18: Instawhatsit, with Marco Arment
  
   
 
 
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     ok well i am i'm convinced that at some 
     
     
  
 
 
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     point during the show we're going to be 
     
     
  
 
 
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     interrupted by some device nearby me 
     
     
  
 
 
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     making noises because it's I've got too 
     
     
  
 
 
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     many too many phones 
     
     
  
 
 
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     yeah i was messing with my website 
     
     
  
 
 
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     configuration about an hour ago and and 
     
     
  
 
 
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     I I cause some downtime and I have like 
     
     
  
 
 
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     four devices vibrate with some kind of 
     
     
  
 
 
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     alert but you're telling me about this 
     
     
  
 
 
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     it's it's crazy and I've got wires 
     
     
  
 
 
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     everywhere all they're all white and 
     
     
  
 
 
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     different ends on the meta yeah it's a 
     
     
  
 
 
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     weird and unique time of the year like 
     
     
  
 
 
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     the new iphone just got into my hands 
     
     
  
 
 
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     time and my personal iphone just came 
     
     
  
 
 
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     here yesterday just got it yesterday so 
     
     
  
 
 
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     now it's like this is this is like the 
     
     
  
 
 
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     worst because i had been using on a 
     
     
  
 
 
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     daily basis the review unit iphone from 
     
     
  
 
 
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     apple but I still had my personal iphone 
     
     
  
 
 
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     4 ass and now I've got my new one which 
     
     
  
 
 
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     I've restored and now i'm just going to 
     
     
  
 
 
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     use that one but I find I have so much 
     
     
  
 
 
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     affection for my old 4s that I and I've 
     
     
  
 
 
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     died this is the first year really been 
     
     
  
 
 
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     conscious of it but I've done it the 
     
     
  
 
 
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     everyb previous year to that for a day 
     
     
  
 
 
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     or two I keep it running and sometimes I 
     
     
  
 
 
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     put in my other pants pocket and walk 
     
     
  
 
 
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     around with both phones but I mind still 
     
     
  
 
 
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     on my desk but I haven't the only thing 
     
     
  
 
 
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     I used it forward had to set up some 
     
     
  
 
 
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     kind of some dark accessories yesterday 
     
     
  
 
 
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     that didn't work with the Lightning plug 
     
     
  
 
 
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     so i had to use the 4s but but yeah I 
     
     
  
 
 
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     mean I i still have almost all my old 
     
     
  
 
 
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     phones I I keep one of every generation 
     
     
  
 
 
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     so whenever whenever TIFF and I have the 
     
     
  
 
 
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     same one then I'll end up selling one of 
     
     
  
 
 
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     those once you know once we move on but 
     
     
  
 
 
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     i still have all of all mine because I 
     
     
  
 
 
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     don't mean my excuse so far has been for 
     
     
  
 
 
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     testing but i'm a little bit sentimental 
     
     
  
 
 
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     but some of them except 3g I was a piece 
     
     
  
 
 
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     of crap that what kind of was that was 
     
     
  
 
 
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     fun getting rid of the head but I have 
     
     
  
 
 
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     to keep my 3gs for testing but even even 
     
     
  
 
 
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     when that's I might keep that afterwards 
     
     
  
 
 
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     I don't know but like I have my original 
     
     
  
 
 
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     iphone sitting in the drawer I haven't 
     
     
  
 
 
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     turned on and probably a year because i 
     
     
  
 
 
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     can't can't run anything on anymore but 
     
     
  
 
 
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     but get any do it they're the ones i 
     
     
  
 
 
	 00:02:18
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     could probably get rid of everything 
     
     
  
 
 
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     except the original the original i still 
     
     
  
 
 
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     like to take out and just I don't turn 
     
     
  
 
 
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     it even turn it on i just put in my hand 
     
     
  
 
 
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     and feel it and now it you know and 
     
     
  
 
 
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     there's still something and I know like 
     
     
  
 
 
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     I know cable sasser I don't know if he 
     
     
  
 
 
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     still feels this way but i know that 
     
     
  
 
 
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     when the four first came out he was a 
     
     
  
 
 
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     real stay even after used it for a while 
     
     
  
 
 
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     was not a fan of the harsh corners and I 
     
     
  
 
 
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     know Edward Tufte tough to got it on 
     
     
  
 
 
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     I've no idea today but I know that he's 
     
     
  
 
 
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     he he does not like the corners you know 
     
     
  
 
 
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     he's complained about and and not like 
     
     
  
 
 
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     hey he just got his first iPhone 4 or 4s 
     
     
  
 
 
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     or now five with the corners and like a 
     
     
  
 
 
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     day or two when he's complaining about 
     
     
  
 
 
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     it you know after he's been using it for 
     
     
  
 
 
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     a while actually and he was Benny was 
     
     
  
 
 
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     singing the praises of the retina 
     
     
  
 
 
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     display and about how much more detail 
     
     
  
 
 
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     you can put in you know that this is you 
     
     
  
 
 
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     know it's fantastic but he also said you 
     
     
  
 
 
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     know why in the world did they go away 
     
     
  
 
 
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     from them around edges 
     
     
  
 
 
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     I don't mind it I like that the sharp 
     
     
  
 
 
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     edges but there is something to be said 
     
     
  
 
 
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     about the the round edges of the 
     
     
  
 
 
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     original and every bothered me i don't 
     
     
  
 
 
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     know what you actually wanted bottom 
     
     
  
 
 
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     about the original is it got so hot i 
     
     
  
 
 
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     never noticed like I guess sometimes on 
     
     
  
 
 
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     edge it did well it was only edge 
     
     
  
 
 
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     yeah but I'm saying I'm saying when I 
     
     
  
 
 
	 00:03:37
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     and when I was using it on edge not like 
     
     
  
 
 
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     it's rather than what exactly when i was 
     
     
  
 
 
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     like i'm using a lot of data on the 
     
     
  
 
 
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     cellular network 
     
     
  
 
 
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     yeah yeah i did notice that and and I 
     
     
  
 
 
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     haven't the new one the five I haven't 
     
     
  
 
 
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     noticed they're really getting hot at 
     
     
  
 
 
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     all and me I don't even know if it's 
     
     
  
 
 
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     gotten warm like you know it's hard to 
     
     
  
 
 
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     tell when you're using it for awhile 
     
     
  
 
 
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     whether it's warm because your hand on 
     
     
  
 
 
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     it or whether it's generating heat from 
     
     
  
 
 
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     inside that you can actually detect but 
     
     
  
 
 
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     seems like i've used mine out a lot 
     
     
  
 
 
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     already and it seems pretty solid pretty 
     
     
  
 
 
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     a pretty elegant you know it's the a 
     
     
  
 
 
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     six-man I I think Apple really 
     
     
  
 
 
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     underplayed the asic i do to the 
     
     
  
 
 
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     presentation because it's so far from 
     
     
  
 
 
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     what we know about you know like like an 
     
     
  
 
 
	 00:04:17
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     and texturing these benchmarks trying to 
     
     
  
 
 
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     figure out what it is 
     
     
  
 
 
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     it looks like it's really awesome and it 
     
     
  
 
 
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     makes the a5x like a piece of crap yeah 
     
     
  
 
 
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     it really does i got and I know there's 
     
     
  
 
 
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     a bunch of stuff I'd listen to 2 the 
     
     
  
 
 
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     latest episode of building analyze I 
     
     
  
 
 
	 00:04:33
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     couldn't you was that from earlier this 
     
     
  
 
 
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     week eranda like monday i was 42 now you 
     
     
  
 
 
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     pointed out there that that it's 
     
     
  
 
 
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     significantly and noticeably faster cpu 
     
     
  
 
 
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     wise than the current ipad parentheses 
     
     
  
 
 
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     three and closed parenthesis and and the 
     
     
  
 
 
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     ipad 3 needs more speed because you know 
     
     
  
 
 
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     as i mentioned i'm sure i'm not gonna go 
     
     
  
 
 
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     too far into it here but it got this 
     
     
  
 
 
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     huge boost of all those extra all the 
     
     
  
 
 
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     extra GPU power from the 5x but it's the 
     
     
  
 
 
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     same cpu and a lot of graphical 
     
     
  
 
 
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     operations still run on the CPU like 
     
     
  
 
 
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     things that aren't fully 
     
     
  
 
 
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     hardware-accelerated and and one of the 
     
     
  
 
 
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     things that that hits me with with 
     
     
  
 
 
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     instapaper was that page to animation 
     
     
  
 
 
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     because i have to capture the image of 
     
     
  
 
 
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     one page before it turns away so i can 
     
     
  
 
 
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     scroll the webview underneath it 
     
     
  
 
 
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     oops i just told all my competitors are 
     
     
  
 
 
	 00:05:21
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     today well they don't like that during 
     
     
  
 
 
	 00:05:24
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     that they listened to your show 
     
     
  
 
 
	 00:05:26
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     if you listen to my show they would have 
     
     
  
 
 
	 00:05:28
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     submitted voiceover updates all right 
     
     
  
 
 
	 00:05:29
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     but the fact but doing like some of 
     
     
  
 
 
	 00:05:33
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     those graphical operations that I do 
     
     
  
 
 
	 00:05:34
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     with the pagination are done on the cpu 
     
     
  
 
 
	 00:05:37
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     and so when I had three can I was the 
     
     
  
 
 
	 00:05:39
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     first time a new device made something 
     
     
  
 
 
	 00:05:41
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     in my app slower and because it was all 
     
     
  
 
 
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     these look way more pixels you know four 
     
     
  
 
 
	 00:05:46
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     times as many pixels but roughly the 
     
     
  
 
 
	 00:05:49
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     same cpu speed is the ipad 2 and that 
     
     
  
 
 
	 00:05:51
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     was that was the skepticism of the whole 
     
     
  
 
 
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     before they came out with the retina 
     
     
  
 
 
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     iPad the skepticism was from people who 
     
     
  
 
 
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     know their shit you know people like you 
     
     
  
 
 
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     who are do developers who are writing 
     
     
  
 
 
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     code that does things like the page curl 
     
     
  
 
 
	 00:06:06
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     animations for game developers there's a 
     
     
  
 
 
	 00:06:08
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     lot of skepticism about I just really i 
     
     
  
 
 
	 00:06:11
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     don't know that's an awful lot of pixels 
     
     
  
 
 
	 00:06:13
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     right i mean just in all sorts of ways 
     
     
  
 
 
	 00:06:15
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     putting them through the cpu justjust 
     
     
  
 
 
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     everything in and out of video memory i 
     
     
  
 
 
	 00:06:23
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     think people underestimate just how 
     
     
  
 
 
	 00:06:24
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     aggressive it is to have that many 
     
     
  
 
 
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     pixels on a tablet 
     
     
  
 
 
	 00:06:27
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     oh yeah and I mean that mean pixel 
     
     
  
 
 
	 00:06:29
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     anything like we've seen we even see now 
     
     
  
 
 
	 00:06:31
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     with the retina macbook pro 
     
     
  
 
 
	 00:06:33
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     that that you know one of the biggest 
     
     
  
 
 
	 00:06:35
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     bottlenecks in the retina macbook pro is 
     
     
  
 
 
	 00:06:37
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     the GPU just pushing that many pixels 
     
     
  
 
 
	 00:06:39
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     and and so I think the one reason and is 
     
     
  
 
 
	 00:06:41
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     that the ipad was always a head of the 
     
     
  
 
 
	 00:06:45
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     iphone cpu wise is a couple reasons one 
     
     
  
 
 
	 00:06:48
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     it needed it because it's had bigger 
     
     
  
 
 
	 00:06:50
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     screen and to it physically has more 
     
     
  
 
 
	 00:06:53
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     room for it you know there's a ginormous 
     
     
  
 
 
	 00:06:56
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     battery in there compared to the iphone 
     
     
  
 
 
	 00:06:57
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     and you know it's just easier place to 
     
     
  
 
 
	 00:07:01
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     put a bigger cpu or system-on-a-chip oh 
     
     
  
 
 
	 00:07:04
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     definitely and and I also they they sell 
     
     
  
 
 
	 00:07:07
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     way fewer iPads an iphone so if there's 
     
     
  
 
 
	 00:07:09
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     any kind of manufacturing yield issues 
     
     
  
 
 
	 00:07:12
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     or potential issues like if it's a new 
     
     
  
 
 
	 00:07:14
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     process or a new architecture it's 
     
     
  
 
 
	 00:07:17
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     generally easier for them i would 
     
     
  
 
 
	 00:07:19
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     imagine to run at first on the ipad and 
     
     
  
 
 
	 00:07:21
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     then launched on the iphone later which 
     
     
  
 
 
	 00:07:22
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     is what they've done until now right 
     
     
  
 
 
	 00:07:24
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     this is the first time that an iphone is 
     
     
  
 
 
	 00:07:26
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     faster than the ipad yeah it's it's 
     
     
  
 
 
	 00:07:29
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     really amazing and i do think that they 
     
     
  
 
 
	 00:07:31
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     underplayed attending one of the reasons 
     
     
  
 
 
	 00:07:32
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     maybe is that you can say it on stage 
     
     
  
 
 
	 00:07:38
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     but it's not really demo ball you know 
     
     
  
 
 
	 00:07:41
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     you just say faster and it just sounds 
     
     
  
 
 
	 00:07:43
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     like marketing PAP you no one even if 
     
     
  
 
 
	 00:07:46
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     even if they said oh this is a custom 
     
     
  
 
 
	 00:07:48
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     design thing well technically the a4 and 
     
     
  
 
 
	 00:07:51
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     a5 were custom in the way that you know 
     
     
  
 
 
	 00:07:53
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     they were custom arranged in the package 
     
     
  
 
 
	 00:07:54
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     but you know the cores weren't really 
     
     
  
 
 
	 00:07:56
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     customized but you know and i think 
     
     
  
 
 
	 00:07:58
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     that's a level of detail that you know 
     
     
  
 
 
	 00:08:00
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     the press wouldn't have really 
     
     
  
 
 
	 00:08:01
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     appreciate high time and I think people 
     
     
  
 
 
	 00:08:03
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     underestimate if you really think about 
     
     
  
 
 
	 00:08:05
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     ► 
     we're so used to apple giving these good 
     
     
  
 
 
	 00:08:07
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     introduction event but I think it's 
     
     
  
 
 
	 00:08:09
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     really really hard to write them to 
     
     
  
 
 
	 00:08:11
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     structure them into pick what your eggs 
     
     
  
 
 
	 00:08:13
     ◼
      
     ► 
     actually going to say because I know 
     
     
  
 
 
	 00:08:15
     ◼
      
     ► 
     that if it were me I would have been 
     
     
  
 
 
	 00:08:17
     ◼
      
     ► 
     lazy and the thing i would have said is 
     
     
  
 
 
	 00:08:19
     ◼
      
     ► 
     at first just before it even got into 
     
     
  
 
 
	 00:08:22
     ◼
      
     ► 
     what it does just in terms of the build 
     
     
  
 
 
	 00:08:24
     ◼
      
     ► 
     i would have just said you have to feel 
     
     
  
 
 
	 00:08:27
     ◼
      
     ► 
     it you have to feel it you just gotta 
     
     
  
 
 
	 00:08:29
     ◼
      
     ► 
     put in your hand and feel how light it 
     
     
  
 
 
	 00:08:31
     ◼
      
     ► 
     is and feel and everybody who gets one 
     
     
  
 
 
	 00:08:33
     ◼
      
     ► 
     that's what this is what everybody says 
     
     
  
 
 
	 00:08:35
     ◼
      
     ► 
     is what Amy said when I first showed it 
     
     
  
 
 
 
	 00:08:37
     ◼
      
     ► 
     everybody who first picks it was like I 
     
     
  
 
 
	 00:08:39
     ◼
      
     ► 
     can't believe what it feels like 
     
     
  
 
 
	 00:08:41
     ◼
      
     ► 
     but they don't say that right they talk 
     
     
  
 
 
	 00:08:43
     ◼
      
     ► 
     about specific stuff about the microns 
     
     
  
 
 
	 00:08:45
     ◼
      
     ► 
     in the build quality 
     
     
  
 
 
	 00:08:47
     ◼
      
     ► 
     because I feel like saying you have to 
     
     
  
 
 
	 00:08:48
     ◼
      
     ► 
     feel it it it it doesn't sound it is 
     
     
  
 
 
	 00:08:52
     ◼
      
     ► 
     true but it doesn't sound true it sounds 
     
     
  
 
 
	 00:08:53
     ◼
      
     ► 
     like just this type of marketing stuff 
     
     
  
 
 
	 00:08:56
     ◼
      
     ► 
     anybody would say yeah and I mean maybe 
     
     
  
 
 
	 00:08:59
     ◼
      
     ► 
     that's why you know they probably 
     
     
  
 
 
	 00:09:00
     ◼
      
     ► 
     assumed that if they say it no one's 
     
     
  
 
 
	 00:09:02
     ◼
      
     ► 
     really gonna believe them right 
     
     
  
 
 
	 00:09:04
     ◼
      
     ► 
     whereas if everyone who picks one up 
     
     
  
 
 
	 00:09:06
     ◼
      
     ► 
     says that that's a different story 
     
     
  
 
 
	 00:09:07
     ◼
      
     ► 
     that's more powerful 
     
     
  
 
 
	 00:09:08
     ◼
      
     ► 
     yeah i love the thing I I still it's 
     
     
  
 
 
	 00:09:12
     ◼
      
     ► 
     still almost like the for the whole 
     
     
  
 
 
	 00:09:14
     ◼
      
     ► 
     first day or two that I had it it felt 
     
     
  
 
 
	 00:09:16
     ◼
      
     ► 
     kind of fake and I was a little worried 
     
     
  
 
 
	 00:09:18
     ◼
      
     ► 
     about dropping it just as it was so 
     
     
  
 
 
	 00:09:19
     ◼
      
     ► 
     light i figured like it's you know that 
     
     
  
 
 
	 00:09:21
     ◼
      
     ► 
     you said it's like picking up an empty 
     
     
  
 
 
	 00:09:22
     ◼
      
     ► 
     shell like it really is it feels like 
     
     
  
 
 
	 00:09:25
     ◼
      
     ► 
     you're picking up just an iphone case 
     
     
  
 
 
	 00:09:26
     ◼
      
     ► 
     you nowhere with no iphone in it I 
     
     
  
 
 
	 00:09:30
     ◼
      
     ► 
     actually but now I'm used to and man it 
     
     
  
 
 
	 00:09:33
     ◼
      
     ► 
     was getting used to the tall screen was 
     
     
  
 
 
 
	 00:09:36
     ◼
      
     ► 
     like now I I so I've so quickly got to 
     
     
  
 
 
	 00:09:39
     ◼
      
     ► 
     the point where when I look at the 
     
     
  
 
 
	 00:09:40
     ◼
      
     ► 
     iphone 4 again 
     
     
  
 
 
	 00:09:41
     ◼
      
     ► 
     it looked ridiculously short to me that 
     
     
  
 
 
	 00:09:43
     ◼
      
     ► 
     it took me like three days yeah and I 
     
     
  
 
 
	 00:09:46
     ◼
      
     ► 
     kind of touched on this on in my review 
     
     
  
 
 
	 00:09:48
     ◼
      
     ► 
     and part of it is my personality is that 
     
     
  
 
 
	 00:09:50
     ◼
      
     ► 
     I am just an inveterate procrastinator 
     
     
  
 
 
	 00:09:52
     ◼
      
     ► 
     so I wrote you know the the embargo was 
     
     
  
 
 
	 00:09:55
     ◼
      
     ► 
     tuesday evening i wrote the review all 
     
     
  
 
 
	 00:09:58
     ◼
      
     ► 
     day Tuesday comment you know cleared the 
     
     
  
 
 
	 00:10:00
     ◼
      
     ► 
     scheduled didn't didn't post much during 
     
     
  
 
 
	 00:10:02
     ◼
      
     ► 
     the day and I'd I pretty much wrote the 
     
     
  
 
 
	 00:10:04
     ◼
      
     ► 
     Hawaiian notes that I've been taking 
     
     
  
 
 
	 00:10:06
     ◼
      
     ► 
     just scribbles like my notes look like 
     
     
  
 
 
	 00:10:08
     ◼
      
     ► 
     crazy person notes and i just wrote it 
     
     
  
 
 
	 00:10:11
     ◼
      
     ► 
     all on Tuesday but I almost think that I 
     
     
  
 
 
	 00:10:14
     ◼
      
     ► 
     had to though because my opinion of it 
     
     
  
 
 
	 00:10:16
     ◼
      
     ► 
     had evolved significantly from the first 
     
     
  
 
 
	 00:10:19
     ◼
      
     ► 
     few days and honestly I still I still 
     
     
  
 
 
	 00:10:23
     ◼
      
     ► 
     look back and and sort of wistfully look 
     
     
  
 
 
	 00:10:28
     ◼
      
     ► 
     back at the days before i was getting 
     
     
  
 
 
	 00:10:30
     ◼
      
     ► 
     these things in advance and I would just 
     
     
  
 
 
	 00:10:32
     ◼
      
     ► 
     write reviews whenever I was ready and I 
     
     
  
 
 
	 00:10:36
     ◼
      
     ► 
     kind of feel like I wish I had more time 
     
     
  
 
 
	 00:10:38
     ◼
      
     ► 
     still had more time with the device 
     
     
  
 
 
	 00:10:40
     ◼
      
     ► 
     because it still hasn't really settled 
     
     
  
 
 
 
	 00:10:42
     ◼
      
     ► 
     yeah I think that's kind of a problem 
     
     
  
 
 
	 00:10:44
     ◼
      
     ► 
     with with a lot of the way the way the 
     
     
  
 
 
	 00:10:46
     ◼
      
     ► 
     tech press operates is that a lot of 
     
     
  
 
 
	 00:10:49
     ◼
      
     ► 
     these products you know you really want 
     
     
  
 
 
	 00:10:51
     ◼
      
     ► 
     a little bit longer term review but 
     
     
  
 
 
	 00:10:53
     ◼
      
     ► 
     everyone with everyone interested in 
     
     
  
 
 
	 00:10:55
     ◼
      
     ► 
     reading the review when the thing comes 
     
     
  
 
 
	 00:10:56
     ◼
      
     ► 
     out but there's so many you know 
     
     
  
 
 
	 00:10:57
     ◼
      
     ► 
     anything any such a mobile product 
     
     
  
 
 
	 00:11:00
     ◼
      
     ► 
     you kind of need to have it for a while 
     
     
  
 
 
	 00:11:02
     ◼
      
     ► 
     you need to do you need to go different 
     
     
  
 
 
	 00:11:03
     ◼
      
     ► 
     places with it you need to maybe go on 
     
     
  
 
 
	 00:11:04
     ◼
      
     ► 
     go on vacation or something to see how 
     
     
  
 
 
	 00:11:06
     ◼
      
     ► 
     it performs there and and you know maybe 
     
     
  
 
 
	 00:11:08
     ◼
      
     ► 
     go to a conference I mean you know to 
     
     
  
 
 
	 00:11:10
     ◼
      
     ► 
     get like a a good feel for how how good 
     
     
  
 
 
	 00:11:13
     ◼
      
     ► 
     this thing is or how it works with your 
     
     
  
 
 
	 00:11:14
     ◼
      
     ► 
     life and our how it works and we're in 
     
     
  
 
 
	 00:11:17
     ◼
      
     ► 
     different types of situations rather 
     
     
  
 
 
	 00:11:19
     ◼
      
     ► 
     than you know you get the review unit 
     
     
  
 
 
	 00:11:21
     ◼
      
     ► 
     and you gotta write your review in two 
     
     
  
 
 
	 00:11:22
     ◼
      
     ► 
     days and and that's you know it's it's 
     
     
  
 
 
	 00:11:26
     ◼
      
     ► 
     definitely hard to you know as you as 
     
     
  
 
 
	 00:11:29
     ◼
      
     ► 
     you know you said it's probably hard to 
     
     
  
 
 
	 00:11:30
     ◼
      
     ► 
     really get a good review of it out then 
     
     
  
 
 
	 00:11:34
     ◼
      
     ► 
     but if you don't do it then like if 
     
     
  
 
 
	 00:11:37
     ◼
      
     ► 
     you're a big site like one of the big 
     
     
  
 
 
	 00:11:38
     ◼
      
     ► 
     gadget sites they have to get an 
     
     
  
 
 
	 00:11:40
     ◼
      
     ► 
     out-of-date one like that's what that's 
     
     
  
 
 
	 00:11:43
     ◼
      
     ► 
     what their audience demands there and 
     
     
  
 
 
	 00:11:44
     ◼
      
     ► 
     they're competing on day one with all 
     
     
  
 
 
	 00:11:46
     ◼
      
     ► 
     the other publications New York Times 
     
     
  
 
 
	 00:11:47
     ◼
      
     ► 
     Wall Street Journal they have to get 
     
     
  
 
 
	 00:11:49
     ◼
      
     ► 
     theirs out on day one because that's 
     
     
  
 
 
	 00:11:50
     ◼
      
     ► 
     what people demand from them and I look 
     
     
  
 
 
	 00:11:53
     ◼
      
     ► 
     you're in this kind of weird halfway 
     
     
  
 
 
	 00:11:55
     ◼
      
     ► 
     spot where you're on you know if you're 
     
     
  
 
 
	 00:11:59
     ◼
      
     ► 
     on Apple's good side of the pr with the 
     
     
  
 
 
	 00:12:01
     ◼
      
     ► 
     PR stuff so you get the review units in 
     
     
  
 
 
	 00:12:03
     ◼
      
     ► 
     advance but your audience is more people 
     
     
  
 
 
	 00:12:07
     ◼
      
     ► 
     like me who would appreciate the longer 
     
     
  
 
 
	 00:12:10
     ◼
      
     ► 
     term review but like how do you balance 
     
     
  
 
 
	 00:12:12
     ◼
      
     ► 
     that that's good that's got to be 
     
     
  
 
 
 
	 00:12:14
     ◼
      
     ► 
     well six days is not bad you know and 
     
     
  
 
 
	 00:12:17
     ◼
      
     ► 
     it's it's just you know and part of it 
     
     
  
 
 
	 00:12:19
     ◼
      
     ► 
     is you just have to be you know and it's 
     
     
  
 
 
	 00:12:21
     ◼
      
     ► 
     the luxury of being a you know that i do 
     
     
  
 
 
	 00:12:22
     ◼
      
     ► 
     this site full time they don't have 
     
     
  
 
 
	 00:12:24
     ◼
      
     ► 
     anything else to do that i know i knew 
     
     
  
 
 
	 00:12:25
     ◼
      
     ► 
     that i could spend all day Tuesday 
     
     
  
 
 
	 00:12:26
     ◼
      
     ► 
     writing it you know and if I have 
     
     
  
 
 
	 00:12:30
     ◼
      
     ► 
     evolving thoughts as I go forward I can 
     
     
  
 
 
	 00:12:32
     ◼
      
     ► 
     just write something new I guess but I i 
     
     
  
 
 
	 00:12:35
     ◼
      
     ► 
     found with the things and i know you 
     
     
  
 
 
	 00:12:36
     ◼
      
     ► 
     were talking about it on on your show 
     
     
  
 
 
	 00:12:37
     ◼
      
     ► 
     you know stuff like reaching with the 
     
     
  
 
 
	 00:12:41
     ◼
      
     ► 
     thumb it really changes as you use the 
     
     
  
 
 
	 00:12:44
     ◼
      
     ► 
     device it you know just to give me but 
     
     
  
 
 
	 00:12:47
     ◼
      
     ► 
     you need a couple days and i'll tell you 
     
     
  
 
 
	 00:12:48
     ◼
      
     ► 
     what my day one response was i I the 
     
     
  
 
 
	 00:12:52
     ◼
      
     ► 
     draft in my head that I was writing lad 
     
     
  
 
 
	 00:12:54
     ◼
      
     ► 
     to Wednesday's ago the first day that I 
     
     
  
 
 
	 00:12:56
     ◼
      
     ► 
     had the device the review unit was boy 
     
     
  
 
 
	 00:12:59
     ◼
      
     ► 
     i'm really i'm gonna have to trash the 
     
     
  
 
 
	 00:13:01
     ◼
      
     ► 
     4-inch screen 
     
     
  
 
 
	 00:13:03
     ◼
      
     ► 
     I really thought it was a disaster the 
     
     
  
 
 
	 00:13:05
     ◼
      
     ► 
     first day I for exactly the reasons that 
     
     
  
 
 
	 00:13:07
     ◼
      
     ► 
     i had worried about all along ever since 
     
     
  
 
 
	 00:13:09
     ◼
      
     ► 
     it was rumored 
     
     
  
 
 
	 00:13:10
     ◼
      
     ► 
     because i kept missing the buttons in 
     
     
  
 
 
	 00:13:13
     ◼
      
     ► 
     the top corner and you know by tuesday 
     
     
  
 
 
	 00:13:15
     ◼
      
     ► 
     it was way less of an issue and even by 
     
     
  
 
 
 
	 00:13:20
     ◼
      
     ► 
     a week later it's it's really almost a 
     
     
  
 
 
 
	 00:13:24
     ◼
      
     ► 
     yeah I I don't really have any trouble 
     
     
  
 
 
	 00:13:27
     ◼
      
     ► 
     with it after about an hour of I guess I 
     
     
  
 
 
	 00:13:29
     ◼
      
     ► 
     i my my grip adapted well for it i guess 
     
     
  
 
 
	 00:13:31
     ◼
      
     ► 
     but i think if there's one thing I would 
     
     
  
 
 
	 00:13:33
     ◼
      
     ► 
     change if I could go back and change my 
     
     
  
 
 
	 00:13:34
     ◼
      
     ► 
     review I would probably actually less 
     
     
  
 
 
	 00:13:36
     ◼
      
     ► 
     than that criticism even now on another 
     
     
  
 
 
	 00:13:39
     ◼
      
     ► 
     week later I find that the thumb 
     
     
  
 
 
	 00:13:41
     ◼
      
     ► 
     coverage is a lot less yeah and i really 
     
     
  
 
 
	 00:13:45
     ◼
      
     ► 
     do think in a way and I've used like 
     
     
  
 
 
	 00:13:48
     ◼
      
     ► 
     I've used the the Galaxy Nexus can 
     
     
  
 
 
	 00:13:53
     ◼
      
     ► 
     always forget if it's nexusgalaxy or 
     
     
  
 
 
	 00:13:54
     ◼
      
     ► 
     whatever the hell it's called doesn't 
     
     
  
 
 
	 00:13:56
     ◼
      
     ► 
     matter but I've used it for two weeks at 
     
     
  
 
 
	 00:13:57
     ◼
      
     ► 
     least two weeks where it was my primary 
     
     
  
 
 
	 00:13:59
     ◼
      
     ► 
     phone and I never ever got used to the 
     
     
  
 
 
	 00:14:01
     ◼
      
     ► 
     screen size on that device but i will 
     
     
  
 
 
	 00:14:04
     ◼
      
     ► 
     say but also to Android's credit they 
     
     
  
 
 
	 00:14:06
     ◼
      
     ► 
     don't have as much stuff at the top of 
     
     
  
 
 
	 00:14:08
     ◼
      
     ► 
     the screen there back button is down low 
     
     
  
 
 
	 00:14:10
     ◼
      
     ► 
     so it actually is 
     
     
  
 
 
	 00:14:13
     ◼
      
     ► 
     it's an operating system that is better 
     
     
  
 
 
	 00:14:14
     ◼
      
     ► 
     suited to bigger than four inch screens 
     
     
  
 
 
	 00:14:18
     ◼
      
     ► 
     than iOS would be but I never got that 
     
     
  
 
 
	 00:14:21
     ◼
      
     ► 
     causes other problems like with the 
     
     
  
 
 
	 00:14:22
     ◼
      
     ► 
     keyboard i never got you are never found 
     
     
  
 
 
	 00:14:25
     ◼
      
     ► 
     it comfortable to use one-handed or two 
     
     
  
 
 
	 00:14:27
     ◼
      
     ► 
     like some type one handed and i think 
     
     
  
 
 
	 00:14:31
     ◼
      
     ► 
     that you know this this should and 
     
     
  
 
 
	 00:14:33
     ◼
      
     ► 
     probably will affect people's design 
     
     
  
 
 
	 00:14:34
     ◼
      
     ► 
     decisions with iOS apps in particular I 
     
     
  
 
 
	 00:14:37
     ◼
      
     ► 
     well and I you know we talked to my show 
     
     
  
 
 
	 00:14:39
     ◼
      
     ► 
     like I don't do you hold your phone your 
     
     
  
 
 
 
	 00:14:41
     ◼
      
     ► 
     no well i'd i'd go I i use it both ways 
     
     
  
 
 
	 00:14:45
     ◼
      
     ► 
     usually right-handed though I keep it in 
     
     
  
 
 
	 00:14:47
     ◼
      
     ► 
     my right pocket and I jeff i'm using it 
     
     
  
 
 
	 00:14:49
     ◼
      
     ► 
     one-handed generally it's it is in my 
     
     
  
 
 
	 00:14:51
     ◼
      
     ► 
     right hand but you know sometimes I'll 
     
     
  
 
 
	 00:14:52
     ◼
      
     ► 
     use my left hand so I mentioned my show 
     
     
  
 
 
	 00:14:55
     ◼
      
     ► 
     that even though I'm right-handed I keep 
     
     
  
 
 
	 00:14:57
     ◼
      
     ► 
     my phone in my left pocket and i and i 
     
     
  
 
 
	 00:14:59
     ◼
      
     ► 
     use it when i'm using it one-handed it 
     
     
  
 
 
	 00:15:01
     ◼
      
     ► 
     is with my left hand holding the phone 
     
     
  
 
 
	 00:15:02
     ◼
      
     ► 
     and using my left thumb across the 
     
     
  
 
 
	 00:15:04
     ◼
      
     ► 
     screen and apparently like I've gotten 
     
     
  
 
 
	 00:15:06
     ◼
      
     ► 
     so many crazy Twitter replies from 
     
     
  
 
 
	 00:15:09
     ◼
      
     ► 
     people either saying that's really weird 
     
     
  
 
 
	 00:15:11
     ◼
      
     ► 
     why do you do that when you're 
     
     
  
 
 
	 00:15:12
     ◼
      
     ► 
     right-handed or people saying oh my god 
     
     
  
 
 
	 00:15:14
     ◼
      
     ► 
     do the same thing so it seems like 
     
     
  
 
 
	 00:15:16
     ◼
      
     ► 
     people are very spoon this but if you 
     
     
  
 
 
	 00:15:17
     ◼
      
     ► 
     hold your phone with your left hand the 
     
     
  
 
 
	 00:15:19
     ◼
      
     ► 
     most difficult spot to reach with your 
     
     
  
 
 
	 00:15:21
     ◼
      
     ► 
     thumb is probably the upper right corner 
     
     
  
 
 
 
	 00:15:23
     ◼
      
     ► 
     and.and I am and I guess it's a big 
     
     
  
 
 
	 00:15:26
     ◼
      
     ► 
     problem if you hold with your right hand 
     
     
  
 
 
	 00:15:27
     ◼
      
     ► 
     is then you're missing you're missing 
     
     
  
 
 
	 00:15:29
     ◼
      
     ► 
     all the back buttons in the upper left 
     
     
  
 
 
	 00:15:30
     ◼
      
     ► 
     corner that would be a bigger problem i 
     
     
  
 
 
	 00:15:33
     ◼
      
     ► 
     think but that's exactly that's an hour 
     
     
  
 
 
	 00:15:35
     ◼
      
     ► 
     problem that I had like I wouldn't 
     
     
  
 
 
	 00:15:38
     ◼
      
     ► 
     design an iphone app anymore that has 
     
     
  
 
 
	 00:15:40
     ◼
      
     ► 
     anything important in the upper corners 
     
     
  
 
 
	 00:15:42
     ◼
      
     ► 
     if I can help it but unfortunately in 
     
     
  
 
 
	 00:15:44
     ◼
      
     ► 
     the navigation bars do I wonder which 
     
     
  
 
 
	 00:15:47
     ◼
      
     ► 
     hand is more common people to use all 
     
     
  
 
 
	 00:15:49
     ◼
      
     ► 
     I've got to be the right hand has to be 
     
     
  
 
 
	 00:15:51
     ◼
      
     ► 
     yeah I think I think so but I'm weird 
     
     
  
 
 
	 00:15:54
     ◼
      
     ► 
     I'm my handedness is weird like I'm 
     
     
  
 
 
	 00:15:56
     ◼
      
     ► 
     right-handed and you know very much 
     
     
  
 
 
	 00:15:59
     ◼
      
     ► 
     right hand and I play all sports 
     
     
  
 
 
	 00:16:00
     ◼
      
     ► 
     right-handed but i use the mouse 
     
     
  
 
 
	 00:16:03
     ◼
      
     ► 
     left-handed so Milo that's crazy yeah 
     
     
  
 
 
	 00:16:06
     ◼
      
     ► 
     well i would say long story short it was 
     
     
  
 
 
	 00:16:08
     ◼
      
     ► 
     an RSI issue way back I mean long i mean 
     
     
  
 
 
	 00:16:11
     ◼
      
     ► 
     i was in college and my wrist was my 
     
     
  
 
 
	 00:16:13
     ◼
      
     ► 
     right wrist was just killed both wrists 
     
     
  
 
 
	 00:16:15
     ◼
      
     ► 
     were really killing me but my right 
     
     
  
 
 
	 00:16:17
     ◼
      
     ► 
     wrist and especially and even my right 
     
     
  
 
 
 
	 00:16:20
     ◼
      
     ► 
     I mean and I really hate going to 
     
     
  
 
 
	 00:16:23
     ◼
      
     ► 
     doctors and stuff like that but I really 
     
     
  
 
 
	 00:16:24
     ◼
      
     ► 
     thought I I got to go to a doctor and I 
     
     
  
 
 
	 00:16:25
     ◼
      
     ► 
     thought you know I thought maybe 
     
     
  
 
 
	 00:16:27
     ◼
      
     ► 
     somebody had to have surgery or 
     
     
  
 
 
	 00:16:28
     ◼
      
     ► 
     something because I and I was sort of 
     
     
  
 
 
	 00:16:30
     ◼
      
     ► 
     terrified because I thought I don't know 
     
     
  
 
 
	 00:16:31
     ◼
      
     ► 
     what I'm gonna do with the rest of my 
     
     
  
 
 
	 00:16:32
     ◼
      
     ► 
     life if I can't use a mouse and keyboard 
     
     
  
 
 
	 00:16:34
     ◼
      
     ► 
     so i switched to the left-handed mouse 
     
     
  
 
 
	 00:16:38
     ◼
      
     ► 
     and spent like two days with from the 
     
     
  
 
 
	 00:16:40
     ◼
      
     ► 
     house cursor was just meaning from one 
     
     
  
 
 
	 00:16:43
     ◼
      
     ► 
     corner of the screen to the other but 
     
     
  
 
 
	 00:16:46
     ◼
      
     ► 
     then you know within three days 
     
     
  
 
 
	 00:16:47
     ◼
      
     ► 
     it got pretty good and I think I really 
     
     
  
 
 
	 00:16:50
     ◼
      
     ► 
     do think long term it's actually made my 
     
     
  
 
 
	 00:16:53
     ◼
      
     ► 
     left hand significantly more 
     
     
  
 
 
	 00:16:55
     ◼
      
     ► 
     what's the word dextrous then it was it 
     
     
  
 
 
	 00:16:58
     ◼
      
     ► 
     you know before I made that switch but 
     
     
  
 
 
	 00:17:01
     ◼
      
     ► 
     if you should try that but when i use a 
     
     
  
 
 
	 00:17:02
     ◼
      
     ► 
     trackpad I'd use it with my right thumb 
     
     
  
 
 
	 00:17:04
     ◼
      
     ► 
     multi I mean hey make both hands great 
     
     
  
 
 
	 00:17:08
     ◼
      
     ► 
     but anyway so I guide i use the mouse i 
     
     
  
 
 
	 00:17:11
     ◼
      
     ► 
     use the iphone you know whichever hand 
     
     
  
 
 
	 00:17:13
     ◼
      
     ► 
     is convenient but i doing what I do 
     
     
  
 
 
	 00:17:17
     ◼
      
     ► 
     agree though that i also find myself and 
     
     
  
 
 
	 00:17:19
     ◼
      
     ► 
     over two weeks I i grip the iphone 
     
     
  
 
 
	 00:17:21
     ◼
      
     ► 
     differently i do less of a rested on the 
     
     
  
 
 
	 00:17:25
     ◼
      
     ► 
     pinky and more of a complete side grip 
     
     
  
 
 
	 00:17:28
     ◼
      
     ► 
     I'm always afraid of it falling 
     
     
  
 
 
	 00:17:30
     ◼
      
     ► 
     downwards if I if I move that thing out 
     
     
  
 
 
	 00:17:32
     ◼
      
     ► 
     of there and don't support from bottom 
     
     
  
 
 
 
	 00:17:34
     ◼
      
     ► 
     I don't I feel like the texture of the 
     
     
  
 
 
	 00:17:36
     ◼
      
     ► 
     metal really lessons that I mean anyway 
     
     
  
 
 
	 00:17:40
     ◼
      
     ► 
     I idea my other thing that it as I've 
     
     
  
 
 
	 00:17:42
     ◼
      
     ► 
     used this more and more that that the 
     
     
  
 
 
	 00:17:44
     ◼
      
     ► 
     metal that the metallic field to me it 
     
     
  
 
 
	 00:17:47
     ◼
      
     ► 
     just grows fonder and fonder as the 
     
     
  
 
 
	 00:17:50
     ◼
      
     ► 
     weeks have gone by and it really does 
     
     
  
 
 
	 00:17:52
     ◼
      
     ► 
     hearken back to the original iphone in a 
     
     
  
 
 
	 00:17:56
     ◼
      
     ► 
     very very positive way 
     
     
  
 
 
	 00:17:57
     ◼
      
     ► 
     see I'm i wish the back surface was a 
     
     
  
 
 
	 00:18:00
     ◼
      
     ► 
     little bit more textured like even if it 
     
     
  
 
 
	 00:18:02
     ◼
      
     ► 
     was like a little bit less smooth metal 
     
     
  
 
 
	 00:18:04
     ◼
      
     ► 
     just some kind of slight great on it i 
     
     
  
 
 
	 00:18:07
     ◼
      
     ► 
     think would be welcomed as right now it 
     
     
  
 
 
	 00:18:09
     ◼
      
     ► 
     it almost feels like glorious well i 
     
     
  
 
 
	 00:18:11
     ◼
      
     ► 
     don't know if i would say it feels like 
     
     
  
 
 
	 00:18:13
     ◼
      
     ► 
     glass but I could see it being ever so 
     
     
  
 
 
	 00:18:15
     ◼
      
     ► 
     slightly even more textured actually 
     
     
  
 
 
	 00:18:18
     ◼
      
     ► 
     more slippery than the glass with with 
     
     
  
 
 
	 00:18:20
     ◼
      
     ► 
     your friends so you got a black one 
     
     
  
 
 
	 00:18:21
     ◼
      
     ► 
     yeah I did didn't tip skin black what do 
     
     
  
 
 
	 00:18:23
     ◼
      
     ► 
     you think about this scratch gate 
     
     
  
 
 
	 00:18:27
     ◼
      
     ► 
     I you know I i was i was disappointed to 
     
     
  
 
 
	 00:18:30
     ◼
      
     ► 
     learn but this appears to be true i was 
     
     
  
 
 
	 00:18:32
     ◼
      
     ► 
     disappointed to learn that the black 
     
     
  
 
 
	 00:18:35
     ◼
      
     ► 
     covering is really a very thin layer on 
     
     
  
 
 
	 00:18:37
     ◼
      
     ► 
     top right but otherwise I don't really 
     
     
  
 
 
	 00:18:41
     ◼
      
     ► 
     care because every Apple product from 
     
     
  
 
 
	 00:18:44
     ◼
      
     ► 
     like the last decade has had polished 
     
     
  
 
 
	 00:18:45
     ◼
      
     ► 
     metal surfaces somewhere and I don't you 
     
     
  
 
 
	 00:18:48
     ◼
      
     ► 
     know if if people are saying oh my god 
     
     
  
 
 
	 00:18:49
     ◼
      
     ► 
     the scratches well you know that that's 
     
     
  
 
 
	 00:18:52
     ◼
      
     ► 
     the life of a cell phone you know you 
     
     
  
 
 
	 00:18:54
     ◼
      
     ► 
     can put it in a big rubbery case and 
     
     
  
 
 
	 00:18:56
     ◼
      
     ► 
     attempt to prevent scratches and those 
     
     
  
 
 
	 00:18:57
     ◼
      
     ► 
     don't always work or you know you can 
     
     
  
 
 
	 00:19:00
     ◼
      
     ► 
     just enjoy it 
     
     
  
 
 
	 00:19:01
     ◼
      
     ► 
     naked and I to I like to enjoy my naked 
     
     
  
 
 
	 00:19:03
     ◼
      
     ► 
     i like how small is how easily goes in 
     
     
  
 
 
	 00:19:05
     ◼
      
     ► 
     the pocket and I I just I'm i chose a 
     
     
  
 
 
	 00:19:09
     ◼
      
     ► 
     couple years ago to just stop worrying 
     
     
  
 
 
	 00:19:11
     ◼
      
     ► 
     about scratches in and it turns out my 
     
     
  
 
 
	 00:19:13
     ◼
      
     ► 
     stuff is really get that scratch anyway 
     
     
  
 
 
	 00:19:14
     ◼
      
     ► 
     cuz i'm still careful with it right 
     
     
  
 
 
	 00:19:16
     ◼
      
     ► 
     I'm just you know I'm not gonna be 
     
     
  
 
 
	 00:19:18
     ◼
      
     ► 
     totally crushed and in fact i hope this 
     
     
  
 
 
	 00:19:20
     ◼
      
     ► 
     doesn't become some kind of scandal 
     
     
  
 
 
	 00:19:22
     ◼
      
     ► 
     because you you've heard of people like 
     
     
  
 
 
	 00:19:24
     ◼
      
     ► 
     opening up and they say that it's 
     
     
  
 
 
	 00:19:25
     ◼
      
     ► 
     scratched out of the box 
     
     
  
 
 
	 00:19:27
     ◼
      
     ► 
     yep i actually had time on my iphone 5 a 
     
     
  
 
 
	 00:19:30
     ◼
      
     ► 
     very very small like a dot a very small 
     
     
  
 
 
	 00:19:34
     ◼
      
     ► 
     spot of seemingly unpalatable surface on 
     
     
  
 
 
	 00:19:40
     ◼
      
     ► 
     the back and I now I'm looking i can't 
     
     
  
 
 
	 00:19:43
     ◼
      
     ► 
     even find it now but I tried like 
     
     
  
 
 
	 00:19:45
     ◼
      
     ► 
     rubbing it and i could not get that out 
     
     
  
 
 
	 00:19:46
     ◼
      
     ► 
     and so I assumed it was some kind of 
     
     
  
 
 
 
	 00:19:48
     ◼
      
     ► 
     tiny little nick in the finish and I 
     
     
  
 
 
	 00:19:50
     ◼
      
     ► 
     just decided not to care just like you 
     
     
  
 
 
	 00:19:52
     ◼
      
     ► 
     know what it's even friendly box it has 
     
     
  
 
 
	 00:19:54
     ◼
      
     ► 
     a little little speck that doesn't look 
     
     
  
 
 
 
	 00:19:57
     ◼
      
     ► 
     I don't care and now look at I can't 
     
     
  
 
 
	 00:19:59
     ◼
      
     ► 
     find it mine has I might have my 
     
     
  
 
 
	 00:20:01
     ◼
      
     ► 
     personal one that arrived yesterday is 
     
     
  
 
 
	 00:20:03
     ◼
      
     ► 
     black and the demo from Apple was white 
     
     
  
 
 
	 00:20:06
     ◼
      
     ► 
     and i always prefer black and I am so 
     
     
  
 
 
	 00:20:10
     ◼
      
     ► 
     happy now that I have this black 1i 
     
     
  
 
 
	 00:20:11
     ◼
      
     ► 
     liked it so much more but I'm glad that 
     
     
  
 
 
	 00:20:13
     ◼
      
     ► 
     the review unit they gave me was white 
     
     
  
 
 
	 00:20:15
     ◼
      
     ► 
     because I got to see it and Amy had 
     
     
  
 
 
	 00:20:19
     ◼
      
     ► 
     pre-ordered away when I think we still 
     
     
  
 
 
	 00:20:21
     ◼
      
     ► 
     could have canceled although i guess if 
     
     
  
 
 
	 00:20:22
     ◼
      
     ► 
     we want to cancel she would've would've 
     
     
  
 
 
	 00:20:24
     ◼
      
     ► 
     put our order and in the back of the 
     
     
  
 
 
	 00:20:26
     ◼
      
     ► 
     queue but at the very least though she 
     
     
  
 
 
	 00:20:28
     ◼
      
     ► 
     did get to see it and know that you know 
     
     
  
 
 
	 00:20:29
     ◼
      
     ► 
     feel like she made the right decision by 
     
     
  
 
 
	 00:20:31
     ◼
      
     ► 
     pre-ordering the white one 
     
     
  
 
 
	 00:20:33
     ◼
      
     ► 
     mine has a weird thing that I haven't 
     
     
  
 
 
	 00:20:36
     ◼
      
     ► 
     seen anybody else talk about and I don't 
     
     
  
 
 
	 00:20:38
     ◼
      
     ► 
     care because I'm not that obsessive 
     
     
  
 
 
	 00:20:40
     ◼
      
     ► 
     about it but you know the don't even 
     
     
  
 
 
	 00:20:43
     ◼
      
     ► 
     know what material is but it's like some 
     
     
  
 
 
	 00:20:44
     ◼
      
     ► 
     kind of plastic or rubber between the 
     
     
  
 
 
	 00:20:47
     ◼
      
     ► 
     antennas in the side the little lines 
     
     
  
 
 
	 00:20:50
     ◼
      
     ► 
     i'm going to add a little lines on the 
     
     
  
 
 
	 00:20:51
     ◼
      
     ► 
     side and they're black too but on the 
     
     
  
 
 
	 00:20:56
     ◼
      
     ► 
     right side on the left there just black 
     
     
  
 
 
	 00:20:58
     ◼
      
     ► 
     black black on the right side and this 
     
     
  
 
 
	 00:21:01
     ◼
      
     ► 
     is it's so subtle III there's no way i 
     
     
  
 
 
	 00:21:03
     ◼
      
     ► 
     could photograph it but on the chamfered 
     
     
  
 
 
	 00:21:07
     ◼
      
     ► 
     chamfered part it's not black it's like 
     
     
  
 
 
	 00:21:10
     ◼
      
     ► 
     clear it's like clear plastic on both 
     
     
  
 
 
	 00:21:14
     ◼
      
     ► 
     the top and the bottom just on the 
     
     
  
 
 
	 00:21:16
     ◼
      
     ► 
     little looking at the phones front it's 
     
     
  
 
 
	 00:21:18
     ◼
      
     ► 
     the right is and so it's now the front 
     
     
  
 
 
	 00:21:22
     ◼
      
     ► 
     or the rear chamfer front man all right 
     
     
  
 
 
	 00:21:26
     ◼
      
     ► 
     now I'm i can't see this time I'm gonna 
     
     
  
 
 
	 00:21:28
     ◼
      
     ► 
     try to photograph it later is that this 
     
     
  
 
 
	 00:21:29
     ◼
      
     ► 
     that's the kind of challenge like you 
     
     
  
 
 
	 00:21:31
     ◼
      
     ► 
     might read a lot of I don't care 
     
     
  
 
 
	 00:21:33
     ◼
      
     ► 
     in fact it's one of those things where I 
     
     
  
 
 
	 00:21:34
     ◼
      
     ► 
     feel like it makes my iphone using a 
     
     
  
 
 
	 00:21:36
     ◼
      
     ► 
     unique slow snowflake 
     
     
  
 
 
	 00:21:38
     ◼
      
     ► 
     yeah I don't think mine has that no it's 
     
     
  
 
 
	 00:21:40
     ◼
      
     ► 
     and it's only on the one side and it's 
     
     
  
 
 
	 00:21:42
     ◼
      
     ► 
     it's definitely not 
     
     
  
 
 
	 00:21:44
     ◼
      
     ► 
     and I've CIA you know and it's not like 
     
     
  
 
 
	 00:21:46
     ◼
      
     ► 
     it's not like it's likes glaring out at 
     
     
  
 
 
	 00:21:48
     ◼
      
     ► 
     me but it's the sort of thing that 
     
     
  
 
 
	 00:21:49
     ◼
      
     ► 
     obviously though there are some poor 
     
     
  
 
 
	 00:21:51
     ◼
      
     ► 
     people out there and I sympathize i do 
     
     
  
 
 
	 00:21:53
     ◼
      
     ► 
     not mock them because i have my own 
     
     
  
 
 
	 00:21:55
     ◼
      
     ► 
     obsessions I actually sympathize but the 
     
     
  
 
 
	 00:21:58
     ◼
      
     ► 
     the people who are truly obsessive about 
     
     
  
 
 
	 00:22:00
     ◼
      
     ► 
     being a truly perfect iphone it's the 
     
     
  
 
 
	 00:22:03
     ◼
      
     ► 
     sort of thing where I feel like they 
     
     
  
 
 
	 00:22:04
     ◼
      
     ► 
     would take it back to the store and and 
     
     
  
 
 
	 00:22:06
     ◼
      
     ► 
     see if they can get it swapped out and i 
     
     
  
 
 
	 00:22:09
     ◼
      
     ► 
     did just discovered a very small chamfer 
     
     
  
 
 
	 00:22:11
     ◼
      
     ► 
     scratch on one of my corners 
     
     
  
 
 
	 00:22:13
     ◼
      
     ► 
     yeah but I still it's just hear that 
     
     
  
 
 
	 00:22:15
     ◼
      
     ► 
     Mike I don't even know what you call 
     
     
  
 
 
	 00:22:16
     ◼
      
     ► 
     that just that little plastic buffer 
     
     
  
 
 
	 00:22:18
     ◼
      
     ► 
     between the engine and my frame on this 
     
     
  
 
 
	 00:22:21
     ◼
      
     ► 
     front chamfered edge on both the top and 
     
     
  
 
 
 
	 00:22:25
     ◼
      
     ► 
     it's not black it's like clear like you 
     
     
  
 
 
	 00:22:27
     ◼
      
     ► 
     can kind of see that it's made out of 
     
     
  
 
 
	 00:22:28
     ◼
      
     ► 
     plastic but I don't think I on the other 
     
     
  
 
 
	 00:22:32
     ◼
      
     ► 
     side it's totally black 
     
     
  
 
 
	 00:22:34
     ◼
      
     ► 
     I think if they do not now that I'm 
     
     
  
 
 
	 00:22:36
     ◼
      
     ► 
     seeing it in person it now i have owned 
     
     
  
 
 
	 00:22:38
     ◼
      
     ► 
     the black one for I don't know what is 
     
     
  
 
 
	 00:22:39
     ◼
      
     ► 
     it a week of six days I i think it's a 
     
     
  
 
 
	 00:22:43
     ◼
      
     ► 
     little bit too dark on the anodized 
     
     
  
 
 
	 00:22:45
     ◼
      
     ► 
     aluminum like I i would have if they 
     
     
  
 
 
	 00:22:48
     ◼
      
     ► 
     sold one that had black glass you know a 
     
     
  
 
 
	 00:22:51
     ◼
      
     ► 
     black front and black glass panels but 
     
     
  
 
 
	 00:22:54
     ◼
      
     ► 
     the regular polished aluminum like from 
     
     
  
 
 
	 00:22:56
     ◼
      
     ► 
     the white 1i think I'd get that one it 
     
     
  
 
 
	 00:22:59
     ◼
      
     ► 
     and it actually would look more like the 
     
     
  
 
 
	 00:23:00
     ◼
      
     ► 
     original iphone they were well and it 
     
     
  
 
 
	 00:23:02
     ◼
      
     ► 
     would also look a lot more like the 
     
     
  
 
 
	 00:23:03
     ◼
      
     ► 
     iphone 4 and 4s 
     
     
  
 
 
	 00:23:06
     ◼
      
     ► 
     well the back will be all silver the 
     
     
  
 
 
	 00:23:08
     ◼
      
     ► 
     right from the sides would ya the sides 
     
     
  
 
 
	 00:23:11
     ◼
      
     ► 
     would like maybe that's why they had to 
     
     
  
 
 
	 00:23:13
     ◼
      
     ► 
     make it more different so that people 
     
     
  
 
 
	 00:23:15
     ◼
      
     ► 
     would say oh now it's a new iPhone fine 
     
     
  
 
 
	 00:23:17
     ◼
      
     ► 
     i don't think they really want people to 
     
     
  
 
 
	 00:23:18
     ◼
      
     ► 
     say that i really don't i don't think 
     
     
  
 
 
	 00:23:20
     ◼
      
     ► 
     that's something they're interested in 
     
     
  
 
 
	 00:23:21
     ◼
      
     ► 
     and I you know I think I said this last 
     
     
  
 
 
	 00:23:22
     ◼
      
     ► 
     week on the show with mg that I i just 
     
     
  
 
 
	 00:23:26
     ◼
      
     ► 
     used it out and about and nobody ever 
     
     
  
 
 
	 00:23:28
     ◼
      
     ► 
     said anything because people did it 
     
     
  
 
 
	 00:23:30
     ◼
      
     ► 
     looks so much like it i mean like OMG 
     
     
  
 
 
	 00:23:32
     ◼
      
     ► 
     said that like in San Francisco he got a 
     
     
  
 
 
	 00:23:34
     ◼
      
     ► 
     few looks because it's a little bit more 
     
     
  
 
 
	 00:23:35
     ◼
      
     ► 
     tech-savvy of a crowd like so he'd be 
     
     
  
 
 
	 00:23:38
     ◼
      
     ► 
     using it on bart or something and you 
     
     
  
 
 
	 00:23:41
     ◼
      
     ► 
     get like maybe somebody kind of like it 
     
     
  
 
 
	 00:23:43
     ◼
      
     ► 
     was at the new one weekend a week ahead 
     
     
  
 
 
	 00:23:45
     ◼
      
     ► 
     but you know here in Philadelphia nobody 
     
     
  
 
 
	 00:23:47
     ◼
      
     ► 
     noticed that my problem at the dark with 
     
     
  
 
 
	 00:23:51
     ◼
      
     ► 
     the darkness of the of the black metal 
     
     
  
 
 
	 00:23:53
     ◼
      
     ► 
     is that i can't i can't really see many 
     
     
  
 
 
	 00:23:55
     ◼
      
     ► 
     of the details and most indoor lighting 
     
     
  
 
 
	 00:23:57
     ◼
      
     ► 
     I can't like it just looks like one big 
     
     
  
 
 
	 00:23:59
     ◼
      
     ► 
     black slabby i did like I can't really 
     
     
  
 
 
	 00:24:01
     ◼
      
     ► 
     tell much of a difference between the 
     
     
  
 
 
	 00:24:03
     ◼
      
     ► 
     black glass and the aluminum which is 
     
     
  
 
 
	 00:24:06
     ◼
      
     ► 
     not quite black and charcoal or sleep 
     
     
  
 
 
	 00:24:08
     ◼
      
     ► 
     wherever the corner like I wish there 
     
     
  
 
 
	 00:24:10
     ◼
      
     ► 
     was a little bit more of a difference 
     
     
  
 
 
 
	 00:24:12
     ◼
      
     ► 
     it would look nicer when you think about 
     
     
  
 
 
	 00:24:13
     ◼
      
     ► 
     my theory that the home button has been 
     
     
  
 
 
	 00:24:15
     ◼
      
     ► 
     improved technically well your head that 
     
     
  
 
 
	 00:24:18
     ◼
      
     ► 
     you're right i think i fixed it probably 
     
     
  
 
 
	 00:24:20
     ◼
      
     ► 
     somebody I when they disassemble the 
     
     
  
 
 
	 00:24:21
     ◼
      
     ► 
     founders like a big metal bracket now 
     
     
  
 
 
	 00:24:23
     ◼
      
     ► 
     it's really reinforced and it and it 
     
     
  
 
 
	 00:24:25
     ◼
      
     ► 
     does it feels click here i think it 
     
     
  
 
 
	 00:24:27
     ◼
      
     ► 
     feels fantastic it's it so it's a much 
     
     
  
 
 
	 00:24:29
     ◼
      
     ► 
     more satisfying click although you were 
     
     
  
 
 
	 00:24:31
     ◼
      
     ► 
     wrong about one part of that you said 
     
     
  
 
 
	 00:24:33
     ◼
      
     ► 
     that they kept the vibrator motor from 
     
     
  
 
 
	 00:24:35
     ◼
      
     ► 
     the iphone 4s and that's incorrect they 
     
     
  
 
 
	 00:24:37
     ◼
      
     ► 
     reverted back i don't know that i stood 
     
     
  
 
 
	 00:24:39
     ◼
      
     ► 
     I say that our or did I just say that it 
     
     
  
 
 
	 00:24:41
     ◼
      
     ► 
     vibrate well I think you speculated 
     
     
  
 
 
	 00:24:43
     ◼
      
     ► 
     there yet but anyway that's wrong they 
     
     
  
 
 
	 00:24:44
     ◼
      
     ► 
     they actually change back and remember 
     
     
  
 
 
	 00:24:46
     ◼
      
     ► 
     you and i discovered this is at 
     
     
  
 
 
	 00:24:47
     ◼
      
     ► 
     singleton last year that if you if you 
     
     
  
 
 
	 00:24:50
     ◼
      
     ► 
     take an iphone 4s and if you if you hold 
     
     
  
 
 
	 00:24:53
     ◼
      
     ► 
     it like a seesaw and you tap a certain 
     
     
  
 
 
	 00:24:55
     ◼
      
     ► 
     part on the back then you can feel the 
     
     
  
 
 
	 00:24:58
     ◼
      
     ► 
     vibrator vibrating loosely in there and 
     
     
  
 
 
	 00:25:00
     ◼
      
     ► 
     it kind of makes it feel cheap or you 
     
     
  
 
 
	 00:25:03
     ◼
      
     ► 
     know somehow wrong door broken right 
     
     
  
 
 
	 00:25:05
     ◼
      
     ► 
     exactly but then the iphone 5 does not 
     
     
  
 
 
	 00:25:08
     ◼
      
     ► 
     do that anymore like that the type of 
     
     
  
 
 
	 00:25:09
     ◼
      
     ► 
     vibrator motor they switched to from the 
     
     
  
 
 
	 00:25:11
     ◼
      
     ► 
     4s does that and add a switch back to 
     
     
  
 
 
	 00:25:14
     ◼
      
     ► 
     the old kind which is like it's like 
     
     
  
 
 
	 00:25:15
     ◼
      
     ► 
     it's like a counterweighted motor that 
     
     
  
 
 
	 00:25:17
     ◼
      
     ► 
     spins with this offset weight so it 
     
     
  
 
 
	 00:25:21
     ◼
      
     ► 
     doesn't have that weird like vibrating 
     
     
  
 
 
	 00:25:24
     ◼
      
     ► 
     feel anymore when it's my responsibility 
     
     
  
 
 
	 00:25:25
     ◼
      
     ► 
     fiber that myself 
     
     
  
 
 
	 00:25:26
     ◼
      
     ► 
     I think it's an improvement by my right 
     
     
  
 
 
	 00:25:28
     ◼
      
     ► 
     thigh is gone totally defective over the 
     
     
  
 
 
	 00:25:30
     ◼
      
     ► 
     last five years and so when I feel 
     
     
  
 
 
	 00:25:32
     ◼
      
     ► 
     something vibrating and it's generally 
     
     
  
 
 
	 00:25:35
     ◼
      
     ► 
     not hide it and when my phone doesn't 
     
     
  
 
 
	 00:25:38
     ◼
      
     ► 
     vibrate half the time i do miss it 
     
     
  
 
 
	 00:25:40
     ◼
      
     ► 
     let's look at the Phantom vibrate is 
     
     
  
 
 
	 00:25:41
     ◼
      
     ► 
     actually if I that's like a real ID and 
     
     
  
 
 
	 00:25:43
     ◼
      
     ► 
     I am severely afflicted me tighter 
     
     
  
 
 
	 00:25:46
     ◼
      
     ► 
     literally of like that i also have it i 
     
     
  
 
 
	 00:25:49
     ◼
      
     ► 
     add a III don't know how to describe it 
     
     
  
 
 
	 00:25:53
     ◼
      
     ► 
     but I i tend to sleep late 
     
     
  
 
 
	 00:25:55
     ◼
      
     ► 
     I you know I usually wake up around 10 
     
     
  
 
 
	 00:25:58
     ◼
      
     ► 
     or 11 i have a thing where at least once 
     
     
  
 
 
	 00:26:01
     ◼
      
     ► 
     a week and our bedroom is on the second 
     
     
  
 
 
	 00:26:05
     ◼
      
     ► 
     the third floor 
     
     
  
 
 
	 00:26:06
     ◼
      
     ► 
     I have a thing where at least once a 
     
     
  
 
 
	 00:26:08
     ◼
      
     ► 
     week i would say easily four times a 
     
     
  
 
 
	 00:26:10
     ◼
      
     ► 
     month i will be woken by the doorbell 
     
     
  
 
 
	 00:26:12
     ◼
      
     ► 
     and know that there's you know like a 
     
     
  
 
 
	 00:26:14
     ◼
      
     ► 
     delivery you know fedex or UPS or 
     
     
  
 
 
	 00:26:16
     ◼
      
     ► 
     something like that quick throw on a 
     
     
  
 
 
	 00:26:17
     ◼
      
     ► 
     pair of pants and run down three flights 
     
     
  
 
 
	 00:26:19
     ◼
      
     ► 
     of stairs and there's nobody there and 
     
     
  
 
 
	 00:26:21
     ◼
      
     ► 
     sometimes Amy already being a kitchen 
     
     
  
 
 
	 00:26:23
     ◼
      
     ► 
     and she'll be like doorbell and I'd be 
     
     
  
 
 
	 00:26:25
     ◼
      
     ► 
     like yeah did it 
     
     
  
 
 
	 00:26:25
     ◼
      
     ► 
     and she was like nope yeah okay well i'm 
     
     
  
 
 
	 00:26:29
     ◼
      
     ► 
     up but that's how I get up and I hear it 
     
     
  
 
 
	 00:26:32
     ◼
      
     ► 
     anyway how do you know that she's not 
     
     
  
 
 
	 00:26:34
     ◼
      
     ► 
     just bring it to wake you uh tell me why 
     
     
  
 
 
	 00:26:36
     ◼
      
     ► 
     because a lot of times i do it and she's 
     
     
  
 
 
	 00:26:37
     ◼
      
     ► 
     not she's at the gym or something and 
     
     
  
 
 
	 00:26:39
     ◼
      
     ► 
     and and she's not even home now and she 
     
     
  
 
 
	 00:26:44
     ◼
      
     ► 
     I mean that's shoot yeah and she was she 
     
     
  
 
 
	 00:26:46
     ◼
      
     ► 
     couldn't be bothered to do that but I 
     
     
  
 
 
	 00:26:49
     ◼
      
     ► 
     hear it I hear the dye hear doorbells in 
     
     
  
 
 
	 00:26:50
     ◼
      
     ► 
     this sweep then that phantom ups well 
     
     
  
 
 
	 00:26:54
     ◼
      
     ► 
     and the other thing is that you know the 
     
     
  
 
 
	 00:26:56
     ◼
      
     ► 
     add the half the time it really is it is 
     
     
  
 
 
	 00:26:58
     ◼
      
     ► 
     fedex or UPS that's like a true nerds 
     
     
  
 
 
	 00:27:01
     ◼
      
     ► 
     problem right there because it's like 
     
     
  
 
 
	 00:27:03
     ◼
      
     ► 
     you get so many to live it's it's so 
     
     
  
 
 
	 00:27:05
     ◼
      
     ► 
     easy i think about we got so much stuff 
     
     
  
 
 
	 00:27:07
     ◼
      
     ► 
     mail order to us now it it would be so 
     
     
  
 
 
	 00:27:09
     ◼
      
     ► 
     easy to be a hermit 
     
     
  
 
 
	 00:27:12
     ◼
      
     ► 
     oh yeah but not the UPS guy stops at our 
     
     
  
 
 
	 00:27:16
     ◼
      
     ► 
     house almost every day like it's it's 
     
     
  
 
 
	 00:27:18
     ◼
      
     ► 
     very strange when we see him drive past 
     
     
  
 
 
	 00:27:20
     ◼
      
     ► 
     us on the very rare because could be you 
     
     
  
 
 
	 00:27:23
     ◼
      
     ► 
     know we we got we got everything online 
     
     
  
 
 
	 00:27:24
     ◼
      
     ► 
     for the most part especially now that we 
     
     
  
 
 
	 00:27:26
     ◼
      
     ► 
     have the baby like there's even less 
     
     
  
 
 
	 00:27:28
     ◼
      
     ► 
     reason to go out shopping so we know 
     
     
  
 
 
	 00:27:30
     ◼
      
     ► 
     amazon we have stuff coming we have 
     
     
  
 
 
	 00:27:32
     ◼
      
     ► 
     stuff from soap.com although you know 
     
     
  
 
 
	 00:27:34
     ◼
      
     ► 
     baby supplies and you know toiletries 
     
     
  
 
 
	 00:27:36
     ◼
      
     ► 
     and stuff and you know apple products 
     
     
  
 
 
	 00:27:38
     ◼
      
     ► 
     come every week or something I don't 
     
     
  
 
 
	 00:27:39
     ◼
      
     ► 
     know whatever whenever there's new stuff 
     
     
  
 
 
	 00:27:40
     ◼
      
     ► 
     and I like more seriously he's here 
     
     
  
 
 
	 00:27:42
     ◼
      
     ► 
     every day like Merlin's bit where the 
     
     
  
 
 
	 00:27:44
     ◼
      
     ► 
     unknown Merlin's likes got like a thing 
     
     
  
 
 
	 00:27:45
     ◼
      
     ► 
     where he signed up where you know they 
     
     
  
 
 
	 00:27:47
     ◼
      
     ► 
     get paper towels delivered on a regular 
     
     
  
 
 
	 00:27:49
     ◼
      
     ► 
     you have to order them they just show up 
     
     
  
 
 
	 00:27:51
     ◼
      
     ► 
     they know how many paper towels they go 
     
     
  
 
 
	 00:27:52
     ◼
      
     ► 
     through and so every two weeks you know 
     
     
  
 
 
	 00:27:54
     ◼
      
     ► 
     a new thing of paper towels comes from 
     
     
  
 
 
	 00:27:56
     ◼
      
     ► 
     amazon but he thinks that instead of 
     
     
  
 
 
	 00:27:58
     ◼
      
     ► 
     bringing it to their house they should 
     
     
  
 
 
	 00:27:59
     ◼
      
     ► 
     drop it off x number of blocks away so 
     
     
  
 
 
	 00:28:02
     ◼
      
     ► 
     he still has to walk to get them because 
     
     
  
 
 
	 00:28:05
     ◼
      
     ► 
     it's just so decadent having all the 
     
     
  
 
 
	 00:28:09
     ◼
      
     ► 
     other big thing about the Amazon 
     
     
  
 
 
	 00:28:11
     ◼
      
     ► 
     subscribe stuff what one of these I 
     
     
  
 
 
	 00:28:12
     ◼
      
     ► 
     found it was really good to do to use 
     
     
  
 
 
	 00:28:14
     ◼
      
     ► 
     that for and I think it's the only thing 
     
     
  
 
 
	 00:28:15
     ◼
      
     ► 
     i'm using it for is a the water filter 
     
     
  
 
 
	 00:28:17
     ◼
      
     ► 
     in my fridge because they say like I 
     
     
  
 
 
	 00:28:19
     ◼
      
     ► 
     change it every X months think it's six 
     
     
  
 
 
	 00:28:21
     ◼
      
     ► 
     months and of course nobody ever 
     
     
  
 
 
	 00:28:23
     ◼
      
     ► 
     remembers to do that but with mine if 
     
     
  
 
 
	 00:28:25
     ◼
      
     ► 
     you don't change it for a while it 
     
     
  
 
 
	 00:28:26
     ◼
      
     ► 
     starts slowing down and clogging up so i 
     
     
  
 
 
	 00:28:28
     ◼
      
     ► 
     guess to the subscribe and save them 
     
     
  
 
 
	 00:28:29
     ◼
      
     ► 
     with Amazon where I just have to hand 
     
     
  
 
 
	 00:28:31
     ◼
      
     ► 
     deliver a new water filter every six 
     
     
  
 
 
	 00:28:32
     ◼
      
     ► 
     months I don't have to think about it 
     
     
  
 
 
	 00:28:33
     ◼
      
     ► 
     when it arrives i replace it and that's 
     
     
  
 
 
 
	 00:28:37
     ◼
      
     ► 
     I want to have some exciting hit to look 
     
     
  
 
 
	 00:28:40
     ◼
      
     ► 
     something up here all I second here I'm 
     
     
  
 
 
	 00:28:41
     ◼
      
     ► 
     i remember this from last night and i 
     
     
  
 
 
	 00:28:43
     ◼
      
     ► 
     forgot to look it up before the show 
     
     
  
 
 
	 00:28:44
     ◼
      
     ► 
     here we go I what do you think about the 
     
     
  
 
 
	 00:28:48
     ◼
      
     ► 
     iphone 5 camera you know I haven't had a 
     
     
  
 
 
	 00:28:51
     ◼
      
     ► 
     chance to use it that much I mean so far 
     
     
  
 
 
	 00:28:53
     ◼
      
     ► 
     it seems it seems so far like it's good 
     
     
  
 
 
	 00:28:58
     ◼
      
     ► 
     i don't it doesn't seem in my music so 
     
     
  
 
 
	 00:29:01
     ◼
      
     ► 
     far that different from the 4s it's a 
     
     
  
 
 
	 00:29:03
     ◼
      
     ► 
     lot faster to take pictures but mostly I 
     
     
  
 
 
	 00:29:05
     ◼
      
     ► 
     don't know that the a6 or what but 
     
     
  
 
 
	 00:29:07
     ◼
      
     ► 
     that's like like when we went it was 
     
     
  
 
 
	 00:29:10
     ◼
      
     ► 
     deciding whether to upgrade or not she 
     
     
  
 
 
	 00:29:12
     ◼
      
     ► 
     wanted to do you want me to get mine 
     
     
  
 
 
	 00:29:13
     ◼
      
     ► 
     first you can see it and then decide and 
     
     
  
 
 
	 00:29:15
     ◼
      
     ► 
     at first she was thinking she was gonna 
     
     
  
 
 
	 00:29:16
     ◼
      
     ► 
     upgrade but what sold her on it was the 
     
     
  
 
 
	 00:29:20
     ◼
      
     ► 
     weight and you know the lack of weight 
     
     
  
 
 
	 00:29:23
     ◼
      
     ► 
     and that the speed of the camera that 
     
     
  
 
 
	 00:29:26
     ◼
      
     ► 
     you know it's because you know that we 
     
     
  
 
 
	 00:29:27
     ◼
      
     ► 
     with the baby you if you got to take a 
     
     
  
 
 
	 00:29:29
     ◼
      
     ► 
     good picture of the baby you really got 
     
     
  
 
 
	 00:29:30
     ◼
      
     ► 
     to take 20 pictures and pick the one 
     
     
  
 
 
	 00:29:32
     ◼
      
     ► 
     where he's looking at you you know and 
     
     
  
 
 
	 00:29:35
     ◼
      
     ► 
     and not making a sour face so so the 
     
     
  
 
 
	 00:29:39
     ◼
      
     ► 
     speed of the camera really matters to us 
     
     
  
 
 
	 00:29:41
     ◼
      
     ► 
     right now and if you know even if you 
     
     
  
 
 
	 00:29:43
     ◼
      
     ► 
     want to be which is convenient to to 
     
     
  
 
 
	 00:29:44
     ◼
      
     ► 
     have fast response time and it is way 
     
     
  
 
 
	 00:29:49
     ◼
      
     ► 
     faster but the actual image quality 
     
     
  
 
 
	 00:29:51
     ◼
      
     ► 
     I can't tell the difference I i saw 
     
     
  
 
 
	 00:29:54
     ◼
      
     ► 
     those comparison pictures you posted and 
     
     
  
 
 
	 00:29:56
     ◼
      
     ► 
     it seems like the differences might only 
     
     
  
 
 
	 00:29:59
     ◼
      
     ► 
     be in software for the most part well 
     
     
  
 
 
	 00:30:01
     ◼
      
     ► 
     and in low-light although that is 
     
     
  
 
 
	 00:30:04
     ◼
      
     ► 
     partially software partially hardware 
     
     
  
 
 
 
	 00:30:09
     ◼
      
     ► 
     I've noticed that and I don't know if 
     
     
  
 
 
	 00:30:11
     ◼
      
     ► 
     it's something if it's an API that they 
     
     
  
 
 
	 00:30:12
     ◼
      
     ► 
     can be updated to take advantage of but 
     
     
  
 
 
	 00:30:14
     ◼
      
     ► 
     the new low light stuff you only is I 
     
     
  
 
 
	 00:30:17
     ◼
      
     ► 
     only see it when im using camera that 
     
     
  
 
 
	 00:30:18
     ◼
      
     ► 
     like if I take a photo in Instagram 
     
     
  
 
 
	 00:30:21
     ◼
      
     ► 
     I don't get it so that's interesting on 
     
     
  
 
 
	 00:30:24
     ◼
      
     ► 
     and it's you know what African how they 
     
     
  
 
 
	 00:30:27
     ◼
      
     ► 
     described it but it's more or less that 
     
     
  
 
 
	 00:30:28
     ◼
      
     ► 
     they're sampling for pixels at once is 
     
     
  
 
 
	 00:30:32
     ◼
      
     ► 
     sort of like they're sacrificing 
     
     
  
 
 
	 00:30:33
     ◼
      
     ► 
     resolution and christmas for to get it 
     
     
  
 
 
	 00:30:38
     ◼
      
     ► 
     right now yellow note right well and it 
     
     
  
 
 
	 00:30:41
     ◼
      
     ► 
     it is kind of a butler still it's you 
     
     
  
 
 
	 00:30:43
     ◼
      
     ► 
     know it's to open it up effectively open 
     
     
  
 
 
	 00:30:45
     ◼
      
     ► 
     it up morning and they say you get 2 2 
     
     
  
 
 
	 00:30:47
     ◼
      
     ► 
     full stops and I believe it I really do 
     
     
  
 
 
 
	 00:30:50
     ◼
      
     ► 
     get two stops and it's a what is it like 
     
     
  
 
 
	 00:30:52
     ◼
      
     ► 
     an F 2.2 lens now I think to point out 
     
     
  
 
 
	 00:30:55
     ◼
      
     ► 
     to you is I'm with that thing or two is 
     
     
  
 
 
	 00:30:58
     ◼
      
     ► 
     it a 2.4 lens but two stops from 2.4 I 
     
     
  
 
 
	 00:31:01
     ◼
      
     ► 
     think would take it out like 1.8 which 
     
     
  
 
 
	 00:31:03
     ◼
      
     ► 
     is serious in a low-light camera area 
     
     
  
 
 
	 00:31:06
     ◼
      
     ► 
     and the other thing and they didn't even 
     
     
  
 
 
	 00:31:08
     ◼
      
     ► 
     mention this it goes too much higher iso 
     
     
  
 
 
	 00:31:10
     ◼
      
     ► 
     those right yeah that's the saw that 
     
     
  
 
 
	 00:31:14
     ◼
      
     ► 
     that's why the low-light pictures look 
     
     
  
 
 
	 00:31:15
     ◼
      
     ► 
     so much brighter is right there because 
     
     
  
 
 
	 00:31:17
     ◼
      
     ► 
     cranking up but but it sounds like if 
     
     
  
 
 
	 00:31:18
     ◼
      
     ► 
     they're actually doing that kind of 
     
     
  
 
 
	 00:31:20
     ◼
      
     ► 
     super sampling whatever the term would 
     
     
  
 
 
	 00:31:21
     ◼
      
     ► 
     be for that they combine the the light 
     
     
  
 
 
	 00:31:24
     ◼
      
     ► 
     from four different sense from four 
     
     
  
 
 
	 00:31:25
     ◼
      
     ► 
     different pixel sites that would be 
     
     
  
 
 
	 00:31:26
     ◼
      
     ► 
     remarkably effective right and it is 
     
     
  
 
 
	 00:31:29
     ◼
      
     ► 
     it's definitely noisy I mean you know 
     
     
  
 
 
	 00:31:31
     ◼
      
     ► 
     high iso and the sampling and this 
     
     
  
 
 
	 00:31:34
     ◼
      
     ► 
     really tiny lens 
     
     
  
 
 
	 00:31:36
     ◼
      
     ► 
     I mean it's definitely noisy but your 
     
     
  
 
 
	 00:31:38
     ◼
      
     ► 
     get you get exposures like you know wow 
     
     
  
 
 
	 00:31:41
     ◼
      
     ► 
     you can see what you're looking at 
     
     
  
 
 
	 00:31:42
     ◼
      
     ► 
     exposures in the low light that on all 
     
     
  
 
 
	 00:31:45
     ◼
      
     ► 
     previous iphones would have just been 
     
     
  
 
 
	 00:31:46
     ◼
      
     ► 
     black or you have to use the flash which 
     
     
  
 
 
	 00:31:49
     ◼
      
     ► 
     is horrible especially like the darker 
     
     
  
 
 
	 00:31:51
     ◼
      
     ► 
     it is the worst flash makes things look 
     
     
  
 
 
	 00:31:54
     ◼
      
     ► 
     oh yeah i think this it was one tip we 
     
     
  
 
 
	 00:31:56
     ◼
      
     ► 
     can get photographers using the f-15 
     
     
  
 
 
	 00:31:58
     ◼
      
     ► 
     never use the flash right all right 
     
     
  
 
 
	 00:32:00
     ◼
      
     ► 
     that's true but i would love to have an 
     
     
  
 
 
	 00:32:02
     ◼
      
     ► 
     option in settings app to just turn off 
     
     
  
 
 
	 00:32:04
     ◼
      
     ► 
     the flash just don't ever turn it on 
     
     
  
 
 
	 00:32:08
     ◼
      
     ► 
     well that is one of the options you have 
     
     
  
 
 
	 00:32:10
     ◼
      
     ► 
     in the camp in camera app you can you 
     
     
  
 
 
	 00:32:12
     ◼
      
     ► 
     can set it you know Otto offer on you i 
     
     
  
 
 
	 00:32:14
     ◼
      
     ► 
     just keep mine all have that everyone 
     
     
  
 
 
	 00:32:16
     ◼
      
     ► 
     that gets reset identify it's like a 
     
     
  
 
 
	 00:32:17
     ◼
      
     ► 
     phantom touch that you know if i 
     
     
  
 
 
	 00:32:19
     ◼
      
     ► 
     accidentally touched that and do it or 
     
     
  
 
 
	 00:32:21
     ◼
      
     ► 
     and sometimes other apps like if I'm 
     
     
  
 
 
	 00:32:22
     ◼
      
     ► 
     taking a picture with instagram or 
     
     
  
 
 
	 00:32:24
     ◼
      
     ► 
     something like that somehow the flash 
     
     
  
 
 
	 00:32:25
     ◼
      
     ► 
     gets turned on and and 
     
     
  
 
 
	 00:32:27
     ◼
      
     ► 
     I accidentally should flash photo and 
     
     
  
 
 
	 00:32:29
     ◼
      
     ► 
     then I'm all I'm sorry I'm sorry I'm 
     
     
  
 
 
	 00:32:31
     ◼
      
     ► 
     like to me that's when i get so 
     
     
  
 
 
	 00:32:32
     ◼
      
     ► 
     embarrassed when I don't that's what i 
     
     
  
 
 
	 00:32:34
     ◼
      
     ► 
     want i want to think in settings that 
     
     
  
 
 
	 00:32:36
     ◼
      
     ► 
     says don't turn the flash on for any 
     
     
  
 
 
	 00:32:38
     ◼
      
     ► 
     photograph in any app period just take 
     
     
  
 
 
	 00:32:40
     ◼
      
     ► 
     the other for the flashlight apps that 
     
     
  
 
 
	 00:32:42
     ◼
      
     ► 
     kind of have a camera into the display 
     
     
  
 
 
 
	 00:32:44
     ◼
      
     ► 
     didn't you know let that you know let 
     
     
  
 
 
	 00:32:46
     ◼
      
     ► 
     apps turn the LED on if they want but 
     
     
  
 
 
	 00:32:48
     ◼
      
     ► 
     don't let camera apps do it I don't know 
     
     
  
 
 
	 00:32:49
     ◼
      
     ► 
     something like that but anyway I never 
     
     
  
 
 
	 00:32:51
     ◼
      
     ► 
     do it and it's it you get pictures you 
     
     
  
 
 
	 00:32:53
     ◼
      
     ► 
     never did now this this drives me nuts 
     
     
  
 
 
	 00:32:55
     ◼
      
     ► 
     this is crazy i just saw this last night 
     
     
  
 
 
	 00:32:57
     ◼
      
     ► 
     Consumer Reports iPhone 5 review here's 
     
     
  
 
 
	 00:33:01
     ◼
      
     ► 
     what they say that what did they pick 
     
     
  
 
 
	 00:33:03
     ◼
      
     ► 
     this year to fence it to jump on the 
     
     
  
 
 
	 00:33:06
     ◼
      
     ► 
     claimed improvements of the iphone 5 and 
     
     
  
 
 
	 00:33:08
     ◼
      
     ► 
     handling low-light shots were not a 
     
     
  
 
 
	 00:33:10
     ◼
      
     ► 
     parent in our tests and overall quality 
     
     
  
 
 
	 00:33:13
     ◼
      
     ► 
     both stolen video images shot a light on 
     
     
  
 
 
	 00:33:15
     ◼
      
     ► 
     the iphone 5 or of comparable quality to 
     
     
  
 
 
	 00:33:17
     ◼
      
     ► 
     the shot the iphone 4s that they did 
     
     
  
 
 
	 00:33:19
     ◼
      
     ► 
     appear a little cooler with a bluish hue 
     
     
  
 
 
	 00:33:21
     ◼
      
     ► 
     shutter delay for both iphones seemed 
     
     
  
 
 
	 00:33:23
     ◼
      
     ► 
     all but instantaneous like what the hell 
     
     
  
 
 
	 00:33:26
     ◼
      
     ► 
     camera are they using that's okay yeah 
     
     
  
 
 
	 00:33:30
     ◼
      
     ► 
     that's now first there's a picture next 
     
     
  
 
 
	 00:33:32
     ◼
      
     ► 
     to it here let me send you the URL did 
     
     
  
 
 
	 00:33:37
     ◼
      
     ► 
     they not go into low enough light to 
     
     
  
 
 
	 00:33:39
     ◼
      
     ► 
     trigger this new mode maybe I think what 
     
     
  
 
 
	 00:33:41
     ◼
      
     ► 
     they did is they used some sort of 
     
     
  
 
 
	 00:33:44
     ◼
      
     ► 
     third-party app to take the pictures 
     
     
  
 
 
	 00:33:46
     ◼
      
     ► 
     because there's a picture of them taking 
     
     
  
 
 
	 00:33:49
     ◼
      
     ► 
     pictures and it seemed like the clock on 
     
     
  
 
 
 
	 00:33:52
     ◼
      
     ► 
     yeah I don't think that's camera that 
     
     
  
 
 
	 00:33:54
     ◼
      
     ► 
     app is it it looks like there's like a a 
     
     
  
 
 
	 00:33:57
     ◼
      
     ► 
     status bar at the top you know that's 
     
     
  
 
 
	 00:34:00
     ◼
      
     ► 
     that's listed that's the more that just 
     
     
  
 
 
	 00:34:02
     ◼
      
     ► 
     I think that it's camera 
     
     
  
 
 
	 00:34:03
     ◼
      
     ► 
     yes the picture it's a I see it's 
     
     
  
 
 
	 00:34:05
     ◼
      
     ► 
     actually what's in the picture is well I 
     
     
  
 
 
	 00:34:08
     ◼
      
     ► 
     i can I don't understand how they could 
     
     
  
 
 
	 00:34:09
     ◼
      
     ► 
     have written this I don't understand how 
     
     
  
 
 
	 00:34:11
     ◼
      
     ► 
     they could say that the i think it is 
     
     
  
 
 
	 00:34:14
     ◼
      
     ► 
     true that in regular light broad 
     
     
  
 
 
	 00:34:16
     ◼
      
     ► 
     daylight typical lighting situations the 
     
     
  
 
 
	 00:34:18
     ◼
      
     ► 
     camera is very much equivalent to the 
     
     
  
 
 
	 00:34:20
     ◼
      
     ► 
     the for us you know very very hard right 
     
     
  
 
 
	 00:34:23
     ◼
      
     ► 
     to say one is better than the other in 
     
     
  
 
 
	 00:34:24
     ◼
      
     ► 
     some of my comparison shots i think the 
     
     
  
 
 
	 00:34:26
     ◼
      
     ► 
     4s1 look better and just because I 
     
     
  
 
 
	 00:34:28
     ◼
      
     ► 
     tapped you know just the luck of the 
     
     
  
 
 
	 00:34:30
     ◼
      
     ► 
     draw of getting slightly better sunlight 
     
     
  
 
 
	 00:34:33
     ◼
      
     ► 
     or tapping a better target in that the 
     
     
  
 
 
	 00:34:35
     ◼
      
     ► 
     building i was shooting it seemed like 
     
     
  
 
 
	 00:34:36
     ◼
      
     ► 
     like sometimes the f-15 was over 
     
     
  
 
 
	 00:34:38
     ◼
      
     ► 
     exposing the bright areas blow out the 
     
     
  
 
 
 
	 00:34:40
     ◼
      
     ► 
     it's uh you know and I don't really 
     
     
  
 
 
	 00:34:42
     ◼
      
     ► 
     think that they tried to make it sound 
     
     
  
 
 
	 00:34:44
     ◼
      
     ► 
     at any point that in regular lighting 
     
     
  
 
 
	 00:34:46
     ◼
      
     ► 
     situations that the new camera is all 
     
     
  
 
 
	 00:34:48
     ◼
      
     ► 
     that much better i mean the old one was 
     
     
  
 
 
	 00:34:50
     ◼
      
     ► 
     really good but that for consumer 
     
     
  
 
 
	 00:34:53
     ◼
      
     ► 
     reports to say that it's not better in 
     
     
  
 
 
	 00:34:55
     ◼
      
     ► 
     low light i don't understand i really 
     
     
  
 
 
	 00:34:57
     ◼
      
     ► 
     don't understand how they could say that 
     
     
  
 
 
	 00:34:58
     ◼
      
     ► 
     I mean to me that's crazy yeah that's it 
     
     
  
 
 
	 00:35:04
     ◼
      
     ► 
     I mean I wonder really what they're 
     
     
  
 
 
	 00:35:06
     ◼
      
     ► 
     testing was here like what were they 
     
     
  
 
 
	 00:35:08
     ◼
      
     ► 
     taking pictures of it because it looks 
     
     
  
 
 
	 00:35:09
     ◼
      
     ► 
     like in this picture that they're taking 
     
     
  
 
 
	 00:35:11
     ◼
      
     ► 
     pictures of a computer screen is that I 
     
     
  
 
 
	 00:35:13
     ◼
      
     ► 
     like your hair looks like it's very hard 
     
     
  
 
 
	 00:35:15
     ◼
      
     ► 
     to tell so it looks like a windows 
     
     
  
 
 
	 00:35:17
     ◼
      
     ► 
     computer you can see in the that looks 
     
     
  
 
 
	 00:35:20
     ◼
      
     ► 
     like the the clock window that they have 
     
     
  
 
 
	 00:35:22
     ◼
      
     ► 
     their has like a windows title bar on it 
     
     
  
 
 
	 00:35:24
     ◼
      
     ► 
     maybe like that the gray style I don't 
     
     
  
 
 
	 00:35:27
     ◼
      
     ► 
     know but it looked at it looks like 
     
     
  
 
 
	 00:35:29
     ◼
      
     ► 
     they're definitely taking a picture of a 
     
     
  
 
 
	 00:35:31
     ◼
      
     ► 
     screen there and so I have to wonder 
     
     
  
 
 
	 00:35:33
     ◼
      
     ► 
     like how did they how do they do 
     
     
  
 
 
	 00:35:35
     ◼
      
     ► 
     low-light comparison 
     
     
  
 
 
	 00:35:36
     ◼
      
     ► 
     did they just turn the screen like have 
     
     
  
 
 
	 00:35:38
     ◼
      
     ► 
     the screen show dark grey or something i 
     
     
  
 
 
	 00:35:40
     ◼
      
     ► 
     don't think i don't i'm curious to know 
     
     
  
 
 
	 00:35:42
     ◼
      
     ► 
     because you're right that there is a 
     
     
  
 
 
	 00:35:44
     ◼
      
     ► 
     noticeable difference in how low light 
     
     
  
 
 
	 00:35:47
     ◼
      
     ► 
     you can shoot in there with the iphone 5 
     
     
  
 
 
	 00:35:50
     ◼
      
     ► 
     and I think any review would have 
     
     
  
 
 
	 00:35:52
     ◼
      
     ► 
     noticed that if they if they didn't look 
     
     
  
 
 
	 00:35:54
     ◼
      
     ► 
     at the camera 
     
     
  
 
 
	 00:35:55
     ◼
      
     ► 
     yeah I really I i would like to see like 
     
     
  
 
 
	 00:35:57
     ◼
      
     ► 
     one of the camera sites you know like 
     
     
  
 
 
	 00:35:59
     ◼
      
     ► 
     dpreview.com or somebody like that you 
     
     
  
 
 
	 00:36:01
     ◼
      
     ► 
     honestly I think Apple should see those 
     
     
  
 
 
	 00:36:03
     ◼
      
     ► 
     sites with review units i think that the 
     
     
  
 
 
	 00:36:06
     ◼
      
     ► 
     dead the iphone and apple i think apple 
     
     
  
 
 
	 00:36:08
     ◼
      
     ► 
     is I think one of the the stories of the 
     
     
  
 
 
	 00:36:11
     ◼
      
     ► 
     next five years honestly is that Apple 
     
     
  
 
 
	 00:36:14
     ◼
      
     ► 
     and you know should be told samsung 
     
     
  
 
 
	 00:36:17
     ◼
      
     ► 
     really are going to become the top 
     
     
  
 
 
	 00:36:18
     ◼
      
     ► 
     camera companies in the world and and I 
     
     
  
 
 
	 00:36:21
     ◼
      
     ► 
     don't think that you know like nikon is 
     
     
  
 
 
	 00:36:24
     ◼
      
     ► 
     being completely taken by surprise here 
     
     
  
 
 
	 00:36:27
     ◼
      
     ► 
     because I know nikon has like a an 
     
     
  
 
 
	 00:36:29
     ◼
      
     ► 
     android-based phone i don't think it's 
     
     
  
 
 
	 00:36:31
     ◼
      
     ► 
     out yet but i don't know that they like 
     
     
  
 
 
	 00:36:33
     ◼
      
     ► 
     we're previewing it so they're aware of 
     
     
  
 
 
	 00:36:37
     ◼
      
     ► 
     that but i really do think that that the 
     
     
  
 
 
	 00:36:41
     ◼
      
     ► 
     cell phones are going to just blow away 
     
     
  
 
 
	 00:36:44
     ◼
      
     ► 
     that the standalone camera industry may 
     
     
  
 
 
	 00:36:48
     ◼
      
     ► 
     think they already have four for a lot 
     
     
  
 
 
	 00:36:50
     ◼
      
     ► 
     of it but even like you know now they 
     
     
  
 
 
	 00:36:52
     ◼
      
     ► 
     have this whole cat 
     
     
  
 
 
	 00:36:54
     ◼
      
     ► 
     glory of the small mirrorless prosumer 
     
     
  
 
 
	 00:36:57
     ◼
      
     ► 
     cameras and so you have the micro four 
     
     
  
 
 
	 00:36:59
     ◼
      
     ► 
     thirds and and then you like cannons 
     
     
  
 
 
	 00:37:01
     ◼
      
     ► 
     making a new one and I actually i 
     
     
  
 
 
	 00:37:03
     ◼
      
     ► 
     pre-ordered the cannon one the EOS m 
     
     
  
 
 
	 00:37:04
     ◼
      
     ► 
     because I figure out that might be 
     
     
  
 
 
	 00:37:06
     ◼
      
     ► 
     useful you know I have this canon lenses 
     
     
  
 
 
	 00:37:08
     ◼
      
     ► 
     even though you need an adapter and blah 
     
     
  
 
 
	 00:37:09
     ◼
      
     ► 
     blah blah i order thinking you know I i 
     
     
  
 
 
	 00:37:13
     ◼
      
     ► 
     would love to carry around a small 
     
     
  
 
 
	 00:37:15
     ◼
      
     ► 
     camera sometimes that's way better than 
     
     
  
 
 
	 00:37:19
     ◼
      
     ► 
     quality than the iphone and it turns out 
     
     
  
 
 
	 00:37:21
     ◼
      
     ► 
     you know I did that two years ago with 
     
     
  
 
 
	 00:37:23
     ◼
      
     ► 
     an s 90 and I just never use the thing 
     
     
  
 
 
	 00:37:26
     ◼
      
     ► 
     so i ended up selling it and you know I 
     
     
  
 
 
	 00:37:28
     ◼
      
     ► 
     have my big SLR and and the question is 
     
     
  
 
 
	 00:37:31
     ◼
      
     ► 
     you know what do you do to solve two to 
     
     
  
 
 
	 00:37:35
     ◼
      
     ► 
     solve times when you don't want to bring 
     
     
  
 
 
	 00:37:37
     ◼
      
     ► 
     the whole SLR with you or you don't have 
     
     
  
 
 
	 00:37:38
     ◼
      
     ► 
     it with you but you want something 
     
     
  
 
 
	 00:37:40
     ◼
      
     ► 
     higher quality then the iphone and the 
     
     
  
 
 
	 00:37:43
     ◼
      
     ► 
     problem is that gap keeps narrowing and 
     
     
  
 
 
	 00:37:45
     ◼
      
     ► 
     its narrow to the point where if you if 
     
     
  
 
 
	 00:37:50
     ◼
      
     ► 
     you get one of those middle cameras 
     
     
  
 
 
	 00:37:52
     ◼
      
     ► 
     it's like how often will you actually 
     
     
  
 
 
	 00:37:53
     ◼
      
     ► 
     use that thing how often will you have 
     
     
  
 
 
	 00:37:55
     ◼
      
     ► 
     that but not the SLR you know and and 
     
     
  
 
 
	 00:37:59
     ◼
      
     ► 
     for me this why i'm thinking i'm 
     
     
  
 
 
	 00:38:02
     ◼
      
     ► 
     probably going to cancel that pre-order 
     
     
  
 
 
	 00:38:03
     ◼
      
     ► 
     because I just that that that solves a 
     
     
  
 
 
	 00:38:07
     ◼
      
     ► 
     problem is I don't have anywhere that I 
     
     
  
 
 
	 00:38:09
     ◼
      
     ► 
     i know in reality you instead what i did 
     
     
  
 
 
	 00:38:12
     ◼
      
     ► 
     was i I got a little 40-millimeter 
     
     
  
 
 
	 00:38:13
     ◼
      
     ► 
     pancake lens that can really i got a 
     
     
  
 
 
	 00:38:16
     ◼
      
     ► 
     couple months ago and it's not amazing 
     
     
  
 
 
	 00:38:18
     ◼
      
     ► 
     but it's decent and and so I got that 
     
     
  
 
 
	 00:38:20
     ◼
      
     ► 
     little pancake lens and I just keep that 
     
     
  
 
 
	 00:38:22
     ◼
      
     ► 
     on the 5d and so whenever we take a trip 
     
     
  
 
 
	 00:38:24
     ◼
      
     ► 
     somewhere where I'm bringing like a 
     
     
  
 
 
	 00:38:26
     ◼
      
     ► 
     backpack with the computer and 
     
     
  
 
 
	 00:38:27
     ◼
      
     ► 
     everything I thought I talked the whole 
     
     
  
 
 
	 00:38:28
     ◼
      
     ► 
     5d in there with that lens on it yeah it 
     
     
  
 
 
	 00:38:31
     ◼
      
     ► 
     makes you have the exact same camera too 
     
     
  
 
 
	 00:38:32
     ◼
      
     ► 
     and it makes a big difference is my 
     
     
  
 
 
	 00:38:33
     ◼
      
     ► 
     other go to lens is is my baby and you 
     
     
  
 
 
	 00:38:36
     ◼
      
     ► 
     know what i'm talking about talking 
     
     
  
 
 
	 00:38:37
     ◼
      
     ► 
     about that the 1.25 yeah the one point w 
     
     
  
 
 
	 00:38:40
     ◼
      
     ► 
     mean what I'm dive blacked out 
     
     
  
 
 
	 00:38:42
     ◼
      
     ► 
     I've already blacked out on my memory 
     
     
  
 
 
	 00:38:43
     ◼
      
     ► 
     what did I pay for that what is that I 
     
     
  
 
 
	 00:38:45
     ◼
      
     ► 
     think it's 1600 that's a 1600 dollar 
     
     
  
 
 
	 00:38:47
     ◼
      
     ► 
     camera lights it is my baby but it's a 
     
     
  
 
 
	 00:38:51
     ◼
      
     ► 
     great lens but it's huge it's huge it is 
     
     
  
 
 
	 00:38:53
     ◼
      
     ► 
     how do you get f 1 point2 with a lot of 
     
     
  
 
 
 
	 00:38:57
     ◼
      
     ► 
     oh yeah so it's a lot of glass which 
     
     
  
 
 
	 00:39:00
     ◼
      
     ► 
     means it's really heavy and it's a lot 
     
     
  
 
 
	 00:39:01
     ◼
      
     ► 
     of glass and you know it's made of glass 
     
     
  
 
 
	 00:39:03
     ◼
      
     ► 
     and so you do not want to drop that 
     
     
  
 
 
	 00:39:05
     ◼
      
     ► 
     oh yeah where is like a little pancake 
     
     
  
 
 
	 00:39:09
     ◼
      
     ► 
     lens of you know it'sit's 40-millimeter 
     
     
  
 
 
	 00:39:10
     ◼
      
     ► 
     it's 200 bucks right and it's it's a 
     
     
  
 
 
	 00:39:12
     ◼
      
     ► 
     pancake prime and it fits any can do 
     
     
  
 
 
	 00:39:14
     ◼
      
     ► 
     smell ya its if it's great you're going 
     
     
  
 
 
	 00:39:16
     ◼
      
     ► 
     to wear your camera around your neck all 
     
     
  
 
 
	 00:39:18
     ◼
      
     ► 
     day it makes a huge difference and then 
     
     
  
 
 
	 00:39:21
     ◼
      
     ► 
     also if you if you're putting in a back 
     
     
  
 
 
	 00:39:22
     ◼
      
     ► 
     into the problem with a camera is if 
     
     
  
 
 
	 00:39:24
     ◼
      
     ► 
     you're putting any kind of thin or 
     
     
  
 
 
	 00:39:26
     ◼
      
     ► 
     rectangular battle messenger bag the 
     
     
  
 
 
	 00:39:28
     ◼
      
     ► 
     shape of a camera with a lens mount on 
     
     
  
 
 
	 00:39:29
     ◼
      
     ► 
     it is like this big bulbous shape it's 
     
     
  
 
 
	 00:39:31
     ◼
      
     ► 
     not just flat and the the 40 millimeter 
     
     
  
 
 
	 00:39:34
     ◼
      
     ► 
     pancake makes it a lot flatter him 
     
     
  
 
 
	 00:39:36
     ◼
      
     ► 
     that's what makes it so that the only 
     
     
  
 
 
	 00:39:39
     ◼
      
     ► 
     see i have one right ovary 
     
     
  
 
 
	 00:39:42
     ◼
      
     ► 
     yes see the the the 40 millimeter lens 
     
     
  
 
 
	 00:39:47
     ◼
      
     ► 
     extends out from the 5d mark two just 
     
     
  
 
 
	 00:39:50
     ◼
      
     ► 
     about maybe a half of an inch beyond the 
     
     
  
 
 
	 00:39:54
     ◼
      
     ► 
     little little blob on top sellers cannon 
     
     
  
 
 
	 00:39:58
     ◼
      
     ► 
     points out what but that you usually 
     
     
  
 
 
	 00:39:59
     ◼
      
     ► 
     would be a flash if it wasn't a 
     
     
  
 
 
	 00:40:01
     ◼
      
     ► 
     professional camera 
     
     
  
 
 
	 00:40:02
     ◼
      
     ► 
     yeah so I think it's really short and so 
     
     
  
 
 
	 00:40:03
     ◼
      
     ► 
     it makes it fit into bags a lot better 
     
     
  
 
 
	 00:40:05
     ◼
      
     ► 
     just to have the reduction of of lens 
     
     
  
 
 
	 00:40:08
     ◼
      
     ► 
     depth with it yeah throw that thing on 
     
     
  
 
 
	 00:40:10
     ◼
      
     ► 
     your 5d and it kind of is your gap 
     
     
  
 
 
	 00:40:12
     ◼
      
     ► 
     camera right exactly and and it's you 
     
     
  
 
 
	 00:40:16
     ◼
      
     ► 
     know that's why I like I mean sure they 
     
     
  
 
 
	 00:40:18
     ◼
      
     ► 
     like the EOS m and these marrows cameras 
     
     
  
 
 
	 00:40:20
     ◼
      
     ► 
     they are a lot smaller than the 5d body 
     
     
  
 
 
	 00:40:21
     ◼
      
     ► 
     is pretty big and chunky 
     
     
  
 
 
	 00:40:23
     ◼
      
     ► 
     so these things are a lot smaller but 
     
     
  
 
 
	 00:40:24
     ◼
      
     ► 
     it's still relatively the same size 
     
     
  
 
 
	 00:40:26
     ◼
      
     ► 
     class it's like like it's like comparing 
     
     
  
 
 
	 00:40:29
     ◼
      
     ► 
     a 13-inch macbook air to a big mac book 
     
     
  
 
 
	 00:40:33
     ◼
      
     ► 
     pro like yeah that the air is a lot 
     
     
  
 
 
	 00:40:36
     ◼
      
     ► 
     smaller but it's like it's still the 
     
     
  
 
 
	 00:40:38
     ◼
      
     ► 
     same general size class of object so 
     
     
  
 
 
	 00:40:41
     ◼
      
     ► 
     chances are if you are somewhere or in 
     
     
  
 
 
	 00:40:44
     ◼
      
     ► 
     some situation where it's impractical or 
     
     
  
 
 
	 00:40:47
     ◼
      
     ► 
     impossible to carry a 13-inch macbook or 
     
     
  
 
 
	 00:40:51
     ◼
      
     ► 
     to carry you know a macbook pro you 
     
     
  
 
 
	 00:40:53
     ◼
      
     ► 
     probably also won't be carrying a 
     
     
  
 
 
	 00:40:55
     ◼
      
     ► 
     macbook air right similar kind of thing 
     
     
  
 
 
	 00:40:57
     ◼
      
     ► 
     is this if you're in a situation where 
     
     
  
 
 
	 00:41:00
     ◼
      
     ► 
     you can't carry an SLR with the 40 
     
     
  
 
 
	 00:41:02
     ◼
      
     ► 
     millimeter lens on it you probably also 
     
     
  
 
 
	 00:41:04
     ◼
      
     ► 
     won't have any little mirrorless camera 
     
     
  
 
 
	 00:41:06
     ◼
      
     ► 
     with you because they don't fit in 
     
     
  
 
 
	 00:41:07
     ◼
      
     ► 
     pockets right unless you have a really 
     
     
  
 
 
	 00:41:09
     ◼
      
     ► 
     big pockets but for the most part they 
     
     
  
 
 
	 00:41:10
     ◼
      
     ► 
     don't fit in pockets so if they're still 
     
     
  
 
 
	 00:41:12
     ◼
      
     ► 
     they start to go look in a bag or 
     
     
  
 
 
	 00:41:14
     ◼
      
     ► 
     something so it's still the same 
     
     
  
 
 
	 00:41:15
     ◼
      
     ► 
     portability class 
     
     
  
 
 
	 00:41:17
     ◼
      
     ► 
     absolutely agree and it's I used to 
     
     
  
 
 
	 00:41:22
     ◼
      
     ► 
     I'm you know as a amateur you know photo 
     
     
  
 
 
	 00:41:25
     ◼
      
     ► 
     enthusiasts certainly not a serious 
     
     
  
 
 
	 00:41:27
     ◼
      
     ► 
     photographer but you know enjoy taking 
     
     
  
 
 
	 00:41:29
     ◼
      
     ► 
     pictures and dan and I used to talk 
     
     
  
 
 
	 00:41:32
     ◼
      
     ► 
     about all the time I Rico Jesus don't 
     
     
  
 
 
	 00:41:36
     ◼
      
     ► 
     forget what the hell is called gr 
     
     
  
 
 
	 00:41:38
     ◼
      
     ► 
     something that you are one we are one 
     
     
  
 
 
	 00:41:39
     ◼
      
     ► 
     which i paid i think in 2006 i paid a 
     
     
  
 
 
	 00:41:43
     ◼
      
     ► 
     hundred bucks for which is a lot for a 
     
     
  
 
 
	 00:41:45
     ◼
      
     ► 
     little point and shoot camera but I I 
     
     
  
 
 
	 00:41:48
     ◼
      
     ► 
     loved that camera is one of the great 
     
     
  
 
 
	 00:41:50
     ◼
      
     ► 
     continue no greatest 800 dollars i've 
     
     
  
 
 
	 00:41:52
     ◼
      
     ► 
     ever spent my life it has sadly given up 
     
     
  
 
 
	 00:41:57
     ◼
      
     ► 
     the ghost it doesn't really work that 
     
     
  
 
 
	 00:41:58
     ◼
      
     ► 
     well anymore like powered on and 
     
     
  
 
 
	 00:42:00
     ◼
      
     ► 
     sometimes the lens get stuck and stuff 
     
     
  
 
 
	 00:42:02
     ◼
      
     ► 
     like that you know and like it I don't 
     
     
  
 
 
	 00:42:05
     ◼
      
     ► 
     know and the software gets stuck 
     
     
  
 
 
	 00:42:07
     ◼
      
     ► 
     sometimes where it's on but it it won't 
     
     
  
 
 
	 00:42:09
     ◼
      
     ► 
     take pictures so edgy but I just even if 
     
     
  
 
 
	 00:42:11
     ◼
      
     ► 
     it worked perfectly i would never carry 
     
     
  
 
 
	 00:42:13
     ◼
      
     ► 
     around anymore though because the whole 
     
     
  
 
 
	 00:42:15
     ◼
      
     ► 
     reason I loved it was that it took such 
     
     
  
 
 
	 00:42:17
     ◼
      
     ► 
     great pictures for a point-and-shoot and 
     
     
  
 
 
	 00:42:19
     ◼
      
     ► 
     it took such great pictures in low-light 
     
     
  
 
 
	 00:42:21
     ◼
      
     ► 
     without a flash and that is the one 
     
     
  
 
 
	 00:42:25
     ◼
      
     ► 
     thing that I'd like for the last year or 
     
     
  
 
 
	 00:42:28
     ◼
      
     ► 
     2 i'd been on the fence about replacing 
     
     
  
 
 
	 00:42:30
     ◼
      
     ► 
     that either with the latest ricoh gr 
     
     
  
 
 
	 00:42:33
     ◼
      
     ► 
     whatever or probably with the one that I 
     
     
  
 
 
	 00:42:36
     ◼
      
     ► 
     think is probably taken its place the 
     
     
  
 
 
	 00:42:38
     ◼
      
     ► 
     canon s110 before that the s95 which 
     
     
  
 
 
	 00:42:42
     ◼
      
     ► 
     actually looks a lot like a little black 
     
     
  
 
 
	 00:42:43
     ◼
      
     ► 
     point-and-shoot from Canon which is a 
     
     
  
 
 
	 00:42:47
     ◼
      
     ► 
     fantastic camera really is really fast 
     
     
  
 
 
	 00:42:49
     ◼
      
     ► 
     lens and it shoots nice video and stuff 
     
     
  
 
 
	 00:42:53
     ◼
      
     ► 
     like that but it's really gotten to the 
     
     
  
 
 
	 00:42:55
     ◼
      
     ► 
     point and the five the iphone 5 really 
     
     
  
 
 
	 00:42:57
     ◼
      
     ► 
     has gotten to the point now where with 
     
     
  
 
 
	 00:42:59
     ◼
      
     ► 
     the low-light performance so that you 
     
     
  
 
 
	 00:43:00
     ◼
      
     ► 
     know you can take pictures of people at 
     
     
  
 
 
	 00:43:02
     ◼
      
     ► 
     dinner and stuff like that 
     
     
  
 
 
	 00:43:03
     ◼
      
     ► 
     ah it's not as good it does definitely 
     
     
  
 
 
	 00:43:07
     ◼
      
     ► 
     is not as good it doesn't take pictures 
     
     
  
 
 
	 00:43:09
     ◼
      
     ► 
     as good as the s100 but it's close 
     
     
  
 
 
	 00:43:11
     ◼
      
     ► 
     enough and so much more radically 
     
     
  
 
 
	 00:43:14
     ◼
      
     ► 
     convenient that what's the you know it's 
     
     
  
 
 
	 00:43:19
     ◼
      
     ► 
     just did is no way I'm ever going to buy 
     
     
  
 
 
	 00:43:21
     ◼
      
     ► 
     a point-and-shoot again I don't think 
     
     
  
 
 
	 00:43:22
     ◼
      
     ► 
     exactly and and you know and it's easy 
     
     
  
 
 
	 00:43:25
     ◼
      
     ► 
     for us you know but like I think a lot 
     
     
  
 
 
	 00:43:27
     ◼
      
     ► 
     of people took a similar path that we 
     
     
  
 
 
	 00:43:30
     ◼
      
     ► 
     did at least that I 
     
     
  
 
 
	 00:43:31
     ◼
      
     ► 
     did where you kind you discover 
     
     
  
 
 
	 00:43:33
     ◼
      
     ► 
     photography through these awesome SLR is 
     
     
  
 
 
	 00:43:36
     ◼
      
     ► 
     over the last five six years that have 
     
     
  
 
 
	 00:43:38
     ◼
      
     ► 
     existed and you know I've heard a lot of 
     
     
  
 
 
	 00:43:41
     ◼
      
     ► 
     people in our circle of you nerds a nerd 
     
     
  
 
 
	 00:43:42
     ◼
      
     ► 
     friends that are like us who have done 
     
     
  
 
 
	 00:43:46
     ◼
      
     ► 
     this path and once you get used to the 
     
     
  
 
 
	 00:43:49
     ◼
      
     ► 
     quality from an SLR even a bad SLR like 
     
     
  
 
 
	 00:43:51
     ◼
      
     ► 
     even the lowest end ones i guess that is 
     
     
  
 
 
	 00:43:54
     ◼
      
     ► 
     the wrong word but he even the lowest 
     
     
  
 
 
	 00:43:55
     ◼
      
     ► 
     end slrs bottom of the line 
     
     
  
 
 
	 00:43:58
     ◼
      
     ► 
     canon rebel yeah basic can travel you 
     
     
  
 
 
	 00:44:00
     ◼
      
     ► 
     know like the even the s-series i think 
     
     
  
 
 
	 00:44:02
     ◼
      
     ► 
     is that the cheapest one now right 
     
     
  
 
 
	 00:44:04
     ◼
      
     ► 
     even that has way better quality than 
     
     
  
 
 
	 00:44:08
     ◼
      
     ► 
     what you get from the s90 and that's 
     
     
  
 
 
	 00:44:09
     ◼
      
     ► 
     what exactly exactly because the sensor 
     
     
  
 
 
	 00:44:11
     ◼
      
     ► 
     is so much bigger the optics are so much 
     
     
  
 
 
	 00:44:13
     ◼
      
     ► 
     bigger there's it the tolerances are way 
     
     
  
 
 
	 00:44:15
     ◼
      
     ► 
     different it's even that is way better 
     
     
  
 
 
	 00:44:17
     ◼
      
     ► 
     quality so like I found with the s90 one 
     
     
  
 
 
	 00:44:20
     ◼
      
     ► 
     of the reasons why i didn't really care 
     
     
  
 
 
	 00:44:22
     ◼
      
     ► 
     for it besides I would always forget to 
     
     
  
 
 
	 00:44:24
     ◼
      
     ► 
     bring with me was that optically it 
     
     
  
 
 
	 00:44:27
     ◼
      
     ► 
     didn't hold a candle to what I had the 
     
     
  
 
 
	 00:44:29
     ◼
      
     ► 
     time was the rebel right and it it 
     
     
  
 
 
	 00:44:33
     ◼
      
     ► 
     didn't even compare 
     
     
  
 
 
	 00:44:34
     ◼
      
     ► 
     so if you're going to convert basically 
     
     
  
 
 
	 00:44:35
     ◼
      
     ► 
     if you're going to compromise on quality 
     
     
  
 
 
	 00:44:36
     ◼
      
     ► 
     and all point-and-shoots are severely 
     
     
  
 
 
	 00:44:38
     ◼
      
     ► 
     compromise quality even you're not even 
     
     
  
 
 
	 00:44:40
     ◼
      
     ► 
     your beloved s100 everybody that's right 
     
     
  
 
 
	 00:44:43
     ◼
      
     ► 
     i would rather compromise with the 
     
     
  
 
 
	 00:44:45
     ◼
      
     ► 
     iphone camera and hat and make up for 
     
     
  
 
 
	 00:44:48
     ◼
      
     ► 
     that with software right so you exactly 
     
     
  
 
 
	 00:44:51
     ◼
      
     ► 
     what filters on it you can deal with it 
     
     
  
 
 
	 00:44:53
     ◼
      
     ► 
     right there and you can Instagram it 
     
     
  
 
 
	 00:44:54
     ◼
      
     ► 
     right away right it doesn't hardly even 
     
     
  
 
 
	 00:44:57
     ◼
      
     ► 
     make sense anymore to have a camera that 
     
     
  
 
 
	 00:44:58
     ◼
      
     ► 
     you can't upload the picture immediately 
     
     
  
 
 
	 00:45:01
     ◼
      
     ► 
     oh yeah that's why did you see that the 
     
     
  
 
 
	 00:45:03
     ◼
      
     ► 
     new cannon what is that the 6d I think 
     
     
  
 
 
	 00:45:07
     ◼
      
     ► 
     it's a 6d they're there they just 
     
     
  
 
 
	 00:45:10
     ◼
      
     ► 
     announced it like two weeks ago they're 
     
     
  
 
 
	 00:45:11
     ◼
      
     ► 
     releasing it soon and it's the first 
     
     
  
 
 
	 00:45:13
     ◼
      
     ► 
     canon camera that had that has as far as 
     
     
  
 
 
	 00:45:16
     ◼
      
     ► 
     i know this the first SLR that has Wi-Fi 
     
     
  
 
 
	 00:45:18
     ◼
      
     ► 
     built in me and GPS so they're kind of 
     
     
  
 
 
	 00:45:21
     ◼
      
     ► 
     getting towards right a smartphone-like 
     
     
  
 
 
	 00:45:24
     ◼
      
     ► 
     obviously there's still a long way to go 
     
     
  
 
 
	 00:45:26
     ◼
      
     ► 
     there but I feel like it was it was kind 
     
     
  
 
 
	 00:45:28
     ◼
      
     ► 
     of a waste to not put that in their 
     
     
  
 
 
	 00:45:30
     ◼
      
     ► 
     high-end 5d mark 3 or in their portable 
     
     
  
 
 
	 00:45:33
     ◼
      
     ► 
     cosm you know but anyway it I i think 
     
     
  
 
 
	 00:45:37
     ◼
      
     ► 
     going back to original point that you're 
     
     
  
 
 
	 00:45:38
     ◼
      
     ► 
     right and you know it it seems obvious 
     
     
  
 
 
	 00:45:41
     ◼
      
     ► 
     but I think it's really worth pointing 
     
     
  
 
 
	 00:45:43
     ◼
      
     ► 
     this out that 
     
     
  
 
 
	 00:45:44
     ◼
      
     ► 
     the market for non professional cameras 
     
     
  
 
 
	 00:45:48
     ◼
      
     ► 
     is pretty much gone and it's just you 
     
     
  
 
 
	 00:45:51
     ◼
      
     ► 
     know they don't only market for pdas 
     
     
  
 
 
	 00:45:53
     ◼
      
     ► 
     right it's and high notes by pas and and 
     
     
  
 
 
	 00:45:56
     ◼
      
     ► 
     the store shelves like when you walk 
     
     
  
 
 
	 00:45:57
     ◼
      
     ► 
     into target they don't reflect that yet 
     
     
  
 
 
	 00:45:59
     ◼
      
     ► 
     there still is a counter where you can 
     
     
  
 
 
	 00:46:01
     ◼
      
     ► 
     go and choose from 
     
     
  
 
 
	 00:46:02
     ◼
      
     ► 
     30 different point-and-shoot cameras but 
     
     
  
 
 
	 00:46:05
     ◼
      
     ► 
     I think that's going away I really 
     
     
  
 
 
	 00:46:06
     ◼
      
     ► 
     didn't and you know and people still are 
     
     
  
 
 
	 00:46:08
     ◼
      
     ► 
     buying them like you know my mom has a 
     
     
  
 
 
	 00:46:10
     ◼
      
     ► 
     point-and-shoot camera but how many more 
     
     
  
 
 
	 00:46:12
     ◼
      
     ► 
     years like when the current one dies 
     
     
  
 
 
	 00:46:15
     ◼
      
     ► 
     Wilshere replace it at me about that 
     
     
  
 
 
	 00:46:18
     ◼
      
     ► 
     time should be using a smartphone that 
     
     
  
 
 
	 00:46:20
     ◼
      
     ► 
     has a better camera in it right 
     
     
  
 
 
	 00:46:21
     ◼
      
     ► 
     you know I don't know and like it i 
     
     
  
 
 
	 00:46:24
     ◼
      
     ► 
     think everybody complained of people in 
     
     
  
 
 
	 00:46:25
     ◼
      
     ► 
     their lives they know who have 
     
     
  
 
 
	 00:46:26
     ◼
      
     ► 
     point-and-shoots now but if you think 
     
     
  
 
 
	 00:46:27
     ◼
      
     ► 
     about all right let's say that last 
     
     
  
 
 
	 00:46:29
     ◼
      
     ► 
     night of 34 years then what you know 
     
     
  
 
 
	 00:46:31
     ◼
      
     ► 
     what phone will they be using in three 
     
     
  
 
 
	 00:46:33
     ◼
      
     ► 
     or four years 
     
     
  
 
 
	 00:46:34
     ◼
      
     ► 
     it's ok we'll we'll become more thing 
     
     
  
 
 
	 00:46:36
     ◼
      
     ► 
     for them to replace that camera it's 
     
     
  
 
 
	 00:46:37
     ◼
      
     ► 
     like non-smartphone phones 
     
     
  
 
 
	 00:46:39
     ◼
      
     ► 
     I mean they're dry exactly are there and 
     
     
  
 
 
	 00:46:41
     ◼
      
     ► 
     I guess point-and-shoot cameras will 
     
     
  
 
 
	 00:46:42
     ◼
      
     ► 
     never truly go away but then they're 
     
     
  
 
 
	 00:46:43
     ◼
      
     ► 
     going to become like this little thing 
     
     
  
 
 
	 00:46:45
     ◼
      
     ► 
     that only a very handful of people use 
     
     
  
 
 
	 00:46:48
     ◼
      
     ► 
     on i mentioned this a few weeks ago 
     
     
  
 
 
	 00:46:50
     ◼
      
     ► 
     where I was actually had to go into I 
     
     
  
 
 
	 00:46:53
     ◼
      
     ► 
     didn't have to but i wanted to sounds 
     
     
  
 
 
	 00:46:55
     ◼
      
     ► 
     weird go into a verizon retail store 
     
     
  
 
 
 
	 00:46:58
     ◼
      
     ► 
     long story short because we're switching 
     
     
  
 
 
	 00:47:01
     ◼
      
     ► 
     from AT&T we could only buy we could 
     
     
  
 
 
	 00:47:05
     ◼
      
     ► 
     only preorder one iphone from apple 
     
     
  
 
 
	 00:47:07
     ◼
      
     ► 
     which makes sense i think it has soft 
     
     
  
 
 
	 00:47:12
     ◼
      
     ► 
     you know it might even be related to the 
     
     
  
 
 
	 00:47:14
     ◼
      
     ► 
     unlocked sim thing where they don't want 
     
     
  
 
 
	 00:47:18
     ◼
      
     ► 
     to sell you subsidized iphones before 
     
     
  
 
 
	 00:47:22
     ◼
      
     ► 
     they know that you're you know not going 
     
     
  
 
 
	 00:47:24
     ◼
      
     ► 
     to take them all to China right actually 
     
     
  
 
 
	 00:47:27
     ◼
      
     ► 
     I actually don't blame them for this 
     
     
  
 
 
	 00:47:29
     ◼
      
     ► 
     even though it was a bit of an 
     
     
  
 
 
	 00:47:29
     ◼
      
     ► 
     irritation and that's why my iphone 
     
     
  
 
 
	 00:47:31
     ◼
      
     ► 
     didn't get here till yesterday instead 
     
     
  
 
 
	 00:47:32
     ◼
      
     ► 
     of on day one but we had to preorder one 
     
     
  
 
 
	 00:47:39
     ◼
      
     ► 
     and then get it set up before we could 
     
     
  
 
 
	 00:47:42
     ◼
      
     ► 
     add another one to the account and so I 
     
     
  
 
 
	 00:47:43
     ◼
      
     ► 
     went into a verizon store just to see if 
     
     
  
 
 
	 00:47:45
     ◼
      
     ► 
     there was any way that I could short 
     
     
  
 
 
	 00:47:46
     ◼
      
     ► 
     change that and just a hit here can you 
     
     
  
 
 
	 00:47:48
     ◼
      
     ► 
     discharged my credit card now and let me 
     
     
  
 
 
	 00:47:50
     ◼
      
     ► 
     open an account or do we have to have 
     
     
  
 
 
	 00:47:52
     ◼
      
     ► 
     the device and that Bob bottom line is 
     
     
  
 
 
	 00:47:54
     ◼
      
     ► 
     you have to have the 
     
     
  
 
 
	 00:47:55
     ◼
      
     ► 
     vice and I actually even thought about 
     
     
  
 
 
	 00:47:56
     ◼
      
     ► 
     buying a just a burner just get like a 
     
     
  
 
 
	 00:48:01
     ◼
      
     ► 
     forty-dollar whatever so that i could 
     
     
  
 
 
	 00:48:03
     ◼
      
     ► 
     have a verizon account and i could add 
     
     
  
 
 
	 00:48:05
     ◼
      
     ► 
     iphones and then I honestly and I I'd 
     
     
  
 
 
	 00:48:09
     ◼
      
     ► 
     like a moment of like wisdom I was like 
     
     
  
 
 
	 00:48:12
     ◼
      
     ► 
     you know what 
     
     
  
 
 
	 00:48:13
     ◼
      
     ► 
     don't throw another forty dollars okay 
     
     
  
 
 
	 00:48:15
     ◼
      
     ► 
     just wait just wait 
     
     
  
 
 
	 00:48:16
     ◼
      
     ► 
     it's not going to kill you to wait and 
     
     
  
 
 
	 00:48:17
     ◼
      
     ► 
     so i did it i love how the option you 
     
     
  
 
 
	 00:48:20
     ◼
      
     ► 
     never considered was getting android 
     
     
  
 
 
	 00:48:22
     ◼
      
     ► 
     alright but I don't know here's the 
     
     
  
 
 
	 00:48:23
     ◼
      
     ► 
     thing that makes me bring it up right 
     
     
  
 
 
	 00:48:25
     ◼
      
     ► 
     now is I there's that it was actually 
     
     
  
 
 
	 00:48:29
     ◼
      
     ► 
     hard when the idea occurred to me in the 
     
     
  
 
 
	 00:48:30
     ◼
      
     ► 
     store maybe i'll just buy the cheapest 
     
     
  
 
 
	 00:48:32
     ◼
      
     ► 
     phone i can get it open a verizon 
     
     
  
 
 
	 00:48:34
     ◼
      
     ► 
     account it was actually hard to find 
     
     
  
 
 
	 00:48:36
     ◼
      
     ► 
     them and they're very few of them left 
     
     
  
 
 
	 00:48:38
     ◼
      
     ► 
     it's really the right you know verizon 
     
     
  
 
 
	 00:48:40
     ◼
      
     ► 
     retail store is really a smartphone and 
     
     
  
 
 
	 00:48:43
     ◼
      
     ► 
     even tablet store the tablets are more 
     
     
  
 
 
	 00:48:45
     ◼
      
     ► 
     prominent of course yeah they want you 
     
     
  
 
 
	 00:48:47
     ◼
      
     ► 
     know they're higher priced and that you 
     
     
  
 
 
	 00:48:49
     ◼
      
     ► 
     know it makes sense that the cheap 
     
     
  
 
 
	 00:48:50
     ◼
      
     ► 
     phones aren't actually I think they 
     
     
  
 
 
	 00:48:51
     ◼
      
     ► 
     really rip people off on those those 
     
     
  
 
 
	 00:48:53
     ◼
      
     ► 
     cheap phones they're actually expensive 
     
     
  
 
 
	 00:48:55
     ◼
      
     ► 
     i remember yeah you feel like a hundred 
     
     
  
 
 
	 00:48:57
     ◼
      
     ► 
     bucks for one yeah i remember 10 years 
     
     
  
 
 
	 00:48:59
     ◼
      
     ► 
     ago they were free or or or almost free 
     
     
  
 
 
	 00:49:02
     ◼
      
     ► 
     i got my phone that I had before the 
     
     
  
 
 
	 00:49:04
     ◼
      
     ► 
     iphone was just this POS nokia thing 
     
     
  
 
 
	 00:49:07
     ◼
      
     ► 
     although it did make good phone calls i 
     
     
  
 
 
	 00:49:08
     ◼
      
     ► 
     I've very distinctly remember that I'd i 
     
     
  
 
 
	 00:49:11
     ◼
      
     ► 
     did get it on a contract i guess but i 
     
     
  
 
 
	 00:49:13
     ◼
      
     ► 
     paid like nineteen dollars for it was 
     
     
  
 
 
	 00:49:15
     ◼
      
     ► 
     like 1995 with the two-year contract and 
     
     
  
 
 
	 00:49:17
     ◼
      
     ► 
     a you know very reasonable all I was 
     
     
  
 
 
	 00:49:19
     ◼
      
     ► 
     paying for there's no data always just 
     
     
  
 
 
	 00:49:20
     ◼
      
     ► 
     minutes you know your family 40 50 bucks 
     
     
  
 
 
	 00:49:23
     ◼
      
     ► 
     on what you can get and if they had a 
     
     
  
 
 
	 00:49:25
     ◼
      
     ► 
     $19 phone i probably would have done it 
     
     
  
 
 
	 00:49:27
     ◼
      
     ► 
     and just bought the $19 verizon phone 
     
     
  
 
 
	 00:49:29
     ◼
      
     ► 
     and open an account but they didn't they 
     
     
  
 
 
	 00:49:32
     ◼
      
     ► 
     were all like 5050 box-like and that's 
     
     
  
 
 
	 00:49:35
     ◼
      
     ► 
     the reason why is because they they they 
     
     
  
 
 
	 00:49:37
     ◼
      
     ► 
     know because they don't require you to 
     
     
  
 
 
	 00:49:40
     ◼
      
     ► 
     buy data plans for all the like random 
     
     
  
 
 
	 00:49:41
     ◼
      
     ► 
     android smartphones do that I think I 
     
     
  
 
 
	 00:49:44
     ◼
      
     ► 
     think it's still optional but they know 
     
     
  
 
 
	 00:49:46
     ◼
      
     ► 
     that if you buy this phone for 40 bucks 
     
     
  
 
 
	 00:49:50
     ◼
      
     ► 
     for fifty bucks you're spending 40 bucks 
     
     
  
 
 
	 00:49:52
     ◼
      
     ► 
     a month that contract but that they know 
     
     
  
 
 
	 00:49:54
     ◼
      
     ► 
     that if they can upsell you to a 
     
     
  
 
 
	 00:49:56
     ◼
      
     ► 
     smartphone that there's no X percentage 
     
     
  
 
 
	 00:49:59
     ◼
      
     ► 
     chance that you're going to opt for data 
     
     
  
 
 
	 00:50:01
     ◼
      
     ► 
     plan I think and that's going to get 
     
     
  
 
 
	 00:50:03
     ◼
      
     ► 
     them way more money over the course of 
     
     
  
 
 
	 00:50:04
     ◼
      
     ► 
     that contract so i think it's in their 
     
     
  
 
 
	 00:50:06
     ◼
      
     ► 
     best interest to price those flip phones 
     
     
  
 
 
	 00:50:08
     ◼
      
     ► 
     fairly unappealing Lee close to 
     
     
  
 
 
	 00:50:10
     ◼
      
     ► 
     smartphones like well you can get this 
     
     
  
 
 
	 00:50:11
     ◼
      
     ► 
     flip phone 429 dollars or you can get 
     
     
  
 
 
	 00:50:14
     ◼
      
     ► 
     this low end android phone for 15 
     
     
  
 
 
	 00:50:16
     ◼
      
     ► 
     I don't know if they'll sell you one 
     
     
  
 
 
	 00:50:17
     ◼
      
     ► 
     without a dataplan I don't know seems we 
     
     
  
 
 
	 00:50:20
     ◼
      
     ► 
     would seem weird to sell you a 
     
     
  
 
 
	 00:50:22
     ◼
      
     ► 
     smartphone with a data plan but maybe 
     
     
  
 
 
	 00:50:24
     ◼
      
     ► 
     they do I don't know either way like you 
     
     
  
 
 
	 00:50:27
     ◼
      
     ► 
     know if they don't require they know 
     
     
  
 
 
	 00:50:28
     ◼
      
     ► 
     that some percentage people will be able 
     
     
  
 
 
	 00:50:30
     ◼
      
     ► 
     to be up sold to it and if they do 
     
     
  
 
 
	 00:50:32
     ◼
      
     ► 
     require then that's a hundred percent so 
     
     
  
 
 
	 00:50:34
     ◼
      
     ► 
     it's either way they know that if they 
     
     
  
 
 
	 00:50:36
     ◼
      
     ► 
     can get you into an android phone rather 
     
     
  
 
 
	 00:50:38
     ◼
      
     ► 
     than a flip phone 
     
     
  
 
 
	 00:50:39
     ◼
      
     ► 
     they have a much better chance of making 
     
     
  
 
 
	 00:50:41
     ◼
      
     ► 
     more money from you in the long run 
     
     
  
 
 
	 00:50:43
     ◼
      
     ► 
     yeah let me take a break and it's 
     
     
  
 
 
	 00:50:45
     ◼
      
     ► 
     actually a good point because we were 
     
     
  
 
 
	 00:50:46
     ◼
      
     ► 
     just talking about cameras and an 
     
     
  
 
 
	 00:50:49
     ◼
      
     ► 
     advantage of having software right on 
     
     
  
 
 
	 00:50:51
     ◼
      
     ► 
     your device and take a break and tell 
     
     
  
 
 
	 00:50:52
     ◼
      
     ► 
     you about our first sponsor its game 
     
     
  
 
 
	 00:50:54
     ◼
      
     ► 
     your video from our friends at global 
     
     
  
 
 
	 00:50:57
     ◼
      
     ► 
     delight the most frequent talk show 
     
     
  
 
 
	 00:51:00
     ◼
      
     ► 
     sponsors so I think them a great game 
     
     
  
 
 
	 00:51:03
     ◼
      
     ► 
     your video they called the ultimate 
     
     
  
 
 
	 00:51:05
     ◼
      
     ► 
     video creation app and a lot of ways it 
     
     
  
 
 
	 00:51:08
     ◼
      
     ► 
     really is it's almost like the anti IRS 
     
     
  
 
 
	 00:51:11
     ◼
      
     ► 
     I movie like rye movie has its own 
     
     
  
 
 
	 00:51:13
     ◼
      
     ► 
     little controls on screen very 
     
     
  
 
 
	 00:51:14
     ◼
      
     ► 
     complicated game your video super simple 
     
     
  
 
 
	 00:51:17
     ◼
      
     ► 
     you open it up either shoot a video for 
     
     
  
 
 
	 00:51:19
     ◼
      
     ► 
     you grab one from your library and you 
     
     
  
 
 
	 00:51:22
     ◼
      
     ► 
     just have this simple little stuff at 
     
     
  
 
 
	 00:51:24
     ◼
      
     ► 
     the bottom of the screen for doing 
     
     
  
 
 
	 00:51:26
     ◼
      
     ► 
     things like slow motion and Instagram 
     
     
  
 
 
	 00:51:30
     ◼
      
     ► 
     style filters that all get applied live 
     
     
  
 
 
	 00:51:33
     ◼
      
     ► 
     you don't pick a filter and then sit 
     
     
  
 
 
	 00:51:34
     ◼
      
     ► 
     there and wait while it renders you can 
     
     
  
 
 
	 00:51:36
     ◼
      
     ► 
     just you can actually change the filters 
     
     
  
 
 
	 00:51:38
     ◼
      
     ► 
     while you're playing the video or while 
     
     
  
 
 
	 00:51:40
     ◼
      
     ► 
     you're shooting the video in the app 
     
     
  
 
 
	 00:51:41
     ◼
      
     ► 
     it's kind of amazing considering how 
     
     
  
 
 
	 00:51:45
     ◼
      
     ► 
     putting filters like that on still 
     
     
  
 
 
	 00:51:48
     ◼
      
     ► 
     photos in apps like with hipstamatic 
     
     
  
 
 
	 00:51:51
     ◼
      
     ► 
     takes like 30 seconds to like render an 
     
     
  
 
 
	 00:51:53
     ◼
      
     ► 
     image they're doing it live in video 
     
     
  
 
 
	 00:51:56
     ◼
      
     ► 
     really really cool stuff that's 
     
     
  
 
 
 
	 00:51:59
     ◼
      
     ► 
     uh it really is i had almost it you play 
     
     
  
 
 
	 00:52:02
     ◼
      
     ► 
     with it and it's like I kind of can't 
     
     
  
 
 
	 00:52:04
     ◼
      
     ► 
     believe this is possible and as you know 
     
     
  
 
 
	 00:52:06
     ◼
      
     ► 
     works on all the iphone still works on 
     
     
  
 
 
	 00:52:09
     ◼
      
     ► 
     iphone 4 4 s not like you need the 
     
     
  
 
 
	 00:52:12
     ◼
      
     ► 
     iphone 5 for it they call the 
     
     
  
 
 
	 00:52:15
     ◼
      
     ► 
     interaction what they call here they 
     
     
  
 
 
	 00:52:16
     ◼
      
     ► 
     call it play and change so you the whole 
     
     
  
 
 
	 00:52:19
     ◼
      
     ► 
     point is that your you can change the 
     
     
  
 
 
 
	 00:52:22
     ◼
      
     ► 
     while you're playing the video on the 
     
     
  
 
 
	 00:52:23
     ◼
      
     ► 
     fly to see how it looks really really 
     
     
  
 
 
	 00:52:26
     ◼
      
     ► 
     cool stuff i first saw it I saw this app 
     
     
  
 
 
	 00:52:28
     ◼
      
     ► 
     this year at macworld expo in san 
     
     
  
 
 
	 00:52:32
     ◼
      
     ► 
     francisco and it won the app one best to 
     
     
  
 
 
	 00:52:36
     ◼
      
     ► 
     show the best to show award from 
     
     
  
 
 
	 00:52:37
     ◼
      
     ► 
     macworld magazine well deserved and I 
     
     
  
 
 
	 00:52:40
     ◼
      
     ► 
     just remember thinking on the show for I 
     
     
  
 
 
	 00:52:42
     ◼
      
     ► 
     remember thinking like that it really 
     
     
  
 
 
	 00:52:44
     ◼
      
     ► 
     seems fake like I actually I didn't want 
     
     
  
 
 
	 00:52:47
     ◼
      
     ► 
     to accuse them of it but I really wanted 
     
     
  
 
 
	 00:52:49
     ◼
      
     ► 
     to play with it in my hand to make sure 
     
     
  
 
 
	 00:52:51
     ◼
      
     ► 
     that I wasn't watching a candid demo of 
     
     
  
 
 
	 00:52:54
     ◼
      
     ► 
     these filters being applied the video as 
     
     
  
 
 
	 00:52:57
     ◼
      
     ► 
     you as it goes without any kind of 
     
     
  
 
 
	 00:52:59
     ◼
      
     ► 
     hiccup or pause or rendering mode or 
     
     
  
 
 
	 00:53:01
     ◼
      
     ► 
     anything like that 
     
     
  
 
 
	 00:53:02
     ◼
      
     ► 
     really really cool app so here's the URL 
     
     
  
 
 
	 00:53:04
     ◼
      
     ► 
     bit ly you know bit.ly/b I tdot ly go to 
     
     
  
 
 
	 00:53:09
     ◼
      
     ► 
     be I tdot ly / game your video all one 
     
     
  
 
 
	 00:53:15
     ◼
      
     ► 
     word bit dot ly / game your video or 
     
     
  
 
 
	 00:53:20
     ◼
      
     ► 
     just go to the app store and search for 
     
     
  
 
 
	 00:53:22
     ◼
      
     ► 
     Game your video 
     
     
  
 
 
	 00:53:23
     ◼
      
     ► 
     one last thing through october seventh 
     
     
  
 
 
	 00:53:26
     ◼
      
     ► 
     now today as we record it is a September 
     
     
  
 
 
	 00:53:29
     ◼
      
     ► 
     27th you got a little bit over week 
     
     
  
 
 
	 00:53:31
     ◼
      
     ► 
     fifty percent off fifty percent off its 
     
     
  
 
 
	 00:53:34
     ◼
      
     ► 
     only a buck 99 in the appstore nice 
     
     
  
 
 
	 00:53:37
     ◼
      
     ► 
     great app see me on Charlie Rose last 
     
     
  
 
 
 
	 00:53:42
     ◼
      
     ► 
     yeah i did it was pretty cool was pretty 
     
     
  
 
 
	 00:53:44
     ◼
      
     ► 
     cool i'll tell you what my one regret 
     
     
  
 
 
	 00:53:45
     ◼
      
     ► 
     speaking a camera apps is my one the one 
     
     
  
 
 
	 00:53:48
     ◼
      
     ► 
     answer i wish i had back was when he 
     
     
  
 
 
	 00:53:50
     ◼
      
     ► 
     asked what does this not do that you 
     
     
  
 
 
	 00:53:53
     ◼
      
     ► 
     wish it did I and I said first thing I 
     
     
  
 
 
	 00:53:57
     ◼
      
     ► 
     you know you're under the gun you're on 
     
     
  
 
 
	 00:53:59
     ◼
      
     ► 
     live TV I thought while I wish it had 
     
     
  
 
 
	 00:54:00
     ◼
      
     ► 
     like double the battery life instead of 
     
     
  
 
 
	 00:54:02
     ◼
      
     ► 
     like one day a battery life i wish i had 
     
     
  
 
 
	 00:54:03
     ◼
      
     ► 
     double right two days a typical use and 
     
     
  
 
 
	 00:54:06
     ◼
      
     ► 
     then i can get through one day of like 
     
     
  
 
 
	 00:54:08
     ◼
      
     ► 
     heavy you set a conference like in 
     
     
  
 
 
	 00:54:11
     ◼
      
     ► 
     theory just blue sky what you know what 
     
     
  
 
 
	 00:54:14
     ◼
      
     ► 
     I wish the iphone had that it doesn't in 
     
     
  
 
 
	 00:54:16
     ◼
      
     ► 
     hindsight what I wish I'd said was i 
     
     
  
 
 
	 00:54:19
     ◼
      
     ► 
     wish i wish is shot near SLR caliber 
     
     
  
 
 
	 00:54:23
     ◼
      
     ► 
     photographs like that's my dream for 
     
     
  
 
 
	 00:54:25
     ◼
      
     ► 
     like where I hope the iphone is five 
     
     
  
 
 
	 00:54:27
     ◼
      
     ► 
     years from now as I hope that it you 
     
     
  
 
 
	 00:54:31
     ◼
      
     ► 
     know that it can take I don't know you 
     
     
  
 
 
	 00:54:33
     ◼
      
     ► 
     know the laws of physics are actually 
     
     
  
 
 
	 00:54:34
     ◼
      
     ► 
     hurting them 
     
     
  
 
 
	 00:54:35
     ◼
      
     ► 
     with regard to how thin these things are 
     
     
  
 
 
	 00:54:38
     ◼
      
     ► 
     in a way that caramelization you know 
     
     
  
 
 
	 00:54:39
     ◼
      
     ► 
     really need big glass and biggest enters 
     
     
  
 
 
	 00:54:42
     ◼
      
     ► 
     and distance from the glass to the 
     
     
  
 
 
	 00:54:44
     ◼
      
     ► 
     sensor but they've got smart people i 
     
     
  
 
 
	 00:54:46
     ◼
      
     ► 
     don't know they can figure it out 
     
     
  
 
 
 
	 00:54:48
     ◼
      
     ► 
     that's just you know pie-in-the-sky I 
     
     
  
 
 
	 00:54:49
     ◼
      
     ► 
     wish that the iphone could shoot me I 
     
     
  
 
 
	 00:54:52
     ◼
      
     ► 
     won't say SLR quality but near SLR 
     
     
  
 
 
	 00:54:55
     ◼
      
     ► 
     quality i wonder if there's some way and 
     
     
  
 
 
	 00:54:57
     ◼
      
     ► 
     please email john i wonder if there's 
     
     
  
 
 
	 00:55:00
     ◼
      
     ► 
     some way that too to combine a bunch of 
     
     
  
 
 
	 00:55:03
     ◼
      
     ► 
     small sensors and small lens is like a 
     
     
  
 
 
	 00:55:05
     ◼
      
     ► 
     mosquito I like just like a like a grid 
     
     
  
 
 
	 00:55:08
     ◼
      
     ► 
     that way you mean 
     
     
  
 
 
	 00:55:10
     ◼
      
     ► 
     and somehow combine those into one 
     
     
  
 
 
	 00:55:12
     ◼
      
     ► 
     coherent image i don't know if that's 
     
     
  
 
 
	 00:55:14
     ◼
      
     ► 
     possible or if the results would be good 
     
     
  
 
 
	 00:55:16
     ◼
      
     ► 
     or not is next that's kind of what that 
     
     
  
 
 
	 00:55:17
     ◼
      
     ► 
     little love was a little box camera that 
     
     
  
 
 
	 00:55:19
     ◼
      
     ► 
     was the novelty with 3d focusing like 
     
     
  
 
 
	 00:55:21
     ◼
      
     ► 
     lycra micro electro electro that's it 
     
     
  
 
 
 
	 00:55:24
     ◼
      
     ► 
     kind of like what they were going for 
     
     
  
 
 
	 00:55:26
     ◼
      
     ► 
     but not quite 
     
     
  
 
 
	 00:55:28
     ◼
      
     ► 
     I i'm sure people have tried this I 
     
     
  
 
 
	 00:55:31
     ◼
      
     ► 
     wonder if if that's the direction Apple 
     
     
  
 
 
	 00:55:33
     ◼
      
     ► 
     go in the future 
     
     
  
 
 
	 00:55:34
     ◼
      
     ► 
     basically have like you know it wouldn't 
     
     
  
 
 
	 00:55:36
     ◼
      
     ► 
     it would probably they probably make it 
     
     
  
 
 
	 00:55:37
     ◼
      
     ► 
     look like one big camera on the back but 
     
     
  
 
 
	 00:55:39
     ◼
      
     ► 
     to have like you know an array of maybe 
     
     
  
 
 
	 00:55:41
     ◼
      
     ► 
     four sensors with four little micro 
     
     
  
 
 
	 00:55:42
     ◼
      
     ► 
     lenses on them and then one big ones in 
     
     
  
 
 
	 00:55:44
     ◼
      
     ► 
     front of a kind of masking well and I 
     
     
  
 
 
	 00:55:46
     ◼
      
     ► 
     really do think that that sort of 
     
     
  
 
 
	 00:55:48
     ◼
      
     ► 
     pushing limits thinking is exactly 
     
     
  
 
 
	 00:55:51
     ◼
      
     ► 
     what's going on with the low-light 
     
     
  
 
 
	 00:55:52
     ◼
      
     ► 
     photos here in the iphone 5 you know 
     
     
  
 
 
	 00:55:55
     ◼
      
     ► 
     where they're doing this thing where 
     
     
  
 
 
	 00:55:56
     ◼
      
     ► 
     they're sampling for pixels at once to 
     
     
  
 
 
	 00:55:58
     ◼
      
     ► 
     get a pixel of the image and I maybe 
     
     
  
 
 
	 00:56:02
     ◼
      
     ► 
     there is something they could do like 
     
     
  
 
 
	 00:56:03
     ◼
      
     ► 
     that where you know somehow I guess I 
     
     
  
 
 
	 00:56:07
     ◼
      
     ► 
     could just be one big sensors with just 
     
     
  
 
 
	 00:56:08
     ◼
      
     ► 
     with different lenses on the front right 
     
     
  
 
 
	 00:56:10
     ◼
      
     ► 
     an array of letters from the really does 
     
     
  
 
 
	 00:56:11
     ◼
      
     ► 
     need to be separate sense 
     
     
  
 
 
	 00:56:12
     ◼
      
     ► 
     yeah just rethink the way that all thats 
     
     
  
 
 
	 00:56:13
     ◼
      
     ► 
     you know all that stuff works and i 
     
     
  
 
 
	 00:56:15
     ◼
      
     ► 
     really do think I do get the impression 
     
     
  
 
 
	 00:56:17
     ◼
      
     ► 
     that I mean they don't pitch it that way 
     
     
  
 
 
	 00:56:20
     ◼
      
     ► 
     they pitched it as hey it's a great 
     
     
  
 
 
	 00:56:21
     ◼
      
     ► 
     great great never better and better than 
     
     
  
 
 
	 00:56:24
     ◼
      
     ► 
     ever before camera in your phone but i 
     
     
  
 
 
	 00:56:28
     ◼
      
     ► 
     really do think that Apple sees itself 
     
     
  
 
 
	 00:56:30
     ◼
      
     ► 
     now as it has a camera company that 
     
     
  
 
 
	 00:56:33
     ◼
      
     ► 
     that's one of the things that's like a 
     
     
  
 
 
	 00:56:34
     ◼
      
     ► 
     top-tier priority for them 
     
     
  
 
 
	 00:56:36
     ◼
      
     ► 
     I really do and it's this combination of 
     
     
  
 
 
	 00:56:39
     ◼
      
     ► 
     camera hardware and lens and 
     
     
  
 
 
	 00:56:42
     ◼
      
     ► 
     and you know the sapphires you know 
     
     
  
 
 
	 00:56:45
     ◼
      
     ► 
     coding and stuff like that combined with 
     
     
  
 
 
	 00:56:47
     ◼
      
     ► 
     software you know in the in the api's 
     
     
  
 
 
	 00:56:52
     ◼
      
     ► 
     for controlling the camera they don't 
     
     
  
 
 
	 00:56:54
     ◼
      
     ► 
     give developers access to raw settings 
     
     
  
 
 
	 00:56:57
     ◼
      
     ► 
     like iso or aperture is far as i know 
     
     
  
 
 
	 00:57:00
     ◼
      
     ► 
     that i know there's no I so control as 
     
     
  
 
 
	 00:57:01
     ◼
      
     ► 
     far as I know there's no aperture 
     
     
  
 
 
	 00:57:02
     ◼
      
     ► 
     control there might be exposure control 
     
     
  
 
 
	 00:57:05
     ◼
      
     ► 
     yeah there's definitely exposure control 
     
     
  
 
 
	 00:57:06
     ◼
      
     ► 
     least like you can set where it focuses 
     
     
  
 
 
	 00:57:08
     ◼
      
     ► 
     in the photo but you know I wonder if 
     
     
  
 
 
	 00:57:11
     ◼
      
     ► 
     the reason why they haven't expose this 
     
     
  
 
 
	 00:57:13
     ◼
      
     ► 
     yet you know at this point if there's 
     
     
  
 
 
	 00:57:15
     ◼
      
     ► 
     something and something missing in iOS 
     
     
  
 
 
	 00:57:17
     ◼
      
     ► 
     or the API is at this point it's 
     
     
  
 
 
	 00:57:20
     ◼
      
     ► 
     probably a conscious decision not to 
     
     
  
 
 
	 00:57:22
     ◼
      
     ► 
     offer that rather than they could have 
     
     
  
 
 
	 00:57:24
     ◼
      
     ► 
     gotten to that yet 
     
     
  
 
 
	 00:57:25
     ◼
      
     ► 
     yeah i think it's like they want to they 
     
     
  
 
 
	 00:57:26
     ◼
      
     ► 
     haven't gotten to it yet for like iOS 
     
     
  
 
 
	 00:57:28
     ◼
      
     ► 
     one through four or so but now it's like 
     
     
  
 
 
	 00:57:30
     ◼
      
     ► 
     if they don't offer something now they 
     
     
  
 
 
	 00:57:31
     ◼
      
     ► 
     probably have decided not to offer that 
     
     
  
 
 
	 00:57:33
     ◼
      
     ► 
     and and I I think maybe with the camera 
     
     
  
 
 
	 00:57:36
     ◼
      
     ► 
     to manual fine-grain controls maybe they 
     
     
  
 
 
	 00:57:39
     ◼
      
     ► 
     aren't offering that to be able to then 
     
     
  
 
 
	 00:57:43
     ◼
      
     ► 
     rely more on software optimization I 
     
     
  
 
 
	 00:57:46
     ◼
      
     ► 
     definitely think so i think it's you 
     
     
  
 
 
	 00:57:48
     ◼
      
     ► 
     know that to them the camera is this 
     
     
  
 
 
	 00:57:50
     ◼
      
     ► 
     black to from a developer's standpoint 
     
     
  
 
 
	 00:57:51
     ◼
      
     ► 
     into this black box and inside the black 
     
     
  
 
 
	 00:57:54
     ◼
      
     ► 
     box is hardware and software together 
     
     
  
 
 
	 00:57:57
     ◼
      
     ► 
     right and they don't want developers to 
     
     
  
 
 
	 00:58:00
     ◼
      
     ► 
     be setting the controls themselves in 
     
     
  
 
 
	 00:58:02
     ◼
      
     ► 
     apple want to be able to say for this 
     
     
  
 
 
	 00:58:05
     ◼
      
     ► 
     device and for this hardware and for 
     
     
  
 
 
	 00:58:06
     ◼
      
     ► 
     this lighting situation we know better 
     
     
  
 
 
	 00:58:08
     ◼
      
     ► 
     and we're gonna do optimizations and 
     
     
  
 
 
	 00:58:10
     ◼
      
     ► 
     your work is going to hand you an array 
     
     
  
 
 
	 00:58:12
     ◼
      
     ► 
     of of finished pixel image here here's 
     
     
  
 
 
	 00:58:15
     ◼
      
     ► 
     another way here's another crazy thing 
     
     
  
 
 
	 00:58:17
     ◼
      
     ► 
     from that just while we're on the 
     
     
  
 
 
	 00:58:19
     ◼
      
     ► 
     consumer reports story is the next 
     
     
  
 
 
	 00:58:21
     ◼
      
     ► 
     paragraph we also tried out the new 
     
     
  
 
 
	 00:58:22
     ◼
      
     ► 
     panorama feature and it just died to 
     
     
  
 
 
	 00:58:24
     ◼
      
     ► 
     bring this up because it's related to 
     
     
  
 
 
	 00:58:26
     ◼
      
     ► 
     this software as part of the camera 
     
     
  
 
 
	 00:58:28
     ◼
      
     ► 
     which is all you know the panorama thing 
     
     
  
 
 
	 00:58:30
     ◼
      
     ► 
     is software we tried out a new panorama 
     
     
  
 
 
	 00:58:33
     ◼
      
     ► 
     feature to the camera which allows you 
     
     
  
 
 
	 00:58:34
     ◼
      
     ► 
     to take it 240 degree wide angle still 
     
     
  
 
 
	 00:58:36
     ◼
      
     ► 
     image it worked well and comparatively 
     
     
  
 
 
	 00:58:39
     ◼
      
     ► 
     to similar features now found on android 
     
     
  
 
 
	 00:58:42
     ◼
      
     ► 
     phones one quibble the feature only 
     
     
  
 
 
	 00:58:45
     ◼
      
     ► 
     works in portrait model i guess.i guess 
     
     
  
 
 
	 00:58:50
     ◼
      
     ► 
     sick and there's no alert when you shoot 
     
     
  
 
 
	 00:58:55
     ◼
      
     ► 
     in landscape which can mean trial and 
     
     
  
 
 
	 00:58:58
     ◼
      
     ► 
     error when you shoot your first 
     
     
  
 
 
	 00:58:59
     ◼
      
     ► 
     panoramic shot so they devoted a whole 
     
     
  
 
 
	 00:59:03
     ◼
      
     ► 
     is that's true well no it does work in 
     
     
  
 
 
	 00:59:08
     ◼
      
     ► 
     when you hold the camera in landscape 
     
     
  
 
 
	 00:59:10
     ◼
      
     ► 
     but then you have to move up and down so 
     
     
  
 
 
	 00:59:12
     ◼
      
     ► 
     you can rush it so you know you can 
     
     
  
 
 
	 00:59:14
     ◼
      
     ► 
     shoot a pan or they're complaining that 
     
     
  
 
 
	 00:59:17
     ◼
      
     ► 
     you can't go side to side when you hold 
     
     
  
 
 
	 00:59:18
     ◼
      
     ► 
     it sideways and it does it is a little 
     
     
  
 
 
	 00:59:21
     ◼
      
     ► 
     counterintuitive at first because you 
     
     
  
 
 
	 00:59:22
     ◼
      
     ► 
     think i'm shooting this crazy white 
     
     
  
 
 
	 00:59:24
     ◼
      
     ► 
     image I'll hold the camera wide to but 
     
     
  
 
 
	 00:59:28
     ◼
      
     ► 
     if you think about it it actually makes 
     
     
  
 
 
	 00:59:30
     ◼
      
     ► 
     more sense that you hold it in portrait 
     
     
  
 
 
	 00:59:33
     ◼
      
     ► 
     to shoot these things because then 
     
     
  
 
 
	 00:59:35
     ◼
      
     ► 
     you're getting significantly more data 
     
     
  
 
 
	 00:59:38
     ◼
      
     ► 
     vertically right yeah right because 
     
     
  
 
 
	 00:59:42
     ◼
      
     ► 
     you're don't have to worry about how 
     
     
  
 
 
	 00:59:44
     ◼
      
     ► 
     much data you're getting with each 
     
     
  
 
 
	 00:59:46
     ◼
      
     ► 
     sample of the camera horizontally 
     
     
  
 
 
	 00:59:47
     ◼
      
     ► 
     because you're going to pan you're 
     
     
  
 
 
	 00:59:49
     ◼
      
     ► 
     panning your hand you're going to get it 
     
     
  
 
 
	 00:59:51
     ◼
      
     ► 
     all anyway it's up and down where you're 
     
     
  
 
 
	 00:59:53
     ◼
      
     ► 
     getting more you're actually getting you 
     
     
  
 
 
	 00:59:54
     ◼
      
     ► 
     know it makes total sense that they do 
     
     
  
 
 
	 00:59:56
     ◼
      
     ► 
     it this way although it is true that the 
     
     
  
 
 
	 00:59:58
     ◼
      
     ► 
     first time you use it the very 
     
     
  
 
 
	 00:59:58
     ◼
      
     ► 
     first time you use it the very 
     
     
  
 
 
	 01:00:00
     ◼
      
     ► 
     very first time you shoot one time with 
     
     
  
 
 
	 01:00:01
     ◼
      
     ► 
     panoramic thing you're very likely to 
     
     
  
 
 
	 01:00:03
     ◼
      
     ► 
     make a mistake and hold the camera 
     
     
  
 
 
	 01:00:05
     ◼
      
     ► 
     sideways so what if it everybody you do 
     
     
  
 
 
	 01:00:09
     ◼
      
     ► 
     it one time using oh okay I get it you 
     
     
  
 
 
	 01:00:12
     ◼
      
     ► 
     just throw that you scrap that one and 
     
     
  
 
 
	 01:00:15
     ◼
      
     ► 
     then you'll never do it again 
     
     
  
 
 
	 01:00:16
     ◼
      
     ► 
     like why complain about it and they if 
     
     
  
 
 
	 01:00:19
     ◼
      
     ► 
     they didn't copy edit this sentence 
     
     
  
 
 
	 01:00:21
     ◼
      
     ► 
     yeah and if you're thinking how much 
     
     
  
 
 
	 01:00:23
     ◼
      
     ► 
     effort they put into the right it 
     
     
  
 
 
	 01:00:24
     ◼
      
     ► 
     obviously didn't think about and if it 
     
     
  
 
 
	 01:00:26
     ◼
      
     ► 
     worked the way they are saying that they 
     
     
  
 
 
	 01:00:29
     ◼
      
     ► 
     think it should then you wouldn't be 
     
     
  
 
 
	 01:00:30
     ◼
      
     ► 
     able to take a vertical panorama and 
     
     
  
 
 
	 01:00:33
     ◼
      
     ► 
     I've seen some pictures people have 
     
     
  
 
 
	 01:00:34
     ◼
      
     ► 
     taken like out of skyscrapers where 
     
     
  
 
 
	 01:00:37
     ◼
      
     ► 
     you're like looking down out of a window 
     
     
  
 
 
	 01:00:38
     ◼
      
     ► 
     or something like that and a panorama 
     
     
  
 
 
	 01:00:40
     ◼
      
     ► 
     where you move your hand up and down and 
     
     
  
 
 
	 01:00:42
     ◼
      
     ► 
     it looks fantastic like a you know an 
     
     
  
 
 
	 01:00:45
     ◼
      
     ► 
     up-and-down panorama yeah anyway i just 
     
     
  
 
 
	 01:00:50
     ◼
      
     ► 
     it seems like you know Consumer Reports 
     
     
  
 
 
	 01:00:51
     ◼
      
     ► 
     has at I lost a lot of respect for them 
     
     
  
 
 
	 01:00:55
     ◼
      
     ► 
     over the last couple years with their 
     
     
  
 
 
	 01:00:56
     ◼
      
     ► 
     various iphone hijacks and and it just 
     
     
  
 
 
	 01:01:00
     ◼
      
     ► 
     seems like they look for problems first 
     
     
  
 
 
	 01:01:04
     ◼
      
     ► 
     and i know that's kind of their job in 
     
     
  
 
 
	 01:01:07
     ◼
      
     ► 
     most of their product reviews it's like 
     
     
  
 
 
	 01:01:08
     ◼
      
     ► 
     fine what's wrong with this car you know 
     
     
  
 
 
	 01:01:10
     ◼
      
     ► 
     find out what sucks about this air 
     
     
  
 
 
	 01:01:12
     ◼
      
     ► 
     conditioner but with phones it you know 
     
     
  
 
 
	 01:01:15
     ◼
      
     ► 
     if there is such a complex landscape of 
     
     
  
 
 
	 01:01:18
     ◼
      
     ► 
     you know you can't sum up a phone in 
     
     
  
 
 
	 01:01:20
     ◼
      
     ► 
     three paragraphs and you know a bullet 
     
     
  
 
 
	 01:01:23
     ◼
      
     ► 
     list of five criteria like you really 
     
     
  
 
 
	 01:01:25
     ◼
      
     ► 
     can't stop any phone that way 
     
     
  
 
 
	 01:01:27
     ◼
      
     ► 
     android/ios even blackberry for God's 
     
     
  
 
 
	 01:01:29
     ◼
      
     ► 
     sake and but it seems like they they 
     
     
  
 
 
	 01:01:32
     ◼
      
     ► 
     approached phones the same way they 
     
     
  
 
 
	 01:01:34
     ◼
      
     ► 
     would approach testing a dishwasher and 
     
     
  
 
 
	 01:01:36
     ◼
      
     ► 
     age doesn't work like they they pick 
     
     
  
 
 
	 01:01:39
     ◼
      
     ► 
     three or four criteria ignoring 
     
     
  
 
 
	 01:01:42
     ◼
      
     ► 
     everything else and they they make 
     
     
  
 
 
	 01:01:44
     ◼
      
     ► 
     judgments based on those things that 
     
     
  
 
 
	 01:01:46
     ◼
      
     ► 
     they don't really have anything to do 
     
     
  
 
 
	 01:01:47
     ◼
      
     ► 
     with it or you know might might might 
     
     
  
 
 
	 01:01:49
     ◼
      
     ► 
     only apply to a very small portion of 
     
     
  
 
 
	 01:01:51
     ◼
      
     ► 
     its users or things like that it's just 
     
     
  
 
 
	 01:01:53
     ◼
      
     ► 
     kind of weird how they approach these 
     
     
  
 
 
	 01:01:54
     ◼
      
     ► 
     things and it also seems like they judge 
     
     
  
 
 
	 01:01:59
     ◼
      
     ► 
     iphones with far more scrutiny than the 
     
     
  
 
 
	 01:02:02
     ◼
      
     ► 
     other phones they review 
     
     
  
 
 
	 01:02:04
     ◼
      
     ► 
     yeah like the things they complain about 
     
     
  
 
 
	 01:02:05
     ◼
      
     ► 
     with iphones like android phones they 
     
     
  
 
 
	 01:02:08
     ◼
      
     ► 
     review have many problems like that and 
     
     
  
 
 
	 01:02:10
     ◼
      
     ► 
     they'll mention them 
     
     
  
 
 
	 01:02:11
     ◼
      
     ► 
     yeah and and people say you know the 
     
     
  
 
 
	 01:02:13
     ◼
      
     ► 
     people who hate apple say you know that 
     
     
  
 
 
	 01:02:15
     ◼
      
     ► 
     that you know you know like within 
     
     
  
 
 
	 01:02:18
     ◼
      
     ► 
     antennagate is ground zero of this 
     
     
  
 
 
	 01:02:20
     ◼
      
     ► 
     debate for with a no doubt because it I 
     
     
  
 
 
	 01:02:22
     ◼
      
     ► 
     don't think antennagate happens without 
     
     
  
 
 
	 01:02:24
     ◼
      
     ► 
     consumer reports i really don't 
     
     
  
 
 
	 01:02:25
     ◼
      
     ► 
     consumer reports made that happen and it 
     
     
  
 
 
	 01:02:28
     ◼
      
     ► 
     ends up they were they made a mountain 
     
     
  
 
 
	 01:02:31
     ◼
      
     ► 
     out of a molehill it the iphone 4 on gsm 
     
     
  
 
 
	 01:02:35
     ◼
      
     ► 
     remains at a best-selling phone it's 
     
     
  
 
 
	 01:02:38
     ◼
      
     ► 
     like that still the third best-selling 
     
     
  
 
 
	 01:02:40
     ◼
      
     ► 
     phone at AT&T ahead and have you haven't 
     
     
  
 
 
	 01:02:42
     ◼
      
     ► 
     changed that writes them if they have 
     
     
  
 
 
	 01:02:44
     ◼
      
     ► 
     now there was room for improvement in 
     
     
  
 
 
	 01:02:46
     ◼
      
     ► 
     that antenna design no doubt and it they 
     
     
  
 
 
	 01:02:48
     ◼
      
     ► 
     improved it six months later in the cdma 
     
     
  
 
 
	 01:02:50
     ◼
      
     ► 
     version and they improved it again in 
     
     
  
 
 
	 01:02:52
     ◼
      
     ► 
     the 4s and they've improved it again now 
     
     
  
 
 
	 01:02:54
     ◼
      
     ► 
     in the five but they're still using that 
     
     
  
 
 
	 01:02:56
     ◼
      
     ► 
     did that antenna you know and all the 
     
     
  
 
 
	 01:02:58
     ◼
      
     ► 
     people who said that this was a huge 
     
     
  
 
 
	 01:03:01
     ◼
      
     ► 
     mistake apple doesn't you know there's a 
     
     
  
 
 
	 01:03:02
     ◼
      
     ► 
     reason that none of the people who 
     
     
  
 
 
	 01:03:04
     ◼
      
     ► 
     really know how to make phones like 
     
     
  
 
 
	 01:03:05
     ◼
      
     ► 
     nokia and samsung I've ever done an 
     
     
  
 
 
	 01:03:07
     ◼
      
     ► 
     external camera are an antenna you know 
     
     
  
 
 
	 01:03:11
     ◼
      
     ► 
     what a disaster you know looks over 
     
     
  
 
 
	 01:03:16
     ◼
      
     ► 
     functionality you know all those 
     
     
  
 
 
	 01:03:20
     ◼
      
     ► 
     complaints here we are three years later 
     
     
  
 
 
	 01:03:22
     ◼
      
     ► 
     and they're still using that intended 
     
     
  
 
 
	 01:03:25
     ◼
      
     ► 
     design in the iphone 5 yeah I mean of 
     
     
  
 
 
	 01:03:27
     ◼
      
     ► 
     course you know it's better than it was 
     
     
  
 
 
	 01:03:28
     ◼
      
     ► 
     here that one and another one of my 
     
     
  
 
 
	 01:03:31
     ◼
      
     ► 
     devices went off told you it was found 
     
     
  
 
 
	 01:03:34
     ◼
      
     ► 
     one that didn't didn't have the mute 
     
     
  
 
 
	 01:03:35
     ◼
      
     ► 
     switch on they blew it and I do think 
     
     
  
 
 
	 01:03:41
     ◼
      
     ► 
     that they absolutely look and they don't 
     
     
  
 
 
	 01:03:43
     ◼
      
     ► 
     do it with other devices they really 
     
     
  
 
 
 
	 01:03:46
     ◼
      
     ► 
     yeah it seems like the iphones underway 
     
     
  
 
 
	 01:03:48
     ◼
      
     ► 
     more screw and by the way in retrospect 
     
     
  
 
 
	 01:03:50
     ◼
      
     ► 
     you know having having an iphone4 with 
     
     
  
 
 
	 01:03:52
     ◼
      
     ► 
     both me and my wife at the proximity 
     
     
  
 
 
	 01:03:54
     ◼
      
     ► 
     sensor was way more of an issue 
     
     
  
 
 
	 01:03:56
     ◼
      
     ► 
     yeah totally and they didn't even really 
     
     
  
 
 
	 01:03:59
     ◼
      
     ► 
     mention that and like I think if anybody 
     
     
  
 
 
	 01:04:01
     ◼
      
     ► 
     was going to make a big deal out of 
     
     
  
 
 
	 01:04:02
     ◼
      
     ► 
     something being poorly designed on the 
     
     
  
 
 
	 01:04:04
     ◼
      
     ► 
     iphone 4 it's the proximity sensor 
     
     
  
 
 
	 01:04:06
     ◼
      
     ► 
     because a lot of people had issues with 
     
     
  
 
 
	 01:04:08
     ◼
      
     ► 
     that like my wife and get her constantly 
     
     
  
 
 
	 01:04:11
     ◼
      
     ► 
     I hit me sometimes even and like I and 
     
     
  
 
 
	 01:04:14
     ◼
      
     ► 
     and they quietly fix that I think with 
     
     
  
 
 
	 01:04:17
     ◼
      
     ► 
     the 4s is when they find that I don't 
     
     
  
 
 
	 01:04:18
     ◼
      
     ► 
     think the cdma version really fixed up 
     
     
  
 
 
	 01:04:20
     ◼
      
     ► 
     with the forest they definitely have 
     
     
  
 
 
	 01:04:21
     ◼
      
     ► 
     fixed it by that 
     
     
  
 
 
	 01:04:22
     ◼
      
     ► 
     and that got almost no attention at all 
     
     
  
 
 
	 01:04:25
     ◼
      
     ► 
     yeah yeah speaking of antennas I want to 
     
     
  
 
 
	 01:04:29
     ◼
      
     ► 
     ask you about a the iphone 5 LTE and 
     
     
  
 
 
	 01:04:33
     ◼
      
     ► 
     battery life thing if you look at this 
     
     
  
 
 
	 01:04:34
     ◼
      
     ► 
     much no single talking about this side 
     
     
  
 
 
	 01:04:36
     ◼
      
     ► 
     of heaven roundabout so of course 
     
     
  
 
 
	 01:04:40
     ◼
      
     ► 
     whenever any apple hardware or software 
     
     
  
 
 
	 01:04:42
     ◼
      
     ► 
     product gets launched everyone says it 
     
     
  
 
 
	 01:04:44
     ◼
      
     ► 
     makes the battery life works and 
     
     
  
 
 
	 01:04:45
     ◼
      
     ► 
     sometimes it actually does and sometimes 
     
     
  
 
 
	 01:04:46
     ◼
      
     ► 
     it just doesn't people think it does and 
     
     
  
 
 
	 01:04:50
     ◼
      
     ► 
     and so some background here as i'm sure 
     
     
  
 
 
	 01:04:52
     ◼
      
     ► 
     you know but for listeners when a cell 
     
     
  
 
 
	 01:04:57
     ◼
      
     ► 
     phone cannot get a good signal but it 
     
     
  
 
 
	 01:04:59
     ◼
      
     ► 
     usually does is start amping up its 
     
     
  
 
 
	 01:05:01
     ◼
      
     ► 
     transmitted power so that in poor signal 
     
     
  
 
 
	 01:05:04
     ◼
      
     ► 
     strength it turns up its power to try to 
     
     
  
 
 
	 01:05:07
     ◼
      
     ► 
     reach more towers and try to get better 
     
     
  
 
 
	 01:05:08
     ◼
      
     ► 
     signals so it burns through battery life 
     
     
  
 
 
	 01:05:10
     ◼
      
     ► 
     faster in areas of port of porno 
     
     
  
 
 
	 01:05:13
     ◼
      
     ► 
     coverage and that is probably also why 
     
     
  
 
 
	 01:05:16
     ◼
      
     ► 
     it tends to get hotter when you have 
     
     
  
 
 
 
	 01:05:19
     ◼
      
     ► 
     exactly because using more power so I've 
     
     
  
 
 
	 01:05:24
     ◼
      
     ► 
     seen some reports and of that I think 
     
     
  
 
 
	 01:05:26
     ◼
      
     ► 
     yesterday and today of people saying the 
     
     
  
 
 
	 01:05:27
     ◼
      
     ► 
     iphone 5 is having bad battery life 
     
     
  
 
 
	 01:05:29
     ◼
      
     ► 
     because it is trying to reach LTE 
     
     
  
 
 
	 01:05:33
     ◼
      
     ► 
     signals in areas like where I live I 
     
     
  
 
 
	 01:05:36
     ◼
      
     ► 
     have LTE like on some blocks of my 
     
     
  
 
 
	 01:05:39
     ◼
      
     ► 
     neighborhood and not others my house 
     
     
  
 
 
	 01:05:41
     ◼
      
     ► 
     does not have LTE because my house is 
     
     
  
 
 
	 01:05:43
     ◼
      
     ► 
     not worth covering for any verizon for 
     
     
  
 
 
	 01:05:45
     ◼
      
     ► 
     any wireless carrier very well but at 
     
     
  
 
 
	 01:05:46
     ◼
      
     ► 
     least AT&T cover the partially so like 
     
     
  
 
 
	 01:05:50
     ◼
      
     ► 
     you know I'm in an area with spotty LTE 
     
     
  
 
 
	 01:05:52
     ◼
      
     ► 
     coverage and by the way I look like 10 
     
     
  
 
 
	 01:05:55
     ◼
      
     ► 
     miles from Manhattan and this has body 
     
     
  
 
 
	 01:05:57
     ◼
      
     ► 
     LTE coverage thanks Katie but it's a 
     
     
  
 
 
	 01:06:01
     ◼
      
     ► 
     long 10 miles 
     
     
  
 
 
	 01:06:03
     ◼
      
     ► 
     yeah hit this so you know I so I've seen 
     
     
  
 
 
	 01:06:09
     ◼
      
     ► 
     these reports people specially now I 
     
     
  
 
 
	 01:06:10
     ◼
      
     ► 
     don't know how they designed the LT 
     
     
  
 
 
	 01:06:12
     ◼
      
     ► 
     radio I I don't know if if that's doing 
     
     
  
 
 
	 01:06:15
     ◼
      
     ► 
     the same thing where if it can't fit has 
     
     
  
 
 
	 01:06:17
     ◼
      
     ► 
     a 3g signal that's perfectly fine but it 
     
     
  
 
 
	 01:06:19
     ◼
      
     ► 
     can't get an LTE signal doesn't amp up 
     
     
  
 
 
	 01:06:21
     ◼
      
     ► 
     transmit power for a while look for one 
     
     
  
 
 
	 01:06:23
     ◼
      
     ► 
     and then give up i like I don't know how 
     
     
  
 
 
	 01:06:24
     ◼
      
     ► 
     to program that but i think that that 
     
     
  
 
 
	 01:06:27
     ◼
      
     ► 
     could have an effect on battery life and 
     
     
  
 
 
	 01:06:29
     ◼
      
     ► 
     like if you're somewhere where there's 
     
     
  
 
 
	 01:06:31
     ◼
      
     ► 
     just no LTE coverage at all or it's very 
     
     
  
 
 
 
	 01:06:35
     ◼
      
     ► 
     maybe turning off LTE in the settings 
     
     
  
 
 
	 01:06:37
     ◼
      
     ► 
     might be better if i don't know but i 
     
     
  
 
 
	 01:06:39
     ◼
      
     ► 
     would I assume they would have designed 
     
     
  
 
 
	 01:06:41
     ◼
      
     ► 
     the radio software a little bit better 
     
     
  
 
 
	 01:06:43
     ◼
      
     ► 
     so that it was more tolerant of that I I 
     
     
  
 
 
	 01:06:48
     ◼
      
     ► 
     can't say that I i I've had better if 
     
     
  
 
 
	 01:06:51
     ◼
      
     ► 
     anything the longer I you i've used the 
     
     
  
 
 
	 01:06:53
     ◼
      
     ► 
     iphone 5 i've had better battery life 
     
     
  
 
 
	 01:06:54
     ◼
      
     ► 
     than I did on the for us and which blows 
     
     
  
 
 
	 01:06:57
     ◼
      
     ► 
     me away because it's thinner and lighter 
     
     
  
 
 
	 01:06:59
     ◼
      
     ► 
     and so I can't help but think that the 
     
     
  
 
 
	 01:07:01
     ◼
      
     ► 
     batteries smaller and it's on LTE not 4g 
     
     
  
 
 
	 01:07:04
     ◼
      
     ► 
     and but I get through the day easily and 
     
     
  
 
 
	 01:07:08
     ◼
      
     ► 
     the other day and I don't even know why 
     
     
  
 
 
	 01:07:11
     ◼
      
     ► 
     I did this because i'm going to send it 
     
     
  
 
 
	 01:07:12
     ◼
      
     ► 
     back I'm gonna pack it up and send it 
     
     
  
 
 
	 01:07:14
     ◼
      
     ► 
     back by the end of the week to apple the 
     
     
  
 
 
	 01:07:16
     ◼
      
     ► 
     review unit but i did the thing where 
     
     
  
 
 
	 01:07:18
     ◼
      
     ► 
     you're I don't even know why Apple still 
     
     
  
 
 
	 01:07:19
     ◼
      
     ► 
     does recommend it that every once in a 
     
     
  
 
 
	 01:07:21
     ◼
      
     ► 
     while you should use the whole thing run 
     
     
  
 
 
	 01:07:22
     ◼
      
     ► 
     the battery down to zero and then 
     
     
  
 
 
	 01:07:24
     ◼
      
     ► 
     recharge it like like they're you know 
     
     
  
 
 
	 01:07:26
     ◼
      
     ► 
     how to get your best battery life 
     
     
  
 
 
	 01:07:28
     ◼
      
     ► 
     suggesting page for iphone still says to 
     
     
  
 
 
	 01:07:30
     ◼
      
     ► 
     do that so I did it even though I was 
     
     
  
 
 
	 01:07:32
     ◼
      
     ► 
     the review unit so who cares if the 
     
     
  
 
 
	 01:07:34
     ◼
      
     ► 
     thing is you know I don't know I just 
     
     
  
 
 
	 01:07:36
     ◼
      
     ► 
     wanted to see what happened because I'd 
     
     
  
 
 
	 01:07:38
     ◼
      
     ► 
     never want to run it all the way down 
     
     
  
 
 
	 01:07:39
     ◼
      
     ► 
     and I got the 20-percent warning and I 
     
     
  
 
 
	 01:07:42
     ◼
      
     ► 
     kept using it and I wasn't doing 
     
     
  
 
 
	 01:07:43
     ◼
      
     ► 
     anything I wasn't doing something 
     
     
  
 
 
	 01:07:45
     ◼
      
     ► 
     specifically to run the battery life 
     
     
  
 
 
	 01:07:46
     ◼
      
     ► 
     down i wasn't like playing video or 
     
     
  
 
 
	 01:07:48
     ◼
      
     ► 
     something or streaming stuff i was just 
     
     
  
 
 
	 01:07:50
     ◼
      
     ► 
     using the phone and then I got the 
     
     
  
 
 
	 01:07:53
     ◼
      
     ► 
     10-percent warning about what I would 
     
     
  
 
 
	 01:07:55
     ◼
      
     ► 
     expect to and I couldn't get the damn 
     
     
  
 
 
	 01:07:58
     ◼
      
     ► 
     thing to you run all the way down after 
     
     
  
 
 
	 01:08:00
     ◼
      
     ► 
     the 10-percent warning it just kept 
     
     
  
 
 
	 01:08:01
     ◼
      
     ► 
     going and going and it was getting later 
     
     
  
 
 
	 01:08:03
     ◼
      
     ► 
     at night and I was like getting ready to 
     
     
  
 
 
	 01:08:04
     ◼
      
     ► 
     go to bed and I'd kind of wanted it to 
     
     
  
 
 
	 01:08:06
     ◼
      
     ► 
     go down before i went i wanted to just 
     
     
  
 
 
	 01:08:08
     ◼
      
     ► 
     go all the way down and then you know 
     
     
  
 
 
	 01:08:10
     ◼
      
     ► 
     then go to bed and it wouldn't you know 
     
     
  
 
 
	 01:08:13
     ◼
      
     ► 
     it took forever a guy was amazing you 
     
     
  
 
 
	 01:08:16
     ◼
      
     ► 
     know I just think that those those ten 
     
     
  
 
 
	 01:08:18
     ◼
      
     ► 
     percent things it's like that that's all 
     
     
  
 
 
	 01:08:20
     ◼
      
     ► 
     sort of it is guessing i thinkyeah is 
     
     
  
 
 
	 01:08:23
     ◼
      
     ► 
     your battery chemistry is very 
     
     
  
 
 
	 01:08:24
     ◼
      
     ► 
     complicated and and yeah they're all 
     
     
  
 
 
	 01:08:26
     ◼
      
     ► 
     those are all just estimates but i got i 
     
     
  
 
 
	 01:08:28
     ◼
      
     ► 
     found usually the ones you get the 
     
     
  
 
 
	 01:08:30
     ◼
      
     ► 
     10-percent warning you really better 
     
     
  
 
 
	 01:08:31
     ◼
      
     ► 
     find a charge it might only have my 
     
     
  
 
 
	 01:08:33
     ◼
      
     ► 
     experience I you know and maybe that 
     
     
  
 
 
	 01:08:35
     ◼
      
     ► 
     speaks to the fact that the brand new 
     
     
  
 
 
	 01:08:37
     ◼
      
     ► 
     phone the it isn't is calibrated as well 
     
     
  
 
 
	 01:08:40
     ◼
      
     ► 
     as you think it isn't as accurate but 
     
     
  
 
 
	 01:08:42
     ◼
      
     ► 
     anyway I've had great battery life 
     
     
  
 
 
	 01:08:43
     ◼
      
     ► 
     I had trouble running the damn thing 
     
     
  
 
 
	 01:08:45
     ◼
      
     ► 
     down 20 yeah I've had a little bit less 
     
     
  
 
 
	 01:08:47
     ◼
      
     ► 
     battery life or so it seemed but then I 
     
     
  
 
 
	 01:08:50
     ◼
      
     ► 
     realized and I think this might apply to 
     
     
  
 
 
	 01:08:52
     ◼
      
     ► 
     a lot of people the reason why my phone 
     
     
  
 
 
	 01:08:54
     ◼
      
     ► 
     kept getting lower and lower is because 
     
     
  
 
 
	 01:08:56
     ◼
      
     ► 
     I don't really have anything around the 
     
     
  
 
 
	 01:08:57
     ◼
      
     ► 
     house with the Lightning port that I 
     
     
  
 
 
	 01:08:59
     ◼
      
     ► 
     have rested in to plug it in so like 
     
     
  
 
 
	 01:09:00
     ◼
      
     ► 
     before we had we had the speaker docks 
     
     
  
 
 
	 01:09:03
     ◼
      
     ► 
     in a couple of rooms and so like every 
     
     
  
 
 
	 01:09:05
     ◼
      
     ► 
     time we didn't eat a meal or if I'm like 
     
     
  
 
 
	 01:09:08
     ◼
      
     ► 
     washing the dishes I one of the kitchen 
     
     
  
 
 
	 01:09:09
     ◼
      
     ► 
     so i would put the phone on speaker dock 
     
     
  
 
 
	 01:09:11
     ◼
      
     ► 
     and play podcast or something i'm gonna 
     
     
  
 
 
	 01:09:14
     ◼
      
     ► 
     use myself up a little bit of charge and 
     
     
  
 
 
	 01:09:16
     ◼
      
     ► 
     it was charging hold it you know it's an 
     
     
  
 
 
	 01:09:18
     ◼
      
     ► 
     AC power doctor would charge and it 
     
     
  
 
 
	 01:09:20
     ◼
      
     ► 
     would be charging there for like you 
     
     
  
 
 
	 01:09:21
     ◼
      
     ► 
     know 20 minutes at least 20-30 minutes 
     
     
  
 
 
	 01:09:23
     ◼
      
     ► 
     so throughout the day my phone would 
     
     
  
 
 
	 01:09:25
     ◼
      
     ► 
     keep getting these little sips of power 
     
     
  
 
 
	 01:09:27
     ◼
      
     ► 
     and that would power it up and you know 
     
     
  
 
 
	 01:09:30
     ◼
      
     ► 
     now I don't have lightning ports 
     
     
  
 
 
	 01:09:33
     ◼
      
     ► 
     anywhere really accepted i I just I went 
     
     
  
 
 
	 01:09:35
     ◼
      
     ► 
     to the apple store the day finally got 
     
     
  
 
 
	 01:09:37
     ◼
      
     ► 
     some extra cables but you know i'm not 
     
     
  
 
 
	 01:09:40
     ◼
      
     ► 
     putting in docs all day and various 
     
     
  
 
 
	 01:09:42
     ◼
      
     ► 
     different locations so I i think that 
     
     
  
 
 
	 01:09:44
     ◼
      
     ► 
     might be happening to a lot of people 
     
     
  
 
 
	 01:09:46
     ◼
      
     ► 
     who Union you think this has worked 
     
     
  
 
 
	 01:09:49
     ◼
      
     ► 
     battery life but in reality this effect 
     
     
  
 
 
	 01:09:51
     ◼
      
     ► 
     is biting you 
     
     
  
 
 
	 01:09:51
     ◼
      
     ► 
     yeah maybe this this effect is you know 
     
     
  
 
 
	 01:09:53
     ◼
      
     ► 
     saying oh wait a minute you know it's 
     
     
  
 
 
	 01:09:55
     ◼
      
     ► 
     just because I'm not plugging it in as 
     
     
  
 
 
	 01:09:56
     ◼
      
     ► 
     much to it was a real pain for the first 
     
     
  
 
 
	 01:09:57
     ◼
      
     ► 
     couple of days when I only had one 
     
     
  
 
 
	 01:09:59
     ◼
      
     ► 
     lightning cable and it was like where 
     
     
  
 
 
	 01:10:03
     ◼
      
     ► 
     the hell is it I God's upstairs to him 
     
     
  
 
 
	 01:10:05
     ◼
      
     ► 
     and I gotta go upstairs and I kept 
     
     
  
 
 
	 01:10:07
     ◼
      
     ► 
     moving minor what happens to my computer 
     
     
  
 
 
	 01:10:10
     ◼
      
     ► 
     and then upstairs to you know for 
     
     
  
 
 
	 01:10:12
     ◼
      
     ► 
     charging overnight and the one day i was 
     
     
  
 
 
	 01:10:14
     ◼
      
     ► 
     actually walking around the house with 
     
     
  
 
 
	 01:10:15
     ◼
      
     ► 
     it around my neck like just like a scarf 
     
     
  
 
 
	 01:10:19
     ◼
      
     ► 
     maybe it was like you look like such an 
     
     
  
 
 
	 01:10:20
     ◼
      
     ► 
     asshole i was like i just i I'd I need 
     
     
  
 
 
	 01:10:24
     ◼
      
     ► 
     this cable that's correct i like the 
     
     
  
 
 
	 01:10:28
     ◼
      
     ► 
     calculator watching them in the 
     
     
  
 
 
	 01:10:29
     ◼
      
     ► 
     modern-day equivalent I also spent one 
     
     
  
 
 
	 01:10:31
     ◼
      
     ► 
     day over the weekend the first weekend I 
     
     
  
 
 
	 01:10:33
     ◼
      
     ► 
     had it at a family thing 
     
     
  
 
 
	 01:10:36
     ◼
      
     ► 
     way outside the city where there is no 
     
     
  
 
 
	 01:10:37
     ◼
      
     ► 
     LTE it was on verizon 3g and I was in 
     
     
  
 
 
	 01:10:41
     ◼
      
     ► 
     fact and then there was a Yankees game 
     
     
  
 
 
	 01:10:43
     ◼
      
     ► 
     on so I was streaming it over 3g and I 
     
     
  
 
 
	 01:10:48
     ◼
      
     ► 
     battery life was excellent now maybe it 
     
     
  
 
 
	 01:10:50
     ◼
      
     ► 
     was so far outside LTE range that it 
     
     
  
 
 
	 01:10:52
     ◼
      
     ► 
     wasn't even doing that if this 
     
     
  
 
 
	 01:10:53
     ◼
      
     ► 
     hypothesis is correct that if you're on 
     
     
  
 
 
 
	 01:10:57
     ◼
      
     ► 
     spell te coverage it will spend too much 
     
     
  
 
 
	 01:10:59
     ◼
      
     ► 
     energy trying to get on LTE rather than 
     
     
  
 
 
	 01:11:02
     ◼
      
     ► 
     just using the 3g or whatever is 
     
     
  
 
 
	 01:11:04
     ◼
      
     ► 
     available maybe I was so far outside of 
     
     
  
 
 
	 01:11:07
     ◼
      
     ► 
     LTE range that it wasn't even trying i 
     
     
  
 
 
	 01:11:08
     ◼
      
     ► 
     don't know but i had to i was streaming 
     
     
  
 
 
	 01:11:10
     ◼
      
     ► 
     live video over 3g and got excellent 
     
     
  
 
 
	 01:11:13
     ◼
      
     ► 
     battery life 
     
     
  
 
 
	 01:11:14
     ◼
      
     ► 
     ya ever go to the wire cutter that's 
     
     
  
 
 
	 01:11:18
     ◼
      
     ► 
     Brian lamb of formal sometimes i like it 
     
     
  
 
 
	 01:11:20
     ◼
      
     ► 
     it's a good site 
     
     
  
 
 
	 01:11:21
     ◼
      
     ► 
     ah I don't always agree with their 
     
     
  
 
 
	 01:11:23
     ◼
      
     ► 
     recommendations but i like this one but 
     
     
  
 
 
	 01:11:25
     ◼
      
     ► 
     I they do things they do they do this 
     
     
  
 
 
	 01:11:27
     ◼
      
     ► 
     the way I think consumer reports should 
     
     
  
 
 
	 01:11:29
     ◼
      
     ► 
     be I think there's room for like 
     
     
  
 
 
	 01:11:30
     ◼
      
     ► 
     somebody to come in and be like the new 
     
     
  
 
 
	 01:11:33
     ◼
      
     ► 
     consumer reports and maybe that you know 
     
     
  
 
 
	 01:11:35
     ◼
      
     ► 
     the wire cutter is that for technology 
     
     
  
 
 
	 01:11:38
     ◼
      
     ► 
     but i like the way that they do this one 
     
     
  
 
 
	 01:11:40
     ◼
      
     ► 
     instead of giving you this stupid matrix 
     
     
  
 
 
	 01:11:42
     ◼
      
     ► 
     of seven different criteria rated from 
     
     
  
 
 
	 01:11:44
     ◼
      
     ► 
     zero to five circles and write half 
     
     
  
 
 
	 01:11:47
     ◼
      
     ► 
     circles and blue circles and blue half 
     
     
  
 
 
	 01:11:50
     ◼
      
     ► 
     circles and all they should they just 
     
     
  
 
 
	 01:11:52
     ◼
      
     ► 
     say you here at TVs the best TV here it 
     
     
  
 
 
	 01:11:55
     ◼
      
     ► 
     is it's the panasonic tc-p st50 best TV 
     
     
  
 
 
	 01:11:59
     ◼
      
     ► 
     under six hundred dollars i will get 
     
     
  
 
 
	 01:12:00
     ◼
      
     ► 
     this one best small TV get that one and 
     
     
  
 
 
	 01:12:03
     ◼
      
     ► 
     that's it that's their TV section the 
     
     
  
 
 
	 01:12:05
     ◼
      
     ► 
     best one the best one under a certain 
     
     
  
 
 
	 01:12:07
     ◼
      
     ► 
     price and the best one that small it's 
     
     
  
 
 
	 01:12:10
     ◼
      
     ► 
     certainly a lot more helpful it really i 
     
     
  
 
 
	 01:12:12
     ◼
      
     ► 
     think it really is because that's you 
     
     
  
 
 
	 01:12:15
     ◼
      
     ► 
     know that's really what you want like 
     
     
  
 
 
	 01:12:16
     ◼
      
     ► 
     you don't you don't necessarily want to 
     
     
  
 
 
	 01:12:17
     ◼
      
     ► 
     see you know and you know i should say 
     
     
  
 
 
	 01:12:20
     ◼
      
     ► 
     before last year when there for us 
     
     
  
 
 
	 01:12:22
     ◼
      
     ► 
     review annoyed me I was a consumer 
     
     
  
 
 
	 01:12:24
     ◼
      
     ► 
     reports online subscriber for like six 
     
     
  
 
 
	 01:12:26
     ◼
      
     ► 
     years and i would go there and check 
     
     
  
 
 
	 01:12:28
     ◼
      
     ► 
     whenever I want and you know during this 
     
     
  
 
 
	 01:12:29
     ◼
      
     ► 
     time I've gone through many different 
     
     
  
 
 
	 01:12:30
     ◼
      
     ► 
     apartments and we finally bought a house 
     
     
  
 
 
	 01:12:32
     ◼
      
     ► 
     like I bought a lot of small appliances 
     
     
  
 
 
	 01:12:34
     ◼
      
     ► 
     dishwasher is air conditioners even a 
     
     
  
 
 
	 01:12:36
     ◼
      
     ► 
     washer/dryer you know usually window air 
     
     
  
 
 
	 01:12:38
     ◼
      
     ► 
     conditioners for the various departments 
     
     
  
 
 
	 01:12:39
     ◼
      
     ► 
     and and you know we we would always 
     
     
  
 
 
	 01:12:42
     ◼
      
     ► 
     check consumer reports in a vacuum 
     
     
  
 
 
	 01:12:44
     ◼
      
     ► 
     cleaner with anything i bought that was 
     
     
  
 
 
	 01:12:45
     ◼
      
     ► 
     an appliance type thing I would always 
     
     
  
 
 
	 01:12:47
     ◼
      
     ► 
     check there and it was usually not very 
     
     
  
 
 
	 01:12:50
     ◼
      
     ► 
     helpful because well this and partly 
     
     
  
 
 
	 01:12:53
     ◼
      
     ► 
     partly because it was it was you know 
     
     
  
 
 
	 01:12:54
     ◼
      
     ► 
     the stupid thing where you can't buy the 
     
     
  
 
 
	 01:12:56
     ◼
      
     ► 
     same air conditioner two years in a row 
     
     
  
 
 
	 01:12:57
     ◼
      
     ► 
     to change the models and each story go 
     
     
  
 
 
	 01:13:00
     ◼
      
     ► 
     to a different models their own 
     
     
  
 
 
	 01:13:01
     ◼
      
     ► 
     exclusive and Bob but even when I could 
     
     
  
 
 
	 01:13:05
     ◼
      
     ► 
     find the ones they recommended it like 
     
     
  
 
 
	 01:13:08
     ◼
      
     ► 
     they would do like you know one report 
     
     
  
 
 
	 01:13:10
     ◼
      
     ► 
     every three years on which humidifier 
     
     
  
 
 
	 01:13:13
     ◼
      
     ► 
     was the best and it wouldn't even give 
     
     
  
 
 
	 01:13:16
     ◼
      
     ► 
     you a conclusion it would be like well 
     
     
  
 
 
	 01:13:18
     ◼
      
     ► 
     this is kind of good this is kind of 
     
     
  
 
 
	 01:13:19
     ◼
      
     ► 
     good this is kind of loud and this is 
     
     
  
 
 
	 01:13:21
     ◼
      
     ► 
     too expensive and that's not really what 
     
     
  
 
 
	 01:13:23
     ◼
      
     ► 
     I want you know I just tell me which one 
     
     
  
 
 
	 01:13:25
     ◼
      
     ► 
     to buy now and that's what the wire 
     
     
  
 
 
	 01:13:26
     ◼
      
     ► 
     cutter does like just you know fight 
     
     
  
 
 
	 01:13:28
     ◼
      
     ► 
     through all the bullshit and just tell 
     
     
  
 
 
	 01:13:29
     ◼
      
     ► 
     me which one to buy really wish I really 
     
     
  
 
 
	 01:13:31
     ◼
      
     ► 
     wish more people would take that route 
     
     
  
 
 
	 01:13:33
     ◼
      
     ► 
     now we're an hour into the show or over 
     
     
  
 
 
	 01:13:34
     ◼
      
     ► 
     an hour and shown we haven't even talked 
     
     
  
 
 
	 01:13:36
     ◼
      
     ► 
     about maps yet I feel like we gotta talk 
     
     
  
 
 
	 01:13:38
     ◼
      
     ► 
     about maps do we 
     
     
  
 
 
	 01:13:40
     ◼
      
     ► 
     I don't know maybe just briefly I don't 
     
     
  
 
 
	 01:13:42
     ◼
      
     ► 
     know upright 
     
     
  
 
 
	 01:13:43
     ◼
      
     ► 
     I you know and and now I've got I've got 
     
     
  
 
 
	 01:13:47
     ◼
      
     ► 
     Dan Lyons dan lines back he's over at 
     
     
  
 
 
	 01:13:49
     ◼
      
     ► 
     gizmodo now he's he says that mgc learn 
     
     
  
 
 
	 01:13:52
     ◼
      
     ► 
     iron what do they call us who knows 
     
     
  
 
 
	 01:13:55
     ◼
      
     ► 
     spoke spots something like that that 
     
     
  
 
 
	 01:13:59
     ◼
      
     ► 
     were paid spokespersons for apple or 
     
     
  
 
 
	 01:14:01
     ◼
      
     ► 
     something like that because we're not 
     
     
  
 
 
	 01:14:03
     ◼
      
     ► 
     that he is that even a word a lot 
     
     
  
 
 
	 01:14:05
     ◼
      
     ► 
     he's you know he's it's a gizmodo I I 
     
     
  
 
 
	 01:14:09
     ◼
      
     ► 
     don't really understand i feel like 
     
     
  
 
 
	 01:14:11
     ◼
      
     ► 
     there's some people who because ok so 
     
     
  
 
 
	 01:14:13
     ◼
      
     ► 
     the maps data is it is not good in the 
     
     
  
 
 
	 01:14:16
     ◼
      
     ► 
     new maps from apple right and I would 
     
     
  
 
 
	 01:14:19
     ◼
      
     ► 
     never said otherwise 
     
     
  
 
 
	 01:14:20
     ◼
      
     ► 
     right i've linked to people's criticism 
     
     
  
 
 
	 01:14:25
     ◼
      
     ► 
     of it I've I have you know it 
     
     
  
 
 
	 01:14:29
     ◼
      
     ► 
     I don't know what I'm supposed to write 
     
     
  
 
 
	 01:14:30
     ◼
      
     ► 
     that would make people think that that 
     
     
  
 
 
	 01:14:34
     ◼
      
     ► 
     I'm doing this that somebody like that 
     
     
  
 
 
	 01:14:36
     ◼
      
     ► 
     i'm doing this right 
     
     
  
 
 
	 01:14:37
     ◼
      
     ► 
     I'm not sure there is such a thing that 
     
     
  
 
 
	 01:14:39
     ◼
      
     ► 
     you could write right i mean what do you 
     
     
  
 
 
	 01:14:40
     ◼
      
     ► 
     suppose to do you have to say what that 
     
     
  
 
 
	 01:14:43
     ◼
      
     ► 
     this is the doom-and-gloom now Apple you 
     
     
  
 
 
	 01:14:46
     ◼
      
     ► 
     know don't don't upgrade your phone and 
     
     
  
 
 
	 01:14:48
     ◼
      
     ► 
     and you know don't buy a new iphone 
     
     
  
 
 
	 01:14:51
     ◼
      
     ► 
     I mean it doesn't make any sense i I'd 
     
     
  
 
 
	 01:14:53
     ◼
      
     ► 
     SII I can't say that honestly right they 
     
     
  
 
 
	 01:14:56
     ◼
      
     ► 
     they were screwed like that I feel like 
     
     
  
 
 
	 01:14:58
     ◼
      
     ► 
     the way it's one of those things where I 
     
     
  
 
 
	 01:15:00
     ◼
      
     ► 
     kind of figured it out as i wrote it by 
     
     
  
 
 
	 01:15:02
     ◼
      
     ► 
     writing about it i really thought about 
     
     
  
 
 
	 01:15:03
     ◼
      
     ► 
     it that Apple really only had three 
     
     
  
 
 
	 01:15:05
     ◼
      
     ► 
     options go another year with the old 
     
     
  
 
 
	 01:15:08
     ◼
      
     ► 
     deal which would have still meant all 
     
     
  
 
 
	 01:15:11
     ◼
      
     ► 
     the same missing features no 
     
     
  
 
 
	 01:15:13
     ◼
      
     ► 
     turn-by-turn no vector maps a vector 
     
     
  
 
 
	 01:15:15
     ◼
      
     ► 
     maps thing is a big deal because they 
     
     
  
 
 
	 01:15:17
     ◼
      
     ► 
     load faster and the zoom faster it's a 
     
     
  
 
 
	 01:15:21
     ◼
      
     ► 
     huge difference 
     
     
  
 
 
 
	 01:15:23
     ◼
      
     ► 
     you just say what you want about the 
     
     
  
 
 
	 01:15:24
     ◼
      
     ► 
     quality of the data or the searching on 
     
     
  
 
 
	 01:15:27
     ◼
      
     ► 
     the new Apple maps but I don't see how 
     
     
  
 
 
	 01:15:29
     ◼
      
     ► 
     anybody can deny that it's a hell of a 
     
     
  
 
 
	 01:15:31
     ◼
      
     ► 
     lot faster and that's because of the 
     
     
  
 
 
	 01:15:34
     ◼
      
     ► 
     vector based maps and maps on Android 
     
     
  
 
 
	 01:15:37
     ◼
      
     ► 
     where they do have google maps and get 
     
     
  
 
 
	 01:15:39
     ◼
      
     ► 
     vector-based tiles are a lot faster than 
     
     
  
 
 
	 01:15:42
     ◼
      
     ► 
     maps was on iOS alright so option one to 
     
     
  
 
 
	 01:15:45
     ◼
      
     ► 
     go another year with the old deal no 
     
     
  
 
 
	 01:15:47
     ◼
      
     ► 
     turn-by-turn at all is not you don't 
     
     
  
 
 
	 01:15:50
     ◼
      
     ► 
     have any of it right and you couldn't 
     
     
  
 
 
	 01:15:51
     ◼
      
     ► 
     use like in you if you're by yourself in 
     
     
  
 
 
	 01:15:55
     ◼
      
     ► 
     a car you could not use your iphone four 
     
     
  
 
 
	 01:15:57
     ◼
      
     ► 
     directions or else you'd be like risking 
     
     
  
 
 
	 01:16:00
     ◼
      
     ► 
     your life like been in the texting you 
     
     
  
 
 
	 01:16:02
     ◼
      
     ► 
     know in the end no joke you know like in 
     
     
  
 
 
	 01:16:04
     ◼
      
     ► 
     a way that texting while driving is is 
     
     
  
 
 
	 01:16:06
     ◼
      
     ► 
     reckless and kills people every year 
     
     
  
 
 
	 01:16:07
     ◼
      
     ► 
     like using your iphone by yourself 
     
     
  
 
 
	 01:16:10
     ◼
      
     ► 
     without like a co-pilot to tell you what 
     
     
  
 
 
 
	 01:16:12
     ◼
      
     ► 
     you'd be risking your life I mean I mean 
     
     
  
 
 
	 01:16:14
     ◼
      
     ► 
     that without any exaggeration 
     
     
  
 
 
	 01:16:16
     ◼
      
     ► 
     yeah you're right so you had no 
     
     
  
 
 
	 01:16:17
     ◼
      
     ► 
     turn-by-turn every you no help at all 
     
     
  
 
 
	 01:16:19
     ◼
      
     ► 
     so any every single person who gets 
     
     
  
 
 
	 01:16:21
     ◼
      
     ► 
     successful turn-by-turn directions in 
     
     
  
 
 
	 01:16:24
     ◼
      
     ► 
     ios6 is a person who wouldn't have had 
     
     
  
 
 
	 01:16:27
     ◼
      
     ► 
     it in in that option and today I think 
     
     
  
 
 
	 01:16:30
     ◼
      
     ► 
     they were you know they were really hurt 
     
     
  
 
 
	 01:16:31
     ◼
      
     ► 
     by that competitively it is a useful 
     
     
  
 
 
	 01:16:32
     ◼
      
     ► 
     feature and you know i think the it's 
     
     
  
 
 
	 01:16:36
     ◼
      
     ► 
     turning into one of those antennagate 
     
     
  
 
 
	 01:16:37
     ◼
      
     ► 
     things we're in with antennagate it was 
     
     
  
 
 
	 01:16:39
     ◼
      
     ► 
     the iphone 4 can't make a phone call 
     
     
  
 
 
	 01:16:41
     ◼
      
     ► 
     right and now i think that that it's in 
     
     
  
 
 
 
	 01:16:47
     ◼
      
     ► 
     enlarge its like the the dandelion Lions 
     
     
  
 
 
	 01:16:50
     ◼
      
     ► 
     angle is that iOS 6 maps doesn't work 
     
     
  
 
 
	 01:16:53
     ◼
      
     ► 
     that no matter what you do it's not 
     
     
  
 
 
	 01:16:55
     ◼
      
     ► 
     gonna work whereas it that you know 
     
     
  
 
 
	 01:16:58
     ◼
      
     ► 
     obviously there's a lot of cases where 
     
     
  
 
 
	 01:16:59
     ◼
      
     ► 
     it doesn't but it in most cases it does 
     
     
  
 
 
	 01:17:01
     ◼
      
     ► 
     work just fine 
     
     
  
 
 
	 01:17:02
     ◼
      
     ► 
     honestly I mean one of the reasons I 
     
     
  
 
 
	 01:17:04
     ◼
      
     ► 
     haven't really written about the maps 
     
     
  
 
 
	 01:17:05
     ◼
      
     ► 
     thing myself is that I'm just not seeing 
     
     
  
 
 
	 01:17:06
     ◼
      
     ► 
     these problems because at the data 
     
     
  
 
 
	 01:17:08
     ◼
      
     ► 
     around me is fine and and by the way and 
     
     
  
 
 
	 01:17:11
     ◼
      
     ► 
     this is a lot like like when when the 
     
     
  
 
 
	 01:17:14
     ◼
      
     ► 
     verizon iphone first came out everybody 
     
     
  
 
 
	 01:17:16
     ◼
      
     ► 
     in our you know world who would switch 
     
     
  
 
 
	 01:17:19
     ◼
      
     ► 
     to AT&T could not wait to get back to 
     
     
  
 
 
	 01:17:22
     ◼
      
     ► 
     verizon as it was going to be perfect 
     
     
  
 
 
	 01:17:23
     ◼
      
     ► 
     and solve all their problems but verizon 
     
     
  
 
 
	 01:17:25
     ◼
      
     ► 
     is not perfect and they have problems 
     
     
  
 
 
	 01:17:27
     ◼
      
     ► 
     too they're just different problems and 
     
     
  
 
 
	 01:17:29
     ◼
      
     ► 
     we forgot about them for a while right 
     
     
  
 
 
	 01:17:30
     ◼
      
     ► 
     you know with ios6 maps google map data 
     
     
  
 
 
	 01:17:34
     ◼
      
     ► 
     sucks in a lot of ways and I've been 
     
     
  
 
 
	 01:17:37
     ◼
      
     ► 
     and so many times by usually the way it 
     
     
  
 
 
	 01:17:39
     ◼
      
     ► 
     sucks is not the road data but the 
     
     
  
 
 
	 01:17:40
     ◼
      
     ► 
     business data where it'll tell me that 
     
     
  
 
 
	 01:17:43
     ◼
      
     ► 
     some stores somewhere and that store 
     
     
  
 
 
	 01:17:45
     ◼
      
     ► 
     will close down six years ago and they 
     
     
  
 
 
	 01:17:48
     ◼
      
     ► 
     haven't updated their data is and stuff 
     
     
  
 
 
	 01:17:50
     ◼
      
     ► 
     like that and i had tons of problems 
     
     
  
 
 
	 01:17:52
     ◼
      
     ► 
     with google map data but you know nobody 
     
     
  
 
 
	 01:17:56
     ◼
      
     ► 
     thought about it because it was google 
     
     
  
 
 
	 01:17:57
     ◼
      
     ► 
     of course the best that's just the 
     
     
  
 
 
	 01:17:59
     ◼
      
     ► 
     reality of having it and now with maps 
     
     
  
 
 
	 01:18:01
     ◼
      
     ► 
     of with maps on ios6 I think people are 
     
     
  
 
 
	 01:18:05
     ◼
      
     ► 
     again they're applying a lot of scrutiny 
     
     
  
 
 
	 01:18:06
     ◼
      
     ► 
     to it because it's new and in some ways 
     
     
  
 
 
	 01:18:08
     ◼
      
     ► 
     it is worse but i think not all the 
     
     
  
 
 
	 01:18:10
     ◼
      
     ► 
     scrutiny or not all the criticism is 
     
     
  
 
 
	 01:18:13
     ◼
      
     ► 
     justified as something that Google Maps 
     
     
  
 
 
	 01:18:16
     ◼
      
     ► 
     does better because a lot of an art 
     
     
  
 
 
	 01:18:17
     ◼
      
     ► 
     right so what I ended all the other 
     
     
  
 
 
	 01:18:20
     ◼
      
     ► 
     thing that helps is help spread the the 
     
     
  
 
 
	 01:18:23
     ◼
      
     ► 
     meme if you will is that it does demo 
     
     
  
 
 
	 01:18:26
     ◼
      
     ► 
     well like when you search for the 
     
     
  
 
 
	 01:18:28
     ◼
      
     ► 
     Washington Monument and it shows up in 
     
     
  
 
 
	 01:18:30
     ◼
      
     ► 
     the wrong space you know you can get 
     
     
  
 
 
	 01:18:32
     ◼
      
     ► 
     screenshots well the mistakes that 
     
     
  
 
 
	 01:18:34
     ◼
      
     ► 
     screenshot well and you know the the 
     
     
  
 
 
	 01:18:36
     ◼
      
     ► 
     amazing ios6 maps tumblr site is funny 
     
     
  
 
 
	 01:18:40
     ◼
      
     ► 
     although it's starting to get old I feel 
     
     
  
 
 
	 01:18:42
     ◼
      
     ► 
     like which I think kind of shows that 
     
     
  
 
 
	 01:18:45
     ◼
      
     ► 
     it's not that bad right like it's you 
     
     
  
 
 
	 01:18:47
     ◼
      
     ► 
     know how many melted bridges you know 
     
     
  
 
 
	 01:18:49
     ◼
      
     ► 
     can can you laugh at rom now when i 
     
     
  
 
 
	 01:18:53
     ◼
      
     ► 
     called option three is the option Apple 
     
     
  
 
 
	 01:18:54
     ◼
      
     ► 
     went with which was to kiss google by 
     
     
  
 
 
	 01:18:56
     ◼
      
     ► 
     and go out on her own with the trade-off 
     
     
  
 
 
	 01:18:59
     ◼
      
     ► 
     and it is a trade-off this is the thing 
     
     
  
 
 
	 01:19:00
     ◼
      
     ► 
     that people can I feel like every single 
     
     
  
 
 
	 01:19:02
     ◼
      
     ► 
     one of these incidents these gates is 
     
     
  
 
 
	 01:19:05
     ◼
      
     ► 
     always about trade-offs and and the 
     
     
  
 
 
	 01:19:07
     ◼
      
     ► 
     people wanting to blow it up refuse to 
     
     
  
 
 
	 01:19:10
     ◼
      
     ► 
     acknowledge that there's anything that 
     
     
  
 
 
	 01:19:12
     ◼
      
     ► 
     it's a trade-off right its iOS 6 maps is 
     
     
  
 
 
	 01:19:15
     ◼
      
     ► 
     a total bag of dog shit that's it that's 
     
     
  
 
 
	 01:19:18
     ◼
      
     ► 
     the argument from the other side its 
     
     
  
 
 
	 01:19:20
     ◼
      
     ► 
     total shit and anybody saying otherwise 
     
     
  
 
 
	 01:19:21
     ◼
      
     ► 
     is wrong whereas it it's not it has 
     
     
  
 
 
	 01:19:24
     ◼
      
     ► 
     vector-based tiles which look great and 
     
     
  
 
 
	 01:19:27
     ◼
      
     ► 
     are much faster and it has turn by turn 
     
     
  
 
 
	 01:19:29
     ◼
      
     ► 
     directions which is that a great feature 
     
     
  
 
 
	 01:19:31
     ◼
      
     ► 
     that didn't have before and that's the 
     
     
  
 
 
	 01:19:34
     ◼
      
     ► 
     this is the route appleone now I think 
     
     
  
 
 
	 01:19:36
     ◼
      
     ► 
     the problem is that the critics what I 
     
     
  
 
 
	 01:19:40
     ◼
      
     ► 
     call option two which was could give in 
     
     
  
 
 
	 01:19:43
     ◼
      
     ► 
     to google and let Google have what it 
     
     
  
 
 
	 01:19:45
     ◼
      
     ► 
     wanted to get turn-by-turn and 
     
     
  
 
 
	 01:19:48
     ◼
      
     ► 
     vector maps from google that that's what 
     
     
  
 
 
	 01:19:50
     ◼
      
     ► 
     Apple should have done and the 
     
     
  
 
 
	 01:19:52
     ◼
      
     ► 
     concessions would have been significant 
     
     
  
 
 
	 01:19:54
     ◼
      
     ► 
     it would have been you know Google 
     
     
  
 
 
	 01:19:56
     ◼
      
     ► 
     wanted and a couple people have reported 
     
     
  
 
 
	 01:19:57
     ◼
      
     ► 
     this it's not just from one side it's 
     
     
  
 
 
	 01:19:59
     ◼
      
     ► 
     like The Times had it i think somebody 
     
     
  
 
 
	 01:20:02
     ◼
      
     ► 
     else had it too but google wanted more 
     
     
  
 
 
	 01:20:04
     ◼
      
     ► 
     branding more google branding in the app 
     
     
  
 
 
	 01:20:06
     ◼
      
     ► 
     more control over the design of the app 
     
     
  
 
 
	 01:20:08
     ◼
      
     ► 
     you know I think that the I think people 
     
     
  
 
 
	 01:20:11
     ◼
      
     ► 
     listening to our show know this but I 
     
     
  
 
 
	 01:20:13
     ◼
      
     ► 
     think in the large world when people 
     
     
  
 
 
	 01:20:15
     ◼
      
     ► 
     write about this they think there's a 
     
     
  
 
 
	 01:20:16
     ◼
      
     ► 
     lot of people who probably think google 
     
     
  
 
 
	 01:20:18
     ◼
      
     ► 
     wrote the old iOS maps app which isn't 
     
     
  
 
 
 
	 01:20:22
     ◼
      
     ► 
     Apple wrote the app and worked with 
     
     
  
 
 
	 01:20:24
     ◼
      
     ► 
     google on you know how they're going to 
     
     
  
 
 
	 01:20:26
     ◼
      
     ► 
     do the api's for the back you know it 
     
     
  
 
 
	 01:20:28
     ◼
      
     ► 
     was like an API call to get the map 
     
     
  
 
 
	 01:20:29
     ◼
      
     ► 
     tiles themselves and if you look at the 
     
     
  
 
 
	 01:20:31
     ◼
      
     ► 
     iOS apps that google has written you 
     
     
  
 
 
	 01:20:34
     ◼
      
     ► 
     might not want them to write the haps 
     
     
  
 
 
	 01:20:36
     ◼
      
     ► 
     exactly know very true and you do see 
     
     
  
 
 
	 01:20:38
     ◼
      
     ► 
     you know and some of them aren't you 
     
     
  
 
 
	 01:20:40
     ◼
      
     ► 
     know but some of them aren't bad you 
     
     
  
 
 
	 01:20:42
     ◼
      
     ► 
     know the new youtube app isn't is like a 
     
     
  
 
 
	 01:20:45
     ◼
      
     ► 
     plus and minus in certain ways i think i 
     
     
  
 
 
	 01:20:47
     ◼
      
     ► 
     would say the new youtube app it is just 
     
     
  
 
 
	 01:20:49
     ◼
      
     ► 
     as good and bad as the iOS 6 maps up 
     
     
  
 
 
	 01:20:52
     ◼
      
     ► 
     yeah but you know it's less important to 
     
     
  
 
 
	 01:20:55
     ◼
      
     ► 
     people but the big one is the privacy 
     
     
  
 
 
	 01:20:58
     ◼
      
     ► 
     angle that Google wanted the I don't 
     
     
  
 
 
	 01:21:01
     ◼
      
     ► 
     even if they still call it latitude 
     
     
  
 
 
	 01:21:03
     ◼
      
     ► 
     google latitude or if that's been rolled 
     
     
  
 
 
	 01:21:05
     ◼
      
     ► 
     into Google+ the Google+ umbrella but in 
     
     
  
 
 
	 01:21:08
     ◼
      
     ► 
     other words though you log in with 
     
     
  
 
 
	 01:21:10
     ◼
      
     ► 
     google credentials and then Google 
     
     
  
 
 
	 01:21:12
     ◼
      
     ► 
     tracks where you go and you do check-ins 
     
     
  
 
 
	 01:21:15
     ◼
      
     ► 
     it's like Foursquare type thing where 
     
     
  
 
 
	 01:21:16
     ◼
      
     ► 
     you check into places and stuff like 
     
     
  
 
 
	 01:21:18
     ◼
      
     ► 
     that and you know if you don't mind that 
     
     
  
 
 
	 01:21:22
     ◼
      
     ► 
     and i'm not saying that you know the 
     
     
  
 
 
	 01:21:23
     ◼
      
     ► 
     Google Google's collection of user 
     
     
  
 
 
	 01:21:26
     ◼
      
     ► 
     identifiable data your search queries 
     
     
  
 
 
	 01:21:29
     ◼
      
     ► 
     and your location and all of this stuff 
     
     
  
 
 
	 01:21:31
     ◼
      
     ► 
     and indexing you know your email to 
     
     
  
 
 
	 01:21:34
     ◼
      
     ► 
     serve you ads based on the content of 
     
     
  
 
 
	 01:21:36
     ◼
      
     ► 
     your email and stuff like that 
     
     
  
 
 
	 01:21:37
     ◼
      
     ► 
     I'm not saying it's wrong but I'm saying 
     
     
  
 
 
	 01:21:39
     ◼
      
     ► 
     though it's something to think about and 
     
     
  
 
 
	 01:21:42
     ◼
      
     ► 
     I'm not comfortable with it personally 
     
     
  
 
 
	 01:21:44
     ◼
      
     ► 
     in there my right millions of people are 
     
     
  
 
 
	 01:21:47
     ◼
      
     ► 
     obviously and i feel like the the tech 
     
     
  
 
 
	 01:21:51
     ◼
      
     ► 
     minded people who don't mind it 
     
     
  
 
 
	 01:21:54
     ◼
      
     ► 
     who r tool totally embracing the the 
     
     
  
 
 
	 01:21:57
     ◼
      
     ► 
     google angle on this you know and and 
     
     
  
 
 
	 01:22:00
     ◼
      
     ► 
     you know Dan lines is a perfect example 
     
     
  
 
 
	 01:22:02
     ◼
      
     ► 
     the guy who loudly and publicly and 
     
     
  
 
 
	 01:22:05
     ◼
      
     ► 
     happily switch to an android phone years 
     
     
  
 
 
	 01:22:07
     ◼
      
     ► 
     ago you know people were totally into 
     
     
  
 
 
	 01:22:09
     ◼
      
     ► 
     the whole google lifestyle google docs 
     
     
  
 
 
	 01:22:11
     ◼
      
     ► 
     for all of your writing and and stuff 
     
     
  
 
 
	 01:22:13
     ◼
      
     ► 
     like that obviously don't mind it 
     
     
  
 
 
	 01:22:16
     ◼
      
     ► 
     because they're into it but they don't 
     
     
  
 
 
	 01:22:18
     ◼
      
     ► 
     seem to root be willing to concede that 
     
     
  
 
 
	 01:22:20
     ◼
      
     ► 
     there is another angle on this that you 
     
     
  
 
 
	 01:22:22
     ◼
      
     ► 
     know other people wouldn't want that 
     
     
  
 
 
	 01:22:24
     ◼
      
     ► 
     stuff to be collected and that Apple has 
     
     
  
 
 
	 01:22:27
     ◼
      
     ► 
     an interest in not allowing google to 
     
     
  
 
 
	 01:22:30
     ◼
      
     ► 
     build a location monopoly similar to 
     
     
  
 
 
	 01:22:35
     ◼
      
     ► 
     their web search monopoly sure and you 
     
     
  
 
 
	 01:22:39
     ◼
      
     ► 
     know it's important also to for people 
     
     
  
 
 
	 01:22:41
     ◼
      
     ► 
     to realize and know you do on this too 
     
     
  
 
 
	 01:22:43
     ◼
      
     ► 
     but it's important to realize that you 
     
     
  
 
 
	 01:22:47
     ◼
      
     ► 
     know I think Apple would have had to 
     
     
  
 
 
	 01:22:48
     ◼
      
     ► 
     move away from google eventually like 
     
     
  
 
 
	 01:22:49
     ◼
      
     ► 
     they there is no question that this 
     
     
  
 
 
	 01:22:51
     ◼
      
     ► 
     could not last that much longer 
     
     
  
 
 
	 01:22:52
     ◼
      
     ► 
     especially given the relationship 
     
     
  
 
 
	 01:22:54
     ◼
      
     ► 
     between the two companies breaking down 
     
     
  
 
 
	 01:22:56
     ◼
      
     ► 
     so much over the last five years and I 
     
     
  
 
 
	 01:22:59
     ◼
      
     ► 
     think especially you know Apple does not 
     
     
  
 
 
	 01:23:02
     ◼
      
     ► 
     like when somebody else has them by the 
     
     
  
 
 
	 01:23:05
     ◼
      
     ► 
     balls over anything and they always 
     
     
  
 
 
	 01:23:08
     ◼
      
     ► 
     consistently you know in in the in the 
     
     
  
 
 
	 01:23:10
     ◼
      
     ► 
     the Steve to era and beyond 
     
     
  
 
 
	 01:23:13
     ◼
      
     ► 
     they have always work to eliminate ways 
     
     
  
 
 
	 01:23:16
     ◼
      
     ► 
     in which other people had them by the 
     
     
  
 
 
 
	 01:23:18
     ◼
      
     ► 
     exactly and like the retail stores were 
     
     
  
 
 
	 01:23:20
     ◼
      
     ► 
     huge thing in that regard 
     
     
  
 
 
	 01:23:23
     ◼
      
     ► 
     you know the iphone to launch a cell 
     
     
  
 
 
	 01:23:26
     ◼
      
     ► 
     phone you have to you know be willing to 
     
     
  
 
 
	 01:23:28
     ◼
      
     ► 
     be controlled by the carriers to some 
     
     
  
 
 
	 01:23:29
     ◼
      
     ► 
     degree but Apple did a pretty good job 
     
     
  
 
 
	 01:23:31
     ◼
      
     ► 
     of negotiations all that and then now 
     
     
  
 
 
	 01:23:33
     ◼
      
     ► 
     the demand is propelling that the switch 
     
     
  
 
 
	 01:23:35
     ◼
      
     ► 
     to Intel yeah he's got Italian really 
     
     
  
 
 
	 01:23:38
     ◼
      
     ► 
     they were really the IBM had them by the 
     
     
  
 
 
	 01:23:40
     ◼
      
     ► 
     balls on powerpc right and even you 
     
     
  
 
 
	 01:23:43
     ◼
      
     ► 
     think well then tell him by the balls 
     
     
  
 
 
	 01:23:44
     ◼
      
     ► 
     but they don't really because their 
     
     
  
 
 
	 01:23:45
     ◼
      
     ► 
     Intel helping others AMD now happily 
     
     
  
 
 
	 01:23:47
     ◼
      
     ► 
     ever afters arm right 
     
     
  
 
 
	 01:23:49
     ◼
      
     ► 
     Apple's never bought you know used AMD 
     
     
  
 
 
	 01:23:53
     ◼
      
     ► 
     chips but it was always on the table 
     
     
  
 
 
	 01:23:55
     ◼
      
     ► 
     right and so now you know I think on the 
     
     
  
 
 
	 01:23:59
     ◼
      
     ► 
     dogs about tomorrow 
     
     
  
 
 
	 01:24:00
     ◼
      
     ► 
     yeah its nails here and the other thing 
     
     
  
 
 
	 01:24:03
     ◼
      
     ► 
     too about Intel is that you know because 
     
     
  
 
 
	 01:24:05
     ◼
      
     ► 
     everybody else is using them to they're 
     
     
  
 
 
	 01:24:07
     ◼
      
     ► 
     never going to be behind unless they 
     
     
  
 
 
	 01:24:09
     ◼
      
     ► 
     want to be behind like they are with the 
     
     
  
 
 
	 01:24:11
     ◼
      
     ► 
     mac pro like that much for now 
     
     
  
 
 
	 01:24:13
     ◼
      
     ► 
     now Apple has arm to hold over intel so 
     
     
  
 
 
	 01:24:15
     ◼
      
     ► 
     even that something that they've kind of 
     
     
  
 
 
	 01:24:16
     ◼
      
     ► 
     insure themselves from right you know 
     
     
  
 
 
	 01:24:18
     ◼
      
     ► 
     but you know the google maps thing on 
     
     
  
 
 
	 01:24:22
     ◼
      
     ► 
     the phone like at web search is honestly 
     
     
  
 
 
	 01:24:25
     ◼
      
     ► 
     as Apple's finding web search is not as 
     
     
  
 
 
	 01:24:27
     ◼
      
     ► 
     important on smartphones as it is a 
     
     
  
 
 
	 01:24:29
     ◼
      
     ► 
     computer for the most part right and so 
     
     
  
 
 
	 01:24:31
     ◼
      
     ► 
     I think apple is willing to let Google 
     
     
  
 
 
	 01:24:33
     ◼
      
     ► 
     have that plus they could always just 
     
     
  
 
 
	 01:24:34
     ◼
      
     ► 
     you know to make a deal with Bing or 
     
     
  
 
 
	 01:24:36
     ◼
      
     ► 
     they could buy DuckDuckGo and do their 
     
     
  
 
 
	 01:24:38
     ◼
      
     ► 
     own thing going on you know starting out 
     
     
  
 
 
	 01:24:39
     ◼
      
     ► 
     small just like kind of what they're 
     
     
  
 
 
	 01:24:40
     ◼
      
     ► 
     doing maps stuff like that they have 
     
     
  
 
 
	 01:24:42
     ◼
      
     ► 
     options in search and it isn't that 
     
     
  
 
 
	 01:24:44
     ◼
      
     ► 
     important to them and that goes to the 
     
     
  
 
 
	 01:24:48
     ◼
      
     ► 
     browser anyway so we know Google can 
     
     
  
 
 
	 01:24:49
     ◼
      
     ► 
     change the website to do whatever they 
     
     
  
 
 
 
	 01:24:51
     ◼
      
     ► 
     whereas in maps it's this this native 
     
     
  
 
 
	 01:24:54
     ◼
      
     ► 
     integrated thing that's in the conduct 
     
     
  
 
 
	 01:24:56
     ◼
      
     ► 
     of a smartphone extremely important and 
     
     
  
 
 
	 01:24:59
     ◼
      
     ► 
     so if they would have just kept going 
     
     
  
 
 
	 01:25:01
     ◼
      
     ► 
     with google for you no more years in the 
     
     
  
 
 
	 01:25:04
     ◼
      
     ► 
     future or indefinitely google would have 
     
     
  
 
 
	 01:25:06
     ◼
      
     ► 
     always had me by the balls with this 
     
     
  
 
 
	 01:25:08
     ◼
      
     ► 
     maps thing right and that would have 
     
     
  
 
 
	 01:25:11
     ◼
      
     ► 
     made apple very vulnerable in that way 
     
     
  
 
 
	 01:25:13
     ◼
      
     ► 
     and as their relationship with google is 
     
     
  
 
 
	 01:25:16
     ◼
      
     ► 
     going sour that would have been really 
     
     
  
 
 
	 01:25:18
     ◼
      
     ► 
     uncomfortable kind of in the same way 
     
     
  
 
 
	 01:25:20
     ◼
      
     ► 
     the that same song as a little 
     
     
  
 
 
	 01:25:22
     ◼
      
     ► 
     uncomfortable with apple because they 
     
     
  
 
 
	 01:25:23
     ◼
      
     ► 
     would get their component relations yeah 
     
     
  
 
 
	 01:25:25
     ◼
      
     ► 
     very true which they're also as you can 
     
     
  
 
 
	 01:25:27
     ◼
      
     ► 
     see apple also trying to diversify a lot 
     
     
  
 
 
	 01:25:28
     ◼
      
     ► 
     of things they're right but you know 
     
     
  
 
 
	 01:25:30
     ◼
      
     ► 
     they this Maps transition i think the 
     
     
  
 
 
	 01:25:34
     ◼
      
     ► 
     anyway you look at it 
     
     
  
 
 
	 01:25:35
     ◼
      
     ► 
     apple had to take this on their own at 
     
     
  
 
 
	 01:25:37
     ◼
      
     ► 
     some point they had this this was 
     
     
  
 
 
	 01:25:39
     ◼
      
     ► 
     inevitable the only the only choice was 
     
     
  
 
 
	 01:25:40
     ◼
      
     ► 
     timing right and as you wrote the timing 
     
     
  
 
 
	 01:25:44
     ◼
      
     ► 
     even that the timing here is actually 
     
     
  
 
 
	 01:25:46
     ◼
      
     ► 
     kind of the obvious choice right 
     
     
  
 
 
	 01:25:47
     ◼
      
     ► 
     they really couldn't afford to go 
     
     
  
 
 
	 01:25:49
     ◼
      
     ► 
     another year without if they would have 
     
     
  
 
 
	 01:25:52
     ◼
      
     ► 
     gone another year with google they would 
     
     
  
 
 
	 01:25:53
     ◼
      
     ► 
     have had to renew for another year on 
     
     
  
 
 
	 01:25:55
     ◼
      
     ► 
     top of that right price I they need you 
     
     
  
 
 
	 01:25:59
     ◼
      
     ► 
     know the transition has to take place 
     
     
  
 
 
	 01:26:00
     ◼
      
     ► 
     during the year when the deal expires it 
     
     
  
 
 
	 01:26:03
     ◼
      
     ► 
     can take place at the end when the deal 
     
     
  
 
 
	 01:26:04
     ◼
      
     ► 
     does expire right and and and google was 
     
     
  
 
 
	 01:26:08
     ◼
      
     ► 
     under google had no incentive to keep 
     
     
  
 
 
	 01:26:11
     ◼
      
     ► 
     the terms Apple friendly overwrite I 
     
     
  
 
 
	 01:26:14
     ◼
      
     ► 
     don't have any problem with google that 
     
     
  
 
 
	 01:26:16
     ◼
      
     ► 
     Eric they would just keep making the 
     
     
  
 
 
	 01:26:17
     ◼
      
     ► 
     terms more and more google friendly 
     
     
  
 
 
	 01:26:19
     ◼
      
     ► 
     because they could they had all the 
     
     
  
 
 
	 01:26:21
     ◼
      
     ► 
     power right yeah I don't even you know 
     
     
  
 
 
	 01:26:24
     ◼
      
     ► 
     and and like this Dan Lyons pieces you 
     
     
  
 
 
	 01:26:27
     ◼
      
     ► 
     know that that it had and I think he 
     
     
  
 
 
	 01:26:29
     ◼
      
     ► 
     says that we said Google's evil or 
     
     
  
 
 
	 01:26:31
     ◼
      
     ► 
     somebody i'm not i don't even say 
     
     
  
 
 
	 01:26:32
     ◼
      
     ► 
     Google's email at Google that was acting 
     
     
  
 
 
	 01:26:34
     ◼
      
     ► 
     in its own interest to like everybody's 
     
     
  
 
 
	 01:26:37
     ◼
      
     ► 
     writing in her own enters I guess the 
     
     
  
 
 
	 01:26:39
     ◼
      
     ► 
     other thing that lay people kind of 
     
     
  
 
 
	 01:26:41
     ◼
      
     ► 
     vaguely wish is is for something that 
     
     
  
 
 
	 01:26:43
     ◼
      
     ► 
     just you know it's sort of like a people 
     
     
  
 
 
	 01:26:45
     ◼
      
     ► 
     in Hell want ice water situation is what 
     
     
  
 
 
	 01:26:48
     ◼
      
     ► 
     they wish is for the alternate universe 
     
     
  
 
 
	 01:26:51
     ◼
      
     ► 
     where Google didn't decide to become 
     
     
  
 
 
	 01:26:55
     ◼
      
     ► 
     apples arch rival for the future of 
     
     
  
 
 
	 01:26:57
     ◼
      
     ► 
     mobile computing brightly and on one 
     
     
  
 
 
	 01:26:59
     ◼
      
     ► 
     point out and they were best friend 
     
     
  
 
 
	 01:27:01
     ◼
      
     ► 
     right that the eric schmidt onstage at 
     
     
  
 
 
	 01:27:04
     ◼
      
     ► 
     the iphone introduction Kumbaya laughing 
     
     
  
 
 
	 01:27:06
     ◼
      
     ► 
     and singing and talking about what a 
     
     
  
 
 
	 01:27:08
     ◼
      
     ► 
     great future Apple and Google we're 
     
     
  
 
 
	 01:27:09
     ◼
      
     ► 
     going to have together that that would 
     
     
  
 
 
	 01:27:11
     ◼
      
     ► 
     have kept going and that you know Apple 
     
     
  
 
 
	 01:27:16
     ◼
      
     ► 
     could have just kept going and let 
     
     
  
 
 
	 01:27:17
     ◼
      
     ► 
     Google handle the mapping back end and 
     
     
  
 
 
	 01:27:20
     ◼
      
     ► 
     just do the app and have vector tiles 
     
     
  
 
 
	 01:27:23
     ◼
      
     ► 
     and turn-by-turn directions from google 
     
     
  
 
 
	 01:27:26
     ◼
      
     ► 
     in the iOS maps app and have you know 
     
     
  
 
 
	 01:27:30
     ◼
      
     ► 
     none of the privacy or and the other 
     
     
  
 
 
	 01:27:32
     ◼
      
     ► 
     stuff in there but that that option 
     
     
  
 
 
	 01:27:35
     ◼
      
     ► 
     wasn't on the table who was offering 
     
     
  
 
 
	 01:27:37
     ◼
      
     ► 
     that that would never have happened 
     
     
  
 
 
	 01:27:39
     ◼
      
     ► 
     because Google's not stupid they would 
     
     
  
 
 
	 01:27:41
     ◼
      
     ► 
     have seen that these integrations with 
     
     
  
 
 
	 01:27:43
     ◼
      
     ► 
     the iphone you know on the computer the 
     
     
  
 
 
	 01:27:46
     ◼
      
     ► 
     computer kind of a fluke on the computer 
     
     
  
 
 
	 01:27:47
     ◼
      
     ► 
     that they have the web browser and and 
     
     
  
 
 
	 01:27:49
     ◼
      
     ► 
     and people can choose to go to google 
     
     
  
 
 
	 01:27:51
     ◼
      
     ► 
     and google made their own web browser 
     
     
  
 
 
	 01:27:52
     ◼
      
     ► 
     for the same reason on the smartphone 
     
     
  
 
 
	 01:27:55
     ◼
      
     ► 
     it's this kind of this more quote 
     
     
  
 
 
	 01:27:57
     ◼
      
     ► 
     curated environment is more controlled 
     
     
  
 
 
	 01:27:59
     ◼
      
     ► 
     environment where things are more 
     
     
  
 
 
	 01:28:01
     ◼
      
     ► 
     customized and less quote open use air 
     
     
  
 
 
	 01:28:05
     ◼
      
     ► 
     quotes a lot when talking about google 
     
     
  
 
 
	 01:28:06
     ◼
      
     ► 
     because you have to but you know with 
     
     
  
 
 
	 01:28:09
     ◼
      
     ► 
     with with the iphone google could see 
     
     
  
 
 
	 01:28:12
     ◼
      
     ► 
     that Apple had a lot of control on this 
     
     
  
 
 
	 01:28:15
     ◼
      
     ► 
     new platform and at any point let's say 
     
     
  
 
 
	 01:28:18
     ◼
      
     ► 
     things were still an iphone one point of 
     
     
  
 
 
	 01:28:20
     ◼
      
     ► 
     relationship days at any point Apple 
     
     
  
 
 
	 01:28:22
     ◼
      
     ► 
     could have said you know what google 
     
     
  
 
 
	 01:28:23
     ◼
      
     ► 
     we're going to switch to bing maps now 
     
     
  
 
 
	 01:28:25
     ◼
      
     ► 
     and you're screwed 
     
     
  
 
 
	 01:28:27
     ◼
      
     ► 
     so Google had to make their own platform 
     
     
  
 
 
	 01:28:29
     ◼
      
     ► 
     to be able to control their own destiny 
     
     
  
 
 
	 01:28:32
     ◼
      
     ► 
     they have two that's the same reason why 
     
     
  
 
 
 
	 01:28:34
     ◼
      
     ► 
     on has their tablets now because they 
     
     
  
 
 
	 01:28:36
     ◼
      
     ► 
     have to do the same thing to control 
     
     
  
 
 
	 01:28:37
     ◼
      
     ► 
     their media say I disagree with you 
     
     
  
 
 
 
	 01:28:40
     ◼
      
     ► 
     I do i think that there's that there was 
     
     
  
 
 
	 01:28:43
     ◼
      
     ► 
     a hypothetical path for Google to take 
     
     
  
 
 
	 01:28:45
     ◼
      
     ► 
     based on trust you know and think about 
     
     
  
 
 
	 01:28:48
     ◼
      
     ► 
     how much trust there was a circuit 
     
     
  
 
 
	 01:28:50
     ◼
      
     ► 
     2006-2007 between Apple and Google I 
     
     
  
 
 
	 01:28:53
     ◼
      
     ► 
     mean Eric Schmidt was on apple's board 
     
     
  
 
 
	 01:28:56
     ◼
      
     ► 
     I mean in hindsight and forever in 
     
     
  
 
 
	 01:28:58
     ◼
      
     ► 
     business in hindsight that's when people 
     
     
  
 
 
	 01:28:59
     ◼
      
     ► 
     to last forever and this isn't that 
     
     
  
 
 
	 01:29:01
     ◼
      
     ► 
     mind-boggling know in hindsight like 
     
     
  
 
 
	 01:29:03
     ◼
      
     ► 
     thinking about how long five years is 
     
     
  
 
 
	 01:29:05
     ◼
      
     ► 
     could you imagine now if they if they 
     
     
  
 
 
	 01:29:07
     ◼
      
     ► 
     put eric schmidt back on the Apple board 
     
     
  
 
 
	 01:29:10
     ◼
      
     ► 
     I mean it honestly think that you know 
     
     
  
 
 
	 01:29:11
     ◼
      
     ► 
     that tim cook it had a stroke or 
     
     
  
 
 
	 01:29:13
     ◼
      
     ► 
     something that would be amazing or 
     
     
  
 
 
	 01:29:14
     ◼
      
     ► 
     imagine if Tim Cook joint apple's board 
     
     
  
 
 
	 01:29:16
     ◼
      
     ► 
     are Google's bored I mean right exactly 
     
     
  
 
 
	 01:29:18
     ◼
      
     ► 
     i have not said that be you would not 
     
     
  
 
 
	 01:29:20
     ◼
      
     ► 
     believe it you would just automatically 
     
     
  
 
 
	 01:29:22
     ◼
      
     ► 
     assume that whatever website you're 
     
     
  
 
 
	 01:29:24
     ◼
      
     ► 
     reading was was doing like an April 
     
     
  
 
 
	 01:29:26
     ◼
      
     ► 
     Fool's thing early you would never 
     
     
  
 
 
	 01:29:28
     ◼
      
     ► 
     believe it you can't believe it 
     
     
  
 
 
	 01:29:30
     ◼
      
     ► 
     I know but google you know it in that 
     
     
  
 
 
	 01:29:32
     ◼
      
     ► 
     one point out in 10 days google was 
     
     
  
 
 
	 01:29:34
     ◼
      
     ► 
     totally they were replaceable on iOS you 
     
     
  
 
 
	 01:29:39
     ◼
      
     ► 
     know what if anybody else had a good 
     
     
  
 
 
	 01:29:41
     ◼
      
     ► 
     enough map service or a good enough 
     
     
  
 
 
	 01:29:42
     ◼
      
     ► 
     video service or a at all the things 
     
     
  
 
 
	 01:29:45
     ◼
      
     ► 
     they were integrated with anybody else 
     
     
  
 
 
	 01:29:47
     ◼
      
     ► 
     could have been swapped in know what you 
     
     
  
 
 
	 01:29:48
     ◼
      
     ► 
     know what all they would have had to do 
     
     
  
 
 
	 01:29:50
     ◼
      
     ► 
     is make sure that their maps were still 
     
     
  
 
 
	 01:29:52
     ◼
      
     ► 
     the best and if they if the mattress 
     
     
  
 
 
	 01:29:54
     ◼
      
     ► 
     still the best they would have been in 
     
     
  
 
 
	 01:29:56
     ◼
      
     ► 
     good shape so their destiny would have 
     
     
  
 
 
	 01:29:58
     ◼
      
     ► 
     been in her own hands like if they had 
     
     
  
 
 
	 01:29:59
     ◼
      
     ► 
     either a not even done android or be 
     
     
  
 
 
	 01:30:03
     ◼
      
     ► 
     kept Android as a sort of blackberry 
     
     
  
 
 
	 01:30:06
     ◼
      
     ► 
     killer low-end you know third-world 
     
     
  
 
 
	 01:30:09
     ◼
      
     ► 
     open-source orderly not attacked iOS 
     
     
  
 
 
	 01:30:13
     ◼
      
     ► 
     head on right everything you know just 
     
     
  
 
 
	 01:30:16
     ◼
      
     ► 
     as wipe out all the low end of the 
     
     
  
 
 
	 01:30:18
     ◼
      
     ► 
     market platform 
     
     
  
 
 
	 01:30:20
     ◼
      
     ► 
     ah i think the only thing they would 
     
     
  
 
 
	 01:30:22
     ◼
      
     ► 
     have had to do is the same thing they've 
     
     
  
 
 
	 01:30:24
     ◼
      
     ► 
     done with web search like why has an 
     
     
  
 
 
	 01:30:25
     ◼
      
     ► 
     apple replaced google is the default for 
     
     
  
 
 
	 01:30:28
     ◼
      
     ► 
     web search because google is still the 
     
     
  
 
 
 
	 01:30:31
     ◼
      
     ► 
     it really is and because that doesn't 
     
     
  
 
 
	 01:30:32
     ◼
      
     ► 
     look at that doesn't really impact Apple 
     
     
  
 
 
	 01:30:34
     ◼
      
     ► 
     having down there doesn't really do it 
     
     
  
 
 
	 01:30:36
     ◼
      
     ► 
     you know it doesn't really harm them 
     
     
  
 
 
	 01:30:37
     ◼
      
     ► 
     they might even be getting paid for it 
     
     
  
 
 
 
	 01:30:39
     ◼
      
     ► 
     I'm sure they are I um I don't know but 
     
     
  
 
 
	 01:30:43
     ◼
      
     ► 
     i would be flabbergasted if they are not 
     
     
  
 
 
	 01:30:46
     ◼
      
     ► 
     getting paid 
     
     
  
 
 
	 01:30:47
     ◼
      
     ► 
     no a nice chunk of change for that 
     
     
  
 
 
	 01:30:49
     ◼
      
     ► 
     because it is extremely valuable 
     
     
  
 
 
	 01:30:51
     ◼
      
     ► 
     oh yeah and I mean in reality that might 
     
     
  
 
 
	 01:30:52
     ◼
      
     ► 
     not matter too much to apples financials 
     
     
  
 
 
	 01:30:54
     ◼
      
     ► 
     now that it's probably not but it's one 
     
     
  
 
 
	 01:30:57
     ◼
      
     ► 
     of those things where there's a lot of 
     
     
  
 
 
	 01:30:58
     ◼
      
     ► 
     little things that don't matter a lot to 
     
     
  
 
 
	 01:31:00
     ◼
      
     ► 
     actually financials but there's so many 
     
     
  
 
 
	 01:31:02
     ◼
      
     ► 
     of them and they kind of you know 
     
     
  
 
 
	 01:31:04
     ◼
      
     ► 
     yeah yeah yeahs did be sort of derelict 
     
     
  
 
 
	 01:31:07
     ◼
      
     ► 
     not to not to cash the checks I i still 
     
     
  
 
 
	 01:31:10
     ◼
      
     ► 
     think that that it would that it was 
     
     
  
 
 
	 01:31:12
     ◼
      
     ► 
     inevitable that Google was going to make 
     
     
  
 
 
	 01:31:13
     ◼
      
     ► 
     their own platform because they also 
     
     
  
 
 
	 01:31:16
     ◼
      
     ► 
     don't know that they don't want to have 
     
     
  
 
 
	 01:31:18
     ◼
      
     ► 
     they don't want anyone else to have them 
     
     
  
 
 
	 01:31:19
     ◼
      
     ► 
     by the balls and in this case apple 
     
     
  
 
 
	 01:31:20
     ◼
      
     ► 
     would have had them by the balls right 
     
     
  
 
 
	 01:31:21
     ◼
      
     ► 
     well and I don't feel about balls these 
     
     
  
 
 
	 01:31:23
     ◼
      
     ► 
     days i supply 
     
     
  
 
 
	 01:31:24
     ◼
      
     ► 
     I suppose you're right i dunno maybe 
     
     
  
 
 
	 01:31:26
     ◼
      
     ► 
     you're right i don't know it's it's hard 
     
     
  
 
 
	 01:31:28
     ◼
      
     ► 
     to say but and you know there's the 
     
     
  
 
 
	 01:31:31
     ◼
      
     ► 
     other argument though that they still 
     
     
  
 
 
	 01:31:32
     ◼
      
     ► 
     that they are really there like 20 
     
     
  
 
 
	 01:31:34
     ◼
      
     ► 
     billion dollars in the hole on Android 
     
     
  
 
 
	 01:31:36
     ◼
      
     ► 
     that's true yeah and amazon i don't 
     
     
  
 
 
	 01:31:38
     ◼
      
     ► 
     think it's doing that well in their 
     
     
  
 
 
	 01:31:39
     ◼
      
     ► 
     efforts either profit I think I link 
     
     
  
 
 
 
	 01:31:42
     ◼
      
     ► 
     well but they're breaking even though 
     
     
  
 
 
	 01:31:43
     ◼
      
     ► 
     they're not a whole you know like I feel 
     
     
  
 
 
	 01:31:45
     ◼
      
     ► 
     like James really wanted to emphasize 
     
     
  
 
 
	 01:31:47
     ◼
      
     ► 
     that they're not losing money on this 
     
     
  
 
 
	 01:31:48
     ◼
      
     ► 
     stuff but they're not making money on 
     
     
  
 
 
	 01:31:50
     ◼
      
     ► 
     this stuff like that's what makes them 
     
     
  
 
 
	 01:31:51
     ◼
      
     ► 
     that's what my exams on the crazy guy at 
     
     
  
 
 
	 01:31:53
     ◼
      
     ► 
     the poker table its kind of their whole 
     
     
  
 
 
	 01:31:55
     ◼
      
     ► 
     business i hope everything all their 
     
     
  
 
 
	 01:31:57
     ◼
      
     ► 
     businesses are kind of like if all you 
     
     
  
 
 
	 01:31:58
     ◼
      
     ► 
     want to do is break even but do it in 
     
     
  
 
 
	 01:32:01
     ◼
      
     ► 
     great quantity you are a crazy-ass 
     
     
  
 
 
	 01:32:04
     ◼
      
     ► 
     competitor to compete against if you're 
     
     
  
 
 
	 01:32:06
     ◼
      
     ► 
     trying to make money right 
     
     
  
 
 
	 01:32:07
     ◼
      
     ► 
     it's really very against apple which is 
     
     
  
 
 
	 01:32:09
     ◼
      
     ► 
     totally the opposite i think it was 
     
     
  
 
 
	 01:32:11
     ◼
      
     ► 
     Brian s hall i think i'll link to it a 
     
     
  
 
 
	 01:32:13
     ◼
      
     ► 
     couple days ago and maybe I didn't know 
     
     
  
 
 
	 01:32:15
     ◼
      
     ► 
     but anyway he just a 
     
     
  
 
 
	 01:32:16
     ◼
      
     ► 
     back-of-the-envelope argument about how 
     
     
  
 
 
	 01:32:18
     ◼
      
     ► 
     Google is 20 billion in the hole on 
     
     
  
 
 
	 01:32:20
     ◼
      
     ► 
     Android and most of it is from the 12 
     
     
  
 
 
	 01:32:23
     ◼
      
     ► 
     billion dollar acquisition of motorola 
     
     
  
 
 
	 01:32:24
     ◼
      
     ► 
     which still hasn't you know made him a 
     
     
  
 
 
	 01:32:26
     ◼
      
     ► 
     nickel of Prophet Muhammad won't and you 
     
     
  
 
 
	 01:32:30
     ◼
      
     ► 
     know once you spend 12 billion on 
     
     
  
 
 
	 01:32:31
     ◼
      
     ► 
     motorola it's not that hard to you know 
     
     
  
 
 
	 01:32:33
     ◼
      
     ► 
     figure out that they maybe they spend a 
     
     
  
 
 
	 01:32:35
     ◼
      
     ► 
     billion on other stuff so even if 20 
     
     
  
 
 
	 01:32:37
     ◼
      
     ► 
     billion is a little high it's probably 
     
     
  
 
 
	 01:32:38
     ◼
      
     ► 
     like at least 15 billion and you know 
     
     
  
 
 
	 01:32:42
     ◼
      
     ► 
     and they even admit publicly that the 
     
     
  
 
 
	 01:32:44
     ◼
      
     ► 
     lion's share of their mobile advertising 
     
     
  
 
 
	 01:32:46
     ◼
      
     ► 
     still comes from iOS that's interesting 
     
     
  
 
 
	 01:32:50
     ◼
      
     ► 
     yeah from from web traffic i guess i am 
     
     
  
 
 
	 01:32:52
     ◼
      
     ► 
     NOT not from local anymore 
     
     
  
 
 
	 01:32:54
     ◼
      
     ► 
     well whenever they said it might have 
     
     
  
 
 
	 01:32:56
     ◼
      
     ► 
     been I don't know if they were ever 
     
     
  
 
 
 
	 01:32:58
     ◼
      
     ► 
     map stuff I got sponsored I used to get 
     
     
  
 
 
	 01:33:00
     ◼
      
     ► 
     sponsored results every once in a while 
     
     
  
 
 
	 01:33:02
     ◼
      
     ► 
     but never that much 
     
     
  
 
 
	 01:33:03
     ◼
      
     ► 
     okay yeah it was only only like in the 
     
     
  
 
 
	 01:33:05
     ◼
      
     ► 
     last six months or so right it was now I 
     
     
  
 
 
	 01:33:07
     ◼
      
     ► 
     got some starting like a year ago 
     
     
  
 
 
	 01:33:08
     ◼
      
     ► 
     okay well still that's five years into 
     
     
  
 
 
	 01:33:10
     ◼
      
     ► 
     the iphone or four years at the iphone 
     
     
  
 
 
 
	 01:33:12
     ◼
      
     ► 
     hey ever to going crazy long but let me 
     
     
  
 
 
	 01:33:14
     ◼
      
     ► 
     do the second sponsor and I have a 
     
     
  
 
 
	 01:33:16
     ◼
      
     ► 
     couple of things I want to ask you about 
     
     
  
 
 
	 01:33:17
     ◼
      
     ► 
     our second sponsor is one of my favorite 
     
     
  
 
 
	 01:33:20
     ◼
      
     ► 
     companies longtime sponsor of daring 
     
     
  
 
 
	 01:33:23
     ◼
      
     ► 
     fireball mac mini colo mac mini colo is 
     
     
  
 
 
	 01:33:28
     ◼
      
     ► 
     exactly what the name says they host mac 
     
     
  
 
 
	 01:33:31
     ◼
      
     ► 
     minis as servers and you think well 
     
     
  
 
 
	 01:33:34
     ◼
      
     ► 
     that's been a crazy little you know what 
     
     
  
 
 
	 01:33:36
     ◼
      
     ► 
     you would want a little computer like 
     
     
  
 
 
	 01:33:37
     ◼
      
     ► 
     that as a server they're actually 
     
     
  
 
 
	 01:33:39
     ◼
      
     ► 
     deceptively powerful computers and a 
     
     
  
 
 
	 01:33:41
     ◼
      
     ► 
     really really small and it actually 
     
     
  
 
 
	 01:33:43
     ◼
      
     ► 
     makes for a great co-hosted server 
     
     
  
 
 
	 01:33:45
     ◼
      
     ► 
     they've got SSD options they can have up 
     
     
  
 
 
	 01:33:48
     ◼
      
     ► 
     to 16 gigabytes of RAM nowadays they 
     
     
  
 
 
	 01:33:52
     ◼
      
     ► 
     really do make for a good server and mac 
     
     
  
 
 
	 01:33:54
     ◼
      
     ► 
     Nicola has been doing it for a long time 
     
     
  
 
 
	 01:33:56
     ◼
      
     ► 
     and they're big part of the Mac 
     
     
  
 
 
	 01:33:59
     ◼
      
     ► 
     community one of the things they do they 
     
     
  
 
 
	 01:34:02
     ◼
      
     ► 
     just do this for free they're the people 
     
     
  
 
 
	 01:34:04
     ◼
      
     ► 
     who hosts fire bald dot-org the 
     
     
  
 
 
	 01:34:08
     ◼
      
     ► 
     automatic action of that fireball dot 
     
     
  
 
 
	 01:34:11
     ◼
      
     ► 
     orgs only time that I link to somebody 
     
     
  
 
 
	 01:34:13
     ◼
      
     ► 
     they see it they immediately cash every 
     
     
  
 
 
	 01:34:16
     ◼
      
     ► 
     single site that i linked to from daring 
     
     
  
 
 
	 01:34:18
     ◼
      
     ► 
     fireball and all you have to do is take 
     
     
  
 
 
	 01:34:20
     ◼
      
     ► 
     the URL from daring fireball take off my 
     
     
  
 
 
	 01:34:24
     ◼
      
     ► 
     domain name replace it with fire bald 
     
     
  
 
 
	 01:34:26
     ◼
      
     ► 
     dot org and you'll get the cached 
     
     
  
 
 
	 01:34:30
     ◼
      
     ► 
     version of whatever it is i just like to 
     
     
  
 
 
	 01:34:32
     ◼
      
     ► 
     that's running on a mac mini at mac mini 
     
     
  
 
 
	 01:34:35
     ◼
      
     ► 
     cola so it's obviously by definition 
     
     
  
 
 
	 01:34:39
     ◼
      
     ► 
     fireball proof they're actually in this 
     
     
  
 
 
	 01:34:43
     ◼
      
     ► 
     is actually interesting i didn't know 
     
     
  
 
 
	 01:34:44
     ◼
      
     ► 
     this until they sent me this stuff for 
     
     
  
 
 
	 01:34:45
     ◼
      
     ► 
     the sponsorship but they're actually 
     
     
  
 
 
	 01:34:47
     ◼
      
     ► 
     they're actually hosted in this place 
     
     
  
 
 
	 01:34:51
     ◼
      
     ► 
     this switch nap in Las Vegas and it's 
     
     
  
 
 
	 01:34:55
     ◼
      
     ► 
     they've got fantastic connections it's 
     
     
  
 
 
	 01:34:57
     ◼
      
     ► 
     actually an old Enron bandwidth station 
     
     
  
 
 
	 01:35:00
     ◼
      
     ► 
     you go to switch nap dot-com and you can 
     
     
  
 
 
	 01:35:04
     ◼
      
     ► 
     find out more but it's actually like 
     
     
  
 
 
	 01:35:05
     ◼
      
     ► 
     this crazy crazy high power 
     
     
  
 
 
	 01:35:08
     ◼
      
     ► 
     co-hosting facilities super high 
     
     
  
 
 
	 01:35:10
     ◼
      
     ► 
     bandwidth some of the people they 
     
     
  
 
 
	 01:35:13
     ◼
      
     ► 
     actually have people who listeners of 
     
     
  
 
 
	 01:35:16
     ◼
      
     ► 
     the show know who use them and recommend 
     
     
  
 
 
	 01:35:18
     ◼
      
     ► 
     them and have given them permission to 
     
     
  
 
 
	 01:35:22
     ◼
      
     ► 
     to say this Michael jurewicz from black 
     
     
  
 
 
	 01:35:25
     ◼
      
     ► 
     pixel uses mac mini colo Stephen Frank 
     
     
  
 
 
 
	 01:35:29
     ◼
      
     ► 
     federico veggie of Max stories great 
     
     
  
 
 
	 01:35:33
     ◼
      
     ► 
     site to will shipley never heard him 
     
     
  
 
 
	 01:35:37
     ◼
      
     ► 
     he's at a place called delicious monster 
     
     
  
 
 
	 01:35:40
     ◼
      
     ► 
     but I think delicious monster site 
     
     
  
 
 
	 01:35:42
     ◼
      
     ► 
     hosted at mac mini colo you can send 
     
     
  
 
 
	 01:35:46
     ◼
      
     ► 
     them a mac mini that you own to send it 
     
     
  
 
 
	 01:35:48
     ◼
      
     ► 
     to them and they will host it for you 
     
     
  
 
 
	 01:35:50
     ◼
      
     ► 
     you can rent one or buy one from them 
     
     
  
 
 
	 01:35:53
     ◼
      
     ► 
     and they'll just set it all up 
     
     
  
 
 
	 01:35:56
     ◼
      
     ► 
     great support you just call them give 
     
     
  
 
 
	 01:35:58
     ◼
      
     ► 
     great options super super easy and it's 
     
     
  
 
 
	 01:36:02
     ◼
      
     ► 
     a great service so if you want to use a 
     
     
  
 
 
	 01:36:04
     ◼
      
     ► 
     mac mini as a hosted server Mac Mini 
     
     
  
 
 
	 01:36:08
     ◼
      
     ► 
     colo here's the URL to go to and you go 
     
     
  
 
 
	 01:36:11
     ◼
      
     ► 
     to this URL it will help the show 
     
     
  
 
 
	 01:36:13
     ◼
      
     ► 
     because they know you're coming from 
     
     
  
 
 
	 01:36:14
     ◼
      
     ► 
     here so go to www.magnatune.com oh-ohlow 
     
     
  
 
 
	 01:36:18
     ◼
      
     ► 
     dotnet / the talk show and you know that 
     
     
  
 
 
	 01:36:23
     ◼
      
     ► 
     they love the show you know they love 
     
     
  
 
 
	 01:36:25
     ◼
      
     ► 
     the show because the the URL it's / the 
     
     
  
 
 
	 01:36:28
     ◼
      
     ► 
     talkshow not / talk show attention to 
     
     
  
 
 
	 01:36:31
     ◼
      
     ► 
     detail attention to detail and they know 
     
     
  
 
 
	 01:36:33
     ◼
      
     ► 
     that I paid good money for that the mac 
     
     
  
 
 
	 01:36:37
     ◼
      
     ► 
     mini colo dotnet / the talk show so I 
     
     
  
 
 
	 01:36:42
     ◼
      
     ► 
     while you're here Marco I want to talk 
     
     
  
 
 
	 01:36:44
     ◼
      
     ► 
     about some Marco stuff term before I let 
     
     
  
 
 
 
	 01:36:49
     ◼
      
     ► 
     you've been doing a lot of stuff lately 
     
     
  
 
 
	 01:36:52
     ◼
      
     ► 
     it seems to me like you're well into 
     
     
  
 
 
	 01:36:54
     ◼
      
     ► 
     papers always got new stuff going on but 
     
     
  
 
 
	 01:36:55
     ◼
      
     ► 
     it seems like a lot of the stuff you've 
     
     
  
 
 
	 01:36:57
     ◼
      
     ► 
     been doing recently has been 
     
     
  
 
 
	 01:36:58
     ◼
      
     ► 
     accessibility related and um I won't 
     
     
  
 
 
	 01:37:02
     ◼
      
     ► 
     even go into it because you've covered 
     
     
  
 
 
	 01:37:03
     ◼
      
     ► 
     it for example you're a big proponent of 
     
     
  
 
 
	 01:37:05
     ◼
      
     ► 
     voiceover and developing and your thing 
     
     
  
 
 
	 01:37:09
     ◼
      
     ► 
     is that you can with your rule of thumb 
     
     
  
 
 
	 01:37:11
     ◼
      
     ► 
     you you'd eat you assigned triple tap 
     
     
  
 
 
	 01:37:14
     ◼
      
     ► 
     the home button to voiceover on and off 
     
     
  
 
 
	 01:37:16
     ◼
      
     ► 
     right but your rule of thumb is you can 
     
     
  
 
 
	 01:37:18
     ◼
      
     ► 
     tell somebody's a good iOS developer if 
     
     
  
 
 
	 01:37:20
     ◼
      
     ► 
     you triple tap 
     
     
  
 
 
	 01:37:21
     ◼
      
     ► 
     their iphones homebody and voiceover 
     
     
  
 
 
	 01:37:23
     ◼
      
     ► 
     doesn't go on 
     
     
  
 
 
	 01:37:24
     ◼
      
     ► 
     yeah that's somebody else that had 
     
     
  
 
 
	 01:37:26
     ◼
      
     ► 
     written that i quoted it but but it and 
     
     
  
 
 
	 01:37:28
     ◼
      
     ► 
     I don't know if I'm quite that extreme 
     
     
  
 
 
	 01:37:29
     ◼
      
     ► 
     that i would say they're bad developer 
     
     
  
 
 
	 01:37:30
     ◼
      
     ► 
     but i think certainly if that does 
     
     
  
 
 
	 01:37:32
     ◼
      
     ► 
     happen you can tell they're definitely a 
     
     
  
 
 
	 01:37:33
     ◼
      
     ► 
     good developer I mean and we can we can 
     
     
  
 
 
	 01:37:35
     ◼
      
     ► 
     literally do I got hold to our show just 
     
     
  
 
 
	 01:37:37
     ◼
      
     ► 
     on accessibility stuff and its really 
     
     
  
 
 
	 01:37:39
     ◼
      
     ► 
     very important and I i feel like i'm in 
     
     
  
 
 
	 01:37:42
     ◼
      
     ► 
     a weird space because i do link to our 
     
     
  
 
 
	 01:37:43
     ◼
      
     ► 
     accessibility stuff and I value it a lot 
     
     
  
 
 
	 01:37:46
     ◼
      
     ► 
     of daring fireball so i often get good 
     
     
  
 
 
	 01:37:47
     ◼
      
     ► 
     links from people about accessibility 
     
     
  
 
 
	 01:37:49
     ◼
      
     ► 
     related issues but I also feel like like 
     
     
  
 
 
	 01:37:52
     ◼
      
     ► 
     I do value it and I i think it's so 
     
     
  
 
 
	 01:37:55
     ◼
      
     ► 
     great that iOS has so many great 
     
     
  
 
 
	 01:37:56
     ◼
      
     ► 
     accessibility stuff i mean if you don't 
     
     
  
 
 
	 01:37:58
     ◼
      
     ► 
     get choked up when you see those videos 
     
     
  
 
 
	 01:38:00
     ◼
      
     ► 
     of blind people using an iphone like 
     
     
  
 
 
	 01:38:04
     ◼
      
     ► 
     just really i mean getting tons out of 
     
     
  
 
 
	 01:38:06
     ◼
      
     ► 
     it using all sorts of different apps and 
     
     
  
 
 
	 01:38:09
     ◼
      
     ► 
     and not just using it you know wasting 
     
     
  
 
 
	 01:38:11
     ◼
      
     ► 
     time in their house but using it to let 
     
     
  
 
 
	 01:38:13
     ◼
      
     ► 
     them two things I couldn't do before 
     
     
  
 
 
	 01:38:14
     ◼
      
     ► 
     like it like apples promo video at the 
     
     
  
 
 
	 01:38:16
     ◼
      
     ► 
     BBC had the guy walking through the 
     
     
  
 
 
	 01:38:18
     ◼
      
     ► 
     woods exactly the iphone navigating if 
     
     
  
 
 
	 01:38:20
     ◼
      
     ► 
     you know if it doesn't choke up you're 
     
     
  
 
 
	 01:38:21
     ◼
      
     ► 
     not up right i mean i-i can't even I 
     
     
  
 
 
	 01:38:23
     ◼
      
     ► 
     don't know what you know you don't have 
     
     
  
 
 
 
	 01:38:25
     ◼
      
     ► 
     oh yeah and you know you can you you can 
     
     
  
 
 
	 01:38:27
     ◼
      
     ► 
     you don't even need help setting these 
     
     
  
 
 
	 01:38:28
     ◼
      
     ► 
     things up I noticed when I took my new 
     
     
  
 
 
	 01:38:30
     ◼
      
     ► 
     iphone out-of-the-box yesterday you 
     
     
  
 
 
	 01:38:31
     ◼
      
     ► 
     triple tap home and it turns voiceover 
     
     
  
 
 
	 01:38:33
     ◼
      
     ► 
     on so you can just you can actually you 
     
     
  
 
 
	 01:38:36
     ◼
      
     ► 
     know my default it does that 
     
     
  
 
 
	 01:38:37
     ◼
      
     ► 
     yeah in that in the in the wrist you 
     
     
  
 
 
	 01:38:40
     ◼
      
     ► 
     know factory state in the you know out 
     
     
  
 
 
	 01:38:44
     ◼
      
     ► 
     of the box factory state you you can 
     
     
  
 
 
	 01:38:46
     ◼
      
     ► 
     just bide triple tapping the home button 
     
     
  
 
 
	 01:38:48
     ◼
      
     ► 
     you can you get voiceover so you can 
     
     
  
 
 
	 01:38:53
     ◼
      
     ► 
     configure your brand-new right 
     
     
  
 
 
	 01:38:55
     ◼
      
     ► 
     out-of-the-box iphone without any help 
     
     
  
 
 
	 01:38:56
     ◼
      
     ► 
     from a sighted person i found that out 
     
     
  
 
 
	 01:38:59
     ◼
      
     ► 
     by you know how i found that out I found 
     
     
  
 
 
	 01:39:00
     ◼
      
     ► 
     out because I wanted to see if the 
     
     
  
 
 
	 01:39:02
     ◼
      
     ► 
     button was good like to do in a button 
     
     
  
 
 
	 01:39:05
     ◼
      
     ► 
     and all of a sudden series started 
     
     
  
 
 
	 01:39:06
     ◼
      
     ► 
     talking to me and I was like all is 
     
     
  
 
 
	 01:39:08
     ◼
      
     ► 
     awesome so it just give me the what what 
     
     
  
 
 
	 01:39:14
     ◼
      
     ► 
     how does voiceover work I I know but you 
     
     
  
 
 
	 01:39:17
     ◼
      
     ► 
     tell people listen in to the show 
     
     
  
 
 
	 01:39:19
     ◼
      
     ► 
     because I do feel like for a lot of 
     
     
  
 
 
	 01:39:20
     ◼
      
     ► 
     sighted people they kind of you know 
     
     
  
 
 
	 01:39:21
     ◼
      
     ► 
     they know iOS is good for this stuff but 
     
     
  
 
 
	 01:39:23
     ◼
      
     ► 
     they don't really think about it isn't 
     
     
  
 
 
	 01:39:26
     ◼
      
     ► 
     sure i mean it's it's a screen reader 
     
     
  
 
 
	 01:39:27
     ◼
      
     ► 
     and and you know what that means is for 
     
     
  
 
 
	 01:39:30
     ◼
      
     ► 
     somebody who's who is partially or fully 
     
     
  
 
 
	 01:39:32
     ◼
      
     ► 
     blind they can use an iphone 
     
     
  
 
 
	 01:39:34
     ◼
      
     ► 
     or iPad or and actually always tends to 
     
     
  
 
 
	 01:39:37
     ◼
      
     ► 
     but it works really well on iOS devices 
     
     
  
 
 
	 01:39:38
     ◼
      
     ► 
     and it just reads it reads to them in 
     
     
  
 
 
	 01:39:41
     ◼
      
     ► 
     the in the quotes eerie voice which was 
     
     
  
 
 
	 01:39:43
     ◼
      
     ► 
     actually before Syria but it reads to 
     
     
  
 
 
	 01:39:45
     ◼
      
     ► 
     them in that voice the various interface 
     
     
  
 
 
	 01:39:47
     ◼
      
     ► 
     elements that they're looking at and for 
     
     
  
 
 
	 01:39:50
     ◼
      
     ► 
     that they're not looking at this and as 
     
     
  
 
 
	 01:39:54
     ◼
      
     ► 
     a developer you know iOS does almost all 
     
     
  
 
 
	 01:39:56
     ◼
      
     ► 
     this automatically if you if you use the 
     
     
  
 
 
	 01:39:58
     ◼
      
     ► 
     built-in components like the labels for 
     
     
  
 
 
	 01:40:00
     ◼
      
     ► 
     text and a button with text on it or in 
     
     
  
 
 
	 01:40:03
     ◼
      
     ► 
     a table views that have titles and 
     
     
  
 
 
	 01:40:05
     ◼
      
     ► 
     descriptions on Excel it will read all 
     
     
  
 
 
	 01:40:07
     ◼
      
     ► 
     these things automatically for you don't 
     
     
  
 
 
	 01:40:09
     ◼
      
     ► 
     have to do anything and so have having 
     
     
  
 
 
	 01:40:12
     ◼
      
     ► 
     your appt be friendly to voiceover is 
     
     
  
 
 
	 01:40:15
     ◼
      
     ► 
     not that hard 
     
     
  
 
 
	 01:40:15
     ◼
      
     ► 
     and the reason why I've gotten so loud 
     
     
  
 
 
	 01:40:18
     ◼
      
     ► 
     about it recently and and I've not done 
     
     
  
 
 
	 01:40:21
     ◼
      
     ► 
     this perfectly you know I've in the past 
     
     
  
 
 
	 01:40:22
     ◼
      
     ► 
     I've shipped lots of voiceover problems 
     
     
  
 
 
	 01:40:24
     ◼
      
     ► 
     and and for the most part most apps you 
     
     
  
 
 
	 01:40:28
     ◼
      
     ► 
     know there aren't a lot of blind people 
     
     
  
 
 
	 01:40:29
     ◼
      
     ► 
     who will who will download your app and 
     
     
  
 
 
	 01:40:31
     ◼
      
     ► 
     tell you about the voice-over problems 
     
     
  
 
 
	 01:40:33
     ◼
      
     ► 
     because chances are they won't be able 
     
     
  
 
 
	 01:40:36
     ◼
      
     ► 
     to find your support email address in 
     
     
  
 
 
	 01:40:38
     ◼
      
     ► 
     your app for one thing but you know 
     
     
  
 
 
	 01:40:40
     ◼
      
     ► 
     they're there aren't that many of them 
     
     
  
 
 
	 01:40:42
     ◼
      
     ► 
     they're not like millions and millions 
     
     
  
 
 
	 01:40:43
     ◼
      
     ► 
     of blind people downloading your app so 
     
     
  
 
 
	 01:40:46
     ◼
      
     ► 
     you know that the chances that somebody 
     
     
  
 
 
	 01:40:48
     ◼
      
     ► 
     who has a problem we'll find it worthy 
     
     
  
 
 
	 01:40:49
     ◼
      
     ► 
     of emailing you and be able to email you 
     
     
  
 
 
	 01:40:52
     ◼
      
     ► 
     and be willing to take all the time and 
     
     
  
 
 
	 01:40:54
     ◼
      
     ► 
     effort to do that is low so you're 
     
     
  
 
 
	 01:40:57
     ◼
      
     ► 
     probably shipping voiceover problem 
     
     
  
 
 
	 01:40:58
     ◼
      
     ► 
     without knowing it but the reason why 
     
     
  
 
 
	 01:41:00
     ◼
      
     ► 
     I've gotten so loud but recently is that 
     
     
  
 
 
	 01:41:02
     ◼
      
     ► 
     it's just so easy to fix and like like 
     
     
  
 
 
	 01:41:05
     ◼
      
     ► 
     when I i I'm very fortunate to have a 
     
     
  
 
 
	 01:41:07
     ◼
      
     ► 
     few blind users paper who will email me 
     
     
  
 
 
	 01:41:11
     ◼
      
     ► 
     every time I screw something up and then 
     
     
  
 
 
	 01:41:13
     ◼
      
     ► 
     you know i can go fix it and it takes 
     
     
  
 
 
	 01:41:15
     ◼
      
     ► 
     like 10 minutes to fix I mean thatthat 
     
     
  
 
 
	 01:41:17
     ◼
      
     ► 
     something like it's so easy all you have 
     
     
  
 
 
	 01:41:19
     ◼
      
     ► 
     to do is if you're doing anything custom 
     
     
  
 
 
	 01:41:22
     ◼
      
     ► 
     with the controls like if you have a 
     
     
  
 
 
	 01:41:23
     ◼
      
     ► 
     button that's just an image and doesn't 
     
     
  
 
 
	 01:41:24
     ◼
      
     ► 
     have any text on it or if you like 
     
     
  
 
 
	 01:41:26
     ◼
      
     ► 
     custom rendering a seller control you 
     
     
  
 
 
	 01:41:29
     ◼
      
     ► 
     have to just set a trait on that object 
     
     
  
 
 
 
	 01:41:33
     ◼
      
     ► 
     say what how what your voiceover say 
     
     
  
 
 
	 01:41:35
     ◼
      
     ► 
     about this item 
     
     
  
 
 
	 01:41:36
     ◼
      
     ► 
     yeah and that's it it's like it's typing 
     
     
  
 
 
	 01:41:38
     ◼
      
     ► 
     in a string like refresh button that's 
     
     
  
 
 
	 01:41:41
     ◼
      
     ► 
     it it's so easy and that's so it's it's 
     
     
  
 
 
	 01:41:44
     ◼
      
     ► 
     just so embarrassing one when I learned 
     
     
  
 
 
	 01:41:46
     ◼
      
     ► 
     that I was doing this badly 
     
     
  
 
 
	 01:41:47
     ◼
      
     ► 
     some cases that that kind of stuck with 
     
     
  
 
 
	 01:41:50
     ◼
      
     ► 
     me like oh man I gotta I gotta do better 
     
     
  
 
 
	 01:41:52
     ◼
      
     ► 
     on this because it's such a tiny thing 
     
     
  
 
 
	 01:41:54
     ◼
      
     ► 
     for me to do and it can make such a 
     
     
  
 
 
	 01:41:57
     ◼
      
     ► 
     massive difference to somebody's ability 
     
     
  
 
 
	 01:41:59
     ◼
      
     ► 
     to use this app that I just feel like 
     
     
  
 
 
	 01:42:01
     ◼
      
     ► 
     it's it's like a social responsibility 
     
     
  
 
 
	 01:42:03
     ◼
      
     ► 
     for developers like we should we should 
     
     
  
 
 
	 01:42:05
     ◼
      
     ► 
     be really making sure we're not screwing 
     
     
  
 
 
	 01:42:07
     ◼
      
     ► 
     this up because it's so easy to do it 
     
     
  
 
 
	 01:42:08
     ◼
      
     ► 
     right at the great irony is and it sort 
     
     
  
 
 
	 01:42:14
     ◼
      
     ► 
     of gets back to the whole how important 
     
     
  
 
 
	 01:42:16
     ◼
      
     ► 
     you know it really comes back to the 
     
     
  
 
 
	 01:42:18
     ◼
      
     ► 
     argument Steve Jobs gave onstage about 
     
     
  
 
 
	 01:42:21
     ◼
      
     ► 
     why the iPhone was just a touch screen 
     
     
  
 
 
	 01:42:25
     ◼
      
     ► 
     was that it's the flexibility of 
     
     
  
 
 
	 01:42:28
     ◼
      
     ► 
     software that you don't know what 
     
     
  
 
 
	 01:42:30
     ◼
      
     ► 
     buttons you need so you don't want to 
     
     
  
 
 
	 01:42:31
     ◼
      
     ► 
     make the buttons hardware because you 
     
     
  
 
 
	 01:42:33
     ◼
      
     ► 
     don't know what buttons you know the 
     
     
  
 
 
	 01:42:34
     ◼
      
     ► 
     buttons you want for the phone or 
     
     
  
 
 
	 01:42:36
     ◼
      
     ► 
     different than the ones you want for a 
     
     
  
 
 
	 01:42:37
     ◼
      
     ► 
     web browser and we don't even know what 
     
     
  
 
 
	 01:42:39
     ◼
      
     ► 
     buttons were gonna want next year for a 
     
     
  
 
 
 
	 01:42:41
     ◼
      
     ► 
     the idea for which we haven't even had 
     
     
  
 
 
	 01:42:43
     ◼
      
     ► 
     yet exactly but i think and i do 
     
     
  
 
 
	 01:42:46
     ◼
      
     ► 
     remember I I don't have any URL is 
     
     
  
 
 
	 01:42:48
     ◼
      
     ► 
     handling but I remember though that 
     
     
  
 
 
	 01:42:49
     ◼
      
     ► 
     people were saying that the downside of 
     
     
  
 
 
	 01:42:51
     ◼
      
     ► 
     this design this is circuit 2007 is this 
     
     
  
 
 
	 01:42:53
     ◼
      
     ► 
     is gonna be a disaster usability wise 
     
     
  
 
 
	 01:42:55
     ◼
      
     ► 
     are our accessibility wise because how 
     
     
  
 
 
	 01:42:57
     ◼
      
     ► 
     the world's a blind person going to use 
     
     
  
 
 
	 01:42:58
     ◼
      
     ► 
     that thing where there's no buttons 
     
     
  
 
 
	 01:43:00
     ◼
      
     ► 
     right imagine like on a traditional old 
     
     
  
 
 
	 01:43:02
     ◼
      
     ► 
     pretty smart phone cellphone a blind 
     
     
  
 
 
	 01:43:05
     ◼
      
     ► 
     person once they knew which buttons were 
     
     
  
 
 
	 01:43:07
     ◼
      
     ► 
     which could use it by feel 
     
     
  
 
 
	 01:43:09
     ◼
      
     ► 
     because you did you know alright here's 
     
     
  
 
 
	 01:43:10
     ◼
      
     ► 
     the place a call button and i know that 
     
     
  
 
 
	 01:43:12
     ◼
      
     ► 
     if i go you know or if I long press on 
     
     
  
 
 
	 01:43:15
     ◼
      
     ► 
     the one button it's going to call my 
     
     
  
 
 
	 01:43:17
     ◼
      
     ► 
     wife if I long press on to its going to 
     
     
  
 
 
	 01:43:19
     ◼
      
     ► 
     call Marco you can do that without 
     
     
  
 
 
	 01:43:22
     ◼
      
     ► 
     looking at it but everybody thought with 
     
     
  
 
 
	 01:43:25
     ◼
      
     ► 
     the iphone because it's just this 
     
     
  
 
 
	 01:43:26
     ◼
      
     ► 
     touchscreen that it's not going to be 
     
     
  
 
 
	 01:43:28
     ◼
      
     ► 
     usable by the blind or low-sided and it 
     
     
  
 
 
	 01:43:33
     ◼
      
     ► 
     maybe even was going to get apple and 
     
     
  
 
 
	 01:43:35
     ◼
      
     ► 
     legal problems because of certain 
     
     
  
 
 
	 01:43:37
     ◼
      
     ► 
     requirements for accessibility and it 
     
     
  
 
 
	 01:43:39
     ◼
      
     ► 
     ends up it's actually the most 
     
     
  
 
 
	 01:43:40
     ◼
      
     ► 
     accessible device I I think ever 
     
     
  
 
 
	 01:43:43
     ◼
      
     ► 
     yeah and and they didn't have on day one 
     
     
  
 
 
	 01:43:46
     ◼
      
     ► 
     because i right they didn't have enough 
     
     
  
 
 
	 01:43:47
     ◼
      
     ► 
     ram travel stuff loaded 
     
     
  
 
 
	 01:43:49
     ◼
      
     ► 
     I think I believe it came in iOS 3.2 out 
     
     
  
 
 
	 01:43:51
     ◼
      
     ► 
     and on the 3gs and by I think you're 
     
     
  
 
 
	 01:43:54
     ◼
      
     ► 
     right and it was and I 
     
     
  
 
 
	 01:43:57
     ◼
      
     ► 
     because it was it was before sirree but 
     
     
  
 
 
	 01:43:59
     ◼
      
     ► 
     it was when you could first start giving 
     
     
  
 
 
	 01:44:01
     ◼
      
     ► 
     voice I think it coincided with when you 
     
     
  
 
 
	 01:44:04
     ◼
      
     ► 
     could give the voice controls right yeah 
     
     
  
 
 
	 01:44:07
     ◼
      
     ► 
     which is through the 3gs because it was 
     
     
  
 
 
	 01:44:08
     ◼
      
     ► 
     the first one had more ram and they 
     
     
  
 
 
	 01:44:10
     ◼
      
     ► 
     really did they needed more and we just 
     
     
  
 
 
	 01:44:12
     ◼
      
     ► 
     fit these voices in this code loaded up 
     
     
  
 
 
	 01:44:14
     ◼
      
     ► 
     into around all the time right but its 
     
     
  
 
 
	 01:44:16
     ◼
      
     ► 
     that's you know it's just it's so easy 
     
     
  
 
 
	 01:44:19
     ◼
      
     ► 
     yeah and and like like I added these 
     
     
  
 
 
	 01:44:20
     ◼
      
     ► 
     these two fonts recently disfavor that 
     
     
  
 
 
	 01:44:22
     ◼
      
     ► 
     like one of them is is aimed at making 
     
     
  
 
 
	 01:44:24
     ◼
      
     ► 
     easy for dyslexic people to read and the 
     
     
  
 
 
	 01:44:27
     ◼
      
     ► 
     other one is aimed at people with 
     
     
  
 
 
	 01:44:28
     ◼
      
     ► 
     learning disabilities making making easy 
     
     
  
 
 
	 01:44:29
     ◼
      
     ► 
     for them to read like the dyslexic font 
     
     
  
 
 
	 01:44:31
     ◼
      
     ► 
     was free and learning disabilities font 
     
     
  
 
 
	 01:44:33
     ◼
      
     ► 
     was really inexpensive as far as 
     
     
  
 
 
	 01:44:35
     ◼
      
     ► 
     finalizing for apps goes and it just 
     
     
  
 
 
	 01:44:38
     ◼
      
     ► 
     like it took almost no effort for me to 
     
     
  
 
 
	 01:44:40
     ◼
      
     ► 
     add those things just like voiceover so 
     
     
  
 
 
	 01:44:42
     ◼
      
     ► 
     it takes almost no effort to do this but 
     
     
  
 
 
	 01:44:44
     ◼
      
     ► 
     it makes a huge difference for somebody 
     
     
  
 
 
	 01:44:46
     ◼
      
     ► 
     and so it just seems like a no-brainer 
     
     
  
 
 
	 01:44:50
     ◼
      
     ► 
     it's it's a great app my I have a good 
     
     
  
 
 
	 01:44:53
     ◼
      
     ► 
     friend here in Philadelphia he's like my 
     
     
  
 
 
	 01:44:55
     ◼
      
     ► 
     yankees boyfriend name is Matt and he's 
     
     
  
 
 
	 01:44:59
     ◼
      
     ► 
     a he's got the is like some kind of 
     
     
  
 
 
	 01:45:02
     ◼
      
     ► 
     vision thing but he did you know it 
     
     
  
 
 
	 01:45:03
     ◼
      
     ► 
     doesn't see stuff clothes real well but 
     
     
  
 
 
	 01:45:05
     ◼
      
     ► 
     he's a voracious reader and he's an 
     
     
  
 
 
	 01:45:07
     ◼
      
     ► 
     enormous instapaper fan because ease 
     
     
  
 
 
	 01:45:10
     ◼
      
     ► 
     ground zero for the instapaper target 
     
     
  
 
 
	 01:45:13
     ◼
      
     ► 
     audience because he's a voracious reader 
     
     
  
 
 
	 01:45:14
     ◼
      
     ► 
     but I almost feel like he's friends with 
     
     
  
 
 
	 01:45:18
     ◼
      
     ► 
     me just like try to get a connection 
     
     
  
 
 
	 01:45:20
     ◼
      
     ► 
     with you because he just loves it 
     
     
  
 
 
	 01:45:22
     ◼
      
     ► 
     because you keep making it better and 
     
     
  
 
 
	 01:45:24
     ◼
      
     ► 
     better and it's you know if you didn't 
     
     
  
 
 
	 01:45:26
     ◼
      
     ► 
     if the fonts were always small and it 
     
     
  
 
 
	 01:45:28
     ◼
      
     ► 
     don't have a limited number of fonts you 
     
     
  
 
 
	 01:45:30
     ◼
      
     ► 
     know it'd be a lot harder for them to 
     
     
  
 
 
	 01:45:31
     ◼
      
     ► 
     read he read better with instapaper than 
     
     
  
 
 
 
	 01:45:35
     ◼
      
     ► 
     you know with anything else on an iOS 
     
     
  
 
 
	 01:45:38
     ◼
      
     ► 
     that's great he also try asking the 
     
     
  
 
 
	 01:45:41
     ◼
      
     ► 
     other day cuz he just got the iphone 5 2 
     
     
  
 
 
	 01:45:43
     ◼
      
     ► 
     also said that he thinks he loves the 
     
     
  
 
 
	 01:45:45
     ◼
      
     ► 
     bigger the taller screen because it fits 
     
     
  
 
 
	 01:45:48
     ◼
      
     ► 
     more it makes it easier to use bigger 
     
     
  
 
 
	 01:45:51
     ◼
      
     ► 
     fonts to read 
     
     
  
 
 
	 01:45:52
     ◼
      
     ► 
     yeah you and even just like there's more 
     
     
  
 
 
	 01:45:56
     ◼
      
     ► 
     like you know you can use voiceover it 
     
     
  
 
 
	 01:45:58
     ◼
      
     ► 
     if you if you turn voiceover on and 
     
     
  
 
 
	 01:46:00
     ◼
      
     ► 
     you're in there like a whole bunch of 
     
     
  
 
 
	 01:46:01
     ◼
      
     ► 
     things on screen you can swipe left or 
     
     
  
 
 
	 01:46:04
     ◼
      
     ► 
     right to kind of go next and previous 
     
     
  
 
 
	 01:46:05
     ◼
      
     ► 
     item or you can just put your finger on 
     
     
  
 
 
	 01:46:07
     ◼
      
     ► 
     something and move it around 
     
     
  
 
 
	 01:46:09
     ◼
      
     ► 
     sorry and so I owe a lot of blind people 
     
     
  
 
 
	 01:46:12
     ◼
      
     ► 
     actually use iPads because it's just 
     
     
  
 
 
	 01:46:14
     ◼
      
     ► 
     more area more surface area and you know 
     
     
  
 
 
	 01:46:17
     ◼
      
     ► 
     initially if you don't think about if 
     
     
  
 
 
	 01:46:19
     ◼
      
     ► 
     you don't have the stuff works you might 
     
     
  
 
 
	 01:46:20
     ◼
      
     ► 
     think that doesn't make any sense why 
     
     
  
 
 
	 01:46:21
     ◼
      
     ► 
     would they want they want a bigger 
     
     
  
 
 
	 01:46:22
     ◼
      
     ► 
     screen but it's just it's more area and 
     
     
  
 
 
	 01:46:24
     ◼
      
     ► 
     it makes it easier for a lot of people 
     
     
  
 
 
	 01:46:26
     ◼
      
     ► 
     yeah it just as interesting to me and 
     
     
  
 
 
	 01:46:28
     ◼
      
     ► 
     you know it's one of those things where 
     
     
  
 
 
	 01:46:29
     ◼
      
     ► 
     I do try to be really cognizant of it 
     
     
  
 
 
	 01:46:31
     ◼
      
     ► 
     but because i don't really have any 
     
     
  
 
 
	 01:46:33
     ◼
      
     ► 
     vision problems to speak up i would have 
     
     
  
 
 
	 01:46:37
     ◼
      
     ► 
     thought intuitively that something like 
     
     
  
 
 
	 01:46:39
     ◼
      
     ► 
     Instapaper on the iphone you know 
     
     
  
 
 
	 01:46:41
     ◼
      
     ► 
     reading doing long-form reading on a 
     
     
  
 
 
	 01:46:44
     ◼
      
     ► 
     tiny tiny screen is something that's 
     
     
  
 
 
	 01:46:46
     ◼
      
     ► 
     really sort of by definition only for 
     
     
  
 
 
	 01:46:48
     ◼
      
     ► 
     the for people with good vision and it's 
     
     
  
 
 
	 01:46:52
     ◼
      
     ► 
     just not that's not true at all which i 
     
     
  
 
 
	 01:46:54
     ◼
      
     ► 
     think is so fascinating that it's you 
     
     
  
 
 
	 01:46:56
     ◼
      
     ► 
     know it to me it's counterintuitive but 
     
     
  
 
 
 
	 01:46:58
     ◼
      
     ► 
     exactly and and with the ipad again like 
     
     
  
 
 
	 01:47:01
     ◼
      
     ► 
     it i actually back in and party two 
     
     
  
 
 
	 01:47:04
     ◼
      
     ► 
     years ago I had a guy email man he said 
     
     
  
 
 
	 01:47:07
     ◼
      
     ► 
     his father had had very bad vision very 
     
     
  
 
 
	 01:47:09
     ◼
      
     ► 
     low vision problems and he was trying to 
     
     
  
 
 
	 01:47:11
     ◼
      
     ► 
     get people to read on the ipad and he 
     
     
  
 
 
	 01:47:13
     ◼
      
     ► 
     said instapaper you could almost read 
     
     
  
 
 
	 01:47:16
     ◼
      
     ► 
     but the maximum font size just a little 
     
     
  
 
 
	 01:47:18
     ◼
      
     ► 
     bit too small and so I i sent him a beta 
     
     
  
 
 
	 01:47:21
     ◼
      
     ► 
     build and said here here's a beta build 
     
     
  
 
 
	 01:47:23
     ◼
      
     ► 
     and it just it had like a little label 
     
     
  
 
 
	 01:47:25
     ◼
      
     ► 
     somewhere telling him the font size and 
     
     
  
 
 
	 01:47:26
     ◼
      
     ► 
     in 10 points and I said increase it i 
     
     
  
 
 
	 01:47:29
     ◼
      
     ► 
     removed limit increase it as high as you 
     
     
  
 
 
	 01:47:31
     ◼
      
     ► 
     can tell me when he can start reading it 
     
     
  
 
 
	 01:47:34
     ◼
      
     ► 
     and so I'm I and he by working with this 
     
     
  
 
 
	 01:47:38
     ◼
      
     ► 
     guy i made the font size way bigger 
     
     
  
 
 
	 01:47:41
     ◼
      
     ► 
     matter at the top the maximum font size 
     
     
  
 
 
	 01:47:42
     ◼
      
     ► 
     i made it way bigger and I made it so 
     
     
  
 
 
	 01:47:45
     ◼
      
     ► 
     big that it can pretty much only fit 
     
     
  
 
 
	 01:47:47
     ◼
      
     ► 
     like one or two words per line on an 
     
     
  
 
 
	 01:47:49
     ◼
      
     ► 
     iPad and possibly even only in 
     
     
  
 
 
	 01:47:51
     ◼
      
     ► 
     landscaping on how long the words are 
     
     
  
 
 
	 01:47:53
     ◼
      
     ► 
     and but I've I since not only did i make 
     
     
  
 
 
	 01:47:57
     ◼
      
     ► 
     a huge difference to that guy but I've 
     
     
  
 
 
	 01:48:00
     ◼
      
     ► 
     since heard from so many the people who 
     
     
  
 
 
	 01:48:01
     ◼
      
     ► 
     said i can finally read because I can 
     
     
  
 
 
	 01:48:03
     ◼
      
     ► 
     finally make the font big enough mess 
     
     
  
 
 
	 01:48:05
     ◼
      
     ► 
     and it's just it's so amazingly 
     
     
  
 
 
	 01:48:08
     ◼
      
     ► 
     fulfilling to hear those stories that 
     
     
  
 
 
	 01:48:10
     ◼
      
     ► 
     this stupid little change i made that we 
     
     
  
 
 
	 01:48:12
     ◼
      
     ► 
     took no effort made a difference in 
     
     
  
 
 
	 01:48:15
     ◼
      
     ► 
     somebody's life you know there's there's 
     
     
  
 
 
	 01:48:16
     ◼
      
     ► 
     not only it's hard to it's hard to get 
     
     
  
 
 
	 01:48:19
     ◼
      
     ► 
     those those you know helping people out 
     
     
  
 
 
	 01:48:21
     ◼
      
     ► 
     in life connect 
     
     
  
 
 
	 01:48:22
     ◼
      
     ► 
     options through the internet you know 
     
     
  
 
 
	 01:48:23
     ◼
      
     ► 
     you don't really hear it's hard to know 
     
     
  
 
 
	 01:48:25
     ◼
      
     ► 
     how you're affecting people it's hard to 
     
     
  
 
 
	 01:48:26
     ◼
      
     ► 
     know it like even here we don't know 
     
     
  
 
 
	 01:48:28
     ◼
      
     ► 
     who's listening to this we don't you 
     
     
  
 
 
	 01:48:30
     ◼
      
     ► 
     know sit something we could be helping 
     
     
  
 
 
	 01:48:31
     ◼
      
     ► 
     somebody through a tough time on only by 
     
     
  
 
 
	 01:48:33
     ◼
      
     ► 
     talking about iphones and stuff you know 
     
     
  
 
 
	 01:48:35
     ◼
      
     ► 
     and and you don't but you don't you 
     
     
  
 
 
	 01:48:36
     ◼
      
     ► 
     don't hear about that 
     
     
  
 
 
	 01:48:39
     ◼
      
     ► 
     so the few times that you do hear about 
     
     
  
 
 
	 01:48:41
     ◼
      
     ► 
     something positive happening where you 
     
     
  
 
 
	 01:48:43
     ◼
      
     ► 
     didn't even realize it was having that 
     
     
  
 
 
	 01:48:44
     ◼
      
     ► 
     big of an effect or where it's really 
     
     
  
 
 
	 01:48:46
     ◼
      
     ► 
     easy for you to do it it's incredibly 
     
     
  
 
 
	 01:48:48
     ◼
      
     ► 
     fulfilling yeah you deserve it it's 
     
     
  
 
 
	 01:48:51
     ◼
      
     ► 
     great and you know it's just funny to 
     
     
  
 
 
	 01:48:53
     ◼
      
     ► 
     it's like you said it's like you by 
     
     
  
 
 
	 01:48:54
     ◼
      
     ► 
     making the font size so crazy big that 
     
     
  
 
 
	 01:48:57
     ◼
      
     ► 
     you would think well no one would ever 
     
     
  
 
 
	 01:48:58
     ◼
      
     ► 
     want this pic right but someone doesn't 
     
     
  
 
 
	 01:49:01
     ◼
      
     ► 
     actually actually do 
     
     
  
 
 
	 01:49:02
     ◼
      
     ► 
     that's great i think i've made it 
     
     
  
 
 
	 01:49:05
     ◼
      
     ► 
     through the whole show I think correct 
     
     
  
 
 
	 01:49:07
     ◼
      
     ► 
     me if I'm wrong maybe you're too polite 
     
     
  
 
 
	 01:49:09
     ◼
      
     ► 
     you probably wouldn't have said it but 
     
     
  
 
 
	 01:49:10
     ◼
      
     ► 
     the over-under was was was on me saying 
     
     
  
 
 
	 01:49:13
     ◼
      
     ► 
     Instagram instead of instapaper at least 
     
     
  
 
 
	 01:49:16
     ◼
      
     ► 
     three really because every time I talk 
     
     
  
 
 
	 01:49:19
     ◼
      
     ► 
     about either one 
     
     
  
 
 
	 01:49:20
     ◼
      
     ► 
     I say the other like I start talking 
     
     
  
 
 
	 01:49:22
     ◼
      
     ► 
     about Instagram I say instapaper and 
     
     
  
 
 
	 01:49:24
     ◼
      
     ► 
     when I start talking about in the paper 
     
     
  
 
 
	 01:49:25
     ◼
      
     ► 
     I say Instagram and I didn't hear a 
     
     
  
 
 
	 01:49:27
     ◼
      
     ► 
     single single step of this time had my 
     
     
  
 
 
	 01:49:29
     ◼
      
     ► 
     god as i call it it's like a hashing 
     
     
  
 
 
	 01:49:31
     ◼
      
     ► 
     collision in my brain I find know that 
     
     
  
 
 
	 01:49:33
     ◼
      
     ► 
     in stuff i'm so mad at them for having 
     
     
  
 
 
	 01:49:35
     ◼
      
     ► 
     that name and being so successful 
     
     
  
 
 
	 01:49:36
     ◼
      
     ► 
     yeah and now it almost looks like i 
     
     
  
 
 
	 01:49:39
     ◼
      
     ► 
     copied that I know yeah it does because 
     
     
  
 
 
	 01:49:41
     ◼
      
     ► 
     they've gotten so big you know doing 
     
     
  
 
 
 
	 01:49:44
     ◼
      
     ► 
     I guess they're legendary less than a 
     
     
  
 
 
	 01:49:46
     ◼
      
     ► 
     billion dollar acquisition now because 
     
     
  
 
 
	 01:49:48
     ◼
      
     ► 
     it was all facebook you can how it would 
     
     
  
 
 
	 01:49:50
     ◼
      
     ► 
     sound like the 700 million recognition 
     
     
  
 
 
	 01:49:51
     ◼
      
     ► 
     oh oh no you know what i wanted to bring 
     
     
  
 
 
	 01:49:54
     ◼
      
     ► 
     this up to you because Instagram which 
     
     
  
 
 
	 01:49:57
     ◼
      
     ► 
     is a pile of well I don't love may begin 
     
     
  
 
 
	 01:50:00
     ◼
      
     ► 
     tough but i like it a lot and i still 
     
     
  
 
 
	 01:50:01
     ◼
      
     ► 
     use it but there they updated for the 
     
     
  
 
 
	 01:50:04
     ◼
      
     ► 
     iphone 5 and took away live filters 
     
     
  
 
 
	 01:50:09
     ◼
      
     ► 
     meaning that you can't preview the 
     
     
  
 
 
	 01:50:12
     ◼
      
     ► 
     filter live in the camera as you're 
     
     
  
 
 
	 01:50:15
     ◼
      
     ► 
     shooting and it infuriates me it really 
     
     
  
 
 
	 01:50:21
     ◼
      
     ► 
     does because in when a ship version to 
     
     
  
 
 
	 01:50:24
     ◼
      
     ► 
     point out like a year ago they replaced 
     
     
  
 
 
	 01:50:27
     ◼
      
     ► 
     all of their existing filters with a new 
     
     
  
 
 
	 01:50:29
     ◼
      
     ► 
     filters and it's um a lot of them had 
     
     
  
 
 
	 01:50:32
     ◼
      
     ► 
     the same names but they did not look the 
     
     
  
 
 
	 01:50:33
     ◼
      
     ► 
     same they didn't 
     
     
  
 
 
	 01:50:34
     ◼
      
     ► 
     look close to the same some of them look 
     
     
  
 
 
	 01:50:35
     ◼
      
     ► 
     ridiculously different even though they 
     
     
  
 
 
	 01:50:37
     ◼
      
     ► 
     had the same name and and the reason why 
     
     
  
 
 
	 01:50:39
     ◼
      
     ► 
     was probably for some kind of technical 
     
     
  
 
 
	 01:50:41
     ◼
      
     ► 
     performance reason we're like you know 
     
     
  
 
 
	 01:50:43
     ◼
      
     ► 
     if they make the if they make this 
     
     
  
 
 
	 01:50:44
     ◼
      
     ► 
     hardware accelerated they can do it in 
     
     
  
 
 
	 01:50:46
     ◼
      
     ► 
     in real time said that it wasn't it was 
     
     
  
 
 
	 01:50:48
     ◼
      
     ► 
     for live filters because in number one 
     
     
  
 
 
	 01:50:50
     ◼
      
     ► 
     point you couldn't filter live you shoot 
     
     
  
 
 
	 01:50:52
     ◼
      
     ► 
     first then apply a filter and it took a 
     
     
  
 
 
	 01:50:54
     ◼
      
     ► 
     while it took a bit like you know three 
     
     
  
 
 
	 01:50:57
     ◼
      
     ► 
     seconds of lag around the iphone for 
     
     
  
 
 
	 01:50:59
     ◼
      
     ► 
     this before us came out right but they 
     
     
  
 
 
	 01:51:01
     ◼
      
     ► 
     would cash it though so if you were like 
     
     
  
 
 
	 01:51:03
     ◼
      
     ► 
     this one or that one this one or that 
     
     
  
 
 
	 01:51:04
     ◼
      
     ► 
     one when you switch between the two if 
     
     
  
 
 
	 01:51:07
     ◼
      
     ► 
     it had already computed at once it you 
     
     
  
 
 
	 01:51:08
     ◼
      
     ► 
     wouldn't have to do it again on but I 
     
     
  
 
 
	 01:51:11
     ◼
      
     ► 
     think the fact that it was a little bit 
     
     
  
 
 
	 01:51:12
     ◼
      
     ► 
     little bit computationally expensive you 
     
     
  
 
 
	 01:51:14
     ◼
      
     ► 
     know a second or two then although the 
     
     
  
 
 
	 01:51:16
     ◼
      
     ► 
     pie be a lot faster now in five 
     
     
  
 
 
	 01:51:18
     ◼
      
     ► 
     that's a David they were just so much 
     
     
  
 
 
	 01:51:20
     ◼
      
     ► 
     more aesthetically pleasing they got rid 
     
     
  
 
 
	 01:51:22
     ◼
      
     ► 
     of them because they said live is better 
     
     
  
 
 
	 01:51:24
     ◼
      
     ► 
     and now they're going now they've gotten 
     
     
  
 
 
	 01:51:26
     ◼
      
     ► 
     rid of live but they've kept the same 
     
     
  
 
 
	 01:51:29
     ◼
      
     ► 
     crappy filters so now we have crappy 
     
     
  
 
 
	 01:51:31
     ◼
      
     ► 
     filters and no live 
     
     
  
 
 
	 01:51:33
     ◼
      
     ► 
     ah and they said because they did still 
     
     
  
 
 
	 01:51:38
     ◼
      
     ► 
     there if you upgrade to the new version 
     
     
  
 
 
	 01:51:39
     ◼
      
     ► 
     of instapaper right there I did it 
     
     
  
 
 
	 01:51:42
     ◼
      
     ► 
     that's the grand on Instagram on an 
     
     
  
 
 
	 01:51:44
     ◼
      
     ► 
     older iphone you still have the live 
     
     
  
 
 
	 01:51:47
     ◼
      
     ► 
     filters they have only taken it off on 
     
     
  
 
 
	 01:51:49
     ◼
      
     ► 
     the five but they said going here 
     
     
  
 
 
	 01:51:52
     ◼
      
     ► 
     forward though for consistency that's it 
     
     
  
 
 
	 01:51:54
     ◼
      
     ► 
     they're going to do away with light 
     
     
  
 
 
	 01:51:55
     ◼
      
     ► 
     filters and then I thought about that 
     
     
  
 
 
	 01:51:57
     ◼
      
     ► 
     and here's here's what i did i fired up 
     
     
  
 
 
	 01:51:59
     ◼
      
     ► 
     my galaxy nexus and opened Instagram 
     
     
  
 
 
	 01:52:02
     ◼
      
     ► 
     there and guess what no live filters so 
     
     
  
 
 
	 01:52:06
     ◼
      
     ► 
     I think can spike consistency they mean 
     
     
  
 
 
	 01:52:09
     ◼
      
     ► 
     consistency with other non iOS platforms 
     
     
  
 
 
	 01:52:12
     ◼
      
     ► 
     cough cough android haha because they 
     
     
  
 
 
	 01:52:16
     ◼
      
     ► 
     don't have live filters there now we 
     
     
  
 
 
	 01:52:18
     ◼
      
     ► 
     can't have nice things and it simple and 
     
     
  
 
 
	 01:52:20
     ◼
      
     ► 
     android you know one of the biggest 
     
     
  
 
 
	 01:52:21
     ◼
      
     ► 
     challenges for android development for 
     
     
  
 
 
	 01:52:24
     ◼
      
     ► 
     fragmentation is the GPU and doing any 
     
     
  
 
 
	 01:52:26
     ◼
      
     ► 
     kind of hardware accelerated thing with 
     
     
  
 
 
	 01:52:27
     ◼
      
     ► 
     gps because it the GPUs vary so widely 
     
     
  
 
 
	 01:52:30
     ◼
      
     ► 
     on android right that's why games have a 
     
     
  
 
 
	 01:52:32
     ◼
      
     ► 
     really hard time there you know just 
     
     
  
 
 
	 01:52:33
     ◼
      
     ► 
     working everywhere because there's so 
     
     
  
 
 
	 01:52:35
     ◼
      
     ► 
     many different CPUs but I don't you know 
     
     
  
 
 
	 01:52:37
     ◼
      
     ► 
     I i think and out of your problem i 
     
     
  
 
 
	 01:52:39
     ◼
      
     ► 
     can't agree with me on this i really 
     
     
  
 
 
	 01:52:41
     ◼
      
     ► 
     think that Instagram would be better 
     
     
  
 
 
	 01:52:43
     ◼
      
     ► 
     without the filters and and I think the 
     
     
  
 
 
	 01:52:46
     ◼
      
     ► 
     reason why so back 
     
     
  
 
 
	 01:52:48
     ◼
      
     ► 
     brief story back when tumblr first 
     
     
  
 
 
	 01:52:49
     ◼
      
     ► 
     launched I had this brilliant idea which 
     
     
  
 
 
	 01:52:53
     ◼
      
     ► 
     is the worst idea I've ever had 
     
     
  
 
 
	 01:52:54
     ◼
      
     ► 
     hey why don't we have a feature that 
     
     
  
 
 
	 01:52:56
     ◼
      
     ► 
     imports RSS feeds on to your blog so 
     
     
  
 
 
	 01:53:00
     ◼
      
     ► 
     that every time somebody posts a link in 
     
     
  
 
 
	 01:53:02
     ◼
      
     ► 
     an RSS feed it automatically you 
     
     
  
 
 
	 01:53:04
     ◼
      
     ► 
     automatically blog on your tumblr blog 
     
     
  
 
 
	 01:53:06
     ◼
      
     ► 
     and this is you know this was back in 
     
     
  
 
 
	 01:53:09
     ◼
      
     ► 
     2006-2007 so this was during a time when 
     
     
  
 
 
	 01:53:13
     ◼
      
     ► 
     all these like cross pushing tools are 
     
     
  
 
 
	 01:53:14
     ◼
      
     ► 
     also coming out so by having this 
     
     
  
 
 
	 01:53:16
     ◼
      
     ► 
     feature even though this was into this 
     
     
  
 
 
	 01:53:18
     ◼
      
     ► 
     little side feature of tumblr that was 
     
     
  
 
 
	 01:53:20
     ◼
      
     ► 
     you know barely even visible in the 
     
     
  
 
 
	 01:53:22
     ◼
      
     ► 
     interface to enable by having this 
     
     
  
 
 
	 01:53:25
     ◼
      
     ► 
     feature at although everyone started 
     
     
  
 
 
	 01:53:28
     ◼
      
     ► 
     thinking tumblr was an aggregation 
     
     
  
 
 
	 01:53:29
     ◼
      
     ► 
     service for all your different social 
     
     
  
 
 
	 01:53:30
     ◼
      
     ► 
     networks and you know kind of like I 
     
     
  
 
 
	 01:53:32
     ◼
      
     ► 
     think that isn't that what friends feed 
     
     
  
 
 
	 01:53:33
     ◼
      
     ► 
     was supposed to be I think it was 
     
     
  
 
 
	 01:53:35
     ◼
      
     ► 
     everywhere I never was quite clear they 
     
     
  
 
 
	 01:53:37
     ◼
      
     ► 
     never really had a clear 
     
     
  
 
 
	 01:53:38
     ◼
      
     ► 
     here's what you're supposed to use 
     
     
  
 
 
	 01:53:39
     ◼
      
     ► 
     friendfeed for but I think that's if 
     
     
  
 
 
	 01:53:42
     ◼
      
     ► 
     they still there there were these 
     
     
  
 
 
	 01:53:43
     ◼
      
     ► 
     aggregation services out there these 
     
     
  
 
 
	 01:53:45
     ◼
      
     ► 
     other ones so everyone thought tumblr 
     
     
  
 
 
	 01:53:46
     ◼
      
     ► 
     was that that this this aggregation 
     
     
  
 
 
	 01:53:48
     ◼
      
     ► 
     service that would just you'd be able to 
     
     
  
 
 
	 01:53:50
     ◼
      
     ► 
     combine all your other activities and 
     
     
  
 
 
	 01:53:51
     ◼
      
     ► 
     other services on to this one page and 
     
     
  
 
 
	 01:53:54
     ◼
      
     ► 
     that's really not what we set out to 
     
     
  
 
 
	 01:53:55
     ◼
      
     ► 
     build and in fact as a navigation 
     
     
  
 
 
	 01:53:58
     ◼
      
     ► 
     service it was a pretty bad one but just 
     
     
  
 
 
	 01:54:00
     ◼
      
     ► 
     simply by having a future everyone 
     
     
  
 
 
	 01:54:02
     ◼
      
     ► 
     everyone classified it as that in their 
     
     
  
 
 
	 01:54:04
     ◼
      
     ► 
     heads and that's how that's how the 
     
     
  
 
 
	 01:54:05
     ◼
      
     ► 
     press wrote about it that's how people 
     
     
  
 
 
	 01:54:06
     ◼
      
     ► 
     use it that's it that's how this other 
     
     
  
 
 
	 01:54:08
     ◼
      
     ► 
     people using it and it was actually 
     
     
  
 
 
	 01:54:10
     ◼
      
     ► 
     pretty problematic for a while I think 
     
     
  
 
 
	 01:54:12
     ◼
      
     ► 
     with instagram the filters are that 
     
     
  
 
 
	 01:54:14
     ◼
      
     ► 
     problem whereas people especially when 
     
     
  
 
 
	 01:54:17
     ◼
      
     ► 
     Instagram was new and not not as many 
     
     
  
 
 
	 01:54:19
     ◼
      
     ► 
     people used it a lot of people are 
     
     
  
 
 
	 01:54:21
     ◼
      
     ► 
     hearing about it or seeing people 
     
     
  
 
 
	 01:54:22
     ◼
      
     ► 
     posting these photos like on Twitter and 
     
     
  
 
 
	 01:54:24
     ◼
      
     ► 
     stuff i think everyone thought instagram 
     
     
  
 
 
	 01:54:27
     ◼
      
     ► 
     is all about the filters and its really 
     
     
  
 
 
	 01:54:29
     ◼
      
     ► 
     not Instagram is about the social 
     
     
  
 
 
	 01:54:31
     ◼
      
     ► 
     network of sharing these photos with 
     
     
  
 
 
	 01:54:33
     ◼
      
     ► 
     people that's what Instagram was about 
     
     
  
 
 
	 01:54:34
     ◼
      
     ► 
     and that's why Facebook wanted it so 
     
     
  
 
 
 
	 01:54:37
     ◼
      
     ► 
     that's why a flicker should be 
     
     
  
 
 
	 01:54:40
     ◼
      
     ► 
     embarrassed that they didn't do it and 
     
     
  
 
 
	 01:54:41
     ◼
      
     ► 
     possibly some degree tumblr also it 
     
     
  
 
 
	 01:54:44
     ◼
      
     ► 
     really is the social network for sharing 
     
     
  
 
 
	 01:54:46
     ◼
      
     ► 
     for its Twitter for photos basically and 
     
     
  
 
 
	 01:54:49
     ◼
      
     ► 
     the the filters are really this 
     
     
  
 
 
	 01:54:51
     ◼
      
     ► 
     distraction and they are useful 
     
     
  
 
 
	 01:54:54
     ◼
      
     ► 
     occasionally but I think like I i I've 
     
     
  
 
 
	 01:54:57
     ◼
      
     ► 
     tried to not use filters for like the 
     
     
  
 
 
	 01:54:58
     ◼
      
     ► 
     last year or so and i really haven't 
     
     
  
 
 
 
	 01:55:01
     ◼
      
     ► 
     I i think once or twice to just you know 
     
     
  
 
 
	 01:55:03
     ◼
      
     ► 
     amp up the brightness for like a badly 
     
     
  
 
 
	 01:55:05
     ◼
      
     ► 
     exposed photo but that was about it 
     
     
  
 
 
	 01:55:07
     ◼
      
     ► 
     I i think i think the filters are a fat 
     
     
  
 
 
	 01:55:11
     ◼
      
     ► 
     actually and the filters are they really 
     
     
  
 
 
	 01:55:14
     ◼
      
     ► 
     scream 2011 to me I and I think they're 
     
     
  
 
 
	 01:55:18
     ◼
      
     ► 
     I think that fat is is maybe going to 
     
     
  
 
 
	 01:55:20
     ◼
      
     ► 
     end in like a year or two and and you 
     
     
  
 
 
	 01:55:23
     ◼
      
     ► 
     know I think if Instagram downplayed the 
     
     
  
 
 
	 01:55:26
     ◼
      
     ► 
     filters men maybe that's what they're 
     
     
  
 
 
	 01:55:27
     ◼
      
     ► 
     doing i don't know but if they if they 
     
     
  
 
 
	 01:55:29
     ◼
      
     ► 
     downplay the filters little bit i think 
     
     
  
 
 
	 01:55:31
     ◼
      
     ► 
     maybe then people will start seeing this 
     
     
  
 
 
	 01:55:34
     ◼
      
     ► 
     isn't just about making pictures look 
     
     
  
 
 
 
	 01:55:36
     ◼
      
     ► 
     it's about sharing pictures i agree to 
     
     
  
 
 
	 01:55:41
     ◼
      
     ► 
     some extent and I little conscious of 
     
     
  
 
 
	 01:55:46
     ◼
      
     ► 
     the fact that that the wow that's been 
     
     
  
 
 
	 01:55:50
     ◼
      
     ► 
     filtered filters you know the ones that 
     
     
  
 
 
	 01:55:52
     ◼
      
     ► 
     really make it look old per se are going 
     
     
  
 
 
	 01:55:57
     ◼
      
     ► 
     to date poorly 10-15 years from now like 
     
     
  
 
 
	 01:55:59
     ◼
      
     ► 
     you know that I've got three years from 
     
     
  
 
 
 
	 01:56:02
     ◼
      
     ► 
     yeah but it's really going to stand that 
     
     
  
 
 
	 01:56:03
     ◼
      
     ► 
     you know like it's you know like 
     
     
  
 
 
	 01:56:05
     ◼
      
     ► 
     bell-bottom jeans and stuff like the 
     
     
  
 
 
	 01:56:06
     ◼
      
     ► 
     disco it's going to stand out but i 
     
     
  
 
 
	 01:56:09
     ◼
      
     ► 
     think though that the filters i like 
     
     
  
 
 
	 01:56:11
     ◼
      
     ► 
     best and the ones that I use going 
     
     
  
 
 
	 01:56:14
     ◼
      
     ► 
     forward the most aren't about making it 
     
     
  
 
 
	 01:56:17
     ◼
      
     ► 
     look like a crumpled up old Polaroid but 
     
     
  
 
 
	 01:56:20
     ◼
      
     ► 
     just changing the color temperature and 
     
     
  
 
 
	 01:56:23
     ◼
      
     ► 
     you know it the way that you modified 
     
     
  
 
 
	 01:56:26
     ◼
      
     ► 
     you know more like what you do when you 
     
     
  
 
 
	 01:56:28
     ◼
      
     ► 
     dig around with the exposure settings in 
     
     
  
 
 
	 01:56:31
     ◼
      
     ► 
     Lightroom or aperture or even I radio 
     
     
  
 
 
	 01:56:33
     ◼
      
     ► 
     about making something look warmer 
     
     
  
 
 
	 01:56:35
     ◼
      
     ► 
     making it look cooler 
     
     
  
 
 
	 01:56:38
     ◼
      
     ► 
     you know or just black and white like 
     
     
  
 
 
	 01:56:39
     ◼
      
     ► 
     black-and-white to me is not a gimmick 
     
     
  
 
 
	 01:56:41
     ◼
      
     ► 
     get black and white is like a a a 
     
     
  
 
 
	 01:56:44
     ◼
      
     ► 
     serious way of doing photography to 
     
     
  
 
 
	 01:56:47
     ◼
      
     ► 
     really change a photo in an evocative 
     
     
  
 
 
	 01:56:49
     ◼
      
     ► 
     way like i don't think there's anything 
     
     
  
 
 
	 01:56:51
     ◼
      
     ► 
     gimmicky about black and white like and 
     
     
  
 
 
	 01:56:53
     ◼
      
     ► 
     having good black-and-white filters so i 
     
     
  
 
 
	 01:56:55
     ◼
      
     ► 
     would separate it there i do think it's 
     
     
  
 
 
	 01:56:57
     ◼
      
     ► 
     useful and I think that it makes a lot 
     
     
  
 
 
	 01:56:58
     ◼
      
     ► 
     of their photos look better but again no 
     
     
  
 
 
	 01:57:01
     ◼
      
     ► 
     I think that their new ones the current 
     
     
  
 
 
	 01:57:03
     ◼
      
     ► 
     batch of insta gram I swear to god of 
     
     
  
 
 
	 01:57:08
     ◼
      
     ► 
     hard Instagram filters are worse in that 
     
     
  
 
 
	 01:57:12
     ◼
      
     ► 
     way though we're like home 
     
     
  
 
 
	 01:57:14
     ◼
      
     ► 
     was half of them are just like 
     
     
  
 
 
	 01:57:15
     ◼
      
     ► 
     preposterous Lee you know gimmicky and 
     
     
  
 
 
	 01:57:18
     ◼
      
     ► 
     they're not really about making it look 
     
     
  
 
 
	 01:57:20
     ◼
      
     ► 
     good but making it look hipstery i mean 
     
     
  
 
 
	 01:57:24
     ◼
      
     ► 
     i agree with you that there is 
     
     
  
 
 
	 01:57:25
     ◼
      
     ► 
     definitely of their there is value and 
     
     
  
 
 
	 01:57:27
     ◼
      
     ► 
     there is a place and a good reason to 
     
     
  
 
 
	 01:57:30
     ◼
      
     ► 
     use filters that you know do like common 
     
     
  
 
 
	 01:57:33
     ◼
      
     ► 
     post-processing type operations you know 
     
     
  
 
 
	 01:57:35
     ◼
      
     ► 
     things like what you said like you know 
     
     
  
 
 
	 01:57:36
     ◼
      
     ► 
     just in the color temperature or you 
     
     
  
 
 
	 01:57:38
     ◼
      
     ► 
     know just in the exposure curve a little 
     
     
  
 
 
	 01:57:39
     ◼
      
     ► 
     bit there is certainly a place for that 
     
     
  
 
 
	 01:57:42
     ◼
      
     ► 
     just seems like so many of Instagram 
     
     
  
 
 
	 01:57:44
     ◼
      
     ► 
     filters so far have been not to make a 
     
     
  
 
 
	 01:57:48
     ◼
      
     ► 
     photo look better but to make it look 
     
     
  
 
 
	 01:57:50
     ◼
      
     ► 
     filtered like to make it really obvious 
     
     
  
 
 
	 01:57:52
     ◼
      
     ► 
     that this had this filter applied the I 
     
     
  
 
 
	 01:57:54
     ◼
      
     ► 
     think they should i think the way they 
     
     
  
 
 
	 01:57:56
     ◼
      
     ► 
     should look at it going forward is less 
     
     
  
 
 
	 01:57:58
     ◼
      
     ► 
     as like a hipstamatic type thing and 
     
     
  
 
 
	 01:58:02
     ◼
      
     ► 
     making it look kitschy and more like a 
     
     
  
 
 
	 01:58:05
     ◼
      
     ► 
     OneTouch lightroom tight yeah 
     
     
  
 
 
	 01:58:09
     ◼
      
     ► 
     oh and speaking of which I I keep 
     
     
  
 
 
	 01:58:10
     ◼
      
     ► 
     meaning to tell people about this and I 
     
     
  
 
 
	 01:58:12
     ◼
      
     ► 
     should I should disclose of course adobe 
     
     
  
 
 
	 01:58:15
     ◼
      
     ► 
     revel has been a sponsor of my sight a 
     
     
  
 
 
	 01:58:17
     ◼
      
     ► 
     lot and they're sponsoring even more of 
     
     
  
 
 
	 01:58:19
     ◼
      
     ► 
     it soon but what they did it they 
     
     
  
 
 
	 01:58:22
     ◼
      
     ► 
     explain this to me and I I verified this 
     
     
  
 
 
	 01:58:24
     ◼
      
     ► 
     is actually the case 
     
     
  
 
 
	 01:58:26
     ◼
      
     ► 
     adobe revel is this whole you know photo 
     
     
  
 
 
	 01:58:28
     ◼
      
     ► 
     kind of sharing app from Adobe but that 
     
     
  
 
 
	 01:58:34
     ◼
      
     ► 
     what they did was they basically took 
     
     
  
 
 
	 01:58:35
     ◼
      
     ► 
     the lightroom processing engine and 
     
     
  
 
 
	 01:58:38
     ◼
      
     ► 
     rewrote it so it runs well on a phone 
     
     
  
 
 
	 01:58:40
     ◼
      
     ► 
     and so and they it's it's the engine 
     
     
  
 
 
	 01:58:44
     ◼
      
     ► 
     from Lightroom for it i think it's it's 
     
     
  
 
 
	 01:58:45
     ◼
      
     ► 
     based on that or that the codebase 
     
     
  
 
 
	 01:58:47
     ◼
      
     ► 
     releases is based on that same code base 
     
     
  
 
 
	 01:58:49
     ◼
      
     ► 
     from lightroom 4 and so I i've been 
     
     
  
 
 
	 01:58:52
     ◼
      
     ► 
     using revel not just to view my photos 
     
     
  
 
 
	 01:58:54
     ◼
      
     ► 
     which is what it's made for but i've 
     
     
  
 
 
	 01:58:56
     ◼
      
     ► 
     been using it as an editing program on 
     
     
  
 
 
	 01:58:58
     ◼
      
     ► 
     on iOS and in particular what it's 
     
     
  
 
 
	 01:59:01
     ◼
      
     ► 
     really really good at is changing the 
     
     
  
 
 
	 01:59:03
     ◼
      
     ► 
     exposure because they get it and people 
     
     
  
 
 
	 01:59:06
     ◼
      
     ► 
     who play with lightroom 4 know about 
     
     
  
 
 
	 01:59:08
     ◼
      
     ► 
     this or or think Photoshop cs6 I think 
     
     
  
 
 
	 01:59:11
     ◼
      
     ► 
     it's in that camera raw version adobe 
     
     
  
 
 
	 01:59:14
     ◼
      
     ► 
     rewrote the exposure adjustments in 
     
     
  
 
 
	 01:59:15
     ◼
      
     ► 
     these versions so that you can adjust 
     
     
  
 
 
	 01:59:18
     ◼
      
     ► 
     the exposure up or down and it it 
     
     
  
 
 
	 01:59:20
     ◼
      
     ► 
     doesn't blow out the highlights or black 
     
     
  
 
 
	 01:59:23
     ◼
      
     ► 
     in the shadows as much as you go up and 
     
     
  
 
 
	 01:59:25
     ◼
      
     ► 
     down they've always been good 
     
     
  
 
 
	 01:59:27
     ◼
      
     ► 
     at that and I i do think that the one in 
     
     
  
 
 
	 01:59:29
     ◼
      
     ► 
     four is radically better but even 
     
     
  
 
 
	 01:59:32
     ◼
      
     ► 
     lightroom why you had amazing exposure 
     
     
  
 
 
	 01:59:34
     ◼
      
     ► 
     controls and judged 
     
     
  
 
 
	 01:59:38
     ◼
      
     ► 
     oh my the ricoh this is bringing the 
     
     
  
 
 
	 01:59:40
     ◼
      
     ► 
     show full circle so my ricoh that didn't 
     
     
  
 
 
	 01:59:43
     ◼
      
     ► 
     shoot raw or if it did it was like it 
     
     
  
 
 
	 01:59:45
     ◼
      
     ► 
     was like a five-second right time is 
     
     
  
 
 
	 01:59:47
     ◼
      
     ► 
     something I've either didn't shoot it or 
     
     
  
 
 
	 01:59:49
     ◼
      
     ► 
     it took like 5 to 10 seconds to write so 
     
     
  
 
 
	 01:59:51
     ◼
      
     ► 
     I never ever used it so I shot 
     
     
  
 
 
	 01:59:53
     ◼
      
     ► 
     everything jpg and then I got my 5d 
     
     
  
 
 
	 01:59:57
     ◼
      
     ► 
     couple years later and I was all 
     
     
  
 
 
	 01:59:57
     ◼
      
     ► 
     couple years later and I was all 
     
     
  
 
 
	 02:00:00
     ◼
      
     ► 
     in the lightroom and I was so excited to 
     
     
  
 
 
	 02:00:02
     ◼
      
     ► 
     start shooting raw and because everybody 
     
     
  
 
 
	 02:00:04
     ◼
      
     ► 
     said you know the exposure you know the 
     
     
  
 
 
	 02:00:06
     ◼
      
     ► 
     things you can do exposure wise with raw 
     
     
  
 
 
	 02:00:08
     ◼
      
     ► 
     photo vs jpg just it's just night and 
     
     
  
 
 
 
	 02:00:12
     ◼
      
     ► 
     it actually didn't even seem that 
     
     
  
 
 
	 02:00:13
     ◼
      
     ► 
     different to me because that lightroom 
     
     
  
 
 
	 02:00:15
     ◼
      
     ► 
     was so good at adjusting exposure from 
     
     
  
 
 
	 02:00:18
     ◼
      
     ► 
     one point oh so good at adjusting 
     
     
  
 
 
	 02:00:20
     ◼
      
     ► 
     exposures on jpegs not even raw images 
     
     
  
 
 
	 02:00:23
     ◼
      
     ► 
     which is what you're getting on the 
     
     
  
 
 
	 02:00:24
     ◼
      
     ► 
     phone so I believe it i do believe it 
     
     
  
 
 
	 02:00:26
     ◼
      
     ► 
     yeah they'd i think that is Adobe at its 
     
     
  
 
 
	 02:00:29
     ◼
      
     ► 
     absolute best 
     
     
  
 
 
	 02:00:31
     ◼
      
     ► 
     oh yeah i def I i really do think and I 
     
     
  
 
 
	 02:00:33
     ◼
      
     ► 
     don't think they would do this but it's 
     
     
  
 
 
	 02:00:34
     ◼
      
     ► 
     not really what they want out of rebel 
     
     
  
 
 
	 02:00:36
     ◼
      
     ► 
     or out of most of their businesses but I 
     
     
  
 
 
	 02:00:38
     ◼
      
     ► 
     wish adobe we just take that editing 
     
     
  
 
 
	 02:00:40
     ◼
      
     ► 
     engine and just make a dedicated editing 
     
     
  
 
 
	 02:00:42
     ◼
      
     ► 
     app just for that because with rebel 
     
     
  
 
 
	 02:00:44
     ◼
      
     ► 
     there's a few extra steps because it's 
     
     
  
 
 
	 02:00:45
     ◼
      
     ► 
     not really made for that you have to 
     
     
  
 
 
	 02:00:46
     ◼
      
     ► 
     like imported and then export back as a 
     
     
  
 
 
	 02:00:48
     ◼
      
     ► 
     few extra steps to use it just as an 
     
     
  
 
 
	 02:00:50
     ◼
      
     ► 
     editor but if they just made a dedicated 
     
     
  
 
 
	 02:00:53
     ◼
      
     ► 
     photo editing app for the processing app 
     
     
  
 
 
	 02:00:55
     ◼
      
     ► 
     for iOS with that engine would be killer 
     
     
  
 
 
	 02:00:58
     ◼
      
     ► 
     they have lightroom photoshop express or 
     
     
  
 
 
	 02:01:01
     ◼
      
     ► 
     ps4 photoshop something but I didn't I 
     
     
  
 
 
	 02:01:04
     ◼
      
     ► 
     did not like that app they had there is 
     
     
  
 
 
	 02:01:06
     ◼
      
     ► 
     a photoshop something called Photoshop 
     
     
  
 
 
 
	 02:01:09
     ◼
      
     ► 
     oh yeah i think is that i think it's 
     
     
  
 
 
	 02:01:12
     ◼
      
     ► 
     called Photoshop but it's adobe 
     
     
  
 
 
	 02:01:13
     ◼
      
     ► 
     something but i think it's called 
     
     
  
 
 
	 02:01:14
     ◼
      
     ► 
     Photoshop but it's not it's not good 
     
     
  
 
 
	 02:01:16
     ◼
      
     ► 
     it's not bad but it's not good but this 
     
     
  
 
 
 
	 02:01:19
     ◼
      
     ► 
     everything the entity controlled and 
     
     
  
 
 
	 02:01:21
     ◼
      
     ► 
     revel are awesome they really and like 
     
     
  
 
 
	 02:01:22
     ◼
      
     ► 
     they kind of bury it like like if 
     
     
  
 
 
	 02:01:24
     ◼
      
     ► 
     there's like it only shows three first 
     
     
  
 
 
	 02:01:26
     ◼
      
     ► 
     like exposure color and then like you 
     
     
  
 
 
	 02:01:28
     ◼
      
     ► 
     tap 1 and expands it into these three 
     
     
  
 
 
	 02:01:30
     ◼
      
     ► 
     more manual controls like you gotyou 
     
     
  
 
 
	 02:01:32
     ◼
      
     ► 
     gotta play with it a little bit but 
     
     
  
 
 
	 02:01:33
     ◼
      
     ► 
     really like if they if they were that 
     
     
  
 
 
	 02:01:35
     ◼
      
     ► 
     into its own app and just made it for 
     
     
  
 
 
	 02:01:37
     ◼
      
     ► 
     photo editing it would be amazing i 
     
     
  
 
 
	 02:01:39
     ◼
      
     ► 
     would put everything through that before 
     
     
  
 
 
	 02:01:40
     ◼
      
     ► 
     posting to Instagram well there we go 
     
     
  
 
 
	 02:01:43
     ◼
      
     ► 
     whatever would you agree with me that 
     
     
  
 
 
	 02:01:44
     ◼
      
     ► 
     they're just their pandering down to the 
     
     
  
 
 
	 02:01:46
     ◼
      
     ► 
     Instagram their pandering to the lowest 
     
     
  
 
 
	 02:01:48
     ◼
      
     ► 
     common denominator it does seem that way 
     
     
  
 
 
	 02:01:51
     ◼
      
     ► 
     yeah I don't know why not just let 
     
     
  
 
 
	 02:01:52
     ◼
      
     ► 
     iphone users have better filters donated 
     
     
  
 
 
	 02:01:56
     ◼
      
     ► 
     have a better phone why not just have 
     
     
  
 
 
	 02:01:58
     ◼
      
     ► 
     better filters why make everybody have 
     
     
  
 
 
	 02:02:00
     ◼
      
     ► 
     the same set of filters who cares 
     
     
  
 
 
	 02:02:02
     ◼
      
     ► 
     I mean like you said the most important 
     
     
  
 
 
	 02:02:03
     ◼
      
     ► 
     thing is the sharing Network which is 
     
     
  
 
 
	 02:02:04
     ◼
      
     ► 
     why it's useful that android phones can 
     
     
  
 
 
	 02:02:07
     ◼
      
     ► 
     participate like if your friend has an 
     
     
  
 
 
	 02:02:09
     ◼
      
     ► 
     android phone while you know why 
     
     
  
 
 
	 02:02:10
     ◼
      
     ► 
     shouldn't they be allowed opposed to 
     
     
  
 
 
	 02:02:12
     ◼
      
     ► 
     to Instagram but or again maybe it is 
     
     
  
 
 
	 02:02:16
     ◼
      
     ► 
     instagrams people recognizing that a lot 
     
     
  
 
 
	 02:02:19
     ◼
      
     ► 
     of this filter is going to be temporary 
     
     
  
 
 
	 02:02:20
     ◼
      
     ► 
     fads and and trying to try to minimize 
     
     
  
 
 
	 02:02:24
     ◼
      
     ► 
     the appearance of filters being so 
     
     
  
 
 
	 02:02:27
     ◼
      
     ► 
     necessary or suction main focus of the 
     
     
  
 
 
	 02:02:29
     ◼
      
     ► 
     app I don't know I just feel like you're 
     
     
  
 
 
	 02:02:33
     ◼
      
     ► 
     always in trouble if you're it's you 
     
     
  
 
 
	 02:02:36
     ◼
      
     ► 
     really ought to second-guess yourself if 
     
     
  
 
 
	 02:02:38
     ◼
      
     ► 
     you're holding back in anyway if you're 
     
     
  
 
 
	 02:02:41
     ◼
      
     ► 
     you know saying yeah we're not giving it 
     
     
  
 
 
	 02:02:44
     ◼
      
     ► 
     our best on this you know 
     
     
  
 
 
	 02:02:47
     ◼
      
     ► 
     yeah i agree with you on that I guess I 
     
     
  
 
 
	 02:02:48
     ◼
      
     ► 
     guess thing with instagram might not 
     
     
  
 
 
	 02:02:49
     ◼
      
     ► 
     matter soon you'll likely if they if 
     
     
  
 
 
	 02:02:51
     ◼
      
     ► 
     they do indeed are downplaying the 
     
     
  
 
 
	 02:02:52
     ◼
      
     ► 
     filters which I don't know they will but 
     
     
  
 
 
	 02:02:54
     ◼
      
     ► 
     if they do then all this would be fairly 
     
     
  
 
 
 
	 02:02:57
     ◼
      
     ► 
     yeah you're I mean you're probably a 
     
     
  
 
 
	 02:02:58
     ◼
      
     ► 
     poor example of this with instead paper 
     
     
  
 
 
	 02:03:02
     ◼
      
     ► 
     but I because you obviously would not 
     
     
  
 
 
	 02:03:05
     ◼
      
     ► 
     hold back on adding cool features to the 
     
     
  
 
 
	 02:03:08
     ◼
      
     ► 
     iOS version of instapaper if they 
     
     
  
 
 
	 02:03:11
     ◼
      
     ► 
     couldn't be added to the fairly still 
     
     
  
 
 
	 02:03:14
     ◼
      
     ► 
     fairly new android version because your 
     
     
  
 
 
	 02:03:16
     ◼
      
     ► 
     android version of instapaper is sort of 
     
     
  
 
 
	 02:03:18
     ◼
      
     ► 
     an experiment it's not 
     
     
  
 
 
	 02:03:20
     ◼
      
     ► 
     oh yeah in fact when when we so I don't 
     
     
  
 
 
	 02:03:22
     ◼
      
     ► 
     even develop and reverse mobile sucks 
     
     
  
 
 
	 02:03:23
     ◼
      
     ► 
     does their great great contractor and 
     
     
  
 
 
	 02:03:26
     ◼
      
     ► 
     and they would the arrangement i had set 
     
     
  
 
 
	 02:03:30
     ◼
      
     ► 
     up with them was you know I don't want 
     
     
  
 
 
	 02:03:33
     ◼
      
     ► 
     this to have feature parity not because 
     
     
  
 
 
	 02:03:35
     ◼
      
     ► 
     I don't want android to be as good but 
     
     
  
 
 
	 02:03:37
     ◼
      
     ► 
     because i don't want to have to be 
     
     
  
 
 
	 02:03:38
     ◼
      
     ► 
     restricted in what I do in the future 
     
     
  
 
 
	 02:03:39
     ◼
      
     ► 
     like I want to be able to get out of 
     
     
  
 
 
	 02:03:41
     ◼
      
     ► 
     added feature to the ios app or changing 
     
     
  
 
 
	 02:03:43
     ◼
      
     ► 
     as I see fit and not have everybody 
     
     
  
 
 
	 02:03:45
     ◼
      
     ► 
     expect that it simultaneously change and 
     
     
  
 
 
	 02:03:47
     ◼
      
     ► 
     applied to the android app and so it 
     
     
  
 
 
	 02:03:50
     ◼
      
     ► 
     launched for it still doesn't have some 
     
     
  
 
 
	 02:03:53
     ◼
      
     ► 
     of the features of iOS app but and part 
     
     
  
 
 
	 02:03:55
     ◼
      
     ► 
     that was just you know let's see what we 
     
     
  
 
 
	 02:03:56
     ◼
      
     ► 
     can get done for one point given limited 
     
     
  
 
 
	 02:03:58
     ◼
      
     ► 
     time and money but you know I've always 
     
     
  
 
 
	 02:04:01
     ◼
      
     ► 
     maintained that you know I want this to 
     
     
  
 
 
	 02:04:03
     ◼
      
     ► 
     be two separate things because it is two 
     
     
  
 
 
	 02:04:04
     ◼
      
     ► 
     separate things these are two very 
     
     
  
 
 
	 02:04:05
     ◼
      
     ► 
     different platforms with very different 
     
     
  
 
 
	 02:04:07
     ◼
      
     ► 
     use types very different hardware very 
     
     
  
 
 
	 02:04:10
     ◼
      
     ► 
     different software and and very 
     
     
  
 
 
	 02:04:12
     ◼
      
     ► 
     different users honestly all right i 
     
     
  
 
 
	 02:04:14
     ◼
      
     ► 
     think so you know it's it's important 
     
     
  
 
 
	 02:04:16
     ◼
      
     ► 
     that your that you leave yourself the 
     
     
  
 
 
	 02:04:18
     ◼
      
     ► 
     freedom with both your expectations your 
     
     
  
 
 
	 02:04:21
     ◼
      
     ► 
     customers expectations in your 
     
     
  
 
 
	 02:04:22
     ◼
      
     ► 
     development philosophy you leave 
     
     
  
 
 
	 02:04:24
     ◼
      
     ► 
     yourself the freedom to do 
     
     
  
 
 
	 02:04:26
     ◼
      
     ► 
     thinking on platform even if your other 
     
     
  
 
 
	 02:04:27
     ◼
      
     ► 
     platforms can't do it same thing with 
     
     
  
 
 
	 02:04:29
     ◼
      
     ► 
     web browsers like it you know there's no 
     
     
  
 
 
	 02:04:30
     ◼
      
     ► 
     reason you can't enhance things for 
     
     
  
 
 
	 02:04:32
     ◼
      
     ► 
     modern web kits because you want things 
     
     
  
 
 
	 02:04:34
     ◼
      
     ► 
     to look the same on IE five right 
     
     
  
 
 
	 02:04:37
     ◼
      
     ► 
     why hold back right you're all i see are 
     
     
  
 
 
	 02:04:40
     ◼
      
     ► 
     always doing a disservice if you're 
     
     
  
 
 
	 02:04:41
     ◼
      
     ► 
     holding back and it's always the truth 
     
     
  
 
 
	 02:04:43
     ◼
      
     ► 
     is always the case with cross platform 
     
     
  
 
 
	 02:04:45
     ◼
      
     ► 
     software i think Dobies made probably 
     
     
  
 
 
	 02:04:46
     ◼
      
     ► 
     made mistakes in this regard over the 
     
     
  
 
 
	 02:04:48
     ◼
      
     ► 
     years where their mac software isn't as 
     
     
  
 
 
	 02:04:53
     ◼
      
     ► 
     Mac like as it should be here doesn't 
     
     
  
 
 
	 02:04:54
     ◼
      
     ► 
     support features because it's not in 
     
     
  
 
 
	 02:04:56
     ◼
      
     ► 
     can't do it in the windows version and 
     
     
  
 
 
	 02:04:58
     ◼
      
     ► 
     if I knew the windows version i'll bet 
     
     
  
 
 
	 02:05:00
     ◼
      
     ► 
     what you know diehard windows users who 
     
     
  
 
 
	 02:05:02
     ◼
      
     ► 
     know everything with system probably 
     
     
  
 
 
	 02:05:03
     ◼
      
     ► 
     have the same complaints about the 
     
     
  
 
 
	 02:05:04
     ◼
      
     ► 
     windows versions you know and microsoft 
     
     
  
 
 
	 02:05:06
     ◼
      
     ► 
     office i think is probably a good 
     
     
  
 
 
	 02:05:08
     ◼
      
     ► 
     example of a company has done it right 
     
     
  
 
 
	 02:05:11
     ◼
      
     ► 
     where office for mac who was never meant 
     
     
  
 
 
	 02:05:16
     ◼
      
     ► 
     to be featured compatible with office 
     
     
  
 
 
	 02:05:18
     ◼
      
     ► 
     for windows or you know it design 
     
     
  
 
 
	 02:05:20
     ◼
      
     ► 
     compatible it's not supposed to look 
     
     
  
 
 
	 02:05:22
     ◼
      
     ► 
     exactly the same except that the window 
     
     
  
 
 
	 02:05:24
     ◼
      
     ► 
     controls are different you know exactly 
     
     
  
 
 
	 02:05:27
     ◼
      
     ► 
     and i think i actually you can point to 
     
     
  
 
 
	 02:05:28
     ◼
      
     ► 
     Apple as an example doing this badly 
     
     
  
 
 
	 02:05:30
     ◼
      
     ► 
     with itunes for windows 
     
     
  
 
 
	 02:05:31
     ◼
      
     ► 
     yeah I you know what that's a great 
     
     
  
 
 
	 02:05:33
     ◼
      
     ► 
     example right because Windows users hate 
     
     
  
 
 
 
	 02:05:35
     ◼
      
     ► 
     yeah i mean when i was i was a Windows 
     
     
  
 
 
	 02:05:37
     ◼
      
     ► 
     user until 2004 and with one of the apps 
     
     
  
 
 
	 02:05:40
     ◼
      
     ► 
     i hated by far the most was quick time 
     
     
  
 
 
	 02:05:43
     ◼
      
     ► 
     for windows right that would 
     
     
  
 
 
	 02:05:44
     ◼
      
     ► 
     occasionally download some files that 
     
     
  
 
 
	 02:05:46
     ◼
      
     ► 
     needed to be good and quick time and I 
     
     
  
 
 
	 02:05:47
     ◼
      
     ► 
     would hate installing this thing is it 
     
     
  
 
 
	 02:05:49
     ◼
      
     ► 
     was it we know it's crap all over my 
     
     
  
 
 
	 02:05:50
     ◼
      
     ► 
     system tray and the window was all 
     
     
  
 
 
	 02:05:52
     ◼
      
     ► 
     non-standard and you know it just look 
     
     
  
 
 
	 02:05:54
     ◼
      
     ► 
     like the typical metal Apple windows at 
     
     
  
 
 
	 02:05:56
     ◼
      
     ► 
     the time but to Windows user this was 
     
     
  
 
 
	 02:05:59
     ◼
      
     ► 
     this weird foreign thing that I really 
     
     
  
 
 
	 02:06:00
     ◼
      
     ► 
     didn't like and you know this Apple 
     
     
  
 
 
	 02:06:02
     ◼
      
     ► 
     Apple position has always been well what 
     
     
  
 
 
	 02:06:05
     ◼
      
     ► 
     we do is the best and we're going to 
     
     
  
 
 
	 02:06:07
     ◼
      
     ► 
     copy what we do and I on OS 10 for 
     
     
  
 
 
	 02:06:10
     ◼
      
     ► 
     windows ports and to a quite a deep 
     
     
  
 
 
	 02:06:13
     ◼
      
     ► 
     level they hit like like with safari 
     
     
  
 
 
	 02:06:15
     ◼
      
     ► 
     they poured the entire font rendering 
     
     
  
 
 
	 02:06:17
     ◼
      
     ► 
     and you know pretty quick but also i was 
     
     
  
 
 
	 02:06:19
     ◼
      
     ► 
     safari we're going to bring up and it's 
     
     
  
 
 
	 02:06:21
     ◼
      
     ► 
     probably even the best example because 
     
     
  
 
 
	 02:06:23
     ◼
      
     ► 
     you know the heart and soul of it is 
     
     
  
 
 
	 02:06:25
     ◼
      
     ► 
     WebKit and that WebKit is just it's the 
     
     
  
 
 
	 02:06:28
     ◼
      
     ► 
     best web rendering engine man and just 
     
     
  
 
 
	 02:06:31
     ◼
      
     ► 
     don't see how anybody could deny that 
     
     
  
 
 
	 02:06:33
     ◼
      
     ► 
     at least its best technically is the 
     
     
  
 
 
	 02:06:35
     ◼
      
     ► 
     best athletically I you're gonna hear 
     
     
  
 
 
	 02:06:37
     ◼
      
     ► 
     from both the Opera users about that 
     
     
  
 
 
	 02:06:39
     ◼
      
     ► 
     though right 
     
     
  
 
 
	 02:06:40
     ◼
      
     ► 
     ah well maybe not best for everyone but 
     
     
  
 
 
	 02:06:43
     ◼
      
     ► 
     it's the best general-purpose one and 
     
     
  
 
 
	 02:06:45
     ◼
      
     ► 
     then they brought it to windows and it 
     
     
  
 
 
	 02:06:46
     ◼
      
     ► 
     went nowhere just sunk like oh yeah 
     
     
  
 
 
	 02:06:49
     ◼
      
     ► 
     brick and google chrome i think is now 
     
     
  
 
 
	 02:06:52
     ◼
      
     ► 
     is google chrome now the most popular 
     
     
  
 
 
	 02:06:53
     ◼
      
     ► 
     browser on Windows I think so yeah it 
     
     
  
 
 
	 02:06:55
     ◼
      
     ► 
     certainly is among the people who aren't 
     
     
  
 
 
	 02:06:57
     ◼
      
     ► 
     using you know 1999 compact boxes you 
     
     
  
 
 
	 02:07:03
     ◼
      
     ► 
     know running XP you know among people 
     
     
  
 
 
	 02:07:06
     ◼
      
     ► 
     who are using even vaguely modern 
     
     
  
 
 
	 02:07:07
     ◼
      
     ► 
     windows computers chrome is the most 
     
     
  
 
 
	 02:07:09
     ◼
      
     ► 
     popular which is insane given you know 
     
     
  
 
 
	 02:07:12
     ◼
      
     ► 
     the situation with ie having ninety-one 
     
     
  
 
 
	 02:07:15
     ◼
      
     ► 
     percent market share ten years ago and 
     
     
  
 
 
	 02:07:18
     ◼
      
     ► 
     what's chrome it's you know it's at 
     
     
  
 
 
	 02:07:21
     ◼
      
     ► 
     least chrome on windows i mean i don't 
     
     
  
 
 
	 02:07:22
     ◼
      
     ► 
     use windows so i can say it but 
     
     
  
 
 
	 02:07:23
     ◼
      
     ► 
     everybody lies 
     
     
  
 
 
	 02:07:24
     ◼
      
     ► 
     you know who seems to like it's a it 
     
     
  
 
 
	 02:07:26
     ◼
      
     ► 
     feels like a Windows app I with WebKit 
     
     
  
 
 
	 02:07:32
     ◼
      
     ► 
     rather than trying to shoehorn a you 
     
     
  
 
 
	 02:07:34
     ◼
      
     ► 
     know a mac app on Windows users just 
     
     
  
 
 
	 02:07:37
     ◼
      
     ► 
     doesn't go over well that's one of the 
     
     
  
 
 
	 02:07:39
     ◼
      
     ► 
     reasons i don't like I really care that 
     
     
  
 
 
	 02:07:40
     ◼
      
     ► 
     much for Chrome on iOS 10 because it 
     
     
  
 
 
	 02:07:42
     ◼
      
     ► 
     still feels like a bit of a windows not 
     
     
  
 
 
	 02:07:44
     ◼
      
     ► 
     as bad as an apple puts their stuff on 
     
     
  
 
 
	 02:07:46
     ◼
      
     ► 
     Windows but yes they're not great 
     
     
  
 
 
	 02:07:49
     ◼
      
     ► 
     that's a whole that's the hold of the 
     
     
  
 
 
	 02:07:50
     ◼
      
     ► 
     ship it's all so yeah us of your Safari 
     
     
  
 
 
	 02:07:52
     ◼
      
     ► 
     user I am and and you know this also 
     
     
  
 
 
	 02:07:55
     ◼
      
     ► 
     hold the show I really have a love-hate 
     
     
  
 
 
	 02:07:57
     ◼
      
     ► 
     relationship with safari because it 
     
     
  
 
 
	 02:07:59
     ◼
      
     ► 
     seems like every major version of safari 
     
     
  
 
 
	 02:08:02
     ◼
      
     ► 
     is you know one step forward two steps 
     
     
  
 
 
	 02:08:05
     ◼
      
     ► 
     back and it they have safari is so buggy 
     
     
  
 
 
	 02:08:08
     ◼
      
     ► 
     and mountain lion now it is so 
     
     
  
 
 
	 02:08:09
     ◼
      
     ► 
     ridiculously buggy it was buggy and lion 
     
     
  
 
 
	 02:08:12
     ◼
      
     ► 
     it was Bucky and snow leopard and it 
     
     
  
 
 
	 02:08:15
     ◼
      
     ► 
     no now just different bugs but I'm very 
     
     
  
 
 
	 02:08:18
     ◼
      
     ► 
     disappointed in general in our industry 
     
     
  
 
 
	 02:08:20
     ◼
      
     ► 
     for how few options we have for email 
     
     
  
 
 
	 02:08:23
     ◼
      
     ► 
     clients and web browsers these two like 
     
     
  
 
 
	 02:08:26
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     the two most important apps for so many 
     
     
  
 
 
	 02:08:28
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     people or at least the most frequently 
     
     
  
 
 
	 02:08:31
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     used after so many people and our 
     
     
  
 
 
	 02:08:33
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     ► 
     options for both are ok but not great as 
     
     
  
 
 
	 02:08:38
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     ► 
     a long time Mac user though it's see 
     
     
  
 
 
	 02:08:39
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     ► 
     this is the difference is i could 
     
     
  
 
 
	 02:08:41
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     ► 
     someone has always used the matter 
     
     
  
 
 
	 02:08:44
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     ► 
     I still feel like we have so many 
     
     
  
 
 
	 02:08:47
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     ► 
     choices for web browser because like in 
     
     
  
 
 
	 02:08:49
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     ► 
     the late nineties if we had zero choices 
     
     
  
 
 
	 02:08:51
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     right that's it really was it was like I 
     
     
  
 
 
	 02:08:54
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     i think it was the single i think it was 
     
     
  
 
 
	 02:08:56
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     the single reason single biggest reason 
     
     
  
 
 
	 02:08:57
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     why they're the had such markets are 
     
     
  
 
 
	 02:09:00
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     ► 
     problems at the time is that web 
     
     
  
 
 
	 02:09:01
     ◼
      
     ► 
     browsing was such a problem not sure 
     
     
  
 
 
	 02:09:04
     ◼
      
     ► 
     anybody even even windows user didn't 
     
     
  
 
 
	 02:09:06
     ◼
      
     ► 
     have that many options you know we had 
     
     
  
 
 
	 02:09:08
     ◼
      
     ► 
     two or three so wasn't it wasn't that 
     
     
  
 
 
	 02:09:10
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     ► 
     different still better than zero that's 
     
     
  
 
 
	 02:09:12
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     ► 
     true yeah but I you know every browser 
     
     
  
 
 
	 02:09:14
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     has its own problems and and I i use 
     
     
  
 
 
	 02:09:17
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     ► 
     safari because it fits me the best but 
     
     
  
 
 
	 02:09:20
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     ► 
     it drives me crazy 
     
     
  
 
 
	 02:09:21
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     ► 
     almost every day it drives me crazy for 
     
     
  
 
 
	 02:09:23
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     ► 
     some stupid reason I have to either 
     
     
  
 
 
	 02:09:24
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     ► 
     restart it was starting to bug out or it 
     
     
  
 
 
	 02:09:28
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     has some kind of weird bug that you know 
     
     
  
 
 
	 02:09:30
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     ► 
     okay I gotta restart anyway or or 
     
     
  
 
 
	 02:09:32
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     ► 
     something no there's no or stop 
     
     
  
 
 
	 02:09:33
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     ► 
     surrendering the bottom half of the page 
     
     
  
 
 
	 02:09:35
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     and it's all white 
     
     
  
 
 
	 02:09:36
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     you know there's that that's a new blog 
     
     
  
 
 
	 02:09:37
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     ► 
     with mountain line like that it's just 
     
     
  
 
 
	 02:09:39
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     ► 
     so there's so many weird little problems 
     
     
  
 
 
	 02:09:41
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     ► 
     that na i wish that Safari adopted more 
     
     
  
 
 
	 02:09:45
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     ► 
     of the chrome process model where 
     
     
  
 
 
	 02:09:48
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     ► 
     everything so isolated and everything is 
     
     
  
 
 
	 02:09:51
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     ► 
     African who art I think I talked about 
     
     
  
 
 
	 02:09:52
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     ► 
     this on the show a few episodes ago but 
     
     
  
 
 
	 02:09:54
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     ► 
     yeah I do kind of feel like they lost 
     
     
  
 
 
	 02:09:56
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     ► 
     they bet wrong on that with them yeah 
     
     
  
 
 
	 02:09:58
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     ► 
     but the 11 separate want rendering 
     
     
  
 
 
	 02:10:01
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     process versus one for every open tab 
     
     
  
 
 
	 02:10:04
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     ► 
     right and the reason they use that the 
     
     
  
 
 
	 02:10:06
     ◼
      
     ► 
     separating process in Lyon was for this 
     
     
  
 
 
	 02:10:08
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     ► 
     whole sandboxing xspc thing they were 
     
     
  
 
 
	 02:10:10
     ◼
      
     ► 
     moving towards like that the 
     
     
  
 
 
	 02:10:12
     ◼
      
     ► 
     architecture of separating out the part 
     
     
  
 
 
	 02:10:14
     ◼
      
     ► 
     of your program so that if there's a 
     
     
  
 
 
	 02:10:16
     ◼
      
     ► 
     security hole exploits javascript then I 
     
     
  
 
 
	 02:10:19
     ◼
      
     ► 
     can't access anything else for example 
     
     
  
 
 
	 02:10:20
     ◼
      
     ► 
     because it's only their work the web 
     
     
  
 
 
	 02:10:22
     ◼
      
     ► 
     rendering and like moving to that 
     
     
  
 
 
	 02:10:23
     ◼
      
     ► 
     introduced tons of bugs and tons of 
     
     
  
 
 
	 02:10:25
     ◼
      
     ► 
     performance problems and so they fix 
     
     
  
 
 
	 02:10:27
     ◼
      
     ► 
     some of those now we have other bugs 
     
     
  
 
 
	 02:10:29
     ◼
      
     ► 
     other performance problems and it's just 
     
     
  
 
 
	 02:10:31
     ◼
      
     ► 
     like every every year when they make 
     
     
  
 
 
	 02:10:33
     ◼
      
     ► 
     Safari you know the the new major 
     
     
  
 
 
	 02:10:35
     ◼
      
     ► 
     version of safari for that year big 
     
     
  
 
 
	 02:10:37
     ◼
      
     ► 
     shift the bugs around and so I I know 
     
     
  
 
 
	 02:10:39
     ◼
      
     ► 
     they'll be annoyed in different ways you 
     
     
  
 
 
	 02:10:41
     ◼
      
     ► 
     know the week later and what mobile 
     
     
  
 
 
	 02:10:43
     ◼
      
     ► 
     safari i think is great and has only 
     
     
  
 
 
	 02:10:45
     ◼
      
     ► 
     gotten better yeah you're right mobile 
     
     
  
 
 
	 02:10:47
     ◼
      
     ► 
     safari awesome 
     
     
  
 
 
	 02:10:47
     ◼
      
     ► 
     I feel like maybe there's a back to the 
     
     
  
 
 
	 02:10:49
     ◼
      
     ► 
     mac moment coming from safari where 
     
     
  
 
 
	 02:10:52
     ◼
      
     ► 
     maybe you know some of the 
     
     
  
 
 
	 02:10:54
     ◼
      
     ► 
     no I don't know if it's the people or 
     
     
  
 
 
	 02:10:56
     ◼
      
     ► 
     the color or whatever but like that at 
     
     
  
 
 
	 02:10:57
     ◼
      
     ► 
     least the philosophy of mobile safari 
     
     
  
 
 
	 02:10:59
     ◼
      
     ► 
     would be great on Mac os10 see I don't 
     
     
  
 
 
	 02:11:03
     ◼
      
     ► 
     see it happening because I feel like I 
     
     
  
 
 
	 02:11:05
     ◼
      
     ► 
     feel like that them the Mac os10 Safari 
     
     
  
 
 
	 02:11:08
     ◼
      
     ► 
     team seems to have a tolerance for bugs 
     
     
  
 
 
	 02:11:12
     ◼
      
     ► 
     like it seems like they they are ok 
     
     
  
 
 
	 02:11:15
     ◼
      
     ► 
     shipping a very buggy version of safari 
     
     
  
 
 
	 02:11:18
     ◼
      
     ► 
     and that's that's scary to me that i 
     
     
  
 
 
	 02:11:20
     ◼
      
     ► 
     really dont that does not sit well with 
     
     
  
 
 
	 02:11:21
     ◼
      
     ► 
     me but it they just shown over the last 
     
     
  
 
 
	 02:11:23
     ◼
      
     ► 
     23 years or so that they're ok with 
     
     
  
 
 
	 02:11:26
     ◼
      
     ► 
     these imperfections 
     
     
  
 
 
	 02:11:28
     ◼
      
     ► 
     well the other thing too and I know I've 
     
     
  
 
 
	 02:11:29
     ◼
      
     ► 
     mentioned this before but it's I think 
     
     
  
 
 
	 02:11:31
     ◼
      
     ► 
     it's worth emphasizing is in the old 
     
     
  
 
 
	 02:11:33
     ◼
      
     ► 
     days back when they used to blog a lot 
     
     
  
 
 
	 02:11:35
     ◼
      
     ► 
     more i don't i don't think they do that 
     
     
  
 
 
	 02:11:37
     ◼
      
     ► 
     anymore like the WebKit blogger surfin 
     
     
  
 
 
	 02:11:39
     ◼
      
     ► 
     Safari blog you know they've hired 
     
     
  
 
 
	 02:11:40
     ◼
      
     ► 
     things kind of gone quiet but I know 
     
     
  
 
 
	 02:11:44
     ◼
      
     ► 
     that I hired at least it even said that 
     
     
  
 
 
	 02:11:46
     ◼
      
     ► 
     they had a rule that you can't check in 
     
     
  
 
 
	 02:11:49
     ◼
      
     ► 
     anything that causes a regression in the 
     
     
  
 
 
 
	 02:11:54
     ◼
      
     ► 
     oh yeah admitted everything faster for a 
     
     
  
 
 
	 02:11:56
     ◼
      
     ► 
     light on so if you wanted to check 
     
     
  
 
 
	 02:11:57
     ◼
      
     ► 
     something in that was going to have a a 
     
     
  
 
 
	 02:11:59
     ◼
      
     ► 
     regression you had to find something 
     
     
  
 
 
	 02:12:01
     ◼
      
     ► 
     that you had to fix something else where 
     
     
  
 
 
	 02:12:03
     ◼
      
     ► 
     to get there also that the overall 
     
     
  
 
 
	 02:12:04
     ◼
      
     ► 
     checking you were about to make came in 
     
     
  
 
 
	 02:12:06
     ◼
      
     ► 
     under so that Safari only ever got 
     
     
  
 
 
	 02:12:08
     ◼
      
     ► 
     faster and the idea was that that this 
     
     
  
 
 
	 02:12:10
     ◼
      
     ► 
     was in contrast to was the idea that you 
     
     
  
 
 
	 02:12:13
     ◼
      
     ► 
     add features in one mode we're adding 
     
     
  
 
 
	 02:12:15
     ◼
      
     ► 
     new features and then we'll we'll fix 
     
     
  
 
 
	 02:12:17
     ◼
      
     ► 
     the performance stuff at the end because 
     
     
  
 
 
	 02:12:19
     ◼
      
     ► 
     they said and that that doesn't work 
     
     
  
 
 
	 02:12:22
     ◼
      
     ► 
     because at the end you end up just 
     
     
  
 
 
	 02:12:23
     ◼
      
     ► 
     having to ship and you're like God crap 
     
     
  
 
 
	 02:12:25
     ◼
      
     ► 
     now it's lower so that every step of the 
     
     
  
 
 
	 02:12:27
     ◼
      
     ► 
     way everyday as you're checking and 
     
     
  
 
 
	 02:12:29
     ◼
      
     ► 
     stuff you cannot make it slower 
     
     
  
 
 
	 02:12:30
     ◼
      
     ► 
     well at some point they obviously got 
     
     
  
 
 
	 02:12:32
     ◼
      
     ► 
     the rid of that role i'm pretty sure 
     
     
  
 
 
	 02:12:33
     ◼
      
     ► 
     that point was when they switched over 
     
     
  
 
 
	 02:12:35
     ◼
      
     ► 
     to the separate process model for the 
     
     
  
 
 
	 02:12:37
     ◼
      
     ► 
     renderer I think that's I think it's 
     
     
  
 
 
	 02:12:38
     ◼
      
     ► 
     very clear that so that's when they gave 
     
     
  
 
 
	 02:12:40
     ◼
      
     ► 
     that up because they had to and I really 
     
     
  
 
 
	 02:12:42
     ◼
      
     ► 
     do think that internally i suspect that 
     
     
  
 
 
	 02:12:44
     ◼
      
     ► 
     there was like a that they did exactly 
     
     
  
 
 
	 02:12:47
     ◼
      
     ► 
     what what they said long ago you know 
     
     
  
 
 
	 02:12:49
     ◼
      
     ► 
     the reason they didn't do it they said 
     
     
  
 
 
	 02:12:50
     ◼
      
     ► 
     well we'll switch to this render and 
     
     
  
 
 
	 02:12:52
     ◼
      
     ► 
     then we'll make it fast later exactly 
     
     
  
 
 
	 02:12:54
     ◼
      
     ► 
     anyway read this show has gone on 
     
     
  
 
 
	 02:12:58
     ◼
      
     ► 
     ridiculously long Marco Arment you 
     
     
  
 
 
	 02:12:59
     ◼
      
     ► 
     you're very kind with your time as it 
     
     
  
 
 
	 02:13:01
     ◼
      
     ► 
     was it was great to have you here thanks 
     
     
  
 
 
	 02:13:03
     ◼
      
     ► 
     my pleasure to be here 
     
     
  
 
 
	 02:13:04
     ◼
      
     ► 
     I good luck with that 
     
     
  
 
 
	 02:13:06
     ◼
      
     ► 
     your app Instagram and shooting your 
     
     
  
 
 
	 02:13:13
     ◼
      
     ► 
     photos with instapaper and how without 
     
     
  
 
 
	 02:13:16
     ◼
      
     ► 
     it without any filter yeah you should 
     
     
  
 
 
	 02:13:19
     ◼
      
     ► 
     add filters to instapaper by the way 
     
     
  
 
 
	 02:13:20
     ◼
      
     ► 
     make it look like an old old crinkled up 
     
     
  
 
 
	 02:13:23
     ◼
      
     ► 
     newspaper it that's nothing to have that 
     
     
  
 
 
 
	 02:13:27
     ◼
      
     ► 
     filters may be in app purchase right you 
     
     
  
 
 
	 02:13:30
     ◼
      
     ► 
     can have like a USA Today filter put a 
     
     
  
 
 
	 02:13:32
     ◼
      
     ► 
     big blue circle in the corner of 
     
     
  
 
 
	 02:13:34
     ◼
      
     ► 
     everything but anyway thank you this is 
     
     
  
 
 
 
	 02:13:38
     ◼
      
     ► 
     see you later all right