ATP

00:00:00 ◼   ► So, are we doing an all-follow-up show today?

00:00:02 ◼   ► Yeah, I think we're doing all follow-up. There's no particularly important news, and maybe, you know what we should do is we should just dedicate this entire show to St. Jude. We should just do that.

00:00:10 ◼   ► That would actually be better.

00:00:11 ◼   ► I mean, there's nothing else to talk about. That might be better. It'll probably make us happier, actually.

00:00:15 ◼   ► I'm happy. Are you not happy?

00:00:17 ◼   ► I'm happy, asterisk. But we'll get there.

00:00:20 ◼   ► But since I brought it up, let's just talk about St. Jude, and not to make it sound like an obligation, because it isn't. We're proud to talk about St. Jude, but let's get it out of the way.

00:00:30 ◼   ► Normally, we would do a three-hour monologue about all the important things that St. Jude does and all the reasons why we love that organization so much.

00:00:37 ◼   ► And in the interest of time, because I'd like to go to bed today, I'm going to make this reasonably quick and just remind you that September is Childhood Cancer Awareness Month.

00:00:46 ◼   ► And since the first relay in ATP for our St. Jude campaign in 2019, we've raised over $4 million as a community, and the overwhelming majority of that was people directly attributing it to relay.

00:00:58 ◼   ► But we want to add even more to that total.

00:01:00 ◼   ► And hey, every one of our listeners, that's you, can be a part of helping us achieve that.

00:01:04 ◼   ► How can you do that?

00:01:05 ◼   ► Well, you can send a little bit of money St. Jude's way.

00:01:07 ◼   ► You can do that for all sorts of important reasons.

00:01:10 ◼   ► You can do it because they give medicines away for free.

00:01:13 ◼   ► You can do it because they try to do clinical trials in countries that don't have a lot of resources.

00:01:18 ◼   ► You can do it because they work with genetics to figure out how chemotherapy could be better tailored for people of any sort of cancer and even a second cancer.

00:01:29 ◼   ► Sometimes it comes back, which is even more terrible.

00:01:31 ◼   ► And here's the thing.

00:01:33 ◼   ► We would really love it if you could donate to St. Jude in this time of, you know, Childhood Cancer Awareness Month.

00:01:39 ◼   ► We want to give these children the opportunity to have more tomorrows.

00:01:43 ◼   ► And I love that tagline so much.

00:01:45 ◼   ► And so we're going to briefly talk about the Marco Offset because if not now, then when?

00:01:49 ◼   ► But before we get there, I will just remind you, please go to stjude.org slash ATP, S-T-J-U-D-E dot org slash ATP.

00:01:55 ◼   ► And whatever you can afford, be that a dollar, be that $10, be it $100, $1,000, $100,000, we'll take a million, that's fine.

00:02:02 ◼   ► But wherever you are in that spectrum, please do what you can, stjude.org slash ATP.

00:02:08 ◼   ► And now is the time that we remind you there is a way to absolve yourself from the guilt of rampant consumerism and wasteful consumerism, which is what at least two-thirds and maybe three-thirds of this podcast will be participating in.

00:02:21 ◼   ► So, Marco, what is the Marco Offset?

00:02:23 ◼   ► So, Apple just announced a whole bunch of new stuff.

00:02:25 ◼   ► We all want most of it, right?

00:02:27 ◼   ► Well, some of it at least.

00:02:28 ◼   ► And some of us are going to be replacing devices that we don't really necessarily need to replace, maybe.

00:02:34 ◼   ► Like, they still work.

00:02:36 ◼   ► We just want the new hotness.

00:02:37 ◼   ► How do you absolve yourself of your consumerism guilt?

00:02:40 ◼   ► I'll tell you how, by donating to St. Jude.

00:02:42 ◼   ► Now, how do you know how much to donate to St. Jude?

00:02:45 ◼   ► So, here's what you do.

00:02:46 ◼   ► Now, in the past, I've said, take the base model of the things that you are ordering and whatever you owe on top of that for, like, your total, including storage upgrades, tax, you know, cases, AppleCare, whatever the total is, subtract out that base price.

00:03:04 ◼   ► And then whatever you're left with is your Marco Offset, which is how much you should donate.

00:03:08 ◼   ► Now, this is the time when everyone announces new things and pushes the boundaries and adds 20% more battery and stuff like that.

00:03:17 ◼   ► So, here's what we're going to do.

00:03:18 ◼   ► You're not going to take the base price of the thing you selected.

00:03:21 ◼   ► So, for example, if you selected the iPhone 17 Pro Max, you're not going to take the base price of the iPhone 17 Pro.

00:03:28 ◼   ► You're going to take the base price of the cheapest thing in the family that was announced today, which is the iPhone 17.

00:03:34 ◼   ► The iPhone 17 base price is $799.

00:03:36 ◼   ► So, whatever you're going to do for your iPhone, whatever the total is after you check out, tax, you know, shipping, if you pay for that somehow, like, you know, the storage upgrades, the cases, you know, everything.

00:03:50 ◼   ► Whatever your total is for your iPhone, you're going to subtract $799 from it, and that difference is the suggested minimum donation that you make to St. Jude if you can.

00:03:59 ◼   ► If you get a new Apple Watch, well, the Apple Watch SE3 was announced today at just $249.

00:04:05 ◼   ► So, subtract whatever you're paying for your watch, subtract out $249, and that is your new Marco Offset.

00:04:13 ◼   ► AirPods is only one thing announced, so go ahead, whatever you want on that, tax, you know, cases, I don't know, whatever you will do on that.

00:04:19 ◼   ► But for phones and watches today, I'm pushing the bar up very slightly today.

00:04:25 ◼   ► So, please consider having that be your minimum donation to St. Jude.

00:04:29 ◼   ► If you can't do it, we understand.

00:04:30 ◼   ► You know, this is not like a law written in stone.

00:04:33 ◼   ► But if you can do it, this is what we suggest that you start with as your consideration.

00:04:37 ◼   ► Thank you very much.

00:04:38 ◼   ► Indeed.

00:04:38 ◼   ► So, one final reminder, stjude.org.atp, stjude.org.atp.

00:04:43 ◼   ► John, anything to add or shall we just carry right along?

00:04:46 ◼   ► I was watching the leaderboard.

00:04:48 ◼   ► Normally, we have, like, very wealthy listeners who are up there, like, usually beating us on the leaderboard.

00:04:51 ◼   ► But I wonder if everyone's waiting for the podcast-a-thon this year to send their big donations.

00:04:55 ◼   ► But anyway, keep in mind, we are watching the leaderboard.

00:04:57 ◼   ► And I did see a couple names that I recognize that I know are, like, long-time ATP listeners,

00:05:01 ◼   ► although I don't want to read their names on the air if they didn't want to be outed like that.

00:05:04 ◼   ► But if you want to participate in the, you know, get to the top of the relay leaderboard,

00:05:09 ◼   ► just put, like, ATP in your name or put an asterisk or something.

00:05:13 ◼   ► I forget what people do.

00:05:14 ◼   ► There's an asterisk to make fun of Casey because he put an asterisk one year or something.

00:05:17 ◼   ► Well, they're not showing the comment field on the leaderboard anymore.

00:05:20 ◼   ► Because I put the Unicode snowman in mind to see if it would work.

00:05:23 ◼   ► And they're just not showing them anywhere.

00:05:25 ◼   ► Anyway, you can always email us and let us know that you want to participate in the ATP top donor thing.

00:05:31 ◼   ► Again, this is not just a competition among people with lots and lots of money.

00:05:34 ◼   ► Like, that's just a fun sideshow.

00:05:35 ◼   ► We're trying to show people, like, being generous.

00:05:37 ◼   ► People who have a lot should give a lot.

00:05:39 ◼   ► But even if you have very little, you get a dollar, five dollars.

00:05:44 ◼   ► Like, just find a way to give something during this month.

00:05:47 ◼   ► If you can do that, we'd really appreciate it.

00:05:49 ◼   ► Yeah.

00:05:50 ◼   ► And I don't think I've mentioned this month.

00:05:52 ◼   ► I feel like it went unsaid.

00:05:53 ◼   ► And I shouldn't have felt that way.

00:05:55 ◼   ► But whoever the top donor is, if you would like ATP stickers, let me know.

00:05:58 ◼   ► Reach out.

00:05:59 ◼   ► All right.

00:05:59 ◼   ► Let's talk the Apple event.

00:06:01 ◼   ► And it started with a beautiful quote from Steve Jobs.

00:06:06 ◼   ► Design is not just what it looks like and feels like.

00:06:08 ◼   ► Design it how it works.

00:06:09 ◼   ► How perfect.

00:06:10 ◼   ► Isn't it, gentlemen?

00:06:11 ◼   ► Oh, this hurts so much.

00:06:13 ◼   ► Because, like, okay, first of all, like, you know, it's been a long time, but we all still miss Steve.

00:06:19 ◼   ► So you have to be very careful when you, especially when Apple invokes the name of Steve Jobs.

00:06:25 ◼   ► Like, that's something to be done almost as carefully as invoking the term one more thing in a keynote, which was a Steve Jobs-ism.

00:06:32 ◼   ► But, you know, they use that cautiously with good reason.

00:06:35 ◼   ► There haven't been a lot of uses of one more thing since Steve passed away.

00:06:40 ◼   ► Using Steve Jobs quotes is a bold move.

00:06:43 ◼   ► And to use a quote about design is not just what it looks like, but it's how it works.

00:06:51 ◼   ► As they release a redesigned operating system that seems like it's made entirely by people who have never heard this quote and don't believe it or don't understand it, it's not great timing.

00:07:05 ◼   ► If Steve were still with us, we would not have a lot of the problems we have with the software design.

00:07:12 ◼   ► And we wouldn't have to be complaining about this, but nevertheless, I don't think this was well used.

00:07:17 ◼   ► Yeah, it's a type of thing where it's like, this can't be a coincidence because this is exactly the opposite of reality.

00:07:24 ◼   ► It's of all the quotes that you could pick.

00:07:27 ◼   ► Like, it's not like one of those things like, oh, Apple's at the intersection of liberal arts and technology and whatever like that.

00:07:32 ◼   ► You can just apply to anything.

00:07:33 ◼   ► It's kind of like a journal mission statement and no one really feels like Apple is no longer at that intersection.

00:07:37 ◼   ► They're always kind of combining those things.

00:07:39 ◼   ► That's just generic.

00:07:40 ◼   ► But this is very specifically about the very specific thing that we all know is wrong with liquid glass.

00:07:46 ◼   ► Right.

00:07:47 ◼   ► And to put that quote up, it's either like it's either shows, you know, whoever picked that quote is essentially in denial about what liquid glass is.

00:07:59 ◼   ► Or they misunderstand the criticism and they think, hey, everyone who's telling us we're doing a bad job is criticizing how it looks.

00:08:06 ◼   ► But how it looks doesn't matter.

00:08:07 ◼   ► It's how it works.

00:08:09 ◼   ► And that's not to be clear.

00:08:10 ◼   ► That is not the criticism.

00:08:11 ◼   ► The criticism is not of how it looks.

00:08:13 ◼   ► The criticism is 100% of how it works, which is related to how it looks because the looks are causing the problems of the functionality.

00:08:19 ◼   ► But like it's just such a exact denial of reality.

00:08:24 ◼   ► It's kind of like daring us to say, you know, it was very upsetting.

00:08:29 ◼   ► And especially since also.

00:08:30 ◼   ► It's doublespeak.

00:08:31 ◼   ► Yeah.

00:08:31 ◼   ► Also, it had almost nothing to do with the presentation because it's not like the presentation leans super hard into liquid glass or anything.

00:08:37 ◼   ► Like they were announcing a bunch of products.

00:08:39 ◼   ► So whoever decided to lead with that quote, like just it just made me angry or, you know, or just like more pessimistic about the grasp on reality that the people who design these presentations have.

00:08:53 ◼   ► And we're not going to dwell on the presentation.

00:08:54 ◼   ► We're mostly just going to talk about the products this episode.

00:08:56 ◼   ► But I couldn't let this quote go because it is just such a sort of finger in your eye.

00:09:01 ◼   ► Yeah.

00:09:02 ◼   ► It shows like Apple's not amazed.

00:09:04 ◼   ► And this has been true for a while.

00:09:05 ◼   ► They're not amazing at reading the room.

00:09:06 ◼   ► You know, they oftentimes will, you know, release products or announcements that just that kind of, you know, miss the tone of what's going on around them.

00:09:15 ◼   ► And granted, you know, we are little nerd circles don't represent the entire tone.

00:09:19 ◼   ► Obviously, like they don't, especially with the iPhone event, like they really don't give two craps about people like us at all.

00:09:26 ◼   ► Like we are nothing to them, especially in the iPhone event.

00:09:29 ◼   ► And by the way, on that topic, because this presentation happened before the general public sees liquid glass.

00:09:36 ◼   ► We're like, we're the only possible thing that they could be reacting to because the public hasn't experienced it yet.

00:09:41 ◼   ► So whatever the public is going to think about it, maybe they'll love it.

00:09:43 ◼   ► Who cares?

00:09:44 ◼   ► Whatever.

00:09:44 ◼   ► But right now, when this presentation was made, this statement flies in the face of all the evidence of what's actually happening with the people who are dealing with liquid glass.

00:09:53 ◼   ► I mean, in all fairness, just for the record, the beta has been out for a long time and many people who are not nerds or developers install the betas.

00:10:01 ◼   ► And Overcast currently today has 6.4% of people using iOS 26.

00:10:07 ◼   ► Again, maybe not representative of the general public, but still.

00:10:10 ◼   ► Agreed, but still.

00:10:10 ◼   ► Yeah.

00:10:11 ◼   ► Anyway, let's move on to the fun stuff, the products.

00:10:15 ◼   ► The fun stuff.

00:10:16 ◼   ► So I was very excited to see AirPods Pro 3.

00:10:20 ◼   ► And this was foretold earlier today, maybe it was yesterday, to be a very meh update.

00:10:27 ◼   ► And if you're to believe Apple, who obviously is going to market the snot out of this at this moment, if not any other.

00:10:34 ◼   ► But if you're to believe them, it sounds like it's a really nice series of updates.

00:10:38 ◼   ► Yeah, I wouldn't characterize this as mad because I feel like, as we'll go through all the things, but I feel like AirPods Pro 3 seem like they're better in all the ways that AirPods Pro can be better than their previous model.

00:10:49 ◼   ► Yeah, yeah, yeah.

00:10:50 ◼   ► It's not just better in like one or two ways or just one special way that they're really hyping.

00:10:53 ◼   ► Like everything that these products does, it seems like from the presentation, the new ones will do better, which I was very surprised by what a big jump the threes are over the twos.

00:11:03 ◼   ► Yeah, and to be clear, I agree with you.

00:11:05 ◼   ► I was just referring to like a day or two ago, the rumors were, oh, it's going to be kind of a meh update.

00:11:12 ◼   ► There's not going to be any ANC changes.

00:11:13 ◼   ► It's not going to be much of anything.

00:11:15 ◼   ► And I agree.

00:11:16 ◼   ► I don't think that's what they delivered at all.

00:11:18 ◼   ► I think they delivered a heck of a good series of upgrades.

00:11:20 ◼   ► Yeah, this to me, like when you look at, you know, what will have like the longest lasting impact from today's announcement, it's probably the AirPods.

00:11:28 ◼   ► Like, you know, AirPods Pros change only every few years usually.

00:11:32 ◼   ► Now, we know there's a rumor recently that there's, you know, going to be another one next year with infrared gesture cameras or whatever.

00:11:36 ◼   ► Who knows?

00:11:37 ◼   ► But they change pretty slowly and they impact a lot of people a lot of the time.

00:11:43 ◼   ► Like they've made they made a couple of claims that I thought were interesting.

00:11:46 ◼   ► One of them, they said more people work out with AirPods Pro than any other headphones in the world.

00:11:51 ◼   ► Now, granted, you know, workouts are, you know, a custom type of thing.

00:11:55 ◼   ► And I'm not sure exactly how they know, like what people are using on other phones, but like AirPods Pros are really, really popular.

00:12:03 ◼   ► You see them everywhere.

00:12:04 ◼   ► I don't what we don't know.

00:12:07 ◼   ► I don't think is whether the AirPods Pros are more popular than the regular AirPods.

00:12:12 ◼   ► You wouldn't think they would be because they're more expensive, but I think they might be like we I don't think we know that for sure.

00:12:19 ◼   ► But these affect tons of people and I think the AirPods Pros are possibly if I had to like pick one of like what's the most amazing product Apple has made in the last X years, they would be pretty high on that list of consideration because they're just so good overall.

00:12:37 ◼   ► And what's great about the Pro 3s with the caveat that we haven't actually gotten to try them yet, but believe me, I ordered some for day one.

00:12:45 ◼   ► So we're going to see how they are in a couple of weeks.

00:12:48 ◼   ► But they they are very promising looking from what they've announced and shown off.

00:12:54 ◼   ► Very much so.

00:12:55 ◼   ► The additional noise cancellation is at least partially due to the fact that they have now filled some of the gaps in the ear plugs, the squishy parts with foam.

00:13:05 ◼   ► This should improve comfort for a lot of people.

00:13:07 ◼   ► Also, if it works the way most foam tipped ear pods do or earbuds, excuse me.

00:13:12 ◼   ► So it's probably going to improve comfort.

00:13:15 ◼   ► It will definitely improve the passive isolation, which will also improve ANC just because there will be less to deal with.

00:13:20 ◼   ► So that should be good.

00:13:22 ◼   ► I don't they were kind of unclear as to whether there are additional ANC gains besides the foam filling the ear tip, you know, cavity there.

00:13:30 ◼   ► We'll see.

00:13:31 ◼   ► But even if there aren't, even if that's all it is, that's still a good improvement.

00:13:35 ◼   ► They bragged about better bass and soundstage.

00:13:39 ◼   ► Bass, we know what that is.

00:13:41 ◼   ► Soundstage, for those of you who aren't audiophiles, means how wide it appears that the sound is coming from.

00:13:48 ◼   ► Like in terms of like, are you like sitting directly in between like a guitar and drums?

00:13:54 ◼   ► That's not a very wide soundstage.

00:13:55 ◼   ► If it sounds like you are sitting like in an auditorium where the band is playing in front of you, that is a wide soundstage.

00:14:01 ◼   ► And so that's generally a good thing for headphones.

00:14:05 ◼   ► And it's one of those things like really cheap, basic, crappy headphones don't do a good job of that and really fancy headphones do.

00:14:12 ◼   ► So for them to improve bass and soundstage allegedly while also improving ANC, while also they also talked about how they scanned thousands of ears and did all these studies to try to figure out like...

00:14:24 ◼   ► As Jason Snell snarkily points out in the chat room, this is the third time that Apple has proudly announced that they've redesigned AirPods based on a large set of human ears.

00:14:30 ◼   ► Yes.

00:14:31 ◼   ► And I don't actually snark at that because, yeah, every time they change the shape of the things that go in your ears, they say, we studied a bunch of ears to do this.

00:14:39 ◼   ► And I believe them because I think what happens is, like, they do a bunch of ear studies.

00:14:44 ◼   ► They make a product that is always going to be a compromise between here's the stuff we have to fit in the thing.

00:14:51 ◼   ► Here's the shapes of the human ears and here's size, weight, balance.

00:14:55 ◼   ► There's all sorts of other factors that go into making it stay in your ears correctly.

00:14:58 ◼   ► So every one they make is a compromise and every one they make has tradeoffs that they, I'm sure, study and say, okay, is this one falling out of people's ears more than the other one or less than the other one?

00:15:08 ◼   ► Is it our pressure point that we didn't realize is on the old shape didn't press on this part of the ear, but the new one does.

00:15:13 ◼   ► And it turns out people don't like this or whatever.

00:15:15 ◼   ► So they're always, always, let's look again at the ear.

00:15:18 ◼   ► Let's look again at the shape.

00:15:19 ◼   ► Let's look again at the components.

00:15:20 ◼   ► And let's try to do a better job in this time that stays in better, is more comfortable, you know, like doesn't press on uncomfortable parts of all sorts of different ears.

00:15:29 ◼   ► Like there is no correct answer other than something that is microscopic and magnetically floating in your ear that doesn't touch any part of your ear, right?

00:15:37 ◼   ► That's, but they're not there yet.

00:15:38 ◼   ► So I believe them like they, they have to keep changing this and my, for my, I'm not a, I don't have the pros.

00:15:45 ◼   ► My wife does, but she rarely uses them.

00:15:47 ◼   ► So I don't see them that much, but these look significantly differently shaped, which doesn't as matter as much for the pros.

00:15:52 ◼   ► Cause the part that goes in your ear is the part that matters.

00:15:54 ◼   ► And yes, they've changed it this time by putting foam in it, which is great.

00:15:57 ◼   ► But the other part of this AirPod looks very different than the twos.

00:16:00 ◼   ► Is that, am I reading that right?

00:16:01 ◼   ► Do you guys both have twos?

00:16:03 ◼   ► No, what they said, they said was that each of the actual pods is not only smaller than it used to be, but also has been reshaped.

00:16:09 ◼   ► Yeah, they do.

00:16:10 ◼   ► They look actually more like the forest now with like a weird foam tip on them.

00:16:14 ◼   ► Yeah, which honestly, great.

00:16:16 ◼   ► People seem like those.

00:16:17 ◼   ► I, you know, I hope they still fit me because the original AirPods didn't.

00:16:21 ◼   ► Yeah, that's the role always rolling the dice because they do change them.

00:16:24 ◼   ► And you may have been lucky with the last one.

00:16:25 ◼   ► It was great for your ears, but they get unlucky with the next one.

00:16:28 ◼   ► Yeah, we'll see.

00:16:29 ◼   ► But I love the AirPods Pro.

00:16:31 ◼   ► They mentioned that they've improved transparency mode.

00:16:34 ◼   ► What they said, the quote was, your own voice and people speaking to you will sound more natural than ever.

00:16:40 ◼   ► I wonder how, what that means.

00:16:42 ◼   ► Is that just like an EQ tweak or a processing tweak?

00:16:45 ◼   ► Or is it something like, you know, one of the things that people are very sensitive to with their own voice being echoed back to them is latency.

00:16:51 ◼   ► So if they are changing the processing in such a way that can reduce latency even further, which would be honestly very impressive because it's already super low, that could account for that.

00:17:01 ◼   ► But who knows?

00:17:03 ◼   ► We'll see what that means once we actually get these to use.

00:17:05 ◼   ► I think your own voice is like the resonance in your own skull.

00:17:08 ◼   ► Like they have to like reproduce that so that it doesn't sound like you're here.

00:17:11 ◼   ► That's why people, when they hear their own voices on a recording, they think their voice sounds weird because they're normally hearing it echoing through their own skull.

00:17:17 ◼   ► So I wonder if they're like simulating that or something.

00:17:19 ◼   ► Oh, good point.

00:17:20 ◼   ► Yeah, maybe.

00:17:20 ◼   ► Yeah, well, we'll find out what they, in other people's voices, it might just be voice boost.

00:17:24 ◼   ► But yeah, like, so as you noted, you get up saying ANC, but that's active noise cancellation.

00:17:29 ◼   ► One of the jobs of the AirPod Pro in this modern era is to be noise canceling.

00:17:33 ◼   ► And they supposedly do that twice as well as they used to, which, and they used to do it.

00:17:38 ◼   ► The old one, the AirPods Pro 2 was twice as good as the one before that.

00:17:40 ◼   ► So noise canceling continues to get better.

00:17:43 ◼   ► Is it just because of the foam?

00:17:44 ◼   ► Like you said, Margaret, either way, it's better.

00:17:47 ◼   ► If they fit in your ears better, they're lighter, they're smaller, they're more waterproof than they used to be.

00:17:51 ◼   ► Now it's IP57.

00:17:52 ◼   ► I don't remember the details of what the IP things are, but hey, more waterproof than they were before, which is good.

00:17:57 ◼   ► Longer battery life than before.

00:17:59 ◼   ► Another important metric of this type of product going from six to eight hours with noise cancellation on or 10 hours with transparency on.

00:18:06 ◼   ► Like, and this is before we get to any of the new features.

00:18:09 ◼   ► We're just saying like AirPods, this is what they do.

00:18:11 ◼   ► Now all the things they do, they do better.

00:18:13 ◼   ► And the price stayed the same.

00:18:15 ◼   ► So all that's pretty good.

00:18:16 ◼   ► Can I jump in here?

00:18:19 ◼   ► I want to go back to what Marco was saying a few minutes ago, that the AirPods Pro are arguably Apple's best product of these days.

00:18:26 ◼   ► We've been to this rodeo before, all three of us, and we've said it before.

00:18:31 ◼   ► And AirPods in general, and AirPods Pro specifically, I couldn't agree more, are probably my favorite Apple product.

00:18:37 ◼   ► Like, obviously they wouldn't really work or not in the same way without an iPhone.

00:18:41 ◼   ► And I still think the Vision Pro, for all of its many problems, is the most amazing Apple product that I have in my personal repertoire.

00:18:48 ◼   ► However, the one I get the most use out of, and that integrates into my day more seamlessly than almost anything else, is AirPods Pro 3.

00:18:56 ◼   ► And, you know, I did buy a pair that I will hopefully be picking up while I'm in Memphis.

00:19:02 ◼   ► And so I'll be able to use them on the plane ride home.

00:19:04 ◼   ► But I spent the $250 plus tax.

00:19:08 ◼   ► And on the one side, I thought, wow, that is a lot of money.

00:19:10 ◼   ► But on the other side, for the amount of use I get out of my AirPods, it's kind of a bargain.

00:19:16 ◼   ► And I'll tell you in one side of my mouth that the AirPods Max, whatever, what are the headphone things called?

00:19:22 ◼   ► I'm drawing a blank.

00:19:22 ◼   ► The giant ones?

00:19:23 ◼   ► AirPods Max.

00:19:24 ◼   ► Okay, so I did have it.

00:19:25 ◼   ► Okay, so the AirPods Max.

00:19:26 ◼   ► Anyways, those things are what, like $500 or something like that, which is hilariously expensive.

00:19:30 ◼   ► $550.

00:19:31 ◼   ► Good grief.

00:19:32 ◼   ► Way less expensive per unit weight, though.

00:19:36 ◼   ► But, so, yeah, they're pretty much over twice the cost.

00:19:39 ◼   ► And yet, if you told me that the only way to get AirPods was to pay $550, I would, first, I would hold on to the ones I've already got.

00:19:47 ◼   ► But if they broke, man, don't tell Apple.

00:19:50 ◼   ► This is just between us.

00:19:51 ◼   ► But I'd pay the $550 because, holy crap, I use these things all the time.

00:19:55 ◼   ► And they genuinely make me so incredibly happy.

00:19:57 ◼   ► So, yeah, I know we have a little more to talk about with regard to the AirPods Pro.

00:20:01 ◼   ► I don't mean to sound like I'm trying to move on here.

00:20:03 ◼   ► But they are such incredibly good products.

00:20:05 ◼   ► Today, and I cannot be more excited about having AirPods Pro that allegedly – I believe they said two times better ANC, which implies the electronics are two times better.

00:20:18 ◼   ► That's leaving aside the foam portion.

00:20:19 ◼   ► Well, I think it includes both.

00:20:22 ◼   ► And keep in mind, like, we also don't know, like, what are they considering the metric here?

00:20:26 ◼   ► Is the metric, you know, actual sound energy, which could be measured in decibels, which should only be, like, three decibels?

00:20:35 ◼   ► Maybe.

00:20:35 ◼   ► Like, that seems like it would be the most straightforward way to measure things.

00:20:39 ◼   ► But, like, you know, decibels are a logarithmic scale.

00:20:43 ◼   ► It's, you know, we perceive things kind of logarithmically.

00:20:45 ◼   ► So, it's not, like, three decibel reduction, if that is what they achieved, is not nothing, but it's not going to, like, radically put these into a different class.

00:20:56 ◼   ► If they, you know, like, if basically if the old AirPods didn't block enough noise for you, the new ones will block more.

00:21:05 ◼   ► But it probably won't be as much as you think if what they're measuring was basically decibels or sound energy.

00:21:11 ◼   ► Well, I mean, this is all just a marketing term.

00:21:13 ◼   ► And there's more to noise cancellation than just how much noise gets through.

00:21:16 ◼   ► Like, we've all had noise cancellation get sort of confused by some sound in the environment and not cancel it as well.

00:21:23 ◼   ► Or, like, it's really good with, like, sort of drones, like, on an airplane, but trickier to pick out other noises, especially, like, transient noises from constant noises plus people's voices.

00:21:34 ◼   ► So, it's a complicated.

00:21:35 ◼   ► And how do you measure that?

00:21:36 ◼   ► 2x, whatever, right?

00:21:38 ◼   ► So, it probably is just sound level, but since this is a marketing turn, it may encompass more than that.

00:21:43 ◼   ► But either way, like, what they're saying is, like, they tried to make the noise cancellation better, and hopefully it'll be better in a way that you will notice.

00:21:50 ◼   ► Yeah, it most likely will be better.

00:21:52 ◼   ► And that's what, like, and it was already pretty good, especially considering how small they are and how they're not big over-ear headphones.

00:21:59 ◼   ► So, they, you know, AirPods Pro 2's already had, I think, class-leading noise cancellation in terms of, you know, how much it was able to block out.

00:22:08 ◼   ► And, more importantly to me, and I think to most people much of the time, when it does want to pass in external sound, like in transparency mode or in adaptive mode, they sound, like, Apple's transparency mode destroys everyone else in the industry.

00:22:23 ◼   ► Like, everyone else, they compete on noise cancellation.

00:22:25 ◼   ► You know, you got Sony, you got Bose, you got, like, the little Google Buds and whatever else.

00:22:28 ◼   ► Like, they all do very well on, you know, active noise cancellation.

00:22:32 ◼   ► That's a pretty competitive field.

00:22:33 ◼   ► But read every review that's tried them both.

00:22:36 ◼   ► Apple destroys them on transparency.

00:22:37 ◼   ► And so, and many features that AirPods Pro have rely on that.

00:22:42 ◼   ► So, things like, obviously, the actual walking around with transparency mode, but even things like the hearing health features.

00:22:47 ◼   ► You know, if you're using them as hearing aids, they're basically constantly in transparency mode.

00:22:52 ◼   ► That requires the transparency mode to be good and natural sounding.

00:22:57 ◼   ► And with the AirPods Pros, even since the very first ones, when you turn on transparency mode, like, you just feel like you're not wearing earbuds anymore.

00:23:06 ◼   ► It doesn't feel like a filtered, affected, delayed, or processed version of the real sound.

00:23:10 ◼   ► It feels like, oh, now I just took them out of my ears.

00:23:14 ◼   ► And the really eye-opening or ear-opening part of this is if you wear AirPods Pro in transparency for a while, turn them off for a minute.

00:23:24 ◼   ► Like, go to the noise cancellation menu and select off as the mode.

00:23:29 ◼   ► That's what they actually would sound like if they were not feeding any sound into your ears.

00:23:33 ◼   ► That's like when you actually turn on transparency.

00:23:35 ◼   ► Like, you just have these things plugging up your ears.

00:23:38 ◼   ► That's what you would actually hear.

00:23:39 ◼   ► And you realize how good transparency is when you hear, when you turn it off and you hear, oh, that's what would be here otherwise.

00:23:48 ◼   ► It's remarkable.

00:23:51 ◼   ► So, anyway, so for them to say they've improved it even further, I don't even know if I would notice it because it already sounds, in audio terms, literally, transparent, which means you don't notice it.

00:23:59 ◼   ► So, hey, this all sounds great.

00:24:02 ◼   ► Oh, and also they're giving you more tips in the box.

00:24:05 ◼   ► They used to give you, like, a small, medium, and large.

00:24:07 ◼   ► Now they come with five sizes from biggest to smallest to help improve that fit, which I think is a good idea.

00:24:12 ◼   ► And, you know, Apple adding things to the box, usually they don't do for both, you know, environmental waste reasons but also cost reasons.

00:24:19 ◼   ► But, hey, now you get more tips.

00:24:21 ◼   ► Yep, and they're also adding, I don't think we've mentioned, but they're adding heart rate monitoring via the AirPods.

00:24:27 ◼   ► That was the one rumored new feature, and it turns out they're doing it.

00:24:30 ◼   ► This is only active during workouts is, I believe, what they said.

00:24:33 ◼   ► So, presumably only when you've told, like, an Apple Watch or an iPhone that you're actively doing a workout that this will work.

00:24:39 ◼   ► I don't know that for sure, but that's my assumption.

00:24:41 ◼   ► I believe that's true.

00:24:43 ◼   ► And I actually didn't realize before this presentation that there is a way to have, like, an Apple workout without a watch.

00:24:50 ◼   ► Like, to be clear, this does not require an Apple Watch at all and, in fact, might replace an Apple Watch for certain people for certain needs.

00:24:56 ◼   ► I wouldn't expect the heart rate monitoring in the AirPods Pro to be more accurate than the watch.

00:25:03 ◼   ► And the watch is already not incredibly accurate.

00:25:06 ◼   ► It's kind of, you know, it gives you a ballpark.

00:25:08 ◼   ► If you're, like, a really serious, like, you know, serious running athlete, like, you know, there's, like, chest-mounted things and stuff that are more accurate for that kind of use.

00:25:16 ◼   ► The Apple Watch has never been, like, super accurate.

00:25:20 ◼   ► Again, it's more of, like, give me a rough idea where I am.

00:25:23 ◼   ► And chances are the AirPods Pro's heart rate monitoring is going to be also a rough idea.

00:25:29 ◼   ► Maybe even a rougher idea than the Apple Watch based on other attempts at in-ear stuff from other manufacturers and, I believe, Beats already has it.

00:25:37 ◼   ► So, you know, don't buy these if you want, like, super precise heart rate monitoring as, like, a killer feature for you.

00:25:44 ◼   ► But it's probably going to be similarly valuable to the Apple Watch in those terms.

00:25:49 ◼   ► And if you don't have an Apple Watch and you don't want an Apple Watch, this could be a good way to, like, hey, give me some, you know, I want to go running or I want to, you know, I want to measure myself on a walk.

00:25:58 ◼   ► Like, let's try this.

00:26:00 ◼   ► Well, you got one more new feature that they showed, which is the live translation.

00:26:03 ◼   ► Which is kind of not really an AirPods feature.

00:26:06 ◼   ► I know it kind of is because it's an integration, but, like, be clear, the translation is not happening on the AirPods.

00:26:11 ◼   ► Well, also, it doesn't require the AirPods 3, the AirPods Pro 3.

00:26:14 ◼   ► Yeah.

00:26:15 ◼   ► It works on, I believe, the 2 and up, and I think the AirPods 4, I think, as well?

00:26:22 ◼   ► The demo they showed was, like, someone in, like, a busy outdoor market.

00:26:26 ◼   ► And, like, the challenging thing about any kind of live translation thing, setting aside the weird awkwardness and the delays and so on and so forth, is can the thing pick out the voice that you're,

00:26:36 ◼   ► of the person you're speaking to or is speaking to you amidst all the other voices going on in a crowded place?

00:26:42 ◼   ► That's the really difficult part.

00:26:44 ◼   ► That's a place where, like, cameras and, you know, some kind of image recognition.

00:26:49 ◼   ► The new where you were looking and who you were looking at would help, but we're not there yet.

00:26:52 ◼   ► But anyway, this exists.

00:26:53 ◼   ► You can try it.

00:26:54 ◼   ► You know, you squeeze both of the things.

00:26:56 ◼   ► When someone talks, it kind of decreases the volume of their voice and plays you back the translation that happened through, I don't know if it's a local model on your phone or if it's sending it out.

00:27:07 ◼   ► But either way, it's yet another in a long line of real-time translation tools that now integrates with your AirPods, which is neat, I guess.

00:27:14 ◼   ► Yeah, that's the kind of thing, like, as, you know, I don't travel that often, and when I do, it's usually not to non-English-speaking places.

00:27:21 ◼   ► But when I do travel to non-English-speaking places, I would find something like this invaluable.

00:27:27 ◼   ► But I won't be the first guy to do it.

00:27:31 ◼   ► Like, I am not confident enough to be, you know, Mr. AirPods translation before it becomes commonplace for people to do this while traveling.

00:27:42 ◼   ► So I'm hoping, hey, everyone else, go do this, please.

00:27:45 ◼   ► So then I can feel more comfortable doing it when I need to.

00:27:48 ◼   ► I feel like you'd have to wear a T-shirt or a sign or something that says, this is what's happening here.

00:27:54 ◼   ► My AirPods are trying to translate you, but there's a time delay.

00:27:58 ◼   ► And it's muting your actual talking, which I can't understand anyway.

00:28:01 ◼   ► And then it's playing back what it thinks you said after some delay.

00:28:05 ◼   ► So if it looks like I'm just waiting after you talked and saying nothing, I'm waiting for my phone to, like, it would be a long T-shirt.

00:28:10 ◼   ► But it seems like you would have to communicate with somebody first, let them know this is what's going on.

00:28:17 ◼   ► Because what they showed is, like, an idealized version with delays removed and with people who are understanding and accepting of what's going on.

00:28:23 ◼   ► But, like, normally when you talk to somebody, you don't expect to have to wait for the invisible translator in their ear to translate what you said.

00:28:30 ◼   ► They either understand you or they don't.

00:28:32 ◼   ► So, yeah, like Marco said, I think there is a social aspect to this.

00:28:36 ◼   ► Now, there's apps on your phone that do this that have been for ages.

00:28:39 ◼   ► But at least with the phone, they can kind of see on the phone screen, like, the translation happening in real time.

00:28:44 ◼   ► You kind of hold the phone between you and the person you're talking and stuff like that.

00:28:46 ◼   ► I don't have any experience with this, but I've seen other people do it.

00:28:48 ◼   ► So this is another step along that journey.

00:28:51 ◼   ► But I'm not sure we're at the destination yet.

00:28:54 ◼   ► Yeah, and we'll see, you know, we'll see how it goes.

00:28:56 ◼   ► Like, how well does it actually work in practice?

00:28:58 ◼   ► You know, Google and Android and other, and, you know, apps have had this for a while.

00:29:02 ◼   ► And, you know, none of them have set the road on fire, but they're all occasionally useful for, you know, a lot of people.

00:29:08 ◼   ► Yeah, a lot of people do use them when they're traveling.

00:29:10 ◼   ► They're imperfect, but they're better than nothing.

00:29:11 ◼   ► Right.

00:29:12 ◼   ► It's better than just, like, yelling slowly in English at people.

00:29:15 ◼   ► Yeah, or, like, flipping through a phrase book or something.

00:29:17 ◼   ► Right, exactly, you know, drawing, you know, let's, you know, play charades or whatever.

00:29:22 ◼   ► But, and yeah, you're like, the social part here, I think, you know, they're obviously relying on this, but, you know, it's not the first time.

00:29:29 ◼   ► You know, AirPods hearing aid features are also kind of relying on social movement in terms of how people perceive other people wearing AirPods.

00:29:39 ◼   ► You know, so far, like, most of the time of headphones existing, people have assumed that if somebody is wearing headphones, that they can't hear you.

00:29:47 ◼   ► And that maybe they don't want to be speaking to you, or you don't want to be spoken to.

00:29:51 ◼   ► And what Apple is pushing for with all these features is basically hoping or trying to break that assumption.

00:29:59 ◼   ► To say, you know what, when you see somebody with AirPods, you can try talking to them, or they can talk to you, and you can assume that if they're talking to you, they can probably hear you back.

00:30:08 ◼   ► Like, they're trying to challenge that social norm.

00:30:10 ◼   ► That's a big thing to challenge, but, you know, they're also not the only ones doing it.

00:30:14 ◼   ► Like, as you mentioned, like, you know, the Android side of everything is also offering this with all of their high-end earbud-type things now.

00:30:20 ◼   ► And so I think it won't be that long before people's perceptions about headphone wearers have changed, because I think that if any of this works at all, it's going to become incredibly valuable to so many people that it will start becoming very commonplace.

00:30:38 ◼   ► So I hope it does, and I think it will.

00:30:41 ◼   ► The one thing that I thought was a little bit awkward about this, and I get it, there's no real other alternative for it, but when it wasn't two people having, like, a mutual conversation at the, like, dinner table or whatever that was, which was awkward in its own regard, but when the woman walked up to, like, the vendor or whatever it was, and the vendor is speaking to her, and she just, like, holds up her phone as the way to respond, I intellectually get that, what else are you going to do?

00:31:11 ◼   ► But I feel like that made me go, ugh, like, just socially, I felt like that was a very, it made me uncomfy to see that.

00:31:19 ◼   ► But people do that now with Google Translate.

00:31:21 ◼   ► Like, that's not an uncommon thing.

00:31:23 ◼   ► Like, it's not ubiquitous, but it does happen.

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00:33:17 ◼   ► All right, moving on.

00:33:21 ◼   ► Apple Watch.

00:33:22 ◼   ► We got the compulsory, sappy video, which was great, as always.

00:33:27 ◼   ► Where we talked about how it saved our lives and so on and so forth, and I don't mean to minimize that.

00:33:31 ◼   ► I mean, it really is impressive technology, especially if it is something that could literally save your life.

00:33:37 ◼   ► But we're not here to talk about that.

00:33:38 ◼   ► We're here to talk about Series 11, which apparently has the S10 processor, which is breaking news.

00:33:43 ◼   ► They did not have a new system-owned package, system-owned chip, whatever you want to call it, for this year, as far as we are aware.

00:33:49 ◼   ► They didn't announce it.

00:33:50 ◼   ► There's a Mac rumor story saying that they all have the S10.

00:33:53 ◼   ► They did mention that the SE3 has the S10, and we're like, oh, that makes sense for the SE.

00:33:56 ◼   ► But it seems like, again, mere hours after the presentation, that they gave up on the farce of changing the number on what is essentially the same chip, and they're just saying, yes, it's got the S10 again.

00:34:06 ◼   ► Yeah, which, by the way, is just about the same as the S9, as far as everyone can tell.

00:34:09 ◼   ► Yeah, yeah.

00:34:10 ◼   ► So maybe we'll have more on it next week, but there's that.

00:34:12 ◼   ► Yeah, the Series 11 watch, it's not a significant upgrade in most ways.

00:34:18 ◼   ► I had to pour through the compare pages and look up documents and see, what are the differences?

00:34:26 ◼   ► There's not many.

00:34:27 ◼   ► The biggest one for most people is going to be the battery life, which is significant.

00:34:32 ◼   ► They've raised it from an estimated 18 hours to an estimated 24 hours.

00:34:35 ◼   ► So not only is that good on day one, but also one of the things that eventually kills the usefulness of Apple Watches for people after a few years is when the battery life has degraded over time such that it can't really make it through their day very easily.

00:34:49 ◼   ► That's often what ends up requiring service or replacement of an Apple Watch.

00:34:54 ◼   ► So to have really good battery life to start with on day one, not only has the benefit of it's great from day one, but also you can probably keep it for longer.

00:35:03 ◼   ► And as we're seeing, these Apple Watch upgrades are not very big most of the time.

00:35:09 ◼   ► The Series 10 and the Series 9 are about the same as the Series 11.

00:35:14 ◼   ► There's a very minor difference between those three.

00:35:17 ◼   ► The Series before those, 6, 7, and 8.

00:35:20 ◼   ► Also, very few differences between those three models.

00:35:24 ◼   ► So we're kind of on a three-year cycle with the Apple Watch really making significant jumps.

00:35:30 ◼   ► So for the battery to start out better is important and is meaningful.

00:35:35 ◼   ► And that can make the difference.

00:35:37 ◼   ► Maybe some people who were possibly buying the Ultra just to get the longest battery life, maybe now they'd be fine with a Series 11.

00:35:45 ◼   ► So, you know, again, all good changes around the battery.

00:35:48 ◼   ► Otherwise, the main differences seem to be that the Series 11 has 5G for its cell modem and it has a more scratch-resistant crystal on the aluminum models.

00:36:00 ◼   ► And that's, I think, it?

00:36:03 ◼   ► Is there anything else that's exclusive to the Series 11?

00:36:06 ◼   ► So there's the high blood pressure thing, which is not exclusive to the new thing, but it is a new watch feature.

00:36:12 ◼   ► I mean, like I said, that's the thing about these health features is that they usually don't – the ones they've built lately have not required lots of new sensors.

00:36:20 ◼   ► So they take the existing sensors they have and say, what else can we get from them?

00:36:23 ◼   ► And now it's some sort of synthesis of high blood pressure and notifications about that.

00:36:27 ◼   ► The interesting thing about the other one you mentioned, the scratch resistance, this will be a trend for this whole presentation.

00:36:32 ◼   ► And I think it's a welcome trend in that advances in technology, you know, like basics of the devices they make this year seem to be shared across all the products.

00:36:45 ◼   ► And one of the big ones that you'll see in essentially every single product they announced that has a piece of glass is this new two times more scratch-resistant coating, which they talk about multiple times in multiple ways.

00:36:55 ◼   ► And as far as I can tell, it's all the same thing.

00:36:57 ◼   ► It's like a new ceramic coating from their glass vendor that is more scratch-resistant than before.

00:37:02 ◼   ► But they didn't just put that on the pro-iest of pro models.

00:37:05 ◼   ► Just everything with glass gets it, which is refreshing.

00:37:07 ◼   ► Yeah, that is really nice.

00:37:09 ◼   ► I like where they're going with the health stuff, like, you know, the hypertension alerts.

00:37:14 ◼   ► That's good.

00:37:16 ◼   ► I do wonder what's keeping them from going a little bit further with that because there's other, like, I know, Whoop, the Whoop band, that's a competing wearable.

00:37:26 ◼   ► They have nightly blood pressure readings.

00:37:30 ◼   ► They do it every night, and you can look in the morning, and you can see what was my blood pressure yesterday or overnight.

00:37:34 ◼   ► So we know the technology exists in similar wearables to do that.

00:37:38 ◼   ► I don't know why Apple's not doing that yet.

00:37:41 ◼   ► I'm sure they have their reasons.

00:37:43 ◼   ► But, you know, I look around, too, like, okay, as I was just saying, the Apple Watch barely changes, like, every three years.

00:37:50 ◼   ► You look around the wearables market today.

00:37:53 ◼   ► You have, you know, you have, like, stuff like, you know, Fitbits at the kind of lower end.

00:37:57 ◼   ► You have things like Whoop at the medium to high end.

00:38:01 ◼   ► You have the Aura Ring, you know, the rings.

00:38:03 ◼   ► Like, you have, like, all these different things that are expanding the wearables market by serving roles or physical, you know, manifestations or other features that the Apple Watch doesn't serve.

00:38:18 ◼   ► And I don't see Apple really caring to push into those markets ever.

00:38:22 ◼   ► Like, you know, the new Apple Watch SE is just, you know, it's nice.

00:38:25 ◼   ► We'll talk about it in a minute.

00:38:26 ◼   ► But, like, it's still basically an Apple Watch.

00:38:29 ◼   ► And there's all these other markets of wearables that are doing similar kind of activity tracking and things like that, that, like, if Apple brought some of their tech to, they could do a great job with a cuff, a ring, you know, something else.

00:38:40 ◼   ► They could do a wonderful job with that kind of thing.

00:38:42 ◼   ► And they just don't seem like they want to serve those markets, which is fine.

00:38:48 ◼   ► I mean, I think they're approaching it from all sides, though.

00:38:50 ◼   ► Like, don't you think they're approaching it from, like, the watch side, the phone side, the AirPods side, the glasses side from the six-year timeline or whatever we read last time?

00:38:59 ◼   ► Like, you're right that they're not diving into those other markets.

00:39:02 ◼   ► But I think they see on their roadmap that, like, we are going to, we have them surrounded.

00:39:06 ◼   ► Like, we've got things in your ears.

00:39:07 ◼   ► Soon we'll have things on your eyes.

00:39:09 ◼   ► We've got your phone in your pocket.

00:39:10 ◼   ► We've got your watch on your wrist.

00:39:11 ◼   ► Yeah, if we came out with a whoop thing that you could put, like, anywhere on your body, we could do something now, but we'll get there eventually.

00:39:17 ◼   ► So I give them some leeway because I think their strategy is sound in terms of, like, let's do form factors.

00:39:24 ◼   ► I mean, setting the glasses aside, we'll see how that goes.

00:39:26 ◼   ► But let's do form factors that we know are popular on their own merits.

00:39:28 ◼   ► And essentially, we establish, like, base camp on people's bodies where we can just start adding sensors.

00:39:33 ◼   ► Like, as soon as they can, conceivably put, not just the IR sensors, as is rumored, but, like, cameras and stuff on your AirPods or cameras in your glasses.

00:39:41 ◼   ► And, like, I think they'll get there eventually.

00:39:43 ◼   ► The main complaint I hear of people about the Apple Watch is that, like, the Apple Watch itself, in the realm of watches, is not really pushing the envelope too much.

00:39:51 ◼   ► But they are making it better year to year.

00:39:53 ◼   ► Even those three-year runs that you said where they're not really that different, there is tiny improvements such that if you had the choice between the first or the third, you should always take the third because, like, the screen's a little bit brighter or it's a little bit bigger or the battery life's a little bit better.

00:40:05 ◼   ► Even if they all had fresh batteries, right?

00:40:08 ◼   ► So, I think the Series 11, you know, it's just a spec bump year, and that's fine.

00:40:12 ◼   ► Some new watch bands with reflective threads in them or whatever, not a big deal.

00:40:17 ◼   ► But if you were getting a watch right now and you had a choice between a Series 10 and a Series 11 for the same price, I would definitely recommend the 11.

00:40:24 ◼   ► Oh, yeah.

00:40:25 ◼   ► I mean, the battery life alone would be worth that, you know, that threshold.

00:40:29 ◼   ► What was the old battery life, by the way?

00:40:30 ◼   ► They claim 18 versus 24 hours.

00:40:33 ◼   ► Yeah.

00:40:33 ◼   ► So, that's a significant difference.

00:40:35 ◼   ► And I do wonder if they got, like, considering the S10 is the same, is it just, like, the screen takes less power?

00:40:40 ◼   ► Like, maybe it's a little bit better screen?

00:40:41 ◼   ► Or maybe they're being smarter about doing the sensing stuff, which is also maybe why the blood pressure thing is just alerts and not, like, measuring it more.

00:40:49 ◼   ► Well, the phrase they used in the presentation was they, quote, re-engineered the battery.

00:40:54 ◼   ► Now, maybe this, you know, they also changed out the cell modem.

00:40:57 ◼   ► So, I wonder if, you know, going to a 5G modem.

00:40:59 ◼   ► They didn't brag about the battery chemistry.

00:41:01 ◼   ► No, but they mentioned with the modem, the cell modem, that 5G is more efficient than LD, which it can be.

00:41:09 ◼   ► I'm guessing that they kind of got more space in the case by, you know, some shuffling up of the cell modem, maybe.

00:41:17 ◼   ► But I don't know.

00:41:18 ◼   ► Maybe they also, maybe they're using different battery chemistry.

00:41:20 ◼   ► Who knows?

00:41:21 ◼   ► But somehow they got a significant bump in battery life that seems like it's not just software tweaks.

00:41:26 ◼   ► It is some kind of hardware change.

00:41:27 ◼   ► Oh, and they also added an illegible new watch face to celebrate liquid glass.

00:41:31 ◼   ► Finally, something that is appropriate for a liquid glass.

00:41:34 ◼   ► Yeah, it should be a watch face that you can't read.

00:41:36 ◼   ► I laughed out loud when I saw that in the video.

00:41:38 ◼   ► I'm like, of course, that's perfect.

00:41:39 ◼   ► Like, you can't read the time.

00:41:40 ◼   ► Great.

00:41:40 ◼   ► If you haven't seen the video, they make the time out of, like, liquid blobs, but the shapes of the letters are kind of abstract.

00:41:47 ◼   ► They're abstract made out of, like, sort of triangles and semicircles and blobs and stuff.

00:41:50 ◼   ► So it actually is kind of difficult to say, is that a one or a seven or a nine?

00:41:54 ◼   ► Perfect.

00:41:55 ◼   ► Chef's kiss.

00:41:57 ◼   ► They should scroll random photos behind it.

00:41:59 ◼   ► That way you really can't see.

00:42:00 ◼   ► Exactly.

00:42:00 ◼   ► Right.

00:42:01 ◼   ► That's what they should have had at the front of the thing instead of a quote.

00:42:03 ◼   ► That really shows what liquid glass is.

00:42:05 ◼   ► Crucious.

00:42:07 ◼   ► All right.

00:42:07 ◼   ► So it's coming in black, silver, rose, gold, and a beautiful new space gray because it wouldn't be a new Apple product if it didn't have a weird new space gray.

00:42:15 ◼   ► Titanium will be available in natural gold and slate.

00:42:18 ◼   ► The Nike sport bands now have reflective threads on them.

00:42:22 ◼   ► All in all, this looks good to me.

00:42:24 ◼   ► I don't think that there's anything earth shattering.

00:42:26 ◼   ► And I would have been more keen on it had they not done what I am glad they did, which is backport a lot of these new health features, including sleep score, including high blood pressure or hypertension notifications.

00:42:39 ◼   ► I'm very happy that that's coming back a fair bit, and some of these are coming back like several years in terms of models that are compatible.

00:42:46 ◼   ► But Series 11, it looks good.

00:42:47 ◼   ► Like I think it was John just said, you know, if you're looking to get one, the new battery life will be great.

00:42:52 ◼   ► But as someone who has a Series 10, this certainly doesn't seem like a necessary upgrade for me.

00:42:57 ◼   ► And I would argue, depending on how old your watch is and how good your battery is at this particular moment in time, it's probably a pass for most people that already have an Apple Watch.

00:43:06 ◼   ► Yeah, if you've got a Series 10, you can set it up.

00:43:09 ◼   ► Yeah, I would say if you have an 8 or older, go for it.

00:43:13 ◼   ► If you have a 9 or a 10, you're not going to notice much.

00:43:17 ◼   ► All right, Apple Watch SE 3.

00:43:19 ◼   ► This is a lot of the same.

00:43:22 ◼   ► It's basically bringing it up to be more peer to the other watches.

00:43:25 ◼   ► It now has an always-on display.

00:43:26 ◼   ► It's getting 5G cell.

00:43:27 ◼   ► It's getting gestures, so the double tap, the wrist flick, all that stuff.

00:43:31 ◼   ► Sleep apnea and sleep score, 18-hour battery life, and fast charging, which is apparently two times faster than the previous SE.

00:43:38 ◼   ► Available only in starlight and midnight, and that's pretty cool.

00:43:42 ◼   ► Yeah, I think this is good for when you need a cheaper Apple Watch for some reason.

00:43:48 ◼   ► If you're getting it for somebody who really doesn't care, like a kid, about some of the more advanced features, fine.

00:43:56 ◼   ► If you are a nerd listening to our show and you are buying this for yourself, just get the Series 11.

00:44:04 ◼   ► If you have to save up longer to budget for it, it's worth it.

00:44:09 ◼   ► But if you are really looking for a very basic Apple Watch, go for it.

00:44:14 ◼   ► This is fine.

00:44:15 ◼   ► And this SE won't be changed probably for a few more years.

00:44:18 ◼   ► So if you do want to get an SE, like this would be the year to get it because next year it's probably not going to be changed.

00:44:24 ◼   ► And the year after that, it probably won't be changed.

00:44:25 ◼   ► Like the SE is not on an every year update cycle, so be aware of that.

00:44:28 ◼   ► So this is as good as the SE is ever going to be compared to the rest of the line, probably.

00:44:32 ◼   ► Oh, and during this segment, by the way, they did say, one point the presenter said,

00:44:37 ◼   ► not only did we update the SE and Series this year, they didn't say the SE.

00:44:41 ◼   ► We updated SE and Series.

00:44:43 ◼   ► Anyway, it's weird to hear them refer to the non-SE, non-Ultra watch line as Series.

00:44:49 ◼   ► Not only did we update SE and Series, you updated Series?

00:44:53 ◼   ► Like if they don't have a good way to refer to that one, the regular Apple Watch is how we refer to it.

00:44:59 ◼   ► But anyway, the Apple did this themselves with their name.

00:45:02 ◼   ► Yeah, they would never refer to that.

00:45:03 ◼   ► I do love whenever we get like little glimpses of Apple's internal lingo that does not make a ton of sense to the outside world.

00:45:09 ◼   ► Yeah.

00:45:10 ◼   ► Like blow away being used as an adjective.

00:45:12 ◼   ► What are we going to do about Series this year?

00:45:13 ◼   ► They say that in meetings and it makes sense to them, but they say it in the outside world and it sounds weird.

00:45:18 ◼   ► Very much so.

00:45:19 ◼   ► All right.

00:45:20 ◼   ► So Apple Watch Ultra 3.

00:45:22 ◼   ► This is what I thought I was going to buy last year because we all knew it was definitely coming out last year.

00:45:26 ◼   ► Right?

00:45:26 ◼   ► Right.

00:45:26 ◼   ► But anyways, Apple Watch Ultra 3.

00:45:30 ◼   ► This has a fancy new screen, a wide angle OLED, and they mentioned LTPO3, which is an acronym I've heard before, but I couldn't remember what the heck it meant.

00:45:39 ◼   ► John, can you give me a two second tour of what that means?

00:45:41 ◼   ► I had to look it up because these, I know it's low temperature something earlier, but it's low temperature polycrystalline oxide, which is a combination of LTPS and IGZO.

00:45:51 ◼   ► Anyway, we'll link in the show notes if you want to read about it, but it's a better screen.

00:45:55 ◼   ► And the interesting thing about this is it is actually a different resolution than the old Ultra.

00:45:59 ◼   ► So they made the screen a little bit bigger, getting closer to the edges, and that little bit bigger adds pixels.

00:46:04 ◼   ► Not a lot of pixels, but the resolution is different.

00:46:06 ◼   ► So if you're a watch dev, be aware that you are seeing more information on the screen.

00:46:10 ◼   ► And I think I have a question mark on this because I haven't gone back and reviewed it.

00:46:13 ◼   ► I think they said it's like 3D printed titanium.

00:46:15 ◼   ► Yeah.

00:46:16 ◼   ► On the bento box, it says 3D printed case.

00:46:18 ◼   ► Oh.

00:46:18 ◼   ► Yeah.

00:46:19 ◼   ► So I think that some doing some interesting, a lot of their interesting manufacturing things they do like on the watch.

00:46:24 ◼   ► It's like a small scale way to mess with it.

00:46:26 ◼   ► And I think they were touting it as being more recycled.

00:46:29 ◼   ► But anyway, it looks the same as it did before.

00:46:32 ◼   ► It's made of titanium.

00:46:33 ◼   ► The screen is a little bit bigger.

00:46:34 ◼   ► It's got the satellite connectivity.

00:46:36 ◼   ► It was rumored where you can, although I meant to look this up as well.

00:46:39 ◼   ► So they said like satellite connectivity, obviously for the SOS thing that's included for free.

00:46:44 ◼   ► And I'm not sure if it's free forever or for three years.

00:46:46 ◼   ► They said emergency SOS free for two years, which again, so do we know yet?

00:46:52 ◼   ► Because now it's been more than two years since we've had.

00:46:54 ◼   ► They keep kicking the can down.

00:46:55 ◼   ► Every time it comes due, they kick the can down the road and say, oh, it's still free.

00:46:59 ◼   ► So I don't know.

00:46:59 ◼   ► But didn't satellite launch with the iPhone 14?

00:47:02 ◼   ► Yeah.

00:47:02 ◼   ► They just today, I don't think I can put my hands on the news article I saw.

00:47:06 ◼   ► But today I read that they have kicked the can on the 14 another year.

00:47:10 ◼   ► Oh, actually, Jason in the chat was kind enough to put the link in there for us.

00:47:14 ◼   ► We'll put it in the show notes.

00:47:15 ◼   ► So thank you, Mr. Snell.

00:47:16 ◼   ► And then they said, so there's that.

00:47:18 ◼   ► But there's also the satellite thing where you can do more than just SOS, where you can send like messages and stuff.

00:47:23 ◼   ► And that's the feature that most people care about for this is like, hey, what if I'm out of cell range and I'm not dying, but I just want to text somebody?

00:47:29 ◼   ► Can I do that?

00:47:30 ◼   ► And that is apparently available if you have an active cellular plan?

00:47:35 ◼   ► Yes.

00:47:35 ◼   ► I think that's what the slide said, which is weird because cellular is not related to satellite.

00:47:39 ◼   ► I guess the hardware you need to communicate is fine, but the cell towers that you were talking to are not in space.

00:47:45 ◼   ► I wonder if somehow the carriers pay for that.

00:47:48 ◼   ► I'm not sure how that works.

00:47:50 ◼   ► Maybe it's, yeah, maybe it's, I don't, I don't understand.

00:47:52 ◼   ► But anyway, that's what they put on the slide.

00:47:54 ◼   ► But anyway, this is, this is the change for the, why would you want the Ultra 3 instead of the Ultra 2?

00:47:58 ◼   ► Better screen, slightly bigger screen, satellite connectivity.

00:48:01 ◼   ► The 3D printed titanium, I don't think you'll notice.

00:48:04 ◼   ► Oh, and 42 hours of battery life, which is supposedly up from what it used to be.

00:48:07 ◼   ► But anyway, it's a better Ultra.

00:48:09 ◼   ► Yeah, you know, the Ultra really has not changed a ton since it was introduced, but, you know, similar to the series watches, it changes in these little tiny incremental ways when it does change.

00:48:19 ◼   ► And those are welcome, even though it's not like, you know, a massive thing in most ways.

00:48:23 ◼   ► I think in this case, the big story is that satellite communication.

00:48:26 ◼   ► Like that's, that is the big story for the Ultra 3.

00:48:29 ◼   ► Not something that everybody will need, but something that could come in handy if you do.

00:48:33 ◼   ► So that's, that's great.

00:48:36 ◼   ► I do kind of like, the Ultra, like it launched with, you know, a big splash, big success.

00:48:41 ◼   ► You saw them everywhere.

00:48:42 ◼   ► I see a lot less of them these days.

00:48:44 ◼   ► I wonder like, did the fad of people who are not like Ultra, you know, people like just wearing them because they look cool.

00:48:51 ◼   ► Did that fad die in smartwatch land?

00:48:54 ◼   ► Like, because for a while, like you saw that that first year you saw everybody wearing Apple Watch Ultras.

00:48:59 ◼   ► Now, you know, it seems like maybe it's more people who are actually on the mountains.

00:49:04 ◼   ► I think there's some truth to that, but I can tell you amongst my peers, my local friend group, a handful of them, two or three of them got Ultras sometime last year.

00:49:14 ◼   ► And they did that, I think, for a couple of reasons.

00:49:16 ◼   ► Number one, they had gotten maybe an Ultra 1 or at this point, like they had found a deal on the Ultra 2 or something like that.

00:49:22 ◼   ► But I think all three of them, if I recall correctly, did this almost exclusively because of battery life.

00:49:28 ◼   ► And I don't think any of them were in a position that they couldn't make it through a day with a series watch, but it was always on the edge.

00:49:35 ◼   ► And that's how it is for me.

00:49:36 ◼   ► Like, I can make it through a day, but I'm on the edge at the end of pretty much every single day.

00:49:41 ◼   ► And I think they just wanted to not freaking care about battery life anymore.

00:49:45 ◼   ► And certainly when the Ultra is new, you don't have to care about battery life or certainly not in the same way.

00:49:52 ◼   ► And I mean, they're saying the Ultra 3 is 42 hours of battery life.

00:49:54 ◼   ► I mean, that's bananas.

00:49:56 ◼   ► It's almost double what the series watches offer.

00:49:59 ◼   ► So I don't think that, or I should say, I think you're right that the fad portion of it did die down.

00:50:07 ◼   ► But I wouldn't say that it's exclusively like ultramarathoners that are using them now.

00:50:11 ◼   ► I'm seeing them on regular people's wrists just because they want a better battery.

00:50:15 ◼   ► Yeah, fair.

00:50:16 ◼   ► I would also, I would suggest that, you know, this may be a hot take.

00:50:20 ◼   ► I think the Ultras have some of the best straps.

00:50:23 ◼   ► Now, I, you know, I just cheat and, you know, sometimes just use an Ultra strap on my Series 10.

00:50:28 ◼   ► You know, I mentioned last time I use the titanium Milanese most of the time this summer, and it's great.

00:50:35 ◼   ► I love it.

00:50:35 ◼   ► But certainly, like, it doesn't look exactly like a match on the Series 11 or Series 10.

00:50:41 ◼   ► It looks a lot better on an actual Ultra.

00:50:43 ◼   ► But I do, I do like the Ultra bands.

00:50:46 ◼   ► They're really cool.

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00:52:35 ◼   ► All right.

00:52:39 ◼   ► Then 30 minutes in, I think pretty much on the nose, we get to the iPhone, and we are told by Tim there are four new models to meet the unique needs of our users.

00:52:50 ◼   ► And we were largely emcee-ed with this from Kai Andrantz, who we usually get to see for this.

00:52:54 ◼   ► We start with the iPhone 17.

00:52:56 ◼   ► Available, and I don't have the list in front of me.

00:52:59 ◼   ► And shoot, I took terrible notes.

00:53:00 ◼   ► I didn't have a chance to go back.

00:53:01 ◼   ► But lavender, which is kind of a pinkish-purple, sage, which is green, mist blue, white, and black.

00:53:08 ◼   ► If you've seen any non-pro iPhone colors in the last three or so years, you will be utterly unsurprised by how these look.

00:53:17 ◼   ► It's like, yep, blackish, whitish, light purple, light green, light blue.

00:53:22 ◼   ► Okay.

00:53:23 ◼   ► And they're pretty good.

00:53:24 ◼   ► Like, the 16 colors are pretty good.

00:53:26 ◼   ► Like, they're not as, like, saturated this year, but you won't be confused.

00:53:32 ◼   ► Is this the green one?

00:53:33 ◼   ► You can tell it's green.

00:53:34 ◼   ► Same thing with all the other colors, right?

00:53:36 ◼   ► And the white and the black are just straight-up white and black.

00:53:39 ◼   ► Remember those years where they kept doing a white that was, like, dishwater white?

00:53:41 ◼   ► They would never just make it white.

00:53:43 ◼   ► Yeah, starlight and midnight.

00:53:44 ◼   ► But even before that, sometimes they would have a white one that was, like, is this really white or is it kind of, like, silvery white and just, you know.

00:53:50 ◼   ► So, anyway, they're even just called white and black.

00:53:53 ◼   ► So, you have mist blue, but then the white and black are just white and black.

00:53:57 ◼   ► But, anyway, these, I think, we'll get to the ProColor, the ProColor singular in a little bit.

00:54:04 ◼   ► But I think that the 17 continues to have the best colors in the lineup, which is a low bar, admittedly.

00:54:10 ◼   ► Oh, I definitely disagree with that.

00:54:12 ◼   ► Well, there's the most varied variety.

00:54:14 ◼   ► You're more likely to find something that you like in the 17 because you have lots of different choices.

00:54:18 ◼   ► I think you're more likely to look at the 17 lineup and find something that you think is fine.

00:54:22 ◼   ► Yeah.

00:54:23 ◼   ► Oh, because it has the most fun colors.

00:54:25 ◼   ► It's got three, two boring colors, white and black.

00:54:27 ◼   ► But still, people like white and black, and they're pure white and black.

00:54:30 ◼   ► And then it's got blue, green, and purplish-pink.

00:54:32 ◼   ► It's pretty good.

00:54:32 ◼   ► They're fine.

00:54:33 ◼   ► I do think it's very interesting that when introducing the iPhone 17, the very first, was it Kai Andrans who introduced it?

00:54:41 ◼   ► Yep.

00:54:42 ◼   ► The very first thing Kai Andrans talked about were the colors.

00:54:45 ◼   ► Like, there's nothing about the specs or anything else.

00:54:49 ◼   ► The very first thing is, here's the colors.

00:54:51 ◼   ► And I think that shows this is what people care about, which is true.

00:54:55 ◼   ► Like, you know, when you're introducing the iPhone 10,000, like, we've already seen what iPhones are for so long.

00:55:03 ◼   ► And so one of the very first things we want to know is, what does it look like?

00:55:05 ◼   ► And here's some cool colors.

00:55:07 ◼   ► It's like, that, I know it kind of, it probably drives certain nerd types like us, like, a little bit nuts.

00:55:12 ◼   ► That, you know, like, it doesn't matter.

00:55:14 ◼   ► It's just the color.

00:55:15 ◼   ► It's, you know, talk about the specs.

00:55:16 ◼   ► But, like, no, that's what people care about.

00:55:17 ◼   ► That's what I care about.

00:55:18 ◼   ► Like, what are the colors?

00:55:19 ◼   ► I've had iPhones before.

00:55:21 ◼   ► Now, instead of my, you know, my fine colors from last generation, now I can have my fine colors from this generation.

00:55:26 ◼   ► You know, it's funny.

00:55:28 ◼   ► This reminds me, when we bought Aaron's car a little over a year ago, when we were first engaging with the salesperson.

00:55:34 ◼   ► I think this was true of multiple different dealerships and multiple different salespeople.

00:55:38 ◼   ► They immediately wanted to know what exterior color we needed.

00:55:41 ◼   ► And when I said, eh, you know, we really don't care, we were actually more particular about the interior color.

00:55:46 ◼   ► And they were like, wait, what?

00:55:48 ◼   ► Usually, that's the only thing anyone cares about is what the exterior color is.

00:55:51 ◼   ► And I think that's kind of the same here.

00:55:53 ◼   ► So, I'm right there with you.

00:55:55 ◼   ► Yeah.

00:55:55 ◼   ► And the funny thing, I think the funniest thing about this with the iPhone is that almost everyone puts cases on their phones.

00:56:01 ◼   ► And so, it almost doesn't matter what the color of the phone is for most people.

00:56:05 ◼   ► But you still care.

00:56:07 ◼   ► You see it in the ads.

00:56:08 ◼   ► You see it in the stores.

00:56:09 ◼   ► You're still like, ooh, I want the purple one or whatever.

00:56:11 ◼   ► Like, you still care about that.

00:56:12 ◼   ► And the funny thing is, like, we'll get to it in a second.

00:56:14 ◼   ► There's actually some huge upgrades in the iPhone 17.

00:56:18 ◼   ► Like, massive new, like, awesomeness that it has that the 16 did not.

00:56:21 ◼   ► But that was all secondary to, here's the new colors.

00:56:26 ◼   ► But it looks just like the 16.

00:56:28 ◼   ► Like, you know, we'll get to the measurements in a second.

00:56:31 ◼   ► But, like, you'd be forgiven for thinking, oh, so they didn't actually change anything about it, the external case.

00:56:36 ◼   ► No, they did.

00:56:36 ◼   ► But it's in ways that you would never notice.

00:56:38 ◼   ► Yeah, exactly.

00:56:39 ◼   ► To that end, we've got an additional 2 millimeters in height against the iPhone 16.

00:56:44 ◼   ► We lost 0.1 millimeters width.

00:56:47 ◼   ► And we gained 0.15 millimeters in thickness.

00:56:50 ◼   ► Just enough to make sure that the cases don't fit from the 16.

00:56:53 ◼   ► No.

00:56:54 ◼   ► God, that's true.

00:56:55 ◼   ► I didn't even think about that.

00:56:55 ◼   ► You're right.

00:56:56 ◼   ► I mean, that's not why they did it.

00:56:57 ◼   ► But, like, it looks just like the 16, but it's not just like the 16.

00:57:01 ◼   ► So, it's a little bit different.

00:57:02 ◼   ► The screen is actually a little bit bigger.

00:57:04 ◼   ► I don't think I realized that.

00:57:05 ◼   ► Did they mention that?

00:57:06 ◼   ► And I totally blanked.

00:57:06 ◼   ► They did mention it.

00:57:07 ◼   ► And so, the things that you just read, particularly the 2 millimeters of height, right?

00:57:11 ◼   ► Like, it is a different size screen, probably with different margins around it or whatever.

00:57:16 ◼   ► It's 6.3 versus 6.1 in the 16.

00:57:18 ◼   ► Mm-hmm.

00:57:19 ◼   ► Yeah.

00:57:19 ◼   ► And the biggest news to me for this phone, always on and ProMotion.

00:57:24 ◼   ► It finally happened.

00:57:25 ◼   ► This is a spoiler alert since we're talking about the least of the phones that was announced,

00:57:29 ◼   ► the Plane 17.

00:57:30 ◼   ► The Plane 17 gets ProMotion and always on display, and all the other ones do too.

00:57:34 ◼   ► So, if you're wondering, when is Apple going to stop this bifurcation in their line where

00:57:38 ◼   ► they give ProMotion to only the most expensive phones?

00:57:40 ◼   ► When will they just put it on all their phones?

00:57:42 ◼   ► This is the year.

00:57:43 ◼   ► Yeah.

00:57:43 ◼   ► I did not have that on my bingo card.

00:57:45 ◼   ► I really did not expect this.

00:57:46 ◼   ► This is great.

00:57:47 ◼   ► Yeah.

00:57:49 ◼   ► 3,000-nit peak outdoor brightness.

00:57:51 ◼   ► Obviously, that depends a lot on heat, as we know from using phones in the sun.

00:57:56 ◼   ► But that's really good.

00:57:58 ◼   ► The same ceramic shield as we were talking about with the Apple Watch, like the same new super

00:58:02 ◼   ► strong glass.

00:58:03 ◼   ► Only on the front glass on this one.

00:58:05 ◼   ► They talked about it in the future phones.

00:58:07 ◼   ► It's on both sides.

00:58:08 ◼   ► But here, it's only in the front glass.

00:58:10 ◼   ► Pretty, like, that's an amazing screen upgrade for the non-pro phone to finally get always

00:58:17 ◼   ► on in ProMotion.

00:58:18 ◼   ► That's huge.

00:58:19 ◼   ► 3,000-nits peak brightness outdoor, which is, I think, even more than the old Pro thing.

00:58:24 ◼   ► Like, when we talked about the prediction episode last episode, we took predictions about this

00:58:30 ◼   ► event.

00:58:30 ◼   ► We said, yeah, the 7 team will get ProMotion maybe always on screen.

00:58:35 ◼   ► And it did get that.

00:58:35 ◼   ► So, it's the best-case scenario.

00:58:37 ◼   ► And the brightness.

00:58:39 ◼   ► Like, they didn't talk about any heat dissipation stuff or whatever.

00:58:43 ◼   ► But, like, this really seems like, essentially, as good or better screen as it was on the 16 Pro,

00:58:49 ◼   ► which you would think would happen every year.

00:58:50 ◼   ► Like, oh, well, you have a year and there's a Pro thing.

00:58:52 ◼   ► And the next year, the Pro features trickle down.

00:58:54 ◼   ► But Apple had been stopping that from happening for so long.

00:58:58 ◼   ► Now, on that front, one of the things that we did talk about is still not yet confirmed.

00:59:02 ◼   ► How much RAM does this thing have?

00:59:04 ◼   ► We don't know.

00:59:06 ◼   ► It seems like, like, after we recorded last week's episode, the rumors kind of switched

00:59:12 ◼   ► volume and people said, actually, the 17 won't be 12.

00:59:15 ◼   ► It'll just be 8.

00:59:15 ◼   ► And I don't know what the 17 has, but it seems like the rumors are leaning more heavily towards

00:59:23 ◼   ► it having 8 instead of 12, which, fine, whatever.

00:59:25 ◼   ► That's my one disappointment in the potential specs.

00:59:28 ◼   ► Again, we don't have confirmation from Apple because they don't like to talk about that.

00:59:31 ◼   ► But if it has 8 gigs, oh, well.

00:59:33 ◼   ► You know, this looks real good, and we're also starting to learn more about Ceramic

00:59:38 ◼   ► Shield 2, which they said has three times better scratch resistance.

00:59:41 ◼   ► Music to my ears, gentlemen.

00:59:45 ◼   ► I believe you can defeat it.

00:59:46 ◼   ► And also-

00:59:47 ◼   ► I'm sure I can.

00:59:47 ◼   ► We talked about this last week, too.

00:59:49 ◼   ► It was kind of a vague, like, I don't know, maybe.

00:59:51 ◼   ► Seven-layer anti-reflective coating.

00:59:53 ◼   ► They didn't mention this for the watch, so I think the watch doesn't have it, but every

00:59:57 ◼   ► phone has this.

00:59:59 ◼   ► This presentation was weird in that they would talk about a feature.

01:00:03 ◼   ► With the introduction of a product, and then casually mention a similar feature with future

01:00:08 ◼   ► products, and you're like, wait, is that the same one that you spent seven sentences on

01:00:11 ◼   ► earlier, or is it a different, lesser one?

01:00:12 ◼   ► But as far as I've been able to determine, this anti-reflective coating that we mentioned

01:00:16 ◼   ► as a possibility in the last episode is on all the phones.

01:00:19 ◼   ► And I don't know what it's going to look like, or people will even notice, but this, you know,

01:00:23 ◼   ► again, this year they're doing it, everything, everything.

01:00:25 ◼   ► Everybody has Ceramic Shield 2, at least on the front glass.

01:00:27 ◼   ► Everybody has the anti-reflective thing.

01:00:29 ◼   ► Everyone has always on display.

01:00:30 ◼   ► Everyone has promotion.

01:00:31 ◼   ► It's a good year for sharing of technology.

01:00:33 ◼   ► Which I am so here for.

01:00:35 ◼   ► One of the things that I particularly whined about incessantly in years past was particularly

01:00:40 ◼   ► when the camera systems were quite a bit better on the big phones and not as good on the regular

01:00:44 ◼   ► size phones.

01:00:45 ◼   ► And I am really, really happy when Apple does exactly what they're doing here, what

01:00:50 ◼   ► you said.

01:00:50 ◼   ► They're sharing the same tech, or as far as we can tell, it's the same tech across all of

01:00:55 ◼   ► these different devices.

01:00:55 ◼   ► And yes, you know, there's differences here and there, but broadly speaking, you know, a

01:00:59 ◼   ► lot of the same tech is going across every device, which I'm really excited about.

01:01:03 ◼   ► They specifically said the Ceramic Shield 2 has hardness to protect from everyday scratches,

01:01:08 ◼   ► which, again, sign me up.

01:01:10 ◼   ► Yeah, we'll see.

01:01:11 ◼   ► You got to tell us about your phone side.

01:01:13 ◼   ► When you get this one, Casey, you're the true test, because you were a scratch in the

01:01:15 ◼   ► hell.

01:01:15 ◼   ► You should not put a...

01:01:16 ◼   ► I've had this debate with myself.

01:01:18 ◼   ► Should I put a screen protector on or not?

01:01:19 ◼   ► You should not put a screen protector on it and see, because how else can you tell?

01:01:22 ◼   ► I don't know if I'm willing to make that trade, but we'll see.

01:01:25 ◼   ► This gets the A19, which is a three nanometer process, a 16-core neural engine, six-core

01:01:31 ◼   ► GPU, two performance, four efficiency, five-core GPU, and there are now neural accelerators

01:01:37 ◼   ► in each GPU core.

01:01:38 ◼   ► Now, what's interesting about the A19, too, like this...

01:01:42 ◼   ► So, I was doing some research earlier on Mastodon and going through spec sheets.

01:01:45 ◼   ► We have three phones or three phone families that all have A19-based things.

01:01:51 ◼   ► The 17 has the A19.

01:01:53 ◼   ► The 17 Air, or the Air, rather, there's no 17, just the Air has the A19 Pro, and the iPhone

01:02:00 ◼   ► 17 Pro also has the A19 Pro.

01:02:03 ◼   ► But the two A19 Pros on the next two phones are not the same.

01:02:08 ◼   ► And the A19 in the regular phone and the A19 Pro in the iPhone Air are very similar to

01:02:15 ◼   ► each other.

01:02:15 ◼   ► So, it's actually...

01:02:17 ◼   ► It took a lot of digging to try to figure out what is the difference between these three

01:02:22 ◼   ► processors that all...

01:02:23 ◼   ► that, like, the iPhone Air's version of the Pro processor doesn't seem like the Pro.

01:02:29 ◼   ► And so, as far as I can tell, all three phones have the same number of processor cores.

01:02:36 ◼   ► They have the same neural engine, it seems, and the same GPU cores.

01:02:42 ◼   ► But the two bottom phones have five GPU cores, and the Pro phones have six GPU cores.

01:02:48 ◼   ► But the middle one's still called Pro.

01:02:51 ◼   ► And so, what that seems to be is they mentioned it later in the introduction of the A19 Pro,

01:02:55 ◼   ► they mentioned they had increased, like, the L3 cache that lets the A19 Pro perform a lot

01:03:02 ◼   ► better and more efficiently than the A19.

01:03:04 ◼   ► That seems to be present in the version of it that's in the air.

01:03:08 ◼   ► So, that's what the A19 Pro seems to mean, is it has an additional cache for the processor

01:03:14 ◼   ► cores.

01:03:15 ◼   ► Nothing else appears to be different between the iPhone Air's version and the iPhone 17's

01:03:22 ◼   ► version of this chip.

01:03:22 ◼   ► So, this is the problem of Apple not giving tech specs, because, like I said, with them

01:03:25 ◼   ► saying features in different parts of the presentation and wondering if that's meaningful, when they

01:03:30 ◼   ► talked about the A19 Pro, they said a bunch of stuff about the CPU cores they didn't say about

01:03:35 ◼   ► it when they introduced the A19.

01:03:37 ◼   ► Does that mean the A19 doesn't have them, or do they just not say it?

01:03:40 ◼   ► We don't know.

01:03:40 ◼   ► But, like, things like the, I forget what it is.

01:03:42 ◼   ► When we get down to that section, I have notes on it, I'll read them.

01:03:44 ◼   ► But, like, it's unclear from the presentation whether, like Marco said, whether these are

01:03:49 ◼   ► all basically the same thing with just, they're just binned and clocked differently or whatever,

01:03:52 ◼   ► or whether there really is, like, a difference in the CPU cores.

01:03:55 ◼   ► Like, once they, so we get, like, die shots of these or people start testing them, we'll

01:03:58 ◼   ► find out.

01:03:59 ◼   ► But still, like, from what we can tell from the presentation, this is a year where the

01:04:04 ◼   ► difference between the pro and non-pro phones isn't particularly large.

01:04:09 ◼   ► And so then, again, it's a good year for the non-pro phones.

01:04:11 ◼   ► Exactly.

01:04:12 ◼   ► Yeah.

01:04:12 ◼   ► Like, if you're in the market for the regular 17 and you don't get the pro phones, this seems

01:04:17 ◼   ► like a good year to buy because they did take a big leap and it puts them closer to the pros

01:04:23 ◼   ► than they usually are.

01:04:24 ◼   ► And as for the A19 family, there's something else that they didn't mention in the presentation.

01:04:28 ◼   ► I don't know why, but I guess it's too nerdy.

01:04:31 ◼   ► There's a paper we'll link to on the security.apple.com website called Memory Integrity Enforcement,

01:04:37 ◼   ► A Complete Vision for Memory Safety in Apple Devices.

01:04:40 ◼   ► And in that paper, it says in MIE, which is how they abbreviate Memory Integrity Enforcement,

01:04:46 ◼   ► every memory allocation is tagged with a secret.

01:04:48 ◼   ► The hardware guarantees that later requests to access memory are granted only if the request

01:04:53 ◼   ► contains the correct secret.

01:04:54 ◼   ► If the secrets don't match, the app crashes and the event is logged.

01:04:57 ◼   ► This allows developers to identify memory corruption bugs immediately as they occur.

01:05:01 ◼   ► MIE is built right into Apple hardware and software in all models of iPhone 17 and iPhone

01:05:06 ◼   ► Air and offers unparalleled, always-on memory safety protection for our key attack services,

01:05:10 ◼   ► including the kernel, while maintaining the power and performance that users expect.

01:05:14 ◼   ► In addition, we're making EMTE, which is the underlying technology that's based on,

01:05:18 ◼   ► it's created by ARM, available to all Apple developers and Xcode as part of a new enhanced

01:05:22 ◼   ► security feature that we released earlier this year during WWDC.

01:05:24 ◼   ► This is actually kind of a big deal.

01:05:26 ◼   ► Like they're always cranking the dial on features in step with their silicon.

01:05:30 ◼   ► So for example, WWDC, we mentioned like the per cycle tracing of what's happening in your

01:05:36 ◼   ► program, but that's only on M4 SOCs or later.

01:05:39 ◼   ► Like it's tied to the silicon because there's special support for it.

01:05:42 ◼   ► This is similar where they've been working on this.

01:05:44 ◼   ► You can read the paper.

01:05:44 ◼   ► They've been working on this for five years now, working with ARM to figure out how can

01:05:48 ◼   ► we make memory access safer and more secure.

01:05:52 ◼   ► And like ARM came up with this tagging thing and puts like a cryptographic secret stuff,

01:05:57 ◼   ► but Apple said it's not good enough because we can see ways around it.

01:05:59 ◼   ► And so they work with them.

01:06:00 ◼   ► And anyway, this is only on A19 stuff.

01:06:03 ◼   ► I would imagine that it's also only going to be on M5 or maybe even M6.

01:06:07 ◼   ► But it just shows how Apple's silicon and software and operating system stacks are all

01:06:14 ◼   ► of a unit and they will embark on five year long projects like this to make their stuff

01:06:19 ◼   ► even more hardened.

01:06:21 ◼   ► So I guess the software that's running your Apple Studio Display 2 in the future will be

01:06:26 ◼   ► super secure because it has memory integrity enforcement.

01:06:29 ◼   ► And I would assume every A-series chip from this point forward will.

01:06:32 ◼   ► And I assume eventually every M-series chip will.

01:06:34 ◼   ► It's kind of cool.

01:06:35 ◼   ► We'll probably talk more about it in a future episode if I read the paper and find more stuff.

01:06:39 ◼   ► Yeah, I was actually planning to talk to you privately about how this would maybe be an

01:06:43 ◼   ► overtime where we unpack this a little bit more aggressively.

01:06:45 ◼   ► I haven't had time to read it yet today.

01:06:47 ◼   ► Yeah, exactly.

01:06:48 ◼   ► Same.

01:06:48 ◼   ► But I will say that a lot of the Apple nerds that I follow, as in, you know, engineers that

01:06:55 ◼   ► work at Apple, a lot of them were very happy to announce this on Mastodon today.

01:07:00 ◼   ► So this, I suspect, is a very big deal.

01:07:02 ◼   ► Like John said, I just also haven't had the chance to dig into it.

01:07:05 ◼   ► Oh, yeah.

01:07:06 ◼   ► It's like from a nerdy security perspective, it's a very big deal.

01:07:11 ◼   ► And it just reinforces.

01:07:12 ◼   ► Like, you know, we don't talk about this too often because it doesn't usually come up for

01:07:16 ◼   ► us, fortunately.

01:07:16 ◼   ► But like if I was doing really sensitive work that I had to like be really confident that

01:07:22 ◼   ► I wasn't, you know, going to be hacked or something, I would do it on an iPhone because

01:07:27 ◼   ► the iPhone security is top notch in the industry.

01:07:29 ◼   ► And they're always finding new ways to make it better.

01:07:32 ◼   ► So this kind of thing, like this is this is really important to somebody.

01:07:36 ◼   ► And it might not be like, you know, us or you today.

01:07:39 ◼   ► But overall, this dramatically improves the security of the platform.

01:07:42 ◼   ► So this is great news.

01:07:44 ◼   ► All right.

01:07:44 ◼   ► Moving back to the hardware, the battery gets eight more hours of video playback compared

01:07:50 ◼   ► to the iPhone 16.

01:07:50 ◼   ► I don't know what I would recommend as a metric for battery life, but I kind of hate this as

01:07:57 ◼   ► a metric because I will never sit there and watch my watch video on my iPhone for eight

01:08:01 ◼   ► straight hours.

01:08:02 ◼   ► It's just not a thing.

01:08:03 ◼   ► On the one hand, like you're right, it is a bad metric because we all know that if you're

01:08:06 ◼   ► watching video, it's just one tiny corner of the chip that has like the H.265 encoder

01:08:10 ◼   ► or decoder on it is doing all the work.

01:08:12 ◼   ► And that's not representative of anything.

01:08:14 ◼   ► But on the other hand, places where people really care about battery life, I see people

01:08:19 ◼   ► watching movies on their phone on the plane all the time.

01:08:22 ◼   ► And that's where you care about those hours.

01:08:24 ◼   ► Can I get through the movie?

01:08:25 ◼   ► I use my phone in the airport.

01:08:26 ◼   ► I'm going to use it when I get off the plane.

01:08:28 ◼   ► Do I also have enough battery life to watch the movie?

01:08:30 ◼   ► Yeah, it's just exercising that one tiny corner of the chip.

01:08:33 ◼   ► But it still is impressive for a phone with essentially a very similar size battery to

01:08:38 ◼   ► its predecessor to get eight more hours out of.

01:08:40 ◼   ► That's got to be the A19 essentially having a more efficient video decode hardware on it,

01:08:46 ◼   ► which is not, again, not representative of general battery life, but is impressive for

01:08:52 ◼   ► a one year change.

01:08:53 ◼   ► So I can see why they're bragging about it.

01:08:55 ◼   ► You can get half of your charge in 20 minutes if you're using a wire.

01:08:59 ◼   ► There's apparently 10 minutes of charge will give you eight hours of video playback.

01:09:03 ◼   ► So there's some fast charging here.

01:09:05 ◼   ► And I don't know if we're going to have a chance to talk about it.

01:09:07 ◼   ► But apparently they came out with a new USB-C charger, a slim USB-C charger that flexes

01:09:12 ◼   ► between 40 and 60 watts, depending on how hot the charger is.

01:09:15 ◼   ► I haven't had much time to look into that personally.

01:09:17 ◼   ► And so we probably won't talk about it today, but we'll get to it at some point.

01:09:20 ◼   ► I think you literally just covered the entire story.

01:09:22 ◼   ► Oh, OK, good deal.

01:09:23 ◼   ► That's it.

01:09:23 ◼   ► There we go.

01:09:23 ◼   ► What does the charger look like?

01:09:25 ◼   ► I haven't even seen it, is it?

01:09:26 ◼   ► It looks just like their dual 36-watt charger that comes with the Airs, or that can come

01:09:31 ◼   ► with the Airs, the MacBook Air.

01:09:32 ◼   ► Yeah, that thing.

01:09:32 ◼   ► OK.

01:09:33 ◼   ► Exactly right.

01:09:33 ◼   ► Anyways, the cameras, we are getting a 48-megapixel main camera, which I really don't like how they're

01:09:43 ◼   ► handling this.

01:09:43 ◼   ► I get it, but I don't like it.

01:09:45 ◼   ► So they said they're really leaning into this whole multi-lens thing, where there's one

01:09:51 ◼   ► physical camera that's 48-megapixels, but they're saying, well, it's basically the same

01:09:56 ◼   ► as an optical-quality telephoto lens 2X, because they're just going to crop it.

01:10:00 ◼   ► And I'm not saying that's inaccurate, but they keep saying as though there are like seven

01:10:05 ◼   ► physical lenses on these cameras, and that isn't accurate.

01:10:09 ◼   ► Now, yes, you can basically squint and see how they got there.

01:10:12 ◼   ► And I don't think that they're lying or misleading.

01:10:15 ◼   ► I just don't personally care for the way they classify this.

01:10:18 ◼   ► Yeah, they don't like, it used to be fine for marketing, but then there was always like

01:10:21 ◼   ► a tech spec section that broke it down better, and they took away the tech spec sections from

01:10:25 ◼   ► the website.

01:10:26 ◼   ► You can still get this info if you dig for it, but it's much harder to find than it used

01:10:29 ◼   ► to be.

01:10:29 ◼   ► But anyway, as far as I can tell, this 48-megapixel main is essentially the same as the old main

01:10:34 ◼   ► camera on like the Pros.

01:10:36 ◼   ► As far as I can tell, it's unchanged from the iPhone 16 Pro's 1X camera.

01:10:40 ◼   ► Yeah, and we don't know that for a fact because they're so vague.

01:10:43 ◼   ► Like remember a couple years they've said, oh, it seems like it's unchanged, but it turns

01:10:46 ◼   ► out it actually was a new sensor and they just didn't mention it.

01:10:49 ◼   ► But spec wise, it looks very similar to the old 1X camera.

01:10:52 ◼   ► So the 1X camera doesn't seem like where the action is happening, certainly not on the 17.

01:10:55 ◼   ► Yeah.

01:10:56 ◼   ► And to be clear, they don't change the 1X camera every year.

01:10:59 ◼   ► Like there have been years where it has literally been unchanged from the previous year.

01:11:03 ◼   ► That happens more frequently with the wide and the telephoto cameras, but it does occasionally

01:11:07 ◼   ► happen to the 1X camera.

01:11:09 ◼   ► But, you know, this seems like it's one of those years.

01:11:12 ◼   ► But, you know, the 1X camera also is already really good and needed the least improvement

01:11:16 ◼   ► of all three of them.

01:11:18 ◼   ► So that's, you know, I consider it unfortunate whenever there's a new phone revision that

01:11:23 ◼   ► doesn't touch the main camera.

01:11:24 ◼   ► But it's not a deal breaker because the main camera is already really good.

01:11:28 ◼   ► And they always touch the software anyway.

01:11:30 ◼   ► So your pictures will look a little bit different when you upgrade to us.

01:11:33 ◼   ► The ultrawide on the 17 is where things change.

01:11:35 ◼   ► It gets a 48 megapixel ultrawide and that's replacing a 12 megapixel ultrawide on the 16.

01:11:40 ◼   ► So big bump for the ultrawide.

01:11:42 ◼   ► And that's the only other camera on this phone.

01:11:44 ◼   ► So you've got the 1X and now you've got a 48 megapixel ultrawide, which is pretty good.

01:11:48 ◼   ► And it has, well, you brought this in here, Casey.

01:11:50 ◼   ► Do you know how they're doing this?

01:11:51 ◼   ► You said fake lenses, 12 megapixel 1X macro.

01:11:54 ◼   ► What does that?

01:11:56 ◼   ► Which one of these two cameras does that?

01:11:58 ◼   ► I don't know.

01:11:59 ◼   ► So historically, the macro is the wide.

01:12:01 ◼   ► It's the 0.5.

01:12:03 ◼   ► Ultrawide.

01:12:03 ◼   ► Yeah, that makes sense to me, especially since you're, if it's, if the ultrawide is actually

01:12:07 ◼   ► 48 megapixel, maybe you can get 12 megapixel macro out of it.

01:12:12 ◼   ► The way we know it's the ultrawide is that the iPhone's, the iPhone Air has the same 1X camera

01:12:17 ◼   ► and does not support macro.

01:12:19 ◼   ► Process of elimination.

01:12:20 ◼   ► Yep.

01:12:21 ◼   ► So therefore it's the 0.5.

01:12:22 ◼   ► But anyway, that's not where the action is happening.

01:12:25 ◼   ► Speaking of things that are, that are improved on every single iPhone this year and they

01:12:29 ◼   ► introduced it with the plain old 17, the bottom of the line phone, turn that camera, turn that

01:12:34 ◼   ► phone around and the front facing camera has finally been significantly upgraded.

01:12:38 ◼   ► They've improved it a little bit over the years, but it is always lagged far behind.

01:12:42 ◼   ► So now they really bragged about this 18 megapixel center stage front camera with a square sensor.

01:12:49 ◼   ► And they use that square sensor to allow you not, not to have to rotate your phone to get

01:12:54 ◼   ► like a landscape orientation selfie.

01:12:55 ◼   ► Cause it just basically does sensor crop.

01:12:57 ◼   ► Um, and this is a big change.

01:12:59 ◼   ► It's a, it's a better camera.

01:13:00 ◼   ► It's a more versatile camera for old people like me who have trouble holding the camera

01:13:04 ◼   ► at various angles for doing selfies.

01:13:07 ◼   ► You don't, you can just leave the camera in whatever orientation you're comfortable holding it.

01:13:11 ◼   ► And if two more people come into the selfie shot, you can just tap on the screen

01:13:14 ◼   ► and it will crop differently and put them in and center stage.

01:13:17 ◼   ► It will track where people are and try to get everybody in the picture.

01:13:19 ◼   ► This is a big upgrade for the selfie camera.

01:13:22 ◼   ► I mean, not compared to the Android world where they tend to have fancier cameras on the front,

01:13:25 ◼   ► but on the iPhone, I've always felt like they've sort of not taking the front camera seriously

01:13:30 ◼   ► enough, even though there was a past year where they're like, now we're taking the front camera

01:13:33 ◼   ► seriously.

01:13:33 ◼   ► We know how much you use it.

01:13:34 ◼   ► They took it more seriously, but then they let it languish for a while.

01:13:38 ◼   ► So here's another big upgrade.

01:13:39 ◼   ► Every single phone has this new front facing 18 megapixel center stage camera.

01:13:43 ◼   ► And it is a big upgrade of over what it used to be.

01:13:46 ◼   ► Yeah, that's a huge deal.

01:13:47 ◼   ► I mean, the only thing I'm a little concerned about is that when they use the term center

01:13:53 ◼   ► stage on the laptop cameras and the Mac cameras, what you get is a big wide angle optical camera

01:14:04 ◼   ► that they crop pretty aggressively to, quote, keep yourself centered.

01:14:09 ◼   ► And you see this, I believe the iPads also now have this like, and what we've seen so far

01:14:14 ◼   ► when they've done this with these cameras is the cropping of the large sensor creates very,

01:14:20 ◼   ► very crappy pictures because it's relying a lot on cropping to, you know, to, to achieve

01:14:25 ◼   ► its, you know, its optical breadth of range.

01:14:28 ◼   ► This might be better in the phones.

01:14:31 ◼   ► Historically, the phone cameras, the phone's front cameras usually are better than the front

01:14:37 ◼   ► cameras in Macs and iPads.

01:14:39 ◼   ► So it's probably going to be better.

01:14:41 ◼   ► How much better?

01:14:42 ◼   ► We don't know.

01:14:42 ◼   ► So this is the kind of thing that I think pay attention to reviews and sample photos of the

01:14:48 ◼   ► new front cameras.

01:14:49 ◼   ► This remains to be seen.

01:14:50 ◼   ► It could be really good.

01:14:52 ◼   ► But so far, Apple has never delivered a, quote, center stage front camera that was good.

01:14:58 ◼   ► So we'll see.

01:14:59 ◼   ► Yeah, they did say this is wider angle than the previous one.

01:15:02 ◼   ► So it goes wider, but I'm not sure it goes as wide as center stage.

01:15:05 ◼   ► Like center stage goes so wide that you can like get your fingers on the keyboard with like

01:15:08 ◼   ► the desk view thing.

01:15:09 ◼   ► So I think this is probably wider than it used to be, but not that much wider.

01:15:13 ◼   ► And it should have enough megapixels to make up for it.

01:15:15 ◼   ► But hope so.

01:15:16 ◼   ► We shall see.

01:15:16 ◼   ► The other thing that they're doing, which also was mentioned, I forget where it was mentioned

01:15:20 ◼   ► because I copied it in the notes everywhere, whatever phone they mentioned this feature

01:15:24 ◼   ► on, it's on all the phones, dual capture video where you can record front and back camera

01:15:28 ◼   ► simultaneously.

01:15:29 ◼   ► According to Apple's website, every single one of the new phones announced they has that

01:15:32 ◼   ► feature, including the plain old 17.

01:15:34 ◼   ► So you can try to get your own reaction while you're filming your kid play basketball like

01:15:39 ◼   ► they showed in the video.

01:15:39 ◼   ► And that's cool.

01:15:40 ◼   ► Yep, I dig that.

01:15:41 ◼   ► I'm excited about this front camera.

01:15:43 ◼   ► I, I am a devout day one user.

01:15:46 ◼   ► We've talked about this in the past.

01:15:48 ◼   ► Day one is like a journaling app and I try, I try to record something every day and I

01:15:54 ◼   ► usually try to take at least one picture every day.

01:15:56 ◼   ► And a lot of the times if we're going out to like dinner with friends or something like

01:15:59 ◼   ► that, I'll just take a picture with the selfie camera and I am very bad at it because I'm

01:16:03 ◼   ► an old and it is not particularly good quality.

01:16:07 ◼   ► I mean, if I was really trying to get these as heirloom, you know, quality pictures, they're

01:16:12 ◼   ► terrible, especially in low light situations.

01:16:14 ◼   ► They're freaking awful, but the point is just to help me remember and little else.

01:16:18 ◼   ► And so anyways, I am really excited for this.

01:16:21 ◼   ► I agree with you, Marco, that they haven't ever really delivered on this in a really big

01:16:25 ◼   ► way, but they're saying all the right things.

01:16:27 ◼   ► And I really like what they're doing with the square sensor.

01:16:29 ◼   ► So you can, you know, do landscape or portrait all within that without moving the phone.

01:16:33 ◼   ► And it is far easier to hold the phone physically in portrait if they can, you know, kind of fake

01:16:39 ◼   ► their way into a landscape photo.

01:16:41 ◼   ► I am really surprisingly excited about this.

01:16:43 ◼   ► I think this is going to be great.

01:16:44 ◼   ► Then iPhone air.

01:16:46 ◼   ► It is the iPhone air.

01:16:48 ◼   ► That is a thing.

01:16:48 ◼   ► It is official.

01:16:49 ◼   ► No 17.

01:16:50 ◼   ► Yeah.

01:16:51 ◼   ► What are they going to do next year?

01:16:52 ◼   ► Is it the iPhone 18 air?

01:16:53 ◼   ► Is it the iPhone air 18?

01:16:54 ◼   ► Is it the iPhone air, the new iPhone air?

01:16:57 ◼   ► I'm guessing it's just the new iPhone air, but I mean, they could say the iPhone air

01:17:01 ◼   ► two, who knows?

01:17:02 ◼   ► Or is it, uh, the iPhone air was a mistake.

01:17:04 ◼   ► We're never making one like this again.

01:17:05 ◼   ► We'll get to it, but we'll see how it sells.

01:17:08 ◼   ► Like that's, they've tried a lot of things, you know, it's just interesting that they

01:17:12 ◼   ► didn't put the 17 in there or a 26.

01:17:14 ◼   ► Yeah.

01:17:16 ◼   ► I mean, either way, uh, this is something that simultaneously really excites me.

01:17:21 ◼   ► And I also feel like isn't for me.

01:17:23 ◼   ► I think I'm there myself.

01:17:24 ◼   ► Yeah.

01:17:25 ◼   ► I think this is, this looks incredible.

01:17:27 ◼   ► I'm sure it will feel phenomenal in hand.

01:17:30 ◼   ► I am super duper excited about it.

01:17:32 ◼   ► I also really love the marketing, like hero image that they're using with like a very,

01:17:36 ◼   ► very tall, very thin a, and then the phone itself is the eye and a very tall, very thin

01:17:40 ◼   ► R.

01:17:41 ◼   ► I'm really into that.

01:17:42 ◼   ► I think it's great.

01:17:43 ◼   ► Um, but this is as expected, it is extremely thin and it sits kind of between from what

01:17:49 ◼   ► I can tell the 17 and 17 bro in both like kind of where it is in the lineup and also

01:17:54 ◼   ► physically, uh, in terms of screen real estate.

01:17:56 ◼   ► But what do we got?

01:17:57 ◼   ► We've got a polished titanium frame with a mirror finish ceramic shield on both sides,

01:18:02 ◼   ► which they claim is their most durable design yet.

01:18:05 ◼   ► Again, we shall see and challenge accepted.

01:18:09 ◼   ► But, uh, they also really leaned into something, John, would you like to talk about what they

01:18:14 ◼   ► leaned into?

01:18:15 ◼   ► They talked about their iconic plateau.

01:18:17 ◼   ► I'm not sure it's iconic if this is the first camera to have a first phone to have that kind

01:18:21 ◼   ► of plateau.

01:18:21 ◼   ► But anyway, yes, they're using plateau, which makes sense geologically speaking, because we

01:18:26 ◼   ► used to call the thing the camera Mesa and a Mesa is just like a smaller version of a

01:18:30 ◼   ► plateau.

01:18:30 ◼   ► So now that it spans the whole width of the phone, it has gone from Mesa to the plateau.

01:18:34 ◼   ► So I accept their nomenclature, but it is interesting to hear them saying that, uh, I think they

01:18:39 ◼   ► had used to say like camera bump occasionally, but now they're not only are they calling it

01:18:43 ◼   ► the plateau now it's iconic.

01:18:44 ◼   ► So, okay.

01:18:45 ◼   ► All right.

01:18:45 ◼   ► I'm not how sure how iconic it is considering it looks exactly like the Google pixel camera.

01:18:50 ◼   ► Mesa or plateau that's been there for years, but whatever.

01:18:54 ◼   ► Um, I do like the polished edges.

01:18:56 ◼   ► We've had phones with polished edges before and they, they gather fingerprints and they're

01:19:00 ◼   ► not the most practical, but boy, do they look pretty.

01:19:01 ◼   ► Like if you're going to make this, this phone looks like a piece of jewelry, right?

01:19:06 ◼   ► Like that's, that's the look they're going for.

01:19:08 ◼   ► It'll probably be one of the best looking phones without a case.

01:19:11 ◼   ► If you ignore the iconic camera plateau, um, but yeah, it looks really nice.

01:19:16 ◼   ► Uh, 5.6 millimeters thick.

01:19:18 ◼   ► Sorry, rumor is not 5.5.

01:19:19 ◼   ► Um, and the durability we shall see now, before we move on to the screen, the physical attributes

01:19:26 ◼   ► of this, how much does it weigh?

01:19:28 ◼   ► Cause it's thin, uh, it's size between the pro and the, on the, uh, pro max, it weighs

01:19:33 ◼   ► 165 grams, which is 12 grams heavier, uh, no 12 grams lighter than the 17, uh, 21 grams

01:19:42 ◼   ► lighter than the 17 pro.

01:19:43 ◼   ► So it's not that much lighter than the plane 17.

01:19:45 ◼   ► It's a lot thinner, but not that much lighter, uh, to give a comparison.

01:19:49 ◼   ► The iPhone 13 mini was, uh, 24 grams lighter than the air.

01:19:55 ◼   ► So the 13 mini was a way smaller phone, obviously, but the 30 minute was lighter, uh, to give another

01:19:59 ◼   ► comparison, the plain iPhone 12, not the mini, but the plain iPhone 12 was three grams lighter

01:20:06 ◼   ► than the air.

01:20:07 ◼   ► Now, granted the air is, has a much bigger screen.

01:20:10 ◼   ► It is a bigger phone length and width wise, but it's very difficult.

01:20:14 ◼   ► I mean, especially for people like me who don't have a good familiarity with metric for me to

01:20:18 ◼   ► gauge what is something that's 12 grams lighter than the iPhone 17 feel like, is it going to

01:20:23 ◼   ► feel light or is it going to feel heavier because it's so thin, it will feel dense.

01:20:27 ◼   ► You know, when you get something that's small, but it weighs the same amount of

01:20:29 ◼   ► something that's big, the big thing feels lighter because you expect it to be heavier.

01:20:33 ◼   ► Anyway, if you're looking for this to be a huge weight difference, 12 grams does not seem

01:20:38 ◼   ► like a big difference.

01:20:39 ◼   ► And so I can't wait to go to a store and pick this thing up and say, does it feel heavy or

01:20:44 ◼   ► does it feel like, I know it's going to feel thin.

01:20:46 ◼   ► You can see that it's thin, but will it feel heavier or lighter than the 17?

01:20:50 ◼   ► Again, it is lighter than the 17 by 12 grams.

01:20:54 ◼   ► Yeah.

01:20:54 ◼   ► I mean, just like as a point of comparison, when we went to titanium from the 14 pro to

01:21:01 ◼   ► the 15 pro, we went from 206 grams in the base pro to 187.

01:21:07 ◼   ► That's not that much of a savings, but it did feel significant.

01:21:12 ◼   ► Oh, it felt big.

01:21:13 ◼   ► But weren't those phones the same volume-ish?

01:21:15 ◼   ► Yeah, they were about the same volume.

01:21:17 ◼   ► So, but it did feel lighter.

01:21:18 ◼   ► Because that's what, that's the wild card.

01:21:20 ◼   ► Like, like again, because this is so thin, will it feel heavier because you don't expect

01:21:24 ◼   ► something that thin to feel that dense?

01:21:26 ◼   ► You know what I mean?

01:21:26 ◼   ► Right.

01:21:26 ◼   ► And so I think it will feel noticeable and it will be the combination of feeling the thickness,

01:21:34 ◼   ► you know, the thinness and the lighter weight.

01:21:36 ◼   ► Like, it will feel better.

01:21:37 ◼   ► But, you know, as you were just going through, like phone, like iPhones have gotten, especially

01:21:42 ◼   ► the pros, have gotten a lot heavier over the last few years than they used to be.

01:21:46 ◼   ► Like they, like we had a little bit of savings when we went 14 to 15 from titanium and then

01:21:50 ◼   ► we just ate it right back up again with the 16 and now the 17 pros.

01:21:53 ◼   ► So they've gotten a lot heavier than they were even just five years ago.

01:21:56 ◼   ► And that's, so the air kind of brings us back there.

01:21:59 ◼   ► But as you mentioned, like it's not as much lighter as you might think, mainly because

01:22:04 ◼   ► the heaviest parts of the phones usually are the batteries and the air is mostly battery.

01:22:10 ◼   ► Now it's not as big as the batteries in the pros or the regular ones, but it's, it's a huge

01:22:16 ◼   ► battery.

01:22:16 ◼   ► Like the entire body of the phone below the plateau is basically just all battery.

01:22:22 ◼   ► Like there's almost nothing else in there.

01:22:24 ◼   ► It's like battery on the front of the screen.

01:22:26 ◼   ► It is a big phone length and width wise.

01:22:27 ◼   ► Like if they had decided to make this phone either the same size as 17 or smaller than

01:22:32 ◼   ► the 17, it would have been way lighter, but then the battery life would have been way worse.

01:22:36 ◼   ► Right?

01:22:36 ◼   ► Like, so it's interesting, like they chose to put this phone in between the pro and the

01:22:41 ◼   ► pro max.

01:22:41 ◼   ► So it's, it's like, it's bigger than the, than the pro it's bigger than the plain 17.

01:22:46 ◼   ► If you look at the phone head on, it looks like it's a bigger phone that gives them room

01:22:49 ◼   ► to put more battery.

01:22:50 ◼   ► They use the heaviest materials they have.

01:22:52 ◼   ► They use titanium essentially because we had to, which I kind of believe them like to try to make

01:22:56 ◼   ► it not bendy titanium is the way to go because you have such a thin rim around the thing.

01:23:00 ◼   ► I feel like they could have done unibody aluminum to save weight and keep the same rigidity, but

01:23:06 ◼   ► who knows what the limits are there.

01:23:07 ◼   ► I don't, maybe, maybe this thickness, they didn't have a choice glass front and back.

01:23:11 ◼   ► Um, you know, it's, it's a pretty looking phone.

01:23:16 ◼   ► Uh, and I'll take them at their word about the bendability of a short YouTuber.

01:23:19 ◼   ► So we've been to this thing like crazy, but it's, it's this, again, they didn't tout the

01:23:24 ◼   ► battery, uh, chemistry or anything like that.

01:23:26 ◼   ► They just, you know, we'll get to the battery life in a second, but they, they said, Oh, it's

01:23:29 ◼   ► fine.

01:23:30 ◼   ► But like, you can't get around the fact that it's got seemingly the same SOC as the pro

01:23:34 ◼   ► phone with one of the GPU cores disabled.

01:23:36 ◼   ► Maybe it's underclocked the screen just to get us out of the way.

01:23:39 ◼   ► It's 6.5 inches.

01:23:41 ◼   ► It's the same as all the other screens.

01:23:42 ◼   ► Uh, promotion, always on 300 minutes, uh, brightness, ceramic shield, improve anti-reflective

01:23:46 ◼   ► coating.

01:23:46 ◼   ► Uh, it's just, it's a screen that's in between the size of the regular and the pro max.

01:23:51 ◼   ► Um, so yeah, this, this is a product waiting for people to, uh, decide whether they want

01:23:57 ◼   ► to buy this thing.

01:23:58 ◼   ► Oh, and the colors, these are the, the, not the least daring colors of the entire lineup.

01:24:03 ◼   ► The dishwater's back.

01:24:04 ◼   ► Yeah.

01:24:05 ◼   ► Sky blue, light gold, cloud white, space black.

01:24:07 ◼   ► And if you look at all these colors, they are barely there.

01:24:10 ◼   ► Yeah.

01:24:11 ◼   ► It's very similar to like the, the way the new MacBook airs have that sky blue, but like you

01:24:15 ◼   ► really have to like look very hard just to notice it.

01:24:17 ◼   ► It looks like that kind of difference between them.

01:24:19 ◼   ► Yeah.

01:24:19 ◼   ► Especially since the glass on like the sky blue is more noticeable in the rim than the

01:24:24 ◼   ► back.

01:24:24 ◼   ► The back is it's same way you say, is that a, uh, silver, uh, MacBook air or the blue one?

01:24:29 ◼   ► You're going to look at this.

01:24:30 ◼   ► Is that the cloud white one or the sky blue one?

01:24:33 ◼   ► Well, they're both in the sky, I guess.

01:24:34 ◼   ► Like my white balance is off.

01:24:36 ◼   ► I can't, I do think it's interesting too.

01:24:39 ◼   ► Like when you, when you look at like how they were selling this to us, the, what they kept

01:24:44 ◼   ► talking about over and over again was durability and battery life.

01:24:49 ◼   ► They drew, they drove those points home hard and it makes sense.

01:24:52 ◼   ► Like that's the, when you look at a phone like this, that's what most people would have

01:24:57 ◼   ► concerns about.

01:24:58 ◼   ► Like, Hey, is that thing?

01:24:58 ◼   ► Yeah.

01:24:59 ◼   ► Yeah.

01:24:59 ◼   ► Like at that, is that going to bend in half the moment I touch it?

01:25:01 ◼   ► And also does it have any battery life whatsoever?

01:25:03 ◼   ► So it does make sense that they, that they did spend so much time talking about durability

01:25:09 ◼   ► and battery life.

01:25:10 ◼   ► I do think it's hilarious that when John Ternus was introducing the battery life topic, he

01:25:19 ◼   ► just, he had just finished talking.

01:25:21 ◼   ► He's like, and this, you know, this has amazing battery life.

01:25:24 ◼   ► And then without even seemingly taking a breath, I don't even know if there was punctuation

01:25:28 ◼   ► between that and the next thing.

01:25:30 ◼   ► He instantly introduces the MagSafe battery.

01:25:32 ◼   ► I mean, I think it's, I think you got to the point before where it's like, it's addressing

01:25:36 ◼   ► people's concern.

01:25:37 ◼   ► They're like, well, what if I don't believe you?

01:25:38 ◼   ► And what if it turns out it doesn't have good, rare life?

01:25:40 ◼   ► What then?

01:25:41 ◼   ► And Apple says, well, we've got another thing you can buy from us.

01:25:43 ◼   ► Yeah.

01:25:44 ◼   ► You know, it's not, it's amazing.

01:25:46 ◼   ► I mean, come on.

01:25:46 ◼   ► It's not a vote of confidence in their battery, but it is exactly what you said.

01:25:49 ◼   ► Trying to reassure people to let them know we're going to have, we can do something

01:25:53 ◼   ► here.

01:25:54 ◼   ► And that, that battery pack, I guess we'll jump to it now, as Casey disappointingly found

01:25:59 ◼   ► out, this is a battery pack for the iPhone air only is the only iPhone it works with.

01:26:05 ◼   ► And you're like, well, they're all MagSafe.

01:26:06 ◼   ► It should work with all of them.

01:26:07 ◼   ► I don't think so.

01:26:08 ◼   ► Because I think this thing goes up so high on the back of the phone because it's so thin

01:26:11 ◼   ► that it can't go up that high on any of the other phones because their various camera

01:26:16 ◼   ► plateaus and mesas are in the way.

01:26:18 ◼   ► So this is iPhone air only.

01:26:20 ◼   ► It's very slim.

01:26:21 ◼   ► And by the way, the battery pack does not have any place where you can plug a wire into

01:26:24 ◼   ► it.

01:26:24 ◼   ► Oh, I didn't know that.

01:26:26 ◼   ► It charges through the phone only from what I've been able to gather in these scant hours.

01:26:30 ◼   ► That was a feature of the old battery pack that most people didn't know was there.

01:26:34 ◼   ► Like you could, the old MagSafe battery pack could be charged by the phone.

01:26:37 ◼   ► Yes.

01:26:37 ◼   ► But I don't think anyone did it though.

01:26:39 ◼   ► I think this is the only way this one does.

01:26:41 ◼   ► Oh, I don't like that at all.

01:26:42 ◼   ► It still seems like a good, like it's a good accessory for the air.

01:26:45 ◼   ► And like, I think they've done a good job.

01:26:48 ◼   ► Like the bumper cases that we talked about last week, they do have bumper cases for

01:26:51 ◼   ► it if you want that.

01:26:52 ◼   ► In addition to regular cases, by the way, Apple's regular, a bunch of Apple's regular

01:26:55 ◼   ► cases for the air have open bottoms inexplicably, but like whatever, like I like the open bottom.

01:27:00 ◼   ► I don't know what Apple, what makes Apple decide whether or not to have open bottom, but for

01:27:05 ◼   ► the air, they decided to like, it's, it's a pretty well-realized product on this is, this

01:27:10 ◼   ► is because this is the first.

01:27:11 ◼   ► So they just announced the 17, then they do the 17 air or not the 17 air.

01:27:13 ◼   ► Then they do the air.

01:27:14 ◼   ► This is where they introduced the A19 pro.

01:27:17 ◼   ► So this is where they started talking about the CPU features in more detail.

01:27:20 ◼   ► Does this also apply to the A19?

01:27:22 ◼   ► I don't know, but they said it in this part and they said, you know, performance cores have

01:27:26 ◼   ► improved front end bandwidth and branch prediction.

01:27:29 ◼   ► 50% increased last level cache.

01:27:32 ◼   ► What the hell is last level cache?

01:27:33 ◼   ► That's not really a term of art.

01:27:34 ◼   ► L3 or whatever.

01:27:35 ◼   ► They just want to, you know, marketing probably made them.

01:27:37 ◼   ► You're not allowed to say L3.

01:27:38 ◼   ► No one knows who that is.

01:27:39 ◼   ► Um, and then the, the GPU cores, they really bragged about the GPU cores here again.

01:27:45 ◼   ► Are these GPU cores, GPU cores different than the ones you bragged about in the, in the

01:27:49 ◼   ► a seven and the iPhone 17 with the plane a tiny, or are they not?

01:27:52 ◼   ► I don't know.

01:27:53 ◼   ► So I don't think they are because in the compare page, all three phones, GPUs are described as

01:27:59 ◼   ► with neural accelerators.

01:28:01 ◼   ► And that's the part they were talking about.

01:28:02 ◼   ► So, and that's, what's different from the previous generation GPUs.

01:28:05 ◼   ► So it seems like the GPU cores themselves are the same across all three chips, but there

01:28:11 ◼   ► is just five of them in a 19 and airs pro and then six of them in the pro pro.

01:28:17 ◼   ► Well, yeah, well, we'll have to see when people start testing these things, but this is, this

01:28:21 ◼   ► is the place where they didn't say this about the a 19, but they did say to be the a 19 pro.

01:28:25 ◼   ► So we don't know if it applies to all of them or just the one, but they said, um, it's

01:28:30 ◼   ► got double floating point math rates, uh, up to three times the peak CPU compute of

01:28:36 ◼   ► the a 18 pro.

01:28:37 ◼   ► Maybe that applies to all the 19 chips or maybe just the pro, but that is an impressive figure.

01:28:42 ◼   ► And then I'm assuming it's mostly due to the embedded neural engines or inside the neural

01:28:46 ◼   ► accelerators inside the GPU is basically saying if you want to use the GPU to do machine learning

01:28:52 ◼   ► calculations, instead of using the neural engine, um, you can do that and this will do it

01:28:57 ◼   ► better.

01:28:57 ◼   ► So that's why it within, I'm assuming roughly the same power envelope, they're getting three

01:29:02 ◼   ► times and they say very carefully, peak GPU compute doesn't mean like frame rates in games.

01:29:07 ◼   ► Maybe it translates to that.

01:29:09 ◼   ► Maybe not, but it does mean how many computations can our GPUs do because they have that embedded

01:29:14 ◼   ► neural accelerator in each one.

01:29:15 ◼   ► They can do more.

01:29:16 ◼   ► And they bragged about it saying this is MacBook pro levels of compute in an iPhone.

01:29:20 ◼   ► So I guess we're going to have MacBook pro levels compute in the Apple studio display

01:29:25 ◼   ► Yeah, my, my theory here on these chips is that this is the same chip.

01:29:32 ◼   ► All three of these are the same chip and it's being binned because again, it seems like the

01:29:36 ◼   ► only difference is number of GPU cores and the presence of those quote last level caches.

01:29:42 ◼   ► Well, GPU cores are pretty big.

01:29:44 ◼   ► So is cash on a, on a silicon die.

01:29:48 ◼   ► Cache is big.

01:29:49 ◼   ► And so if you have a defect and you know, you, you lose some of your cache space or you

01:29:55 ◼   ► lose your GPU core, you can bin that and you can put it in these lower models.

01:29:58 ◼   ► So it's probably the same chip being made three different configurations.

01:30:02 ◼   ► It's usually been based on, on memory though.

01:30:04 ◼   ► Memory is so regular.

01:30:04 ◼   ► I would, I don't know if the errors would be there.

01:30:06 ◼   ► Anyway, someone, someone was going to slice these things open and we'll find out.

01:30:08 ◼   ► But right now it's a bit of a mystery and also the clock speeds.

01:30:11 ◼   ► I'm, I'm just assuming that the errors, the SOC is clocked differently than the pros because

01:30:15 ◼   ► it's gotta be.

01:30:16 ◼   ► But, uh, yeah, they didn't say one way or the other.

01:30:19 ◼   ► Oh, also, um, some more time follow up, by the way, Mac rumors posted a thing earlier

01:30:22 ◼   ► that they looked in the Xcode resources and apparently they can confirm with their knowledge

01:30:27 ◼   ► of certainty, uh, they are pretty certain that the Ram amounts are eight gigs for the 17 and

01:30:34 ◼   ► 12 gigs for the air and pro.

01:30:36 ◼   ► Yeah, that was, that was before, just before the event.

01:30:39 ◼   ► And then when the week between when we recorded our prediction show and the event, the rumors

01:30:42 ◼   ► really were hurting it towards the 17 doesn't have 12, it just has eight, but everybody else

01:30:46 ◼   ► has 12.

01:30:46 ◼   ► Um, so that makes sense.

01:30:48 ◼   ► Uh, one thing that are two things that the air did get that are special to it because it's

01:30:52 ◼   ► so darn thin and it has such a small battery is it got two new Apple chips for wireless

01:30:59 ◼   ► connectivity.

01:30:59 ◼   ► It got the N1, I guess that's for networking.

01:31:02 ◼   ► I don't know.

01:31:03 ◼   ► Sure.

01:31:03 ◼   ► N1 implements Wi-Fi 7.

01:31:06 ◼   ► Cool.

01:31:06 ◼   ► Bluetooth 6.

01:31:07 ◼   ► Yay.

01:31:08 ◼   ► Another Bluetooth number.

01:31:09 ◼   ► I'm sure it'll be fixed this time.

01:31:10 ◼   ► Uh, the thread radio.

01:31:11 ◼   ► And as Apple said, they already make Wi-Fi and Bluetooth chips for the Apple watch and the

01:31:15 ◼   ► AirPods.

01:31:15 ◼   ► Now they make it for the phone.

01:31:17 ◼   ► Why does this one have the N1?

01:31:18 ◼   ► Cause I'm assuming the N1 is, maybe they even bragged about it.

01:31:21 ◼   ► I forget.

01:31:22 ◼   ► It takes less power to do these jobs than the chips they were getting from third party.

01:31:26 ◼   ► So the N1 chip is there doing its job.

01:31:28 ◼   ► And also Apple cell modem, not the C1.

01:31:31 ◼   ► They said, we did the C1 and we've got a follow-up chip.

01:31:33 ◼   ► I'm like, is the C2 ready?

01:31:34 ◼   ► No, the C2 is not ready, but the C1X is ready.

01:31:38 ◼   ► And what's better about the C1X than the C1?

01:31:41 ◼   ► More GPU cores?

01:31:42 ◼   ► Supposedly it's, it's twice as fast as the C1.

01:31:45 ◼   ► I, okay.

01:31:46 ◼   ► Um, and it's faster than the cell modem, the 16 pro, the Qualcomm cell modem, the 16 pro.

01:31:51 ◼   ► I'm assuming it doesn't do millimeter wave.

01:31:53 ◼   ► Like that's why it's not the C2.

01:31:54 ◼   ► Yeah.

01:31:55 ◼   ► The iPhone air does not support millimeter wave.

01:31:57 ◼   ► Right.

01:31:57 ◼   ► But most importantly for the iPhone air, 30% less power than the C1.

01:32:01 ◼   ► So the C1X and the N1 are helping to make the iPhone air possible by using less power to do a better job at all the things that they're doing.

01:32:10 ◼   ► Yeah, this is, this is great stuff.

01:32:12 ◼   ► Like the, like we're not that far off from Apple making all of their own cell modems.

01:32:16 ◼   ► It's probably next year.

01:32:18 ◼   ► Like if not, it'll be the one after that, but it's probably next year.

01:32:20 ◼   ► Like we're very close now.

01:32:22 ◼   ► And, you know, so, so far, like when the, um, iPhone 16E was announced a few months back, um, you know, that was the first one with Apple's cell modem in it, the C1.

01:32:30 ◼   ► And we were all wondering like, Hey, is there, are there going to be any problems with it?

01:32:33 ◼   ► Is it going to perform worse?

01:32:35 ◼   ► And so far it seems like it's fine.

01:32:37 ◼   ► It's like it, you know, it launched and no one seems to have said anything afterwards.

01:32:42 ◼   ► I know it's, I saw recently, I forget who did it, but somebody tested, um, like performance between the C1 and the Qualcomm modems.

01:32:48 ◼   ► And it's basically the same, like it's, you know, better occasionally in some ways, worse occasionally in some ways, but it's roughly the same.

01:32:53 ◼   ► Yeah.

01:32:54 ◼   ► Yeah.

01:32:54 ◼   ► Like when we, right after the C1 was announced, someone did those tests and they said the same thing.

01:32:58 ◼   ► And here we are several months later and new tests are still saying the same thing.

01:33:02 ◼   ► Like you said, sometimes it's better.

01:33:03 ◼   ► Sometimes it's worse.

01:33:04 ◼   ► It doesn't have all the features of the Qualcomm one.

01:33:06 ◼   ► It's not as fast.

01:33:07 ◼   ► It's not as fast as the Qualcomm one, but for the role that it's playing in the 16E, no news is good news.

01:33:12 ◼   ► Like we don't hear anything about it and it does what it does.

01:33:14 ◼   ► Now I can see people being annoyed by like, well, I live in one of the places where actually it's worse than my past phone's chip.

01:33:20 ◼   ► If you don't live in one of the places where it's better, who knows what determines that?

01:33:23 ◼   ► Cause it's like a global situation.

01:33:25 ◼   ► So maybe it's not perfect, but there are no glaring problems.

01:33:29 ◼   ► And it's not like when, uh, what was it?

01:33:31 ◼   ► The Intel cell modem versus the, uh, where everyone knew the Intel was just worse all the time.

01:33:36 ◼   ► Yeah.

01:33:36 ◼   ► That was my iPhone seven.

01:33:38 ◼   ► So no, no news is good news on the C1.

01:33:40 ◼   ► And yeah, there's, there's the end, the end one I'm assuming will do, uh, well.

01:33:43 ◼   ► And, um, Apple seems to be good at making these wifi and Bluetooth chips.

01:33:47 ◼   ► And it's got what I believe to be the latest standard on all of them.

01:33:50 ◼   ► Unlike the chips they're writing in max, but maybe that'll get fixed in the M five generation.

01:33:54 ◼   ► According to turn is this the most power efficient iPhone ever made.

01:33:58 ◼   ► And let's talk about the camera.

01:33:59 ◼   ► Uh, yeah, we'd hope so.

01:34:00 ◼   ► Uh, talking about, talking about the camera, 48 megapixels, uh, 26 millimeter focal length,

01:34:04 ◼   ► F 1.6, uh, a hundred percent focus pixels, two times telephoto, which now uses machine learning.

01:34:10 ◼   ► They said, uh, 18 megapixel center stage selfie camera, same as the iPhone 17.

01:34:15 ◼   ► Uh, we talked about the dual capture stuff, uh, video, you get Dolby vision up to 4k at

01:34:20 ◼   ► 60 frames per second versus 120 frames per second on the 17 pro and pro max, uh, e-sim only

01:34:25 ◼   ► worldwide piss off China, where apparently my understanding is, uh, Sims are still very common.

01:34:31 ◼   ► Uh, internists called them decades old pieces of plastic, which you're not wrong.

01:34:35 ◼   ► That was remarkable.

01:34:36 ◼   ► Like the way he like so derisively talked about Sims.

01:34:39 ◼   ► It's perfect.

01:34:40 ◼   ► It was pretty good.

01:34:40 ◼   ► Not enough room in the air for a SIM tray.

01:34:43 ◼   ► We'll see what they do with the other phone with that.

01:34:44 ◼   ► But yeah, that it's the, what gets sacrificed in the altar of thinness, uh, no more SIM card

01:34:49 ◼   ► for you, which makes sense.

01:34:50 ◼   ► Well, I believe they even said in the pro phones, I believe they even said that like the ones

01:34:54 ◼   ► that don't have e-sims have more batteries.

01:34:56 ◼   ► That's right.

01:34:57 ◼   ► Cause that, that was also, by the way, that was another great job by the rumor mill.

01:35:01 ◼   ► They not only leaked that fact, but leaked the geometry of where and how the battery, the

01:35:05 ◼   ► SIM tray would be and how much bigger the battery would be.

01:35:07 ◼   ► That's super duper leaked.

01:35:08 ◼   ► But, uh, anyway, we'll get to that when we get to that phone.

01:35:11 ◼   ► So yeah, uh, the battery, it's all day battery life.

01:35:15 ◼   ► What does that mean?

01:35:16 ◼   ► Well, it depends on, depends on what it's said.

01:35:18 ◼   ► How many hours of video playback?

01:35:21 ◼   ► That's what I want to know.

01:35:24 ◼   ► So the air gets 27 hours video playback, the iPhone 17 pro 33 pro max 39.

01:35:29 ◼   ► Yeah.

01:35:30 ◼   ► It's got, it's gotta be under, everything's gotta be underclocked on it, but, uh, they're,

01:35:34 ◼   ► they're trying their best to say, this is going to be all day battery life.

01:35:37 ◼   ► Uh, only, only the people who buy these and try to use it as their phone will be able to

01:35:41 ◼   ► say for sure.

01:35:43 ◼   ► I mean, one thing that also is, is likely to be very different between the air and the

01:35:48 ◼   ► pros, they, they both do have a very similar pro chip in them, but the airs don't have the

01:35:54 ◼   ► new thermal system.

01:35:55 ◼   ► So my guess is the airs will probably thermal throttle before the pros will, which actually

01:36:02 ◼   ► in some ways might be better for battery life in the sense that like they'll, they'll, they'll

01:36:07 ◼   ► pull down the speeds earlier, but, uh, I bet they're just clock lower period all the time.

01:36:11 ◼   ► You know, I don't know.

01:36:13 ◼   ► I don't know.

01:36:13 ◼   ► They, they historically don't do a lot of that.

01:36:16 ◼   ► Like they, like Apple's own Apple Silicon, they don't usually have different clocks within

01:36:20 ◼   ► the same family.

01:36:21 ◼   ► Well, like a low, a lower peak clock is what I'm getting at.

01:36:23 ◼   ► You know what I mean?

01:36:24 ◼   ► Like obviously there's no one clock speed that these things all run at.

01:36:26 ◼   ► They just go up and down in clock speed, but I imagine the peak's going to be lower, but

01:36:29 ◼   ► people will test it and find out like they'll benchmark it and you'll, in the benchmarks,

01:36:31 ◼   ► you'll see the thermal throttling and also you'll see if the peak is lower.

01:36:34 ◼   ► So once people get these phones in their hands, they'll test.

01:36:36 ◼   ► Apple certainly wasn't saying in the presentation.

01:36:38 ◼   ► Yeah.

01:36:39 ◼   ► All right.

01:36:39 ◼   ► The accessories, we get a low profile MagSafe battery.

01:36:43 ◼   ► Oh God, I was so excited, fellas.

01:36:45 ◼   ► I was so excited because if you recall, I impulse bought that battery on the show just because

01:36:51 ◼   ► you two jerks wouldn't buy one yourselves and I ended up loving it and I still use it from

01:36:56 ◼   ► time to time.

01:36:57 ◼   ► I love the original one and it's not perfect, but I loved it in the integration.

01:37:02 ◼   ► My wife loves it too.

01:37:03 ◼   ► And she was also excited about the new one until she found out she can't use it.

01:37:06 ◼   ► Yep.

01:37:07 ◼   ► iPhone air only because as we discussed too tall.

01:37:09 ◼   ► And one of the reasons she was excited about it is because that's like one of her only remaining

01:37:13 ◼   ► lightning devices.

01:37:14 ◼   ► Yep.

01:37:15 ◼   ► Exactly.

01:37:16 ◼   ► That's the, for me, it's that in my AirPods case.

01:37:18 ◼   ► And so I'm halfway there.

01:37:20 ◼   ► I'm living on a prayer.

01:37:21 ◼   ► Uh, anyways, they, they're also offering a translucent case that's less than a millimeter

01:37:24 ◼   ► thick in frost and shadow colors.

01:37:27 ◼   ► Uh, they're also doing a color matched bumper, which I was really enthusiastically, uh, excited

01:37:32 ◼   ► for.

01:37:33 ◼   ► I, I, I enjoyed the bumpers back in the iPhone four era.

01:37:36 ◼   ► Uh, and I think it's cool.

01:37:37 ◼   ► They're coming back.

01:37:37 ◼   ► And then the rumor mill, speaking of absolutely nailing it, cross body strap, uh, it attaches

01:37:43 ◼   ► a phone case corners and what they didn't say, or I don't recall having read in the rumor

01:37:47 ◼   ► mill, but it looks cool is they did or did not.

01:37:50 ◼   ► They did say this.

01:37:50 ◼   ► Oh, okay.

01:37:51 ◼   ► My bad.

01:37:51 ◼   ► Oh, well, anyways, it's lined with thin flexible magnets, which is pretty cool.

01:37:55 ◼   ► That's like how you, how you adjust the length of it.

01:37:57 ◼   ► It's kind of like the old, I feel like it's like the old Milanese loop, but it seems like

01:38:00 ◼   ► it's kind of like infinitely adjustable.

01:38:02 ◼   ► But anyway, the pictures of it show that pinch your chest hair.

01:38:05 ◼   ► I mean, just like, I mean, just the adjustability back and forth, but the picture showed that

01:38:10 ◼   ► it attaches at the core at the case corner.

01:38:13 ◼   ► So if you go to Apple's case accessory pages in the store, they all have different views

01:38:18 ◼   ► of the case, but now they have a bottom view and you have to look on the bottom view.

01:38:22 ◼   ► If you see the two bottom corners, the two holes, two holes in each corner for the, the

01:38:29 ◼   ► thing to loop through it, like the lanyard thing, not all Apple cases have those holes in

01:38:34 ◼   ► it, but you need it to be there for the, uh, cross body strap to work.

01:38:38 ◼   ► And it seems like it attaches with this tiny whisper thin fishing line type thing that doesn't

01:38:43 ◼   ► look particularly sturdy, but I'm sure again, someone will get this and try to do the yank

01:38:47 ◼   ► test.

01:38:47 ◼   ► If you have this, if you have your phone on a cross body strap, can someone just walk by

01:38:51 ◼   ► and go yoink and rip the thing off?

01:38:53 ◼   ► Kind of like how in movies, when anyone is wearing a necklace in a movie and someone

01:38:57 ◼   ► wants to take it off them, all you do is touch it and it just, you can rip it off their neck

01:39:00 ◼   ► instantly.

01:39:01 ◼   ► If you ever tried that with a real necklace, that's not how real necklaces work most of

01:39:05 ◼   ► the time.

01:39:05 ◼   ► Uh, certainly they don't come off intact all the time.

01:39:07 ◼   ► Anyway, um, cross body strap exists.

01:39:10 ◼   ► It's got magnets.

01:39:11 ◼   ► It attaches to some Apple cases and I've had a bunch of third party cases as well.

01:39:16 ◼   ► All right.

01:39:17 ◼   ► iPhone 17 pro the most pro iPhone yet by a lot.

01:39:22 ◼   ► It's the proiest.

01:39:23 ◼   ► It's the proiest of all the, of all the phones.

01:39:26 ◼   ► Can I just say the opening shot of the orange and I was like, Oh my God, it looks like it's

01:39:32 ◼   ► a pretty good orange.

01:39:33 ◼   ► They did it.

01:39:34 ◼   ► It's a good thing.

01:39:35 ◼   ► You don't follow the rumors because right after we recorded last week's episode, there

01:39:38 ◼   ► was a parts leak of the USB C port.

01:39:40 ◼   ► Oh, I don't think I saw that either.

01:39:42 ◼   ► It's a parts leak for the USB C port for the orange phone, which is like such a nothing

01:39:46 ◼   ► part, but you know how they color their ports to match the cases.

01:39:50 ◼   ► And that port was an actual discernible orange.

01:39:53 ◼   ► I'm like, Oh, Marco's going to be excited by this because it's not bronze or timid.

01:39:59 ◼   ► Yeah.

01:39:59 ◼   ► It's not copper, you know, brown.

01:40:01 ◼   ► Yeah.

01:40:01 ◼   ► I, I still maintain that it would be better to see this in person before deciding to buy

01:40:07 ◼   ► it.

01:40:08 ◼   ► But because Apple's artwork is not always exactly on point, but at the very least it is, uh,

01:40:14 ◼   ► it is not dishwater orange.

01:40:16 ◼   ► Yeah.

01:40:16 ◼   ► On that point, like the very first thing I did after the event ended was go to YouTube

01:40:20 ◼   ► and see like people posting their hands on videos of it.

01:40:23 ◼   ► Um, and it does look more pale in the, in the hands on videos than it does in Apple's

01:40:28 ◼   ► marketing shots.

01:40:28 ◼   ► So, you know, I would, and also like the, um, the flat part of the back, like where the,

01:40:34 ◼   ► where the glass is, where the Qi charger and stuff are, that looks substantially lighter

01:40:38 ◼   ► than the rest of the case in all the YouTube hands on videos.

01:40:41 ◼   ► So I would say like, we don't know for sure how good of an orange it is, but it certainly

01:40:47 ◼   ► seems to be in the good orange family.

01:40:49 ◼   ► That's great news to me.

01:40:50 ◼   ► Um, because honestly, like, I guess we're not talking about this yet, but, um, when I saw

01:40:55 ◼   ► the, the hands on videos from people of the air, I actually really didn't like it.

01:41:02 ◼   ► Oh really the air and the hands on videos, you know, obviously it's very much showing

01:41:06 ◼   ► off like how shiny those case bands are around it.

01:41:09 ◼   ► I don't think I like the shiny case band look anymore.

01:41:12 ◼   ► I didn't, I never liked it when it was on the pros either.

01:41:14 ◼   ► They're like surgical grade, stainless steel polish.

01:41:16 ◼   ► I never liked that either.

01:41:17 ◼   ► And I think I don't like it either on the air.

01:41:20 ◼   ► Um, and the air's colors don't do anything for me.

01:41:23 ◼   ► Whereas the pro is like, Oh, this has this cool orange.

01:41:26 ◼   ► And even if it's not as bold in person as I hope it would be, it still looks pretty

01:41:32 ◼   ► good overall in the videos I've seen so far.

01:41:34 ◼   ► Um, so I think like I was expecting the pro to win me over with specs, but the air to win

01:41:40 ◼   ► my, to win over my heart.

01:41:41 ◼   ► And like, I gotta have that cool looking thing.

01:41:43 ◼   ► And in fact, as soon as I saw the videos of the air, I'm like, Ooh, that's not for me.

01:41:48 ◼   ► Huh?

01:41:48 ◼   ► I'll have to look at this because, uh, to jump ahead, you know, I don't think I'm going to

01:41:52 ◼   ► be buying an air, but I do think it looks from only the Apple presentation.

01:41:56 ◼   ► It looks super cool.

01:41:58 ◼   ► And I am really intrigued by it.

01:42:00 ◼   ► I don't think I want to go that route for a few different reasons that we are yet to talk

01:42:04 ◼   ► about that, that are features in the 17 pro that the air does not share and most, especially

01:42:08 ◼   ► the camera system.

01:42:09 ◼   ► But I am intrigued by it.

01:42:11 ◼   ► And so I will be going to an Apple store, uh, presumably before we record next and checking

01:42:16 ◼   ► it out for a little bit.

01:42:17 ◼   ► I do think the air will probably feel better than it looks.

01:42:20 ◼   ► That's that is a risk.

01:42:21 ◼   ► Like, I'm like, don't pick one up.

01:42:22 ◼   ► Just don't, don't pick it up.

01:42:24 ◼   ► So since we're talking about the colors, the, uh, the iPhone 17 pro comes in only three colors.

01:42:30 ◼   ► It comes in silver, cosmic orange, and deep blue.

01:42:35 ◼   ► And that's it.

01:42:36 ◼   ► No black, no gray, no space black, no white, just silver, cosmic orange, and blue, which is

01:42:42 ◼   ► a strange lineup.

01:42:43 ◼   ► Like kudos to not making them all look like the air lineup, uh, where it's just like dim pro

01:42:49 ◼   ► with things the orange one definitely stands out, but strange and very limited lineup of

01:42:55 ◼   ► colors for this one.

01:42:55 ◼   ► No, this is great.

01:42:56 ◼   ► This is the first time in a long time, possibly the entire history of the iPhone, arguably

01:43:04 ◼   ► where the iPhone pro for sure.

01:43:06 ◼   ► No, the entire, I think honestly, this might be the entire history of the iPhone.

01:43:09 ◼   ► The first time in a long time where the pro has the best colors of the whole lineup.

01:43:15 ◼   ► I think the 17 has the best colors.

01:43:19 ◼   ► Well, that's, that's you.

01:43:21 ◼   ► Um, you, I know you like the orange, but the other two colors, silver is meh and the deep

01:43:26 ◼   ► blue is like the silver looks stupid, but I think the blue is great.

01:43:29 ◼   ► I think the blue and orange are both great.

01:43:31 ◼   ► Yeah.

01:43:31 ◼   ► I like the blue now.

01:43:32 ◼   ► And granted, you know, if you're not like a blue or orange person and you're looking at

01:43:35 ◼   ► that silver, I, I would understand if you, if you didn't like these colors, that, that

01:43:38 ◼   ► would be fine.

01:43:38 ◼   ► Uh, you know, get a case like everyone else and you know, you call it a day, maybe get a

01:43:42 ◼   ► vinyl wrap, who knows what people do, but, but you know, these, I, I really applaud Apple

01:43:47 ◼   ► for making real colors in the pros.

01:43:50 ◼   ► Like, yes, there is no, you know, dark black or space gray, but that's because they have

01:43:56 ◼   ► made every single other pro phone available in four shades of black and gray.

01:44:02 ◼   ► And we had so many of them, they, they used it up, they used up gray, they depleted the

01:44:07 ◼   ► world supply of gray and now we have real colors.

01:44:10 ◼   ► Thank God.

01:44:12 ◼   ► I want them to do RGB though.

01:44:13 ◼   ► I want there to be a reddish one, a greenish one, a bluish one.

01:44:15 ◼   ► Like that's, that's the thing that the 17 and the 16 and the 15 and the 14 always do.

01:44:20 ◼   ► There's like a yellow one, a red one, a blue one.

01:44:23 ◼   ► Like this just has an orange one and two other ones that look like space colors.

01:44:28 ◼   ► I honestly, I mean, again, we haven't seen any of these in person yet.

01:44:32 ◼   ► We'll see how they look.

01:44:33 ◼   ► I think that blue is also going to be a sleeper hit.

01:44:35 ◼   ► I think the only reason the blue is not getting more of the attention today is that the orange

01:44:39 ◼   ► really pops a lot more and is more novel for the pros.

01:44:42 ◼   ► I think people are going to think the blue one is black.

01:44:43 ◼   ► I don't know.

01:44:44 ◼   ► It, it, it, it looks obviously, you know, we've seen Apple do like very dark blues, like in

01:44:49 ◼   ► the MacBook air, very dark blues where in person they just look black.

01:44:53 ◼   ► This looks lighter than that in the pictures, but we'll see how it looks in person.

01:44:57 ◼   ► But I think if they did their usual thing of like three grays and that blue, I think we'd

01:45:02 ◼   ► all be saying that's a really nice blue.

01:45:03 ◼   ► I'm going to go for that one.

01:45:04 ◼   ► So I think it'll be a nice color.

01:45:06 ◼   ► I mean, I think it looks great.

01:45:08 ◼   ► I like the orange a lot.

01:45:10 ◼   ► It is not for me, even though I do really like it.

01:45:14 ◼   ► And I know a lot of people like Marco, like Steven, and I think Jason, if I'm not mistaken,

01:45:18 ◼   ► all of whom are very excited about this orange and I'm excited for you guys.

01:45:23 ◼   ► I am super, super thrilled that Apple gave us something more than, you know, a vague whiff

01:45:30 ◼   ► of color.

01:45:31 ◼   ► I'm really excited that the pro phones finally got color.

01:45:34 ◼   ► I agree, John, it could have been different.

01:45:36 ◼   ► It could have been maybe even a little bit better, but I, I'm not going to kick them at

01:45:39 ◼   ► this point.

01:45:40 ◼   ► I'm, I'm going to congratulate them that I'm really excited that there's something

01:45:43 ◼   ► that looks like colors here.

01:45:45 ◼   ► Um, and I'm also, like you said, they got color singular.

01:45:48 ◼   ► I really do feel like they got color.

01:45:50 ◼   ► They got one color and the other two are not.

01:45:53 ◼   ► It looks good though.

01:45:54 ◼   ► And, and, and we can thank, I think for this, I think we can thank aluminum for this because

01:45:59 ◼   ► Apple has been making really good saturated colored aluminum finishes since the iPod, since

01:46:07 ◼   ► the iPod mini in particular.

01:46:08 ◼   ► They were really good since all the way back then with the iPod mini at making colored aluminum

01:46:14 ◼   ► in nice, bold, rich colors and all these dishwater colors they've been making for the last few

01:46:19 ◼   ► years.

01:46:19 ◼   ► That was all glass and titanium and steel and everything.

01:46:22 ◼   ► Now that they, they ship aluminum again on the pro phone for the first time in a long time

01:46:26 ◼   ► and we have bold colors again.

01:46:28 ◼   ► Thank God.

01:46:30 ◼   ► Yep.

01:46:30 ◼   ► I'm into it.

01:46:30 ◼   ► It's the first unibody iPhone, which again, maybe there were rumors about this, but I don't

01:46:36 ◼   ► recall having seen any.

01:46:37 ◼   ► What are you talking about?

01:46:38 ◼   ► We did a whole show where we talked about this exact thing.

01:46:40 ◼   ► About it being unibody?

01:46:41 ◼   ► Yes.

01:46:42 ◼   ► Oh, we said that exact word.

01:46:44 ◼   ► I believe.

01:46:45 ◼   ► I mean, I knew like the, you know, the rumor mill, like obviously had the pad, like, you

01:46:47 ◼   ► know, the case designs nailed, but like, I don't, I don't remember hearing that it was

01:46:50 ◼   ► unibody.

01:46:50 ◼   ► Okay.

01:46:51 ◼   ► Thank you.

01:46:51 ◼   ► All right.

01:46:52 ◼   ► I feel like I wish we had a better real time search.

01:46:55 ◼   ► I'm pretty sure I actually literally said the word, you know, it's a machine out of a

01:46:58 ◼   ► single piece of aluminum.

01:46:59 ◼   ► Like you could see the case, the case, this exact case leaked.

01:47:02 ◼   ► Anyway, it looks cool.

01:47:05 ◼   ► I don't know.

01:47:05 ◼   ► I feel like you're gaslighting me.

01:47:07 ◼   ► Anyway.

01:47:08 ◼   ► Oh no.

01:47:08 ◼   ► Well, if I am, it's not on purpose.

01:47:09 ◼   ► I'll put it to that way.

01:47:10 ◼   ► This, this, this whole case leaked.

01:47:12 ◼   ► And the reason they call it unibody is because it is machined out of a single piece.

01:47:16 ◼   ► And as you said, though, remember I was talking about torsional rigidity because it is, because

01:47:19 ◼   ► like the, the sides connect with the back, connect with the top, connect with the other

01:47:23 ◼   ► side.

01:47:24 ◼   ► Like the, the camera plateau is not, it's not like a band with a sandwich around it.

01:47:28 ◼   ► That's what I meant by unibody.

01:47:29 ◼   ► So anyway, this all leaked.

01:47:30 ◼   ► Uh, you two should have been paying more attention.

01:47:32 ◼   ► I forgive me if I did not say these exact words on the last show, but anyway, this is all good

01:47:36 ◼   ► because as Marco said, it's all aluminum.

01:47:38 ◼   ► So it's, it's lighter.

01:47:39 ◼   ► It's easier to anodize.

01:47:40 ◼   ► It transfers heat better.

01:47:42 ◼   ► Uh, you can, you know, and it, I think it's probably more rigid than it was because it is a

01:47:47 ◼   ► more complete shell.

01:47:48 ◼   ► Remember when I was talking about how it's harder to repair because you can't go in through

01:47:51 ◼   ► the back anymore.

01:47:51 ◼   ► You can only go in through the front for the cameras that you can take off that glass thing.

01:47:55 ◼   ► Oh yeah.

01:47:56 ◼   ► It's not, it's all coming back to you.

01:47:58 ◼   ► Um, you'll be, you'll be shocked to learn that it has the new ceramic shield on the back

01:48:02 ◼   ► and the front because that base has the big glass panel on the back.

01:48:05 ◼   ► Maybe we didn't make that clear last time.

01:48:06 ◼   ► Someone asked the question, how are they supposed to, how are they supposed to get anything to

01:48:09 ◼   ► work?

01:48:09 ◼   ► If it's all aluminum, how is the signal going to get out?

01:48:11 ◼   ► Most of the back is taken up by a don't call it glass ceramic shield insert.

01:48:17 ◼   ► That's stuck in the middle of the aluminum thing.

01:48:19 ◼   ► So that's where like the wifi antenna is.

01:48:21 ◼   ► That's where the mag safe things are.

01:48:22 ◼   ► But the, uh, iconic camera plateau is all aluminum and the rumored vapor chamber cooler

01:48:29 ◼   ► is inside there.

01:48:30 ◼   ► It apparently contains deionized water and that's laser welded into the aluminum chassis.

01:48:36 ◼   ► Um, apparently the chassis has 20 times the thermal performance of the previous titanium.

01:48:41 ◼   ► Aluminum is much better than titanium as a heat sink material.

01:48:44 ◼   ► Well, aluminum is better than glass.

01:48:46 ◼   ► I think that's the, that's the real thing.

01:48:47 ◼   ► Yeah.

01:48:48 ◼   ► Lots of insulating things like the glass, like glass line thermos and stuff.

01:48:51 ◼   ► It's not, it's really good for insulation.

01:48:53 ◼   ► Not so much for heat transfer.

01:48:55 ◼   ► Well, that's because they create a vacuum.

01:48:56 ◼   ► It's not because, but yeah, yeah.

01:48:58 ◼   ► I get your point.

01:48:59 ◼   ► I have glass line, like not the, not the things that you have.

01:49:02 ◼   ► They have glass line thermos that don't draw a vacuum between the edges.

01:49:04 ◼   ► I think, or maybe when I was a kid, cause we used to break them accidentally.

01:49:07 ◼   ► Anyway, this also leaked and Apple didn't talk about this, but from, I was pausing their

01:49:12 ◼   ► like, you know, fake CGI images of the inside of the phone.

01:49:15 ◼   ► And I'm pretty sure this is correct that in this phone, uh, the logic board that has the

01:49:22 ◼   ► SO has all like the electronics on it.

01:49:23 ◼   ► All the chips on it is horizontal near the top of the phone from left to right, like a strip

01:49:30 ◼   ► for years and years, the logic board has been kind of like a long one edge, you know, as

01:49:34 ◼   ► like a vertical thing.

01:49:35 ◼   ► Now the logic board fits horizontally towards the top of the phone, which means that the whole

01:49:40 ◼   ► rest of the phone is battery without the logic board getting in the way.

01:49:43 ◼   ► The only thing that gets in the way is in the SIM tray.

01:49:45 ◼   ► And we'll talk about that in a second.

01:49:46 ◼   ► But yeah, this thing on the inside looks like the rumors said it would.

01:49:51 ◼   ► And it has the properties that we all hoped it would.

01:49:53 ◼   ► They really touted the vapor chamber cooler and the temperature and the cooling.

01:49:57 ◼   ► And what was their, their brag was like 40% better sustained performance over the 16 pro.

01:50:02 ◼   ► That's what I was talking about with like, say you're playing a game for a long period of

01:50:06 ◼   ► time.

01:50:06 ◼   ► How long does it take the thermal throttle?

01:50:08 ◼   ► What kind of frame rates can it maintain?

01:50:09 ◼   ► They're bragging about sustained performance.

01:50:12 ◼   ► I don't know if they even bragged at all about like peak performance or top level performance,

01:50:15 ◼   ► but sustained performance is what this thing excels at because they've got a way to get the

01:50:20 ◼   ► heat out.

01:50:20 ◼   ► And they showed the heat pipe, like going from the horizontal SOC, like logic board thing,

01:50:25 ◼   ► essentially sending the heat down the length of the phone, basically on top of where the

01:50:31 ◼   ► battery is, although it's pointing outward, I'm assuming.

01:50:33 ◼   ► So the heat is radiating out through the case or whatever, but that's where it's, it's moving

01:50:37 ◼   ► the heat from the horizontal logic board down to the rest of the phone where there is no

01:50:40 ◼   ► electronics.

01:50:41 ◼   ► Yeah.

01:50:42 ◼   ► This looks very promising as like, this should be a much better thermal design than before.

01:50:48 ◼   ► Now, like, like I was saying last time, if you just move the heat better out of the phone,

01:50:53 ◼   ► that's not going to help the fact that like, if you have a case around it, that's insulating

01:50:57 ◼   ► the heat from getting out, like which most people do.

01:51:00 ◼   ► Like it's not going to be amazing at that.

01:51:01 ◼   ► And the phone still has, you know, unless you buy the stupid thing that I buy, the phone

01:51:06 ◼   ► still has no active cooling of like a fan on the outside or anything like that.

01:51:09 ◼   ► So like, it's still going to be limited to how much heat just passively dissipates through

01:51:14 ◼   ► the case, but making it, you know, easier for the heat to get to the case has got to help