationship with the bartender constrains which is kind of a passive [TS]

00:01:50 ◼   ► aggressive classic car reviews seen you know we got some issues we need to [TS]

00:01:56 ◼   ► resolve well and I do think it's it's almost surprising the level to which [TS]

00:02:06 ◼   ► Facebook home as just software is able to sort of redefine the Android [TS]

00:02:12 ◼   ► experience i mean and i know i make fun of it over and over again the whole [TS]

00:02:17 ◼   ► Android is open [TS]

00:02:18 ◼   ► mantra but here's an example where really it really is like it it's [TS]

00:02:24 ◼   ► designed at a level where an app that you just download from the Play Store [TS]

00:02:28 ◼   ► can once you you know you granted a bunch of permissions which i think is a [TS]

00:02:33 ◼   ► lot more broad than the typical app download from the Play Store but once [TS]

00:02:38 ◼   ► you say ok this I'm gonna allow this to do these things [TS]

00:02:41 ◼   ► your your phone interface is really completely redefined and you know it's [TS]

00:02:46 ◼   ► very very much the case that you cannot do anything like that on iOS I mean I'm [TS]

00:02:51 ◼   ► a part of me says thank god you know because when I don't want is for [TS]

00:02:57 ◼   ► controlling my user experience on my phone I mean I'm sorry I would I would [TS]

00:03:04 ◼   ► rather trust arco Brian you know in my pocket then the Facebook I'm sorry well [TS]

00:03:11 ◼   ► and and you know I'm no big fan of Android but I will say this though if [TS]

00:03:15 ◼   ► you think it's to Android's credit and I think it's a lesson learned from the PC [TS]

00:03:22 ◼   ► decade of the nineties and maybe even the two thousands that even though it [TS]

00:03:29 ◼   ► said let's say you and I don't know this for sure because it's not out yet it [TS]

00:03:32 ◼   ► doesn't hit the Play Store until the 12th and the Android phone I have here [TS]

00:03:36 ◼   ► is a Galaxy Nexus and I don't think that's on their list of supported phones [TS]

00:03:41 ◼   ► so I pry won't be able to try it but you know it is still a download from [TS]

00:03:45 ◼   ► Playstore so if you download it and you don't like what it's done to your phone [TS]

00:03:49 ◼   ► you can uninstall it you can delete the app and go back as opposed to the dark [TS]

00:03:54 ◼   ► days of you know PCs especially windows in the nineties where you might install [TS]

00:04:00 ◼   ► a normal browser toolbars and stuff like that [TS]

00:04:04 ◼   ► and you have no idea how to uninstall that's true i mean i i would i would [TS]

00:04:09 ◼   ► give you that I think the other issue which we we don't talk about often with [TS]

00:04:15 ◼   ► the Android is that you know it allows you to customize everything leg to the [TS]

00:04:21 ◼   ► to the system level and and Facebook is taking advantage of that and creating an [TS]

00:04:30 ◼   ► experience which is already which is very similar to how they see the world [TS]

00:04:37 ◼   ► and I i wonder if this is something we know something which becomes a trend [TS]

00:04:42 ◼   ► where successful companies like Facebook like to order like sport if I start to [TS]

00:04:49 ◼   ► learn their own you know [TS]

00:04:52 ◼   ► usability interface on top of and right and you know what Google does about it [TS]

00:04:59 ◼   ► would be interesting to see because when I look at Facebook com I was at the [TS]

00:05:05 ◼   ► event yesterday I looked at it and I said you know it's only a matter of time [TS]

00:05:09 ◼   ► before facebook launches its own OS it's only a matter of time before Google [TS]

00:05:17 ◼   ► brings Android back into the into the cage I think it's getting too crazy for [TS]

00:05:23 ◼   ► them you know it's Samsung is running over a red one version of Android and [TS]

00:05:28 ◼   ► Amazon did their own thing and you know now I think Facebook is gonna try and do [TS]

00:05:33 ◼   ► their own thing gets I just think they said at the UN that they will be [TS]

00:05:38 ◼   ► upgrading this every month like played with growing regularity and has like [TS]

00:05:44 ◼   ► great this is essentially just occurred in the Harz [TS]

00:05:48 ◼   ► devoted followers I'm another I'll give it eighteen months well and and I will [TS]

00:05:54 ◼   ► say this I mean I didn't I invited to be on the show yesterday but it was mainly [TS]

00:05:58 ◼   ► because I saw that after the event they had a Q&A and and their credit for [TS]

00:06:02 ◼   ► having a [TS]

00:06:02 ◼   ► Q&A with the press you know Apple often usually doesn't but I I saw that you [TS]

00:06:10 ◼   ► were pressing them on this exact issue this come on this is the first step [TS]

00:06:14 ◼   ► toward your own operating system and they didn't even really I mean they [TS]

00:06:21 ◼   ► didn't really addressed directly but they didn't really I thought their [TS]

00:06:25 ◼   ► answers to it we're kind of interesting because it wasn't a cadet denial that's [TS]

00:06:28 ◼   ► for sure you know one thing I like it was quite enjoying it he how very clean [TS]

00:06:36 ◼   ► mark has become in terms of media doesn't even acknowledge the question [TS]

00:06:41 ◼   ► and answers with what he wants to answer but I tried and they take you know the [TS]

00:06:47 ◼   ► limit the limit of time is always an issue but I'm fairly convinced that this [TS]

00:06:53 ◼   ► is just an opening salvo and and they they have to do it like in a move if [TS]

00:07:00 ◼   ► they aren't investing so much time and energy trying to create this user [TS]

00:07:04 ◼   ► experience on Android it makes perfect sense for them to go deeper I tell you [TS]

00:07:10 ◼   ► they may have been working on and always level program in the background and the [TS]

00:07:15 ◼   ► reason they're not launching a just yet he said it's not mature enough because [TS]

00:07:19 ◼   ► it takes a lot more to build a building operating system i mean took Google a [TS]

00:07:25 ◼   ► few years it took Apple many many years to get it done right and you know Apple [TS]

00:07:30 ◼   ► is in the business of Google is in the business building operating systems I I [TS]

00:07:36 ◼   ► will say this I have spoken to executives it up I mean really high up [TS]

00:07:41 ◼   ► and they see iOS and this is even just you know from yours even up to today [TS]

00:07:49 ◼   ► they see it as a continuous effort dating back to 1988 1989 and the [TS]

00:07:55 ◼   ► original NextStep operating system and in terms of things like graphics [TS]

00:07:59 ◼   ► performance [TS]

00:08:01 ◼   ► the smoothness of animation and rendering and stuff like that and and [TS]

00:08:05 ◼   ► certain technical advantages that iOS has had over Android and other [TS]

00:08:10 ◼   ► competitors all along they see that not as something that they've been working [TS]

00:08:14 ◼   ► on since 2005 or 2006 when they started working on the iPhone but is something [TS]

00:08:18 ◼   ► that dates back to 1989 I mean it is hard stuff [TS]

00:08:22 ◼   ► yeah and and you know and I will give the Facebook guys from credit for being [TS]

00:08:29 ◼   ► relentless do I think there is a little bit Microsoft in that company and they [TS]

00:08:35 ◼   ► are just a just don't like giving up and I think the thing that you have me [TS]

00:08:40 ◼   ► convinced of it in terms of this angle that this is just an opening salvo in [TS]

00:08:45 ◼   ► terms of a broader mobile initiative from Facebook and I think it's very [TS]

00:08:51 ◼   ► clever and I think it it shows it's a clever way like you said that if a full [TS]

00:08:56 ◼   ► operating system under their control maybe something maybe still something [TS]

00:09:00 ◼   ► based on Android but something more like Amazon's done a fork if it's not ready [TS]

00:09:06 ◼   ► yet this is a very this strategy of doing this first doing the home screen [TS]

00:09:10 ◼   ► first that can you can install on five very popular Android phones and shipped [TS]

00:09:16 ◼   ► a new phone from HTC that'll be an AT&T stores later this month right yeah it's [TS]

00:09:24 ◼   ► a great way to ship something as soon as possible [TS]

00:09:27 ◼   ► you know in that mantra of you know minimum viable product like what's the [TS]

00:09:33 ◼   ► minimum viable mobile operating system that Facebook could ship and home screen [TS]

00:09:40 ◼   ► might be it you know it's a way to ship early I think the other thing if you [TS]

00:09:45 ◼   ► really look at it [TS]

00:09:46 ◼   ► John they are they are basically they did something which is quite brilliant [TS]

00:09:53 ◼   ► they told they give the middle finger to Google in a big way and yet at the same [TS]

00:09:59 ◼   ► time they kept saying you know we love Google they have never shared in the [TS]

00:10:03 ◼   ► past there [TS]

00:10:04 ◼   ► hey Google your grade they're open we have you know we've really really [TS]

00:10:09 ◼   ► applaud what you're doing the narrative on Facebook [TS]

00:10:12 ◼   ► Google search and then suddenly they were saying all these nice things about [TS]

00:10:19 ◼   ► Google and in my view is you just trying to hide what was said he had to create [TS]

00:10:24 ◼   ► maybe I'm a little bit too cynical or to order for this industry but that's how [TS]

00:10:29 ◼   ► he did the shocking thing which I would say is that they're also Google's big [TS]

00:10:35 ◼   ► play was Google+ on the mobile right that's their social and here comes [TS]

00:10:42 ◼   ► Facebook had to switch earlier on top of handwriting and cheese great guys to [TS]

00:10:48 ◼   ► help with you and your Google Plus 8 is out we do social on your platform right [TS]

00:10:54 ◼   ► and I think that is what is going to make Google kind of have a little bit of [TS]

00:10:59 ◼   ► a second targets too late what should they do about Facebook and Android and [TS]

00:11:05 ◼   ► hope one day to keep it [TS]

00:11:06 ◼   ► height I i i do think I've seen it on Twitter and i've seen it also I saw [TS]

00:11:11 ◼   ► boris did you a Simcoe speculating along the same lines of does this is not the [TS]

00:11:20 ◼   ► end I think Google was already being prodded in this direction of hey we'd [TS]

00:11:23 ◼   ► given competitors too much by making Android this open too much of a leg up [TS]

00:11:29 ◼   ► right leg where wood and where would Amazon be in tablets if it were not for [TS]

00:11:34 ◼   ► the fact that Android is opens open source have we given away too much you [TS]

00:11:39 ◼   ► can't help but think given the it's not even implicit and explicit everybody [TS]

00:11:44 ◼   ► knows that Larry Page is is seriously got Google+ as one of his primary [TS]

00:11:51 ◼   ► objectives for the next few years ago Google right and that Facebook might be [TS]

00:11:55 ◼   ► their top competitor even more than Apple more than you know the most direct [TS]

00:11:59 ◼   ► competitor maybe and now they've given their most direct competitor this this [TS]

00:12:06 ◼   ► opportunity [TS]

00:12:09 ◼   ► to wonder whether they're they're reconsidering what that's going to mean [TS]

00:12:12 ◼   ► for the next major version of Android and be fun to see what happens I'm just [TS]

00:12:19 ◼   ► almost giddy with delight to describe the next story whatever happens will be [TS]

00:12:23 ◼   ► pretty arts and on similar lines I i wrote a little bit earlier this week but [TS]

00:12:30 ◼   ► I played off a report by Nicholas Carlson in Business Insider Andy rubin's [TS]

00:12:38 ◼   ► departure as Android lead and that it's nobody's on the record [TS]

00:12:43 ◼   ► unfortunately but it's really seems more and more than he would happen to him is [TS]

00:12:48 ◼   ► exactly what happened to Scott Forstall at Apple which is that he got pushed out [TS]

00:12:54 ◼   ► we didn't decide to step down yet his his little do another moon shot for [TS]

00:13:01 ◼   ► Google thing is really just a gardening leave where he's you know waiting for [TS]

00:13:05 ◼   ► options divest or something like that are non compete to expire I would not [TS]

00:13:10 ◼   ► disagree with you I heard the same story from multiple sources that he got pushed [TS]

00:13:15 ◼   ► out mostly because he was very difficult to work for it I mean I go again the one [TS]

00:13:21 ◼   ► phrase I heard from somebody was quote unquote larry was sick of the fighting [TS]

00:13:24 ◼   ► yeah and the thing that so telling about that and is that the fighting was with [TS]

00:13:30 ◼   ► me from passing on sundar Pichai the crown leader who took over Android and [TS]

00:13:41 ◼   ► that's really when you read between the lines [TS]

00:13:43 ◼   ► the biggest tell that this was not an d rubin's idea because I am a couple of [TS]

00:13:48 ◼   ► people said the same thing that child is the last guy Andy Rubin would have [TS]

00:13:52 ◼   ► wanted to take over Android is he's the guy he was fighting with all the time [TS]

00:13:56 ◼   ► one of the guys he was fighting with all the time I think it was a very explicit [TS]

00:14:00 ◼   ► message which went out to rest of the companies that you do what is necessary [TS]

00:14:06 ◼   ► for Google this is why I am convinced that the Android get you know [TS]

00:14:13 ◼   ► gets brought back to the farm I did too much I've said this for years and just [TS]

00:14:20 ◼   ► just not mad it's not even like the details of it it's just a general feel [TS]

00:14:24 ◼   ► like an emotional feel that Android to me always felt like an independent [TS]

00:14:30 ◼   ► company that Google happens down not part of Google [TS]

00:14:37 ◼   ► just everything from their graphic design too I know there's just so much [TS]

00:14:42 ◼   ► about it that it just did not seem aligned with the company really other [TS]

00:14:45 ◼   ► than the fact that it ships with a bunch of Google services you know as apps in [TS]

00:14:50 ◼   ► part of the default upset and I think that definitely the message that I get [TS]

00:14:57 ◼   ► is that going to change and that the next major version of Android is gonna [TS]

00:15:00 ◼   ► be a lot more googling the talking of next version of Android being more [TS]

00:15:09 ◼   ► googly I would say it's interesting that the Chrome OS and Android look so much [TS]

00:15:22 ◼   ► similar when their purposes are entirely different and I just wonder what is the [TS]

00:15:28 ◼   ► unified experience look like he's two projects actually run by the same guy [TS]

00:15:34 ◼   ► will be pretty fun to see and I'm I'm actually pretty excited about your [TS]

00:15:41 ◼   ► Google is doing not not entirely as as somebody who's going to end up spending [TS]

00:15:46 ◼   ► his time on Android but just to see them make these moves is at least interesting [TS]

00:15:52 ◼   ► you know if they're not being boring compared to now that's definitely the [TS]

00:15:56 ◼   ► case you know and I think people I think some people over read into my taste in [TS]

00:16:03 ◼   ► the fact that I generally prefer over Android and most design centers [TS]

00:16:10 ◼   ► not to mean that that that doesn't mean that I don't look at Android with open [TS]

00:16:14 ◼   ► eyes and appreciate a lot of the stuff that they're doing and I agree with you [TS]

00:16:18 ◼   ► i i especially now that it's under 11 person I do wonder where that's gonna go [TS]

00:16:25 ◼   ► with chrome is an OS Android OS rain I you know this brings me to the bigger [TS]

00:16:31 ◼   ► challenge in the beaches you and I have talked about this in the passive Lake [TS]

00:16:36 ◼   ► what we what does Apple do like he know this is you know time and the idea of [TS]

00:16:44 ◼   ► operating systems user interfaces everything is up for grabs and it seems [TS]

00:16:50 ◼   ► like our guys and just like to be littered stockard static I don't know [TS]

00:16:58 ◼   ► what do you think about that I mean you you are very close to the design [TS]

00:17:03 ◼   ► thinking around a pole and iPhone and iOS wow I i dont know I don't think that [TS]

00:17:12 ◼   ► there's as much need for new stuff major news stuff as as some people do because [TS]

00:17:20 ◼   ► I don't know I can again I i think i talked about this in a sense that I'm [TS]

00:17:26 ◼   ► getting older that I'm no longer as infatuated with new for the sake of [TS]

00:17:30 ◼   ► newness I guess some people yesterday I saw people and immediately after the [TS]

00:17:35 ◼   ► Facebook home launched from owning the fact that that that that little drag [TS]

00:17:43 ◼   ► your face up [TS]

00:17:45 ◼   ► left or right thing seems so much more cooler than than anything and I S and it [TS]

00:17:52 ◼   ► is cool and it's definitely novel but I feel like I can't help but wonder if [TS]

00:17:56 ◼   ► that's gonna be confusing to a lot of people like I i appreciate the fact not [TS]

00:18:00 ◼   ► that I need it as a super nerd type of guy but I for most people I i think that [TS]

00:18:06 ◼   ► the fact that on iOS you can just look at it and figure it out it it it tells [TS]

00:18:11 ◼   ► you like it actually tells you and iOS when you have your phone locked slide [TS]

00:18:16 ◼   ► this to unlock it and people some people still have trouble with that [TS]

00:18:20 ◼   ► because they don't slide all the way in and hold it does slide a little bit let [TS]

00:18:24 ◼   ► go and it goes back so I think it's really hard to overstate the success [TS]

00:18:31 ◼   ► Apple's had because iOS is so simple and there's so many ways that what people [TS]

00:18:37 ◼   ► see in other systems that they see as Apple may be falling behind in with bang [TS]

00:18:42 ◼   ► regard would just lose so much of what makes iOS popular with regular people [TS]

00:18:50 ◼   ► you know I just a little confusing time right now I think the there's a lot of [TS]

00:18:57 ◼   ► at least there is a lot of talk about how things are different now we'd like [TS]

00:19:03 ◼   ► you know Android and Samsung you know all sorts of new user experiences coming [TS]

00:19:09 ◼   ► to market and and then you also had the issue of like you know i mean Apple [TS]

00:19:14 ◼   ► still continues to do really I wonder if like the next you know report is going [TS]

00:19:21 ◼   ► to be something to watch for you know I don't know I don't know I guess that is [TS]

00:19:27 ◼   ► coming soon I feel like they warned so heavily that this was going to be the [TS]

00:19:32 ◼   ► first I mean if it's not there there really gonna blow past expectations but [TS]

00:19:37 ◼   ► they warned so heavily three months ago that this coming report was gonna be the [TS]

00:19:42 ◼   ► first one in nine on how many quarters 16 quarters or something like that that [TS]

00:19:46 ◼   ► shows a year-over-year earnings decrease although I think revenues should still [TS]

00:19:51 ◼   ► increase significantly year over year but the margins have shrunk enough for [TS]

00:19:56 ◼   ► whatever reason recently that earnings are going to be down a little bit year [TS]

00:20:00 ◼   ► over year so we'll see how the market reacts but I think that that's already [TS]

00:20:03 ◼   ► baked into the the depression of Apple's stock price great [TS]

00:20:07 ◼   ► about like in this bigger the bigger netted him and on Apple is that they are [TS]

00:20:13 ◼   ► failing to keep up on the the play outside of things which i think is a big [TS]

00:20:19 ◼   ► challenge for them you know we saw the iCloud related stories pop up this past [TS]

00:20:25 ◼   ► week and then you have the the problem with chrome or so to speak and I know I [TS]

00:20:33 ◼   ► would love to know your thinking about this figure the guy who understands the [TS]

00:20:39 ◼   ► software site if Apple better than most people do I think that that one of the I [TS]

00:20:46 ◼   ► do think of the most part that that getting the iCloud stuff to work as well [TS]

00:20:51 ◼   ► as the guy I think it needs for Apple to really succeed over the next five years [TS]

00:20:57 ◼   ► I have in the last five yrs the iCloud stuff needs to start working as well for [TS]

00:21:03 ◼   ► third-party developers as what do you want to call it Cocoa Touch or UIKit but [TS]

00:21:09 ◼   ► whatever you want to call it that this framework that you used to make native [TS]

00:21:13 ◼   ► iPhone and iPad apps and how much you know when you talk to developers how [TS]

00:21:18 ◼   ► much easier it is to write really good-looking smoothly animated beautiful [TS]

00:21:24 ◼   ► apps for iPhone as opposed to other platforms they need to get it so the [TS]

00:21:30 ◼   ► writing stuff that stores data and sinks data to the cloud is just as good as it [TS]

00:21:36 ◼   ► is to make good looking at apps doesn't make sense [TS]

00:21:40 ◼   ► yea and they're not there yet and you know part of it I just saw that Google [TS]

00:21:44 ◼   ► has announced some new developer features fried Google Drive and some of [TS]

00:21:50 ◼   ► them you know a couple of the headlines have said that its iCloud heading in the [TS]

00:21:54 ◼   ► direction of iCloud where it's not just like Dropbox where it's a folder that [TS]

00:21:59 ◼   ► you sync to Google it has they've added key-value storage which is an iCloud [TS]

00:22:04 ◼   ► feature in a taxi and iCloud feature that works pretty well if you talk to [TS]

00:22:08 ◼   ► developers and I forget what else but they don't have [TS]

00:22:13 ◼   ► I get data base level database record levels think they don't even try it and [TS]

00:22:19 ◼   ► that's the part of iCloud that developers are bedeviled by it that's [TS]

00:22:23 ◼   ► what you know the Ars Technica story was about that's what rich seals incredibly [TS]

00:22:27 ◼   ► detailed and I think very very fair technical assessment that are linked to [TS]

00:22:33 ◼   ► under this week and it's also diverged who was it who wrote the story was Ellis [TS]

00:22:40 ◼   ► hamburger hamburger at the verge had a really great story and what made it [TS]

00:22:46 ◼   ► great was he really hit me must have talked to at least two dozen or more [TS]

00:22:49 ◼   ► developers to get different perspectives but they all kind of told the same story [TS]

00:22:54 ◼   ► about poor data sync entire cloud Google doesn't even try that I mean so it's [TS]

00:23:00 ◼   ► frustrating for developers insofar as that core data syncing to iCloud it it [TS]

00:23:05 ◼   ► is not fair to say it doesn't work but it is fair to say it does not work well [TS]

00:23:10 ◼   ► enough and to the point where a lot of applications simply can't rely on it but [TS]

00:23:18 ◼   ► in another sense Apple's ahead because they're at least trying something that [TS]

00:23:21 ◼   ► Google isn't offering it you know Amazon doesn't have so we'll see I mean is it [TS]

00:23:28 ◼   ► is it is a case where maybe they shouldn't have shipped when they did [TS]

00:23:33 ◼   ► maybe they should have left it in the in the labs for another year or was it [TS]

00:23:37 ◼   ► worth getting it out there to to maybe help iron out the kinks in the future in [TS]

00:23:42 ◼   ► the feel you know i i would say that you know they they need to kind of take at [TS]

00:23:51 ◼   ► least a step back and leg figure out the entire internet strategy now just iCloud [TS]

00:23:58 ◼   ► not just iTunes they really need to figure out how internet interfaces with [TS]

00:24:05 ◼   ► everything they do including their IRS how deeply integrated I think what I'm [TS]

00:24:11 ◼   ► trying to say is that if you look at Google they are coming from disposition [TS]

00:24:15 ◼   ► of knowing web services really really well and they're building a design and [TS]

00:24:20 ◼   ► hardware experience on top of that [TS]

00:24:22 ◼   ► much easier to do compared to what Apple is trying to do is graphical web [TS]

00:24:29 ◼   ► experience into its way of thinking and I think unless they figure that out [TS]

00:24:34 ◼   ► there will always be challenged for this I go out I problems I think that the [TS]

00:24:39 ◼   ► company they don't think about the internet the way as native Internet [TS]

00:24:44 ◼   ► companies do and I think they're not understanding the little fact that it's [TS]

00:24:49 ◼   ► not enough to make great design create hugh i great hardware great software you [TS]

00:24:56 ◼   ► have to have the ability to be a great connected experience and I think great [TS]

00:25:02 ◼   ► as Apple might be on all those things [TS]

00:25:04 ◼   ► internet is and will always be it you know we cried and they're in a chink in [TS]

00:25:10 ◼   ► the armor and they said they really need to kind they have to have a step back [TS]

00:25:15 ◼   ► thinking about this and that they need I personally think they need to go find a [TS]

00:25:23 ◼   ► thirty five-year-old chief internet officer that's what they need they don't [TS]

00:25:28 ◼   ► need a big company there need to buy a lot of things they need to buy a guy on [TS]

00:25:35 ◼   ► a guy who are native internet thinkers who are in their mid-thirties who have [TS]

00:25:40 ◼   ► grown up on broadband who think about devices from a connected experience side [TS]

00:25:45 ◼   ► if I was free I would want to hear but I'm not but they would look you know [TS]

00:25:50 ◼   ► there's a guy who don't snap guide you the friend of mine Daniel rapper he know [TS]

00:25:54 ◼   ► he could be a good guide to run did you know the internet like ideology they [TS]

00:26:00 ◼   ► need the internet ideology and they need to inculcate the whole company with [TS]

00:26:06 ◼   ► connected thinking and I don't think they have it I just look at all their [TS]

00:26:11 ◼   ► products great as did not I would not be able to use anything from any other [TS]

00:26:15 ◼   ► company but they still need to think about the services as part of the core [TS]

00:26:20 ◼   ► software not be an experience and if they need to go away from this what's [TS]

00:26:25 ◼   ► happening with iCloud if it just is [TS]

00:26:28 ◼   ► bringing in that DNA I mean I know it sounds kind of I would dare but at least [TS]

00:26:34 ◼   ► that's how I think about it I agree that I think that there's I've always said [TS]

00:26:38 ◼   ► that I think for anybody whether it's a person or even an institution where you [TS]

00:26:43 ◼   ► start in forums where you're going to look at things forever and you know [TS]

00:26:50 ◼   ► Apple started pre-internet by decades and I mean just for example I i went my [TS]

00:26:58 ◼   ► freshman year of college was 1991 and I went to a very technical University [TS]

00:27:03 ◼   ► Drexel is you know super nerdy one of the first famously one of the first [TS]

00:27:08 ◼   ► colleges that required all students to have a computer but when I got there in [TS]

00:27:13 ◼   ► 1991 and everybody was supposed to buy a Mac and they committed you know traffic [TS]

00:27:20 ◼   ► discount student discounts so you go there in like the second day you'd go in [TS]

00:27:25 ◼   ► and pick up your Mac from this student center where they had you know the ones [TS]

00:27:29 ◼   ► that you bought through the University take it up in your dorm and the only [TS]

00:27:33 ◼   ► thing you connected it to was the power supply in law there were no there was no [TS]

00:27:37 ◼   ► Ethernet in the dorms yet you know and modems were incredibly expensive the [TS]

00:27:43 ◼   ► cheapest modem was three or four hundred bucks so we all looked up our computers [TS]

00:27:49 ◼   ► and we add freshman year we end up making our own little network it was [TS]

00:27:53 ◼   ► this little number those things on if you remember these things phone net yes [TS]

00:27:57 ◼   ► where you plug it in the serial port of the Mac and then you can just use either [TS]

00:28:03 ◼   ► copper wiring or just phone cable and there's just just copper wiring and you [TS]

00:28:09 ◼   ► get a little apple local local local local talk network and we did that we [TS]

00:28:15 ◼   ► could play games against each other but it wasn't a campus wide network it was [TS]

00:28:18 ◼   ► just the people in the dorm hallway who we ran copper wiring between that was [TS]

00:28:24 ◼   ► our network which is crazy if you think you know in hindsight I mean anybody [TS]

00:28:27 ◼   ► who's younger than me even just by five years even somebody who went to college [TS]

00:28:33 ◼   ► five years after me [TS]

00:28:34 ◼   ► it's almost laughable that you would have a computer in your dorm room and [TS]

00:28:39 ◼   ► not have it hooked up to any sort of network I mean it's almost like sure [TS]

00:28:44 ◼   ► that anybody who is that young is laughing right now they're probably [TS]

00:28:46 ◼   ► laughing out loud they are they think I'm exaggerating and I think there's a [TS]

00:28:51 ◼   ► lot of people that still is Apple's route where you buy a beautiful Apple [TS]

00:28:56 ◼   ► computing product and it's really thoughtful interface it's beautiful [TS]

00:29:03 ◼   ► it feels good in your hand and you go home and you use it by yourself right [TS]

00:29:09 ◼   ► but that was then and what is now is that all the people start with the [TS]

00:29:16 ◼   ► experience of being connected and services just being there right leg in [TS]

00:29:22 ◼   ► like how all those things connect with the actual hardware also defines how we [TS]

00:29:29 ◼   ► feel about the hard way not just the user experience level the user [TS]

00:29:33 ◼   ► experience also means the Internet experience now and I think that should [TS]

00:29:39 ◼   ► change in how the water tanks about these things I i just you know there was [TS]

00:29:47 ◼   ► like more card being put into this on the Apple on on this front as I feel [TS]

00:29:56 ◼   ► they don't think about it that much so that I think they do but I don't know [TS]

00:30:01 ◼   ► though that it's high enough priority [TS]

00:30:03 ◼   ► you know and some of the stuff they've done really is great and has worked [TS]

00:30:06 ◼   ► really well I mean I think that the the iCloud backups for iOS devices has been [TS]

00:30:11 ◼   ► an unheralded success I think the fact that you know that most people seem to [TS]

00:30:17 ◼   ► have it on you know it its opt-in everybody has to make a choice right you [TS]

00:30:24 ◼   ► when you turn on your new iPhone or iPad you've gotta go through this setup where [TS]

00:30:29 ◼   ► you you know if you already have an iCloud account you can enter it and if [TS]

00:30:32 ◼   ► you don't they incurred you strongly but don't force you to create one and if you [TS]

00:30:37 ◼   ► do [TS]

00:30:37 ◼   ► they asked if you want to back up to iCloud right and and from everything [TS]

00:30:42 ◼   ► I've heard from people who you know do tech support for people and daring [TS]

00:30:47 ◼   ► fireball readers who worked like as geniuses in the stores and stuff like [TS]

00:30:50 ◼   ► that it's been a huge huge success because now people come in with a good [TS]

00:30:55 ◼   ► dead iPhone and you know either buy a new one or get a replacement under [TS]

00:31:00 ◼   ► warranty or whatever and they keep their iCloud password into the replacement one [TS]

00:31:06 ◼   ► and while they're in the store on Apple's superfast wifi boom their stuff [TS]

00:31:10 ◼   ► is back as opposed to before they'd be like backup power and they just look at [TS]

00:31:16 ◼   ► the guy on ebay did you ever played in your computer and they like I think I [TS]

00:31:19 ◼   ► did when I the day I bought it and that is the last time they plugged it into [TS]

00:31:24 ◼   ► their computer and so everything that had after that you know it's gone so I [TS]

00:31:28 ◼   ► think that's been a huge success for Apple but it's it's monolithic right [TS]

00:31:35 ◼   ► it's restoring its this whole you know you can restore your home phone to a new [TS]

00:31:39 ◼   ► funds and that does work well but I feel like the incremental updates you know [TS]

00:31:46 ◼   ► this is just a little stuff throughout the day of having you know your records [TS]

00:31:51 ◼   ► in each app sync seamlessly between devices is you know it's it's a huge [TS]

00:31:57 ◼   ► challenge for them I am I'm I'm a believer that they can get it right [TS]

00:32:02 ◼   ► of all the people out there they're the one company which will understand how [TS]

00:32:09 ◼   ► human beings like to use the internet and connectivity and all those things [TS]

00:32:17 ◼   ► and bring it all together but they need to make it a top priority [TS]

00:32:21 ◼   ► like I i dont a little tiny post last night in which Microsoft Robbie Bach and [TS]

00:32:27 ◼   ► one of the other guys talking about Microsoft Kin in 2010 3 years later [TS]

00:32:35 ◼   ► argues that pretty much the same language describing Facebook home and in [TS]

00:32:41 ◼   ► three years what Microsoft come get it right [TS]

00:32:44 ◼   ► Facebook guarded right because they are internet native company [TS]

00:32:48 ◼   ► Microsoft had the right idea is just was a bad you expired UI and bad execution [TS]

00:32:56 ◼   ► just at companies like their middle names should be bad execution [TS]

00:33:01 ◼   ► technologies first and became too cute on it and I don't know why you know they [TS]

00:33:06 ◼   ► were the first ones Rick tabloid just couldn't get it right they were the [TS]

00:33:09 ◼   ► first ones like a proper smartphone but like a programmable software with [TS]

00:33:15 ◼   ► Windows te and they still can get it right so as a company they're bad [TS]

00:33:20 ◼   ► they're bad execution guys but the key Microsoft Kin mean a lot of sense they [TS]

00:33:26 ◼   ► were talking about people saying drink they were talking about content and [TS]

00:33:30 ◼   ► context they were talking about all these things three years ago but they [TS]

00:33:34 ◼   ► were not on native internet company said they didn't quite understand how to do [TS]

00:33:38 ◼   ► it right [TS]

00:33:39 ◼   ► Facebook yesterday when I saw it my issues with their privacy you know you [TS]

00:33:46 ◼   ► know disregarding privacy a site that's actually a product bid for the connected [TS]

00:33:51 ◼   ► age right but not a lot of people use it or not remains to be seen but it takes [TS]

00:33:57 ◼   ► you to the account that you're always on your always engaging with the smartphone [TS]

00:34:01 ◼   ► you're always connect it and I think that's too team King off that kept [TS]

00:34:07 ◼   ► thinking is there like and that's what happened needs and let's hold the [TS]

00:34:13 ◼   ► privacy discussion for a moment but that one note I have renowned to speak to you [TS]

00:34:19 ◼   ► about is to me and what it was is is proof of something that I've suspected [TS]

00:34:23 ◼   ► for a while which is the Facebook now realizes they've had a change of heart [TS]

00:34:28 ◼   ► at some point the last few years where they realize that they're not a website [TS]

00:34:32 ◼   ► their service I write the website is just one way to access the service and [TS]

00:34:41 ◼   ► that they need to think that way and and you know and now mobile is a different [TS]

00:34:44 ◼   ► way to access the service yeah I totally agree with you not think about it this [TS]

00:34:49 ◼   ► way that day [TS]

00:34:51 ◼   ► read the Facebook com [TS]

00:34:55 ◼   ► then essentially saying what has been Facebook since 2005 the whole news feed [TS]

00:35:02 ◼   ► idea it's ok to not have that idea let's break up everything into individual [TS]

00:35:08 ◼   ► components I mean that's the big implication of yesterday's news is that [TS]

00:35:13 ◼   ► they're ok you know dis aggregating the entire Facebook experience into a whole [TS]

00:35:20 ◼   ► different screen and not just that one web canonical website interface yeah and [TS]

00:35:28 ◼   ► I think that is a very interesting way of looking at Facebook man's like gave [TS]

00:35:34 ◼   ► their attorneys agree with you 100% there is sort of his energy early and [TS]

00:35:39 ◼   ► and and and and they're finally beginning to embrace that maybe they've [TS]

00:35:45 ◼   ► already always embraced it just now I don't think so I think they're old [TS]

00:35:49 ◼   ► mindset was what's the best way to get our website to people including even [TS]

00:35:54 ◼   ► their initial effort on mobile which i think was mostly you know just wrapping [TS]

00:35:57 ◼   ► the website into a nap it was how do we get our website into a nap whereas now I [TS]

00:36:01 ◼   ► think they're thinking what's the best way what's the best interface to get our [TS]

00:36:06 ◼   ► information our service to its users and you know if its native native code its [TS]

00:36:14 ◼   ► native code you know then then do it then let's hire designers and developers [TS]

00:36:20 ◼   ► who are gonna kick ass at it because why that's the other thing to do to get your [TS]

00:36:23 ◼   ► hands on the phone yesterday [TS]

00:36:25 ◼   ► yeah I did was it as smooth as it looked in the videos in the demos actually [TS]

00:36:29 ◼   ► better I completely day exceeded my expectations [TS]

00:36:36 ◼   ► let's get back to take it take a break here for sponsoring that school will [TS]

00:36:40 ◼   ► pick up but I want to thank our first sponsor and its many tricks and they're [TS]

00:36:48 ◼   ► just updated app name engler III have this app and it's one of those apps [TS]

00:36:56 ◼   ► where depending on what you do day-to-day you might go weeks might go [TS]

00:37:00 ◼   ► months without using it but when you need it you really need [TS]

00:37:02 ◼   ► and there's other people depending on what you do in like a production [TS]

00:37:05 ◼   ► environment but this is the type of that but you might need it every single day [TS]

00:37:08 ◼   ► it's a Mac app and it's it's for multi file rename and in other words you have [TS]

00:37:15 ◼   ► a whole folder full of images maybe they came off her camera and you are all [TS]

00:37:20 ◼   ► named IMG underscore 5406 5407 5408 [TS]

00:37:26 ◼   ► jpg or something like that and you need to rename them some other way you need [TS]

00:37:30 ◼   ► to have a man named based on the event you gotta put the date maybe your CMS [TS]

00:37:35 ◼   ► requires the date to be in the filename something like that [TS]

00:37:38 ◼   ► anything you can imagine that you could do programmatically to filings name [TS]

00:37:43 ◼   ► engler can do for you but you don't need to program it has an interface that lets [TS]

00:37:49 ◼   ► you as a non programmer just set these simple rules for hey when I drag this [TS]

00:37:54 ◼   ► whole folder for files on here [TS]

00:37:57 ◼   ► apply these rules to these files when you rename it and even better give you a [TS]

00:38:04 ◼   ► preview of what's going to happen before you actually change all these names so [TS]

00:38:08 ◼   ► you have a list of here is what the names are now here's what the names will [TS]

00:38:12 ◼   ► be for the same files after you apply these rules you take a look at it and [TS]

00:38:17 ◼   ► eyeball it make sure everything looks like it's gonna be alright then you can [TS]

00:38:20 ◼   ► actually make the changes you can save these things the ones that you use over [TS]

00:38:26 ◼   ► and over again you know like a production type environment make little [TS]

00:38:32 ◼   ► drag and drop things so that you can just automate it if you are an advanced [TS]

00:38:36 ◼   ► user you can use regular expressions to create advanced rules and patterns to [TS]

00:38:44 ◼   ► replace text you can also use OS 10 metadata in your renaming actions for [TS]

00:38:50 ◼   ► example you can have four images you can have the ISO speed were the focal length [TS]

00:38:55 ◼   ► of the creation date of photographs put into the filenames [TS]

00:38:59 ◼   ► according to a role where you want them have the file size put into the filename [TS]

00:39:04 ◼   ► the bitrate trend hitting three audiophiles anything like that [TS]

00:39:09 ◼   ► anything you can imagine it you can programmatically due to file names name [TS]

00:39:13 ◼   ► anger can do i mean it's to say that it's the best file renaming utility for [TS]

00:39:19 ◼   ► the Mac is an understatement it's like saying michael jordan's the best [TS]

00:39:23 ◼   ► basketball player was it's a fantastic I if you have any interest in him [TS]

00:39:28 ◼   ► whatsoever you can't go wrong because you can try it today for free [TS]

00:39:33 ◼   ► go to their website many tricks in May and why [TS]

00:39:37 ◼   ► PRI CKS dot com or you can jump right to the name engler site at many tricks dot [TS]

00:39:44 ◼   ► com slash get named anger and check it out and my thanks to many tricks and [TS]

00:39:50 ◼   ► naming I just downloaded man spent 18 bucks on it it really is it just [TS]

00:40:00 ◼   ► fantastic [TS]

00:40:01 ◼   ► it does exactly what it says on the 10th so anyway [TS]

00:40:06 ◼   ► smooth animations movies that's one of the things that really blew me away and [TS]

00:40:10 ◼   ► it's one of the things I i dont even use Facebook and never signed up for it but [TS]

00:40:13 ◼   ► I I am fascinated by the company and and keep my eye on the one thing all of us [TS]

00:40:19 ◼   ► anybody who covers the industry has noticed over the last two years is that [TS]

00:40:23 ◼   ► they've hired an enormous amount of design town people have a lot of people [TS]

00:40:28 ◼   ► who used to work at Apple might Matusz for example iOS developers the Kaiser [TS]

00:40:37 ◼   ► did kaleidoscope so far and a couple of other great apps like really high [TS]

00:40:43 ◼   ► quality at the type of apps that that win have one Apple Design Awards those [TS]

00:40:48 ◼   ► type of developers and designers Facebook has been hiring as fast as they [TS]

00:40:53 ◼   ► can get them and I know firsthand from a bunch of my friend that they've reached [TS]

00:41:00 ◼   ► out to more who turned them down [TS]

00:41:03 ◼   ► yeah they're stockpiling the nuclear weapons of design warm and they're just [TS]

00:41:08 ◼   ► bringing on anybody and everybody I I actually had a list and then I just [TS]

00:41:14 ◼   ► delicious got so big that I just forgot [TS]

00:41:18 ◼   ► keeping track of these people and I think my take is that these guys are [TS]

00:41:28 ◼   ► gonna stop at nothing to get get it right for all different kind of device [TS]

00:41:33 ◼   ► experiences and all kinds of web experiences I i do agree with you that [TS]

00:41:38 ◼   ► they are splintering away from the idea of a unified field in becoming more of [TS]

00:41:44 ◼   ► thinking of the information as being abstract from the interface for right [TS]

00:41:56 ◼   ► and then here's this device here is a forest of ice what's the best interface [TS]

00:42:00 ◼   ► for this was nothing at all I get is on here [TS]

00:42:03 ◼   ► 21 inch monitor where you're running a web browser right there so much a design [TS]

00:42:09 ◼   ► thinking in the company mean that they are thinking about data and design and [TS]

00:42:17 ◼   ► screen in a very contextual very thoughtful manner I think that's a new [TS]

00:42:22 ◼   ► record Facebook is doing and I think this is going to be an interesting [TS]

00:42:27 ◼   ► challenge for our friends at Apple like how do they think about all these things [TS]

00:42:34 ◼   ► right like I don't think Dad has been part of their thinking I don't think you [TS]

00:42:39 ◼   ► know Internet has been part of the experience stinking so far you know they [TS]

00:42:45 ◼   ► can still continue to just make hardware and makes software and should do what [TS]

00:42:49 ◼   ► they do but design and the connectedness are also two data and connectedness for [TS]

00:42:55 ◼   ► the state of connectedness are part of the thinking which they need to have and [TS]

00:43:00 ◼   ► which is what I think these guys are able to do look Google is done the same [TS]

00:43:04 ◼   ► thing I I don't know if you've noticed Google's absolute just garden infinitely [TS]

00:43:10 ◼   ► better looking than they used to and the reason these days they're also [TS]

00:43:14 ◼   ► understanding that have fun on the desktop don't necessarily have to work [TS]

00:43:20 ◼   ► like the way they do on the mobile and and they then but they're also going in [TS]

00:43:25 ◼   ► the you know they're coming up it seemed [TS]

00:43:27 ◼   ► design language as for various different screens which is the Google look the [TS]

00:43:32 ◼   ► Apple look Facebook look at all these guys are thinking about that and I think [TS]

00:43:37 ◼   ► from from my standpoint I do feel that Facebook has slowed reaction advantage [TS]

00:43:43 ◼   ► right now I gently disagree with you though I feel that would Facebook showed [TS]

00:43:49 ◼   ► yesterday's more of a threat to Google than Apple because I feel way what [TS]

00:43:54 ◼   ► Facebook is done has become to me and I haven't seen the phone first hand but I [TS]

00:43:59 ◼   ► really do take your word for it and the videos were pretty impressive but it [TS]

00:44:03 ◼   ► looks to me like the first other company that's created an apple quality humane [TS]

00:44:08 ◼   ► interface for touch in terms of the the organic yes of the way that animations [TS]

00:44:16 ◼   ► work and it's not just that things bounce it's the way that they bounds and [TS]

00:44:22 ◼   ► stretching like I said like the making it feel organic is is the best way I can [TS]

00:44:27 ◼   ► think of put it and while Google's iOS apps I think I've gotten really good and [TS]

00:44:34 ◼   ► and consistent and have a very nice Google wide brand I don't see that on [TS]

00:44:38 ◼   ► their Android apps for Android apps to me and it's to me it stems I think it's [TS]

00:44:44 ◼   ► purposeful I think it stems from the whole name Android that they've gone [TS]

00:44:48 ◼   ► through this sort of robotic athletic but it's it's Darrell and way that like [TS]

00:44:56 ◼   ► when you bounce when you scroll on and listens to fight then you get to the end [TS]

00:44:59 ◼   ► it doesn't bounce at all it just ends its it feels very mechanical just [TS]

00:45:04 ◼   ► there's no organic nice to it I feel like it lacks humanity and that to me is [TS]

00:45:09 ◼   ► a problem for Google because Google would Google wants I think most is not [TS]

00:45:14 ◼   ► to be more like Apple and sell their own success $700 phones and tablet but to be [TS]

00:45:22 ◼   ► more like Facebook and have people share their personal information and do their [TS]

00:45:26 ◼   ► social networking through Google+ and I feel like I feel like Facebook getting [TS]

00:45:32 ◼   ► more humane in their design [TS]

00:45:35 ◼   ► helps Facebook stay ahead of Google and that regard ok I mean you know I have I [TS]

00:45:43 ◼   ► do feel that they're all these three companies are on the you know they've [TS]

00:45:48 ◼   ► been on a collision course so to speak and well and among the other news this [TS]

00:45:54 ◼   ► week on the collision course so we've got Amazon who already has tablets based [TS]

00:45:58 ◼   ► on Android complete Forks now they've hired Charlie Kindel who has the most [TS]

00:46:06 ◼   ► amazing name for someone to be a hired by Amazon even though he did he has in [TS]

00:46:11 ◼   ► the AL transposed versus their e-readers but he used to work at Microsoft mobile [TS]

00:46:19 ◼   ► and since leaving Microsoft has written I think extremely cogently I mean I've [TS]

00:46:25 ◼   ► linked on several times on fireball is his blog and very astute and various [TS]

00:46:30 ◼   ► students are the mobile industry as a whole for us quote unquote secret [TS]

00:46:34 ◼   ► project but I think you know is there anybody who isn't thinking he's been [TS]

00:46:38 ◼   ► hired by Amazon to lead their mobile phone and I don't think that anything [TS]

00:46:44 ◼   ► it's nothing it's it's I am convinced that it's it's a phone and Charlie's [TS]

00:46:50 ◼   ► canal builders and I think that's a great hire because I said I just from [TS]

00:46:55 ◼   ► reading his blog rate seems to me like you know i mean obviously I think that's [TS]

00:46:59 ◼   ► kind of his openness is gonna stop in that regard but I think he's a really [TS]

00:47:03 ◼   ► astute observer of of what's you know what's made the mobile industry take [TS]

00:47:08 ◼   ► over the last few years I had a chance to meet with them and be on a panel with [TS]

00:47:14 ◼   ► them like a couple of months ago and men that get is one smart cookie I can't [TS]

00:47:21 ◼   ► believe you know Microsoft lets people like him walk out and just as amazing to [TS]

00:47:27 ◼   ► me and it just boggles my mind like how can you have talent like that just walk [TS]

00:47:33 ◼   ► proud but most important thing I think from an Amazon perspective is that [TS]

00:47:41 ◼   ► the experience they're going to control from shopping standpoint now have a [TS]

00:47:48 ◼   ► phone also I mean that justice just gonna be amazingly brilliant way of [TS]

00:47:54 ◼   ► thinking about shopping and buying teams and you know it just has a meeting of [TS]

00:47:59 ◼   ► those kind of thinking about the world and you know and it is it's you have to [TS]

00:48:05 ◼   ► kind of think about you know there's the the old adage follow the money right and [TS]

00:48:09 ◼   ► and so these guys are all competing with each other and it did this take phones [TS]

00:48:13 ◼   ► and even talk tablets but just found almost everybody only has one phone at [TS]

00:48:18 ◼   ► the time right guys like me and you you know my office full of phones in and [TS]

00:48:23 ◼   ► more than one SIM card at the time because we're testing phones and [TS]

00:48:26 ◼   ► something that when we were clearly oddballs right and and business guys who [TS]

00:48:30 ◼   ► have a iPhone and a Blackberry or something like that there's such a small [TS]

00:48:35 ◼   ► number of people it's not even worth thinking about right people get one [TS]

00:48:39 ◼   ► phone at a time and unless it breaks or something like that they keep it for at [TS]

00:48:42 ◼   ► least two years because they buy under so there are there's absolutely they're [TS]

00:48:48 ◼   ► all competing against each other because they want you when you go by your next [TS]

00:48:52 ◼   ► phone to buy their phone right so there's definitely competition but their [TS]

00:48:57 ◼   ► interests are all very very different Apple really just want you to buy the [TS]

00:49:01 ◼   ► iPhone cuz they make a lot of money once you've bought the iPhone and they want [TS]

00:49:04 ◼   ► to keep you happy so that you'll use their services and stuff like that but [TS]

00:49:08 ◼   ► they've already got the money and their main interest in making you happy is so [TS]

00:49:12 ◼   ► that the next phone you buy is also an iPhone Google and Facebook are primarily [TS]

00:49:18 ◼   ► in the ad business right they want you to use their stuff because they want to [TS]

00:49:21 ◼   ► be able to make money on the ads are going to show you and Amazon different [TS]

00:49:26 ◼   ► than all the others just want you to buy stuff from Amazon and if you are going [TS]

00:49:31 ◼   ► to buy more stuff because your phone is an Amazon phone that's great I think [TS]

00:49:37 ◼   ► they should just give these devices away from free i mean [TS]

00:49:42 ◼   ► my view is bored the tablets and the phone if they make them they should give [TS]

00:49:47 ◼   ► them away for free if they want people to shop from them constantly I mean you [TS]

00:49:52 ◼   ► know it's like the logic on buying an iPhone is our maybe even a Samsung [TS]

00:49:59 ◼   ► Android is that you can basically go to any place in by anything or do anything [TS]

00:50:06 ◼   ► without regard for one specific service in and just seen as swiss model and and [TS]

00:50:15 ◼   ► I kinda like that but if these companies let's say even Amazon want us to buy [TS]

00:50:25 ◼   ► their own they should try and make a spend a lot of money in there I was [TS]

00:50:30 ◼   ► going down for free so that yeah I'll happily shop on it no problems I mean I [TS]

00:50:35 ◼   ► shop on it like I mean by pretty much everything on Amazon right now i buy [TS]

00:50:40 ◼   ► everything I can buy on Amazon from Amazon just about if I can you know and [TS]

00:50:45 ◼   ► if I think that they have it I i I check their first true for me I thought the [TS]

00:50:53 ◼   ► same thought on the facebook phone pricing like Apple they don't want the [TS]

00:50:58 ◼   ► day it's in their interest to have a phone that is free with contract you [TS]

00:51:02 ◼   ► know the the two year old iPhone for now but not as their big news this is the [TS]

00:51:11 ◼   ► thing when they come up on stage and unveil something new they don't want to [TS]

00:51:14 ◼   ► come out with something new and say that it's free it doesn't work for them [TS]

00:51:17 ◼   ► because it doesn't help their brand image as a premium brand right there [TS]

00:51:23 ◼   ► it's this sort of premium luxury car or affordable luxury i should say right [TS]

00:51:30 ◼   ► where it's not like buying a Rolex watch where it's way too expensive for most [TS]

00:51:35 ◼   ► people it's hey here's the best phone on the market and you can afford it 'cause [TS]

00:51:39 ◼   ► it starts at 199 right it's this affordable luxury [TS]

00:51:43 ◼   ► free doesn't fit in with that whereas with the Facebook thing with like the [TS]

00:51:47 ◼   ► HTC [TS]

00:51:49 ◼   ► first I don't know if they're going to show ads in the thing to me like why not [TS]

00:51:55 ◼   ► make it free [TS]

00:51:56 ◼   ► yeah with the contract with the in terms of what then how do you get 18 team on [TS]

00:52:01 ◼   ► board [TS]

00:52:01 ◼   ► you get AT&T on board because it still comes it's still the two-year contract [TS]

00:52:05 ◼   ► not a free phone that you don't have any obligation for but quote unquote free [TS]

00:52:10 ◼   ► agreed to a guy I am with you and that 100% they need to figure that one out [TS]

00:52:15 ◼   ► and they would actually do if they were making an actual phone which was for [TS]

00:52:21 ◼   ► free and people get it for free and they could show a generate great I mean I'm [TS]

00:52:27 ◼   ► pretty sure there is like many many people who want something like that yeah [TS]

00:52:34 ◼   ► and you know and Amazon's the one who i think is most likely to just go there [TS]

00:52:38 ◼   ► just do it maybe even out of the gate and just say look the damn things going [TS]

00:52:42 ◼   ► to be free because they you know their pricing their there they're competing [TS]

00:52:48 ◼   ► with them on prices on most crazy because they'll do crazy things and they [TS]

00:52:52 ◼   ► have the support from their shareholders to do that to to run the out you know [TS]

00:52:55 ◼   ► the business at break even or even slightly under so I'm trying to [TS]

00:53:07 ◼   ► understand this and you been blogging pretty extensively well you know what [TS]

00:53:14 ◼   ► let's do that but let me do the second sponsor break first then we can finish [TS]

00:53:16 ◼   ► the show by talking about the WebKit ok I R second sponsor as as mentioned at [TS]

00:53:22 ◼   ► the outset is audible.com audible.com is the leading provider of downloadable [TS]

00:53:34 ◼   ► audiobooks with over 200,000 titles in virtually every genre if you want to [TS]

00:53:40 ◼   ► listen to it audible has it was an audio books anytime anywhere on your Mac your [TS]

00:53:45 ◼   ► iPhone or iPad [TS]

00:53:47 ◼   ► audible is offering listeners of this show the talk show free audiobook along [TS]

00:53:52 ◼   ► with a 30 day trial here's what you do go to www.youtube.com past dot com slash [TS]

00:54:00 ◼   ► the talk-show audible podcast dot com slash the talk show and you can take [TS]

00:54:06 ◼   ► advantage of this special offers that will let them know you're coming from [TS]

00:54:10 ◼   ► the show and it will automatically qualify you for the 30 day free trial [TS]

00:54:15 ◼   ► they always like a recommendation from the the the hosts I have a great [TS]

00:54:24 ◼   ► recommendation for an audiobook perfect for this week as perfect for you right [TS]

00:54:30 ◼   ► now in you know it then I don't think people appreciate this home that you and [TS]

00:54:33 ◼   ► I are voluntary were missing a Yankees game right now to do this show [TS]

00:54:38 ◼   ► Yankees are playing the Detroit Tigers I haven't looked at the score even looked [TS]

00:54:42 ◼   ► at the score I am just scared to look at the school I felt good last night I felt [TS]

00:54:48 ◼   ► good last night watching 40 year old Andy Pettitte threw eight innings and [TS]

00:54:52 ◼   ► forty three-year-old get the save you know I just to feeling a little bit I [TS]

00:54:59 ◼   ► would say as guys who've been doing what we've been doing for a long time it is [TS]

00:55:05 ◼   ► good to see some more guys I love my heart my heart to see guys my age [TS]

00:55:12 ◼   ► save the Yankees season they were only going into anyway [TS]

00:55:16 ◼   ► perfect for the starting baseball season is this book it's called score casting [TS]

00:55:20 ◼   ► the hidden influences behind how sports are played in games are won and its by [TS]

00:55:26 ◼   ► two economists' L ron wertheim and Tobias Moskowitz and it's just a [TS]

00:55:33 ◼   ► fascinating book and its first freely for its first sports fans combined with [TS]

00:55:39 ◼   ► math fan statistical fans and it's just chock full of the intersection of [TS]

00:55:46 ◼   ► psychology and statistics and they make like a great case that statistically [TS]

00:55:52 ◼   ► this is just one example statistically and NUS pro football team should almost [TS]

00:55:57 ◼   ► never punt they should do almost never punt on fourth down they should go for [TS]

00:56:02 ◼   ► almost all the time except in extreme circumstances and instead across all [TS]

00:56:07 ◼   ► levels of football high school college especially pro coaches are super super [TS]

00:56:11 ◼   ► conservative and on almost every fourth down a dupont why it's it's even know [TS]

00:56:15 ◼   ► the stats show you'd be better off you'd win more games by not putting its the [TS]

00:56:20 ◼   ► psychology of it and that you feel like when you don't make it you're losing [TS]

00:56:24 ◼   ► more than you gain when you do make right it's that's the psychology of it [TS]

00:56:29 ◼   ► the book is just chock full of examples like that for all sports it's not just [TS]

00:56:35 ◼   ► about football is not just about baseball basketball and they go into [TS]

00:56:39 ◼   ► great ever great chapter on the home field advantage and where it where it [TS]

00:56:44 ◼   ► comes from and how the home field advantage holds up across all sports [TS]

00:56:48 ◼   ► soccer football baseball team sports all around the world how all day every one [TS]

00:56:54 ◼   ► of them has a very very consistent home field advantage it's a great book for [TS]

00:56:58 ◼   ► sports fans who love stats is called score casting and they have it there on [TS]

00:57:02 ◼   ► audible.com [TS]

00:57:06 ◼   ► so the webcam thing I don't know what to make of this can we talk Yankees before [TS]

00:57:14 ◼   ► we talk WebKit yeah we could talk Yankees definitely been a hard year [TS]

00:57:19 ◼   ► managed three like going into it and i'm looking at this and who are these people [TS]

00:57:24 ◼   ► I don't even know that two hundred and twenty nine million dollars for like [TS]

00:57:30 ◼   ► this team [TS]

00:57:31 ◼   ► oh my god I think you know I don't include post on my personal blog dark [TS]

00:57:39 ◼   ► basically be morning that this is going to be a tough year to be a Yankee fan [TS]

00:57:44 ◼   ► and it really test our faith like nothing has ever before [TS]

00:57:49 ◼   ► day for it and I'm like oh my god oh my god is like my favorite expression as [TS]

00:57:56 ◼   ► far as the Yankees are concerned that this court is actually 63 I just looked [TS]

00:58:01 ◼   ► at the seventh and Nunez just left to injury I don't know what is going on you [TS]

00:58:07 ◼   ► know what right before we got started the show right before we started I had [TS]

00:58:12 ◼   ► watched what I ate lunch and then it happened after that but I saw an update [TS]

00:58:16 ◼   ► that he'd gotten hit by a pitch and was apparently really really riding around [TS]

00:58:20 ◼   ► in pain that's not it [TS]

00:58:21 ◼   ► wow man this is gonna be some year is the first time I can remember since [TS]

00:58:28 ◼   ► sometime maybe in the early nineties where the opening day lineup was filled [TS]

00:58:34 ◼   ► with who the hell is that I have never heard of this guy Travis Hafner I mean [TS]

00:58:40 ◼   ► I've heard of Vernon Wells but I really had to be paying attention even realize [TS]

00:58:43 ◼   ► the Yankees signed them they only had three guys on the opening day lineup [TS]

00:58:47 ◼   ► from the year before whereas for the last fifteen sixteen years they've [TS]

00:58:52 ◼   ► they've really had you know a lot of continuity from season to season I don't [TS]

00:58:59 ◼   ► know it's either going to be a brutal year to be real brutal I mean just just [TS]

00:59:04 ◼   ► really horrible or some of these young guys in the new guys are gonna step up [TS]

00:59:09 ◼   ► and it's going to be kind of awesome because [TS]

00:59:11 ◼   ► might be reinvigorating to get some new blood under the lineup if if taken you [TS]

00:59:16 ◼   ► know a first-place baseball you know let's hope so I'm keeping my fingers [TS]

00:59:24 ◼   ► crossed let's see what happens but let's get back to 20 min kid and blank and [TS]

00:59:32 ◼   ► blank [TS]

00:59:35 ◼   ► sure about that I still think I i you know i said im still scarred from 1995 [TS]

00:59:40 ◼   ► when the blank tag was hooked up in netscape so I don't know how much you if [TS]

00:59:45 ◼   ► that's an odd to that or or if it's something else I guess it's supposed to [TS]

00:59:49 ◼   ► be about how fast it is I mean that's there but they they say is there a mean [TS]

00:59:53 ◼   ► an end admittedly chrome is a very very fast browser may be the fastest of the [TS]

00:59:57 ◼   ► major browsers you know I'm not sure if it's if it's also supposed to be like a [TS]

01:00:03 ◼   ► wink wink nudge nudge to the blank text you know I don't know what the name is I [TS]

01:00:10 ◼   ► bet you most of those kids don't even know the blink tank they may have not [TS]

01:00:14 ◼   ► even remembered you know what that might be [TS]

01:00:17 ◼   ► said the politics of this whole situation is pretty interesting that [TS]

01:00:23 ◼   ► posed by Rob I sacked from a different approach based in using it was pretty [TS]

01:00:29 ◼   ► fun to read actually he did a buncha to English translation on and FAQ [TS]

01:00:37 ◼   ► unblinking which is pretty awesome to be yeah and he took a very this is [TS]

01:00:42 ◼   ► political we're trying to screw up all sort of stance to it I'm not sure that [TS]

01:00:45 ◼   ► that's true and I'm not one I think my reputation of 12 sort of by the fault [TS]

01:00:51 ◼   ► you know to to be 12 to think that out there that Google is a bit more scheming [TS]

01:00:56 ◼   ► and less open and less or more disingenuous than than people give them [TS]

01:01:01 ◼   ► credit for but I'm not sure that's the case here I really don't I really don't [TS]

01:01:05 ◼   ► know what to make of this I looked a little bit of truth that there's [TS]

01:01:11 ◼   ► politics involved and I think there is a truth that have killed has become a [TS]

01:01:16 ◼   ► little bit you know big included I guess I mean if that's the right way to [TS]

01:01:21 ◼   ► describe it [TS]

01:01:22 ◼   ► so well or at least the the from from their perspective is the developers of [TS]

01:01:28 ◼   ► WebKit it has gotten bloated right and I think that's the argument that I forget [TS]

01:01:33 ◼   ► his name but one of the chrome developers made was that it's just got [TS]

01:01:36 ◼   ► all of these build targets for platforms that crime doesn't care about so why are [TS]

01:01:41 ◼   ► they there stock making sure that all of their changes don't cause problems on [TS]

01:01:47 ◼   ► all of these other platforms that uses WebKit that Chrome doesn't care about [TS]

01:01:50 ◼   ► because chrome only runs on Mac Windows iOS and Android right so why do they [TS]

01:01:56 ◼   ► care if it causes a problem on the Nokia phone or something like that or you know [TS]

01:02:01 ◼   ► blackberry you know why are they developing fixing bugs that they don't [TS]

01:02:06 ◼   ► care about right I totally see their standpoint on this I think you'll be [TS]

01:02:12 ◼   ► I've also heard and I don't know if you've heard something similar that that [TS]

01:02:18 ◼   ► Apple is working on their own [TS]

01:02:21 ◼   ► you know which town on webcam and whatnot so you know what I did hear [TS]

01:02:29 ◼   ► something like that and then again I don't what I heard some of these [TS]

01:02:33 ◼   ► something something about maybe a new web rendering engine from Apple I don't [TS]

01:02:38 ◼   ► think when when I hear new web rendering engine I don't think brand-new although [TS]

01:02:42 ◼   ► that is what what Mozilla and Samsung are currently working on I think it's [TS]

01:02:46 ◼   ► another you know it's it's starting with WebKit and doing something new with it [TS]

01:02:51 ◼   ► you know and I do think that's the one thing that people aren't clear about a [TS]

01:02:54 ◼   ► lot of people aren't clear about with blank is that blank is not like a brand [TS]

01:02:57 ◼   ► new web rendering engine from Google and they're walking away from WebKit blank [TS]

01:03:02 ◼   ► is Google saying we're taking a fork of WebKit as it stands today and making our [TS]

01:03:08 ◼   ► own new thing blank starting with it in the same way that WebKit didn't start [TS]

01:03:13 ◼   ► from scratch it started with look we're going to take a HTML and make this thing [TS]

01:03:17 ◼   ► called WebKit from it you know i think that that that translation from [TS]

01:03:25 ◼   ► Isaac that you talk to he he he seemed to meet soon be under the impression [TS]

01:03:30 ◼   ► that they're talking up a new brand new web engine in blank but that's not what [TS]

01:03:35 ◼   ► get it could be in the future look there they have a lot invested in in in in [TS]

01:03:48 ◼   ► Chrome Chrome OS and the Chrome browsers made perfect sense for them to do what [TS]

01:03:54 ◼   ► they need to do to make that investment pay off property well I mean look like [TS]

01:04:01 ◼   ► just teasing big companies with big businesses right I wouldn't put it past [TS]

01:04:07 ◼   ► them to do it and and and and you know I would just say yes I as a user of the [TS]

01:04:16 ◼   ► band web services this is going to be a little bit painful and not right but I [TS]

01:04:23 ◼   ► guess you know what happens next is still to be seen right I don't know if [TS]

01:04:30 ◼   ► it's going to be painful I i I don't think it's a different I think the way [TS]

01:04:34 ◼   ► that these browser wars go today is very different from those of the late [TS]

01:04:42 ◼   ► nineties where it really was so hard then to have even moderately complicated [TS]

01:04:50 ◼   ► web app that worked in all the major browsers and on Mac and Windows who [TS]

01:04:56 ◼   ► really was almost like you had to rewrite it each time for each one and [TS]

01:05:01 ◼   ► detected one and then when somebody else came out with a new browser it didn't [TS]

01:05:04 ◼   ► work at all because it wasn't one of the browsers you actually sniffed for an [TS]

01:05:08 ◼   ► explicitly serve the custom code for I don't think that we're seeing that [TS]

01:05:12 ◼   ► anymore I feel like you know I feel like there's this baseline of html5 I feel [TS]

01:05:17 ◼   ► like html5 standards thing has been so successful that that's a really it's a [TS]

01:05:24 ◼   ► pretty consistent baseline that developers can head and even iE does a [TS]

01:05:28 ◼   ► pretty good job with it nowadays I think it's more about what's coming [TS]

01:05:34 ◼   ► next the next stuff like it's not that the stuff that we already have like how [TS]

01:05:39 ◼   ► does the css3 roddy using render and what's the spacing and stuff like that I [TS]

01:05:45 ◼   ► think it's about stuff like for Google might be about like what they call it an [TS]

01:05:49 ◼   ► ACL [TS]

01:05:50 ◼   ► native client which is just you know hasn't really taken off yet but I know a [TS]

01:05:56 ◼   ► lot of people who really keenly think that it might be a big new things coming [TS]

01:06:01 ◼   ► but it's his way to get native code code that runs as fast as native compiled [TS]

01:06:07 ◼   ► code running in the browser but with all the security advantages of a browser [TS]

01:06:13 ◼   ► where it's all sandbox from your actual computer so you're getting you know you [TS]

01:06:17 ◼   ► can have a game that runs through chrome with native performance not JavaScript [TS]

01:06:23 ◼   ► performance not let's make JavaScript faster but actual native performance and [TS]

01:06:27 ◼   ► and you know looking up to the the graphics processor on the computer and [TS]

01:06:36 ◼   ► getting you know OpenGL and stuff like that but with the luck you don't have to [TS]

01:06:43 ◼   ► install anything you just go to this URL and the native code loads just like you [TS]

01:06:47 ◼   ► go to a website so getting that big day into their web rendering engine at the [TS]

01:06:53 ◼   ► at the whatever later they see as the best fit is a huge win for Google I [TS]

01:06:59 ◼   ► think as opposed to trying to get a ball to allow them to put it in the webcam [TS]

01:07:03 ◼   ► which i think was gonna happen whether ads for politics or whether you know has [TS]

01:07:08 ◼   ► good reasons for that you don't even have to do not have to agree what the [TS]

01:07:12 ◼   ► reason was it's just probably wasn't gonna happen as long as Apple was in [TS]

01:07:15 ◼   ► charge of WebKit maybe Apple wants to do their own version of tax rate that's [TS]

01:07:21 ◼   ► pretty likely to very well could be I definitely think so and you know and [TS]

01:07:26 ◼   ► Apple that's one of those ways that Apple and Google are different is that [TS]

01:07:29 ◼   ► culturally at Google will talk about what it's doing first and then ship it [TS]

01:07:35 ◼   ► you know did Google glass another example right been talking about it for [TS]

01:07:38 ◼   ► a while been showing it for a while having a preview [TS]

01:07:41 ◼   ► you know how does stuff is they keep it secret secret secret secret ok now it's [TS]

01:07:45 ◼   ► for sale next week and that's the same way it was with WebKit and call it a [TS]

01:07:53 ◼   ► multiprocessing model where the rendering engine is separate from the [TS]

01:07:57 ◼   ► browser application both for security and hopefully for performance but you [TS]

01:08:02 ◼   ► know so far in Safari think it's worked out that way for performance but prone [TS]

01:08:08 ◼   ► has this multi-process rendering model where each tab you open get a separate [TS]

01:08:14 ◼   ► process called a webcam render that just renders that tab Safari has one separate [TS]

01:08:21 ◼   ► process that renders all of your tabs but it is still a separate process from [TS]

01:08:26 ◼   ► the actual Safari browser application but it's two totally different ways of [TS]

01:08:30 ◼   ► doing it and you know that's is one of the points of conflict between Google [TS]

01:08:36 ◼   ► and Apple in WebKit over the last few years somebody really needs to write an [TS]

01:08:42 ◼   ► explainer for human beings like it really means for people I'm trying to [TS]

01:08:48 ◼   ► figure out you know what this really means and lake and it's like really hard [TS]

01:08:53 ◼   ► to understand why I it's very hard for me to understand that I've been as close [TS]

01:08:57 ◼   ► to this office [TS]

01:08:59 ◼   ► you know as I could be for all along I mean all the way from Mike 1995 but it's [TS]

01:09:04 ◼   ► really really hard I think it's you know web rendering engines have become so [TS]

01:09:08 ◼   ► sprawling in scope and so important to everybody in daily use that it's it's [TS]

01:09:14 ◼   ► almost hard to get your head wrapped around everything that they do know [TS]

01:09:19 ◼   ► before we start talking about this stuff and I ask you one question you can ask [TS]

01:09:26 ◼   ► me anything what does Apple do next in your opinion [TS]

01:09:32 ◼   ► overall or just with the web rendering engines know would like [TS]

01:09:36 ◼   ► product big picture [TS]

01:09:41 ◼   ► I I think they just keep going as they've been going i think you know new [TS]

01:09:48 ◼   ► iPhone 5 pounds and who knows what else but I don't know that they need to do [TS]

01:09:55 ◼   ► much else I think that you know hardware wise their their their machine has been [TS]

01:09:59 ◼   ► working in a machine meaning that the whole operation has been working just [TS]

01:10:03 ◼   ► terrific I think year after year coming out significant improvement [TS]

01:10:08 ◼   ► you know I think it's like we said half an hour ago I think it's the cloud [TS]

01:10:12 ◼   ► services is the big can they do it do you think they need to change a little [TS]

01:10:18 ◼   ► bit how they work as a company I mean you know the the the the privacy they [TS]

01:10:24 ◼   ► worked with in the past may have worked in the era of Steve Jobs venues to [TS]

01:10:29 ◼   ► storyteller of the company RD the need to change their tactics you know I was [TS]

01:10:34 ◼   ► thinking about this earlier in the show and say it but I do think that one of [TS]

01:10:38 ◼   ► the areas where maybe they really might need to change is with the cloud [TS]

01:10:42 ◼   ► services I think that they need to iterate faster I think that this [TS]

01:10:48 ◼   ► schedule of you will tell you what we've been up to at WWDC and then you'll hear [TS]

01:10:56 ◼   ► from us again in 12 months it doesn't it works for hardware is frustrating as [TS]

01:11:01 ◼   ► some people are that they don't talk about her they don't release a phone [TS]

01:11:05 ◼   ► every three months or that they don't talk about new phone six months in [TS]

01:11:08 ◼   ► advance you know because people just are dying to know that it does work for them [TS]

01:11:12 ◼   ► to keep the hardware secret until they're ready it sort of works for them [TS]

01:11:17 ◼   ► with the system software because they can unveil it at something like WWDC is [TS]

01:11:22 ◼   ► a beta to get developers on board to three months in advance but they get to [TS]

01:11:28 ◼   ► unveil it a show and get a lot of publicity [TS]

01:11:31 ◼   ► but I think with the cloud stuff like you said Facebook is saying that they're [TS]

01:11:35 ◼   ► going to be updating Facebook com on a monthly schedule right I feel like with [TS]

01:11:42 ◼   ► iCloud stuff waiting a year between updates to iCloud it's just doesn't work [TS]

01:11:50 ◼   ► and it doesn't work for developers and it doesn't work for users right I feel [TS]

01:11:55 ◼   ► like and this Court data syncing thing is is the epitome of this problem [TS]

01:12:03 ◼   ► because it's not just that they haven't fixed it it's that developers don't even [TS]

01:12:09 ◼   ► know if they're going to fix it right does Apple actually even have his Apple [TS]

01:12:13 ◼   ► taking this as seriously as the developers who are depending upon it [TS]

01:12:17 ◼   ► hope that they are nobody knows right so if you're this developer if you're [TS]

01:12:21 ◼   ► developing an app for the iOS or something like that in your apt depends [TS]

01:12:26 ◼   ► on core data and you're you're hoping the user you're trying to tease you've [TS]

01:12:30 ◼   ► actually got it in the store and supposed to be using Core Data Sync [TS]

01:12:33 ◼   ► complete your users are running into these bugs that are like wiping out [TS]

01:12:37 ◼   ► their whole library on the iPhone and then you know hopefully when it syncs to [TS]

01:12:42 ◼   ► whatever is an iCloud version is what they had before and if not they've lost [TS]

01:12:46 ◼   ► data and you don't know is Apple taking this seriously and you should wait wait [TS]

01:12:53 ◼   ► for WWDC because there's good news coming but if you don't know if you just [TS]

01:12:57 ◼   ► you you asking you get nothing back what is that what should you do [TS]

01:13:02 ◼   ► should you wait anyway or should you decide I'm gonna bite the bullet and [TS]

01:13:05 ◼   ► rewrite the whole thing from scratch in use something else and I feel like that [TS]

01:13:09 ◼   ► uncertainty is worse it's like they're the worst situation that the developers [TS]

01:13:13 ◼   ► could be in terms of where Apple should go I feel like with the iCloud stuff [TS]

01:13:19 ◼   ► that developers are relying on I really feel like open maybe isn't the right [TS]

01:13:24 ◼   ► word but they just need to iterate more quickly in terms of [TS]

01:13:28 ◼   ► updates and in terms of conveying to developers where this is going right I [TS]

01:13:34 ◼   ► think that would be a good change if they made I would be in favor of [TS]

01:13:39 ◼   ► something like that would be fun to see them kind of adopted this new world in a [TS]

01:13:46 ◼   ► different way [TS]

01:13:48 ◼   ► here's another way to put it there's an old adage especially from the open [TS]

01:13:52 ◼   ► source world to ship early and often and apples never been a ship early and often [TS]

01:13:56 ◼   ► company Apple has been a work on it and keep it and do the do the often part do [TS]

01:14:02 ◼   ► the inter a part but do it all internally and wait till it's ready and [TS]

01:14:05 ◼   ► then ship I feel like with iCloud they did ship early right they they unveiled [TS]

01:14:11 ◼   ► iCloud as early as they possibly could and some of the stuff like I said the [TS]

01:14:16 ◼   ► key value storage stuff works great I think the backup stuff has worked great [TS]

01:14:20 ◼   ► and I think it was worth the core data stuff obviously hasn't they did the [TS]

01:14:24 ◼   ► early part but they haven't done the often part and I feel like they go [TS]

01:14:27 ◼   ► together [TS]

01:14:28 ◼   ► you suffer if you do the early without the often see how they change and their [TS]

01:14:36 ◼   ► damn so what do you think Apple is going to do what do you think the rest of the [TS]

01:14:40 ◼   ► year for Apple's show I I'm not a big believer in the iraqis thousand number [TS]

01:14:48 ◼   ► one I don't think they should be even bothering with stuff like that I do [TS]

01:14:53 ◼   ► believe that they will do something you will vary they will make available [TS]

01:14:58 ◼   ► computer whether it's for health reasons are it's a sensor device which uses your [TS]

01:15:05 ◼   ► iPhone to do interesting things that would be my number one prediction that [TS]

01:15:11 ◼   ► tied to something they will release not the iraqis and the number two I think [TS]

01:15:15 ◼   ► they they will do and they are probably thinking about is like how do they [TS]

01:15:23 ◼   ► create a more experienced inside of violence like how to make all these [TS]

01:15:33 ◼   ► applications in a talk to each other [TS]

01:15:37 ◼   ► and and make the interest rates more useful and more contextual sorry I like [TS]

01:15:42 ◼   ► how they started off with the notifications and become with [TS]

01:15:46 ◼   ► notification type functionality becoming more center stage that is something [TS]

01:15:52 ◼   ► there I I hope they're working on they should be working on and thinking about [TS]

01:15:58 ◼   ► I think that would be my prediction for next 12 to 18 months that is the [TS]

01:16:04 ◼   ► direction those two things I would love for WWDC I would love for the major [TS]

01:16:11 ◼   ► announcements to be significant improvements to iCloud and maybe even [TS]

01:16:16 ◼   ► secondarily and in her application communication writer in her application [TS]

01:16:21 ◼   ► communication and I really do hope that that's what they're been working on and [TS]

01:16:28 ◼   ► I really do hope that the things we saw last year with the little tweet sheets [TS]

01:16:33 ◼   ► in the Facebook status update sheets are examples of what they were [TS]

01:16:40 ◼   ► are working on a way to open up to third party developers write that they made to [TS]

01:16:46 ◼   ► these two ones that they're gonna bake into the system but that hopefully I [TS]

01:16:52 ◼   ► would love it and I S seven if something like that could anybody could have it so [TS]

01:16:56 ◼   ► like Marco Arment could have a send it into the paper sheet that any app if you [TS]

01:17:02 ◼   ► have Instapaper installed when you hit the share button to send Instapaper [TS]

01:17:06 ◼   ► thing automatically shows up and then the URL that the app has wear whatever [TS]

01:17:12 ◼   ► happened to Twitter client or email app or anything you hit this share their [TS]

01:17:19 ◼   ► send Instapaper and Marco designed sheet drops down you don't switch to the apt [TS]

01:17:24 ◼   ► this she drops down right in the app and lets you you know set which folder it's [TS]

01:17:29 ◼   ► going to incite a title for something like that and send it and I i that sort [TS]

01:17:37 ◼   ► of integration I think it's almost limitless what what did that things [TS]

01:17:41 ◼   ► could be and it's you know definitely an area where there behind both Android and [TS]

01:17:47 ◼   ► goes from seven which have things like that [TS]

01:17:50 ◼   ► yeah and you know last point of our enemy John I think people who write [TS]

01:17:58 ◼   ► about and I think their job has become much tougher in the post Steve Jobs [TS]

01:18:06 ◼   ► Marty kaan competition landscape because not everything Apple is going to do is [TS]

01:18:13 ◼   ► going to be great and I think you deserve a good for us to do think about [TS]

01:18:19 ◼   ► diet and meet them constantly think about what they're doing wrong I think [TS]

01:18:24 ◼   ► it's like a hard thing to do but like I think the blogging community doesn't [TS]

01:18:27 ◼   ► talk much about the things they not doing well and often so I wish they [TS]

01:18:33 ◼   ► would you know I think it's something which you know I think about a lot like [TS]

01:18:39 ◼   ► i think is important to kind of remind them that they need to be thinking about [TS]

01:18:43 ◼   ► the internet they need to be thinking about you know dan I they need to be [TS]

01:18:47 ◼   ► thinking about how to build you know these new connected experiences and and [TS]

01:18:54 ◼   ► I wish you know it would be good to have a more deeper dialogue with the company [TS]

01:19:01 ◼   ► as well you know I think that's something we should talk about more [TS]

01:19:04 ◼   ► often [TS]

01:19:04 ◼   ► yeah that's my wishlist right leg I mean I'm not place not like I think about the [TS]

01:19:12 ◼   ► world in that sort of way so i guess im thinking in in in in in with those [TS]

01:19:18 ◼   ► parameters right now about everything it's you know it's funny because we just [TS]

01:19:24 ◼   ► this past week had the three year anniversary of when the original iPad [TS]

01:19:27 ◼   ► shipped and you know it just seems like crazy that it was only three years ago [TS]

01:19:33 ◼   ► because it I can't I really can't even imagine what it was like going on an [TS]

01:19:37 ◼   ► airplane and not seeing everybody holding an iPad 1 shape or another [TS]

01:19:41 ◼   ► and the people who are don't have an iPad have you know some kind of iPad [TS]

01:19:45 ◼   ► knockoff it seems crazy but on the other hand here we are three years in and it [TS]

01:19:52 ◼   ► still is so hard to send something from one app to another other than just copy [TS]

01:19:58 ◼   ► and paste witches you know it doesn't work for some things I feel like there's [TS]

01:20:04 ◼   ► an under appreciation for the amount of work people actually want to do I'm [TS]

01:20:08 ◼   ► saying from Apple's perspective the work that people want to do but that requires [TS]

01:20:13 ◼   ► more integration between different applications you know that work on [TS]

01:20:21 ◼   ► computers is no longer you know they came right from day one they had the [TS]

01:20:24 ◼   ► numbers spreadsheet right but how many people really spend a man knows some [TS]

01:20:27 ◼   ► people do but most people I know don't really sit down and spent hours working [TS]

01:20:31 ◼   ► on spreadsheets anymore that's like twenty years ago people don't just open [TS]

01:20:35 ◼   ► your iPad work on a spreadsheet it's this sort of back and forth interplay [TS]

01:20:40 ◼   ► between applications and data that keeps coming in over the internet right now it [TS]

01:20:48 ◼   ► is a lot of things going on right now I think even as even as I said today and I [TS]

01:20:58 ◼   ► think about you know what does the weather look like man going forward like [TS]

01:21:04 ◼   ► it's so hard to even project today like you know five years ago [TS]

01:21:11 ◼   ► 2007 when the iPhone came he was fairly easy to see actually draw [TS]

01:21:19 ◼   ► linear content conclusion as to where the mobile world was gonna go right like [TS]

01:21:24 ◼   ► this is where everybody was gonna copy that design and that user experience and [TS]

01:21:30 ◼   ► and now suddenly it's not as clear like the whole world either seems to be [TS]

01:21:35 ◼   ► moving forward at a much more rapid speed art at the end at the same time [TS]

01:21:41 ◼   ► it's stuck in the same place so just like a really hard time to figure out [TS]

01:21:45 ◼   ► what's going on in technology I agree and it's you know that the three year [TS]

01:21:50 ◼   ► anniversary of [TS]

01:21:51 ◼   ► the iPad makes for a nice halfway point for the distance from the iPhone right [TS]

01:21:58 ◼   ► so the iPad came three years after the iPhone so when the iPad shipped three [TS]

01:22:02 ◼   ► years ago the iPhone was isn't still is new then as the iPad is today that makes [TS]

01:22:07 ◼   ► sense [TS]

01:22:07 ◼   ► six years ago was the iPhone three years and we had the iPad now for another [TS]

01:22:12 ◼   ► three years later and the iPhone is certainly and and certainly iphone-like [TS]

01:22:17 ◼   ► phones are there just that's just the baseline we just we just assume that now [TS]

01:22:22 ◼   ► right I do feel like a very interesting juncture as to where we go next to keep [TS]

01:22:30 ◼   ► talking about it and writing about it and it'll be fun [TS]

01:22:33 ◼   ► who knows maybe I'll be out soon to see you in New new iDevice possibly 48 while [TS]

01:22:39 ◼   ► I will look forward to seeing you save me a seat in the room next year [TS]

01:22:43 ◼   ► absolutely home thanks for being here O'Malley you can always read more at [TS]

01:22:48 ◼   ► qik.com everybody reads it every day and he's got the shortest Twitter hander of [TS]

01:22:52 ◼   ► anybody I know thanks thank you John for having me it sort of it's wonderful to [TS]

01:22:58 ◼   ► talk to you [TS]