Cortex 4: Posting Day


00:00:00   oh by the way I don't know how I missed you bleeping out the god that sounds [TS]

00:00:03   hilarious on the actual show you a very nice honored by the way you have little [TS]

00:00:07   outlines bullet points the way better show know that I ever put together i [TS]

00:00:11   very much liked outlines and Shannon's the case allows me to feel safe and [TS]

00:00:18   secure when I come to the show that I always know when I'm gonna be talking [TS]

00:00:21   about this white outline for the for the listeners mike has an outline that's [TS]

00:00:26   about four pages long [TS]

00:00:29   in our shared Google Doc here and it also is for indentations deep at some [TS]

00:00:36   points here four levels of hierarchy quite the online questions on questions [TS]

00:00:40   going so our first piece of follow-up comes from bien cosby on Twitter and [TS]

00:00:47   they found the the but the background you couldn't find bitches your iPhone [TS]

00:00:54   background yes I look at that link there does seem to be the artists and the [TS]

00:00:58   original so we'll put that in the show notes as the wallpaper that I use to [TS]

00:01:01   thank you to Brandon for finding that I actually put it in the last episode show [TS]

00:01:05   nuts as well but the thing is not only some podcast apps updated shirts [TS]

00:01:13   eagle-eyed observers were found in last week's notes but if you if you didn't [TS]

00:01:20   see in last week's notes it is now in this week's and excellent background is [TS]

00:01:24   very nice I like mine though now I'm very happy I spent about 20 minutes [TS]

00:01:31   aligning it is actually a line now pretty much there is now well his know [TS]

00:01:37   pretty much aligned it cannot be aligned though because even with prospective [TS]

00:01:41   zoom off the iPhone will moved about ground depending on the angle that you [TS]

00:01:46   look at it so I can kind of never get it perfect as I'm looking at it right now [TS]

00:01:50   is in my doc and it's perfectly still the line is nice and in between those [TS]

00:01:55   two dots of I'm pretty sure it doesn't move all of you have perspectives [TS]

00:01:59   moves very very marginally but it does move I can see I can see the line moving [TS]

00:02:04   between the two dots as I moved to fund after I'm not entirely sure just [TS]

00:02:09   misaligned it is aligning stuff is it's a bit like the uncanny valley where the [TS]

00:02:14   closer something is to being aligned but it's not aligned the more and knowing it [TS]

00:02:20   gets whereas if it's just completely misaligned it doesn't even matter who [TS]

00:02:24   cares but if you're just a couple millimeters off that's way more [TS]

00:02:28   irritating than being a centimeter off I guarantee to you I have perspective zoom [TS]

00:02:32   off I've taken two screenshots and you will see how it has moved from left to [TS]

00:02:37   right cause I know that you won't believe me I'm now taking a screenshot [TS]

00:02:41   of the settings where it shows that have perspectives in turn off that proves [TS]

00:02:46   nothing [TS]

00:02:46   Dec Dec how the line is moving well then then what good is the setting of [TS]

00:02:53   respected him of turning it off to leave it on I don't like as I think [TS]

00:02:56   perspective zoom is way more than that like it's like the crazy looks like you [TS]

00:03:00   flying through space kind of thing it's not that I don't believe you but it's [TS]

00:03:03   mostly don't believe you yeah maybe maybe I just can't see it on mine [TS]

00:03:12   because it's not it's not a perfect grid but if you take a look at the evidence [TS]

00:03:15   that I have presented to you does it appear that I am correct so I am too [TS]

00:03:21   busy taking my own evidence here and I wasn't listening to you what were you [TS]

00:03:25   saying he right is that what you're trying to tell me I'm trying to yes if [TS]

00:03:28   you look at if you look at exhibit ab&c [TS]

00:03:31   you can you must be able to agree that there is an issue that it seems like it [TS]

00:03:36   is moving and I have it says I have prospective zoom off on my phone I just [TS]

00:03:40   wiggle it around and taken different screenshots and the background does not [TS]

00:03:43   move I think your phone is broken I have another question for you do you have the [TS]

00:03:47   reach use motion setting turned off [TS]

00:03:49   ok reduced motion is off as well as online too and i cant you can clearly [TS]

00:03:56   see how the icons are moving left to right I think you just really bad [TS]

00:04:01   aligning wallpaper I think you just don't know what you doing now your phone [TS]

00:04:05   is broken [TS]

00:04:05   ok if you moved your phone to the absolute last taken screenshot move it [TS]

00:04:10   to the absolute right to screen show that is exactly what I just did my [TS]

00:04:13   wallpaper didn't move he said I can't believe we're doing [TS]

00:04:16   this year they are exactly the same I don't understand what's happening is [TS]

00:04:20   that on telling you right this this can only be truly resolved when the next [TS]

00:04:24   time you meet for lunch so I believe that is gonna be before we record [TS]

00:04:28   episode 56 so by the time he finally resolved although I feel this is one of [TS]

00:04:35   those things we're going to get many many many screenshots about people's [TS]

00:04:41   funds to be treated you are not interested in receiving people see me [TS]

00:04:45   here identical screenshots I just your phone is broken this isn't minors by my [TS]

00:04:50   phone it works the way I would expect that it would gramm suggested a red [TS]

00:04:55   called I aliens to me because I said I hated alien blue and I like this up I [TS]

00:05:03   have you used it [TS]

00:05:04   yeah I've been using it for the commenting on stuff this week looking at [TS]

00:05:09   our posting your subreddit and I have been way happy with this name blew it [TS]

00:05:15   makes so much more sense to me does it have a dark mode and that seemed that [TS]

00:05:19   the screenshots it does but the the contrast of the text is quite low but it [TS]

00:05:23   does have a dog mode that's fine I'm happy to accept low contrast taxed for a [TS]

00:05:28   dark mode yet but I give it a try out for an alternative Reddick clients I [TS]

00:05:33   haven't been thrilled with alien blue lately you you should really check so I [TS]

00:05:37   i like it alot its very simple I give it a try I recommend it says thank you so [TS]

00:05:42   much to Graham who was the first person sign in to us we had a few people are [TS]

00:05:47   this question gray and i must say that I am very interested to understand [TS]

00:05:51   something frustrates me how do you deal with the fact that when you move your [TS]

00:05:57   iPad into portrayed [TS]

00:05:59   around then it ruins your love the work to be done [TS]

00:06:03   yeah well this is the same problem that the iPhone six-plus has as well but if [TS]

00:06:07   you use it in landscape mode everything two slides over that is just ugly as [TS]

00:06:11   hell though like the only it is way worse to look at on the iPhone then [TS]

00:06:17   Donovan six-plus than on the iPad yes I remember when I first got an iPad [TS]

00:06:25   add the first time I rotated it and saw that the icons moved around I was [TS]

00:06:30   horrified because I knew that this was something I was going to have to live [TS]

00:06:34   with for quite a while the one of the reasons why I have in landscape mode I [TS]

00:06:40   have three rows of icons on my iPad is I think that that is fairly optimal for [TS]

00:06:46   when you rotated it you're left with I think it's almost a four-by-four grid [TS]

00:06:50   there's one icon missing at the bottom [TS]

00:06:52   i think is the way that ends up and I don't think it looks too bad when you [TS]

00:06:56   rotate it but I hate that and I don't understand I don't understand why Apple [TS]

00:07:01   doesn't adopt what to me seems the most simple solution which is have the icons [TS]

00:07:06   routine in place I don't understand why they have to rely on when you turn [TS]

00:07:12   something to landscape or portrait I don't understand why this is the this is [TS]

00:07:17   the solution so you'd you'd have the dock on the side for example not a dog [TS]

00:07:22   would go to the bottom I wasn't thinking about that if you put the dock on the [TS]

00:07:27   side that's fine whatever I do unless concerned about where the doctors but [TS]

00:07:30   because that's that's the less horrible part that you can do something with the [TS]

00:07:34   doc that makes more sense to me actually just turn the icons around all of the [TS]

00:07:38   icon stay in their same spot but they just rotated 90 degrees when you turn it [TS]

00:07:42   and then you then you still have them laid out in the same in the same manner [TS]

00:07:47   that's the one that seems to me the reasonable way that's when you rotate [TS]

00:07:52   something it should work they wouldn't know what day because what's in your top [TS]

00:07:56   left dozens of top right for you you can't ever you can't achieve the things [TS]

00:08:02   that you want which is only one of the icons in the same relative locations [TS]

00:08:05   because you're moving a physical object and that the the screen ratio is [TS]

00:08:10   different one way or the other so you have to do something with moving the [TS]

00:08:13   icons around but I think the the visual metaphor is best as if you were taking a [TS]

00:08:19   a piece of paper and you drew icons on it in the new route tape that paper [TS]

00:08:23   that's what the icon should do but then because its digital just have them route [TS]

00:08:30   eat ninety degrees counterclockwise or whichever way so that they are upright [TS]

00:08:35   but they're still in the same location as it [TS]

00:08:38   as if you were moving a piece of paper you know if you're looking at them they [TS]

00:08:42   don't shift around they stay where they are when you're looking at them I feel [TS]

00:08:46   that that makes more sense it doesn't help the muscle memory problem but you [TS]

00:08:49   can't like the way you have to delay would look so ugly as you have to do is [TS]

00:08:54   crazy star muscle memory is going to be broken no matter what you do because the [TS]

00:09:00   iPad is not a square device so since you already have to give up muscle memory [TS]

00:09:05   fidelity you might as well try to preserve visual fidelity but they go [TS]

00:09:10   with breaking both go out well we can't keep muscle memory fidelity select bring [TS]

00:09:14   visual fidelity is well and I don't understand the decision my my guess is [TS]

00:09:19   this falls out from the way I West was originally designed to handle [TS]

00:09:23   rearranging icons that that's that's why this is there this is just called code [TS]

00:09:27   that hasn't been updated and then when you rotated it's basically just saying [TS]

00:09:31   let's pretend like all the icons were lifted up for a second and then we'll [TS]

00:09:34   just slide the men like that we're putting in place I think that's why that [TS]

00:09:38   happens but is it is ugly as sin when it happens anyway that the true answer is I [TS]

00:09:44   almost always use my iPad in landscape mode anyway so I I rarely have it in [TS]

00:09:49   portrait mode I like it and landscape I guess if you use and portrayed you put [TS]

00:09:54   it back to landscape when you're on the home screen for example they seem like [TS]

00:09:58   if you read you probably read input rate right now every landscape like two pages [TS]

00:10:03   so beside a one-page form using iBooks I do the two pages thing as 20 pages of [TS]

00:10:09   text I like that to use the rotation lock yeah I do the rotation like I mean [TS]

00:10:13   somethings are better in portrait mode like if I am using Instapaper Instapaper [TS]

00:10:16   my one complaint about is it doesn't do a double column thing and then the texts [TS]

00:10:21   to Aizawl read in September in portrait mode it's not like it never happens but [TS]

00:10:25   the vast majority of my time I leave the iPad in landscape mode when I'm doing [TS]

00:10:29   kind of anything productive as in to keep in landscape when I'm reading stuff [TS]

00:10:32   like fun looking at Twitter isn't that I will look at import rumored in episode [TS]

00:10:37   one we covered the various to do that to use and then many people noticed in last [TS]

00:10:43   week's episode [TS]

00:10:44   absolute lives smack bang in the middle of your screen that was not present on [TS]

00:10:50   your iPhone home screen that is one the list of finalists I think it's it's I'm [TS]

00:10:54   gonna call a wonder this year you can but I like to the list of the company [TS]

00:10:59   that makes it is called 61 the Condesa you know how that works for you on the [TS]

00:11:05   comments of the discussion some people will love it [TS]

00:11:09   most people will probably get what you use the list for committing to use it [TS]

00:11:17   for and why is it just me or is it just siloed to your I think we get this again [TS]

00:11:25   I am always trying stuff out I think it was present in the original screenshots [TS]

00:11:31   of my iPhone it was just in one of my work folders that I think that was the [TS]

00:11:36   case that would make sense I was kind of expecting that that would be the case [TS]

00:11:40   but if that is the case then for some reason it is given pride of place on [TS]

00:11:45   your iPad and iPhone wonder list is given pride of place on my iPad mainly [TS]

00:11:52   because I have a hard time actually feeling all three rows with icons on my [TS]

00:11:57   iPad since that is primarily a work device there are there are more icons on [TS]

00:12:03   there then I would if I didn't care about the aesthetics of it if I was so [TS]

00:12:07   if I was just wanting to Rose I could get away with removing some things on [TS]

00:12:12   there so there are more things on my iPad that are higher priority than they [TS]

00:12:15   would otherwise be on the iPhone which is why slightly different I did a zoom [TS]

00:12:19   and enhance on the original screenshot that you provided and hands might [TS]

00:12:25   enhance I have enhanced and I can see from the list [TS]

00:12:28   tucked away inside your workforce again yes that cited the virtual going on [TS]

00:12:35   welfare and well-being but anyway to answer the question is going to have to [TS]

00:12:43   elude again to a topic that we're going to put off until another time but I [TS]

00:12:48   asked whether a few weeks ago about to do list apps that work particularly well [TS]

00:12:55   for sharing with somebody else and wonder lists was one of the ones that [TS]

00:13:02   came fairly well recommended there were a bunch of others I spent an hour or so [TS]

00:13:07   trying out a few and eventually settled on wonder list as the to-do list app [TS]

00:13:12   that I am currently using to communicate with my personal assistant so that is a [TS]

00:13:17   place that I can put tasks for her instead of having to do things in email [TS]

00:13:22   this is relatively new I'm trying this out I don't know if it will stick or not [TS]

00:13:26   but that's currently what I'm using it for the elusive personal assistant had [TS]

00:13:31   very exciting this episode of cortex is brought to you by a glue the internet [TS]

00:13:37   not actually like glue you don't have to be chained to your desk you don't have [TS]

00:13:41   to look ugly internet data to any of this stuff igloo allows you to use your [TS]

00:13:46   internet wherever you wanna be and it also does it with great design navy blue [TS]

00:13:51   you can manage your tasks from your laptop during a meeting you can share [TS]

00:13:55   status updates of your colleagues about that sailed you just landed as you're [TS]

00:13:58   sitting on the train and your way back from the client site and you can also [TS]

00:14:02   access the latest version of your files from home you can even do this in your [TS]

00:14:06   pajamas if you want a nobody will know these days everything is mobile your [TS]

00:14:10   work should be to his book bag design is really easy to configure your include to [TS]

00:14:15   look exactly as you'd like you can rebrand it and give it the complete look [TS]

00:14:19   and feel of your team and thanks to groups basis [TS]

00:14:22   role-based access permissions and an easy drag-and-drop widget editor you can [TS]

00:14:26   reorganize the whole platform to fit exactly how each of the team's work in [TS]

00:14:30   your organization igloo also allows you to integrate services like box Google [TS]

00:14:34   Drive Dropbox into one big easy to secure platform this means that you're [TS]

00:14:39   not going to see documents being scattered all over the place this can [TS]

00:14:42   cause big problems for just making sure everybody's on the rampage balsa [TS]

00:14:45   security issues as well clients files and you can also share files with your [TS]

00:14:49   co-workers as well in exams platform for you all to collaborate on you can easily [TS]

00:14:53   track who has looked at documents we've read receipts is can be super useful for [TS]

00:14:57   making sure that everybody has critical information and they've all seen it and [TS]

00:15:01   everybody is on [TS]

00:15:02   the same page it's time to break away from the internet you hate goin sign up [TS]

00:15:06   for agree right now and you can try it for free for any team of up to 10 people [TS]

00:15:10   for as long as you want to sign up right now it was offered dot com slash cortex [TS]

00:15:15   thank you so much for supporting the show and all of real AFM [TS]

00:15:19   so last week by tease the idea of talking about your video posting and [TS]

00:15:26   kind of what happens on the daily you post the video because you positively [TS]

00:15:29   loss we can in the richest things are happening your social media like I found [TS]

00:15:34   very interesting and I wanted to kind of impact a little bit of that ok so we can [TS]

00:15:39   maybe look at some of that today so I want to start with the actual day itself [TS]

00:15:44   and kind of talk through a little bit about a day in the life I think there's [TS]

00:15:48   some technical aspects of this I would like to address a later date so the day [TS]

00:15:54   that videos are posted I assumed you know about the INS in advance like they [TS]

00:15:59   don't just happen accidentally like it's not like all the videos done a post I [TS]

00:16:05   can't imagine that you're that kind of person and let you know that it's gonna [TS]

00:16:10   be maybe Wednesday or Thursday and the money rolls around me like yes it's [TS]

00:16:14   gonna be Wednesday you prepare that way yes I wish the videos could be almost [TS]

00:16:19   accidentally finished it's done how amazing but that is that is most [TS]

00:16:25   certainly not the case [TS]

00:16:26   yes I am I'm usually aiming for a particular Monday Tuesday Wednesday [TS]

00:16:35   region that I want to get a video finish by that doesn't always work out because [TS]

00:16:41   things can take longer but yes I am usually aiming for a particular day and [TS]

00:16:47   I roughly schedule out the next three months of videos and approximately when [TS]

00:16:51   I want them to appear so I do have a general notion of what I want that want [TS]

00:16:57   the videos to happen but yes they do get pushed back on occasion is that a [TS]

00:17:02   rolling thing or do you set unlike take time to plan that out in intervals it's [TS]

00:17:07   both it's both because things can happen that change [TS]

00:17:11   what I'm intending to work on and this is where I i I'm usually working on [TS]

00:17:16   actively working on maybe two or three videos at a time I don't really like to [TS]

00:17:22   work on three I can feel that my productivity goes down a bit but I'm [TS]

00:17:26   usually juggling a few that I'm thinking about for the next few months but yes [TS]

00:17:32   whenever I finish the video after that I do read check the calendar and the [TS]

00:17:39   schedule and really think about it and say ok almost always the video is up [TS]

00:17:44   later than I wanted it to be and so I have to think about [TS]

00:17:47   region during the dates for the later ones instead of pretending like I'm some [TS]

00:17:50   kind of super human that's going to magically make up the lost time which [TS]

00:17:53   never actually happens and so is 80 should I say that like I do it perfectly [TS]

00:18:02   but there are definitely times when some part of my brain goes where no man or [TS]

00:18:07   two weeks late for this one [TS]

00:18:09   you'll you'll definitely make up the lost ground between now and the next one [TS]

00:18:12   I mean your track record is 0 for ever actually doing this but this time will [TS]

00:18:17   be different [TS]

00:18:19   my bring me in that way on occasion but I try to be very conscious of if [TS]

00:18:24   something is late backing up videos that are in the future and not pretending to [TS]

00:18:29   myself I go I'm gonna magically somehow do it faster than I did before so the [TS]

00:18:33   the last video that I just put up the one about the UK election that ended up [TS]

00:18:37   being pretty solidly a week later than I wanted it to be i think is a lot closer [TS]

00:18:43   to a week and a half later than I wanted it to be and so yes that does affect the [TS]

00:18:47   other videos downstream it always does she is there a specific change in your [TS]

00:18:51   schedule that day that you maybe throw low tasks out the window like how does [TS]

00:18:55   that kind of how does that look ok let's talk historically what's happened and [TS]

00:19:01   then what has happened a little bit more recently [TS]

00:19:05   optimization optimization but the opposite this is the ongoing story of [TS]

00:19:14   trying to engineer a life that I want to live in and trying to make changes and [TS]

00:19:20   you have convinced me to do cortex at this very interesting time when I've [TS]

00:19:26   been very conscious this year about things settling in my business in some [TS]

00:19:32   ways that I i feel comfortable making some changes in this ok what about talk [TS]

00:19:36   about is one of these changes to what happened historically for almost every [TS]

00:19:39   video that I've ever made the the animation phase has always been just [TS]

00:19:46   this horrible horrible time when I end up staying up really really late to get [TS]

00:19:54   it done to get it finished how late is really really late ok so for many of my [TS]

00:20:00   videos [TS]

00:20:01   the answer is I didn't go to sleep [TS]

00:20:05   the one in particular that I remember was humans need not apply where that [TS]

00:20:12   video was months and months later than I intended it to be that one took a long [TS]

00:20:16   long time to make and that one was quite different from a bunch of other videos [TS]

00:20:21   that have done which I think contributed to that it never done anything quite [TS]

00:20:24   like that like a documentary the world's tiniest documentary might be that might [TS]

00:20:31   be the way to describe it was more the style definitely like Justin [TS]

00:20:34   presentation and everything and like yeah but that one I remember I was [TS]

00:20:41   getting really nervous that somebody else was going to do a big video on that [TS]

00:20:45   topic and there were just a bunch of things in the news which were kind of [TS]

00:20:49   contributing to people are talking more and more about robots now and when I [TS]

00:20:56   finally thought that this is close enough that I can finish animating this [TS]

00:21:01   whatever it was the day before I just that right I'm just going to finish it [TS]

00:21:06   and I spent the whole day and I ended up staying up the whole night and [TS]

00:21:10   publishing it in the in the next morning that was not uncommon for me to just end [TS]

00:21:15   up staying up most of the night to finish the [TS]

00:21:17   animation to just do it all in one big one big rush which was not very good for [TS]

00:21:23   my physical health and it was not very good for my mental health but that is [TS]

00:21:28   the way most of the videos have been made its just with a huge push at the [TS]

00:21:32   end and so lately with the pasts and three videos maybe four videos that have [TS]

00:21:41   to look at what their fourth one once I can't remember off the top of my head I [TS]

00:21:45   have been trying much harder to not do that to not stay up all night now I have [TS]

00:21:53   long days till of animation that I find really boring but I'm trying very hard [TS]

00:21:57   to say you can't stay up anymore man like you this is not this is not a thing [TS]

00:22:02   that you can keep doing this is a thing that you could do when you were [TS]

00:22:05   establishing your video business but this is a thing that has to stop now and [TS]

00:22:11   for the UK one I animated the whole day before it was released and I would [TS]

00:22:18   finish the animations the morning it was released but I slept a regular nights in [TS]

00:22:24   between those two change you would have done that on the old the night before [TS]

00:22:30   until it was finished [TS]

00:22:32   yeah I would I would have almost certainly stayed up until extremely late [TS]

00:22:36   nights and then and then gone to bed and just not go to sleep until it was [TS]

00:22:41   finished so you're kind of in a way giving in a little bit to the path [TS]

00:22:49   you're maybe giving in to the right phrase but you are allowing the part of [TS]

00:22:56   your brain which is like a man someone might do this just looks like that's [TS]

00:23:01   gonna have to be the case if that's what happens because I need to go to sleep [TS]

00:23:04   now [TS]

00:23:05   yeah that's partly what it is it's it's trying to ignore that feeling I get this [TS]

00:23:12   have no matter what the topic is I always get this irrational feeling right [TS]

00:23:15   towards the end of somebody else is going to put this up right now nobody's [TS]

00:23:20   doing a video about the tree of the UK election and nobody was going to do that [TS]

00:23:26   video but it doesn't change the fact that my brain still worries about [TS]

00:23:30   that the closer we get because it's it's it's like my brain is doing some kind of [TS]

00:23:35   opportunity cost freaked out of nowhere so close this would be the worst time [TS]

00:23:40   for someone to scoop us on a topic so we might as well finish it right now and [TS]

00:23:45   that that has been the freak out and that's usually why it's very rushed in [TS]

00:23:49   very panicky animation section towards the end and so yes I'm trying to push [TS]

00:23:54   that back a little bit and it's also just is also just part of trying to live [TS]

00:23:59   a healthier life which has been an ongoing goal this year of mine and i [TS]

00:24:04   Function terribly when I don't sleep well I'm very sensitive to a lack of [TS]

00:24:11   sleep that's how I just think this is this is not good for me and then they [TS]

00:24:15   can ruin the rest of the schedule for a couple days if if I was up all night and [TS]

00:24:19   then I don't sleep well the next day that's partly why I'm trying to change [TS]

00:24:23   the way this happens that's one thing I wonder about myself because I push [TS]

00:24:27   myself very late evenings [TS]

00:24:29   many days a week and then I feel like I kinda do okay on it but it's one of [TS]

00:24:35   those things are like I wonder how many more years I have left to continue doing [TS]

00:24:39   this will this is the thing you don't have an infinite number of years that [TS]

00:24:45   there is some finite amount of time and I have been doing YouTube now for four [TS]

00:24:50   years or so and the things that I did in the first two years would have killed me [TS]

00:24:57   if I kept doing them for three years so I know I definitely tone down some stuff [TS]

00:25:02   in the third year and and now again I'm finding myself and another phase of [TS]

00:25:05   trying to figure out how to how to balance personal health and the amount [TS]

00:25:10   of work being done because the tradeoff here is that it definitely takes longer [TS]

00:25:16   to do things in a more reasonable way there's there's no doubt about that it [TS]

00:25:22   takes longer in terms of the number of days if I make myself stop working [TS]

00:25:28   sooner we can take ok three working days of animation versus a day and a half of [TS]

00:25:34   just staying up all night doing it but that's that's the tradeoff is always [TS]

00:25:38   tradeoffs the urgency a little bit will you lose it [TS]

00:25:41   which is good because you can't keep it up forever but it's the urgency that [TS]

00:25:46   enables you in the first instance to actually go out dude thing oh yeah I [TS]

00:25:51   mean it's also urgency for a thing that is yours it's very different when you [TS]

00:25:59   are making a thing and you feel this urgent sensation to release it into the [TS]

00:26:03   world where whereas it when I was working a regular job I could not have [TS]

00:26:09   stayed up all night and continue to work through the day with teaching stuff I [TS]

00:26:14   wouldn't it just wouldn't happen there were there were times when there's [TS]

00:26:18   there's a lot to do but you know what you're going to bed at a certain point [TS]

00:26:21   because you have to get up again in the morning and go into work and so that [TS]

00:26:25   that kind of of physical sacrifices just not not possible for a regular job so [TS]

00:26:31   that day on composting day is there a kind of like a war room mentality in [TS]

00:26:38   grey towers like to use up your environment differently do tend to do [TS]

00:26:43   this stuff a home ok let me tell you about the the setup but I just have one [TS]

00:26:48   one final thing from from the last point witches I hope there's a goal that I [TS]

00:26:53   keep telling myself I'm going to hit and I have yet to hit which is I want to get [TS]

00:26:59   to the point where I am no longer animating on the same day that I [TS]

00:27:04   released a video I keep promising myself this will this will happen that I will [TS]

00:27:10   say finish the animation on Sunday and then I'll post the video on Monday but I [TS]

00:27:16   I still keep doing like with the UK won the the last bit of the animation in the [TS]

00:27:21   morning and then feeling like okay well it's done enemy they're going to put it [TS]

00:27:23   up right now how even if this doesn't make any sense timewise about when to [TS]

00:27:28   put it up because of that that sensation of urgency above it needs to happen now [TS]

00:27:32   and the reason I want to do that is because you're right I do have a kind of [TS]

00:27:36   war room oh the the video is up now feeling for the day and I don't like [TS]

00:27:42   mixing a kind of animation stage vs putting it up live stage because there's [TS]

00:27:47   enough things to do when I put it up live someday I hope I'm good enough to [TS]

00:27:51   separate out those two different kind [TS]

00:27:53   of days but I'm not quite there yet said you just have like I have this feeling [TS]

00:27:58   of like soon as some things finished all it's doing is getting old [TS]

00:28:03   yeah a little bit I think that's partly why I find this hard particularly with [TS]

00:28:08   the UK wonders I just did is a good example of I uploaded it at not a really [TS]

00:28:13   great time in the day for the video that it was uploaded it something like about [TS]

00:28:18   5:30 UK time and ideally I should have waited until the next morning to post [TS]

00:28:24   that 5:30 in the in the UK in the afternoon was not a good time for that [TS]

00:28:30   video but it it was done and I i just i couldn't i couldn't hold back I'm just [TS]

00:28:35   gonna put up now because I just want this to be over with I want this to be [TS]

00:28:37   finished and yes I definitely had that feeling it's also a bit weird with even [TS]

00:28:43   with doing this podcast with you think the last one or something whenever it is [TS]

00:28:47   we [TS]

00:28:48   the the last one was done on maybe Thursday night or something and they go [TS]

00:28:54   we're going to publish it tomorrow afternoon and it was it was a bit of a [TS]

00:28:57   strange feeling of we're just going to sit on this I guess but is done I don't [TS]

00:29:03   like it I hate it I i've really really don't like recording things in advance [TS]

00:29:07   unless there is a reason like I'm going on holiday I always have had this [TS]

00:29:14   feeling of like well it's done so [TS]

00:29:19   like that's all it is doing is getting old like references are breaking things [TS]

00:29:26   can happen in the world that mean something we say as outdate like hail [TS]

00:29:29   the stuff yeah someday I may convince you of my philosophy of people don't [TS]

00:29:36   really care as much about schedules as you think they care about schedules all [TS]

00:29:39   I know that I definitely know I know that I'm the one who cares that's the [TS]

00:29:44   problem I think I care more for me than then the concern that other people are [TS]

00:29:49   gonna think that's weird I know that if if I see something that makes the show [TS]

00:29:53   up day on a con man we've done like perspective Zuma's been fixed and come [TS]

00:30:03   back to the to the location in the War Room your home when when you post the [TS]

00:30:07   videos I couldn't imagine you being anywhere else [TS]

00:30:10   posting day is not an iPad day this is this would be a very bad day I'm gonna [TS]

00:30:17   go out to a cafe for the afternoon with my iPad whole business depends on this [TS]

00:30:22   thing which happens once every six weeks at home gonna make sure that I'm in the [TS]

00:30:25   least optimal situation to fix anything if there's a problem so no this is this [TS]

00:30:30   is not a day for the iPad this is a day for sitting at home with my clicky [TS]

00:30:36   keyboard at my desk in my big iMac and that is what that is the situation under [TS]

00:30:42   which I release the videos plus a lot of this stuff is just a thousand times [TS]

00:30:48   faster to do on the computer because I had the big long checklist of this so [TS]

00:30:52   many little boxes to tick and settings to make sure are done in the right way [TS]

00:30:57   when you're uploading a video that I just it's way easier to do at home [TS]

00:31:04   of just going through all of those little things just one of many of my [TS]

00:31:11   little my template here the people are always asking about [TS]

00:31:14   you called it posting a moment ago yes that what you call it I think I don't [TS]

00:31:21   have any particular but it's not labeled anything in particular that these dishes [TS]

00:31:27   how you referenced J let you know if somebody said to you you know maybe [TS]

00:31:32   maybe Mrs Gray you talked to Mrs Gray and you like its posting date today [TS]

00:31:36   she's like oh ok Grayland yeah I don't think I have a particular name for it [TS]

00:31:41   just talked about when the video was going live she does know that when when [TS]

00:31:46   when the video has gone live particularly if she is around when that [TS]

00:31:50   happens this is not a time to bother me about anything that people just know [TS]

00:31:54   this is do not disturb day yes do not disturbed I'm usually in the evenings I [TS]

00:32:01   will emerge from the office and then it's a cliche but otherwise I'm very [TS]

00:32:07   focused on on what's happening which will sound a little strange when when I [TS]

00:32:12   talk about what's actually going on but it still is still requires a lot of [TS]

00:32:15   focus [TS]

00:32:15   yeah there have been times where I've had to ask you something or spoken to [TS]

00:32:19   you about something on a day that video has gone live and I just terrible [TS]

00:32:25   unlike I am concerned that he may like Santa dragged into my house Sunday I i [TS]

00:32:31   get very maybe you like cast a spell on me or something I don't know but I [TS]

00:32:36   always get very concerned about asking bothering you have anything on those [TS]

00:32:40   days especially when I think one day I found a mistake of some description I [TS]

00:32:45   was sending you that felt worse for wear but at least I knew it was a it was a [TS]

00:32:52   fix something I just pulled up here in army focus and in my big template that [TS]

00:33:00   that covers videos from creation to the End Phase there are about thirty five [TS]

00:33:07   items that need to happen after the video is complete I already have the [TS]

00:33:14   file on my desktop and then what happens from then on there about 35 items and [TS]

00:33:19   that that's what I'm what I'm grinding through [TS]

00:33:22   uploading it to YouTube checking that looks OK on YouTube turning off on skip [TS]

00:33:27   ads on YouTube running through this whole list of things and and now with so [TS]

00:33:34   many places the stuff gets published now now this includes also uploading it to [TS]

00:33:38   the RSS feed and doing all the stuff to get ready to publish on the RSS feed as [TS]

00:33:43   well and and there there are just so many little buttons to take and switches [TS]

00:33:50   to flip about getting ready to go live in exactly the way that I wanted to go [TS]

00:33:54   live because when I had a much smaller audience this stuff mattered way less [TS]

00:34:02   but now that when I press a button I know it's going to go out to an even [TS]

00:34:08   know my subscriber numbers are now is it going out to somewhere between one and a [TS]

00:34:12   half to two million people it has to be it has to be really ready to go you [TS]

00:34:19   can't you can't fix stuff afterward I need to have all of the entities in [TS]

00:34:25   place I need to have the captions in place I need to have the Petri on people [TS]

00:34:30   all thanks all of this needs to be ready before I can really press publish and [TS]

00:34:37   then there are few things that happened after that is if point one percent of [TS]

00:34:40   those people [TS]

00:34:41   record saw an era and told you about it a lot of people these are crazy numbers [TS]

00:34:49   I try very hard not to think about that on the day that I'm actually uploading [TS]

00:34:57   stuff I can imagine that probably helps I am very aware of the audience when i'm [TS]

00:35:05   creating the video but I try really hard not to think about it at the at the [TS]

00:35:10   moment when I'm getting stuff ready to go live because it is not helpful it is [TS]

00:35:14   not helpful at all i mean i i can sympathize a dishonest on a small scale [TS]

00:35:18   like my audience size of our audience sizes are nowhere near as big as those [TS]

00:35:23   but they're still large enough that when I am posting things I am seeing it as a [TS]

00:35:28   purely functional thing that has happen [TS]

00:35:30   going to lie I do this and then something happens I don't think of it [TS]

00:35:34   like I'm gonna send this out to tens of thousands of people that are out there [TS]

00:35:38   in the world like I don't think about that I just think about to go to this [TS]

00:35:42   place and that checkbox a copy this link in a tester and had put it in CMS and [TS]

00:35:46   publish and then it's like that's the end but nothing else happens past that [TS]

00:35:52   point is kind of William my brain words like you press publish episode and you [TS]

00:35:57   can and that's fine you can just go away then you can move on to next how big is [TS]

00:36:02   the only focus list in total as you mention I assume is so broken down into [TS]

00:36:06   certain points that the broad categories are are the script writing process the [TS]

00:36:12   audio creation process the animation the thing that I call uploaded which is [TS]

00:36:19   everything from exports to button press of it goes live and then I have another [TS]

00:36:24   whole section which is everything that needs to be done once its post public [TS]

00:36:28   once it out [TS]

00:36:29   actually in the world so those are the various categories that is broken down [TS]

00:36:33   into and Casey how many are in the list as a whole thing about 70 something now [TS]

00:36:43   it's every time I go through and make a video there's always something on this [TS]

00:36:49   list then end up getting slightly changed or that I i improve a little bit [TS]

00:36:54   or a change so this is a real living document for me it's something that is [TS]

00:36:59   constantly getting better each time that I use it and is like a message to future [TS]

00:37:05   me about what you should do slightly differently next time how much of that [TS]

00:37:10   stuff on that list you would you just would do for memory but you put it there [TS]

00:37:14   anyway it's just a confirmation as I imagined that about 95% maybe even 98% [TS]

00:37:22   of the YouTube publishing system you could just do that without needing to [TS]

00:37:28   consult that document could have done enough ok that's your previous question [TS]

00:37:33   I just look there are 73 items currently on the list that number goes up and down [TS]

00:37:38   a little bit now here is the thing that I have learned about myself and this is [TS]

00:37:44   one of the reasons why I am so systems focused is I will overestimate how much [TS]

00:37:53   I'll remember if I don't look at the checklist do it never fails that on an [TS]

00:38:00   upload day I am way more confident that I that I am remembering and doing [TS]

00:38:06   everything then I actually and it even though I know this [TS]

00:38:12   it still doesn't change how the day actually goes it you know it's like it's [TS]

00:38:18   almost like an optical illusion or something like when you're looking at [TS]

00:38:21   optical illusion you know there's nothing moving on the page but it looks [TS]

00:38:24   that way and there's a part of me which knows you can't possibly be remembering [TS]

00:38:30   all of the stuff if you're trying to do this without the checklist but my brain [TS]

00:38:34   oh is it turns out now we remember we remember it all [TS]

00:38:37   everything's great so this is one of the reasons why I really stick to the [TS]

00:38:40   checklist and there was a very good example of this just happened which was [TS]

00:38:45   the brain I did this this different episode of hello Internet and the main [TS]

00:38:50   thing about it was that there was a video in addition to the audio of it now [TS]

00:38:55   on my putting up an episode of hello Internet checklist I have very many [TS]

00:39:00   things I have a separate checklist for when I'm uploading a video to the hello [TS]

00:39:07   Internet YouTube channel for some some reason that I can't conceive of when [TS]

00:39:17   Brady gave me the video file for our special episode I thought oh I'll just [TS]

00:39:22   put this up I don't need to invoke the template let me just do this now and [TS]

00:39:27   Brady must have found 45 things that were missing from the video when I put [TS]

00:39:33   it live just little stuff there wasn't where it was supposed to be or I didn't [TS]

00:39:36   put in the annotation or forgot something in the description and it was [TS]

00:39:40   a perfect example of you can't remember these things just go through the [TS]

00:39:45   checklist there's always something that you're going to forget and the the hello [TS]

00:39:49   Internet [TS]

00:39:50   YouTube video checklist is only 18 items long it's not some crazy long list but [TS]

00:39:55   it doesn't it doesn't change the fact that I'm very likely to overlook some [TS]

00:40:00   small thing when I'm actually putting it up I heard you laughing [TS]

00:40:05   did you think he is a long list and I think that's a long list I think it [TS]

00:40:09   highlights how differently mean you use these systems like for example I would [TS]

00:40:16   be more likely to just have post episode 1 task right I understand that but i i [TS]

00:40:24   learned that this doesn't work well for me know that that's the difference in [TS]

00:40:28   the system which is interesting and I sometimes think that maybe I could do a [TS]

00:40:31   little bit more narrow there are some very special projects I have these long [TS]

00:40:35   list for like for example I have found that the most the biggest thing that I [TS]

00:40:42   can do in this regard is the first episode of a brand new show there are so [TS]

00:40:50   many tiny details that need to go into getting that right and that is one thing [TS]

00:40:56   it has to be right that is a perfect example of the kind of task that really [TS]

00:41:02   benefit from a checklist because it is in frequent enough that it's going to [TS]

00:41:09   feel new every time you do it and it is also complicated enough that it's not [TS]

00:41:15   always immediately obvious what you need to do and so that there's prime there's [TS]

00:41:20   prime checklist territory for that kind of that kind of task but I've learned [TS]

00:41:27   that I need to do these things and I always the one another small example of [TS]

00:41:34   just me being kind of dumb ways this show is a productive and it's it's [TS]

00:41:41   really more about like the story of a man who was not very productive trying [TS]

00:41:44   to figure out how to become very productive it's the bad thing about my [TS]

00:41:47   life but for some reason I used to always just trust myself to remember to [TS]

00:41:53   upload the captions part of the videos that wasn't on my checklist for a long [TS]

00:41:58   time because I just thought oh it's just obvious enough I'll just always do this [TS]

00:42:03   remember but YouTube eventually changed the way that captions were done and so [TS]

00:42:10   it became less obvious to me to do it and then I felt really terrible because [TS]

00:42:15   I actually got contacted by a number of death [TS]

00:42:19   subscribers to my channel who were saying oh I just want to let you know [TS]

00:42:23   that the caption seem to be broken on your last couple of videos when they [TS]

00:42:26   went live and now I feel really terrible and so that you need to add this even [TS]

00:42:31   even things that you you are confident that you can remember [TS]

00:42:36   situations can change around you and so it is still helpful to have that item to [TS]

00:42:41   check off yes upload captions make sure they're working before the video goes [TS]

00:42:46   live even if you think you're always going to remember it you won't and you [TS]

00:42:50   don't know how things are going to be in the future as one of those things you [TS]

00:42:55   don't get those emails I just feel bad if I feel like a jerk [TS]

00:43:00   do you still get nervous when you put the videos up like do you kind of like [TS]

00:43:04   the mouse hover over the publish button for a few moments before you press it [TS]

00:43:08   like checking double-checking triple checking in any way I have gotten better [TS]

00:43:17   about that but it is partly because on on posting day which are now calling it [TS]

00:43:23   apparently I have started to do with thing where I released the video in [TS]

00:43:31   small phases to try and help catch any problems that might arise and so what I [TS]

00:43:39   do with the moment is when I have most of the animations done I have a reward [TS]

00:43:46   on my petrie on page which he called the grammar nazi work with a grammar nazi [TS]

00:43:51   sneak peek is what is exactly what I call it and I posed to preview of some [TS]

00:43:56   of the animations to a very small section of my pee transporters and so [TS]

00:44:03   they can look and see if there's any dumb mistakes that are on there and [TS]

00:44:07   they're they're very good those people can stuff that I would never see in a [TS]

00:44:10   million years the can't always fix all of it depending on how minor the areas [TS]

00:44:16   and [TS]

00:44:16   how many slides there are there on like one of the things that will happen [TS]

00:44:21   sometimes inconsistent capitalization in words but then that inconsistent [TS]

00:44:26   capitalization is across a hundred frames and i cant possibly fix this now [TS]

00:44:31   it's not going to happen but if there's anything major I will I will fix it then [TS]

00:44:36   and then when the video is actually up on my YouTube page I also now send out [TS]

00:44:47   an early preview to a small section of the people who subscribe to my email us [TS]

00:44:51   using a spreadsheet to create a random subsection of the people who are [TS]

00:44:55   subscribed to the email as I sent it out to them and that there is a moment of [TS]

00:45:00   like a very much trusting my audience because I don't want those people [TS]

00:45:04   sharing that publicly yet so far I haven't had any problems so I can keep [TS]

00:45:09   doing it but I usually end up sending it to maybe a thousand people are so and [TS]

00:45:15   sometimes they will catch something at the last moment that's a minor problem [TS]

00:45:19   and I have changed up based on what those that preview group has seen so by [TS]

00:45:25   the time I'm ready to press the actual publish this to a million people button [TS]

00:45:31   it has been through two layers of people seeing it to some extent in advance and [TS]

00:45:39   with his very last video I tried even one third layer which is to post it on [TS]

00:45:44   the paper on page first as an unlisted videos that the Petri on all the people [TS]

00:45:50   on people then can then see it first for a few minutes just to make sure okay [TS]

00:45:54   there's not any deal breaking problem and then having it finally go live so [TS]

00:45:58   that has definitely reduce those god I hope everything is correct feeling that [TS]

00:46:03   I used to have is being being able to rely on my audience to help me find [TS]

00:46:10   stuff that would be deal breakers in the video before it goes out to absolutely [TS]

00:46:15   everyone gonna come back to that in just a moment but what is the first thing you [TS]

00:46:23   do when you post do you like [TS]

00:46:27   get up and walk away for a few minutes later what is the first thing if you can [TS]

00:46:33   even remember all just get a bit hazy [TS]

00:46:37   the very first thing I do after I make the video public is I create the [TS]

00:46:42   official reddit discussion right that that is right afterward because it is [TS]

00:46:48   important to you than it did to make sure you get in there and do that yes I [TS]

00:46:51   want that to be there as quickly as possible for people because people love [TS]

00:46:55   to comment right from the beginning and especially my videos are in that law [TS]

00:46:58   people can watch a video and 45 minutes and people are ready to have feedback [TS]

00:47:03   right away so I want to make sure that the reddit link is up as quickly as it [TS]

00:47:07   can be as soon as the video is public notice that with cortex actually like [TS]

00:47:13   you put we coordinate the release so you can get to the reddit thread up and as [TS]

00:47:21   soon as it's their people comment on it to be excited about the fact that the [TS]

00:47:24   episodes like before they've even listen to it so that is definitely a thing [TS]

00:47:29   which is very interesting I like to have it up and I do know that a that there's [TS]

00:47:34   some small section of the audience that uses read it generates an RSS feed for [TS]

00:47:39   every sub read it and so there are some people that use the red inbuilt RSS as [TS]

00:47:44   notifications for when do things are up so that that's a way of also just [TS]

00:47:48   notifying some people that it is there we see it like I see the numbers bike [TS]

00:47:53   yeah I like to have that that available as quickly as possible so that is that [TS]

00:47:58   is the very first thing that I do when I put the video up and then there's a [TS]

00:48:01   there's a few other things on the checklist but that's the one that I [TS]

00:48:04   really want to make sure is there because it is because the the reddit [TS]

00:48:08   thread for me becomes the central place in which I'm gauging how the thing is [TS]

00:48:14   going how are people reacting to it what are people commenting on that's that's [TS]

00:48:18   the other reason why I wanted up as fast as possible but no I don't I don't press [TS]

00:48:22   the button and then go for a walk around the block or something because there's [TS]

00:48:26   always the possibility that there is still some kind of disaster that that [TS]

00:48:30   people haven't caught so you basically there is no break right to do it and [TS]

00:48:36   then the next phase begins that that is right as soon as it live there are a [TS]

00:48:42   bunch of things that I do and there isn't a break I don't come back to the [TS]

00:48:46   computer in a little while I'm usually at my desk for a couple of hours at [TS]

00:48:52   least after the video goes life some of some of the people who go on YouTube [TS]

00:48:56   they pose videos and then they're not as obsessed with following it right away I [TS]

00:49:04   have known people are not going to name names but I have known people who have [TS]

00:49:08   set videos to publish while they are on transatlantic flights completely [TS]

00:49:13   separate from the world and I could not live like that I I would wreak the hell [TS]

00:49:21   out on an airplane if I knew that one of my videos was was going up at that [TS]

00:49:26   moment and I wasn't around in case there's some kind of problem or just to [TS]

00:49:30   see what the feedback is like the time some people are are braver than me this [TS]

00:49:35   week's episode of cortex is also brought to you by the focus schools of forty [TS]

00:49:39   days [TS]

00:49:40   self-guided online course it's all about doing your best creative work [TS]

00:49:43   overcoming distractions of procrastination and helping you not [TS]

00:49:46   sacrifice the balance between your work and personal life [TS]

00:49:50   the creator of the focus course issuer block I have followed sean's work online [TS]

00:49:54   the years he is an excellent writer and broadcaster who I seen make some [TS]

00:49:58   fantastic staff and the focus calls is no different it's really beautifully [TS]

00:50:02   executed a fantastic videos great design great writing and a great ideas [TS]

00:50:06   throughout I think she's a great teacher he's taught me a lot of at last year's [TS]

00:50:10   personally but how to take my side job to become my full-time job and he is [TS]

00:50:14   someone's opinions and ideas that I trust was says locals apart from [TS]

00:50:19   anything else out there is that it's dead to guide you in the implementation [TS]

00:50:22   of some key principles that Sean outlines that go beyond mere had [TS]

00:50:26   knowledge and focus more on helping you develop experiential knowledge to allow [TS]

00:50:30   you to get your creative work done the cause is not just ideas and principles [TS]

00:50:33   leave you to read on your own to decipher and implement rather the focus [TS]

00:50:38   course is built on a foundation of actions where you learn by doing the [TS]

00:50:43   course is comprised of five modules over forty days of lessons seventy-five [TS]

00:50:47   thousand words of training 20 videos downloadable PDF world [TS]

00:50:51   on more of a members only forum so you can discuss what's going on in the cause [TS]

00:50:55   and lifetime access you can start anytime and go at your own pace so does [TS]

00:51:00   a great job of breaking everything down for you and has managed to keep me [TS]

00:51:03   personally entertained as I've been going through some of the materials the [TS]

00:51:06   site is built works fantastically all my devices so I'm able to block on the [TS]

00:51:10   laptop in my phone when I'm on the bus it doesn't matter where ever you wanna [TS]

00:51:14   be able to go through things and keep track of your progress and point you to [TS]

00:51:17   wait to go next [TS]

00:51:19   salsa he also sets a really interesting and thought-provoking said this is [TS]

00:51:22   something that appeals to you I urge you to check in now the focus is highly [TS]

00:51:26   recommended for anyone who cares about doing their best creative work and [TS]

00:51:29   living a focus life you can find out more for yourself at the focus course [TS]

00:51:33   dot com and if you use the coupon code cortex you'll be able to save herself [TS]

00:51:37   FDR's thank you so much to Sean block and the focus calls for supporting [TS]

00:51:41   cortex [TS]

00:51:42   when you start posting things to read it and to Twitter and everywhere else are [TS]

00:51:49   you basically just going from Tab 2 tab refreshing things to make sure that [TS]

00:51:53   things are broken leg is that kind of the first thing that less about the [TS]

00:51:58   actual content of the feedback and whether people like the video but more [TS]

00:52:01   like there is a period of time I need to ensure that this is ok I'm mainly [TS]

00:52:07   focusing from the beginning on making sure that it's working [TS]

00:52:12   that there aren't problems somewhere and usually I mean if the video is five [TS]

00:52:18   minutes long [TS]

00:52:19   if there isn't some comment about a real problem in the first 15 minutes they're [TS]

00:52:24   usually won't be and so after that I can come down a little bit more and then and [TS]

00:52:28   then switching to talking with people on Reddit about the video and trying to [TS]

00:52:33   gauge what the reaction is to see a what do people like what people comment on [TS]

00:52:37   and a a particular favorite of mine is seeing if people spot some of the little [TS]

00:52:45   jokes are the little references that are put into the video I'm always really [TS]

00:52:48   pleased when people find something that I had that only there for a frame of the [TS]

00:52:52   video or are they just noticed a little detail that I put in MO is very happy [TS]

00:52:56   about that [TS]

00:52:56   so after the first 15 minutes I can relax a little bit and then it's much [TS]

00:53:00   more about how is this video [TS]

00:53:02   going what is my understanding is if there is an error [TS]

00:53:06   a subscription you tube makes it very difficult to to rectify like it's [TS]

00:53:12   basically case of delete start again [TS]

00:53:15   yeah that is that is the only option that you do provides at this time that [TS]

00:53:21   you need to delete and start again which probably makes the stakes I like for [TS]

00:53:25   example there is an error in our shows I hate it and i fix it as soon as I can [TS]

00:53:28   but I'm less freaking out about it because I know I can fix it and [TS]

00:53:32   unfortunately the people that have already downloaded it we were here the [TS]

00:53:35   problem or they just redownload the episode cause I'll replace it [TS]

00:53:39   place things in our system audiophiles very easy to do that so I would assume [TS]

00:53:45   that you know it probably heightens the sense of needing to do things correctly [TS]

00:53:51   is the system that you publish to does not allow for mistakes to be corrected [TS]

00:53:56   videos so what is the threshold of mistake how bad does it need to be do [TS]

00:54:05   you have an idea in mind of how bad it needs to be and tell me about a time [TS]

00:54:09   when it has been bad ok I have been I don't want to say that I have been [TS]

00:54:19   fortunate or lucky even though I have but that's not the best word to use I [TS]

00:54:26   have been lucky that I have never had a a stake through the heart kind of error [TS]

00:54:36   or mistake in one of the videos where someone leaves a comment and I realized [TS]

00:54:42   oh they just killed my video dead I did something that was that was wrong or [TS]

00:54:49   there was a thing that I didn't consider that completely changes this video [TS]

00:54:55   the reason why I don't want to say that I'm I'm lucky because they spend a lot [TS]

00:54:59   of time trying to ensure that this doesn't happen and that I am the person [TS]

00:55:05   who puts the stake through the heart of my video when I [TS]

00:55:08   working on it and hopefully as soon as possible that I find something that [TS]

00:55:12   makes me realize oh this video if I should not make this video any further [TS]

00:55:15   or this argument that I'm putting together falls apart because of XYZ that [TS]

00:55:22   so I I haven't had that happen yet so I I have been lucky in that sense but I [TS]

00:55:29   have also worked very hard to try to make sure that never happens but [TS]

00:55:33   nonetheless I have two occasions I have that I can remember off the top of my [TS]

00:55:41   head I pulled the video after its gone live and it causes it causes problems [TS]

00:55:46   one of the ones was for the Holland vs The Netherlands won and I i pulled it [TS]

00:55:55   for something that I normally never would [TS]

00:55:57   which was there was a slide where I had the flags reversed for France and the [TS]

00:56:03   Netherlands which is just embarrassing it makes me look really stupid and the [TS]

00:56:09   video and live in people pointed out almost immediately and because that was [TS]

00:56:16   one of the rare videos that was like a pleasure to make from beginning to end [TS]

00:56:20   everything just worked I knew that I really like this video [TS]

00:56:26   everything about it was just great it was going to kill me to have that flag [TS]

00:56:32   reversal in the future and so when it went up people immediately noticed I [TS]

00:56:37   pulled it down right away I was able to to fix it and re-upload the new version [TS]

00:56:42   with in maybe an hour or so and then put it out live so that that's something [TS]

00:56:47   that I changed if it if it had been a different video let's say for example my [TS]

00:56:52   how many countries are their video if there was some slide on there where [TS]

00:56:58   flags were reversed I might not have have changed that it would depend on the [TS]

00:57:03   context but the Holland vs The Netherlands won the video that I liked [TS]

00:57:07   so much I didn't want to have just a dumb stupid problem like that so that [TS]

00:57:14   that's one that I pulled the other one that I pulled was there was an error [TS]

00:57:20   need to be a bit vague about that but but this but we'll just say there was a [TS]

00:57:23   section that need to be removed from my tenth animal misconceptions one and that [TS]

00:57:31   was that was one of the cases where it was a real problem because that video [TS]

00:57:35   had been up for a little bits and when you're posting to a big audience one of [TS]

00:57:42   the things that can happen is other websites are going to link to your video [TS]

00:57:47   the way the publishing world works sometimes is that they they will lose [TS]

00:57:52   the video basically into a long line of videos that are going to be distributed [TS]

00:57:55   out through the rest of the day and someone sees someone who works at the [TS]

00:57:59   website sees my video and they say oh we're going to post that they put it in [TS]

00:58:03   their system and the time it to be released in three or four hours from now [TS]

00:58:07   and with the with the 10 animal misconceptions video I heard from a [TS]

00:58:13   bunch of publishers who were annoyed because my video had been law up long [TS]

00:58:18   enough for them to see it and to schedule a link to it and then I pulled [TS]

00:58:22   it down and changed it but then their links are all dead when their video goes [TS]

00:58:27   live when their story goes live later and then they looked up that they've [TS]

00:58:30   they've linked to a broken video or video that's no longer there but there's [TS]

00:58:34   also just the pressure that so many emails go out in the YouTube system that [TS]

00:58:38   when you pull something down all of those links now no longer working [TS]

00:58:43   weekends ago [TS]

00:58:44   great I just sent out several hundred thousand emails all of them with a link [TS]

00:58:48   that doesn't work and then I'm going to have to resend out a message with a link [TS]

00:58:52   that does worked all of these people that's why the bar is pretty high for [TS]

00:58:56   when am I going to pull down a video at the last moment which is why [TS]

00:59:01   done it very often how does this person feel in relation to posting a podcast [TS]

00:59:06   episode as I assume is less pressure that the podcast is is way less pressure [TS]

00:59:14   is way less pressure because you are dealing with the same system that I am [TS]

00:59:17   dealing with where sometimes something is wrong with the podcast when it gets [TS]

00:59:22   exported audio falls out of sync for a little bit of some kind of dumb mistake [TS]

00:59:27   it's very easy to fix it doesn't cause massive problems and yes the people who [TS]

00:59:32   downloaded it originally might hear an audio glitch or something in the podcast [TS]

00:59:37   but it can be fixed for the future and then that's fine I can I can relax about [TS]

00:59:43   that I don't have to worry about that it's still annoying I still don't like [TS]

00:59:47   it but it is nowhere near it is nowhere near the kind of pressure that is with [TS]

00:59:52   the videos is just because of YouTube system of not allowing you to change it [TS]

00:59:56   which I don't know I I think it's dumb I think you two should be able to trust [TS]

01:00:01   users that have millions and millions of subscribers didn't know what they're [TS]

01:00:05   doing if they want to change something in a video I know that they have that [TS]

01:00:09   system in place because they don't they're trying to prevent fraud or [TS]

01:00:14   people taking advantage of viral videos but I just hiked among guys you should [TS]

01:00:19   if you have have regular content producers doing this every week I think [TS]

01:00:25   you can you can allow it to let them change video if if they if they deem it [TS]

01:00:29   necessary but that's not the case [TS]

01:00:31   like there could be a contract that you would sign to say the UN do X yeah that [TS]

01:00:37   you know that would be great I mean I've heard whispers on the grapevine that [TS]

01:00:42   maybe there's a way to defy if I do the right kind of secret handshake if I go [TS]

01:00:47   to YouTube headquarters that someone can manually swap out a video if it's a real [TS]

01:00:51   problem but let you know what I don't want to have to rely on that or Boolean [TS]

01:00:55   favors to get a video swapped out I just said that that kind of thing then end up [TS]

01:01:00   knowing me more host you're telling me it's technically possible but you just [TS]

01:01:03   not doing it for some great thanks thanks guys I see him with responding to [TS]

01:01:08   two emails and tweets emails Twitter and read it and stuff like that and I'm [TS]

01:01:16   assuming you probably don't do a lot with YouTube comments every once in a [TS]

01:01:20   great while I'll respond to you to comment because on posting day very [TS]

01:01:27   often I'm going back to the page where the video is for some reason I want to [TS]

01:01:31   copy the URL or just want to refresh agency with a few numbers are and so [TS]

01:01:35   every once in a while the comment that is at the very top I will reply to but [TS]

01:01:41   that is pretty rare because the youtube comment system i mean everybody makes [TS]

01:01:47   fun of it [TS]

01:01:48   people to YouTube seem weirdly proud of it sometimes it's like 10 years ago we [TS]

01:01:52   did a great job [TS]

01:01:53   reworking our comments system as I okay well it might have been garbage before [TS]

01:01:57   but it's still a pile of garbage now so the YouTube comments atom is just [TS]

01:02:02   useless which is why I don't really participate in it it's it's absolutely [TS]

01:02:07   terrible that that is why for me the actual conversation takes place on [TS]

01:02:12   reddit which has a has reasonable algorithms for sorting comments and [TS]

01:02:17   allowing people to vote stuff up and down it's like it's not rocket science [TS]

01:02:20   how to do a comment system that is reasonable but for some reason read it [TS]

01:02:25   seems to be one of the very few places that actually does it so the videos been [TS]

01:02:29   up has been up for maybe an hour or two what's happening then what is that like [TS]

01:02:35   this is where on my computer I'll see if I can drag it up it took a screenshot [TS]

01:02:40   wants of what this looks like but on my Mac eye on the day it has gone live it's [TS]

01:02:48   been up for a little bit I like to put up on the screen [TS]

01:02:53   the YouTube allows you to have real-time analytics so you can see how many people [TS]

01:03:00   are watching the video right now where ya where are they where they coming from [TS]

01:03:08   and that is very interesting to see there goes the day I can just staring at [TS]

01:03:15   the number was I don't really stare at the numbers behalf of the screens are [TS]

01:03:19   usually handle actually do that for websites as well and so I will usually [TS]

01:03:23   people and put to one side of the screen the live view of what is happening on [TS]

01:03:29   the YouTube page right now and then what is happening on CGP grey dot com right [TS]

01:03:34   now and one of the things that allows me to do is to try to figure out the keys [TS]

01:03:41   only when traffic spikes occur if some big place links to the video I want to [TS]

01:03:47   know when that happens and so I can see in the live stats of like okay there [TS]

01:03:54   were a thousand people on these be great dot com right now but all of a sudden [TS]

01:03:58   it's gone up to 5,000 in the last 30 seconds where did they come from I want [TS]

01:04:04   to be able to track that down so I will have that on one side of the screen and [TS]

01:04:09   what I'm doing for the rest of the day as I have those stats up I will usually [TS]

01:04:15   have twitter on the other side of the screen so I can see that mentions coming [TS]

01:04:20   in and I'll have read it in the center of the Scream we're talking to people [TS]

01:04:25   and and if I can answering questions and stuff like that sammy is is the [TS]

01:04:29   enjoyable part of this process is it's been up for a while there's no problems [TS]

01:04:34   I can see how it's doing and also now I get to talk to people on the reddit [TS]

01:04:38   that's a guy really like engaging with people talking about the video like [TS]

01:04:45   making jokes and all this other stuff on the read it while in keeping an eye on [TS]

01:04:50   how are things going with the real time stats and how are things going on [TS]

01:04:55   Twitter on the side so that's that's what i'm looking out for a large portion [TS]

01:04:58   of the day and the other thing that I will do what some people in the red at [TS]

01:05:04   now is that at a certain point there really isn't much to do anymore I have [TS]

01:05:09   answered most of the the unique questions that are coming in on the [TS]

01:05:12   reddits questions to start getting duplicated and I can see ok videos find [TS]

01:05:18   a probably had all the traffic spikes and I'm going to have [TS]

01:05:21   at this stage and then often will be basically alt tabbing between this [TS]

01:05:26   overview screen and I'll have a video game on some other screen so I'll flip [TS]

01:05:31   over to the game for twenty minutes play a little bit and then I'll flip back and [TS]

01:05:35   see ok how's everything doing are there any new comment that came in that I want [TS]

01:05:38   to apply to and then I'll flip back to the game for another 20 minutes and then [TS]

01:05:42   flip accident that's what I'll do probably around until dinner time at [TS]

01:05:47   which point I feel just absolutely exhausted and emerge from my office to [TS]

01:05:51   have dinner and then usually sit on the couch like a brain dead zombie for the [TS]

01:05:55   rest of the day and watch Arrested Development or something so you stop [TS]

01:06:00   well when I'm sitting there watching Arrested Development at this stage I i [TS]

01:06:05   switch I will have my iPad with read it on it and I'll keep an eye a little bit [TS]

01:06:10   on on what's happening on on reddit [TS]

01:06:12   but at that point you have to rely on these long days I have been and a [TS]

01:06:18   meeting in the morning have gone through the whole process of releasing it to the [TS]

01:06:21   world I've been keeping an eye on on the comments at that point I'm pretty tapped [TS]

01:06:28   out for my cognitive abilities so I will usually not be doing very much except [TS]

01:06:34   doing them like the minor is divided keeping on with with my iPad on the [TS]

01:06:38   couch that's where I end up so what about the next day he's played this this [TS]

01:06:44   little game with myself which is how long can I go before I look at how the [TS]

01:06:48   video is doing in the morning this is this is a funny side effect of living in [TS]

01:06:55   the UK because the rest of the world is is still awake and doing things when we [TS]

01:07:03   go to bed in the UK I love UK time zone by the way I think it is really great [TS]

01:07:09   especially for someone who has an Internet career I liked it quite a lot [TS]

01:07:14   but it does mean that significant things can happen sometimes between the point [TS]

01:07:19   at which I go to bed at like say ten o'clock at night and when I get up in [TS]

01:07:23   the morning sometimes there can still be big sites that link to it or another [TS]

01:07:28   discussion that flared up somewhere about the video so I do go for how long [TS]

01:07:34   I go without checking in the morning but usually I don't make it past breakfast [TS]

01:07:38   before I have to whip out my iPad ok what is one of the few numbers out how [TS]

01:07:42   is this doing I usually plan on having a kind of unofficial weekend after the [TS]

01:07:53   video goes up that may not actually be on the weekend usually it isn't but I [TS]

01:07:58   don't plan to do any real work for the day or two after a video goes live and [TS]

01:08:07   it's it's again usually because the run-up to launch a new video is very [TS]

01:08:12   intense and I learned from experience that if I tried to get right back into [TS]

01:08:18   writing scripts for the next video immediately the following morning like I [TS]

01:08:21   normally would do if it was a normal day that does doesn't work out I'm still [TS]

01:08:27   tapped out I usually need at least one day and I normally take to off and [TS]

01:08:33   that's that is just pure down time usually I will just vegging out and play [TS]

01:08:40   video games or I have a list of movies and stuff to watch and maybe I'll just [TS]

01:08:44   watch them and then they still allows an occasional checking in with seeing how [TS]

01:08:50   read our comments are seeing what people are saying on Twitter but by the second [TS]

01:08:55   day that's died down pretty much and then after that I feel a camera covered [TS]

01:08:59   and now it start it now it's time to pick up on the the next video that is [TS]

01:09:05   closest to release wherever you left often start grant grinding away on that [TS]

01:09:09   one and bring that one forward to a publication day one of the things I like [TS]

01:09:13   about last time was the fact that you remove or applications from your iPhone [TS]

01:09:19   very very interesting person and [TS]

01:09:25   you mentioned posting days you not only put so far back on you also put a lien [TS]

01:09:32   blue and onto your devices on my phone so far usually stays off but on the [TS]

01:09:41   video day billion blue and we bought go back on the phone in that space on the [TS]

01:09:46   bottom is that is the way that normally works so the reasoning for this being [TS]

01:09:51   your home's you with Mac so why did these come back the reason for this is [TS]

01:09:58   that almost certainly at some point before dinner I will I will have to get [TS]

01:10:06   up and take a walk around the block just to just to get out of the house for a [TS]

01:10:12   minute and then I can have to eat but an alien blue on the phone and it's there [TS]

01:10:20   in case I want to look at anything I usually don't but it's there just in [TS]

01:10:25   case and then it also they just stay on the phone for this this sort of [TS]

01:10:31   unofficial weekend that I take and this way if I go for a walk in the park I go [TS]

01:10:36   somewhere I can then at any moment if I want respond to some comments if [TS]

01:10:42   anything interesting comes in where people say anything on Twitter so during [TS]

01:10:46   this phase I like to have those things accessible but it's because it's a very [TS]

01:10:52   different phase of my life [TS]

01:10:54   the video is on my mind it is useful to be checking stuff now in a way that [TS]

01:11:00   three days after a video goes live is not useful anymore to be checking on how [TS]

01:11:06   things are doing that the big one like 90% of the wave is over at that point [TS]

01:11:10   there there's no reason to keep checking stuff anymore and so that's why those [TS]

01:11:16   apps then come off after two days after the video has gone up to you doing [TS]

01:11:21   notifications during this period cuz there's something to be said for like [TS]

01:11:25   going in checking Twitter over and over again to see if there's anything bad [TS]

01:11:31   other than just having notifications and they just come to use easy on them as [TS]

01:11:36   they have [TS]

01:11:36   yeah used to used to allowing notifications from these apps after a [TS]

01:11:44   video had gone up but I realized that this is actually not very helpful to [TS]

01:11:49   have the notifications come in because then if i'm taking a quick walk I'm just [TS]

01:11:54   distracted now then it slightly defeats the purpose of the walk so I don't allow [TS]

01:11:59   the notifications on there I just have it if I feel like I want to take a look [TS]

01:12:04   at them then I will open the app but I don't have it every time some of the [TS]

01:12:08   comment about it because it sounds like posting a video makes a really big [TS]

01:12:14   impact on your life like it derails things like four days you know that is [TS]

01:12:21   there is fair to say that the minimum derailment is is four days the two days [TS]

01:12:26   of animation posting and then two days off work essentially effectively more [TS]

01:12:33   often than not maybe it basically blows out all week [TS]

01:12:36   yeah that's fair enough to say do you think that this impact is maybe one of [TS]

01:12:43   the things that prevents you from making more than you do well how do you mean [TS]

01:12:48   that well both I guess emotionally entire Moyes the word with the way that [TS]

01:12:55   you do things the way you react to things and and how you do take them and [TS]

01:12:58   deal with them every time you post a video you lose one whole week which [TS]

01:13:02   pushes everything else out further weaken the so maybe matter if you had a [TS]

01:13:07   video every week it would never work because you'd never be able to take that [TS]

01:13:12   time off with john also means you can't do every two weeks and I to do you think [TS]

01:13:17   they affect you have tried very hard to do more animation sooner but I have just [TS]

01:13:23   found that this it takes longer trying to spread it out in 26 afternoons [TS]

01:13:30   instead of just two or three solid days so there are there are ways in which I [TS]

01:13:35   think if I was if I was able to lessen the impact of that one week it might [TS]

01:13:40   actually take longer overall to make videos [TS]

01:13:45   those I don't I don't think I would ever get rid of the two days off because [TS]

01:13:49   quite frankly I look forward to that is a huge relief show gift thank God I put [TS]

01:13:56   this thing up it's done it's over and now I'm going to take two days of just [TS]

01:14:02   guilt-free I don't have to do anything i mean this is something else that we can [TS]

01:14:07   talk about on another show but the the biggest downside of being self-employed [TS]

01:14:14   is the the constant feeling that there is always something you could be doing [TS]

01:14:19   there's there's never not more and more that you can do and again this year I [TS]

01:14:28   had been trying very hard to carve out one day a week [TS]

01:14:34   regularly where I don't do any work and I can just spend time with my wife and [TS]

01:14:39   that has that has been very hard to actually achieve you have one day where [TS]

01:14:44   I say you know what I'm not going to do work on this Saturday so that's one of [TS]

01:14:53   the reasons why the two days of a relaxing after the video goes up they [TS]

01:14:58   are they are important because it's the only time that my brain can really let [TS]

01:15:03   go and say you don't need to be working on a video right now because you just [TS]

01:15:08   put up a video you'd just put up a video nobody is expecting a video three days [TS]

01:15:13   from now there's not going to happen you can actually just relax and see how this [TS]

01:15:19   one [TS]

01:15:20   see how this one turns out yes this is why I was like thinking about getting [TS]

01:15:25   the shedding thing we're going to talk about generally at some point as well I [TS]

01:15:30   know it's something many people always ask you like you know give you more [TS]

01:15:33   videos and there is a maybe more videos you can make more money you could double [TS]

01:15:37   your income that they're a definite reasons for you that you would want to [TS]

01:15:41   make it is how is Joe good people but is not a joke that nobody has more reasons [TS]

01:15:47   to release more videos than me but people don't seem to believe that it's [TS]

01:15:55   it's it's a very interesting position to be in but because of the Garridos maybe [TS]

01:16:02   something just about you that prevent you from doing that because of the way [TS]

01:16:07   the approaches and that you need to have take that time to build back up again to [TS]

01:16:13   like take that break and carry on [TS]

01:16:16   is not renewed criticism or commentary [TS]

01:16:19   feels like that this is part of the reason that the schedule if you call it [TS]

01:16:24   that is as it is [TS]

01:16:26   yeah the the the thing that I've tried to explain on read it a few times is [TS]

01:16:31   what we're talking about today all of the stuff we're talking about some of [TS]

01:16:36   the details about what happens just before and just after launch day but the [TS]

01:16:41   real bottleneck in the whole process is actually the writing which is the part [TS]

01:16:46   that nobody sees and is is the least interesting too many people in some ways [TS]

01:16:52   is is how the writing happens and that that is the one part that is this lowest [TS]

01:17:00   part where the animations are all waiting on a completed script and I have [TS]

01:17:08   I have come to terms over the past year with the speed at which I right which is [TS]

01:17:13   apparently very slow compared to other people who write and I don't think that [TS]

01:17:20   there is anything that I can try that I haven't already tried to increase that I [TS]

01:17:24   am working at optimal capacity for my writing and that is really the part that [TS]

01:17:31   slows the whole thing down if scripts just appeared completed I could do more [TS]

01:17:37   animations and I could really see video every three weeks instead of every six [TS]

01:17:40   weeks if script just appeared that would be possible but it's it is really the [TS]

01:17:45   scripts that slow down the whole process that is the true bottleneck this episode [TS]

01:17:50   of Koth Texas brought to you in part by Squarespace you can start building your [TS]

01:17:54   website today as we're space.com and use the offer code cortex at checkout in you [TS]

01:17:59   get yourself 10% off Squarespace [TS]

01:18:02   beautiful when it comes to building web site I always go to Squarespace [TS]

01:18:07   and I think you should do if you have study need like for example you know we [TS]

01:18:10   needed a blog for real FM we need to store for real FM we went to Squarespace [TS]

01:18:14   for those because our selves [TS]

01:18:17   space just know how to do it I have my own site Mike Hurley dotnet Squarespace [TS]

01:18:22   I have used them for over five years and it is because with Squarespace they take [TS]

01:18:27   all of the stuff that you don't wanna do don't wanna worry about like hosting [TS]

01:18:31   scaling support all that stuff they take it all away from new and they do it for [TS]

01:18:36   you and they provided to you better while it provided to me anyway better [TS]

01:18:39   than I'm ever gonna be able to do it myself with Squarespace you can get [TS]

01:18:43   yourself a site that can look professionally designed regardless of [TS]

01:18:46   your skill level and without any coding required on your part they've intuitive [TS]

01:18:51   and easy to use tools that can make your website look and feel exactly how you [TS]

01:18:55   want you can change all the clothes all the fonts or the land really really [TS]

01:18:59   easily Squarespace has state of the art technology to help keep our website and [TS]

01:19:04   to ensure security and stability and maintained at all times square space is [TS]

01:19:08   trusted by huge companies and by millions of people around the world all [TS]

01:19:13   of their templates are very great professional can template feature [TS]

01:19:16   responsive design to make sure that your site is going to look fantastic on all [TS]

01:19:20   manner of devices but this is just getting started with all of the [TS]

01:19:25   fantastic features of Squarespace have 24 7 support with live chat and email [TS]

01:19:30   have teams located in New York Dublin and Portland over there to help you [TS]

01:19:33   there to cover page functionality to allow you to build a great-looking [TS]

01:19:36   one-page website which can be your entire website or maybe just one page in [TS]

01:19:41   intro if they have rock-solid fast hosting and I mention their commerce [TS]

01:19:45   platform as well which allows anybody to a distorted the Squarespace site if you [TS]

01:19:50   sign up for a year you'll also get yourself a FREE domain name allowing you [TS]

01:19:54   to give your new website namely you always one in space plans start at just [TS]

01:19:58   $8 a month for all of that you can start a free trial right now have no credit [TS]

01:20:04   card required and started a website today you got no risky just giving them [TS]

01:20:08   a try to head over to Squarespace com we decide to sign up [TS]

01:20:12   make sure that used the offer code cortex not only will you show that you [TS]

01:20:15   listen to this [TS]

01:20:16   show and give us your support you will also be getting us off 10% off your [TS]

01:20:20   first purchase thank you so much Squarespace helping us out today and for [TS]

01:20:24   supporting is here a real AFM Squarespace build a beautiful did you [TS]

01:20:29   hire anybody to make any of this any easier or is there an element which is I [TS]

01:20:36   think perfectly fine which is something that you complain about me a lot to me [TS]

01:20:41   that the weather I work do you feel that you have to do list of yourself like you [TS]

01:20:46   could give it to somebody but you just can't do this this is a whole other [TS]

01:20:50   topic [TS]

01:20:51   yeah I will say I will say in brief to answer that question that I have [TS]

01:20:57   attempted to hire people to help me out with it and for the kind of thing that I [TS]

01:21:04   do it has always been a negative amount of help that it is it is worse and takes [TS]

01:21:12   longer than doing it myself that the kinds of things that I could have people [TS]

01:21:17   helping out with ya I have had people I have tried to hire people to help me [TS]

01:21:24   with certain parts of the animation which are just tedious to do but easy to [TS]

01:21:29   explain and it's always come back in a way where they go great well now I just [TS]

01:21:34   have a thing to fix and then fixing this thing takes longer than it would have [TS]

01:21:38   just taken for me to do it plus the time that it takes to explain to the person [TS]

01:21:42   in the back and forth so that has that has not worked out well I will casually [TS]

01:21:50   reference herein may we can talk about it some point in the future I did it 1 [TS]

01:21:54   points [TS]

01:21:55   people know I have very many secret projects that I'm always working on one [TS]

01:21:58   of the secret project that I killed was attempting to put together a new YouTube [TS]

01:22:04   channel in which I would work in an editorial function and try to manage a [TS]

01:22:09   team of people to put that to put out videos on a much more frequent basis but [TS]

01:22:15   that also just that did not work out for a variety of reasons that that we can [TS]

01:22:20   talk about I think that kind of project of starting something from the beginning [TS]

01:22:25   with the idea of this is going to be [TS]

01:22:28   a team of people who makes things that has way more possibility to succeed but [TS]

01:22:35   my videos it's very hard to have people help me i i likey easily have a little [TS]

01:22:42   bit of help with the fact-checking but the animations and the script are so [TS]

01:22:48   closely connected that is there isn't room for someone else to really help out [TS]

01:22:54   with us we are gonna look at a case study of the great editorial YouTube [TS]

01:22:59   channel at some point in the future and try and understand why it didn't work I [TS]

01:23:05   don't know if we don't know we will but i just people always wonder what my [TS]

01:23:09   secret project sorry I don't often like to talk about them but you have just [TS]

01:23:12   revealed once and I think it will be very interesting to take a look at that [TS]

01:23:16   as a as a as a to try and understand a little bit more around the whole process [TS]

01:23:22   as we talk about is how far you let that go before it was like those yeah that [TS]

01:23:27   was that was killed in the relatively early stages for a bunch of reasons but [TS]

01:23:34   will yeah we'll save that will save that for later let's do some ass great the [TS]

01:23:40   right so Matthew via Twitter asked do you have a work uniform to do have [TS]

01:23:46   clothes you every day do you have clothes were on specific days to pair [TS]

01:23:52   with different tasks [TS]

01:23:53   this is a comment piece of advice for the self-employed and especially the [TS]

01:23:58   newly self-employed which is don't show up to your work in your jammies to [TS]

01:24:05   pretend like you're still a respectable member of society and actually get [TS]

01:24:08   dressed for work and this is something that I definitely did when I first [TS]

01:24:16   started working on my own but I did this in the beginning and I did find it [TS]

01:24:26   helpful but it was partly that I used to have this whole set of white collared [TS]

01:24:32   shirt that I used to wear to work my actual job all the time for some actual [TS]

01:24:38   job and to where it's high in a blazer [TS]

01:24:40   is very happy to ditch those but when I first started working on my own I did [TS]

01:24:45   stick with ok I'm going to try to put on the white collared shirt and this is [TS]

01:24:49   this is me working and then at the end of the work day I'm going to take it off [TS]

01:24:52   and just put on a regular t-shirt I I think he was a little bit helpful at the [TS]

01:24:59   beginning but I i drop that after a while [TS]

01:25:03   partly because those white shirts were coming to their end of their life and I [TS]

01:25:08   thought I'm not looking to buy more white businesses this isn't going to [TS]

01:25:11   happen I think that's a bit of I don't want to say a crutch because I know [TS]

01:25:16   people who still do it and find it useful but for me it was it was it was a [TS]

01:25:20   crash that helped me get over the dislike difficult transition of being [TS]

01:25:26   employed to being self-employed I don't feel like I need that now but it's also [TS]

01:25:32   because they have a really hard time finding a men's colored shirt that I [TS]

01:25:37   find acceptable this has been a frustration of my life for years I think [TS]

01:25:41   in the week that I became self employed at my best suited to his suits to work [TS]

01:25:47   force it took all of them and put them into vacuum bags and I did to them and [TS]

01:25:58   now they've been under my bed and they will they do not come out until couple [TS]

01:26:03   of weeks ago when it needed a super something in those bags and and I pulled [TS]

01:26:09   it out but I over the event many years of accumulated large selection of nerdy [TS]

01:26:16   t-shirts I like that from websites like and I never really had the chance to [TS]

01:26:23   wear them you know I've maybe wear them for like PJs or whatever but now they [TS]

01:26:29   are my uniform dirty T-shirts everyday I'm still looking for a daily wear [TS]

01:26:36   uniform for myself just in the sense of I want things to be the same all the [TS]

01:26:41   time but I have not satisfactorily found shirts that work with us you have a set [TS]

01:26:49   of black t-shirts that I normally wear [TS]

01:26:51   r by I'm I'm always on the quest for the perfect black t-shirt the same thing [TS]

01:26:57   with the college early I'm on a quest for the perfect collared shirt then when [TS]

01:27:00   they go into stories and take a look at their shirts and they always there [TS]

01:27:03   always lacking to me and it is sad but when I find the perfect shirts this day [TS]

01:27:08   will happen one day I will just buy a hundred of them just have them and they [TS]

01:27:14   are always the same but yeah everything that I have come across is sadly lacking [TS]

01:27:19   to save him from needing to send you a message and description Marco Arment [TS]

01:27:24   will suggest you to check out Uniqlo Uniqlo he had he buys black t-shirts I [TS]

01:27:30   believed from Uniqlo and says that they are they are the perfect teacher he has [TS]

01:27:35   found as he market does that is just the same t-shirt and jeans [TS]

01:27:41   lots of them and this is Marco Arment no ATP [TS]

01:27:48   ok they have colored shirts though this is a teacher ok here internet you can [TS]

01:27:54   help me out here internet news of cortex here's here's what I want in a black [TS]

01:28:00   collared shirt I don't think I'm asking for a lot but apparently this is like [TS]

01:28:05   asking for the moon I want a black collared shirt long sleeves with a [TS]

01:28:14   pocket on the left hand side I want the buttons to not be shiny white or [TS]

01:28:22   anything I want them to be black buttons and I don't know the name for this but I [TS]

01:28:28   want the the bottom part of the shirt to be a straight cut around you know me and [TS]

01:28:34   Mike do this time for this your fashionable guy you know how some men [TS]

01:28:37   shirts they have like semi circles in the front and back and some NGOs orkut [TS]

01:28:41   flat what is that you should know this time I have no idea but I know exactly [TS]

01:28:45   yeah you know what I'm talking about [TS]

01:28:47   so when it cut flat on the bottom and this is this is always the deal breaker [TS]

01:28:52   part should the doesn't [TS]

01:28:54   wrinkle all to hell at the slightest touch I am NOT going to be looking to be [TS]

01:28:59   ironing my shirts this is not going to happen I have I have honestly thought [TS]

01:29:05   about trying to found my own colored shirt manufacturing listen what is it [TS]

01:29:13   gonna take like how much how much start-up money do I need here to [TS]

01:29:18   purchase time at a clothing factory [TS]

01:29:21   ok here's a man shirt but when we wrinkle free I want to do this what [TS]

01:29:27   could have possibly take and then I'll start a company that just sells one kind [TS]

01:29:34   of men's collared shirt I have no joke seriously considered doing this because [TS]

01:29:40   I cannot find a collared shirt that is acceptable to me to think this is funny [TS]

01:29:47   I just like the idea that you said that you have seriously considered starting [TS]

01:29:52   our own clothing brand yeah basically I really have I I have looked into how [TS]

01:29:59   this works if you want to get clothing manufacturer Daniel would like to know [TS]

01:30:11   what your preferred email at some reason this seems to be a controversial choice [TS]

01:30:17   I like mailed out I use Apple's [TS]

01:30:20   yes ok this is this is you kayy is this no good I have one major problem with [TS]

01:30:28   mail that I don't know why this happens if you are reading an email to you an [TS]

01:30:36   email and you reply to an email for you are coming [TS]

01:30:40   opens the next email Anna marks the emails read that is not what I wanted to [TS]

01:30:45   happen just because I deal with one email doesn't mean I need to deal with [TS]

01:30:49   the next email and so on that that that one piece of interaction really really [TS]

01:30:56   frustrates me I think this only happens on the Mac probably have an iOS I don't [TS]

01:31:02   use them I think it happened on iOS while I'm 90% sure how I never even [TS]

01:31:06   think about this behavior this this is this goes right to the heart of how [TS]

01:31:10   differently we deal with you mail which should be a separate show so that's your [TS]

01:31:16   only complaint that's my major complain life and being a little bit slow it [TS]

01:31:24   frustrates me that if somebody if you have if you could have to be changed a [TS]

01:31:28   million emails or someone but if your address book they will not populating [TS]

01:31:32   the To field when you start writing an email if you put a brand new email just [TS]

01:31:37   type like grave I don't have your email address book just refuses to find them [TS]

01:31:41   but will find the magically if I try to search for you this sounds like a [TS]

01:31:46   feature to me these both sides are these both are features yeah and now features [TS]

01:31:50   do I find useful in mailbox mailbox that your and then that cap is rough because [TS]

01:31:58   it's a beta so it has a million of problems but the features of mailbox the [TS]

01:32:04   system stuff that I really like the ability to organize messages into any [TS]

01:32:10   arbitrary view that you want to drag and drop around list you can set things this [TS]

01:32:15   news I really like that all of those features a great features I enjoy very [TS]

01:32:21   much more detail that something terrible way to do this [TS]

01:32:25   the best say you use mail universally [TS]

01:32:33   really look at my email archives everything so it's it's getting close to [TS]

01:32:44   that lili ok call us this question this is so genius I love this so in regards [TS]

01:32:53   to last week we were talking about complaints about the Apple watch where [TS]

01:32:57   you were saying that you wished the watch charged quickly so you can wear it [TS]

01:33:03   and sleep and wake you up and then you could like maybe put it down for 20 [TS]

01:33:07   minutes [TS]

01:33:07   charging your day and then get up and you're ready and watched enough battery [TS]

01:33:12   life to get through the day because you miss the fleet tracking contrast why [TS]

01:33:16   don't you just have redundant watches like you have done and iPads charge one [TS]

01:33:20   during the daytime which you use nighttime sleep slightly then you could [TS]

01:33:26   charge that one and pick up the new one and we use that for the day [TS]

01:33:31   funny timing for this one because between between the last episode of [TS]

01:33:35   cortex in this one actually there to Apple watches in my house right now [TS]

01:33:39   because my real Apple watch the one that I had my heart set on finally arrived [TS]

01:33:46   and the one that I have been using a bit thinking of just my temporary Apple [TS]

01:33:49   watch you got the super fancy I got the evil empire edition which is that black [TS]

01:33:54   link bracelet one which I really really like I'm very happy to have that i very [TS]

01:34:00   much look forward to seeing that and hopefully trying it on now that I'm not [TS]

01:34:12   sure if you wear this is the most intimate device that Apple has ever made [TS]

01:34:15   I'm not I'm not letting you try on the most intimate device attached to my body [TS]

01:34:21   all the time that would feel really weird [TS]

01:34:26   I don't know man and I would never let anyone try on my watch you have one of [TS]

01:34:32   my prized pens oh that man by the way man that is awful I keep meaning to tell [TS]

01:34:39   you that is terrible [TS]

01:34:41   have many things to complain about that panel we meet in person that's been [TS]

01:34:44   sitting in my bag it was just another option for back to me but to return to [TS]

01:34:53   the watches so I happened to have to watch as the the one that I have been [TS]

01:34:56   using is on its way out now it is is destined for a person who doesn't yet [TS]

01:35:01   know they're going to receive it but it is going to be elsewhere I'm not keeping [TS]

01:35:05   two watches but the thing that I noticed when I got the new one is that Apple I [TS]

01:35:11   think quite sensibly doesn't actually allow you to have two watches set up [TS]

01:35:14   with one phone even if you wanted to say let's let's say you're some crazy [TS]

01:35:19   multi-millionaire you want to have multiple gold watches Apple won't let [TS]

01:35:24   you do that you have two unpaired the watch the end like to read go through a [TS]

01:35:29   kind of load from backup irritating semi setup process for switching over the [TS]

01:35:34   watches so even if you wanted to be a crazy person who had a redundant watches [TS]

01:35:40   which i think is a little bizarre [TS]

01:35:44   Apple's saying no one this one putting down their footing so you can't have [TS]

01:35:48   done it watches I don't know if you can start throwing the bizarre tiger and you [TS]

01:35:52   do have like three iPads and use yes but there are using iPads will be used for [TS]

01:35:57   the two watches want to try to sleep [TS]

01:36:00   want to go about your day with ok but even even if even if you could parents [TS]

01:36:07   who watches this notion of using the watch to track your sleep with a [TS]

01:36:11   redundant one that wouldn't it wouldn't work anyway the watch isn't designed for [TS]

01:36:14   that and I don't think this asleep tracking with the current state of it [TS]

01:36:18   would even work overnight anyway it was there is no point in the world to having [TS]

01:36:24   to Apple watches this is a solution for nobody's problem this is this [TS]

01:36:30   accomplishes nothing whereas you know there are many many cases of [TS]

01:36:34   of more than one iPad being useful this is not possible however however since we [TS]

01:36:43   talked about the watches last time I thought oh I have an idea there [TS]

01:36:49   something I can do which sort of works that have been trying this for five days [TS]

01:36:55   and so far been pretty happy [TS]

01:36:58   here's what I've been up to my most days my Apple watch battery doesn't get below [TS]

01:37:04   50 or sometimes sixty percent because I don't use it for almost anything except [TS]

01:37:10   receiving notifications I don't use glances I don't use apps I don't use any [TS]

01:37:15   of this stuff my battery life is already pretty great so what I've been doing is [TS]

01:37:22   that ok here's here's what's going to happen I am actually going to wear the [TS]

01:37:27   watch overnight and set an alarm on it to wake me up in the morning through the [TS]

01:37:34   tactic engine so what I have been doing is when I'm getting ready for bed I've [TS]

01:37:40   been putting the watch on the charging stand and in the time it takes me to get [TS]

01:37:45   ready for bed doing the brushing of the teeth flossing you know all the stuff [TS]

01:37:49   you do the watch can almost always get from fifty or sixty percent back up to [TS]

01:37:55   80 or 90% and then this is the trick I put the watch into airplane mode before [TS]

01:38:03   I go to sleep so this way it's not even trying to connect to anything wirelessly [TS]

01:38:07   it's just sitting there on my wrist and then in the morning when the alarm time [TS]

01:38:11   rolls around it silently taps my rest until I wake up and so far I really like [TS]

01:38:18   this it's obviously not tracking my sleep but I have been really bothered by [TS]

01:38:24   not having an effective alarm in the morning that doesn't also bother my wife [TS]

01:38:30   the sleep cycle app I have been using my phone has been the app is very good it's [TS]

01:38:37   just my circumstances in using it or not [TS]

01:38:41   with using it with the iPhone 6 but the stuff we talked about last time so for [TS]

01:38:45   these five days I have been very happy with my silent alarm which is the watch [TS]

01:38:51   in the morning and I have been having any anybody battery problems doing this [TS]

01:38:56   at all that's what I've been up to that I've been testing out so you not like [TS]

01:39:00   chasing an empty battery is not like every day goes down by 5% for example [TS]

01:39:06   know that's what I've been keeping an eye on I have temporarily put on the the [TS]

01:39:11   battery indicator as a complication on my watch so I can keep an eye on ok how [TS]

01:39:15   is this working how's it going and it does not seem like I'm chasing down the [TS]

01:39:20   battery but even if it is the Apple watch gets to 80% so fast that if I'd [TS]

01:39:27   accidentally leave it a little bit longer one night it'll it'll charge up [TS]

01:39:31   more last night it happened to get almost up to 100% because whatever was [TS]

01:39:37   it took a little longer getting ready for bed than I normally do so it it [TS]

01:39:41   definitely is the case that within this window of sleeping with it overnight in [TS]

01:39:45   airplane mode and then using it throughout the day when I put it on the [TS]

01:39:50   charging stand at night the watch is still very consistently at fifty or [TS]

01:39:54   sixty and then in that twenty or thirty minutes it gets up to 80 or 90% and then [TS]

01:39:59   you know you could do the same in the morning when you getting ready in the [TS]

01:40:02   morning go get ready in the morning I originally thought that I needed to do [TS]

01:40:07   that but it became obvious pretty quickly that I didn't actually need to [TS]

01:40:10   do that so I don't have to like I always want to think about fewer things and so [TS]

01:40:15   I think this is perfectly satisfactory be charging it at night just before I go [TS]

01:40:19   to bed use it as it is used it as a silent alarm clock in the morning I'm [TS]

01:40:23   very happy with this is my suggestion for people who have watches his life is [TS]

01:40:29   not a dirty word I know I know you're doing it because because of what does [TS]

01:40:38   word has become let's not get into this habit a life though so it's a fact of [TS]

01:40:44   life trick [TS]

01:40:47   I'm not accepting any of this nonsense the thing that I'm trying that is [TS]

01:40:51   working out so far if you like to leave us with feedback or questions or [TS]

01:40:56   comments is a couple of great ways you can do this you can leave us feedback on [TS]

01:40:59   the thread for this week's episode right you got that right didn't go to church [TS]

01:41:05   CGP grey [TS]

01:41:07   reddit.com and you will find out if you close to topping you want to look for [TS]

01:41:13   the episode 4 cortex which tax / for and you can also tweet your questions if you [TS]

01:41:23   choose to use the hashtag ask granny then I'll be able to pick them up and [TS]

01:41:27   consider them for later episodes but by mr Gray by Mike [TS]