166: Fitness Turd
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yeah where's John why do we not have
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John I'm working on it and I don't can't
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go to connect yet might be just you and
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me my god can you imagine the internet
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revolt that would happen
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what do you think they would hate more
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two hours of fish or the show without
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John probably the show without John I
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think they would prefer the two hours of
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fish I think your 800 jobs here
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oh hi John what would you think people
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would dislike more wood people dislike
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hearing fish for two hours more than
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hearing the show without you or what
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people dislike hearing the show without
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you and prefer to hear fish for two
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hours i think they would prefer to hear
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the fish that's exactly what we
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concluded that the internet would find
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in some smite smoke Marcone I different
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if you are not here I think about it I
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don't really hear any fish because again
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I never listen to the live string but
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the few moments I remember hearing and
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it's like some terrible rights like this
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they play guitars and bass and drums and
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you know and then someone says something
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for like 22 seconds in the middle and
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then if you even if you don't like it's
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like you're making people listen to you
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know scream music for someone that I
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don't know that I think we'll be fine
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I mean fit to be fair I think more
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people like fish than like us it might
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be these people but in total
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it is currently the 13th of April it is
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a wednesday night we just released this
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week's episode or Marco did a few hours
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ago but because John is disappearing for
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a little bit we are going to be where we
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are obviously recording right now so we
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expect that Apple by Nintendo on the
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fourteenth of april and we won't get a
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chance to talk about it until I think
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the 22nd which is the next time we'll be
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recording so expect all the the juicy
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and interesting things to happen over
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you're welcome I mean at least my car
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was made obsolete yesterday
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that's true actually completely forgot
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about that yeah they hit the tussle with
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come at me haters yeah i had i don't i
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don't really regret not getting the new
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you know because like they they
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literally used to facelift like
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yesterday and my car is something like
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two-and-a-half weeks old but the new one
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I think overall is probably better you
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know that it has better headlights it
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has has a center console which I had to
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like buy separate third-party center
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console shoving their it comes with one
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I didn't realize it was third party
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that's interesting
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yeah well the day they had a first one
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there but the reviews are terrible
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so they stop selling it so you know it's
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there's a couple of minor improvements
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but nothing that really makes me unhappy
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that i bought you know two-and-a-half
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rather than today yeah the the front
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kind of grill fascia area just I don't
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dig it and a lot of people are coming
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after me and you know kind of rightfully
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so and say oh well you're just judging
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it because it doesn't look like an old
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look it doesn't look like something that
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that blows up old plants and dinosaurs
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and you're just being a stupid old man
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and yeah you know that might be guilty
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as charged and maybe in a few years I
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won't need to see a grill up front but
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sitting here today I just don't think
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it's pretty and somebody had tweeted I
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can't recall who was but somebody
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tweeted and it's been making the rounds
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endlessly the picture of Keanu Reeves as
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mr. Anderson and wenwen in the first
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movie they his his lips disappear and
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his face just is it you know it's all
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kind of one big flat area and and it is
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a very very similar likeness to the
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updated tesla model s and in in the
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model 3 as well and the X because like
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the Dalai basically this all started
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with the ex that's true forgot about
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I mean ultimately i don't i don't think
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it's really going to be that big of a
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deal i think it's more just like we are
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not used to seeing cars that are
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designed this way and that's why it
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looks weird because it's unfamiliar but
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exactly a few months you know what you
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are seeing this on the road and
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everything everyone's gonna be like okay
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that's just how cars look sometimes no
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no that's not it
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we talked about this last week just like
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you forgot everything we talked about
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the problem that the model 3 was the one
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where they can whip
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sewing shot disappearing matrix thing
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was going around because the model 3
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what we've seen of it anyway because he
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and who knows what's final but we've
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seen the model 3 is there's nothing
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there there's no dividing line different
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color patch different material it is
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just one continuous schnoz and as as we
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talked about last week like it's not
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it's not so much that uh that we demand
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to have a grill right it's that the car
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looks like it has a place where grill
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should go like the they haven't fully
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embraced the idea that they don't need
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to pull air into that spot they have
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built the car with a spot where grill
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would go but just neglected to put that
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the same reason to face looks weird with
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a big smooth thought where the mouth
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should go because we know that's where
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the mouth goes if you want to draw
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something that doesn't have a mouth
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don't draw the place where the mouth
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goes and then just erase it right that
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the x and the add the US they have a
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grill they have a little t-shape thing
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which i think is pretty good for Tesla
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tu every brand has some sort of like
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signature grille shape that they go with
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me change it over the years but you know
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how he's got that big sort of big mouth
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trapezoid thing they go with well it
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does look a little bit like a creepy
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partial mustache like the skinny stash
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you know it looks like it looks a little
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like alfa romeo 2likes not like
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everybody you know
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BMW has the kidneys so that is a pretty
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big signature there
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what other brands have changed their
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shape over the years and sometimes I
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stick with it for like three or four
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models generations and they go to the
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different shape anyway this texting
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thing with the little tea with their
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actual team logo inside it
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that's fine it's kind of like a grill I
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have to see this one in person because
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from some angles the little little
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mustache they have their devices as far
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as I'm concerned usually because they
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put a place for the grill and they put a
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grill and I made that basically is a
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girl's not a big grill but at the grill
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like why else have a big like opening in
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black hair because because other
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internal combustion engine guards have
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won the model 3 has the same place for
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that thing to go but there's nothing
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there so it looks weird and like i said
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last show if they if they want to go
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with the no girl in the front because
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they can find go for it embrace it make
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it look but make it look like a car that
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never had a grill was never intended to
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have a grill and the kind of candidate
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with my last because they decided with
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markers car to put a big giant ball gag
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thing there it looks like a big black
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grille but it's just a clear plastic
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like someone shoved a rubber ball into
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the mouth of the car and some more oh
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but that but that you know that they
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made the decision you can't really
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reshape the whole car the other things
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the factor is a pedestrian safety and
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crash standards probably dictate at the
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very least the minimum height of the
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front of the car so you can't really go
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whole hog into a style that totally
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neglects the grill so I'm not entirely
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sure what to do to resolve this but I
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know the answer is not with the three
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did which is make a car with a place for
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a grill and just failed to put one there
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yeah the side view i'm looking at this
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post on Jalopnik will have the show
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notes the if you look at it from the
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side of the card actually doesn't look
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bad at all but any sort of front angle
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just looks it's just this this this vast
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emptiness and it just i agree with you
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John be it looks like a grill belongs
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there is an American isn't there and i
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think i prefer this to the audi I will
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swallow the world grill that's become so
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trendy for audi these days which is just
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awful or the new Lexus ones too and it
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didn't look santoyo you're right and
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you're like says the bowtie shape and
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it's kind of like a ghost got its that
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that's even worse
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yeah it's like the entire front of the
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car yeah it's so yeah but that's
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efficient or inefficient for cool
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if they use all that space but you're
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talking about you're still saying you
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don't like this because KCBS has a girl
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like that little mustache
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yeah see that's just it doesn't it
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doesn't fill the area i see there's a
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big expanse under the you feel like a
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place where more able to go in there is
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exactly and they actually exaggerate
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because if you look they actually extend
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down like the things around the fog
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lamps the material goes down even
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farther making room even more room for
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the non-existing grill yep exactly i
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just don't care for it anyway I'm sure
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looks fine and once I see them in person
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which you know should be any day now
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soon as it's dark silent because they're
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all over here to the render judgment of
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seeing in person but I think it looks
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better than 3 by far
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yeah it does look better than the 3i I
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think so too and I think of all they're
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like including agent if you look at the
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x and yes and the three together I think
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it looks the best out of all three of
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them out of the current the current ones
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they're producing although one concern I
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have for all three of them is that front
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area that is that his body color is it
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going to get full of bugs and chips
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oh good point you know like I think
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that's always the most damaged area of
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any car i have because always just
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covered just put a bra on it but God
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that we started there again
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yeah we going back to this God anyway so
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i agree i understand that this will
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probably at some point
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look normal to me but today I don't care
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for and I think it looks ugly
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alright so let's not talk about Teslas
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anymore and let's start to follow up in
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our first follow-up items let's talk
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about Teslas and chargers and charging
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it bite now you're wrong instructions
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this is another thing but also that room
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was also right about this last show we
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just didn't get a chance to pull them i
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meant to do it but we had moved on by
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that in the discussion about how many
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supercharger stations there are verses
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how many gas stations and factoring how
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long it takes to charge and all the
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other infrastructure needed if we were
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to convert all the existing cars to
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electric with a snap of our fingers and
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so on so forth on point we didn't bring
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up but again with the chatroom did was
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that even though superchargers take a
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long time to charge you can get you can
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fill up your electric car someplace
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other than the quotable gas station in
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when you drive it back to your house you
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just plug it in and a lot of people were
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saying that it is long as you don't
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drive more than half the range of your
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car per day you never need to go to a
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supercharger unless you're going on a
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long trip so you need for your
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supercharged be just when you go back
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home you plug it in and I was thinking
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about this when I was discussing the
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charges thing last time hand it's kind
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of in the middle because I mean all
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Marco can tell us but like I recall him
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saying somewhere and Twitter that it
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takes like three days to charge his car
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to full capacity from the plain old wall
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yes so if you have if you only have a
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plan a while it's about three days for a
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full charge but if you're spending this
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much on a car I I don't think it's that
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much to ask to spend another few hundred
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two at most a couple thousand dollars to
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do whatever it takes to get a
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high-powered outlet in your garage if
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you have a 50-amp outlet the name of
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40-50 that Tesla recommends that charges
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the entire car in something like seven
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hours depending on how big a battery you
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have so if you're buying a 70 or 80,000
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35,000 the car maybe but as these things
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come down in price like basically i
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would say if you're asking people to
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change their home in some way they
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basically become like a little charging
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station like that's part of the
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infrastructure part of the
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infrastructure you don't have to build
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gas stations but every single person
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when these cars has to always have a
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dryer outlet in their garage or by one
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of the big super tired things whatever
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just fine like you said four people
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model SN the model 3
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well not every person like you know
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underscore friends pretty smooth he is
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still seen he bought the car like in
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December he's still just only has the
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the regular outlet and he just he drives
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a few enough miles on it doesn't really
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this is taking a trip which case using
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superchargers so and right now I still
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have that too because electricians in
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New York take a while to get back to you
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so I still have the plane out as well
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and so far it's been totally fine
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because I just I'm not driving hundreds
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of miles a day it would only be a
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problem i was driving like you know a
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hundred or more miles a day
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so what I'm getting at is like that it's
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not that math is not as long as you
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drive half the range it's more like if
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you drive a third of the range or
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whatever and the other thing is that
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since these are the first round of like
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minimally Viable electric cars to
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compete with gas cars that have the same
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range as a as a long-range gas car but
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they're close enough that you know that
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this is not like the leaf where it's in
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need to be a very short-range car i
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would assume that the capacity of
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electric cars will go up as batteries
[TS]
◼
►
become cheaper not maybe not that much
[TS]
◼
►
maybe they'll stop around a 300-mile
[TS]
◼
►
range like an easy 300-mile range for
[TS]
◼
►
everybody and so that will just only add
[TS]
◼
►
to charge in time so it seems like some
[TS]
◼
►
necessary part of the infrastructure of
[TS]
◼
►
the electric car world is every home to
[TS]
◼
►
have a little bit better charging
[TS]
◼
►
battery doesn't mean you need to have a
[TS]
◼
►
big supercharger or the
[TS]
◼
►
three-thousand-dollar thing or whatever
[TS]
◼
►
probably just actually dryer outlet and
[TS]
◼
►
since most people i would imagine go
[TS]
◼
►
away less than a third of the range of
[TS]
◼
►
their electric car or even a quarter of
[TS]
◼
►
the range of electric car they'll
[TS]
◼
►
probably find that will definitely save
[TS]
◼
►
on the supercharger the number of
[TS]
◼
►
superchargers needed the flip side of
[TS]
◼
►
that though is the places that need
[TS]
◼
►
superchargers are going to need a lot of
[TS]
◼
►
them so along Interstate 90 where
[TS]
◼
►
there's nobody else in the entire world
[TS]
◼
►
everybody stopping somewhere along
[TS]
◼
►
Interstate not even if they're all the
[TS]
◼
►
cars were electric no one is going
[TS]
◼
►
across New York State you know you got
[TS]
◼
►
stopped for gas somewhere if you're
[TS]
◼
►
going from like you know Boston to
[TS]
◼
►
buffalo or something and it's just a
[TS]
◼
►
giant corridor of a bunch of cars that
[TS]
◼
►
need to do that and they're used to
[TS]
◼
►
pulling off one of the service station
[TS]
◼
►
is getting guess you know and then just
[TS]
◼
►
continuing on and if it takes you even
[TS]
◼
►
just 15 minutes that's gonna you know
[TS]
◼
►
you're gonna have big backups and snarls
[TS]
◼
►
as you can tell if anything it all goes
[TS]
◼
►
wrong at any of the total stations along
[TS]
◼
►
the way that you could sit in traffic
[TS]
◼
►
for hours and hours so it seems like
[TS]
◼
►
superchargers we're going to be
[TS]
◼
►
concentrated along the major
[TS]
◼
►
thoroughfares and then in suburban areas
[TS]
◼
►
maybe you can have one that covers a
[TS]
◼
►
tremendous area because only people are
[TS]
◼
►
passing through needed everyone else
[TS]
◼
►
discharges of their house also i think
[TS]
◼
►
another another major problem to tackle
[TS]
◼
►
is that if you don't have a house with a
[TS]
◼
►
garage or a permanent parking spot and a
[TS]
◼
►
it's kind of impractical to have an
[TS]
◼
►
electric car because you have like a not
[TS]
◼
►
so many people live in apartments or in
[TS]
◼
►
play in you know street parking only
[TS]
◼
►
areas where you're parking your car in
[TS]
◼
►
the street overnight you don't have a
[TS]
◼
►
driver you don't you don't have a garage
[TS]
◼
►
how do you charge you know on our
[TS]
◼
►
regular basis out there that's that's
[TS]
◼
►
trickier to solve I think that inductive
[TS]
◼
►
charging mat to drive your car over the
[TS]
◼
►
those exist you never know I know
[TS]
◼
►
they'll just put them on those put them
[TS]
◼
►
on the road when they're putting a
[TS]
◼
►
little sense for this automated cars all
[TS]
◼
►
the chargers at every stoplight
[TS]
◼
►
Marco what's the nearest supercharger to
[TS]
◼
►
you in terms of distance how I don't
[TS]
◼
►
know I mean there's one in newburgh but
[TS]
◼
►
that's which is pretty far I mean it's
[TS]
◼
►
not like you know what direction I'm
[TS]
◼
►
headed is the more relevant question I'm
[TS]
◼
►
going upstate the closest one is nubert
[TS]
◼
►
which is something like a half-hour up
[TS]
◼
►
for an hour up from going you know into
[TS]
◼
►
Pennsylvania New Jersey area that I'm
[TS]
◼
►
sure it's a different one from going
[TS]
◼
►
through Connecticut there's I think
[TS]
◼
►
there's proof there's a couple over
[TS]
◼
►
there so depending on where i'm going
[TS]
◼
►
really yeah the reason I'm asking is
[TS]
◼
►
like I see there's one in Greenwich
[TS]
◼
►
Connecticut which looks to my I like
[TS]
◼
►
it's pretty close to you yes very close
[TS]
◼
►
there's one in paramus new jersey which
[TS]
◼
►
also looks fairly low so it looks like
[TS]
◼
►
ranch is probably closer it is i'm in
[TS]
◼
►
any way the what I'm driving at though
[TS]
◼
►
is let's suppose for the sake of
[TS]
◼
►
discussion that you don't ever do
[TS]
◼
►
anything to the home and you only have a
[TS]
◼
►
regular outlet in you you would have to
[TS]
◼
►
charge of the span of three days in a
[TS]
◼
►
desperation scenario you could drive
[TS]
◼
►
what to my eye looks like half an hour
[TS]
◼
►
last to say greenwich and you could use
[TS]
◼
►
the supercharger there and drive back in
[TS]
◼
►
that that's what like probably 20-30
[TS]
◼
►
miles maybe maybe a little more maybe a
[TS]
◼
►
little less and that would in a pinch
[TS]
◼
►
solve the problem as long as you had an
[TS]
◼
►
hour to spare right to go charge i
[TS]
◼
►
always have an hour for graphics have
[TS]
◼
►
amazing watch stores therein a good
[TS]
◼
►
lunch place how's the chicken salad but
[TS]
◼
►
you haven't had that you had better not
[TS]
◼
►
let anybody see what I'm driving at is
[TS]
◼
►
the main video that many times
[TS]
◼
►
maybe you can maybe you can avoid doing
[TS]
◼
►
the home modification until the next
[TS]
◼
►
time you do you know demo on the house
[TS]
◼
►
which for you seems to be a every couple
[TS]
◼
►
yeah it out you know I one of the
[TS]
◼
►
situations like underwear
[TS]
◼
►
my-my circuit breaker panel is full and
[TS]
◼
►
so the electrician's quoting me a couple
[TS]
◼
►
thousand dollars to to do like AI don't
[TS]
◼
►
need a panel okay but I need a sub panel
[TS]
◼
►
and then once you throw in the cost of
[TS]
◼
►
all the local permits and everything
[TS]
◼
►
else all fees for the town and
[TS]
◼
►
everything it's probably going to be
[TS]
◼
►
maybe two or three thousand dollars and
[TS]
◼
►
ended that does make you positive mode
[TS]
◼
►
isn't really am I really ever going to
[TS]
◼
►
need that necessarily compared to the
[TS]
◼
►
regular Alan and I might not when it's
[TS]
◼
►
interesting you know I I find this all
[TS]
◼
►
fascinating i don't suspect that i'm
[TS]
◼
►
going to have an electric car anytime
[TS]
◼
►
not necessarily from lack of desire but
[TS]
◼
►
because those that are available
[TS]
◼
►
today don't really do it for me or are
[TS]
◼
►
absorbent Lee expensive or are the model
[TS]
◼
►
3 that that even if I reserve one now I
[TS]
◼
►
won't get in till declan's graduating
[TS]
◼
►
college so I don't suspect i'm gonna get
[TS]
◼
►
a an electric car anytime soon but i'm
[TS]
◼
►
fascinated by all the differences in the
[TS]
◼
►
different thoughts and concerns and
[TS]
◼
►
worries that one has like should I
[TS]
◼
►
modify my home in order to support
[TS]
◼
►
charging this quicker that it's so
[TS]
◼
►
different than what I'm used to thinking
[TS]
◼
►
about night I just find it very
[TS]
◼
►
interesting I mean and in all fairness
[TS]
◼
►
the modification to your home if your
[TS]
◼
►
home is at all modern or new or has
[TS]
◼
►
modern electric service in it is usually
[TS]
◼
►
very minimal it's usually a couple
[TS]
◼
►
hundred dollars to have an electrician
[TS]
◼
►
install a high power outlet usually
[TS]
◼
►
really close to where breaker was anyway
[TS]
◼
►
because so many breakers are in garages
[TS]
◼
►
so it's you know for for most homes out
[TS]
◼
►
there in the country that are fairly
[TS]
◼
►
I think you I think it would be a very
[TS]
◼
►
inexpensive modification and most people
[TS]
◼
►
i don't think really think too much
[TS]
◼
►
yeah alright moving on well sort of
[TS]
◼
►
John you want to tell us about this next
[TS]
◼
►
item yes bhai primary look up what sa
[TS]
◼
►
stands for but one of you and or the
[TS]
◼
►
chat room will do that while I'm
[TS]
◼
►
addressing one last point of the
[TS]
◼
►
superchargers also brought up by the
[TS]
◼
►
chatroom also related to sae which is
[TS]
◼
►
connected standards tehsils apparently
[TS]
◼
►
got its own connector let's go like the
[TS]
◼
►
two little visibility shape and i think
[TS]
◼
►
i remember that like kind of a branding
[TS]
◼
►
theme but anyway I think there's four
[TS]
◼
►
pins in there maybe Society of
[TS]
◼
►
Automotive Engineers SI stands for they
[TS]
◼
►
have a standard connector for electric
[TS]
◼
►
cars which is not the same as the Tesla
[TS]
◼
►
connector so I mean we'll see how this
[TS]
◼
►
works out in terms of you know adapters
[TS]
◼
►
don't seem like it's rocket science if
[TS]
◼
►
you have any kind of station that can
[TS]
◼
►
provide electricity to cars obviously
[TS]
◼
►
testing has its own brand of
[TS]
◼
►
supercharger stations they don't care if
[TS]
◼
►
you can charge anyone elses car there I
[TS]
◼
►
think but they see no reason why they
[TS]
◼
►
couldn't I feel like that will work
[TS]
◼
►
itself out if it turns out the Tesla
[TS]
◼
►
built a million supercharger stations
[TS]
◼
►
before anybody build anything guess what
[TS]
◼
►
the standard connector is tesla's not
[TS]
◼
►
this as a standard but speaking as a
[TS]
◼
►
standards as a has a standard
[TS]
◼
►
measurement system for self-driving cars
[TS]
◼
►
which why wouldn't because they're
[TS]
◼
►
sitting around all day trying all the
[TS]
◼
►
standard Google self-driving cars but we
[TS]
◼
►
can make up standards for things don't
[TS]
◼
►
exist so they did
[TS]
◼
►
zero it goes from 0 to 50 is no
[TS]
◼
►
automation and five is full automation
[TS]
◼
►
and they divided into two regions of
[TS]
◼
►
three each because they start from zero
[TS]
◼
►
because the program is 0 1 and 2 is
[TS]
◼
►
human driver monitors driving gateway
[TS]
◼
►
basically and there needs to be a human
[TS]
◼
►
driver and they need to monitor
[TS]
◼
►
everything and three four and five is
[TS]
◼
►
automated driving system monitors
[TS]
◼
►
driving environment didn't read this
[TS]
◼
►
entire PDF so I'm not quite sure they
[TS]
◼
►
break it down much farther but again my
[TS]
◼
►
criteria is do i need to know how to
[TS]
◼
►
drive a car to get into this car guess
[TS]
◼
►
you can do it simpler as do i get sit in
[TS]
◼
►
the backseat because I falls down to the
[TS]
◼
►
same thing if you get to sit at the back
[TS]
◼
►
seat and no one is in the front seat
[TS]
◼
►
that's complete self driving car right
[TS]
◼
►
right can I fall asleep if you have to
[TS]
◼
►
sit in the front seat and have to know
[TS]
◼
►
how to drive a car because you may be
[TS]
◼
►
called upon to do so you're still in the
[TS]
◼
►
lower range that's that's really the
[TS]
◼
►
battery that I care but it's good this
[TS]
◼
►
the Society of Automotive Engineers has
[TS]
◼
►
decided to come up with a scale for this
[TS]
◼
►
and I wonder where they would I mean I
[TS]
◼
►
guess I guess I your Tesla's onto which
[TS]
◼
►
they call partial automation like no
[TS]
◼
►
automation driver assistance partial
[TS]
◼
►
automation conditional automation hi
[TS]
◼
►
automation four-dimensional standards
[TS]
◼
►
bodies is there anything you can
[TS]
◼
►
standardize apparently anyway be
[TS]
◼
►
watching for sae numbers to be quoted on
[TS]
◼
►
your cars just like the sae engine power
[TS]
◼
►
ratings that no-one rates except you
[TS]
◼
►
mmm alright John do you think and in
[TS]
◼
►
this is robin malhotra that's asked
[TS]
◼
►
asked us this do you think john that
[TS]
◼
►
Apple's new file system or truly
[TS]
◼
►
autonomous vehicles will come first
[TS]
◼
►
truly autonomous according to my
[TS]
◼
►
definition just laid out as and you can
[TS]
◼
►
sit in the backseat and don't have to
[TS]
◼
►
drive apples file system will come first
[TS]
◼
►
easily i tend to agree but you never
[TS]
◼
►
really know all right Cameron palm and
[TS]
◼
►
has written in and made some interesting
[TS]
◼
►
points about the Amazon echo and and
[TS]
◼
►
amazon in general he or she has said
[TS]
◼
►
well I'm sure Amazon echo and ash
[TS]
◼
►
buttons are interesting products are a
[TS]
◼
►
couple of key issues number-one amazon
[TS]
◼
►
is a us thing it works the US because of
[TS]
◼
►
cheap shipping it doesn't work / exist
[TS]
◼
►
in most of the world including including
[TS]
◼
►
Europe not in the US cents the echo is
[TS]
◼
►
also only available in American
[TS]
◼
►
wish Cirie on the other hand and here
[TS]
◼
►
she provides a link is available in many
[TS]
◼
►
many many places and there's a link that
[TS]
◼
►
will put the show notes for future
[TS]
◼
►
availability for Siri this happens a lot
[TS]
◼
►
when we bring up things I figured maybe
[TS]
◼
►
netflix was another one a lot of things
[TS]
◼
►
that we don't realize our us-centric or
[TS]
◼
►
so if there are other people listening
[TS]
◼
►
in the US and who are just thinking
[TS]
◼
►
amazon everyone has amazon right
[TS]
◼
►
apparently allow the stuff amazon does
[TS]
◼
►
is really confined to the u.s. in ways
[TS]
◼
►
that you would wouldn't imagine it would
[TS]
◼
►
be like is there anything specific about
[TS]
◼
►
the echo that has to be so us seems like
[TS]
◼
►
they can make one for other kinds of
[TS]
◼
►
other countries right maybe they just
[TS]
◼
►
don't have enough server farms over
[TS]
◼
►
there that have the expertise to do the
[TS]
◼
►
the translation and the detection
[TS]
◼
►
different language was either way it's
[TS]
◼
►
always seemed kinda weird to me that
[TS]
◼
►
such a big company like Amazon seems to
[TS]
◼
►
have such grand ambitions with the whole
[TS]
◼
►
you know easy to and s3 and selling
[TS]
◼
►
things all over the world that mean I
[TS]
◼
►
can understand maybe not being able to
[TS]
◼
►
sell physical goods all over the world
[TS]
◼
►
but for all their electronic products
[TS]
◼
►
and network services they should expand
[TS]
◼
►
more well and I think this is a I think
[TS]
◼
►
what we're seeing here a strategy tax at
[TS]
◼
►
amazon which is the the echo does lots
[TS]
◼
►
of things that don't use their services
[TS]
◼
►
their their storefronts at all and don't
[TS]
◼
►
depend on the store friends at all but
[TS]
◼
►
one of the main reasons that all amazon
[TS]
◼
►
hardware exists is to get you to to buy
[TS]
◼
►
more content or media or stuff from
[TS]
◼
►
Amazon and so I bet they don't want to
[TS]
◼
►
even bother supporting it in countries
[TS]
◼
►
and languages where they they also don't
[TS]
◼
►
have widespread store coverage for their
[TS]
◼
►
stores and Amazon is historically
[TS]
◼
►
notoriously us-centric in their
[TS]
◼
►
storefronts so that's that's probably
[TS]
◼
►
the reason the main reason why is that
[TS]
◼
►
had the echo couldn't do like half the
[TS]
◼
►
things that amazon wants it to be doing
[TS]
◼
►
no maybe about like you have to just
[TS]
◼
►
think like long-term let everybody was
[TS]
◼
►
like an Amazon is such a long-term
[TS]
◼
►
thinking company meaning that they see I
[TS]
◼
►
was making spaceships and stuff so long
[TS]
◼
►
term if you are a China if you're not
[TS]
◼
►
selling in China you've got a big
[TS]
◼
►
problem because China has a lot of an
[TS]
◼
►
Indian but i'm not trying to India guess
[TS]
◼
►
what they have a lot of people and those
[TS]
◼
►
people are in many cases crawling up
[TS]
◼
►
the income class where they can buy your
[TS]
◼
►
products like that those countries are
[TS]
◼
►
not developing countries they're like
[TS]
◼
►
developed like you know they're entering
[TS]
◼
►
the middle class type of thing they're
[TS]
◼
►
ready to buy expensive for most
[TS]
◼
►
electronics right and it's happening
[TS]
◼
►
faster and faster like if you no matter
[TS]
◼
►
how I put it this way if you know even
[TS]
◼
►
have amazon gets one hundred percent of
[TS]
◼
►
the market for physical goods in the
[TS]
◼
►
United States if you just fast-forward
[TS]
◼
►
enough years the whoever gets a hundred
[TS]
◼
►
percent of the market in China India is
[TS]
◼
►
going to gobble them up because having a
[TS]
◼
►
hundred percent of the u.s. is
[TS]
◼
►
meaningless when when they get billions
[TS]
◼
►
of people in Asia
[TS]
◼
►
yep alright who wants to talk about
[TS]
◼
►
ubiquity zeit port power over ethernet
[TS]
◼
►
switch probably Margo our first sponsor
[TS]
◼
►
this week we're really going to switch
[TS]
◼
►
but I am briefly God sponsor you find
[TS]
◼
►
our first sponsor this week is net.com
[TS]
◼
►
this is a new sponsor its net and I am i
[TS]
◼
►
pronouncing that right mah man me I've
[TS]
◼
►
never actually said this word yet you
[TS]
◼
►
have to sound more apathetic me you got
[TS]
◼
►
it that's better that's better so many
[TS]
◼
►
dot-com that these are the people long
[TS]
◼
►
ago they found a site called woot.com
[TS]
◼
►
and what was like a one thing a day
[TS]
◼
►
daily deal kind of sight and the things
[TS]
◼
►
were like things that appeal to geeks
[TS]
◼
►
so it was you know a cheap crappy little
[TS]
◼
►
hard like whatever I was saying last
[TS]
◼
►
week and the week before like just being
[TS]
◼
►
blown away by how cheap hardware is
[TS]
◼
►
these days and it especially cost
[TS]
◼
►
nothing if you get it from place like
[TS]
◼
►
math day so what they do is one deal a
[TS]
◼
►
day and this is how Amazon wounded so
[TS]
◼
►
amazon bought woot forever ago the team
[TS]
◼
►
behind it the founders behind it
[TS]
◼
►
eventually got fed up because Amazon was
[TS]
◼
►
they were there like made instead of
[TS]
◼
►
being one deal a day it would be
[TS]
◼
►
oh now there's a whole bunch of deals
[TS]
◼
►
until it's kind of just amazon at that
[TS]
◼
►
point I kind of lost its personality and
[TS]
◼
►
kind of also made a special so they were
[TS]
◼
►
all happy with this they just left and
[TS]
◼
►
they went and founded a company called
[TS]
◼
►
mediocre labs which I love and they made
[TS]
◼
►
this site called net and i love the
[TS]
◼
►
attitude at this site if you read their
[TS]
◼
►
copy this is like the best copywriting
[TS]
◼
►
for trying to just barely sell a product
[TS]
◼
►
for this ad there's no coupon code
[TS]
◼
►
there's no tracking URL i was given no
[TS]
◼
►
script they just said just wing it
[TS]
◼
►
monster daring fireball a lot you can
[TS]
◼
►
almost barely tell that they're
[TS]
◼
►
sponsoring like that the way they want
[TS]
◼
►
it was supposed to be written like it
[TS]
◼
►
almost seems like wait who's the sponsor
[TS]
◼
►
you do they like hide the link they do
[TS]
◼
►
they do like fun kind of like working
[TS]
◼
►
stuff like that because this is
[TS]
◼
►
obviously like laid-back people who know
[TS]
◼
►
that they are selling really cheap
[TS]
◼
►
hardware and it's like surprisingly
[TS]
◼
►
cheap so today that the one there today
[TS]
◼
►
is it looks kind of like an Apple watch
[TS]
◼
►
shape but it's actually a speaker that
[TS]
◼
►
goes on your wrist it looks it's like
[TS]
◼
►
who would wear this and they even say
[TS]
◼
►
like who would wear this and it's eight
[TS]
◼
►
dollars and that's it and it changes
[TS]
◼
►
everyday changes at midnight at once the
[TS]
◼
►
things sell out there is gone that's it
[TS]
◼
►
there's no like advanced notice of like
[TS]
◼
►
eight tomorrow we're gonna have a
[TS]
◼
►
Chromebook or whatever and sometimes
[TS]
◼
►
they you know so they have all this like
[TS]
◼
►
awesome like cheap crappy hardware that
[TS]
◼
►
you can't believe it's that cheap and it
[TS]
◼
►
has anything that works and they also
[TS]
◼
►
sometimes have good stuff like they that
[TS]
◼
►
they had last week they had a really
[TS]
◼
►
impressive home theater receiver that
[TS]
◼
►
those 3d sandwich I don't know the thing
[TS]
◼
►
until I read their site they had apple
[TS]
◼
►
watch on there before the apple watch
[TS]
◼
►
sport on there a few weeks back a few
[TS]
◼
►
they have some really nice stuff as well
[TS]
◼
►
I love their copywriting more than
[TS]
◼
►
anything else i love how they sell these
[TS]
◼
►
products just barely the attitude is
[TS]
◼
►
it's that you can like sign up to become
[TS]
◼
►
a special member which is the very
[TS]
◼
►
mediocre person VMP and VIP has all
[TS]
◼
►
sorts of little benefit you can get here
[TS]
◼
►
check it out its mat.com neh dot-com man
[TS]
◼
►
that's that's pretty much spot on
[TS]
◼
►
ok but i feel like i need more facial
[TS]
◼
►
hair to say it correctly
[TS]
◼
►
no you just need a lot of indifference a
[TS]
◼
►
just you need to be overflowing with
[TS]
◼
►
indifference it's this is a hard every
[TS]
◼
►
to do is you supposed to sound
[TS]
◼
►
enthusiastic about the spots
[TS]
◼
►
it's not this time I i love i love the
[TS]
◼
►
way these people do business so check it
[TS]
◼
►
netcom thanks for sponsoring me there we
[TS]
◼
►
go that's how I supposed to say it so
[TS]
◼
►
why don't we talk about this
[TS]
◼
►
8-port power over ethernet switch ion
[TS]
◼
►
right edge of my seat i'm so excited but
[TS]
◼
►
last week I was talking about me trying
[TS]
◼
►
to find just a simple eight parts which
[TS]
◼
►
that has no fantasy island is reliable
[TS]
◼
►
and you know just sits there i did my
[TS]
◼
►
other required by the way is that the
[TS]
◼
►
power and the ports be on the same side
[TS]
◼
►
just because of the way i have these
[TS]
◼
►
very switches arranged it's kind of
[TS]
◼
►
annoying to have the kind that are meant
[TS]
◼
►
to be in Iraq where the ports on the
[TS]
◼
►
front but the power comes in the back
[TS]
◼
►
because that's just not a good
[TS]
◼
►
arrangement for things that are sitting
[TS]
◼
►
on the edge of a table or something
[TS]
◼
►
anyway and Mark out brought up in like
[TS]
◼
►
to his a the PHP thing that he likes and
[TS]
◼
►
actually have I say the bookmark about
[TS]
◼
►
next time anybody going to give that one
[TS]
◼
►
to try i still have a couple of extras
[TS]
◼
►
at home and waiting for them to die once
[TS]
◼
►
they die i'll try that one also if you
[TS]
◼
►
just need one big one I actually used I
[TS]
◼
►
forgot to mention i actually use a
[TS]
◼
►
rackmount HP switch in my garage that
[TS]
◼
►
has it because that 18 we had a big
[TS]
◼
►
renovations done I i had the house wired
[TS]
◼
►
for ethernet so I have something like 12
[TS]
◼
►
or 1215 ports that i'll go into this big
[TS]
◼
►
HP I think it's an 18-10 something like
[TS]
◼
►
that so that's probably something that
[TS]
◼
►
some kind of get gigabit HP semi managed
[TS]
◼
►
or unmanaged switch it was a couple
[TS]
◼
►
hundred dollars and that's also been
[TS]
◼
►
rock solid I've never liked rebooted
[TS]
◼
►
that never had a port die never had any
[TS]
◼
►
problems whatsoever
[TS]
◼
►
yeah if I had in my garage in the
[TS]
◼
►
basement or someplace like that i would
[TS]
◼
►
just get a big rack mount one just put
[TS]
◼
►
it where the heck I wanted into care as
[TS]
◼
►
long as it was reliable but
[TS]
◼
►
unfortunately do the way I have the
[TS]
◼
►
wires running i have lots of these
[TS]
◼
►
little ones around having a poor one on
[TS]
◼
►
my TV have any port one of the computer
[TS]
◼
►
room everyday part one next to mine ass
[TS]
◼
►
and stuff downstairs and so this is a
[TS]
◼
►
bunch of these little ones many of which
[TS]
◼
►
are in spaces where people have to be so
[TS]
◼
►
i have to be quiet so the HP one its
[TS]
◼
►
fanless if it's reliable and i'll give
[TS]
◼
►
it a try that sounds good but I was
[TS]
◼
►
surprised that marker didn't suggest
[TS]
◼
►
ubiquity because we talk about ubiquity
[TS]
◼
►
harbor last week and you're saying how
[TS]
◼
►
much you love do they make an eight port
[TS]
◼
►
switch to in our technical actually
[TS]
◼
►
reviewed it recently and it looks weird
[TS]
◼
►
an enterprising and ubiquity and stuff
[TS]
◼
►
like that but like a well it's solid and
[TS]
◼
►
reliable is exactly what you're looking
[TS]
◼
►
for right this is a family's one there
[TS]
◼
►
8.1 doesn't have any fans in it
[TS]
◼
►
I has a bunch of fancy features that I'm
[TS]
◼
►
not interested in like the you know all
[TS]
◼
►
these things they can do with
[TS]
◼
►
traffic shaping and you know management
[TS]
◼
►
and all sorts of other stuff but of
[TS]
◼
►
course it's two hundred dollars so I I
[TS]
◼
►
pretty much know that once I saw the
[TS]
◼
►
price not completely unwilling to pay a
[TS]
◼
►
lot of casino most of the time was like
[TS]
◼
►
all right well if this is a good one and
[TS]
◼
►
it's reliable pay money but just it's
[TS]
◼
►
just so much more than like the 50 bucks
[TS]
◼
►
and used to think and I was like well
[TS]
◼
►
you get fined fifty dollar switches
[TS]
◼
►
you're gonna get a crappy one and
[TS]
◼
►
they're gonna make noise and go dead or
[TS]
◼
►
whatever but the thing is I had these
[TS]
◼
►
dealing switches that were attractive
[TS]
◼
►
and reliable for a really long time like
[TS]
◼
►
six years seven years maybe it's gonna
[TS]
◼
►
be longer that's at least eight years
[TS]
◼
►
that's all making mac is and I think
[TS]
◼
►
happened before that how I just want
[TS]
◼
►
you know maybe i just got lucky and
[TS]
◼
►
found like it but I think about like $35
[TS]
◼
►
like eight years ago I just want that
[TS]
◼
►
again eight years of hard dollars is
[TS]
◼
►
much better than you know how long would
[TS]
◼
►
it 200 daughter thing need to ask anyway
[TS]
◼
►
i think i am not in the market for these
[TS]
◼
►
ubiquitous witches but who knows maybe
[TS]
◼
►
I'll get burned by enough three boxes
[TS]
◼
►
that i will regret not buying this fancy
[TS]
◼
►
managed a port switch from the fancy
[TS]
◼
►
yeah and also you know a little more
[TS]
◼
►
following ubiquity before we leave so we
[TS]
◼
►
start getting email about it apparently
[TS]
◼
►
ubiquity also sells IP cameras and and I
[TS]
◼
►
did look very briefly into those but
[TS]
◼
►
amazon didn't talk a lot of them looks
[TS]
◼
►
like they're transition model into a new
[TS]
◼
►
model that's like out of stock
[TS]
◼
►
everywhere right now so I kind of
[TS]
◼
►
dismissed it so that's why I look into
[TS]
◼
►
that they're also a little more money
[TS]
◼
►
and also a few people rode in to say
[TS]
◼
►
that they also now have I was talking
[TS]
◼
►
last week about how there's this
[TS]
◼
►
annoying java 8 wireless access point
[TS]
◼
►
based controller software that you need
[TS]
◼
►
if you have certain advanced features
[TS]
◼
►
enabled which I don't know you also
[TS]
◼
►
needed for initial setup of any any of
[TS]
◼
►
their wireless access points and it
[TS]
◼
►
turns out that they also sell this
[TS]
◼
►
little kind of like one of those like in
[TS]
◼
►
tell us if you look like a USB stick
[TS]
◼
►
with actually a whole mini computer in
[TS]
◼
►
there and I'm talking about little of
[TS]
◼
►
the the Knux isn't but whatever those
[TS]
◼
►
are they sell something that looks just
[TS]
◼
►
like that and it runs their software in
[TS]
◼
►
little like mini computer thing so you
[TS]
◼
►
don't need to run it on one of your real
[TS]
◼
►
computers if you don't want to
[TS]
◼
►
but those things are also sold out
[TS]
◼
►
everywhere but when they're installed
[TS]
◼
►
supposed to only be like 70 or 80 box so
[TS]
◼
►
you can pay 70 or 80 bucks to avoid
[TS]
◼
►
installing java somewhere which I would
[TS]
◼
►
probably do and what was the name of
[TS]
◼
►
that product do you remember i have no
[TS]
◼
►
idea it but it doesn't matter because of
[TS]
◼
►
that stuff everywhere its ubiquitous is
[TS]
◼
►
like it's like some kind of like Cloud
[TS]
◼
►
Controller or something like that
[TS]
◼
►
interesting alright your bakery makes
[TS]
◼
►
routers and Wi-Fi access points and IP
[TS]
◼
►
cameras and switches they also make long
[TS]
◼
►
range Wi-Fi antenna so I give you if you
[TS]
◼
►
want to like be my Wi-Fi from one
[TS]
◼
►
building to a whole different building
[TS]
◼
►
that might be far away they make a whole
[TS]
◼
►
bunch of stuff to do that also cost
[TS]
◼
►
suspiciously little but everyone says
[TS]
◼
►
works very well like this company is
[TS]
◼
►
yeah well I i think that you know it
[TS]
◼
►
turns out there's a pretty big business
[TS]
◼
►
in taking something that's controlled by
[TS]
◼
►
a very small number of very high margin
[TS]
◼
►
companies and doing the same thing for a
[TS]
◼
►
I'm glad Casey's got my job yeah I'm
[TS]
◼
►
thank you alright so right after we
[TS]
◼
►
recorded the last episode smile software
[TS]
◼
►
ended I smile now changing changing
[TS]
◼
►
oh it's just my ok changing some of the
[TS]
◼
►
stuff about the new pricing for text
[TS]
◼
►
text expander what it basically amounted
[TS]
◼
►
to was well most of the things are the
[TS]
◼
►
same we're gonna give you a little bit
[TS]
◼
►
of a discount if you already a customer
[TS]
◼
►
and will keep the old thing around for
[TS]
◼
►
some undetermined amount of time is that
[TS]
◼
►
a relatively fair summary
[TS]
◼
►
well i think the most important thing is
[TS]
◼
►
that they did something because that was
[TS]
◼
►
we're talking about last year like oh
[TS]
◼
►
let's see what they did let's think
[TS]
◼
►
maybe they meant this may be the man
[TS]
◼
►
that Bob it's like all right well we see
[TS]
◼
►
what their their announcement x minus 6
[TS]
◼
►
is doing to the market now we wait to
[TS]
◼
►
see is this what they wanted to do
[TS]
◼
►
because a lot of the discussion last
[TS]
◼
►
shot was like well this is what they did
[TS]
◼
►
and it doesn't seem crazy to expect to
[TS]
◼
►
have these results come out of it surely
[TS]
◼
►
they must have thought of this but on
[TS]
◼
►
the other hand maybe they've made a huge
[TS]
◼
►
mistake and we'll find out if they do
[TS]
◼
►
anything about it like oh no hear your
[TS]
◼
►
feedback we're gonna end this is
[TS]
◼
►
something we did it was faster than i
[TS]
◼
►
ever thought they would so it's so clear
[TS]
◼
►
that whatever it is they thought they
[TS]
◼
►
were doing they did not expect there
[TS]
◼
►
action they got because that was like
[TS]
◼
►
two days everything else in one day it
[TS]
◼
►
was very quickly afterwards they have a
[TS]
◼
►
supposed to says no no are we heard your
[TS]
◼
►
feedback bottle blonde now we come to
[TS]
◼
►
the announcement did they hear people's
[TS]
◼
►
yeah it is what they've done actually
[TS]
◼
►
addressing people's concerns and
[TS]
◼
►
Thailand Marcos is a pretty strong
[TS]
◼
►
opinion that they're not addressing the
[TS]
◼
►
concerns really but well it's you know I
[TS]
◼
►
mean honestly I I don't care that
[TS]
◼
►
strongly about this topic in general
[TS]
◼
►
because of this i'm not really expand
[TS]
◼
►
our user and also i am a developer who
[TS]
◼
►
saw something that subscription priced
[TS]
◼
►
and so I I do sympathize with their
[TS]
◼
►
economic needs here
[TS]
◼
►
however you know that what they
[TS]
◼
►
announced is basically that you know
[TS]
◼
►
they they move this product that was a a
[TS]
◼
►
traditionally sold like you pay 40 or
[TS]
◼
►
something dollars for this product
[TS]
◼
►
everything we do a major upgrade you
[TS]
◼
►
might get upgrade discount whatever but
[TS]
◼
►
for the most part it's like you pay a
[TS]
◼
►
decent amount upfront and then you can
[TS]
◼
►
use it as long as you want any make new
[TS]
◼
►
ones every couple years or every year
[TS]
◼
►
you can choose upgrade or not and they
[TS]
◼
►
moved it from that model too
[TS]
◼
►
it's now a web service with a required
[TS]
◼
►
five-dollar month subscription with
[TS]
◼
►
these clients that are now free and so
[TS]
◼
►
the people people who use it wherever
[TS]
◼
►
very angry for basically two main
[TS]
◼
►
reasons number one as we discussed last
[TS]
◼
►
episode a lot of people just don't like
[TS]
◼
►
subscription pricing especially for
[TS]
◼
►
things that they don't expect it on or
[TS]
◼
►
that they don't see the value in whether
[TS]
◼
►
you know it's what people expect for
[TS]
◼
►
pricing models whether in a like I don't
[TS]
◼
►
want to pay per month for like a USB hub
[TS]
◼
►
it's just a USB hub it does its job
[TS]
◼
►
right why should we pay per month for
[TS]
◼
►
that and some people use offer that way
[TS]
◼
►
even though kind of isn't and practice
[TS]
◼
►
but anyway so there's that complaint and
[TS]
◼
►
if you have that complaint the the new
[TS]
◼
►
announcement which is basically we're
[TS]
◼
►
dropping the price on the subscription
[TS]
◼
►
for people who had the old version and
[TS]
◼
►
we're going to keep the old version
[TS]
◼
►
updated for unspecified amount of time
[TS]
◼
►
and so if you had the objection that
[TS]
◼
►
this thing should not be subscription
[TS]
◼
►
this will not affect you at all you will
[TS]
◼
►
still be upset about this if you had the
[TS]
◼
►
opinion that well I'm upset about this
[TS]
◼
►
not because it's such
[TS]
◼
►
caption priced but because i will end up
[TS]
◼
►
paying a lot more than i did before then
[TS]
◼
►
this will probably make you happy
[TS]
◼
►
because now it has removed i think most
[TS]
◼
►
or all of that complaint i haven't done
[TS]
◼
►
all the numbers but it's something like
[TS]
◼
►
that you know i think you'll end up
[TS]
◼
►
paying roughly the same that you're
[TS]
◼
►
paying before if you have created a few
[TS]
◼
►
years so it will address some of the
[TS]
◼
►
complaints and the ones that were
[TS]
◼
►
primarily about just like total price
[TS]
◼
►
over time but it will not address the
[TS]
◼
►
people who are really upset that they
[TS]
◼
►
are moving to this model and also they
[TS]
◼
►
may also have another problem where the
[TS]
◼
►
they removed their sync features because
[TS]
◼
►
one of the ways of justifying the new
[TS]
◼
►
subscription service is you can now sync
[TS]
◼
►
through their web service make you have
[TS]
◼
►
to think through the web service before
[TS]
◼
►
text expander which works by having full
[TS]
◼
►
keyboard access so we can read every
[TS]
◼
►
keystroke it has to read every keystroke
[TS]
◼
►
you're typing so it is functionally a
[TS]
◼
►
keylogger and before it didn't need
[TS]
◼
►
internet access because before it
[TS]
◼
►
supported sink through lots of different
[TS]
◼
►
means basically like it would store its
[TS]
◼
►
data in a file somewhere and you could
[TS]
◼
►
say that file through many different
[TS]
◼
►
means i think dropbox was probably most
[TS]
◼
►
common when people use from people who I
[TS]
◼
►
know who used it so before this
[TS]
◼
►
keylogger effectively didn't need
[TS]
◼
►
network access now it does and so
[TS]
◼
►
there's also the concerns about it you
[TS]
◼
►
know the security around this it's kind
[TS]
◼
►
of tricky to combine something that has
[TS]
◼
►
full keylogging access with something
[TS]
◼
►
that has a network connection to
[TS]
◼
►
third-party servers that you don't
[TS]
◼
►
control and then there's a question
[TS]
◼
►
around whether they are encrypting the
[TS]
◼
►
snippets that you are storing their and
[TS]
◼
►
of course the answer i'm pretty sure the
[TS]
◼
►
answer was is there not but there's rely
[TS]
◼
►
on the other security measures around
[TS]
◼
►
just like your login stuff to to protect
[TS]
◼
►
them so there's a whole bunch of
[TS]
◼
►
concerns here that people had a whole
[TS]
◼
►
bunch of objections that people had this
[TS]
◼
►
new model and they have addressed one of
[TS]
◼
►
them which is the total price over time
[TS]
◼
►
but that's all they've address so far
[TS]
◼
►
what about text and the 5 there-there
[TS]
◼
►
change on that so that we will continue
[TS]
◼
►
this from the press we will continue to
[TS]
◼
►
sell and support text expander 540 s10
[TS]
◼
►
and Texas bender 3 + custom keyboard for
[TS]
◼
►
iOS for those who need it and they don't
[TS]
◼
►
don't have any time scales will continue
[TS]
◼
►
to sound support continued for
[TS]
◼
►
how long forever a year a month a week
[TS]
◼
►
five days when if Texas better five is
[TS]
◼
►
not compatible for the next version of
[TS]
◼
►
OS 10 will be updated so many questions
[TS]
◼
►
that I again I have to think they know
[TS]
◼
►
these questions like they've been
[TS]
◼
►
getting tons of feedbacks huge number of
[TS]
◼
►
those questions must have said how long
[TS]
◼
►
was ex-offender five be supported will
[TS]
◼
►
you updated how long time you know how
[TS]
◼
►
long will your old versions that didn't
[TS]
◼
►
do the subscription pricing how long
[TS]
◼
►
will they be supported will you continue
[TS]
◼
►
to update them and they just didn't
[TS]
◼
►
answer it at all and you have to think
[TS]
◼
►
it's because they think people won't
[TS]
◼
►
like the answer not because I didn't
[TS]
◼
►
occur to us to address that question
[TS]
◼
►
because they must have got that question
[TS]
◼
►
thousands of times already
[TS]
◼
►
yeah because the answer is you know if
[TS]
◼
►
you think about it just think about it
[TS]
◼
►
and everybody they're not trying to be
[TS]
◼
►
like greedy or evil or anything they
[TS]
◼
►
can't support an old version of this app
[TS]
◼
►
there's going to be on an infinite time
[TS]
◼
►
scale there's going to be an end to the
[TS]
◼
►
support for this version of this app so
[TS]
◼
►
and you know when are they going to do
[TS]
◼
►
that they what they've said in this post
[TS]
◼
►
it really just I think honestly makes
[TS]
◼
►
the problem it worse because it implies
[TS]
◼
►
that this will be supported indefinitely
[TS]
◼
►
but you know in practice there's going
[TS]
◼
►
to be an end and I don't think we or
[TS]
◼
►
they know when that end will be yet but
[TS]
◼
►
I think they're creating unmaintained
[TS]
◼
►
able expectation here
[TS]
◼
►
yeah like whatever they've lifted a
[TS]
◼
►
naive person reading this that someone's
[TS]
◼
►
going to read we will continue to sell
[TS]
◼
►
and support to expand five like oh i'm
[TS]
◼
►
so satisfied this press release made me
[TS]
◼
►
feel so much better thank you smile we
[TS]
◼
►
but what they have in their head is and
[TS]
◼
►
help continue to use text and the 5
[TS]
◼
►
forever like and eventually texts aspect
[TS]
◼
►
Texas matter five will not work and
[TS]
◼
►
they're going to be so angry then was
[TS]
◼
►
gonna be like but you put out this press
[TS]
◼
►
release that said you will continue to
[TS]
◼
►
sell support x-men five and that's gonna
[TS]
◼
►
be like well we continue to support x
[TS]
◼
►
better five but unfortunately text
[TS]
◼
►
identified as a product is only
[TS]
◼
►
compatible version is XYZ and Bob lot
[TS]
◼
►
alike but you said and like people
[TS]
◼
►
aren't reading like lawyers and I
[TS]
◼
►
reading for the nuance they're not and
[TS]
◼
►
they don't know like why should you
[TS]
◼
►
expect customer to understand what is
[TS]
◼
►
involved in maintaining an application
[TS]
◼
►
across the multiple releases of various
[TS]
◼
►
OS it's like there is something
[TS]
◼
►
especially for like a system I utility
[TS]
◼
►
like Texas matter whether it's on iOS
[TS]
◼
►
rs10 there's always going to be stuff
[TS]
◼
►
you have to do to maintain it is not as
[TS]
◼
►
simple as a just and
[TS]
◼
►
an application that you just run it and
[TS]
◼
►
then it went to you and that needs to be
[TS]
◼
►
maintained so I know they're setting
[TS]
◼
►
themselves up for failure but like I
[TS]
◼
►
think about how much do I think they're
[TS]
◼
►
gonna start texas-pan five well they
[TS]
◼
►
don't want to support two different
[TS]
◼
►
versions of their product like who would
[TS]
◼
►
want like the whole point of that you
[TS]
◼
►
did they want to have sustainable
[TS]
◼
►
development description pricing you
[TS]
◼
►
can't say okay now we're gonna have two
[TS]
◼
►
teams one that's just maintaining the
[TS]
◼
►
old versions and one to maintain the new
[TS]
◼
►
version nobody wants to do that so my
[TS]
◼
►
gut reaction is someone who's seen a lot
[TS]
◼
►
of software is the Texas manner five
[TS]
◼
►
minute and take span 23 for iOS they'll
[TS]
◼
►
probably work with this version of
[TS]
◼
►
austin and the next in this version of
[TS]
◼
►
iOS and the next version probably but
[TS]
◼
►
when they break i don't think the smile
[TS]
◼
►
will invest in my fixing them because
[TS]
◼
►
they'll be like look you had your time
[TS]
◼
►
now it's time to move on to the other
[TS]
◼
►
one took to whatever six or seven or
[TS]
◼
►
wherever the now right and in smiles
[TS]
◼
►
defense you know I that this is while I
[TS]
◼
►
I don't want to like gang up on them or
[TS]
◼
►
or be you know or attribute to malice to
[TS]
◼
►
them but there are these problems with
[TS]
◼
►
every way you choose to take money you
[TS]
◼
►
know if they continue doing the old way
[TS]
◼
►
of here's a paid app you buy it once and
[TS]
◼
►
then in a couple years you might buy an
[TS]
◼
►
upgrade that method also has to cut off
[TS]
◼
►
support for old versions eventually and
[TS]
◼
►
when that happens that also angers
[TS]
◼
►
people and so no matter what you do no
[TS]
◼
►
matter what you choose to take money it
[TS]
◼
►
will anger somebody and it and you know
[TS]
◼
►
a lot of somebodies if you're if you
[TS]
◼
►
have a good customer base you know if
[TS]
◼
►
you have a good-sized customer base it's
[TS]
◼
►
going to anger a lot of people
[TS]
◼
►
regardless of what you do if you don't
[TS]
◼
►
charge for anything that'll anger people
[TS]
◼
►
who are afraid that you're going to sell
[TS]
◼
►
their data if you put ads in their
[TS]
◼
►
cattle anger people who don't like ads
[TS]
◼
►
who or doing what they're doing
[TS]
◼
►
no matter what you do you're going to
[TS]
◼
►
anger people i don't envy the position
[TS]
◼
►
that smiles in here because what they're
[TS]
◼
►
clearly saying if not you know directly
[TS]
◼
►
than employing what they're clearly
[TS]
◼
►
saying is we need to get more money from
[TS]
◼
►
text expander like whatever this isn't
[TS]
◼
►
working for us we need more revenue from
[TS]
◼
►
it somehow and the way we're gonna do
[TS]
◼
►
that is going to have the short-term
[TS]
◼
►
pain for somebody and it seems like
[TS]
◼
►
they're trying to address people's
[TS]
◼
►
concerns but ultimately they're not
[TS]
◼
►
they're not able to they can't because
[TS]
◼
►
they have to make money somewhere so
[TS]
◼
►
like there's always gonna be people who
[TS]
◼
►
are mad about this and they're going to
[TS]
◼
►
choose to make some of the mad i think
[TS]
◼
►
the only two good options here are
[TS]
◼
►
either that they continue doing the
[TS]
◼
►
subscription model which honestly I I
[TS]
◼
►
don't think it's a good idea
[TS]
◼
►
it seems deeply flawed for the kind of
[TS]
◼
►
product is the kind of audience that it
[TS]
◼
►
had that as far as i know but again I'm
[TS]
◼
►
not them i don't i don't know who your
[TS]
◼
►
customers are so i could be wrong
[TS]
◼
►
so that's one option is to just go whole
[TS]
◼
►
hog industry in the subscription the way
[TS]
◼
►
they were before and just be honest like
[TS]
◼
►
look you know support 45 will end after
[TS]
◼
►
next OS version or something like that
[TS]
◼
►
now you set a date or Senate version
[TS]
◼
►
will just say are able to stop after
[TS]
◼
►
this and then you're on your own and you
[TS]
◼
►
gotta move to our service now or not or
[TS]
◼
►
completely bring back the old model of
[TS]
◼
►
Licensing what you know whether they
[TS]
◼
►
continuing the subscription model also
[TS]
◼
►
or not I don't know but you know the the
[TS]
◼
►
alternative here is you bring back the
[TS]
◼
►
old model we're ok now you know
[TS]
◼
►
TextExpander six is a regular software
[TS]
◼
►
release that you can buy for 40 bucks or
[TS]
◼
►
whatever and you can own it but no
[TS]
◼
►
monthly fees after that for you know
[TS]
◼
►
until you decide to stop using it until
[TS]
◼
►
it breaks with some distant future
[TS]
◼
►
Western version i don't see another
[TS]
◼
►
option here like what what they're doing
[TS]
◼
►
now is trying to bridge the benefits of
[TS]
◼
►
both are trying to please people who
[TS]
◼
►
want both without giving up their
[TS]
◼
►
subscription idea and and because you
[TS]
◼
►
know this is obviously like they've
[TS]
◼
►
obviously invested a lot into setting
[TS]
◼
►
this up migrating product over to this
[TS]
◼
►
kind of system somebody's using it so if
[TS]
◼
►
they kill this description service now
[TS]
◼
►
they're going to anger the people who
[TS]
◼
►
are using it and who do like it so like
[TS]
◼
►
it this is not an imposition to be it
[TS]
◼
►
and I I don't want I don't want to make
[TS]
◼
►
light of this because it's like this is
[TS]
◼
►
this is all hard stuff and in the
[TS]
◼
►
current software landscape it is
[TS]
◼
►
incredibly difficult to make a healthy
[TS]
◼
►
profit selling software today it's just
[TS]
◼
►
hard and and they have a staff they have
[TS]
◼
►
to support and you know what you can
[TS]
◼
►
oh well maybe maybe software should be
[TS]
◼
►
free or there's a lot of competition or
[TS]
◼
►
maybe they should lower their costs
[TS]
◼
►
whatever but none of those things are
[TS]
◼
►
easy things to address or easy things to
[TS]
◼
►
actually follow through on and often
[TS]
◼
►
have uncomfortable side effects so if
[TS]
◼
►
this is not you know that like that the
[TS]
◼
►
just be like it's kind of like when the
[TS]
◼
►
minimum wage goes up
[TS]
◼
►
yeah I'm sorry for going political here
[TS]
◼
►
God when the minimum wage goes up one of
[TS]
◼
►
the problems that the economist site
[TS]
◼
►
when that happens is it basically prices
[TS]
◼
►
out a whole bunch of jobs from being
[TS]
◼
►
doable because like will now like if the
[TS]
◼
►
minimum i have to pay legal full-time
[TS]
◼
►
employee is your legal employees x then
[TS]
◼
►
any job that is that cost less than X
[TS]
◼
►
just kinda I can't just can't pay
[TS]
◼
►
somebody to do that really or any job is
[TS]
◼
►
only worth you know something below
[TS]
◼
►
decks that kind of problem happens now
[TS]
◼
►
with software which is like a lot of
[TS]
◼
►
software that could be created and that
[TS]
◼
►
could have value to people just is not
[TS]
◼
►
going to do well enough in the market or
[TS]
◼
►
people won't pay enough for it for it to
[TS]
◼
►
so a lot of that software just won't get
[TS]
◼
►
created or only creating an abandoned so
[TS]
◼
►
there's all sorts of like you know
[TS]
◼
►
economic uncomfortable truths about this
[TS]
◼
►
we would however however you think about
[TS]
◼
►
software pricing however you think
[TS]
◼
►
things should be priced or however
[TS]
◼
►
whatever you're willing to pay for them
[TS]
◼
►
it's it's a very tricky area and I don't
[TS]
◼
►
envy smile at all for the position
[TS]
◼
►
they're in right now
[TS]
◼
►
yeah I certainly don't either yeah like
[TS]
◼
►
i kind of think like Adobe when they
[TS]
◼
►
went through a similar transition of
[TS]
◼
►
like a man i think it was making plenty
[TS]
◼
►
of money but this is you know what we
[TS]
◼
►
think it would be better for us
[TS]
◼
►
financially if we could if you could pay
[TS]
◼
►
for applications on a subscription basis
[TS]
◼
►
rather than selling your box with
[TS]
◼
►
software in it or selling your download
[TS]
◼
►
whatever into the most part they made a
[TS]
◼
►
transition to that Microsoft is going to
[TS]
◼
►
the same thing now trying to sell office
[TS]
◼
►
365 subscriptions and everything like
[TS]
◼
►
that smile obviously is much smaller
[TS]
◼
►
than Dobie or Microsoft look like it was
[TS]
◼
►
trying to make a similar transition and
[TS]
◼
►
it's almost it's almost like I feel like
[TS]
◼
►
ripping off the bandaid and just plowing
[TS]
◼
►
bravely forward certainly from the
[TS]
◼
►
outside that would be a cleaner
[TS]
◼
►
situation but from the inside maybe like
[TS]
◼
►
that wasn't even an option that we would
[TS]
◼
►
have died the product would not be
[TS]
◼
►
we tried it it's not working too many
[TS]
◼
►
people angry we're not selling enough
[TS]
◼
►
subscriptions we have to immediately do
[TS]
◼
►
an about-face and so I guess you know
[TS]
◼
►
better now than six months from now or
[TS]
◼
►
whatever but anyway this is surely not
[TS]
◼
►
the way they hope this transition would
[TS]
◼
►
go and i think their attempt to
[TS]
◼
►
you to fix it with the discount and the
[TS]
◼
►
vague promise of support for the old
[TS]
◼
►
versions i don't know if it makes it
[TS]
◼
►
worse but boy I like yeah I don't know
[TS]
◼
►
if it gives them a higher chance of
[TS]
◼
►
success either like I I just feel like
[TS]
◼
►
they're saying that the only does
[TS]
◼
►
deferred the anger to to a later period
[TS]
◼
►
yeah the discount i think i think is is
[TS]
◼
►
probably fine because that's I think
[TS]
◼
►
this kind is actually like maybe the
[TS]
◼
►
mistake they just made was making a
[TS]
◼
►
subscription price too high that they
[TS]
◼
►
could that could have been something
[TS]
◼
►
they decided to offer getting all angry
[TS]
◼
►
feedback when that sign of descriptions
[TS]
◼
►
again i'm speculating here maybe the
[TS]
◼
►
price is just too high
[TS]
◼
►
like if you told people they could use
[TS]
◼
►
text and you get it for free and you
[TS]
◼
►
have to pay a penny a month everyone's
[TS]
◼
►
fine with that suddenly it's not the
[TS]
◼
►
suddenly is not some sort of
[TS]
◼
►
philosophical objection to subscription
[TS]
◼
►
pricing i don't want to pay a penny
[TS]
◼
►
months too much know everybody's fine
[TS]
◼
►
with that it's below their level of
[TS]
◼
►
concern right but five dollars a month
[TS]
◼
►
or whatever it is was above people seem
[TS]
◼
►
so the fifty percent discount for life
[TS]
◼
►
if that brings it down below people
[TS]
◼
►
threshold then we'll see like Marco said
[TS]
◼
►
they really object philosophically to
[TS]
◼
►
subscriptions period or was he merely
[TS]
◼
►
the price is too high the promise to
[TS]
◼
►
text expander is like and also we're not
[TS]
◼
►
even really sure the subscription think
[TS]
◼
►
it's a good idea so you can have this
[TS]
◼
►
thing for some undefined period of time
[TS]
◼
►
but probably it will go away but you
[TS]
◼
►
probably don't know that and just makes
[TS]
◼
►
me depressed but you know I was anyway
[TS]
◼
►
we'll see how it works out for them like
[TS]
◼
►
Microsoft is difficult but the final
[TS]
◼
►
part is you can somehow can't get your
[TS]
◼
►
way out of a press release without
[TS]
◼
►
something terrible appearing and I feel
[TS]
◼
►
like it's I don't i'm not a PR person I
[TS]
◼
►
don't know how to do BR person's job i'm
[TS]
◼
►
not going to say that i could have
[TS]
◼
►
written this better but as someone who
[TS]
◼
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reads a lot of press releases reading
[TS]
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this does not make me feel better about
[TS]
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the company and I imagine that's what
[TS]
◼
►
press releases are supposed to do the
[TS]
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►
last part of it was this supposed to be
[TS]
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like you know person-to-person like have
[TS]
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empathy for us and so forth
[TS]
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this was a big change their number of
[TS]
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things we could have done better alright
[TS]
◼
►
that sounds like the start of a
[TS]
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►
paragraph where they're saying basically
[TS]
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►
like acknowledging ok are bad you know
[TS]
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►
that you are angry at us and we have to
[TS]
◼
►
at this point acknowledge that you are
[TS]
◼
►
angry at us with reasons there are
[TS]
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►
things that didn't turn out the way we
[TS]
◼
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wanted them to you know we're sorry your
[TS]
◼
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we acknowledge your anger like that
[TS]
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right seems like it's going to find so
[TS]
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►
far we genuinely want to bring you the
[TS]
◼
►
best text and experience you can
[TS]
◼
►
unfortunately not all the accents had
[TS]
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►
the intended effect still so so good so
[TS]
◼
►
for example comma we staggered our
[TS]
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►
customer emails or three days to ensure
[TS]
◼
►
smooth server capacity so that everyone
[TS]
◼
►
would have a good initial experience
[TS]
◼
►
with the service this ever held up but
[TS]
◼
►
many customers learned of the new text
[TS]
◼
►
expander from news sites Twitter or
[TS]
◼
►
Twitter rather than from smile that is
[TS]
◼
►
not an example of the of the bad things
[TS]
◼
►
that people are yelling at you about
[TS]
◼
►
like because they found out the news
[TS]
◼
►
from a site other than you as if somehow
[TS]
◼
►
they found out from you they would have
[TS]
◼
►
choked it down and it would have been
[TS]
◼
►
more palatable they're angry about what
[TS]
◼
►
finding out what happened from news
[TS]
◼
►
sites rather different you physical part
[TS]
◼
►
of that may be like why do I gotta hear
[TS]
◼
►
this on Twitter instead of from you
[TS]
◼
►
directly smile but subsequently if
[TS]
◼
►
you're going to pick the thing that
[TS]
◼
►
people are angry about
[TS]
◼
►
that's not it this whole press release
[TS]
◼
►
was addressing the issues none of which
[TS]
◼
►
were I found out about this from Twitter
[TS]
◼
►
instead of smile don't in your press
[TS]
◼
►
release like that it's like it's like
[TS]
◼
►
you know what is your greatest weakness
[TS]
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►
so I'm little bit I'm assess a hard
[TS]
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►
worker sometimes are better
[TS]
◼
►
ok it's not they were they were so close
[TS]
◼
►
they're right there but it's for example
[TS]
◼
►
and the example they gave is not what
[TS]
◼
►
people are angry it's not even like the
[TS]
◼
►
top three that people are angry about so
[TS]
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►
yeah I'm feeling the story is not over
[TS]
◼
►
yeah we've heard you and actually it's
[TS]
◼
►
going to be twenty-five percent of the
[TS]
◼
►
original price for life and Texas better
[TS]
◼
►
five will be supported indefinitely and
[TS]
◼
►
we're canceling text finder six but wait
[TS]
◼
►
we heard you Texas better 6 users you
[TS]
◼
►
want to keep all right I get them i get
[TS]
◼
►
1 yeah you know they're they're allowed
[TS]
◼
►
to you try something doesn't work you
[TS]
◼
►
react fast good if they come back again
[TS]
◼
►
with another press release and then
[TS]
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►
we're just going to have dedicated
[TS]
◼
►
texture podcast is alright well we have
[TS]
◼
►
one more quick piece of follow-up and
[TS]
◼
►
then we can move on to some other stuff
[TS]
◼
►
these were the topics in they were
[TS]
◼
►
working with a great yeah it's not gray
[TS]
◼
►
area text matters follow-up so is Apple
[TS]
◼
►
yeah fair enough John you finally got
[TS]
◼
►
your way she got your bleeps and bloops
[TS]
◼
►
and how's that going
[TS]
◼
►
not my wish I wanted believes in the
[TS]
◼
►
theme song that we had in one episode
[TS]
◼
►
but Marco took it upon itself to add
[TS]
◼
►
believes in glutes before and after the
[TS]
◼
►
ads I think because he listened to much
[TS]
◼
►
hello internet or some other reason
[TS]
◼
►
anyway we've gotten a lot of feedback
[TS]
◼
►
about that and I thought Marco should
[TS]
◼
►
explain what he's doing and why we've
[TS]
◼
►
got like three people who don't like
[TS]
◼
►
it's yeah it's more than that but man
[TS]
◼
►
people who don't like it i mean i can
[TS]
◼
►
say the sky is blue and people and more
[TS]
◼
►
people will tell me i'm an idiot and
[TS]
◼
►
wrong then what we've heard about this
[TS]
◼
►
well that's also true well people don't
[TS]
◼
►
like change so that's obvious right but
[TS]
◼
►
I want more interested in is why did you
[TS]
◼
►
add them not why do people not like them
[TS]
◼
►
but why did you add them sure
[TS]
◼
►
so first of all you can quibble over the
[TS]
◼
►
choice of sounds that the I i chose old
[TS]
◼
►
Max and I wanted to do the windows XP
[TS]
◼
►
USB device plugged in and unplugged
[TS]
◼
►
sounds but I knew John would not allow
[TS]
◼
►
that that that's correct John I don't
[TS]
◼
►
even know that sound but no that would
[TS]
◼
►
be thinking about you do you do now
[TS]
◼
►
known as it anyway so that's what I
[TS]
◼
►
wanted to do and I knew John but would
[TS]
◼
►
object so I i chose old Mac sounds
[TS]
◼
►
instead that kind of just that the
[TS]
◼
►
actual origins of them are kinda funny
[TS]
◼
►
one of them's a crash one of them to
[TS]
◼
►
reboot of some old max I didn't pick
[TS]
◼
►
based on what computers they belong to
[TS]
◼
►
specifically in the old Apple lineup i
[TS]
◼
►
just picked based on which ones I
[TS]
◼
►
thought sounded right for this purpose i
[TS]
◼
►
was think about using using something
[TS]
◼
►
like this for awhile because it allows
[TS]
◼
►
me a lot more flexibility and editing of
[TS]
◼
►
when i start the ad and when I end the
[TS]
◼
►
ad it also saves time in the episode
[TS]
◼
►
because it removes all the transition
[TS]
◼
►
lead-in from like Casey saying all right
[TS]
◼
►
before we cover this market large tell
[TS]
◼
►
me something that's awesome you know
[TS]
◼
►
something like that like it
[TS]
◼
►
it removes the need for a lot of that so
[TS]
◼
►
it does save time I think and it's also
[TS]
◼
►
just gives me the flexibility to place
[TS]
◼
►
the ads wherever I want to really like
[TS]
◼
►
whenever wherever there's a natural
[TS]
◼
►
break in conversation even if we didn't
[TS]
◼
►
say at that point in the show
[TS]
◼
►
alright let's do a sponsor break now so
[TS]
◼
►
it allows flexibility and editing
[TS]
◼
►
basically and it makes everything
[TS]
◼
►
shorter it also helps differentiate when
[TS]
◼
►
the ad has begun and when the and has
[TS]
◼
►
ended it forces you to figure that out
[TS]
◼
►
to it yet was easy
[TS]
◼
►
yeah enforcing it forces to be like a
[TS]
◼
►
fully defined boundary which i think is
[TS]
◼
►
better tutorial even though i think we
[TS]
◼
►
were pretty good about that already but
[TS]
◼
►
this does help just a little bit
[TS]
◼
►
like last week you talk to john about
[TS]
◼
►
blue apron after after I had finished
[TS]
◼
►
doing my script and so if if I wanted to
[TS]
◼
►
integrate that into the ad read i had to
[TS]
◼
►
move it in and I did and so I actually
[TS]
◼
►
rearranging the ad to move that into the
[TS]
◼
►
ad real explicitly and then once the
[TS]
◼
►
sound played the ad was over so i think
[TS]
◼
►
that helped also and so that's why I did
[TS]
◼
►
it and the reason I started two weeks
[TS]
◼
►
ago is because all three live reads I
[TS]
◼
►
did that recording I hated them all and
[TS]
◼
►
so I recorded them all the next morning
[TS]
◼
►
and when I what I do recording after the
[TS]
◼
►
fact which I occasionally do if I mess
[TS]
◼
►
up a read too badly if I just don't like
[TS]
◼
►
the way it turned out I will of course
[TS]
◼
►
always sound slightly different from the
[TS]
◼
►
way some of the night before just
[TS]
◼
►
because you know people's voices changed
[TS]
◼
►
throughout the day and um and throughout
[TS]
◼
►
each day you might have different voice
[TS]
◼
►
to yesterday but I you know just how
[TS]
◼
►
tired you are whether you're sick with
[TS]
◼
►
allergies whatever so I didn't like all
[TS]
◼
►
three the added two weeks ago I replaced
[TS]
◼
►
them all the morning after and decided
[TS]
◼
►
this would be a good time to use the
[TS]
◼
►
sounds because it would help people not
[TS]
◼
►
notice that I sounded different in the
[TS]
◼
►
ads and these dinner as far as i know
[TS]
◼
►
these did originate like the idea of at
[TS]
◼
►
bumper sounds I first heard it on hello
[TS]
◼
►
I don't know if they invented it but
[TS]
◼
►
that is certainly where I first heard it
[TS]
◼
►
they did not invent it just like a
[TS]
◼
►
underscored in an exploding as yes
[TS]
◼
►
didn't I heard it first on correlation I
[TS]
◼
►
thought I think it's probably from the
[TS]
◼
►
radio the invention of radio yeah i mean
[TS]
◼
►
that well within podcast yeah radio its
[TS]
◼
►
everyone does a little bit differently
[TS]
◼
►
but the idea of just like kind of like a
[TS]
◼
►
quick opening and closing sound effect i
[TS]
◼
►
first heard that hello internet they get
[TS]
◼
►
full credit because they are awesome and
[TS]
◼
►
they are still my favorite podcast i
[TS]
◼
►
don't know i'm i'm just going to assume
[TS]
◼
►
they stole something from us at some
[TS]
◼
►
point we'll call it even and yeah that's
[TS]
◼
►
we also sponsor this week by freshbooks
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go to fresh books.com / ATP freshbooks
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so ridiculously simple to use that over
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[TS]
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this means a lot more smiling and way
[TS]
◼
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less stressful when it comes to dealing
[TS]
◼
►
with administration paperwork invoicing
[TS]
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and getting paid now invoicing is what
[TS]
◼
►
made them famous and they are stellar
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you can use freshbooks to create and
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send invoices in literally 30 seconds or
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there's no formula is no formatting no
[TS]
◼
►
manual entry to make things you know
[TS]
◼
►
error-prone or anything just perfectly
[TS]
◼
►
crafted voices every time they also you
[TS]
◼
►
track your expenses freshbooks you
[TS]
◼
►
forget about forgetting to track
[TS]
◼
►
receipts and expense reports you can use
[TS]
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the fresh books app for mobile to take
[TS]
◼
►
pictures of receipts on your phone and
[TS]
◼
►
fresh pretty much handle the rest of
[TS]
◼
►
course you can manually enter expenses
[TS]
◼
►
as well and they even will integrate
[TS]
◼
►
with your bank if you want them to to
[TS]
◼
►
automatically pull an expense
[TS]
◼
►
transactions from your bank account and
[TS]
◼
►
they also offer online payments so when
[TS]
◼
►
you create an invoice through freshbooks
[TS]
◼
►
for some service you provided somebody
[TS]
◼
►
has to pay you for you create an invoice
[TS]
◼
►
and the people your invoicing can pay
[TS]
◼
►
online support all sorts of payment
[TS]
◼
►
gateways from their own to yours and
[TS]
◼
►
this means you get paid faster because
[TS]
◼
►
it's easier for your clients to pay you
[TS]
◼
►
and if you do transactions in person if
[TS]
◼
►
you're some kind of in-person worker and
[TS]
◼
►
you have to invoice people in person and
[TS]
◼
►
get paid in person for what you just did
[TS]
◼
►
they have a mobile card reader let you
[TS]
◼
►
accept credit cards right there and so
[TS]
◼
►
again helping you get paid faster they
[TS]
◼
►
also offer lots of little community
[TS]
◼
►
features that way to cover and every one
[TS]
◼
►
of the things they offer is overdue
[TS]
◼
►
payment reminders now every time i've
[TS]
◼
►
ever sent an invoice i have wished for
[TS]
◼
►
this because invoices you know they get
[TS]
◼
►
lost i get the lid they get put off it
[TS]
◼
►
you always have people who are late to
[TS]
◼
►
pay invoices and it's great when the
[TS]
◼
►
when freshbooks can automatically
[TS]
◼
►
customizable by you on both the interval
[TS]
◼
►
and the text but can automatically send
[TS]
◼
►
people late payment reminders so they
[TS]
◼
►
don't come from you you don't have to
[TS]
◼
►
think about you don't have to do it kind
[TS]
◼
►
of helps avoid uncomfortable
[TS]
◼
►
this is only a tiny sliver of what fresh
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◼
►
can do for you to feel the full force of
[TS]
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►
the freshbooks effect totally free for
[TS]
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30 days go to freshbooks calm / ATP and
[TS]
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►
interacts ntek podcast in the how did
[TS]
◼
►
you hear about us section once again
[TS]
◼
►
please enter ATP or accident I podcast
[TS]
◼
►
and he had you hear about us section
[TS]
◼
►
when you go and sign up at freshbooks
[TS]
◼
►
calm / ATP thanks to freshbooks unlike
[TS]
◼
►
smile we need to actually wrap up
[TS]
◼
►
the various complaints of the bleeps and
[TS]
◼
►
bloops oh that collecting collecting the
[TS]
◼
►
beliefs of those complaints 11 category
[TS]
◼
►
chain of complaint is i don't like
[TS]
◼
►
that's like the medic at aghori which
[TS]
◼
►
you know that you can't dismiss out of
[TS]
◼
►
hand because who wants their thing to be
[TS]
◼
►
you know you kind of get used to a
[TS]
◼
►
certain structure you don't like change
[TS]
◼
►
rights but i will listen to episode 1
[TS]
◼
►
and tell me you don't like change
[TS]
◼
►
yeah so we'll put that aside for now but
[TS]
◼
►
it is the thing people said the other
[TS]
◼
►
one surprising number of people i listen
[TS]
◼
►
to the podcast it i don't know how we
[TS]
◼
►
should take this while drifting off to
[TS]
◼
►
sleep or to help them are this help them
[TS]
◼
►
get this look like I mean great it's
[TS]
◼
►
like I'm happy to make a product that
[TS]
◼
►
you enjoy for whatever purpose you know
[TS]
◼
►
you want to use it for that's how you
[TS]
◼
►
want to use its fine but apparently the
[TS]
◼
►
bleeps and bloops are harshing my mellow
[TS]
◼
►
and and jangling them out of this lumber
[TS]
◼
►
that they were drifting into so perhaps
[TS]
◼
►
turning down the volume or picking
[TS]
◼
►
different sounds could help out there
[TS]
◼
►
are those people that have but again
[TS]
◼
►
there's a surprising number of people
[TS]
◼
►
yeah that seems to be I think that's the
[TS]
◼
►
only complaint I would consider valid
[TS]
◼
►
that we've received so far and you can't
[TS]
◼
►
like you i'm not sure how I feel about
[TS]
◼
►
people complaining that they're having a
[TS]
◼
►
hard time falling asleep to our podcast
[TS]
◼
►
but that it's that that is a semi valid
[TS]
◼
►
complaint if it's that's how they're
[TS]
◼
►
using the podcast and we're helping make
[TS]
◼
►
their life better right helping others
[TS]
◼
►
obviously the more power to him
[TS]
◼
►
obviously the more power to him
[TS]
◼
►
so maybe the volume damn i can you
[TS]
◼
►
imagine people who hear us as the last
[TS]
◼
►
thing they here before they go to sleep
[TS]
◼
►
like what is that mentally healthy but
[TS]
◼
►
that's fine we'll give them awesome
[TS]
◼
►
dreams about us because that's the USB
[TS]
◼
►
hubs a new mac pro's that's what
[TS]
◼
►
nightmares my friend that dreams
[TS]
◼
►
yeah Michael I don't like the sounds
[TS]
◼
►
like I know you went through all the
[TS]
◼
►
list of sounds because you have no sort
[TS]
◼
►
of background of what those sounds are
[TS]
◼
►
where they came from
[TS]
◼
►
it is weird to hear the sounds that you
[TS]
◼
►
picked in there so I I feel like better
[TS]
◼
►
sounds could be fined like their mac
[TS]
◼
►
sounds but I don't like that one of the
[TS]
◼
►
crash sound and of all the star beeps
[TS]
◼
►
you pick that one
[TS]
◼
►
not not my favorites so I think there's
[TS]
◼
►
an area where we could put with
[TS]
◼
►
potentially improved try to make because
[TS]
◼
►
that you know all the reasons you cited
[TS]
◼
►
for the sounds sounds good to me like I
[TS]
◼
►
think they're all good and we just need
[TS]
◼
►
to tamp down the negative so I feel like
[TS]
◼
►
sure so you know if if the issue is just
[TS]
◼
►
like the volume of the sounds i thought
[TS]
◼
►
i had a good balance i I did reduce the
[TS]
◼
►
volume on them from like their stock
[TS]
◼
►
configuration like from like the bra
[TS]
◼
►
sound because it didn't match the levels
[TS]
◼
►
really well otherwise but if I ever do
[TS]
◼
►
some further that's fine after the
[TS]
◼
►
choice of sound it's tricky when you're
[TS]
◼
►
choosing sound effects for pi know this
[TS]
◼
►
is really inside baseball I'm sorry for
[TS]
◼
►
you can skip over this chapter when
[TS]
◼
►
you're when you're choosing sound
[TS]
◼
►
effects to go in a pocket i learned this
[TS]
◼
►
in the early days of neutral because i
[TS]
◼
►
would use to to delineate the ads and
[TS]
◼
►
neutral i would you wait a minute that
[TS]
◼
►
was before hello internet say they stole
[TS]
◼
►
everything for us
[TS]
◼
►
alright so I we used the BMW chime from
[TS]
◼
►
the from like the the e whatever series
[TS]
◼
►
whatever that ability
[TS]
◼
►
yeah whatever the pleasant little chime
[TS]
◼
►
is when you like leave the door open or
[TS]
◼
►
start the car whatever i recorded one of
[TS]
◼
►
those from my 3 series and I used we use
[TS]
◼
►
that as our ad bumpers and we got
[TS]
◼
►
complaints from people is also why i
[TS]
◼
►
like-- when I when I bleep the sound
[TS]
◼
►
effects or when I believe a swear word i
[TS]
◼
►
don't use the horn honking sound there
[TS]
◼
►
was a couple really up to the intro why
[TS]
◼
►
would you all sorts of car sounds and i
[TS]
◼
►
settled on just using a hand brake or
[TS]
◼
►
trunk slamming sound because when you're
[TS]
◼
►
in a car and you hear that sound effect
[TS]
◼
►
you don't it kind of throws you off you
[TS]
◼
►
don't know whether like it a real horn
[TS]
◼
►
honking outside like that's it kind of
[TS]
◼
►
scares your or jostles you out of out of
[TS]
◼
►
what you're supposed to pay attention to
[TS]
◼
►
is that the sound of
[TS]
◼
►
I engine or is that now at mp3 right
[TS]
◼
►
nice i setup so anyway never get all did
[TS]
◼
►
you know other carmakers doing that now
[TS]
◼
►
by the way not just BMW i think i read i
[TS]
◼
►
think it was maybe his Volkswagen or
[TS]
◼
►
some other but like just non-luxury non
[TS]
◼
►
fancy brands are doing it anyway it's
[TS]
◼
►
BMW leads the way and lots of things
[TS]
◼
►
good and bad anyway so so I learned like
[TS]
◼
►
you got to be careful not to basically
[TS]
◼
►
not to use like current sounds so when I
[TS]
◼
►
chose these sounds are chosen
[TS]
◼
►
specifically so that they wouldn't sound
[TS]
◼
►
like the more recent Mac sound effects
[TS]
◼
►
so like I didn't use the current mac
[TS]
◼
►
startup chime which is actually been
[TS]
◼
►
used for quite some time
[TS]
◼
►
I didn't use that because it was i I
[TS]
◼
►
didn't want people to think that like
[TS]
◼
►
the computer behind them was rebooting
[TS]
◼
►
and their craft a kernel panic like you
[TS]
◼
►
know I don't want I want to like freak
[TS]
◼
►
people out so i had to pick sounds that
[TS]
◼
►
were not recent and it would be funny to
[TS]
◼
►
troll the windows XP users with the USB
[TS]
◼
►
sound and they are also quieter and
[TS]
◼
►
simpler and they wouldn't annoy you
[TS]
◼
►
because they would match each other John
[TS]
◼
►
it's not the non matching it's just that
[TS]
◼
►
I know those sounds from history and
[TS]
◼
►
life and they you know I think
[TS]
◼
►
everything you said is a good idea not
[TS]
◼
►
to use modern sounds don't use sounds
[TS]
◼
►
that could be confused with car sounds
[TS]
◼
►
like all good but just this particular
[TS]
◼
►
one sided they just don't work for me
[TS]
◼
►
again we're gonna reconcile differences
[TS]
◼
►
Merlin has little guitar jangling as the
[TS]
◼
►
beginning and end
[TS]
◼
►
obviously it's probably not appropriate
[TS]
◼
►
for us but on metro works especially
[TS]
◼
►
because it fits in with the sort of
[TS]
◼
►
intro theme thing anyway I think I think
[TS]
◼
►
we can do better here is the other
[TS]
◼
►
angles and no one brought up the people
[TS]
◼
►
who like don't like change and stuff
[TS]
◼
►
having things like this no matter what
[TS]
◼
►
sounds we end up landing on and what
[TS]
◼
►
volume there at or whatever having a
[TS]
◼
►
regular features of the show like the
[TS]
◼
►
song in the middle and the little the
[TS]
◼
►
ring things and the car door opening
[TS]
◼
►
stuff like that that stuff is incredibly
[TS]
◼
►
addictive like you really like Pavlov's
[TS]
◼
►
with ringing the bell and making a dog
[TS]
◼
►
salivates like it is like a literal
[TS]
◼
►
belt-like so for all the people who it's
[TS]
◼
►
weird for you because we're changing it
[TS]
◼
►
totally understand that but for the
[TS]
◼
►
people who are just starting to listen
[TS]
◼
►
to the show now or four people a year
[TS]
◼
►
from now after we've been doing this for
[TS]
◼
►
a while that will become such an
[TS]
◼
►
integral part of the show that we ever
[TS]
◼
►
took it away they would people would
[TS]
◼
►
flip out because humans are just so
[TS]
◼
►
little monkeys and hit you know so what
[TS]
◼
►
I'm saying is hanging in there
[TS]
◼
►
eventually you'll come to love the belt
[TS]
◼
►
maybe not this particular time so what
[TS]
◼
►
we will get we feel like we will get the
[TS]
◼
►
kinks workout and version 2 and three of
[TS]
◼
►
these sounds or whatever
[TS]
◼
►
eventually you won't be able to live
[TS]
◼
►
without them yeah and I mean this is
[TS]
◼
►
that's one of the reasons we have our
[TS]
◼
►
so Jonathan Mann the author of our theme
[TS]
◼
►
song he we did the first episode without
[TS]
◼
►
a theme song are after how many we did
[TS]
◼
►
beforehand it was a few and like one
[TS]
◼
►
time we complained that we didn't know
[TS]
◼
►
how to end the show and everything so he
[TS]
◼
►
wrote the theme song and at the same
[TS]
◼
►
time i had actually asked Merlin Mann
[TS]
◼
►
like a week or so earlier if he could
[TS]
◼
►
write us a theme song because because he
[TS]
◼
►
always like musical things like like I
[TS]
◼
►
think that pretty sure it's just him
[TS]
◼
►
playing guitar or playing rockband
[TS]
◼
►
something like he is a musician but I'm
[TS]
◼
►
you know back to work that seems but
[TS]
◼
►
that's theme song was like a high school
[TS]
◼
►
band or whatever high school band open
[TS]
◼
►
that wasn't what it may I was it with
[TS]
◼
►
after high school I don't know anyway a
[TS]
◼
►
serious band you know I bought their
[TS]
◼
►
album with it it's bacon right yeah i
[TS]
◼
►
yeah so I actually asked Merlin before
[TS]
◼
►
Jonathan wrote what is now our theme
[TS]
◼
►
song is Merlin to write something for us
[TS]
◼
►
and then when Jonathan wrote his theme
[TS]
◼
►
song we were like this is so good like
[TS]
◼
►
it was getting stuck in all of our heads
[TS]
◼
►
all day and we're like I think we have
[TS]
◼
►
to get use this it's it's too good we
[TS]
◼
►
have to use this it's so infectious she
[TS]
◼
►
gets in all of our heads so much we
[TS]
◼
►
don't have a choice we have so i i went
[TS]
◼
►
to dramatic look I'm sorry I like have
[TS]
◼
►
you if you start anything please stop
[TS]
◼
►
and fortunately he hadn't gotten to it
[TS]
◼
►
yet so it wasn't like a huge deal
[TS]
◼
►
at least I don't think no one hates me
[TS]
◼
►
forever for that because that was like
[TS]
◼
►
three years ago and I think we're still
[TS]
◼
►
friends but yeah like we knew like when
[TS]
◼
►
we we heard the jonathan mann song we
[TS]
◼
►
knew we had to do it by the way quick
[TS]
◼
►
plug for Jonathan man he is launching a
[TS]
◼
►
new podcast called song knots on the
[TS]
◼
►
truth when the radio topia shows you
[TS]
◼
►
it's a big podcast already took anyway
[TS]
◼
►
so look check out song or not spider-man
[TS]
◼
►
which i think is launching shortly or
[TS]
◼
►
might have lied about time we are the
[TS]
◼
►
quick plug for Jonathan's we like him a
[TS]
◼
►
lot because your theme song so anyway
[TS]
◼
►
that is why we we do fun stuff like this
[TS]
◼
►
because it gets in our heads and it
[TS]
◼
►
becomes part of the personality of the
[TS]
◼
►
show and I do I like John your statement
[TS]
◼
►
basically like I just stop you're
[TS]
◼
►
wanting to get used to eventually it's
[TS]
◼
►
not stop your whining is that you will
[TS]
◼
►
not just get used to it you'll come to
[TS]
◼
►
crave it you will need it to be there
[TS]
◼
►
will become a comforting regular as any
[TS]
◼
►
sort of routine as any you know the
[TS]
◼
►
parent of a child knows regular you know
[TS]
◼
►
having routines the time we do this is
[TS]
◼
►
it is comforting to have a routine to
[TS]
◼
►
know that no matter what crazy stuff
[TS]
◼
►
goes on during the show a certain point
[TS]
◼
►
there's going to be these little jingles
[TS]
◼
►
that to mark the asthma is going to be a
[TS]
◼
►
song maybe it's gonna be a car sound
[TS]
◼
►
like those regular things be those
[TS]
◼
►
routines those traditions become comfort
[TS]
◼
►
you will you'll come to love them as
[TS]
◼
►
long as we don't pick terrible sounds
[TS]
◼
►
and words I don't want your 5 bucks a
[TS]
◼
►
yeah alright so you want to talk about a
[TS]
◼
►
topic or just one and here is what we
[TS]
◼
►
sponsor to do if you want i'm kidding we
[TS]
◼
►
talked last week's this is even a great
[TS]
◼
►
topic this is like halfway between
[TS]
◼
►
follow-up and not
[TS]
◼
►
we talked last week about Apple's 40th
[TS]
◼
►
birthday and we went on a journey
[TS]
◼
►
together through our art our finding the
[TS]
◼
►
mac in finding apple and we didn't talk
[TS]
◼
►
much about the imac or at least not
[TS]
◼
►
enough for John so John tell us about
[TS]
◼
►
Apple turning 40 and the imac yeah we're
[TS]
◼
►
running over in our for you think so I
[TS]
◼
►
kind of cut that out of where i would
[TS]
◼
►
have talked about myself but i think it
[TS]
◼
►
is an important part to acknowledge and
[TS]
◼
►
maybe you guys can relate to it because
[TS]
◼
►
maybe you have opinions on it looking at
[TS]
◼
►
it from afar but so the imac was 1998
[TS]
◼
►
and steve jobs would come back to apple
[TS]
◼
►
and in that people don't remember they
[TS]
◼
►
usually think of the ipod is the
[TS]
◼
►
important turnaround product but the
[TS]
◼
►
imac was just as important if not more
[TS]
◼
►
important for Apple as a company not
[TS]
◼
►
particularly for the industry because in
[TS]
◼
►
the end I go whatever it was just a
[TS]
◼
►
computer people to make computers before
[TS]
◼
►
the important thing that the imac did
[TS]
◼
►
for apple is it seemed like from the
[TS]
◼
►
outside that he gave the entire company
[TS]
◼
►
like a little measure of pride back like
[TS]
◼
►
that it made them believe oh yeah we can
[TS]
◼
►
make cool things that people like they
[TS]
◼
►
were proud of because there was you know
[TS]
◼
►
especially with that pole being your
[TS]
◼
►
death in 1997 and going through
[TS]
◼
►
different CEOs in the years before that
[TS]
◼
►
and running out of money and having
[TS]
◼
►
layoffs and having products that people
[TS]
◼
►
weren't particularly happy with not
[TS]
◼
►
being able to feel the next generation
[TS]
◼
►
less difficult for peter tries and
[TS]
◼
►
windows 95 coming in just stomping all
[TS]
◼
►
over their face and Marco feeling bad
[TS]
◼
►
for people having max it was getting
[TS]
◼
►
harder and harder to be proud to be an
[TS]
◼
►
employee of apple and so Steve Jobs and
[TS]
◼
►
his typical hit what would become a
[TS]
◼
►
typical thing of having a secret group
[TS]
◼
►
work on a secret project and no one knew
[TS]
◼
►
about and having Johnny I make this
[TS]
◼
►
amazing design for that nobody saw
[TS]
◼
►
including the people who are working on
[TS]
◼
►
it that the rumor mill that the mackerel
[TS]
◼
►
which was definitely still thing back
[TS]
◼
►
then I remember them thinking it was a
[TS]
◼
►
set-top box because i think the people
[TS]
◼
►
working on the hardware they didn't get
[TS]
◼
►
to see what case it would go in sort of
[TS]
◼
►
images look like a little flat box and
[TS]
◼
►
so the rumors that came out with a
[TS]
◼
►
capital making television set-top box
[TS]
◼
►
which by the way they did at one point
[TS]
◼
►
and then do now but it's not much of a
[TS]
◼
►
set-top it's more of a set-top coaster
[TS]
◼
►
anyway the separation of the teams
[TS]
◼
►
working on this and the big dramatic
[TS]
◼
►
reveal we made a new computer alright so
[TS]
◼
►
what Apple you made
[TS]
◼
►
new computer that you know you made a
[TS]
◼
►
new Maximilian max and it is both
[TS]
◼
►
minimizing and maximizing is to say that
[TS]
◼
►
was most important about it was the way
[TS]
◼
►
the thing looked it looked weird for a
[TS]
◼
►
computer it was teal it the color blue
[TS]
◼
►
is the name of the beach that i'm not
[TS]
◼
►
going to pronounce after a long way more
[TS]
◼
►
it's like you not want to get involved
[TS]
◼
►
but it was a particular kind of blue eye
[TS]
◼
►
and it was translucent and it was cute
[TS]
◼
►
like the original mac and it was a super
[TS]
◼
►
important product both for Apple because
[TS]
◼
►
it made I feel like it made them proud
[TS]
◼
►
of themselves again and set them on the
[TS]
◼
►
road to greatness and also for the
[TS]
◼
►
entire industry because with that
[TS]
◼
►
product the fact that they were such a
[TS]
◼
►
reaction to it when despite the fact
[TS]
◼
►
that it was mostly just a
[TS]
◼
►
run-of-the-mill mac and other digital
[TS]
◼
►
agency reports and other important
[TS]
◼
►
things for a public setting that aside
[TS]
◼
►
for now but I it convinced the world
[TS]
◼
►
essentially that the way computers look
[TS]
◼
►
is a factor which sounds so stupid it's
[TS]
◼
►
like saying oh this was the first car to
[TS]
◼
►
convince the world the car should look
[TS]
◼
►
good we just everyone accepts the cars
[TS]
◼
►
have to look good everyone except there
[TS]
◼
►
are three cars and pretty cars and so
[TS]
◼
►
many people factor in how the car looks
[TS]
◼
►
in the car buying decisions and cars
[TS]
◼
►
cost thousands and thousands of dollars
[TS]
◼
►
more than computers in most cases and
[TS]
◼
►
yet somehow we're always ok with cars
[TS]
◼
►
having that for our lifetime right
[TS]
◼
►
it took Apple to say these computers you
[TS]
◼
►
should care they look too because who
[TS]
◼
►
wants an ugly 14 years apple had been
[TS]
◼
►
making nice ones but they were still
[TS]
◼
►
somewhat constrained by the orthodoxy of
[TS]
◼
►
the industry in terms of they were
[TS]
◼
►
off-white or black or gray like they
[TS]
◼
►
weren't great color right you know there
[TS]
◼
►
was there was still within the limits of
[TS]
◼
►
the computer as defined by Bible itself
[TS]
◼
►
in the early days as you know the Apple
[TS]
◼
►
to know everything in it and and all the
[TS]
◼
►
other companies that made computers big
[TS]
◼
►
and small they sort of defined a boring
[TS]
◼
►
aesthetic and it took Apple to break out
[TS]
◼
►
of that on the mass scale and say we
[TS]
◼
►
think this is cool and you know I think
[TS]
◼
►
customers will be tickled by the idea of
[TS]
◼
►
a green computer and we'll sell them to
[TS]
◼
►
them and they will buy green computer
[TS]
◼
►
and they will love it because it's green
[TS]
◼
►
and it's just it that that doesn't sound
[TS]
◼
►
it sounds like such a stupid thing in
[TS]
◼
►
the age where we sell everything based
[TS]
◼
►
on colors and all you know our phones
[TS]
◼
►
come in different colors and all sorts
[TS]
◼
►
of you know in cases and everything like
[TS]
◼
►
that but back then that was a very
[TS]
◼
►
important revelation so in the big
[TS]
◼
►
timeline of Apple 40 years you have to
[TS]
◼
►
credit them along with the the bringing
[TS]
◼
►
the GUI to the world into the
[TS]
◼
►
mass-market you have to also create them
[TS]
◼
►
and again it's not they weren't the
[TS]
◼
►
first one the only never do this but
[TS]
◼
►
they essentially brought the idea to the
[TS]
◼
►
mass market that it is important how
[TS]
◼
►
computers look and people will enjoy our
[TS]
◼
►
products more if they are if they like
[TS]
◼
►
which again sounds so stupid in
[TS]
◼
►
retrospect was super important for the
[TS]
◼
►
entire industry and led the way for
[TS]
◼
►
everything that came after is the reason
[TS]
◼
►
you had translucent teal irons and can
[TS]
◼
►
openers and stop following the imac is
[TS]
◼
►
people get the wrong idea of like oh we
[TS]
◼
►
just need to make everything translucent
[TS]
◼
►
TL like you're taking the wrong nice i
[TS]
◼
►
like that you're enthusiastic the good
[TS]
◼
►
enthusiasm you may be taking the wrong
[TS]
◼
►
idea for this or maybe you just trying
[TS]
◼
►
to cash in on the imac around either way
[TS]
◼
►
the whole industry of consumer
[TS]
◼
►
electronics I feel like has circled out
[TS]
◼
►
from rippled out from that imac and that
[TS]
◼
►
people are no longer afraid to do
[TS]
◼
►
interesting things with their hardware
[TS]
◼
►
even if everything isn't as exuberant
[TS]
◼
►
lifesavers like obviously they went to
[TS]
◼
►
an extreme to make a point you know but
[TS]
◼
►
today the variety of shapes and textures
[TS]
◼
►
and and yes even colors of electronics
[TS]
◼
►
thanks in no small part Apple yeah i
[TS]
◼
►
remember i mean i was in college from
[TS]
◼
►
2000 2004 and you know it was you know
[TS]
◼
►
it is a like a full you know full-time
[TS]
◼
►
college kind of things we were in a dorm
[TS]
◼
►
room and everybody else in the dorm had
[TS]
◼
►
appliances that they had purchased for
[TS]
◼
►
their dorm room that were you know
[TS]
◼
►
designed in 99 2000 right after the imac
[TS]
◼
►
came out made this big splash and so
[TS]
◼
►
they were all as you mentioned
[TS]
◼
►
translucent plastic microwaves and
[TS]
◼
►
phones and I'd like old you know cordon
[TS]
◼
►
wireless phones not like cellphones is
[TS]
◼
►
any kind of appliance you could buy that
[TS]
◼
►
was relatively inexpensive also the
[TS]
◼
►
other computers i mean the the look of
[TS]
◼
►
like compact towers the time and oh god
[TS]
◼
►
emachines they're just snap there to
[TS]
◼
►
snap on a faceplate like I have the same
[TS]
◼
►
beige box like our
[TS]
◼
►
the one piece of this is plastic can we
[TS]
◼
►
just mold that piece of plastic out of
[TS]
◼
►
college translucent plastic done like
[TS]
◼
►
now it's a beige box with a thanks stuck
[TS]
◼
►
on the front yeah i mean it was it was
[TS]
◼
►
really it was like the very first time I
[TS]
◼
►
think in a while that the entire rest of
[TS]
◼
►
the industry copy what Apple did at
[TS]
◼
►
remarkable pace and did so so poorly
[TS]
◼
►
that you're totally missing the point of
[TS]
◼
►
why this was good and what what parts of
[TS]
◼
►
it made it good and everyone was just
[TS]
◼
►
kind of copied like that the high-level
[TS]
◼
►
design brief the surface details which
[TS]
◼
►
is which is not like I mean that's
[TS]
◼
►
something because it lets not have to
[TS]
◼
►
redesign everything let them not have to
[TS]
◼
►
have a design department like Apple does
[TS]
◼
►
write and let them catch and slightly on
[TS]
◼
►
people who who have a vague notion that
[TS]
◼
►
they saw cool to your computer and they
[TS]
◼
►
wander into bestbuy but I in the
[TS]
◼
►
subsequent years and companies are way
[TS]
◼
►
better now at copying matches Apple but
[TS]
◼
►
everybody I'm continually impressed by
[TS]
◼
►
these formerly very you know sort of
[TS]
◼
►
boring and uninteresting and risk-averse
[TS]
◼
►
pc makers all which are obviously hiring
[TS]
◼
►
their own design departments to make
[TS]
◼
►
interesting computer designs i mean i
[TS]
◼
►
like them but they are way more
[TS]
◼
►
interesting that used to be like the
[TS]
◼
►
microsoft surface is interesting with
[TS]
◼
►
that weird hinge thing that HP one
[TS]
◼
►
that's super slim with little shiny
[TS]
◼
►
chrome hinges and everything
[TS]
◼
►
there's no way that the pc industry of
[TS]
◼
►
the nineties those companies would even
[TS]
◼
►
have a clue how to do that so they're
[TS]
◼
►
not just taking their existing computers
[TS]
◼
►
and talking about your faceplates on
[TS]
◼
►
them even when they were copying apple
[TS]
◼
►
by saying we're going to make silver
[TS]
◼
►
aluminum laptops to look exactly like
[TS]
◼
►
apples ones they still did a better job
[TS]
◼
►
of that they did a copying the the imac
[TS]
◼
►
with the time the imac they didn't know
[TS]
◼
►
there but from their elbow had no idea
[TS]
◼
►
what they were doing there just like put
[TS]
◼
►
something t-line it
[TS]
◼
►
are we done now I think so good ship it
[TS]
◼
►
it was literally just bolted on like
[TS]
◼
►
that you like they had they already had
[TS]
◼
►
the regular mid-tower they were shipping
[TS]
◼
►
and they can shove this giant bulbous
[TS]
◼
►
faceplate on it that had this little
[TS]
◼
►
translucent second you could pop out and
[TS]
◼
►
replace the color if you really wanted
[TS]
◼
►
to like I wow it was it was a really
[TS]
◼
►
dark time for bc's yeah but always think
[TS]
◼
►
they got the message the message was and
[TS]
◼
►
that was selling so much like the imac
[TS]
◼
►
was selling millions and millions and
[TS]
◼
►
millions more than they were saying
[TS]
◼
►
they're still selling more than Apple
[TS]
◼
►
especially in those days it's just that
[TS]
◼
►
they saw the splashing it's like don't
[TS]
◼
►
people care about our computer like they
[TS]
◼
►
care about that our computers boring two
[TS]
◼
►
people want their computers to look nice
[TS]
◼
►
like this is this strange awakening of
[TS]
◼
►
again things that sounds so stupid and
[TS]
◼
►
obvious to us now but back then if you
[TS]
◼
►
didn't live through it may seem crazy to
[TS]
◼
►
think that so many of the most dominant
[TS]
◼
►
computer makers in the world this this
[TS]
◼
►
kind of design was not even on their
[TS]
◼
►
radar as far as they're concerned a mac
[TS]
◼
►
to see I was exactly the same as a pc XD
[TS]
◼
►
case which Putin just was not the case
[TS]
◼
►
and mac users can see it but nobody else
[TS]
◼
►
could until Apple made something teal
[TS]
◼
►
and translucent this is a potentially
[TS]
◼
►
related but Marco talking about college
[TS]
◼
►
and in with people with imax not having
[TS]
◼
►
I Maxwell not made me remember that mark
[TS]
◼
►
and I are the same age so we went to
[TS]
◼
►
school same time and when i was at
[TS]
◼
►
Virginia Tech they had and I believe
[TS]
◼
►
still do a very very large off-center
[TS]
◼
►
off campus computer lab called the math
[TS]
◼
►
Emporium and it was specifically suited
[TS]
◼
►
for math related work but it had at the
[TS]
◼
►
time I gives ilion max in it and I
[TS]
◼
►
remember two things with it vividly
[TS]
◼
►
about the mac Emporium in terms of the
[TS]
◼
►
hardware they are number one the hockey
[TS]
◼
►
puck mouse is the world is the worst
[TS]
◼
►
mouse that's ever been created in the
[TS]
◼
►
number two I vividly remember there
[TS]
◼
►
being g4 cubes all over it when I was
[TS]
◼
►
there there were like hundreds of them
[TS]
◼
►
and I remember going to this place and
[TS]
◼
►
thinking wow that is a very peculiar
[TS]
◼
►
design for a computer man that's kinda
[TS]
◼
►
cool and and I remember also v and
[TS]
◼
►
seeing into my full tower desktop that I
[TS]
◼
►
had my dorm room and I thought I was the
[TS]
◼
►
coolest kid in world because some of the
[TS]
◼
►
guy down the hall show me what what VNC
[TS]
◼
►
was and the fact that i could log into
[TS]
◼
►
my computer from somewhere else it was
[TS]
◼
►
oh that was amazing back then oh yeah we
[TS]
◼
►
didn't have the x window system on your
[TS]
◼
►
college campus not good run programs on
[TS]
◼
►
a different computer and have the result
[TS]
◼
►
displayed on your computer like it was a
[TS]
◼
►
terminal for the x window system we call
[TS]
◼
►
it an xterm yeah I know what you're
[TS]
◼
►
saying and actually i think that the
[TS]
◼
►
math emporium was largely largely
[TS]
◼
►
running on some sort of citrix that
[TS]
◼
►
which is a similar idea but yeah if I
[TS]
◼
►
just remember just a sea of g four cubes
[TS]
◼
►
I wonder whether I've never seen a road
[TS]
◼
►
like I'd seen people who had been
[TS]
◼
►
suckered into buying a lot of various
[TS]
◼
►
handsome computers not suckered but you
[TS]
◼
►
know like a computer that later turned
[TS]
◼
►
out to not be a particular popular
[TS]
◼
►
popular model sort of faded away like
[TS]
◼
►
one i remember is that
[TS]
◼
►
rose-hulman which is a small college
[TS]
◼
►
somewhere that a friend of mine went to
[TS]
◼
►
the next salesman visited rose-hulman
[TS]
◼
►
and convince them the next computers
[TS]
◼
►
where the best things like since sliced
[TS]
◼
►
bread and honestly they were the best
[TS]
◼
►
mixing slice bread they sold next
[TS]
◼
►
computers to rose-hulman they were
[TS]
◼
►
everywhere and then next was not so much
[TS]
◼
►
into selling Hardware pretty shortly
[TS]
◼
►
after that which must have felt bad if
[TS]
◼
►
you're the one in charge of buying
[TS]
◼
►
harborough's homeland on the other hand
[TS]
◼
►
if you went to rose-hulman during that
[TS]
◼
►
time everybody got to use like next cube
[TS]
◼
►
next laughs which is which is like
[TS]
◼
►
living in the future
[TS]
◼
►
really because even though it was kind
[TS]
◼
►
of boring and great a lot of the
[TS]
◼
►
displays for grayscale instead of
[TS]
◼
►
full-color next step is still pretty
[TS]
◼
►
amazing that Hardware look awesome got a
[TS]
◼
►
bunch of antibiotic our final sponsor
[TS]
◼
►
tonight is betterment go to betterment
[TS]
◼
►
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[TS]
◼
►
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[TS]
◼
►
saving for retirement or other financial
[TS]
◼
►
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[TS]
◼
►
embrace technology with the entry of
[TS]
◼
►
automated investing in a robot advisors
[TS]
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now betterment is the largest automated
[TS]
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►
investing service out there
[TS]
◼
►
you've probably been hearing a lot about
[TS]
◼
►
them in TechCrunch the wall street
[TS]
◼
►
journal and other major news outlets
[TS]
◼
►
betterment makes it easier more
[TS]
◼
►
straightforward and less expensive to
[TS]
◼
►
invest with way lower fees than what you
[TS]
◼
►
usually see from financial services
[TS]
◼
►
they've broken smarter cutting-edge
[TS]
◼
►
technology to bring the sophisticated
[TS]
◼
►
investing and financial advice already
[TS]
◼
►
much lower cost the most traditional
[TS]
◼
►
financial services more than a hundred
[TS]
◼
►
and fifty thousand customers choose
[TS]
◼
►
betterment advanced advice algorithms
[TS]
◼
►
and beautiful user interface to manage
[TS]
◼
►
over four billion of their customer
[TS]
◼
►
this is the perfect time to get started
[TS]
◼
►
with betterment and to start saving for
[TS]
◼
►
your retirement or other financial goals
[TS]
◼
►
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months of no fees learn how at
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◼
►
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[TS]
◼
►
six months with no fees if you go to
[TS]
◼
►
betterment calm / ATP
[TS]
◼
►
betterment investing made better to do I
[TS]
◼
►
think we found our bumper sounds but we
[TS]
◼
►
just have all of us make sounds with
[TS]
◼
►
their mouths mentor couples put them in
[TS]
◼
►
it will solve the problem of like this
[TS]
◼
►
too jarring because I just want to hear
[TS]
◼
►
your voices this will be our voices it
[TS]
◼
►
won't be but I familiar sound in a car
[TS]
◼
►
or of the modern computer and royalty
[TS]
◼
►
free rent i don't know i might wanna
[TS]
◼
►
yes seriously one of us might change
[TS]
◼
►
your mind you're now you're now that
[TS]
◼
►
you're recording artist the vocal
[TS]
◼
►
stylings of Mark Harmon yeah it's that
[TS]
◼
►
change licensing of like how you know
[TS]
◼
►
how we can use Clips so if you go
[TS]
◼
►
through ASCAP or whatever
[TS]
◼
►
yes alright those are it so few days ago
[TS]
◼
►
as we record actually just couple days
[TS]
◼
►
ago I wrote a post coming to the defense
[TS]
◼
►
of the Apple watch the post was entitled
[TS]
◼
►
poor Apple watch and I just feel like
[TS]
◼
►
lately it's been very trendy to poop all
[TS]
◼
►
over the Apple watch
[TS]
◼
►
oh it's a piece of crap it's so slow
[TS]
◼
►
it's too fat the software doesn't do
[TS]
◼
►
I it's not cool look at me i'm going to
[TS]
◼
►
get either mechanical watch or not we
[TS]
◼
►
used to watch it all and that's fine you
[TS]
◼
►
know if that's fine for you or for
[TS]
◼
►
Merlin or from Marco that's fine they do
[TS]
◼
►
what you gotta do but I feel like nobody
[TS]
◼
►
was coming to the defense of the Apple
[TS]
◼
►
watch and so I thought you know what I
[TS]
◼
►
will come to the defense of the Apple
[TS]
◼
►
watch and i just wrote a post saying
[TS]
◼
►
that you know what I like my watch and
[TS]
◼
►
it is fat and it is slow and the apps
[TS]
◼
►
are pretty much entirely useless but for
[TS]
◼
►
me that's okay I still like having the
[TS]
◼
►
smart features of my smart watch on my
[TS]
◼
►
wrist I think a lot of this may come
[TS]
◼
►
from the fact that I leave the house to
[TS]
◼
►
go to work and i'm not saying that to be
[TS]
◼
►
snarky you're smart i'm saying that
[TS]
◼
►
genuinely that I have appointments and
[TS]
◼
►
meetings and things that happen
[TS]
◼
►
throughout my day obligations throughout
[TS]
◼
►
my day that have to happen certain times
[TS]
◼
►
and so having my next calendar
[TS]
◼
►
appointment on my watch face is very
[TS]
◼
►
additionally i don't get to leave my the
[TS]
◼
►
work and occasionally the house if
[TS]
◼
►
I don't get to leave where I am whenever
[TS]
◼
►
I want just on a lark and so having the
[TS]
◼
►
temperature on my watch face is really
[TS]
◼
►
nice and on top of that i like having
[TS]
◼
►
activity rings particularly the standing
[TS]
◼
►
because as we all know I happen to be a
[TS]
◼
►
so yes there's a lot to dislike about
[TS]
◼
►
the Apple watch full stop
[TS]
◼
►
I completely agree the apps are useless
[TS]
◼
►
i never use them i really never used
[TS]
◼
►
glances for the most part i wish we had
[TS]
◼
►
custom watch faces i would love to be
[TS]
◼
►
able to do more with complications
[TS]
◼
►
either have more of them on the screen
[TS]
◼
►
or or maybe have them be more
[TS]
◼
►
intelligent somehow i'm not even sure
[TS]
◼
►
how but all in all I still really like
[TS]
◼
►
by Apple watch and I'm looking around
[TS]
◼
►
and I'm starting to feel like i'm the
[TS]
◼
►
John are you wearing yours now I right
[TS]
◼
►
time we talked about this a while ago
[TS]
◼
►
yeah I bailed on using it mostly because
[TS]
◼
►
i found myself going through entire days
[TS]
◼
►
without having any meaningful
[TS]
◼
►
interaction with it including check me
[TS]
◼
►
for the time which is not a habit i had
[TS]
◼
►
and I'm not a watch where and it annoys
[TS]
◼
►
me to have a thing on my wrist so i have
[TS]
◼
►
i have built-in negatives and that
[TS]
◼
►
anything you buy rest overcome with my
[TS]
◼
►
aversion to ever having anything on my
[TS]
◼
►
wrist ever and I don't have any habits
[TS]
◼
►
built-in for watching so i need to
[TS]
◼
►
deposit of to offset that and the
[TS]
◼
►
positives evaporated I stopped wearing
[TS]
◼
►
it and the positives were the positives
[TS]
◼
►
were like I you know I like the
[TS]
◼
►
notifications like the text i like the
[TS]
◼
►
activity tracking but there wasn't
[TS]
◼
►
enough to overcome my desire to not have
[TS]
◼
►
something on my wrist although now that
[TS]
◼
►
i'm about to know travel i'm going to
[TS]
◼
►
bring my watch with me and probably
[TS]
◼
►
we're on vacation because i'm walking
[TS]
◼
►
around a different city it is convenient
[TS]
◼
►
to be able to for example set a
[TS]
◼
►
destination on your phone and put your
[TS]
◼
►
phone in your pocket and not to take it
[TS]
◼
►
out again and just walk there and have
[TS]
◼
►
your wrist tell you which way to go
[TS]
◼
►
same thing for driving i kind of like
[TS]
◼
►
that you know i don't need it when I'm
[TS]
◼
►
going to and from work every day is you
[TS]
◼
►
can you know there's no directions need
[TS]
◼
►
to have but if you're an unfamiliar
[TS]
◼
►
place driving around
[TS]
◼
►
it's nice to have that so I still think
[TS]
◼
►
I still like it I feel like how it looks
[TS]
◼
►
I still don't like wearing a watch so
[TS]
◼
►
yeah that's pretty much where it is son
[TS]
◼
►
and spends all his time on my dresser do
[TS]
◼
►
you hate having something on your wrist
[TS]
◼
►
because of your shag carpet arm hair or
[TS]
◼
►
just because you hate having something
[TS]
◼
►
I think it's mostly because of RS I
[TS]
◼
►
actually like the same reason I stopped
[TS]
◼
►
wearing my wedding ring is that was very
[TS]
◼
►
sensitive to have anything in that area
[TS]
◼
►
as I'm sitting there typing all day of
[TS]
◼
►
just everything about it's sensitive and
[TS]
◼
►
want any pressure on anything grabbing
[TS]
◼
►
it on anything rubbing against it even
[TS]
◼
►
like the wrong kind of like sleeve cuffs
[TS]
◼
►
when I wear long sleeves can bother me
[TS]
◼
►
so yeah and that I don't have any in
[TS]
◼
►
green habits of like I'm always looking
[TS]
◼
►
I risks i just left again I think we
[TS]
◼
►
discuss for last time I watch like
[TS]
◼
►
middle school when I just came old
[TS]
◼
►
enough to have a watch and wanted to try
[TS]
◼
►
it out and I work for a little while
[TS]
◼
►
like some plastic digital watching
[TS]
◼
►
decided it wasn't for me so I'm just
[TS]
◼
►
gotta watch person
[TS]
◼
►
alright so i wanted to save you for last
[TS]
◼
►
Marco to your website
[TS]
◼
►
well i mean first of all I i think it's
[TS]
◼
►
not a very good argument to say like
[TS]
◼
►
well it seems trained to hate this thing
[TS]
◼
►
right now you know that's that's just
[TS]
◼
►
whoever you're reading which includes
[TS]
◼
►
people like me who who are not cooling
[TS]
◼
►
or have cooled on the Apple watch em die
[TS]
◼
►
I think what we're seeing here I mean
[TS]
◼
►
there's a number of factors here I don't
[TS]
◼
►
question the apple watch utility for a
[TS]
◼
►
lot of people but and in fact you know I
[TS]
◼
►
final utility my word as well it's just
[TS]
◼
►
you know the the downside of it bother
[TS]
◼
►
me too much and I found I preferred
[TS]
◼
►
regular watches rather than you know the
[TS]
◼
►
guy I went from no watch to an Apple
[TS]
◼
►
watch 20 I like watches turns out but
[TS]
◼
►
most of what i do is tell the time and
[TS]
◼
►
regular watches just do a way better job
[TS]
◼
►
of that for my purposes because they're
[TS]
◼
►
always on and not charge a better what I
[TS]
◼
►
found that you know i think if you look
[TS]
◼
►
kind of like globally step back from you
[TS]
◼
►
know what any individual's personal
[TS]
◼
►
needs are and personal opinions about
[TS]
◼
►
the Apple watch our i think you can step
[TS]
◼
►
back and you can you can see this
[TS]
◼
►
product as really a really mixed bag as
[TS]
◼
►
a one-point product and there's a few
[TS]
◼
►
things that exacerbate this one of which
[TS]
◼
►
is that it's going more than a year as a
[TS]
◼
►
one point out and as we I mean we talked
[TS]
◼
►
about this before so I don't go too far
[TS]
◼
►
into it but like it's looking like we're
[TS]
◼
►
not going to get a good successor to it
[TS]
◼
►
for you know at least now which is now
[TS]
◼
►
is like a year after it came out or at
[TS]
◼
►
least not gettin it now we might not
[TS]
◼
►
even get it in until the the summer or
[TS]
◼
►
the fall or even next spring we don't
[TS]
◼
►
actually know when they're gonna be
[TS]
◼
►
second generation and where the second
[TS]
◼
►
generation will be very good for you
[TS]
◼
►
very much of an improvement in the areas
[TS]
◼
►
that that you know any person thinks
[TS]
◼
►
that it needs it so we we are still
[TS]
◼
►
judging this thing on generation one but
[TS]
◼
►
generation one is not only longer than
[TS]
◼
►
these things usually are usually a year
[TS]
◼
►
or less so it only being a long
[TS]
◼
►
generation one but also I feel like the
[TS]
◼
►
generation 1 hardware and software were
[TS]
◼
►
both pretty mediocre on the scale of
[TS]
◼
►
like various Apple first gen products
[TS]
◼
►
you know certainly not every Apple first
[TS]
◼
►
prophecy is is a great product or a huge
[TS]
◼
►
but I think as they go especially in
[TS]
◼
►
recent years as they go
[TS]
◼
►
I think the watch has been a pretty
[TS]
◼
►
mediocre one you know in terms of like
[TS]
◼
►
bugs performance limitations things like
[TS]
◼
►
that what we're finding with Apple I've
[TS]
◼
►
talked before about this issue with like
[TS]
◼
►
the low-hanging fruit has all been
[TS]
◼
►
picked everywhere and and so what we
[TS]
◼
►
have now is like the the kind of
[TS]
◼
►
baseline products the max the iphones
[TS]
◼
►
into most to most of a degree the ipads
[TS]
◼
►
these things are mature the innovation
[TS]
◼
►
on them has slowed but they're pretty
[TS]
◼
►
they have you know that there they have
[TS]
◼
►
great performance they have great
[TS]
◼
►
physical characteristics a great balance
[TS]
◼
►
between like size and weight and battery
[TS]
◼
►
life for the most part we know very few
[TS]
◼
►
these are all very mature products but
[TS]
◼
►
Apple is a company that depends on
[TS]
◼
►
trying to sell its customers more
[TS]
◼
►
devices and trying to sell devices to
[TS]
◼
►
more customers so is Apple's job as a
[TS]
◼
►
hardware maker to just try stuff in the
[TS]
◼
►
market to say you know hey dude you know
[TS]
◼
►
everybody has a phone like people of
[TS]
◼
►
computers multiple computers is
[TS]
◼
►
everybody also need a tablet let's try
[TS]
◼
►
is everybody also need to watch
[TS]
◼
►
let's try everybody also need a TV box
[TS]
◼
►
let's try you know they that is their
[TS]
◼
►
job but all these mature things that are
[TS]
◼
►
at the core of things you know basically
[TS]
◼
►
computers in the phones maybe the
[TS]
◼
►
tablets that covers most people's needs
[TS]
◼
►
so we are custom to judging apple on
[TS]
◼
►
their products based on those products
[TS]
◼
►
those core products most of the computer
[TS]
◼
►
on the phone which is like yeah sure
[TS]
◼
►
almost everyone could use those
[TS]
◼
►
and so it's easy to look at that and say
[TS]
◼
►
well if Apple makes a computer or phone
[TS]
◼
►
that sucks for me
[TS]
◼
►
that kind of sucks for everybody and and
[TS]
◼
►
why they do it you know and whether
[TS]
◼
►
that's true or not these people to look
[TS]
◼
►
at that way with the watch i feel like
[TS]
◼
►
we went into it with that kind of
[TS]
◼
►
expectation and a lot of people bought
[TS]
◼
►
it is an expectation of like it's a it's
[TS]
◼
►
a new high-profile apple product line of
[TS]
◼
►
course it's gonna be for me
[TS]
◼
►
of course it's going to be for everybody
[TS]
◼
►
and of course is going to be good and I
[TS]
◼
►
think what we're seeing is it's hard to
[TS]
◼
►
find new things that are for everybody
[TS]
◼
►
in technology new things are going to be
[TS]
◼
►
potentially as big as phones or
[TS]
◼
►
computers or tablets or anything else
[TS]
◼
►
this is our heart problems and the watch
[TS]
◼
►
you know because of the incredibly
[TS]
◼
►
strong demands that the conflicting
[TS]
◼
►
demands of that kind of product you have
[TS]
◼
►
severe size constraints severe power
[TS]
◼
►
it's really too is your cost constraints
[TS]
◼
►
it's just very hard to to get a good
[TS]
◼
►
SmartWatch product on the market it's
[TS]
◼
►
just really hard to do and I think we're
[TS]
◼
►
seeing is this is an apple product that
[TS]
◼
►
we thought was going to be for everybody
[TS]
◼
►
but just isn't it's just not you know
[TS]
◼
►
it's just like you can look at any kind
[TS]
◼
►
of watch and you can even know kind of
[TS]
◼
►
watches for everybody not even rolex or
[TS]
◼
►
Omega Omega people sorry ahead not not
[TS]
◼
►
every watch for everybody and the Apple
[TS]
◼
►
watch it has not replaced all watches
[TS]
◼
►
and is not replace everybody's phones or
[TS]
◼
►
anything like that and never will
[TS]
◼
►
it is it is a product that is going to
[TS]
◼
►
work for some people but it's not a home
[TS]
◼
►
run for everybody or even the people who
[TS]
◼
►
works for having a home run necessarily
[TS]
◼
►
for them it's just decent maybe you know
[TS]
◼
►
but it's it's hard to make new stuff
[TS]
◼
►
that is going to be really great anymore
[TS]
◼
►
because so much has already been made
[TS]
◼
►
and has already matured in these areas
[TS]
◼
►
in the areas of Technology and you know
[TS]
◼
►
things like this that that people are
[TS]
◼
►
people are you know working on the
[TS]
◼
►
industry so I I don't think it's bad to
[TS]
◼
►
say the apple watch isn't for me and I
[TS]
◼
►
don't think it's a sign of the watch has
[TS]
◼
►
it to into if a lot of people think it's
[TS]
◼
►
not for them but i also think that the
[TS]
◼
►
watch as a one-point product was really
[TS]
◼
►
done with a lot of mediocrity and it is
[TS]
◼
►
it is not unfair to criticize that it is
[TS]
◼
►
it is these are real shortcomings it has
[TS]
◼
►
it has real problems real shortcomings
[TS]
◼
►
really you know real design ? sand and
[TS]
◼
►
missed opportunities and we're choices
[TS]
◼
►
they made and all this will probably be
[TS]
◼
►
fixed over time I hope it is and maybe
[TS]
◼
►
someday I'll go back to it as a brother
[TS]
◼
►
part that i use on a regular basis
[TS]
◼
►
because there are things about it that I
[TS]
◼
►
do miss you know I i think i'm mostly
[TS]
◼
►
mr. while driving
[TS]
◼
►
that's like you know to have like a
[TS]
◼
►
quick glance of like why did my phones
[TS]
◼
►
vibrate in my pocket long driving which
[TS]
◼
►
is probably safe and I probably
[TS]
◼
►
shouldn't even look at the watch but
[TS]
◼
►
that is what is it and so overall though
[TS]
◼
►
I I think again these are hard problems
[TS]
◼
►
and where we are in an era now where the
[TS]
◼
►
new things that Apple makes are not
[TS]
◼
►
going to be guaranteed to be mass market
[TS]
◼
►
and that's probably okay i think the
[TS]
◼
►
watch was a good bet for mass-market
[TS]
◼
►
though because wearables car have a much
[TS]
◼
►
broader appeal than computing devices
[TS]
◼
►
because many more people spend more time
[TS]
◼
►
wearing things during the day they spend
[TS]
◼
►
using computers nothing everybody's
[TS]
◼
►
watch where but wearables as a category
[TS]
◼
►
like if you had to pick a category of
[TS]
◼
►
areas that Apple should get into the
[TS]
◼
►
kind of on the cusp of like well we
[TS]
◼
►
mostly do computery things and we're
[TS]
◼
►
getting to the point where you can have
[TS]
◼
►
a computer anything that's part of
[TS]
◼
►
clothing or jewelry in some way I does
[TS]
◼
►
that mean glasses like Google was doing
[TS]
◼
►
does that mean watches it mean like a
[TS]
◼
►
little fitness turd like Fitbit is doing
[TS]
◼
►
or something else as a category i think
[TS]
◼
►
this was a very smart bet for Apple to
[TS]
◼
►
get into their first entry in the
[TS]
◼
►
category you know they learn that move
[TS]
◼
►
on i hope they don't abandon it because
[TS]
◼
►
if you're looking for another mass
[TS]
◼
►
market thing I think that the categories
[TS]
◼
►
are looking at are all potential winners
[TS]
◼
►
lots of people watch television or watch
[TS]
◼
►
a video or something having to do with
[TS]
◼
►
TV is a good idea
[TS]
◼
►
lots of people have cell phones that was
[TS]
◼
►
a good market from lots of people where
[TS]
◼
►
things also a good market and add
[TS]
◼
►
as computers get smaller and lighter
[TS]
◼
►
weight and the power requirements go
[TS]
◼
►
down and so on and so forth that that
[TS]
◼
►
entire category will only become more
[TS]
◼
►
viable so if i had to look like broad
[TS]
◼
►
strokes long-term product strategy i
[TS]
◼
►
think it was really smart for Apple to
[TS]
◼
►
get into wearables and I really hope
[TS]
◼
►
they do stick it out and learn their
[TS]
◼
►
lessons make better products keep
[TS]
◼
►
iterating and innovating because these
[TS]
◼
►
type of products played all their
[TS]
◼
►
strengths miniaturization mass
[TS]
◼
►
manufacturing of beautiful objects
[TS]
◼
►
especially the ability to make things
[TS]
◼
►
that are appealing to people visually
[TS]
◼
►
they were just talking about with the
[TS]
◼
►
imac that's important when you're
[TS]
◼
►
wearing it an apple has shown with their
[TS]
◼
►
watch brands and their watch designs
[TS]
◼
►
within the constraints of the tech
[TS]
◼
►
available they're actually pretty good
[TS]
◼
►
at that part of it too
[TS]
◼
►
yeah they just have to figure out how to
[TS]
◼
►
make the product part of it and and if I
[TS]
◼
►
think about the first ipod was pretty
[TS]
◼
►
crappy to it's just that the first ipod
[TS]
◼
►
had such huge positive 20 allies
[TS]
◼
►
negatives in the watches like that some
[TS]
◼
►
positives that way someone's negatives
[TS]
◼
►
but net is not as compelling product
[TS]
◼
►
yeah and and ultimately I i think what
[TS]
◼
►
would give me concerned about the watch
[TS]
◼
►
is the apparent slow pace of progress
[TS]
◼
►
and you know we will see what happens
[TS]
◼
►
the next time there is a substantial
[TS]
◼
►
update to even the hardware or the
[TS]
◼
►
software will see you know I this could
[TS]
◼
►
totally change my tone about it but
[TS]
◼
►
right now it appears to be moving pretty
[TS]
◼
►
slowly I don't know I I don't outright
[TS]
◼
►
disagree with anything you just said but
[TS]
◼
►
if we really step back and think about
[TS]
◼
►
first of all as someone who works in an
[TS]
◼
►
office building like John does i see so
[TS]
◼
►
many Fitbit bracelet he watching things
[TS]
◼
►
i can't even count them and I concur
[TS]
◼
►
with what John said that wearables are a
[TS]
◼
►
market that I think it's going to be
[TS]
◼
►
getting a bit going to be a bigger
[TS]
◼
►
market with time and I think that Apple
[TS]
◼
►
playing in this market is a wise choice
[TS]
◼
►
recently it was the day or two ago I
[TS]
◼
►
watched that classic Louis CK Louie CK a
[TS]
◼
►
video when he was on Conan about people
[TS]
◼
►
getting pissed off about not having
[TS]
◼
►
Wi-Fi and they're flying tube
[TS]
◼
►
you know people getting all upset about
[TS]
◼
►
the fact that they're in an airplane and
[TS]
◼
►
don't have Wi-Fi and this is not the
[TS]
◼
►
same as is people getting upset about
[TS]
◼
►
their watch but at the same time I have
[TS]
◼
►
a mini computer on my friggin wrist that
[TS]
◼
►
can with limitations connect to almost
[TS]
◼
►
all the known information on the planet
[TS]
◼
►
on the internet that's pretty freaking
[TS]
◼
►
amazing and i agree that there's a lot
[TS]
◼
►
that's frustrating about my watch i
[TS]
◼
►
never use apps for of several different
[TS]
◼
►
reasons number one of which it's so so
[TS]
◼
►
so to do any thing and it's infuriating
[TS]
◼
►
but not nevertheless i have this device
[TS]
◼
►
that tracks my heartbeat it tracks how
[TS]
◼
►
much I'm standing how much I'm moving it
[TS]
◼
►
tracks when my next appointment is like
[TS]
◼
►
John was saying if I'm in a city that
[TS]
◼
►
i'm not familiar with and I'm walking
[TS]
◼
►
around I can do so without having my
[TS]
◼
►
phone out screaming I'm a tourist please
[TS]
◼
►
Robbie there's so many things for me
[TS]
◼
►
that I really like about this and that
[TS]
◼
►
impressed me so deeply about it
[TS]
◼
►
especially given the unbelievable
[TS]
◼
►
engineering constraints that that were
[TS]
◼
►
that this product was made under its to
[TS]
◼
►
me it's such an impressive product and
[TS]
◼
►
there is so much that could be done to
[TS]
◼
►
make it better Marco you're absolutely
[TS]
◼
►
right about that i mean i can't argue
[TS]
◼
►
with with that at all but for me it's
[TS]
◼
►
still it's still something that adds
[TS]
◼
►
value to my life and I still like it and
[TS]
◼
►
I just feel like I think the thing of it
[TS]
◼
►
is is that it was like a switch flipped
[TS]
◼
►
and suddenly everyone was talking about
[TS]
◼
►
how much they don't want to wear an
[TS]
◼
►
Apple watch anymore and that in and of
[TS]
◼
►
itself that's fine but it just seemed
[TS]
◼
►
weird to me and I felt bad for the poor
[TS]
◼
►
little apple watch and i still feel bad
[TS]
◼
►
for the poor little apple watch the cute
[TS]
◼
►
little feller and and I feel like
[TS]
◼
►
somebody needed to build it up a little
[TS]
◼
►
bit i don't know enough people who are
[TS]
◼
►
not tech nerds who have an Apple watch
[TS]
◼
►
know how it's playing in a non-tech
[TS]
◼
►
marry crackle obviously we're all
[TS]
◼
►
talking about the technology and they're
[TS]
◼
►
the ones writing things about how
[TS]
◼
►
they're not using their watching
[TS]
◼
►
whatever and yet it did kind of all come
[TS]
◼
►
together it's because i think people
[TS]
◼
►
slowly stopped wearing them and then the
[TS]
◼
►
people who need to tell the world that
[TS]
◼
►
they slowly stopped wearing them had to
[TS]
◼
►
write stories about it and then other
[TS]
◼
►
people saw the stories and the felt safe
[TS]
◼
►
now admit that they slowly stopped
[TS]
◼
►
wearing them which is fine i guess how
[TS]
◼
►
the press cycle goes but it's still all
[TS]
◼
►
within just the sort of tech nerd
[TS]
◼
►
circles and I'm sure that watch selling
[TS]
◼
►
outside technology circles you can tell
[TS]
◼
►
by the huge spike in sales that they
[TS]
◼
►
seem to have from everything we're able
[TS]
◼
►
to understand from Apple's uh closely
[TS]
◼
►
guarded secrets about how much how many
[TS]
◼
►
watches they're selling exactly during
[TS]
◼
►
the holidays because technically don't
[TS]
◼
►
say they're spending the holidays they
[TS]
◼
►
buy it as soon as it's released
[TS]
◼
►
no I'm actually are you know anecdotally
[TS]
◼
►
I've seen since the holidays I've seen a
[TS]
◼
►
lot more Apple watches in the real world
[TS]
◼
►
oftentimes on on you know non-geeks or
[TS]
◼
►
at least people who speak status is
[TS]
◼
►
yeah because i'm at something they must
[TS]
◼
►
be selling them i just i don't know
[TS]
◼
►
those people so I can't sort of get a
[TS]
◼
►
read on like not none of my family or
[TS]
◼
►
friends who are not tech nerds have an
[TS]
◼
►
Apple watch i would love to know what
[TS]
◼
►
regular people think of the Apple watch
[TS]
◼
►
is still kind of Shirley Apple knows
[TS]
◼
►
because it's their job to know i can
[TS]
◼
►
imagine regular people not being is
[TS]
◼
►
picky about it but also not becoming
[TS]
◼
►
eternally addicted to it like they were
[TS]
◼
►
once you start selling ipods the regular
[TS]
◼
►
people once that wasn't a
[TS]
◼
►
four-hundred-dollar accessories only
[TS]
◼
►
work with macs like once you know yet
[TS]
◼
►
the Dominions stuff people love their
[TS]
◼
►
ipods man they love them like and do
[TS]
◼
►
people love their Apple watch her do
[TS]
◼
►
they say it's pretty cool and it was a
[TS]
◼
►
good Christmas present that I got but i
[TS]
◼
►
don't know if they are so incredibly in
[TS]
◼
►
love with it as they were with their
[TS]
◼
►
smartphones or their their iPods or
[TS]
◼
►
whatever so we'll see next Christmas and
[TS]
◼
►
and how they rate on this i'm good i'm
[TS]
◼
►
entirely open to the idea that Apple can
[TS]
◼
►
try other kinds of wearables whether
[TS]
◼
►
it's fitness turd or you know an earring
[TS]
◼
►
or a ring or something involving glasses
[TS]
◼
►
and there was discussion on Twitter
[TS]
◼
►
today about Apple cables are panic was
[TS]
◼
►
disappointed that Apple wasn't anywhere
[TS]
◼
►
on the radar when it came to VR and if
[TS]
◼
►
you want to do vr you had to basically
[TS]
◼
►
build a pc because no Mac we are
[TS]
◼
►
discussing know Mac you can buy as is
[TS]
◼
►
vital for which is entirely true because
[TS]
◼
►
the max technically capable of doing
[TS]
◼
►
your experience with the current be our
[TS]
◼
►
products to the the pioneers of the VR
[TS]
◼
►
re there you know you need a game
[TS]
◼
►
console or you need a pc and no matter
[TS]
◼
►
what makes you have
[TS]
◼
►
forget it and so he was considered
[TS]
◼
►
cables concerned that Apple's missing
[TS]
◼
►
out on this that they are watching this
[TS]
◼
►
one go by and again we've talked many
[TS]
◼
►
times about the supposed rumored to be
[TS]
◼
►
our things that Apple surely toying with
[TS]
◼
►
internally but as far as I'm aware
[TS]
◼
►
there's no there's no credible rumors
[TS]
◼
►
about Apple feeling any products in that
[TS]
◼
►
I i think they should be experimented
[TS]
◼
►
with it and same thing with wearables I
[TS]
◼
►
think they should be experimenting but
[TS]
◼
►
everything having to do with wearables
[TS]
◼
►
not just watches and some people
[TS]
◼
►
something back without recently was like
[TS]
◼
►
you guys say that Apple spread too thin
[TS]
◼
►
but on the other hand you're always
[TS]
◼
►
saying Apple has to be checking out
[TS]
◼
►
everything there's a difference between
[TS]
◼
►
fielding a product of platform or
[TS]
◼
►
investigating like apples job is to try
[TS]
◼
►
everything to see what you know not in
[TS]
◼
►
the market but like tried out internally
[TS]
◼
►
make sure someone is working on VR make
[TS]
◼
►
sure someone's working on this that
[TS]
◼
►
maybe not cards right but everything is
[TS]
◼
►
close to their industry be don't let it
[TS]
◼
►
catch you by surprise and then figure
[TS]
◼
►
out of all those things is it someplace
[TS]
◼
►
where we can sell a good product you
[TS]
◼
►
know can we can we
[TS]
◼
►
you know make a significant contribution
[TS]
◼
►
to this market how big is the potential
[TS]
◼
►
market that's what they should be doing
[TS]
◼
►
internally you can't do is actually say
[TS]
◼
►
we need to be in every single market
[TS]
◼
►
like Microsoft in the nineties we need
[TS]
◼
►
to make if there's a technological thing
[TS]
◼
►
that can run software we need to make
[TS]
◼
►
one of them and we need to sell it as a
[TS]
◼
►
product we need to support it forever
[TS]
◼
►
because then you just end up with too
[TS]
◼
►
much crap so it's being spread too thin
[TS]
◼
►
as when you do more than you can do
[TS]
◼
►
externally and then doing due diligence
[TS]
◼
►
internally is saying we need to be
[TS]
◼
►
looking at everything we need to not be
[TS]
◼
►
caught by surprise we need to it's very
[TS]
◼
►
least be making an internal
[TS]
◼
►
determination of it's not time for us to
[TS]
◼
►
enter that market will continue looking
[TS]
◼
►
at so much cheaper to just continue to
[TS]
◼
►
investigate internally it gets really
[TS]
◼
►
expensive once you say you know we're
[TS]
◼
►
gonna make a product that's one of the
[TS]
◼
►
rumors about the car by the way is
[TS]
◼
►
someone inside decided we can we can
[TS]
◼
►
innovate in the car space whether it's
[TS]
◼
►
with electric cars self-driving cars or
[TS]
◼
►
whatever whatever they're gonna do right
[TS]
◼
►
and the room I heard was that Apple had
[TS]
◼
►
essentially said they're willing to
[TS]
◼
►
spend a billion dollars on development
[TS]
◼
►
of a car and then walk away from the
[TS]
◼
►
entire project doesn't like it's working
[TS]
◼
►
out so that's like that
[TS]
◼
►
now again it's just a rumor who knows
[TS]
◼
►
but that's the mindset you have to go in
[TS]
◼
►
with because how do you know whether you
[TS]
◼
►
can do something good in the car space
[TS]
◼
►
you can think about it all you want but
[TS]
◼
►
at a certain point someone has said all
[TS]
◼
►
right I think we can do something let's
[TS]
◼
►
give it a try and if you have budgets
[TS]
◼
►
the size of Apple you could say all
[TS]
◼
►
right we'll put a billion dollars into
[TS]
◼
►
this and then we'll revisit mostly once
[TS]
◼
►
we spend a billion dollars
[TS]
◼
►
what do we think guys is this ready and
[TS]
◼
►
gals to a lifetime of sexist language
[TS]
◼
►
cemented my freakin break anyway what do
[TS]
◼
►
we think of this is this going to be a
[TS]
◼
►
product worthy of Apple should be
[TS]
◼
►
release it and that's where Martin comes
[TS]
◼
►
and yells at you and says you know what
[TS]
◼
►
maybe the watch wasn't a product worthy
[TS]
◼
►
of Apple quite yet we think we're both
[TS]
◼
►
are great but when it's time to give the
[TS]
◼
►
go/no-go maybe let it bake a little
[TS]
◼
►
or maybe it was the wrong approach yeah
[TS]
◼
►
that the rumored attitude with the car
[TS]
◼
►
and i think is the right attitude is get
[TS]
◼
►
while the getting's good you've got a
[TS]
◼
►
lot of money you can invest a lot just
[TS]
◼
►
because you put a billion dollars into
[TS]
◼
►
it doesn't mean you actually have to
[TS]
◼
►
ship a car you can put a billion dollars
[TS]
◼
►
in and say we thought we could do
[TS]
◼
►
something really interesting here it
[TS]
◼
►
turns out we can't
[TS]
◼
►
lesson learned move on that's doing your
[TS]
◼
►
due diligence if they're doing that VR
[TS]
◼
►
we've been looking to be off for two
[TS]
◼
►
decades we have people doing AR and VR
[TS]
◼
►
internally we've been investigating for
[TS]
◼
►
as long as be investigating anything any
[TS]
◼
►
of the technologies that we actually
[TS]
◼
►
released like touch screens and voice
[TS]
◼
►
recognition and all these things we've
[TS]
◼
►
been doing the last forever and ever and
[TS]
◼
►
Apple when it's time to come out with a
[TS]
◼
►
product we feel like we can make
[TS]
◼
►
contribution we will until then we won't
[TS]
◼
►
so that's why we always just assume here
[TS]
◼
►
on the outside of course i was looking
[TS]
◼
►
to be are and sometimes in our darker
[TS]
◼
►
moments to think right right Apple
[TS]
◼
►
you're at least experimenting with
[TS]
◼
►
internal doesn't mean you need to feel
[TS]
◼
►
the product that doesn't mean you must
[TS]
◼
►
compete with the oculus rift today like
[TS]
◼
►
there's so many questions about VR still
[TS]
◼
►
you know we still don't know what's
[TS]
◼
►
going to happen there but we just hope
[TS]
◼
►
that Apple as the richest technology
[TS]
◼
►
company in the world at the very least
[TS]
◼
►
is investigating all these avenues for
[TS]
◼
►
wearable same thing it you can wear a
[TS]
◼
►
lot of Technology things on your body
[TS]
◼
►
and a lot of people where things in
[TS]
◼
►
their body everyday and apple could sell
[TS]
◼
►
them something that makes their lives
[TS]
◼
►
that would be perfect thanks lat 43
[TS]
◼
►
sponsors this week
[TS]
◼
►
mat.com freshbooks and betterment and we
[TS]
◼
►
will see you next week
[TS]
◼
►
now the show is over they didn't even
[TS]
◼
►
mean to begin as it was accidental
[TS]
◼
►
it was accidental Jonathan
[TS]
◼
►
any research Marco in kc wouldn't let
[TS]
◼
►
because it was accidentally was
[TS]
◼
►
accidental and you can find the show
[TS]
◼
►
know today p dot and if twitter follow
[TS]
◼
►
yes byl ISS so that's Casey list and a
[TS]
◼
►
co-pay rm20 Marco Arment our AC at
[TS]
◼
►
we talked about that uh that max thing
[TS]
◼
►
oh oh yeah I didn't get a chance to reel
[TS]
◼
►
under all these what's jon's mom who's
[TS]
◼
►
Californian what the hell is that it's
[TS]
◼
►
been our show notes for like three years
[TS]
◼
►
yeah but just everything I can talk
[TS]
◼
►
about it sometime but not today not
[TS]
◼
►
today i'm not prepared for it not ready
[TS]
◼
►
the whole all you know what the whole
[TS]
◼
►
purpose of this show you don't mean it's
[TS]
◼
►
not like I need to I just need to know
[TS]
◼
►
that's the thing we're going to talk
[TS]
◼
►
about tonight now that the max thing is
[TS]
◼
►
good idea because i forgot that was
[TS]
◼
►
there and I did look at that page
[TS]
◼
►
yes I didn't get a guy didn't get a good
[TS]
◼
►
look at it I looked at the picture so i
[TS]
◼
►
really liked him
[TS]
◼
►
that's mean that's a lot of it so yes
[TS]
◼
►
sir there's a blog post by Andrew
[TS]
◼
►
ambrosino on medium called Mac awesome
[TS]
◼
►
at any cos that you know the lowercase
[TS]
◼
►
Mac way that we think they're going to
[TS]
◼
►
rename it colon it's time to take the
[TS]
◼
►
next step and he basically outlines a
[TS]
◼
►
number of like substantial changes that
[TS]
◼
►
that he he thinks should be done or he
[TS]
◼
►
proposes might might be good to mac OS
[TS]
◼
►
in things like design and interface
[TS]
◼
►
changes and really kind of making it he
[TS]
◼
►
was he was originally responding a
[TS]
◼
►
little bit too steep transmits claim
[TS]
◼
►
back in his day bc wish list post few
[TS]
◼
►
months or a couple months back or a
[TS]
◼
►
couple weeks back that he was saying
[TS]
◼
►
secret and Smith said that he really
[TS]
◼
►
believes that OS 10 is a dead platform
[TS]
◼
►
and kind of elaborate on that
[TS]
◼
►
so this so Andrew here basically kind of
[TS]
◼
►
took that further like well you know
[TS]
◼
►
what does os10 need to kind of take the
[TS]
◼
►
next level 22 to remain relevant to go
[TS]
◼
►
the next step and there's a number eat
[TS]
◼
►
it if I could summarize it he basically
[TS]
◼
►
makes the interface look a lot more like
[TS]
◼
►
iOS apps that are kind of being windowed
[TS]
◼
►
in regular in like a regular os10
[TS]
◼
►
environment so it basically it's it's a
[TS]
◼
►
it's a significant design refresh around
[TS]
◼
►
a more iose style for lots of apps in
[TS]
◼
►
the system rather than what we have now
[TS]
◼
►
is kind of like you know mostly apt-get
[TS]
◼
►
styles and then some apps like photos or
[TS]
◼
►
on any proposed if you have things like
[TS]
◼
►
any file system thing and a few other
[TS]
◼
►
things so I don't know what you guys
[TS]
◼
►
think of it I think it's really
[TS]
◼
►
it does not look as much like iOS as you
[TS]
◼
►
think it does and i also think it
[TS]
◼
►
doesn't take much to get a designer's
[TS]
◼
►
I think all you need to throw them is
[TS]
◼
►
the again mostly agreed upon by the
[TS]
◼
►
people out in the outside world
[TS]
◼
►
renaming of the operating system to
[TS]
◼
►
match iOS and TV us and watch us to have
[TS]
◼
►
a lowercase M my question we've been
[TS]
◼
►
talking about for months and months i
[TS]
◼
►
think that's basically all you need you
[TS]
◼
►
can just put that little grain of sand
[TS]
◼
►
in the mind of designer and they
[TS]
◼
►
immediately want to design screenshots
[TS]
◼
►
of what this always look at starting
[TS]
◼
►
like this one does but the with the
[TS]
◼
►
about screen because it if you don't
[TS]
◼
►
think that changing the capitalization
[TS]
◼
►
and naming of an operating system can
[TS]
◼
►
lead to a visual design you don't have
[TS]
◼
►
much of a designer in you because it
[TS]
◼
►
doesn't take much to get that ball
[TS]
◼
►
rolling and I like these screenshots but
[TS]
◼
►
they remind me a lot of what i see
[TS]
◼
►
whenever there is a new mac operating
[TS]
◼
►
system coming designers want to say this
[TS]
◼
►
though I would make it look and i have
[TS]
◼
►
to say that most of them I feel like are
[TS]
◼
►
doing a surface treatment they are
[TS]
◼
►
reskinning without rethinking any of the
[TS]
◼
►
paradigms because they have a dock on
[TS]
◼
►
the bottom menu bar on the top they have
[TS]
◼
►
windows with Windows widgets and
[TS]
◼
►
toolbars and search fields and sidebars
[TS]
◼
►
and and master detail views and you know
[TS]
◼
►
table views and scrolling list of
[TS]
◼
►
thumbnails and it's like that's not
[TS]
◼
►
rethinking anything that's exactly what
[TS]
◼
►
the mac operating system is now and what
[TS]
◼
►
has been for years and years and just
[TS]
◼
►
because on your video player you put a
[TS]
◼
►
big circle kinda like there is on the
[TS]
◼
►
iphone camera does not to change the
[TS]
◼
►
interface of dealing with video on the
[TS]
◼
►
mac at all like a real paradigm shift
[TS]
◼
►
would be away from some aspect that has
[TS]
◼
►
defined the the Macan that the basic
[TS]
◼
►
desktop the operating system or that's
[TS]
◼
►
you know in the modern era the doc but
[TS]
◼
►
really just movable resizable windows
[TS]
◼
►
with widgets and toolbars and menu bar
[TS]
◼
►
on the top of the screen like when you
[TS]
◼
►
come down to it I'm not saying that
[TS]
◼
►
needs to change but anybody was like
[TS]
◼
►
this needs to be we need to have a
[TS]
◼
►
rethink of the mac because it is
[TS]
◼
►
stagnating and then they show every skin
[TS]
◼
►
type of thing that's there seems to be a
[TS]
◼
►
disagreement between with between the
[TS]
◼
►
spirit of the tech
[TS]
◼
►
stand the actuality of the images even
[TS]
◼
►
though I'm sure these images are
[TS]
◼
►
exciting to the person who drew them and
[TS]
◼
►
they do look kind of cool even if they
[TS]
◼
►
do look a little bit like the current uh
[TS]
◼
►
look and feel the system maybe just rest
[TS]
◼
►
up a little bit yeah if you're if you're
[TS]
◼
►
pitches in the text that needs a radical
[TS]
◼
►
rethink then the screenshot should be a
[TS]
◼
►
radical rethink and I don't think these
[TS]
◼
►
are on the other hand if your pitch is
[TS]
◼
►
you know when we talk about the best
[TS]
◼
►
shows that the max should be i take
[TS]
◼
►
advantage of its maturity and just
[TS]
◼
►
decrease the number of bugs and
[TS]
◼
►
increased performance and stability over
[TS]
◼
►
and over again until it is just like
[TS]
◼
►
rock solid super responsive like a game
[TS]
◼
►
console in the olden days when there was
[TS]
◼
►
no such thing as framerate drops and
[TS]
◼
►
just everything happens because the
[TS]
◼
►
screen can handle it sprites on the
[TS]
◼
►
screen at the time and they're always
[TS]
◼
►
perfect and there's never any dropping
[TS]
◼
►
frame rate and everything is perfectly
[TS]
◼
►
responsive and stable thing never
[TS]
◼
►
crashes because you can't do software
[TS]
◼
►
updates on a cartridge and nothing's
[TS]
◼
►
ever going to change anyway I am NOT
[TS]
◼
►
that has to be a nostalgic type of thing
[TS]
◼
►
but like that is that is another route
[TS]
◼
►
you can go with the mac not gonna
[TS]
◼
►
radically rethink it make it the best
[TS]
◼
►
version of the current mac operating
[TS]
◼
►
system that could possibly be as in the
[TS]
◼
►
same paradigm resizable windows
[TS]
◼
►
scrollbars window widgets menu bars that
[TS]
◼
►
is a powerful paradigm that its last us
[TS]
◼
►
a long time you can do amazing things
[TS]
◼
►
with it and there's nothing really
[TS]
◼
►
particularly broken about it for the
[TS]
◼
►
current customers of the mac plenty
[TS]
◼
►
things broken out for the mass market
[TS]
◼
►
would much rather use their smartphones
[TS]
◼
►
not again setting that aside for now you
[TS]
◼
►
can take the mac on face value for what
[TS]
◼
►
who wouldn't love a mac that reacted to
[TS]
◼
►
your input faster that did everything
[TS]
◼
►
faster that never crashed never stalled
[TS]
◼
►
never did anything weird
[TS]
◼
►
can you do that it's easier to do that
[TS]
◼
►
if you say that's all we're going to do
[TS]
◼
►
with this thing we're not going to try
[TS]
◼
►
to come up with big important features
[TS]
◼
►
every single time we're going to say if
[TS]
◼
►
there's a big important feature crying
[TS]
◼
►
out to be appointed by all means
[TS]
◼
►
wouldn't like it but if there's not we
[TS]
◼
►
will not feel ashamed to spend an entire
[TS]
◼
►
year just polishing the hell out of the
[TS]
◼
►
mac operating system i know i would love
[TS]
◼
►
that and I know a lot of the existing
[TS]
◼
►
customers would love that and maybe you
[TS]
◼
►
could say that defines a dead platform
[TS]
◼
►
because stability equals death but that
[TS]
◼
►
is one possible route to go to make the
[TS]
◼
►
people who use the mac now
[TS]
◼
►
but even more and I think to extend its
[TS]
◼
►
life because in order for the mac to
[TS]
◼
►
continue to be viable it has to continue
[TS]
◼
►
to offer things better than iOS and I
[TS]
◼
►
was getting better all the time and if
[TS]
◼
►
the mac operating system is not also
[TS]
◼
►
eventually those lines on the graph
[TS]
◼
►
across and there's no more points for
[TS]
◼
►
having the mac yeah i mean i-i think it
[TS]
◼
►
really comes down to like you know is is
[TS]
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the mac being treated you know harvest
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platform why software-wise it being
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treated like the macbook air which is
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kind of like you just can't we're going
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to keep selling it for a while until it
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becomes irrelevant or dies then we're
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going to kind of stop or is it an active
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platform that Apple wants to keep going
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indefinitely and I think it's the latter
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and I think we've you know we've heard
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comments that effect from craig
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federighi and I think maybe even from
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phil schiller and so either way I'd it
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does seem like that is the idea that the
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mac is not dead it's not just in
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maintenance mode until it gets subsumed
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by iOS it does seem like they want to to
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keep moving it forward it really just
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needs know maybe the resources to do
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that and maybe they're doing that
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already i don't know but I if they're
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going to keep it going as a platform i
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think i got to make a John argument here
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but like they have to eventually make
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like massive jumps in certain areas like
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eventually like whatever we know as os10
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there's gonna be like you know max 11 or
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whatever whatever the movie called like
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eventually there was going to be like
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the next big jump forward on this
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platform at least there needs to be it's
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going to remain relevant and and I it
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doesn't it's hard to tell whether it's
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getting the resources the attention it
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needs internally to be on track for that
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or whether they're mostly focused on iOS
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right now but i don't know maybe the
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naming like is a their way of doing this
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I wonder if they're going to reset the
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version numbers they start from one
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point out this is macross one point now
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instead and under the covers of course
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they would still be like you know 10 12
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whatever just for software backward
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about some kind of like how Windows has
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the crazy version number that he got
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scared off because they continue where
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they do the NT version numbers i think a
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few thousand yeah anyway i can imagine
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that they're doing something like that
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that's not the big reset we're talking
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about this was the other direction was
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like alright then radically rethink it
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radically rethink my governing system do
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do another mac western-style transition
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that can be dangerous too because you
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could just be annoying the remaining
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customers you have to say forget this
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and I'm going to go through a big change
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and just gonna learn how to use an iPad
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pro I don't know but at the very least
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renaming and reskinning can actually go
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a long way towards getting people
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excited about a platform again even if
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it's all service details if you also do
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some other things right that like that's
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another free again me like do you want
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to do a a make things faster and fix
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bugs release but make people think it's
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a feature release just change how
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everything looks maybe like well this
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new microorganism it's crazy when all
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they did was all they did was change
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graphics and then they spent the whole
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rest of the time fixing bugs increasing
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performance and as someone who write
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software and someone who likes software
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updates i'm obviously more excited than
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normal people are about this i love when
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a new version of a software product that
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I use comes out that they tell me
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something in it is faster i love that
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I've because you know as a programmer i
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love doing that i love you know deleting
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code that no longer has executed on
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every you know frame of animation or in
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every time this thing happens like I
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love better algorithms that scale better
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with large amounts of content handles
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huge numbers of photos better like you
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know even something as simple as better
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responsiveness during scrolling or like
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loading things are like performance i
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love things when they get better like
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that and regular people don't don't
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really care about that but they feel it
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that you know if you do that
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consistently people have sort of
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intangible feeling that your product is
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better than others in ways they can
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explain it because it really and in the
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same way that if you give someone the
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original iphone and then gave them
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another touchscreen phone another
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contemporary touchscreen phone everyone
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could tell you that the iphone was way
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better even if they don't know like oh I
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right I recognizes superior product
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because the hardware is nicer or the
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stupid thing we actually reacts to my
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finger like they don't have to
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understand the nuances of of finger
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reaction but the general public
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immediately saw that no this is
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different than the touch screen that I
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hate on my ATM this touchscreen is
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the ATM sketch me is terrible and I can
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I don't need to tell you the technical
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reasons why just recognize it so if you
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make a product that is more stable more
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and faster and more responsive and you
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keep doing that on a regular basis
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customers will react they will love your
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product more and those of us in the know
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will also react and that you know you
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don't you don't need to win us over the
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real winners everyone else who will feel
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that but boy I love products that you
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know that's an any product that hasn't
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release notes bug fixes are good
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performance in prison that I get the
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feeling speaking of like dead platforms
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everything that people seem to think
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that there's nothing in the mac
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applications they use a date from day to
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day or the operating system itself that
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can get faster like well this is just
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how computers are and I just reject that
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notion entirely everything on my
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computer can and should be faster even
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just on the software side like ignoring
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that yes I think they should be faster
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cpu ram storage faster graphics card yes
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thats all continue to happen she would
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not apple can write yeah but just even
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within the same hardware there are
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things you can do to make this offer
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faster so many things can be done like
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that that poor guy c and Twitter who
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spends all day trying to make
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nsuserdefaults faster i love that guy
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just yes please do spend an entire year
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making nsuserdefaults faster please
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you should be you know if that's used by
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tons of applications and you make it
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just a little bit faster you'll save us
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all a lot of time my computer will be
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better so keep making things faster
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